Please note that all orders placed between now and the 16th of April will only be shipped on the 17th of April or when the covid-19 restrictions have been lifted. Stay Safe!

Our Story


My name is Mel and I decided to combine my decade of experience in the beauty industry, as a skin care therapist and salon owner, with a few of my favorite shopping, skincare, makeup, social media and basically all things aesthetically pleasing. So, Betty Online opened its virtual doors in September 2018.

 I am somewhat of a perfectionist, a lover of good vibes, great products and excellent customer service, which I endeavor to weave into every aspect of the Betty brand and its services. 


So where does the name 'Betty' come from?

Straight out of the dictionary...the urban dictionary that is, not Oxford in case you were wondering...

"A 'Betty' epitomizes a modern-day queen, commonly associated with increased levels of self-worth because she continues to create it.
She is educated, deep, witty and young-hearted. She is naturally beautiful, honest, brave, loyal and nurturing. She is the whole package; balanced, quirky, open-minded, complex and flawed. She can be raw with her words and gentle with her touch. She is soulful, connected and driven. A modern day go-getter."