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C.A.R. Women's Initiative

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Identify.  Develop. Connect.


Can't wait to get started? Here's two ways to get connected to your WomanUP!® community:

  • Join us on our Facebook Group for updates, local event invites, live chats with leaders and legends, and so much more!
  • Bookmark IamWomanUP.com for exciting conference and agenda announcements!


Women account for 60% of REALTORS® but represent only a fraction of executive and brokerage positions. WomanUP!® exists to support the journey of women to the very top of their careers. Although WomanUP!®  was sparked in California to inspire women to step into brokerage leadership in the state, C.A.R. is now taking it across the nation!

We are excited to release our white paper, “C.A.R.’s Women’s Initiative: How Women Brokers are Reinventing Leadership in the 21st Century”. In it, C.A.R. evaluates data from its 2017 Membership Survey, National Association of REALTORS®, the California Bureau of Real Estate (CalBRE), and Inman. Bernice Ross also interviews a cross-section of California’s women brokers and presents her research.



It's for women who already own and lead a real estate brokerage.
WomanUP!® is a community where you can mentor, share your experiences, your best practices, your failures, and your wisdom. This community is here to support you on your brokerage leadership journey and help you build a brighter tomorrow inside your organization. 

It's for women who want to own and lead a real estate brokerage.
WomanUP!® is a community for you to come and learn from experienced brokerage owners and leaders. It's a place where you will hear best practices, embrace the power of failure, and learn from the brilliant, collective wisdom.

It's for everyone who wants to support and empower these women.
We recognize that not everyone wants to be a brokerage owner, but there are so many out there who want to support women who are and do. WomanUP!® is for you, too.  


The WomanUP!® community is your place to connect, both online and offline, with powerful and inspiring women in your industry. Our Facebook Group is a supportive place you can nurture meaningful relationships that began at a local and regional WomanUP!® event. And of course, being active in the WomanUP!® community gives you access to special events and pricing on invaluable WomanUP!® conferences, events, and symposiums throughout the year. 

WomanUP!® community members seek out our events because they crave a community that is based on cultivating a learning mindset, exploring opportunities to contribute, embracing strengths, and surrounding yourself with supportive people. 

Ready for some inspiration? Be sure to connect with us over on Instagram!


We are currently seeking to uncover hidden stories of women in brokerage leadership in state of California. If you are or know an awesome brokerage owner/leader in another state, we would LOVE to know about her, too. Please share your story with us!


We have designed a mentorship program to help you become a mentor or help you connect with the best mentors in the business, as well as support you in every step along the way. Interested in being a mentor or mentee? Let's team up!


Are you a speaker with a message you are ready to share from the stage? Do you have speaking experience and are now ready for more exposure? Have you been thinking about learning what it takes to become a speaker? We want to hear you! Share your voice!


We want to make it easy as pie for you to bring the WomanUP!® movement's message and mission to your region! Our team will work with you to put together local events that strengthen your community and create opportunities for incredible growth. Let's get together!


Join us as a local, regional, or national sponsor and help us take the mission across the country! Partnership details are found at IamWomanUP.com

Get Involved With WomanUP!


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