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ES2002a | The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal. The project manager talked about the project finances and selling prices. The team then discussed various features to consider in making the remote. The industrial designer will work on the working design of the remote. The user interface designer will work on the technical functions of the remote. The marketing executive will work on what requirements the remote has to fulfill The remote will sell for 25 Euro. The remote will be sold on an international scale. The production costs cannot exceed 12.50 Euro. Whether the remote will be used exclusively for televisions. | Okay . Right . Um well this is the kick-off meeting for our our project . Um and um this is just what we're gonna be doing over the next twenty five minutes Mm-hmm . . Um so first of all , just to kind of make sure that we all know each other , I'm Laura and I'm the project manager . Do Great you . want to introduce yourself again ? Hi , I'm David and I'm supposed to be an industrial designer Okay . . And I'm Andrew and I'm uh our marketing Um expert . I'm Craig and I'm User Interface . Great . Okay . Um so we're designing a new remote control and um Oh I have to record who's here actually . So that's David , Andrew and Craig , isn't it ? And you all arrived on time . Um yeah so des uh design a new remote control . Um , as you can see it's supposed to be original , trendy and user friendly . Um so that's kind of our our brief , as it were . Um and so there are three different stages to the design . Um I'm not really sure what what you guys have already received um in your emails . What did you get ? Um , I just got the project announcement about Mm-hmm what the project . is . Designing Mm-hmm a . remote control . That's about it Mm-hmm , didn't . Yeah get , that's anything that's else Is that what it everybody Yeah . . Did got . you get the same thing ? Okay Yeah . ? . Um . So we're gonna have like individual work and then a meeting about it . And repeat that process three times . Um and at this point we get try out the whiteboard over there . Um . So uh you get to draw your favourite animal and sum up your favourite characteristics of it . So who would like to go I first will go ? . That's fine . Very good . Alright . So This one here , right ? Mm-hmm Okay . . Very nice . Alright . My favourite animal is like A beagle . Um charac favourite characteristics of it ? Is that right Yeah ? Uh . Yeah . , right , well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family . And , yeah that they have lots of personality and uh be fit and in robust good health . So this is blue . Blue beagle . My family's beagle . Right . Lovely . Well , my favourite animal would be a monkey . Then they're small cute and furry , and uh when planet of the apes becomes real , I'm gonna be up there with them . Right Cool . . There's too much gear . You can take as long over this as you like , because we haven't got an awful lot to discuss . Ok oh we do we do . Don't feel like you're in a rush , anyway Okay . . I coulda told you a whole lot more about beagles Ach . Boy , let me tell why not you We might have to get you up again then . . I don't know what mine is . I'm gonna have to think on the spot now . Impressionist . Can't draw . Is Um that a whale . Yeah . ? Um , well anyway , I don't know , it's just the first animal I can think off the top of my head . Um . Yes . Big reason is 'cause I'm allergic to most animals . Allergic Ah to animal fur . , so um fish was a natural choice . Um , yeah , and I kind of like whales . They come in and go eat everything in sight . And they're quite Alright harmless . and mild and interesting . Mm . Okay . God , I still don't know what I'm gonna write about . Um . Superb sketch , by the way . Tail's a bit big , I think I . was gonna choose a dog as well . But I'll just draw a different kind of dog Yep . . M my favourite animal is my own dog at home . Um That doesn't really look like him , actually . He looks more like a pig , actually . Ah well . I see a dog in there Do you . Yep ? Oh . that's very good of you . Now I see a rooster . Uh . What kind is it ? Um he's a mixture of uh various things . Um and what do I like about him , um That's just to suggest that his tail wags . Um he's very friendly and cheery and always pleased to see you , and very kind of affectionate and um uh and he's quite quite wee as well so you know he can doesn't take up too much space . Um and uh And he does a funny thing where he chases his tail as well , which is quite amusing Is , so he aware that th it's his own cha tail he's chasing ? It is . I think it is . He only does it after he's had his dinner and um he'll just all of a sudden just get up and start chasing his tail Hmm . 'round the living room . It's an after dinner dog then . Yeah , so Probably when uh he was little he got lots of attention for doing it and Yeah has , maybe forever been conditioned . . Maybe . Right , um where did you find this ? Just down here ? Yeah . Okay . Um what are we doing next ? Uh um . Okay , uh we now need to discuss the project finance . Um so according to the brief um we're gonna be selling this remote control for twenty five Euro , um and we're aiming to make fifty million Euro . Um so we're gonna be selling this on an international scale . And uh we don't 'Kay want it to . cost any more than uh twelve fifty Euros , so fifty percent of the selling price . Um , can we just go over that again ? Sure . Uh , so bas at twel Alright , yeah . Okay . So cost like production cost is All together twelve . fifty , but selling price is is that wholesale or retail ? Like on the shelf . Um I dunno . I imagine That's a good Our question sale . our sale anyway I imagine it probably is our . Yeah sale , okay actually because it's probably okay up to . the the um the retailer to uh Okay sell . it for whatever price they want Mm-hmm . . Um . Alright . But I I don't know , I mean do you think the fact that it's going to be sold internationally will have a bearing on how we design it at all ? Yes . Think it will Mm-hmm . ? Um . Mm-hmm . Hmm . Well right away I'm wondering if there's um th th uh , like with D_V_D_ players , if there are zones Oh yeah . Um , regions and f stuff , yeah frequencies or something . Yeah um . Okay . as well as uh characters , um different uh keypad styles and s symbols Hmm Yeah . . . Well for Um a remote control . , do you think that will be I suppose I don't it's know depends . on how complicated our remote control is . Yeah . It does make sense from maybe the design point of view 'cause you have more complicated characters like European languages , then you need more buttons . Yeah Yeah . So , yeah , possibly Yeah . . Okay . And then a . and then al the other thing international is on top of the price . I'm thinking the price might might appeal to a certain market in one region , whereas in another it'll be different , so What , just like Just in a terms chara just of like a characteristic the wealth of the of country the ? Like how Just much money people have to spend on things Or just like like ? , basic product podi positioning , the twenty five Euro remote control might be a big hit in London , might not be such a big hit in Greece , who knows Aye , I , something see what like you that mean , yeah , yeah . . Marketing . Good marketing Yep thoughts . . Oh gosh , I should be writing all this down . Um . Right away I'm making some kind of assumptions about what what information we're given here Mm , thinking . , 'kay trendy probably means something other than just basic Yeah , something . other than just standard . Um so I'm wondering right away , is selling twenty five Euros , is that sort of the thi is this gonna to be like the premium product kinda Yeah thing , yeah or . Like how much does , you know , a remote control cost Uh-huh . . Well twenty five Euro , I mean that's um that's about like eighteen pounds or something , isn't it Mm-hmm ? Or no , is . it as much as that ? Sixteen Yep . seventeen eighteen pounds Yeah , I'd say so . , yeah . Um , I dunno , I've never bought a remote control , so I don't No know . how how good a remote Yeah control that would get you , yeah . Um . . But yeah , I suppose it has to look kind of cool Mm-hmm and . gimmicky . Um right , okay . Let me just scoot on ahead here . Okay . Um well d Does anybody have anything to add to uh to the finance issue at all ? Do Thin we have any other background information on like how that compares to other No , actually . That other would be useful , though , wouldn't it , if you knew like Yeah what . your money would get you Hmm . now . Mm-hmm . Mm-hmm . Yeah , interesting thing about discussing um production of a remote control for me is that l as you point out , I just don't think of remote controls as somethin something people consciously assess in their purchasing habits Yeah . It's just , yeah . like getting shoelaces with shoes or something Oh . . It just Five comes minutes along to . end of meeting . Oh , okay . We're a bit behind Do you know what I mean . Yeah ? Like Yeah so . . sort of like how do you I I mean one one way of looking at it would be , well the people producing television sets , maybe they have to buy remote controls . Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want I a know better um one or something . My But parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things Right the house . Right . So um . Okay for them so it was just how many devices control . Right , so in function one of the priorities might be Yeah . to combine as many uses Right , so do you think that should be like a main design aim of our remote control d you know I think so , do your . Yeah your satellite and , yeah your . regular telly and Yeah your . V_C_R_ and everything Well like um ? , maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots . They're gone from being just like little sort of scribble boards to cameras , M_P_ three players Mm-hmm . , telephones , everything , agenda . So , like , I wonder if we might add something new to the to the remote control Yeah market , such . as the lighting in your house , or um Or even like , you know , notes about um what you wanna watch . Like you might put in there oh I want Yeah to watch such and such , yeah and look a Oh that's a good idea . An . So extra functionalities Yeah . . Like , p personally for me , at home I've I've combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player . So they w all work actually function together but I have different remote controls for each of them Mm-hmm . So it's . sort of ironic that that then they're in there um you know , the sound and everything it's just one system . But each one's Hmm got its own . little part . Um okay , uh I'd wel we're gonna have to wrap up pretty quickly in the next couple of minutes . Um I'll just check we've nothing else . Okay . Um so anything else anybody wants to add about what they don't like about remote controls they've used , what they would really like to be part of this new one at all ? And you keep losing them . You keep Mm losing . them . Okay . Finding them is really Mm a pain , you know . I . Mm mean . it's usually quite small , or when you want Mm-hmm it right , it slipped . Mm-hmm behind . the couch or it's Yeah Yeah kicked . under the table . . W Yeah . You get You those know ones where you . can That's just really , if good you id like , whistle or make a really high pitched noise they beep Yep . . There I mean is that something we'd want to include , do you think ? Uh Dunno , sure . Okay maybe . . I remember when the first remote control my my family had was on a cable . Actually had a cable between it and the T_V_ and big like buttons that sort of like , like on a blender or something My goodness . And . um , you know , when I think about what they are now , it's better , but actually it's still kind of , I dunno , like a massive junky thing on the table Still . Maybe feels we could quite think primitive about how . , could be more , you know , streamlined Maybe . S like a touch screen or something ? Something like that , yeah Okay . Or whatever . would be technologically reasonable . Uh-huh , okay . Well 'Cause I guess it could that's b up it to could our industrial it could be designer that f it . could be that functionally that doesn't make it any better , but that just the appeal It looks of better of not . having You know , these days there's a r pe things in people's homes are becoming more and more like chic , you know Yeah . . Um , nicer materials and Okay . might be Okay be . worth exploring anyway Uh . . Right , well um so just to wrap up , the next meeting's gonna be in thirty minutes . So that's about um about ten to twelve by my watch . Um so inbetween now and then , um as the industrial designer , you're gonna be working on you know the actual working Yep . design of it so y you know what you're doing there . Um for user interface , technical functions , I guess that's you know like what we've been talking about , what it'll actually do . Um and uh marketing executive , you'll be just thinking about what it actually what , you know , what requirements it has to has to fulfil and you'll all get instructions emailed to you , I guess . Okay . Um . Yeah , so it's th the functional design stage is next , I guess . And uh and that's the end of the meeting . So I got Um that little message a lot . sooner than I thought I would , so Before we wrap up , just to make sure we're all on the same page here Mm-hmm . , um , do we We were given sort of an example of a coffee machine or something Uh-huh , right , yeah Mm-hmm . ? Well , . um are we at ma right now on the assumption that our television remote control may have features which go beyond the television ? Or are we keeping Th sort of like a a design commitment to television features Okay ? I , well I don't know just . very quickly 'cause this we're supposed to finish now Yep . Um I guess . Yeah , sure . that's up to us , I mean you probably want some kind of unique selling point of it Okay . , so um I , you think know one factor would be production cost . Okay , yeah Because Yeah . there's a cap . there , so um Okay . depends on how much you can cram into that price Mm-hmm Okay . . . Um . Yeah I think . that that's the main factor . Okay Okay . . Right , okay , we'll that's that's the end of the meeting , then Alright . Um . . So , uh thank you all for coming Cool . . |
ES2002b | The project manager briefed the team on some new requirements to consider when designing the remote. The user interface designer presented two existing products and discussed what was wrong with each product. The team discussed how to create a remote which did not include the problems present in the existing products presented by the interface specialist. The marketing expert presented consumer preferences and requirements and the team discussed who their target demographic should be and whether to include speech recognition in their product. The industrial designer discussed the interior workings of a remote and the team discussed various options for components and energy sources. The team then discussed features to include in the remote and what they could do to figure out how to categorize them. The industrial designer will work on the components concept. The user interface designer will work on the user interface. The marketing expert will work on trend watching The team will not work with teletext. The remote will only control televisions. The corporate color and design must be incorporated into the design of the remote. The remote will have buttons for the following functions: on and off, channel up and down, volume up and down, and entering channel numbers. The remote has to look good and be easy to use. The target demographic is people aged fifteen to thirty five. The remote will use an infra-red sensor. The remote will use regular batteries. How to categorize the functions on the remote. How to implement the categorization of functions in the design of the remote. Defining a target demographic. Whether to include speech recognition as a feature in the remote. How to incorporate more advanced functions into the remote while keeping the design and usability of the remote simple. | Is that alright now ? Okay . Sorry ? Okay , everybody all set to start the meeting ? Okay , we've got half an hour for this one Could you plug um me in ? to uh discuss the um functional design Okay . Thanks . . All ready to go ? Okay Okay . Um so hopefully . you've all been working away , and I've put the minutes of the last meeting in the project folder . Um so I guess just to to recap on uh what we did last time . Um kind of uh got to know each other a little bit and uh got familiar with all the equipment and started to discuss um a bit about the project , you know , cost-wise how much how much money we had to s Um just want to tell you that you have three new requirements , um which is the The first one is that um uh the company's decided that teletext is outdated uh because of how popular the internet is . Nobody uses teletext very much anymore 'Kay , so . we don't really need to consider that in the functionality of the of the remote control . Um they've also suggested that we um we only use the remote control to control the television , not the V_C_R_ , D_V_D_ or anything else . I think the worry is that if the project becomes too complex then it'll affect um how long it takes us to get it into into production , the time to market Okay . . So um , we're just gonna keep it simple and it'll just control the T_V_ . And the other thing was that the company want the corporate colour and slogan to be implemented in the new design . Um I'm not entirely sure what the corporate colour is . It might be yellow , because there seems to be a lot of yellow everywhere And . the slogan , like the actual written slogan , or just to embody the idea of the slogan ? Well that's the thing , I'm I'm not sure um uh th because on the the company website , uh what does it say 'Bout Uh something putting the fashion in electronics Yeah . Mm yeah , I . mean do they Is that something they want actually written on it , 'cause it's quite long . Um or yeah , just the idea , but I'm not sure . So that's something we can discuss as well . So those are the three things , just not to worry about teletext , uh only control the T_V_ , and um and uh incorporate the uh colour and slogan of the company . Um so is everybody okay with any of that , or do you want me to recap at all Nope , we're all set . ? Right um , time for presentations then . Who would like to go first ? I'll go first . Sure Okay . , cool . Alright um , can I st steal this from the back of your laptop Oh ? Uh yeah , of course , yeah . G go on ahead . so this is the technical functions design . Um Right to do the um the design I have I've had a look online , I've had a look at the homepage , which has given us um some insp inspiration from previous products Mm-hmm . . Um I've had a look at the previous products to see what they offer and um I would like to ask you guys for um your ideas about the design at the end of the meeting . Um unfortunately we're not allowed to talk outside the meeting room , so Right Okay . . Um , having a look at the existing products , I found out that um it tends to come in sort of two extremes , there's either um a very complicated one that's got lots of buttons , lots of colours , very confusing , you don't know what you're doing . Um in that case the the labelling tends to be very bad . Um there's an example I'll show you at the end , um sh show you now . Uh Alright here um . the button there and there . This one's prog . Sorry . That one's perg and that one's prog , and it doesn't really tell you what it does . Um , not sure if you had a a look at the other um control in that example . Um it's a very simple one . It's got only the basic functions mm but um it's the same size as the the Oop hard . to use one . Uh it looked a bit clunky . They're very big and not very much use for buttons . Um , and it's just very hard to access the advanced functions . There's there's nothing for instance for a slow motion button . Um , my own preferences , I prefer the the clunky one . Um it's very easy to use . Um but unfortunately it does lack the advanced functions which I I quite like having on the controls . Um so I believe the the advanced functions should maybe be hidden in a drawer , or something like tha from the bottom of it . So , now I'd like to ask for your preferences . Um not sure of how long we've got , uh Um . Well we can chat away for uh for five minutes or so I think at Mm-hmm at most . . Just a couple of minutes anyway . M yeah , like a lot of a lot of what I've um read and prepared for this meeting fits in really closely with what with what Craig's just gone over . So in part I could I could give you some of my personal preferences but I could also th add some to this which is just about sort of um sort of market research Mm-hmm . But anyway , um . Shall we sh well we might we'll come stick to that later Which to kind which . of is your the clunky area one for now , the . one on left Um or , the on clunky the one right?. is the . one on the right . Okay . Yeah Um . clunky in what sense , like um h heavier ? Larger Um I think it's supposed ? to be the same size , but um it's got much fewer buttons . It's , you know I see , so , it's it's more very just spread out Looks and basic kind kind of of Yeah . . Right , okay you know . , I get the idea it'd be sort of about this size Yeah . . got very few buttons on Yeah it and . Sure . Well I think it's a valid point . I mean like the one on the left looks quite um quite complicated , and that P_R_T_ p P_R_O_T_ thing is incredibly confusing . Um so I see I see why yo you know you might prefer the simpler design , but yeah you don't want to lose out on , you know , what it does Mm-hmm , so maybe . you know you know you get a lot of remote controls where you kind of flip the thing open , I think that's a Mm-hmm good idea . . I Mm-hmm think . it's a good idea . Mm-hmm . Um , do we have any functions that um we'd want on it ? I mean so far I've got um on and off Mm-hmm , um switch the . channel up and down , and put the volume up and down Uh-huh . Um . they're just the the very basics you could use for a T_V_ . Uh-huh , and then actual numbers for channels as well , yeah Okay . . Um , you say that's a h a required one or a requested one Which ? Would you was that like ? um the channels like the the numbers Up on the numbers thing , or the up down ? God , um , I wou I would say that's required , I mean there's no way anybody's gonna buy a remote control these days when if you can't actually individually Yeah select . channels , I mean would anybody disagree Yeah with . that ? Um , what else , uh So don't need to worry about teletext , don't need to worry about V_C_R_ , uh any kind of We like don't display ? No controls ? at all do you think we need to worry about , you know like Yeah brightness . and contrast Well I think ? I think es essentially what we're doing right now is we're categorising . We're saying well we want this to be a product that offers all the Mm sort . of more tricky features but we want them to be in another area ? Is that right ? Is that what we're Yeah . Um we're doing ? We're kind , yeah of . like sorting them an Or Um are we actually eliminating things we just don't want the product to have ? I think are you are you maybe kind of thinking what we absolutely have to have and what would Uh be nice , to start with ? um sort of a bit both , um we need to find out exactly what we have to have Mm-hmm um and . after that we can add things if they're possible . Okay , right . Well , do you wanna maybe just , at this point decide on what we absolutely must have as Yeah a p . as a function of this Yep . Um . , so so far , just to recap you've got There's um volume on and off and channel , um control and volume and channel , and skip to certain channels with the numbers . Right okay . Um Well , one one way I would look at this um would be that we a approach the different controls in terms of um like control types , so that for the user it's very clear what they want to do where they Mm-hmm go yeah . Uh and . also think maybe a little bit about sorta w w what would just wanna be acc easily accessible . For example Oka if we had audio controls , those could be something people set up very rarely . Maybe they're un they're they're they're in a little area Mm-hmm but covered . up um , things like channel and volume um are used all the time , so we just have them right out on top , um very just very sort of self-explanatory . Um so maybe we need to think about having three or more groupings of controls , you know like one which are just the the habitual ones that should be right within your natural grip . And others that are uh also available and then others that are concealed . Something Okay like that . . Uh well , just to to wrap up quickly on this this little section Have I just lost Oh no . Um , uh do you think maybe that's the only kind of uh essential requirements , and then maybe just things that would be nice if it could do would be things like audio set up and display set up and things like that , maybe like a mute button , that sort of thing Yeah . Any . of you anything to add to that at all No ? No . I'll add it . later , I guess the Okay Mm-hmm presentation . , right . Yeah . . Um okay , if we can move on to next presentation then please Sure . . Um Do Do you you wanna want to Can switch places this can ? this pl reach ? Can this plug No come across Probably . No . not , actually ? No . . So why don't I just pick up and move Yeah then . . Here , I'll just Why don't I just Mm Just just switch them er . , can you go up behind me ? Kinda This is so This bit complicated . It'd I'm all in be a nice knot if everything now . was wireless , wouldn't it ? Okay . Right . Um . So I can I can say already , I dunno whether this is for good or for bad but there'll be a lot of kind of uh redundancy in the in the the issues and the the uh Oh , like the things overlap between . Yeah what you said ? Oh , yeah well , for all you know . Which that is ma not that'll happen necessarily a . bad thing , but may what I've already started doing is cr I created a slide in in my presentation here so um so that we kind of think well what's the cumulative effect of what we've taken from your ideas and and mine , because certainly I I have a hard time separating separating things completely . Obviously Mm hard to know what obviously where your what role you've just ends told , yeah me what you've just told . me impacts a lot on what um like market research mm that that I've been So Okay how do . I how do I get Um this function up F_ eight . Uh pr yeah , press ? Okay function . and F_ eight , yeah . Okay . Alright . So F_ eight ? Function , the blue button . Next to the control on the left Oh , and F_ . Yeah Mm eight . . You . Okay have to push it together . . Mm-hmm . Yep . Okay , I think that that's doing it now . Nope . Try that again . Uh , again Think ? maybe the Wait the . wire in the back might be loose . Okay . Yeah , you wanna Um Oh oh here Yep we , okay , there go we great go . There . you . go . Okay . Just um Before I bring this up what I'll just say is um what I've what I've done is tried to collect some information so that I can then relay this to to you guys so that it's now becomes a collective thing . And then kind of lead us in the direction of deciding , 'kay what what are our options , what should we decide and do you know what I mean , so . Increase Um that 'cause we can't see the Okay . Okay . That's much better . Right . Can you um There Right you go . , okay . Okay . Alright . That would be Okay . So um does that make sense ? So what I basically got is I just looked into some information and sort of th tried to think about how how we could review it and how we could and what kind of decisions we could take away from it and then maybe by the end of just looking at some of these things we can think about what are our priorities . 'Cause certainly there's lots of different information to go through . So um I'm thinking here about uh primarily about customer needs , that we start with the customer , and w you know , what they want and what are issues with with um existing products . Uh to think about trends and also about try and connect that as you see with the company vision which is about fashion in electronics . Um and then , as I say uh w we'd like to prioritise our design features from this and um Bouncing on top Dunno . Okay Yeah . . . Um . So this is what I've found here , um a lot of this is new to me , so we'll just read through together . Um , users dislike the look and feel of current remote controls . So they find them ugly . Most people find them ugly . Um the vast majority would spend more money for it to look fancy as well , we'll see later , the vast majority would spend more money for um slightly more intuitive control , such as Mm-hmm voice recognition . . Okay I'm gonna we'll look at that in a second . Um most people use only a f a very slim portion of all the controls . So I guess what we're looking at here is people want this h technology , they tend to use the most simple controls and overall they find remote controls to be something they don't doesn't really appeal to them . Mm-hmm So . I think what we're doing is we're trying to take like if for me this is sorta like three different different um inspirations , you know , one is that we want uh something that's high-tech but we want it to seem easy . And in spite of the primitive side of it and the very high-tech side , we want it to just be an appealing piece of equipment in people's hands . Um , frustrations . They get lost a lot , s as it came up in our last meeting . Um , takes time to learn how to use them . This is uh why I mention when Craig was uh showing us some ideas that we actually try and group controls , so d it doesn't just look like a big panel , kinda like when you you look at , you know , a new computer keyboard , or something that is quite explanatory . If you want audio , if you want visual , then you have those . Um and I will admit I don't know what R_S_I_ stands for Repetitive strain . injury . Is installing a new remote control something that people Uh , no , that did not come up at all . Um so here here is another um sort of a a review here of the main things . I also found that most people would uh adults at least would pay more for voice recognition . Now apparently we do have access to all the tech cutting edge technology in remote control . So I dunno if that's possible we might consider getting into it . Um . And and again here as we sort of move m sort of thin start thinking about how we wanna sell and market this , I think a recurring theme here is the company wants it to be wants us to make something that's fashionable and sleek Mm-hmm and . trendy . Um people uh additionally aren't aren't liking the appearance of their products , so we wanna think about as we take all the sort of the techie features how we can um put that into a unit which is which people like . You know Okay , they like the aesthetics and the ergonomics . . So want something that looks good and is easy to use Yeah , big priorities . Yeah . Okay , so . you know just c looking at what what Craig um Craig's i uh ideas are s sorta tell me that maybe what we wanna do is try and um separate the different things that we wanna include in this . So if we do say well we want there to be all the technology will we try and make that almost be like optional technology . You know , it's like like I find a lot of T_V_s these days , something really like about 'em is if you wanna just turn 'em on and off you can , but they have little panels where you click Mm and there's just . like tons of features So you it go you through wanna group all the . different kind of Yeah types . of functions together , you know . That's I think Yeah it's a good idea . That's . s that's sort of the um But I I'm my hope here is that I'm putting out this information so that we can then say okay , well how do we collectively move Mm-hmm on . with it . Um Okay I I . haven't brought out one specific marketing idea , although my sense is that what we should try and think about is what are the current trends in materials and shapes and styles Mm-hmm . , and then use that . But not let that confine us technologically . Okay So . Right . Alright ? Any um comments on all of that ? Well , um That's one uh of the things that we have to decide on by the end of the meeting is who we're gonna be um who's our our target audience , our target market Yeah . . Um , so if we want something that that looks good and is easy to use , but has y is fairly powerful product , whatever , who do we really want to aim that at Okay . ? I mean Where's the money , maybe Yeah . , who wou who would have the money to spend Yeah . Well i if . And who watches if like T_V_ . twenty five Euro is our is our selling price Mm-hmm then . you can imagine , well I don't I'm not really sure how much that will Mm retail . at . But you want it's somebody who's not gonna just use the remote that comes with their telly , I suppose Mm-hmm , they're gonna actually go out and buy one . Yeah . So . , who do you think we're aiming this at ? Um , I think it'll be the mid range to the high end market , in terms of people . 'Cause twenty five Euros for a remote , how much is that lo locally in pounds It's about ? sixteen , seventeen pounds , I think Is that . too is that a lot of money to buy an extra remote or a replacement Yeah remote Mm-hmm . , okay ? Right . . Um so maybe not the high end range , but maybe middle , middle up-ish Okay . Kind . of . You know how much ? I dunno I guess you pay Okay , what . , ten ten quid for a remote ? Like a simple replacement Yeah , right . I . mean if you lost your remote and the first thing Yeah you just wanna go Yeah out and get , yeah . . This , would you this how much kinda would you touches pay on your ? comments there , David . These are the age groups which we Yeah have . information on and these are this is a table of h what people would pay more for a certain feature . Just Okay gives us a rough idea of where the w the will to spend money on T_V_ equipment is Okay . Mostly focused . around the twenty five age group . Yeah , so do you think we're we're aiming at a fairly young market then ? Yep . Sort of young professional , kind Yeah of . Mm-hmm , okay Um . Um do you think then uh voice recognition is something we should really seriously consider ? What what do you think , Craig ? Well , did you not say it was the the adults that were going for the the voice recognition ? Sort of the Uh the older , yeah group . , it's the Yep Uh . It f does it does fit with the market that we're sort of identifying N yeah . , in terms of I think we are gonna have to narrow it down , to say let's target these Okay people . and give them what they want and Yeah 'cause . you know Sure . , there needs to be some kind of Sure selling . point to Yeah . it . So um anybody anything there to add Just kind of young professionals , uh th like if we are going to include speech recognition , it's kind of between fifteen and thirty five seems to be like a really high response to that Mm-hmm . So . we could say I that I was think our target twenty five . to thirty five is is is fair to add that in as Yeah a group Mm-hmm as well because . . Yeah that's . more than half your group of people who are willing to at least try Yeah and use your technology Mm-hmm , yeah . . . Okay , so fifteen to thirty five , look fairly young Yeah Yeah . You know . . , they have bit of expendable income to spend on this sort of thing Mm-hmm I . think . perhaps that age group is significant as well because those are people who use the computer Mm-hmm . , who are familiar with their with computers in in their everyday work Yeah . Mm-hmm . I think . people who are maybe about Mm-hmm . I wouldn't say thirty five , but people who are about Mm-hmm forty-ish . and above now Mm-hmm . would But not yeah be so . dependent and reliant on a computer Yeah or Yeah a mobile . , sure phone or something like that So . Mm-hmm . So these . are people who are gadgety , right ? People Yeah who are u . growing up used to , you know in schools and in universities , when you go on to their working lives Yeah , people who would . So you they'll know regular not sh not shy Yeah away from something . Yeah quite high-tech Yeah . That . that's . Mm that's . a good point . Um okay , so um so shall we make the decision uh to include speech recognition If we can if . we can I I think Yeah . . one thing we should try not to avoid is not to say we have to use speech recognition right now Yeah Okay . , because . Why is that ? um , based on what you've go y everybody's saying , right , you want something simple . You want basic stuff and you want something that's easy to use . Speech recognition might not be the simplest thing Right . for somebody Okay to . use Could . it be an on off thing Um ? Like if you want it Where you can , but activate what on I'm saying it and is deactivate that we're it Yeah ? we're . trying to lock ourselves into a s particular kind of technology Yeah Yeah , rather . . than focusing on on exactly what are the features that we're Yeah gonna say Okay , and then . , you know . Sure , say . speech recognition is good for this , speech recognition is not good for this Sure . So Okay maybe we should . I suggest . Yeah . that we think about speech recognition Sure , anyway it's a it's something . that can be used to fulfil a function , but Uh-huh at . end of the day we don't look at the technology , but Yeah we look at . the function first . Okay Sure . Yep . Uh . okay , well do you wanna um give us your presentation Okay , sure and then . then we can I Yep don't . know um might have been a good idea to all deliver our presentations and then discuss Yeah , but , it's this is good this well is it's how we're good to get ideas out while Yeah they're fresh in mind , exactly , yeah . Um . Oh it's something that's just occurred to me as well is if we make it um speech reco if we incorporate speech recognition , that's appealing to people um maybe with Not a physical disability as well Yeah . Um . And . not losing . And also it helps in terms of people not losing this , you know they Yeah they're . saying oh it's I lose it in the couch Yeah . . like we're kind of what we're b sort of getting in into here is mating different uh design features Mm-hmm together . that they I reckon one problem with speech recognition is um I've actually seen one of them used and uh the technology that was in that one wasn't particularly amazing , so you end up yelling at the control for hours Really Right . Channel ? up . Oh . really , you've seen one before Do you think . maybe we need like Um further advances in that kind of area until it's worthwhile incorporating I think it'd it probably though ? quite expensive Sorry , do to you mind passing Mm put in me my . Course . notepad not . Thanks . Cool . There you go . , um . Okay . Um Right . . Well this is just the working design Mm-hmm um . . Well this is just what how I would go about it . Um I guess I try to define like what we're doing now , try to define what we're trying to get done . Um Right I think . in a practical way , we kind of know what it is . We've used it , we're familiar with it , but we're we can't n we haven't narrowed down um exactly what the things we're trying to fulfil , like Besides the basics , I think back in the back of our minds we know what the basics are . Has to change channels , has to change volume , but in like specifics , right , which one of the basics are you trying to target Mm-hmm . Um . are there certain parts of the basics that are more important or less important than the basics ? Um and I just the idea is just to get everybody to um I usually have a have have a design that's there as a basic , so , you know , things that to start everything going . But I guess everybody does have some idea , so I don't think um there's a need for that . Um okay this finding things is a little bit confusing , so I'll go into the diagram first . It just explains how the process goes through Mm-hmm , from a . from the basic technology point of view , the basic steps that you need um in the diagram and in this slide probably works better . Um okay , you need some power source . 'Kay , a battery or something Mm-hmm , to keep it going . . Um and that power source is important because it ties you down to um how long the device will last Uh-huh . . Um it ties you down perhaps a bit later on in terms of the technologies um how far you can transmit the signal or the complexity of the functions Mm-hmm that . you want . Like for example , voice recognition , right . That might be constrained because that you might need to power a microphone , you might need to power other things , so that's one perhaps constraint there . Um Th Okay , the basic thing is there's a user interface where people punch a button or talk into it or smile to it or blink their eyes , whatever Hmm . . You know , and that um picks up an input from a user , um uh a logic a series of logic has to decide what the user is telling the device , and the device has to r you know , based on you push button A_ , so I will do something with button A_ . So maybe button Mm-hmm A_ is the power . button Mm-hmm , okay . . Um and then it needs to be able to send the signal out to the device itself which is the receiver here . Um and I think that's about it in terms of my design um . It's fairly general , um and I guess the purpose of this is also not to restrict you Mm-hmm in . in the way you're thinking , like um voice recognition , right , um , if it's something which is important then we just add more power rather than having a thing that we don't have enough power . So it's not Okay really a constraint . in that sense Mm-hmm , but . I mean these are functionally , you know , the base Mm-hmm , what . Okay the . technology has to do Okay Mm-hmm . . . Um so I guess the rest of it I think we should maybe you you wanna go back to what the functions are ? I think that's 'Kay Uh more . relevant to a discussion ? . Well , do Sure you wan do you wanna finish up . Sure . your your whole presentation Yeah , w I'm done then ? Are you are you all done . More or less ? . Yeah . Ps Oh , it's just putting the rest of it into words , but it's essentially Yep the same . thing Mm . . Um you have a transmitter , an input Okay device . , logic chip , you know , stuff Okay Right like . that . Um . Right And like on . the means I guess this would b be Since we're on the topic of the technology Yep . , uh are there any like what are our options ? Alright , what's what i in Is this the only way that we go about it , or are there Um other , these these thin aren't technology options in that sense Right . This . is just um The basic a principle basic of principles Okay and . 'Kay basic . components that are needed Right Mm-hmm . . For example . , if you needed um if you needed to add uh a voice recognition , right , then your user interface would be split , broken down into more components Okay Mm-hmm . , right . , which you have a microphone Oh , the V_R_ Okay and stuff . like that . So this just show how . Uh we're kind of modularising the whole Yep thing . Okay . Yep . . So each component represents one function Mm-hmm , but I think . the basic functions are the logic , the transmitter , um and the receiver Mm-hmm . , okay , and the power are things that you won't have to care about Mm-hmm . Yeah . Um and . those are things that based on what your user interface requires then Mm-hmm we'll add more . functionality to it Okay . Um . there might be one other consideration which would be that the the transmission between the remote control and the T_V_ for example Okay . Okay . Okay , um . are we gonna restrict ourselves to using the traditional technologies of infra-red Okay thing . ? Because that's something you need to actually be physically be pointing to Okay Right . . Right . . Well well a worry that was was expressed in the new requirements was that if we made this too complex it would e it would effect um how long how long it took us to get this to market , so I th suspect it might be a good idea just to restrict our kind of our creative influence on this on the user interface and not worry so much about uh how we transmit it Yep . um because I mean it it's tried and tested intra-red , so There might we be could one stay with tha other problem with the transmission , um in particular right now , since we're talking about voice recognition . Um if somebody's gonna h talk to the device , you ideally Mm-hmm want them to hold it to them Oh . I it Right , yeah . you may . not require that , but Right you . know , um it's it's it's something very natural , I guess Yeah , you know , to , mm-hmm hold it , to signal to the user . , and push a button maybe to start s talking Okay about it . . Then you need to send the signal out , so Mm because if . you're using infra-red , the line of sight Mm um . say the T_V_'s at that chair , and I'm standing in front of here and the transmitter is here Yeah . , it blocks it Okay . So . in that sense , there's not really a restriction but it's something which Right . you may have to think about later on in the process Okay . Not . so much Okay further . And down um . just a clarification before we finish this . Uh does c is our controller is it have the option of being um on a standard uh frequency as all of the other equipment , so that the one controller can control There's there's not much specific several pieces of specific equipment ? information W , but I think that um one indication of infra-red mean that you're just targeting traditional devices Yeah Okay . Because . W . infra-red is something which everybody has Well . well we've um In the new requirement spec they said just to focus Just on to the T_V_ T_V_ , okay , so that's . what we should do for now I think Okay . Something . I was wondering about was the power . Um , is it worth considering like having like a charging unit as opposed to just regular batteries ? I mean is that something we really want to go into , do you think , or should we There's just consider a there's running Okay on , from regular from batteries a from ? a component point of view there's added complexity Uh-huh , and you . add cost to it Uh-huh . , um and then there's probably the fact that you need another physical component . You need a docking cradle , for Mm-hmm example Yeah , for you to . Mm-hmm . put . it in to charge Okay . Or you need . to get the user to plug it in . Um Okay , so and most users are very f use already used to the idea of buying batteries and putting it into Yeah the controller . . But unless the controller's gonna consume a lot of batteries , like he's gonna run through like Yeah twenty batteries . a month , then I don't think rechargeable is something we should you know , we Yeah Okay really . , so need just to stick to to regular care about . Um . Okay . Um , right . So basically the um I'm just gonna just recap uh what I said at the start , was that um the the whole point of this meeting was to f absolutely finalise who we're gonna aim this at , and Okay what . exactly the product's gonna do Okay . So . um just to recap on Are we all happy about the idea of um aiming the product at um the fifteen to thirty five bracket Yeah ? Um , that's and good . also the funct the the actual functions of what it's gonna do . Do you wanna recap on that , Craig ? Um . I think we just say that it was gonna be the the most basic stuff possible . Um on off , up and down channels , up and down volume and uh skip to a channel . Okay Ta . And , right is it going . to include any of the uh the more advanced features , or are we gonna eliminate those Um ? I think we include mute , but apart from that um I think we just we'll go for the simpleness . Okay Okay Okay . . R , I is think it is it is it s is it not an option still that we include some things just as a sort of under like sort of under a door Yeah Yeah , it's or . as some optional functions 'Cause what what I'm . I'd be a bit worried about is if someone was h had previously developed habits of expecting to control surround sound or this and that with their controller and then and then they , you know , w they get ours and w it's doesn't have that . I dunno Okay if that'd be a problem . . Another thing that you were saying about categorising the controls Mm-hmm ? Um . maybe I could suggest we we break them down into three simple categories Yeah . Okay . One would be . audio controls Mm-hmm , one . would be video controls Okay , and the . other one would be a device . Um this may not map very well to advanced functionality especially , but I think that um from a manufacturer's point of view Yeah , from a . person designing the device , but I think from a point of view of a person using the device , you know a T_V_ is something they see and something they hear Mm-hmm . , um it's something they do other things to like turn it on and turn it off Yeah . I . mean like Right so . what we could have is like three buckets , right , where we could throw things into , like if we want this feature , let's throw it into there Yeah . , and then from there decide whether it's basic , or it's non-basic 'Kay , okay . I mean . Like it that might help with . the visualisation Okay . . And it would actually help with the component build Mm-hmm as well . Okay . Mm okay , great . , right . Um , okay well I gotta kind of got five minutes to wrap up now . Um next thing we're doing is having lunch . Whoohoo . Um and then we're gonna have thirty minutes of working on the next stage . Um so I'll be putting the minutes of this uh this meeting into the project documents folder Mm-hmm . Um . so uh I guess just to just to confirm that we know what we're doing in the next well Mm-hmm in the . thirty minutes after lunch anyway , um for uh our Industrial Designer , you're gonna be thinking about the components concept . Um User Interface Designer gonna be thinking about our user interface , and marketing you're gonna be thinking about trend watching . Um and you'll all get specific instructions as well . So um I dunno , just just to to ask now if you've got anything else you've thought about while we've been talking . Um , do you wanna start with David . Anything else to say at all Mm no , not ? No really . , okay Um . Andrew yeah ? , just I just wanted to ask then before we wrap up , shall we agree for sake of um sort of clarity and when we when we r resume that we'll u use this idea David's proposed , where we think of these three sort of buckets and Yeah anything , yeah I think anything that's definitely we discuss a good about idea them is sort . of , okay , we're talking about this Uh-huh . Shall we Mm do that . , then . Yeah . ? Okay , great . Um just about the three buckets , um what would go in the the device functions one ? Um things like on off . Because they don't have anything to do with what you see Yeah . I me . mean in terms of picture and the entertainment value , you know , um Okay so . um And Um and channel . And channel Right . Because . the on off also goes , you know , like on off like power , not on off sound . Not Yeah on off . video . Although you don't turn off the video on your T_V_ , but um you Okay might wanna . you know turn off the sound , say you wanna pick up the phone , there's a mute button , right , so Okay . you you have you have a choice of putting it on to um others or a device . Device is basically anything which we can't categorise , right Okay . We , so put it you're out gonna . have um audio which is gonna be like you know your bass settings and Mm-hmm actual . volume Yeah , anything to do with hi what you hear , right Okay Mm-hmm . You . you put . that into audio Okay Mm-hmm . And , and . then then visual video is anything that you can see Mm-hmm Okay . . Um , so . brightness , contrast Yep . , things like that Colour , yeah , and . then just actual device things Yep , like . Sure what channel . you're watching Sure , turning . on an off Yep . Okay , stuff . like that . Okay And , um then k I suppose quite likely what would happen is in the d device category there might be some which are just like the habitual standard and then others which are maybe a bit more Like Mm-hmm random . which we Yeah have no other place to put Yeah . Sure , but we . , okay need it somewhere there Okay . Okay . Um . . even even if it doesn't map very clearly what happens is that people at least have some in their mind . It's easy to use , I think that's one thing that um and I guess from the component point of Okay view it's easy to build . as well 'cause things are like fixed Okay Okay . . . Um so yeah , I guess just things to think about are you know like the fact it's gotta look good , because of who we're we're , you know , targeting this at . Um something maybe kind of quirky in design maybe Mm-hmm . Make . it kind of ergonomic kind of to Mm-hmm hold . , you know , things like that . Um , so I guess I guess that's it Great . That's . the meeting over . Whoohoo . Then we get to go find out what was picked up for lunch for us . |
ES2002c | The project manager recapped the decisions made in the previous meeting. The marketing expert discussed his findings from trend watching reports, stressing the need for a product that has a fancy look and feel, is technologically innovative, is easy to use, and incorporates some aspect of fruit and vegetables in its design. The interface specialist presented research on the appearance of current remotes, concluding that current remotes are generally unappealing in terms of look and usability. The interface specialist presented ideas on how to remedy the unappealing aspects of current remotes in the team's design and also how to incorporate the corporate color scheme into the design. The industrial designer presented options for materials, components, and batteries and discussed the restrictions involved in using certain materials. The team then discussed options for the shape and color scheme of the remote, as well as what components, batteries, and materials to use. Some team members will design a prototype of the remote The remote will be curvy. The remote will be shaped like a snowman. The remote will not have a talk-back function. The remote will have a jog dial. The materials used will be plastic and rubber. The case will have a soft fruit-like feel to it. The remote will not have an LCD display. The remote will have a kinetic battery. The remote will have rubber buttons. What sort of battery to use. How to incorporate a fruit and vegetable theme, the corporate color, and soft materials into the remote. What shape the remote should be. Whether the remote should have a talk-back function. Whether to have an LCD display on the remote. What the case will look like. Whether to include a jog dial on the remote. | 'S to do now is Yeah to decide . how to fulfil what your stuff is , so Okay in that sense Yeah . so , sure it does kind of Okay make . It sense , well kinda , yeah does make sense , doesn't it , because when we get into . the end of meeting we're kind of talking about action and design as opposed Yep to background Okay . . . Everything I have is kinda background Okay . we all ready to go Yep ? Well . how um on the in this meeting then if we um I'll just just recap on the minutes from the last meeting . And we uh decided on Yep . decided on our our target group being fifteen to thirty five Mm-hmm . , and we decided that it was gonna be non-rechargeable battery-powered , that we're gonna group our audio-visual and other functions into into those categories , um . And I told you guys about the three new requirements about ignoring teletext , ignoring everything except the T_V_ , and trying to incorporate the the uh corporate colour and slogan . Um so that was the last meeting . Is there Mm-hmm anything have . I forgotten anything ? No . Uh Is that that everything sounds ? Okay . . Um so if we have the three presentations , and then if you have anything to kind of that you know you're gonna want to discuss , maybe just make a note of it , and we'll have all the discussion at the end . That might Sure be a better idea . this time . And so Okay if . we start off uh with Andrew and then Craig and then David , if that's Sure alright . . Um Yep . and then after that we'll have to make some decisions about stuff Yeah , right , cool . . So if Why don't you wanna I get that take ? this . Hmm . Screwed in quite tightly . Uh what did uh how did we leave it with speech recognition now ? We did we say we were gonna try maybe incorporate it but we hadn't made a definite Mm-hmm decision . on that ? Right . Oh I should also point out that um the you know the kind of final objective of this meeting is to reach a decision on the concepts of the product Okay . So . um that's kind of the end result hopefully . Okay . Um alright so c is it function F_ eight ? Uh-huh . Hopefully Hmm appear . in a wee second . Come on . I think it's working . Up there we go . Okay great s so let me just start this . Okay great . So um uh s move on . Uh-huh oh where'd it all go ? It's not good Oh no . . Okay lemme just see where I can find it . This looks more like it . I think I just opened up the template . Sorry Oh about that right . . Okay alright so let's have a look here . Okay so Here this we go was the method . that um I've taken . Uh basically what I wanna do here , before we get into it uh too far , is I want to show you all the background information I have that I think we need to acknowledge if we want this to be successful . Okay . And uh and then sorta g go through some of the way that I've dealt with that information , and then sort of bring us all together into it to see sorta see how this fits in with the overall vision . Um so I've tried to take a whole lot of market research and summarise it for us , and then ide identify uh trends that are are sort of in sync and are important to our our uh p project plan that we have so far , and then uh initiate a kind of discussion on design options so that it sorta helps us to to narrow in on on aspects that will inform other uh other elements of the of the project . Does that make sense Mm-hmm , tha Yep . . that sort of strategy ? I thought that that will impact on the rest of what we do , so that's why I suggested Aye a we fair get point in this definitely . . Okay so out of um different uh figures and ratings ob uh of people in general , um consumers in general , the number one thing that was found was that uh the br t television remote control , a fancy look and feel , okay , and not , it specified , not a functional look or or feel Okay , uh . b f f fancy . Um however , this is where we kinda have to be very , I think , creative about it . Number two was that it be innovative . Okay so that tells me that we have to find a way to be innovative without a adding just unnecessary um sort of functional bits to it . Uh and third priority uh for ease of use , so again that kind of gives us a general picture of how it has to be , um quite user friendly while still having technology . So it I'll just say right away as a bit of a foreshadowing into how we proceed with this in terms of m marketing , is that I think um what we should think about is how the um about how the innovation uh contributes to the look and feel , and not so much to the functionality of it . For example Aye right like . when you pick it up and push it like it all lights up or something , you know what I mean , like , or it's got something else to it Uh-huh that just . seems innovative because obviously the thing that the message here is ease of use . So how do you make innovation make something more more easy to use ? Well that's I guess where we're gonna go with this Okay . . Okay then there's the other aspect of the back the the market um research I have here is on fashion style , okay , which as we've agreed is a priority . Uh top European fashion trend um that I read about says there's this emerging theme of fruit and vegetables , okay , especially in clothes and furniture . And when I first saw that I thought hmm , well do we want to actually try and think about this trend and how we add something to it , or we get right into it , or we completely steer away from it , do you know what I Okay mean ? okay So . my my feeling is that we w do want to observe this trend , but we want to think also about the fact that it sort of has to fit in with something which is not specifically electronics . Um 'cause I think what we're in what we're in is partly sort of home decor , partly something like a computer , um so I think we might wanna be careful about how you know how quickly we create like a remote control in the shape of an apple or something , I think that would be pushing it . And then in terms of m material trends are for things to be soft and spongy and sort of , you might say ergonomic or or friendly to handle , which is which also in indicated that last year this was this was not the case . So um probably a lot of the competition on the market will be still in last year's mode , so if we try and really capitalise on that , I think that'll be in our favour . Um So these this is the summary of everything . Um style is number one uh thing in the in the market of who we're selling to . Uh innovative design technology's also a must in that it's seen it'd be seen to be uh cutting edge , uh but ease of use t has to be insured throughout . That was like the number three thing . And then at the end there are vibrant natural colours um that's the way I interpreted it anyway , softness in materials , shape , and function , and so I've written at written at the bottom to give us sort of a context of discussion , Mac iPods Mm-hmm , something . which is , I'd have to say very high-tech , ten gigabytes , whatever , but when you hold it in your hand there's like no buttons . You know Mm what a Mac that's iPod true is ? , yeah I'm thinking . however Mac iPod is sort of last year's because it's very hard and sort of glassy and glossy , so I'm thinking if we imagine that we're taking some of the features of a Mac iPod and we're then making it s more of like a more of like a comfortable type of or more of like a maybe more vibrant to friendly thing to have . Um and then so this is w with all that information what I'm what I'm suggesting in this slide here is that we we take these ideas , and as we get into more the more um techni like sort of production side of things , that we think about shape , materials , and themes or series that go throughout . Sort of like a I dunno like um we think of some kind of a thin theme that unifies it all , that we agree on , uh sorta like a marketing identity . Um Does that make sense ? Yeah . So so like I threw out a few ideas there just to kinda get us thinking along those lines like lemon , lime , I dunno , green colours , pe whatever , it's just an idea , 'cause I'm thinking that some of these ideas will seem quite coherent if we use them in terms of their what people associate this them with in terms of texture , shape , colours , things like that . Mm 'kay . Great Like um . the ones the ones which I'm most fond of in terms of giving like a theme to it would be like um like lemon or something like that , you know something which is , like you see a lot in in other areas . Like I see lots of websites and things that seem to associate with like lemon and lime and Okay So . anyway it's just just an idea . Yeah . I'm thinking maybe we could incorporate some of these features into a fairly um into something which is which seems to have something to it which is almost gimmicky because like um like something to do with like lighting within it . Like you know just within Ah the simple sense . , when you pick up a phone and touch a button it uh lights up , q usually the buttons light up . How can we build on that ? Maybe like it could light up in different colours or something or or people could buy the buy the control and then it comes with different like covers or something so Okay . Anyway . those are that's all I have , but That's uh great hopefully . we can we can revisit those ideas Uh-huh when . we get into Okay great . Um thank you for that . Uh Yep . Craig do you wanna uh plug yours in then ? Is it working ? Mm . Not quite Did you press . F_ eight ? It's probably not sending . Yeah . Oh something coming Yep now , there , yeah it is . . There we go . And so think of this concept . Um to research it I've um had a look on the the homepage again . It's provided me with more examples of um previously existing c remote controls . Um there's a wee bit of discussion about the other existing ones there , um so I've taken the um suggestions from them and tried to incorporate them into this um So then this we're looking for um suggestions on size th um size of control and the buttons , um the shape of the control , and whereabout the buttons should be located on the control . Mm . Um what I found from the research is that most the current controls are just basically big bricks with loads of buttons all over them . Um they're not very attractive to look at , and they're not very comfortable to hold , they're I just hold 'em like big bricks , and they're very easily lost . Um they tend to be very dark colours , so if there are shadowy places down the side of couches you can't really see them Mm-hmm . . Um the the controls themselves tend to use a very inconsistent colour scheme . Um for instance , the stand-by button isn't always red , uh it really should be . It's uh something the user then uh identify with . This is a red switch off , that's how it should be . Um I'm not sure if there's any other examples of that , but something to look out for . Um there's a problem that I've I've got couple of preferences for the the end control um I get 'em with the the red colour button for stand-by and s the other examples of that um The buttons should be large . They shouldn't be tiny little things like you get on some mobile phones . They should be easy to press , very comfortable . Um one of the examples given on the homepage was um there's an up and down volume button but both of them have a V_ on them Mm-hmm , so . the up volume button looks like it should be a down volume button , that's kinda confusing . Um should avoid s things like that . Um if the the corporate colour scheme allows it we should have a very bright colour so that it can be easily identified anywhere . Okay Um . obviously trying trying to avoid being tacky there , but it could um tie-in very easily with your Yeah your lime . Okay and lemon idea , do . we have a corporate colour scheme ? I didn't I know . think it's yellow because like the website is yellow and Okay there's . a band at the bottom is yellow , so And the Play-Doh Okay 's yellow yellow . , lemon Fantastic , you know . . definitely food for thought there Okay , but keep . going and we'll discuss it Um after Yeah . . any extra features we add beyond the basic ones should be m hidden , they shouldn't be on the um shouldn't be visible without something be opened or Mm-hmm some sort . of special extra effort . Um if we did decide to go for voice activation there sh should always be a button as alternative , possibly hidden in the the opened up section um making that something is wrong with it or with somebody's voice , maybe they got a cold or Um we should definitely avoid the big square block look . That's just wrong . Mm-hmm Mm 'kay . . And um we got an email uh from I think it's the the research department , and they've said th the voice control um can now talk back if you ask it a question Mm . . So it sh it could be good to have them um confirm any action you take Aye and that's a good idea possibility , yeah . . Right and these are problems I've had with it . Um I don't know where the slogan should go , or really what the slogan is . I think it's um , fashion into electronics Yeah . . And we don't know how flexible the colour scheme is . I mean you say you wanted the the corporate colours , but they don't say you know if we can use Mm any other . colours at all or Mm Okay . . That's Cool it . . Okay . Great . Lots of good information there . Yeah that Mm-hmm that was . very good , and Mm uh 'kay now with um David . . I think I'm cool . It's a shame the cable wasn't just in the middle I know of the table it'd be handy , huh , wouldn't it . ? Just um Oops . Do y do you wanna sit in the the line of sight of this Yeah um okay . Let me just get this Yeah . going first . Ah there it is . It takes a second , doesn't it ? 'Kay , that should be it . Okay um I guess the same thing again , I started with something very basic . So just so you guys have some idea of what's involved in my process Mm-hmm , um . and then you can just work through it and we 'll either modify it or start from scratch um depending on what your needs are . Um the components are exactly the same Mm-hmm . . Um I think , like what you guys said , um the most input that's needed is basically in the user interface . The rest of the components um they do have an impact in terms of cost and complexity . Um like you said time to market was a problem , um and how many components are physically in there in cost . And the power is basically a factor of that . Um and the lower components , the power , the logic , the transmitter , and the infrared , um they affect you in terms of the size of your device , um and that would have some inte impact on how y I think more how you hold rather than um the actual use using the the remote control because um like we've said we've defined , like we only want the basic things that to be visible , and the rest of them we try to hide . Mm-hmm So . um you know it's just a matter of working out space . So I guess three things , um cost , um complexity , and the size . These are the three things that um will have an impact on you . So just go through it in the components . Um these are the options that are available to you , um I'm not very sure about the voice thing 'cause I got another email and it was in fact quite sketchy on what n the voice options are Right . . Um it said it could talk to you , but it never said anything about being able to listen . I it said something about a sensor but never clarified that Mm Hmm . . So . maybe if you well I could see the other email that they sent you , um 'cause they got back to me with like different requirements , or different offerings of what components availa Okay so Right your . basic components are buttons Mm , okay . and you have a wheel available , like a mouse scroll wheel Mm-hmm . , okay there's an L_C_D_ display , um I think these are quite standard things . They're standard , aren't they ? No um they're well in the sense that these are all the options available for you . I'll explain to you the complexity and the cost thing again a bit Yeah later . . Okay um then there's um how the case actually looks . It can actually be flat or it can be curved , um and then the different types of materials that you can use , um I don't think you can use them in a combination , Mm-hmm um . but um I could check back for you , but I don't think you can actually use them in a combination We you couldn't . have like plastic and rubber ? Um I think plastic and rubber would be fine , but plastic , rubber , and wood , I wasn't I'm not very sure about the titanium Yeah . . They had some restrictions Hmm on using . the rubber and the titanium Mm . Um 'kay the . rubber was a restriction on the kind of power source you could use , but the titanium had a different kind of things on the shape of the Okay . thing , so I think that there is some restriction on um I think you could probably group plastic and rubber together Mm-hmm . , wood and titanium , but you know it might be easier from a cost perspective and a Mm-hmm complexity . just to use one Mm-hmm . You know as opposed to two . Mm-hmm . . Um and the other components are logic chips , um again I'll I'll go back to the component chips . The com how complex or how easy the logic is , it depends on how many functions you have on the on the unit um and that impacts cost . Um Mm-hmm I don't . think the logic chip has a issue about size 'cause they Mm-hmm should be . about the same size . Power consumption should be about the same . Um Hmm . I think the main impact is complexity , um and the other thing is um the power options . Um the first one is a standard battery . Okay the second one I think is more of a gimmick then actually a useable thing , it's a wind-up I'll clear you know one of these , a things crank for you . Just Hmm by moving . . Yeah it yeah but . that that might be something I think that's more of a look and feel decision because I don't think you can have one power source if you're using the alternative power sources . I think whatever it is you still need a battery 'cause Mm . I don't think anybody wants to keep doing one thing No . . Okay the other ones Yeah are . a solar powered cell , which may not be a great idea in Europe or any country that has seasons 'cause half the year you'd be dead . So like what I said , you probably need like a battery Mm-hmm and something . else Mm-hmm . Um . and the kinetic one I guess for me is the most interesting one because it's movement and people like to fiddle with their Mm and . it's a nice sales gimmick I think . From a marketing Mm-hmm gimmick . it it's a technology thing , it's a shake it it doesn't work , shake it , knock it or something . You know W Hmm yeah . you know you . Uh have you had yeah those yeah balls , I see . , you know those Yeah stress balls . where you bounce the ball and it and it lights up and it goes , you know that might be a gimmick combined with rubber Hmm . . You know just to Yeah if you get . frustrated wi remote control you can throw it , kind of you know just uh Hmm I . know what you mean yeah you know . um so . Um okay my from my role , I don't think that personal preferences but role preferences , I think um something comfortable to hold Mm-hmm , um . small and slim I guess that's more in the sense of small and slim in terms of comfortable not so small you can't , you know like a phone Mm-hmm or something . , too small phone . Um and the other thing is from a production point of view um the less components we use and the simpler the components means you reduce your cost and you increase your profit Mm-hmm . . Um and also the time to market and the complexity of developing Mm-hmm designing mm-hmm and debugging mm-hmm . it um so Mm-hmm . . Um okay let me just go back and talk about some of the restrictions . Um The user interface restrictions basically means that if you use more complicated features , like the buttons are standard okay , the L_C_D_ panel and the scroll wheel you need more complicated logic Mm . Um . the case okay with a rubber case you can't have the solar panels . Okay with the titanium case , let me just check that um , titanium case can't be curved , it has to be square Okay . . Okay um there's no restriction on the plastic It can't , and be curved it can't be curved . Okay on . the wood . So that's again , I don't think you can use them in a combination Okay . , um especially the titanium I I suspect they're Right very fixed . to a particular need . So um mixing them may not be a good idea Okay . um yep Right . That's Uh it . question can on I can I ask a question Yeah ? well yeah it's just I'm quite keen to get the discussion going with the time we've left so Okay . but yeah you c ask Can away we uh . power a light in this ? Can we get a strong enough battery to power a light ? Um I think we could because the L_C_D_ panel requires power , and the L_C_D_ is a form of a light Mm Okay . . so that So maybe one of the things we can just try and include is a really good battery . Why what kind of light do you want are you thinking Well of ? I mean I'm thinking it might be That for uh this to be a high-tech thing it's Uh-huh gonna have . to have something high-tech about it Yeah and that's gonna . take battery power , and to make that to make that a realistic goal I think one of the issues that will come up later is Are , can you the thinking battery power are you it thinking ? of of a light in the sense of um a light light , or a light in the sense of Illuminate it glows the buttons kind of . Yeah you it know glows Frankenstein . , it's alive Well m I'm . thinking along the lines of you're you're in the dark watching a D_V_D_ Okay and you . um you find the thing in the dark and you go like this , and that's what everybody does . Oh where's the volume button in the dark Yeah yeah yeah Okay . , and . uh y you just touch it , or you just pick it up , and it lights up or something . Like a phone Okay . Like yeah a phone , like , yeah the backlight yeah in a phone . . Okay cool Whereas . with phones , people charge them once a week Yeah . We're . gonna need to put in a really good battery so people don't have to charge their r remote control every few days Um . that's why I think the option of the the kinetic thing which basically means as long as you shake it like a watch , like an automatic But are people gonna watch Mm wanna . shake their movie controller ? um it's probably sensitive enough when you fiddle it Right . . So Sure Mm . you . could trigger that to a light , like I said the bouncing ball thing , or you Okay could trigger . that to use that to power Okay the light . as opposed to Right so . when they pick it up , right , and then Okay that that . sorta triggers Mm-hmm . the Right glowingness okay . Okay um , great . well let's just go right back to the marketing ideas for a start , and just giving an id idea on the time , we've got about fifteen minutes to play with at most Okay . So . um yeah so just t to bear in mind that the ultimate goal of this meeting is to reach an decision on the the the concepts of the product . So Okay . back to your idea about um incorporating the idea of like fruit and veg , and Yeah . the corporate colour , and things like that Yeah . . Um I mean what does everybody think about Does anybody have any ideas of about how we can fit all that in together ? I mean that's kind of the user interface type of thing , what are your thoughts on that ? Um I think we could go for like um maybe not a p a fruit shape but a very sort of curvy type shape . Um you could have the same sort of texture and colour as a fruit . So maybe do y are we thinking something that like s could sit in your hand comfortably , or do you th you'd hold onto comfortably or Um probably something that s sits in your hand comfortably , sort of So feels something right in quite your hand curvy . ? Okay um right okay . Colour-wise I mean you made a re uh was it you or uh I can't remember who made the point about how if you've a nice bright colour you'll not lose it , was that Whose I think What's he that made ? that . about how if you have a bright colour you'll not lose it so much Yeah . . Um and when the corporate colour is yellow , I mean maybe we could think about about the colour of the whole product being Okay yellow . I don't know . Um And then obviously the uh the materials when it has anybody got like an overall picture in their mind about what what might work ? Well That's all . I mean I'm thinking that what we need to do is have something that kind of unifies a lot of the different concepts , and Mm-hmm if we think . that what we are w our number one marketing motive is um the look and feel Mm-hmm . So . for the look and feel to seem coherent and not just sorta bits and bits and pieces of of concept and technology or or whatever or fashion , then we should have it kind of come back to one thing that we kind of all sorta can visualize . Um maybe what we could do is t th think about a concept which touches b back to the on the um the colour , you said Mm-hmm company . colour yellow . I mean if we think of something , like I was saying also lime Mm-hmm and lemon . you know , what can we come up with something where we we try and associate it with with like the series . We just come up with something like that we kind of use it as a theme to inspire the Okay shapes . and things . Right . Is there a particular shape that you're interested in ? Like does marketing have any research on does it need to be long ? Does it need with Oh a square you know like thing in circular wha in shape or Yeah 'cause that will n help narrow down the choice of Yeah . Choice of material Like fruit yeah . 'Cause . I'm See thinking I I I'm fruits I in was my head kinda , but that's thinking tacky about as well . you know how you get these shock resistant mobile phones , and they're plastic but then also have like rubber on the outside , and it kinda feels it feels kind of warmer to the touch . It feels Yeah a bit more . comfortable , and maybe we could incorporate plastic and rubber into it . And then then we could have curved shapes , 'cause wood or titanium , yeah , it's gonna have to be boxy and rectangular and I think we might be moving away from that you know so um Well I'm do we really want it in like the shape of a lemon or No no no no I don't think we do either not at all . . It's more more just that we we think about like what it is we're trying to achieve , so and then we have one one sorta theme that we stick with . Do you Okay know what I mean ? right well um so thoughts about the actual shape of the thing . I'd quite like a sort of uh snowman type shape . A snowman shape ? Um so a p sort of larger bit sits in your hand Uh-huh . , and then you got maybe another bubble at the top for just any other function you need . That's quite Right a distinctive shape , that , sure would be . good wouldn't it . Yeah . Yeah so yeah should we go with that ? Um can we yeah like to and wha like do you have a Do you wanna draw Can you it on like the board yeah ? just t we can visualize it . Um something like that um you got two groups there um maybe it could fold up and you get a third group inside Okay Ooh or . that'd be good uh . you have volume controls about there . Okay . Mm-hmm . Yep . So call it the snowman-shape trademark . Yeah that's cool . Um and I mean colour-wise what does everybody think ? I think it is quite important to get yellow in there somewhere . I mean do you want the whole thing yellow , maybe like yellow and white do you want Mm something . So I reckon it'd look quite nice if we just had um this here , had a sorta background yellow Uh-huh , and . then have sort of a nice bold colour for the buttons . Okay cool . Um and also I mean how are we going to incorporate the slogan in ? The fact that it talks to you , I mean it might be quite cool if when you first start using it it says , what is it , putting fashion into electronics or something , I dunno . Or when you like or if you turn it off or something if I think it that can might speak scare me if . it could actually say the slogan it might be a bit more powerful than just having it written on it somewhere . I d I d any thoughts on that at all ? I think that'd probably scare me . You turn it on your control possessed s I know . . Um unless an a I mean if you also would that work if we wanted to incorporate um an L_C_D_ display , where would we put that ? Would we put that on the inside or Um Do we need an L_C_D_ display ? What what's the functionality It's of bound that to ? increase the cost of it a lot , I Yeah but the would've question thought is what What . would are it we achieve using ? it what would we what would we achieve from it ? Putting Well in lights is cheap but putting in an L_C_D_ panel L_C_ just well to make it glow is I'd a bit when of you used a to mention the L_C_D_ I'd think I wonder what that would be about . And the th the thing I could see it helping with would be if it was somehow connected with um listings . So as Yeah you scroll . through , 'cause we said we might have a jog dial , so Mm-hmm as you scroll . through your stations you can y it actually tells you what it is I think . that will be a problem because we don't have an input device to get the listings into Right it , okay , so Mm . um oh it's yeah a bit that's nuts true . to get the Yeah Monday . Tuesday So Mm-hmm Wednesday . Mm-hmm so you no know need . . for an L_C_D_ display Um ? I I'm not saying there's no need for an L_C_D_ display , but um I think that would it's make it very what's complex what what would . it tell the user , 'cause the L_C_D_ tends to be an output as Yeah uh as opposed . to an input so Yeah . um does the remote control need to talk back to the Mm user not real ? We have the option of the speaker as well the sa the same thing goes for the speaker , is there a need for the remote control to I Mm-hmm don't know . if there is to really talk back Nah ? . , no um Um I would say no need for a talk-back . Uh does anybody disagree with that ? No You could . No put a game on it ? Easy . When . the T_V_ dies you can play with the remote control Mm Okay mm . um . right so you're gonna have the three different sets of of functionalities , um I mean do you wanna group them into s head of the snowman , body of the snowman , inside of the snowman , is that what you're thinking ? Um well I think the advanced ones the the ones you don't usually use could be hid inside Okay . B . um I think the we had were fairly basic ones , they'd have to go on the the front somewhere . Okay right um what else do you need to talk about Well ? i Where I was would just you physically position the buttons ? Um I think that that has some impact on Yeah on . on many things Yeah . Um . Um maybe you wanna draw onto the So I'm just gonna um pop this in here 'cause I have a slide about decision making Yep . which I'd forgotten about . Oh sh God we've got five minutes um okay uh back we go . Um energy what do you think that's suggesting we're how we're powering the thing ? I really like the idea of this kinetic thing where you'd have the back-up of the battery Yeah , but have , sure . have kinetic power Um , I mean what does I've anybody had think kinetic about that ? things before , and the the the one issue we need to keep in mind with them is that you're committing the user to moving it , and No , like I said we watches have a h yeah hybrid kind of thing Sure , so it's not gonna , okay charge the battery , right , okay . , it's just Okay Support for it . . I mean Yeah just . it's just worth pointing out because like I've I've known I've known people to have kinetic watches that they wear all the time Mm-hmm , and it's . just like magic because it's always powered and there's no battery . I've also known people to have things like like a jewellery watch they wear from time to time , and they eventually just say it's just too much of a nuisance because Yeah I don't . wear Yep . it all the time . Like remote control is similar , you're away on vacation , I dunno whatever , you something Yeah , and it just . starts to get worn down . So Well we should I suppose that if think you're about if you're away and you're not using it , then you're not using any power either . So you'd have the battery as the kind of to keep it ticking over Yeah idea . I'm really sorry we're gonna have to wrap up quite quickly , we don't have as much time as I thought Yep . . Um so I think that's what energy is referring to here . Chip on print , is that that's an industrial design thing , is it David Yes yes . ? Okay um as for the case , kind of discussed that And this size here , I'd suggest this be small Yeah I , like know we're gonna quite have like small rubber . buttons that feel kind of Yeah Okay I think . so yeah . Um just a a lot of the um I mean one of the things running through my mind right now , I realise we're being efficient to wrap up the meeting Mm-hmm and have . lots of decisions made , um but we are leaning quite a bit to the side of being low-tech , rubber buttons plastic frame , it's almost like we're reproducing the same old remote control Mm 'kay that's . out there . Should we think about how we are actually getting this high-tech user friendly uh um theme like what is it that we're u we're using to to achieve those goals ? Like Could have things like backlighting the buttons and Okay stuff like so that . so backlighting Or even , that a would clear be good . case . Um Yeah clear , that'd be you Aye know a that a would be glowing a Okay good idea . a a . glowing yellow type case where the yellow is showable , but in the dark it sort of , it's alive Yeah sure . . Um in S in a so slight like subtle Yeah that'd way be really cur . good slightly . transparent Yeah case , so yeah it's yellow Yeah . , like . tinted yellow , but Yeah you can . maybe see through it . Is that what Or you mean or there ? might be a light running through it like a mouse Sure . . You know you have cordless mice and they don't eat that much power Yeah right . So the power the , yeah battery . in that sense , maybe Yeah you have . one or two stratig strategically placed lights Sure . that sort of Yeah they they emanate a light through it Yeah . Okay but . because the case is transparent Lights so . it 'Kay . gives it a little bit of a glow Yeah , mm-hmm , doesn't Okay make it freaky . . Um . and then the other thing that we we're s we've committed ourselves to achieving is simplicity , and so I'm thinking maybe should we try and think about having something like um some kind of an innovative concept about how the um the volume and the channels are controlled , 'cause that's the main thing people will f wanna Mm do . . Could we use like a jog dial , like a nice just sort of round , somewhere on it where you just The question roll is it when you're rolling ? Or it , how do you wanna roll it ? Do you want 'em to roll it like that ? Do you want 'em to roll it like that ? 'Cause in a mouse your hand's in a position Mm Yeah . Yeah to . roll . it , whereas the other thing about having it jog dial this way , it tends to get moved accidentally . Mm-hmm Yeah . Well if why you don't we are do holding it like it a in your mouse hand then you could ? you could do that , couldn't you ? If you're holding it in your hand That's you could a very unnatural motion Do you think to yeah ? Okay . . Can you imagine you have to scroll a lot . Um it might work for volume Yeah . , and maybe some of the brightness controls and stuff like that Mm , but not . for channels right . If you have a Telewest box you've got like , you Mm-hmm don't have to buy . all the channels , you've about fifty channels , can you imagine Yeah trying Yeah to . okay okay Yeah . Um , sure um . and I don't think having that you know too quick too Mm slow kin Well . it's confusing , but to the then I dunno for . um for skipping a large amount of channels you do have to uh to skip the channel button , the Yeah But number users part . Yeah . tend . to tend to want to use that and once they lose out on the user experience they're like Okay Uh but Because . that's becomes the most accessible Okay thing But . that's in front not a bad of thing is it Just ? Because when you think about it , the alternative is to go push Yeah the button . Yeah . Jog . dials are much easier than that . Okay You um just roll . right well wouldn't it we do need to make a decision on whether we want to incorporate a jog dial in nice and quickly . Um I'm all for them actually , I think they're quite you Yeah know th very . quick to m to use Yeah . . So does anybody oppose the idea of of incorporating one into the design at all ? No . And the other thing was um can we think of any way of getting the slogan into this thing ? Yeah like I mean if we if if we keep coming back to this board here Uh-huh , I wouldn't . be surprised if we could take this idea , imagine that , I dunno , that it's within the shape of the hand , it's quite small Uh-huh ooh okay I dunno , we really . gotta wrap up so Yeah . yeah . It's small , and that we've got like the the l slogan somewhere like on the casing Okay at the side , well if we can do and that that , great yeah . Yeah okay well . I mean isn't that what we just h said said we s just have to decide now ? Yeah let's let's try and get the slogan on there Yeah um , and . And then So like you a wanna jo expand the shape of the And then like a jog dial somewhere that fits in with the shape of it like I dunno like here , in with That the that might have one problem in terms of um It would get bumped , it's doesn't in terms really fit of with your whether hand you're left handed or you're right handed . Yeah . you Mm might be locking . yourself in Or maybe Mm just . fit . Could it I just in like down the middle Okay here . . could I just jump in and suggest something Right A quickly I'm jog gonna have ? di to I'm really gonna have to hurry you on here 'cause we're we're Yeah actually over time . It's kind . Um of is there anything yeah anybody's unsure about ? Just for in closing just the next meeting's gonna be in thirty minutes , and so you can see in the screen here what each of you are gonna hopefully be doing Yeah , uh . I know that the designers are gonna be working with Play-doh on that . So um that'll Huh be . that'll be good . Um and I'll get the the minutes up as soon as possible . Anything at all you think we haven't discussed that we need to ? Is everybody Um kind of happy about Um what they're gonna be doing ? I think one thing would be the jog dial 'cause that's gonna have quite a big impact on Yeah I think the thing the jog um dial , you know it just after you drew that , what if it was flat and you just Yeah spun that's what it I was thinking , that'd be great the . a slide , because Yeah then you . you don't have to put the hand Yep . . I think incorporating a logo is quite straight forward . There's Okay lots . of space for it um That's kind of a design thing that you guys can Yeah can discuss but it's , yeah Sure also . a a marketing , yeah and a function , yeah Okay . and materials we sorta said we'd do plastic and rubber , didn't Yeah we Yeah . , and I think . maybe we should try and stay away from just the big protruding rubber buttons , 'cause that'd just be so standard . To make something flush with the case Something a bit more ? flush , yeah Okay right , or maybe . have rubber incorporated into the case as well , so Okay that it has . and also t plastic Sp kinda I've grippy seen ? can get really textured , so you can get plastics that actually feel soft in your hand . Feel like fruit Okay . . Fruits kids They feel kind of . like um , you get pens No like now and then that you'd think that Yeah they were yeah rubber . but they're not , they're actually just plastic that's textured , kind Yeah of a yeah little kinda bit Okay like like that yeah . I'm gonna have to I'm gonna have to call this to a close 'cause we're way over time . So um that's really good , like we've s had much to talk about that um pretty much run Okay out of . time to do so . So off Okay you go and . design stuff wooh . Play-doh time Yeah . quite jealous actually . You got to choose first . No , we're kidding . Okay , can I just swipe your power cable , I don't think it matters . Okay lemme okay , I'm gonna pull everybody out first and then put in whoever needs to be left . It's you . Argh . This is a real hassle and a oops . I'm gonna take the microphones , 'cause it's too lazy t take them off again . Cool . |
ES2002d | The project manager recapped the decisions made in the previous meeting and two team members presented their prototype and discussed the features the prototype contained. The team then looked at the production costs of the remote and had to decide which features to retain or lose in order to maintain the target cost. In maintaining the target cost, the team had to lose a number of features which they originally wanted, such as a kinetic battery, an LCD display, and various color options. The team then evaluated the prototype on the basis of its appearance, technological innovation, and spongy quality. The prototype did fairly well in the evaluation. The team then conducted an evaluation of the project process. The team felt that their creativity was hindered by the project budget and their inability to discuss the project outside of their meetings and that the structure of the task did not foster teamwork. *NA* The remote will not contain a kinetic battery. The remote will have a regular chip. The case will be double-curved. The remote will have push buttons. The remote will not feature an LCD display. The display will be on the television instead of on the remote. The buttons will be normal colored. The remote will have square buttons. Meeting the target cost. | Okay we all all set ? Right . Well this is the uh final detailed design meeting . Um we're gonna discuss the look and feel design , the user interface design , and we're gonna evaluate the product . And the end result of this meeting has to be a decision on the details of this remote control , like absolute final decision , um and then I'm gonna have to specify the final design in the final report . So um just from from last time to recap , we said we were gonna have a snowman shaped remote control with no L_C_D_ display , no need for talk-back , it was hopefully gonna be kinetic power and battery uh with rubber buttons , maybe backlighting the buttons with some internal L_E_D_s to shine through the casing , um hopefully a jog-dial , and incorporating the slogan somewhere as well . Anything I've missed No . ? Okay um so uh if you want to present your prototype go ahead . Uh-oh . This is it Ninja Homer , made in Japan . ? Um , there are a few changes we've made . Um Okay . , well look at the expense sheet , and uh Mm . it turned to be quite a lot expensive to have open up and have lots of buttons and stuff inside Mm-hmm , so . instead we've um this is gonna be an L_C_D_ screen , um just a a very very basic one , very small um with access to the menu through the the scroll wheel and uh confirm um button Mm 'kay . Uh . , apart from that , it's just pretty much the same as we discussed last time . And there isn't uh d it doesn't open up to the advanced functions ? So the advanced functions are still hidden from you , but they're hidden in the sense that um they're not in use . Where are they ? Um they're in the L_C_D_ panel and the jog-dial Ah , right ? Okay . Great 'cause So . w what kind of thing uh is gonna be The L_C_D_ panel just displays um functionally what you're doing . If you're using Right an . advanced function right , like um c brightness , contrast , whatever Okay . , it will just say You know it's like it only has four columns , it's a very simple L_C_D_ like Right , whereas . many the minimum amount we need that the user will automatically know like this is brightness or this is contrast Mm-hmm . Right . Okay cool It might even . , 'kay be . one , a bit more complex L_C_D_ panel with Okay . pictures like maybe the sun or the , you know , the the symbols of the various Mm-hmm Oh functions right okay . , and what is . Cool this here . ? That's a number pad Okay . so the number pad is Where 'Kay are we gonna , great have the slogan . ? Um You know , just like they're al along right this inside Yeah there . . Okay cool You . have this space here , and then you have this thing on the side as well , or at the bottom . Okay 'Cause slogans are usually . quite small , right , they're not like Mm huge . so they're s Yep . Say a button's Okay Looks about good say . . a button's about this size , right Yep , so . you would still have plenty Mm-hmm of space for a slogan , say even So . for that if this . isn't to scale , what kind of dimensions are you thinking about here ? Well we want the other buttons to be big enough to push easily Mm-hmm with a finger so . we reckon maybe that'll be about the same size as the palm Okay of your hand . Yep so . that would be about a centimetre for a button , so one two three four centimetres . Plus maybe half Mm-hmm o . five About nine six in total Six seven . , seven eight , eight , nine , ten . , about So yeah nine total we're That talking sounds about good . ten . Yeah centimetres . . That would be Yep good . . So Nine ten , ten centimetres . in height Yep . Okay . um . That'd be good , in fact a pen is about ten centimetres usually , so that would be that sounds like a really good size Yeah . , if you see it there . That's great and it's very bright as well Mm . So . um okay Is it possible . uh I'm just gonna bring up the idea of colours . Is these are these the colours that of production Well I'm , or is this just what we had available ? We're gonna have again the the sort of the foggy um yellow from last time that lit up when you pushed the button . Right . Um Okay so just could you just list all the things that it does s so I can write them in the report But um . this button um , because it's red it's sort of very prominent , we're gonna use it as uh it can be the power button if you hold it for maybe two seconds it'll Mm-hmm . send a stand-by signal . Um apart from Excuse that me it's gonna . Sure be used . as a confirm button for the L_C_D_ screen Okay . and you use this as a jog-dial . Okay so that's like an okay button , right . Mm-hmm . Oh we've discussed I don't how know h high . it is , but how wide is it ? Okay How high is it ? . No as in the height Yeah . , but what about the width ? Didn't Oh put five oh centimetres like depth . of the actual Do we need five thing . ? I don't think Um five is . be about th three and a half . Okay . Something Oh is this by k there to get . an idea of scale Yeah from your Sure . from your , yeah thing . there okay . So you can power on and off Three and , what else a half . can you do ? Um you can skip straight to a channel using these buttons Okay . . Um , were gonna have the volume control here , but um because we've got the the L_C_D_ and the jog-dial we just thought we'd um use that as the volume . Okay jog-dial for volume . And what Mm-hmm else do you do with . the jog-dial ? Um you can use it for um more advanced functions like contrast , colour and Contrast , brightness Um yeah . , yeah , and anything else ? Um just whatever else we wanted to include as the advanced functions , um we didn't actually go through and specify the Well of the designers what are they ? Uh what can a T_V_ do ? Okay things like um brightness , contrast Uh-huh . , um maybe tuning the channels . Okay channel tuning Um . That's a . good one . What else ? Um the various inputs . Are you having a V_C_R_ , are you Mm-hmm having , mm-hmm you know which . input do you have ? Okay auxiliary Mm-hmm , probably inputs Um colour or . . sharpness . Yep , colour , sharpness Sharpness . Um a . lot of these things will have to be um free and open for users to define them . Mm-hmm Okay . what about uh sound settings ? Uh d can you change any of those at all Audio ? . Audio , we have like Um your basic . y your base , your mid-range , your high range . Um . the the balance hmm . Yep , left-right balance , um maybe even pre-programmed sound modes , like Okay . um the user could determine like a series of sound modes , and then Mm-hmm what could . happen would be um when you click on that then it would go to that setting . Okay Mm 'kay . Yeah . , is there anything else at all it can do ? That 'cause that's that's fine . Just need to know so I can write it down . Okay um right I g I guess that's it , so we can now um We can now have a little look at the the Excel sheet and price listing , and see if we need to Mm-hmm . um if we need to rethink anything at all . So um for this first part here power-wise , have we The got battery . battery ? Do we have kinetic as well No . ? No . Okay Um . , just battery . We need an And that's because of cost restraints Yep is it Yeah . ? Okay . um Yeah advanced what about the chip electronics here . We ? Advanced need an advanced chip . chip I think , yep . Let me just confirm that . Yes I think so . Yep . Okay um the case , what does it mean by single and double , do you know ? Um I think single would just be sort of one sort of oval whereas double is this sort of thing . Yeah So we . want double-curved Yep . ? Okay . Um Plastic . . Is there any rubber at all in the buttons I think we're or any gonna have to skip the rubber . Okay Um , um and . we wanted special colours didn't Yep we . ? So I'll have to put that Oh no wait we ho how many colours have we got there ? For the case itself , one colour . It's one special colour Just . one colour , okay . 'Cause the case unit itself , the rest of our components Okay go on top Mm of it . . so interface-wise , is it this third option we Yes have , the . two of them there ? One and the L_C_ display . Okay and then buttons How many , we have what Um we have , two um colours ? got some Or even push buttons clear as well . . We've got push buttons as well . Like uh 'Kay oh . wait so push button and integrated scroll wheel push okay . So I reckon we've got one button for this thing 'cause it's just one big sheet of rubber . Uh-huh . I'm not sure if that counts but Okay Okay . let's just be safe and put like say four buttons for that one . Okay . Okay um and maybe a special colour for the buttons , so maybe four again . Four You can see we're we're all very . So far w beyond why the are we arriving at the number four ? Where does the number four come from ? 'Cause that's one button by its the complexity of twelve buttons . Okay right , so So we're writing we're down just four estimating . that yeah it would be less . Okay . How about these ? Are we wanting them in No . no they're just is Yep everything gonna be plastic . Yep . ? Okay . So we're w w quite far over . Now we're gonna something's gonna have to go . Um we're at sixteen point eight and Uh how mm-hmm how are we going to achieve this high-end product if Well we h something has to We go only have to the tune very of sparse two point t three Euro , so let me see , what are we Two I mean point three ? Four point three no ? oh yes sorry , four point three . My maths is all out . Well we could take out ones by making it single curved , just fill in those bits . Yeah . And then where How is much the would that save us How much would that save ? That us will only save That you one is one ? One . . The other . thing could be that um you could take away the L_C_D_ panel and the advanced chip together , um because when you do something on the T_V_ Mm-hmm . , the T_V_ responds and reacts as well , so the user could be looking at the T_V_ and pushing his thing That's so fair we enough may , yeah not . need to Mm-hmm . so when we scroll we need just some way to Mm-hmm get the . T_V_ to respond Okay Mm-hmm so , which . I think is a technically doable thing so Mm-hmm . So w what's our reviewed suggestion ? Um take away the L_C_ display Yep ? . And Mm-hmm the . advanced chip goes away as well . To be replaced with a Regular chip regular . chip . Yep . Mm-hmm Okay So . . what that means is that And um so we've got point three to get rid of . Um and we ha where are the four the four push buttons are where exactly now ? The twelve buttons that you see there Twelve buttons . . That's um one piece of rubber but it's gonna have twelve button Yeah things underneath Functionally . so you're gonna have to intercept So four is a good estimate for Do you think ? Yeah , so you can't actually cut It's like three times the number of Like buttons is , four , eight , twelve . is that one big button or is it twelve buttons , how It can it be something in between It ? needs to be more than one big button because if you open up your phone , underneath Mm-hmm there's . actually Mm one button . underneath , it's just that the panel itself is a single panel . Mm-hmm Okay . well we have point three to get rid of somewhere . We just Mm report that . it has to be over budget , or the colours , you No could can take away do s colours . for th for the buttons . Yeah we could just go with Yeah w um Normal coloured buttons . Well do you want colour differentiation here ? No Um that's not the button we're talking Oh yeah about sorry . That's yeah then . the buttons only refer to the pad so Right so Should we take that off uh ? Ah . Hey That's it's back it to . the original Hmm . . Um so then these just become normal coloured buttons Mm-hmm . , so that might be some some way of cutting the cost . Mm . Okay , ach that's a shame . Um right , so take away that completely ? Ah . And now we're under budget . So we do have point five Euro to play with if we wanted . Um So I reckon How about with embossing the logo , isn't that going to cost us some money ? Doesn't say so Yeah . . That's Reckon that a freebie probably counts . as a special form for the buttons . Yeah . Yeah that's a good idea . Just one ? Does that mean that one button has a special form or I think there's just one button so Yeah handy okay . Well . well there we go . So I'm just gonna have to redraw this now . So we're not gonna have the L_C_D_ anymore , and we'll just gonna have an on t on the T_V_ it'll show you what you're doing , which I think is fair enough , and so this is gonna be one big thing here . Um . Was the goal in your in your prototype design that it be as low profile as possible ? What do you mean by Yeah profile . ? Sort of flat as possible . No . You see I envision it as being um quite deep sort of Yeah deep . enough to be comfy to hold in your hands Yeah that's rather what I than was being thinking wide , to and flat Sure . We , okay didn't have enough Play-Doh . to make it three Yeah D_ alright yeah fair enough . Okay , just . thought I'd ask . So there's one more dimension to the thing Mm-hmm which . we need to to add , and you might want to add in the report , length , width , and height . Right okay Yeah . So . just to well to be thorough then , width-wise we're looking at about what three centimetres or something ? Yeah . Okay and then so Hmm . height-wise How how tall do you envisage it being ? About Yeah that it works big Two , yeah . ? About . two centimetres , okay . Two's not very high at all though . Maybe This a bit is higher about ? this is about two . Slightly more than See two Yeah , so . , about that thick Okay . Maybe closer . Ach , that to is three even Yeah Okay or two . and a half . . Okay we'll s we'll say two point five . Okay um so we have it within cost anyway . Um so yeah project evaluation is this point . Um . Mm-hmm . Right uh . Okay so can we close that ? This is what it's the final spec that it's gonna be Mm-hmm . Someone . is gonna have to yeah that's fine that's fine Um . it's probably just I dunno if it's worth getting into , but um just in in that we want this to be stylish , should we think a little bit more out of the box in terms of a button grid , because I've seen there's lots of devices out there that that instead of taking your standard nine nine square grid , and they have it sort of stylized or in different concept that that I think that's something that's very hard to catch Yeah . , so you you restrict the number of people who wanna try something Sure , okay . The . the look and the colour is something which is cool Yeah , alright , but I think . that there's also that factor of if it's too unfamiliar Okay then , sure . um because when you put What about it on the button shelf shape ? Square buttons ? Yeah button shape might be a good idea to change Okay . , rather than rather than positioning Yeah . , 'cause I think positioning is Sure . we're kinda engrained into the Yeah the telephone . kind Yeah of . Okay pad . . Right um . So at this point we uh , let me see , discuss uh how satisfied we all are with um with these four points , with the room for creativity in the project , and leadership and teamwork , and the stuff we had around Mm 'kay us . I guess . Um , let me see uh Do you want me to d um Do you want me to do my um design evaluation last ? Maybe Yeah I wasn't we should Or really do the sure design evaluation what that was first . Yeah Evaluation . , yeah go for that first . I wasn't entirely sure what uh Okay who was supposed to . be doing that , but Sure . y you go for it . Um , alright so the way this works , I'm gonna need to plug into PowerPoint Okay . , I'll try and do it as quick as possible Okay . Um . , this is um I'll just go over your head if that's okay Yeah . . I don't think you need the power , so What's that ? No , that's okay that's okay . I don't need the PowerPoint ? No , the power cord itself Oh course . Yeah , yeah that's , so true then you have . Let a me bit get more that . freedom to A bit more . Okay You you still have your blue , so fingers . what this is is a set-up for us to Is it um ? You uh use killed a kind a monster of a like a . The idea is that I've set up I've reviewed all of the um the points of discussion from the beginning , and used that as a criteria of evaluation for the um uh for the current design uh th or the plan , and uh so we can review that . Uh I think it's gonna end up being sort of elementary because we're sort we're in n we're not gonna probably use it to change anything but Doesn't seem like it's going , does it ? Oh there it is Yeah , okay great . . Uh and I'm gonna write up our results on the board , so this'll be a way for us to go through and decide if we're um sort of review where we stand with it . Okay , so um So to sort of b bring together two things , sort of design goals and also the market research that we had , uh when we rate this , one is v high in in succeeding or fitting to our original aim and seven is low , okay Mm 'kay . . So these i these i th are the and um we've been asked to uh to collectively rate this , so what we can do is try and just y work on a consensus system so we just come to an agreement Okay . . Okay ? So the first one uh , stylish look and feel . I rate that pretty highly . Well yeah Yeah , I mean compared . to most Yeah remote . controls you see that's pretty good . I dunno Yeah . like a six or something Yeah . What um does anybody else think me ? uh my only reservation with it was that we basically went with yellow because it's the company's colour Mm , and I don't . know if yellow's gonna really be a hit . Mm But . Okay . I'm seeing five then . What do you guys think ? I would say five or six Okay . . David Yep ? I'm fine with that . Okay let's go with five then . Okay . Fi oh uh just It's actually one the opposite to seven . , right ? The Oh yes sorry So it meant then , then I would say two three or three . , okay . Wait , what's the scale , one to seven One's , right Yeah high-ish ? Yeah . isn't it ? , one is high . Ah , okay so yeah , two or three . 