You can put your hope, your security, and your livelihood into a position that was created by someone else who took a risk or you can be the one to go out and forge your own path.

That day job is 100% secure until it isn’t. You have total peace of mind until it gets swept out from under you and you have absolutely no control over that decision.

There is no such thing as job security. It’s purely a facade. It’s an illusion of safety for people who don’t want to be the one who has to worry about ensuring that the position continues to exist.

It’s like they say: “Ignorance is bliss.”

The thing is, people don’t work in jobs for 30 or 40 years anymore. The landscape has changed. The economy has changed. People get laid off all the time, it’s just how things work.

You only get two choices:

  1. You can work for yourself.
  2. You can work for someone else.


I like to think of it this way: You can choose to live in someone else’s fortress and pretend that you’re safe while they continue to fight to ensure the fortress continues to stand, or you can build your own fortress and face the dangers and risks head on.

The dangers still exist either way.

You have the illusion of safety when you work for someone else, but the dangers, the risks, and the uncertainties are all still out there.

  • What happens when you’re let go?
  • What happens when the fortress you’re staying in buckles in face of the elements?
  • What are you left with?

You’re left with the knowledge of finding someone else’s fortress to take residence in. You’re left with finding another fortress to take refuge.

When you build your own fortress—when you build a business—you not only have a business but you have the knowledge and experience of how to build a business.

This means if and when you face difficulties and resistance, if worse comes to worse and your business fails, you start up another business!

  • Which sounds like you have greater control over your destiny?
  • Which sounds like you actually have an ounce of influence on your own stability?
Getting Tenacity

The thing is, it’s easier to work for someone else’s established business. It’s hard to start your own. No amount of books, reading, or teaching can fully prepare you for the hard work and challenges you will encounter. You just have to go after it and learn by doing.

It’s not easy, but if you’re in it for the long haul you will come out on top. You will weather the storms. You might get beaten down, but you will get back up again and you will develop a tenacity.

That tenacity is the only kind of job security you will find.

We Are The Problem-Solvers

Entrepreneurs are never out of a job because the world is never out of problems.

An entrepreneur is someone who is relentless. They are going to find a way. Once you learn the two-part skill of finding and solving problems, you will never be out of a job because the world is never out of problems.

While other people are complaining, you’re looking for ways to solve the problem they’re complaining about. Guess what? Now they’re going to pay you for that solution. While they’re looking for excuses as to why they can’t do something, you’re looking for opportunities where you can.

Useful Data vs. Excuses

These people see one closed door and say, “Well, I guess I can’t go any further. I might as well sit down right in front of this doorstep and build my home here because I certainly can’t go beyond this point.” Meanwhile you’ve already found an open window. You found one thing that didn’t work and you saw that as useful data. The other guy sees it as an excuse.

For the entrepreneur, nothing is an excuse. Everything is a challenge. We see only problems to be solved and all else is a mere obstacle.

It’s the creative thinking muscle you’ve developed. You will find what you’re looking for. I promise you’ll find it. The danger lies in what you’re looking for.

If you’re looking for excuses, you will find them. If you’re looking for solutions, you will find them.