If John Cusack had a different life in Say Anything, he might have been into golf instead of kick boxing, he might have said something about golf being the sport of the future. Imagine, me sitting in a hotel room looking at a golf course in Palm Springs… instead I’m remotely interested in kick boxing and I dig Pride (yes, he did predict the future, sorta…). Instead Tiger Woods made golf the sport of the future, and I’m staring at a green expanse. Miniature golf is the best I can do. Meanwhile the 3AF advertising conference is going to happen. Me, I’m gonna watch that too.