'Kay Okay , it's Let's upside-down go with two . point five then . Okay , um control high tech innovation . Well it We has had to the remove wee jog-dial but Yeah , so we've had to remove a few of our features we Mm wanted . , but jog-dial 's I'd good Say go with it's more . three Eight or three four medium , maybe . three , but . going towards a little bit higher than medium Okay kind of Yeah thing about , three three ? , okay . Yep . . Okay , um Style reflects a fruit inspired colour , design . I Lemon shouldn't have said . colour , but just Well that's Okay kind , the of blue Yeah the blue Sorta colours . . and don't re don't actually represent the colour , except Yeah for . the b the the red button , they Okay because . for want of a But Right the yellow , I mean it could be . Yeah a lemon , could yellow be . Yeah colour Yeah . , the , couldn't the yellow it ? is more representative of the colour , but Okay the Yeah . button . itself , the blue can be anything else . Okay so we'll go two . Mm-hmm . Yeah ? Okay , and um design is simple to use , simple in features . Well yeah , I mean it's really basic F looking f isn't it ? I yeah mean I'd give that nearly a one f . fairly basic , you guys think ? Yeah one Yep . Yeah , one , that's ? Okay fine . . Um , soft and spongy , have we achieved that ? We've used mostly plastic in the end so it's going to be quite Yeah I think a bit it's of about a compromise five . for price . Five ? Five ? That's Yeah really low . Well well we have to use uh plastic so it's Yeah probably I That's gonna suppose be mm 'kay . Um Yeah could , company we have logo used an . entirely rubber frame to it ? Was that an option ? I think I'd probably I think increase it'll the cost be cost . We've only It prohibitive would got cost more than plastic like . what , yeah , ten . Okay cents left , logo so , we've got it in there , haven't we ? Yep Yep . . Gonna have that on the side , aren't we , like there or something ? Huh . And um it's within budget , yep . It is , isn't it ? Yeah . Okay , so we can say then that uh out of a possible or what would be our goal here ? Out of forty nine , I guess Yeah . , out of forty nine with with zero being the highest . We are at uh two , seven , eight , ten , fifteen point five . 'S pretty So good . it's pretty good . Translates to something like about approximately seventy two percent efficacy of our original goal . Right ? Uh I think yeah 'cause . if you turn that into a hundred it would be about Twice that about thirty , about thirty one one . , and then invert that , it's So yeah ab well yeah about sixty nine , seventy percent Oh right yeah , about . seventy , yeah seventy percent . It's pretty good . Okay , good . That was just a little formality for us to go through . Okay . Yep , oh hundred pound pen . Sorry alright Nobody saw it , honestly . No . . The cameras did . Hmm . Is that you all have all finished , or Yeah that's that's me . I did have one other um one other frame I thought , I mean I I d not knowing how we would deal with this information , I thought okay in theory this kind of a process would be about refining our design , revisiting Uh-huh our original . goals . It's not something I need to p push through , but I thought should we thinking more about the dimensions , um sort of like more of a three dimensional shapes as well as opposed to just that flat um Mm-hmm . Could our design involve a series of colours so that it's more of like a line where we have like sort of the Yep . , I don't know like the harvest line or the vibrant , I dunno the Whatever just some theme and then we have different tones , lime green , lemon Okay . . It's just discussion . I mean obviously we can just abandon this , it's fine . I'm just thinking about what we originally set out to do . Um Right . , yep so there . That's all . Okay , great um are you submitting the the um evaluation criteria or am I ? I don't know what your instructions have been Um . , I think to record it and uh I haven't been asked to submit it yet . Yeah . Okay , uh just wondering if I need to include it in the minutes , because if you're submitting it anyway I then will , yeah . Okay great It . keeps getting too big . Cool . Um right , uh well next up then , because we've done finance , is the project evaluation . 'Kay I'm I'm listening I'm just trying to incorporate the logo into the Oh right the , okay thing , so . I'm playing with the Play-Doh as well . Just in case you're wondering Huh , why is . he still playing with the Play-Doh ? Just about right L_E_G_O_ Lego My leg . . Right , okay . Um well do you wanna um just individually say what you think about about these four points and or not those four points , my four points , sorry , forgotten that . You got a different uh Yep . I like those printer cables that just have the two little butterfly clips Oh yeah like that , they're good . It's aren't really they , yeah quick . . Right To use okay . , um yeah here we are . Uh as a note we'll do this alphabetically . Um do you wanna start Sure Andrew ? , um so what is it you're asking of me now ? I don't know , just um your opinion on those four those four points really and how we Or sort of our work used on them setting this up . Yeah . Yeah . . Well , is it uh okay I'll just go through your system then . The the room uh is fairly institutional , but um the main thing is , I think um our use of this space is more just to report on things as opposed to be creative and constructive and it would probably help to um have l sort of a cumulative effect of we have ideas and we come back and then the ideas are still in discussion , you know , as Uh-huh in other words . this this room is sort of a centre point of creativity , whereas in reality as we've gone through this , it's not really the centre point of creativity , it's more just a Well d do d you feel debating though that that you were able to have quite a lot of creative input into the Yeah thing , yeah but ? that's just the thing is the quest in terms of the the first point there , the room , it feels as though the creativity goes on when we leave , and then we come here and then we kind of put out our ideas and then , you But know I don't . I don't think it means the room as in this room . I think Oh it means like you , oh right right , oh know right okay Yeah room for creativ . Oh right I just looked up and saw okay whiteboard Room , digital . pens , the room Oh yeah . No , of course , yeah . Well . I dunno do you th Sorry I think . it means um Huh . I think it means did you feel Yeah you were . able to give creative input so Yeah I th okay on th um yeah dif answering the question uh in those terms I'd say that actually there's sort of a tease of creativity because we're asked to work through this , but actually the guidelines are fairly contrived in terms of Mm-hmm um . okay fashion trends , say fruit and vegetable colour scheme , but then i then we're told okay use the co company Mm company . colours . So what do we do . We're told okay um think in terms of style and look and feel and technology , but build something for twelve and a half pounds Okay , so . actually the creativity was more more of like a um a f sort of a f formality then an actual You Okay feel like you're . caged within Yeah whatever within the constraints y It's the like a balloon in a cage , it can Yeah only go . so big and not hit the side . The Yeah constraints Okay , yeah uh do come do . So you know in what very fast , actually . let's take each point and everybody discuss it , I think Yeah . Yeah . . So still on the topic of room for creativity uh next up is Craig . Um I agree with his point it's um it is quite a lot of fun t to go and then you have sort of hit the end then go right , gotta cut everything out 'cause we don't have enough money . Yeah . Yeah . Yep . I think another point is that the meetings um are more brainstorming sessions than Yeah meetings . , so time is also a very s um strong factor , and structure Yeah Yeah . . . Because for a brainstorming meeting you want a structure that allows you to allows ideas to get tossed Mm-hmm Mm . , um , mm-hmm to be evaluated . , and to be reviewed , and to get feedback and Yeah come back . And , yeah I guess . that point about the room not being r very friendly to that , I think Yeah . that's a very big thing , and I think the fact that we're wearing these things Yeah restricts , sure I . feel it 'cause I wear Yeah m my glasses . , right , and that but that irritates me right Yeah it . it it does actually you know affect New creativity how , w . whether you feel comfortable to communicate . I feel like I'm hiding behind the equipment Yep , rather . than the equipment is helping me , and Right . So you you think know a more . relaxed atmosphere would be more kind of conducive Not not so much to an creative atmosphere thought , the atmosphere or is very relaxed , but Yeah the , but actual the environment gear ? yeah you know that creates Mm . boundaries to that um Mm-hmm and . Okay and the time . the time given also Mm-hmm Okay . restricts . Very good . Um what about leadership ? I don't know if that means like , if I did a good job or something . I don't really know Yeah , well . well I mean my sense on that is sort of what kind of guidance and direction , encouragement From like your personal coach person and stuff like that , do you think maybe Yeah ? from and you as well I think , just sort of acting as team leader . Okay . Um yeah I think I think it's Excuse I think me . it's good . I mean my personal views on on leadership is that effective effective leadership sort of um gives people a certain room for freedom and delegation , but then to come back with something that they take great ownership and Mm-hmm you . know , innovative thought with . In in reality I think here the the different elements of leadership such as the the original b briefing and then the personal coach and the and then you know having having you with your the meeting agenda is actually quite a quite a quite a con confining framework to work within . And so it is leadership almost to the point of sort of disempowering the the the team member Uh-huh , so , okay But . it's not bad leadership , it's just sort of s fairly strong , you know . It turns it turns the individual into more of like a um sort of a predetermined mechanism , as opposed to a So you think maybe sort of a free a little too controlling or Yeah , oh yeah , without I think without controlling a doubt . is not the right word , I think Yeah maybe not the co interactions confining are very structured . . I Yeah think . structure is probably Yeah what you're saying that , yeah , each . individual is structured to one particular Mm-hmm task , mm-hmm , and Okay one . parti rather . than controlling . I don't think there's Mm-hmm a sense of control . 'cause Mm-hmm all the decisions . have been made in terms of a , like a consensus Mm-hmm right , mm-hmm , we go . around and we think about it , but Uh-huh that . Mm-hmm you know process actually , mm-hmm . says you have to do it in a certain way Mm-hmm Okay . . It doesn't . tell you , you know , some ways that you might wanna be a bit more Mm creative in terms . Mm-hmm of the , mm-hmm process you . Yeah know , not the . Okay , uh what about teamwork ? Um did , you Uh wanna comment , reckon Craig that was a ? bit hard because we could only discuss things in the meeting . Yeah Yeah . . If we could just go up to somebody outside the meeting and have a quick talk with them , that would've been a lot easier . Yeah . Okay Fully I . think you agree tried . to use the common share folder to to to to communicate , but um it just comes back to us so slow in the email Mm Yeah . . um it it doesn't have a , you know , a messenger will go . Did Yeah uh did . you guys get the email I sent you Not just yet Yeah . ? Oh . that's Yeah alright . I was , got wondering the email if that . got Okay there . okay . Okay , um so um to s to to summarize the teamwork issue , saying that if we could communicate outside the meeting , you know just like quick questions , quick thoughts , whatever Yeah , it probably . would be Yeah bit I think easier the , in tools . it that they were given , the tool set that were given to us are fancy but they don't support collaboration Mm-hmm , I think that's the , mm-hmm word . They don't , mm-hmm support the Oh team , exactly right working , okay . together . Yeah , you , I mean know if you , they're still very individual tools . Yeah , I mean sort of taking upon that idea , w the way I see this i is that it's uh the the s the structure in which we've we've approached this whole task is quite contrary to the p principle of teamwork because the the tasks were d d sort of um divided , and then the work went on in isolation Mm I I don't . know what you guys did while you were together , maybe that was a bit different , but We had um Play-Doh fun yeah . , but um but actually if you if you imagine not entire the completely same task given to us but us said okay , first thing we have to do is come up with um let's say um a design concept , and we sit here together and do it Yeah . , well that's what teamwork is . To s to say okay go off and don't talk to each other Yeah , it's actually . p sort of predisposes you to quite the contrary of teamwork Okay . Um not that . we haven't done I think the best we could have done Okay . I'm not . dissatisfied with it . Right , uh anything else to say on teamwork at all No , not really . ? Okay , um what about the you know how we used the whiteboard , the digital pens , the projector , stuff like that ? Um did Mm-hmm anybody . think anything was like really useful , anything was pretty un f unsupportive I ? think the whiteboard , for me , is the kind of thing I would use all the time , but it's um not quite as useful as to us as it could have been , maybe just in the way that we we use it , in the sense that once we have an idea out there or while work was going on in between meetings , that could have been up on a board Mm uh you . know as opposed to in like in text . Um , and then we could then keep our ideas sort of building on that . I know that people who design cars and you know in aviation they quite often just have a simple like fibreglass prototype and it's completely you know um abs abstract from Mm-hmm the final . product , but they use it as a kind of a context to sort Yeah of walk . around and puzzle and And point and at point and discuss ? Yeah and . and and in a way everybody's as we discuss things in the in theoretically and out of our notebooks , we're just we're actually just each of us discussing something that's in each of our own minds . It wasn't until we had Yeah this . here , you know , like at one point I peeked across and looked at Craig's paper and I'm like , now I know what he's thinking 'cause I Ah saw his book . . But the b the b whiteboard could've actually been this kind of continuing um So do you think producing a prototype earlier in the process woulda been a good idea ? Think could be , yeah . I think um the the focus of it a lot was the PowerPoint as opposed Yeah to the . to the Yeah whiteboard , and , yeah I think . that m um Yeah . is also does Yeah , yeah you know . hinder us and things I think Mm-hmm . It will be . cooler to have the whiteboard rather Mm-hmm than . the the PowerPoint , or Yeah maybe . the whiteboard and the PowerPoint in the same place Yeah Okay , yeah , you . . know in the centre of Yeah the , because the PowerPoint was provided to us while we had time to prepare , whereas I can imagine if I'd been encouraged to use Paintbrush , for example Alright , or . whatever , I would've actually used it , um 'ca you know , just 'cause that's sorta how we what we were set up to to use while we had our time . Okay I uh think that there were too many PowerPoints in the meetings Mm-hmm Yeah . 'Cause . the . plug-in Yeah and the plugging . spent we spent Yeah a lot of time . doing that . And a Yeah lot of the information . on the PowerPoints , I don't think , you know , we needed to No actually it could have , not , we quite could have gone . through it verbally , especially Yeah my . slides , I felt that Yeah . they just Okay you . know as opposed to having Yeah to present . them . What about the digital pens , did you find them easy enough to use ? Oh they're a Sure bit clunky . , yeah . Yep clunky . Agreed Yeah . Yeah . . Yep . Clunky , okay Mm . . Um Having to tick it before you go off was a bit hindering as well Mm , 'cause you're Yeah half . way through . a thought , and then you run out of paper and then you have to jump . I know , I think Yeah at the very . start of today I like wrote a whole load of stuff , didn't click note on one , then went back and wrote one tiny wee thing on the another page , but then did click note Hmm , and . so I'm quite worried that I've just written over the top Hmm of . it Mm-hmm or something , mm-hmm , but they'll have my paper anyway um . Hmm and haven't done that But . I since think the pen . is v is very intuitive , everybody knows how to use it , we don't Mm-hmm have Yeah to worry , mm-hmm . So , yeah I . think the pen's good , mm-hmm . . It's about the best thing And o on the topic . of the technology , it just occurred to me that we actually didn't need to move our computers because each computer has all of the files . Yeah It just . occurred to me that they Yeah all we only needed one computer We only actually and needed one computer Yeah . If there , that's had been true a fifth , that . coulda Good just point been . sitting there ready to go the whole And time the computer . may not um be conducive to a meeting because Yeah . um you tend to look at your computer and wanna have Yeah the urge . to check something Yeah . Yeah , you know . , it's useful but Do you think the computers just provide distraction in a meeting ? I think too many computers are just Yeah distracting . Okay . Um . I know I I like to have things written down in front of me actually Mm-hmm , like a lot of the stuff that was emailed . Yep to me . I ended up you know like Mm-hmm writing . down there Yep or something . so I could look at it Mm-hmm really quickly . and not have the distraction of all of that , um I don't know about anybody Mm-hmm else . . Um what else uh any wh I do I'm not really sure what they're looking for when they say new ideas found . Um Is this I don't for know the project is could you think of like or anything else that would have been helpful today at all ? Well , the w main one for me is that uh the process na in a natural f context would not have been interrupted by this necessity to discommunicate ourselves Mm from each other . So . Yeah if we just , that's had kind uh of a new idea for me is like just sort of that idea , well you know it's kind of s hard to keep f working forward on a team a team based project Mm-hmm when when you're . told you must now work away from your team Yeah . I I dunno I think it was quite good that we had time limits on the meetings because they really could have run on and like my experience Oh with meetings yeah . is that they really do , and Yeah you can spend a lot , yeah of time . talking about The only thing is though like when we had our meeting about the conceptual design , I thought there maybe another fifteen minutes would have been useful there but Mm-hmm um , mm-hmm , mm-hmm . yeah . I really thi i I think maybe if we'd like all been working in the one room , and they just said you know like every hour or something everybody make sure yo you know Mm-hmm . just have a have a short meeting and then just Mm-hmm . c just to have like something written down Mm-hmm , just like . you know a a milestone if you like um rather than having meetings , but There you Hmm go . . Um so in closing , I haven't got my five minutes to go . Thin Oh there it i Five minutes to go . Wonderful . Okay um are the costs within the budget , yes they are . And is the project evaluated , yes it is . So now celebrate . Great . So And we it have Ninja Homer . So now Oh we yeah . Well apparently now I write the final report Do we know what . What the are you other guys ones are doing ? now ? I I don't know . You dunno Oh wow ? Hmm . . That is lovely Hey . yeah , I said Ninja Homer What did . you call it ? Ninja Homer . See it looks like Homer Simpson Huh , huh but it's So electronic is that j so it's made is that in . Logo Japan just . is that just a logo or does it do anything . Yeah it's just a logo ? Just . a logo and Huh then like . Ninja Ninja Homer Homer , right okay . Mm . . The the red is supposed to represent the whatever else you wanna print on the side of it . Mm-hmm . I think it's Fashion quite nice technology . or something . You can wear Homer , you can throw Homer when you're frustrated , doh Hmm , hmm , hmm . . Oh no , that's cool , it's got I'm kind Hmm of It's . I'm clunky slightly gutted . that we couldn't get plastic and rubber , I think that would have been nice Yeah . , yeah . Ah well , maybe from now on real reaction Mm-hmm should give . us more money . Oh Hmm , I did . learn something new , Play-Doh is useful Play-Doh . No s it is it is . It is useful and in Huh in in . in in in in um Huh conceptualizing . , in being creative Really . 'Cause like you say ? , it's something you can put your hands on and feel and touch Yeah Yeah . and get a . sense for . Like we were playing with the Play-Doh and the ideas came with the Play-Doh Did they rather ? than with everything else . You might wanna write that Yeah down . . It's just Okay , I'm . just fiddling with the Play-Doh , and I'm going yeah Play-Doh yeah it's kinda No cool , it's . true , yeah . . Guess I'd forgot how good s Play-Doh smells . Hmm Yeah . , it smells funny doesn't it And . Um some Play-Dohs are actually I think edible aren't they ? No Yeah , all like Play-Doh the stuff is for I edible think they're . all non-toxic I think 'cause it has it's aimed to for like be , yeah two-year-olds It's just . wheat . , it's the stuff that your mom could make with preservatives and uh Wow Yeah , hmm . um so to wha what are your summarising words about Play-Doh ? It's helpful to the creative Huh . process . Um Okay it engages . all your senses not just your sight , but your sense Yep of . feel your sense of touch . And Taste it helps you to understand . dimension as well . I think that Yeah that's very helpful . because Yeah it . it starts to pop up , whereas on a piece of paper , on a computer , on Yeah Mm-hmm a board . , yep , um . Yeah even with a . three D_ graphic thing it still , it requires Yeah a it's not lot very of Yeah tangible . . yeah Mm-hmm tangible Mm-hmm . , that's a nice , mm-hmm word , mm-hmm . It . becomes tangible . Mm-hmm . Tangible . Okay uh Mm . I don't know if there's anything else Nope . we needed to discuss . That that's about it really . Just sit still I guess for a little while . Do we retreat to our , to continue our I think we Um could probably do r it here reporting as long as we or don't what i Well collaborate I dunno . . Um I'm sure the little uh the little thing'll pop up any minute now . Can we turn off the microphones ? Yeah , yeah if the meeting's over then yeah I guess so . |
ES2003a | The team members introduced themselves to each other by name and by their roles in the project. The project manager introduced the upcoming project to the team and then the team members participated in an exercise in which they drew their favorite animal and discussed why they liked the animal. The project manager discussed the project finances and selling prices. The team then discussed various features to consider in producing the remote such as gaming options, an LCD screen, and combining functionality so as to control multiple devices. The team will decide how the user interface will work The remote will cost 12.50 Euro to produce. The remote will sell for 25 Euro. The remote will feature an ergonomic design. Putting an LCD screen on the remote. Having a remote that controls multiple devices. Having a joystick on the remote. | Okay , well I think we're ready to begin . Right , my name's Adam Duguid , we're here because of real reaction , um , we have in the group Oh , Ebenezer Ademesoye . Would you like me to spell that ? S Um , yeah , go for it mate . Um , N_E_Z_ N_ E_ Z_ E_R_ . . Ebenezer . And your role is ? I'm the Marketing Expert . You're the Marketing Expert , okay . Next we have ? Tarik Rahman . T_A_R_I_K_ . T_ R_ I_ K_ . And your role in this is ? Industrial Designer . Industrial Designer . And , lastly we have ? Uh , Dave Cochrane . And you're going to be the User Interface User , is Interface it Defin ? Designer Designer . Okay , yes . . Right . This is the agenda for today's meeting . As you can see , w opening , acquaintance , tool training , project plan discussion , and closing . Um , we already got n through opening , and partially through acquaintance . So , the reason we're here , we're gonna design a new remote control , as you probably all know . The very broad overview is original , trendy , and user-friendly . Course , we'll have to go into a bit more um detail than that , but uh personally I think that the original is gonna be a very key aspect to this design . Um , there's a lot of remote controls out there anyway , so we're gonna need something that's really gonna set it apart . This is how today seems to be going to work . We're gonna have the three kay phases , as you've probably already been told , the functional , architectural , and the detailed design . Um First one's gonna be covering the user requirement spec , technical functions , working design . Second seems to be conceptual components , properties , materials , and the last one is a detailed analysis of our design so far . Of course , you've all got the similar emails , I believe , right . What can I say ? Ebenezer , you wanna have a you wanna draw your favourite animal ? Sure . Whiteboard . 'Kay . S okay . I will make this quick , since we don't have much time . Um . 'Kay , so it's not the best picture in the world . Here we have an elephant . First point , begins with an E_ , same like Ebenezer . Also , elephants have a very good memory , much like myself , and I can't remember back when I used to live back in Nigeria , but I think I used to have a pet elephant . So elephants are big , strong and gentle , and they have great memories , and they begin with the letter E_ , just like Ebenezer . Brilliantly done Thank . Thank you you . . Tarik , would you like to have a shot at a bit of artistry ? . Oh Oh , um . Oh , you Do can we take clip them them off to your belt oh I . think you ? Oh right ga , okay . You should also l um The have your the little lapel mic on as well . Ah-ha The the . Oh that's good , we can clip them on . Okay . Yeah , there was this microphone as well that you Now where do I put the Just um somewhere Yep , the , it's just across there , that's it . Yep . Is this supposed to be clipped as well ? I think so Yeah . . It'll follow you if you Yeah . There you go . You can probably just stick it in your pocket for now , I wouldn't worry too much . Should have good range . Uh , destroying your elephant here . Uh , here we have a tiger . Uh I've always loved tigers . They're just they're big , they're biggest cats , uh I did a project on cats in the wild when I was a kid and uh it was my favourite cat , just 'cause it was looks the best , the stripes , orange . My dad used to talk about he's from Bangladesh so he used to tell me all about them when he was when I was a kid . And uh they're just the most feared of of uh animals in the wild . So uh that's why I like them . Didn't say an anything about me really but Excellent , thank you very much . Dave , if you'd like to uh have a dash . Um Um , the monkey , um . The one f uh in fact this is a somewhat oblique reference in fact to uh well my I have a three uh three y year old daughter who h who who who is affectionately known as Miss Monkey . Um , monkeys have attitude . Which I think is a good thing . And I mean fr and from uh from the point of view of sort of the study of human evolution they and other primates are terribly interesting . Um , so I like monkeys . And and th th th th thi thi this one seems to have perhaps more attitude than most . Cheers . Hardly what I'd call the best drawing in the world but it'll do for now . Also not quite as feared as your average tiger , but uh cats are one of my favourite animals , they're very independent , they're snotty as hell at the best of times , and uh , what can you say , you got to love those qualities in an animal . Right . I think we've all managed to master the whiteboard there by looks of it , so , on to it . Project finance . As you can see , twelve point five Euros per unit . That's not a terrible lot as far as I'm aware , and we're hoping to sell them for twenty five . If we're aiming for fifty million Euros we're gonna have to be selling an awful lot of them . Oh , that was profiting , that was an amount , so that's the amount made Yep , okay . . Well , fifty million , and if you're making twelve point five Euros on each one , then Yeah . , awful lot need to be sold . Okay . Now we better actually just get on with the uh the meat of the project . So I'm gonna guess that we've all used remote controls . Any ideas of where you think a new remote control could go into this market ? Well , one thing I'm aware of is , th there uh um at the sort of v very high price end of the market there's there's a em emerging market for sort of touch screen L_C_D_ remotes that can be uh programmed in m much more sophisticated ways than sort of conventional models , so you get the sort of you get um you you can redesign the interface to your own needs , you can programme in macros , and you get a much greater degree um um I mean you get in these sort of three in one , five in one , whatevers , but you can get integration between the different uh the the the diff the different things that it's designed to control , to a much greater extent , and you can have one uh you know one macro to turn the uh you know turn the T_V_ to the right channel , get the uh re uh rewind the tape in the V_C_R_ and get it to play once it's rewound , for instance Okay . . Um b it occurs to me there might be a niche for uh for a remote that aimed towards some of that sort of functionality but using a just conventional push button design . And therefore putting it into a um well much lower price bracket . Okay , yeah , tha that's true , with the price range we're looking at , going for a touch screen would probably be possibly Absolutely out of prohibitive our yeah , yeah Oh . . . But you think uh again something to control multiple units in uh a simple fashion . Yeah , I mean I wouldn't like to say you g I mean you get ones that you can switch between multiple units , but something that could um operate between multiple units in a more integrated fashion . Some and ideally something into which it would have some at least limited facility for um running macros . Would the the idea something along the lines of , one on button would turn on say the video recorder , the T_V_ , maybe the sound system as well , all in one go , is that For kind instance of , um let's say oh oh um , or um you know you pr uh you press uh say the play button for the D_V_D_ player and it turns the T_V_ on and onto the right channel as well , um Okay , that 'Kay sounds like a a good strong idea . Um Any takes on this Well ? um I've noticed that uh gaming c is becoming quite popular with television , um when I was younger we used to e play games using our cable , using the cable subscribed the cable providers Mm-hmm . , but our remote controls would get worn out really easily , and the remote control was not a great kind of keyboar , um keypad , for playing games . So Okay perhaps . one that was more um specialised for game playing or interactive television . They they've recently brought out this new remote control , for people to set their favourite channels , or um to record things . Instead of people entering in what time things start , you simply stri slide a bar to say what time it begins , and slide Okay another . bar to say what time it ends , you know that's Yeah I've heard I've seen the Mm bar-code . design before , yeah Mm-hmm . Yeah . , it's it's taken out the Y you don't have to be uh really clever to use a remote control . I think for gaming , you know you want you want some big buttons for up , down , left and right , shoot . Uh , you wanna be able to change angles in interactive television , so you need buttons to change the television angle , the camera angles and stuff like that . Okay 'Kay , well . we're beginning to run out of time now , so Yeah , we've . got a couple of ideas , we can we'll have to work fast , um , alright as you can see we've got thirty minutes until the next meeting , so we'll have to try and decide on some of the basic functionality , um , how the user interface might work , that'll be a key aspect especially if the idea of um some kind of macros facility because you have to program it , you have to have a lot of response back , or at least some kind Mm-hmm . . Um And we're gonna maybe n try and have to figure out What the user wants what uh the user . wants , yes Okay . . Um , right . Has anybody got anything they'd like to add at this stage , anything they think that might have been missed so far ? Well when you're talking about gaming and stuff , do you think they should have some sort of stick on it , rather than Oh buttons ? . Okay Like , . uh control pads , you know of games , but Mm-hmm or . is that a bit ridiculous ? I I don't see why not , almost everybody is probably used to a console by now , and all of them incorporate small keypads on them , in fact even the mobile phones these days are beginning to use them as well , so Yeah . it's probably an interface that most people are used to . Um and that could allow n easy navigation , used as a joystick as well . Mm-hmm . The other key feature that uh that would be a good idea built into it is t is is to make something you know fairly sort of ergonomic , something that just fits fits as comfortably as possible into the hand . But of course , uh al al also allows for the possibility of a more sort of slightly unconventional or attractive uh sha Okay . shape for it overall , . So , small A , stylish curve , mm-hmm , and something that's . Something just sort a little of different sort of sl . slightly sort of biomorphic in form , uh which it would need to be to sort of conform to the shape of the hand more efficiently anyway . Okay . That's definitely something that we should be able to do quite easily . I would I would have hoped so anyway . Um , right . I'd say we finish this one up , we get started , I'll get in , I'll write up what we've um kind of quickly done , and I'll get that out to everybody . 'Kay Yeah . So . ? Okay . . . Um , as far as I'm aware we leave the microphones here , um unless we get told otherwise , and just take the laptops with us . |
ES2003b | The project manager recapped the events of the previous meeting and briefed the team on some new requirements the team must follow when designing the remote. The marketing expert presented research on consumer preferences and user requirements for remotes. The marketing expert also presented information regarding voice recognition and what demographic finds the feature appealing. The user interface designer described the technical functions of a remote and stressed the need for a user focused design. The industrial designer discussed the interior workings of a remote. The team then discussed the option to include voice recognition, LCD, and a feature to locate a misplaced remote. The team briefly discussed who they were aiming their product to along with the idea of marketing their product to television manufacturers. The team also decided on some features to include in their product. *NA* The team will not work with teletext. The remote will only control televisions. The corporate image must be recognizable on the remote. The remote will have a power button. The remote will have a small joystick. The remote will have LCD. The remote will have a menu button. Instead of an "okay" button, the user will push down on the joystick. The remote will have a beeping noise which goes off when a user is trying to locate it. Whether to include voice recognition as a feature on the remote. Whether to include LCD. What functions the joystick controls. What functions the LCD controls. Having a remote which controls multiple devices. What sort of components are necessary for the feature which allows the user to locate a misplaced remote. | Just put it on the deskt desktop . No on the desktop you'll find you should find that there's a project documents link . A well actually just there Project documents , yeah . Yeah . . That's it . If you dump it in there . What's your username ? Your username . What's your username and password ? Mm-hmm . Sorry . Okay Okay . There we go . . Excellent . Right . Hopefully that's us ready to uh to go . So . Functional design meeting . We'll have to flesh out some of the uh stuff . Um we'll start with the minutes of the last meeting . Not a lot thankfully to say . We introduced ourselves , discussed the possibility of a macro facility , interac interacting the T_V_ a bit more , um mentioning of bar-code , joystick for user manipulation , um and ergonomics of the remote control as well . Um it's come to my attention the following . Teletext has become outdated due to the populat popularity of the internet . Remote control should only be used for the T_V_ . Um due for uh time to market and possibly also cost issues . Um also key is the corporate image should stay recognisable , um f uh your colour and slogan of course is down at the bottom there . Um . Now . Just to say quickly uh I would have thought that only being used for a television the macro facility may now not be required Mm . . Um or at l its functionality would have been of limited use . So to the point in my opinion anyway that it might not be worth pursuing . Um if anybody disagrees we can uh definitely say so . Um and hopefully we'll just crack on and we'll get everything going . Um I'd like to if possible hear from our Marketing Expert first 'Kay , to . help us gain an idea of where we're going to go . So um I'll just load up your presentation from here if you want . Sure . Um , sh would you like to I'll just do it from here . Yep . Sorry . Uh . Is yours the Um , try second one maybe . Try it , yeah maybe . Oh sorry Yeah . Okay . Okay , right . . Oh , I thought I put in my last name , I guess not , but . Uh if you that's all right Okay . If you do . you want me to just cycle through it for you or Oh ? yeah , that'd be fine , that'd be Yeah great . Okay ? . Functional requirement by me Ebenezer . Okay . Okay , so um we did some research , we asked one hundred people their opinions on remote controls . We asked some uh open ended questions , just , what are your opinions on the remote control , got a lot of re responses , and we asked some very specific questions , and we got a lot of good feedback . Please bear in mind this is only a hundred people , so even when the groups are divided into fifteen to twenty five , twenty five to thirty five , there's only maybe ten people fifteen people in each group . Okay Okay . . So we got some the bad stuff we got , remotes are often lost . I often lose my remote control , the back of the couch , some place , and even if it's not lost permanently , it takes me a few minutes to find it . Most buttons are not used any more , like you said , teletext is outdated now . I remember trying to load a D_V_D_ player recently , and there were so many buttons , it took me I don't know maybe ten minutes to to go through each button , 'cause you have to press the shift button to access the yellow buttons , you know there's just a lot of stuff that no one really uses . And if they do , not very often . Takes too long to master the remote control . I've seen some remote controls that are big , they have a lot of buttons , you have to hold down more than one key at one time to do something , they're just not great to use . We just got a lot of bad complaints about remote controls , people do not like remote controls . Some of the good stuff we got . Between the age of uh fifteen and twenty five , most people would be willing to pay extra for voice recognition software . Now don't get excited yet , I've got more to say on that . Most people'd be willing to pay for that um most people want remote controls to be pretty , they want it to be fancy , th they they want it to be different , everybody has a white remote control with black buttons , and a red button and a green button , not everybody wants that . Finally , my opinion . Yep . The voice recognition thing is cool . And uh voice recognition , the software , open source software exist already . It's a bit sketchy at some times , uh , you're not gonna get good always accurate results , but for a very fixed number of words , you know you have , how many different words can you have for a remote control , up , down , left , right , channel five , channel seven , you know , how many , you can't have that many words . For a fixed vocabulary it works quite well . I'm pretty sure people would buy it . But after a while people may wanna return it , because if you have to to say som I mean most people use a remote control for switching to channels , and they say they do that about ninety eight percent of the time . Using the remote control , ninety eight percent of the time for changing channels , and that's for flickering through channels . So if you have to say up , up , up , up , if you have to do that all the time , then people might get a bit fed up with that and they may return it . However , oh , because the voice recognition software exists already , there's no need to spend money on research and development , but this does mean the need for microphones in the in the remote control , which is an unusual feature in my opinion . But if we do have the voice recognition thing , there's a lot of stuff that you can uh get rid of . See , you could there're two options . Either you have voice recognition by itself , which I think is a bit impractical for like night time if you wanna be watching television and you wanna be quiet , or I don't know you have a visitor coming round and the remote's only trained for you , it's a bit impractical to have just voice recognition by itself . So you can have voice recognition and a regular remote . But imagine you got rid of the regular remote part , then you can design the remote to look any way you want it to look , because there are no restrictions on physical size , or shape , it it could be as fancy as you want it to be , you know , it could be like a lollipop or something like that , something weird like that . As long as the voice recognition stuff works , that's that's fine . Okay , yep . So we have the three birds , we have the design , that we have the the fancy bit , right , the voice recognition's fancy , it's cool , it's different , it's radical , so , and then we have an extra bit I don't remember so I'm pretty sure people will buy the remote , but is it practical to have a voice recognition system in a remote control , I think is a big question . Um , will people will people be willing to wait for the the period that it'll take to train the remote , 'cause I think it will the remote will uh get better over time with the same user user , but for the first week or for the first two weeks are you willing to wait , are you willing to have a bad remote control . And uh what if you have visitors come round , they stay the night , they wanna use the T_V_ , they can't use the remote because they speak differently to you . Um , how do you account for regional accents and stuff like that . Uh , will people return the remote control , I think a lot of young people will buy the remote control , if they have the money , you know , so Mm-hmm , do our audience have the . money , but would they return it after a while because it's not as fast as pressing a button , it's not a practical . So If . These you could are things uh I think we should consider . I sor think it's cool , if you could speed it up a bit , yeah I'm sorry ? . If you could uh speed it up a bit please Sure , yeah . I'm about . Sorry to end , yeah . Cool . . I think it's cool but there are definitely some considerations . Okay So , yeah . . Excellent . Right . Um . Hear from the User Interface Designer now I think might be an idea Okay . . Um How did where , you've did got your presentation now Yeah , is it , it's on in where the the it's in the folder did you yeah get is all . your it in ? Okay information . ? There was uh a website Oh . , uh , right here . Ah , okay . Technical functions Mm ? No . . Yeah G I started . making stuff up , then I got an email saying Okay . Okay , this is a brief run through of the um of the technical functions of the remote . As um is uh the the the presentation is uh already slightly obsolete because I had in mind something that would uh be i be aimed at controlling multiple devices but uh there's still stuff of relevance , so Okay . press on . I've looked at looked at a num uh couple of other uh remote control models just for an idea of basic design principles . Um and wasn't really satisfied by what I saw I have to say so this is more sort of springboard for uh how these could be improved on . Um um basically the job of the device is to send commands to an appliance , in this case the television set . Um to save you getting off your backside . Um and there's two main trends in th in the sort of design practice . On the one hand and this uh this particularly relates to its sort of earliest models where with you know i so so many buttons on it so about the size of the television set . Um giving you every possible function that the that the device has , the remote control controls . And most of these functions are not going to be used , it creates a rather user unfriendly interface . And on the other hand there's a user focused approach that pares things down to just what what is most likely to get used . Um With uh a and a and of course there is a certain amount of sort of loss of function here obviously , but mostly that's relatively peripheral functions . And so you go for something that's fairly intuitive to use , and um well f the for the most part for T_V_ remote it's uh tha that would be channel control and volume . Um and if you if you if you are wanting to incorporate uh control of a D_V_ D_V_D_ or uh V_C_R_ presumably into that then there's a play , pause , stop , rewind , fast-forward , record , so forth . Um . My own view is that we should definitely be going for a user focused design . Um but uh the pro I think the problem with a lot of the sort of user focused designs that are about is that they sort of make assumptions in advance about what uh what a given user's going to uh want mo want to do from want it to do most . So , something that's uh something that is more programmable , that uh perh perhaps has the full range of functions available to it but you can then specify yourself what you're most likely to want . Um so that those are then immediately accessible through fairly minimal number of controls , um I liked Ebenezer's idea of including a joystick in that and uh possibly a sort of fairly minimal number of sort of function buttons , and have a disp you then have some sort of basic display on it so that if you're um sort of cha changing from different modes for the device it'll tell you just exactly what uh you know each direction of the uh of the um joystick's going to do or wha or what each function button's going to do . Um , this is actually a again slightly taking inspiration off of uh games controllers Mm . , you know the Playstation control where you have four basic function buttons that are just marked with um distinctive uh geometrical shapes but the and then dependent on what you're doing with it what game and so on um those uh those functions are then sort of further specified . And so it's taking taking the lead from that . Um Okay . Yeah . . Right That's it . Um . , if we could hear from our Industrial engineer , or Yeah Designer . . Uh , I was still working on stuff , I hadn't got it finished . Um , alright . Click to save in where do I have to save it ? If you look on the desktop you'll find that there's a link to the project folder , or project documents . If you save it in there we can open it up from here . Um , what I've done with it , I'm sorry . Shit . Um Are you finding it okay or ? I'm just closing it now . where I've saved it . Well like if you go to one , uh whichever one you were that's working it there , yeah . yeah , and you just click file save as . Oh right . Okay . Uh , right I'm responsible for working design , uh , this is basically the inside going on of the the uh remote control . So we have the energy source , we have the user interface , this this is what I've seen . Uh the sender will push the button , the chip will respond , uh and then the dig digital signal is sent to the T_V_ . So uh uh , if you go to next slide , you'll see you'll see uh what do we need on the user interface . Do we need uh many buttons , or do we need l many light bulbs that could be easier to uh to realise which appliances are on or not . Um , , or would that take too much power , would we need more um components in there to supply the power ? Um , the joystick is another thing , if we were gonna add that , um , there'd be more components to deal with that Mm-hmm . Um . , so uh we need to I dunno exactly what That's the design of the the the layout of the uh electronic design , but um obviously there'll be more details once we've decided what we're putting on the user interface Okay . So . , that'll be decided , I guess . Uh , and the next slide . Oh , yeah Um , if you go to the next slide then Oh . Yeah . I just . used the it was a mess , uh I was just putting adding it together at the end there Ah , don't . Uh worry about it at all mate Uh . so you have the energy source obviously connected to the chip , and the user interface obviously contains everything . You have the switch turn it on , infrared bulb , uh will contact the T_V_ and will have whatever device or D_V_D_ player , the bulb will turn on to say it's on . Uh , so do we need on the control uh different buttons to decide , or different light bulbs , would it be easier ? Um , I dunno what we should decide on that . Okay . Well . Oh sorry , I'm I'm interrupting you . Are No you , it's finished is it , yeah yeah . ? Okay . Right . Um , right we can probably skip that for now . So , we've had some stuff put forward , um along with the new user requirements , um we've had a lot of kind of input I'd say so far . Um I hear what the Marketing Expert's saying about um voice activated control . However I've got a couple of worries about that . The power required , um and the ability Cost to . Mm the cost . , it seems like for uh an embedded system , this could cause us issues . Um for example you see that there's fairly robust services on uh computers via uh via voice , I_B_M_ do um drag and dictate Mm-hmm . , but these require a lot of memory and usually um state quite advanced processor requirements . Um voice activation could be an interesting idea but I think that our Ind Industrial Designer would probably upon some research say that it's maybe not feasible 'Kay . . Um that's just my view Mm right now , however . the idea of a joystick and then maybe an L_C_D_ which has been kind of put forward so far , it's almost like having a small T_ not T_V_ to say , but if you can control almost all of the functionality from the display , I don't know how much power an L_C_D_ would take Mm . , but it might be quite low ? L_C_D_ I uh on the remote just telling you what's on , or uh Well literally , interactive um L_C_D_ or if you can imagine the display maybe slightly larger than um those on a a mobile phone , something Mm where you can . read an an um fair amount of information , traverse maybe quite a few menus , if we maybe used mobile phones as a good example , they usually incorporate they have the keypad , and then evr all the other functionality is usually associated inside by traversing around Mm-hmm . . That could be one possibility . Um and then we could have like say the common buttons as you say Mm , volume . control , changing channels I I was thinking that the remote the um sort of default functions for the joystick would be up and down for uh volume , left and right for channels . We Do you think that people will get mixed up , like , they'll be looking at this screen and that screen and then , you know , trying to get everything working , would it be a bit confusing ? Um I think probably for the first couple of hours of using it Yeah . um but you know muscle memory's a wonderful thing , um . Mm . And I think and I think that size of uh display was about what I had in mind . Um though I mean I w I would say that uh we could probably probably be required to um mo most of the mobile phone displays you see these days are colour but we should probably try to stick to black and white I . Si would agree with si you . simply to keep m keep the unit cost down . Um I mean colour could be a sort of subsequent development but uh you know cost a bit of extra money f w w w w w once everyone's got the first , you know , oh colour's out , we'll have to replace Mm-hmm it won't we . It does nothing extra . . That would be my feeling as well , I think we could possibly create quite a useful user interface . Um Sure now I mean but I don't sorry , go for it . the idea of a remote with a menu or and a joystick I think like I h if I was in the habit of buying remote controls then I would want one , but I think we don't have a specific audience , you know , like what is our target audience , what niche are niche are we trying to market and corner . You know , you know what I'm saying , like , for whom is this intended ? Everybody ? I think it could probably be aimed at most people who've used a mobile . And that might be just another way of saying try to target most people Most people , yeah . . Um Mm . , if we are if we were to follow that avenue , we might be s you know um we're kind of almost relying on their experience with a mobile phone I suppose Mm-hmm . . But that does cover a very large section of the people out there . Sure . I think that's fair Um Mm yeah . . , I mean I imagine as well that the actual L_C_D_ and maybe to a certain extent the joystick as well would be for the additional functionality . Which maybe doesn't get used as often , maybe it makes it easy for them to figure out how to um change the channels as in the frequencies and such for reprogramming it Mm-hmm . . Um and you can still have the main buttons that allow the people to turn the machine on and off , d up and down , it depends , I mean maybe we have the fol um the joystick as a separate one for the other functions then , that there's just a a small number of as you were saying uh buttons that have already been defined Mm-hmm . . So like we go for the nice standard um up and down for and volume control . So that literally anybody can come along , pick up the remote and still know what do do . And Mm-hmm . they can completely ignore most of the functionality which would be for say the o actual owner of the the T_V_ and who would normally use the unit Mm-hmm . Mm . I dunno . . I th the thing I like about the uh the uh joystick is that uh you you you then basically you can then basically put it I mean for for T_ T_ for T_V_ remote alone , you could put um I mean there are like I say the the the main things people do with a T_V_ remote control is the volume and the channel . You can pack all that onto was onto a single control Mm-hmm . Um . . But uh but the but then o uh obviously if uh you know if you i if you wanted to access further functions i you you then get to sort of menu navigation . I mean with things like ch with things like tuning and channels um you know adjusting brightn uh brightness and fiddly things that no one really bothers with , most T_V_s these days actually have menus anyway so Mm-hmm this would be a fairly . rational way of integra integrating the uh the remote with the device it's controlling . Um concern about our market . Um , if we are I mean most of the uh of the replacement remote market is sort of remote control rationalisation . Um , you've got twenty different devices Yeah in your living room . Mm-hmm . , you want one wo y you want one that'll do the job of all of them Mm-hmm . Um . , if all you're replacing is one of the you know however many remotes you have in your living room , um you know you still need separate remotes for everything else . I just think that uh Well this possibly is a requirement that we have mm to stick . to I'm afraid , this isn't one that I've just arbitrarily decided on Mm . So . um this is this is one of the solid ones that has to be obeyed , for now Mm . . So I can understand your point , and I would agree with you , but this is our design spec for now . 'Fraid to say . Um Does that um would that include um access to say interactive functions on digital or cable ? Yeah . I would say so , yes , because then we have to be able to control the remote boxes , and that is a separate unit . Um I think that it I would say that the design spec we've been with is for the television only for now Mm-hmm . And . until we Hmm hear . otherwise we should go with just that Okay . , specifically Okay television . Okay . . Maybe we'll hear differently , but So for the now joystick is just for differentness . Mm It . would be ease of manipulation of certain functions Okay , yes . Just . Um a thought . Um maybe then our market should be T_V_ manufacturers , rather than the public . Try and sell it t sell it to them to supply with um There is that possibility , yes . B However I don't know exactly where we'll be going with that , but Mm it might not even . be the avenue of the Marketing Expert , that might be sales Mm-hmm . , who are not in this meeting It's just . , the way I figure it , twelve point five Euros per unit Mm-hmm . , we have to sell at least like three million or something like that , not to account for all the the money we waste on remotes that no one buys , you know , like if we made a perf if we made a ks Mm-hmm for . every remote we made someone bought it , then we have to sell a lot of remote controls . We just Is this gonna be enough to to sell ? Well , something else that you brought up was uh the ability to lose a remote , which as you said you've done , in fact we've probably all done Yeah . . Um , I don't know if it's a gimmick or not , but have any of you ever seen those odd little key rings where if you whistle , it will beep and you tell you where it is . I had Mm one of those , yeah , and my , I've brother seen them . , and my Um dad , could . have beat me up because it it went off all the time accidentally . Well the other option of course is that um The clapping one the . well I was going to say clapping , um Um digital telephones , uh for example , one unit has of course you have to have that base unit , somewhere where there's a button , but maybe it's a button that you attach to the T_V_ To a television Mm . . . Something which you when you press that , it would beep to give its location away , on the remote unit Yeah . . And Yeah , I think that's that a good could idea be something . could um Yeah separate , that's a good idea us a . bit . And that way , because we're attaching what would be a small button to the T_V_ , again say what , it would be a small transmitter , um watch battery type scenario I would say , or something that if it was problems enough you could actually even just um I don't power that might be something that we could look into Yeah . Yep . Yeah , it's uh putting a lot on your shoulders there , so I mean that could be something that separates us a bit from the market I as think well so . , yeah . So . To go on from here . Um we have to decide exactly what we're going to do with the remote . Before we leave this meeting , it would be best to say this is what we're going this is the design we're gonna try and get , this is how we're gonna make ourselves look unique . Do we go for Mm . maybe a remote contro uh sorry , we're gonna go for a remote control obviously , do we go for a small joystick that would operate say changing channels , up and down , and then , what , another button that would say that it's now being used to manoeuvre round the L_C_D_ . Mm yeah . We're Yeah just saying volume , I think that's . Should volume be important in the joystick , do you think ? We could use Yeah say the . left and right for changing channels and the up and down For for volume volume . Yep . But , and we have a frequency of how what people use a remote control for most Okay . Um . , power I is used like once per hour , channel selection is used a hundred and sixty eight Mm-hmm per hour . , that's by far the biggest one , and then teletext , is still here , that's like fourteen Vol , and volume selection . Volume selection okay , yep , the teletext we're gambling with , and we're gonna say No it's , yeah dead , okay okay , the way of . the dodo Yeah , um So we well , sorry , we could maybe even go as far as saying power button , small joystick , L_C_D_ , and then what maybe is it one more button to say that you're using the menu system , and with the possibility of pushing down on the joystick to say okay ? So we're having very very few buttons involved Actually , but how navigation around a menu for most things . Actually I would say maybe two two function buttons , the y we're now using the menus button and um and an og and an okay button . I Okay mean certainly something . I've found with the joystick on mo the joysticks on mobile phones is that a lot of the time th the device mistakes you trying to move it in one direction or the other for pushing down for okay . Okay Or vice . versa . And that's really irritating Mm-hmm . . Um The o the o the other dis design constraint I think we should bear in mind is that people are you know very much used to using a remote control one handedly , um , so we need to make sure that e even with the joystick , you know something that can just sit comfortably in the palm of the hand and have the joystick just controlled by the thumb . Okay . So um we're actually that sounds like a rough idea . Do we incorporate the idea of trying to f locate the remote control again via a beeping noise ? Yeah , think so . Do Um , I think you because mind looking it's so ? small it might be an uh I mean if we only have like two three buttons it might be essential to have to have The ability that to locate it again Yeah . . So that would require a um transmitter maybe attached to the T_V_ , just so that it says find me , and what , a basically a small microphone um on the actual unit , can maybe hide it in Light the base bulb as Oh well , no ? . Sorry . So ? so a small speaker you mean . Speaker Some speaker , sorry , yeah yeah . . And a light bulb ? No . To flash . No . Um Nah , you'd see it anyway , if you hear E it . us we might be better with the sound possibly W Yeah we could maybe . those incorporate little key-rings have both , so th e the true fact , considering the cost of an L_E_D_ Yeah , we could . just incorporate it anyway Yeah . The L_E_D_s . can be surprisingly bright now . Yeah Mm-hmm . . Mm-hmm Um . Blue ones particularly . . Plus that's a nice wee design touch . Yeah . So by the sounds of it , with what we're suggesting so far , your design um the user interface is still quite open , you could go for quite an interesting design . Because Mm-hmm we're only . going to have a very few key and you've got you know a small L_C_D_ , joystick , e I think it leaves you open to a a potential wide range of shapes , something that can make it stand out slightly Mm-hmm . . Um if you could look into what we've suggested so far , the feasibility of um small transmitter , um and such , maybe if an L_C_D_ screen requires too much power , or such . Ebenezer , um , Marketing Expert Well I can give you the frequency , what people what options people use most often , I guess that's gonna be important in the ts defining the the software side of the interface , right . You If want the stuff . , yeah if you could maybe as well see what people think about the idea of this minimalist approach that we've taken , where of a joystick to control the very basic functions Okay . , and then the idea of manipulating it like you would a mobile Okay . I . don't know how easy that will be within the time frame , but could Mm-hmm be something . we could maybe look into . Sure . Sure . Okay . Um any last comments that anybody would like to put forward ? Anything that they think has been missed out . Bit of a wide open question there of course . Mm . Feel free to email me if you think that uh we've screwed something up and wanna get it rectified as soon as possible . Sure . 'Kay Right . Yeah . . So I should just look at um the speaker , the speaker and an L_E_D_ . And Speaker and L_E_D_ for locating , um Yeah , Transmitter , and . a transmitter . transmitter Actually one one wee thought about that . Um , if we do end up trying to market this to television manufacturers then the um then the transmitter could actually be built into the television . getting the external power source , yep , that's quite true . Um , and something that we can can easily be adopted at the last minute as well I'd say Yeah . The electronics . could be s either placed externally or internally , makes no difference Mm-hmm to the . final product of the actual remote control , so that's good . Uses maybe gives us a new potential market . Mm-hmm . 'Kay . You know P I think I mean if it w if we get a major television manufacturer to say y oh yeah we'll have that , save us the bother , then that's you know vast amounts of sales . Quite quickly . Oh , one thing that we've almost not talked about at all , my apologies for that , um , user interface , we also need to maybe get the slogan in here , um it's Fashion . , I'm pointing at my laptop , what in God Real reaction , and such . So um The slogan is yeah Oh , sorry , the slogan's . we put the fashion in electronics , isn't it ? My apologies . No it could well be , I've probably missed that . Um 'S also , I look think cool that's . l almost the last minute thing we can just incorporate into the actual plastic on top . So Mm I'm not . too concerned a that we haven't gone into depth about that . But it might be something you could consider when you're thinking about shapes ? In fact we might Mm-hmm like to put a . slogan on , and um Mm-hmm . possibly the two R_s to signify the company . Rather than real reaction Mm . . Yeah . I thought the uh the d the double arc could perhaps uh be the uh the enter button . Sounds good . And I'd say that that's us for now . . Okay . |
ES2003c | The project manager recapped the decisions made in the previous meeting. The industrial designer presented options for batteries, materials and shapes to use for the case, buttons, and chips. The user interface designer discussed how to create an interface for an ergonomic remote which conforms to the shape and movements of the human hand, as well as an option in which users could connect their remotes to computers in order to download program settings. The marketing expert discussed findings from trendwatching reports, which indicated a need for products which look fancy, are technologically innovative, are easy to use, have a fruit and vegetable theme, and are spongy. The team then discussed what materials and components to use, the color of the remote, and programming options for the remote. The industrial designer and user interface designer will work on a prototype. The marketing expert will work on a product evaluation The remote will use a lithium battery. The remote will have a double curved design. The remote will have a case made of rubber. The remote will be yellow. Having a feature on the remote which allows the user to use a computer to program the remote according to the television model he owns. Where to place the company slogan on the remote. | Alright , yeah . crack on . Okay so we'll start off with a quick overview of the minutes . I think to sum up the last meeting , would be to say um the requirements that we've um set out . Those are we were going to go for what seemed to be a fairly minimal design based on uh a small joystick , L_C_D_ and a couple of other buttons for navigation um with power being I suppose one of the main single purpose buttons . Um we were also going to use novelty of being able to locate the remote control again via a small transmitter with any luck , the idea to try and separate us and also because of the minimal design um looks like we'll be able to be fairly adventurous in the actual physical shape of our remote control with any luck . Um that pretty much sums up the last one . So we'll just crack on , um like to maybe start with the Industrial Designer if it's possible Uh . Um uh okay uh . I'll just the con today is the concep today . This uh meeting is the conceptual design phase and is um Sorry about this . . And is to cover things like um what the parts might be made of , um , can we uh outsource these from elsewhere , um will we have to construct any items ourselves ? Uh I have a presentation I just saved it in the uh Yeah , okay the well I'll just uh folder I'll load . it up then . Um . Which one Uh do y . Oh , interface concept Yeah , that's me Uh ? That's . you . . We've got trend watching , that's It's you uh . Components design . Components design . . Okay . Alright . So Uh . The case uh le that's what I wrote first of all , could be plastic our plastic . Uh but later on we found out that um it can be rubber as well , or titanium or even wood . So uh we decide what it's gonna be . Probably plastic . Uh we need the infra-red transmitter . Get that off the shelf . Uh joystick we'll probably if we're gonna use it , um could be plastic w or rubber even as well . Um if you go on to the next slide . Uh If you go on to f uh findings , it's like two or three slides down . Right Okay . So . , this is what I found we can use . Uh three different types of batteries . Um can either use a hand dynamo , or the kinetic type ones , you know that they use in watches , or Okay else . uh a solar powered one . Um Now . , the kinetic one Cost , we've is 'cause that's the ones where like you the movement causes Yeah Yeah . it . . Um the bat uh the battery for a a watch wouldn't require a lot of power , would be my one query . Is Mm a kinetic . one going to be able to supply enough power ? There's Do also you Uh think a watch ? moves . around a great deal more . W Yeah Yeah , I . don't think it would . Um . And solar cells , I dunno about that . yeah . Uh . We should probably just use conventional batteries . Um , just like in usual remote controls . Which I suppose Um as . well would allow us to go off the shelf again , you'd say ? Yeah . Um . And these are three different types of or two different types three different types of shapes you can have . Uh one is a flat one , and then more original ones are single curved one or one with a double curved . Um the materials are tha there as you can see , but uh you can't have a titanium one for a double curved , uh which would Titanium be , the really strong metal , titanium Yeah ? Is it not , and also light it's expensive . ? Uh , i think so as well , yeah . They make Um mountain bikes out of that , don't they . Um . . So it's really light as well . Curious . Um , I don't know if you'd be able to off the top of your head or not , the single curved and double curved , would you be able to give an example Um . ? Um could you maybe T draw yeah something ? I . you don't doesn't have to be perfect , it's just 'cause I'm not quite sure if I understand the difference between the two Uh . . Well for a curved , well I was thinking to f for to sit in your the palm of your hand . Uh maybe like this , with the uh joy pad here . Joystick here . And maybe um an okay button around here , so that the thumb can uh use it quite easily . Um I don't exactly Double curved . It probably means this is probably double curved . Uh whereas a single curved would be like that . I guess . Or not necessarily . So it might literally just be Two curves . okay . Yeah like that . Whereas this is two curves . Um so I guess that's what they mean Alright by . uh double curve . Um which obviously it looks better than the single curve , but uh you can't have it in titanium , which is uh a nice material . Mm Uh . and for the buttons , um it can have the scroll wheel which they use in mouses for com P_C_s . Uh but um it requires a more expensive chip to use , and if you wanna use L_C_D_ it's even more expensive . So you have to decide , there's trade-offs there . Um if you want the buttons to be oh yeah , if you have a double curve uh control and it's rubber , then you have these rubber buttons as well . But you're gonna ha I reckon you're gonna have to have uh key a number keypad anyway for the amount of channels these days . You wouldn't want to just have to scroll through all the channels to get to the one you want . You wanna enter just the number of it , if you know it . So um I reckon we're gonna have to have a number keypad anyway . Do you think ? Okay , that was definitely something we can talk about . Um so you've got a little bit about the the chip that we might require as well Yeah ? . So , depends where gonna spend the money if you want the f fancy L_C_D_ display . Um , do you have any idea so far , like when we're saying that we'd need an advanced chip for an L_C_D_ , does that in shoot the cost up by a drastic amount ? Or Need an ? advanced chip for the L_C_D_ . Is that did I Well I think compared Yep to say . just pressing buttons . Advanced , like if you press three eight a six button advance that sends a certain . transmission through the infra-red , whereas I think if we're controlling the L_C_D_ we definitely require a much more powerful chip Okay . Just . compared to the chip you would use for pushing buttons I think is the Okay the , sure point being . made Mm . . If I've not over-stepped . Yeah Yeah i ? Okay , um should I go on , or go back Um ? Mm , if we only have twelve Pounds fifty , twelve Euros , not even twelve Pounds . Twelve Euros , what's that , like eight pounds or something like that , nine Pounds ? Well we'd also be relying on the um the bulk buying in producement and such Okay , that's . I good assume point . . We have to look into the costs of those . So , sorry Uh . the previous slides just explain what's in the internal components of the uh remote control . If you go to the one before that uh so it just says what it does , translate the key press into an infra-red signal and this is received by the T_V_ . Uh the chip just needs to detect the signal or detect the key press and then uh it'll send it to the tr the amplifier . Okay . And uh then the next slide just shows how the uh copper wires uh interact with the buttons , the rubber buttons , uh to uh get sent to the chip . So that's just how the control works inside . Um we have to decide on what buttons we're gonna use . Okay . . Um . . So in the information that you've been supplied , how feasible would you say that the idea of using an L_C_D_ looks ? Um I think we can do it if uh we use conventional batteries and not have solar cells or kinetic . Um and then maybe use single curved uh case . Because we might need it to be curved for the uh thumb to use the joyst joystick easily . Um and then you'll need the advanced chip obviously for the L_C_D_ . Um I mean that sounds like quite a good requirement to me . Um conventional battery would seem to make sense . Um Mm-hmm . I'm not sure if there's any cost differences between single and double curved and I'm I don't know about anybody else , but plastic or rubber as a traditional form of casing would seem to be Mm . a good way forward Um ? . I'm actually gonna be bold and go oo go straight for rubber um for reasons I'll go into Okay . uh I also in more have detail a preference . for rubber . Okay , well um Based on my research . Yeah , well will we move on to user interface , and yeah . ? Um Mm sorry . , as long as were you Yep I'm finished ? Yeah . Okay . . Um and d d d interface concept Yep . . Now I'm gonna have to work between the uh the slides and the uh Yeah . and the white board 'cause I actually I have some fairly concrete things this time . Uh um I was given a an H_T_M_L_ file giving um various ideas from uh from other previous remote control designs , and pretty much decided to just dump them all . I wasn't very impressed by them and they didn't seem to re uh nothing I saw seemed to meet the sorts of design specifications that we're going for today . Um so what I ra rather than looking at other remotes , uh ra oomp be better to simply look at the human hand . Um and try and f um and try and figure out a way of laying out the elements we've already decided on , um so that if r a if so that the finger is e each finger or thumb is wherever it needs to be already . Um so uh next slide , if you please . Um and what we've basically decided on was the the um the joy uh the joystick , two function buttons and the L_C_D_ , just keep it paired down to the absolute minimum . I don't actually think we need the um the numeric keypad because if you m because one of the menus that we could have available um v via via the L_C_D_ is one where you scroll through channels , so if there's something f and be bear in mind since this isn't meant to work for um digital . Ah , okay f f f . for di for digital or um or for or for cable , whatever , you're basically looking at four or five terrestrial channels , and then um your V_C_ uh and then the channel through your V_C_R_ and or D_V_D_ player . And or um box . So it's not I'm not really excessively concerned about that . You must have two two modes , basic mode , where um the joystick's uh left right left right for channels , up down for volume , um and the uh uh and the menu mode for uh further functions . Um now the reason I was particularly interested in using rubber for this is that if we're going to have a highly ergonomic design , um it needs to be ergonomic for left or right handed people . Um Can I , so you just jump in slightly there Mm-hmm ? That . would suggest the double curved design's probably going to be most appropriate , then . Yes , absolutely okay . Um . , basi basically what I basically what the what be having um , I would say , the the whole thing articulated at two points , so that if you if you're handing it from a lef uh left or right handed user you can adjust it so that the um the L_C_ the L_C_D_ and the uh The joystick would be in the right place . And Mm . also this is a rather nicer de uh design gimmick that the the um you know the whole thing you know it should have sort of organic feel to it that it should be , you know , soft to touch and can be moved around all nice . Um Okay okay . Um on to , yeah . on to the next uh to the next slide . Just to let you know we'll probably be quite tight for time as well Okay , because . I think you've probably got a lot you'd like to say , I guess Yeah . , 'kay basically um I can add pretty pictures to this . The um Assuming the hand the hand to be in about sort of this position , um hol uh holding the remote , the um the joystick unit should rest over the uh the joint of the f of the uh four finger so that it's directly accessible for the thumb . Um and it would need t there would need to be a it would need to be articulated just below that so that it could be switched around for uh left or right handed users . So . You then have a grip section that can be more or less the same irrespective of handedness . You just have big two big buttons that cover most of the area so it can in the upper part , one for the four finger , one for the middle finger . Um Is this the , and joystick that ? Th this part here is the joystick . This would be the actual grip . Probably where you'd want to have the battery as well Okay . . That would be probably the bulkiest part . And you then have , at the uh at the bottom , the L_C_D_ , and this would need to be articulated as well . And basically I'd want this to rest here , right at the base of the wrist . So it would fit just nicely in the hand . And again , this part could be rotated , so it can So so so that it can be adjusted to either left or right handed user . Um So the t uh the top function button in basic mode would be the on off switch and menu mode would be the enter button . And then the bottom function buttons switches between between modes . Um now programming it actually thi this is one thing I've found with um the replacement remote control . Programming them can be a right pain . So I thought th the simplest way around that would be to have um a cable to connect it to the computer some some fair iv fairly fairly simple software on the computer just so that you on your computer just so that you could um pr program it at a rather in a rather more comfortable interface . And you could download programs for it from uh for uh T_V_s from all sort of main manufacturers . Um though you i it would be necessary to have uh have a m uh have a ha have a mode for programming it without the computer , uh just in case there are there are still people left out there who don't have them yet Mm . Um . . But uh . Yeah . Okay That's . that's my idea . Excellent , right Mm . . Um uh 'Kay . . File open We go . . Trend watching . Okay . So uh to gather my research , two basic methods . We compared uh whether people want the remote control to do a lot of stuff or they want it to look cool . And then we we research uh fashion trends in Europe , what's what's the new black , you know , as it goes . Next slide please . Okay . Uh we found , in order of importance , people want the remote control to look cool more than they want it to to be cool . As in they want it to do a lot of good s they want it to look like it does a lot , and if it does do a lot that's a bonus , but they don't care so much , you know . They want it to be that's sounds a bit like a contradiction . Technology technical technologically innovative . People want it to be that , but s still they care more about the way it looks than what it does . So like the interface is really important . And easy to use , it it just so happens that uh from the second point to the third point is twice as important I mean the second point is twice as important as the third point . People want it I is it has to be cooler than easy to use , you know , if it has the newest features , even if it's difficult to use , prefer it to have the newest features . And if it's easy to use that's a bonus . The fashion , now this is seems a bit odd to me , but fruit and veg is the new is the new black for furniture , for clothes , for shoes . How that relates to a remote control I don't know . But I I see I come on to that in the next in the next slide . Spongy . I've als I've been saying everything's the new black . Well spongy's the new black as well . So we have the choice between rubber and plastic . If it's the type of rubber that you can squeeze , you know , it's spongy , then Oh can yeah I , I skip forgot to the mention rest ? that . The uh rubber material is the type of stress ball material Okay , not just . normal rubber Okay . Forgot , so to say that . kinda spongy material . So Okay . um so my personal opinion ? Um we want something fancy and techni technologically innovative , obviously . But what we what we need is something that looks like it's from the future that looks cool , that's that's different , you know , that's everyone has a white remote control , black remote control , you need something cool . Like , titanium is cool but it's expensive . And maybe it's a bit of overkill for a remote control . Um now the fruit and veg options , either we we go in that direction or we stay totally away from it . Um I mean the research did come up with fruit and veg , so maybe it is important for it's the up to the interface guy . So if we stay away from it , s you know stay away from it , but if we're gonna go along with it then it doesn't necessarily have to be like an apple or something like that , or a kiwi fruit . It could be something like , I say potato peeler but I'm sure you guys have a have a much cooler idea than I do . So I think cool is the key . Few questions about a spongy remote control . I've never seen one before . I've seen plastic remote controls . I think maybe they were I don't know , back in the day when they first came up with remote controls , they had a reason for it being Mm-hmm . sturdy , you know . For being strong and sturdy . So um if we want something strong and sturdy , I say stay with plastic or titanium , but if we go with spongy , we can stress that you can drop this as many times as you want , it doesn't matter , it's spongy material , it's not gonna break , you know . I just don't know how the L_E_D_ and the lights are gonna fit into a spongy material because it's not gonna be completely squeezable . So how do things fit it ? And if we are gonna use spongy , we can say it's long lasting , you know it's damage resistant and stuff like that , so . So just to summarise , people want stuff that's cool , that's that looks like it's cool , and if it is cool then that's a bonus doesn't have to be um people like fruit and veg . We can either go down that alley or stay totally away from it . People like spongy material . If we're gonna use spongy material we have to think of how practical it is , and how we can further promote that idea . And also , this was this year . So , things change all the time , every year you know they they always talk about this year , this is the new black . Well next year something else is gonna be the Mm-hmm new black . and we're stuck with last year's fruit and veg type stuff . 'Kay . Okay . That's me . Well , um I would say that the most you could probably hope for is gaining a year's lead on most people anyway . You always have to bring out new designs , so if we can get next year then that's possibly a good place to start anyway Mm-hmm . . Um . Seems like a a lot of the components could be off the shelf , so I don't exactly what cost would be incurred . Um I can see your point about the number keypad , but I've I would say that we can probably incorporate it into the menu system Yeah . Mm-hmm if . you need to do traversal of a large number of channels . My feeling would be that even if at a later date this was to be taking control of um boxes as well um having the use of the L_C_D_ and the joystick would probably allow you to manipulate enough channel numbers for you to be Yeah , actually if you've got a lot of channels , the number keypad can be quite annoying as well , becau it's you know if you're trying to remember what uh , you know , what number's the discovery channel or whatever . It's just That's irritating a good point . You can Mm-hmm incorporate . But if you . names h but but into but the if menu you have a . me but if you have a menu structure , then you can sub-group them . Okay So . Even Okay you . news , music . Like they do on uh sky digital kinda Yeah . . Yeah . So what it looks like to me is we'll use a large number of standard components , um , say something like um lithium ion battery , the kind that you find in most um small hand held devices now . Um Looks like we going for a double curved design . Um I don't know what cost implications there are in that . Um , looks like we're pretty much decided on some kind of flexible rubber . Though I'd have to say depending on how flexible it is , we might need to have some kind of inner frame . Yeah , I I would say definitely , I mean I mean I mean the the idea of having it sort of articulated i th there would be basically two points of articulation . W um one below and one above the m the uh the main sort of grip . Do you So think there's any way we could maybe remove the articulation ? I can see why it looks appealing , but it could be a weak point in um the structure , do you think ? That would Mm be a worry of mine . If you're going with the fruit . and veg thing , looks like a banana . F if you wanna design it that way . . I d I don't thi I don't think that it would be a a structural weakness , I mean if you have a firm s sub-structure , you can then incorporate articulation into that . If you then have a sort of outer skin of mm flexible , spongy rubber then you have something that is you know very much you know organic , and I think would look rather co I mean mi rather cool . I mean my drawing there doesn't doesn't do it justice , it makes it makes it look more a little bit more like a vibrator than a than a uh than a remote control , but uh . Yeah , we won't add that functionality Okay . . Course not However . , one interesting point is , I don't know how serious you were there , but we if we take some of the ideas why don't we make the damn thing yellow to incorporate Yeah the des . the colour of the logo ? Sure Okay . , yeah . I dunno . It's an Mm-hmm certainly . a different colour from your average um Make it harder to lose , as well . Yeah . That's Sure true . . Was there anything in your research The noise for when you lose the banana , um f yeah , for when you lose the remote control , it could be like a a monkey noise or something like that , rather than a standard beep beep . Y you know , you lose the monkey the banana , y monkey you lose . the banana , you press a button , and you hear like monkey screams or something like that to direct you towards the banana . I th uh I mean if it I think that's something that could perhaps be programmable , though maybe have monkey as default S . Um . oh , I was gonna talk about the programmable remote control . Now I think it'd be cool if you had one remote control that could work with all T_V_s , you know you s you click a button and it finds the frequency that works with your particular television Mm-hmm . But . why you'd need to program it like as as a standard feature , I I don't know . Well basi basically the um for f for uh I mean e each manufacturer will have a partic will have a particular command set that uh Mm-hmm the T_V_ . responds to . It's Yeah not . simply a matter of frequency . So um usually what's done is you have this big booklet full of different possi you'll have all of them sort of programmed in to the uh remote , and you'll have this little booklet of codes Mm-hmm you then . find your um ma uh find your manufacturer and try the different codes that Mm-hmm . come under that manufacturer's name 'til you find the right one That's . It's because televisions , they don't give the remote control any type of feedback when you send it Yeah , that's right . Okay . . So that's that's quite annoying and we probably would still have to do that . But if we had um some sort of hook-up to your computer as an option , then if you've got a computer you can avoid that rather irritating thing An . interesting point is that if the person doesn't have the computer , we can still make the process easier because instead of having to look up codes , maybe we can have it that one of the options they have is that they look up the name of the company on the L_C_D_ and then Yeah they maybe . look up different names Yeah of um . different actual units that have been produced . Or we have the remote control just go through them until it's like does this do the correct function , and such . Is it is it actually a book of names to digits , or is it like a few pages ? Um booklet . Some pages . I was just thinking , if we were to store this information , some type of mapping . This person probably need to use this feature like once , you know , when you first buy the remote control , or whenever they buy a new television , so once Yeah every Doesn't have s . to be used very often that's right , yeah Yeah . Yeah , and it's . But it's a but it's a nuisance . And it's a nuisance very close to the to um to actually purchasing it Mm , so . it's something that you're likely to be thinking about . If you if there's w i if there's one in the shop that's that says it can avoid much of that nuisance , you might be Mm favourably . inclined towards it . Um mm . Okay , this just to give us a Mm rough . idea of what we're meant to be doing for the next stage . I'm pretty sure that you got that anyway . This is the conceptual one . Um . I think we've come up I think we've covered everything we need to here . Um I think we've decided on what , you know , decided on standard items for most of um rubber and such , so we're now looking at the detailed design and what we need to be doing for the next meeting . Um So for example , um I'll just start at the top , you've got yourself and the Industrial Designer gonna be working quite closely at this stage 'cause it'll be hard not to , obviously . Um looking from prototyping of some des description using clay . Um I suppose you'll be told a lot more about that as uh progress . Um The user interface design , They're kind of it looks they're the idea I've pushed forward so far is maybe more of a physical one there , whereas possibly be more interested in maybe how the L_C_D_'s going to incorporate , do you think ? Or Mm . do you s perceive that most the design design decisions still need to be based on the physical layout ? Um well I I think other than ge getting a sort of more aesthetically pleasing form for it , um mo most of the sort of layout design decisions are are made , I would say . Um but then again , the um the menu structure to to a considerable extent that's gonna vary according to the model of television , and also any customisations that the user might wish to incorporate . So um and one of the nice things about having an L_C_D_ and a menu structure is that there is that flexibility to it . Mm-hmm , that's very true . Um . Okay . Um got product evaluation as well Yeah . Um , you see I don't . some of these things kinda logically follow the others . How can t product evaluation , doesn't that come after actually seen a product I prototype . I think we'd be yeah , no , it'd be more a case of how do we envisage us performing the product evaluation once we have a model to test with . Oh , that's the okay , sure sure sure . Um so it'd be a case of do you think that just bringing users in to have them test it out , uh maybe putting a certain number of products into the field in certain places Mm-hmm which I suppose . is quite similar . Or just kind of hitting the streets and you know saying this is a new remote control , what do you think of the look of it Okay , sure . ? Um At this stage we still have no no target audience or I think the target audience is pretty much anybody under the age of say maybe sixty or something ludicrous 'Kay . . Um the reason I'm saying that is we're just looking at a a replacement remote control , something that's stylish , so maybe you're even just maybe you're narrowing down your target audience simply by saying And it's stylish . if they're buying it that often or they're maybe looking to replace something then , they've got a bit of free cash , so that puts them potentially in the younger age bracket Mm-hmm . . Maybe even single , just for the reasons of um uh excess cash flow Mm . . Although of course I mean at twenty five Euros , I don't think we're looking at charging the earth for the uh device Yep Yeah . . Think that's . Okay well within . the normal bracket . Um your idea of the U_S_B_ would I think would largely depend on the cost . U_S_B_'s definitely one of the cheapest interfaces out there , but it might push the cost of the overall unit up 'cause it would require not just the connection but the chip for communicating with the rest of the system . That one Programmable might have to be based memory on as well . The U_S_B_ for which ? For the remote control . The the idea was that maybe it could connect up for um allowing a software interface on the P_C_ Oh for right a , okay larger . programming due to the fact that we've gone for such a nice , easy minimal design , normally . We've w Um definitely talking . some type of But didn't they just say it's just for T_V_ , or are we gonna It's just for T_V_ , but for Different . programming it to use your T_V_ , you Okay might hook , yeah it up . to the P_C_ . I I'm not sure , but I'm thinking maybe that the additional cost of the U_S_B_ might be prohibitive Mm . We don't know . unless it would make sense to . But Yeah you're , I mean gonna it's need some type of flash memory or something . Well something that doesn't you Yeah wouldn't have to . redo the whole thing once the batteries are changed , you know , once Yeah you turn off the power . The . other thing I mean it I mean it would need to ha it would need to have um some sort of on board memory Yeah anyway . . Um f for one for one thing because I do think that the menu system should be um uh I mean although you know , it's not going to be terribly complicated if it's just controlling one device , the menu system ought to be um o ought to be customisable and Different uh languages , uh different skins Mm-hmm and stuff like Mm-hmm that . . W . How uh how uh how you want say the um the the menu structure for flicking through channels if you've got lots of channels Sure . I . That sort if of it thing was customisable . as in different languages and stuff , that does open it is supposed to be international , right ? So . It would make sense to It would make sense . I would if say you could to . Um and we'd better be careful about the time as well Okay . We've . already had the five minute warning , so . Um . I would say yeah . International would make sense . Um you're gonna look at product evaluation . I'm I'd better start writing up a hell of a lot of crap . Um you're gonna look a bit more at the kind of the physical make up you say . Um looks Yeah like we're gonna . need a maybe a kind of prototype in clay . Uh we'll see how that goes . Um Are we going . to be supplied with the clay is what I want to know . Where is the clay ? So um do I think we've got an idea of where we need to go for the next meeting , would you say ? Yeah . Mm-hmm . they're going with the fashion thing , like The fruit and the veg design . , spongy This one rubber . . Yeah Mm Yeah . , I would s . that would be my I my th feeling I think . I would largely want to actually steer clear of the whole sort of fruit and veg thing . Bu but um but the spongy idea I like . I like it a lot . We Yeah seem to . have quite a general consensus that the idea of the the r rubber could be quite Yeah . I having it i having it sort of br bright yellow I think that's quite a good idea , though maybe we could have options for colours as well . Yeah . and again this has the advantage of being harder to lose Sure . . I mean we are trying to promote a remote control , but we wanna keep the company brand as well , so Mm-hmm . Yeah . . So we always need to remember that somewhere we're meant to be getting the slogan on . Possibly I'm think I'm not sure but I'm seeing a little bit of space around maybe the joystick area which could Mm be used . Yeah . Um . . I was like like I said before I I think we should have the R_R_ on the uh on the top function button . Okay . And I think that says it all really I think so too . . Right . See Sa everybody in a half hour . |
