Rebecca Booth

Freelance Copywriter

Location icon Denmark

The Candle Library

The Candle Library is an online marketplace for Australia's best selection of scented candles. I was responsible for building this ecommerce store, all web copy as well as advising marketing strategy and campaign assets.

30acres | Strategic Digital Marketing

(n.) Actions performed via the Internet in support of a political or social cause but regarded as requiring little time or involvement, e.g. signing an online petition or joining a campaign group on a social media website. - Oxford Dictionaries. Do you get sucked in to 'liking' a cause, sharing a post or a picture with the relevant hashtag?

Australian Furniture Design

Pioneers of the midcentury Australian Furniture Industry. In the lead up to Australia Day 2016, we're paying homage to some of the most influential Australian furniture designers from the mid-century era. These designers were pioneers of the furniture industry, redirecting the spirit of inventive vigour from the war years towards a new goal, a modernist dream to improve lives through good design.

30acres | Strategic Digital Marketing
Social Media is the drug and we're all junkies

While it's pretty normal to have a half-assed conversation with someone whilst checking your Instagram, that process of normalisation is actually changing the way your brain wires itself. It's wiring itself for constant stimulation, with minimal effort. How does it scratch this itch? With social media of course!

Stitch and Hide
Smith-Davis for Stitch & Hide

For the launch of our women's Classic Collection earlier this year, we were lucky enough to work with LA based photography/cinematography duo Vanessa Smith (@nessta) and Maggie Davis (@maggie_davis).

Shopify Experts

The Shopify Expert directory is made up of a community of set up experts, designers, developers, marketers and photographers who can help you get started with your Shopify store. Achieving expert status shows 30acres is now part of an elite list of partners with proven Shopify expertise.

How To :: Grow your own Vertical Garden

Ideal for courtyard lovers, apartments without room for a garden or simply to revamp a dull wall. Ideal for courtyard lovers, people without much horizontal space, apartments without room for a garden or simply to revamp a dull wall.

30acres | Strategic Digital Marketing
Net Neutrality and the 'Open Internet'

If all man is supposedly created equal, so too is Internet traffic, right? Wrong. Like freedom of speech is a basic right, so too is access to information online. Turns out that's wrong too. In a nutshell, net neutrality is the idea that all Internet traffic is created equal, and all users should be able to access it as quickly as possible.

Written for the University of Technology, Sydney
Socio-Political Thesis Paper

Thesis Question: What are Italian perceptions of society and modernity when considering African immigration? How could these cognitive discourses shape public imaginaries of the social climate in Italy’s (and more specifically, Genova’s) future??

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