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Experience hair advancements engineered by the pros and perfected for you

Mise-en-scène is a stylish hair cosmetics brand with the philosophy of directing customers’ hairstyles and personal images close to perfection.

The brand’s name, Mise-en-scène, is a French term meaning arrangement of a scene. In modern theater and film, it refers to aesthetic directing that carefully considers characters, makeup, lighting, background and even the movement of a camera. As the main actor in a movie changes styles depending on roles, Mise-en-scène helps customers enjoy new styles against fear and hesitation and develop their own personal styles.


Mise-en-scène will introduce diversified and segmentalized products that meet diverse expectations and requests of customers to cement its position as Korea’s representative hair cosmetics brand without a doubt.

by Numbers


Brand launch year

50 million+

No. of cumulative sales
(based on Perfect Original
Serum as of 2018)


Ranked 1st in domestic hair serum for 9 consecutive years
(source: Nielsen as of 2018)

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