ES2003d | The project manager recapped the decisions made in the previous meeting and two team members presented a prototype for the remote the team is designing and discussed its ergonomic appearance and its features. The marketing expert began to lead the team in conducting an evaluation of the prototype but was interrupted when the project manager shifted the discussion to examining the production costs of the team's product. The original specifications of the team's product proved to be too expensive and so the team had to discuss which features to lose and which to maintain in order to meet the target cost. After discussing costs, the team returned to conducting their product evaluation. The prototype was evaluated on the basis of its ability to be located when misplaced, ease of use, appearance, technological innovativeness, and sponginess. Overall, the prototype received average marks. The team then evaluated the project process, finding that they were happy overall but quite displeased with the small budget. *NA* The remote will feature an LCD. The case for the remote will be single curved. The remote will be designed in a special color. The remote will be made of plastic instead of rubber. Meeting the target cost. Whether to keep the LCD. Whether to have a double curved or single curved case. | That should hopefully do the trick , um . 'Kay . Sorry about the small delay . Falling a little bit behind schedule . And that's uh fifteen twenty five . Okay . So just to try and roughly go over what we agreed in the last one , um we're gonna go for something uh uh how was it ? Uh The new black , I believe . Um . something that looks good 'cause that seems to be in preference to actual functionality in the end , though we should never avoid functionality , of course . Uh many of our components are gonna be standard , off the shelf , but it seemed like we were gonna require at least an advanced chip and we were still very much for the idea of using an L_C_D_ display . Um other things were we were hoping to use rubber , most likely gonna be double curved , etcetera . Okay . So um due to your hard work , we might as well let the uh two designers go first , and uh show us the prototype Okay . , it's a Quite how the best way to do this is , I'm not sure I , but think if we both step up and uh outline our ideas . Okay . Now do uh doing the prototype gave us a bit more insight into the ergonomics of the design . Um for one thing , it turned out that the only point at which it needs to be articulated for handedness is um is h i is down here for the uh L_E_D_ . As it turned out , the whole thing transfers from the right to left hand fairly well from the point of view of operating the uh function buttons and joystick , though it might be an idea to be able to a adjust the positions for the base of the joystick just a little bit for Okay uh . ju just a thought . You could simply have a slightly ovoid shaped joystick that could then just be turn uh twisted round , so that the uh sticky uh so that the bit that sticks out a bit more is on one side or the other . But as you as you see with the uh with holding it in the left hand , the L_ uh the L_C_D_ is nowhere useful , so that would need to be articulated uh if we're going to retain ergonomic design . Um now I I got your note about uh keeping the cost down . I'm afraid yeah Yeah . We'll . go into that a bit more , but please go on . this design could be done with um with uh plastic casing . Though I would recommend around the grip part here in the middle , having maybe just a rubber grip over that which would allow for a slightly more sort of bio-morphic form , and a bit more ergonomic as well . As for the um as for the single curve , um well this edge and this edge , like I say it would be nice to have some curvature to it , but it's not absolutely necessary . Really the curve that's most needed is the underside so that the jo so that the joystick rests over the the edge of the hand like this . Um and you have the uh transmitter here and a wee speaker for the uh for the uh for the uh fi uh for the remote control finder . So . Any further comments ? Um obviously it's gonna be bulkier than how it looks , because it's gonna be flat on one side , so the L_C_D_ will be s sticking down like this , won't it Mm-hmm . Yeah ? 'Cause it . you can't get it curved . Uh Yeah , I mean the because of costs uh . And it's Yeah plastic . as well , so it won't be as comfortable on the hand . Mm Yeah . I mean . with the with the rubber design it could i you know it could pretty much mould very much to the to the user's hand . One nice wee feature if we could if we could still do the rubber , I though of was to have the uh rubber extend beyond the end of the uh of the rigid substructure . So it has a wee sort of tail that you just drape over your wrist so it stays in position nicely . Mm . Lovely . Um . Yeah , . Okay , yeah . Great Right . . Um Yeah . I've got a if you load up my evaluation Yeah , okay document . Okay . . Excellent work . Mm . Um . Uh evaluation . Basic point uh have a list of criteria that we need to rate the prototype by . Um then we will it's a seven s um seven seven step kinda evaluation process . So um not seven steps , seven scale . So after we've finished doing all the ratings for each criteria , we average that and that will give us some type of uh confidence in our prototype . And uh the criteria based on Real Reactions' kinda goals and policies , marketing strategies , and also those I put together from the user requirements phase . 'Kay . Um if you flip the So , those are the criteria . And uh perhaps I could have put 'em a bit better , but you notice a few things that we've totally abandoned , which means that uh the product will score very badly on some of those points . Put it mildly . So we have um true ? One , t Seven , eight , oh . Fourth . Okay , so we have to go through each point . If we imagine it's actually straight , and just give it a a score . So um how well would you say the prototype is uh how well have we realised the dream of being able to stop remotes from from being lost , or to be able to find them once they are lost . I mean , uh is the homing thing still the locator , is that still Yeah , that's still part of the design . Sure . And Adam , we can keep that in ? Yeah , I believe so . So Okay I mean . I don't think anybody could actually stop a remote being lost , 'cause that would mean doing something about the human Sure element . , but I'd like T to think that we've done something about finding Mm the . damn thing once we have . Sure Mm . And . making it a bright colour helps with the personally I would have gone for purple . Mm . Bright colour . So we still have that noise thing , yeah Mm-hmm . ? Os on a scale of one to seven , how would you guys rate it for finding finding it once it's lost ? I'd say number one . Number One one . Yeah . ? Okay . Number number one for the first criteria I think . w if it was just the sounder then th I mean something I've found with uh w w with say tr trying to find uh a cordless phone or a m mobile , you can hear it , but you can't quite pin it dow pin down where it is Yeah . you can tell what room the mobile is What about Bu what if the the volume on the T_V_'s turned up massively and uh you just wanna turn down the volume can't find remote . Suppose you have to go to the T_V_ and Yeah do it manually . Yeah . . Mm Mm . Yeah . Like . Um y you wouldn't hear the speaker Mm-hmm . . just before we go through all of the steps You wanna say something here ? , um well what we'll do is um if we can look at the criteria you're gonna evaluate , and then we'll come back to the product evaluation if that's alright That's fine . . Yeah , is that Oh that's that's fine . Um so is there anything here that you that you wanted to cover as in the criteria that you've covered ? And then we'll come back pretty much promptly to this What . do you mean cr is there anything I I wanna is there any of these criteria that need any explaining ? Or is there anything that yous thought tha really would stand out compared to the others ? Um , a few . Something I neglected from my initial research is that Real Reactions has a a goal strategy that all of the products be inspired by material fashion , and clothing fashion . That is why fruit and veg being popular in the home and in clothing was important and they want all their products to be somehow inspired by current trends in fashion . So they say we put the fashion in electronics , well they really mean it they they're very big on fashion , so . Okay . That's this bit right here . And uh this bit is this one easy to use for visitors or for anybody ? I guess it's just the same as saying easy to use interface , so it's kinda condensed into one . And we can come back to it , you said . So . Okay . No and which we will do very very shortly . Um . Okay . Slight problem we had was that we have an amazing four Euros over budget for what we were hoping to do . Um most of it stems from the use of the L_C_D_ which I think in the end accounted for about half of our expenditure because of course we required a chip as well . Um the only way to get this down was either to ditch the a L_C_D_ , at which point we've removed a large part of how we were gonna interface , require more buttons , etcetera . Or what we did was that we um we as in I as I was quickly going over it was altering the actual structure . Um changing it to plastic and a solid unit with a single curve design would allow us to come back into the um proposed costs and we're just scraping it in , we've got point two of a Euro left over there . So we're just managing it really . Even then as well , um there was no criteria technically defined for a joystick so I've used what I think's appropriate . With any luck that won't mean that we've incurred more cost than we can actually afford to . It blows a lot of our really good ideas kind of slightly to one side , for example the possibility of having a U_S_B_ connection is definitely not viable now . Um . Different languages ? That should still be viable . We've got an advanced chip , we've got the use of the L_C_D_ . So being able Yeah . to communicate in multiple languages is still very much a possibility . Um but what's something we need to decide on is how we're gonna go from here . We do need to try and come up with an idea which could be continued with other people if need be . Um . We can I can bring the excel up sheet up and uh show you if you wish um . I really think as m much as it pains me is that we might have to go with plastic and some kind of solid design , possibly meaning that the L_C_D_ wouldn't be in this perfect place . It might be s stuck like slightly between what would be good for left handed and what would be good for a right handed person . Mm-hmm I suppose o one thing that could be done is h is have it um circular and have it s so that the uh the pink actually goes a bit over the pinkie finger Okay . . Mm Mm . . So that uh th It very much is about making concessions , unfortunately . Um Mm . . Do you have any data on how much um different prints cost ? I mean can you get the entire thing printed with a design um ? Um b b b da is you mean on the plastic , or . ? Let's have a look . You now have as much information as I do Yeah , yeah . . Um . So as you can see here , for example , the battery really not very little choice in that one . We've gone for one of the cheaper options as well . Unfortunately we require the advanced chip if we're gonna do what we're needing to . I've said single curved . We really do need it to be that way for the ergonomics of it . Um plastic for some reason incurs no cost , which I've had to very much make advantage of , despite the fact that rubber's only got a value of two Euros per unit . Problem comes here as you can see in the interface . Um if I've read this thing correctly , then we can save point five of a Euro here in that it's not per push button . That might make sense , because then a numeric keypad would come in at um what , four point five Euros , which is an awful lot , so that could well be wrong . Even if we save point five there , it would just mean that we're most likely placing it in actually just gaining a colour for the unit , which has had to be put to one side . As you can see , the use of an L_C_ display um advanced chip and what would determine the scroll wheel here as well because it's an integrated scroll scroll wheel push button that wasn't quite what I think they had in mind with a joystick . Why would why would that be more expensive than an individual push button and scroll wheel together ? That's quite significantly expensive . I that's something you'll have to take up with the bean counters . . Um Mm . yeah . as you can see I mean that's taken up well over half of the price Yeah . . So um I'm very much open to suggestions of where we go , but because we need to shed what was four Euros off of the um the price of for what we really desired , this one comes in under price as you can see , but this was the one that sacrificed the material for the case and for the actual case design . We don't even have uh speakers here . The like uh we uh what about speakers and transmitters and stuff like that ? Have we factored that in Mm ? . Uh no , we haven't Transmitter , not , receiver , speakers . Plus the extra device itself that's gonna be on a T_V_ . Is that gonna be a button , or That'll it literally would just be a button Yeah . That's . We might have to too expensive isn't it ? It looks like almost nothing Mm . Oh good call , I missed that . I I mean it's not on here , but um that's . a very valid point . Did they s do we have to use an advanced chip for the L_C_D_ Yeah . ? Okay . Well that's So yeah if we're gonna . go with the L_C_ display , then that's What's a hand dyna dynamo ? You have to wind it up ? I believe so , yeah . That would probably not be in keeping with the um Technology the fashion Fashion statement . . Yeah and such , yeah . . Okay So basically . the only new thing is the L_C_D_ on the Being remote manipulated now by the . joystick , yeah . Oh , and joystick , yeah . Which I'm defining as scroll wheel . Um . And we couldn't replace the joystick , right ? Because we would need four extra buttons to replace it , up down left and right , and that would be more expensive than a but is a scroll wheel Mm not just . back and forward ? Yeah it's just because there was no actual definition for what a joystick might be , that that's what I've labelled it for So the purposes of this evaluation . The L_C_D_ basically is the big selling point of If we remove the L_C_ display the remote , we . could save ourselves a fair amount . Which you could But that's what makes it uh original though , isn't Mm it Yeah ? . . I think if we remove the the L_C_ display then there was absolutely no point to any of these meetings and we just we could just put our branding on any other remote control Yeah . . Yeah . Um . Uh k It's a shame . We should possibly have If we could've increased the price we could've manufactured that and we could've got something far closer to what we were Does this hoping to . does this bear in mind that I mean it's a bit ridiculous that they're gonna charge us what is it , like this much money for three million if we're gonna buy three million components , you know . Again , you'll have to argue with the accountants on that Mm one . . Um but for the purposes of this meeting , I'm we're gonna have to stick with these figures . 'Kay . So , I would say that it would seem like the general opinion is we're gonna keep the L_C_ display 'cause it's about what really separates us I , despite think so the . cost it's gonna incur . Um are people maybe not happy with , but are willing to go ahead with this in going for a plastic solid case , to keep the L_C_D_ ? Mm-hmm . Um yeah I mean one thing , I mean ho uh how much extra would it be to to keep I mean keep the um the articulation ? It's hard to tell . Um I would say This is that what I'm wondering . you're at least gonna take double curved , and even then I'm not quite sure if that's incorporating the idea of articulation . Yeah Oh . no , I think I I it d that it needn't require it to be double It can curved be s yeah , it can still . be single curved , but It's uh it's You just Single just it's curved with just articulation . it's ? just that the case would come in t would be made in two parts and then joined together with an articulation . Could we could we not get rid of the curvy the curvous the curvaceousness and focus on the menu being the best interface ? 'Cause like we do we have re restrictions on software That's what ? we need for the joystick I think though . Oh but Mm there has to . Yeah be , I mean and I mean the uh I mean if you look uh if you look closer at the uh at the prototype here , the lines here along the grip are actually quite straight . Um I mean yeah But , on the the curves all o over on hand , is it the ? L_C_D_ I mean although we've done it with a curve it could just as easily be done um without curves . The curve that's really needed is up here joystick , to put . uh to keep the joystick in a good ergonomic position for it to have it rest on the top of the hand . Okay . Sure . Okay , my bad . We wouldn't actually save a lot by reducing it anyway , so I mean for the purposes of this meeting maybe we can state that single curve still allows articulation Mm . . Um unless we hear otherwise we could go ahead with that proposal . So I think the product is not gonna perform so well for my criteria . Which is what we can get onto now . As long as so are we gonna say w we have to keep an eye on the time as well , but we're gonna say um Oh , wait single a minute . curved design Sample speaker ? What is a sample speaker ? Is that somewhat similar to what we want ? It could well be Mm , but no at a cost that's of that voice response Costs thing four that we got . the email about Yeah . . But I thought it was just completely pointless . You got a email about voice response ? Yeah . I did not , so . Alright . B i basically it was saying that our labs had come up with a chip that you could , you know , say hello to , and it would say hello back in a friendly female voice . Okay , yeah we'll definitely won't go with that one . We won't go with that one , did you say ? I mean Yeah I , that's we voice recognition , so . Okay , okay . Um . So , okay yeah , battery definitely , So it looks like we're gonna get rid of the whole loca locator thing . It Yeah looks . like it unless we can manage to put it in under point two Euros Okay . , um . Okay . Maybe even Mm-hmm slight . well oh yeah , pretty much point two Euros , I'd say . So we'll leave that one for now . we'll Are we just going have for a special colour at all ? It's uh a case of um I'm uh slightly unsure . One point five of a Euro for one push button doesn't sound quite right . So maybe it's a case of a push button is maybe one or more . Um Mm . . Well I was At which point for if a case . Or had you already incorporated that ? Oh , special colour for the case . Well you got point five there . It's literally a case of whether or not this is correct . I'm not quite sure if they're I don't think they mean point five Euros per button . Mm-hmm Okay . , well l let's So say that and then we can have our special coloured case and then we at least have make it a little harder to lose There we go . . Because most m most remotes are a fairly dingy colour that gets camouflaged under any pile of crap in a W living what's room the default . colour ? White or black ? Black's probably the normal colour you'd say Or , yeah grey Right . . . I quite like that Yellow colour that you're . fetching there , it's uh definitely for make it glow in the dark even better Yeah . . So will we go with that then ? Okay . Yeah . It's not and we can see we'll come back to Sure uh . your evaluation which you're probably now going to pan us but Okay there we go . . Okay . So uh Just to give you an idea , um you want to go maybe a bit quickly as well , I'm not sure how much time . We've not hit the five minute mark Right warning okay yet , but . Okay . . Think it's ten minutes left . Ten . 'Kay . Ability to stop remotes from being lost or to find them once they are lost . Um . Okay Special colour . . Special colour . Mm Uh mm four uh four ? Three . ? Mm Three . if Three we're being generous . I , I think feel we can . do three Three . . Think we're being generous Th here with three the special . colour doesn't would I think make a difference . It makes it stand out from you know it's Mm lost . in a big pile of crap , it stands out from the rest of the crap Yeah . Okay . Okay . . Reduce the number of unused buttons . We're down to t two buttons , is it ? Two Two buttons buttons and a joystick . Okay . , so that's a one . You know , where Totally that's Yeah . . I'd say we're doing well there Okay , that was good . . Easy to use interface , buttons menu , menus that's yeah that's good . 'Kay that's we're not doing so badly . Um easy to use oh okay , let's forget that one Mm-hmm . . Fancy looking . As he It models doesn't the get much fancier Sure . And . we could do whatever we like with the L_ L_C_D_ . Yeah let's just assume it's a good L_C_D_ display . Maybe I was panicking for no Are reason we going one . on ? I'd say we go two , 'cause like f the fanciest would be the double curved . Yeah Wouldn't I'd it Mm ? , w maybe . you'd be a bit Yeah too yeah With the articulators . . . There we go . Yeah With , that's bells m on it . that's that's better too . More accurate numbers . Technologically innovative . Well , we're getting rid of the locator thing which Which is a shame . which yeah Mm . I'd give No need it a three for teletext for this . for that . . Yeah . I mean 'Kay . the menus thing is something you don't normally see on um on a remote , but you see it in a lot of other places . Yeah , mobile phones Mm . And y what . you're doing is moving the menu from the television to the remote control , so it's Mm-hmm . You say three ? I might go as far as two on that . Three . I'd give I'd it be a three tempted with . three Three , yeah . Okay . . Okay We'll get panned . on the next one , anyway . Materials that people find pleasing . Sponginess Yeah , w is what they really would have wanted , apparently It is . , yeah . Don't blame them . Um because of the way that we've minimalised the number of buttons and such Yeah . . Plastic , it sucks . But it's no worse than any of the other pl remote controls we have That's true . . It's not a step backwards . Mm-hmm . five ? Six I'd s I ? I'd give it a six Six , to be , . honest . Yeah , okay let's give it a six . Okay , that's totally thrown everything off balance . Inspired by the latest interior and clothing fashion . W we could . What colour were we gonna Put make a leopard it ? print on Well I it . I I would sa I would say give a s give a selection of colours . Um we I went know with , but yellow we went with yellow for the prototype 'cause we had yellow . If I were buying one , I'd go for purple . Leopard print would be cool . But um by this I think it's more a case of Yeah fruit we gotta and veg . I'd , Yeah say . the colour of the border there world you'd find that , that's that'd stand out . Like yellow , yeah . It would also help keep the the product placement Logo s yeah Mm , brand . . Mm But . Is it inspired 'kay . by clothing fashion Th th ? they're referring to the fruit and veg thing . Is this like a banana type colour ? Could we stretch no Yes still , it's not . shaped like a banana is It's That's kind kinda o it probably i it won't be when it's been Oh is that 'cause it's flat budgeted . ? What is what fruit or veg is flat ? I I think s I I think this isn't not particularly fruit and veggie Yeah . Um . . Or we might have to suffer badly Yellow for this one as courgette well . Well I mean it's . probably more fruit and veg than most other things out there bar fruit and veg , so , what , four ? Four ? Oh that's Is that being it's too generous very ambitious ? Mm , yeah , um . . I'd I'd I don't think fruit and veg is the sole criterion Oh dear Sure . , . . Is the sole criterion for being um Inspired fashion by . fashionable or inspired by current fashions . Um I'd g I'd rate I'd rate this fairly highly from that point of view actually . Well this this what we're gonna t this is their motto , like Yeah . . And we're we're not doing well on it . This is their strategy . I m imagine we actually had some money invested in this and the amount that we invest is gonna be proportional to the marks . Might we might wanna be a bit more skepible sceptical about this one . What would you think yourself ? I would say I mean it's it's not at all , right ? In any way or shape or form . We Well didn't , it's m kind of curved and we can make it yellow , and that's pretty much banana like Okay . , the the yellow banana like thing is I think is okay Si . it's got a curve to it . Right five . Is that sound reasonable ? Am I Yeah do you think , I'll go I'm with stretching five . the Five uh . the use of the banana ? Yeah . 'Kay , so we have one , two , three , four , five , six , seven . So five , seven , ten , sixteen , twenty one . Which gives us an average of three . It's well this would be in the middle . So we it's it's not bad . It's in the good section . It's not bad and considering the don't pick the pen Oops . Sorry . Um . . I'm I'm sorry . Y oh and you've knocked batteries out . Um right 'S okay bad it's design , that thing . considering the price we had to get this in Mm-hmm , to have a positive . you know , even based on the four of us being heavily biased , um Yeah . it was gonna be quite hard to get anything standing out I'd say possibly , based on um the the cost features . Mm Mm Even . , yeah if . we were to increase this entire thing by by seven , we were to go down a grade to to four , we would have to do I mean we didn't we weren't that kinda optimistic too optim overly optimistic . You know like we didn't we didn't add we didn't subtract a whole seven points from these things , so I think we're definitely on the good bit . Even if we gave this one seven and this one seven , that's still only three extra points over seven . You know , it's Mm yeah , we . did it w it was okay . It was good . Personally , I think given that the product um only replaces a single remote control that you've already got , are people really gonna shell out twenty five Euros for something that's only marginally good ? Well , it depends who your who's what the target people are , like you'd say maybe the fashion conscious Maybe it's women been targeted would be going , oh look at that , 's cool , it looks like a Mm-hmm . it's yellow , looks like a banana , it's cool it's gotta look good in the sitting room . Hide it in the Rather fruit than basket the L_C_D_ . whereas uh more technical like like more uh people in with the latest technology it's good , it's got an L_C_D_ screen 's only got two buttons and a joystick . So , which which kind of people would be more likely to buy it ? Probably the people technologically . They're usually the ones that buy pointless stuff . I think so . I mean my mum still has not learnt how to use text messaging on her phone , and she's had it for a long time , you know . She uses it to make phone calls and that's it . . Yeah . So I think if sh if my mum saw a remote control like this with only two buttons and a joystick , I mean that'll probably be the first one she decides not to buy , you know Mm-hmm . She'd be like . is this a remote control , I don't how do you use it , and stuff like that . So even if it is really user friendly to us , but we're used to using menus all the time . Mm-hmm . I s I suppose one thing is that b because it's technically innovative , um for someone who's sort of technophobic , the fact that it simply looks unfamiliar Yeah . would be daunting . Yeah . I Um think it's totally . uh radical to have a remote control with no no Yeah . numbered buttons , yeah . Yeah . But like radical good , maybe . Okay . Um don't know how lo much longer we've got . At least five minutes I think . Um quickly we'll pop onto project evaluation . Um . So , we've got these uh four criteria here for uh satisfaction . Does anybody want to um um do you have any opinions on any of them ? For example um we'll work backwards I suppose . The ability to work on this project using the technology we've been presented with . Um people made good use of the uh pen and paper ? I would Yeah say , got notes Yeah and . doodles . Wrote nearly a page , but not . I'm not quite sure what the advantage for us using a digital pen might be . I think Well I think this tracking is a I think the digital . pen's mostly for the benefit Mm of the uh . of the researchers studying this . It's all p goes into their corpus . Though It it must would have been nice to be able to transfer the um transfer our n our paper notes onto the uh computer ourselves . Yeah , that woulda been pretty good . It does seem like the paper's still a heavy consideration for taking notes . So maybe this is literally just a way around it . Um I dunno . How are people satisfied with the teamwork we've managed to display today ? Good . I'd yeah I liked it , yeah . . Leadership . As much as can be leadered in this uh Very good thing . . I li yeah , top marks . Um last one we've got is room for creativity Well . Now Unti uh uh , I until think we uh got until accounts came along , squish We're burs . yeah bursting with creativity . . We we're not lacking in ideas , you know it's that was not the problem . Yeah I think of in the end , ideas that can be used sadly . Not so much that we weren't full of ideas , but of ones that are gonna allow us to actually build the thing Mm-hmm . It's . a bit of a pity . Um I would have to agree on that . I think we needed a larger budget . Yeah . If you're going to aim your a um product maybe at the technological kind of sector , then you can afford to maybe jack the price up slightly from what it is . Because Yeah they . will pay outrageous cash to Mm . I first mean I on th the I market mean I think . to r retaining the s the more sort of bio-morphic form in the articulation would gain more in s uh would gain more profit in sales than it would lose in uh in added expense . Mm . And the price was like it was twice the w assembly cost . And would it have to be twice that ? It could be like coulda had the assembly like maybe fifteen Euro . It We'll could still even settle for twenty five . That's Maybe true . , yeah . Um I suppose these are all that will have to be taken up with a at a different group at I guess . As to a the costs involved . But I mean we've got a a prototype . Such as it is . So I dunno , I I think it's gone okay today , considering the information that we've had at our disposal , and um Maybe such the counts . wou woulda been better if we had a list or more Yeah , to begin with In the beginning , yeah . Yeah . . Probably would have mean we could have come up with a lot more solid Yeah . design in the end , I would have to agree . It is very much a pity to um get so far into the stage and then find out that maybe some of your ideas are just a bit too expensive . Always hard to tell until you know the costs . Um . Okay . Are the costs within budget ? Well , they are now that we have our slightly less than capable product Okay . . We've evaluated it , and we can say that we came out with a value of three . Yeah . Actually I want th one thing I would say I mean something that could perhaps be part of the product mm the um m product testing market research process would be to uh produce mock-ups of both versions and see just how much of a difference the over going over-budget um m would make to sales . It's yeah ? And like response from consumers And . we could even you know , market two versions . Wee cheapie version with the nice bio-morphic rubber . And then the final one where you get to call it Hal . But we'll Yes go into that later . Sure . . Right um is there anything else that anybody would like to to add , um anything they think that's not been covered , before I quickly write up a final report . Um I dunno , I mean we've got a product . We maybe aren't as happy with it as we'd like to be , but we've got something we think we can maybe stick onto the the market and sell . And of course something we have been avoiding talking about 'cause of we've no information is selling them directly to the manufacturers Yeah . There . is a huge market . I mean we've briefly touched on it but we've no more knowledge then there's little we can say on that . Yeah . Mm . Yeah . So um unless anybody's got anything they'd like to add , we can maybe round this up slightly earlier than we'd need to and then we can And finish I can get up the my bus writing and such . . Yeah ? Okay Yeah . . Okay , let's Uh thank you for your participation Thank you . . Thank you . I was actually kind of upset you know at the budget , and that we had to cut a lot of stuff . It's like man , we we can't have the locator thing . And s yeah that's just bad . Do you think maybe the prices were were made ? That a question we can ask . |
ES2004a | The Project Manager gave an introduction to the goal of the project, to create a trendy yet user-friendly remote. She presented a long-range agenda for the whole project. The group introduced themselves to each other and practiced with the meeting room tools by drawing on the board. The Project Manager presented the project budget, the projected price point, and the projected profit aim for the project. Then the group began a discussion about their own experiences with remote controls to generate initial design ideas for making the product user-friendly. They discussed grouping features into a menu and adding an LCD display. They also discussed the look of various materials that may be used in the design, in keeping with the company's goal to create fashionable electronics. The group will prepare for the functional design meeting to discuss the components and functions of the product. NA. There may not be enough money in the budget to allow the addition of all the features the group discussed, such as the LCD display. | Hmm hmm hmm . Are we we're not allowed to dim the lights so people can see that a bit better ? Yeah . Okay , that's fine . Am I supposed to be standing up there ? So Okay we've got both . of these clipped on ? She gonna answer me Yeah or not , I've got ? Right , both of them , okay . Yes . God . Jesus , it's gonna fall off . Okay . Yep , yep . Okay . Okay Tu tu tu tu . Hello everybody Hi , good morning . Um . I'm Sarah , the Project Manager and this is our first meeting , surprisingly enough . Okay , this is our agenda , um we will do some stuff , get to know each other a bit better to feel more comfortable with each other . Um then we'll go do tool training , talk about the project plan , discuss our own ideas and everything um and we've got twenty five minutes to do that , as far as I can understand . Now , we're developing a remote control which you probably already know . Um , we want it to be original , something that's uh people haven't thought of , that's not out in the shops , um , trendy , appealing to a wide market , but you know , not a hunk of metal , and user-friendly , grannies to kids , maybe even pooches should be able to use it . Okay , um , first is the functional design , um this is where we all go off and do our individual work , um what needs need to be fulfilled by the product , um what effects the product has to have and how it's actually going to do that . Um , conceptual design , what we're thinking , how it's gonna go and then the detailed design , how we're actually gonna put it into practice and make it work . 'Kay . Okay , right . We're gonna practice with the pens and draw our favourite animal on the white board , I'll go first , and um sum up the characteristics of that animal . So Oops . Okay , I'll leave space for everyone else . Um What's missing ? We're running out of blue . Okay . I'm not gonna ask you to guess , I'm going to tell you that's supposed to be a tiger . Mm . And I see them Oh as sorry . majestic , Mm-hmm . and independent , and proud . Now , who would like to go next Yeah , me ? 'Kay . . Cat . Where did this come from ? Is that your lapel then Uh ? There you go , yep . . Thank you . Uh , maybe you can guess what I'm trying to make ? A kind of dog ? Yep . It's actually sitting , so Sorry ? It's sitting it's sitting down . , it's not standing Uh . . Okay , I see it as one thing it's very supportive . It's your best friend and your you can talk to a dog , it can be your best friend , it doesn't discriminate between you , based on what you are . Second it's loyal and third thing it's got intuition . dogs can som sometimes can make out between a thief and a Mm-hmm person . so basically these are the three unique features I think belong to a dog Okay , thank you . Thank . you . Yeah I'll Okay have a go . . Sorry Please , please . Thanks leave me a . space at the bottom , I'm little Alright , you can get to , okay the top , with standing on a chair . Well since . you guys have chosen the ones I wanted to do , I'll have Okay to have to Does go . it for look something like a dog a bit actually random . ? And also , my drawing skill isn't that great Well so , as you can see , the quality , yeah Mm . . of the work today is um I think it's outstandingly good . Okay , now I'm gonna have to change what is was originally gonna be because that looks like a beak now , so . Crocodile ? Gonna be Yeah a , it bird can be . a crocodile , it can be Is a it crocodile gonna be . Well it was it was it's an gonna at be first a bird firstly . it was an attempt at a T_ Rex and then it sort O of changed into a pelican but it can be a crocodile now actually . That's lovely . Yeah Beauti and that's uh I'll have to think on the spot of uh things that it is . Um uh scary , uh strong , yeah that's about it I think Okay it's fine Okay . . . Um , I'm very impressed with your artistic skills Uh , mine's are dreadful uh . Oops this is now coming apart , let me just put the top in Wo . I hope that clicks in , I'll just I'll hold it on , okay . Oops , oh dear , what happened there ? Technical help . Hopefully Hmm that'll . stay on , two-handed version Okay . Okay . , uh Again this is off the top of my head , I was gonna do a big Uh cat too , um . Oh Hmm dear , it doesn't . look what like what I want it to be S . Uh Uh . It's not a vampire bat honestly Okay , yeah . . Uh and somewhere there's a body behind Okay . That's , some my dreadful sort of that's the worst yet bird , that's . it's meant to be an eagle A seagu Ah Eagle right eagle , okay , right . , not you okay can a seagull tell . it's a flying animal could . have been a seagull , I never thought of a seagull . An eagle , um again I'm thinking on my feet goodness . I suppose they're all so independent , I'd put that one down again . Da dum um . They're good at golf Indepen . independent , right , did you say they're good at golf Yeah ? Are they , no yeah Eagle . ? Oh , an eagle . Oh right , okay , I'm not good at golf . . I'd say they're quite free-spirited , flying around everywhere , doing their own thing . And uh , birds of prey aren't they , oh dear Mm-hmm . , intrepid . I'll put that , intrepid . There we go That's , hope lovely that . pen's gonna be okay . Whoops . Okay . That was fun , right . Um finance-wise , we've got a selling price at twenty five Euros , which I don't actually know what that is in Pounds , at all . Any ideas It's about ? Seventeen mm One point . four , mm yeah or . something like that . One point four Euro would make a Pound or something Yeah like that , yeah . , something like that , so Yeah that . D yeah about seventeen fifteen Seventeen ? Seventeen , seventeen Pounds Pounds . . Okay , something like that , that's expensive . . Should we be making notes of this ? We can just refer to this later can't But I we think so ? Yeah , I think , okay so , I'll . be able to um pull it up , or Okay I could put it Havi in . the shared folder or having something said that . though , if you wanna get one of those the the ones on the market at the moment they're s they're about twenty pounds anyway . So Right Really , it'd still ? . be yeah , we had to So buy one Mm . . so I I suppose think later it depends if we want to undercut the price , we d or or is it going to make our product look a cheapie-cheapie option Yeah ? Hmm , um production . cost's at twelve fifty , so Okay , pretty huge margin half . of the selling price is Yeah taken Mm up . . by building it Mm-hmm . . Um , and profit aim is fifty million Euros , which is uh In our first year ? Yi yes , um yeah , I presume so Mm-hmm . So . Um then You've got market range international and you did say earlier it's got to be a um accessible and usable by sort of all age groups Mm-hmm just t . we're not focusing on business market , any particular thing , it's No everyone user-friendly , yeah to . everyone . Okay . Big So target group yes , yes . , I don't think we have to I don't think it's a case of worrying about different languages and things like that No . , um making that a key point , just that it's going to be in the international market like Mm Australia . , America , things like that . Okay . What are your experiences with remote controls ? I mean I've got we got um we had three videos , a T_V_ and a sort of amp thing all Mm-hmm set . up Yeah so . we got one of the universal remote controls Alright Yeah Yeah , um , that . c that . you programme each of your things into , but that kept losing the signals so we'd have to re-programme it every now and again . I think it was quite a cheapie as well Mm-hmm Yeah , so uh that might . have . had something to do with it , but that was quite good , the fact that you could Use all the ones You didn't at the same have time six . remote controls sitting Right in front of . Okay you . , you wanna integrate everything into one like Yeah Mm-hmm Okay . , 'cause . My you experience has only been being given the remote control with the object I buy , not doing any tampering with it and programming , using it to programme T_V_ and uh uh videos and things . But basically on , off , volume up and down , channel one , two , th that basic functions Mm , I don't think I . could go any further with it than that , so , I suppose it's got to be something usable by someone like me as well Yeah , the main that's the . main stuff anyway Mm-hmm , I mean . and you don't want to I hate I hate looking at a control and seeing a million tiny little buttons with tiny little words Mm saying what they . all do and just Yeah . sitting there searching for the teletext Mm button or . And something symbols like that that . you don't necessarily Yeah understand . , symbols you're meant to understand that you don't So . simplification Um . of symbols you could think When of they're . when you've got the main things on the front of it and a section opens up or something to the other functions where you can do sound or options Oh yeah kind . of recording , things like that inside it Mm-hmm . . 'Cause it doesn't make when you pick it up it doesn't make it really complicated to Mm look at . , it's obvious Mm-hmm . what Mm you're doing . , um Actually . that just raises a point , I wonder what our design people think , but you know on a mobile phone Mm-hmm , you . can press a key and it gives you a menu , it's Menu got a menu , alright display . , I wonder if incorporating that into the design of a remote control might be useful Yeah , so . you've got a little Uh L_C_D_ uh display Right . , I was thinking on the same lines you , instead of having too many b buttons and make it complicated for the user , may h maybe have an L_C_D_ di display or something like that , like a mobile With menus , yeah and with , yeah menus , yeah . . And if it's s somewhat similar to what you have on mobile phone , people might find it easier to browse and navigate also Yeah . maybe . What about the older generation ? What about granny and grandads ? Um You mean to save it lesser , my grandad number can answer his . mobile phone , but Yeah he couldn't . even dream Mm-hmm of texting or something . Mm-hmm like that . . Can he programme his remote control or is it basic Right with . that too ? I don't think they tape things Yeah , I Right don't think , my they grandad's . use actually better than me at using teletext , so Right . . So that's a problem regardless of of any design modifications you you come up with Yeah . , that's gonna be a problem anyway with the older generation Mm , yeah perhaps , the , and age that's another gap . issue Yeah how we tackle that , what . it just needs to be as long as it's sort of self-intuitive and you can can work out what everything's doing , 'cause I mean , menus on sort of new phones now they've sort of got all these pictures and stuff which makes it fairly obvious what you're trying to do . Mm . Mm-hmm . I don't But know , I I d don't know how I don't like the , you know the new phones that have kind of got a Windows-based Oh yeah . running system . Mm-hmm . I find it really confusing , I kept getting lost in the phone , I di I've not got a new one but uh my Right friend . got a new one and I was trying to do things with it and I just kept getting lost , but that's just me . Yeah , I don't I don't know how for twenty fi , or twelve Euros fifty how much of a excellent screen you could get Yeah , you'd you'd . have to sort of keep Mm-hmm it down . to a black and white L_C_D_ thing anyway Is , I'd it possible assume . that that for the older generation you could have like an extra button that you press for large print like you do in large print books Okay ? Obviously . Teletext it displays has got that less option on as the well screen . , it displays less on the screen but as long as they can read it that's the main thing . Yeah . Or what about kind of a dual function ? In that you've got the basic buttons just for your play , volume , programme things Mm-hmm . and also and then a menu to go into with obvious pictures , obvious symbols and Yeah . that's where you control Mm-hmm recording . and things like that Mm . . The other thing is , just ch chucking into mobile phone f design features again , it could have a flip top remote control so that when you flip over the top , your screen is you can have a bigger screen in Mm-hmm the . Mm , okay the flip . over . I think S that's a cost thing Y , I don't It I Yeah might don't know ? how much we're gonna know about it might save a b bit of space , it's i instead Mm-hmm of looking . bulky , it might look Yes small , no Yeah that's important Yeah . But . it might have , like . its smaller cost . implications . Okay And there's no reason . we need to make it look as fashionable and stylish as a mobile phone , it can still be lightweight plastic Mm . , you know Right ? Something . that's easily moulded and produced Yeah . Sorry . I'm treading on your territory guys No uh uh . Um , right , okay we've got half an hour before the next meeting , so we're all gonna go off and do our individual things . Um I think that's probably about it and then we'll come back and liaise again Yeah and I get to do another fantastic PowerPoint presentation . Just . just a quick thing about Sure the . um about what you're saying about the uh does does it need to be fashionable ? The sort of I I had a quick look at the company website and it's like the the uh we put the fashion into electronics Ah , so right I think . Okay Okay . . think the Okay whole . design thing might be qui Sure I mean b you don't you y yeah you can . still have plastic and it'd look quite But good but yeah , I mean it doesn't have to be that , you know th that was my main point Yeah , we don't have . to use metal , I don't know if using Mm plastic . does make it cheaper , I presume it would Yeah . Yeah I would . Yeah it , yeah would . probably . , yeah . I mean there's Sky remote controls and everything . They're kind of moulded and look a bit different , and the Telewest remote controls are silver plastic , which Right . looks a bit smarter , so yeah I guess that's stuff we can think Okay about . . Okay , so let's break it up there . 'Kay . Okay Okay ? So , see . you in half an hour . Do we go back to our room I think Mm so , yeah ? Yep . ? , yeah . |
ES2004b | The Industrial Designer gave his presentation on the basic functions of the remote. He presented the basic components that remotes share and suggested that smaller batteries be considered in the product design. The User Interface Designer presented his ideas for making the remote easy-to-use; he discussed using a simple design and hiding complicated features from the main interface. The Marketing Expert presented the findings from a lab study on user requirements for a remote control device, and discussed users' demand for a simple interface and advanced technology. The Project Manager presented the new requirements that the remote not include a teletext function, that it be used only to control television, and that it include the company image in its design. The group narrowed down their target marketing group to the youth market. They discussed the functions the remote will have, including Video Plus capability and rechargeable batteries. A customer service plan was suggested to make the remote seem more user-friendly, but it was decided that helpful manuals were more within the budget. The group then discussed the shell-like shape of the remote and including several different casing options to buyers. The Marketing Expert will research consumers' opinions on instruction manuals. It was decided that the group will produce one product design instead of creating alternate designs in an attempt to accomodate different users' preferences. The marketing will be focused towards a young, business-class buyer. The remote will feature Video Plus capabilities and a seashell-like shape to accomodate the LCD display and the flip screen. The remote will be bundled with a docking station to recharge the remote's batteries and a user-friendly instruction manual, and multiple casings will be made available. The limitations of the budget will restrict the development of some features; several of the features that the group wanted to include may have to be made simpler to decrease cost. | Help . It's up there ? That screen's black . Alright , okay . Okay , that's fine . Oh God . Are we done ? Right , okay um , this is our second meeting and I might be a bit all over the place . Um , right our agenda for today , do you want us to give you a second ? Uh , no that's okay , sorry Okay . , um I'll go over what we decided last meeting , Mm-hmm . um , we decided upon a universal control , one handset for all , T_V_ , video equipment Sorry . . Um , that it was important that the product was accessible to a wide range of consumers , wide age range , not limiting anyone . We decided it was important to reflect the company's image in our product , we put fashion in electronics , you know that kind of s thing . Um , our budget would have to affect um try not to reflect our budget , um that we might have a bit of oh oh you can see it , okay . Um dissonance between what our budget was and what we want it to look like . Um want it to look uncluttered , undaunting to the customer . We discussed a flip-open design , um reducing the size of the control and an electronic panel um for further features like programming , things like that . Okay . Um , three presentations , I've got written here so shall we hear from Marketing first ? Um is it okay if I postpone that til later , I just want to get access to a little bit more information No , is that that's okay fine ? , that's fine Okay , yeah I'll go . first . Can I grab the Unplug me . Thanks . What do I have to press ? Oh , F_ eight ? Um , F_N_ function F_ Oh eight right , yeah . . Okay . Maybe Yep . Yep there we go . Okay this is uh the working design , presented by me , the uh Industrial Designer extraordinaire . 'Kay , this is where I went a bit mad with PowerPoint so . What the first thing question I asked was what are we trying to design ? Well , a device which basically just sends the signal to the T_V_ to change its state , whether that be the power , or the channel um or the volume , everything is just um some sort of signal to change the state of the T_V_ or other appliance that it's sending the signal to . Um , so I decided I'd have a look at what th other people have designed and try and take some inspiration from that . But uh although we will want to be taking ideas from other people , we wanna make sure that our design stands out and I thought that was something that well it wasn't really my area because I'm dealing with the inside really . So um , yeah I ran out of time so I couldn't do this one as fun as the last one . Um and uh I found out that most uh controls use some form of infrared to send signals to the T_V_ presumably because of the cost issue of uh something like uh the same thing that computers use , wireless and , you don't need to send very much information . Um , most of them are powered by some form of battery . Now our one , I'm I'm not sure whether we want to look at the size issue because most of them are powered by triple A_ batteries but those can be quite bulky so I d I didn't know if you wanted to look at something else um so we could shrink down the size Mm-hmm . Could of the I control can I interject to ask a question Mm-hmm . Yeah there , is . sure that appropriate . ? You're saying the triple A_ batteries are small or Um the no no surrounding , if you it if ? you look at if you look at most remote controls they're quite they're quite chunky and Mm-hmm that's because . of the size of the batteries , they have to be obviously this certain size to fit those Right batteries , the triple in A_s are the smallest you can . Yeah get the are they not the They well , right are Okay you . can . ? you can get the sort of circular round ones Oh but I'm just I see wondering . about power consumption and how much you need to send Okay . the data across . Um , and d which leads sort of onto the next point about 'em being small and easy to carry round . Um , now the ones at the moment are small but I was just wondering if we could look at something a bit smaller . Now the main components I came up with um were obviously the power source for the batteries 'cause otherwise it's not gonna work , uh as I said about the w which batteries we were gonna choose , we can uh discuss that later and then you obviously need something to decode the information that you're putting in from from the controller and to turn it into an i uh infrared signal which we're going to use to send the information . Now these have a wireless range of up to about five metres which is sort of suitable for anyone who's watching the T_V_ unless they're in a cinema , which not most people do so as we're applying to the most audience that should be fine . And then I was uh just had a quick look at the external design but I d I left that mostly to the uh interface designer . And so this is what I had as the basic idea of what we wanna do . It's not a proper circuit , I'm not sure if it'd work or not , I'm not even confident that those are the real um the real way you'd wire it up but anyway , we've just got the the power going to the infrared bulb with the chip and the uh U_I_ interface um which would basically , when you when you pressed anything it would the chip would convert it into some form of I_R_ data which could be decoded by the T_V_ receiver , which obviously means that we're gonna have to conform to whatever um whatever form of communication that the T_V_s are already using and since that that's another use and reason to use that infrared because that's what all T_V_s use at the moment . And then finally , um we want uh the it to be available to a wide audience at a low cost so all the components that I've put forward are uh low in cost so that that should be good . Um it should should be different enough um from the alternative products to get a good consumer base , we were talking about it before and also just something that I was thinking about , uh because they're small Mm . they're also easy to lose so if we could look into some way of d dunno some anti-going down the side of the sofa Mm . thing that you could have , I th that was just sort of a general point there Mm . And . That's that's a very important uh part , it came up yeah in our . market research findings too so I can refer to that Alright okay , whenever you like me to present , and . yeah , that's that's what I came up with there , so Okay if , thank you wanna you very much . Um , would you like to continue Yep on from that . ? Ooh . 'Kay Or . It can be , maybe move the laptop okay , that's over okay . with me . further . Oops . Why's it not working ? F_ eight , right ? F_ function Function F_ eight . yeah Okay . . Mm No . why's it in the right ? The plug hasn't come out at the Yeah bottom , it's , has connecting it ? No No . , no yeah . it's just Meter adjusting . . Oh , there okay . . Yeah . Actually mm some of my points might overlap with what William's Yeah . just mention , but basically my method was like uh whatever brainstorming we did in the last meeting , just a couple of valuable points and started developing on that and there might be some missing loops in this thing which I think we'll uh take a feedback from the marketing because um , I haven't had some marketing data and basically every product is marketable . So purpose , as William already said , I would put it to simplify the interaction with T_V_ to make make it as simple as possible . And to summarise I I would say it's it should be user-friendly by being easy to use , rather than having a lot of complex button because you can have an engineering maybe having hundred buttons and maybe having uh a remote control which has the main features like volume control or channel ch changing the channel or whatever . But we are to to make it unique so that people want to buy it , will this two features together . So what the concept is to have a flip-top model . The main functions such as which are like often used will be on the top and the complex functions which say you you can say like the y young generation or trendy generation want to pr say programme their favourite channels or whatever , can be put in the middle part of the f flip-top . So it's like it could be accessed by a wide ra range of uh audience and we can punch in new f features such as uh added features such as shock proof body and maybe a design to appeal to a lot of people . Findings most people prefer us user-friendly rather than complex remote controls because there are times like uh people have used a remote control for say a year or something and they they are not used maybe thirty to forty percent of the buttons so it's not of no use of punching in the uh trying to put in those things in on the top of the remote control and try to confuse the user . As we saw we we have to make a profit also so we we can maybe go for an economies of a higher production mm by fifty million we said Yeah . ? Yeah , with that I think we'll be able to achieve economies of scale also , so we can give in add in more features and make it less costly . Um , that's so this is if you ask me personally , I would make uh flip-top with a trendy uh uh design and s maybe we we should look at also like the buttons whe whether they are like soft or little hard because they are Yeah times when the buttons . tend to be a bit hard after uh continuous use usage and all that . So in overall a simple and uh user-friendly design . Mm . Uh any 'Kay comments . like , if you want ? Um , I think we'll chat about it at the end Okay , okay so . if anyone wants to write something down that they want to bring up at the end 'Kay Yeah sure . , um . Ooh , it's vibrating , that's strange . Oh , God . Right , okay Have I got . I to keep think this you'll here have to You can't ? Does it matter ? It'll have to this can't I'll be have pulled t I'll have to . move We just it do won't the best we I can . ? Uh , whoops You'll have to push it a bit more . . Will it manage ? Bit more , oh Yep . dear Yeah this is more than enough . . There we go Okay , I've got a bit . more of the Oh cable . . There we go . Is that okay ? Yeah I think you can pull it out now . Thank you , just pull it closer a little bit . Uh you should be able to Yeah and , you Get might it . right yeah over , there , okay you , thank you Ah . . go . Look at that . Okay , um , I'm going to look at the functional requirements from the marketing point of view and uh obviously our starting point with marketing is always market research . Um , so that's where we started , we used our our usability lab , the company's usability lab , we did our usual selection methods to get a cross-section of the general public , male and female , all age groups from fifteen upwards and um we observed them in the lab , just their general use of the remote control , you can see we had a hundred subjects there . Our findings , lots of findings , I've just summarised some of them here . The overall thing which I've I've got at the top there in italics is that users dislike the look and feel of current remote controls , so it has obvious design implications there . Um , we found that seventy five percent of users find most remote controls ugly . Eighty percent would spend more money when a remote control would look fancy , we were quite surprised by that finding , but um that's quite a high proportion of our our , you know , international target group are prepared to spend more money for something that's a bit nicer looking . Um , current remote controls do not match well with the operating behaviour of the user overall . For example , you can see below there , seventy five percent of users zap a lot , so you've got your Yeah . person sunk back in the sofa channel-hopping . So again there's power implications there . Um , fifty percent of users only use ten percent of the buttons , so again a big design issue there . Um and possibly we can also cut back on cost if we don't have so many functions actually on the remote control . Um the biggest frustrations that people found with regard to personal preferences were um something that you you mentioned earlier , uh remote controls are often lost in the room , it's a slipping down the back of the sofa type of thing , uh fifty percent were were particularly frustrated by that . Uh thirty four percent of people take said they take too much time to learn to use and I think that ties in with the um the previous finding of people only using ten percent of the buttons , they just can't be bothered to learn about the other functions . Um , um slightly more than a quarter of people said it was bad for uh repetitive strain injury . You know those small movements of the remote control can lead to kind of shoulder and elbow problems . Um the vast majority of the thirty five and under age group would like um a liquid crystal display and speech recognition , again that was to aid I think in uh when they've lost the actual remote control , some kind of speech recognition . Something we didn't put to them , but which I'm thinking of now is um even if perhaps the lost control can give off a bleep every now and again til you find it or a flashing light , possibly . Um , that trend reverses in the older age groups . So thirty fives and unders who would like those two features , that kind of evens out thirty five to forty five and in the older age group it kind of reverses , they're not so bothered with this . I 'Kay . had marvellous tables and things that I could show you , but I think I'll just keep it simple , if there's any more information I can email you extra details Okay , is that Okay okay . . Yeah ? That's fine . . Right Huh . , um we have new project requirements , um we're not going to be using teletext Okay , um . apparently the consumers consider it outdated with the internet now . Um our control is only going to be for T_V_ , it's not going to be a combined control , which limits you know all of the different things that it limits the cost for us , but it Mm-hmm also . makes it easier to understand Mm-hmm for , so the can we not consumer programme a video . with this remote control It ? says for T_V_ only , so looks like it's Just just channel-hopping . yeah , I think maybe Sky things like that might be incorporated into it , but I don't know , what do you think ? It just said , for T_V_ only Would . But that I mean imply , general video T_V_ use controls T ? yeah yeah do do . video as well . I d well I dunno I mean you 'cause bu uh well the som w if you you've get g com you get combined T_V_ and videos don't Yeah you Mm-hmm ? . If yeah and if , yes you got . if you got a Sky box , they have one of those plus boxes , you can record straight off the T_V_ anyway Mm so . on to on to like the T_V_ hard drive or so . I think we assume that it's still got play and stop functions and Yes programming . . Yeah Anything . about that on the market research or something like regarding whether people want a combined something like that ? Um we didn't really look into that but remember we found that finding that most people only use about uh Mm Ten . ten perc percent of the buttons Mm-hmm , I think . th th those do tend to be the basic channel-hopping things and Yeah on and . off for the video , fast-forwarding , so on and I think it's sort of general knowledge that people do find programming their videos a nightmare Okay Hmm . So I . don't know if . that's something we need to Ju um look just at . as an idea on the uh speech recognition thing Mm-hmm that pr . it'd probably be quite expensive Pens to incorporate an entire speech recognition thing and they're not that great In fact anyway I've just . called up that table there Alright , okay , we asked . those two questions , the table relates to both questions , so we didn't differentiate . Would you prefer an L_C_D_ screen , that's multi-function remote and would you pay Alright more for , okay speech recognition . in a remote control ? So you can see how the the yes no sort Mm-hmm of varies . Yeah across . the age group there , and a substantial number of don't knows in the older age group , I think that's just general fear of new technology Yeah Yeah . Mm-hmm but . um , bu on on that again I just thought 'cause you can get those key chains now and you whistle and then it'll Oh let yeah off a . loud noise to let you know where it is Right so I thought that could . be quite a We do have a budget limitation that we can't control ourselves , so I think when we can take a cheaper option which still does the Mm same . kinda thing um because it is something I it needs to be the thing that you use to find it needs to be something that you don't lose , you were Yeah saying whistling . Yeah . , maybe on the T_V_ you could put like a pack on the T_V_ or something so you can't see the remote , you go and press the button on top of the T_V_ and it beeps and Yes you're Yeah like oh Okay . okay . it's . over there That's , something a super idea like that . , but Hmm that's that sounds a lot cheaper to me . Yeah . . Yeah . Um the third thing was that we have to make sure the corporate image is very much incorporated into the handset . Um so we want logo , we want um fashionable , trendy , I mean what you were talking about with the marketing . Um , people paying more for it to look good . Um , we need to focus on that as well Yes . , further market research will be needed to kind of focus on what that is , it's gonna be different for a fifteen year old th for somebody who's sixty Yeah . and also across the world if we're aiming at the international market . What is um attractive to a trendy New Yorker and what is attractive to a retired South African Mm , I dunno . , you get the idea . It's it's gonna vary around the world . At the end of the day , th the engineering design is one thing , it's the user interface design that may and th the sort of Yeah you know . fashionable aspect of it we might have to change for different markets round the world . Yeah So . are we talking of a single model or maybe five , six designs ? Sure Well . y yeah you could you could have a number of different designs Alright . I mean inside they'd be essentially exactly the same Right . . Mm-hmm . Just The features Yeah could be . same and the body could look yeah slightly different Mm . , yeah . . So What about you were talking about the buttons Yeah . , um the controls that are coming out now have kind of big , rubber buttons , not tiny little one , big , rubber buttons , but what about , I mean , 'cause we got to make it original , 'Kay . what about um you know with the touch screen Yeah computers , yeah that's what I was just yeah yeah ? Um . so you it's like a little panel that you touch rather than a button which shouldn't wear out as much either , not No sure about , well no the 'cause you wouldn't have to you don't actually You have don't to press have to press them you it just , you just have to put your thumb onto it Yeah . . Um , think that might appeal I'm thinking kind of Japan , I'm thinking uh young , um Mm office people . Mm-hmm . , trendy Yeah kind Yes of . a thing it will appeal . to sections of the market Um def , but quite , um , easily labelled so that anyone can oh yeah that's obvious what that's for Mm-hmm . and it's not daunting to maybe the older Mm-hmm generations Mm , mm . . But , um also er ergonomics as we're saying with the different designs , ergonomics uh there's sort of physically different things 'cause um if you've ever seen the X_ Box they had to make two different sized controllers because people in Japan wouldn't buy it because the controller Were too was big physically . to big because um they're c uh just generally Japanese people have smaller hands Mm so they couldn't . get round the controller which is uh so if you I don't know what 'cause you obviously you can have bigger buttons for some countries or something and smaller ones for others . Yeah , uh maybe to as uh it it was indicated that uh uh risk uh of uh repeated use , the injuries , maybe a touch screen could be a better option for that Yeah . . Yeah . So , a bigger b okay so y you're dividing designs based on not only segment age groups , you're desi uh dividing it according to the countries also , the market Mm-hmm . . Maybe for U_S_ and all you can have a slightly bigger remote Yeah control . and maybe in Japan and all you need to have a small Hmm , yeah I think . we . have to design Huh . one product Yeah and . then the company can take it wherever they want to uh in the sense that they can make it smaller , or they Yeah can make it . bigger or they can change the features slightly Mm-hmm . Mm-hmm , um . Th . the internal d engineering design has got to remain the same It's , yes gonna be the same , absolutely , so we need . to focus on just one thing Yeah Mm-hmm , not get . . bogged down in lots of different um possibilities Mm-hmm . , um . I'm concerned , when you read the the R_S_I_ issue again , repetitive strain injury , I don't think just moving your finger around on a small screen is going to deal with that enough , I think that is still a kind of a question mark issue how we deal with that . Um Yeah , R_S_I_ tends . to be caused by repetitive small movements . I'm j I really can't get my head round this one , this may Yeah have to be . postponed to a future meeting but it's something we should think about . I yeah I was just thinking about how you could combat that 'cause Mm . without without doing something where you have to move your arm I around know , and it to becomes change the ridiculous channel and it , yes becomes yeah Or I know a . speech . recognition Yeah Yeah , speech . recognition , which , but is extremely expensive yeah , I . Yes think that's the only . way that you kind of avoid Mm-hmm . that kind of issue . Do we have to initially um , you know looking at the findings here , focus on a younger age group initially and then broaden out the market later . Do we really have to go for everyone right away Mm . We ? Um could focus . on the biggest market . Mm . Ge If say uh people between age group of twenty to thirty five are And when the biggest we've been throwing market up our ? ideas we're automatically talking about business people , young people , trendy people We are . we're talking about um the type of company that we're working for as well . That they want um it to be fashionable , they want it to be trendy and you wouldn't automatically assume associate that with the older generations Mm . . Now with the baby boomers , the older generations are actually larger , they have a greater population Yeah than . us young Mm-hmm people . Mm-hmm . , but I don't think we're focusing on that , I think we are focusing on a sort of mid-range Mm . um , business kind of class type Mm people . I'm just . thinking of budgetary issues too , for when it does get to the sort of broad scale marketing stage , we want to , you know , not waste money , not be profligate Mm-hmm and . uh you know focus on where the idea will be taken up , first it's most likely to be taken up first of all where the main purchasing power is coming from for a product like this . Okay , so the remote control functions . Um we've got the T_V_ Mm-hmm . , we've got the video , now there's um I can't remember what it's called , the little code at the end of programme details Video plus , yes . . We could use that as an alternative to programming in times , things like that Yeah , is yeah that . I always found that really easy when I discovered Mm . it Mm-hmm . , um because you've got your general record anyway so if you there's a programme on you want to put record on , that's fine , but if you do want to tape something Just in whack two days in the time number and you're not sure . if you're going to , you put the number in and it's just a number , it's not a date , it's not a time , it's not a channel , it's not when it finishes , it's not And anything you w like that yeah , it's just a number . . And you wouldn't you wouldn't need uh a whole host of extra buttons for that , you No just need . one 'cause you've already got all the numbers You've already there got anyway the numbers , yeah for typing . Right in anyway . , I've not come across that function but it sounds wonderful It is after . um if you look in the newspaper It's not , T_V_ guide or any T_V_ guide there's a five , six Yeah digit number . afterwards and that's the number you put in Ah and it's , hmm . recorded that it's going to be on on Tuesdays at ten o'clock on the seventeenth so you don't have to worry about dates and you don't have to worry about times Right . , um and it has been around for quite It's a been long time been around . for a long time it's just it's not very well advertised No as it's not to how Superb um to use it and . but things I think if . awareness was kind of Mm brought . to the forefront about that Mm Yes . . Though if y if you've got something like Sky anyway you can just click on it you can just press the button on the programme once and it'll record that programme Mm Right when it's . on and . you press it on it twice and it'll record the whole series . Excellent , mm-hmm So . that yeah Mm . . But just to have that function would Right be . would be really good . Okay so Can I just run this past you while it occurs to me , I don't mean to quickly jump from one subject to another , but just discussing the different age groups and targeting the different age groups it occurs to me , to produce our own mobile phones , that that's kind of what led us on to comparing T_V_ remote controls with with their design features , um , chain companies like Carphone Warehouse , you can pop in anytime with a phone that you bought for them w if you've got any problems with it and they'll fix it , they'll Yeah phone the company . , you can use Mm-hmm their telephones . . Is it worthwhile with with our retail outlets having a a similar um kind of service so that if older users were deterred from buying this , if they know they can just pop into one of our high street outlets , th you know , which button is it I press for this ? Th as free as a free aspect of our service , would that not make it more attractive to them ? Mm . But the only problem is that with a mobile phone you signed for a contract so they um the companies who uh who you deal with have actually they've they've got an obligation to Mm to help you out and . Mm-hmm also . I mean it's it's fair enough to have some sort of help service but I I'm not sure how much the cost would be of Right having . The functionality of it in the sense that you're sitting there , you're pressing this button and your T_V_'s not doing it . Alright . Taking your T_V_ and your Yes control and saying look this is what I'm doing , it's not working , what should I do ? If it was something as simple as you couldn't change the channel , but I mean for if there were any more or are we absolutely definite it's only gonna be for T_V_ and video , we're Yeah not I , I gonna think mean put any so okay . Um , just a thought . I mean instru instruction books I Instruction feel c I manuals reckon Okay can . But cover I mean . that . they're there's customer service , there Yeah will be a customer . service number Department Mm-hmm , yeah . . thing that you can phone up and speak to Sure . and that way there's no call out charge , there's no extra , t the person Mm has . to walk to a shop Right on the high street Yeah . . I think , um it will be too much . of an effort for a person to for a phone maybe he might walk down the street Yeah . , but for a remote he will just refer Not to the for manual such And they're simple and all that functions yeah . because , they we're should focusing be Mm f on that , yes . But yeah we . okay should focus . on making the manual as Simple user-friendly . Mm as possible Yeah . . because a lot of them are just tiny Yeah little writing . and lots and lots of pages Puts people off reading It's the them . It uh so yeah does they just do the , you . just obvious put it in the , yes drawer until . something goes wrong and then you try and search through it , so Sure that should be something we think , okay about . Mm-hmm . . Um , what other functions ? We need I'm not sure if we need a design um decision now , but we should think about c 'cause you've got the dilemma between oh batteries , that's what I was thinking about . Mobile phone batteries , what kinda battery is that ? Um they're they're specially made for the for the mobile phones , but they come with a charger , I mean you could you could bundle a charger Well they la in with it they but they last quite a long time Mm-hmm . , and if you had uh when you th the thing that you get with mobile house phones Yeah , you sit . it in its charger when you're not using it or Yeah t at Mm-hmm . night or something . , but it doesn't really matter 'cause it never really runs out 'cause it lasts a long time once Yeah it is . charged . Um , something like that should reduce Yeah the and size if of it . yeah if you if you had if you had one of those uh just coming back to your other point about pressing the button and setting off the bleeper in the room that could uh Yeah it could be on that Yeah on yeah that as well so . , okay . S So are we talking of a concept of a rechargeable something Yeah on some the remote sort Yes ? of docking . station or Rechargeable Mm-hmm . with a docking station yeah . . So the rechargeable which would be your Yeah yeah field th . yeah that that'd be fine Okay , and also . that would mean they wouldn't have to go out buying batteries all the time Yes . Mm-hmm Right . , which . it is cheaper in the long Yeah run as . well . Um , th the shape you got trendy . I don't wanna big box with lots of things , you don't want a tiny sort of Mm-hmm little . thing either Mm-hmm , because . then you have got the repetitive strain injury no matter how many Mm how . much you try and make it simple , um And we don't w I mean so many remote controls look absolutely identical , these They long do Yeah . , brown . things with the same coloured buttons all crammed in on the s the surface . We definitely an ob an obvious thing , a very simple thing is to get away from these brown rectangles , we don't want that Okay so we've . got Okay a flip-screen . . Um What I was thinking of a design which Nokia h uh came up with almost six or seven years back . Basically we have a flat one it it looks like a box Yeah , like a chocolate . . That's very strenuous because your thumb is slightly up Mm-hmm . , so they came up with something like this , curled up , so here , and you don't have to you don't bend your thumb too much , so it's like uh you can say a Slightly banana curved shape kind of thing , curled , curved up Yeah like a boat . . . Okay . G uh so what happens is you don't have to press your thumb too down like . So it's already Mm curled up . so 'Cause it's your kind thumb of moulded doesn't y to your hand yeah anyway . Mm so we can have . a s like you know moulded according to your Yeah the way . you h hold of it's kind of semi-circular in the bottom , something like that . Okay . I wouldn't say exactly semi-circular but Can yeah smooth you look into . the company logo ? Um , things that are associated with the company in view to trying to incorporate that into the design of the product Current . I mean . for example , if it was a C_ or something like that , you could have it in a vague C_ shape that opens up kind Mm-hmm of like a shell . Mm-hmm , or something . , um something along those lines to be able to incorporate it quite um obviously into the design , while also making it quite different from anything else that's there . We could look in at I mean that look but at the mobile . Mm Mm . . What we were talking is to make it more rather than like sea-shells , logo could become as you could put a logo in the corner of uh the model , rather than you know , trying to make it like a sea shell or whatever you were ta telling like Well we . need to think about how it's gonna look different . I think that's that sounds a really attractive idea , I've A not sea come shell across anything ? like that before , if it kind of yeah and that opens out into your flip-top Yeah . Then it's nice . t to h you can make it lightweight plastic , nice to hold in the palm of the hand and just because you're having to actually insert in between the two covers , that's gonna take care of some of the repetitive strain injury trying p prevent a lot of that I would think . I think it's a really nice idea Yeah and we could look in at plus that . you can get you know even though we're using plastic , you can still I mean think of the designs you can get in plastic , we can do a nice conch shell or scallop shell exterior . Or you could do um different , like you get with mobile phones , different fascias Mm . You Mm-hmm could . have . different kind of casings Yeah . So . you could have like psychedelic ones Mm-hmm for . younger people and sleek ones and Less chance of it being lost too , it's not like a chocolate brown lozenge that's gonna go down the sofa Yeah and people might want . to put it on their mantelpiece or whatever as a ki if it looks attractive enough as a kind of ornament they don't not gonna lose it so much either . It's easier to bit nice to handle Mm . Yeah maybe we could come at . some say five , six des designs and then choose which are whichever Okay appeals . the Yeah Mm-hmm most . . like , that Okay could be the most . common design . Okay Okay . But . we can like think of five , six designs . Right , I think we have to round it up , um Can I just quickly Sure um go . over the new project requirements so that I haven't missed anything . So it's no teletext , it's only for T_V_ and by implication video Mm-hmm , our . corporate image should be incorporated in the remote control , um something about Videoplus . That was um in cutting down the number that was kinda separate that was cutting down the number Right of . functions Right , making . it simpler so instead of having lots of Right things , so you when put they in press for date for programming you it comes up on the L_C_D_ , a reminder about using Videoplus ? So that they have a look at the guide and Or was is this nothing to do with the project requirements , is this just that was an add-on feature ? It's kinda takes the place of Uh-huh having . a button to press for the date and having the Right button . to press for the channel , things like Right that , so it's . Um kind of doing away it could with be the programming it c feature It Yeah yes . ? Right , it could be uh . adv advertisement feature , um rather than design feature , you know , drawing attention to that . And it also paid um lip service in the instruction manual , 'cause it's very simple so putting it down in words should be helpful Mm . , and the rechargeable batteries Yeah . Was . there anything else there that we in the new Um new project requirements ? Yeah We've . got the buttons but I think we'll Yeah work through . that with the design of it Mm-hmm , um . . That's not at the moment a requirement , it's something we're looking at Yes , what preference . Yes so it may come round to market . research at some point And to see we've what talked people about would like . um there being an alarm or something , a beeping For Yeah detection for being . lost , right . , um . Learning how to use it should be as simple as possible . But there aren't gonna be that func that many functions incorporated into it so it should be fine and the I the instruction manual , I don't know if we deal with that , um . I think Yep Yep , and different , I think from what's out there Okay . Yep . , I think that's us . What would you True specifically . Okay like marketing . to look at before the next meeting ? Or shall I just sort of generally look at all the issues involved ? I think you might get guidance , but um I th Instruction manuals , 'cause Okay there tends . to be a demonised thing , u um , they're everyone's got like a big pile of them , but no one really uses them . Okay . Um . Whoops Oops , questionnaire . We should f four Yes . , right 'Cause we're . Okay at I lunchtime think it's . time now for I think us to . get back to Right , okay . I think you can email me , if there's any more questions . Um and I'll be able to not answer them . |
ES2004c | The Project Manager reviewed the decisions from the previous meeting. The Marketing Expert made a presentation on trend watching, including trends in user requirements and trends in fashion. The Industrial Designer presented all the components of the device and announced that several of the features already discussed would not be available. He suggested substituting a kinetic battery for the rechargeable batteries and using a combination of rubber and plastic for the materials. The User Interface Designer presented his main interface design, which included buttons for the most frequently used features and a graphic user interface on the LCD screen for other functions, to keep frequently used features easy to use. He announced that speech recognition was still an option to consider, depending on price. The Project Manager then began a discussion to decide what was going into the final design. It was decided that a kinetic battery would be used in place of a rechargeable battery, that the remote will feature an LCD screen and rubber casing and rubber buttons, and that interchangeable rubber covers in fruit colors will be available. Speech recognition may be included if it is not too costly. It was decided that the remote would feature an LCD screen, rubber buttons, colorful rubber changeable skins, a kinetic battery, and possibly speech recognition if it is still within the budget to include it. Several of the features that the group had wanted to integrate into the design were either too costly or unavailable due to new limitations from the factory. The group had to change many of the original design elements to an alternative. | I'll wait until you're all um hooked up . Oh good grief . 'Kay . Okay . Oh . Put it on in that Oops way . . Thanks . Okay . Mm . Welcome back everybody After lunch , hope you've had . fun . Yeah . Right um this is our conceptual design meeting Mm-hmm , um . I think we're slightly ahead of ourselves from the last meeting Yeah Mm-hmm . , I , yeah th I was getting that I impression as I well think . Mm . yeah um . This is where we talk about um properties , materials , user-interface and Etcetera . trend-watching . Mm-hmm . So I think we've touched on a few things to do with that already , but we'll just go over it . Um the minutes from the last time . Um we had a couple of um changes in our plans in that we couldn't use teletext , it wasn't gonna be a control for everything um and that we had to incorporate the image of the company into it somehow . Um we have decided on a leaving out the voice recognition , we've decided on there being a flip design and um a different shape from what's normal . We were thinking a shell , but something along those lines , just a different shape from what's normal , um . You were going to look into the rechargeable batteries Yeah . and we were gonna think about the port and an alarm for getting it lost Yeah . , things like that , um and our market was going to be young , business , kind of range 'Kay . . Okay , so shall we start with the first presentation Shall I Yep ? Yes ? Okay . if you feel . We just connect up . Thank you . There we go . Okay um so we decided on our market and so this feedback from the marketing department is really about trend watching . Um the methods we used to decide on uh current trends and so on , market trends , were that we did our traditional uh our usual market research study uh with a hundred subjects and the the general feedback from them is that the most im uh w I'm sorry I'm slightly tongue-tied after lunch , sorry It's Project okay Manager . . Um we decided on the most important aspect i uh required in a remote control device and we'll come to that later . So that was one of the first things we did . Also with our company um being forerunners in uh putting fashion into technology , we also looked at a fashion update um using our consultants on fashion and design in Paris and Milan . Uh so the general findings from that was uh in the market trends the most important aspect for remote controls were people want a fancy look and feel , rather than the the current functional look and feel of remote controls . They also also want a remote control to be technologically innovative , and of course , as we predicted , that it should be easy to use . Now I should point out that the first of those findings , fancy look and feel , is the most important , is twice as important as the second , technologically innovative , which is in turn twice as important as being easy to use . So possibly that the feature that we put first is actually third is still important , but it's third in order of preference for the the subject group we looked at Yeah . . Okay , um , now the fashion update which relates to very personal preferences among our subject group , um we found from our um consultants in Paris and Milan who des attended all the design and fashion fairs there , that fruit and vegetables are going to be the theme for clothes , shoes and furniture . So should we be thinking of using something like that in our remote control design too ? There also seems to be um a trend towards a spongy feel to materials , uh again in contrast to last year . So a lot of interesting feedback there , both from our market research departments and from our people in Paris and Milan . Be interesting to see what our design people make of that . 'Kay . Okay thank you very much . Um Yep . let's start from the inside and work our way out Fine . Yeah . It's okay , okay with me . Unless anyone . has any questions about that ? Not I yet don't think so , not ? 'Kay yet . . Um , yes , thank you . That screwed Okay in . ? I hate those little things Yeah . especially if you do them on too tight and you can't get the leverage on them to undo I know them . . 'Kay , Okay Okay . . Um this is uh all about the design of the actual components and the availability of the components we have in stock at the moment . Okay , first uh the Into the method . The the main idea of the whole thing is just so you sh you just press buttons and it should activate things on the T_V_ and we discussed last meeting that it should be easy to find . Um also in this study I've looked into the availability of some of the materials , 'cause some of the things that we looked at last time aren't un unfortunately aren't available . 'Kay . Um , findings , I've got my nice little picture there . This is uh the chip called the T_A_ double one eight three five which is what's used in pretty much every remote control 'cause it sends out standard signals , based on your input and um it's pretty much used for all all . T_V_ 'Kay . remotes at the moment . Um and then we we're loo looking into battery options . There's um actually no rechargeable option available , so we I saw the um the standard double A_ and triple A_ which we thought were a bit bit too bulky at the moment , dynamo charging , I thought that that might be a bit silly to be Wa to be honest can you explain , people won't that ? it's it's basically Like a like wind-up radio right , okay . So you wind . up your remote control before you use it How what . It kind might of how l long can you get out of that , I mean can you You pick it up and then wind it for two minutes and then that's it for the night Yeah ? Or , yeah , oh yeah I presu you wouldn't have to wind it for very long , but I don't I don't think it's really sort of necessary when you th you think of the next two options , like the the solar charging , 'cause most people have the light on in the room anyway so they could get That when doesn't count though when Does does you does got it light T_V_ charge ? . as as sunlight I thought does it was ? Artificial U_V_ No light . ? Is like it ? Alright i Has to be solar Any . , any Yep . Regarding those sizes , which one you think will be light because we we have to take into consideration size also , so maybe a standard triple A_ might take lesser space or and dynamo might take more Yeah space it would the . d yeah the dynamo would take more space 'cause you actually need a physical sort of handle to wind up I'm pretty . sure that solar is from the sun . Yeah Mm , okay Uh . , I don't . think it counts Artificial electric light lights , no . no , but I mean That's not going to many you don't want to limit your market . I mean people who live in basement flats there's not that many people I know , different , but Uh there But parts are of the world people too . , if we're if we're marketing internationally Yeah . and most Right people . most people also watch T_V_ in the in the Night night anyway . . Mm , but then it would be charging through the day , I think the point is that it charges through the day and then you've got it charged But for I the I think evening I think the . the next one's the best Okay anyway . . The the kinetic charging which is like you get it in r you get it in wrist watches Yeah I've and seen you d you don't even notice it . I mean the amount the amount of probably moving around you'd be doing all the time would would charge it up , I don't think you'd ever need to actually physically start shaking it up to make it work . And are these like uh what are the life of the kinetic battery , it like it runs for long time Um ? yeah it's it charges into um some form of it's a smaller cell Mm-hmm which . it charges into and uh the si the size sort of a watch a watch battery , 'cause they use them quite frequently Okay in watches . . And that'll that would l would last for um well I do I d I'm not entirely sure how long it would last but I've never seen one run out But then We c if . you think about a watch , it's on your wrist so it's on your whole bod it's on your body the whole time Yeah . so you're walking around , you're doing things , it is moving a lot of the time Yeah . If and you'd I mean you switch the T_V_ on , then you put it on the side , then Mm-hmm you pick . it up to change it and then you put it on the side Yeah but then . Is again it really gonna be enough I ? I think it is because if you think about it , the watch , although it's only a tiny amount it's it's um it's always moving for the whole day and they don't run out over night when you leave them on the side Okay . . And th for the same the same reason , you're only using it for a v incredibly short amount of time just to send the signal and then you're finished with it Hmm So it's and not you the put draw it on it isn't . Mm-hmm no no I do I don't . Mm think the Okay . Could the I draw just . on it ask would be referring back to solar charging , is that Mm compatible . with um standard batteries ? I mean , could people put standard batteries in but with a s you know they could leave it in the sunlight for solar charging Ye or the two things not compatible ? yeah I think Like a I dual th uh g y kind you of . could have a dual um power thing but the the thing with the solar cells is you would need to put them on the case and they because , if you lie on a calculator they Mm . they're qui they're quite big and they all they all look i identical So that affects . Solar the exterior would be design Expensive slightly . as expensives well They're they're . . What expensive kind of price , they don't are we looking at for I presume It's the twelve normal point f batteries are the cheapest Yeah ? the normal batteries would be the cheapest I'd presume then it would actually be the the solar charging ones , um but the It's i I think they're not very resistant to dropping , 'cause if you Solar drop stuff . yeah if you if you have Well they're y not designed the size you'd need to charge a remote wouldn't be that big but I mean if remotes always get thrown around and stuff , so . Y Practical-wise I think yeah okay , practically . . I mean calculators you don't really throw around a lot whereas remotes you do , they You can do get t a bit of wear but don't calculators have a battery in them Yeah as they well do , they ? yeah they've got dual things Mm , but they're Mm . . the batteries are smaller I think . Another Again question it de is like sorry . W w which one would last the longest , because we don't want customers to be like you know charging like a mobile phone every day . Mm A remote . W control , like , so Mm m . yeah so we the have to s look at the life also . Yeah the the s if you if you had something du uh using the standard batteries and the solar charging , um , I don't think you'd I think the it would d well you know how long the standard double A_s would last in or It would triple just detract A_s would last from the attractiveness . of the of the whole feature Yeah , i it's I think not gonna i I add think anything it would , okay , yeah . Okay . , can we add in uh an attachment to closing feature ? Okay . Can we think about that ? 'Cause if we're doing the kinetic thing Yeah and . Shouldn't we do some it's market research on that first before we add it in because I I personally Well add it in to think about right , okay um . because , where am I ? If it is the kinetic thing and it is small and it is portable and it is a different shape Yeah and the kinetic . is something people don't do kind of we're doing something original and different um but if you wore it if it's something you could just clip on your pocket then you would have that less , you you wouldn't lose it Yeah so . much . But then maybe Yeah that's . looking at someone who's just sitting on their own rather than the eternal battle for control of the controls . It's not something that's come up in any of our uh focus groups and market research No , it's not a thing . that people are looking for Okay . when we threw it open So to the field yeah . Okay But it's something . to put on the side to think about maybe . Okay , right Okay . , well I'll move on . Mm-hmm . Um , my second part of my findings uh the mo most current remotes use this silicone uh P_C_B_ board which pr printed circuit board , which basically has these contacts that are really close together and then when you press down on the rubber button , it'll connect the circuit and each each switch is connected to two uh different legs on the chip and so sends a different message and that then uh gets translated by the chip into a code and then it's fired out of this L_E_D_ in the sequence of l on and off bursts . What kind of things do we have to consider there ? Can we what kind of size , does it come in varying sizes or is it just one size Well and we would have to fit the well design this of the thi the thing about is um they they can be as big or as small as you want them to be because you can you can print circuit board like that that it's it's simply spaced like that so you can have fit the n the size of the nine buttons in . If you if you see how thin the tracks are Mm-hmm , you . could you could s you could put them virtually right next to each other and have a much smaller switch on each one , if Okay you . if you wanted to but um the there is an option to do to do it like that , or you could have some sort of array of switches which I'll speak about in the next bit Okay so . that And then to uh yeah , so to conserve battery life the remote should be in a standby mode no while not being used . Now what I was thinking about that was 'cause sometimes when y when you have these things , they've got little lights on behind the buttons , so you can see what all the buttons are , like on a mobile phone , they Mm-hmm do it . more Mm-hmm often . than on a than on a T_V_ remote , but you could you could have lights behind the buttons and um after like five or ten seconds of not being used I'd have that turned off , if we decided to go for buttons that could light up . Okay Um . , the case material , I've a been sent what the factory can actually give us , the there's the plastic which I think we were gonna go for anyway as the main case Mm-hmm case . housing and the the main problems with the well you could go for wood but I think it would be a bit impractical . Titanium um very expensive just to process , which Mm . to make it is expensive , and rubber , well you're saying that people like this uh spongy feel this Mm year , so . perhaps uh some something made of rubber , but I was thinking more of the buttons , because the buttons which they've they've said that they've they've put across are what is used in some stress ball manufacture Okay and . it's meant to be anti R_S_I_ Mm-hmm . . I'm no I'm not sure how that would work because surely your fingers would still be moving over the short distances but that's what they said . Um the problem with the casing is that uh there's quite um there's quite a few design restrictions that they've got on the shape of the case . If you go for titanium they can only do a standard box shape , whereas if you come to plastic they can they can be a little more they can they can do sort of curved shapes . But whether whether or not because we'd have it in two separate units Second for Hinged thing the flip is phone , yeah . . yeah and second question is like , a mobile you can change the cover Yeah , you call it . a skin or whatever . So in this case if you're looking at like a customer can change the colour like from green , parrot Mm green . to chilli red or something like that Yeah I th . So is that feature available in like uh titanium , or it's Uh like . only specific to plastic Yeah or in in titanium I don't I don't think it would be available at all really Mm-hmm . , the ju just it w well you could make it available in the titanium , it was just it would be so expensive to buy a new case for it Mm-hmm . , because of the expense of how much titanium is is it's light and strong but I think it should be left for aircraft design rather than for It does for mark a remote quite easily . too if you let it fall . I've got a mobile phone myself which is titanium and it does Yeah mark very easily , yeah if you drop . it . I was just wondering if we make the basic mould out of plastic but have like a rubber cover that goes Rubber over , yeah , that . would give the spongy feel , that also allows us to kind of have different fasciae And you can for peel the phone them off . yeah So Yeah . . instead of the fascia that comes off being plastic , the fascia that comes Like off a rubber would sleeve be the rubber almost , yeah . Yeah Something , like those like pens . that you get with the grip Yeah Mm Alright . . , that you can . That you can could pull be a good that idea off . . Mm Hmm . . It Okay could it would . be comfortable to hold on also Mm . . Very T cheap way of changing the look of it and people can just buy a new one Yeah if they want to . . Well that's been really popular with mobile phones so I don't Mm see why not . . Yeah . Also the 'Kay just . just going back to the interface designs with the buttons , the I kno we were planning to do some sort of touch Mm-hmm screen . . Now what I was saying before about instead of having you could have just a bare P_C_B_ circuit board and I'm sure you could probably get it in different colours and so just by touching it with your finger it'd make the connection over if you had them close enough , that would be one option . Um the second option th they offer rubber buttons , but I thought that an L_C_D_ type of screen 'cause one they're incredibly thin um and don't take up much space , two they you can have them in a sort of array and you can arrange the buttons on the screen in a sort of set thing and you could have them like a touch Sorry I didn't display get the last . part , you're talking of Uh what what Just what you said I I didn't get the uh meaning of it completely , you're saying Oh like on the on the L_C_D_ screen Uh-huh you could . becau you could fit it the problem with it basically is that it's flat and so you can't do lots of curve Okay Mm-hmm . curved . things with it , but um you can you wouldn't have with the L_C_D_ you'd have the wires coming off , you wouldn't have that with the with the L_C_D_ , you'd only have that with the printed Mm circuit . board . With W I also don't s with sorry the to interrupt , I don't see why the curved thing is a problem , if we for example had a shell Yeah . Oh , once it would be we flat open that inside yeah , so You it'd could be have f . a yeah flat screen inside , yeah . Mm . , yeah Have , but I'm I just misunderstood wondering whether you we ? want an L_C_D_ screen inside . It wouldn't be like full colour , it would just be black and white Mm-hmm . , but there'd be touch touch buttons , so you 'Kay wouldn't be . pressing down on 'em , w or we could have rubber buttons which are made of this material which is anti-R_S_I_ Mm-hmm . . I think it would be good to have a contrast between , if the whole thing is gonna Is be rubber this . rubber thing it would be good to open it up and see something quite fancy looking Yeah . inside Mm . . Now how would you distinguish , if you had it bare , how would you distinguish where you had to press , I mean Yeah I hadn't I Uh hadn't really thought of I just that had another idea to be , I don't honest know if it helps . with that , but just to do with the R_S_I_ . Is it possible , just as an option , when we open it up , people can use their fingers to press the button , or we have inside like a small pointer thing Yeah when you people could want , you to could have some sort of stylus Like one that you of could the palm pull pop out thing but . . Mm . I I think they could get a bit easily lost Yeah Absolutely , 'cause I had , f . They're It easy would have to to replace be attached as for well somebody who , cheap very . . often Hmm , if he would . a person who switches channels very often or does use a particular function very often Yeah . will find it very irritating to use a Yeah . Mm-hmm and he . might spoil the touch-pad very fast compared to a button like Yeah , if Mm you . keep . punching with an pointer or whatever . Yeah Yeah okay just . a thought they wouldn't actually need one and they could use anything they've got , couldn't they ? A pencil or a pen , so they wouldn't really need a Okay , we'll talk about that so if you finish your and Yeah we'll come that's back to that yeah that . That's that's you the end of m my And , right just one okay small question before . like you are , regarding the circuit , since we are hav having a flip-top , we Yeah can customise . the two circuits for different type of buttons like we are keeping the standard buttons on the top and Uh the more yeah complex buttons . under this thing , so we can divide the circuit like you know . Yeah yeah that that would be fairly simple , I mean you'd Mm-hmm . you'd actually have two separate you'd Okay have . two separate circuit boards but they'd be joined by wires or Okay . like some cabling between them Mm-hmm . , 'cause in the in the actual flip bit you'd have some linking . I'll just raise another point while it occurs to me , it kind of applies to both our designers here , so I'm not sure how it Mm would fit in . . If we flip open , now you know how you've got some mirrors in nightclubs that are mirrors when you turn to them and you turn away and it gives like an advertising display , you seen those No ? . And they kind of respond to the turn of your body . Is it possible that when we open our flip-top shell it's a little compact mirror and when you press a button it then goes onto the phone display th uh the remote control display thing . We're Um marketing . to guys as much as we are to women . They don't look at themselves ? Just a thought . Well it's a remote control , you were sitting watching T_V_ Yeah are . you gonna want to sort of open it and say I oh know what shit you mean I should , it's go with and us have using a the ideas shower for a mobile and ph do my hair before I put the T_ it's with us using the ideas for mobile phones I kinda got Yeah sidetracked , no onto that I think , okay , no . . trying to think of other features we can build in that wouldn't cost too much Mm but maybe . we'll leave that one on the side . Yeah . 'Kay Okay . . I mean you can you could do it , you could have a 'cause if you if you just put the full charge through an L_C_D_ display it'll completely blank it out Mm . , but I don't know if you could get any mirror effect on it Oh I think , I'm not sure forget about about the mirror that was just a very quick passing thought yeah Okay . , okay Okay . , uh would like to share something which I did here . First thing is uh basically on design we just took the input from the previous meeting , especially from the marketing and industrial design , to check on the customer needs and feasibility . Second is we checked into competitors , the picture here shows one of the standard models offered by competitors here . So y you generally see there's not much of variety Mm and . like marketing team said uh , people need trendy , they are bored of black and white . So Yeah you generally . see rectangular shape , very monotonous kind of designs here . And uh second thing is there's too much of confusion here Mm . No . particular remote is standard . Like , some some people have a Here you see this ? This is on a I I I found th that uh only common feature is the ch uh channel control and uh volume control , rest other buttons , they are in a very disorganized and they are not consistent th with other models and all . Okay . Okay , and second as already discussed with William , we are going to have m maybe a G_ G_U_I_ interface in the Yeah f in . the middle of the flip-top Sorry what and does that Which stand means g for graphic ? user interface basically Okay . which is what we d do in computer , have Yeah icons or . touch pad or whatever , which If is you if yeah if you have like buttons that appear on the screen in this L_C_D_ screen Like you . have on a l uh icons or something y you have is a good example of G_U_I_ graphic user interface Yeah . Okay . . So basically not point or click Press any particular device , he just has to click on that particular icon Okay to simplify . . And on the top m repetitive buttons which are like volume or channel changing and all could be on the pointing device , that means the use of button . So he need not use a pointer to keep changing the channel if a person is frequent surfer . Mm-hmm . So we are having a combination of boards , so f on the s simpler board , on the top we have this button , rubber buttons , to keep frequently changing the channels . Can we swap that round so th that the ones that we use all the time are on the bottom part ? 'Cause if you're thinking about holding it you would be using your thumbs to press , just like a mobile phone Yeah No you'd . hold it you don't . if you flip it open then you'd be Wouldn't you ? Isn't that the idea ? You us if we just use the shell as an example Yeah again , you open . that , you've got your L_C_D_ display there and you've got the buttons there so you're holding Yeah it in That's the palm what of your I was hand , yeah just saying , yeah but . you , and But can then do have it with your the thumb li and then have the L_C_D_ at the top Mm-hmm Mm-hmm and . then . be able to touch that for the Mm-hmm . other Okay controls and you mean to , so the have the um the volume and the programme , things like that And the lower distance , on the lower . Oh f side perfect . Hmm . . Okay . So the findings are too many cluttered buttons . Repetition of certain but buttons which I already explained , example the volume and channel control buttons . All are confusing and in inconsistent . Okay we had a latest finding of voice recognition , there was a mail which mentions that our division has developed a new speech recognition s feature . We have to check into the for financial f feasibility whether we can incorporate it this at a low cost , but for like we had g um s response from the customers that they would like to have the feature of finding Yeah . it . So it could be like , where is the remote , and the remote answers I am here Yeah . . Some kind of thing or it gives a b bleep sound or some kind of sound Mm . and if this can be incorporated this would be more uh you can say trendy also ? And technologically innovative also . Yeah . So we we can check into the financial feasibility of incorporating this . My personal preferences would be like , as already uh marketing department , they want something to do with fruit so I wouldn't say the design should be like a fruit , but yeah we can take inspiration from fruit colours , like the vibrant colours Mm . , uh red chilli Yeah . uh tomato red or whatever and second thing is cer certain standard buttons we should have , like for example , i if you see the previous slide uh Well , yeah we I think most of the users would now be well acquainted with this cer central pattern , here Yeah , so . we we we would not change h that particular pattern because i this is the most consistent thing in all remote controls . I can't see that , is that play and stop and things ? This is central one , the one you Or is that volume and yeah volume and channel channel ? . So keep that m that standardised because that's the most common feature across all models , if you look at all the models , it's here . This and voice recognition . Okay . Right . Okay . Um I'm not sure how long we've got left , but we need to make a decision about um the things we've discussed . So , we agree on Do we agree on the battery ? Kinetic The kinetic ? . Yeah Yeah . . Um , that means that there's no function for li the port , you know that it sits in , then pressing Mm the button then having . so we could incorporate voice recognition Yeah for the I finding think it I mean . It's if a bi i it's like a g it's a gadget , it's a Yeah it is it is selling qui point it's . quite a cool feature to have and also if they've got it if they've got these parts already in stock Mm-hmm . , then it won't be cheap to re-manufacture them , uh or it will be cheap sorry to re-manufacture them . So do you reckon that's a good idea that , where's the remote , I'm here thing ? I think that would be quite Mm fun . . I think the only I think the only pitfall that we would have would be how much it's going to cost Yeah if that means . we have to cut down somewhere else , but I think pretty much we've used cheap Yeah relatively . cheap and Mm simple things . Yeah . The to L_C_D_'s s not cheap th . well Hmm it's . it's not as expensive as it would be if it was full colour 'cause if we've just got a black and white one , I mean they use them in calculators so Yeah . , okay Maybe . we could start with the black and white . Yeah . That And you that could way we could yeah . upgrade later . Yeah Okay . , we talked about Mm . kinetic charging , we've deci seem to have decided on that , did we decide on double A_ or triple A_ batteries ? Mm Well . you cou um Do you want like . a back-up ? No , one of the decisions we had to make was whether we had double A_ or triple A_ batteries 'cause they've still got to be charged this way haven't K no the they kinetic ? I ones oh I come see . come with um a sort of w watch a battery that goes in a watch . Right , okay , got you . So it's a lot smaller , so it would Got you on that okay , didn't realise . Um , okay so we've got battery . The inside components is pretty standardised across the board isn't it ? Yeah . Yeah So . there's not a really a decision to be made there , um . The buttons what did you give us as our The bare-board L_C_D_ Yeah or the well I think were we're going for the L_C_D_ on that one , on the buttons , on the on the on on the top one On we're the top gonna one okay you've got the touch yeah okay . and then On the bottom we were gonna have the rubber , the rubber ones , the anti-R_S_I_ ones . Okay , okay . Sorry could you repeat that last part ? Um , okay on L_C_D_ we've got the flip screen the flip-screen . Mm-hmm , the top . one is gonna be the L_C_D_ and the bottom one is gonna be the rubberised buttons Okay . . And for the sorry . No , it's fine . For the body design I think plastic Plastic , uh w yeah , okay we could For . use the the inside body . , for the inside and Yeah uh . rubber as a padding or for the grip , something like to add to the design Mm-hmm . . Mm-hmm , so we decided on a rubber casing for the plastic shell Plast right , a variety Oh I think of . designs so , I , okay think so . . and it is just uh although it's rubberised and spongy , apart from that we're just going to go for sort of vegetable and fruit colours , we're not gonna try and make it actually a vegetable or fruit design or anything else Mm , like no a shell . that we discussed No , just I think go for the colours I It's . we don't wanna be tacky if we've got Okay a kind of . different shape anyway um the fact the m the material that we would be using would be cheap , so we could make it red , we could make it um psychedelic , you know , we could make Mm-hmm it . black and white zebra stripes , but that's not really what we're focusing on , what we're focusing on is the m you know The feel . yes . So we could 'Kay just pick . anything . Mm-hmm . Is that going to be this image I've got in my head of something kind of shaped like that , maybe about that size , made of plastic , fits into the palm of the hand , rubberised cover that's spongy . Is that really going to fit fancy look and feel which was the major thing that people wanted , market research , is that It's fancy Uh just I different ? it's different . it's just different from everything else and I mean , I'm trying to imagine um clean looking Mm houses . , sort of beige and black Mm-hmm . um so you either want something that goes with that , which is what's Mm-hmm on the market anyway . Mm-hmm . , or you want something that contrasts as Mm you know . like you get clocks now that Mm-hmm are more of a . talking point than an actual clock Yeah . because they're so interesting I'm just kind of pushing and at that to see if you came out with anything else , but I mean I totally agree . We looked at those remotes , I mean they are kind of anonymous , very similar looking things Mm . . This would definitely be different enough , I just wondered if anybody could come up with something even more And you would just have an across the b you would have so many different options that you could do , you could have um a plain black one , you could have sparkly pink glittery Well the thing ones is the rubberised for your little covers are going to be s relatively cheap to produce , that if in a year's time we we get feedback from the design fairs that show something else is coming I mean it's so easy for us Mm to just . produce that and it can be slipped on And Right ones , which . is another tha beauty of it ones . that have rubbery spikes y you know You , you can could just you can go just so Acupressure far , you with Yeah could it talk . of acupressures , like a puffer . fish , you could just , you could take it wherever , so I think that's quite a Yeah . flexible And finally thing the body . should be retouchable , may maybe ch you can change the body or the case casing the case outside Yes . , it should be moulded it with the design in such a way you can change it every time . Yeah , yeah j with these rubber these rubberised ca not Mm the actual . uh plastic outside Okay case , just the rubber . The rubber Yeah . . thing that goes round the outside . Okay we've got five minutes , um , or that might've been up Mm for Fine a while . . , so can I just recap uh Sarah Yeah . , for the decisions that we've made , kinetic charging , the watch-type batteries , um L_C_D_ display on th the top side of the flip top , rubberised buttons on the bottom side , we're gonna use fruit and vegetable colours for the rubber cover , the case itself is plastic . That's how far we've got , what else do we have to add to our decisions here ? Fine , uh we were talking of voice recognition also Mm Mm-hmm . because . that we are not for how to look it uh remote control if it's lost . So Yes , are , it was we just looking , there was at just voice a cost issue with ? that , but it's a good idea we just need to check on the cost Or , is maybe that right like ? uh William was suggesting in the last thing some devices you put on key chains . For Oh l yeah , yeah yeah the whistle ones , yeah , the whistle . . So we can if financially voice recognition is not feasible we could go for a whistle . And incorporating the company logo ? Yep . Have you Uh sorry I didn't mention this , but we'll be incorporating in the design . Mm . 'Cause Okay I took it . from the feedback you gave in the last meeting from y from y your report , it's not just a case of having a little R_R_ hidden somewhere , they do want it to be obvious that it's our product don't Well they they ? do , but I think we can Since it's you the only could one of its kind on the market well it's obviously it is gonna , it be ours is , I . think you just address that with um advertising Yeah . . Um , you associate the name with the individual product Yeah that it is . Okay . and that does the work for you . Obviously it'll have a logo on it just like everything , but everything else has a logo on it . The point is that it's got to stand out somehow differently Okay but I think . it does , without that so I'm not worried about that Okay . . Did we I know at the last meeting we spoke about a beeper , I think that was you talked about a beeper for a location , have we just rejected that in favour of voice recognition then ? Depending on how i Yeah , depending on the expense of it I . mean we've got this memo saying that it's something that the company's looking into , so And they've got in stock , so yeah um . that seems to make sense , but if it turns out that it's hugely expensive we'd have to cut down somewhere else , then it's worth thinking about . But I think we'll find out more about cost Yeah . afterwards . Right Okay . I'm going to wrap it up there . Fine . I got a end meeting now message on my Mm-hmm mo . Did it yeah ? Yeah . so Again . Um a questionnaire huh ? so I think we've probably got it You says got to go through , closing . we have forty minutes so I um think we've probably got about that time before we come back . It's either that or we only had forty minutes to discuss what we just discussed and don't know how long that took . I think we are pretty going in a clear direction now . Is everyone happy ? Okay . |
