Best Global Green Brands 2011


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Top Ten Green Brands & Scores

1 Toyota 64.19
2 3M 63.33
3 Siemens 63.08
4 Johnson & Johnson 59.41
5 HP 59.41
6 VW 58.90
7 Honda 58.90
8 Dell 58.81
9 Cisco 57.66
10 Panasonic 57.32

View All Top 50 Brands

Related Material


Japan Dominates Interbrand's 2011 Best Global Green Brands


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Related Case Studies

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Check out crowdsourced green brand pictures from Interbrand’s colleagues around the world

Press & Contacts

Press Release

Read our press release

Press Contacts

For press inquiries, please contact Lindsay Beltzer

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Best Global Brands


Best Global Brands

Best Green Brands
BGGB Methodology

Best Global Green Brands: About the Study and our Methodology

The foundation of Interbrand’s first ranking of the Best Global Green Brands is our annual Best Global Brands report.

We began with the understanding that "green," or planet-focused, corporate citizenship efforts of the world's most valuable brands are the ones most likely to have the largest impact. As such, it was vital that the Best Global Green Brands ranking be based on the same publicly available data used for the Best Global Brands report.

The result is a comprehensive report of public perception of environmental sustainability ("green") performance and a demonstration of that performance for the world’s most valuable brands.

Read our Best Global Green Brands methodology.

Jez Frampton

Demand and Desire Podcast: Best Global Green Brands

In the latest Demand & Desire podcast, Jez Frampton, CEO of Interbrand and Interbrand's Director of Strategy in New York Emma Hrustic discuss Interbrand’s Best Global Green Brands.

Listen to the podcast.

Key Insights

Key insights: Best Global Green Brands

Reading between the gaps, transparency and performance, perceptions scores by country, and perception scores by sector.

Read the article.


Toyota tops Interbrand's Best Global Green Brands!

Find out why Toyota ranks number one in an interview with Toyota’s Riki Inuzuka, Managing Officer, Corporate Planning Division and Research Division.

Read the interview.


#10 Ranked Best Global Green Brand, Panasonic

Interbrand interviews Takumi Kajisha, Managing Executive Officer, Corporate Brand Strategy, Corporate Communication, Advertising, Corporate Citizenship and CSR for Panasonic.

Read the interview.


#11 Ranked Best Global Green Brand, Hyundai

Interbrand interviews Steve S. Yang, President and CEO of Hyundai.

Read the interview.


An interview with Chinese clean energy brand, ENN Group

Interbrand talks to ZHANG Xudong, Brand Director of ENN Group about ENN Group’s innovative green initiatives.

Read the interview.

Green is now

Green is Now by Paula Oliveira

Interbrand’s Associate Director of Brand Valuation, Paula Oliveira, explains why green is no longer just a trend, but a new way of doing business.

Read the article.

Corporate Citizenship

Intentionality and Corporate Citizenship by Tom Zara

Interbrand’s Corporate Citizenship Global Practice Leader, Tom Zara, explains why organizations need to begin looking beyond just green to all factors of corporate citizenship.

Read the article.

Japan and Green

Japan and Green: Why green leadership matters for Japan

Three of the top 10 green brands hail from Japan. Alex Murray, Interbrand’s Senior Consultant in Tokyo, takes a look at why.

Read the article.

Green Brands Around the World

View crowdsourced green brand pictures from Interbrand’s colleagues around the world.