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March 09, 2006

Negative word of mouth hurts retailers

(Posted by francois to: marketing | word of mouth )

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Posted by francois at March 9, 2006 05:53 AM | Bookmark This

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» Silence is NOT Golden. from Mary's Blog
This seems to be my day for “simply” sending you along to links. But, this one, Negative word of mouth hurts retailers speaks to one of the blind spots I see with clients in discussing WOM (Word-of-Mouth) viral, grassroots, guerilla (pick... [Read More]

Tracked on March 9, 2006 11:02 AM


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