ES2004d | The Project Manager went over decisions from the previous meeting. The Industrial Designer presented the prototype and discussed its look, its internal components, and its interface. The Marketing Expert evaluated the product according to the initial product goals. The group then decided that enough of this criteria had been satisfied for the project to continue. The Project Manager presented the final cost of the device which exceeded the initial projected price point. The group decided to remove speech recognition but to propose to the management that it remain in the design. The group then discussed their effectiveness as a team. All members felt that they interacted well and that they felt they could be creative. The Marketing Expert felt that the market-research based approach would help the project's success with consumers. The group did express, however, that the budget was overly constraining. The Project Manager instructed the group to fill out a final evaluation questionnaire. The group will suggest to the management that speech recognition remain in the product design. All members will fill out a final evaluation questionnaire. It was decided that the speech recognition component seemed feasible, so it was added to the prototype design to provide a device locator function. It was removed when the project exceeded its initial budget, but it will be suggested to the management that the speech recognition should remain in the product design. The plastic case will be a neutral color, and the changeable rubber cases will be available in vibrant, fruit colors. The LCD screen will appear only in black and white. The company logo will appear on the inside of the device when opened. The group decided that the device fulfilled enough of the project's initial goals to continue in production. There was a lack of cost information at the beginning of the project. The group did not know how much the features made available to them actually cost until the prototype was constructed; their prototype design may have been different had this information been available at the beginning. | If you leave them on the whole time you get to look like a noodle the whole time . Hmm . Is that someone's ? Is that . Thank you . three , apparently . Hmm . Hmm . Okay , you all Okay switched on . . Yep , me too . I presume we're good to go . Okay , um minutes um we decided to use a kinetic charger , Mm-hmm . standard chip , um 'cause it can come in various different sizes , it wasn't uh uh gonna be a problem factor . We wanted a stand-by function . The case material is gonna be soft , rubbery , changeable . Um buttons with a combination of L_C_D_ and rubber according to the design . Um bright funky designs inspired by fruit , keeping with the hip kind of feel . Um and to try and incorporate voice recognition software into our design until we can find out more about the cost of things like that . Um and the rubber buttons that we'll use will be anti-R_S_I_ . Okay ? Prototype presentation . Is that for us I ? think Yep that would be . you . Okay . Me and William worked on a prototype , and I think William is going to make a p presentation on that . Yeah , shall I show Yeah ? I'll . show . Though do you do you wanna Make do you sure wanna the I sh camera's can hold it like do you wanna hold it and I'll Yeah I'll , so show you the presentation . Can I just nick Yes your , yes you can . Wait a second , I'll get it out . Whoa . It Um looks Going a bit crazy over here . crazy . Okay . Thank you . You Um not now . should have one of Oh those . things and you can just take it off Yeah . Ta-da . . Oh , where are the hinges ? Okay , so this is Right our . look and feel presentation Mm , the 'kay final . our final presentation . And we'll first look at the exterior of what we've uh come up with over there . Um 'Kay . It's You gonna able have to look a ? a plastic body Yep . um with a sort of standard colour , either we're thinking some something fairly neutral like a a white or a light blue or something . This is underneath the rubberised Mm-hmm . the rubberised uh outer casing um which there'd be sort of a wide choice they would be attached , but we can we can come up with that Okay . Um . the um wide choice of colours and sort of patterns , so you've got you've got a lot of customisation with it . Um it's obviously an a sort of clam-shell design and uh . the um the top L_C_D_ screen that you can see that would b would be sort of um how do you say The , it's black and white touch screen yeah wherein yeah , it would people be sort can of inset into the into Mm the top . So and it's the flush buttons at the bottom . Right would d . so so it'll fully close flat Oh right , okay . Yeah , yeah . , yeah . And working on the inside we've um already said d decided on the kinetic batteries , which actually , thinking about it now , could y could also probably attach to the flipping open and shut as well , so that you could probably get So a put bit it of in the top section rather than the bottom sections Yeah , 'cause Mm-hmm it's the top . . Yeah part that's okay . . Um we decided that um the voice recognition system , it did actually say on the email that they were sort of coming in and they were fairly easy to get a-hold of , so we presumed that they'd also be quite cheap . So you'd have something like where you'd shout out , where where is the remote and it'll shout back , I'm here , or something . And Or something then yeah . . It wo it won't shout out I'm here or something . It'll just shout out I'm here Okay 'Kay , or . something . I'm under to the sofa similar . effect Ah Or , that would be too complicated oka . Uh yeah , if it was . going like I d well tha that could be something for next time , maybe . You can have a remote that tells you exactly where it is . Um the standard , there's be a standard transmission with the T_V_ using using all the standard chips that we've talked about Infrared . Um it would it . would have obviously 'cause it's split over two two different layers , it would need two separate P_C_B_s , so it would be joined at the hinge through some sort of cabling . And uh because , obviously , all T_V_s use this , the same infrared medium , we'd just be using using the same thing to transmit the data . And the infrared um sender would be on the on one of the bot the bottom layer , just at the front of the we haven't I don't think we actually Like put it on here . . Yeah , yeah , something like that Okay . Infrared could be . Actually here , no also , it would be it would have to Yeah be on , on the . Yeah the front , here on the on . front the front side of that , yeah . . . Oh right , yeah , okay So when , yeah it's , I've got even you if . it's open here , the It's signals So still when would pointing go you've actually got , yes it open , it would . be . Yeah facing . the T_V_ Yeah , that would make sense . . And then finally um on to the interface . The top screen , as we said , is would be an inset um black and white L_C_D_ s touch screen which This one right here yeah . would uh have all of all of the the available functions for for the remote on it , uh whereas the bot the bottom screen would just contain the standard buttons , like the vo volume up and down , channel up and down , power on and off Okay . . , and uh things to that effect . And now we've we also decided on the inside , we could possibly either have um some some kind of sort of bezzled uh logo on it , or something inset , or maybe an engraving of the logo on the top . Which But is not interfering with No the d outside not kind No not of actually . look of the product . No once , not it's uh interfering with l the whole look of Look up the to it the Okay product . . when it's uh on the thing . And finally that's how we put the fashion back into electronics , as Thank that you is very much that's . Yay the company logo . Wrapping it all . up Well done , okay . . Um I've now got evaluation criteria . Certainly . So this is the one . Sorry It's to be presented . There Logged in ? Thank you you go . Oops . . . . Okay . Evaluation . . Mm um I I think this is chip . It's quite similar to what it was before , though . Okay Sorry . . This stage of the evaluation is really for us as a team to evaluate if we have now got a product specification and prototype design that meets the the criteria that we got from our market research . So this is the first stage of the evaluation . Now , the collection of the criteria , as we saw in our previous meeting , was based on the user requirements and trends found in the marketing reports and marketing strategy of our company . So it's what we've discussed in the last meeting , are we actually meeting those trends and requirements ? Now the findings that we came up with , just a recap , are here . The criteria that we want in this remote control are a fancy look and feel , technological innovation , it should be easy to use , it should incorporate current fashion trends , and those the two main ones , they were the spongy texture Mm-hmm and the . fruit and vegetable strong design colours . The design should minimise R_S_I_ and be easy to locate and we were still um uh slightly ambivalent as to whether to use voice recognition there , though that did seem to be the favoured strategy , but there was also , on the sideline , the though of maybe having a beeper function . Okay , so we can come back to that slide , if you don't have a note of those . I'll just show you how we're going to evaluate our own feedback to this , to what we have so far . We're going to use a seven point scale , where one is true and seven is false . We look at each of those criteria that I've just mentioned , I'll call that slide back up , and I will just Yeah . do a preliminary rating of all those criteria on the whiteboard here Mm-hmm . . Does that seem clear ? Any questions there Ah ? , it's perfect . So we're going to look at these Is it crite everybody is going to evaluate , or just the Yes Market okay , we're . going to come to w we'll discuss each one Mm-hmm and we'll come . to a consensus rating between one and seven Okay . . Is that okay 'Kay . ? One is true , seven is false . Right . So I won't write all of that out again . It will just be criteria one , two , three , four , five , six , or A_ , B_ , C_ , D_ , E_ , F_ to confuse it with the number rating . B_ , C_ , D_ , E_ , F_ . This is where I realise how tiny I actually am . Just write small . Criteria and rating . Actually , it might be an idea , if we each did give our own individual rating , and we could take an average at the end . How about that Yeah Yeah Yeah , so , okay you . That can ? Okay works . . . So I'll just separate the ratings by obliques , and if we go one , two , three , four , we know who's who Yeah . Mm-hmm . . Okay . Criteria A_ , the fancy look and feel . How do we feel about this prototype model relating to fancy it is a fancy look and feel . One is true , seven is false . My own rating for that would be a two . One is true and seven is false . I would agree . Yeah I'll just , I'd go uh this way Okay . yeah . I'd 'Kay probably . put it uh two yeah , two Two or three . . No , three . Three . Okay . I would say two . Two . I would say four A four , okay . Mm-hmm . . Adding those up , we've got a six and a five , eleven divided by four is what ? Uh two and three quarters Mm , it that yeah Almost right three . . . Two and three quarters ? I think yeah . Yeah , yeah Okay . . Two point seven five , there we go . Okay , criteria B_ , criterion B_ , technologically innovative . I would give that a three . I'd give it a one . Okay . Not that you're biased No , no in , not that at it all . the designer . A two . Oh sorry , I I got it wrong . The first one rating , I'm sorry . Can you just make it two ? The average The first oh . Yeah , for you , I I just it ? You the want other your way . rating to be a two ? Uh in Is that what you're saying Yep , I just ? Okay got . So , I'll work out the average for that again at the end . It's a very slightly altered Okay , and we're just two waiting point f for your It's rating just two f point five for that one . Two Yeah point five . , okay . Losing one decimal place One is , that's a okay , seven is . false , okay . So what are you rating for this one , Paw Two . ? Two , okay . So that is eight . That brings it down to two , nice Two and . simple , yeah . Okay , ease of use . Easy to use ? Based on what you've said there , I would say a one , true . Two . Two . I would say a two A two , okay . I would say . a two . Two . Two . I should've said a two to make the arithmetic easy , shouldn't I ? We'll just put almost two , because One I'm not point gonna get seven into silly decimal f five places Yeah . Okay . . Okay , mm-hmm . . Or we or if we want to really bring it down , we can do later . Um D_ mm . now we're looking at it incorporates current fashion trends , now that's particularly One in . relation to our market research findings about the spongy texture to the exterior and the fruit and vegetable design colours . Yeah . Right . So I'm just thinking , before I give it my rating , you were limited in the use of materials for your prototype here Yeah . Is this , that's actually going to be the colours that you No would use , no ? , the the base colour was um White . With white for the plastic or or ? Uh like blue . or l sort of a light blue , but Right . the changeable fa faces would uh allow you to get any basically Any any one of a number of colours that uh So th it's we could full use sort any of customised strong fruit and . veg colours and that's what Right we're Yeah intending . to do Mm-hmm , yeah . Mm-hmm , yeah . Okay . . And the and spongy feel is no problem with that . No Yeah , no , because , 'cause you'll th be that's having a that's the the spongy feel would be Because in of the the rubber rubber case that . you put round it , that Okay . otherwise it's just sort of hard plastic . In that case it's got to be a one for me . Yeah , I'll give it a one as well Yep . . Everybody One . ? Okay . One . That part was nice and easy Yeah Mm . . . Okay . Uh moving on to does the design minimise repetitive strain injury . I Mm don't think we've really . touched on that No a lot . We've . we've discussed it , we haven't really come up with anything that we felt could feasibly reduce that . We've talked about pointers , but the very use of a remote control , if you're someone who's zapping , who's sitting Yeah like that , and we found . so many people did , how do you minimise that on such a small device Well the type ? of button that we're gonna use in the bottom half , the material It's , minimises meant Mm-hmm to be . R_S_I_ . it's meant to Mm-hmm . . Um maybe because it's slightl with the size that we've got it's quite small , but with the amount of stuff we're putting on it isn't that much Mm . . So maybe because there's more space , it's not kind of moving around trying to Mm-hmm hit accurately . the buttons in between Right . . It's quite obvious just big buttons Right . Um . I think I'm gonna have to be neutral on that and give it a four Yeah . . Yeah , I'd uh I'd f I'd go for a five A , actually five , okay , 'cause . Four . Four and Four . a four okay . Twenty one is that twenty one ? So that's four point two five . Yep . And finally , last but not least , easy to locate . Now we talked about voice recognition , we talked about a beeper , have we really have the Yeah designers come to any . Yeah dec , it was real decision it was on that ? uh a Voice voice r recognition It was the . voice I'm here recognition thing , yep , yeah . . And are we happy with the costs on that ? That is going to Yeah be feasible , yeah , that , cost-wise yeah . , that's feasible . That sounds good then . I'd go for a I ca we can adjust the volume on that , just as we could volume on T_V_ . Um I think So if sombody's it would in the r other room or if T_V_s in different rooms , or . I think it would probably be a A standard a stand . it would be a stand it would be quite loud It would Right be . . Okay . So it would be . You s built into p And the if feature you didn't yeah hear . . it in the room that you were standing in , then you'd realise that it wasn't in that room Okay , you'd go . into another Yeah room . . Logical . That's a one for me . Yeah , one One . One . and one , good . I do realise that we might be being fairly biased , 'cause it is our product , but So , how do we feel about this ? We've got our our we've got the highest rating of meeting the specifications that is definitely true for two of the uh six criteria there . That is for um incorporates current fashion trends and is easy to locate . The lowest rating we've got , which is really n it's not terribly low , i it's close around neutral is for uh the minimisation of repetitive strain injury . Do we feel on the basis of tha of these evaluation findings that we can go ahead and now produce this as a prototype and market it , or do we have to make further modifications ? I don't think so . W I thin yeah We happy , I to think go ahead I think ? we yeah yeah . I Yeah think we're set . . . I think for most of those ratings that it's high enough at the upper end of the scale for us to go ahead with that , and I really doubt if on the basis of current technology and our current capabilities , we could actually do much Do more much to minimise apart from having that a Mm . huge . big I know . Okay . Well , I hope that's uh clear to the team . Is there anything you would like to to ask me about the findings before I sum up ? Don't think No so . . Good . Fine then . I'll just leave it there . Oops Okay , thank you . . Hmm Okay . , I've got finance here now . I'm gonna plug this in so you can all see it , if that's okay . Um Oh yes . . You want me to b unplug that ? That's all . Yes . Thanks . Right . Okay . Now I presume that the screen will go blank , that um Okay . We just type numbers into this and we come out with the final value . So are we still on for kinetic ? Yeah . Yes . Okay . See , it woulda been handy to have this at the beginning . Um it might have influenced our choice . Right , what's happening with the electronics ? It was a regular chip Chip on on print print . and Double-curved Oh , no , no , no . , the um Yeah , it's you you've put in three for the number of kinetic cells , there should just be one . In the top , it's the number of c Oh yeah , right , okay . . Thanks . Yeah , and So , would there be two yeah ? , just a no , one reg v uh One chip . Yeah , one of them and one sample sensor and sample speaker Okay . Okay . . Yep . And they're double curved . No . Y Single-curved One double curve . . Two , 'cause it's Two two curves , yeah . . But it has a slightly flattened bottom so it can sit . So it So can what's rest a single . curve then Yeah ? , I'd say I'd say It it would was just w be a flat bottom yeah with , I one think curve . like I a domed think thing it's . So Single-cu just one double Mm One . double-curved Yeah . . And . Um one no Plastic , 'cause one and rubber . yeah , one's double-curved , and then The other the curves other one's at the sides , but it's slightly flattened at the bottom so it doesn't roll over Mm . Yeah . . Um a plastic we've got . plastic and rubber , haven't we ? Yeah . Yeah . Plastic one and And maybe special rubber point colour five . . . No I think Um rubber , since it's being used just as a casing , we can put point five . Yeah Do you think . ? Yeah , because there are I think it allows the point five , yeah . We can use that . Yeah Okay . . What does it mean if you put point five for that ? It means we are not using a lot of rubber actually . We're using It would just be like saying we're using a very low quantity of rubber compared to plastic . See , it says case material . Mm-hmm . So we're not actually using plastic in the case No , are we , no , that's it's as ? It's an including extra , it's . including Right . , okay So that shouldn't . that shouldn't be actually on there , because that's not incorporated in the cost of the remote you get . But it is gonna be part of the total cost , and there's nowhere else we can we can put that in , is there ? There's nowhere else we can code for the the rubber used in the casing . So do we not have to account for it in the cost somewhere there ? Okay , we'll just put it in as we'll put in as half . Okay . Or sh we should just put it in as one , because the plastic is zero anyway Yeah . Mm . , okay . No , we don't step on anyone's toes . Okay , special colour , do we need that ? Might do , if we go for some of the more exotic N yeah aubergines , okay . and such like colours . Interface . Push-button . Yeah , the push-button's One . one and L_C_ An display one . One . And buttons Buttons S I think we could change the battery also . Instead of going for kinetic how about going for a standard battery . Has that not made any d if you click off that square now , has that not made any difference Well ? Is it Has oh yes , it's that brought not it gone slightly up . ? Oh no down , it was seven five . it's changed not So a is lot is . uncurved completely and just actually making the rubber case the curved thing , is Yeah that going . to make a difference ? Uncurved , flat . Oh , it's not made any difference , has it? No . It's No , we'll gone up have again , it just . Oh , it's surprises not calculated one No , no . it , you've got Oh to . click . off to calculate it again . Okay , there we go . It's brought it down slightly . C It's it not might a lot though . uh you might you . might be assuming that that is in Euros . It could be in Dollars . And then it would be fine , because the exchange range would make it about twelve Is We there haven't anything on I been don't the menu dealin think so we . haven't been dealing with dollars No . though , I think . No Ri I . think it's in Euro Okay . , so the highest we've got is the electronics here . Um If we and tr the um interface . . If we moved away from our much loved idea of a kinetic battery and just And went going with the to standard a regular bat batteries , would that make a huge difference ? Yeah , the Yeah standard . , it um it would make one difference . The biggest one would be taking away if you took away What I feel is , customers never said If you anything to about the battery . It's internal , nobody looks into the battery Yeah . . But shape and colours And people are , that's used something If to buying we if shouldn't batteries you take comprimi , they're not away gonna the say voice I'm not getting , I this , 'cause I I've got do to I buy don't a like battery to say for a it remote , but if you control take away . the voice recognition , then you've got it . Where's that special form ? Mm mm Should mm we see what difference it makes Where's . the ? Yeah i yeah . No where's 'cause Um the voice recognition it's ? samples sens sample speaker Right . If you , okay took away . that , that'll make it twelve point three five . Well the kinetic is three . If we change it to the battery it's that's They minus three . n n yeah , but you p minus three plus two . Oh , right . I keep seeing zero . Um We can do it some other way , we can do it doesn't have to be voice recognition . We could do the voice recognition for , you know , business class or something , you Yeah know , like . an upgraded version Yeah Sure . Mm-hmm . You could . choose to have that . But they or not . but I mean in I don't see why we have to sell it for twenty five Euros now , because they w they were saying they were quite willing to pay more for better product . But we're still working to So um should we just change the head design o specification then We can put in our recommendations ? Make it . If costly we . if we're Yes working to . head office specifications as this is what this project team's working for , we can Yeah put in our recommendations . for what we've we've found and what we the consensus that we've come to as a result Mm-hmm of We the meetings c . we could . But we s need to work to that specification to start with Yeah Mm-hmm . And , we . I could say think the voice recognition sounds wonderful , but our object is so distinctive that that in itself is gonna make it easier to locate as a f you know in a first instance . Um as you say , we can offer the voice recognition initially to business class customers and so Okay , we can Yeah , I make s the price fit , and then say if And we'd then say had we our recommend budget , we Mm would've had . this Yeah Yeah , because . . it also sets it apart from 'Cause the crowd we've done all the background work . They like to go their for gadgets that if they want , they like it something . that's completely different Yeah . . It's Yeah s . something completely different associated with your company . Right , okay , so So if we take voice recognition out That'll do it . Twelve point three Yeah five we are close we are to the budget . . . Is it twelve point fif Two It's five was it twelve . two point point fifty five ? . No , it's twelve point two five . Are you sure ? Sorry , not meaning to doubt your words Yeah well two there . , twelve point two five times two is Right twenty five . Are they , isn't really It's it going ? twelve to quibble point five about maybe ten , then P_ . ? Or point zero one of a Euro ? Which is less than ten P_ . I don't know what it said fifty percent of the cost . So I think half of the agenda the price would one be was where the um price was , wasn't it ? No . I think it is the first one . That's today's kick off meeting , . Twelve point five . Mm Ah So we . I . are under thought the that's budget what it was . . Well done , people . So we're okay . Okay So is that . uh got us covered for the electronics then ? We don't need Yeah something . else to take that place No ? Okay . . 'Cause that that was just a bought-on extra , you could just take that out and that would be fine Okay , yeah . . Seems fine . Yeah , I think that's brilliant Except . voice recognition , everything is Right , so we've done that . Okay . Product evaluation . We've done room for creativity , haven't we Yeah ? Because . Yeah we've got . decisions that we would have made that we weren't didn't feel able to make . Um I presume we discussed leadership and teamwork . Mm-hmm . Yes Yeah . . um in the sense that um did you feel like a team ? Or did you feel like uh Yeah , I'd say , as a team . Although we had our separate I think autonomy we tasks had a nice time ? . , there was Yeah so much . interaction , so much that we needed to um Find out bounce from off each other each , yeah other . . And I've certainly felt heard , listened to in that in relevant areas we've been able to , you know , give and take and adjust our remit Yeah Mm-hmm . where necessary . . Yeah , I think there was uh very constructive feedback by everybody . It's not like people trying to cut each other . There is more of uh true cohesive teamwork . We came to a very predic creative design , yeah . Yeah , and uh Yeah , I think . And Sarah , you coordinated the work very well . Thank you . How did you find it ? Yeah , no , I thought it it went really well and I yeah , I I feel that everyone was listened to and all the points that were raised seem to have been sorted out , although we didn't quite make the voice recognition in there , but that's that's good Yeah . . I think it would have made it into the final product if it was actually if if if we'd seen the marketing before the initial specification was put out , I think maybe it would've come out a d little different , but Yeah yeah . . I liked the fact that we could say an idea and it'd be suggested that that wasn't the best idea , but no one felt like shot down Yeah . Yeah , you know . , y it didn't matter it saying what you thought , because if it wasn't something that was that relevant , then it didn't matter , 'cause it was just another idea in the field Mm . I like that . Yeah . . Um teamwork . Well you two created that wonderful specimen of a Play-Doh model . Yeah , well I Um . think that was the best part of the uh I'm still not caught up . But that's nothing to do with the teamwork at all . Um Maybe we should think of branching out into children's toys and Maybe fake mobile . phones as a side line . And fake 'Kay . R_C_s . No , that was quite fun . Um means , whiteboard , digital pens , etcetera , what does that mean ? Any How do ideas we evaluate Discuss ? the materials which ones we had for communicating yeah . and sharing information ? Yeah . Could it've been better , was it adequate ? Yeah , I think I think we probably woulda used the outer email system more , had we actually Had time to kind of Mm had . had more time and if we'd been separated more Yeah . , 'cause we could just sort of say Yeah , sorry . what did you say about that or what do you think about that Yeah , rather . than having to email it , yeah Yeah . Yeah . . But it was nice having it there . Um like the whole picture of the thing . Yeah , moving around the room Yeah . . But I think it's good , like uh we spent times individually . I never thought of a remote control with a flip top . Yeah , I think it's new It's ideas really borrowing in general from , rather other areas Yeah than . , it's , you know , bringing things from other areas in , it so it's I mean nothing is new Mm , but it's . applying it to a d in a different area . Vegetables . That's mine . Yeah . Yeah , no Yeah , it's . Well they have to come from somewhere , don't Absolutely they ? , yeah . The thing And is as sh as w sorry , you Yep , sorry , go on Sarah . go . Um as was shown by your presentation with all of the other controls , remote controls , no one's thought about it No particularly . Mm-hmm . . I mean they're slightly different , so if someone's been shut in the room and said make ours a bit different from everyone else's , 'cause it's Mm-hmm w something . we should think about , but obviously no one's put any Yeah great , I deal do of thought into it I . don't think the the companies are really concerned . They're just like we've got a D_V_D_ player , does anyone remember the remote control ? Can't you get the one that we used for the last one ? Yeah Yeah , just . jazz it up a bit Mm . . Uh Yeah d they don't really . think about it , because normally , the remote control isn't the product which they're trying to ship . They're trying to ship Yeah the D_V_D_ , the focus player isn't on , the video to that player , yeah But then . when , the T_V_ it everything . is really smart Yeah . , and you've just got this big chunk of black Yeah thing . sitting on your coffee table , it doesn't go , I No mean if you . could have something that's a proper funky Yeah . thing , a funky item that's individual , individual to you , I mean they could even go into um you go in with an idea and they design it on Photoshop and then they just get it printed on the plastic Yeah , you . would pray you would pay a lot extra , because it's individually being a plastic was being made for you Yeah . . But people could have anything that they wanted Mm . . Surprising Because of the to produ me is like uh people give a lot of attention to modifying mobile phones Mm , like . a real want to see a new launch or something like that Yeah . . And new f television products coming up , but nobody giving uh much idea to this I think . Like Sarah it's was telling really , everything's good that this has been very market research based Right , because . just going back to mobile phones , I mean this is the first change in remote control devices that I can really , you know , say is is obvious and visible . We see it in mobile phones a lot , and tha that's where we've borrowed a lot of our ide our ideas from . There are innovations in that that people don't really want Yes Yeah . I see people . . wanting a model of the phone they were really happy with , and they can't get it anymore Yeah and it's . innovation for innovation's sake , and I think it's wonderful our company's so R_ and D_ based . Well , it's Mm-hmm innovation . for money's sake . The Yeah the people have to keep . But buying forcing it onto people . Yeah , yeah . It's things . that , you know , they might want to buy the thing they And really you want can't get . you've got your handset that works fine , but you can't get the battery anymore Mm for that type of phone . Mm , because the phones . have moved on , things like Or that there isn't a cover to fit it or . Yes whatever , yeah . . It's madness . Um See I think In closing There we go . Um our costs are below budget with recommendations that they the budget be increased , but I think I don't know , d what do you think ? Do you think that's takes into account um overheads like us being well paid kind of a thing ? And the heating Well for the . building , do you think our budget includes everything , all the costs that are going out I think ? it was just the produc uh just I the think production that was just cost the of the phone the physical . So . it looks well it looks like it's gonna be fifty percent profit , you've Yeah still . got Mm-hmm . all of the overheads to come out of that . So Yeah maybe . increasing it , you would also have to increase the price that it's sold at Maybe Yeah fifty , I percent . But think I more think but . you were saying that that's quite yeah But I I don't think in the remit from that the market we were given research , it was very . specific . I think we've done what we were required to do Hmm , and I think . there'll have to be another project team or a new project for us to look at at those kind of things . I don't think that's something we have to look at Yeah and No . find a way . of raising the cash for . Yeah , it I was think we've done very well to get within budget and Mm it still . makes such an innovative item Yeah . that I think people are really gonna want . Yeah . It's a shame it won't ever get made I know . Maybe . Maybe Who it it knows will will . Maybe they are gonna ? steal . Maybe our ideas someone'll I and it's sell r it run top secret down and patent it . . Um it's . it is it's a conspiracy going on here Um . That's what it is . the project has been evaluated well and truly Yeah . Mm-hmm . Um . and we've got the meeting survey and questionnaire There's a final questionnaire . Oh , so . we've got about fifty minutes to catch up with everything that I fell behind with , so I'll be delegating in my um In role your as yeah Project Supervisor . , so good luck . Celebration , you didn't talk about that . I think the celebration is the twenty five pounds . Either that or we'll be dancing on the desks . Oh . Questionnaire . Okay . Is that it then ? Um yeah , just the last , I think . Awesome I think . I've got minutes for two of the meeting and the last thingy . Questionnaire done . Oh , I didn't have to rate you on how much you influenced the meeting this time Was that . not the questionnaire for the how you felt you'd done in your thing ? Oh , right . But I do we not don't sometimes think evaluate in these meetings . Yeah , the too ? Yeah the s . yeah . I think yeah , questionnaire seven was the one I did just before the meeting . Yeah . Mm . I just got con |
ES2005a | The group discussed their initial ideas about the features that they wanted to integrate into the design. They discussed making a universal remote with a locator function. They also discussed the shape and the number of functions in the main interface. The Project Manager instructed the Marketing Expert to examine competitors' remotes, the User Interface Designer to research possible shapes and colors, and the Industrial Designer to research possible materials and the necessary internal components of the device. The Marketing Expert will examine the features and design of competitors' remotes. The User Interface Designer will research possible shapes and colors for the device. The Industrial Designer will research possible materials and the necessary internal components of the device. NA. NA. | Uh , making Alright so a twenty profit five . of fifty million Euros Mm 'kay . . So , it's So yeah go , I've gonna have to be be pretty damn The only trendy the only remote controls I've used . usually come with the television , and Yeah they're Mm-hmm fairly . . Yeah basic . . So uh Yeah , I was thinking that as well , I think the the only ones that I've seen that you buy are the sort of one for all type things Yeah where the universal they're ones , yeah Mm . Yeah . . . So presumably that might be an idea to But but put to into sell it Slim for . twenty . five you need a lot of neat features . For Yeah Yeah . sure , yeah . . Uh 'cause I mean , what uh twenty five Euros , that's about I dunno , fifteen Pounds or so ? Mm-hmm And that's , it's quite about a that lot . for a remote control . Yeah Mm , yeah . . Um well my first thoughts would be most remote controls are grey or black . As you said they come with the T_V_ so it's normally just your basic grey Uh-huh black . remote control functions , so maybe we could think about colour Mm-hmm ? Make . that might make it a bit different from the rest at least . Um , and as you say , we need to have some kind of gimmick , so Okay um . I thought maybe something like if you lose it and you can whistle , you know those things ? The the keyrings Because we always , yeah lose our remote yeah control . Right . . Okay , that's cool Uh . yeah uh , being as a Marketing Exper Expert I will like to say like before deciding the cost of this remote control or any other things we must see the market potential for this product like what is the competition in the market ? What are the available prices of the other remote controls in the prices ? What speciality other remote controls are having Okay and . how complicated it is to use these remote controls as compared to other remote controls available in the market . So before deciding or before finalising this project , we must discuss all these things Okay . , like and apart from this , it should be having a good look also , because people really li uh like to play with it Mm when they . are watching movies or playing with or playing with their C_D_ player , M_P_ three player like Mm-hmm any . electronic devices Mm-hmm . They . really want to have something good , having a good design Yeah in their . hands Okay . , so 'Kay . , yes , all this . Uh So , we're , what do looking we think a for 'Kay What do we . We're think a good size would be for this ? Sorry 'Cause , carry on I . I know as you add more buttons to the remote it sometimes gets so big and clunky Yeah and there's Mm-hmm just like . . a hundred buttons on it Mm-hmm Yeah . , or you could . have a really small slim one but then you could lose it easily Then you lose Okay it , yeah . . . Kind of um , maybe more like a P_D_A_ kind of , just hand held , like For , 'cause for uh remember we're trying to make it for twelve Euros fifty Yeah . No , I wasn't , no sorry . I wasn't thinking of the screen of like Okay a P_D_A_ well but right we'll have to um I'll we're k having another meeting in half an hour so Okay . um we should all look into a bit uh , oh actually , no , we'll allocate . So you do the looking around at other remote controls Yeah . . Um , if you could maybe come up with sort of shapes and suggested shades or whatever , and you could look into um basically how how it's made I_E_ like how you make it all in one , how what sort of materials are available to you whatever . And obviously , other instructions will come from the personal coach . Right . Which will probably just usurp what I said so So you want me to look at shapes and everything you said Shapes and ? Yep colours . and Okay . um basically how to make it attractive . Uh Mm-hmm . . And you look at competition Yep and . design . Cool Okay . Okay . . So we have Wait uh for emails ? Uh . Um . Hmm . Okay , groovy . And no doubt we'll get um Oh no , . Sorry Sorry it's okay . We'll get . um warnings for next meetings as well Okay , cool . . Okay . I shall I can't imagine these are worth much . Okay Hmm . . Fashion into electronic . Okay . |
ES2005b | The Marketing Expert presented requirements of users as found in a company market study. The study showed that users want a fancier-looking but uncomplicated remote control, and are interested in speech recognition. He presented the age groups polled and said that the target marketing group should be users aged fifteen to thirty-five. The User Interface Designer presented several competitors' remotes and discussed the features that would make their own device more user-friendly. The Industrial Designer gave a presentation on important internal components that would keep the project within its budget, and discussed possible materials and programmable features. The Project Manager gave several new requirements for the project to the group. The group discussed the features they would like to incorporate into the design in light of the new requirements and budget constraints. They decided to keep speech recognition as one of their components, and decided to include some programmable features, limit the number of button functions, and make the remote yellow and glow-in-the-dark, in an organic shape. The Program Manager said that he would ask to what extent the company motto had to be incorporated into the design. The Project Manager will ask to what extent the company logo must be incorporated into the design. The remote will feature speech recognition and programmable channel and volume preferences. The number of button functions will be limited to make the remote user-friendly. The remote will have an organic shape and feature some yellow coloring and glow-in-the-dark material. The group seemed to have some minor technical difficulties when opening their presentations. | Um minutes from the last meeting which were essentially that we uh had decided on roles for each of you , however , um there are some changes that I've got from on high that Okay . um are a bit uh well w what I didn't actually realise it was that the uh this is for a specific television Okay . . So the all in one idea goes out the window . And Mm-hmm . they require that the uh actually I'll get to that at the end point number four , um we'll get what you've got and then we can see what we can adapt from it . So um , presentations , were you anybody got Yeah , raring to go . Yeah ? Raring . to go ? Okay . Good stuff . Mm . Um Oh . So I need to how plug you in . S Wow Just about . It's a . inspired design . Sh do you want me to hold it ? Uh there we go , just screw 'em on in . Gonna have to swap them round so now So , after that , it was function ? F_ eight . F_ eight . That's the f wee blue one . oh sorry F_ eight . Blue one F_ eight . Should Okay do . it , good one . Yeah . Yeah . Uh , me again , Rajan the Marketing Expert . Uh , as we have decided in the last meeting that I have to find out , sorry Hold on , sorry . , yeah sure . and if you just click that it'll go ahead , one Yeah at a time . , yeah . Uh actually , sorry I have to see the other , sorry . Sorry , uh . Yeah , thank you . Uh , yes , I have to look at the uh market potential for this product , uh , like consumer likings and everything , what is the potential for this product and are we able to achieve our a net profit or our aims or not ? Then P press F_ five to start it first . Sorry . Okay . Yeah , I can Hmm , okay . Jesus . . Uh then uh the methodology I adopted to find out all this was market survey . A a detailed market survey on consumers was done to find out their likings and dislikings , what they prefer what they not prefer , w what problems they do encounter in all this type of things . And what we got was , we found that if you uh , what they th what problems they are having with different uh remote controls available in the market . Seventy five percent of users they do find it that the remote controls available in the market are ugly . They are not so good looking . So , we have to put stress on this , uh we have to take care of this fact also like our design , uh should be appropriate , should be good looking for the consumers . And yes that's wi uh this will definitely , this can definitely put uh uh enhance our sales . Uh and even uh the good thing about this is that eighty percent of users they are willing to pay high uh pay more for this uh good looking remote controls also . So even if the available market goes for the available uh even if the market goes for the available remote control is less even then we can sell it at twenty five Euros , which maybe which may seem quite high but if our looks are are if the re remote control we design have a good better uh better look uh designs , then we can hope that consumers will prefer these g remote controls Excellent . . Then And the second thing , some some companies they think that they should have more and more functions of the users uh or in their remote controls , but rather than those having more functions in the remote controls we should emphasise what actually consumer want , what they operate , rather than making it too complicated . Because mostly it has been found that fifty percent of the users they use only ten percent of the buttons , so there is no point of having ninety percent buttons making the remote controls too bulky , too complicated too expensive a because I think I believe that technology is useful only if uh the consumers they want to use it . Otherwise there is no point of having all this type of things . So this will not only reduce the cost of our remote controls but it will increase our profit also . So we have to take care of this fact also . Then . Uh it was function I want to go to Oh . you wanna go back ? Just escape Uh . , escape , okay thank you . Then if we look at this slide Okay . , uh these are in your shared documents , you can see Okay , like . Uh So , sorry , sorry . I was just gonna say , what was the question for this ? Or is are you coming on to that ? Ah t look all the market potential , what Okay uh . how we should design consu our remote controls , what they should be there so as to en enhance our profit , enhance So these percentages our sales are . Yeah are what ? , these are different age group persons like uh sorry , I can open it in another way . Okay Uh . Speech recognition , yes . If we look . at the costs whether the consumers they are willing to uh pay more for speech recognition in a remote control or not , we can find that they up to a thirty five years age group we have a very good disliking for this uh this uh point , like for speech recognition in a remote control . So we can emphasise on this point also like , because it will definitely enhance our sales in this Hmm ag . in this particular age group from uh fifteen to thirty five , and I uh and I think that most of the users of the rem uh T_V_ are belong to this age group Hmm . So we . We're als should look we we're looking at who buys it as well Yeah . . We can look at that that factor also , so yes Uh , which I think . the twenty five to thirty five is uh usual , sort of . Mm Yeah , mm . . So , and And then Fifteen to twe Yes . I think so . Uh if we look at this data how how uh h how what are the problems the consumers are facing with the existing remote controls in the market . They find that thirt uh thirty five percent uh thirty four percent of the consumers they find too difficult to operate a remote control . So it should be in such a way that it should be easy to learn how to operate these remote controls and we should provide pl uh spe uh proper manuals for its use also so as that people consumers could easily learn . They need not to have any , much technical knowledge Mm-hmm to see . uh to know how to operate these remote controls . So this is also a very goo uh major factor to loo uh take into consideration to enhance our profits and sales . So Okay um this is all about . uh market potential by me Mm-hmm . . Uh , yes , th Okay , thank you thank you . . Um , follow on with Helen ? Yeah Yep , sure please , that's cool , um Yeah we have to . Oh take , so that Yeah we do yeah out . Sorry . . . Fun and games . Sorry . Don't know if the cable's gonna be long enough Uh sorry . I think , I I have just kicked over whatever . it runs on underneath as well . Brian , this one also I . Yeah Okay . . I Thank can you turn very much my Brian computer . quickly if that's okay If you want . me to help Um , yeah . , yep . Yeah . Okay , and then what do I press , F_ eight Uh ? F_ eight Function . Function F_ eight F_ eight . . Oh right . Mm s . Okay , cool . It's not coming Oh . . Function F_ eight , okay . Yeah . Yeah . No signal . Hmm Computer . . There you go Computer . adjusting Okay , yeah . . Cool . Okay Yeah and . then how do I press the the big one , to get it on Uh to the big F_ five F_ . five and I press that again to get it off as well Um do Escape I , F_ ? five . and escape'll bring it back and just uh the left button for advancing . Okay , so um I'm the interface design designer , User Interface Designer sorry , uh I'm concerned with um w what effect the apparatus should have on the user and um I'm I'm also I want to point out that our motto , put the fashion in electronics , so obviously we as a company we want to make our products trendy and fashionable , it's a big concern of ours . Okay , and how do I press n just the next button Uh just ? The arrow a left ? uh Okay left . So mouse button . um I looked at existing designs and also um the information that Raj gave us was very useful about what people like , what people dislike . Um and what people fashionable , because we said people between twenty five and thirty five Mm-hmm were the main . um buyers of of our T_V_ I think Okay . So . um what they like and what they find fashionable 'Kay . . And ergonomics , we said um , I don't know I haven't actually been able to do any of this myself , but um maybe that comes up , I don't know That can come under . And Arlo as the well findings . , well the basic that was the basic function to send messages to the television set . That's Uh what people . want to do . Um , so they need to be included , um , but I've got some pictures here of some leading ones . I don't know how to get to them , do I press Uh F_ if five you is it if you escape ? escape ? then you can see your bar . Oh okay , cool . I haven't got my glasses on so I hope it's this one . These Uh are two okay . leading um remote controls at the moment . You know 'Kay they're grey . , they've I mean this one's got loads of buttons , it's hard to tell from here what they actually do , and they don't look very exciting at all . Um , personally I prefer this one just because it's looks easier use , it's a bit more sleek with more of this silver stuff Mm-hmm , um . , but there you go , that's what we're up against , and I think we can do much better than that . Of course Um We hope so . . hang on . F_ five , okay , sorry . Personal preferences . Um , well I think we need to l I think the ergonomics is quite um important , um Yeah , particularly if we've uh there was a bit in Raj's about R_S_I_ and things as well . Uh-huh Yeah . . And um I thought not too edgy and like a box , more kind of hand-held more um not as uh computery and Organic or organic . , yeah , more organic shape I think . Um simple designs , like the last one we just saw , not too many buttons and as Raj pointed out , only ten percent fifty percent of people only use ten percent of the buttons Mm-hmm . , so I think what we can miss out on the buttons we can make up for in Sales design and , . and how nice it looks . Okay . Um , hand-held and portable I think is portamint is important because T_F_T_ have just um released um I think is it a a remote control for presentations or uh and Yeah a big it's seven like a inch , yeah big . screen , anyway , so um It's Yeah , no seven inches isn't that big but um . anyway um so hand-held and portable and uh m Right I thought . about other functions for T_V_ but as you pointed out people don't actually want that , so And maybe Yeah . we also forget about that the . company want to keep it stuck to the T_V_ for uh to keep down the It's production for one time T_V_ . oh right okay , sure . And so the last thing I thought w which I quickly mentioned in the other one was maybe a bit of a gimmick to Mm-hmm set . us apart from other people , like glow-in-the-dark Exactly um . Yeah which . does already e exist but it's not very Yeah widely . used I don't think . Easy finder with the a whistle function Okay or something . , or rechargeable station because it's a pain when you run out of batteries Yeah . . And I think that , yep , that's it That's cool So . Okay uh ? . , I noticed your talk about speech recognition and whistling Mm-hmm . , and uh I was just curious to know , have we done any research into how many people can whistle ? Um , or if is that a function we want in the remote ? Um Um , I haven't , do you have been trouble able to whistling I don't , but I I know a lot of people do right ? Really ? Ooh . Yeah it just I mean it has to . be a certain kind of whistle too , right ? Mm-hmm Yeah , I suppose , yeah that's true or . Well some I suppo sort uh you could of y you could voice have the you could have the basically um instead of a whistle if it's got the voice recognition you could have it just , you know , where are you Yeah . Yeah That's ? . costly . though . Um a much easier thing is just any loud noise like clapping Mm-hmm um . Hmm . , shouting Yeah . , you know Sounds , uh good . and then , what would the response be ? It beeps back at you or something ? Yeah , something . Okay . Well , uh let me set this up . So I plug it in , press F_ five ? Function F_ five ? Function F_ eight for the um Or function F_ eight ? the uh Okay . Oh you need to twiddle the thingamibobsy thing . Okay . I think it's uh just to lock it in . Yeah It's got it . . Okay . Okay . Um . So as the Industrial Designer my job is to take an input from you guys Alright . , um so it's good you went first , and Let's I jotted remember down some that notes . as to what are the b needs and uh what kind of novel features we can add to differentiate our product from the others . Um so Raj told us that uh consumers are willing to spend more for fancy products , and um he also mentioned that uh the current products don't always match users' operating behaviour . Um , a lot of the buttons aren't used , and uh he mentioned that they're not fun to use . And uh a novel feature which uh we just brought up was this this automatic speech recognition feature or noise detection feature for when you lose the remote , there could be a little microphone on it , and any noise over a certain threshold um it'll pick up as a a distress signal um Mm-hmm . from you and it'll beep back and say you know oh here I am or But something sure of this surely sort . that would have to be um sort of specific rather than above a threshold 'cause if you had a loud movie on you're likely Mm-hmm to get it . Oh beeping yeah back at you , yeah . Mm-hmm , that's . true . Well maybe you could have a um hmm tha that would be a consideration to take into account yes . Um . Sorry I didn't mean to derail you there Yeah well tha that's uh . for later down the road um , and then as for the user interface it should be trendy , um and not computery , right , so more low tech and not too many buttons Mm-hmm . . So I took these all into consideration and also I have some limitations from the boss . Right um , and practical limitations which I kinda threw out the window . And so I did a little research and unfortunately all I had to work on was our uh our corporate archives of the great products we've made before , which include , you know , um space craft , coffee makers , and bullet trains Ah is Or that what uh that is or a high speed train ? . Right and having personally worked with all these products uh I have a great deal of experience with uh Well with industrial that's cool design of . If these you if . you can build space craft you'll have no problem with a Right remote control Yeah sure , yeah . So . , . I figured , just put 'em all together . You got a a caffeine powered space shuttle train transport to your T_V_ , and um Hmm . as for the user interface problem , you know , too many buttons . Give it one button and and it's a you know , for the the cowboy in all of us I I'm not quite sure what the the function is there Right Well but I like okay that design Yeah . it's a g I mean . you could have a you know a Is that just switches on the speech recognition and it's entirely speech operated , is it Right ? Yeah . So I think I I missed the budget thing , it was fifty million Euros . Yeah . ? And we gotta sell twenty five of them Yeah ? Right , not a problem Fifty . . Okay million Ah now was it's fif uh fifty prof million Euros we've gotta . uh As a profit . we've Oh okay g , so I I gotta mixed make those profit numbers , so . we're making that at twelve and a half Okay Euros a time . . Well I guess more realistically then , we need a product that's got some kinda nifty outer casing , cheap plastic uh , you know , um Mm-hmm . that should be just like uh a tenth of the price maybe or less . An energy source which'd probably just be uh your regular batteries Okay um , we don't . Would wanna it have be it possible to have the rechargeable idea ? Is that is Uh that gonna Or mark . a little up base a lot station or ? Yeah something . Yeah , yeah , . , we could do that too . Um , I hadn't thought of that . Yeah . That might cost more though , 'cause obviously with batteries we don't need to provide , well we provide the first batteries , but Yeah , yeah it's . more , it's that's cheaper Right . I mean to if just you think provide about batteries these base stations now it's essentially . just a a lead with a sort of A self battery in it connecting , kinda brake . in it , so Right I don't Okay , so think it'd . up up so the the price that much . unirs Okay . the user interface uh the canonical user interface for these would be just a bunch of buttons , but since we're a cutting edge company , we uh of course will have alternatives like uh speech recognition , whistling recognition and rocket power Okay behind our product . Um . and lastly the transmission interface is uh , just some engineering thing you don't have to worry about . Okay . Um so here's you know , a great schematic that my uh apprentice designer gave me . Um as you can see the the remote control have parts and those parts look like that and um you know it's got a little operating procedure that looks something like that . And I suppose you all know how it works because we've all used it and we wouldn't be in a company designing remote controls if we didn't know what they were so uh personal preferences , I think uh programmable options which um just require a small amount of memory , uh non volatile memory , just um Mm so . the user can put in their favourite channels and maybe their preferred volume settings so that when they turn it on it's not blasting . Mm that's a good idea actually I like the programmable Yeah options , me too . . Oh okay . And the uh , the bells and whistles that we mentioned you know , they take more budgeting , um more technical uh expenditure of effort and it's also much more likely to not work if Right Mm 'kay if we add . . these bells and whistles . Yeah . That's all I got 'Kay . , thank you very much , um I'll take that back . Ooh that's tight . Right , also so um a notice I got not very long before the meeting , so didn't manage to forward it on to you , it is let's see , I'll find it myself , um Ta Okay , I don't think we need to screw it in nah . Just push it . Yeah . . We had that um to dis-include teletext um because it's become outdated , and everybody uses the internet anyway Mm-hmm . Um . , dunno what Oracle would have to say with that but never mind . Um it's only for the television , which I'm presuming means it's for a specific television Okay . , and um instead of colours and sorta colour options , they want corporate colour and slogan somehow implemented in the new design . Corporate colour . Yellow Okay . Yellow . . I presume . Um , everything , all their sort of uh you know the uh corporate website and everything's yellow . Mm-hmm . And the logo uh the sort of slogan we put the fa fashion in electronics uh I don't know exactly how sort of incorpor I mean , I guess if you're going for a sort of globular shape you could kind of have it working its way round it or Yeah something . . Uh Okay , where . am I ? Okay , so , we have to decide on which functions we're going to actually have . 'Kay . Uh , now , we had as listed options we had speech recognition potentially , flat screen interface , L_C_D_ interface um we also want to limit the number of buttons Mm-hmm so we'll pretty . much take that one as read . We'll Mm-hmm use . the the basic functions for a television . No teletext . Um okay Although hold the on . the danger with that is , it could look a bit cheap . Not enough buttons you mean Yeah . Well ? So sorta strike a balance between a a few and a Mm or . it looks like we're just cutting on the um On the number of buttons , kind of I functions do however and stuff have . this from over my head Mm-hmm , okay , that . they don't want teletext on it . Okay , cool . Uh maybe Raj you could find out what people would think about that , or maybe they'll send About some information cost about . that , about um what people , whether people would require um teletext in a remote teletext option in a remote control Okay . . Okay um . So uh I take it your position Arlo is that the bells and whistles we've gotta come up with the a gimmick but not too complicated a gimmick Yeah yeah . Um . so I mean a a the sort of inkling I'm getting from little bits of um web chatter that I'm getting sent is that they're quite interested in a T_F_T_ display , interactive display . However that does sound a bit like the more complicated design that rav uh sorry Raj um said people didn't like Mm-hmm . Although , mm-hmm . I guess if there's a sort of If you think about standard interfaces that people use already , sort of Windows-style Mm-hmm . drop down menus or whatever , I think maybe that's a Yeah bit . , going a bit far but you know like in a basic sense that you could have your basic selection of buttons , and if you hit a sort of menu at the top you have um it goes to a different selection of buttons Yeah . , so it sorta keeps it simple Okay . . Um glow in the dark , is that sort of with a light inside it or is it sort of Um glow in the dark material ? Uh Glow in the . dark material Okay I was thinking . So . Um I , so I I guess that would be cheaper than a light Uh may I Yeah think I say . something . about Yeah . ? Uh actually I think it's really really very important point uh as if we look at the market because people mor fifty percent people they find that the remote controls are often lost somewhere in the remote , in the room . But Often lost s was Lost that yeah , yeah are , yeah lost . and . means they forget where they have kept the remote control last time . Mm-hmm But . if we add speech recognition as well as glow in the dark then both these factors will help their locating the Mm-hmm remote . control , like if they come and speak something at the remote control uh replies to something something and it glows in the dark . Both these factors uh both these points will help them to locate the That's where cool they . have Mm-hmm kept this remote control , mm-hmm . That's , and cool this . will definitely enhance our uh market sales , so we should take it into consideration also Okay . , cool . Um Well hmm . speech recognition I take it Oh I don't it's , I've I know of no products um They're act that there use there speech was recognition a remote control well that . came out two years ago that had a some basic speech recognition on it . You could programme it with your channels and then you say you know like uh B_B_C_ one and it goes to that channel Really ? . Yeah , it didn't work very well though because of this noise interference problem Mm Mm-hmm . . They . mentioned you know if the television says you are listening to B_B_C_ one Yeah , or . a yeah an advert an advert for B_B_C_ two on B_B_C_ one'll switch the channel for you kinda thing . Right , right , and so there was a lot of this , you'd be watching the T_V_ and then all of a sudden it'd it'd pick up a noise and turn it off or you know Mm-hmm or Mm turn . the volume . off or something 'Kay , but if . you can work around that that noise problem Uh-huh . Well what about this might get a bit too expensive actually , but what about um something that's built into the T_V_ um that you can press and it'll send out a little signal you know like the ones that we can't hear or something Ah , that's a good idea . um that that will activate the remote control starts Right to beep . So like a kind . If of you find backwards if y remote from the telly Right Yeah . and then it would . do just you know , uh subtractive kind of cancellation of the noise . What you could do then would be you have uh a remote controlled by the T_V_ speaker , or not a remo I'm sorry , a microphone by the T_V_ speaker and a transmitter there that sends back to your remote , 'cause you can't um expect uh the the television manufacturers to Mm to put that feature into their . Yeah T_V_s , that's the only . thing , yeah But Right . . yeah , then you have like the little se separate module by That the we T_V_ should just stick speaker on , yeah . That which comes with our remote control Right Yeah , and then . Yeah the remote . . control would know um And that's what's a being produced by sort the television of basic . R_F_ kind Right of , right Mm-hmm . frequency . so it'll be cheap . Right , right . Um . Yeah that's certainly possible then an another thing was about this losing the remote and trying to find it again . If you do have this sorta speech interface to it , you don't even need to find it . You just say you know , um whatever you whatever you want the remote for , you know to change the channel or to uh turn the T_V_ on and off , you just shout your command to it and it would do it for you if it's within you know , within hearing range Uh-huh . And . uh you know it could be somewhere in the room y that you've no idea where it is and it would still do its job . That could also be built into the T_V_ though , which might make our remote control a bit obsolete . Yeah Well , hopefully . It might we're do uh us out of a job we're ahead Yeah of the curve , okay . . Um . Okay . I like the whole sort of remote feedback thing . Um so I think rather than and that also kind of takes out the speech recognition Mm in terms . of the interference of it not working very well and things like that Hmm . And the expense , so I th . yeah and expense Mm-hmm . and the time . So I think if we're going to go well I mean like the thing about the there's the problem with the T_F_T_ or the L_C_D_ kind of thing is if you're also wanting the the kind of uh organic globby sort of feeling to it then you might have trouble incorporating the screen . Mm . Um , but I guess not I thin we'll just we'll just pretend that's not a problem . Um uh and how are you about the glow in the dark material ? Is that Um . Maybe not even all of it 'cause we said um colours and fashion w were important so maybe um just like a little l line that's kind of around the outside Mm and then you . can make the rest a different Contrast colour contra . Yeah well , no th the . material's cheap but it's just uh the the glow in the dark material needs some light to charge it you know Mm-hmm , and . Yeah then uh , okay . if you're So if , if it's you're dow sitting it's in the dark d uh for yeah too long it uh it won't glow . Or any if more it's down . under the couch cushions Right um . which is where I usually find mine Mm-hmm . Right . Um . Okay , well we can use we can still use the glow in the dark as a gimmick essentially Yeah , 'cause , um what I thought , main if we're gonna have to if we're gonna have the logo on as well , bright yellow logo in our our um slogan Slogan , yeah . . Uh then you know they're gonna be fairly brightly coloured anyway , and Right . we can have sort of a a a trimming as well , of Mm-hmm the glow . in the dark material , just as gimmickyness 'Cause yeah , that w more than . finding it , that was more like you know if you're watching a film in the dark Mm-hmm . , you can um Mm-hmm . still see the remote control . Alright , so n sorta That was more if of a if a gimmick if we're gon if we're gonna go . with the idea of um uh of feedback , sort of remote finder , then that kinda stuffs that one out then . Do you think ? Mm Uh it makes it . fairly unnecessary then Yeah , unnecessary . Okay . Yeah . . Um , okay so scratch that . Uh so we've got do we want to go with the T_F_T_ idea or the Um is that yeah we're getting far a lot too of features expensive now , I I think ? Well I mean I think I think the sort of find the finder things I mean it's uh I could probably write the circuit diagram for that myself Yeah . Um . Well , I think a consideration too is that these uh remotes get abused a lot , you know they get thrown Mm around . , there's a good chance the the T_F_T_ screen would break Mm-hmm or . uh get damaged . They're pretty fragile . So is Okay that one of . our definite requirements that they wa that it needs a T_F_T_ Um screen no , I ? mean that was going on ravs uh Raj's sort of um marketing research I guess . Um Uh So we'll stick with sort of programmability um for the buttons that we do have . Um . So that's sort of included in your sub-module kind of stuff , um Yeah mm . Uh you were finding out about teletext . If you Yeah could . find out that uh Totally , it takes cheap speech recognition , she Um I think they we're gonna wi scratch the speech recognition as a bit of a Oh . um Yeah you think so expensive ? , no ? Oh no it's it's much cheaper than the T_F_T_ , it's just a microphone Oh right , okay and some . some integrated circuits . Is it And not it'd the circuits it'd be a small that vocabulary cost speech recognition system , like a Oh right , okay . Uh Okay . well that kind of takes back the R_F_ the R_F_ remote sort of idea as well . Um . Five minutes . Okay . Decisions . Uh , votes , let's vote . Who wants T_F_T_ ? No-one does . Excellent , so we'll go with speech recognition , yeah Yeah Mm-hmm . Okay , that's ? Um cool . . , speech recognition , limited buttons , organic design . Um And what else was I thinking of that I haven't written down and therefore fallen out my head , programmability . Glow in dark . Uh if it's not too expensive s I think it's a good Uh gimmick o . Yeah okay . And also , integrating . the , remember to integrate the logo and the s slogan . Mm-hmm . Okay , so . Um can you put all these reports in the project documents folder if they're not already in there as well . So , it just helps me Yeah Here summarize yeah them . ? Sure . . And um I'll put any I'm I'm putting anything I do in there anyway , so uh And where is it sorry Uh ? pro uh project documents . On So it should be when you save A_M_I_ scenario controller . on your desktop , so it goes save as Oh , or . Uh it is in shared documents ? And then uh hit that little folder up thing Where again am I . Projoct ? Project uh projector Again documents . . , yeah , it's on your desktop All the as way well to the top . , yeah that's up to desktop . Right and then project documents Okay . , cool . Hmm . It is not giving anything . Shared documents . And I will tr getting strings of um information , I'll try and forward any specific to anybody in particular , as soon as I get them now , rather than I was about to sort of tell you about the changes before the meeting , and then the meeting turned up , so Okay . Mm . Did you get my email ? I did Okay . Just making sure . . Okay . So What I thought as well about the material is um maybe not this kind of material , but maybe more like um this kind of rubbery material , it's a bit more bouncy , like you said they get chucked around a lot . Um , a bit more durable and Okay that . can also be ergonomic and it kind of feels a bit different Yeah . from all the other remote controls . The rubber Yeah . rather than More sort of um flesh-like than plasticky sort of . Mm-hmm , mm-hmm . Wow . Um but we have to take care like But we have to take care of our children also if they means if children catch hold of your or if they chew it it shouldn't be too harmful . So , whatever material we use Oh no , ethics it should be , that's yeah gonna . cost us money So . we have to safety point of view also Okay , we have to , safety take care . . Oh I think wi with the more organic shape of it it won't be as it won't as have many sharp corners as that , so that's something Yeah good . , um I dunno It We sme could , I mean go smells comp good for children yeah Yeah . We . could go completely . out of the box and make the thing a big red ball foam ball . And it's got the thing on the inside . And there's no buttons at all , it's always on , and just yell at it That's , and it works a good That idea . sounds And then , yeah ch children . Interesting it's gonna will have love to be it it's gonna . be have a . big yellow Oh foam yellow ball , yellow Yeah , yeah ball , d , sorry . Right . . with the colour , um does it have to be all yellow , do you know Please ? God no . Um No . . Well , I wouldn't th I mean , my reaction to an all-yellow remote control wouldn't be anything other than horror , so Yeah I think just . having it Small Having surrounding logo a little bit the logo . with . Okay the cool like . a small yellow strip or y yellow with the Mm logo mm . in it . Yeah Mm-hmm . , okay . Cool And . I'll see if I can argue with boss about putting the what was it ? We put we put fashion into Whoops , it's not working . Can't believe I've forgotten it . We put the fashion in electronics Oh yeah , that's . I a good one that . Yeah bet so that'll catch . on well . Okay , any last Yeah . worries , queries ? Twelve thirty . Okay . S Hmm . s I know what you're thinking . Okay then , lunchtime , yay . That's good . Okay , that felt a bit more like a something with order and and reason to it than the last one . This is quite fun actually . Wow Mm . . Has anybo oh I really . Has anybody don't pressed okay , it vibrates . It's Yeah pretty , yeah cool Yep . . Check here . Wow you've . your first page . I Yeah was just writing really , got small big writing . Yeah I've been using up the pages . . I don't wanna waste it . I've finished the meeting now . Oh , everybody Another needs questionnaire k . questionnaire . |
ES2005c | The Marketing Expert presented the results of a market survey that indicated users' most important preferences in remote control features. He discussed trends in fashion that should be incorporated into the prototype design. The User Interface Designer compared the designs of several competitors' remotes to decide which features should be used in their own design. She discussed using voice recognition, an LCD screen, and color to make the device easier to use and to improve its look. The Industrial Designer went over all of the internal components and materials that will be incorporated in the design. He gave a layout of the placement of the components in the device. The group decided to use a rubber or latex material to give the device a spongy feel. He discussed the color and shape of the remote with the group and the placement of the components on the device. The group discussed colors and shapes further, and decided that the remote will be yellow, and perhaps having a fruit-inspired shape. The group decided to use a rechargeable battery and recharging stand. The Project Manager instructed the User Interface Designer and the Industrial Designer to construct the prototype. The User Interface Designer and the Industrial Designer will build a prototype out of clay for the next meeting. The remote will feature a rubber or latex casing. Several shapes will be designed and shown to the public so that the most popular shape is chosen. The remote will be yellow or partially yellow and have an organic shape. The remote will feature speech recognition. The remote will be powered by rechargeable batteries and come with a recharging stand. The group had difficulty deciding how to incorporate the company's yellow color and the fruit and vegetable trend into the prototype design without the remote seeming overly gimmicky or childish. | Um we are So the meeting will have about the same format as the last time . So switching over I've just left uh Mm-hmm my first . two screens . Um I have mailed you the minutes of the last meeting uh just to save time Okay . Cool . . Um and is there any questions you have that arised from last meeting that are particularly bothering you ? Mm um N . No , I don't think so No . ? Okay , cool No . . Then we shall start with a presentation from Raj . Yeah . Hi , me Raj , again . Uh in this meeting I I'm going to discuss about the trend watching , uh how these trends is going to affect our market potential and how important is this . So we have to look on this . First of all methodology . The met methodology to find out the trend was incl uh was done in a way We have done a rec not only a recent remote control market survey , but we also considered the latest fre fashion trends of the market , because we think that this is also a factor which will affect our sales and profit . So what are our findings ? In our uh in our findings we have seen that when we did our remote control market survey we found that uh people l uh people do have preference for tho fancy mobi uh f remote controls which look and feel very good , rather than having a functional look and feel uh good . So this sh this clearly indicates their preference for the design their outlook of the remote controls . So we should take into uh we should consider this factor as the most important factor , because this factor is twice as important , the second factor which is further ti twice the as important as the sec as uh the third factor . So this factor becomes the most important factor in our surv uh uh in our mark uh means in take in designing our rem uh remote controls . The last one is the most important one , is No it the first ? Oh , sorry one is . the uh the outlook of the mobile , the it should have a fancy outlook Okay . , the fancy design Okay uh . rather than just having a functional look and feel good , it should have a fancy look and foo feel good . The second most important aspect is that remote control should be a technologically uh innovative . We must have some technological advancement in the remote control tha rather than just putting it as it is as the other remo uh remote controls are . So it uh should be technologically innovative like glow-in-the-dark or speech recognition , something like that . So that indicates our technological advancement Mm-hmm . And . the third most important aspect in the ta to take into consideration is that it should be easy to use Mm-hmm , like . it shouldn't be too much co complicated , there shouldn't be too many buttons on this mobi uh remote control , it shouldn't be too complicated uh like this way . And it should be uh and customers should be provided with manuals that is easy to understand in their local language , something . So that they could know how to use these remote controls . When we did uh f fashions uh , recent fashion uh our recent fashion update shows that Sorry Ah yeah . I was just reading fruit and vegetables . Hard ? to know how we are going to incorporate that Y yeah . uh yeah , we have to , because uh d you can see how people have related their clothes , shoes , and everything with fruits and vegetables , because the g world is now changing it's trend towards organic Okay , becoming more and . Yeah more organic . , becoming We should make a big sponge lemon , and Yeah Yeah then it'd be it would be yellow . So . Th . It's Yeah that's Yeah . very good . . So something Glow-in-the-dark like that we . we should do . Okay . And people uh the f feel of the material is expected to be spongy rather than just having a plastic look , hard look Well , that's Mm good . That's . Yeah what we kind of . . Yeah predicted . So anyway . so that they could play with it while handi uh while handling it Okay . So . that should also be taken Okay into consideration . . So Okay these . are my views Okay . So , the spongy , not real spongy , you can No it Do ca you think like rubber would be good or does it y really want to be a The like gel kind of rubber stuff which ? is good for health and which is quite disposable Okay that we . Quite can take disposable into co Yeah . Okay . 'Cause we . It shouldn't be have any harm to the environment also Oh , because okay Alright our company , okay . . is very well for taking all these concerns into consideration Uh-huh , so . we don't want to have any harm to the society Okay . , so Fashion . Cool . Mm So 'kay that's all . Fruit and veg , well there you go . Just what I . think of Mm when I think of a . A remote control remote control ? Yeah . . And were there any factors that weren't important in the survey , that they said we don't want ? S uh we Or didn't was it just find out any such Okay point . . Uh Mm-mm-mm-mm yes , there . could be , but we couldn't find out any Cool , so . Mm-mm-mm-mm-mm . F_ , what is it ? Um . Function F_ eight . yeah . Hmm . Okay . Yeah . No signal Oh . no , . Is that ? No Yeah , it's got , uh yeah it's got , uh yeah it . . Yeah Okay Excuse , and then me F_ five . , right ? . Uh , yeah Okay . . Um okay , so the interface concept um . Yeah . The interface specification , what people um how they interact with it basically , I think . Um so the method , we looked at existing designs , what are the what's good about them , what's bad about them , um I looked at their flaws , so we're going to look at their flaws , everything . Um and what the survey told us and what we think would be good , so a bit of imagination Mm 'kay . . Uh the findings , I've got some pictures to show you as well either . Yeah Hmm . . . Okay , so most remote controls use graphical interface , where you um have got s buttons and you point it rather than having the output as a a stream of text or something Uh okay . . Um and we also found that there's inconsistent layout , which makes it confusing . So I think for our remote control There is some inconsistency already in ec existing in between remote controls , but I think standard kind of um shape and uh play and those kind of but buttons like the the top right for on and off or something , I think Right , people , okay find that . Yeah important,'cause . then it's easy to use . And we've got some pictures of some uh new remote controls to show you . Do Excellent I press Escape . F_ five Uh ? Or no just just escape Escape should , okay . uh Um , oh I still haven't got my glasses on . Yeah , okay . So these are the some of the pictures of existing ones Wow . I'll . just walk you through them . This one is a voice recognition . And 'Kay . that's the kind Looks of idea pretty we're going complicated for . . There's um an L_C_D_ thing , which we thought could I thought could get a bit confusing and a bit Right expensive , okay . as well for us . This one is got a kind of scroll like a mouse Mm-hmm , which , like the middle button . Yeah Okay . . Um and But I'm not exactly sure how you'd use that , like Ah it's would kinda the like scrolling computer uh come right , well , if I s if I'm thinking of the right one , I've got the same thing in front of my monitor , you scroll it and the when you reach the sort of um menu item that you require , you press the Uh-huh middle , that's like of the scroll the L_C_D_ one , is . Right it , okay . ? But the one below that has got like a little scroll function on the side . But I presume that the functions must come up on the T_V_ screen . Yeah I , presumably think Yeah that's what . . that is . So these are just a few ideas . Again that's just quite boring shape , grey , looks quite space-agey , but too many buttons , I think Yeah on Uh that it looks , looks one threatening like . uh looks . like something out Yeah of a jet , it does look kind of dangerous It . looks like Hmm Um yeah . . this . one I thought was really cool . It's w it's got the programmability function that we talked about . You can put it in there , it's for your kids , and it's quite an organic shape and the little circle around there is pretty cool Okay . And . that's really easy to use , bright , so I like this one lot for our design . I think something like that would be good Wow Yeah . . Of course , I m yellow I mean the one thing . I think about about these ones is um these kl uh secured areas um , I've seen a lot of them with the the cover missing Right . So , yeah like . have it hinge rather than sort Yeah of clip on , that's or whatever true . . Yeah . Um so maybe that could be built into one of the things and it comes up on the T_V_ or something . And this one , the over-sized one , I don't know about you , but I think it's a bit too gimmicky . I don't think Yeah that will . I mean is sell that not very sort well of to assist . the blind or something , is it I ? guess so . I don't know . I think Strange Then that's a bit d blind don't . watch T_V_ Yeah No they do exactly , they do . They . They listen do to it . Yeah . Yeah . . And ? um this one is just pointing out . I like some of these things um the the raised symbols and everything , but pointing out um that this one the volume it is kind of pressing down , but it would actually go up , because Right of the , okay shape . So that could . that's a bit confusing . Um but the buttons on this I think are it's just showing you how you can have different different um buttons . They don't have to be all the same . So that's quite cool . Um 'Kay . but people tend to recognise certain shapes to do certain things anyway Yeah , don't they , exactly ? . Um F_ five . Yes . So there are some of the findings . So we need to combine those ones um and I've just got an e-mail from our technical department saying that they have broken through with some new speech recognition software that Brilliant you can program . in That's handy . Um yeah it is , just in time , very handy . . Um so I think maybe incorporating that in our design would be good . It's you Okay program . it like you say , record , um and then , play , and then , record , play machine , and stuff like that , so that's And it's much Yeah . So that's quite cool . Uh personal preferences just some imagination , the raised symbols I thought were good , the L_C_D_ , it does look smart , but I think maybe for our budget , do you think that would be a bit too expensive to have the The L_C_D_ Yeah . and the other stuff uh , I think And . the speech recognition , 'cause I think we're definitely going for the speech recognition , are we But ? in our market survey we have seen that people are willing to pay more , but Uh-huh they want the . quality , they want f fancy look , they want some new design , something new Okay . Uh-huh . Uh . But our budget It's still yeah it's still got , we've to get within . Yeah Yeah our twelve fifty . So . even , you know if . we increase our cost little bit , within uh some limits , and we give something new technological advancement as well as new design with fancy outlook Uh-huh . , I think we will meet the requirements and we will be able to have a good sales Okay . in the market . I'm not Okay sure if . Ben the if bana for twenty five Euros uh per uh twelve Euros fifty m Yeah manufacturing . cost , . I can't see tha Although , th I mean The to L_C_D_ be to be . sure they have got I mean they are going crazy with the L_C_D_ technology now , so that you've got your L_C_D_ T_V_s and everything so maybe the small Yeah But I mean like . I I the black and white , I guess , it just doesn't look funky enough No . Um . but , I mean , like even mobile phones or whatever have now have colour L_C_D_ screens , w Yeah I ju Hmm . S . I mean I wouldn't know about the costs of them . Uh-huh . But uh Twelve price And fifty . price the not withstanding um , is it too complicated , is it gonna be too much just overload ? Uh Yeah , that's i the thing , because Possibly it will be . easy because there will be , on L_C_D_ s screen , there will be different frent icons , they can just click But but ok okay , whatever the they thing wa is when you use a remote control , you never look at it , right Yeah . ? You're looking at the Yeah T_V_ . Yeah and That's true . , yeah . and it's uh It just seems kind of like a And one of the a needless survey th findings was that they want it easy to use , so I Right think . I'm not sure about the L_C_D_ . It's a it's great , it's a good idea , but for our budget and for the thing we're trying to go for eas easy to use , it's not the thing we should go for , I think . Child-friendly , I thought this was good , as you pointed out the um the bit , it often goes missing especially with children , but it's a good shape and the organic is kind of we could make a vegetabley kind of round shape , I think . So which Yeah vegetable . Well I mean we Yeah could make a , I know , carrot Yeah . Well , si ? Okay since we're . going for the uh the k . the sort of company colours , I think your lemon wasn't that far The the lemon s Yeah . Well . what are the options And if ? it doesn't work you know But , we've we don't just want made it to a lemon be Yeah . Um . the child-friendly , yeah . Easy to use , it seems quite easy to use . I like the d the different shapes of the buttons and Mm-hmm stuff . I think . I that's like a good idea I like to go the colourful for . buttons as well . Yeah . And the mouse one , I thought it was a good idea , because people use mo mice mouses now with the scrolling Yeah thing . . Um I . mean we are marketing to sort of twenty five to thirty Yeah five . , so most people will have come in contact with that S yeah kind of use . . So they'd be able to use that um , as I said I think i I'd presume it would come up on the screen Yeah . . Um so there And you that go means . tha that means you get to bump that bit to the T_V_ maker , so Yeah . Oh . So that's um the user interface 'Kay . design . So Okay okay . , I'll take this out now then . Um There you go so . I guess there are a lot of options that we're gonna have to choose from among , Yeah and , looks I'll like it . I'll give you the uh Mm . , I guess , technical considerations for those . Uh And I'm gonna use the whiteboard , just 'cause we haven't used it . Yeah , I was just thinking the self same Right thing . So . , the way I'm gonna do this is uh we're gonna take a look at some old remote controls , see how they work , uh reuse the the vital kind of um essential pieces of it , and then we'll throw in our new innovations um and keep it all within budget . So uh Magic man . yeah , looking inside a a very simple remote control . Um this is what they sent me . 'Kay . Here's uh the competition , I suppose . Um you open it up , there's a circuit board inside Mm-hmm . , um and there's a a chip , a processor , the T_A_ one one eight three five , which um receives input from the buttons So , and this ch is a standard off the shelf kind of a chip , is it ? Right , it's very they're very cheap remote . This remote costs nothing , you know . Um so that takes a signals from the buttons and translates it into a sequence of pulses that it then sends to the to the amplifier , which is made of some transistors and amplifiers , op-amps , and then that gets sent to the uh to the L_E_D_ light , which I can kinda see is that little red light bulb Mm-hmm at the . end Right . , and that sends out the infrared uh light signal to the television . Oh here it is . Um so this is kind of the the bear essentials that we need to have in our remote control , because Okay it it defines . So the uh can we make them to pretty much any size we like or is there a minimum R or ? Um no , I mean this is a very old one , so now with the new technology this is a They gotta be a minimally small and cheap thing Almost to a make key-ring . . Right . So this is what we need to have for certain . Um Okay . . So you know , as we said , we got the outer casing , which we have to decide , you know , what's it gonna be , um the board we have to use basically uh the same set-up , processor , um we'll probably use the more advanced processor than they had , amplifier and transmitter are all standard . Um so for the casing , uh this an e-mail I got from our manufacturing team uh , you know , we have a bunch of options from wood , titanium , rubber , plastic , whatnot , um latex , double-curved , curved . So 'Kay lots . of choices , what do we think ? Uh or Well sponge . , I guess , isn't on there , right Mm . Organic Well , I mean like sponge . I'm la not latex sure about the sponge has a kinda spongy . . feeling to it , doesn't it . Um Uh yeah , it's very elasticy for sure . Yeah Yeah . And . that would k also give it kinda durability and Yeah Um . and ther that's . also f sorta relatively cheap to cast Yeah so . Um so maybe s uh a sort of uh plastic initial plastic with a a latex kinda sheath ? Okay so , here are a a plastic , uh latex I like the rubber , the stress balls , I think , you know Oh right , that , okay could be a bit . of a gimmick like it's Oh I don't right know what that good . stuff to hold is and . So something with give to it Yeah Yeah . . . Okay And . And that might be quite durable and easy to chuck around and the colour is yellow . , right ? Yeah Or at least , y incorporating yellow , yeah incorporated Yellow , yeah . , okay . . Um . I mean I forgot i we're sort of uh I don't know what other I think standard silver kind of Mm Other . parts or uh Yeah , the buttons w like , 'cause there's gonna be the the cover the the rubber or the plastic casing and then the buttons in probably Mm-hmm two . different colours or i if Mm' kay we're having . buttons actually So , I yellow don Um for the body . , and then what colour for the buttons ? Um I quite like the multi-coloured buttons myself Yeah . . So multi-coloured buttons You do . have ones like um play could be green or on and off is red , and stuff like that , yeah Yeah or . yeah a limit uh maybe Makes even it just easy a limited to use multi-colour . so it it doesn't look too childish Yeah , perhaps , that's . true , because that blue one did look Yeah quite hardish . Okay . Although . I mean this uh uh also comes to shape as well . I mean if we are gonna make it a novel I mean double-curved sounds good to me if Okay we're talking Mm-hmm . about . sorta ergonomic and easy use Mm-hmm , . Yeah . a bit comfier , you know . Yeah . Mm 'kay so the shape we wanna go Um how exactly ? Maybe double Like uh an hour glass kind of figure , is that what you're thinking of , or Yeah just it's uh like , yeah a , that that'd be that's sort of comfortable to hold , easy to hold so you don't It's drop not it . What about Yeah a banana . ? Yeah We could ? make novelty remote controls Okay Well . , yeah , I mean like , like we could have a big banana shaped remote control , 'cause it's yellow fruit Yeah , right , yeah ? . Mm Yeah and a lemon might be a . But little then how hard would to you point grip it ? Ah . Yeah yeah . Mm-hmm . How . would you point it Oh ? What i it doesn't matter which end you point , I guess . We could have a little L_E_D_s on each end . They only cost pennies Yeah . , I appreciate this idea , because then this this will help us in our advertisement also and we can relate with fruits and vegetables , the people's choices . That what our data shows that Yeah , so . this w this Huh w y ? I'm I'm not sure about the banana idea . So a Um spongy . Rubber banana banana I mean re Yeah that that . th . Okay does . it does seem a bit uh again childish maybe . Yeah Okay , okay . I . think maybe just draw on the kind of fruit and vegetable shape . And what else did you say about fashions ? What was trendy Uh the ? fashion trend shows S that fruits and vegetables See , like people uh And sponginess now . And So spongy maybe an an Spongy , yeah unidentifiable . . fruit or Yeah fiable fruit . or vegetable Yeah like . so it would have a stem perhaps and Maybe a , yeah maybe a . it'd be s Huh . Like axially what's symmetric what's . that , I don't even know the name of it , some kind of , you know where it's like looks like a little snowman kind of thing . I don't know the name of that . So it'd look like this kinda . Yeah , that's what I was thinking Like . a gourd Uh Yeah almost . , maybe that's what they are . , or a squash of some sort 'Cause ? that you can hold it in like the bottom bit and Yeah , and it has a a clear top and bottom so Yeah y so you could . say , you know , it transmits from this end . Yeah , why the hell not . Let's I don't know that'll make us fifty . What do you million guy Euros What do you think . ? Um . Well , I guess it's kind of dra uh you don't necessarily have to have it sort of clearly identified as a fruit just No to have that . kind of fruitish shape Yeah Yeah . , yeah . ? Yeah , then only we can relate it Yeah with , we something can relate it by advertising . Yeah or . Exactly Okay . , so double-curved , single-curved , what do we feel ? Yeah . Or we can do something , we can design two three shapes and we can have a public survey , let the public choose Uh-huh what they want . . There's Okay a good . man . There's a good idea Okay . . Okay um , I guess , since you're the marketing guy . Yeah , sure We'll . I will uh be happy to do that . Okay , we could do that . Um Okay . . And buttons would , did we say ? Uh different shapes of buttons ? Um I l I su I mean for the specific functions , you know , up and down , uh Mm . play , stop Okay . They've , so got , I mean , they've got standard sort of intuitive um so buttons things that are always used . . Okay , just like that . Yeah . That's cool . I like it Okay . Um . . With the scroll-wheel or no ? Yeah , what about the scroll wheel and speech recognition Uh speech ? recognition , I think , so we need a microphone presumably Okay uh . I could put the microphone here . Mm-hmm . Okay there's the microphone . Yeah . Where should I put I mean the ho microphone h ? h wel are we sure that scroll wheel does give ease of use ? Yeah , I'm not sure . Um I mean those ideas I saw were just for inspiration , I think Glad , we're not doing . Um this for real yeah . , I can no I'm not sure . Okay , well I we couldn can do some user test with scroll-wheels Yeah , right ? Yeah . . Okay . And uh I think if this this new software for the sound recognition is the Yeah Okay . microphone . So should the microphone be just anywhere on it or I would put it sort of sub-centrally , so it's Yeah . Yeah . 'Kay there's the mic So it can . be sort of That's held cool and . w We really need really gonna need to hold it , if it's gonna be voice recognition . Um n well we can Whoops Oops . Um . Um . . So let's not use the whiteboard any more Yeah . . Um . Upsidaisy Oops . , sorry . Okay And uh so what else was . there ? Um the What about the glow-in-the-dark thing , the strip around it ? Are we just gonna I leave s that I ? still like it . Um You still like it . but that's me 'Cause we've got the . uh technological innovation with the speech Right recognition . Yes system , or maybe it's . just going a bit uh too far . I mean we are pushing it probably with 'Cause funny um it fruit could shapes Yeah . . Um don't wanna sort of overkill Especially with . yellow . Mm . I dunno Hmm . . 'Cause I mean like uh if we I mean how good is the speech recognition thing ? Do we want to go for buttons at all , do we want to just have a device that maybe sits and pretends it's a fruit ? Then you put it in the fruit bowl ? Yeah , you know , and then They you can just work tal from I a mean You don't like have everybody's to hold it got . fruit bowl in front of the telly Yeah . Mm-hmm . . Um I it . could even encourage healthier habits for television watchers Yeah , you know they have Yeah uh . fruits . Make them all round make them them think . Now of fruit , yeah . Yeah just . make sure they don't eat the remote . I mean uh Yeah , do we some need buttons uh I l ? like think of a fruit that could sit sort of independently on its own like uh , I dunno , an apple . Mm . Then it's just apple so sort of Uh Yeah , yellow apples though Hmm I quite like the shape . . I quite like the design . of that , uh 'cause that could sit on its own and Yeah it's quite . Okay got , yeah a quite , that's steady good . base . Groovy Okay . Um . But and yeah as we say we n we don't wanna be too ridiculous with the fruit things Yeah you know . , . But yeah , about the speech thing , it doesn't have to be hand held or close . It can sit at a distance and Yeah pick Okay it up . . So still . I mean like you could actually Yeah Or , gives you we the can options we . can do one thing , we can just have a remote control and casings of different different shapes , different fruit shapes Mm-hmm in such . a way that a any casing can be could be fit into this mobile general piece Mm-hmm . So whatever . people want , like if somebody want it in banana shape , we will put that casing onto that mobile phone Mm-hmm , okay So a selection . , it will look of casings l . Uh yeah Yeah . In It that kind , 'cause of you fi w said it fits about disposable with f fits with , didn't marketing you S ? s um sorry ? You said about disposable earli people want disposable things so Uh we could like do that if , like this have a is choice a . like if this is a mobile phone uh we will design casing in such a way like half of , we need not to have a full cover Yeah , we will . just have a half of cover , okay Like ? If somebody like mobiles wants it Yeah , yeah i in . . banana shape , we will fit banana shape casing onto that , so it will give a banana shape look . If somebody wanted in apple shape we will design that , we will put we will put apple shape casing on that . It will give apple shape look Okay . So . in that way you can have any , that means whatever you want Okay , without . We still uh yeah . need the buttons in the same places Yeah thought , don't , button will we be You ? on can the upper standardise side those , I mean , buttons . will be the on the upper side Oh , that's the . Yeah other side . Oh , buttons , okay will . be on the upper side , lower side we will just put the casing , so half of that will be look Oh , half the a fruit Yeah . Oh , not , okay not the , okay upper side . . So from lower you can , it means while you are holding of from this side you c you can have banana look or apple Okay look , whatever , okay . . So in that way we need not to d have different different shape mobiles everything , we will just design casings fruit shape Okay Yeah I think . And yeah . tho . I think if you're gonna have a facia then you'd want to have it so that it does go over the buttons , 'cause when if you think about it if they're wanting it , 'cause they want to look at it , if they're using it , and what they want to look at is facing away from them Mm . It doesn't really mm . You know 'cause that'd be in the palm of their hand and they wouldn't be able to see Yeah it . , unless you have sort of you got the buttons options on one side , and you get the facia on the other side with a microphone so that you can place it face down . And you've got the facia , and you can just talk at the Mm-hmm . Maybe . Okay , um so So you've narrowed it down to half a dozen options Yeah , s I . guess we decided on material , right ? So that that spongy latex rubber Yeah everything . feel Yeah . , and the colours we got down Yeah , and Yeah the shape . . , maybe we'll just make it kinda mix and match type of shape or Well , um because Well , I I'm not sure if we should go so far in the whole fruit thing , because I think we should maybe just take the inspiration from the fruit and uh Okay because , so we stick with what we've got there what . Yeah , w I think wh wha would we're trying to get to twenty five , thirty five year olds who want it quite trendy as well they said . They wanted something that looks fancy and I think maybe fruit could be a bit of a too much of a gimmick , but something ergonomically shaped and organic , like good to hold , based on fruits and natural things like that Mm 'kay . , because al already we're going a bit gaudy with the yellow , you know Mm-hmm . I Yeah mean we . could . make it nice pale yellow . Well , it's kind of gotta be our company's yellow Okay . Okay . Okay . So again I . mean like we could have , uh I mean , we could quite easily have the the main body be a different Yeah . Maybe we colour could have , but that have pale yellow and then an outside bit bright yellow with , you said , the logan the slogan kinda going . round , yeah . Mm . Because Um I mean e even if I mean not necessarily that the um the whole body has to be of the company colour , so Yeah you . know um blue and yellow tend to go to we well together . So you have the main body blue with the yellow logo and slogan running Yeah up one side of it kind . Yeah of thing . . Uh-huh . Mm-hmm W . sort of Great . Um as for the energy source um , you know , almost every remote control uses just batteries , but we don't have to be limited by that . We can use a hand-dynamo . Um I don't Uh know what that means , we crank It's it I think it's basically ? the more you move i it , it's got a wee thing inside that just kinda Right , it's powers like those it watches . Uh that you yeah c . So , this Oh might , a be d an idea for a something dynamo that people ? really wanna grab Yeah , you can shake it , . if it's Yeah out of power . . Yeah Yeah , I , like like with that those , yeah watches . that you kind Yeah of twist . . Yeah Okay . So Okay But that's if quite it if cool it's . not working . You shake , I guess people's it and natural scream at reaction it anyway is to . Yeah just But . shake the thing Yeah , it but is do , yeah you think that . it . will be a good idea to use dynamo , tha these type of cells ? Because then people have to , well like if the cell is out It does leave of them with bat an obligation to Yeah , to Especially mo if they want to use it uh uh Yeah sp . uh specifically as um voice activated Yeah . Then , because Right Yeah most if it's just of the . sitting people , then on the they have to pick it up and then activate Yeah it and then Yeah . . Okay , okay That's true Okay . . Right . um what are the other options ? Uh there's solar power Uh . Um . , solar power will w also not be a good idea , because then they have to keep m their mobiles outside Yeah in Yeah solar . . energy , and the days when there is no sola I'm sunlight I'm with uh Raj Yeah on that , I Okay think . Yeah , so , you probably know just , I've got I've . What got no we I've got a north facing w house , there's not really yeah ever sun But coming . I w in think my like window we should . just a rechargeable normal light ? Oh battery that's true will . be a good idea . They can I mean they I can w I recharge w uh that it . idea that I thought um just on the basis of like ridding them of batteries and that Mm kind of bother . And we're is a very having environmentally a , friendly company yeah , having , aren't Yeah we as a well . rechargeable ? stand , so Yeah that . not only it doubles Yeah as a . stand , but um for using it as uh recharging it , but also for using it Yeah as sound . recognition . 'Kay . Like like a hand like one of those portable phones Yeah kind Yeah of thing that , that's kind of . thing Okay Yeah . , exactly . . So uh a rechargeable battery Yeah Yeah . . . Okay Rechargeable . Um . the user interface , the buttons , I guess we talked about this already Mm . . . What's Um chip . on print ? What's Hmm ? Sorry , never mind Uh th the uh the electronics . um , basically the more features we add um Oops , this one . So the more features we add the fancier chips we need to buy Mm-hmm and . put in , which adds to the cost Mm-hmm as you can . expect . Um . But uh I think we can keep it all under budget . So uh yes , so the speech thing you said our our techno our research and development department came up with some break-through Mm-hmm . So Yeah . Just , and if in time we if we're . just just in time having buttons and . the speech then we're getting our cheapest option of chipping . Right , right . That's good . Uh woah Yeah . Okay , and , we're keeping we're kind the L_C_D_ of uh screen out we're kind . of um Excuse m I've just deleted that whole thing . Um we're kind of running out of time , so if you could Uh . Was that you ? Um Huh ? that was your bit's covered , I just Oh dele yeah that I was that just was accidentally it . deleted what I was supposed to say next . Uh excuse me Um , Bri , yeah So . Oh , yeah control . F_ eight , right ? Yeah , mine seems to have turned off . I can't And I just do touch anything the pad . . You just touch the pad , yeah . No . No It's actually ? shut down . It's on , but there's nothing Okay on the screen . , um now Try uh what flipping the screen we down have uh . our next meeting's in half an hour 'Kay . and what I would like you guys to do is work on giving me a model in clay . Oh , I get to do it , too . Yeah Cool . It's Oh you guys neat . Yeah . . So um . , you know I mean , luckily we chose a nice simple shape Yeah Yeah . Mm , yeah . . . Um and further instructions will be sent by your personal coaches Okay . . Okay That's great . . Save everything to the shared documents , is that right Uh ? yeah , I hope Yeah I can recover . this , 'cause I've accidentally deleted it Mm-hmm . . Which doesn't really help me much . I think , I've saved mine already . Yeah , can you save that uh send that last one again , please , Raj , as I still Yeah can't . find it on the Uh it was under a different name . I will show you , in shared documents . Okay . Uh working components . Oh , you didn't get that No . I will send new . Okay , thank you . Uh . I'll put it in shared documents , again . Um yeah , Project , Project Documents Project documents . , sorry , I put it in the shared documents . Uh right , that's Uh yeah that's the . that it goes there automatically if you put it in Project Documents . Project Documents is on the um desktop . Right , that's great . But I cou can't open that , because it w asks uh for some username or password . Oh . Really I'll show you ? . Uh these lapel mics are trouble . Ts Oh right , I think um Hold on Sorry . Uh . . Yeah , I don't know if y it it just ca it just came up on my um on my agenda . S Um presumably there's clay somewhere . Um . Four . Yeah , that's great . Whoops . Light , light , please . Light . Right , there you go . Yeah , th thank you Yeah . , quite . And we're using this our basic chip set , so it's all Oh sorry good Are . we done . with our meeting ? Uh Um I think excuse we're almost me , Brian done , yeah . . You have Yeah to keep . your pen separate , because I used your pen . Oh oops . Sorry S man . Uh okay , still didn't manage to get down all the last bits so we had rechargeable and Uh . Apples . Mm-mm-mm-mm-mm . 'Kay , so we came up with that , that's okay . What's supplements ? Supplements . Uh uh . See . Cool . Fun . I shoulda something like that . If I kn see I I knew that . I shoulda sort of engineered it so we k ended up making a diffi difficult shape Hmm . . Just for cruelty Yeah Hmm . . . Star fruit . I wonder So if they mean sh like literally make it , sort of buttons should and everything . No Should we leave . Oh yeah now , we can do buttons , Brian . ? Or Um we . are going to discuss something ? Uh no , I think that's us our discussion over unless anybody's got questions or confusions No I'm good , 'cause . I'm confused . Yeah Huh Okay ? . . Excuse me . Um uh we'll probably get questionnaire in a minute , it's a Mm . Sorry . Thank you . Yeah . There we go . Warning , finish meeting now . So . I rounded it up far too fast . Um . Where are we going ? My Documents , that's not what I want . My Project Documents . There we go . |
ES2005d | The User Interface Designer and the Industrial Designer presented their prototypes to the group. Two prototypes featured different fruit shapes, with one including speech recognition instead of a large number of buttons. It also featured scroll wheels for channel control. The other prototype was designed like a banana with children users in mind. The Project Manager announced to the group that with all of their desired features, the project would go over the alotted budget; after a reanalysis of the features of the prototype, the project came in under the budget instead. It was decided that another feature could possibly be added. The group evaluated their effectiveness as a team and felt that all members worked well together and could be creative, and that the project had very good leadership. The Marketing Expert led an evaluation of the prototype according to the initial project goals; the evaluation showed that most of the goals had been sufficiently satisfied in order to launch the product. The remote will come in several designs: two will have different fruit or vegetable shapes, one of which will feature speech recognition in lieu of a large number of buttons. There will also be a child-friendly banana-shaped remote. Both the company name and slogan will appear on the remote. The remotes will be bundled with a yellow charging stand. The devices were made with a latex product with a rubbery texture. It was decided that the product had met enough of the initial project goals to be launched on the market. The Project Manager felt that the group had been too constrained by the budget. Some felt that the banana shape would not appeal to enough of the market and that there was not enough variety in shape in the remotes to make up for this problem. | Okay Okay . , almost there . Okay . We'll sta I'll use the PowerPoint , I guess . How was that , was that fun ? Mm Yeah , yeah . . Very fun . Okay . Uh oh I've forgotten to mail you the minutes , but I will do Okay . . Upsidaisy Hmm . . Um Um E we excuse me I forgot Yeah . my Alright copy , okay , yeah . . He's gonna get his pen . Oh right . Okay . Um Will you guys first with your prototype um before we get to the good news ? Yeah , there's good news Uh ? Oh . Mm . we have budget problems . Oh . Cutbacks I'm afraid you're all sacked . . Oops . I don't even have this on . Hmm . Okay , have you Okay got a presentation . to make No , not ? No mine . Okay yet . so it's Oh just . your your show . Um maybe we should bring so that the camera can see . Yeah Okay . Sure . . Okay . We made three Three for you . ? Oh . Um one's based on the banana , one's based on the tomato and Tomato the other one ? What tomato is st ? I don't recall a tomato Look . Oh yeah . , well yeah , we had v some red left over . So Ah I see , okay . Okay . , so this is the um non to non uh no buttons one , or as mm few buttons as possible Mm-hmm . , mainly speak recognition . The yellow there is the um Logo the slogan . , yeah , that Okay we need to incorporate , brilliant , it's very . simple . If you do need buttons , you can flip it over , and there's some there Okay . , um but mainly it's speech recognition . Okay , so the buttons would be like , you know individual users , or Yeah . Yeah . Yeah and yeah they might project things onto the screen which you can do on there Alright , okay . . Mm I'm not sure about that . Um and this one is the one w more like the one w that we looked at earlier Right . . Yeah , you guys can That's have groovy a look at that Yeah if you want . . . Uh can Well I like the I feel of it have Yeah , I like the feel , sure of it . . Um that one is Oh sorry Oh s At Oh no , it's delicate . dear . That's that's already got its stand that one . That's it stand Alright . It does , okay . also lie flat , but that's the that yellow stand there represents the the charging stand Okay . Um , brilliant mm the . black on the back is the slogan . Okay , nice and obvious Uh there yeah , that Well , we , if it's did think standing of up that , I . guess , yeah Yeah . , if it's standing up it's it's on there , but also we're gonna have the company name on the front , which is the little black kind of line in Oh the right middle , okay , brilliant . Like . So that um from its centre . and that's the um transmit the L_E_D_ thing . These are the s two scroll ones which we thought could be channel up and down and volume up and down . We n were weren't sure about putting them there , because um i it's it kind of could get bashed Where you're , yeah , uh . were you're holding it kind of Yeah . Well , if you hold it , you can you all can hold it , is it does actually feel quite ergonomic Mm-hmm . , if you've got small hands Yeah Mm . . Um . Okay , obviously . I don't think that's real sized . It would Yeah have , okay to be a bit . Yeah bigger , scale model , yeah . . Okay . Um that's a speaker at the top , so you can speak into it like a little walkie-talkie as well for speak recognition . Mm-hmm . Um and um then the buttons . Yeah kind of self-explanatory , just buttons whenever you need them . Tried to keep it simple . Oh that's the charging base prongs at the bottom . We used those . And um then the Alright , excellent big red . button in the middle is the on and off one . It's Okay not in the traditional . place No , but um . It's out of it's the way quite an as obvious well , I place suppose , so . . Excellent . So there we go and and um we have the banana-based Oh yeah , yeah . one too Yep . This one is uh . , I suppose for the younger audiences . Okay A a more friendly , so type so of Barney the banana Right . , right . It's to uh induce more television watching I suppose Ah or excellent , just what we need . Yeah Yeah . . Say it for the camera . Mm-hmm . Lo Sort of Loch Ness banana Mm-hmm . Right , right . . Cool yeah . Well , nice to have uh options at least Yeah . Yep . . 'Kay So and are there any um improvements or issues It won't or stand Oh . there are issues , oh there are issues . Just let it lie down , it wont stand . Um main problem that we have unfortunately being finance . Oh . Uh , let's just enter in the um evaluation criteria . Um unfortunately the unit we are currently going to produce minus the extra scroll buttons , uh it's gonna cost Mm us . fourteen point six Euros . Oh . So What's we have on the to uh rea on the left Sorry , I've ? accidentally highlighted somehow Um . There we go . Okay . Oh god Ooh . , why is it doing that ? There we go . So basically , um in order to save our two Euros um I was thinking that we could have essentially the same shape , but just have it flattened . Mm-hmm . More like Um a traditional . remote control Yeah . , I mean it's already got a kind of cool shape Mm-hmm . , so but it wouldn't have to be curved sort Mm-hmm of in and out . . And by doing so Oh no , hold on . Doesn't save us quite as much . I don't know what's going on with this again . W why is the uh double curved two of them ? Oh , good point . And Um . double curve on both sides ? Curve . Yeah , this That's is double-curve sort , no of curve ? This Is is i double-curve in and . It out This . one is single curve . Mm 'Cause this is single curve . , this is curved on both sides . So double-curve No . , I think it means double curved as in um Like an S_ shape . like uh a single curve on that bottom half , and the double curved would be if it was that similar curve Okay upward . . Okay , I might be wrong though . Like this , one curve on this side , one curve on that side I don't think that counts as a curve , I think . Hmm that's just a shape . . Hmm Okay . A . curvature is like the this Maybe case . . Okay 'Cause that's . the uh the biggest expense there , right Yeah . got , and why two why of them I've got it two , I don't know , I can't seem to select any more however . Okay . Well we can work around that um Mm-hmm . Right . No Cut . things out . But you think it should be one . It's meant to be one , yeah , I don't know why I put two in there Okay , but . um Hold on till I find it , I think this shift button might be stuck again . No maybe the shift button's stuck in Yeah . . Um Mm okay , so . Should that would take away three , which would give us Oh that's fine . Yeah , so Eleven we're Cool uh eleven . Euros sixty . Cool . Um So we could even add something We . cou Oh not quite We should fire , have the scroll-wheel the accountants . , unfortunately . What ? Fire the accountants . Ah yeah , we could add things . Maybe if you click back in that bottom right cell , where you're starting from Yeah , and . then use the arrow keys . Does that work Yeah , I know , that ? No just extends mm it as well Uh . you . I can don't do know one . thing . You just select one box outsi yeah , this box . Then move it with the help of this Okay It One of the buttons . Just is sticking uh just , I don't know uh Okay . , just a minute . Okay . No input , like this . Shift . No No , it's it's 'cause not the uh the shift button's stuck . Yeah , or something , it's . not working Is . Should it the we other ask shift Meli button maybe Should ? we ask our technical expert Melissa No that's fine . Um we've worked ? out what it would be anyway . Did you try both shift buttons ? It could be Yeah the other side . . Cancel . Piss off . That's too bad . Oh well , never mind . Um . Right , so that's finances and I dunno what we what could we reckon we could add ? Um Well maybe we could add something , but maybe if What Well I suppose do you that's th our that's We're that's trying our to design save that money we've got , so . Yeah . So , if we're happy with the design there's no point in spending money , if we don't have to Yeah . But if there . is anything you think we've missed out there , then , you know , feel free to add it . Maybe I mean obviously it would be bigger so there might be more space for the the slogan on the front , because it's Yeah not in an yeah ideal . place right now . Well that's that's uh Okay , so project evaluation . We have under twelve Euros fifty . Project process , how do we think that went ? Are we happy Oh ? . Mm . Yeah I think we have a a winning product . Okay . Evaluation . Oh we've been writing this up for m I think months it went . quite smoothly . Uh room for creativity , were we happy with that ? W I think we were very creative . No , I mea I think it means sort of individually . Oh right , okay . Yes , no , maybe Mm-hmm ? Okay . Groovy . . So uh we're just gonna . Uh yeah , okay . Teamwork ? Leadership , sorry . Great Excellent leadership leadership Thank you very much . You're . all get you're all getting a raise . . Uh teamwork . I thought went well Yeah Yeah , yeah Yeah . . . Yeah , everyone . got enough input , I think . Uh and well means , yeah Yeah . The , we technical stuff was brilliant . Let's Yeah buy . more . Uh Yeah . Right . Um These I don't pens know what , new are ideas are neat found though . , means , to be honest . Yeah , these are new ideas , like glow-in-the-dark or something like that . We discussed all the new ideas , but of course we couldn't reach any proper goals , we couldn't use these , but we h we are using these scroll buttons like this Mm-hmm Mm-hmm . These are . . new ideas we And new shapes , everything Yeah Mm . 'kay . At le . Groovy Yeah . . So just general thumbs up for all of us then Hmm . . That kind of unfortunately is too quick Okay Hmm . Okay . Well . um . Uh . I . suppose yeah Uh . Um so let's . talk about our bonuses and the raises we're getting That's for this it , right , um I think another couple of days holiday pay . might be Mm . well in order for all of you Right , right . Uh . Let's see if I can get this bloody thing to work Uh . Whoops . maybe we should start cleaning up the clay . Yeah , maybe So . Does it go back in , does it ? Reusable . Something we I should don't know get what this is . So but it's really really annoying . Uh Brian , have Uh-huh you . have you finished Um ? Uh I have , yes mine . needs also this . Huh ? At last mine is also the presentation . Oh right , okay , you've got more Oh , okay , you got Yeah a presentation . Sorry , sorry uh , yeah . . Oh ok . It didn't bother to tell S me that on this thing . Is it ? Okay . Uh Doesn't tell me is the project . evaluated , that is mine . Oh you're doing that . Yeah . We evaluated ourselves , we thought we were great Yeah . . Uh . Mm , love to eat that Anybody now . Kind of a green Mm banana now Clay . covered . banana . It's this as well , sorry , we forgot to mention it'll be made out of kind of a rubbery latex , new material that we've got O okay . I've got , hold . on . blue . I wonder w which cell do I want . It's fun to touch . Yeah . So Okay . Yeah . , I didn't realise you had that bit . Oh could you pass the tomato So please . . Sorry . Thank you . So now is the final evaluation , final evaluation of the uh uh of our product Mm-hmm . How . we are going to means uh at what standard what standard whether it meets our standards or not . How mu What rating we will give to these products . So of course this is will be a team work , w we together have to decide wha what rating we will give to this product and everything Okay . So . what methodology I will tell you on what basis we are going to discuss all this . We will give the rating to this product based on the user requirements , whether it meets the user requirements or not , this product . Then trends , whether it is as fashion trends or not ? Means because we have already stated that people do prefer fashionable things nowadays Mm-hmm . . So this is also an important factor for our evaluation also . Then marketing strategy of the company . As we have already discussed that our company is quite in the market , not only in terms of providing quality products , not only in pro providing latest technologies , but also in terms of providing environmental s Sorry . Sorry , carry on Yeah . So . but also in terms of providing environmental safe products , uh yeah like uh keeping uh keeping in mind all the safety issues . So Now comes the criteria rating with seven point scale Okay . I'm . having this scale this scale Mm-hmm , so we . have to do it on a board . Okay . Alright , okay . The board working again , is the it user ? requirem I think Do we have the uh . the marker for the board ? Um . Uh . There it is . Thank you . So . So these are the three crite criterias for our evaluation of our product Mm-hmm . First of . all uh comes user requirement . So we will see whether this product meets all user requirements or not . I I will first I would like to have your views , what do you think whether it meets all user requirements or not ? Um I think Yeah , it did . It S had all the basic buttons that they needed as well as the uh new technology that people said they wanted Yeah . . Um When so the user requirement is essentially just to operate . Does it the work T_V_ , so ? Yeah yeah , of . So course we . haven't So actually got a working what do model you think yet you will . personally give I would say seven . Seven . Uh . Seven is . good , yeah , isn't it ? I can't True or false ? No sorry tr one One , yeah is true . . Uh one is means highest ranking Yeah . , okay . But I think highest ranking is seven No , or one it's ? No it's that's like false true is . one end Okay , and false , right is the oth right Okay , so . So one it's . one for from your point of view Yep . . And what do you say our Industrial Uh . Expert ? It's hard to know . I I give it a two Uh d you can you can tell on on the like . I think she has given her views on the basis of design , because she was our i Interface Expert Okay . But you . can give your views based on technology , whether the technology meets the requirements of the customers or not Um ? yeah , I think i it might even exceed it um . But I guess there is a kind of a shortage of buttons . Um I'm gonna give it a two Two . Two . . And what about uh you , Brian Oh , I'll go for a one . ? You will go for one Basic requirements . Okay but of the pro of the project . . Uh for me personally it is everything fine , it may be having good design , it may be uh meeting all the requirements of the customers like technology-wise , price-wise , but there is one thing which limits the customers , like we are having only two , three designs , like we are having one banana design and the other one is orange Mm , and yellow . Uh yeah , lower Yeah end . And the third th one is what you ge uh that is not a f fruit look Uh-huh . But . if Come a on person that was the tha doesn't like banana , or orange , you are limiting him Uh-huh . No . , don't 'Kay . buy our product , because we are l we like this only Okay . . So we are showing our preference for particular fruits , two or three kinds rather , and Being fruitist Yeah Is that . So no is . that not trends . ? Uh no , uh personally as a Marketing Expert I don't believe that , because whatever companies they launch their products in the shape of fruits , they give a range of products , a range of shapes , like if we see , look at the smallest thing , toffee chocolates , they give a variety of different Mm-hmm things . . Some children like to buy banana shape , some apple shape , some even pineapple shape , some orange shape Mm-hmm . . So you can what shape a person will like . So in this case giving only one or two choices we are lim limiting our customers . And by Uh-huh limiting . them , we are limiting our sales , limiting our profit also But in electronics . , I think , it's not q always quite so um you don't always have so many choices as with chocolates . I think , you know , if you're going to buy a T_V_ maybe a company'll have That you're going to choose from , a company'll have two or three choices , but they're different designs . We were coming up with one product . Uh maybe . Okay but No I , I mean will uh obviously I will your personally opinion , I'm just trying to won't give it beyond three Okay . . So we can He's a tough cookie . Yeah , on an average we can think three , four sevenths , maybe . Three or four ? Uh , no sorry , it should Six be . Five or six . What are we doing No ? What are sorry we doing , sorry , sorry ? Adding , sorry them , we up are ? doing a very We're gonna wrong average thing them ? . Yeah , yeah , we are taking everything Okay , and that's Oh I have . taken . So it very seven wrongly fourths . Yeah uh . About one three point four four f two six one point seven eight seven . sev Yeah one pe exactly . So we can say one or two Okay Okay . . . because it is one point eight Oh I see uh . two , so we will do Yeah two round it up to two . Yeah Okay , yeah . So . . So trends . where were the trends Can you explain what . you want us to write there ? Sorry ? How it how conforms to the current trends Yeah ? , again the the fashion trends , this also like whether it it will be fashionable to have these products in the Mm-hmm uh . as a fruit shape or something Okay . Uh . Well . um going on uh the specifications that we had , that fruit and vegetables are quite popular , and that people like something that is good to look at and not many buttons , I would give it um , well , because it's hard to make a fruit good to look at , that that looks cool , you know , so I would actually give it a three . Tha three or four , I'm not sure . Three Okay . Go . Yeah for three . That's fine . . Uh 'Kay . As far as the uh technology it its' got the latest trends in speech technology , but it's missing the screen , as we said , um but it does have the push-buttons , or the scroll-buttons , um but it doesn't have that fancy solar power or the the vibrating energy mechanism . So I give it a a four . I'd give it a kinda middle of the road for Mm . for technology . Yeah , I am sort of pret uh Just the fruit does me in , I mean uh it might it might be trendy to some , but I'm just not swallowing the fruit , so Yeah um . Uh also uh I would have liked to have seen the L_C_D_ screen in it . Um so yeah I'd say about four as well . Okay . Uh personally I wi uh I think that in terms of trends , these products are quite good , like , these products are in fruit shape , because that wha people now our fashion trend shows that people like everything all f everything that is being advertised , like clothes , shoes , and everything is being Mm-hmm advertised . in the form of fruits and vegetables , or getting them or showing some association with them . So and in this way our product is good . And the second thing , now people don't want any complicated or bulky products and ours is quite simple and quite handy Mm-hmm . So that . is also ef that also Our product meets the f the fashion uh trends of the market . And yes . It is cus spongy also . So they can play with it , it's quite good . So then I think , maybe I can give it two . So four five ten thirteen thirteen . So we can Is it fine ? So what Yeah about . company strategy ? Well Um it was yellow . . Yeah , the company strategy , okay . Um there was lot of discussing , that was good . Um I feel I got my say . Um so I'd give the company strategy a two . Okay Well , I . think it's the the remote control conforms to the the company strategy Okay Yeah . Is that the question , yeah ? . Is it . ? Okay . Um Okay , so . one or two Yeah . One . . Okay , just leave it , it's fine . I'll go with two . So what about you , Brian ? Um yeah , a three . Pretty much kept to the company strategy , so I would go for a a one , as we not only kept it , but we were limited by Mm . Yeah , and me also , like , this product me uh me uh me uh this meets all company strategy like our product should be as per customers' requirement , as per latest technology , and it should be environmental safe . So since our product meets all these requirements , so I would also prefer to give it rank one . So four six So one six and a half . Yeah half , one . So . we can say two or one A two . Okay . So th seven seven . Uh overall we are getting two something , but we can round it as two . Yep Okay . . Cool Yeah , groovy . . So I S think overall uh evaluation of our product is quite good Cool . . So we can launch it . Yeah . Brilliant Woo-hoo . . In which case we are done . 'Cause we've evaluated and we are within budget . Cool . Okay . So Champagne lunch yeah Yeah anyone . Uh . Great . ? . |
ES2006a | The project manager opens the meeting by going over the agenda. She explains the project, which is to create a new remote control for television that should be original, trendy, and user-friendly. The three components of completing the project will be functional, conceptual, and detailed design. They introduce themselves by going up to the white board and stating their name, role, drawing their favorite animal, and sharing their favorite characteristic about the animal. After they talk about their overall budget, they discuss what special features they want to include in this remote control that existing ones do not have. They discuss making a menu-based remote which would be less crowded with buttons and therefore stylish and sleek but functional. They end the meeting with the project manager going over the task each member is to complete before the next meeting. The marketing expert will work on user requirements specification. The interface specialist will look at the working design. The industrial designer will work on the technical functions design. They will get specific instructions when they get back to their workspace. They will sell the remotes for twenty five Euros each. They will aim for a profit of fifty million Euros. The remotes will target the international market. The group got the idea of making a menu-based remote that would require very few buttons to operate. Although this is an original idea, one group member points out that may be too innovative and users could have difficulty learning how to operate it. They did not yet come to a decision about whether this idea should be implemented. | .. Okay . So , this is uh first meeting of this design project . Um and I um like to show you the agenda for the meeting , I don't know if it was sent round to all of you . . Mm , yeah Maybe . I not didn't receive . Anyway it yet . , this is the the plan for today's meeting is um firstly just to introduce the project briefly , um although I'm sure you've actually got some of the information already . Then the main purpose is to so that we get to know each other a little bit more Mm-hmm . . Um then we want to practice using some of the tools that we'll be using during the the course of the design project and the meetings , um specifically the whiteboard over there . Um then we need to go through the specifics of our project plan um and discuss come up with some preliminary ideas about it . And then that's it . So we've got twenty five minutes to do that , that's until eleven twenty five . S so any so sh any questions ? Is i Not at this point not . at this point . . So this is our project . What we're aiming to do is to create a new remote control for a television . Um we want it to be something original , something trendy and also something user friendly , so it has to be quite intuitive that people are able to use this product . The method that we're going to use to complete the project , that has three components as such . There's the functional design of the the remote control . We're going the way we'll do that I think is to to work individually initially and then come together for meetings to to work on that . Um similarly with the conceptual design , we'll start off by working individually with our own expertise on our own laptops and then we'll bring what we've done together . Um and then the detailed design will come after that . We'll pull it all together . I'm a bit confused about uh what's the difference between the functional design and conceptual design ? Uh i is it just uh more detail , uh as I understand it I think ? it th w we're talking the the functional design is more your um area of things where you'll be we want to look at what functions we need in the remote control and Right what . what specific things it it has to do but the conceptual design is um perhaps bigger than that and includes the How how people how are going it to will use be done it . and and that kind of thing . So whe where do we identify the components of our uh product ? Uh I think it's it's in the conceptual design phase that we identify the it's in the conceptual design phase that we identify the components of our product ? Um I think we'll we'll start that initially with the functional design Okay already . but then yeah . Okay , so that's just a brief overview of the p the the project itself . Um what I'd like us to do now is simultaneously introduce ourselves and start using some of the tools that we're using for for the project , specifically the whiteboard . Hmm . So each person in turn , I'd like us to go up to the whiteboard , the pen's just underneath it there and draw your favourite animal and then tell everyone what the f your favourite characteristics of that animal are and while you're doing that tell us your name , what your role is and perhaps how your animal relates to the role that you're taking in this project Why are you looking at me ? . Would you like to go first Do I have a choice ? ? Okay . Ooh ooh Oh , things falling everywhere , yeah . Right , okay , p put them in pockets . . Cool . You Okay don't have to . hurry , we've got plenty of time . So , my name's Cat and I'm really not very good at this whole drawing malarkey so um Okay . It's got no eyes . Oh , good point . Ah , the eyes always ruin it . Right . Okay , what do it's eyes like ? Okay , cool . Um this is a rabbit I thought it might be a cat Yeah well . origi uh at . first I thought it was going to be cat Yeah . , I don't think it's furry enough , so we'll Yeah make now it a I fluffy now rabbit I understand now , yeah . Yeah I . can see by the ears . Yeah . Okay , right , it's a fluffy rabbit , blue . Rabbits don't come in blue but you know . Um okay and I like it because it's small Mm . and it's fluffy . And one day you'll be able to getical genetically modify them and they will come in pink . Ah . Okay ? Excellent Mm . , and what's your what's your role within the team ? I am the um I need my notebook , mm ooh top banana . Thank you . Okay , cool , I am the Marketing Expert um so like I'm gonna be doing the apparently according to the little guy in the computer that knows everything the user g requirements specification of the functional design , um Mm-hmm . trend watching in the conceptual design and product evad-valuation in the detailed design Mm-hmm Okay um . . so yeah . And more 'Kay about . yourself , you're from ? Um I'm from Leicester Mm-hmm . , um second year . Um what else do you want to know ? I like sports um yeah , aerobics , kickboxing , spinning um and uh But not with rabbits . not with rabbits , no Mm . no . And vets , I like vets as well . And yeah um and I like cocktails , especially pink ones . Okay Cool Excellent ? Cool . , to match the rabbit . . Okay . Um so my name is Maarika . Where's the pen ? Okay . There's a an if you have not enough room there's an eraser there and you can rub Yeah it off . , well , or I can make it smaller . Uh so um um I'm the Interface Designer in this project and my favourite animal , I m I mean I'm not so sure because I'm not so so very um familiar with all kinds of animals , but I do like dogs . Oh , sorry , maybe I should have shouldn't have said it beforehand but Mm . mm hmm . Um well , there are different kinds of dogs , but okay um . That's not bad at Ah all it looks like a dog . . Yep Okay . Is a bit more . impressive than my rabbit . I think it needs four legs if it's gonna walk though . Yeah , maybe it has some colourful patches , yeah . Um the other yeah legs and are on the other I side do like . dogs because they are good friends to people and they are loyal . Mm , well that's compared to some other animals like cats . Um they're really much more fun because they are not so independent . Um . yeah maybe maybe the fact that they protect their home as well , yeah . Um what it has to do with with my role in the project is hard to say . Uh I hope to be loyal to the project and not to n not to um let people doing similar projects know the details of our project or something , yeah And where where are you from ? . I'm from Estonia uh Estonia . , yep . Um so is there anything else you'd like to know ? Oh , right , my roles , um . so um in the different um stages of the design , so at first I will be responsible for um for yeah , designing the technical functions of the um um of the remote control uh then in the in the conceptual design stage I need to um come up with uh interface concept and then in the last um stage I will be responsible for the int infa for the user interface design . . Okay Thank you , that's it . . Okay um I'll do some I'll rub the features and let the drawing stay . 'Kay um my name is Gaurav . Um my favourite animal one of my favourite animals is a cow . I've got no idea how to draw a cow Good . luck . Uh this is going to be They're not just like a big round body and then some really skinny legs and then just Yeah some , that'll horns do . . Okay , so let let me draw the body first . Mm . Big , round body , really skinny legs and they've got a long tail and a long face . It's eating . It looks like Eeyore And there is some grass . there Yeah . . So this is what I like about cows that Horns they just keeps , draw some sitting horns there eating grass , they do . not disturb anybody um they're kind of Buddhist in a way . So yeah , I like cows . Um my my role in the project is um uh the industrial designer , so I'm supposed to design all the details of of the product um ho how it works and whatever it'll mm take during the functional role , what are the various functions that have to be performed by it uh during the um conceptual design , what are the various components of it and um finally , I'm not too sure what was the last part . Um the detailed design , I I guess it will again be the identification of the components and how they integrate with each other . Um I'm from India . Uh I'm doing my P_H_D_ in Psycholinguistics , I sit at the Department of Psychology . Yeah . Excellent Thank you . . Thanks . Right , now now it's my turn obviously . Okay That doesn't , here's look a space like a cow . , does It it looks ? very very cute Yeah , I . like the cow . I'm Yeah Jen . . Mm-hmm . Um I like dogs too , but I can't do that already because I can't draw a dog as well as you can . I like Mm . Is that a lizard No ? way Hmm . . Wow . It's a gecko . Ah Ah , a gecko okay , okay . Yeah . Is there a difference . Is a ? ar They're are they also like lizards or are they Yeah yeah , they're l , they it's are a kind of lizard mm-hmm . And . I I like geckos because they remind me of warm places Ah and Uh-huh . , and . where I was living in Cambodia they used to live in my house and they were on the ceiling and they would make little gecko noises Mm-hmm in . I hope the you evening don't like . snakes , do you ? I don't like snakes . I come Okay from Australia . and we have nasty snakes Mm-hmm . That's where I'm from . , Australia . I'm from Melbourne and I'm your Project Manager for today and Mm . my role is basically to keep things going and make sure that you all work together in a productive way , so that by the end of the day we come up with a great product . Wonderful . Okay Thank you . . So , let's see what's next in the PowerPoint presentation . So If , I've you just right thought click yeah on it I've you just can thought about this that we could even put it much more professionally Mm-hmm as . there we go . Okay , so this is the um overall budget for our project . We've got um we're planning to sell these remote controls for let's make that go away , that means we've got five minutes . Um we're planning to sell the remote controls for twenty five Euros each . Um and with that we're aiming for a profit of fifty million Euros . And that's selling them on the international market , not just in the U_K_ . Um so to do that our finance people estimate that we need production costs of maximum twelve and a half Euro so that we can reach that profit target . So that's something to keep in mind while you're designing . Okay . Hmm . This is let me just skip ahead to see that's the last thing , okay . We've only got a couple of minutes . Does anyone have any first ideas to bounce around about um what we're thinking of this Yep remote control ? . I'm just wondering whether whether there is like any special feature that we want to have w want this remote control have as opposed to the already existing ones . Mm-hmm . I think that's probably something that w it's best if we take away with us , but if Mm-hmm we all . have a think , when we go away from the meeting , what specific things could be um included in this remote control that that I think uh are out i of in the ordinary the beginning . uh one thing was that was mentioned was that it should be mm trendy , user friendly and original so um I think your point is relevant as far as the originality is concerned , that we should provide some features that are quite unique Something to this something . new . Yeah , I was looking Mm at the . website , and the other things that they've made and I like put down some like inspirational words like that I got from looking at the pictures Mm-hmm . So . the motto is um we put the fashion in electronics and um so it's something that is sleek and stylish but it's still functional Mm-hmm , you . know ? So I'm kind of thinking , you know like those phones that they have , the new generation ones , where they don't actually have any buttons on them and stuff like that . Uh-huh Alright . . You know , so something heading towards that , so it's not overly I mean I don't know what h most of the buttons do on my remote controls , so I figure how many do you need , you know ? Mm-hmm . Mm Okay So perhaps . some sort . of menu-based thing , or Something that's a little less crowded than this , like Mm-hmm I . mean you know , theoretically you can do all kinds of things with your T_V_ , right Yeah ? But what . do most people do ? They turn it on , they watch Yeah certain . specified channels Yeah . , you know , and then they turn it off again There is a . Sometimes lot of functionality they play a movie . in there that is not used ninety percent of the time Yeah Yeah , but , so . will be used ten percent of the time there's no So , yeah need to . have buttons on it to , no do that , maybe to Yep do . . It could be one button for a menu or something , if Yeah you Mm-hmm really . And need . then to go use and do So the that , if you're . the kind of sad case that knows how your remote control works , then you know Mm that's . fine and you can do it on the screen rather than everybody else having to have those buttons , which just confuse them Mm-hmm . . Hmm . Excellent . 'Cause like if you look at the train , it's just very like , there's no extra bits on it , the train on the website and I dunno if Oh I you haven't can put had it a look up on yet the thing , yep . um but it is just like a long like thing used for mu moving people , but it looks really pretty too . Mm-hmm . Great . Any other immediate thoughts Mm before . we move along ? Uh we can aim for I mean we can think about all these little things , but we can aim for something wi that gives a high battery life , although Mm-hmm I don't think . that um it's a huge problem for remote controls anyway , battery life , uh every now and then you need to replace the batteries Yeah . . Um Yeah but Hmm uh I mean . e even though it has to be re original we shouldn't uh go like too far away from from the usual ones , because otherwise Yeah the new . users will just have a A lot big learning of problems curve with l , yeah Mm-hmm . learning . , yeah , yeah Yeah . . So , i it should kind of fit in as well , and It's like the those fancy websites stereotype of a Hm-hmm yeah . . that you can't access because you have no idea how to get in , but the designers thought they were great . Okay , so we need to wrap it up now , so that we can go away and get on with some of this . Um we've got another meeting in thirty minutes , so you're you'll be getting specific instructions once you go back to your workspace , but im basically you're looking at the working design , Alright . you're looking at the technical functions design , and for you it's the user requirements specification Mm-hmm . , like you said at the start . Okay ? Okay Thanks for that . . Thank you . Uh I'll see you in half an hour . See . you . Carry the laptops back again Hmm . Do we need . to unplug things ? Probably . |
ES2006b | The project manager opens the meeting by stating that they will address functional design and then going over the agenda. The industrial designer gives his presentation, explaining how remote controls function and giving personal preference to a clear, simple design that upgrades the technology as well as incorporates the latest features in chip design. The interface specialist gives her presentation next, addressing the main purpose of a remote control. She pinpoints the main functions of on/off, channel-switching, numbers for choosing particular channels, and volume; and also suggests adding a menu button to change settings such as brightness on the screen. She gives preference to a remote that is small, easy to use, and follows some conventions. The group briefly discusses the possibility of using an LCD screen if cost allows it, since it is fancy and fashionable. The marketing expert presents, giving statistical information from a survey of 100 subjects. She prefers a remote that is sleek, stylish, sophisticated, cool, beautiful, functional, solar-powered, has long battery life, and has a locator. They discuss the target group, deciding it should be 15-35 year olds. After they talk about features they might include, the project manager closes the meeting by allocating tasks. When they return to their desks they will complete a questionaire, do a summary, and send the project manager their powerpoint presentations. The interface specialist will look at the user interface concept. The marketing expert will be watching trends (possibly relating to voice recognition). The industrial designer will look into components The group is interested in voice recognition- this is an option they will have to explore further before deciding whether to use it. | All hooked up . Okay , so now we are here at the functional design meeting . Um hopefully this meeting I'll be doing a little bit less talking than I did last time 'cause this is when you get to show us what you've been doing individually . The agenda for the meeting , I put it in the sh shared documents folder . I don't know if that meant that you could see it or not . Did anyone No Mm ? No . . . Oh well . Um I'll try and do that for the next meeting as well so if you check in there , there's a shared project documents folder . Um and it should be in there Mm . . Um um wi on on a what ? Oh project project documents , yeah Project , yeah documents , yeah , okay . , yeah . So I'll put it in Oh okay there . Is , yeah it best . if I send you an email maybe , to let you know it's there ? Yes Yep , I think so . . I'll do that next time . Um I'll act as secretary for this meeting and just take minutes as we go through , and then I'll send them to you after the meeting . The main the main focus of this meeting is your presentations that you've been preparing during the time , so we'll go through each of you one by one . Um then we need to briefly discuss the new project requirements that were sent to us . I Yeah just , the sent last minute , yeah at the last minute , yeah , I'm . sorry about that , but we can see how that affects what Yeah you were . you were doing . Um and then we need to , by the end of the meeting come to some kind of decision on who our target group's going to be and what the functions of the remote control that's the the main goal is to come up with those two things , target group and functions of the remote control . And we've got forty minutes to do that in . So I would You said say uh targ yeah ? target groups , what does that mean ? As Um uh who it is that we're going to be trying to sell this thing to Uh okay , 'kay , yeah . . So are So we need to yeah , we need to have a fairly defined group Okay that . that we want to focus on and then look at the functions um of the dem remote control itself . So with that I think it's best if I hand over to you . Does anyone have Alright a preference . for going first ? I can go first You wanna go Okay first , yeah ? Okay . . Hmm , so . we need to unplug my laptop and plug in yours . I assume we just pull it out ? Mm . Right . Um so f from the Just before you start , to make it easier , would you three mind emailing me your presentations ? Once we you don't have Okay to do it now , yeah but when , afterwards , yeah once , okay you . go back Right sure , just . so that I don't have to scribble everything down Uh . okay . So n uh with uh with regard to the uh working design of this uh uh remote control uh I've identified um a few basic uh components of the remote and uh se uh from the design , functional design perspective um w I c we can now uh know wha what exactly the components are and how how they work together with each other . So this is the method that uh I'll mostly be following in my um in my uh role . Um the identification of the components , uh and uh since since I'm dealing only with the technical aspects , I would need feedback from the marketing person uh and uh from the user interface person Hmm . Uh . we'll then integrate this into the product design at a technical level and uh basically update and come up with a new design , so it's a cyclical process . Okay , so these were the basic findings from today . The last three bullets have been integrated from uh the last minute uh email . Uh I just quickly jotted them down . Um so basically uh the as I told you the identification of how the remote control works and what are the various parts to it uh and what are the different processes um and how the parts uh communicate with each other . Um okay , so e the mee email said that teletext is now outdated , so we need to do away with that functionality of the remote control . Um also uh the remote control should be used only for television , because incorporating other features um makes it more comp complex . And the reason why teletext is outdated because uh of internet and uh the availability of internet over television . How however , our our remote control would only be dealing uh with the the use for television , in order to keep things simple . Um also the management wants that um our design should be unique uh it so it should incorporate um colour and the slogan uh that our company um has it as its standard . Okay , so he he here is a functional overview of the remote control . Um there's basically an energy source at the heart uh which feeds into the chip and the user interface . The user interf interface communicates with the chip , so I'll basic go over to the Okay . So if uh if this is our energy source and this is a cell , uh it communicates uh it feeds energy into the into the chip , which basically finds out h uh how how to do everything . There is a user interface here . So whe when the user presses a button , it feeds into the chip and the chip then generates a response and takes the response to an infrared terminal , um which then so the output of the chip is an infrared bit code , which is then communicated to the remote site , which h has an infrared receiver . Um the there can be uh a bulb here or something to indicate whether the remote is on or communicating . Um so these are the essent so a all the functionality of the remote control , whatever new functions that we need to do , um make the chip more complicated uh Mm-hmm . and bigger , basically . Okay . Um so i in my personal preferences um I'm hoping that we can ke keep the design as simple and clear as possible . This would uh help us uh to upgrade our technology at a future point of time . And uh also if we can incorporate uh the latest features in our chip design , so that our um uh remote control does not become outdated soon and it's compatible with mot most uh televisions . That's about it . So Okay Thanks . anything . that you would like to know or Do you have any um i idea about costs at this point No ? Br , I don't have any idea about what each component costs . Um Okay . yeah . 'Cause that's something Anything else ? to consider , I guess , if we're Yeah . if we're using more advanced technology , it might Certainly , yeah . So increase so tha yeah the , we price definitely . need to operate within our constraints Yeah . , but um unfortunately I I do not have any data , so uh I just identified the functional components for That's that . fine . Are there any more questions , or shall we just skip straight to the next one and then we can discuss all of them together I at think the end we need ? like some general discussion at the end Yeah probably Yeah , I think that . will do Yeah , okay . Okay . , so do you want to . Yeah , I think since since we were discussing some um design issues then Yes I I , shall I would like to continue shall okay we pull this , yeah up ? I think . that has to come out of Yeah there . . Mm Yeah 'kay . . Thanks Yeah , I thought . Oh i those last minute things , they're gonna hit you the worst . Okay , I hope wait . Should it just I it'll take some time It . ta takes a little There's just Oh nothing , and have . you you need to then also press on yours Oh right , right , right , function , um F_ eight , so the blue function key at the bottom Okay and . F_ eight . Nothin okay Oh , something , there it is , yeah is coming Now up . it's coming . It'll come up , it , computer um uh No signal no no signal signal . . ? Why ? Maybe again ? Yeah yeah , it says something now Oh , adjusting . My my computer went blank now . Okay Adjusting . , adjusting . But I don't see There anything we go Okay , there we go . I . don't see anything on my computer now . This Oh , that's is the Oh problem , if strange you , but press . if you press function and that again there's there's usually three modes , one where it's only here , one where Okay it's only . there , and one where it's both Um . And Okay , so . one one more more time time . . Uh now it's okay . No ? No . Should Mm yeah just wait . for a moment , adjusting Oh okay . . Okay Okay , that's fine . , that's good . Okay , let's start from the beginning . So I'm going to speak about technical functions design uh just like some some first issues that came up . Um 'kay , so the method I was um adopting at this point , it's not um for the for the whole um period of the um all the project but it's just at th at this very moment Mm-hmm . . Um uh my method was um to look at um other um remote controls , uh so mostly just by searching on the web and to see what um functionality they used . And then um after having got this inspiration and having compared what I found on the web um just to think about what the de what the user really needs and what um what the user might desire as additional uh functionalities . And yeah , and then just to um put the main function of the remote control in in words Mm-hmm . . Um so the findings uh were um that the main function of the remote control is is just sending messages to the television set , so this quite straightforward . And uh w some of the main functions would be switching on , switching off , uh then the user would like to switch the channel um for example just m changing to the next channel to to flip through all all of the possible channels , or then mm uh the other possibility would be that um she might just want to choose one particular channel , so we would need the numbers . And and also the volume is very important . Um um Sorry I , cou als could you go back for okay a second . ? Uh switching on off channel , uh volume , okay , that's great . 'Kay . Um um among the findings I found that m m most of the curr mm presently available remote controls also include other mm functionalities um in their design , like operating a V_C_R_ , but they don't seem to be able to deal with D_V_D_ players , but then there are surely there are many other functionali functions that could possibly be added to them , but according to the last minute update um Mm-hmm actually . um we do not want to have all this complicated functions added to our design . So my personal preferences would be uh to keep the mm the whole remote control small um just like the physical size . And then it must be easy to use , so it must follow some conventions um like whereabouts you find the on off button and maybe the colour tends to be red or something . Um then yeah , the must-have buttons would be on off and then the channel numbers and then um the one that allows us to go to the next or the previous channel , and then volume has to be there . But then um other functionalities um could be just uh there could be a menu button and you could change things on the screen then , um for example brightness and mm similar functions could be just um done through the menu . And yeah , the last question I had about whether we wanted to incorporate n uh more functionalities , the answer was already no because of the last minute update Mm-hmm . So . at the for the time being that's uh that's all . If you Yeah have questions . If I mean that was the the directive that came through from management , but if we had a a decent case for that we really think it's important to include video and D_V_D_ , I could get back to them and see . It's w it's just whether it's worth arguing about . Yeah , and also it's it's um other question is uh because there are so many different And there are so many different things that could possibly be included because Mm-hmm besides . video and D_V_D_ there are the mm um video C_D_s and whatever , so Yeah it might be . problematic to to choose between Mm-hmm all these possible . things . Okay . Are there any questions for clarification of Maarika before we go on to the next one ? So in the u user interface requirements uh uh uh we we have been able to identify what are the basic buttons that we do want . Um but um so so at this stage , uh how we go about implementing those button we will not identify or I mean in we can completely do away with buttons and uh have some kind of a fancy user interface or something like that . But uh is is there any uh uh any thoughts on that ? Um well , I think the buttons are still mm kind of the most um easy for the user to use , I mean Right . um what other options would you have ? A little screen or something , but this would be really Yeah kind of , and I it'll think a lot make of the learning costs for the user yeah . and and I mean the user just wants to get um get a result um quickly , not to spend time in like um giving several orders um Right I . dunno Mm-hmm . I think I . th I would I would think the put the buttons , but if if you have other mm proposals Uh I um think the . Mm co . costs will also play a big role when we come to know about them . So Yeah Mm . . well we can probably wait until t we have more knowledge on that Yeah . Uh i if . the if the costs allow , we can have like an L_C_D_ display and uh with um because we do want something fancy and fashionable as well Mm-hmm . So Mm-hmm . . yeah Yep . ? Cool . Sure , we can discuss that maybe after the next one Cool . Do . Do you you want wanna to give me the little cable thing yeah ? . Uh am I going in the right direction ? No . Wait Yeah . . Okay , here Oh it , I'm comes getting hungry . . Okay , here you are . Cool . Ah , that's why it won't meet . Okay , cool . You set ? Yep , cool . Okay , functional requirements . Uh we need to do the function key thing so that it comes up on Alright here . , yeah . Hello . try Is to it press plugged It's working in oh prop , okay . it's working ? Okay , yep . . Excellent Cool . , okay . So what I have , wh where I've got my information from is a survey where the usability lab um observed remote control use with um a hundred subjects and then they gave them a questionnaire . Um so it was all about , you know , how people feel about the look and feel of the remote control , you know . What's the most annoying things about remote controls and um the possibility of speech recognition and L_C_D_ screens in remote control . Not that they actually gave me any answers on the L_C_D_ screens , so I should have taken that bit out , but anyway . Um okay , so . What they found is that people don't like how current remote controls are , so you know , definitely you should be looking at something quite different . Um seventy five percent of users find most remote controls ugly . Uh the other twenty five percent have no fashion sense . Uh eighty percent of users would spend more to get um you know , a nice looking remote control . Um current remote controls , they don't match the user behaviour well , as you'll see on the next slide . Um I dunno what zapping is , but It's um switching between channels , sort of randomly going through . Oh , right . But you have that little thing that comes up at the bottom and tells you what's on . Um okay Mm , fifty . percent of users say they only use ten percent of the buttons , so that's going back to what , you know , we were saying earlier about , you Right know . , do you need all the buttons on the remote control Mm , they just make . it look ugly . Okay ? Cool . Um so this is my little Ooh graph , that's thing a bit difficult . to see . Mm If k you explain it to us it'll be fine . Okay , well , I can send it to all of you Yeah . What . it is is um it's cones , 'cause I thought they'd be more exciting . Um I but liked the , I liked ooh the litt ooh where's it go come ? back . Back . Oh No . . Oh yes , cool . Okay , I'm gonna stop playing with the little pointy thing Mm-hmm . . Um okay , so like what it shows is how much things are used relatively and what Okay you can . clearly see from that is the thing that's used most is the channel selection . What you can't see is volume selection , it's a little bit higher than all the others . Mm-hmm , that's the next one along , yeah Yeah ? , so what the graph shows is that , you know , power , channel selection and volume selection are important , and the rest of them , you know , nobody really uses Mm-hmm and so that's . the the numbers along the top represent their like um their importance , you Mm-hmm know , so . on a scale of one to ten , how important is that and , you know , channel selection and volume selection are absolutely essential , and the power , well it's not quite so essential , apparently , although I don't understand how it couldn't be , um and everything else , I think , you know , you can forget about having those buttons on the remote control , 'cause they're just not needed , and they're not used . Mm-hmm Okay . . This is the bit that the email messed up for me and that's what I was fiddling about with at the beginning of the thing . Okay , cool . So um okay , so this is what people find annoying about remote controls . Uh that they get lost , that the uh you know , they're not intuitive and that they're bad for repetitive strain injury Mm-hmm . . I think if you're watching enough T_V_ to get repetitive strain injury from um you The remote know , watching control T_V_ . , then that's the least of your problems , but you know Mm . , it's up there . Um that yeah . Okay , so um I mean the the R_S_I_ thing would be that , like when you have the computer keyboards and you keep your wrists up would be Right something that . encourages you want something with an ergonomic t design that encourages good use of the remote control and Mm-hmm Mm-hmm you . know . , not straining your wrists watching T_V_ . Hmm . Yes . Okay , cool . Right , um sorry this is pink because I was copying and pasting the table , and I didn't have time to white it out again That's alright . . Um okay , but that shows how people whether they would pay more for voice recognition software . So you can see from that that , you know , younger people to the age of thirty five are quite likely to pay quite a lot more f well quite are quite likely to pay more for voice recognition software , whereas as people get older , they're a bit more sceptical about it and they're less willing to to try it . Um so clearly voice recognition is something to think about , but um you know I d I do wonder how well that would work given that a T_V_ , you know , tends to be people talking Mm and . um , you know , how are you going to stop it from just flipping channels whilst watching T_V_ Right . . Um okay ? Cool . Um okay , so these are my personal preferences . So you have sleek , stylish , sophisticated , you know , so something that's , you know , a bit cool . Um you know , functional , so it's useful , but minimalist . Um there's a there's an important thing that , you know , people use when , you know , when you're filling up your home , you know , a lot of people fill up their home with bits of crap , basically , you know , and you've got all this stuff , and you're just like , what the hell is that , who is ever gonna use it ? You know , so things should either be functional or beautiful or preferably both , so I think we need to aim Mm for both . Mm . . Um okay , then a long battery life , like you were talking about earlier and um , you know , I was thinking that solar power would be quite cool because , you know , your remote control just sits there , and you could just sit it in the sunshine and save the environment a bit . Um and then like a locator , so you know , kind of like you have for a mobile phone or not Mm a mobile . phone Some kind Keys of a ring and things , some like Yeah that , yeah , that's it , you know . . Whistle and it I know , it's screams weird at you . My flatmate , yeah and . I were talking about this on the way into uni this morning and I was like I need to get one for everything . So yeah , so maybe something where you clap and then it beeps , something a kind of sound that you don't often hear on the T_V_ Mm-hmm Right . . , you know , 'cause you don't want your remote control beeping every five minutes , 'cause you you'd then deliberately lose it by throwing it out the window or something . So okay Hmm . ? Cool . That's me . That's you Okay , excellent Um that's , that's great . very good , thanks . , very interesting Um . . I'm just gonna tick yes . So , we've got about ten , fifteen minutes to Mm discuss . I think one of the very interesting things that came up in um uh Ka Kate Cat's Cat Cat's . Ca . uh presentation was um uh this this issue of uh uh like voice recognition being more popular with uh younger people . So if we need to have a target group um then uh I think as far as the m motto of our company is concerned , if we want to have something sleek and uh you know , good looking uh we are better off targeting a younger audience then um you know , people who are comparatively elderly . Um Mm-hmm . . Yeah , I mean that's the thing is that it didn't say in the survey , you know Right . , whether , you know , these are the people that will pay more for a more stylish remote control , but I'm assuming , you know , yes Right . . Bu Yeah but Mm-hmm . but the survey . did say that f things like voice recognition are more popular with them , so if you want to put in something stylish , then uh Mm-hmm th . it'll certainly be more popular with this i ye with the younger people as compared to older Yeah people , yeah . . Then again I guess the th where it was most popular was the fifteen to twenty five bracket Right and , and the I don't know how often they're buying televisions Right . . Well Mm , that's . when you go to uni , isn't it ? So Yeah , you , but you don't know have much money Yeah , generally . Yeah . I would've , you share thought it's a television or something that yeah it's more that . twenty five to thirty five , when people are really moving out and they've got their first job and they want their nice toys and Right Yeah . . But uh still , if if you can go back to that slide and O uh oh , how it's Oh , I've on popular sorry unplugged was , we unplugged it it . Do you want ? Oh it , oh me . to , okay Here , let me . That's alright , if you can just look it up on your computer Yeah Yeah . , wh . uh um people between twenty five to thirty five , uh how popular Seventy was six It was point seventy so it was three sti something percent still , yeah still quite . popular , yeah amongst . them Yeah . Mm-hmm . So even . they are seventy six percent , is that high Yeah amount Yeah , I kn I . mean ? I know what you're saying about the fifteen to twenty five year olds , but I mean it has been proven that that people of that age group have a higher disposable income because they don't have like I mean , you know Yeah , if , they've you're at got university no commitments , you're paying and your rent , but you don't have a mortgage , you don't have a life insurance policy Alright . usually , you don't not a car and all normally of those have things a car . , yeah , so Kids Yeah . You're . Yeah still . So you're learning . more to drive likely to actually b , so that just costs more than a car Yeah . , but yeah . Um so I mean like it is an age group to target , really Yeah , I think . , and if we're if we're talking twenty five Euros as a price , that's not unaffordable , even for No , I mean that's young what people , that's like fifteen . Pounds Yeah ? You know . , I Yeah this this think is not unaffordable , but the problem is whether people need it , whether they do have a T_V_ to Yeah use its full . Yeah Yeah , I . d I don't know many people without a T_V_ Yeah But . . We do didn't they have a T_V_ last year , and everyone thought we were off our heads , you But know the . T_V_s are often kind of Common someone's , the students old yeah T_V_ , yeah that's . The s blah the blah stu and yeah , and be a bit the strange remote control to have a might fancy not yeah rome remote , it . might Mm not even . function with the old T_V_ . Yeah , I d Mm well we've . we've Bu got quite but even a d decent even in T_V_ the case of . twenty five to thirty five it's Yeah quite , we're still popular Yeah yeah , right ? So . mm uh are . Or Yeah w maybe are we . can are just kind of uh uh I think I think the fact that , you know , ninety one point two percent of fifteen to twenty five year olds are saying yes , I would pay more for a voice recognition Yeah . Mm . remote control , does say quite a lot really . You know , so I Yeah mean . that and the disposable income and I don't think it's something to ignore , you know . Yeah , but at the same time I think maybe we can we can just decide to to have both of these groups as our Yeah target . , because actually I mean they're all still Is re young not a massive people difference . Yeah , you know Yeah . No , if . we , do ta if totally we take Mm . fifteen . to thirty five , but that Yeah then does . imply that we should try and incorporate voice recognition . Is that gonna Um have a an implication I for the was having a a technical general specs outlook ? on um m most like sophisticated features , but voice recognition itself I'm not very sure about , because one of the p uh things that Cat pointed out was uh uh how do we go about implementing it Mm-hmm ? Uh . and You do uh have it in your mobile phone though , don't you ? Because you have like I mean every Yeah mobile phone now . has like call this person and Yeah it calls them . But how . frequently Yeah do . we use it anyway and um Yeah uh . h ho how good is it , you know uh voice recognition softwares are still I don't know quite Yeah . . With uh um An but with a T_V_ remote it's gonna be quite limited if we're t saying the main things people want to do is on Yeah off . channel Yeah five . , Yeah . Right . louder S , tha so Right that . should be relatively simple Okay . y you'd . O maybe need a code word . Do you know what I mean Right Mm ? So . . like when you say change , except that's being said quite a lot on T_V_ , so maybe like , you know , remote . I mean how often do people say remote on T_V_ Yeah . Mm ? Although . I only watch Charmed , so really I wouldn't know but like so you'd just say remote five , you Right know , remote . ten Yeah Mm-hmm . , remote . one two nine . Okay , so it seems Yeah like a . feasible thing to implement Yeah , but uh maybe if you for wanna look for into a limited that just to just yeah . to check . Um , so if we go for the the fifteen to thirty five age group Yeah but and uh then of course um we're going to get th anyone who's older than thirty five who wants to look young and hip and trendy Yeah and , yeah has sure the money , then they'll , yeah , yeah they'll . still go for the same Yeah advertising . . I don't think there's a lot of uh voice recognition remote Yeah controls , w well . now the v the voice recognition if if it works wonderfully w we could possibly do away with all buttons , but I think this is not really the right moment yet , because people are just so used to buttons and Yeah um , yeah it's it's kind , I think of Mm we need safer both . , so . W we we need both What , so the voice uh recognition would be just an extra , it wouldn't really Yeah reduce . the size of the remote Mm . . Mm . What wh uh what I was thinking is that there is this uh separation between what the channels are on T_V_ and how they are numbered on the remote control . If we can do with away with that , our product can be really popular uh in the sense that uh a person can say , I want to watch uh I_T_V_ one instead of saying that I want to go onto Uh-huh channel number forty five Yeah . Uh-huh . . Yeah , that , so would be another if way uh if to do it . something like that can be incorporated So that if that was in the the , some voice kind of recognition , that Yeah would be , but great then . the code word would be even more important , because I mean Sky Yeah advertise . on every channel , don't Yeah Mm-hmm . they . , you know , so then it would be you'd be watching Charmed , and then the Sky advert would come on and it would change to Sky Watch Sky . and Yeah Alright yeah . . , yeah , and Yeah that , that's would be really annoying . Right . Mm-hmm . But that's Yeah definitely but Mm a m . but on the other possibility hand , remote control . isn't as close to you you probably might just just uh speak into it and Yeah and . the T_V_ would be already further away , so it might not Yeah pick up the . other things coming Do from you not there think . that defeats the object of having voice recognition on a remote control though ? So that you can yell at it Yeah , you know , so , yeah you have to . have the remote control . It's more like if you lost it and it's down the sofa sometime , you can yell at it and it'll just change it , you can look for it later Yeah , yeah . . Alright . Yeah , but then the remote control I think I mean um the idea is kind of it's it's not that it's sitting there on on top of the television , because then you could already yell at the television and you wouldn't you you wouldn't need the remote control , so the remote control is still something you keep n Yeah near yourself . , yeah , I suppose nearer to you but a b like if you have surround sound then Mm Mm yeah . and it might become very difficult from a distance for the television to understand what you're saying because of the noise Yeah factor , yeah Yeah , yeah . . for the remote control being cl No , but I I I mean I it'll was it'll just defending the mm . the Yeah fact why . why we want to keep the remote control close to us , a Yeah and . Yeah uh not . to yell at it from the distance . Mm Yeah . So . uh wh another thing uh that can be used is that uh there can be a beeper button on the T_V_ , so you can go and press that button and Mm-hmm um . and the remote control , wherever it is , it'll beep , so That's we we can probably Okay come to but . know Yeah then where if it you're is . buying the . remote separately , but y you could have Oh something yeah , yeah , but . i if it was something that you could like stick onto the T_V_ or something Right , yeah Okay , some , yeah like a , yeah two p , yeah if . you bought , mm-hmm it in a . two part pack , so one part attaches Yeah to , 'cause the T_V_ it's it's . quite important that you don't lose the the bit The to l locate the remote control Well Alright that's . right , yeah , but . it solves the problem of having different noises Yeah . , definitely , yeah . Yeah . Okay , I think we're gonna have to wrap this up um . But if we go away with that that kind of general um specification in mind that we're looking at fifteen to thirty five year olds , we want it to look simple , but still have the buttons so it's easy to use , but only those key The buttons major ones , the major , yeah buttons . and then one sort of menu one , and then voice recognition included as an option Mm-hmm Right . . um but that obviously needs a little bit more working out as to whether it's really feasible Okay and some . of those problems we were mentioning um . What we have to do now is to go back to our little places , complete our questionnaire and some sort of summarisation , which y you'll get immediately by email . Send me your presentations so that I can use them to make the minutes , and then we've got a lunch break Mm-hmm and . after lunch we go back to our own little stations and have thirty minutes more work . Um I'll put the minutes in that project documents folder , but I'll send you an email when I do it , so So that you know where . It should exactly be on your desktop is this i , so on the Ah , okay yeah . Yeah Yeah . . . So I'll put it I'll put them there as soon as I've written Did you them find it . ? It's Yeah just , yeah yeah in that , yeah one , right . yeah . Yeah , and email them round . Oh , so y you want our um PowerPoint presentations in there Yeah , hey , that ? would be great . Okay Oh so so . we'll just put Oh them yeah i there , put them , we in we there yeah . Yeah , w There we you go won't , then . you don't even have to okay email them . . But is everyone's called functional requirements No ? No , they're . all called something slightly different . Technical requirements Okay and something something , so that's good , yeah Yeah . . That's . So me done . , if you put them in there , we'll all be able to see them and refer to them if we need to . Okay , cool . Um as to where we're going from here , you're going to look at the components concept Right . . Yeah ? Whatever that means . Yeah . Yeah . I guess I'll find out . You'll be looking you'll be looking at the user interface Uh something concept conceptual , yeah , on something . conceptual and you're watching trends to see how we go and surely voice recognition'll fall off the map or something that um we'll Wha keep keep what our was options it again op hmm that ? I was supposed to look into ? Con Components components , oh . Hmm . Sorry , but , yeah um . the next meeting um are we going to have it um right after lunch or shall No we prepare , we have our we have after lunch we have thirty minutes To to prepare ourselves , okay to prepare , yeah , that's , so good . that's fine , w before lunch we just have to complete the questionnaire and some sort of summary . Okay . Okay ? Right Cool . on time . Okay , so you can I guess we'll see you for lunch in Okay a sec , see you . ? |
ES2006c | The project manager opens the meeting by stating the agenda. The industrial designer begins presenting, first describing the insides of a remote control. He lists the options for types of batteries, shapes for the remote case, materials to use, and functions to include such as push buttons, scroll wheels, and LCD screens. He then talks about the type of chip certain features would require. The interface specialist begins presenting, first defining user interface and then showing some examples of remotes. She mentions that many existing remotes do not have a nice appearance, and states her preference for a remote that is small and simple and contains a scrolling wheel. The marketing expert gives her presentation about user requirements and current trends. She shares that fruits and vegetables are popular, meaning curviness and assymetry are in. The group decides to use LCD screens to give the remote style. They discuss what material should be used, talk about how the surface of the case should look, and plan out the general user interface. After they make some decisions about the remote, the project manager closes the meeting by telling them what their tasks will be until the next meeting. The Industrial Designer will work on look and feel. The Interface Specialist will work on user interface. The Marketing Expert will work on the product evaluation. The two designers will work together on developing a prototype using modeling glay and follow the instructions the group has come up. They will get extra instructions from their personal coach The remote control and its buttons will be made of rubber. The case will be flat on top and curved on the bottom. The remote will have push buttons outside, and an LCD and spinning wheel inside. The remote will resemble a vegetable and be in bright vegetable colors. It will have voice recognition, use a simple battery, and contain an advanced chip. It will have standard on/off, channel-changing, numerical, and volume buttons, with a menu on the screen. *NA*. | Excellent . So um I sent you the agenda , it was on the in the project documents . I don't know if you got a chance to just have a look at it . Anyway , it's the meeting's gonna follow more or less the same structure as last time , so we'll go round each of you in turn and you can give your presentations on what you've been up to . Um and at the end of that we need to discuss what you've come up with , so that we can make a decision on the key remote control concepts , so that's we need to know about the components' properties , materials , the user interface and any trends that the Marketing Expert has been watching . Right Okay . . Um , do you wanna start again Okay . ? Let me we've Right got forty s minutes . so I haven't made a PowerPoint You haven't presentation made a PowerPoint , okay , yeah , I I thought . I'll use the whiteboard instead Mm-hmm . Um . mm Let's hope the pen holds out . , okay , so basically I'll start off by uh I thought I'll use the whiteboard because we have so many different options and what we can do is that we can start um uh rubbing off the options that we do not require Mm-hmm and . putting in the options that uh are m or highlighting or underlining them or something like that . Okay , so uh I'll start again with a brief introduction to connect that anyway Yeah . brief introduction to the insides of a remote control and uh then we can probably uh discuss the various components . Yeah . Okay , so w what you see here is so this is the outside of the remote , right Mm-hmm ? If . you open it , you have a circuit board here , right , and this is the chip that I was talking about last time . This basically sends information to a tr uh transistor here , which then uh sends the information to an L_E_D_ device here Mm-hmm . If you flip . the printed circuit board , and this is th the most important point here , uh everything else is kind of Okay , so if you flip the circuit board , this is what it looks like . So you see for example a particular button attaches to a particular place on the P_C_B_ Yeah . and uh on pressing this button I a circuit completes , the information goes to the chip , which is somewhere here and the chip that tra then translates the code into an infra infrared radiation , which goes goes out through there . So uh the important point that I read over the website was uh that the configurations of these printed circuit circuit boards uh are quite cheap to make , you can Mm-hmm ge get . them printed as you want to , so w we can have a configuration um irrespective of the cost , the way we want to have Mm-hmm . Right . ? So that's the important point here , so these are the different options that we have . Okay . So the batteries , I'll start with the battery Mm-hmm , right ? . So they can be simple which is like uh the normal batteries in uh our uh the cells , yeah Yeah . ? Uh thes these are the kind different kind of batteries that the company makes , right ? So . And dynamos . Um Does that mean like a wind-up one ? yeah , yeah . So uh A wind-up remote . I don't know if even if you want to consider this , but these are the different things that the company makes , so Okay th . they'll they'll since uh they'll come internally from the company , they'll be eas uh cheaper , uh all these options Mm-hmm . . So the third one is uh the kinetic energy ones . You could make the hand dynamo into an exercise bike , and then people could exercise whilst watching T_V_ . Yeah And . charging their remote Yeah , yeah , and . stop worrying about the whole R_S_I_ from the remote thing , 'cause Yeah that's just , it's a good option So what was what was . The this k the kinetic ka energy one is uh that e uh uh they are usually modern watches Okay , since . our Uh hand yeah keeps . moving , it keeps the watch ticking . But Mm-hmm I dunno . i if it is a good idea for a remote control For a remote , because , 'cause you it'll just lie there for a Yeah long . while sometimes . But Mm-hmm as . soon as you pick it up it moves and then again it uh re recharges or something Yeah . . And the fourth option is the solar cells Yay , which are also . made by the company . Environment friendly . Okay um so I'll list things and then we can come back and discuss Yeah what what we think . from uh everybody's perspective . There are different cases that can be provided . They can be basically the shape of the cases , they can be flat Mm-hmm , they . can be curved with uh one-sided curved and one side flat , and they can be curved with on both the sides . Mm-hmm . These are the three options , right ? Um Um you mean this would be like the the overall shape of the remote control , yeah Yeah , mm-hmm , would it be . flat on both the Yeah sides , mm-hmm , would be curved , mm-hmm from . one side , or Mm-hmm Mm-hmm whatever mm-hmm . . uh there were different kind of supplements available , um like it can be in plastic , rubber , wood , or Mm-hmm titanium . Okay . , right Did you say ? Wo wool ? Wood wo wood , wood . Wood Yeah . Oh right . A fluffy . Not . wool remote . . . Yeah , you'll understand why when we get to my presenta Oh really . ? Okay Huh . Um . the so uh we can use even um a certain titanium is also used uh in the company to make uh uh some space design equipment , so it's kind of um uh it'll be probably nicer to use , because it relates to the overall image of the company , but uh it cannot be used on a double curved surface . If we choose this , we cannot use titanium Mm . For . for these two we can use titanium , wood , rubber , or plastic Mm-hmm . Yeah . ? Uh okay , the interface options now . So we can have push-buttons , like most remotes do and our company is an expert in making push-buttons . Ooh . Uh we can have scroll wheels like the ones on um Sony . uh mouse pointers Mm-hmm uh . uh Sony Ericsson mobile phones has it . Yeah , yeah , something like that Mm . . So , and they have they can even have an an integrated uh push-button inside the scrolling Okay thing . . The scroll plus push . So this is something that has been recently developed by the company , um in the last decade , so not too recent . And L_C_D_s , we can have L_C_D_s . So these two are recent and and this is q quite old Mm-hmm . . The various electronic options are um uh so th this concerns firs first of all the the chips I I showed you at uh so there's there's a chip behind this one , right ? The P_C_B_ is uh inexpensive , so we can put put in uh whatever we want , but Mm-hmm the various . integrated circuit options are , we have either a simple one or a regular or advanced . And uh the price goes up Mm-hmm . as we go down , obviously . Um okay , so the good thing about uh wh wh why why we would want to use advanced u why we might want to use advanced is that L_C_D_s can only come with the advanced chip Mm-hmm . . Um the we need regular or advanced for uh scroll wheels . Right ? Um and the chip basically includes the infra infrared sender . Mm-hmm . Yeah . Uh besides this in electr under electronics uh also the company has started making a sample sender , which is did not explained what i what it was , but I'm guessing that uh so they have a sample sender and a sample speaker . So I'm guessing that uh the sample speaker is probably something like um uh you know , as soon as you press a button , it it mm uh give gives you feedback , one five or whatever . Yeah Mm-hmm , on . . Um and uh I dunno whether sample sender sender has to do something with voice recognition or not , but anyway Mm-hmm . . So , these are the different options that we have . Okay , so th that's that's basically now now uh I think that uh we can integrate um uh you know , uh the user interface uh and uh the marketing things in that Yeah . , keep uh taking out things from this and uh Mm-hmm . underlining things that are important Excellent , yeah . . Do you wanna Okay stay . somewhere near the board , so that if we need to Yeah , yeah , sure you can sit down , but . Sure just . Yeah . we might need you to leap up . What Okay are you , PowerPoint . , or Um I have some PowerPoint , yeah Right Okay . . . Oh . Do you 'Kay think these pens . can give you cancer of the hand ? Some sort of radiation ? No it's got its little camera in there Yeah , plug . it in . Okay 'S . a Yeah , it should should do it . Yeah . Right , interface concept . Okay . Um to be honest actually , I mentioned some some of the things which which could fit on the on the this talk um this time , I m I mentioned them already in the previous talk That's fine . So um . yeah , this time um I might not have them on the slides but I I can just Mm-hmm mention them . aw again . Okay . So um I thought um I would also include the definition of user interface um so it's the aspects of a of of a computer system or programme which can be seen uh by the user um and and which uh the mechanisms that the user uses to control its operation and input data . So this would p includes things like shape and size and buttons and um voice recognition as well , and colour Mm-hmm , and . so on . Um um the method I employed this time was a again having a look to related products and mainly on the internet and then um analyse them uh from the point of view of user fen friendliness and also um whether their appearance was was pleasant . Um and then um this uh this um this can help us to decide which features we want to incorporate Mm-hmm in . our product . So some findings um um . So in in the case of many user interfaces , they're just so full of buttons that it's actually uh hard to find the ones you you really um want to use and um and it's just confusing , it takes y know time to learn . Um okay , and I thought I would just quickly show some of them that I found . Okay , some of them are here . Um well the picture is not very clear , but as you can see , there are actu oi , oh oh oh , sorry for that . 'S go back . That's Ah nice one , no . , please . Okay , so yeah , they're quite big and have many many buttons . Actually of the of all these I personally p prefer this one , because it's it's the smallest and and with with least uh with the smallest number of buttons as well . And I would say even the appearance of some of them is kind of Ugly not . so nice Mm . . Um okay . So let's carry on with this . Um So uh um o other findings um some new things um used , uh some of them were mentioned already by our Technical um Designer uh . Our own company has developed a new in user interface uh wait , no this is not the one . Okay , there is a we can uh include voice recognition and um it allows i it's possible to record eighty different voice samples Mm-hmm on it Mm . . . Uh so uh this uh this one was already mentioned uh the L_C_ It's display . yeah Um . s another new development is a scroll button , which was also th also already mentioned . And uh our own manufacturing division ha has uh designed a new um uh programmable speech uh mm sorry uh speaker unit I guess it's it should be Yeah . . Um and this means that um once uh uh it it it comes together with a voice recognition , but it's once once the mm um gadget uh recognises uh the voice of the speaker , there can be a um pre-programmed answer , for example , you can pick up the remote control and say something to it like hello and it says Uh-huh some hello and , hi your name or whatever yeah . . So Mm I . mean this is also one of the n dev new developments which we might consider if we wanted to Uh include sorry . , uh can you go back for a second ? Um uh are you sure wha what this means , a spinning wheel with the L_C_ display ? Uh oh It's like the like you said , no ? The scroll scroll Yeah yeah , you No can't wheel are no th , the . scroll button is a different thing . I I have a picture if you just a moment , I'll I'll show you . I wasn't completely sure myself , but I think it's just like um it's it's a wheel , it's like not separate buttons . Look Oh okay , this one here Oh , the iPod , it's like . But the thing I'm iPod , yeah I'm not . . really sure whether whether you can really turn it round G yeah , it's , no like you , you press can this Uh or it's this the . It's iPod or like uh kind of uh it's like where you you know how you have your your mouse , and Uh-huh y you . go round and i it's kind Alright of like that and you , right spin round and it . Okay , okay . yeah So . It instead is of going down you just spin You yeah just Mm-hmm go round . and it is a bit , yeah weird at first , but it's . actually very like fast . Uh-huh . Mm-hmm I . like the the wheels that click on the side you you get 'em much slower , so it's quite good if you like searching quite a lot of stuff Mm-hmm Right Uh-huh . . Do . you know , if you're . lookin if you're th scrolling through the A_ to Z_ of your music and you're looking for something at T_ Mm-hmm . , then it's a lot faster than the wheel , but you've got a lot less control over it . Mm-hmm Right . So . Mm maybe I . should include that here as well , L_C_D_s Yeah . um Uh plus spinning . Yeah . Okay , and the personal preferences are pretty much the same as as as last time Mm-hmm . It it . has to be small , simple . Okay , we decided to include voice recognition , so to have the standard uh major buttons like on , off , um ch the channels and and then um volume and then the rest would be a menu on the screen . Um and I I also thought uh if we want to keep it small and nice um and actually I I quite like the idea of a scroll a scrolling button , I thought it could be for for voice like , I dunno , it mm like on a um i like it used to be on Walkmans or something . There is uh I think there is no reason why we couldn't use something like this for for the remote control . Mm-hmm Mm-hmm . . So yeah , that's uh that's it . Excellent . Okay , straight to trends , and then we can discuss it Right all at once . . Okay , I've put the copy of the presentation in um the The project documents yeah . Excellent . . If you two could both do that Mm-hmm as well . , in case we need to refer to it . Cool . Here it comes . Okay . Fabulous . Okay , cool . Um so what I did was to search the internet to come up with market trends and you know what users are gonna be wanting in the the near future Mm-hmm . . Okay . Right . Now , the first aspect is apparently twice as important as the second aspect , which is twice as important as the third a aspect Okay . So . , I mean the the easy to use thing is fairly low down on Mm-hmm the . which I think given the target group is what you would expect , really Mm-hmm . . Um , you know , people want something new , something technologically innovative and different , so the whole idea with the L_C_D_s and the spinning and the colours and the voice recognition is quite like , quite the thing to go for Mm-hmm Okay . And . . um , yeah it wants to look fancy , fancy look and feel So . So um uh maybe uh as you're discussing things , is it okay if we Yeah just , yeah uh , sure keep Yeah highlighting things , yeah here . Yeah . . ? Right . So mm That's uh over on the interface so it , if if yeah you could put , so probably voice recognition is is kind of Yeah important . , right ? Um And maybe the L_C_D_ and and spinning an yeah so . Okay that , I means I we have need a an point advanced about L_C_D_ thing . , I dunno if it is the right point to take it up . W uh L_C_D_s are basically for feedback , right , to Mm-hmm the user who's . pressing Mm . buttons , and the feedback can come through television itself , so do we need an L_C_D_ on the remote ? Depends how fast your television runs , really , don't don't you think ? I mean we've got one of those um Telewest boxes and Mm you put . the number in the remote and then you wait and then it goes to the T_V_ and then you wait , and then it comes , so i it actually takes quite a long time Mm . And . Right if you get the number in wrong . , then it's a bit of a pain , so I think , you know , a screen on the remote would probably cut down your time on that . But like remotes do tend to get f thrown about a bit . Right It it . is also You know quite ? nice though to to have something here so you don't interrupt the picture on the screen , so if you're Yeah watching something . That's true And , yeah i , that's it would also be like I mean if you could make it integrate with the T_V_ then it could come up with new information about what's on , and you could just see that on the remote rather Yeah than . Rather than having to interrupt your Yeah . viewing pleasure But . Right um . I think maybe a way to do it would be a similar way to how you have your mobile phone , you know , like you have the slidey ones and you have the flippy ones and then the screen's protected so it doesn't Mm actually get scratched . Mm-hmm . . So you can have like what looks like a normal remote control , you know or Yeah like . a minimalist remote control . So you got your buttons one to nine , your on and off Mm right and your volume . on that and then And if then you you want can to flip mess about it open with it , you flip it open . and , yeah Okay . . So now we seem to have a consensus that L_C_D_s are definitely the way to go Yeah because , I think of so style . and Yeah , so that kind of decides your whole chip thing . Right Yeah . . You you agree ? Maarika Yep , yeah , yeah ? Yeah . . Right . So Okay ? L_C_D_s , yeah , definitely . Go on . Cool . Okay , apparently , fruit and vegetables will be providing inspiration . Sorry , I discovered clip art . Um so these will be an important feature for clothes , shoes and furniture . So I mean , I'm taking this to mean , you know , curviness . Do you know ? 'Cause you don't tend to get flat vegetables Yeah , and Mm-hmm possibly . You . know ? even uneven , like Yeah not , bit of asymmetry not symmet yeah and stuff . . But that would be a good way to to get in the whole um R_S_I_ issue in there Mm-hmm , because Right . . I mean if you think most people use the remote control with their right hand ha right hands so you wanna you curve it so that it's suitable for use Mm-hmm with the . right hand Mm Mm-hmm . Um . . yeah , I'm not quite sure about the relevance of material will be spongy . Um Something a bit squishy and Yeah , but I mean Yeah , we So y we it you have could have be to like a rubbery we have rubber yeah , uh-huh , but . there is a problem that I forgot to discuss with the um with using Well I suppose you wouldn't get a remote uh an electric shock off your remote control if it was made of rubber Yeah . , and it'd help if you drop it , it protects it as well . Yeah , yeah To some degree . . So if if we use uh latex cases , they won't allow us to use solar cells , as an energy source that is the constraint Uh-huh . , so um we could use titanium , wood or plastic uh Or if or we want to use the uh the latex , then we have to go with one of the other um If Yeah it's , w made power of energy rubber things you source could . get . the kinetic energy fairly easily there , you From could just Yeah from bounce , tap it it bouncing on up the desk and down it , yeah . . You can have it as like a little ball to bounce , that Yeah flips open . . . Um Mm so . yeah , um So probably okay double . curved surface is the way to go , yeah Yeah Mm yeah , . . , yeah . Or or curved at one end and flat on the top , because I I'm not sure if it is flat on both both the sides , then ho how much easy would it be to reach for buttons , etcetera . Um You have to have a certain element of flatness , I think Yeah . It it . depends on the whole ergonomics of it , you know , it's like how you put your hands so y it's the least Yeah movement . Yeah basically , singe Uh-huh single side . . curved or double side curved does not say too much , does it ? It No , I uh d I don't think it makes a lot of difference . I I have one of those s slidey phones and I mean the back is essentially straight Mm , but it's . curvy Mm . , so . Besides Yeah Uh , 'cause , you have the four sides I think to a uh thing , so I mean Yeah does curved . one side mean one side is straight Right . and , you know curved two sides means the whole thing is just a big curvy p thing Right ? Dunno . Di . now did it say anywhere in your research material about this sliding stuff uh because um according to the information that I have , I think uh the onl only options that we have with the case is are these three Yeah . Uh eith either we . have uh a flat surfaced uh case or a curved surfaced case . It does Nothing not say anything to about uh open whether them technically . , you know , this this stuff is available at all . Yeah . Uh it's it's more about the protecting the L_C_D_ , which I Right think is where it came , yeah from , yeah . . But no , my research didn't tell me anything , which is why we have all the pictures , 'cause I had nothing better to Right do with . my time Okay . Okay . , cool Anything . else ? What've we got ? Uh combine style with a level of functionality , um beauty and practicality and a thing of beauty and p function . Okay Cool , thanks Okay ? . , so Thanks . Looking at what we've got , we we want an L_C_D_ display with a spinning Yeah wheel . . Let's let's try to r rub off Yeah things , rub off and some yeah of those . , so um hand dynamos are definitely out , right ? You Yeah you Yeah got a wind uh-hum dynamo , it's yeah not . , yeah that's . not streamlined and sexy , having Okay a having a wind . Um up . kinetic energy does seem to have some kind of uh I think uh tha appeal , but uh It's it's about the practicality of it really , isn't Yeah it ? You know . As ? I mean against if a watch , which constantly keeps moving , this this thing will have to be tapped every time , which which might be very frustrating for the user . Depends how much how much movement Kinetic energy it really it needs needs . Pr I don't have too presumably much technical information if they're suggesting on that , yeah it , then we , right could use it . Okay , let's keep it . I'd option I'd keep uh keep it an on option . , yeah . Um the flat co completely flat case is definitely out We , right don't want ? It Yeah that has it's to it's no be at it's least yeah not curved . from not one vegetable side , yeah . . Um okay , we still have all all the options . Wood , do you think wood N will wood be a good is idea I ? can't n how do you uh I mean you can't keep it really small Mm uh . you can't make it like thin and Right . The Mm wood I thing can't . . Because imagine you need to a m you wooden n you need remote to put all control the . technology in , so I mean if the case you add the case and Yeah if it if it it is becomes really a bit thin bulky wi mm-mm yeah if it Mm . is really . thin it it's likely to break , it's Yeah it's much , yeah more . Yeah Yeah uh , and given . that we're we're looking at more spongy material preferences , I ha would think maybe U yeah rubber wood is or not plastic really is more Right yeah . Well . it's not very cleanable either Yeah . That's , do you Yeah know true . . . It's it's not a practical I mean it's it's alright for a table , but for a remote control , you know . Yeah And . splinters and stuff Yeah and Yeah , okay . wood It is just out m . doesn't make any sense , I think is Right Yeah the . thing , yeah with wood , in the case of remote . control not really . Yeah . Okay , now for the really interesting stuff , the interface Yeah . Right , so . uh the the push-buttons is is our expertise uh in the industry , but uh it seems to be out of trend , you know , nobody seems You have to Yeah to , but be have some push-buttons you , don't um I think you ? for for the channel numb uh channel numbers you still need them Mm-hmm , wouldn't you ? . G yeah Mm , yeah . Yeah right . , so for Oh channel , if numbers if but we have L_C_D_ displays , that opens up a whole world , you know , if you have an L_C_D_ display , then mm you can select But I almost th everything on yeah the L_C_D_ but display I . think the L_C_D_ Just for display fast is kind of yeah , it's faster with a m yeah and w if we dis and when we s um discussed that we might like this flipping open thing , then Right I mean Yeah . y . you can use it as a normal remote control Okay Yeah , but if . you . do want to use L_C_D_ , then you flip it open , but it's it it's Yeah more time-consuming Yeah . . I . think this is going back to the the graph at the beginning that I made , where , you know , the buttons that people use all the time , you want buttons for them Mm right Yeah . and . everything And it else yeah menu-driven L_ . L_C_D_ So . uh in in the buttons we have for the channels also we have options . Do you do we enumerate everything from zero to nine ? Or do we have just uh channel plus , channel minus , just No to , no just to scroll , I mean ? mm we we definitely need the the numbers , because The numbers it's . uh Yeah otherwise . people don't want to flip through all the channels Yeah Do we Right . need . . Um them on as buttons or Or do we need them as L_C_D_ on ? the L_C_D_ we can , you G yeah know Yeah , I would say , I would think buttons buttons , yeah , because Buttons it's . yeah . . It's Okay it's the I I think . So the thing is , so if mm someone just wants to turn on their T_V_ Mm and . put on a channel , then Yeah it should be . easier to Yeah use . than any other remote , and then if someone wants to , you know , change the contrast on their T_V_ and Alright . they should be able to do that and it should be accessible , but Mm-hmm . , you know , I mean most of the time I mean there's a limit to how much the biggest techno geek can spend fiddling with the T_V_ Yeah Right . , I think is . the the the issue there . Okay , so buttons definitely in but oh shall we uh try to draw a prec um I think that's what you guys are gonna do next Uh okay , so if . we put down the key Okay um , okay Yeah , so the things . components . Right that , so we want uh . what about the the scrolling uh ? Yeah but n I I'm not completely um completely clear uh I yeah , about the spinning wheel . So I think it it doesn't make sense to have both like a scrolling E and spinning either thing , it's or uh you can al include everything in the spinning if you Just spinning G yeah yeah and not scrolling , yeah . , I would say , in I that would case say . the s . the s the spinning goes at a high speed to th to Yeah the scrolling . wheel , so you have to decide whether you you know , you want to be going so fast or not . But I mean the the thing with this whole if y you're planning on making it out of rubber , on the basis that it's spongy Hmm , then I'm . not sure how well a scrolling wheel would work Mm . um But if you've got a if Ah , but I mean you can if you've got a flipped thing , effectively it's something that's curved on one side and flat on the other side , but you folded Yeah it in , but half y your spinning wheel tends . Th to go to one side that would be on one . side , uh-huh I'm not sure . it'll be a good idea to construct the whole thing out of rubber Yeah , I . Uh um No I think i it so too , I , I think mean it's the just case the casing would be yeah You want rubber the case an on outside would the be outside rubber of rubber and the and . then the buttons open it up , Or and or at Yeah the corners rubber . buttons , edges , but then , just the edges covered by rubber or something Yeah like that . . Everything else in plastic Yeah or . even titanium if we want to use it Or . maybe like interchangeable cases . Mm-hmm . 'Cause I know like we're going back to iPods again n the whole spinning wheel , but I have like a you know , obviously my iPod's not made of rubber , but then I have a little rubber case that goes over the top of it and Right I can Mm change . the colour , right . , theoretically , to match my outfit . Right , okay , so so that gives us a more trendy look as well . Um Yeah , I think the spinning wheel is definitely very now . Right Mm-hmm . . Yeah Mm-hmm , and . uh we're going more for the trends than for the usability anyway That's right Yeah , that's what . , right they're after . ? So I'll rub that out . And uh colours can be provided with the case rather than Um Mm-hmm . but we still need to te think about the colour of our remote as such , you know , just keep Yeah it black I think , or we um it was a a requirement that we use our um th the colours of our company , so would it be like yellow , grey and black or something , or I guess That doesn't . fit in Yeah , does with the whole vegetable theme though . Bananas Yeah . . Banana's yellow , yeah Yeah , definitely , but I . mean do you think we could incorporate the colours of the company into the buttons and then make the colour of the main remote the colour like vegetable colours , do you know ? So Mm-hmm you could have . like I mean I suppose vegetable colours would be orange and green Green and some . reds and um maybe Yeah purple . and that and then you'd pick the buttons in company colours to to match Mm with it . . Okay . Um okay , if you g go over to uh the integrated circuits . Uh since we're having L_C_D_s We there need there's the no advanced way that we're yeah will be able to . um what we do need to consider , however , is that the price is going up for the ever every such thing that we are considering Yeah , but since . L_C_D_s seems to be uh a definite yes , so Yeah it . seems to be one area where we would want to spend . So I'll rub off the other Mm-hmm two . . So are we discounting solar energy because rubber's gonna be used in there somewhere or That was the Oh is oh the constraint was uh We If can't have yeah solar panels . solar with panels the rubber Yeah with rubber . . So , so Yeah . , okay , so we lose that I think . Shall we go for if we're going for rubber , we think uh on as our case Mm-hmm , and then . And the buttons as well , I think Yeah . . Yeah . I think We've uh got five more minutes we'll have . uh uh using the simple battery will be a safer option as compared to the kinetic energy one , I Mm-hmm mean , a although . it does seem uh interesting Yeah Yeah . But it . . does not hold any advantages as Yeah such It's for just a a gimmick , mm-hmm . yeah . . Okay . Uh okay , so r we understand this better now that uh the the speaker is for the feedback , right Mm-hmm ? It it says . uh the things that you type in or something like that Yeah , so . I think if we can if we can include them at not too much extra Ye cost yeah , then I'd put them in , we , but if we it's don't have too much information about it Yeah , um Yeah . , but it it I think it should be quite cheap because it's from our own It's company from the company , yeah Yeah . , okay , so , so so th this is in as well then , the Yeah sample speaker . . Okay Right . . And the case is curved on one side , but then Flat flat on the top . flat , so it's flipped into Mm-hmm Yeah each . other . . Okay . Can I pull the Yeah thing , sure out the back of your j computer ? Just so we can Sorry , do you want me to Nothing , it's right , I'm just There we go . What does um I_C_S_ mean ? I_C_s ? Uh integrated circuits . Okay , cool . So it's advanced integrated circuits ? Yeah . Uh oh now I've gone too far . Uh um we we're definitely going in for voice recognition as well as Yeah L_C_D_s . Yeah . , mm . We're on our way . Okay . So we've basically worked out that we're going with a simple battery , the advanced chip Right . and a curved on one side case which is folded in on itself Yep . , um made out of rubber and the buttons are also rubber . We're having push-buttons on the outside and then on the inside an L_C_D_ with spinning wheel , and we're incorporating voice recognition . That's our overall concept Um , and it's gonna look sort of vegetable , and be in bright vegetable colours . Uh-huh . So w w would with have the spinning wheel inside with the L_C_D_ , or would it be on the outer I think Imagine it's on it would the be inside Okay . . So um actually that could Mm like . really cut down your thing , so you've got your outside , which is like minimalist Mm-hmm , and . then you open it up and Yeah you've got , okay a screen . and a spinning wheel , which you can incorporate buttons into Mm-hmm . Mm-mm . Um so you've . Yeah . still not got like a lot of stuff in the On the You've maybe got , you know like if you're modelling on iPod you've got five buttons and Mm-hmm a wheel . , and four of the buttons are in the wheel , and the other one's the little bit inside the In wheel the centre , yeah , yeah Mm yeah . . , sure . Okay , so now we've got thirty minutes before our next meeting . In the meantime , the Industrial Designer over here is gonna work on the look and feel design Mm-hmm , which . I'll presume he'll work out what that means . Um the User Interface Designer will work on the user interface design and the Marketing Expert is going to work on product evaluation . And as well as that , the two designers are going to work together on our prototype following those instructions that we've just come up with using modelling clay and you will get extra Mm-hmm instructions . from your Cool personal . coach . Is that all okay ? And anyone Yeah who hasn't . put their their presentation in the project documents Yeah folder , okay , it would . be good just so in case Mm-hmm we have to . refer to it . Cool , I'm gonna go and sit on my own . Y ah nobody wants to talk to you I know . Unplug yourself , I'm hated . Hmm . . I've got a bit tangled up in all this So but shall I move away . first or shall I stay here with I dunno , maybe we need to I would car |
ES2006d | The project manager opens this detailed design meeting by going over the agenda. The designers present the prototype, which they decided to make the color and shape of a banana. They demonstrate the remote components, showing how it flips open on the side and features a LCD and scroll inside. The marketing expert gives the product evaluation, which is based on the criteria of attractiveness, whether it matches operation behavior of the user, locatability, intuitiveness, ergonomic design, and how technologically innovative it is. They rate the product using a 7 point scale and come up with an average score of 6.5. The group goes on to calculate the production cost and finds they are over the budget. They have discussion and decide to eliminate the sample speaker locator and the scroll wheel inside. The team discusses the project process- saying that they had to cut out some creativity in order to meet the budget because they had not known the cost of features beforehand. They were satisfied with the leadership but felt rushed for time. They finish the meeting 5 minutes early and the project manager tells them what is left to complete. The team needs to complete the final questionaire and meeting summary. The remote will be black/yellow color and the shape of a banana. Remote flips open on side. LCD and push buttons inside flip-open door. The LCD will display the main menu, which offers various options. Has an on/off button, channel flipping, volume scroller on side. Corporate logo will be in grey. Remote uses one simple battery and an advanced chip. Single-curved surface. Rubber case material. Locator will have a beep instead of a speaker. When rating the product on how well it matches the user's behavior, they found that the product is more convenient for right-handed people and less so for those who are left-handed. When rating whether the product is intuitive, the layout is different,a good technology but less standard. It could be more difficult to get used to. The team had to cut out some features in order to make the budget. This happened because they had not known beforehand the cost of such features. | I'm proud of it . Okay . This is our final meeting , the detailed design meeting . And again I'll take minutes . The what we have to get through in this meeting is firstly the prototype presentation from you two , so you can show us what you've been working Yeah on . so diligently . Um It then does look very cool . then Cat's going to present the evaluation criteria that we're going to be evaluating this against . Then I need to say some st a few things about finance , 'cause we have to check that it's within the finance criteria . Um and then we'll be making sure that our product fits both the evaluation criteria from Cat and the financial limits . Um and then we uh will have a brief evaluation of the whole process of production and design that we've been through . So we've got forty minutes And . S then do we get to make a remote control ? 'Cause we missed out . Yeah . So it's now I guess that we're supposed to start at fifteen thirty five , so we've got until four fifteen . Uh-huh Is that . How right how ? much do we have , forty minutes Yeah , about Yeah four Yeah fifteen . , until ? Yeah , yeah . about . four fifteen . So yeah . Okay , so Go for it . Do . you want So , you said um are are we starting with the Yes the . Presentation . so will you maybe start with like the mm the shape and things and and then I will explain the the user interface th uh things Okay , like the buttons and the scrolling things and . Okay . So um basically going with our trend of vegetables and we selected the colour and approximate shape of banana . Um You think bananas are a safe thing to use ? It's a bit um phallic . Yeah . Um Well , but it's it's just an a Dual approximation use , perfect Yeah . . Dual use , perfect Oh , your remote control ? Oh . that's just bad . . Does it vibrate when you press the buttons ? Sorry , sorry . Um so basically it's the it's the flip open thing again Mm-hmm . So . now we we have the okay , so Ma Maarika will explain you the user interface there . And it flips open on the side , so it opens like that Mm-hmm . And . we have the user interface Wow o . in here and uh the the L_C_D_ and and the scroll are inside . Um well , everything else is probably user interface , so . Yeah Uh And it's , yeah yeah the whole . thing's . made of rubber Rubber Oh , is that yeah . . Yeah , it has , yeah . Yeah Is it to , . scale , or do you think you can make it a bit smaller ? Um it could be made a bit smaller , and and of course it would be and yeah Yeah . , but um one thing we actually kind of um forgot while designing , that one side was supposed to be rounder , so we Yeah said the back side , well round , but , yeah i since . it's made of rubber anyway . I Mm-hmm I . think Yeah it's . It it's l does uh look like the curvy and then the whole shape's curvy , so I would Yeah say that . this Yeah curvy . does look quite like a vegetable . Yeah Mm . Hmm . . And it's spongy as well I wasn't . So very keen on that , but yeah . Huh . so uh the user interface as as we discussed last time uh mm on on the on the cover we just have the very basic things Mm-hmm . So we have . that n uh channels here starting from um uh one two three there would be numbers in in Yeah the on the . actual one . So it's four , up to four , up to seven Six , up seven to nine eight nine and zero , z . I zero like here that . . Yeah . And then , well this is on off button . It's it's quite standard mm place for it and and also the colour is quite often red , so it's it's kind of user friendly Yeah . And then . these ones would be for flipping the channels back and like the previous one and the next one Uh-huh . And and . we would also have a l little um thing saying here , previous and ne prevon prevon next So Yeah where's . the . volume ? The volume is is scrolling . On It's the side on the side , this Ah . one , you . Yeah did you get just that do in it then like this , mm-hmm . And and . and it's it's on the back is mm cover or back lid , because if you flip it open , you can still do the scrolling here Oh . Mm-hmm okay . , . See ? So the volume is you just scroll , but then once you flip it open , okay , there there you have the screen Yeah . and and you have the mm spinning wheel with Mm-hmm options . to choose . You can move back and forth and then if you need to m choose something on the screen , you just push the cen mm the middle button . Mm-hmm . Cool . Oh , the thing we forgot was like a mute button . A mute Uh button . no Yeah , we . we'd not put Well so on , we'll have this on the screen , on the display on . the cover Y or we you could have have the it the so On bare the you essentials wheel , like on the if . wheel you hold if the you wheel down then it will Uh on mute the . L_C_D_ . we r you know , the main Well menu will , but have the various but the mute options yeah , the scrolling . is kind of you have to scroll all the way to make it mute , right ? But if you Yeah hold , but it's a it scroll Mm in and click . , isn't it , if it's ? a scroll and click so you Okay hold it in Okay , cool ? , yeah . So that , okay that solves . the whole mute issue Mm . . Yeah . And okay , so i so the the voice recognition is also just part of it . You can't really see it in no the interface . . Yeah , it's Yeah hidden in there . And somewhere we do have the . logo on it as Mm-hmm well . , very good . So I think And it's it with the the black and yellow you're even in the right colours Yeah . . . Yeah , I Cool think . um we could do l the logo in grey Mm-hmm . , as it is on the website . Yeah . We In the actual ran out one of resources . here , so Yeah . . So if You you can have have questions a look . Very good , let's have a look . Test it out . . . Uh it's a sort of intermediate colour , I guess . Yeah , oh , we hold the remote . Oh , but it it does feel all cold and slimy . I hate Play-Do , it's just minging . But yeah , uh that's cool , cool . Very good Mm-hmm . Okay , so . maybe if we go on to evaluation cri criteria Okay and then . we'll Yeah there , see I the suspect budget . we're gonna have a couple of minor finance issues , but um we'll se I'm sure we can get around them somehow . We'll just send all of our manufacturing to some nice poor country and cut some of the prices that way . Wales Wales , for example . . Mm . Cool , okay . Right , okay . Fabulous Marketing Expert . , yeah . Okay , cool . So what we're gonna do is prefer prepare the evaluation of the new design Mm-hmm . . Um so we're gonna be using a seven point scale , so one is , you know , yes , it totally meets with that requirement and seven is , no , it really doesn't , we need to go back and start again . Um , you know . Basically , what I did was I went through all the like user requirements and things that we've done and we've worked on and like made a list of them . Um you know , so that we can evaluate each one and like so it was about going back to the start and saying oh yeah , we did manage to do that , or oh no , we really forgot about Yeah that . Mm-hmm . Okay . ? Cool , so these are what they are . Oh So for each of these we need to give it a one to seven . Is that right ? Yes , I did have A_ , B_ , C_ , and D_ down here , but it seems to have turned into like Mm just bullet dots points , never mind . . Okay . But if you can imagine that they say A_ , B_ , C_ , and D_ , then that would be really good . I guess we'll give it maximum points in everything Yeah , the yeah , it's definitely . attractive . Yeah , I agree . Oh , the locatable thing we actually forgot . Well , I thought we'd um kinda said that you'd have a little thing to stick on the T_V_ ? Yeah Yeah . Shall I just prepare it , just now prepare ? one now . Yeah . It will be red , too . Cool . Okay . So , be attractive to look at . That's this one . What do you all say ? So I reckon S seven it was ? th the maximum , yeah Yeah Yeah . . ? I I go for seven Seven . Oh , yeah Yes , it's . terribly we're all so sexy proud of the . Yeah . Okay , so . that'll be a seven for A_ . Could oh no , you can't whilst that's up there . Okay um uh what I've done on the next page is I've set it up so we just put the marks in . Ah , okay Okay . . Excellent . Except we can't Yeah uh we . But can But that's we can if alright we can we . If you I can take I can take a note note of them then , and uh then yeah I'll , I'll uh put take them a in note in a minute , it's fine . . Okay , so we're all agreeing on seven for A_ Yeah . ? Cool , okay . Does it match the operating behaviour of the user ? I Um would I think think it does yes Yeah , yeah . the . the . I only mean thing that we were considering was that uh this thing is kind of more for right-handed people than for left-handed people , so if you're left-handed you're kind of Yeah left uh , so Alright scrolling y so we with . your we finger might do . we might want to do like a uh another m model another another version , which is like exactly the mirror image of this one . Yeah But that's . gonna be a But problem then , 'cause yeah you don't always . have all left-handers or all right-handers in a family . Yeah Yeah . . So I th I think bu it's it's not it's not a huge problem it's , because not like i But i it it's then a pen then is operatable I think . left-handed . people are already used to discrimination Yeah anyway . , so they just Yeah , but I mean because it's not like it's a pen , you know , left-handed Yeah people . can't normally write right-handed , but they can normally do most things right-handed Yeah , so . I Right . would say it's not such a big issue Yeah , because Mm-hmm I . mean . anyway , right-handed people would be able to Yeah scroll with it , so i Yeah Yeah if . the . . I majority mean you can are right-handed you can use , it's your finger uh to to Mm-hmm scroll rather . than your thumb Yeah Yep . . So . I mean that does kind of negate the whole R_S_I_ issue Mm . So . maybe we need to put that needs a little bit of investigation , maybe Um give it a five , I would say ? What do you what do you all think ? Six Or maybe Mm six . . , because it's just one one i one Yeah among , I the issues think , I I mean think . Yeah for um . I mean most people are right-handed , so in in terms of our greatest target group , I think it's pretty good Yeah , but One we . might more want thing to is flag that i it for management , they want might want to um Okay . It They might be a little clumsy when when it opens up , right , so it opens on the side Mm-hmm No , yeah . So , but mm . but we have it nicely with the hinges Yeah here yeah yeah . So yeah Yeah , I mean it . yeah Yeah . So you . Yeah guys won't can . decide be a problem wh , it will be whether and it will be it won't be heavy Oops . . I th I think the alternative is flipping from the top . Yeah Yeah well , but yeah we , but it's it's which The a makes bit length long it kind is gonna of really be difficu . It's a little bit long big , yeah Yeah . Well , I . mean it can um be opened like this of course But and you were thinking yeah about making . it smaller , yeah ? Mm . Uh Because this S this uh kind slightly of uh smaller makes it more . and So you have two to , it keep might interfere with the that side I_R_ flat channel . . Yeah , but if we flip it open only as much as that . Okay . So it works like a mobile phone flipping , but y you know , as long as that side's flat , than that will work . Right . Okay Okay . . Um okay , so C_ . Are are we admitting defeat on C_ or are we saying we're gonna stick a locator on the T_V_ No No , we're gonna , we put have it like a locator we've got . th there's the locator ? There's a locator dot . Cool Mm . , so that that means you stick you need on a T_V_ . that Mm does mean you need . a little speaker on it though , doesn't it ? To make it beep Yeah Yeah . Or well Yeah a buzzer . w but . . l but the speak sample speaker is included , so it it has some Okay capacity . to mm to do Yeah some . to So make some sounds , so that's yeah two . , so that's seven , yeah . It's locatable Yep . ? Fabulous . D_ . Intuitive , completely intuitive Yeah . . If uh uh if this means intuitive , if it means the way people kind of are used to finding things and it's Yeah . I th I think I'd it's say six , 'cause the I mean the the standard layout for numbers is three three three and one , rather than the way you've got it . I really like the way you have it Yeah , but it's not . the immediate thing that Intuitive you're used to . . Yeah , and I mean So d And uh even the scroll , it's a it's a new technology so m m Might might be be a little more difficult for people to get used to in the beginni so it is kind of not very intuitive but uh it's a good technology But it , I mean and once it's they something get used that to it they . will be experiencing in a lot of different places Yeah Yeah soon . . . So So , should l we maybe say f a five Five and say it ? is intuitive , but it's different , so Yeah . , do you know , I mean it's obvious how to use it , but you might have to think about it first . So we give that one a five , you Yeah think , okay I'm ? Yep happy . I'm with . five gonna Yeah give . a seven in everything , so ? Yeah . I'm glad you're accepting this . It has taken a little while , hasn't it . ? Um intuitive but Sorry , it's really hard to write on those . I just Mm went a bit mad , didn't I ? Um . okay , cool , E_ , okay . Um I would guess this comes back from this whole B_ thing links in here , so possibly for left-handed . Investigate . Yep . But otherwise it's superb . So , should we give it a six Six ? Six . ? Um uh the ergonom ergonomic design well Yeah . mm I mean I d uh I . dunno , I mean the the repetitive stress things , but then who would be really pushing the buttons so much on the on the remote control anyway Yeah , yeah . Yeah , unless ? See you . are a all the time sitting . Yeah Yeah , so . it's kinda Well we've Yeah banned I , I used them I think from to send it is fifty ergonomic texts . a day , you know , and I never got repetitive strain injury from Mm that , so yeah . I find it quite hard to believe to be honest Yeah . And . moreover it it has um L_C_D_ and everything , so that Yeah uh you know . Yeah uh we minimise , it's varied the pressing . of the buttons anyway Yeah Okay . , so . Six we give that a six ? , yeah . Okay , F_ . Yeah Voice , it control does have have seven yeah . Absolutely . . Hang on , how come it's showing up with the things there but it only had bullet points there ? That's Ah just , that's the second one . So you must have changed it on this one where it's got score , but not on the previous slide . Oh okay , cool . Um right , so So it has . voice control . Yes , so that's a seven then Yep . . Um G_ , cool . Anyway Technologi technologically it ha innovative yeah well , it's . the most sophisticated remote that I ever seen Yeah . . But in terms of the actual technology , none of it is actually Well mm new we have we . have the sample speaker as well , which Yeah is yeah . Yeah , it's kind , but of I new mean . you All don't of the components have been used in other things before But Yeah at , but the same they've been time brought They're together never they are all . But been in do used a remote they are all yeah . i relatively new . they've , yeah never . been using remote remote control before I don't think . Yeah . What do you reckon . , five , six ? Yeah , what do you all think Six . ? Six Yeah ? . I mean how how far can you go with a remote control , really Well , that's ? It it still , I mean has to do what i what it has to do . Yeah . Yeah , but I mean everything has been used in space before it gets to anyone else really , hasn't it ? So , I don't think many Space peop remote . That's it , they can take it with them . Put fashion in electronics Absolutely . Yeah , isn't it fashionable ? Yeah , sure . The . carrot banana It's the maximum remote fashion So , we give it seven . Fruit . , and fruit we write and vegetables are fashionable these days , so . There we go . So I I think think that's we've a done very well . , but Cool Very good Yeah What's the . assessment . So , we . need ? the average here , so we got The average is about six and something Yeah . A little bit over , one six . . Seven Or a seven There are how . many sixes No So we've , wait got ? One four , a sevens , two little bit under , three six , so that's twenty . No , wait eight . Three . . , three sixes And one five . , eighteen . Oh , three sixes , okay Fifty Okay , yeah . , twenty one eight , thirty , one eight , two , fo , three , four forty Four , five sevens , six six , seven . , eight . . Forty six and five Six , fifty one point . Fifty one divided Six by point something point , yeah . Two about three six point five Six four point five Seven . Close eight enough . . , yeah . Okay , that's pretty good , I think . Now wait until we get to finance and then we'll see if we can afford it . That's all you've got at the moment , or did you have anything more ? Um no , that's That's it it , yeah . ? Alright . So , finance . And we'll see if we can unscrew this first . Cool Sorry , this , there is we go I'm just um . . There we go and there are the marks . Beautiful Yeah . . Not anymore . Computer no signal ? Mm I guess it'll have to wait for a bit . Adjusting . There we go . Okay , so we've looked at the prototype presentation and the evaluation criteria . And now we have to calculate the production costs . So I've got an Excel spreadsheet to help us do that . Can you read that ? Almost . More or less . Um I started filling it in , but of course these are provisional , so we have to go down . No hand dynamo , right Yeah Yeah . ? One simple . Mm battery . . No kinetic energy , no solar . The chip , we're going for an advanced Advanced chip , yeah on . print . We also said the sample sensor and sample speaker Yep . . Um single-curved surface , so that Yeah we can fold , yes it . . Case material we said rubber Rubber . Yep . . I don't know what special colour means . Mm anything uh I think which I is think not something more coloured , yeah , probably . . So I think this is probably special co It Yeah no could be . Yeah ? , but rubber comes coloured Rub , doesn't rubber it ? You comes Yeah know coloured . . , it's I would maybe it's like if you want titanium coloured or wood Or coloured maybe , it's maybe different if you want some . kind of pattern thing on it Yeah , yeah , let's leave yeah it as zero , okay , 'cause . it's easy . Yeah Yeah . , you might end up having to take off We the we're definitely going to We have have to pushbuttons so Mm we've sample . got pushbutton , sensor . , and then scro we've we have scroll wheel as well . Scroll wheel with pushbutton we had , no ? S for S No the muting yeah . uh we , yeah we , we had have uh , for muting yeah , yeah . Yeah . And . we have L_C_ display and yeah And . button supplements . Um Mm no . . No . We No don't have . we're not using any No of Yeah that ? , but . what do we ha we have L_C_ display , but but the wh But but the the the s spinning wheel's spinning not wheel there . I have think Yeah maybe . it's integrated with the L_C_ display ? Okay We've got , let's more than one pushbutton though yeah , haven't . we ? I think the pushbutton oh . 'Cause then you have I don't know if that's one That means you can only have twenty five push buttons in total doesn't it ? Not counting anything , we'd Yeah still be in budget . . That seems unlikely . Push Huh ? Wh wh what what is the limit uh ? Uh Twelve whether . point five whether . pushbutton means that We have to count p all count of them , or by yeah button . or do Mm we I I don't don't think think that so makes sense , no . No . Well . No it doesn't it says , but it what what is the kind uh No of . interface , if it is pushbutton then you got a zero point five , it's a scroll wheel so we we've put it's pushbutton and Yeah . scroll wheel And Yeah and L_C_D_ L_C_ . display display . Yeah . , so that's that's the three kind of interfaces Yeah that we have . . So , as we can see , that's way too expensive down here Wh . wh what's This our sample criteria Our budget's sensor ? twelve . point five Uh . okay Yeah . , the sample sensor will have to go , 'cause that's the most expensive thing Yeah on there . , so that has implications though for the Uh it does not have for . voice recognition , but it does have for the feedback speaker . when you Yeah say when you . press one it says For the one locator or it says . hello But that's . a bit of a gimmick anyway really Yeah , isn't Mm it . ? We can afford and to get the rid locator of it also . goes away . But it was very no innovative Yeah . So that innovativeness means no locator . Well um , does it ? yeah . I mean does What else Well does the speaker it need ? uh the sample speaker is is expensive , but we could just have some some very very easy device that just beeps . Yeah , 'cause the sample This would speaker be was , I think , more complicated then Yeah just a beeping , yeah Yeah yeah thing . . there you record your samples Yeah Yeah your speech . samples , okay A also and , so i we in the case I'm not sure that you will evaluate this as a curved surface , because it's just rubber , so it's probably a flat surface rubber . Uh I mean Uh-huh uh um . Okay , yeah yeah . . Right Um , so we need one fifty off . See , I was gonna say the scroll wheel pushbutton thing , 'cause Take it down to just a scroll wheel . We could So do tha that mean that we cannot press Yeah how , then do we how then do we we would make be a selection in the b budget in . uh in the L_C_D_ ? If in the L_C_D_ we can scroll , right ? But how do we make a selection if we d Yeah cannot b push no the button no , you can . push this one , but we don't have a pushbutton uh we ca we don't have this muting mechanism for this scrolling But Yeah that's thing . . well you would just have to to spin You can it down have to . scroll it straight r roll it straight down for Mm-hmm for mute . . So No w that's w point w three but ha . it's it's the scroll wheel and I thought we were referring to this as a scroll spinning wheel and pushbutton thing . But I mean we can put an additional mute button on the top as well . If you Yeah , I mean that wouldn't actually cost any more . That's the spin wheel though , isn't it ? Didn't that come with the L_C_ That's with the L_C_ That comes with the L_C_D_ Yeah ? We . decided , 'cause it's not on our list . Yeah Oh so . Mm . so the the this is The scroll wheel is on the side . . So we're adding costs for right , okay uh I mean I think this is good . So S so we're point three We're over point . three over at the moment . It's nothing Unless n we just take off the scroll wheel altogether and just have pushbuttons for the volume . Could b still put them on the side . But Yeah yeah . I mean , I the have scroll wheel's pretty cool , but Instead of scrolling here we have two buttons here Yeah , up for up and . down Mm-hmm Yeah . . On the side . Yeah . Mm uh . it Okay sounds good actually , yeah , yeah . . Rather than having three different things that people have to do . Okay . There . we go . Oh look , we're way under budget and we'll make huge profits and we'll all get bonuses . Yeah , well we could admit to the single curve , couldn't we ? Or or that we have to have some sort of special colour . Yeah So , but that's alright . We we'll leave it at that Yeah and then . I'll take I can send it back to management and say we weren't quite sure about the colour , if that costs extra then we've still got some space for We it have , yeah Yeah . . , yeah Yeah . . Excellent . Alright . So did we lose um on our evaluation criteria , as a result No of doing that ? . No , I don't Not think so really . , no . Because we keep all the features , we keep voice recognition , we keep L_C_D_ Mm . display Yeah . We Yeah instead . of having . scrolling we we just We just push got the buttons rid of a gimmick that Yeah . Um was never . anyway , and yeah . the scroll wheel is I mean essentially the two buttons that was it's not a great difference I don't Yeah think Yeah . . . Alright then But . we lose the locator . Really We're Well gonna ? have a beep we're . going to have a beeping thing So instead of speaker . But yeah Yeah , it's it's , . not . like sample speaker , but it will just beep , so we still have the locate . Yeah . 'Kay Cool . . That's not a very exciting colour . I think you should make it more vegetable-like Which colour Tha , the . the colour of the phone or the colour of the Oh the the beeper thing . . But It it can be yellow as well . It can come in the same colour as the 'Cause the we case we . won't have run out of our pot of Play-Doh Yeah , I think Jen wants it to . vibrate . You know , your pen Yeah vibrates , I know I ? Yeah know , my pen vibrates . . But only for a very short time . Um okay . So looks like we've designed a banana . Well done , team . Um we need we've just got about ten minutes or so left of the meeting , so it would be good if we could just have a little talk about the project itself and how it went , um so that we can feed back to the management for next time they're designing a product . Cool . Feedback I think it mm ? Ideas ? Yeah mm , as far as creativity is concerned , yeah I think there was there was room for creativity . The only the only problem being that at the end we had to cut some things down because Mm-hmm of the . the budget we had . I think uh n one thing that was lacking uh was that we did not know what the various things cost to begin with Mm-hmm Yeah . Um . . we kap kept a adding things randomly Yeah . . So If , had we'd we had known that sheet at the beginning should've been like , okay , so Yeah we can have that lot , that Mm-hmm or not . , let's Yeah just , yeah throw it together , yeah . and , yeah do what Yeah we can . . . So d all the random decisions at the end could have been Yeah prevented . . Mm . But in terms of the process of um going and working individually and then coming back to a meeting , that Yeah that worked , mm I think 'cause in . terms the meetings of were so . regular , you know Mm-hmm . It wasn't like . we were alone for very long , so you didn't st go off and think , wouldn't it be great to have a vibrating Mm-hmm . Banana remote control shaped like a banana . , and then , you know , come back three days later and Jen's Yeah going look , look , it vibrates and it looks like a . banana . Um yeah , so yeah . Yeah , the m the means were very very good , the means we used . Mm-hmm , the whiteboard digital And pens the pens . Uh . We like I like the the pens pens . I want one . That would just . be so cool , to d do all your notes and s Yeah , you could take it to lectures and just write stuff down Yeah and have it printed out yeah when you Yeah got back yeah to the , yeah office , that's . it's it's . They great ? I wonder what one of these costs Do you think they'd notice if one went ? . I don't think you should say that was the recording Oh okay . . Okay , cover up the microphone . Alright Yep , let's . Shh take it . Yep . Okay . But that worked . well having having a whiteboard that we could draw on as well as having the PowerPoint , 'cause the I find that the problem with PowerPoint often is that it's so static and you can't change It it is once a bit you're limiting Yeah in Yeah there . , isn't . it ? Yeah . , yep Yeah , and . and and this time also the time limits but actually Yeah . preparing the The Mm-hmm thing flew . in , you didn't have the whole whooshing thing Yeah , 'cause there wasn't time . for that , so Yeah yeah . . That's alright , that always irritates Not me that you anyway can do that on the board , either , yeah . . We could make some little But yeah , but I mean already just just preparing the slides before Yeah before , totally the meeting , I mean that was , yeah fairly . tight anyway Mm , I . mean especially with that last-minute alteration Yeah Yeah . . Mm yeah . back it . , this is just had to be changed . And yeah , so cool . Yeah . Are we supposed to say nice things about Jen now ? And presumably you don't you can say nasty things as well . Yeah . I was I have I was no satisfied stake in it with with . Yeah the leadership , definitely Yeah . You weren't , yeah like . . a a dictating leader , so that was always good . You have to say that , 'cause I'm taking the notes Mm-hmm . I'll leave . the room and you can I have know another you've got go the pen . , you might attack me with Better And then than the that teamwork it than the banana I think . . I think it worked quite I think it quite worked nicely quite well Yeah , yeah Yeah . Did . . . anyone feel that they were getting sort of covered up and not being able to say To express their bit ? them mm Mm mm . I guess no it was a fairly small . group , so all of us got Yeah to express . our opinions , yeah . Yeah . . New ideas found . Not Well quite it's sure it's what it's about pretty new . Yeah , pretty Mm novel . . solution for a for a remote control really , all this flipping Yeah open thing . and I don't know , I don't go shopping for remote controls that Yeah often , maybe somebody's , neither neither do already I , but I've though never of seen it anything . and and none of my examples were was was like this , actually Mm-hmm , so Yeah Hmm . . . . Yeah . I'll be looking out next time I need Yeah to write , that's an essay right . . That looks boring , I'll see if anyone's Yeah maybe made w a maybe we remote could have control a patent . on this one . Yeah Yeah , yeah Patent . patent patent . Banana I think we'd remote like to . Mm think . . the ideas were new , but we've got no way of finding out . Yeah Mm-hmm . . Or you can always go to Google and type in banana remote control That . Flip vibrates . Vibrate . And uh yeah . Yeah , but that would just come up with like other things really Nothing wouldn't it that you really want . True . . Yeah . Okay . So , costs are within budget Yes Yes , well . within . budget , including a little what have we got ? One Euro left over for bits that we didn't foresee . Um we've evaluated Yes the . project . You've And it's fabulous got the scores . Can . you put that in the project documents file It's in the project ? It's in documents there already . . And the process wheel didn't really have any major problems with . Were there any was there anything that you found difficult , or anything that didn't go as smoothly as you'd And hope my main ? difficulty was the the time pressure Yeah . Otherwise . Yeah it's Mm-hmm , yeah , sometimes it's . all fine it's like . a little bit rushed . I thought that was good though , because if you're given too much time Yeah then you got nothing , yeah to do with your time and , yeah . um yeah . Although we could have made the R_s better had we had Yeah five more minute . . Okay then . Um I think we're still well within our Yeah , we've got like time five minutes left . We've got about five . minutes left , but if we've finished , then we've finished Yeah . We're just . too too efficient and We certainly Yeah you should . are never , mm drag a meeting on just because you have extra time . . Yeah Yes . So . I would say that's the end of that meeting . Yeah Thank 'Kay , it you was . a , team pleasure working with you . . It was Yeah , same here very productive . day We and could draw animals on the board again . Mm uh no Mm uh . I don't no think so . . You can make some animals I . Oh don't , you like don't Play-Doh like , no anim . It's just minging . It smells so bad . It doesn't It ? Smells does quite nice . . Smells very sweet . Mm . Right , so we have to complete the final questionnaire and meeting summary when they Was there a send questionnaire it already sent ? . I don't know if it's already sent or No not , it hasn't been . Um . presumably I Do have we have to to go back into the other room or can we stay in here now ? I don't see why you can't stay here , really . Okay , so the other way . Did I save this one ? Production costs . I made your animal for you . It was supposed to be pink Yeah . But , that's it was blue the on one the board . |
ES2007a | The project manager introduced the upcoming project to the team and then the team members participated in an exercise in which they drew their favorite animals and discussed why they liked those particular animals. The project manager discussed the project finances and the team engaged in a brainstorming session about various features to consider in designing a remote. The project manager then further discussed the roles of the team members. *NA* The selling price of the remote will be 25 Euro. The profit aim will be 50 million Euro. The remote will be sold internationally. The production cost cannot exceed 12.50 Euro. The remote will have a lock function. The remote will control televisions and devices connected to televisions. The team will create a back-up plan for a remote that only controls televisions If the remote should be used only for televisions or if it should be capable of controlling other devices also. Having a two sided remote with basic functions on one side and advanced functions on the other. | Mm-hmm ? Okay . Ooh . So we're 'kay ? On the or No . I dunno where to put it 'cause the Okay . Could you s take it off ? . Is that alright ? or Okay . Okay . Keeps coming off . 'S fiddly . Hmm . Right How . do we sta wa how do we start ? Does anybody know ? Oh , another one . So that's this Oh okay , right Are we free to take . notes uh Okay . Uh . . Hmm . Okay , just hang on a second everybody . I haven't actually looked at this yet . Ah . um Very nice . I haven't looked at it , but let's just start it off and we'll see what happens . If you're all ready . Yeah . So is the agenda ? Opening , acquaintance , tool training and project plan , discussion and then closing . Project aim is a new remote control . It's original , uh trendy and it's user-friendly 'Kay . . Project method , functional design , individual work , another meeting , conceptual design , individual work , and a meeting of details design , individual work and a meeting . Tool training . Try out the whiteboard , every participant should draw their favourite animal and sum up their favourite characteristics of that animal . Okay . Um . Uh Miss Industrial Designer , would you like to Okay go first . ? So are we supposed to bring the little things for the Yeah , why don't you just c , I think just clip on clip do you have a belt ? Clip Mm . Or put 'em in your pocket . Yeah , yeah . . okay . So my favourite animal Yeah , what's your favourite animal ? 'Kay um Ah . Is it rude It's ? an elephant . That's a very good elephant . The back end of an elephant Oh my . gosh , I'm never gonna be able to draw that well 'Kay , and you want to write up on there , it says you've gotta sum . up your f f your favourite characteristics of that animal . Um okay , it's big , it's got a great memory . Does it ? Oh . Supposed to have a great memory , we say an elephant never forgets Mm Mm . . . And uh dunno know why but looks like nice to me Okay . Nice animal . . Wonderful , well done . Do you want to use the wipe the m the Okay wiper . and wipe it off ? And Mister aesthetics designer do you wanna Aesthetic go next yep ? I have no , sure idea what my . favourite animal is . 'Kay , my favourite animal , uh let's see . Oh . It's Dunno if any of you have seen Napoleon Dynamite before . It's a liger No A what . ? , a combination of a lion and tiger Alright . . Have How you . not seen Napoleon Dynamite No No . No ? Oh it's a . hilarious . movie . You have to see it . And and it's best characteristic is it's pretty much the awesomest animal . But you have to see the movie to fully appreciate it Okay , well done . Great . . Me ? Yeah . Miss mar Miss Marketing ? Okay . Not quite sure how this is gonna work . There go . Cool . Uh well I'll try my best to draw . Can I just draw the face ? Um yeah , I think you can just draw the face , but then you'll have to describe in writing how the rest of it looks . Ooh . It's a cat That's a very pr pretty cat . Which . also has what ? A big fat body and big and a long tail . Okay , do y do you wanna do some write you wanna just write some words about it ? Why ? Because um cuddly . And usually cats are very friendly . Usually . And they're healing as well . They heal . And they can feel when a human's Wow got problems so , so they're kinda spiritual . So , that's why I like cats . Well done . There we are , that's me . Okay . Mm . Um , I don't actually have a favourite animal , but for the for th for this meeting I'll s draw a little Mm-hmm Uh . . I honestly can't draw for toffee . Uh Really . ? Oh Yeah that's . a no A prairie dog no uh ? Oh a squirrel ? That's exactly what it is . Uh not a very good one Not bad I would say . Yeah , that's pretty good . Okay , well , you got it's a s It's a squirrel , and I like them , because they're cute and stupid . Very good . Ah . Alright . Right . Okay , so , I guess that was the test to see if this equipment is all working . Mm . Let's move on to the next page . Okay , project finance , selling price twenty five Euros , profit aim fifty million Euros . Market range internationally sold . Yeah . Production cost , ah right it's gotta be Ah right can't okay . cost any more than twelve fifty to make . experience with with remote control , so talk about who who's used what . Any ideas ? Stuff like that . Next meeting starts in thirty minutes . At quarter to twelve . So I think before we close uh , we are expected I mean the last slide wanted us to maybe discuss longer what our what our ideas where . I mean if you wanna go back to the last slide . Uh Yeah . Yeah S . Yeah , I think we're I mean before we close the meeting , we're supposed to come up with some ideas for Oh k so we're actually supposed to be doing this discussion like right now are we Yeah or . Yeah Mm . . oh okay Yeah . . I thought this was just t giving us instructions for the re to do next Yeah , but , I think this is just the preliminary , get some rough ideas for what our experiences with remote controls have been and and what we would roughly what we would incorporate into a new one maybe . Okay . Right , who's got experiences with remote controls then ? Pretty much everybody Yeah Yeah , I think . we've all . got Uh . Um Is . this a T_V_ one we are supposed to make ? Yeah . Yeah it's a T_V_ remote control Okay . . 'Kay Well um . . T A new remote control for T_V_ . What would I like W what ? Um . You want it big do you want it small . Medium Are we . are we going for like like telephones are going little teeny tiny things or we are going for something that's Mm . that's big and Yeah it seems like there's like there's sort of a tension between two ideas , I mean , you want you want one remote that maybe can work uh all all of the functions of T_V_ and if you have whatever associated with T_V_ the D_V_D_ player , or Video something like that and ts hi-fi , but like at and the stuff same time . you don't wanna really busy remote with a thousand buttons on it or something . Maybe you Mm yeah . now th that's the other thing is it's gotta be cheap . Yeah . 'Cause I I I mean I was thinking something that's got different like maybe a a an L_C_D_ display on it that's got different pages for different devices , Mm . but that would p that would probably be quite expensive But . how do we know how much uh , I mean , how much do we have per how Twelve much fifty . ? Twelve It fifty g can't be more Each than twelve . fifty . per unit Per . unit , yeah . Cost . So do we have to be realistic within the budget or Well Close at the Guess moment pr I don't we could know , wa how I much mean we it 'cause would we cost this . Yeah is what we . th what we're doing at the moment is just saying what what we'd like , and then after we after we've found out what we can like , some different ideas , we can then go and do the research to find out if these any of these ideas are feasible Right . or not . So would be nice to have something that that controls lots of different things . Yeah . Um Couldn't we have . like one that comes out ? Like so you have one in like Yeah . mm it doesn't have to be really thick . I mean remote controls can be thin bits . And then you have one for your D_V_D_ and you sort of slide it out , and then you have another one , you slide it out 'Kay . have slides . . And then it all comes compact Okay , that's into one . . So it's not you actually just putting three or four different remotes together but making them thinner , and um into one basically Th . that's an idea . Yeah So you . just flip them out . Okay . Um have uh one very complicated one on one side with all the D_V_D_ and V_C_R_ access and stuff , and then on the other side o one uh a remote control that would be very very simple with just the channel , program plus and minus , and the just the mute button , for example . I can real keep it really really simple on one side and the other side be very complicated . One side for kids , one side for adults Yeah . I'm not sure . Or grandma if that's like as well , you know it's like what is I'm the not mute sure if button it's a . good idea to have a two sided remote though , 'cause it would be very hard to use in the way that you No , but you mani would slide manipulate it it into . uh someth like something on the back would hold like you wouldn't Oh . be able to press the buttons Oh okay Like , but . it or Yeah . something like a flip telephone , something like that maybe Okay . That would . be cool . I was thinking F flip that it open like a and you've flip got all the buttons . , or you flip it closed and you've just got the basic buttons on the outside maybe . Mm-hmm . Um , oh we've got five minutes left . Start breaking up . Okay But okay . . Um Well we've got a k we've . got a few ideas there . Yeah , we should . uh I guess by the end of this meeting we should have at least a a rough conception you know stage one was technical functions design , what effect the apparatus should have . Okay . Um so I mean we still have time in our next meeting to come up with the actual concept for the user interface , but the the functions that we're sure that we want are that it can control the T_V_ , but also devices connected to the to the T_V_ , I mean Yeah , be . able to operate D_V_D_ players , things like that . I have got I think we should also have a back-up plan of I 'cause I I I just think that it might be expensive to make something that I mean we don't , we haven't been told it has to be something that will control everything Yeah . . We should have a Yeah back-up . plan of just a really good television remote control , that Okay just . that is just for a T_V_ , but it's just a really good , nice one . Right . What do you reckon ? Yeah , I mean See . 'cause , I'm just thinking bearing in mind th we've gotta we have to have something that's cheap to make . Yeah , that's true , maybe we should just concentrate on having a a good T_V_ remote , and have it be um I think we'll be able to come up with ideas and stuff a lot quicker . have it be like ergonomic Yeah so it's comfortable . to use , uh simple to use , and looks decent May and w you But what'll know , maybe make even it what'll make it interesting for people to buy though Or ? I mean maybe if it's even if so it's something just like that's for disabled people or so people that uh b don't see very well or big buttons for touchy buttons for Sorta find a niche for our remote , like market it to a certain Yeah kind Yeah of p . . kind of people , certain Or just certain demographic one that looks really fucking cool . Mm-hmm . Yeah , no Could I think be you're really right . light or , I dunno , something special . Yeah , rathe rather than focus on Otherwise Y we'll be we'll be here all day talking about do this let's do Yeah . that n I think we sh I think Yeah we , 'cause should at the end of the day if it says just T_V_ remote , doesn't say com combination Yeah . Yeah with all all the r . I mean obviously everyone we're uh you know uh sounds like we're all a bit sort of gadget heads and we like things that do everything at once , but you know , that's Remotes spinning out from other remotes and Yeah . Mm having . little nested remotes inside Yeah , that's right . Yeah . . I mean I'd like one that makes tea as well , but that's not gonna happen I . think a flip up thing , 'cause you always have this problem of like if it's on this well I did anyway , like we had five or six remotes and they would be lying on the c on the coach , and you'd come and sit down and ooh , the telephone's the television switched on or something . So maybe something that like does have a lid or closes , so you don't accidentally press a button or Okay , like record a lock button f like for something a lock functs . function on it like you have on your telephones Yeah , yeah . . But make it like really snazzy and cool people will want it . So make it Yeah . Yeah , it's gotta be sellable Yeah . . Yeah Yeah , that's . true what you were saying , I mean it doesn't have to have a flip function , it can just have a lock function , so Mm that it's . Yeah Mm . not . uh not usable when you don't want it to be usable . Yeah . Okay . And even for kids as well . It's um it's safer for them , I guess . Like they don't flick onto channels and all that sl flick onto . No porn channel for children Okay . . Okay . Um alright , so we've got some ideas , we've got um I guess that's Let's move on good . good for now . Mm . Oops , let's close that . Next meeting , uh W okay What . does I_D_V_I_D_N_M_E_ stand for ? Industrial Designer Ah um ri okay which is . these are requirement specification That's . Um . And I'm marketing Mm . . Yeah , there you go . So User Interface Designer , that's That's me that's . Okay . that's you , so you gotta you go , you're you're gonna be the one that's working out what what buttons Right we need . Right . . Um . Industrial Designer , you are the one , you know , you're gonna be working out kind of box it goes in , I guess so , um whether it's what goes into the box , somehow . Mm . Har how it works an And in marketing These Bu are requirement specification . User requirements specifications So what the user . requires Yeah Do you think in , what a remote our two . kind of overlap Right , okay , yeah , because . Yeah , it does I seem guess like our that's You our two what responsibilities it says . have you two are gonna some be overlap just . , I think , you just double up , you know Yeah , you . working Yeah together . . You're the one that's gotta go and find out do th do the research , see what people want in a remote , what buttons are used more often , and s Mm stuff . like that . Oh , we've been warned to finish the meeting now . Okay . Okay everyone , well done . Good meeting . Alright , see you in thirty minutes . Yeah . So , do we take these off ? I don't |
ES2007b | The project manager had the team members re-introduce themselves and then briefed the team on his own duties and on the meeting agenda. The industrial designer discussed the interior workings of a remote and the team discussed options for batteries and infra-red signals. The user interface designer discussed what features the remote was required to have and presented two existing products which were based on different concepts. The project manager then introduced some new requirements to bear in mind when designing the remote. The marketing expert presented research on consumer preferences on remotes in general and on voice recognition and the team discussed the option to have an ergonomically designed remote. The project manager briefed the team on the decisions made so far and the team discussed color options for the remote. The project manager will consult with the legal department to discuss the prevention of lawsuits from consumers claiming the remote caused RSI The remote will use regular batteries. The corporate image will be displayed on the remote. The remote will not contain a voice activation feature. The remote will have an ergonomic design. The remote will use a regular infra-red signal. How powerful the infra-red signal should be. Whether the remote should have a locking function. Whether to include a voice activation feature in the remote. If the remote should have an ergonomic design. What color the remote should be. | Think we can first Right Mm it was function . F_ eight or something . This one right Tha there . Okay Okay . . Who is gonna do a PowerPoint presentation ? Think we all Huh You will as well . ? Oh I thought we all were . Yeah , I have Okay one too . , okay . . S Yep . . Whoops I forgot to put the thing on Right . I just wanna 'cause basically I can't re I've really crap at remembering everyone's name so I just wanna rather than going uh Miss Marketing and Miss this and Miss that Okay . wanted to know your names again Okay I'm . just gonna leave this up here 'cause Yeah I'll Okay you . know . Sure , that's a good idea . . So I'm Catherine with a C_ . C_A_T_H_ E_R_ I_N_E_ . Okay , and Uh Gabriel Gabriel . . E_L_ is E_L_ it . ? 'Kay . And you're I s am Reissa . R_E_I_S_S_A_ r . Double S_ A_ , yeah yeah . Sorry R_E_I_S_S_ . Okay . 'S just a bit nicer calling people by their names I think Right . True . . Uh , right . Mm 'kay . Okay , right , welcome to meeting B_ . Um this is gonna go a lot better than the last meeting , basically , uh 'cause I know what I'm supposed to be doing now . I am your Project Manager , and , uh yeah , I'm just here to sort of liaise between the three of you and get things going , get people talking and and I'm gonna be making notes and sending them off to the powers that be and stuff basically . Um right , this for the purposes of this meeting what this meeting is all about is um I'm gonna have some presentations from all three of you , what you've been working on for the last wee while , when you haven't been getting hit with spam on your computers and and , you know , filling out silly questionnaires and things . But hopefully you've been actually been doing something productive . So we're gonna each of you gonna give us a litt a little presentation Mm . . Um . Then we're gonna work , you know , from each of your presentations . We'll we'll uh talk about what we actually need as a final coming together of it all . Um and then we'll , yeah , we'll sort of conclude anything else comes up at the end of it . How long is the meeting ? This meeting it's not very long . It's uh probably down to about thirty five minutes now Okay . . So I want each of your presentations to not be too long , five No problem five minutes , something . like that . Um if you haven't done a PowerPoint thingy , it doesn't matter , it it just it just says that you it's that's just one particular medium . If you haven't had time to prepare one , you can draw stuff on the noteboard , you can talk to us , you can you know however you want to do your little presentation , basically , you can . Don't feel pressurised into using this thing . 'Cause I don't . Uh okay . So um . You okay over there ? Reissa I'm fine . Yeah . , are you uh b are you joining in with this meeting here I uh yeah , yeah Think she's or are y or finishing . D are I mean y or are , I up I'm her you presentation finishing are you just off . my are you presentation just uh doing . some Internet shopping there No no . ? Uh I'm done . Okay Okay . , jolly good . Alright , let's have um well , we all know that it's it's a remote control that we're gonna be dealing with . I Mm think . the first thing we should look at is um probably the um what it is that it is actually supposed to be . So that's gonna be you Catherine Okay . , if we wanna hear from you first . Okay . Um just connecting this . Are we You getting don't have to i worry about screwing it in just Really ? Okay there you go . . Cool . Okay . So I've got a very quick uh Uh . Okay . So the working design , I've got a very quick presentation on this , so um I've oh no , you can't see a thing . Oh well , I'm gonna draw it on the board then . It's Oh in blue uh , and I couldn't . change it . We Ah it's fine . on my screen , but never mind . So um the idea is that we've got the energy source um , which in our case will pr , oh well okay , never mind . So um I think maybe uh two batteries , I dunno what they're called six , or something like Mm-hmm that . . Uh and then um then on the uh remote control itself will have um the sender for the signal , which could be uh an infra-red signal , um which will be sent by an electronic chip . And uh the chip will be controlled by the user interface . So we'll hear about that later from Gabriel Mm-hmm . And . uh the sender will send to the telly itself an infra-red signal to tell it to switch on or switch channels . Um and that's it really for the working design . Great . Okay Sorry the . presentation wasn't very uh clear I prefer but the pe I prefer the human Really touch personally ? Cool . . Yeah . Um , should I erase this Do you wanna or just give us a moment , I just Okay wanna copy . this down . Um Fine . I dunno if you guys have got any questions for Catherine on any of this Or suggestions ? ? Is a battery like the only way of Well , it's just , you don't want it plugged in really , s Yeah , alternate energy source , like win wind power or No In , no indoors . Yeah No , you I meant blow like on it and i No 'cause like cha Bicycle 'cause power . always changing um um batteries can get like annoying . The battery's down and maybe , I dunno I dunno , swi , solar I charged th I th I think changing ? your batteries once every six months is not really a pain , but Yeah , it's Mm worked for the last fifty . Yeah years . you know . One question I have , and I don't know how much control we have over this is um , as far as the infra-red signal , do we have control over , you know , how far away you can be from the receiving unit , the the T_V_ , and still have it be operational ? I mean , maybe we want one with a strong signal stream . How far away is your television Yeah . ? It's Uh never gonna be more than Well , the thing it's is never uh gonna be you , you you kno don't unless you've got a T_V_ the size of a football pitch , it's not doesn't have to go that far , does it ? Doesn't have to go through a wall , because you're not gonna be looking through a wall . Yeah That's , but if true like you're . on the phone in the other room and you need turn television off or something and you don't really want to go into the put the telephone down , and go into the other room Well , we can make the . the signal strong enough to go through walls if if you fancy it . I didn't think about that How about but Bluetooth ? Instead of using infra-red , use Bluetooth . Why not ? Isn't I just that a better think signal that it's ? it's gonna cost more and Yeah I'm , yeah I'm I not d it sure sounds it's like you you're gonna use you w it don't wanna overcomplicate . things Mm . . You know we don't need It's a it fancy . idea uh it's quite nice , but then I don't th I dunno , either you if you wanna watch the telly you're in the room , you are gonna Yeah , exactly . Basically But , we're we're desi we're designing and marketing a television remote control unit . We're not w w w w designing something that you can plug in a headset to and and you know connect to your laptop computer and stuff . It's uh Mm . Oh , we can we can keep the idea if you i We can see 'S just an at idea a later . stage , maybe , I don't Okay . Right , well done , Catherine . Um Gab Gabriel let's Okay uh let's . hear from you on on on Do you need the border such Uh things ? I'm just . gonna use the PowerPoint Okay . uh . Sorry Technical . . Okay . Adjusting Okay , so , while . this is warming up , there it is Yeah . uh . So I'm doing the user interface design . Mm-hmm . Yeah , and basically uh , as far as methods , I was I was looking looking at looking at uh already existing remotes , trying to find some inspiration from designs that are already out there . Thinking of what we can retain , what we can do away with , uh what we what we can perfect a little bit as far as design um . we don't want to do something that's too radical of a change , I guess , I mean people want a remote that's familiar , that has their favourite functionalities um and and does the basics Mm yeah , but . Um so we can improve what's out there and maintain that , the basic functionality that people want . Um so things that seem like absolute must-haves uh would be a volume control , um so up-down keys for that , uh channel keys up-down , but then also a numerical key pad so that they can just key directly to the channel that they want , rather than doing up-down , and uh a mute button . Uh one thing that I didn't include here , that I forgot that we talked about last time , was doing um some sort of lock uh function . Uh Okay . , I don't I dunno , uh that's one possibility . And so in the research that I was doing there's basically two types of remotes , ones that are engineering centred and ones that are more user centred , which I don't know if I can access the web page from here , but I can show you uh . Yeah . So this is a engineer centred one , so you see it's rather busy , but it also lets you play your movie , stop your movie , fast-forward , all this Mm-hmm , um . freeze frame . Uh and this is a user centred one . Uh it's Yeah it's . easier to g just glance at this and see what's possible to do , you're not gonna be staring at it for five minutes Great . And . I judging from what what we all talked about during our last meeting I kind of gathered that that's what we were going after , uh or the direction we were going in at least . Um . So , the engineering centred ones uh provide a lot of functionality , but it can be a little bit overwhelming , so the user centred ones just focus on ease of use . Uh and this sort of overlaps with what the marketing person uh , Reissa , because Mm . uh we we need to find out what what people want before we make firm decisions Yeah . on this . . So uh , yeah , that's me . Great . Okay . Now that's I just have a q a q question for you . This w um research that you've been doing looki looking at other , you know , existing units stuff . Um have you found that anyone else has do has looked into the locking function No that or that that seemed like a novel idea as f as far as I know . I mean obviously another exists like you like you said in in mobile phones Yeah . That was . sort of the inspiration for it . Um I've never seen that with in in all my years in in Yeah the remote business . I've , haven't I've never seen a locking functionality . I dunno , what uh . do you guys have a a yea or nay on that a feeling about whether that's really necessary ? Um I would say it's If it's simple to do , which I think it probably should be Yeah . , even if it's a physical , you know , a f a like a f a physical switch or a physical cover for the remote Mm-hmm . , even something like that 'Kay , um . then yes , it's like , you know , like s you said earlier on ab ab ab a flip thing Right , something . like that , but you know being physical . Look into . Um I've had word down from head office that something that we should be centred well , something we should take into account is um we've gotta keep the corporate image within this remote control unit . It's gotta d look like it's in the R_ and R_ . Mm . You know , the the company it's it's , from what I can see from our other products , are yellow with blue writing on them Right . Mm . . Um . And our motto is is we put the fashion We put in the electronics fashion in electronics . Mm . I . There think you go . I think we have to carry that mental . So it's kinda gotta look it's gotta look new and s you know something fashionable . If Mm . if remote control well , if telephones can be fashionable , then maybe remote control units can be . Mm . Well yeah these , I think , we can so we talked about the layout in my presentation and what I didn't mention yet really is is the sort of like the ergonomic Yeah design . Because we . I t need I think we can make big improvements over these two that you see here , I mean Yeah . Uh . Great , everything is . going t ergonomic , you know , there's you know mice for your computers that are very ergonomic and keyboards and that could be one of our niches p sort of uh uh in the market , I guess Okay . Um , fantastic . . Right Okay , well . done , Gabriel . Um Reissa . Where does it go . Let's into plug you ? in , baby . . Here Yeah . ? The blue thing . Uh , yeah , this is getting all . Mm . . Yeah , then you just have to do function F_ eight and it should come up . Well , function F_ eight . No Yeah Yeah , w it , it just takes it just a second oh takes a wee while uh . . . Come on . Right . Okay . . Okay . Well , for our marketing report uh we observed remote control users in a usability lab , and also gave so this is research and we also gave participants um questionnaires to fill out . Um total number of people tested were a hundred just so you know , so that hundred people were tested and these were the findings . So seventy five per cent of users find the remote control ugly . Okay , so they don't like the look of the remote control . Um eighty f eighty per cent of them would spend more money if the rem remote control looked really cool and fancy . So I think we all agree with that . Um current remote controls do not match well with the operating behaviour of the user . So , they don't like like the way they operate it doesn't like match how people behave . Um per cent of the users say that they only use ten per cent of the buttons on a remote , so probably if you have like one , two , three , four , five , the whole up to z ten , they probably don't use those , they only use the up and down channel 'Cause . we've only got five channels exactly . That's another thing . . Um seventy five per cent of users say they zap . Not quite sure what they mean , zap , goes like . I think that's k flicking quickly between channels . Yeah , you Yeah wanna navigate . the channels quickly Yeah I guess Mm . . . Um takes too much time to learn how to use a new remote . I think especially for uh the older generation . I know my grandmother doesn't like mobile phones , takes ages to work how to use . Anyway um and they also remotes often get lost in the room , so nobody can find them Mm . . So maybe tracking devices is a good idea . Um personal preferences Wow . You are a child . of technology , aren't you Um ? so yeah um I was thinking something easy to use , especially for older people . Um has to look really cool , flashy groovy for people to buy it . And it's easy to find , so I don't know whether maybe and also we asked them whether they wanted whether they'd be interested in um voice activating . So voice activation . So and this was what we came up with . Then if you look fifteen to twenty five this is age , sorry , age groups . So fifteen to twenty five said like ninety two ninety one per cent of them So said there yes you go , yeah . . Um so basically the majority except for the forty five to fifty five year olds for some reason didn't want a voice activated one . And neither did the older generation , but the younger generation who we are catering for , like who have most of the money nowadays , do want a voice act speech recognition Uh but do the younger in a remote generation have the . money No I would I ? They would they say the don't older . It's the older older people generation , they're the ones Well that have gone the , yeah out twenty and five . to thirty five year old , and thirty five , and the thirty five to forty five , forty five point seven per cent People say no , so people from the age of thirty f there's a big drop off there . For people up to the age of thirty five , you're kinda saying , yeah , they want it . Um but no they're not sort of most people that have the money are people from the age of thirty five to fifty five Yeah , that would be my guess as , uh well 'cause they're . the ones So that they have don't been working for twenty years . Um d Well and tha and that's a that's quite a minority there , so yeah , it's not even like fifty fifty that's th thirty five per cent . These guys are growing up . What about just from the the prospective of our manufacturing cost ? I mean if if it's twelve fifty per unit Yeah . . I mean , okay , there's Voice activation might not be the best I would . say scra Uh I'd . say scrap that straight off . Um also with um with buttons , a thing called R_S_I_ , so wrist sense Repetitive strain uh Huh ? rep repetitive strain injury Yeah or like , repetitive from doing strains injury , so they don't I think people who watch T_V_ maybe too often , keep changing channel hurts their wrist . I Well don't think maybe they shouldn't watch So so so y much so T_V_ it's so then it's so you got so . . that's something we should have a look into then Yeah i when Mm maybe desi . not when so hard designing . the ergonomics of see Mm . have a look if um there's any w any medical Maybe background it could we be can , instead find of out about pressing this button . it could be just touching a Yeah . Let's Maybe jus we just want need to cover our arses so that people aren't gonna sue us in ten years' time , say your remote control gave me repetitive strain injury . Yeah , we Mm should probably . consult with our legal department uh Yeah . . They're having a lunch break at the moment , but yeah Yeah . I'll see . if I Yeah can get . see if I can get hold of them for the next meeting . I think we can do some really in in that department , the the ergonomic department Yeah , we can make . some some really good improvements . Mm . Maybe th the buttons not so high up so you don't have to press so much Mm , or . we just like flat buttons , something . Yeah . Okay So that is me . . That's great , thank you very much for that , Reissa . Um okay , so we've basically we've decide we've d we've decided that it's gonna be , you know uh , we're going for a basic television remote . It's gotta be safe to use , it's gotta look cool Mm . . It's gotta be cheap . S um Mm . . Now going back to the uh industrial design of it , you know , we were looking at whether to use maybe infra-red or Bluetooth . I think , we should just go with the simplest option on everything , uh and that would be infra-red , energy source , that would be batteries . Uh mean we we can look into using the s , you know , the little tiny weeny batteries , all like special long-lasting batteries . Um . But a in there's no I don't think there's any point in making a remote control unit that's gonna last for fifty years , because technology will have changed and , you know , we won't have televisions in ten years' time . So Yep . I think we're all um pretty sussed on that . Um anyone have any questions Mm ? Everybody . happy in their work ? Yeah , it seems like we're all on the pretty much on the same page Now . this is good , we've got a good structure going on . We all know where we're going to . Have you been ge has have any of you lot been getting loads of crap spam on your computers ? Oh it's probably just you , 'cause you're the project manager . Well . , just questionnaires . Yeah Sell trying . to sell your things Yeah , stuff . Um okay . Do oh . have you guys found out if we can if we can e-mail stuff to each other ? Yeah , you can . Right Okay . Do . all you all know my e-mail address No I don't ? I Well . I think he's participant , in the project one announcement , aren't you , you've ? got the addresses , I think Uh . So Project Manager , it's Oh , it's participant just participant one one at oh okay . Yeah . Can A_M_I_ you all d . e-mail me your e-mail addresses ? Well it's just You have w them it's i just it's just you have them par participant , but . one we'll , participant send you two an e-mail Send . . You want me , yeah to have friends , don't you ? yeah , okay . So are we headed towards like a b a big yellow and black remote as far as maybe that's our next meeting Is that it we yellow discuss and black that or . is it yellow and blue ? I I kind of thought it was blue writing on a yellow background , but I might be just going Well a bit , it's like white on i white and blue on a black background with white with yellow borders Okay . Maybe that's . Well like getting , ahead of ourselves It wouldn't maybe . be you can come up with a few with a couple of different Mm . ideas ? Can't we have different colours in the remotes , so somebody can choose different col like does Well it have Mm , see . the to be thing of a certain is is we've gotta keep ? the company image . It's gotta say people have gotta look at this remote control and instantly recognise that it's a Real Reaction But if i Mm it's product . a R_R_ . , it would be Real Reaction , like if it had There's a symbol loads on of it companies . that Mm called R_R_ . . Whoa . This is slog but this is the slogan , this is the the the And the this type is something . that came on down from from the higher ups Yeah , so . , I mean , we are sort of beholden to them . So we have to have it one colour . Well , not necessarily Not one colour , but the . But pattern we have to needs incorporate to be recognisable it . . Mm . Not necessarily even if i it just has to ye but you have to look at the product and instantly know that it's one of Well our you products could as Mm opposed . to a Sony product or a , you know , a Panasonic product . It's got to It could so come maybe , so you can have a look at our our other products and see if they all follow a s similar vein , perhaps . But it could come in different colours and have the R_R_ colours just Yeah somewhere . like just around the lock button could be the R_R_ logo Yeah or . colours and Mm . If . Quite poss yeah . Well this is all your department . Mm okay . Well . , well done everybody . And um , I think we uh stop for lunch now Yeah , pretty soon I think . , I guess that's now Are . we are we finished ahead of schedule ? We might possibly have done . Cool . Alright , see you all soon . If we've if we've finished at five minutes before the meeting's supposed to finish , then that means we get an extra five minutes for lunch . 'Kay uh . Yeah , there you go . Right . I just have to there's a few little bits and pieces I have to write down , but Take your headsets off , kick back , smoke 'em if you got 'em . |
ES2007c | The project manager recapped the decisions made in the previous meeting. The industrial designer discussed different options for batteries, materials, and components, as well as restrictions involved in combining particular materials, components, and batteries. The team then discussed and decided what materials, components, and what type of battery to use in their product. The interface specialist presented examples of existing remotes on the market with good and bad layouts and stated what features the remote required. The marketing expert discussed research from trendwatching reports, finding that products now require technological innovativeness, a fancy look and feel, a spongy feel, and a fruit and vegetable theme. This lead to a discussion on whether to use Bluetooth or infra-red technology in remote. The team then discussed how to incorporate a fruit and vegetable theme into the remote. The industrial designer will work on the look and feel of the design. The interface specialist will work on the user interface design. The industrial designer and the interface specialist will work on a prototype. The marketing expert will work on the product evaluation The remote will have rubber push buttons. The case will be made of rubber. The remote will not use a chip on print. The remote will use a kinetic battery. The case will be double curved. There will be no display physically featured on the remote itself. Whether to have a sample sensor in the remote. What color the remote should be. Whether to use Bluetooth or infra-red technology in the remote. How to incorporate a fruit and vegetable theme into the remote. | Oh right okay . I cover myself up . I feel like Madonna with one of these on . I said I feel like Madonna with one of these on . . I've always wanted one of these , I really have . Where do you buy 'em from ? They're . Right . Hello everybody Hello . . Back again for another wonderful . meeting . Is uh everyone ready Yeah . Yeah Almost . . ? Okay , we c we can hold on for a minute . Oh my gosh . I figured with the spam thing , if you can't beat it , join in . That's the kind of spam that everybody likes to receive . Mm 'kay . Are you ready ? Okay , right , well , I take it that you are all ready now . Um alright first off we'll just uh recap from our last meeting . Um which was we got together just to basically decide on well to talk about what it is that we were actually uh supposed to be doing , and who we all are and stuff like that , mm get bit more of an idea together of what's going on . Um what we are gonna talk about in this meeting is um now that we know what it is that we are doing , now we know that it's a T_V_ remote and stuff and you guys have just been off doing some some uh R_ and D_ for that , that's research and development for Mm-hmm . those that haven't heard that before , see I'm learning all sorts of new technologi terms in technology today . Um yeah , we're gonna hear your uh th three little presentations , whether Hmm . they be on computer or on the whiteboard or whatever you want . Do you have any preference uh of order ? Um I'd like to um hear o I'd like to hear who's g who's on the um from from uh Catherine actually first . I want what I'd like to hear about is uh if we've finally decided on um what Batteries sort of energy . we're gonna be using and I think she is still finishing her No no no no , it's fine I'm just preparing . . It's just that yeah , let's let's hear from you first Hmm Okay . . . Where is that Okay thing , it's uh It's here . ? Oh sorry , couldn't see . Would that work ? Get yourself in position . Ah . Okay , so that's me again . Um so um for the energy sources we can have a basic battery , a hand dynamo which is which was used uh in the fifties for torches , if you remember that kind of which wouldn't I don't be v think any of us remember wouldn't the fifties be v Is it . like v a crank yeah thing , yeah or something . It wouldn't be very fancy . . You can have a kinetic provision of energy , which is used on some watches these days . So if you have just a bit of gentle movement that it will give Mm it the . energy to work . Or you can use solar cells , but I'm not sure about that indoors , really , but Well , there's sometimes combinations , I mean , like calculators Yeah do . combinations of battery with but also using some solar power . Do Mm sol . solar panel things , do they have to work from the sun or can they work from a light bulb ? I dunno Does anybody actually know . ? Uh I think , it has to be on the on the solar energy , but I don't know . I dunno . Um . Think the the uh Okay . what would cost the less would be the basic battery , really Mm . And . uh if we want something fancier , I think the kinetic provision of energy could be nice , but I don't know if it's worth the cost . So we've got to discuss that . Mm . Okay , jolly good . For the case of the remotes itself , um they can be a general case , which is just a flat one . You can have uh a curved one or a double curved one , if you know what I mean , so What's a double curved one ? You know , kind of more ergonomic , that kind of suits the palm of your hand , that kind of thing . So Okay . Um then the case material itself , so it can be uh uh either plastic or latex , uh rubber , wood , or titanium . And th for each of them you have uh cases where for example titanium , you can't use it for if you if we're choosing a double curved case , we can't choose titanium . And if we are choosing um solar cells then we can't choose latex for the case material , so we just have to take that into account . But if we're choosing just the flat case then we can go for anything . And I think we discussed earlier on the R_ S_ I_ problem thing , so we could uh So that might be an idea of using Yeah the . rubber , but then it should , you know Let's have a squeezable remote yeah Yeah . . . And also it doesn't break as easily maybe , I dunno when a T_V_ programme's got one watching the match and your team's just lost , you can fuzz it across the room and it'll bounce off the wall back Yeah at . you . Yeah , I like that idea . Mm . So rubber would be Okay I think rubber's . Rubber , we're all we're all going we're all liking that idea ? You think you can market But after that ? my after my fashion thing , I think you'll realise that rubber is more Uh Ooh , we s like rubber , ooh People so if d . okay . . And then there are the push-buttons , so you can have basic push-buttons or a scroll-wheels , like you have on a mouse , um or you could have um L_C_D_ , which gives you a display . Um scroll buttons , as well . Uh-huh . So if you use a rubber double curved case , you must use rubber push-buttons . So if we're going for rubber then we have to decide for the case . Um and if we choose double curved then we have to go for rubber push-buttons . So it's Well a constraint , we're gonna go . with I think we've decided that it's gonna be a rubber case Yeah , but so is it a double curved one or not ? If it's not a double curved , then we've got the choice for the push-buttons , if it's a double curve , we've gotta go for rubber push-buttons . If that makes sense . push buttons instead of the wheel ? Yeah If it's rubber , isn't . . it malleable anyway , it doesn't matter if it's double I mean isn't a rubber case , mean it's completely flexed , I mean , it it flexes to whatever they want it to ? Mean so what's the difference between a normal rubber case and a rubble doub double rubber double curved No , but rubble case double double na le you see , you've . got , okay , the energy that's I'll have one a Big thing Mac , , please ? then . you have the case is uh , whether it's flat or curved . And that's we don't care if it's rub rubber or not , but then we've decided that we going for rubber for the case material . So if we've chosen rub rubber and if now we have the choice for the case whether it's flat , single curved or double curved . And I'm just saying if it if we choose it to be double curved then we need to go I dunno why , but we need to go for uh rubber push-buttons . Okay . So , either I dunno we just need to decide on the Let's have on rubber the case push buttons . , hey . Okay . Go rubber . Go Let's rubber go crazy the whole way . . And then , do I have a last slide ? Yes , I do . Um so the push-buttons themselves they can be just simple or they can be so that's just the electronics between the but behind the push-buttons Yeah . . Um and the price that go with it with it , so the simple push-buttons are gonna be the cheapest . Uh if we get a scroll-wheel , that's a higher price range . If we get an advanced chip which is um used for the L_C_D_ , the display thing , then that's even more expensive . Simple , yeah . Chip on print . It's a bit . Okay , uh what I'm not understanding here Mm . is uh , okay , advanced chip on print , which I presume is like one P_C_B_ and that's got all . the electronics on one board Yeah including . the um The infra-red infra-red . sender ? Yeah . Right . Um what a what alternatives do we have to that ? Y um what alternatives do we have to the chip Well on , if print if it's ? not chip on print then , I guess , you get different chip components , and you build them separately and doesn't include the infra-red . It's less expensive mm so it sounds Technically speaking , it's not as advanced , but it does the job , too . So , why would we not go for that ? If it's something Fo that's inside the the unit It doesn't . I it , yeah , yeah , yeah doesn't . affects whether the customer's Totally gonna . buy it or not Yeah . . Um So let's not we go wanna for go the for an i i all so long as it works , Yeah , yeah you . I know agree . . So let's not let's uh not bother with the chip on print . So it's either um the scroll-wheel or the push-buttons . Yeah . S yeah , push buttons What about . the just I developed think push-buttons uh sample is sensor ? What about what ? G there , the sample sensor , sample Well speaker thing Well . , what do we need a speaker for in a remote control unit ? Mm , I dunno . Be cool It'd . Channel be it'd Yeah be cool two . , but they are saying they've just . developed it , I'm just guessing . But it's gonna S be the most expensive option , probably and Th the the speech recognition um option is it doesn't seem really very promising for us Yeah uh , 'cause . It's not uh something that we wanna t go into with this The product yeah . the example that they're already using it for is with the coffee machine , where , basically , you can program a sample wi um That when you say something it will give a response , and you program the response as well . Just uh clips of tha that you record yourself . So you can program your coffee-maker that when you say , good morning , to it it says , hello Rick , or whatever Yeah . But , I mean , it's not it would Hm be one . . thing if it was speech recognition where you say something and it turns the T_V_ on like , turn the T_V_ on , and i turns comes on , but it's not that . It just gives Oh you , it a just gives an answer . it just gives you a verbal response . So , yeah , I mean Oh , then then , like what's the point of saying Yeah , Hello . remote , I mean , hello Yeah , how how are I you thought I . thought it was when Just they if said you are really lonely ? Yeah , maybe , if you're really lonely , it I thought is it's when they said . , voice recognition , they meant um like Channel five , channel five , and . And it No then will it change switches , tha that . Like on w you that talk w to . it that would be . Can more I promising have channel five Yeah . It . it's just a remote that talks to you . Uh ? Oh Yeah , then forget . Yeah about it . . Oh right okay . I mean . to certain cues . Yeah . Okay , so I'll go back , maybe , to the previous slide and we can decide for each problem , what we should choose . So 'Kay for . the energy source , do we go for the battery or the Yeah , I'm fine with the basic battery . Basic Mm battery . . It's cheap , it's cheerful , it's worked , does work . Hmm . Cheaper option . Are Mm you happy with that . Yeah . ? Okay . So we'll go for the battery . Then the case , do you want it flat or curved or sing or We double were go curved we were going with ? the late with the the R_S_I_ rubber , weren't Yeah we , so ? we want it rub rubber double curved The the So it will look like Double something ? like The double this whopper , please . . Okay , so then . if we use double Yep curved , but case , then we have we're going to for u the simple choose buttons So . rubber rubber push-buttons rubber keys Yeah , and that's , yeah fine . ? . And it's cheapest all round , it sounds kinda funky , and P we can also Yeah . market it as i 'cause we were s saying earl you were saying earlier in your research that um the the people . have the R_ people were getting the complaining about R_S_I_ , and this is anti-R_S_I_ . Yeah . Yeah . So that's another marketing point that we can use . Well the rubber push-buttons . Don't you have to move But your anything is gonna have buttons . Mm . Even if it's a jog wheel , it's still repetitive . I thought they You would give an option of flat buttons or a You see , you can That still they don't get it does you still . get repetitive strain injury , whether you are pressing a button or pressing a flat bit of screen . It's the v it's the Mm fact that you . are . pressing the same doing the same movement . It's not actually what you are doing . But the fact that this this rubber i is actually used in these anti-R_S_I_ ps specific Mm . Yeah , the Yeah rubber's good . . We're giving them a way to burn off steam , basically , yeah Yeah . . Yeah , so they can sit there and go like Not that watching T_V_ should be that stressful And . you know , yeah , you can fuzz it across the room and throw Oh it yeah at throw , I guess it T_V_ at your can children be stressful , yeah , if you're watching sports yeah . . Alright , that's me done . Alright Okay . , Gabriel . Let's um Alright . let's let's hear from you about the um it's the interface . Yeah , some of what I have to say ties into what Catherine was just talking about Great . . Sorry . Okay , so I'm continuing with the user interface uh topic . And so basically I consulted with our manufacturing division . It sounded like Catherine was also speaking with them . Uh I also took uh Reissa's marketing findings from the last meeting into consideration um , 'cause I think that's that's crucial as far as uh what keys we're going to inc inclu what buttons we are going to include and and how they're laid out Mm . . Uh and so the manufacturing division uh sent some some samples of of uh interface components that we might be interested in using that have been used in other products , uh like the coffee machine . So I already mentioned the speech recognition interface . I guess , we we basically vetoed that idea . It's it's pointless . Mm . Uh it's just a sample sensor sample output . It would just be probably the most expensive part of our remote without any actual interesting functionality as far as operating the T_V_ . Uh so yeah , they they also give the uh they they suggested the idea of using a spinning wheel like you use on the Mm side . of Mm an M_P_ . three player like iPod . Um so we've already addressed that and I think that would actually be worse for something like R_S_I_ I mean you got that thumb movement Yeah that you're constantly . Mm doing . That does get . Um annoying . the other suggestion , and I I have a feeling that we're interested in in something more general , but they suggested uh , you know , going i a little bit into a a niche , like either gearing our remote towards kids , where you could have lot of colours um , the keys might be you know , funny or or , or uh something Mm-hmm . for the elderly , where the remote's very large and the buttons are very large and there's only a few buttons . But you know we can we can discuss this , but it sounded like from our last meeting we really wanted something that was general , but done well . Uh Yeah . um So , the key layout and design are really crucial . You don't want uh you want people to be able to quickly access the buttons that they use a lot without uh always pressing the wrong one um . And I didn't mention that we need a power button in our last I can give you an example here of uh , good layout and bad layout uh from our manufacturing department . So this would be an example of bad layout , where you have volume Yeah up and volume down . , but they have a V_ on both of them , so Yeah uh . it's sort of confusing for the user . Uh Do we have an uh example this is of the a example good one of ? the giant remote that's impossible to lose Uh-huh . Brilliant . Well . And for something for kids . Yeah . Um Yeah . . And so , yeah , I th I think my personal preferences of we've all kind of talked about and seemed to be on the same page um . Uh so I was against the speech recognition and against going uh towards anything in in a niche sense . I think it should be more general Mm-hmm . . I didn't I didn't think the spinning-wheel or the uh L_C_ display were were crucial for us . And , yeah , that's it for me . Okay . Well let's um so w what are our definite decisions on this then as a team ? The um The the um the interface type we're going for So we're we're not gonna have any sort of display I think uh Just the simple . So , yeah s , it's just gonna be simple straight set just of gonna buttons be push-buttons . . Um . I think we shall have a limited number of buttons , ideally , I mean Yeah a . a power , channel up , channel down , volume up , volume Yeah down . , and a numerical keypad . Uh . And some sort of it will either have a a lock button like we mentioned or or a cover or something like that Yeah . . I guess it's to the point where we need to decide about that . Okay , and we're not yeah Well now that we've decided . Are on we our gonna hav hav an are we d have we decided on whether w we're gonna s supplement it with anything , you know , colours or particular gimmicky bits to it , we're not we're just gonna go for something Um We're it seems Maybe like we wouldn't wanna we can make it too busy and too sort of gaudy , but um Yeah , I would say mayb maybe a couple of colours like uh like a black with with yellow and somewhere , like maybe the R_R_ Yeah can be yellow . , or something like that . Yeah . Okay . Okey-dokey . Yeah , I don't have any other questions on this . Let's move over I to I guess the fact uh also that we are having a rubber case uh would prevent us from having the cover function that we thought of before . I mean , 'cause Yeah uh s , sure so if . we wanna have a lock of some sort it would have to be a button . . But I think that should be I mean um , I can speak with the button department , but uh I think that it should be easy to have a button that just Yeah , the prevents button that prevents just does the that other , yeah uh . the other buttons from operating . So that should be simple . Cool . Right . Well , I'm just basically letting you know what's happening in the markets Mm yeah . and what the fashions are for next year . Um . So yes , so from looking at this year's trends and fashions Mm-hmm . and also recent investigation that we've done in the remote control market , we have found that for the remote control market these are like most important aspects like that we really need to which we've already probably discussed . Um the most important aspect is look and feel . So the remote control has to look and feel fancier than the ones that already that we already have . So it has to be Yeah , why should people Yep buy . this when they're already got Exactly a remote Mm . that came with the T_V_ ? Yeah . . Um second , uh it should be technologically innovative innovative . So What's that mean ? Technologically it should be like um work , basically , I guess . It should work Well it . should be it should be Should maybe cutting edge in some sense , I mean have something that's little more That's technologically new . advanced Okay than what's on the market Yeah , now . the . trouble is is we've Yeah already . decided that we're going with the stuff that works already , that's Yeah cheap . . Actually Yeah , I mean , these first . two points we've already sort of gone away from , 'cause Mm Yeah our . rubber . one is not fancy I mean it's different , but I wouldn't say like a rubber remote is fancy . If that's what people want then we maybe we're going in the wrong direction . And it's it's not technologically innovative either . So Maybe Mm . we , no loose could um That's why I was thinking , Bluetooth , 'cause if you like put up Bluetooth , and it's like a Bluetooth remote control , everybody's gonna like , oh , 'cause Bluetooth is the in thing nowadays , like it really is , like people and um when it comes to marketing like that's what people go for , they don't really care whether , you know , at the end of the day whether it works properly or not . Of course , they do Well , they do , but it's . One like hundred it's not per cent , that's your first thing , you go , oh I'm not gonna buy that , 'cause I dunno if it works or not . Yeah , but it looks good . If it looks good and it's it can just be there for decoration . Okay , well , what do you two think about this ? So is is the advantage But of like Bluetooth that you can just like synchronise it with other electronics Yeah , what I don't ? understand what You could always insert m , yeah . Yeah , that's basically what it allows you to do , right ? Yeah , and it this is just gonna all this is being used for is your television . Yeah , but , I mean , people It like would that would mean you'd need a television that has Bluetooth in it , which Well no no , if you're television Well looking at does , does it ? if you looking at something that's going to be bought by people , you have to make it new , you have to make it That would mean state we'd have to of make the art a television . as well . Bluetooth would , for example , enable you , I think , to um um connect for example you if you get a w call on your mobile phone , but your mobile phone is downstairs or something , you would get on your television you're being called by this person right now . Things like that . No , that would be your telephone in with your television Yeah . No , the that wouldn't i be the remote so much Yeah , I mean No , and , but i if you get Bluetooth on the remote , you'd be able to Nah , the televi I with the television , yeah the television would have to be . I a was Bluetooth just trying to find compatible an advantage Mm . , basically . Wha what w Well what , it doesn't advantage . An would and you there get is no for there the is no such thing . Like it doesn't have to be , you know , Bluetooth , that was just an idea , but like it needs do something that , you know , is new . Whether it's a battery it could be something really really minor , you know , like but I think we are really keeping to what is already out there , and people've already seen it , people've already got it Okay . If we want . something new , we need to move away from what we already have and um Maybe the kinetic just go creative mo provision . of energy then . It's been done for watches , but I haven't seen that for remotes Okay , yet . . Yeah , this that's that's And then very you can market good it . . Never have to change Change a the battery batteries again ever again And . . and this is all tying in very nicely . The fact that it's made out of this rubber , we can throw it about . Th we should encourage people to throw their remote controls about , because it charges itself Yeah , well up by Yes doing , and , so it can in . little characters you say , yeah , but not too much . I think , safety But yeah , by the squeezing it s Yeah the , we can make the squeezing of the rubber be the be the generating Yeah like the energy Yeah generator . . , that's a great idea . Well done . Third most important aspect uh is it's easy to use . And I think we've all we're um all about that . worked that out . Um okay , in the fashion , how it's supposed to look . Next year's fashion i very much in fruit and vegetables are thm are like the theme for cloths , shoes and furniture . So next year people will be buying , I found this really funny , you know , strawberry shaped chairs , Okay , so we and could have things keys that . are like a b like a broccoli key and a Yeah . uh Yeah and an avocado . Rubber I wanna key watch on the them things pineapple . . channel Um and . as it's rubber the feel which is in this year is spongy , so it's it's not quite spongy . Well , but spongy spongy , that's , I would where say . Yeah is Yeah , we're , that's yeah great we're for us , so . ahead we're of in the game . there . Yeah . And so personal what I was just saying like move away from the current remote controls uh like the look and the feel of the current ones and change the look and feel , while still keeping to the company's image , basically . So yeah . Okay . . I had to say So Right we're moving . in the right direction Alright like , yeah , no Yeah , this . i this is good , so through all that we've we go we're right , we're gonna go go back to um going with the kinetic Yeah Yep , that's great . . thing , that's great , using the spongy rubber that we were talking about that anti-R_S_I_ you can as you squeeze it you are not only therapeuticising yourself , you are charging the batteries Mm . , and um I'm not sure about the buttons being in the shape of fruit though . Yeah , I don't know how we No incorporate vegetables . . We don't have Maybe to follow make every it trend like , I guess fruity . colours or something . Some Uh-huh sort . . Or The power Mm button . could be like a big apple or something . Well yeah , but Apple would sue you for that Yeah , this . is true They don they . don't own all images of apples . sued the Beatles so Okay , we'll make it a uh pomegranate , a big pomegranate . Well , okay , it seems like the only thing that we haven't really finally um agreed on is its image . Like . , yeah , we're we're saying no we don't want it to be fruit and vegetables , but we dunno what it should be , or like are we going yeah it looks slick , but Well what do what do we mean by slick sort of thing ? I think , if it's rubber it needs to be I mean you said earlier on i it should be funky different . . I think , it's it should be I mean , what do you associate with rubber ? You know like really different L colours keep it basically clean , keep . Okay it clean , sor I sorry , I used the wrong word , what do you associate with the mate . the material that material ? Um Um like I'm just thinking bright colours . Yeah Bright . natural colours , nothing too Bright , but not too Bright bright , but too . not yeah Yeah . . Like no lime green or bright yellow or bright pink . Wanna make it different colours so anybody can choo like Like the volume like buttons should be the all the same colour and the d and the the channel buttons Mm should . be one colour and stuff like that , do you mean ? Yeah . And on the back of it have the logo . Okay , what ? Yeah . Sure . Why not ? Okay . The one Tha thing I'm wondering about , I hope that we're not going like too much down a gimmicky road of of Yeah having , I mean I we mean that's if somebody we go goes we into the store they're gonna see like three or four normal remotes , and then a big spongy pink t tomato Yeah uh . remote This . I mean what are ninety is per the cent remote of people control gonna take tomato Well ? . I can say in this country , you'll get , you know , lots of people wanting something really funky and cool . Like and kids will be walking in with their parents saying , Mummy I wanna buy that one . And uh parents will see the will see the pro as well , because it's um like kids won't break it , it's not breakable if you throw it around Yeah . Especially . with younger kids , you know they can pick it up and and Yeah . The only thing is is that really small kids might chew on it , but Well , it's it's gotta be chew proof . Yeah . So I'm gonna write that so it's down rea . it's quite it's quite like um user friendly and also for different families , like like family use as well , so for little kids and for old ki like teenagers will like it , I think . Especially maybe younger girls if it's in pink they'll be like pink remote control for their room something . So , what are you saying , maybe we should market it in different colours Yeah . for different so we could do That's like Mm the pink . yeah range , the blue range . , the green range , the So like you walk in , you're like , oh I like that remote control , because it's so bright , and then , and then the shop assistant comes up and says , oh what colour would you like ? and then they go like , oh I can choose the colour wow . So it puts , I think , even the customer into more control over what they're buying instead of , you've got all colour it's either that or nothing . So they also get to pick . Well , personally I like walking into a shop and choosing a colour . Yeah I mean , that that seems It's to work um well with for products like iPod , where , you know , you have Yeah a Mm variety . . of colours , that people feel like they're customising it Mm when they buy . it , even , you D know you've Although , just got just I'd by the be the curious fact of choosing to see how . many uh You know , there are some colours that I wouldn I would never choose , and I would be curious how many people choose that colour Right . . Well that's that can be down to bit of market researching Mm you know . , if that's Yeah . easy enough to find out what colours are more popular And . produce less of the silly colours , maybe Mm . . Okay . Alright . Well um , we'll alright let's what we're gonna aim to get together by the next meeting then um is from you Catherine wi your y y you know you're gonna be working on the the look and feel design . Yep . Um Gabriel , you're gonna be working on , you know come up with the the user interface design . Then basically , you two are gonna be working together on this . You won't be going off Alright to your separate . offices . Okay . Um and I think you are gonna get a chance to play with some clay . Oh right . I think , yeah , it's gonna Mm . you know , come up ki you know , be ab for the next meeting be able to come in and show us some some i some physical ideas . 'Cause at Cool the moment . , uh you know , it's it's hard Yeah . . We It were is kinda going . , yeah , it's gotta feel nice , it's gotta look cool and that it's you know now we can actually start , you know , s some sort of physical something or other . That sounds good . Um and you're gonna be working on the product evaluation . Evaluation . Um . And I will be uh talking to the bosses , basically , and uh f fielding off some more spam and uh Great . that's it really . Keeping things t well , uh you know , ho hopefully uh keeping things together . Um . Yeah , that's This is this is uh good . So we know for definite we know we've we've now got some definite things going on . We definitely Mm . know how it's powered , we definitely know that um it's gonna be a simple buttons , we're not gonna be going for the new technological chip on print expensive things , so we've we're keeping the costs down . It's this rubber casing that we can sell as um fun and funky . Don't know of any other remote controls that are made out of this stuff Mm . . People , you know , people are saying , oh , standard stuff gives you repetitive strain injury , well this remote control is designed to do the complete opposite , Yeah . It's supposed to fix it rather than cause it . Um . you know , we're gonna we we're gonna as a sort of extra something on it , you know what what extra things are there extra things this product have ? We'll look into this lock key Right . facility , although whether or not it happens , or is possible , I don't know , but something to look into . Okay . I think that's um well done everybody . Alright Anyone . have any uh any questions , everyone know what they're doing Yeah ? 'Cause if you don't . , you'll I'm sure you'll soon get an e-mail about it . Yeah . Mm , I think we all know what S we need to do now . This gives you all the details ? Okay Okay . right . well . It's um we're we've still couple of minutes until our meeting's due to finish . But um I got a note saying that you two who are gonna be working together so Okay , I'll stay bef in here before . you all disappear off just um . hold hold fire . Um . Does the pay-raise immediately come into effect on our next pay-check , or is that Um I think , it's uh , yeah , I think , it's gonna be par part more of a profit sharing on the product . So we're buying fut I mean , we're getting futures in the company Yeah , I think i I think . that's I think that's the way it's gonna happen at the moment . So we really have a incentive to make this remote work Yeah . . Yeah . I'd like to share in the coffee machine profits , because that's really doing well . I want a share in the space rocket . Did you see that this k Yeah that this company . . we've made Yeah a spaceship . This company . has its its fingers in a lot of different pots Yeah . . Mm . Yeah . Yeah , we're definitely not in the money making department . . Well I I did notice looking at I mean , they told you that they wanted whatev our product to represent the the R_R_ brand and and to be immediately Yeah noticeable . . I mean , if you look like at the coffee maker at the at the corporate web page , it's Mm not obvious . . R_R_ . Well it is to us , because we we worked worked here for years and we use that coffee machine , but it's doesn't have the colour scheme of of the of the company anywhere on it obviously it's just Mm sil silver . and black . That's true . And the spaceship doesn't have the R_ No have . a massive R_ and R_ down the side of it but Mm . Doesn't I still want one . Okay . Um I've just had a sign flashing up saying , finish the meeting . Yeah . Uh Okay . . Yeah . Right , well , I guess that's us . Yeah . It's not telling it's not saying do anything in particular just yet . So maybe you should go back to your own offices . Okay . Right . Are we taking these off ? Yeah . Yeah , it says you two |
ES2007d | The interface specialist and industrial designer presented their prototype to the team and discussed the features the prototype contained. In presenting the prototype, the issue arose that the prototype could only be used with the right hand. The team then looked at the production costs of the remote and found that their remote was actually under budget and that they could retain all the features they had originally decided upon without exceeding the target cost. The team evaluated the prototype on the basis of its look and feel, technological innovation, ease of use, costs, and its ability to be misplaced. Overall, the prototype performed very well in meeting all the criteria of the evaluation. The team then evaluated the project process, finding that they we
re happy with their product and their performance in the project. *NA* *NA*. The need for separate right-handed and left-handed remotes. | It's Play-Doh . Play-Doh's edible . Did you know that ? It's definitely Because kids I I've used to eat yeah it . , I've definitely . eaten it before . I didn't know was Yeah edible . But um It's , it's . . it's it's made chew edible proof 'cause , yeah . It's made edible . 'cause kids eat it , and Yeah if it's wasn't . edible then Well , normal Actually babies that makes sense . , because I remember like , peopl I dunno if my Mom ever did it but I remember other people's Moms making like home-made Play-Doh where you just like make the colouring and make some sort of sort of Yeah dough . Oh yeah it is , yeah . . Oh yeah . Mm-hmm Right . . Everybody everybody ready Yeah . Yep . ? Okay , let's have your um We've got let's some get have . the uh presentation ? We've Yeah got a cool prototype , it's pretty . exciting . So , everything uh that we wanted we wanted it to be ergonomic and to be made out of rubber , very simple and easy to use Double curved . , yeah Nice , double curved . , um but also something that was gonna jump out at people , something that would be different uh , separate it from the other remotes out on the market . So uh I think if you put this in the palm of your hand , you'll see what a nice thing we have going here . That is cool . So , basically , if you hold it like that , the one on your thumb , yeah Mm-hmm , the . thumb button is the power button . Mm-hmm . Your index finger is channel up , middle finger is channel down , ring finger is volume up , your pinkie is volume down . What's the big blue thing ? That's the lock button , has a L_ Oh L_ on cool it . and then the M_ is a mute button . And then it also has digit what button ? Um And For muting mute . the . Oh uh mute . Um and then then you can also there's a numeric keypad on the top so you can key directly to the Okay . to the channel if you want . So it's really basic functionalities as far as what keys are available , but we think it's very comfortable and very innovative and it looks different . That certainly does . So all the , I mean the important keys are right at your f f you know right at uh at a convenient place for you to to access them Mm . . So Which you is don't ant you anti-R_S_I_ . Yeah Mm . It . should be . And it's also conformable to the size of your hand . I mean if that's too big , it's a rubber remote Yeah , so . you can , you know 'S great change . that Oh it's . So so d cute . does that uh what mesh with what you guys were hoping and for and expecting or I does it have one thing about it , but it's a small thing , but it'd mean we'd have to make a right-handed one and a left-handed one . Ah Oh right , yeah . , that's good thinking , yeah . But , that's I don't see why that's not Yeah possible . , if we build rocket ships why can't we build left-handed and right-handed Yeah uh remotes . . They make left-handed scissors , you know . Yeah Yeah , but , I then didn't I didn't think about that , but I'd yeah , . but then you can learn to use your right h like I was just thinking if there's left-handers and right-handers in the family , what , they have two remotes ? Yes Yeah , I know I know people s who have left-handed and right-handed people in the family and they all use the computer for the whole the same computer the fes family Mm and they have . Sure a mouse . Sure , and everybody . is using right-handed mouse Yeah . , I'm sure they'll be able to Uh-huh . I mean it's only pressing buttons , you don't have to do anything , you know , extraordinary . I think everybody can Yeah press . a button with their left and right hand so Imagine d are you right handed ? Yeah . Imagine you're doing it with your left hand , I don't think it's too Yeah , it's not But we can have both uh Yeah . Have them in stock . Yeah . Yeah . Make 'em more appealing as well But . um other than that , I mean uh and that's um , you know , that's just something , I think I think it's great , yeah , great idea . Do you think it says R_R_ ? I think it does I think . it's , well , if the R_R_ motto is , we bring Fashion fashion to electronics to to electronics , I'd . Yeah say Yeah . that could . be quite fashionable . Yeah . And it's got the b the black and yellow and blue . Plus red , which Yeah is sort . of a a fruit and vegetable uh uh . There you go . Yeah . . So that's that's our end of things wha uh That's Yeah , very good , yeah . It's come up with what we've you know , the things that's what we've what we were looking at doing , hasn't Yeah it . , all seems to be there . Well done . And all the playing around is uh Um before we move on Yeah , I'm just do you wanna plug in I need that cable ? Okay . . Thank you . Yeah . Um . One thing I do need to do we need to look at , is the costs . The costs , was that what you said ? Play-Doh is very cheap Well , yeah Mm . . . Play-Doh um won't last very long everybody'll go like , oops , it's gone But it's edible . . Mm-hmm . Mm-hmm . Chew proof . Well , they'll buy more of them if you eat them That was the main criteria , . from the last meeting , it had to be chew proof . Yeah . Uh right . Okay , now I think we'll do this Yeah . I could do you know , I can do this Oh o ho-ho . on my own or I could do it with you , but it's just easy enough to go through it with you , so we're going for the kinetic power Yep . . And the electronics , we decided on it being just a simple , the easiest thing that's inside it . Ooh . So the case , we've gone for the double curved . Um and it's made out of rubber . The interface is push-buttons . And button supplements well they're in diff special colours , aren't they Yeah . ? So Yeah special . colours . It's better for Special form , yeah , they're a special form there in shapes and stuff Yeah . And , I mean special , these material these ones on the . side are Yep curved kind . Yeah of , so . Um . Are they made Rubber out of any special . material ? No they're not . They're not made out of wood or titanium or rubber or anything , they're just simple Well they're rubber The buttons , aren't are they rubber . ? Okay Yeah . . Right . So let's see if that comes within budget . And it does . That is gonna We're under cost budget . . uh Yeah . That's gonna cost ten ten Euro seventy cents a unit to make . And That's our target cool . was it had to come in at under twelve Yeah fifty . Yeah . . So And we're actua , actually making a better profit than we expected . this is all very very good . The bosses will be very pleased . Okay , let's just save this so I can e-mail it to you . Uh . Save It's already it saved in , I think . save it in the uh my documents . Splendid . Okay . So uh , that's done with this with this um doodah , so you're . Gonna do Thank what you you were gonna do . , Mm . your evaluation . Oh , yeah . This is where we all get to I get to write on the , oops , on the board . Right . Oh . 'S function F_ eight . Okay . I love the smell of that Play-Doh . Mm . Yeah , have some I have some . cou Okay . . So , evaluation . We're gonna do it all together so we evaluate each criteria . I've got the criterias . And we have to do it on a scale of one to seven , one being true , so it's it's more like it's fits the criteria , and seven being as in it doesn't fit the criteria . And the criterias are , and I'll draw this up on the board so we have a box . And this is false , this is just like to keep you informed . So seven's here and one's here and then you've got in the middle . So the first criteria . Do you all get what we're doing Mm-hmm Mm-hmm . . ? Okay , cool . Okay , first criteria , look and feel . So the does remote look and feel fashionable to what we talked about ? As it is it colour-wise and is it spongy ? So what Mm . mark should we I give would give it for a seven that ? Yeah . . As in it's not . Oh , sorry , one Oh sorry A , one one A one . . a , d one yeah . . So I'll just write criteria criteria one we get one . Second criteria , new technology . Have we implemented new technology ? As in the new Well high-tech , the kinetic thing , yeah . Yeah Yeah . . That was our main technological innovation w every everything So else it's was fairly . . simple , but the fact So we'll give that we it used a the kinetic energy was Well new so . the um It's ergonomic , but that's Yeah not . Yeah that's , but that's not a technological that's a design Yeah thing that's , that's a des another that's thing a design , i that's . Yeah thing another , yeah marketing . True . thing . Yeah . So on the . technical side of it I'd it say it's about a a It's twoish about Two in the mid in ? Two . the middle somewhere , maybe , yeah , I dunno . Three . . Yeah . Maybe three , yeah . three . So criteria three is is Easy it easy to to use use ? I think it's a one . I'd Yeah say . , I think it's . I wouldn't not if you're left-handed it's not . I would Mm give it . a I would give it a two Two , so it's , 'cause i i it Okay i it . i it is more geared for right-handed people than left-handed people , but But if Mm we make a . right-handed and a left-handed then ? If we're gonna have one left-handed and one right-handed then I would give it a one , but otherwise Yeah Yeah . otherwise . a two . Yeah . Give it a t give it a two . Yeah , okay . 'Kay , criteria four is Cost costs . It's come . 's in under budget Yeah . So great that's a definite . one . . That was great . Yeah . Amount of buttons . Like the amount of buttons , 'cause people Contains like a lot le only the like necessary buttons So it's a one ? . Yeah Yeah . . Yeah . Um criteria six . R_S_I_ is it good against ? Yes Yes So . Very it's good anti-R_S_I_ s . . It's yeah one . . And criteria seven , which is the last one , does it get lost ? Is it easy It's to get yellow lost . ? I don't think it's gonna get It is lost very easily bright , yeah . . No ? But it is smallish . It's not the kinda Two thing that's gonna . slip like between a couch cushion or something , you know . Maybe it will . Uh T Mm . . I think i it would , could be , could get You think lost it . could lost Mm two . Yeah . Mm . . I mean it's I not mean it fully it's not fully like No you can't , I mean say I mean , it's not a one , definitely I mean , you could Okay still . . flush it down the toilet theoretically Yeah , but , anything , I mean . Okay . It's bigger than the average mobile , I guess . Yeah . But , yeah , it can get lost . The mobiles get lost all the time . Yeah . Okay , yeah , two is But then fine you . ring 'em and you Mm Yeah find them . Mm , yeah . . . So Okay . Yeah . So , that's that . So that's the evaluation , so I'd say Yay . Alright it's It's all like all We've systems go , we've done . well like . Yeah a number . one . Um . Number one product . Mm . All done , thanks We . can't We fail fitted . all the criterias . Yeah . Yeah . , so Well done , Reissa . So that's that one . Okay , I I think um I just wanna put in as Project Manager the you know , little bit of praise for everybody here for how they've worked on it , you know , both individually and as a team . You know you've w everyone's come up with their own individual ideas in their own different departments , um and then come together and worked in , you know , integrally , you know , at the right times , psp , you know , especially you two . That's all , you know Yeah , gone . very very well and and and be you know , has been good communication going on Yeah , during . our design I mean there was some s some heated heated discussion , but we we kept we tried to keep it cool and and just Did you just have to go down to the the corporate squash court and bash a few Well balls about . We ? just You had know to we just had to squeeze our product a little bit and Fantastic Now . It you guys is have been a a great . team . Think we're the we're the envy of all been the cool of . all the other R_R_ teams I , . think So I I , you know , and I think we've co we have come we've come up with something new , something that hasn't been done before , we haven't we're not just rehashing an old design . In four diff in in four meetings Yeah . . Funny , all designer meetings could be this quick . You know , maybe this isn't a simulation , maybe this is actually so it's like Yeah I think they're actually Sony trying to find or ideas someone for like that a ideal they're remote they're just , yeah . , they They're using get our ideas . Yeah . Yeah , two years' time this will be on the market . Ex exactly that product um thum we'll go , yeah , we designed that and no-one will believe us . But um So at this stage , I mean , is this the last meeting of the project ? We don't uh have Yeah another one after . it's gone gone No to marke market , I think or something ? when this meeting's finished like Y officially , there b we'll get a uh questionnaire Oh really to ? fill in . Or six Just , uh start summarising now . You can reply to the same message . I haven't got message . See summary , there . If you just reply to that one . So there's no way to like predict what our 'Cause we had a we originally had a As far as our financial uh um goals , we had a specific number for profits that we wanted . It was fifty mil fifty million Was it was it fifty or five ? I don't remember . But there's not a way to compute that , I mean , since we saved on the on the production cost , do we know how much we're making on profit ? It Depends gets how handed much we sell over to . another department Uh . . What our what our project was was to come up with the product Hmm . , basically . the for the and just basically is it it come can is it within budget . When it c when it comes to all the other things of how to sell it and , you know , the b the profits and all that that's other departments it's another team that actually work out the mai the But we have a vested interest oh prof yeah profit , the all sharing the guys in the . profit sharing , yeah . Um . Yeah , that's it . You know , we've we've We finished an hour earlier we've made i we've made we've . designed the product , we've ma we've got the prototype , it's within budget , it's does everything that we wanted it to do . It's new , it's it's um something that uh that isn't out there already . I think actually and one advantage of of this is that after the uh , you know , after this fad of fruit and vegetables passes this will still be c a cool Mm remote , you . know . We're not we're not you know , tying tying our cart to that one horse Mm . Yeah . Well , this Definitely . is very marketable . in that it is it's it's something that's kind of new and looks a bit quirky for people who want that , it's that it's um , hang on , I wrote it down here somewhere Oh no I thi I put it in one of my e-mails that I sent off . Um that , you know , it's marketable in the sense that it's whilst all these other remotes uh actually do give you repetitive strain injury , our one Mm does . the complete opposite Mm . , you know , so that's something that's new , which is one of the criteria they asked us to come up with something Mm . with something new . It make watching T_V_ healthy . Yeah , and Yeah if . you're not having a good time with the T_V_ , you can f throw it about , you know . It's fine , it's kid proof Just . don't sh don't Uh . throw it at any of the ornaments and break them . Well , you can break the ornaments , but you won't break that No . . Yeah . So all in all , I think we've done very well Mm yep . . Well done everybody . Yay Right , you too . . Um . Drinks are on the company . Cool . In the corporate bar that's next to the corporate swimming pool on the top floor that we're that've all just gained access to Mm Glad to hear . that . . Yeah . That's it That's it . . Well , as far as I t as far as I know . Um . Yep . We haven't got the five minute left thing yet . No . Anyone wanna Mm play I spy mm . ? I guess it's probably better that we wrap it up than have five minutes of silence . Should we call the day then ? Yeah , I guess . I mean we're gonna get asked to fill out another questionnaire . Uh , right . Um . It's probably gonna be the same as one we've done before . Mm-hmm . In But project I'm not the . authority to say that it is . Um how does everyone feel about the technology that's been used in this ? The sort of using of the the pens and writing on these special pads and all that ? I love it . I love it . I think it's cool . Being all wired up and a vibrating pen and it's cool . Being watched . Um Your moment to shine . Wow . Yeah . I thi you know , I'd I'd n yeah , as we said earlier , I've not never seen that before . something that t the whiteboard Yeah . thingy , that's great . Um , but a p a pen with a camera on it , I don't think it's such a new thing . I mean it's i or in such a new idea . It would be different if it was sort of hand writing recognition stuff Yeah , but . as it's not it's literally that'll come up on a computer screen as a picture file rather than actual text . Mm . Right , I think they do want to do hand writing recognition Yeah on that , it's just . Yeah the first step . . Mm . Logitech . I guess we should end this , since we're off off topic . Yeah So . . Shall we Meeting adjourned . Right . Yeah . |
ES2008a | The project manager opened the meeting and introduced herself to the team. The project manager introduced the upcoming project in which the team is to create a remote control. The team members participated in a tool training exercise in which they each drew their favorite animal on the white-board and discussed why they liked the animal. The project manager then talked about the project finances and discussed selling prices, profit aim, market range, and production costs. The project manager then led the team in a discussion on their experiences with remotes and what features they would like to include in the remote they are producing. The team members discussed the option of combining remotes and how to produce a remote which is capable of controlling multiple devices. The project manager will investigate whether the team is to create a remote that is to be sued solely with televisions. The industrial designer will work on the working design. The user interface designer will work on technical functions. The project manager will type up the minutes of the current meeting and e-mail those to the team members. The project manager will e-mail her slides to the team members The remote will be sold for 25 Euro. The profit aim is fifteen million Euro. The remote will be sold on an international scale. The maximum production cost for the remote is 12.50 Euro. One remote will contain main functions such as on, off, channel changing, and volume. An additional remote will contain special functions. Whether to combine remotes for different devices into one single remote or to have multiple individual remotes. Whether the team is designing a remote that is to be used solely with televisions or a remote that is to be used with a variety of devices. | Mm 'kay . Hmm . Okay . Good morning everybody . Um I'm glad you could all come . I'm really excited to start this team . Um I'm just gonna have a little PowerPoint presentation for us , for our kick-off meeting . My name is Rose Lindgren . I I'll be the Project Manager . Um our agenda today is we are gonna do a little opening and then I'm gonna talk a little bit about the project , then we'll move into acquaintance such as getting to know each other a little bit , including a tool training exercise . And then we'll move into the project plan , do a little discussion and close , since we only have twenty five minutes . First of all our project aim . Um we are creating a new remote control which we have three goals about , it needs to be original , trendy and user-friendly . I'm hoping that we can all work together to achieve all three of those . Um so we're gonna divide us up into three compa three parts . First the functional design which will be uh first we'll do individual work , come into a meeting , the conceptional design , individual work and a meeting , and then the detailed design , individual work and a meeting . So that we'll each be doing our own ideas and then coming together and um collaborating . Okay , we're gonna get to know each other a little bit . So um , what we're gonna do is start off with um let's start off with Amina . Um Alima . Alima , sorry , Alima . Um we're gonna do a little tool training , so we are gonna work with that whiteboard behind you . Um introduce yourself , um say one thing about yourself and then draw your favourite animal and tell us about it . Okay . Um I don't know which one of these I have to bring with me . Probably both . Right , so , I'm supposed to draw my favourite animal . I have no drawing skills whatsoever . But uh let's see , introduce myself . My name is Alima Bucciantini . Um I'm from the state of Maine in the US . I'm doing nationalism studies , blah , blah , blah , and I have no artistic talents . How do you spell your name A_ L_ I_ ? M_ A_ . Thanks . Oh , and I guess I'm the Industrial Designer on this project . So let's see if I can get um here . I will draw a little turtle for you all . Not necessarily 'cause it's my absolute favourite animal , but just that I think they're drawable . And you have the pretty little shell going on . Some little eyes . Happy . There you go . That's a turtle . Yes . So what are your favourite characteristics ? Um . I I like the whole having a shell thing Mm . . It's quite cool carry your home around where you go , um quite decorative little animals , they can swim , they can , they're very adaptable , they carry everything they need with them , um and they're easy to draw . Excellent . Shall we just go around the table ? Uh Okay . Well , my name is Iain Mm uh . and I'm the User Interface Designer for the project . Um . And I'll try and draw my favourite animal . I'll I should leave that one on there No shouldn't , you I can erase before the I turtle , it's alright callously . rub it off Might . be nice to have them all up there at same time . Um I'm not gonna draw it quite to scale um . Is that at least identifiable ? Snake Well . It's Em a whale . Well , snake ? It's , yes . Thanks Oh my god , it's better than what I'm gonna w be able to do . . Um and , yeah , the reason I like whales is 'cause uh they're well , first of all they're quite intelligent um and also they're they're kind of mysterious , like we don't really know much about them or or understand how they work , how they form groups . And I just find them interesting animals . Take my contraptions with me . Alright , I'm Jessy . I'm from around D_C_ ish sort of in the U_S_ . And we're gonna keep the deep sea sort of theme going on , animal . Don't really know how to draw this . Just where can I Mm . Mm . Maybe if I do the water , but how ? Sort of give an idea . I have no idea how one would explain this . Mm maybe with some whiskers . Briefly , it's supposed to be a seal . You can imagine it in the water . I like them , because they are like playful and silly sort of have a good time . Not gonna try and pretend like I can get any better than that . Mm 'kay . Mm 'kay ? I'm Rose and I'm Project Manager , from California . Um . Hmm . S It's definitely significantly Oh , a cat harder . once you are doing it . Yeah . Um it's actually a coyote . Let's see Right . . Let's see That's impressive , let's give it . a little bit of a snout , I don't know That's , some teeth . Yeah . That's pretty Cool impressive . . Oh dear . Yes . I live um I live right across the street from an open space in California . We have coyotes howl all the time . So I really enjoy their their singing , you they're really beautiful animals . Mm . Okay um , moving on to slightly more serious stuff . We're gonna talk about project finances . Um we have a couple we'd like to sell it for about twenty five Euro with the profit aim of um fifteen million Euro um from our sales and because this is such this is for television it's a we have a market range of Internet , like it's an international market range , we don't have to worry about specifics . Um in order to make a profit of this magnitude , we need to um be able to produce each one at a maximum of twelve fifty Euro . So we're selling it for twice what we'd like to produce it for . Okay um , just to generate a little bit of discussion about the project um , I could I'd like to hear about your experiences using ro remote controls , um your first ideas about um creating a new r remote control , what would be the best um like you what are the features that you really like what are the features that you don't like , etcetera , so Um I hate when there's like four different buttons and you have to press to actually turn on the T_V_ like you have to do one for the power of the T_V_ and then like another one to get the actual screen on and something else to get it all going , I don't know . Now they keep combining all different remotes together , and I don't know if I necessarily like that 'cause I feel like you end up with multimedia overload . I just wanna watch the T_V_ Hmm . um . Always gets lost . Some sort of like device to help you find it . I've used , I've used remote controls , for things like T_V_ and the C_D_ player and video recorder and I I guess they're they're pretty neat neat little tools uh . You don't have to get up and walk across the room to change Mm a channel . . So especially if you're someone really lazy like me they they're pretty nice . Um . I find them they can be a bit annoying , especially , like you know if I'm watching T_V_ I have have to have three separate remote controls of in front of me , you know , one for the T_V_ , one for the digital box , one for m the video recorder as well . Um . And also they tend to they tend to be a bit confusing , they've got too many buttons on them uh too too sort of too sort of complicated when all I really wanna do is switch on and off , change the channel , change the volume . Yeah um . I agree with having too many remotes around . My dad has a whole drawer at home of remotes for various things , and I don't know how to work half of them um . What's important for me , I guess , is that it's easy to use and that there's not too many buttons , they are not too small , you know you know you need to n to know what you're doing . And one thing I particularly like is if you are not um sort of moving it around to get it to work with the infra-red Yeah . Yeah . . Um , I think there is a way around that , but I know in my residence right now the the television you sort of have to walk all around the room to Mm-hmm get it to turn on , so i it's just . simpler just to just turn around the T_V_ itself , and I think that's if we're gonna make a remote control , it should actually work for what it's doing . So What about like batteries and things like that , like are there some remotes that don don't require like batteries or do all remotes require batteries ? Um I would imagine I know all of them , but we could . but it's possible we could use like a lithium battery um Yeah , something that that would doesn't last a lot longer than like Mm-hmm double A_s . . Um like tho those are the batteries that are used in a lot of um M_P_ three players now and that kind of thing Mm-hmm . . Um . Mm . Um . Okay , it seems we have a little bit of a conflict over um to uh combining all the remotes cont together versus having f five different remotes . So um like you said you don't like having all the buttons on one on one remote , and yet you don't wanna have five remotes . So how Mm do we . work Yeah with that ? . Could we get something that just has No doesn't have all the buttons that you need to program the video recorder or program s other things that I'm not very coherent about , but that just has your major buttons for that work for everything , you know volume control Mm-hmm . , on , off , channel changing . And maybe that spatially divides it , so it's like if you're looki if you're trying to get the T_V_ on that's , you know , like the top thing on the remote , I dunno if d be vertical or horizontal in terms Yeah of how . we're gonna make it , but if it's like all the T_V_ stuff was here , then all the V_C_R_ stuff was here , all the whatever else we Mm have programmed N that way into . it it's all just in its Yeah separate . place and not like all the on buttons together , 'cause then you like , I don't even know what I'm turning on Mm . Yeah . , and if um if you'd save the more complicated functions maybe for separate remotes that you wouldn't need to use every day . Mm-hmm . Okay , so Um maybe . have like one remote that has the main functions on , off , channel changing , volume , and another rote remote with all the special things . Because Yeah that . is one thing that um remotes tend to have buttons that the T_V_s no longer have as well Mm . So Yeah . like . you have to have them somewhere , 'cause you're gonna m need those special functions occasionally Right . Um . but not necessarily on the m the normal remote . Can I ask , are we designing a remote control for a television only um Good question . , and if if this device is just to be used for the television would we even technically be possible to include video recorder functions on it ? I don't know Um that yet or should we just stick . to just stick to having television television related buttons on Mm it ? . It's a good question . Um . Mm-hmm I'll look into hmm that . . If I can I think it's . just T_V_ , I mean , if it if we're taking it just new product a new television remote control that's not like doesn't say . Mm yeah . You know , things might be more advanced than that Mm . . So we should maybe we should assume that i t it's just a television that we're wanting to control . Well , I mean I suppose it would be nice to have playing and record and stop buttons on it for the video recorder as well I I don't know if that works technologically or not . Yes . I guess we have to define what what we're aiming for . If it's just a television then that it's a bit simpler , 'cause there's less buttons that would even need to be on it . Yeah . It's an idea with the buttons being really . Large Yeah . If you . have older people or people like me that aren't very co-ordinated hand-eye , it's really quite important that you are Mm not pressing . a small like teeny mobiles phone size buttons Yeah , if . we can help it . Okay . 'Kay sounds like we've had a good little discussion for our first ideas . Mind if we move on ? Ps 'Kay Mm-hmm . . mm okay . Um now our next meeting starts in thirty minutes . I believe we've actually been only working on this this one for about twenty , so we can Hmm continue . discussing more new ideas if you'd like um , but this is just a breakdown of what we'll be doing individually . Um the industrial design , Alima will Yeah be doing . um the working design . Um the User Interface Designer , that's for . Technical functions , I guess like keeping in mind the buttons thing , the size of the buttons . Um user requirements um , so you'll be hearing about different trends , uh about different things that people need , um I guess kind of the same uh discussion that we've been having , we'll Mm-hmm get . from the actual consum s consumers . Mm 'kay um . And you will get specific instructions sent by your personal coach . I realised in this past one we we didn't have much , we just wanted to get a little brain-storming done . Um so very exited to see all your animals and how what wonderful um artists we all are um . Any questions ? What we're gonna be discussing at the next meeting ? Do we know that ? I haven't gotten an agenda yet , um I'll put that together . I'm sure Right as . we'll each get our own instruction and then um because what we gonna do is first our individual actions and then we'll come back together Yep . . So I'm 'Kay . sure we'll all have more concrete things to contribute next time Yep . I'm sure we'll be busy . Mm 'kay um I'll type up mi minutes and probably email those out to all of you Okay . Um . just including all the things that we talked about Can . Um you e-mail . your slides as well ? Is that possible ? Yes , I yes , I think I can . Mm-hmm Cool . . I'll just attach it to an email . And you're you're number two I'm two . , three , four I'm four ? Is that correct . ? Okay . Alright . Excellent . It was lovely meeting you all 'Kay . Just make sure you keep checking the company web site and the emails . 'Kay . Let me see if I can do that right now . |
ES2008b | The project manager opened the meeting and stated the agenda. The marketing expert discussed user preferences in terms of the appearance and use of remotes, finding that users wanted fancier looking remotes, disliked losing their remotes, wanted remotes with fewer buttons, frequently use the channel changing and volume buttons, and that younger users wanted speech recognition. The user interface designer described how a remote works and how to go about designing one. He presented two remotes currently on the market and the advantages and disadvantages to each design. The industrial designer described the interior workings of a remote. The project manager briefed the team on some new requirements and led them in a discussion about their target group, the option to include speech recognition, how to find a remote when lost, and batteries. Each team member will complete a questionnaire and a summary. The team members will spend time on their individual work. The project manager will post the minutes and project documentation. The team members will post their project documentation. The industrial designer will work on the components concept. The user interface designer will work on the user interface concept. The marketing expert will work on trend watching The team will not work with teletext. The remote will be used only with televisions. The corporate image must be recognizable on the remote. The team's design will focus on simplicity and fashion. Rather than define a specific target group by age, the team will define objectives such as fashion and simplicity instead. The remote will contain a function to aid in its recovery when lost. The remote will have large buttons for essential functions. The remote will have a possibility to get extra functions. The buttons for extra, infrequently used functions will be hidden in the design in some manner. The remote will have a charging station. Deciding on a target group. Whether to include speech recognition in the design of the remote. How to make infra-red more functional. What sort of battery to use. | Good to see you all again . Let's see if that comes up . This is our functional design meeting . Um . Just a sec while my PowerPoint comes up . Et voila . Okay . Mm um we put the fashion in electronics . Let's start . Okay , our agenda today um just check the time , it's twelve thirteen . Um . I'm gonna do an opening , talk about um did you all get the minutes ? I e-mailed them to you . I'm also Yep putting 'em . them in the shared folder . So Right . um then I we'll talk about our general objectives and have your three presentations . Um I'll talk about the new project requirements I've just received , and then we have to make a decision on our remote control functions . Finally we'll just close . We're starting this meeting at approximately twelve thirteen and we have forty minutes . So First of all the functional design objectives . Uh we need to keep in mind the user requirement specification , what needs and desires are to be fulfilled , the functions design , what effects the apparatus should have , and the working design , how the apparatus actually works to fulfil its function . Okay , three presentations , um you can go in any order you choose um . Mm shall we go in the order that you just did it ? Sure , please do . I dunno . How do I hook my screen up ? I think , you might have to disconnect Yes I Rose do . . Yeah . Well there's a wee Where a does wee it go plug just ? Mm-hmm . just that one there Hmm , I'm not supposed to move this , but Ah that's it , yep . And then you have to press function F_ eight I Function think it , F_ is eight on , yeah your . laptop . Where's The function blue one ? , F_N_ . No signal . Is it plugged in all the way and you screwed it in and Ah Yeah , wait . , 's screw in . I I Push think the screw you just have to push . it in really hard . That's it . Oh , got it . Mm 'kay Mm alright . It's taking it a little bit I've never attached to anything Mm . , neither have I . 'Kay there you go . Alright Alright , so . , I don't know if you guys are able to get access to um the report that was online or if I'm the only one who is . But , I don't even know how to play this . No . Press the little presentation . It's the um it looks like a Y_ kind of over there above Draw . There , that one , there you Alright go . . So we're just gonna talk a little bit about the functional requirements that people specified when they were asked . Um I guess Real Reaction did some market research . They had a hundred subjects and their usability lab and they watched them watch T_V_ and recorded the frequency that they used particular buttons and the relevance that those buttons had . What they found was they analysed people's desires and needs . Focusing on their desires , um people specifically said that they thought remotes were ugly , seventy five per cent of the a hundred subjects noted that and that they more importantly though , eighty per cent said that they would be willing to pay more for a fancier looking remote . I don't know anything Hmm beyond . what fancy means , but that's particularly of use to us , I think . Um also they did some questions on voice recognition and found that the desire for voice recognition was inversely related to age , so younger people were more inclined to want something with voice recognition , whereas the older people in the like sixty and above segment or so did not really think that they would pay more money for voice recognitions . Um 'Kay . people also had certain frustrations , that I think that we could try to take into consideration with our design . That being people k um frustrated with losing their remotes . I think , over fifty percent of the people mentioned that that was their biggest frustration . People are also frustrated with the difficulty it is to learn how to use a remote and I think that ties back to what you were saying before Hmm just that . there's too many buttons , it just needs to be easy to use . It also mentioned something called R_S_I_ and I was hoping someone might be able to inform me as to what R_S_I_ is , because Repetitive I don't know . strain injury . What ? Repetitive strain injury Ah . . There we go . Wow So . People if do you not like that . So I guess sort of the carpal tunnel type thing , people do not like that , um the repetitive use , I guess , caused a strain . Um looking at the needs people specified , the problem right now is that people's remotes are not matching their operating behaviour . People are only using ten per cent of the buttons that they have offered to them on their remote . And what people do most often is changing the channel and changing the volume . People also zap like to change the channel , about um sixty five per cent during an hour of use . So we really just need to focus in on those volumes and channel changers rather than things like the audio settings , the screen settings and the channel settings , because they're used much more infrequently and probably just complicate what's going on . So I think that some things that we might wanna think about , the idea of an L_C_D_ screen was brought up although they didn't have any details on what people's preferences on that were , so I dunno know if that's coming to me later , or something like that . But something for us to consider also just the phenomenon that less is more when it comes to the buttons on the remote or what we wanna make easiest to use , make sure that , you know , something like an audio setting isn't given as much importance and visibility on the remote as something like channel changing that's used a lot more often . And basically in order for us to win over to the consumer we just need to focus on what it looks like , that it has a fancy appeal and that it's not ugly and that it feels like the way they're gonna use it , so it doesn't give them any hand injuries or things like that . Hmm . Thank you very much . That was that was great Mm 'kay . . Um 's move on to the next presentation um on effects . Was that Hmm . you ? Great . Yeah , have I unscrewed it ? Push . User interface , right . Interface . Here we go . Cheers . Mm-hmm . And I think that's in the shared , if I did it right , if anyone wants to look at Mm it Okay 'kay . , thank you . , great . Okay . Here we go . Right so I'm gonna talk about the technical technical functions design of the remote control um . We need to start by considering what a remote control actually is . It's a device that allows us to produce certain effects on our television , so i it's basically a communication device . We we tell the remote control what we want to do , it sends a message to the television saying change the channel , change the volume , uh yeah , adjust these settings , adjust the brightness . Um how do we actually go about designing a new television remote control ? First thing to do is to come up with the design specifications . We need to know what our final product is gonna be like , so we need a a clear idea of exactly what this product does , uh how it works , and what the end-user is gonna want from this product . Um . Oh , a way I'd suggest that we could go about this is by designing uh several different prototypes of user interfaces for this product , um and then uh trying to get some feedback uh about h how well these particular prototypes work , uh sorta find out what people think of 'em . Um using a remote control is is quite a subjective experience . Um Hmm , . and different different people sort of prefer different things . Um we should remember that remote controls are a a fairly standard piece of equipment . When a users using a remote control , he or she expects the buttons to be in certain places . So in some sense we're gonna we're gonna have to aim for a device which is fairly conventional in design uh so that we're not completely shocking people . But I think within that there is also room for us to introduce novel ideas uh and to make something that's that's perhaps a little bit different , something that stands out . Um also in in designing the user interface we need to consider practicalities . Uh the first of these is is technological ye uh what can we do with the current state of technology as it is . The second is is economic , uh we need to find a balance between features and price . So as you mentioned things like voice recognition would would add to the price uh but it would also im Hmm improve . the design of the product . So I had a look on the on the web uh to see if I could find a few examples of existing television remote controls . In analysing these we can consider what what things what's good about them , uh what things do they get right , what's bad about them , what's wrong with 'em , um how we can improve on the designs that that that I found and what can we do to make our product stand out from from the large majority of remote controls . Here's two examples uh probably at the extreme ends of the spectrum . Um on the left here we've got uh an engineering-based design for a remote control , so it's one that's got lots of buttons , it's it's fully featured , everything you might possibly want to do is there , you know , it's got forward , backwards , up , down , channel numbers , volume , uh freeze frame . Yeah , it's it's fully featured and it might take a while to get to learn to use it , but once you've learned it you can you can do whatever you want with your T_V_ . The one on the right is a lot more basic . It's just got the essential functions of the T_V_ changing the channel , play , stop , volume . It would be a lot quicker to learn to use it , but again th it's it's swings and roundabouts . There are disadvantages , you can't use it say to to freeze the television picture . Uh there's a lot of features that are missing from that remote control . So we've got to to find our find a way of striking a balance between the two . Um as I said before , remote controls are subjective , different people want want different things . Um personally wa what I want from a remote control is a device that's simple , it it's easy to use , uh it's got big buttons for doing the things I do most often , changing the volume , changing the channel . It it does everything that I need it to uh , as I said before , I'm quite lazy , I don't wanna walk across the room just to adjust my television . I also want something that that looks cool , um and that that feels good , that's ergonomically designed . Mm 'kay . Thank you very much . That was very useful . It's funny to see the drastic difference between those two remotes Hmm . Um . . And neither of them were very pretty , you know No ? Yeah . . I think that could be our selling point . Mm A fashion . fashion remote I Right think there's . . there's certainly a market for technology that looks cool Mm Mm-hmm . And I think . . that's that's why companies like Apple've 've 've Hmm made Yeah a lot . of progress . . Right , I really can't see what I'm doing , so does anyone have a You there it is . Ah-ha , look at that , showing up already Lovely So wait , did . it . let you go on the Internet or was that just what it let you see Uh ? that was just on the d on Okay the company web site , yeah . 'Cause . I was like Hmm Yeah googling . and then . I'm like wait it won't let me google . Alright um No , how do I play again ? Um the it's right above Draw . There are three thingy if it's way at the bottom Ah . . Under three icons and it's the one that looks like a desk . Yeah , that one . There are Okay Y_s . . So this is our working design presentation . Um I had a bit of some issues with this , because I wasn't able to find everything I needed , but I guess that's we're still in early stages . Um so , yeah , this is this . Though th the thing about working design is the what we're trying to do as a working design is figure out how the aparata apparatus can fulfil its function . Um one of the examples that kept coming up for me is that a coffee grinder . It works because it converts electrical energy to grinding the beans and then you put the bean through a filter and that filters out , and then you get coffee at the end that's nice and hot because of the combination of electrical energy and then the other things that are brought in to make it work . Don't know if I'm explaining that very well , but how do I get to the next s ah . So h the method as um working designers figure out what you need to make it fulfil this practical function , what what needs to be done and how do we convert all the elements to make that done . So wha the easiest thing to do is to break down all the points at which you need something to happen . So you make a schematic of the way that the the energy is converted tsh towards this practical function . And then I think the easiest thing to do is gonna be work on each task separately . So um Uh You just press yeah , just . Uh click . . That'll be fine . So the findings that I got uh very just very briefly is that you have a choice of the way that the information is projected to the receiver and in my opinion infra-red is the best way to do that 'cause you don't need a sight line . So that's one thing we're gonna work on . Um the user interface is critical here , because a lot of the things that happen in a remote control happen through the chip that controls that converts the electrical energy into data , which then goes through the infra-red , so the the chip that uh I think Ian is designing , is gonna be crucial . And really it all comes down to the to the user , because they're the one that's controlling most of the working design . So the components that we find here are the energy source , you know the battery or whatever that's gonna m make it work , then the chip , which converts the data , the user that's controlling the chip , and the infra-red bulb that's gonna let us move the data to the receiver . So you have four main components and they are designed sort of like this . You have your energy source right there which then um brings uh energy or information to the chip , which is also controlled by the users . You have energy going to the user who's controlling the chip ooh 's not what I wanted to do uh uh . Um yeah use that thing you can go back , previous Previous . . Sorry about that , guys . Pardon . Oh . Oh No , no , well , no , no , no . Okay . Okay . , let's just get back to my schematic here . Ye Double click on it . With the right with the left W hand one . yeah , yeah . I think it's frozen . Here . Don't show me that tip again There we . There we are are . . Sorry about this , guys . I'm kind of pathetic with things like this . Um alright . So you have your energy source , your user interface who's controlling the chip , the chip also uses the energy , and the chip through the use of the user interface is gonna control the switch which will work your infra-red bulb , which will then bring the data to the receiver . So hopefully that makes sense for everyone in my kind of garbled way . This Mm-hmm is the . the parts of the working design that need to be figured out . And personal preferences , besides the fact that I can't spell , we need a long-lasting energy source , people don't wanna be changing it a lot . We need a chip that works well with the user interface , that isn't too complicated . We need a straightforward interface , like Ian was saying , simple , not overwhelming it with information and we need a reliable and clear infra-red signal , so that you're not waving your remote around and Mm-hmm having to get frustrated . and go do it by hands . So that's pretty much it for the working design . Excellent . So , um . Rose , do you think you can give me a hand with this Yes ? , absolutely . Ah I can never tell which way to turn these things Yeah . . Lefty loosey , righty tighty , right Yeah . What's up ? Lefty ? Lefty loosey loosey . , righty tighty Uh . . Never heard that before , that's good Oh yes . . I'll think of that every time now . It's Yeah gonna , that's stick a good in your one it'll head stick . with you . Mm 'kay . Um I have nothing on my screen . Just a sec . Mm . Here we are . Ooh , no signal Okay . , yeah , it's fine . Okay , requirements . We have a couple new requirements that I was just e-mailed right before the meeting and Okay that we have to . keep in in um in mind as we're creating this . We didn't bring it up yet , or at all in the meetings so far , but we're not gonna work with teletext because um well it that's been taken over by the internet , so we're not gonna worry about um we're not gonna worry about that . What's teletext ? Um Uh . , it's a British thing . Oh You don't . Oh have , so it in the States ? No It no . . W d Oh could , I didn't would realise you care to explain it ? . Um yeah , it's like a I suppose it's kind of similar to a very very basic web browser . Um you have like you have uh numbers on your remote control Mm-hmm , uh . y and you type in the page number you want , so like you type a hundred on your remote control and this this kind of index appears on the television screen with just some some text and some very blocky looking graphics on it . And you just type numbers to go to different pages and it gives you information , mostly rather boring S stuff like what's on T_V_ next and share prices and that kind of thing . Lottery numbers and sport scores Yep . , news headlines But if . you ever see the T_V_ saying like go to page one sixty on Ceefax now , that's what they're talking about . How Oh ? It's . earl it's pretty old technology . It's like Okay nineteen . eighties That . explains a lot I . have no idea why we don't have it , but That's good . Interesting . Okay um , well , we're not gonna the management has decided we're not gonna work with that . Um Okay um and we're also gonna w like your question earlier um whether this is going to be t for television , video , or etcetera . Just for television . That's Right what we're focused . on . Um otherwise becomes to complex , we wanna get this out um very quickly . We only have a a short amount of time . 'Kay . Um and finally there's more marketing , I think , um , our corporate image has to be recognisable . So while we're gonna make it Mm look pretty . we need to use our colour and our slogan i in the new design . So what's our corporate image like ? It's It's kind of yellow colour with uh Looks we like put , yeah fashion , kind of in a yellow electronics and black and . we have that the emphasis on the R_s in It's like um double R_ . mm-hmm . Yeah . But it's , yeah , we put the um fashion in electronics . So we gotta keep that in that in mind . Okay , so we want something that looks good Yep . Yep . and is yellow . Yeah , or ha maybe some buttons could be yellow Okay . . Like , we can we can play around with it a little bit . Um . Okay , we need to talk about our functions and our target group . We need to decide who our target group is . You um in your analysis of different market um of the marketing Mm-hmm . , you identified that different groups wanted different things or had certain preferences , for example that um that older people didn't really care for um voice recognition Mm-hmm , but younger . people did . Um and so who are we aiming this at ? Well if we're gonna say that function um fashion we put the fashion in in electronics then you automatically , I think , a sort of younger group that that's who's gonna be attracted to this . Yes , I do think , who's gonna have the money to buy that also Mm-hmm , that one ? . It's gonna be twenty five Euro remember , so um it has to be avai marketable to um whomever it is . Mm-hmm . Is it is it something that's gonna be sold separately from the television or is it something that comes w with a television ? 'Cause that would affect the way that we market it . Well at least right now what we're doing is um deciding on just the remote itself , so it Right will . probably be sold separately Right , okay , twenty . five Euro by itself . The only break-down that I was given in terms of age was the voice activation and basically there's a big jump , after thirty five people don't really care if it has voice , so it's like basically fifteen to thirty five that Mm-hmm think that . that's a good idea . I dunno I'm gonna be given any other numbers broken down in terms of age later , but if that's sort of the only quality that we have that is divided into age then we would wanna stick between the fifteen and thirty five range . Yeah , that's probably uh a population w quite a little bit of disposable income for use on technology anyway , so Yeah that . might be a fairly good target group for us . Now , those are that's all specific for speech recognition . Are we gonna use that as one of our functions ? Um . Mm . I I would say no , because it's gonna add too much to the price . Especially if we are marketing it as a separate Mm-hmm product . , people are gonna be paying uh , well , uh we've got a price limit Mm of . was it twelve twelve and a half Euros for To produce it To , yeah produce to produce . it , yes it ? And . I wonder if we can get voice recognition into that Mm twelve . and a half Euros without having to make too many other compromises . But what else are we gonna put , I mean not that I'm really gung-ho about it , I don't know what else you can put in a remote to make it technologically advanced though . So like other than just making Yeah it . look good Hmm , how . is it I mean it can look really great and still have the same up-n-down But buttons and why's anyone right gonna . buy a new remote ? Well but why are we why are we aiming for a technological advancement ? Everything we're talking about is ease of use and simple and that doesn't necessarily mean Mm-hmm . more technology , in That's fact a good it thing could to use keep in mind it could . mean , not . If they might be overwhelmed with with remotes that have too many buttons and too much technology . If someone's looking to buy a new remote , don't they want like an upgrade ? I dunno . Upgrade ? Well , we can look for we can look at upgrade or we can look at um user-friendly . Yeah , simplification Yeah Simplification Mm-hmm . . They could . have a crap , so remote that came with their T_V_ that's just impossible to use , or maybe it broke , or maybe Mm-hmm . they're just missing it . Uh-huh , mm . And we also need to talk about if we're only gonna have the very simple ones or also have the other ones just separate somehow or Hmm Can . you like Yeah I . mean this may be too complicated , but , I wish I had something to explain it , like if it was just a simple , either this way or this way , that had like the main buttons and then you could like pull something out , kind of and like you got the rest Ooh the buttons . , but the rest of them like went in The . Do you know what I'm saying remote There ? Kind are of remote pull out controls of the side like that . , yeah . Like some T_V_s they have a sort of uh a sliding screen on the remote control of it Mm that hides all . the complicated buttons Ooh . . So if you wanna do something complicated like programme your television or re-tune it , then you you open up this little hatch or or slide the Mm-hmm screen down . and there's Mm-hmm all the all the . special buttons 'Cause . then 's like people who don't wanna ever look at them , never even have to see them Mm-hmm and Mm-hmm if you . like Yeah . . get the instruction manual that comes with it and you just don't even read it then you'll never even know that those things can pull out Mm-hmm . And you're a happy . person and everyone else doesn't have to have like two remotes , one that has the easy ones and one that has Yeah more complicated Yeah Mm-hmm . ones , that's . a good , but idea 's all still I think . in that's one a good idea . , yeah . Mm . Um we have to be careful that that that doesn't impede um the chip transmitting information Yeah . , but Good Yeah um point . that's gonna be mostly technological thing . Yeah . . Um . Okay um , so what are we emphasising ? I what in this Si project ? simplicity and fashion I think . simplicity Simplicity Yeah and fashion , fashion . . mm . Okay , those are very good goals , I think , um that we have to keep in mind in with everything we do . Simplicity and fashion and , yeah , or usability speci however you wanna say that , which includes um an emphasis on making the infra-red very functional Mm-hmm , so that you . don't Yeah have . to travel around a lot . Yeah . What can Um you do . to like make the infra-red more functional , like why would it not be ? I'm just wondering . I think it's a lot to do with battery Okay , but that's . just my The battery and that I think that the chip takes the data and presents it well , without sort of scattering . Mm-hmm . So 's just the quality of the chip . Yeah . I think so Okay . . The quality uh quality of all the components really , I mean , we can't really do anything shoddy work , 'cause it's Yeah . gonna be visible down the line . So our target group , we're saying , fifteen to thirty five ? Well , I dunno how useful that number is if we're not doing S voice recognition Yeah , which . I kind of I kind of feel like voice recognition is not necessary in a remote control Yeah . I don't . , like it might be necessary for a T_V_ but not for the remote It's c , you , yeah know , it's Mm-mm pretty . . Seems it's pretty a little bit high-tech . Yeah Mm-hmm . . Yeah , and it might be too expensive . And if the whole idea is you're using a remote then why would you have voice , like you know what Mm-hmm I mean and then it's . like you wouldn't need a remote you'd just talk to your T_V_ . Yeah It's . for Ooh , like , the . ultimately lazy people , who can't even be bothered to pick up the remote . Yeah . Mm yeah . Maybe I I mean if I get m more numbers , I'll e-mail you before the next meeting in terms of ages . But this doesn't divide up anything and there was only a hundred subjects also Mm-hmm Mm-hmm . . , which isn't , I mean , really isn't that representative , especially if it's a hundred subjects that th they then can subdivide into age groups that means there's very few in each age group , so Yeah , but I th I think regardless we're we're aiming for the under sixty five or something . Under sixty five Yep , okay . , that's a good start . Um . I'd say we're uh can we narrow it down to maybe um teenagers and families ? 'Cause that would go Or up like to like fifty single professionals ? or something . Twenty Okay , single to like fifty five . Yeah I dunno . . It's it's hard to It's narrow really hard it down to figure . out right now . I think the product appeals across a quite a broad range of ages Mm-hmm . I mean . , we we said simplicity is is one of the features , so it's going to appeal to people , maybe people who have problems with technology , you know , people who get Okay scared . by having lots of buttons , and that might be older people Mm-hmm , but then we've also got . fashion , which is something that definitely appeals Yeah to . younger people . Well maybe we don't have to defi define the target group by the demographic of age , maybe we Right can define . it by like the demographic of like h t how much money they have to spend Yeah or something like that . Yeah , like That's aim a for good , well point a obviously Mm-hmm . it has to an be income someone . who group owns . a television Mm-hmm , and like . Yeah how . recently have they bought their television like that sort of thing . Mm . So maybe it's more useful to d d to define objectives like fashion and Yeah simplicity than , t probably to find specific . target group as far Yeah as . age is because , yeah , things so different will appeal to different people , but Okay . Um oh , there're a couple functions do we want something so that do we want some kind of thing to find it if it's lost ? Mm Yeah . Like a button . on a T_V_ you can press and it'll ring or something , I don't know like or H beep ? I mean , like I said before , fifty per cent of of the fru f like frustration someone can have that was the biggest one and half the people said that happened and we all mentioned it before we Mm-hmm . knew about it . Yeah . And if we're talking about making something easy that sort of goes along with it so it wouldn't be like a random thing to sort of add in Mm . It would be . relevant to like the overall goal Mm I think . Yeah , so , that'll probably be good . Okay , we have to we have about four minutes left to define our functions . So let's do that quickly . Um so we want something to keep it from getting lost . Yep . Yeah . And we want um we want large buttons for the essential things . Yeah . Yeah . Large , accessible buttons for the essentials . We want a possibility to um to get um a possibility to get the extra functions . Mm-hmm . Yeah . Which are kind of hidden away in some way or well not hidden but they're uh they're not as prominent as the main features . Mm-hmm Hmm . . Um , yeah , hidden way . And we also want it to be fashionable , which I'm not sure if that's a function so much as a um yeah on your coffee table , it's not like an eye sore , that kind Mm-hmm of thing . Yeah . . Alright . Okay , do it . Any other essential functions that we need ? Battery ? Do we need a Battery long-life battery battery ? use . Yeah , but Yeah I think that . goes in with simplicity and ease of use really . But So we might you as well never . have to change the battery Yeah . . We should maybe investigate whether it needs a battery at all . I suspect the remote control does need a battery , but Yeah Yeah , I would . imagine I dunno if you can . Just 'cause it is an electronic device , the Yeah Mm . . It I think it does . I don't I don't think of a way you can operate a chip and convert that much data without without Yeah one , without the energy . But you , yeah could . maybe have it in a little charging station like a mobile phone , or like a little cradle for your iPod . Yeah , that's You that's could possible we could maybe . Yeah do . that instead . So you don't Charging ha you . got like a rechargeable battery . Yeah . I dunno , that might contribute to less people losing it too if Mm-hmm it . it stays in one place . Mm . We have to think about um space in living-rooms , too , like Mm . 'cause they're I mean , would you put it on top of the T_V_ ? I don't know , just think okay , that's that's a good idea , we'll keep it Yeah . Think it's . That's just off the top of my head . And maybe fun . Okay . Um 'kay we're gonna conclude now , has everyone said their functions and Yep 'kay . . Um after the meeting we're gonna each complete a sks um a questionnaire and a summaries summary . I don't know what summarisation . Um and then we'll have our lunch break . After that we have thirty minutes of individual work . Um I'll make sure to put up um the minutes and the project documentation and including these PowerPoint slides . If everyone could do that as well , that'd be great . Um you each have individual actions , I_ um I_D_ Industrial Design you've your components concept , User Interface , the user interface concept , market trend wa watching . And as as per last time you'll get specific incrat instructions from your personal coach e-mailed to you . And hopefully , I hope , next time you'll be able to access more of the web site that they they seem to tell you that you could . Yeah It's kinda , who knows frustrating . , but um Be sure to note any frustrations or any um issues that come up in your um in your um summary . Okay Mm 'kay ? Sounds good . Great seeing y'all . It's good . Did you um were you able to like put yours in the group folder Yes , I ? Okay just did that . . Hopefully it is there for people Yep . . Yeah ? Looks like there are um looks like there's a second one kind of of mine Yeah that's . that I didn't do , it's from like an earlier project , I think so Okay . um Where is that ? Yours is Under the shared folder , I don't know it might not Technical even be under yours . So as well in there we . Projects have technical . functions presentation , working design presentation and the functional requirements . At least that's I what I only have have in three . , I just have like our three Yeah . Yeah , that's . what I have as well , R Okay Rose So . . You don't have mine ? No , but that's 'cause I think yours is in the e-mail separate , like it's not on the server . S Yeah . Mm . But if I open it and then save it , probably will be there . Oh wait , never mind you can't save it to the Okay . Well I'll figure that out in the meantime . Okay . Okay . Okay . |
ES2008c | The project manager recapped the decisions made in the previous meeting. The industrial designer discussed possible materials to use in making the case for the remote, options for buttons, and options for batteries. The interface specialist presented two existing products which incorporate features the team is seeking to embed in their remote. The interface specialist also discussed other features to possibly incorporate into the design of the remote, such as an LCD screen. The marketing expert discussed recent findings from trend watching reports and how to incorporate these findings into the remote design with respect to what materials to use and the overall appearance of the product. The team then discussed other options for how they could incorporate a fruit and vegetable theme into the appearance of their product. The team then discussed other options for batteries, chips, buttons, and materials for the case, as well as the option to have a menu function. Two members of the team will work on creating a prototype using modeling clay. The industrial designer will work on the look and feel of the design and will gather more information on curved and double-curved case options. The marketing specialist will work on product evaluation. The interface specialist will continue to work on the interface concept The target group comprises of individuals who can afford the product. The remote will use a kinetic battery. The remote will have a latex case. The remote will be made in fruity colors. The remote will have some sort of a curved case. The remote will have pushbuttons. The remote will have a power button, volume buttons, channel preset buttons, and a menu button. The remote will have a simple chip. Having an LCD on the remote versus a menu that is viewed on the television screen. Whether to use latex or titanium for the case. How to incorporate a vegetable and fruit theme into the design of the remote. What sort of circuit board to use. Whether to use a simple, regular, or advanced chip. Whether to use a scroll wheel or pushbuttons. Whether to have a flat, curved, or double-curved case. | Mm-hmm . Mm yeah . Okay . I g yeah . Time is it ? Fourteen twenty six . Okay . Lovely to see you all again . Um it's our conceptual design meeting and it's starting at approximately fourteen twenty five and so we have forty minutes for this one again and so we'll go just after three o'clock . Um okay our agenda , we're gonna do an opening , I'm gonna review the minutes of the last meeting , then we'll have your three presentations um and then we'll have to make a decision on the remote control concepts , and finally we'll close . Okay So . opening . Um these are our minutes from r the functional design . We decided our target group is the focus on who can afford it , because we have international appeal and we said it's for all age groups , different um functions of it . Our main objectives were simplicity and fashion . And s um in specific functions are something to keep the remote from getting lost , large buttons for the essential functions , a possibility for extra functions , like a sliding a sliding piece and a long-life battery or a charging station . Okay , now three presentations . I'd like to do it in this order , first do the conceptual specification of components , properties and materials um That would be me . and then the conceptual specification of user interface Yep . and finally trend watching . Alright . Well . Mm . 'kay . Function F_ eight it . There we go . Alright . Um I'm very excited by this one actually guys I uh had a lot of fun doing it . Components design . This is where you look at what does it take to make a remote control and what should we make our specific remote control out of . Um . So , we need to examine each element separately , but we're designing a full thing , so you wanna keep it integrated as a whole . The main elements of remote controls in general , and therefore ours as well , are the case , the buttons , the circuit board with the chip and the battery . These are all things that we had sort of addressed before , but I'm gonna take each one a little bit separately here as we figure out what they should be made of and what they should look like . The case , uh the options that I've gotten from headquarters about what we can do , um there's there's the shape of a case , we could do a flat sh a flat case , a curved case or maybe even a double double-curved case . I haven't seen any pictures of what this exactly looks like yet , just keep that in mind , but these are the options that we have from manufacturing and we can make our case out of plastic , the m the main base will be plastic , but we have all these sort of fashion and technological elements we can add in , wood , latex , titanium , rubber or other coloured types of plastic . That would be our case . Um buttons , for buttons we have um pushbuttons , which is what Real Reaction uses the most often , but we also have scror scroll wheels , which can Mm have integrated pushbuttons . , or we could go all high-tech and have an L_ L_C_D_ screen . Um circuit board and chip we can have a simple one , a regular one or an advanced one , depending on what our other needs are . And then battery I think is where things get most exciting . We're talking about long-life batteries here . Um we can we can have your sort of basic double A_ batteries , but we also have these options of um using a kinetic battery , like are used in high-tech watches , where you just have to move it a little bit to get it to power up . Um so simple movements like pushing buttons would recharge the battery . Or a solar battery , although there are slight um complications with solar batteries as in we can't use a latex case if we have a solar battery Hmm . . Or um something they only described as the type of battery you find in torches from about fifty years ago , flashlights . Not quite sure what that is , but that's the description that I received , so that's what I'm passing on to you . So those are our options . Um personal preferences that I was thinking through here's what we've been talking about all through , fashion and simplicity . So if we're going for fashion in our cases , I think that what we're gonna wanna look at is a curved or a double-curved case , probably with a variety of design elements . Maybe titanium , maybe some wood . We're gonna have to investigate that better when I get specifics of the actual materials , but that's sort of what I have in mind . And we wanna go for simplicity . Probably pushbuttons , but I'm sort of intrigued by the idea of a scroll scroll Mm wheel . , if anyone has anything any ideas on that ? I mean I know the iPods and things right now have touch scroll um buttons which are exactly like what they're describing , so that might be something we wanna look into . And I'm really intrigued by the idea of a kinetic battery . Solar I don't think would be such a good idea , because how often are you sure that your remote control will get a certain amount of light . But this idea of the kinetic , that you don't have to replace , and that a simple just shaking it around will make it work , I think that that m would be a very interesting thing . But I think we'd also wanna go for e a simple chip or regular chip to keep our costs down . Uh we really only need a regular or advanced chip t if we're gonna start using an L_C_D_ . So I think we want to be aware of not making things overly t technological if they don't need to be , 'cause that'll keep our manufacturing price way down . That's what I have for options . Um I'd appreciate anyone's input , but that's what I'm seeing for the future of the the look of this thing . Is double-curved like would be like two hands kind of thing ? I'm not sure . I haven't received any specific Okay visuals . 'Cause I'm of imagining this yet . like double-curved is like , you know , like two sides that curve This is and what then like I'm sort one of curve would just be like a single vertical-ish kind of looking Yeah thing , but I've . I'm no idea not sure , but . I'll let you know as soon as I get any pictures Sounds . good . Yeah , I wonder I know if we do have a double-curved case , it can't have any titanium in it . But the titanium , they were quite they're marketing quite hard to us as being used in the space programme , so that could be quite interesting . Space-age remote . Mm-hmm Just all things . Just to an interesting keep in mind marketing kind of . Yeah element . . That's about all I have to do , guys . I hope I didn't go through that too quickly . Uh just a real quick question um the weight of these different elements Yeah , have , n you no no idea idea , okay , no idea . . Um I'm assuming that a kinetic battery isn't gonna take up that much weight Mm-hmm , and . that a tita titanium is very light , I know Mm-hmm , um but other than that's . really basic , I mean , that's all I have gotten so far Okay . . Alright ? Any other questions ? Uh-huh . Don't think so No . ? Okay . Mm 'kay I have save . this in the uh shared projects , if anyone wants to look Thank you , perfect and Thanks I have . . c considerable notes on the topic as well , if anyone needs any more information . Uh Um if you made notes yourself you can put those on our um underneath our Just in oh my notebook , uh in your book , then don't worry about , but if that anyone has any specific . questions , don't hesitate to email me or something . Alright ? Uh I guess I can 'Kay now we're um concepts concepts of user interface . Yeah , um . This one's so much tighter than the other one I . know . Okay . Nope . There we go . Here you are . Jess . G oh , geez . Alright , so I'm gonna describe the the concept of the user interface of this des device . Um we've talked about uh the two essential properties of the user interface . We want it to be simple and we want it to be fashionable . Um other we've also got to remember that this is a device that serves as a useful purpose . Uh we want people to be able to use it s as a remote control , so we need to determine what the essential functions of the d of the device are and make sure that we include that we've included all of those and that we actually end up with a device that is going to be useful to people . We have a number of different choices for a design concept um and s that's that's something that that I'll show you some examples of um , but essentially we need to choose how how is this device going to work , how how what kind of model is there going to be for user interaction with this device . Uh once we've chosen a a concept for it , we can then design the features around the concept , making sure that we get all the essential functions in the device and uh the extra functions and the more advanced features . And of course we also have to make it look cool . So basically , that's what we don't want . M we don't want lots of buttons , uh complicated features . We want something that looks nice and simple . Here's a Hmm a fairly simple . device . This is an an iPod from Apple . Um I think the main thing to notice about it is it just has four buttons . It's very minimalistic in its design . Uh you use these four buttons to m to move around a range of settings on the small L_C_D_ screen . Um the thing I like about this is that it's very very quick to access the main features . Uh you can just about make out uh that the button three buttons are uh previous track , next track and play pause . They're the main the main features of the iPod , the things you will use a all the time . Um then if you want to do anything more advanced , you go into the little menu on the L_C_D_ screen and you use the buttons just to scroll around and and find the more advanced features that you want . So I think that's that's a good a good kind of model that we could have . Um here's a another example . This is uh it's an interesting idea and I think i it looks pretty cool . Um it's certainly got novelty value . Uh Mm it's . nice and colourful , it's nice and bright . Uh it's also something that you can kind of feel your way around . The buttons are are different shapes and and you can sort of yeah if you're watching T_V_ in the dark or whatever , you can work out which button's which and basically , yeah it's ith it's fun . So I I like I like this idea of just having buttons for the features that you use most often . So you'd need a few buttons to select your favourite channels . I mean most people , when they watch T_V_ , they have two hundred and fifty channels on their T_V_ and they watch of 'bout four of them at the most . So , you have buttons for your favourite channel , changing the volume , which is something you do all the time when you're watching T_V_ , and the button to switch it off , in case you get bored . Um other features , things like adjusting the brightness , tuning the T_V_ , uh I don't know what else you do with a T_V_ . Um but these are these are all necessary functions . Uh you can't have a t there's no point having a television that you can't tune or that you can't set the contrast , so we need to find a way of including these somehow . Um and one other suggestions I'd make is to in is to include in a menu system , a bit like on the iPod . So we'd either have a small L_C_D_ display on the device itself , or uh have a dis a menu display that comes up on your television and can b be controlled through the device Hmm . And . that would allow you to access access the advanced features uh whilst keeping a very small and simple set of buttons for the features that you use most often . Okay . So you'd be advocating an L_C_D_ then ? I think that's that's one way to go , yes Okay . Um . I mean there are there are advantages and disadvantages if you if you have an L_C_D_ display , it's it's nice , because it's it it lets you just sort of sit there and st and control your television from your armchair . Mm-hmm . There are disadvantages , an an L_C_D_ display would have to be quite small , 'cause we're Right we're . I well we're I assume we're gonna be making quite a small device . Um it would also have to have uh a kind of backlighting in it , 'cause you ten you tend to watch Mm-hmm T_V_ in the dark . Right , but you . need to be able to see your L_D_D_ L_C_D_ display . The alternative is to have a an on-screen display on your television that you control through your remote control . Uh a bit like a bit like how they have these um digital boxes where you you press the buttons and it comes up with your this thing of watch lo what's Mm-hmm on each channel . . I mean Okay that that's . also a good idea . It's it can it does have it's problems as well , if you've got a small T_V_ and you're sitting on the other Mm side . of a room , it's hard to read the little text that comes up . Mm-hmm . Uh but that's a that's a design decision that we can make . 'Kay . I do think that um one of the important features for a remote is seeing a menu and seeing what's on . Um Yeah . and so like favourite channels is is applicable , but I think th that you do need to have some kind of function where it's um you have t you can see Well the title of the show or possibly a description of it Are you Yeah . . Like are you I tak I know I use Wait that , but is often that separate enough from what . he was saying ? Yeah Well . if it if it was a L_ L_C_D_ on th on the remote , I don't know that you could f that you'd No be able to , I see think a I think we're talking menu like contrast and Okay tuning . the V_C_R_ or something if I've understood you correctly Yeah , that , rather than that menu would be one as of the what's features on , yes . . Okay But it's . 'Cause that would it's be more specifically it's a something digital to bear box in mind is that , mm-hmm . if we put a display on the remote control the c uh communication is one way , so you can't have the televisions and information back to the remote control Oh , at , good least point I Mm don't think you can . . Um . I'm not sure . Yeah . Okay , now Should we're I plug moving that on in to market ? . Marketing . Is that going on ? Okay . Maybe it's just not Uh that should Is it be on alright ? , actually . Ri What F_ do you have to press , five Eight . ? I just keep pressing lots of 'em . Well , I don't know how relevant all of this gonna be . If anything , the that they gave me No Oops signal , it's not plugged in . , quite . Alright in well . enough . There we are . Oop , there we go . Mm 'kay . Oh yeah . Okay , so we're gonna look a little bit at trend watching . Basically , I was given um an executive summary that was a market investigation on remote controls that was recently conducted , and then also some fashion watchers in Paris and Milan commented on some things that are gonna be going on this year . So first um they had people they ranked um the important aspects of r remote controls , and right now i d they're saying that currently there's a functional look and feel preference , but that really , over the next year it it that's gonna be switching to fancy look and feel remotes , so that just goes back to the whole desire of our c Real Reaction company wanting to focus on fashion and so , even though we're stressing , when we're talking , we've all been talking about this like simplicity and easy to use idea , they're sort of wanting us to remember that the number one thing for everyone is that it's fancy look and feel . And as these are ranked , the top one is doubly important to the second one , which is doubly important to the third one , so Okay . just to take that weight into account . The second thing that was mentioned as important was the technological innovations . That would be like if we use something like the space material or the L_C_D_ screen , things like that . And then ease of use was the third most important , whi so really , no matter what , we need to focus the most on fancy look and feel , according to this . I don't know how much we agree with that . And then the fashion watch talks about that this year's top trend for clothes , shoes and furniture is fruits and vegetables and tha that there's a preference S sweet for spongy . , tight material . And so that brings us to my personal preferences . Who wants a spongy remote or one with fruit and vegetable padding . Personally , I don't really think that I want one that's gonna go out of style or go stale , excuse the pun , um in a year , so even though this is coming from us as , you know , trend watch , market research , I don't know how much of it we necessarily wanna take away . Also , considering that the d research b has been carried out by Real Reaction , I'm a little hesitant as to like , how these questions may have been worded , and if necessarily this whole fashion to technology y edas ease of use is necessarily the right ranking . Personally , like I might reverse it , but if we're working for this company then I guess no matter what , we have to stress fashion the most . But it Mm . doesn't necessarily need to be a spongy material That . there's all kinds of scope for imagination in that one though . Yeah . I don't have a lot of notes to share if you want them , that pretty much sums it up . So yeah . Okay , do we have any s some questions for this , let's Yeah see um , what can . I possibly enlighten on ? Um do you have any ideas how to possibly use these ? Um how to how to use a fruit or vegetable or um or the spongy material at all ? Like could we make a s like could we make a spongy remote ? It would be easier If on it's the hands latex . if it's latexy It's kind of Um and then it , mean A kind of we thing would have to that find a way to protect like the chip and all that , I dunno An . But uh I if th my understanding of a latex case is that it's in fact hard to protect stuff inside , but that Mm-hmm it's covered . with the latex , which is spongier and softer on your hands . It's there's something to be said , I mean we we got that thing earlier from you about um not wanting it to R_ R_ repetitive stress injuries Mm-hmm and Mm-hmm things . . Yeah and . and Yeah Yeah , so something , m , something m instead of grippable a necess , I mean yeah we don't , grip we don't , I'm thinking we don't wanna go grip spongy more than , maybe like sinking into your hands Yeah , you know , i and I . Yeah think . I'm envisioning more like . Yeah . , you know , the material that you have when you sit on like a bicycle , so Mm-hmm that it doesn't . hurt when Mm-hmm you're . sitting down for a long time , like I'm imagining that sort of thing , I don't know what th that Yeah material's , I think called that given . the list of materials I w I was forwarded it's that seems doable . could we go in fruit and vegetable colours ? We could colour-co-ordinate F for them sure , or maybe , li like um couple main ones being like , I dunno , lemons or strawberries or something The buttons . could be fruit-shaped Could they be smelly ? I . Oh Oh God Is it supposed . to be shaped like a vegetable ? Uh I like don't uh know I dunno , like . uh carrots or something . well it's Or quite easy carrot to s shaped shape thing , mm like carrot isn't it . Maybe ? Or maybe the , or buttons could be shaped Like large like different button fruits , that's what I was thinking of , yeah . . What about the idea of like a round remote ? Instead of like a vertical up and down one . Like Kind in of terms like a of potato holding it . . Like that's a f shape be yeah of a fruit . It'd . Just Might to would you tie Yeah think you it . you in a little do . you think you'd be able to hold it ? 'Cause I think the reason they're long be harder is to f bu uh buttons yeah . I think . It'd be harder to press Depends button Harder to . push . When you . when you use a remote , do you press the buttons with your thumb , usually ? Yeah Or your fingers . ? Um I usually hold it in one hand . Maybe Or maybe I you want something that's shaped like a mobile phone , so you you hold it in one hand , and you press the buttons Yeah But then with the buttons your thumb would , that's have to . be very small ts how I tend to do it . Yeah . Don't , 'cause you think No otherwise just ? your thumb-sized fingers can't move around . Jus . But But I like I mean i in order to get to all of them Yeah , you know . . Yeah . They would have to be within Maybe a certain amount That's of . But true space if you've only . with got each other like . four or five buttons anyway , then it's it's not Right so . much a problem , perhaps I . When I'm when I'm pressing buttons on my iPod , that's how I do it , hold it and press Mm-hmm the So four you hold it . in one hand . Yeah and you . press you press the buttons Yeah Mm-hmm with , or your thumb in . and use and my thumb or my pointer finger on the touch scroll wheel . And I you find love that works the idea quite well of ? the Yeah Mm-hmm wheel like . the iPod Is . 'Cause that th The button on an iPod , is it what is it , is it just four buttons or is it It's li like more five like It's a a scroll scroll , 'cause thing there's It , yeah one wel , it's in the a middle ? wheel well . . yeah , it would I mean each version of it has been a little bit different The one I have , but doesn't have the four on i like Oh yeah around , you had it one , I don't of the think in-between . ones , when they weren't doing that anymore . Ts Right and you press . the centre button , that's that's Oh your all-purpose , I see select , right , yeah button right there . . Oh , okay Since it's the . Yeah one , that's in the quite centre a good that's design not marked . , yeah . I think why it would be good for us is 'cause like you could have the same wheel sort of effect for like channel flipping and then the other Yeah one could . be like for volume . Like just the idea of like those so few buttons Uh for main uh t things , but then how you could go back to the menu and like , I dunno if we would want it on the screen there or on the actual T_V_ . I kind of am wanting Yeah to say . on the T_V_ , 'cause if you're changing Hmm the . brightness , don't you wanna see it happening , kind Mm of Yeah . . Yeah . ? And then Yeah , I you think could still an have L_C_D_ that available screen . might be good in theory , but not as useful I think in it practice could be difficult . in practice , yeah Yeah . . Also z yeah , 'cause you would be z looking down at the L_C_D_ screen Mm-hmm , than Right back up . at your T_V_ and . Mm-hmm . people Um don't wanna do that . Okay um Oh we we probably have have to get going , don't we've we about fifteen ? minutes left , so I'm I'm gonna Uh-huh continue with . my pres presentation . Um I've one more slide before we close , but in that slide is when we need to make decisions about this these kinds of things , so I'll just 'Kay . bring that up and show you all before we move on . Um If I get Could any more information of fruits and vegetables Could we , I'll let uh you know could we have . changeable covers like for your mobile Like ? In different , to fruit make and it vegetable different fruits colours , yeah . . Yeah , it's possible Yeah . , and then like the the covers could be spongy latex Exactly wherea but the . actual model could be titanium . And you could co-ordinate with your house or whatever I . All think these maybe options . th the packaging , it should be like a lemon and the the packaging is like the peel . So Ooh instead of opening the box . you just kind of peel it , and the remote control's inside . Well , there we Oh go Don't know Ah hmm . The . hmm iPod packaging . hmm is me . like was so that was like half the fun . It's Yeah like the . way it all comes all cute . Mm Lemons . Options . ? Okay , um components concept . Energy , chip Uh-hu oh on print , oh . yes . Right G , I had sort of skipped over that hoping it wouldn't get be necessary but um That's th th this is the agenda they gave me . So Alright can you just explain , so what that um is real quick ? decisions , what the okay deci decisions on energy I'm thinking is based on the battery Mm-hmm . Um . I dunno , what do people think about this kinetic battery idea ? I think it's awesome . I Am think I it's really cool . Yeah . Yeah , I mean , it would t totally take care of our problem of not wanting to change batteries . Yeah . Yeah , um I think it's good , as as long as we consider the the cost and the uh how reliable it is , but Right as far , I haven't as I know gotten , the technology any is good . Costs yeah . , any more information on cost other than it's more expensive than a regular battery , but um But over time but if we're using a an i a cheaper chip , then it'll even out , I think . Um circuit boards . Um yeah , I got a whole bunch of information on how circuit boards are produced . They're they're thin fibreglass with copper wires etched on to them , and di I think they're quite easily printed on by machine , which is chip on print is where the machine prints on the wires and solders it all together for us . I don't really know what to tell you as far as decisions . I wasn't really given any options , I was just given that this is how they're done . Okay Um . yeah , I can't can't really tell you . I can I can tell you a whole lot about how it works . But I don't know any decisions on If they're if they're really options . Yeah . I'm sorry , I did Okay Al . f all circuit boards are pretty much the same , I think . Uh it's fairly fairly standard Yeah . . Um okay , then we'll move on to the case . Um oh bu I guess maybe if we decided on like a simple , a regular , or an advanced Right chip . Well , maybe okay . , here's the here's the thing on the chips that I that I got . Um simple , regular , advanced chip on print . The chip on print includes an infrared sensor , so we don't have to worry about that . Um , 'kay , the pushbutton if we're gonna have pushbuttons , they require a simple chip , but a scroll wheel requires a regular chip , and an L_C_D_ requires advanced . Do we want a scroll wheel , or do we just want pushbuttons ? Um I don't think we ne really need the scroll whe wheel . I mean it might be nice for changing the volume Oh It would . Uh be . nice for changing but the volume , but I don't know how useful it'd be for changing the channel I don't . 'Cause think you it don't would Yeah have , it's really control work a over . numbers or Yeah , you Yeah really need buttons , th for it'd changing be a channel . it'd be handy for going through if there was an on-screen menu of your channel choices But , than if you you can Yeah scroll . c if you down could scroll on the scroll through the . channels , and then Yeah the volume . would just We have be five minutes left for the meeting , so and the volume would just . be like the same way Yeah , forward . and backward as I'm just thinking like it would make it much like sleeker sort of looking Yeah . . And Yeah otherwise . , no matter how may buttons we have , we're gonna have like , you know , black with red sticking out and th no it's gonna inevitably sort of start looking like Yeah those . group of sort of ugly ones that we saw stacked up . Hmm . So , have a scroll for volume ? F or for all those secret F functions ? When you get on the on-screen menu of all your functions that your remote could do for you without the buttons and you could have a scroll wheel to go through those menus . I think yeah , I think a scroll wheel would be nice , but it's not necessary Right . Um . So we could either go with a simple or a regular chip , depending and maybe we could table that decision for later . Um I don't know . . I think w well I think when we go on to the une userface , we're gonna have to decide the interface we're gonna have to decide Okay um . whether we're gonna have a scroll or not . Well , let's think about that while we talk about the case Okay , let's do . case . Uh I'm kinda liking the idea of latex , if if spongy Yeah . is the in thing . I'm a little um I'm a little hesitant about it , because I'm worried about protecting the stuff on the inside . Okay . Um Oh could it be hard , and then Uh yeah something around , everything it I've ? Yeah , I would be more okay with like a titanium actual thing and then maybe N oh like wha a mobile phone what I've kind of thing what I've . seen , just not related to this Mm-hmm , but of . latex cases before , is that there's uh like a hard plastic inside , and it's just covered with the latex Okay . . Not too thick a layer Mm-hmm of latex , just . enough to be grippable Okay , like bike . handles or or anything that you've seen like that . The inside is hard . I don't think we need to worry about protecting Ge o the circuit board , I think that that's done for us . Okay 'Kay . Yeah . . So we uh we do want latex . Yeah . Yeah . Okay . Latex . Um and probably in colours , maybe fruity , vegetable colours . Yeah . Fruity colours . Okay um let's go to the ufe user interface then we'll come back to the chip I suppose . Oh and we want a curved case , yeah ? Or a double-curved ? Well , we don't really know what the difference is , right ? I'm thinking curved of some sort Yeah . Yeah Yeah . , okay . . We don't really know what the difference Um okay , interface , the type and the supplements . So Um push or scroll , right Yep ? Or both ? . Um And I think if we wanna keep our costs down , we should just go for pushbuttons , 'cause then we can have a a simple chip and it's simpler , it's it's cheaper to make pushbuttons than it is a scroll button Good point . So . in terms Mm-hmm of uh . in terms of uh economics it's probably better to have pushbuttons . And if we had a sc an on-screen um kind of thing that you could scroll through , like you can use your buttons to scroll through things Yeah , yeah , it's uh . I think it's that it's fairly simple . yeah . For channel surfing I think a scroll an actual like an iPod's kind of scroll thing would be too fast Yeah , I dunno . . I say pushbuttons at least unless we get any information but I have no idea how much more expensive a scroll wheel is than than a pushbutton , but it's gotta be some more expensive , so Yeah I . think it might be better to put our money into the stuff like the kinetic battery and the cool case Mm-hmm Yeah because . Is that okay . Interesting with you . ? How you feeling Yeah ? . And let's like see if we get anything else . I mean I'm not like hard-sold on the scroll wheel , it's more just to give it a different kind of look Mm-hmm , but if it's gonna . be in a latex type thing It might and that's be cool gonna look enough cool , then that's . probably gonna have a bigger impact than the scroll wheel . Yeah . Okay , so we're gonna go with um type pushbuttons Yep . , and then supplements , how are we gonna do that ? Uh what do you mean by supplements , exactly ? Um I assume that's what else we're gonna like h ha the um the additional buttons we can use . Um Oh So we're . gonna have like a menu button Yep , so that . we can access on-screen things Yeah . then ? Okay , um Alright so Um . we're in doing an on-screen menu So what that are we Yeah can what . scroll are our through buttons . gonna be ? On off On off , uh volume , favourite channels , uh So like one and through menu five , or . Yeah Like a , yeah radio about type sorta situation yeah like yeah ? , a bit like radio presets . Um Pre-set channels and then we're gonna need um numbers one through zero , right Uh we ? wouldn't even need No the numbers . . I think maybe numbers seems is kind of Well old-fashioned , but in order to pre-set . a cha oh I guess you can just hold it down Yeah when you get , yeah to one , you can just Mm when . you're scrolling through and you . need some kind of , I dunno , sort of up down kind of button Yeah , but , up the volume down control . could double for that , for example . Mm-hmm . Okay , um finishing the meeting now . Um our next meeting starts in thirty minutes , um you each have things to do , look and feel design , user interface design , product evaluation , and you two are going to work together on a prototype using modelling clay . You'll get specific Ooh instructions Cool from your personal coach . Wow . Um did we decide on a chip . . ? Let's go with a simple chip Simple chip Yep ? Okay . . . We are done . Thank you everyone . Oh I di these are already in our shared folder Okay , cool , so . . Clay Clay . I wasn't expecting that . . |
ES2008d | The project manager recapped the decisions made in the previous meeting and two team members presented three prototypes which differed primarily in shape. The team felt it was not necessary to include a feature to prevent the remote from getting lost as the prototype designs were quite bright. The team conducted a product evaluation of the prototype the team liked the most. They rated the prototype on the basis of its appearance, functionality, technological innovativeness, sponginess, usability, learn-ability, its ability to be found when misplaced, simplicity, and its ability to meet the appropriate demographic. The team then discussed the production costs of the remote and what features they should retain or lose in order to maintain their target cost. The project manager then led the team in a project evaluation in which the team evaluated how they created the project, the information they found and used, their creativity, their teamwork, and the materials they had at their disposal. The team was generally quite satisfied. After the project manager's closing, the team discussed their personal preferences in terms of the prototypes. They also further evaluated the project process and discussed what they had learned. *NA* The remote will resemble the potato prototype. There will be no feature to help find the remote when it is misplaced; instead the remote will be in a bright color to address this issue. The corporate logo will be on the remote. One of the color concepts for the remote will contain the corporate colors. The remote will have six buttons. The buttons will all be one color. The case will be single curve. The case will be made of rubber. The case will have a special color. Whether or not to have a feature which helps find the remote when it is misplaced. | Okay um , welcome to our detailed design meeting . I'm pretty excited . Let's start it's approximately fifteen forty or something like that . Okay um the agenda we're gonna do an opening and then um I'll talk about the minutes from the last meeting , what we d discussed um , then we'll have the prototype presentation and a look at the evaluation criteria . We'll look at the finances and finally a do a production evaluation and close . So , starting off with the um last the last one , oh I don't have it here um , but we talked about energy , we're gonna use a kinetic battery um , we want to use a simple chip , because we're not gonna need a a shuffle um , we're gonna need a scroll um , we're choosing a latex case w in fruity colours that's curved and um we're using push buttons uh with a supplement of an on-screen menu . And it sounded like we had set um like eight or nine buttons , including five pre-set channels . Okay ? Let's do the look and feel design presentation first . Right , do you wanna start ? Right , well we made three different prototypes and I guess we'll start with with this one . Um we have our colours not are not fixed , but this is the general shape . Um it's you hold it sort of either like like this in your left hand or you switch it over and uh it's easily adaptable to either hand . You can push the buttons with your thumb like a mobile phone , or you can push them with your index finger of your other hand , or even I mean there's a whole variety , you can hold it like this and press it with your same index finger . Uh we have the on off button at the tip , very visible , very big . We have our up and down buttons , which are also gonna be our channel selectors , and we have our little menu button here . If you push if you're just pushing these normally , they're the menu buttons , if uh the volume buttons rather . If you press select once , they become channel changing buttons . If we press select three times , the menu with the other features and pro possibly also with your T_V_ channel choices shows up , and you have your five presets down here . Um if people wanna grab hold of that , see how it feels in your hand . That's our number one prototype . Um do you wanna present the potato like a little , or lightning shall I Okay present in it the Martian . ? , um The little lightning bolt in it What , very cute . We call that one I could the rhombus , uh The v the rhombus the rhombus That's rhombus the rhombus , yep . Um ? . this one is known as the potato , uh it's it's a how can I present it ? It's an ergonomic shape , so it it fits in your hand nicely . Um it's designed to be used either in your left hand or or in your right hand . Um I've gone here just for just for four buttons on this one . Um the two blue buttons here are for adjusting the volume . So you've got volume up and volume down on the other side here . Um the red ones are for uh changing channels , channel up and channel down and that's um moves between your favourite channels that you've selected . Uh this middle button here brings up the on-screen menu and when you're working in the on-screen menu you use the other four buttons to navigate around the menu system and the middle button uh to select and that's basically it , that's the potato . Um on , off ? Uh that would be one of your channels , basically , so Okay like channel zero . would be t to switch Yeah we turn switch it off the machine . off , yeah . Could the middle button of the on-screen menu function as a power button ? Um not really , it would make it hard to turn Mm-hmm the machine . off , to turn your T_V_ off . If you pressed and held it maybe . Yeah If you like yeah held , that it down that'd be one Yeah way of doing . it , yeah , that would be . That'd on work On off . off , that's , yeah a possibility . , yeah Okay . . And then finally we have um the Martian or the pear , either way . Um it's a bit different , just a little bit more of a creative feel . Uh you have the on off toggle stem on the top . We have the five preset seeds . And then you have on the sides to make it a little bit more three-dimensional , you have your channel changing , volume changing buttons and your menu button right here in the middle . So , that's for your consideration as well Let's pass , plus it's an . interesting talking point to have standing up . We figured it could stand up like this on your table Uh-huh , if you . wanted it to , if I made the bot the bottom flat Sorry , what's the . yellow one in the middle , I forgot . Uh the menu select button . Very interesting . I So that's think that one's my favourite . So that's our three prototypes . Um basically , in terms of making decisions , what we'd need to do is first of all decide on a form uh which of the three different shapes we want , then decide what kind of button layout we want , how many buttons , and then to choose what colours we want to make the buttons and if we wanna put any text on the device , like label on the buttons or put a brand name or or Mm-hmm a logo on it or whatever . . We were we were thinking that normally we'd go for fruity colours , but maybe we're also thinking that your sort of middle aged man , for an example customer , might not want a fruity coloured remote , so m maybe we'd have one version that's a bit toned down Mm 'kay , maybe . with with less contrasts on it . Yeah Would , something still a little bright to make it Yeah hard to lose , but , but we don't want it to look like a kids' toy . yeah . Now that was one thing that we brought up over email . I don't know if you picked up your email Yeah , but . um the f the um feature that we considered for it not getting lost . Right . Well we were we were talking about that a little bit when we got that email and we think that each of these are so distinctive , that it it's not just like another piece of technology around your house . It's gonna be somewhere that it can be seen Mm-hmm . . So we're we're not thinking that it's gonna be as critical But if it's like under to have covers the loss or like in a couch you still It's can't really see it . Would it be very difficult to um just have an external device that like I dunno , you tape to your to your T_V_ um that when you press it you ha a little light beep goes off ? Do you think that would be conceptually possible ? I I think think it would be difficult technologically Mm-hmm , because . if your if your remote's lost it's probably under the settee and in that case you can't you can't send an infrared sing signal to it to Mm find it , s so . it's I'm not quite sure That's true how it , mm would work Yeah . and 'kay then I wonder . if it's if it's more just a gimmick then anything else . Uh I mean ho how many times do you really , seriously lose your remote control and would would a device like that actually help you to find it ? There might be something that you can do in the circuit board and the chip to make it make a noise or something , but it would take a lot more development Mm-hmm than we have . this afternoon . Okay , that's a fair evaluation . Getting lost . Um we so we do we've decided not to worry about that for now . Okay 'cause well , the designs are very bright , so you're right , they're gonna stick out , but um So d do people have a preference as far as feel and functionality ? Um . I feel like this is simil or it's sort of what already exists so if we're trying to think of something sort of like new and fun , even though this is like what you're init I'm initially drawn to , just 'cause it's like comfortable and like not different . I sort of like this one , like I I don't know why , it just it's like small but still sort of like cute looking , I dunno . But I also like the b the side buttons on that one Mm-hmm . , like I think that's kind of neat . But I dunno how much any of this has to do with the fashionable , sort of cool looking thing that we also need to focus on Could we maybe have like . an extra button on the top for on off ? So then w we wouldn't Mm Ah Yeah have to , it's have like possible a dual yeah function , that's , there we , yeah ? go good , that's . good . , yeah . Here , stick it on Put . an extra the Sure button . on . Um uh why don't we do a product evaluation using your criteria , if you've Well developed do we w some ? like I think we're supposed to have one that we do it for Oh . okay . Okay That . was So where I was a little vague on what exactly I'm supposed to do , but let me I have to like write something on Okay the whiteboard . , so . Do you need this or just write on the white No board , I actually ? don't have like a PowerPointy thing Okay . , 'cause Right . I think it would be redundant . Okay I dunno . . It's kind of like uh Ooh like a . joystick kind of thing , you know , kinda push it Cool Hey . . . 'Kay . Maybe a little smaller than that . No , I kinda like it . That's hard to miss It . makes look more fruity as well . Oh it does , it's kind of like It's like a deformed foot , I dunno . There it could have a stem like that , 'cause I do l kind of like the stem Yeah . Like . Yeah . It almost helps you ge keep a grip too , 'cause it goes Yeah in . between Yeah fingers . . Interesting . I like this one . Okay , is that Variety where people of colours are leaning are then nice , the potato . ? I like the idea I think of the I'm leaning towards the potato I mean that's . really gotten the simplicity of the buttons down , that one Mm-hmm . . I am worried about like um using a menu . Um in that like i withing menus there are submenus Hmm , and so how . do you Yeah get . back to the main menu ? Well that on the iPod , for example , you just every time you wanna go back you hit the menu button again and it brings you back one level . But that has a menu button separate from a select button , whereas if Yeah this . one's both the Good menu point and the select . button ? This is , it's the up and down buttons are used for scrolling up and down for a list of choices Okay . . You find the choice that you want and you press uh you press the right button uh . Could these Yeah be . used for going to Yeah submenus , so they're used or for going into and Maybe out of your submenus yeah , yeah , maybe . it can Okay be one of . those , if you press down and hold for two seconds , then it brings you back one level or something Mm-hmm . . Okay . Well , as long as we have that in mind as we're designing it still , mm 'kay . Okay , so which one are we sort of roughly looking at to address whether or not it meets our s um necessities , the yellowy one is that The potato ? Are we leaning Potato towards the . potato I think ? so . Okay , well we can obviously change it after we go through each different Okay one . . So basically what we need to do is some of the things that we've talked about before we need to make sure that that remote actually does Okay conform . to the things that we said it was going to . So what we sort of wanna do is that we each need to separately rank each of the following things and then I'll tabulate an average just to make sure Okay . that it does meet that . So we'll just go through them one at a time and we'll just go around and each of you can tell me on a scale of one to seven with one being really extremely true and seven being not true at all , or false , if the remote that we've created conforms to the following criteria . So we can do this one first . First we wanna know if it meets the fancy look and feel um objective . So like in my opinion the for now at least , the yellow one is probably somewhere in the middle so I'm gonna say it's like a three . That's just my opinion . Yeah . What does each of you I I kind of think it's it's unique enough that I'd give it a one or a two . Okay , well give it a number Okay , sorry . . I will give it a one . Um I dunno if it's it's creative . I dunno if fancy is the word I would use . I dunno if any of them are fancy in I'd say two , because Okay . c unique . And I'll go for two . two , awesome . Alright , and same sort of scale for functionality , is it functional ? I think it's extremely functional , I'm gonna give it a one . Yeah , one . One ? I think it's it's functional , it's also pretty basic , so I'll give it a two . Okay . Um functional . I think it'll get everything done , I think it might be a little confusing at first , um Okay . Well there's some , I other don't know if that's ones gonna , I be will a later address one that , yeah . Okay . , then I'm gonna give it a two . Awesome , okay . Um we wanna know next if it's technologically innovative . Did you give a functional Yeah , she said it was one ? Okay . . Um is it technologically innovative ? Mm . Not really , I mean not so much , 'cause we we don't have the L_C_D_ screen , we don't have fancy chip . Other than what it looks like , I dunno if it's Well , the kinetic really battery In . the battery I , that's it kinetic . battery is a big one , so . How many people Mm . would notice that , though ? But it But but they'll notice we know it after it's there like a year . , they'll be like hey , I have never changed the battery And if it's made . of like latex , that whole Mm idea . , that's pretty cool . I'll Just give it the a material three . . 'Cause it we could've picked a lot of features that would've made it really Yeah . I I would say that it's Yeah , like fancy versus creative it's it's different . But does that equal innovative ? I dunno . I'll give it a three . Alright . Everyone else ? I'd say it's technologically it's not it's not unique , I mean it's it's just it is just pushbuttons um , so I I'd give it a four . Think I'm gonna go with the four as well . Mm 'kay . I really like that kinetic battery though . Next , is it easy to use ? Just so you know , easy to learn will be separate Mm , so don't 'kay . Okay . overlap them . I think it's really easy to use . I'll give it a two . Um I'll give it a one . Pretty hard to mess up . I'll say one . Uh let's say two . Alright . Um we next wanna see if it has a spongy quality and if indeed it's made of latex or rubber I it's spongy all the way . Give it a one Yeah . Yeah . . I wonder if it bounces when you drop it . Ooh Mm-hmm . , that you couldn't it'd be harder to break , harder to lose Mm Yeah . . . 'Cause there would be less impact maybe , . Iain , what Mm do you . give Yeah it ? I'd I'd give it a one . Alright and the next is , does it integrate some notion of fruits and vegetables Uh um . ? Well , is it gonna be yellow ? It it might be , 'cause that's our corporate colour , isn't it ? That's right , yeah , corporate Yeah colour . , we didn't keep that in We might um wanna keep it yellow . well if we I know it would make it a little less c a little more confusing , but if we had all the buttons in black , and a design in and the outside in yellow , that'd be our corporate one and we could also have alternative colours , one a more conservative one , one Yeah that's , but if more you had fruity like a silvery . kind of white or something Yeah . . Yeah Um , and If can we we had have a yellow like an R_R_ inscribed on the bottom or something Sure . ? Okay Oh Yeah . . , yeah . Alright , so Fruity So I think it it , so it's fruity was inspired . by the potato , so I think Yeah it's . pretty I fruity think i . it's kind of mangoey too . Oh Yeah Mangoey , mango . I is okay better Yes , yeah that , I'm giving . . I it a one that the mango like mangoes put me over . Mm That's . a much more trendy than a potato . What are what's everyone's numbers ? one . Uh two . One . Alright um , and does the design match the appropriate behaviour ? Remember earlier we discussed that people don't use a lot of buttons , that they use the channel flipping and the volume the most . I think we really took that into account a lot , so I'm gonna give it a one . Mm-hmm Yeah , me too . . Uh one . Did you say one , Rose ? Yes . Okay um , also we talked earlier about R_S_I_ and wanting to prevent um any sort of like Carpal Tunnely kind of thing . Do we think that the latex sort of grip appropriately takes that into account ? I think I'll give it a two , 'cause I almost feel like no matter what you do , something It's gonna Yeah is be gonna hard . happen . Yeah , yeah . . And if it's repetitive movement it is gonna be only four buttons that you're constantly pushing , but um Um um worth the risk I , I like think how it fits . in the hand though so I Yeah I'd go . with a two . I'll I'll say two as well . Because older people that aren't used to like texting with the thumb might find it a bit Mm . 'Kay at . first , but Yeah I'll I'll say two . Alright , awesome . And the ease of learning it . I know you were saying that you're a little bit nervous about that , I dunno . It sort of reminds me of the iPod . I just got mine , I still haven't read the instruction book and I'm doing okay Mm , so . and I'm not good at learning technology . So I'll give it a two . The menu system and the the fact that multiple buttons are used for different things might be a bit confusing , but I think if it's one it's one of those things that it might take you five minutes to figure out , but you'll have it afterwards Mm-hmm . . So I'd I think I'd give it a two I guess . I think it it's probably a little harder then most remotes to learn , because you have to you have to use the menu system and you have to tell it what your favourite channels are and Oh that , good could point take . a bit of learning at first Mm-hmm , but . once you've , yeah once you'd learned how to use it , I think it is a lot easier . So I'd I'd give it a four Okay . . I think I'd give it a four too . It's a pretty high learning curve , it'll be easy once you've done it , but Mm-hmm Yeah . . Alright , um also earlier we had something about losing it and so now we're not addressing that at all , so We we I think we can kind of say we addressed it with colour Okay , so , but in terms of not losing it , do you think that on a scale of one to seven , how easy or hard is it to lose ? I'm gonna I'm gonna give it a four , 'cause I think that you can still if it's in between somewhere where you can't see it , you're kind of not gonna find it , but Mm-hmm anywhere . Yeah . else it's gonna stand out . Um I'd say I'd give it uh a three , I guess it depends on how tidy you are normally . Mm I'd give it a four . Um I'll give it a five 'cause i it would be easy to lose something like Small that too , yeah . . Alright , we also said simplicity , how w how well does it address just being simple ? Simple to use or simple in design ? Do you I know think overall ? , 'cause we had said before our two main things were simplicity and fashion , so those are the next two things we're gonna look at . Separate from fancy , like Right . that sort of thing . Um it like wants to be simple but it's not like totally totally simple , so I'm gonna give it a two . I'm give it a three I guess . I'll give it a two . Three . Alright , and fashionable ? It's totally fashionable It's . I'd hot give it a one , I mean it's . a mango , come on Mango . . I mean how fashionable can you make a remote ? I think it's bringing technology and fashion together real really well . I dunno . I don't think it's quite as fashionable as my robot remote I do like uh the little or Martian alien one or whatever he was Yeah . , the . toggle on off switch , it's really appealing . Number . Um two . Three . One . And does it meet our like demographic need sort of for international appeal , that whole thing ? Just that it would se serve our audience . I don't see why not . Mm-hmm . I think as long if we offer in a in at least three different colour arrangements . Um Yeah . yeah Mm-hmm , that's good . . So I'll give it a a two Yeah , I'll say two . . Alright , did anyone have any other features that they think were important that we didn't talk about ? Well um we didn't we didn't address the fact that it does need to b have a corporate logo , so let's let's make sure we keep that in mind that we ha that one of our colours concepts is Shall corporate we uh and has an R_R_ on it Well I think all of them . All should of them have should an have R_R_ R_R_ , yeah . . And so we're gonna do that , so it will address Mm-hmm it . Mm , fine 'kay . . Okay . That's Lovely me . . Okay , now we're gonna look at finances . Um I have an Excel sheet that we're actually gonna calculate the cost um , so let me exit out of this first . Okay um Whoa Oh my . . I know . Let me one more space . Gonna zoom in real quick . Okay . Hand dynamo . We're using Uh kinetic we're battery n using , right kinetic ? , yeah . Um and we're having one per Yeah One . , okay . Um electronics . Single . Simple Simple . Simple , simple . rather . Mm 'kay . Um the case . Uh uh uh Guess double-curved it's double-curved . . It is pretty curvy Yeah . . It's very curvy , so okay Yeah I never did get a picture of those . so I don't really know . Our case material supplements oops , we just skipped Well by don't them we need plastic , and . No , we we the plastic is the plastic for the inside is assumed Provided . The , okay supplement . is The wood Oh ? , I guess it was rubber rather I mean than It was the rubber latex rubber and special . . colour , right ? Yeah . Mm-hmm , okay Do we have . more than one special colour ? Yeah Uh , we're using well we're gonna Special colours need at least , isn't two it ? special colours . Um . I don't know what Per the se the basic colour I is dunno though where it . yeah . Well , but we know that we're having at least three colours So , so let's y say Well three , are we talking . about on each colour combination or are we , you know , we'll like we'll have yellow and black . Is that two special colours ? Yeah , I dunno Or . That or I thi is I white and thought black that would be under , then yours two more or . Uh . I guess it's three We'll just say three , three . three . Mm-hmm Right . Alright . Maybe . the R_R_ will be in colour as well , so yeah . Interface , we're doing push buttons Yeah . . And how many buttons do we We have have ? We've got six . five Oh Six no . Oh Six , five six . , with . . the power . Yeah Anything . else ? No . Oh , we'll do we wa Are the buttons in special colour , special f I didn't get information on Oh wait Oh . , buttons oh , so um . So the case material will just have one colour , right , but Well Yeah then the buttons . , does it will be in special colours but if we're ? making multiple varieties of this is where I'm getting confused . We're saying per unit . per unit Yeah , per , okay unit Okay , okay . , so each . unit will only have one colour Alright , and each on their button but the case is s could have up to thr I mean the buttons could ea could be up to three colours , 'cause that Yeah how it's . designed there Yeah . I like Yeah it like that . So . , okay . Special form ? They're all kind of just push button No , I think , right Yeah . ? they're fine Special material . Material , we ? want them rubber as well probably , yeah . Uh . Oh do I have to do it per button , do I ? No , I don't think so . I think they're if they're all Okay gonna . be rubber then it that's what it matters . Yeah , 'cause Yeah it wouldn't make sense . Yeah otherwise , 'cause for . the whole mat case material it's only one Mm-hmm Yeah . . . It's I mean it's two to make it rubber Okay . Oh . wait , so maybe . Thirteen point seven . Oh oh . Yeah , what can we reduce Okay , let's ? have our buttons all be one colour . Mm , I kind of like Let's the see buttons what that would do . . It's only gonna bring us down to thirteen point three anyway . Alright . Okay um Uh , are we . sure this is double-curved ? Maybe it's single-curved We have no idea . , we have no idea . I dunno , I didn't get any pictures . It's It's single curved single curved . . Why not ? Well it's not the yeah . Okay , it's the kinetic battery that's kind of expensive , but we have a simple chip , single curve , case material is rubber and it's a special colour Yeah . , but that's important That is important . Six buttons . How did we it get have more to expensive have six buttons , what did you just . change What ? It was ? it was thirteen and now it's fifteen . No , okay , maybe not . I don't know what just happened . Now it's We twelve . What was our target price again ? Twelve Twelve point five point five . . Hey Twelve hey point five . . So we're just So we're just okay about there . We're all , I think set then . . Yeah . Ish . Okay Alright , we're . all set . Um save . I saved that to our um our big shared folder , so you know . Um okay , back to agenda . Um are the are the costs under twelve fifty Euro Yes ? Yes . Yeah Yeah . , they are . . Let's move on to the project evaluation . Project process . Satisfaction with for example the room for creativity , leadership , teamwork , the means , any new ideas found . So I guess what we're gonna talk about here is just evaluating how we created this project , the information we got on the news , how we used it , if we were able to um , you know , use our creativity with the information , um how how well I guess I led it , um the how well we worked together as a team , um the digital pens , the whiteboard . Well . Okay . I felt very creative . I enjoyed making the prototypes . I think we've been successful in that we've achieved almost all of the design goals that we've set Yeah and we've . come up with a finished project and we just about got cost . I think we could've done even better with a little bit more information , like Mm-hmm what's . a single-curved case , how many colours , what do colours count Mm-hmm . things , but given given what we had I think that we did we did really well . Um I think we worked together pretty well . Yeah . Yeah , I mean if I'd had more market research on the fruits Mm-hmm Yeah and vegetables . , maybe we could've taken that into account . But . the fruits and vegetables , they really my creativity , so I know , I . really did , the the whole mango idea was great . No , I mean Do you think we I could thought the pen was a little distracting for me personally , like its heaviness , and like just being so conscious of like turning the pages , I dunno . That was a bit of a distraction Yeah . . That was the last one , like I chose not to do a PowerPoint 'cause I didn't think it made sense to , so I liked that I had the option to do that and just to take my own notes and Mm-hmm that whole sort of . thing . Yeah . I think we all made um very significant contributions , I don't think anybody dominated it , which I thought was really good , like each of us was able to um like each of you had your information and I uh I tried to facilitate it without like taking over , um Yeah . I like our little finished products . They're funny Really . cute . I kind of want one . Can we market this as the mango remote ? Should we have that somewhere on the packaging ? I have a little I'm R_R_ trying to think of a good pun . that I could add there I know . , let's think of it like a little jingle . Um I like . the R_R_ , that's gonna be etched in . Yes . Hopefully not with just my fingernail at some point but um it's quite a useful little gadget . All thanks to Iain for the design of that one . . Okay um Mm . What did we new find ideas for new ideas found ? ? People should really base their remotes on fruits and vegetables . Definitely Yeah . . Or or at least be c p creative enough to think of toggle switches mm I etcetera . I am really into the idea of kinetic batteries now Oh , I'm after so reading excited about them . Yeah . That , I didn't was even know they existed I . I knew you can get watches that had them , like really quite expensive watches that just never need a battery , 'cause you're always moving your wrist Mm-hmm . . But in other things , I think it'd be really good . I thi yeah , that's awesome . Um okay , closing . Are the costs within the budget ? Is the project Yes evaluated . ? Now there's the final questionnaire and meeting summary . Um so , this is the great product kids , I think we've created something really interesting and that we have a market for it , um Yeah . especially if we can produce it at twelve point three which we hope um yeah . Make sure in your questionnaire to put down criticisms of both the process and the um the final results and Yeah , Real Reaction . I do like the . Martian remote . If we could choose more than one , that would be my second choice Oh , that . would definitely be my second choice . Mm . Although the tog toggle I'm afraid That's I cool would . Let's I all would break let's all it go for It's the cool yellow . I would break it . I think . I would break it It . Break started the stem because off . I wanted to have it as st as a stem and then alright , so Oh that's funny . Is it started as a pear , but then it started looking more and more like a Martian when I put Kind the of looks like a penguin , like with no eye Oh . Take yeah , it's me kind of a to penguin your . leader . I like that it stands up . Mm-mm . Wow , maybe I should market it to some remote control company now . So are are That was Oh bound to happen , sad . poor little thing . Mm 'kay , congratulations . Um . Anything else to say ? Nothing will come up until after our meeting's supposed to be over Alright , its all timed . . Oh . Um anybody Oh have I got . more master classes , anybody else wanna like take a master's class ? It's really funny that you got spam in your work emails Yeah . , but check it out . So like there are all these like links , they don't go anywhere . But all that you need to keep in mind your knowledge management . Um just wanna make sure you do . No the first one that you sent like I didn't realise that it was a joke and I was like why did she send this Oh to us ? It's very it's very work relevant , 'cause people It is send spam . a lot Yes . definitely I'm very sad that I didn't get any links to the corporate website . Oh here . you can Let's see you can , what view did I get through . the corporate website ? It's You can just just see what's inspiration up . about circuit boards . Wow . Yeah it's it's really deep . Hold on . Takes a little while to get excited to load . That the Excel thing is pretty cool Yes Yeah , that . Here . I is love , like pretty Excel neat . , it's , basically one of my favourite programs it's . like inspiration , basically I'm gonna give you two sentences on fashion and that kind of thing , see . You didn't miss I out see that much . , mm . Yeah , my inspiration from from last time Spongy is . the in interior of a remote control being taken apart bit by bit , talking about circuit boards . I learned a lot actually Mm . Oh wow . I could probably . take apart a remote control now if I really needed to . This one was cooler . I got a whole table and everything . Now I have all about circuits and chips and transponders and I wrote it all down , because I thought it would be relevant , like all the different parts of the inside of a remote control , but then they're like , you don't actually need this you just That's need like to mine talk it about was like the case , would you . prefer an L_C_D_ screen or a multifunction remote control ? And then it didn't have like any kind of table , like awesome , I'm glad they asked that question and didn't report the result . It's really I interesting though . I thought it was a little tricky having to hand around this thing . Yeah . Yeah Yeah . . We had a lot of the um I otherwise think the technology . today was kinda cool . Yeah . That was really neat how I got emails We didn't and we didn't Mm-hmm use the . whiteboard that much . No No . . Although I don't see how we could have very l at least for me I I yeah . If I'd gotten pictures of the different parts of the case , the different looks of the case , I would have probably drawn them up , but Mm . 'Cause we weren't like voting on anything and I think usually , like whiteboards are good , you know like crossing out ideas , or like if we had had like a brainstorming Yeah , we could've period put our brainstorming . stuff up there rather than just talking about it , but Mm-hmm But I thought . we were good orally with only four . people it doesn't really make sense Get . I think if you And had with a larger crazy and group with the PowerPoint . that we can all look at , like you Yeah can . do all those things pretty much on PowerPoint Yeah . as that's And not these as necessary might've to have . made us more willing to like take notes than to like Mm write up . them here , 'cause we all needed them separately , kind of on the whiteboards in Mm-hmm this room . . Because we're all gonna be working in different places Yeah . . We if we were all gonna stay in here all the time , then Mm-hmm having . the notes up on the whiteboard would've been alright , but everyone needs their own , like specific notes , I guess . Now when you were um creating your um prototypes here , did you work together or did you like do separate projects ? Uh we we worked together Yeah . , um but we were making like we sort of made different shapes and then discussed how the how the buttons might work Mm-hmm , um . Yeah . and how we could like improve on the on the design . So it was a bit of both really , we just kind of started out by each taking a colour of clay and just fooling around with it and I came up with that rhombus shape and he came Mm-hmm up with the . sort of potatoey , mangoey shape , and then just went from there really . Cool . It was fun . So well done with the management , I felt well managed . Oh thanks . I think we did well in It's kinda fun first . of all giving our meetings the time , and second we actually we we did a good job of making firm decisions at the ends of the meetings Mm . . Sorry And I That . happened to me all the time though . I know what happens sometimes is that you tend to sort of have meetings and then people sorta drift away without anything actually really being decided Mm-hmm . But . I think here we got we got clear and and decisive decisive points at the end of the meetings , so that we we knew where to go on from there . Yeah , I was quite worried at the end of the last meeting that we weren't getting we didn't really have enough information to make firm decisions Mm-hmm , but . we were able to do it regardless , so . I'm not usually a very decisive person , so it helped to have people say this needs This to is Yeah be what done . we'll do . in five minutes . I found that we did we could have used another five or ten minutes sometimes Yeah , for Especially some in of the the meetings meetings last . , yeah time . Mm-hmm , yeah . . Yeah I think the last time we had a lot of information Yeah , but at the same time , not quite enough Yeah , you know what I mean . Yeah . , like we Yeah we couldn't . answer every single question . Right . Um but And I I felt the first two meetings , that I was coming in with no information , and not sort Mm of . made me really like , ooh I don't know , throwing together PowerPoint out of no no information and then last time it was like the opposite . I had so much information and so much to talk about . It was interesting what came out like later , like as I was doing Yeah the . when I was doing the breakdown on the agenda that they gave me um , that more points came out from your Mm . presentation even . Um . I'm a little I am a little disappointed that we didn't do a um something for losing the remote , because Yeah that . was kind of a big point . that was something like in order to talk about that we would've had to have actual knowledge about circuit boards About and yeah things Well . the problem Yeah like . was , even when we just were creating from the Excel file , there wasn't like a option to select to somehow Mm-hmm Yeah have . it included . , so there was no we could be like yeah , it I has think it we included were Mm-hmm . There . was no way for us to have Considered written Yeah down . the re that yeah it was really there . I . think we were just getting overenthusiastic with the task Well it's interesting . I think we really that got they into it , I mean I got into it as the day went on and I got really like , ooh I'm designing a remote control , I dunno if that's just Mm-hmm me , but , yeah . It was interesting though that they put that fifty percent of people say they have frustration with losing their remote and yet they didn't provide us with information to Yeah um . Yeah we weren't . provided with information to discuss that . I know that like people people have like things they can put on their keys that you press it and it'll beep Yeah Yeah . . , but I but I'm sure that would require some kind of technology that I just don't know what it is I think , but there are some of those like infomercial remotes that have things so you won't lose them . Mm . I dunno . I mean we were talking about it and like i in my household at least , there's only about two places that the remote is ever Hmm . 'cause there's only one T_V_ and there's That's only like like saying three you're never chairs gonna lose your . keys , and I always do , anyway . You'll lose 'em in your pocket , like you Mm-hmm just will . forget that or you like put it down somewhere that like made sense and then Mm not remember . , there's always ways to lose things . Yeah . It d yeah , it depends on how organised you are personally , but Yeah , or like I guess what the setup of the house is too . Mm-hmm . But , I mean I am notorious for losing my keys , I just I guess I've just never lost the remote . I put my keys in the refrigerator the other night and couldn't find them . 'Cause I was putting groceries away . That's funny . Oh You you're . taking stuff from a bag and putting them in the refrigerator and then go back to my room . Can't get in Can't get in , look all around . the kitchen . Definitely in the vegetable drawer . That's funny . So . I always do that , leaving it in my coat , and then like using a different coat . Mm . Yep . But I guess it's 'cause we don't carry remotes around that much . Yeah . Can't really take it into the other room . Yeah . Maybe with our little robot one we could've had him have a robot , alien , pear , whatever he is , have a little voice like , I am located Oh a G_P_S_ system , internal G_P_S_ . Oh man . Here you go . Although if it's sitting still for We too should long make one . that walks by itself Yes That really I . could get up and walk away . Or or like some crazy like electro-magnet , that you push Or it and it'll little go zoom to the T_V_ and stick there . Or just just a wheel , you know . Just if you like you'd have a remote for your remote , that'll . Yeah . Well , but if you could attach zoom them to the T_V_ , then you can Yeah . . Hmm . All Mm kinds of possibilities . . Okay . Sorry , I'm just um trying to update my minutes . I decided to you know how I sent you the email saying that PowerPoint minutes will be complimentary Yeah , rather than . like repeating them . Just gonna make I'm making full minutes , so that it'll Oh . include all of the agenda and all that Wow . . 'Cause that seems a little more useful . 'Cause you've had like the most typing and organising to do . But I didn't have like information to sloth Yeah through either , so , I guess How much of your PowerPoint was already done for you , every meeting . Most of it , mm-hmm . I added slides , um Oh I added . a couple slides each time , but that was about it . Okay . Yeah , I didn't even think about adding slides , 'cause I would just get slides with titles on them and Mm . fill them all in w didn't even think about adding more . Well , the thing was they would provide y an agenda with s like several points , but it wouldn't have a slide for each point Ah . And that's the only yeah. way I . remember that I need to go other that point . I know personally when I do PowerPoint , that's what I do and so I had it once , even if it was just like the title of it , like the three presentations , and I would do your Right three . . You have you have to have the slogan on it or can it just be like The slogan No on it , no ? No , definitely no Okay no good not . . . We 'Cause I was like , it could go around the outside No , I don't . think we need to I I think think we just the need R_ the and R_ um , especially the R_R_ if , yeah the yellow . and black one . Is it yellow and blue ? Or yellow and blue . Lemme go to the web page . Yeah , I was just kinda going by the web page , 'cause they didn't give me any clear , like yellow Oh , grey I guess it is black , or , grey . Grey is . better than black , doesn't look so bumblebeeish . I don't really like yellow in general Hey now I understand . the But random it like newsclippings . Finish meeting now Wasn't . it interesting that um I thought it was interesting that our market marketing um expert did not agree with the marketing um the marketing choices , you know , like Yes . I will I just feel that like was if you're a bit really of a conflict doing . like a a really big market evaluation , you wouldn't just have like one set of source , it's kind of an they were so not backed up , it would just be a sentence like we did a survey , this is what people said . Yeah S . mm , I dunno . People are stupid . I guess it i it sort of a grey , isn't it ? Yellow and grey , but then the slogan's in blue . Well we got some grey and we got some blue buttons , we're good . Yeah . Well we don't have the right colour clay anyway . Maybe , like I don't know . That could always be . Well we're not , sadly , going to actually be producing this , so Oh . . If they ever come out with potato Potato mango shaped remotes . I'm gonna I'm have claiming to it intellectual property . Yeah . I can't believe a whole day is gone I know . I don't . feel like it's been that long . Get sucked in . Mm I haven't gotten questionnaire eight yet . |
ES2009a | The Project Manager presented the project to the other participants by discussing the aim of creating a new, fashionable remote control device and defined the roles and tasks of each participant. The group introduced themselves to each other and trained themselves how to use the whiteboard tools. The Project Manager discussed the financial goals of the project, including the projected profit aim and price point for the device. The Project Manager gave each participant their assignments. The group then began a discussion of their initial ideas about the remote control and possible features. The Project Manager announced that he would make a report containing the discussion of the group's initial ideas about the device. The Industrial Designer will prepare a definition of the basic functions that the remote control device will have. The Marketing Expert will define the needs and desires of the user. The User Interface Designer will receive further assignments at a later time. The Project Manager will prepare a report of the initial ideas discussed during the meeting. The group decided to consider the following features for the remote control device: universal compatibility with different types of video formatting, combination with other types of devices, and interchangeable faceplates. NA. | Are you sure I got it all head's kinda small How're . Okay we placed . in terms of the alright We're okay . ? Guess I should probably try to sit up straight . Like that ? Okay , cool . We're good ? Oh , I think mine's fallen off It fell . That's why . I guess it's gonna be hard to drink coffee . Mm . Uh okay . Ah . Okay ? Right , so I'm just gonna start this PowerPoint real quick Wow . . Yeah , PowerPoint Very official . . Yeah , well , you know , . Yeah I kinda like this I'm kinda getting into it . Right . Um . So just to kick off the meeting basically um so we're working now for a real reaction , this is uh so it right . Just got an agenda to set out what we're gonna try to accomplish in this particular first meeting . Um We're gonna just do a quick opening and we can hopefully all get acquainted with one another um then we're gonna start talk a little bit about tool training . Essentially that means getting used to the only thing that we haven't tried out yet , the whiteboard . Um we've got a general plan for the project how we're gonna go about accomplishing this and then just a bit of discussion close up . Um I guess you know game or something um in real life um so yeah basically I want to I'm just gonna you got of course you can discuss that , I'm thinking about um uh proposing that since we've got this weird blend of ourselves and our roles that we just don't ask , don't tell . Um so um if you say something about marketing , right , sorted , um You're just y gonna is believe me , we'll go from there Exactly . Fair enough . Um . I mean obvi if if you guys if if at the same time if you like logically if something doesn't like if I'm like we're gonna sell a remote control that's the size of this paper book you know um you say like well that doesn't seem like such a good idea because of X_ obviously go with it . I mean we'll discuss it but I'm not gonna ask do you know that or uh yeah it seems like Prove it yeah yeah yeah exactly , okay so . , 'cause we're what we're sort of role playing is y g yeah you're gonna tap into your own knowledge as well um . And that's the same for your when we do introductions I mean um and you talk about your background you know have fun , you know maybe you went to um uh you know maybe i you're like in Maine you went to U_C_S_B_ but you wanna say you went to Harvard or something like that , why not , you know you can this is you know I guess we can have a little bit of fun with it . So are you guys okay with that does that seem logical ? Oh yeah , that's fine . Sure Works . for me . Sweet . Cool . So I guess that that we're totally we're making a remote control which is Right thrilling . um uh but the idea is that we can make something based on the whole corporate model I dunno if you guys had time to check the in real life I dunno if you guys uh checked the um uh the corporate website . Um we've got to make something as fashionable as possible , that's kind of the corporate strategy is we're gonna try to take ordinary stuff that nobody really thinks about and try to make it nice you know like John Lewis nice or you know if you go to Debenham's or something . So um basically we are reinventing the wheel but we wanna try to do it in a user friendly um slick sleek kind of way . Um way we're gonna go about doing that is basically at first we're gonna start on the basics . And that's where I'm gonna need you guys the User Interface Designers and the um um the other designer that I can't remember , the the I_D_ and the U_I_D_ right um the Industrial Designer hey Mm . right on There alright you go , getting . into it um to guide me and guide us on this project 'cause you're gonna be you're g you guys are the bottom you know you're like no you can't do that you can't have you know X_ and Y_ um at the same time . And then um we'll work up from what is necessary to more like what would be good , you know like um I I think you guys probably got the same emails I did but the idea of um , yes a coffee pot needs to be able to hold coffee but it's also better if it's not like really cheap glass so that it if you touch it you hurt your hand , or something like that . Um and so we'll work up from there and um then we'll meet on and talk about it and then finally we'll incorporate as kind of the last stage you know where you guys build or tell me tell us what's possible and then you tell us what we can um hope for and what way to go take the the the take the basics and make it nicer and then ov obviously uh the U_I_D_ and the I_D_ you know you you can keep on the you know sort of at the cutting edge of how to get about maximising what is possible um to try t of sync it all up . So that's the detailed design . So it's a three stage kind of thing . Um right so for now just for th the white board um basically uh just to get used to it , I haven't tried it yet either um I'm just gonna start and um mm carry like five remotes around um and just write down I'm just gonna write down one of the names of my um desert discs you know if you if you were trapped on a desert island and you could only bring five C_D_s along with you name one of them that you could , not all five , if you wanna write all five go for it but name one of them that you could um . Oh , we skipped introductions . Nice . I'm a excellent Project Manager . Um . I'm Marty , um I went to uni at uh U_C_ Santa Barbara and I'm here working on a P_H_D_ in psychology . Um yeah . So I'm Sarah , I went to Michigan , and I'm here doing cultural studies and I'm the Marketing Manager or something . Marketing Expert , yeah Expert Don't . Expert play yourself down . . Fine Expert . That's me . I'm Ron . I uh once upon a time studied in Victoria and I am the User Interface Designer . I'm Nathan , I'm from California , and I'm here doing a Masters degree in social anthropology . Where did you go to uni Nathan U_C_L_A_ ? Oh brilliant . Yeah . Cool . . My little brother goes there Okay . . Right so desert island So discs . . Yeah . So do we have to wait for you to write it down or are you gonna tell us Well ? I'm I'll t waiting i to no know no . yeah I'm just gonna write a couple of 'em down . See I'm a big music fan I don't know if you Uh guys are , I'm assuming everybody likes music to some lesser or greater extent but Fair there's enough some other . options , if you're a T_V_ slut like I am like Smallville terrible television Oh show but I , Smallville happen to love it , it's rubbish but I love . I it went . to high school with Tom Willing actually . T the the main c the The main guy character ? Wow . Yeah . . Is he a wanker ? Yeah . Very much so . Hell of a soccer player but a total bastard nonetheless He looks really . tall , like he's gotta Yeah be like six six . He is a big guy . Yeah . Yeah . . Um okay so I really like Jeff Buckley . You guys heard of Jeff Buckley Mm-hmm . Mm-hmm . ? Um that's cool 'cause like not very many people have . Um and um oh well I might as well throw a British person in there um you can't go wrong with Radiohead . It's a r Good call . Okay so it really works just like a pen only makes noises I think . It's kinda weird . Anyway Interesting . yeah . Yeah , you're like press and it's . Kinda cool . You'll see . Alright so um whoever wants to get up next , you can write down some telly that you watch or whatever you want I . guess I'll go next then Go Right for on it . Okay . . Don't wanna . lose all my mikes , plugged in here . Okay . This is basically just pen practice huh W ? Okay . Oh you're much taller than me so I'm gonna write down here . Um . Right now I'm listening to a lot of somebody nobody's ever heard of , Chris Bathgate Mm , local . Michigan folk singer Nice Wow . , really . lame and uh uh what else did I bring with me ? Probably classical , to totally geek Okay it out yeah yeah , yeah . I think . And my family guy D_V_D_s Well but yeah we don't need to write that one down . Oh , family . So guy . Isn't h has yeah h do . you watch the new season ? No . Are you getting it online , or is it I on think I'm gonna sky start downloading it yeah ? Yeah . , that'd be nice . Alright . Think I'm just gonna put down one uh one C_D_ . Anybody Mm-mm No ? No . . 'Fraid ? no not . ? Afro beat orchestra , very cool Afro beat orchestra . Yeah ? Very Mm cool . Fift . Sounds . Mm S . nice they like . fifteen members from Brooklyn . Um and I'm hoping to go to the concert in Belgium , in Brussels in Wow Exciting April . first . . Yeah . It's supposed to be That'd in Brussels be . anyways . Um thing I love about Edinburgh Oh . I didn't even read those . Oops . I shouldn't admit That's that what a PowerPoint presentation Oh . is for . It's , wow they're . designed specifically to ignore . I Yeah it's th brilliant . It's the . five by five , I can't read that much . Ah yes yes yes okay I see that . Vomit . Yes Yeah oh . Street pizza . It's so brilliant . Love it's so horrible . um I've seen more urine in this city Oh than my ever God before , I . Seriously mean ? I just came from Glasgow and I'm um happy to say that There's there's more the vomit there's there the . same quantity approximately . Um It's . I w so minging . It really Uh is . Does uh yeah . Ready Alright . Yep . ? Minging ? Nice . Yeah I'm going . Slide local it in there . Going . Yeah local . . I have to be here for three years so I might Yeah as fair well get enough the . terminology right . I've already got more than I can keep track of . And I'm gonna go home next week and everyone's gonna be like oh my God you're turning Oh into one of those people , have you been home yet , no ? They'll be . like , say something British , and you're like I oh shut know up family . I Uh-huh know . Um . Oh it should be interesting . . Wait until I Let's tell them I'm see not coming back . . They're gonna love that one . Right you s you're gonna stay here ? Probably . Or at Wow least get a work visa for . a while and then decide . 'Cause Bad Nice religion . ? Yeah nice , that's the music I grew . up listening to . Of Yeah course yeah , yeah . . Oh And , now I can think of so so many other there ones . Well yeah that's why That's how it works yeah . . Something I miss about my hometown . I miss coffee Burritos Mm Nice . Burritos . . . Oh that cost less than Oh yeah two two Any eight bucks Pounds thing . that are like free . Where . are you from in California by the way I ? grew up in San Diego , but Did you really ? What yeah part ? um La Jolla , P_B_ Yeah I'm from San Diego as well . . Nice Yeah oh . But man really uh . I last lived in San Francisco , I haven't lived in Cali well I haven't lived in southern California since I was eighteen . Going to s like North Carol I'm sorry you you just can't get a better burrito than what's available in the s in San Diego . It's different . 'Cause in San Diego th the tortillas are cooked on the grill and in northern California they steam them . It must make all the difference Yeah , it really does . Well it's it's . i there's other things too there's you just can't Ah place . it like I when I went to school in the U_ in Santa Barbara which is central California the Mexican food is okay , it's just not good like Mm and yeah it's like two . bucks , like literally two bucks for this massive Right . I miss yeah good call on that . Yeah . Where you from in Mm San Diego . ? Um just literally just metropolitan San Diego , I live like five minutes from the zoo Okay . . So North Park actually if you want to get real Yeah specific , my grandparents . lived on um thirty second . Yep . Close t uh do you know where Clare de Lune coffee shop Yes is , and . On university , yeah Cafe Forte . Yeah it's actually like literally half a mile from my house Cool . . Yeah , pretty cool . Small world Yeah as . we were discussing before . Especially when we're all from the same general region . Right so okay , success on the whiteboard There you . You can harness go . the awesome power Wow a little bit . introductions we talked about some of our C_D_s and things we like about the city you know , I think we'll Um right so moving on to not fun stuff uh project finance . Um basically what we're trying to do is sell this remote for twenty five Euros . Um . This is what the finance department has told me , the C_F_O_ but I don't know , I'm not sold on this , it's pretty dear , I mean twenty f that's like you know forty bucks for a remote . It would have to pretty much like do my laundry for me Mm . Um . so what we can maybe work on that a later but we're gonna make a lot on it , the profit aims to make fifty million Euros on it . Eur internationally . So um one of the things I I was gonna mention to you um you guys the designers is that um it m we probably need a rever it needs to be a universal remote control probably . Okay . Um so something that could do Makes N_T_S_C_ sense . as well as PAL as well as various other formats like if it's gonna control D_V_D_s Uh . but um you know I'll leave that to you guys but that's something that i i it is gonna be an international sold thing . Um but we wanna try to make it for twelve fifty . So we wanna try to make a hundred percent profit on it if we can . Um s right so um just to close up , I'm not sure how much time I've used mm next time right Project Manager , sorted . Um . Is uh we'll meet in another half an hour or so um and I'd like the um Industrial Designer to get ge think about what needs to be done , like what the basic function of it . Um U_I_D_ well yeah you right g your assignments are up there and you'll also get s assignments from in your email as well more spec specifics on what do do . Um mm basic and um so I need you to tell us what um we what the user's gonna What want they're looking for . So . actually in a way you guys c maybe in our next meeting chat a bit about what the user's gonna want and what the user can have , you know like uh And negotiate so that yeah well it is . Uh . and we'll discuss the trade-offs in between um so yeah specific instructions will be sent in your email . But I think that that is more or less a good place to start for now um and as more things come up we'll have meetings and you'll get emails and so forth . Um any questions , before we get started ? I assume that we're building a stand alone uh remote control , we can't kind of build it into other uh products . You mean to like For instance like a mobile phone or something Mm like that . Hmm . . Sounds interesting . Yeah . I don't think there's any rules about it yet . So Maybe our personal coach will Yeah . Or or have something you know to say about can that we . produ can we sell a remote control phone for twenty five pounds or less ? Well Mm , have a think about . it . I mean Yep . Okay . I'm I'm certainly op it seems like yeah it W it seems like yeah it's . certainly do-able isn't it . I mean um or if we can't have a full mobile phone maybe a remote that has some other kind of useful Mm-hmm Yeah . function . . The clapper . No I mean no , good idea , good idea . We'll see what Maybe see what a remote with changeable faces , like the faces that you can buy for phones I like Nice the Uh-huh little cover . Yeah thingies y I . . like that . Hot . Yeah . That's true , I guess we we probably have some time , maybe we should brainstorm a bit like what we wanna do , go back to um I don't really have any . Let me bring up something about our basic goals here , what we want to accomplish . Uh project announcement . Ts ts ts Yeah . Not so much . Hmm . All right we'll find them , we're on our own . Now are we also discussing kind of our initial ideas at all Yeah here yeah ? let's do it , let's do . S does anybody have any initial ideas ? I'm gonna go ahead and take notes on this too 'cause Good idea . Start your minutes Yeah I mean . Um oh yeah right . So initial ideas . Well it's pretty much given it's gonna be universal right Yeah , we . decided that already and it may be functioning for other things , as soon as you said that I was thinking like all the other things you could get a remote to do , like your microwave or your front Yeah door . or like to have everything on one thing , but then , I've never been a fan of those huge remotes that have like a million buttons , you S can't tell Mm-hmm what they do smaller's . . better . Simple Yeah But . I'm . thinking Specific . I'm thinking kind of P_D_A_ uh design so touch screen design rather Okay than button . Oh so right that you . That'd can be different kind Interesting of . flip around . all sorts of different things . Yeah that's slick isn't it . I mean like stylist yeah like a just True a . yeah . Right so we got five minutes more to chat about this , perfect . Um so we've got this kind of an idea of a trade-off between um Mm uh . size and functionality Mm . Um . Right and . We we want also it to be munt multifunctional but at the same time if you get it to do too much you're not gonna be Yeah able to Too tell confusing them apart . . It's , that gonna be whole too complicated yeah , too crowded . with buttons and things . I'm also gonna note Hmm . for future reference this idea of um so you like maybe like an L_ like a touch screen type of remote ? Mm-hmm Mm . . Possibly . I don't think one exists An interesting option . Be a Needs . good idea it . needs one outstanding Yeah feature . to set it apart from all the Definitely other remotes . . Yeah all the other universal remotes . Um I don't know if there's such a thing out there , I guess we could do some uh do some research on or one of us could do some research on it about whether or not there are um multi-format like um you know PAL , N_T_S_C_ , region one Right . I'm pretty sure there is . I mean I Okay I . have a friend who has a P_D_A_ Okay . that he just That points at his telev any television he wants and Yeah it'll figure . out the the specifications of it and will control it Interesting Awesome um . . Okay so I th . I assume that that can be done with uh kind Yeah Okay of around . the world . Okay . . Um all right . So . I li I'm liking that idea , this idea of a touch screen remote with multi-format features Mm-hmm . Um . . Right . Um . Let's see . I think , making it out of a nice material would be very important , because so many of those remotes that you see , these universal Yeah remotes . look so cheap and Mm low . quality Yeah . Keeping it . nice and slick , would be important . And I don't know , like , there's such a problem with losing them , that adding this whole like P_D_A_ pen Mm business is only . one more thing to lose , so we're gonna have to be careful with Oh what like . Just something like keep in mind when we start actually dealing with this stuff but that would be really cool . Uh let's see . Um . I like the idea of the uh multi plate Yeah Yeah yeah okay . Fi . In . b like what in are they called , those face plate things ? Isn't Think there they're a just name called for them face plates ? Are they ? I don't know something ? I . dunno , uh . I like we'll have to come up with a name . We , patent should Yeah c it . we should come . Something up with really a fuzzy cool . one as well . For Leopard those cold print Leopard winter or something print days . . . Um . Hmm . I think , it wouldn't be such a bad idea to have a like a locator device , maybe a simple button that you have on your television to help you find your remote True . . Mm . But if we're bundling it unless we're selling their telly with the remote . Right . Mm . Um Well if we bundle it as a phone then you can always call it True . If . you're True not . doing that then we can have something that just kind of rings from either well there used to be those whistling devices but that's a Right little bit annoying . . Cou could we not do something where like just a little lit like literally just a very small kind of thing that comes with the remote that you could place something else that you press and it makes the remote page . Kinda Th like Right how on a lot . of um uh cordless regular Yeah . phones Yeah . , you have a page button and it goes Right . , could we do something like that That's ? cool I . think Probably so . . I think we could design into Yeah that . Good . Um . yeah I think this material quality as well like I guess what we can think about what kind of um uh you know Apple 's been really successful with Mm this . surgical white kind of business or this Yeah sleek kind of . And Mm you that know . titanium the new silver sleek ones that's last couple of years Yeah , very . much so . Curves . Mm Yeah . . We do have the minimum am amount I mean we were talking finances I dunno , selling a a forty Pound remote would h or a forty Dollar remote , twenty five Euro remote would be pretty you know Right it's pretty . expensive so maybe we might wanna trade off some of the features for a lower price . Without without getting into that whole like you know go down to bargain store remote you know bargain store universal Right remote . that's black Yeah and . you know m massive , some kind of Mm . I dunno a balance there in somewhere . Definitely . But um have a think about what we can do , have a think about what we want to do Yeah , how we're . gonna sell it and Or if um you our users in mind , like these grandmas are not gonna be into this whole new let's design , no it's they're used to the buttons so we'll have to be careful of exactly who we're marketing this to Yeah , and . Mm . who we're gonna be able to get it out of . 'S true . But We're talking twenty five Pounds or twenty five Euros ? Twenty five Euros Euros . . Slight difference I guess . Yeah . They're all weaker than they're all stronger than the Dollar . Mm Although . , computer parts , all if you're gonna upgrade your computer , buy it in the States . Like um do you guys know Fry's ? Huge No computer Mm-mm . . uh electronics store ? They serve um right they sa tha s they will sell things overseas so Mm you . can buy stuff in America and have it shipped over for like twenty thirty Pounds about . Right so um let's go ahead and wrap that up here for now , I'm gonna put these initial ideas that we've got in the um project documents , so if you guys wa need a reminder about what we've talked about Okay um . the Okay different . you know kind of trade-offs that we've got and the other ideas , you can consult them at your leisure . And uh right so thanks for that . Let's just uh head back to work on what we were talking about bef uh goi h h getting into . With half an hour ? Um . Yes . 'Kay . Perfect . Thanks guys . Cool . Thank you Alright . . |
ES2009b | The Project Manager went over new requirements for the project: that the device was solely to control television, and that there would not be a teletext component. The Industrial Designer gave his presentation on the basic components of a remote control device, and advised the group to use plastic for the casing material instead of metal. The User Interface Designer presented the technical functions of remote controls and compared the interfaces of two existing remote control products. The Marketing Expert made a presentation of the needs and the desires of the consumer and emphasized simplicity as one of the most desired features. The group discussed in more detail the features that will be added to the device: the possible applications of voice recognition, the touch screen menu interface, faceplates, and the look of the company logo. The Project Manager will post the discussion notes and the meeting's minutes to be available to all the participants. The group decided to use plastic as their casing material instead of metal. The marketing will be focused towards the youth market. The group decided to keep the touch screen interface, and to keep the main interface simple. The remote will have a locating device that operates either through voice recognition or through paging. The company logo will appear in a brief flash in the boot-up screen of the device. The group had problems with sacrificing popular features in order to stay within the project budget. | All set ? Okay . Cool . Right . So um basically I'm just gonna go over real quickly um some news I've just got from the board on how we're supposed to do with this um remote control . And then I'm gonna turn over to you guys to make brief presentations um on what you've found and then we'll have a bit of discussion . So basically uh what I've just found out from the board I dunno if you guys got this email as well but it needs to be television only . So no we're not doing D_V_D_ Okay , we're not . doing anything else , it's just gonna be a television remote . Um it also needs to have the company colours included in it . Um so that's red and black . And it has to have the slogan , case you guys forget the slogan it's , we put fashion in electronics . Um and no teletext . I'm not sure what teletext is but I'm assuming you guys do , so we don't wanna include that um in this particular design . For reasons that I don't really know . There's but it's the board so there you go . So basically um given those guidelines which will have some effect on how we design we'll discuss it later I mean 'cause it's television only we'll be able to change our uh um well we can s sacrifice more function for a better television remote . Anyway . So I'm gonna turn over to the Industrial Designer uh to go ahead and make a presentation on Okay . So do I unplug Gotta Oh plug , right yeah you in . this . bit here ? Yep . Might have to hit function F_ eight but it looks like it's gonna come up . Yep . Cool . Okay . Right . That's page one of my presentation Brilliant Very nice . . For your first PowerPoint it's lovely . . So the uh method . We're gonna have to understand how remote controls work and res uh successfully complete this project . Um remote control works as follows . This is all pretty basic stuff you guys . Um sends message to another system , so there's an energy source involved in that like a battery or solar power , something along those lines , there's an integrated circuit , which is the microchip , um and that actually compose the messages and usually the way a a remote control works is it sends infrared bits to another system . A user interface controls the chip , basically that's the casing and the buttons and um accordingly the messages as well . So my findings , um I just did a preliminary study here and uh I found that too much metal in remote design could potentially cause interference with the ability of the remote to send commands . And too much metal can cause remotes to behave unexpectedly by receiving false signals . Um too much metal is used sometimes and people pick up radio signals and the like , and there's also the possibility of the remote catching on fire and injuring the customer , just think of those lawsuits , that'd be really bad . Therefore I suggest primarily plastic construction 'Kay . . Um , components . Just some ideas that I had , um , energy source , it's kinda hip to be eco friendly so I thought maybe we could do something with solar power with an alkaline battery backup . Um the user interface , I was since we can't use metal I was thinking maybe a high grade recycled plastic Mm . . The chip , um , silicon based chip I don't really see any way around that , we can't really be different in that respect . Um , the sender well I'm thinking infrared 'cause it is the industry standard , multi channel , that's a word I made up , I don't really know what it means 'Kay . Uh PAL . Fair enough and N_T_S_C_ . compatible and uh probably a two hundred foot range 'Kay . . Uh and the receiver of course is any number of electronic devices . Um but in this case it'll only be T_V_s . Um personal preferences , I really think that we should use plastic as opposed to metal , um , the company simply Fine can't . afford this kinds of lawsuits which adm admittedly is gonna come at the cost of a certain aesthetic value , 'cause we were thinking Is is there a way that we can use um modern types of polymers , or mo modern types of plastics that maybe do have some kind of aesthetic value um like if a white like if we talk about like well like on the lapt on these laptops and other Right ones It they needs use . a , yeah a pretty nice . , you can do i is there some kind of nice colo der quality plastic that we can work with ? Yeah that shouldn't be a problem . Um for example the plastic they have on your laptop there is something that's perfectly possible for Okay us to do . , okay . Cool . That's Great the end . of my presentation . Thank you very much Nathan . Um if next we can have the um User Interface Developer go ahead and make a brief presentation that'd be great as well . S plug yourself in here . Mm . Um hit function F_ eight real quickly , hold down Mm . Looks like you're in okay . Is it plugged in well ? There it goes . Computer Th adjusting There you go There . you . go . Sweet . Well so . Here we have a uh my technical functions design presentation . Um so a few of the requirements we need here . Uh we n basically need to operate an electronic device , it needs to be universal um and possibly uh operate several different types of devices although we now uh find that Yeah uh sorry I that couldn't get that g to use before that's no . problem . Um so some of my findings . Um basically wanna send messages uh to a television set . Um that would be any number of different things uh such as switch on the television , uh switch to the next channel , that sort of thing , I think we're all quite uh quite uh intelligent and know know what a normal remote control does . Um now some of the other things I found is a a complicated remote control sorry that we can't quite Oh yeah see look my at red that . Mm there very well but uh . this remote control has many functions um so it can do a lot of things but it uh it is quite complicated and most Mm-hmm users . will find it uh find that they won't use most of the functions because they don't know how to use them and don't wanna take the time to learn how to do it . As you also notice it's quite a boring design . Um . Another remote control , slightly different , it's a simpler remote control uh many less buttons but uh has many fewer functions , um m much easier for the user to manipulate and use . Um it also has a bit of a cheap look and it's also quite boring . So my personal preferences . Revolutionise Nice . the idea of uh a remote control . Um so attain the functionality of a complicated device but use a simple formatted display uh for the user to to work with . And I was gonna add another uh slide here but I didn't quite have time there . Um Okay . Just . incorporating some of the ideas that we had previously like uh having multiple face but it's uh . Great . Thanks for that Ron . Right . Does that mean I'm 'Kay up yep that's you ? I think so . Okay . I can plug you in . . Oh that would be perfect . Thank you . Slide show up and running . Or not Give it a little . Uh bit . . Oh there we go . Perfect . Okay . So this is me . Um basically I was looking through some marketing reports that we've got and we had a usability test where we were actually sort like watching a hundred people use T_V_ remotes and see what it is that they're using and then they filled out a questionnaire about what they like and what they don't about their general T_V_ remote control practices . Um pretty much through testing we were finding out that most of the time , everybody's used to using changing the channel , turning it on , using the volume , m the majority of the time that's all that's going on , the other functions happen , for some people they're important , but the primary uses are really really basic . Um and so big complicated remotes like one we saw in the last presentation are really not the general public's use , they're not using a lot of it , they don't need it , they even find it frustrating when there are all those buttons that they don't know what to do with . And um we also found out that uh fifty percent of our people , their the worst thing about a remote is how often they lose it . And then they can't find it in the room . So I think what we were talking about with a pager or something , will really come into play with a lot of these people . Um there's also a survey about what they liked about remotes , and pretty much they all think they're hideous and not very useful , and the younger demographics are all really interested in voice recognition options . I don't know if that's something we're ready to look into technically , that's up to the design people , but it is s something worth thinking about , especially since the younger demographic's obviously the one that's gonna keep growing , so if that's the direction we're headed in it's something to think about . Um but basically it really is the primary functions and getting it to look nice , which are the standards . So it's a good start for us . That's great . Thank you Sarah . Right Need to unplug . So this um ? yep I'll just uh switch that Need it back back here . . I'll finish up with just a bit of discussion There you go . plan on for the next phase . Right so I think we've covered most of these important questions through this um through you guys's presentations um we've got uh y the Industrial Designer suggests uh or pretty much emphatically suggested that we need to go with plastic . Um Sarah , she's recommended that we go for simpler functions , so fewer functions um but we need to decide who are we selling this to , you s your stats suggested that seventy five percent of people under thirty five wanted Oh right . , thought about voice control , um so do we wanna go for that , or do we want to go for an older demographic , and my thought is um we've got w if we're gonna go for a sleek look I mean we are putting the fashion in electronics um We're not catering to . the pensioners of the world Yes I don't think so . So . maybe this we should look into this younger demographic . Um Right . . So uh we need to wonder ah h about how we make it better and smaller and faster um think we're constrained to plastics very well , we've got this idea , Ron was saying we need to think about uh revolutionising the way it's looking Right . um , which might be easier given that we're going for simpler function and that we're Uh only . going for a telly . Um so um . How th this voice operation thing is I think is a good idea um assuming that it's doable , um at least for the basic controls , maybe we can balance Right . it that way , you Mm know we can . see . Okay you can't say record alias tonight at seven P_M_ but we might be able to say um volume up . Yeah . Right . I think it would be possible to uh combine the locator device and the voice recognition technology . Mm Oh . . That could work . I like that . With a simple command like locate Yeah . And then . Something very basic . it could start to beep Right and . Right therefore be found . . Sounds Is that only good gonna . be within our two hundred foot range then ? Oh yeah I think that's Okay very doable . . The difficulty wh would be in um I think like i you couldn't speak into the remote that you're trying to find . 'Kay you have something that picks up Mm a voice . Yeah from . far away It's a good point If it's . hidden under the couch but then again you have this wee this wee thing you know that's just a little chip or whatever that has the page button , maybe that could be voice activated too . A little Mm sticky . pad to stick on top of your uh television . And Yeah you just say . something to into that and it Yeah Yeah . . finds K your Or an isolated magnet or something like , or you know something that wouldn't interfere I don't know that'd Yeah be the technical . thing but yeah I like that , I like that , the voice recognition for the paging system . The other thing is we might be able to handle the simplicity of a remote control and kind of put the more complicated things into a voice control . So it could be sold to both the younger market True and the older . market . And the younger market could use kind of the voi voice control method and the older market Making might it just might an option k Mm exactly ? Yeah and . might . consider the older market could use the simpler design with Right the . traditional buttons and what not . I Yeah was thinking Are . we still uh thinking about this screen sorry Oh . Go go ahead ahead . . The uh if we're gonna do this touch pad screen thing , it would be Mm-hmm still , do . we know if that's an option technically right 'S now definitely to that an option technically ? Okay . I've . looked into uh costs of uh touch screen methods Okay and . what not , they seem to be uh you know almost We're doing okay as cheap . as a button method at this point . 'Cause Okay it seems . like an interesting option especially because then you could have like your primary screen just be these you know four or five basic functions , you can have Mm menu Yeah options . or something . to have all these other complicated voice recognition , settings , things that you're not gonna use every day and that a lot of people aren't gonna use but it is an option there for this hi-tech market that sort of re is the sleek thing we're going for . Gotta wonder though , if we're adding so much technology to this one remote , are we still gonna be able to meet out twelve pou our twelve Mm-hmm fifty True Euro . . you Worth know looking goal into for . selling these things Mm-hmm . It Yeah seems . Mm-hmm . like . , we're not gonna be able to handle all these functions with just one microchip . The microchip is probably the most expensive part of True Okay the . . the whole mechanism Yeah . . So Okay it's . just something to consider Absolutely . . Mm 'kay um well yeah I guess we'll cross that bridge um in a la slightly later stages of development um but yeah I know , that's perfectly viable question . Mm 'kay um so I'm seeing that we're gonna just basically focus on this young demographic group , aim it at them , but then in a sense that its bells and whistles are available for anybody who wants them but basically we'll make a sleek simple Mm-hmm . functioned um uh remote control . Um I think this voice recognition thing is a we've got a market for it uh I don't think there's too Mm many . , we'd more or less be cornering the market on it as well , we don't have many um . Yeah . I appear to have lost my microphone . Mm . Right um we don't have many people or there's not very many competitors out there that do that so cool . Um right . I guess we've c we've touched on most of this . The idea of a paging function , a touch screen , and face plates . Um . The thing with I see would there not be a we'd have to maybe sacrifice the face plates for a touch screen ? Um I'm not sure that's sincerely correct , I think Okay if you . kind of take the example of a mobile phone that uh trying to pass a portion of the device is not interchangeable whereas the surrounding portions Mm are interchangeable Okay . Just . the casing . We could . have the casing , the the face plates Okay . . Back to the uh the cost the material . We have to ask whether we're going to include a certain number of face plates with the package ? That's something I w for say we're including Mm . three or four face plates , it's gonna drive the cost up Mm . . And Yeah the . other question is , if we do include them are we really in a position to evaluate that market ? We haven't done any tests on face plates and whether Right . See Okay if there . if there's even interest out there Okay . Right . Off the . top of my head it sounds kind of like a gimmick that wouldn't really go anywhere . Yeah 'cause then ha you Mm would have . to who all it's not like with cell phones like where you have a you know Nokia model X_ and then ten people make face plates for it , we'd Right Yeah . be just . our model of pho of t remote control Well in the . publicity of a face plate on a phone is you have it out and around , it is sort of emblematic whereas Mm-hmm you're just . sit at home , so unless somebody comes Mm over . Mm-hmm to watch T_V_ . Yeah . Well hopefully some people have people coming t over to w True to hang out at . True your house and most people . True have . their televisions in the living room . Uh Alright well we can Yeah we can . discuss that one . further when we think about Oh yeah um . whether th when we do costs Sure and so . forth , um . True , if plastic is dead cheap and if we're making the whole thing out of plastic anyway um yeah we'll cross that bridge later um but yeah we will have to evaluate what's most important . Um I think we've had a bit of discussion already on this thing , n s there any other questions comments that came up in these presentations ? Well have we confirmed that we're gonna go ahead with a uh touch screen um Yeah yeah Interface okay ? . Um Yeah I think that would be best . Let's based on what sh on what you guys have all said to me let's go for a plastic built or uh b plastic cased 'cause tha tha that's easy on the cost , try to look for some kind of high quality recycled plastic as you recommended and I think that's a great idea . With a touch screen for the basic functions . Um And we'll yeah tha let's provisionally let's go for a touch screen one with several submenus um for possible extra stuff that one basically put the channel and the on and off switch on the touch screen . Um do we have Mm wait a minute it occurs to me that if we have a touch screen people are going to have to recharge their remote controls . Yet True at the same . time that might help for this whole complaint of it being lost . 'Cause it would have a docking base ? Mm-hmm . But then again that costs as well Yeah . . Hmm . So these new lithium batteries they last twenty years even with the touch screen ? Do they Those ? Okay new . ones . Can we afford Can we that afford ? to include one of those ? And will somebody buy it if we don't Well I I don't think yeah I can't see anybody buying a lap a remote control ? that they have to plug in so we'd have to see some kind of new Right battery technology . . Okay so let's go with a um touch screen with um some kind of you know with with some kind of cutting edge battery technology For twelve Euros Yeah well hey you know well it's it's ? worth looking into , if not we can always It is default . to just doing a a well Fair enough presented . plastic simple you know so The you basics know . . Well yeah I mean you can put the we could I I dunno I mean I suppose we could put the the basics on the centre easiest you know , you know people know the channel and volume function make them large and easy to get at and then the the other the other bits and bobs Mm you know . go through menu um w we'll do the aesthetics . Okay so we'll touch screen and the battery 'Kay , focus . on um uh presentation . Um it's th uh with this voice recognition option as well um just as for the simple functions the um the on off , channels , volume Right . , um and um a small paging function . Even if you can't do voice recognition for the paging you know just some kind of simple button that's just a I guess another infrared signal to the remote control and while to emit some kind of paging . Just Okay a beep . . Um right so any comments ? Thoughts before we break into go into the next round of individual work on this . Since we're doing uh touch screen , do we wanna look into the possibility of people being able to input different types of skins for the you know the actual interface part of it and things like that ? Or is it just gonna be one touch screen for everybody . Be interesting . Mm . What what would be on that touch screen ? 'Cause you said earlier that we have to think about company colours and um logo or And something or motto oh , I can't remember exactly . Yeah the what you said We . put fashion the fashion into do electronics . Yeah . . W it's my understanding that if you were going to do a skin you'd need to have some way for people to download or import skins Right , and then you're into dealing the remote with ports control and cords and . Yeah I think perhaps 'S too much good . idea Yeah but . yeah I think that that one m might just be um and they just yeah I think that one might just be out of the range for this particular For now . a P_D_A_ would they would makes a lot of sense for a P_D_A_ 'cause you're gonna be using it to connect up to things anyway but I dunno , what do you guys think ? Think we just need to come up with a nice black and red Yeah . Nice interface . on the touch screen . That'd Yeah be okay . Uh I I'm . I'm in agreement with that , I'm wondering Um how . we're gonna get uh we put fashion into electronics Well but onto if we're this gonna device use a touch . screen where it's gonna come on like on your cell phone it'll have your Hmm . your carrier provider name come up first like while it's loading and then it goes away , perhaps it could be like a temporary Mm . Comes on every time you turn it on and then that's it 'cause it is a bit much to have it like engraved Mm on the back or Yeah something . True I think . . . Yeah I'm hoping . for a subliminal maybe half a millisecond Yeah . as it turns on Y Yeah . . Yeah I know I d it seems like it would suffice to have just the R_R_ on there Mm-hmm . . Yeah Jus you would think . But . But apparently not If it People comes . So from aren't . gonna above want their . remote to boot up and to see flashing things come on . They just want it to be on and ready to go Yeah . Yeah . . Well fair enough . Um and yeah that would help the battery life too and if it the remote they do have to press a button for the remote to turn on . But then again who wants to turn on a remote control Well . Kind all of you if have to i do is touch the screen and it automatically Mm . Oh goes to wake on up okay . Yep or go into like . Goes a dormant into a mode sleep mode . . Okay . Oh yeah I like that I like the idea of um putting the logo in the boot up screen , nice . Um . Um cool so any last things before we break ? Alright . Fair enough . We're Sounds good good ? . I'm gonna save th a copy of this in case you guys need any reminders . I'm gonna save a copy of this and the minutes that I'll do it in a second and put them in the shared folder for later reference . I've put my files in the shared folder as well . Brilliant . Yeah . That's fab guys . Cool . |
ES2009c | The Industrial Designer presented an analysis of cost and the manufacturing options that were available to the group. The Marketing Expert presented market trends and the organic trend that this project would adopt. She discussed materials that could be used to follow this trend. The User Interface Designer presented several interface concepts including voice recognition, a spinning wheel design, and a touch screen interface. The group then discussed the features of the device. They discussed the costs and benefits of using either voice recognition or the touch screen interface, and decided on voice recognition based on their marketing data that favored it. They decided to use solar power to power the device. The group discussed the non-traditional look the device could have since the voice recognition would allow it to be stationary. They discussed using rubber for the case. The group talked about hiding the complicated functions from the main interface, using rubber for the buttons, and having different cases to suit different tastes. The Project Manager reiterated that the product was being marketed towards the youth market, and then gave out assignments and instructed the group to work together to build the prototype. The Industrial Designer, the User Interface Designer, and the Marketing Expert were instructed to work together on making the prototype of the remote control. The Industrial Designer will build the look of the device using the new manufacturing constraints that were presented. The User Interface Designer was assigned the task of making the design layout of the device. The Marketing Expert was instructed to check the evaluations of the prototype. The group realized that it would be too costly to add both a voice recognition component and a touch screen, so they decided between the two and will now only add the voice recognition component. The group decided to have optional alternative cases for the device to suit different consumer tastes. It was also decided that the remote will not have the traditional look of a hand-held remote since it can be stationary with voice recognition software. The remote control will be made of a soft rubber material. The device will be powered by solar power, with a small backup battery. There were difficulties deciding between adding extra features and staying within the project budget. The participants had problems projecting how much each added feature would drive up the price point of the device because there was a lack of data on manufacturing cost. | That went well , thank you . That's great . Perfect . 'Kay Alright . , let me just PowerPoint this up . Right so um this meeting will be about the conceptual design , don't ask me s precisely what conceptual design is , it's just something important that we need to do . Um , think of it 's kind of uh turning the abstract into slightly more concrete . In this meeting ideally we'll come to some final decisions on what we're gonna do for the prototype . Um . Right so um , apologies for the last meeting , it was brought to my attention that I did not make the roles clear enough , um , so I will attempt to do so more accurately in this particular meeting . Um , fair enough , thanks for the input , 's always good . Um . So , basically all we're gonna do is have some presentations again much like last time , um , and gonna go through you , uh whoever wants to go first is f fine by me um and we'll collate what we know about um what we discussed in the last meeting , possible directions . And then we'll make some more decisions on um basic uh firm up our idea on how we want this remote control to look and work . So , perfect . So , without th further ado , whoever wants to go first is free to I'll go first Go ahead . . Alright Nathan . , take it away . It is Nathan right ? I'm not calling you the wrong name over No and over Nathan's again fine ? Good . . It's either Nathan or participant two . Mister Uh participant . two that is Nice . . Okay Nice . . Um , basically what I'm gonna have to talk to you about today is um component design and it's been brought to my attention that we may be somewhat limited as to what we can do because of what our manufacturer offers , so Mm . Basically what I'm gonna be doing is talking to you about that . Um , components of a remote control , okay . We've already kind of gone over this but we're gonna have to get into more detail and probably have to reach some conclusions some time soon . Energy source , um , our manufacturer offers a variety of energy sources , your standard battery , solar cells . Our manufacturer didn't say anything about lithium so we might have to look if we do go that route , we might have to look elsewhere . Um , and also there's a kinetic energy possibility . Basically , it's like a um the idea of moving the remote would create enough energy to keep it running . So that's one possibility but I don't know whether that would be powerful enough to illuminate a touch screen Hmm . Mm . So we'll have . to look into that . Um , the case , we have a few options , plastic , rubber or wood . Um and then as far as the way it's shaped , we can do standard boring flat , which we probably don't wanna do , curved or very sexy double curved . What kind of th thickness are we looking at ? Um , I imagine that we could specify . Um , I don't see any reason to go outside of the convention of three or four millimetres Okay . Yeah , brilliant . . Um , the buttons , there are multiple scroll buttons available from our manufacturer , but to use those we'd have to use more chips , um and that would cost us more . And if we do go with the rubber doubled curved case um we'll have to use rubber push buttons because the other buttons aren't compatible Hmm . with that Right . . Um and just a little note there , touch screen equals many chips which equals many Euro . Right . Nice . Um , one thing that I noticed was that most remotes operate on a infrare on the infrared part of the spectrum . So you notice when you push a button on a remote you can't see anything coming out of it but in fact there is light coming out of the remote and you know the television can detect that . And if you were to record if you were to make a video recording you could actually see the light . Uh one thing that I thought might be interesting was to use part use visible light coming out of the remote , just kind of as a fun gimmick Hmm . So you Interesting could . actually see . something coming out of the remote when you pushed it . Course it'd have to be a part of the spectrum that wouldn't damage the human eye or anything Mm like that . . Good call M . Maybe is there an option that we can have that off or on so a person can select like Choose Yeah it . . I am sure that we could do that . Um , of Yeah course I like the idea , it's a good idea . Yeah , just as a fun gimmick . Yeah . Just to set us apart a little bit . Um , and then on to the circuit board that we're gonna use , also known as the chip . Uh , we really don't have any way around the T_A_ one one eight three five . Um findings , okay , we're very limited by what our current manufacturers can offer , um and my question to all of you is , should we look to other manufacturies or should we just make do with what we have available ? Interesting question 'S a bit . of a challenge question Mm . . Well Yes I'd say . shop around but with our time constraints , is that really a feasible option Mm ? . Right , that's my concern too . Um , if we do go the lithium battery route then we'll have to go outside our current manufacturer . My personal preference is I'll just throw my cards on the table , uh I think we should probably go the solar battery route , just to kinda keep with the environmentally friendly theme that we have going on . Uh , I like the idea of the visible light signalling , that's something to set us apart and uh I was thinking about I was thinking of ways that we could produce the remote in a variety of different case materials to suit different tastes . So we're not so confined by one style and say some Right you . know , say our the one if we just go with one and it doesn't go over well then we're in a bad situation . Mm Right . . Can we do marketing piloting too ? Try to see what kind before we launch can we see Um how they're received ? It's an option , uh but actually there's I've got some research already on like what we're looking at and trends Okay in casing right now . Okay which actually . might even come into play beforehand Okay , it , perfect may help us decide for now . Great , thank . Temporarily you very much anyway Oh yeah Nathan . . That's , you're perfect welcome . , so I guess that makes sense for you to take it from here I guess so . , 'cause I found some interesting things . You Fascinating waiting Did , compelling you for me even ? ? I know . , what a teaser ain't it . Um . Right . So current market trends . Screen . Um , basically I was looking at what's going on in the remote control market right now and what's going on in other design fields , to see sort of what's what's trendy , what's new , what's happening . Um , remote control right now basically everybody says they want newer , fancier , more exciting they're sick of this boring , normal , functional , um that we need innovative design options and there needs to be an easy user interface . Um the challenge is that current trends right now , across the board in fashion , in furniture , in technology , is a very organic fruit and vegetable kind of thing . Now I'm not saying we should have , you know , tomato shaped remote controls or anything , but I think it is possible maybe to use um natural colours , like if wood is an option Mm , that whole . organic , sleek , clean , v line thing may be something we can look into . Different skin options , or if we can't afford this touch plate thing , or touch face screen interface um , maybe having the b images be specific , like you could choose your menu bullets to be Tomatoes a different shape or okay , not the example I would choose . , but you know what I mean to t sort of and th apparently the feel of the next couple of years is spongy Mm , uh not I something like I . it I've , I like come it up with a . though if we can get around to getting piloting , I thought maybe a casing option like uh not like a skin , but like a holder almost Hmm if you could . do like um , leather options or wood options or something I should have mentioned this um . As far as the rubber that we can use Mm-hmm we . can use a rubber as part of the case , it has a consistency of those stress balls . Yes Mm . . Might be an Fabulous interesting Slick way to go . . , slick . Um , yeah so something to sit on for now . So overall I think we should stick with what we're finding , everyone's looking for easy to use , technologically innovative and this fancy new I think perhaps the double curve thing and maybe this rubber Mm option is . our best way to go for right now . Um . Interface , oh the interface graphics for Yeah the um . Um . Well I d but then if the touch screen thing isn't Yeah gonna work . out for us that's really a non-issue . I like the idea of of rubber too because it's tends to be associated with being durable , something that you can drop and it doesn't Mm matter True . . 'Cause . so many you go to so many houses these days and you see broken remote controls . Very true Yeah . Very Taped , it's true like with duck tape , yep and . Very what have much you so , you wouldn't have that problem . Um it's if ubiquitous you used rubber We can . isn't have a it ? duck tape casing . We could . I think that goes against the whole fancy something , a new line , but worth a shot It could go . with the granola crowd . Ah , it could be , it could be , um . Yeah that's what I know . Great , thanks for that Sarah No problem . . Ron ? Phew . Computer's adjusting . One moment please . So interme interface concept by your faithful user interface designer . So yur user interface , guys , is basically aspects of a computer system that we can see or hear , or otherwise uh perceive . Uh , commands and mechanisms , that basically user uses to control the operator operating system . Here's a d series of different remote controls that are out on the market today . I think we're definitely trying to get away from this kind of a look Yeah . . Um , so the following are a bunch of different uh interface uh concepts . Uh voice recognition , we we um actually have some new uh information from our research design team but uh I'll get to that in a moment . Um , so current voice recognition starts up to about eighty speech samples , um and basically you record your own verbal labels c and connect them to the remote control . Now our design team , research team , has been able to uh set up a system in which uh you can teach the remote control voice c recognition system to respond to um with standard responses . Like you could say good morning uh remote control and it'll say in a sexy female voice , Good morning Joe . Um . In fact we already have Mm this for . a coffee maker line Lot of single people on the um on the re on the remote control On the remote research control Yeah team at the right . Very true . , very true . Um , another concept is what uh Apple has come up with , the spinning Mm wheel . with uh L_C_ display like on the uh iPod which I am sure most of you know about Mm . . Um and then we have the scroll button with integrated push-button , kind Mm of . like a modern a bit Mm bulky . , a bit crazy , I don't think that's we're necessarily going for No . . And uh some special components , uh ideas like uh blocking , having the ability to block channels from your for your children um and uh dedicated buttons for for commonly used uh channels and even uh ideas like secured or hidden programming but uh I again if we go with touch screen I don't think that's a big issue . Um and uh this is kind of the uh the big daddy Hmm . of remote controls here . Uh the jumbo universal remote control is almost impossible to misplace or Yeah lose . , I can see Um . , again probably not what we're going for so I I mean my ideas here and kind of where I think we're heading is something slightly larger than a regular iPod uh with a hard cla Okay c uh plastic . casing although I think some of the suggestions we've come up with are definitely uh very good ideas . Uh changeable casings uh our design team was possibly talking about including one extra face plate with the package to kind of set the idea that you can Mm change , right it and . you can try changing it and kind of get used to thinking about maybe buying another one which can add value to our uh bottom line . Uh touch screen interface , um possibly having go-to buttons being uh stuck into the system so those don't move away from the screen , uh , the important ones like power , volume and jump between channels . Um , and of course our voice command system which I've talked a little bit about already Mm . and uh the use of recognisable colours and shapes to aid recognition of the features um that are around so red for power , um Mm . arrows for different volume ups and downs and channels ups and downs and what not . And uh perhaps even adding in some stupid little jokes with the voice recognition idea like perh mm for instance my toastie maker that I got from my bank has jokes when it's ready . Nice . Great . And uh that is about it . Great , wonderful Ron , cool . Lot of good ideas , good facts to have . Mm . That's what they need , it's like a little dongle it just sticks up this further so you don't have to stand up every time , just Yeah connect Mm it . . , my kingdom . Right so , good to know all that stuff , thanks guys , um . Now we kind of have to come to some decisions , um , I figure we can just go down the line and all three of us can have a chat about it . Um . Based on what Nathan presented as far as the um various costs and benefits um I think , I dunno , what do you guys think about the touch screen at this point ? I think it's our most marketable feature just because it's so new and it's something that is showing up in other places . 'Kay . 'Kay But . can we really afford it 'cause it looks like they would be , that would be a really main cost source then Mm-hmm right ? . My estimate is that in order to incorporate touch screen technology it's gonna cost us upwards of seventeen fifty Euro To produce Per per remote each one ? . , yeah that's just an estimate Piece though . . Oh you guys are always the dampers on these projects I . know Mm . You industrial designers I know . . It's Hmm fun . . And our goal was to be under twelve fifty or we have to be under twelve fifty Well ? Do we remember . I thought there ? was some flexibility with that . Okay . There is , it's just , it is a question Can of we justify it ? and how much ca o does that mean we're gonna have to increase the price to make money . Um , from twelve fifty if we d wanna get our fift uh hundred per cent profit margin um that would mean selling it from twenty five . If you multiply seventeen fifty by two that's thirty five . Right . So Where do you guys come up with these numbers ? That's just off the top of my head , it is pending further emails . From the board Right , um . , well Though I think that's what people would pay for , I mean if you're gonna pay for an expensive high class remote , you're gonna expect it to do something That's true , I mean It is the new it would be in a class of its own Yeah . . And that's to be fair the um the per cent of the market we're not going for mass any you know , mass sales anyway , we're gonna make I mean we we're not talking about selling eight zillion of these things , we just couldn't Right , not for twenty-five . Euros , so we could probably maybe shrink the profit margins rather than selling for twenty five , sell 'em for thirty , but that's something that we can have finance deal with Yeah . Um . , I say that we provisionally go with the touch screen or wh y wh what was your thought on the matter Ron ? I'm thinking that's uh definitely a good idea and I also think that we could probably come up with some sort of a cheaper uh means to to go about this kind of production See if we can cut , my some corners . my team in the uh on the third floor suggested that uh Right . Well and we can look into this other manufacturing option , and maybe we can get 'em somewhere else cheaper Mm . Yeah . . It's true . We could initially go with what we have and Right if we can . find them It's cheaper a starting later point on anyway , so . No we could have a s very simple touch screen , you know , there's always the opportunity , if it's gonna be about the size of the iPod or whatever , you know , w we yeah , I guess we can play around with it a bit . Alright , let's Mm let's . say that okay so the touch screen will be our um our main selling point here . I So mean I think that we really have two main selling points Yeah 'cause , I think with voice that our casing recognition and the voice recognition I mean really this is pretty bells and whistles kinda remote Yeah . The . voice rec thing , I mean , if if we're looking at bottom line , now we're looking at upping the cost to seventeen to get the touch screen on , I think we might have to drop the voice rec I . think we'd have to decide between 'em definitely . Yeah To . be honest , we Price-wise have the capa . we have the design in-house , I mean we've we've come up with this , with True this new voice we're . We've using already got it for it our coffee . machines already . I can pass you on that email from my uh guy in uh guy down the hall . Sounds good . Hmm . What do you think on it Nathan ? About the voice rec ? I think if we we do both the obviously production costs are going to go way up um but it does put it into it'd become the Rolls Royce of remote controls basically Pretty much . It would . be very nice . I mean we we have to r reflect back on what our market research did say Right . and they said they wanted voice recognition . Course , maybe they hadn't thought of this whole touch screen option , but definitely we know the market is there for voice recognition so to say we have the technology and we're not gonna use it even though we know it'll sell is a call I don't think I can give the highs ups Mm . Like . really I can't go in and say no we're gonna just ignore everything we know . Yeah . Does having both really up our costs ? I can't see how it wouldn't , I mean , there's you know the old aphorism , you can have it fast , you can have it cheap or you can have it quality , pick two of three . You know , you can't Yeah you can't . have all three Yeah , 'cause you . It's you just just impossible upping the number of . chips that you need to deal with each different Yeah function . . Well if we're gonna pick betwe e alright so we have to pick between one of the two . Um . Otherwise , yeah , we just it just becomes cost prohibitive . What which , which do we suspect we should hold o we should hold on to ? Well , we already have research backing voice recognition as you know fiscally solvent . But uh I I I personally would tend to another direction but if that's what's gonna sell I think that's what we need to go with and maybe we can table this touch screen for our next model . I would have to side with that , I think 'Kay the . voice recognition is simpler , we already have the all the technology in-house , it's ready to go , it's packaged , it's What does the cost look like Ron ? Is it cheaper to do the V_R_ or to do the uh touch screen ? Nathan ? Well my p Mm . is Um , this is just off the top of my head keep in mind , but I think the voice recognition would they're both mm they're both gonna push the costs up , but um , since we already have the technology Mm in-house . for the voice recognition we're not gonna have to do as much Right design work . and sometimes the design work is what push the costs up Right . , if you know what I mean . Right . Um , I definitely have to agree with that last And comment we're still . not then we don't have to deal with this battery issue nearly as much either Mm , we can . stick with what we've already got . In a lot other ways too . Okay . So I'm getting alright so more or less you guys think that o o of the two of 'em , the voice recognition will be better . Okay I think it's our lower risk option which . Yeah for right . now we can have it on the market sooner which is all in all our best option . Okay . Sorted . We will omit the touch screen in favour of voice recognition . It's you and me outside a little here . So and when are we gonna have basic prototypes coming up next that's you guys's next step right ? Yeah , well we'll we'll sic we'll sort out what it what f what else we're gonna talk about Yeah for Right the prototype . . but yeah that's our next step , it'll Okay be a developing . Are of we prototype going to talk . now about um the materials that we're gonna use for Yes the . case and Mm-hmm We'll all just those run . things through it yeah ? Okay , yeah . , um . You discussed either a lithium or a solar power . Would the solar power be enough to fuel a voice recognition ? Or this kinesthetic one , would that be enough to fuel a voice recognition remote Um control ? , the solar power definitely would be but I think just to keep people from getting annoyed , 'cause sometimes solar power fails and there's no way round that , we should install a small backup battery . Mm . Yeah . Just to cover those moments when for whatever reason , the remote hasn't Well what been of exposed people with like to the T_V_ in their basement Mm , like what if . Yep . wha we can't guarantee sunlight everywhere so having a It's secondary true source is probably . Yeah , it works about the same as a solar powered calculator Calculator , and you . know Yeah how those those don't really . True require that much light . True . , um , but obviously a little more light than a calculator , but we're not talking about a lot of light . Doesn't have to be out taking a sunbath for Right a . few Right hours . a day or anything . Okay Okay . . What do you think Ron ? I'm willing to agree with everything that's been said Okay . Uh . I have to say though that um another idea's come up in my head . If we're really not uh handling the remote control to a great extent we could possibly get away from the idea of having a hand-held remote control and maybe kind of have a round remote control that kind of looks like a paperweight or something like that , kind of Uh a sleek little uh Hmm neat Hmm . thing that sits . on your table or something . Interesting . Why Just a thought . , why Yeah moving away from . hand-held , why ? What's the uh Well idea if you ? don't need to pick it up it could kind I of if be it's a selling got voice point recognition . it can be technically anywhere in your room and Hmm still do its . job . Do you think people that are people that buy a remote , are they always gonna wanna use the voice recognition or is it just something that they do sometimes . True , and i probabl I think we're banking on selling it to more than just voice recognition people , like we want it to work fundamentally Well as we have a basic to have buttons manual on it too too as well , right . . But that's done , that's no bother I mean if you look at the catalogue from places like with sharper image or whatever you know they might have or like um who is it , Apple makes these really pretentious speakers with the th sub-woofers you know like clear and glass Mm-hmm and . you know and Right then they . got these little Yep . pyramidal type of um speakers Yeah . . I mean , why not have a little rounded kind of thing , it could still have the basic buttons on it . Um , 'cause we're going for basic functionality primarily as well . With the bu yeah . And maybe a menu button and so forth , you know um use a channel button to scroll through the menu d if they want to record programmes or whatever you know I mean we I can think sort Mm-hmm that , I think out . you're . on to something because Yeah we need to . escape the traditional shape of a remote . Maybe something True that looks . nice on a table is would be good Way , even to go though . and hand-held the same time . I think it's all about following Apple's lead on a lot of these Yeah things I'm thinking . of the airport Mm-hmm portal . , you know Mm like that little . pod looking thing Yeah ? Exactly , those are nice . . Yeah , I mean a nice although we do um wh uh is I'm recalling that she mentioned that we n need to get away from the surgical white kind of brushed Right aluminium . thing Mm and get back . to it but you could have a very tasteful um wood coloured or earth That would tone be kinda kind neat of . um Terracotta bowl or something . Still , I mean , yeah , along those lines Mm . . Yeah I like that , I like that idea a lot . Um , let's see what we can do as far as that goes Okay . And . the uh the material like the plastics and so forth , we were discussing that being uh using like a rubber kind of softer feel Mm , um . you know li lik if you feel the the tip on this pen it's a bit gives just a bit Yeah . You . know something where it's uh a a more advanced f form of plastic that has some kind of a tactile response to it . Right . Just kind of the squishy feel . Yeah , which is the next big thing , so that's not gonna hurt us either Mm 'kay . . Yeah let's see if we can do a squishy non-remote control-looking remote control . But to be fair , yeah , I mean , you just c you could just put it literally put it on the the ni the coffee table next to the telly and say Right volume . up . Yeah Handy I like it . , I like the idea , that's good . Um and we've sorted of discussed costs , um . I guess we'll a that's gonna be uh a thing , if we run a bit over-budget , that might be okay , um . Sorry about the uh lack of information on cost , I just haven't been provided that information by our manufacturers Okay . and We'll have more I'm just of an having idea when to the guess prototype . have more of a we'll have more of an idea later on . Um . And we just yeah go from there . Um , so we've revisited the touch screen and more or less ruled that out , um , I think so we're more or less con we wh wh we're more or less in agreement that we want to have a um a simple kind of function , you Mm know . , not too complex . Right . Well when the majority of people are only using the most primary functions on a daily basis , although I'm not saying we should completely rule out major functions , they should be secondary , at least if not functionally then visually , like those shouldn't be Right . Like maybe have menu Take precedence things . If , yeah , if . we're not going the touch-screen route then we can um just incorporate maybe something that folds out like what Right you often . see Mm on . these kinds of remotes is the most basic functions up here and And something they slide that slides . down to reveal the you know more complicated things . Yes Well and do we wanna consider . like an iPod screen which isn't a touch screen but you're still scrolling through menu options , in p Think then we're hitting our cost issue again . True , we're Yeah still we've Yeah also not making got the . it easier the me then . the thing of , if we're gonna have a non-remote-looking remote True , how do . we yeah Fair enough . B . But no I mean we could do a slide or a compartment , you know , like if it say it's Yeah a lit little . vaguely ovoidal type of thing , it'd be easy to have a compartment in there . Or you know , a b a b a a series of you know three or four buttons with a menu button and then a side an s up and down type of thing , like on um like on a D_V_D_ player . You Mm-hmm know you see the . modern D_V_D_ players'll just have um a menu button on the side and then Yeah it's four just a buttons scroll around . them and you Right can just . kind of manoeuvre Yeah . through the menu like that So . are we gonna are we talking we need to figure out what kind of buttons we're going to use , are we going to use scroll buttons ? Rubber buttons ? Um Well it seems like I dunno it seems to me that we could just do the um stick with the rubber 'cause since we're probably gonna be using Yeah some . kind of um rubber for the outside case we Probably might as well stick . with that um Right . . I think to a certain extent we have to stick with uh kind of uh a little bit traditional in terms of the buttons and then Right and then make . our unique feature our casing and what not Mm . and our voice command . Well no it's basic just like four directions that are that can use as menu or channel and volume or however you wanna do it , are really versatile and everybody's already got them to some extent on the remotes they already own so it's not like we're dealing with everybody relearning things 'cause that's not something anybody's gonna wanna buy a new for . Right . Mm 'kay , um . We've already kind of covered this as well . That seems to be selling um and we we've more or less agreed that we want to kar target this youth market Mm . , um . Especially now with eighteen to thirty five year olds being such a large quantity of the population Right . , particularly in technological fields , so Mm-hmm , mm-hmm that's . exactly where we're headed . Okay . Um . Yeah alright , well , more or less covered what we need to cover I think fi an an any final thoughts before we think about doing the protot moving on to the prototype . Well what are we actually doing ? What Right were . I was just gonna step on to um Uh . Oh it wasn't in the way but I wasn't yeah ? Oh , my , whatever bad . um sorry No , don't worry about it . . The um , yeah okay I was just gonna assign tasks in the next Sure b anyth . any oth any other Okay final thoughts . before we go ahead and cool ? So Yeah . have we decided that we are gonna go with different style cases for different people ? Or are we just Um going to go with one ? . ..It's very , it's very hard thing to predict because Yeah you have . different cases and that might open up your market a little bit obviously , but if you have just one case and it doesn't go very well mm Yeah Right . It's . a tough . situation , but obviously having more cases also costs more so Well then again colours wouldn't be so hard to do , you could have uh There's an idea . a , you know , a um uh kind of a natural wood colour , like a stained wood and Mm . um , I don't know , olive green or something Yeah . . That wouldn't be so much of a problem to incorporate into the colour of the thing . And again copying iMac's kind of for iPod Mac Yeah Apple's , get uh in there colour . scheme . Yeah , totally . Yeah , I think that's probably a good id okay so let's work on uh multiple case colours . But yeah , stick with the same kind of kinda yeah , the same basic non-remote kind of remote design . Cool . Alright , so we'll have the next meeting about half an hour , um . I want the uh I'd like Nathan , I'd like you to work on just the basic look and feel , what can we accomplish , um , given these parameters that we're just gonna sort of have this kind of uh non-remote remote . Um Right . , what are our broad constraints before we deve design a prototype . And um Ron if you can figure out how probably best to lay out this idea of this simple design with the voice recognition built in and also this kind of drop down or s on the side kind of menu options simple . Somehow work out how we can get this all s in the same place . Um , and if you can check product evaluation with m some pilots and stuff . Um I need you guys to work together on making a prototype , um using um prototype building materials um . And also um specific instructions will be sent to you by your coaches as Oh well excellent yeah . So that's what to start . with for now , is that alright Cool , you guys . feel That clear sounds about this good ? Fabulous . . Alright . I guess we'll just hit the bricks . Thanks guys . Cool . |
ES2009d | The Project Manager opened the meeting by reviewing the decisions from the previous meeting (to use voice recognition instead of the touch screen, to hide the complicated features, and to start building the prototype). The User Interface Designer and the Industrial Designer then presented the prototype that featured voice recognition, interchangeable cases, visible light, and a soft casing material. The Project Manager presented what each component cost, which showed that the project was going over the alotted budget; the group decided to remove the solar panel. The Marketing Expert presented an evaluation of the prototype and showed that the prototype had met many of the initial goals. The group then evaluated the project process and discussed their effectiveness as a group. The Project Manager summarized the proceedings of the meeting which will go into a final report, along with comments made during the project evaluation. The Project Manager will create a final report containing the summary of the meeting proceedings, including the evaluation of the project process. The group decided to remove the solar panel in order to keep the price point of the device close to the original goal. The designers of the prototype decided to use several different colors in the visible light stream in the device. They also decided to use classic rubber buttons instead of more costly scroll buttons. The group encountered a problem with a lack of information about their specific tasks. They also felt it difficult to bring creativity to the project because of the budget constraints. | Okay . Oh I totally Yeah 'cause I moved it . 'S put it over here . Then we don't have to worry about it . Ready for this ? All set ? Cool . Alright , it is PowerPoint time . I've done more PowerPoints in this particular experiment than I've ever done in my life before this experiment Yeah which is kind . of fun . Oh man . So uh here we have our detailed design meeting where we will um look at the prototype and um right so um , I finally figured out what this whole second bullet point is about in my that my coach was sending to me . It means I'm supposed to read the minutes from the previous meeting Oh . really ? Okay I think . Huh . . I don't know . Otherwise it's just saying I'm the secretary and I'm therefore I'm taking the minutes , s so just to go um just real briefly to go over minutes from last meeting , uh , I will open them slowly , no ? Wait for it , wait for it . Yeah that's not you No . That's how the . Wait . This is , this is very high-powered stuff here , double-clicking , there we go . So um basically the moral of the story from our last minute uh last meeting was that um we that we had meetings from uh we had presentations done by the Industrial Designer , uh or from Nathan , and Ron and from Sarah about what we can do here um and what sort of limitations we're operating with um uh excuse me what limitations we're operating under , what kind of risk we'd be looking at with some of the various approaches we were discussing and we essentially came to the conclusion that we should develop a remote with uh voice recognition , I_E_ that had a vaguely non-remote like shape um because you didn't really need to use it as a remote since you could just use your voice . That would include some mostly just the simple design features for a television operation but with a slide or a fold-out bay for more advanced functions for users . Um , and uh the uh uh the U_I_D_ and the I_D_ were asked to go ahead and start developing a prototype for us to look at . So . That's sorted , back to the main meet here , um , go ahead and take it away guys . Well . Uh , we have assembled our prototype , um . What's to be said about it ? Um , we took into account a lot of the things that we went over in the last meeting , um . Some of the most important things to consider are that we decided not to go for the touch screen which you can see Mm-hmm . and opted for some very large buttons for the primary functions , um . This is going to be the on off button and we have these buttons to go through the channels um and then two volume buttons down here , d uh we decided those were the most important uh buttons . And then , for the more advanced uh functions there is a slide out panel here um and you can see that there are lots of other things going on . But this actually can slide back in and provides a very nice aesthetic when it's all put away , um . As far as the uh whole visible light thing , we decided to go with the Ah multiple colours . coming out Nice , why not ? Fair enough . Of course , if that's annoying . for some people that function can be turned off Perfect . . Um . No Go ahead it's important . to we talked a quite a bit about uh you know the the interchangeable uh faces Mm and what we've . done here is come up with a bit of a natural look here um f Right we . call it fruity if you will Appropriate . Um , okay . Right . , um , of course that's uh interchangeable and uh I think it would be desirable for the uh for the regular product in the in the in the Mm 'kay in . the first packaging to be something a little bit more subdued but this is kind of something that can be done It is an option um . and as you can see on the television there uh we have the uh voice detector device Oh , right um . on That's the this top here there . Ah . Um . I see . . So that that will work quite well with with regard to finding this uh contraption . Um , what other things do we see here , well , um if you give it a touch it does have actually a bit of a spongy feel , um , so I think that will work well with regards to our market . Um and uh let's see , well clearly there's gonna be some more colours and what not available . Um uh do you have anything else to add to that ? Um I worried about the materials , it is uh the entire thing is covered in a rubber coating so it's very durable uh , it's not gonna break like some types of plastic that's dropped . Um , and of course as you can see and if you touch it it does have that nice squishy feel . It's actually important to note that the television , uh you know if there's an earthquake or anything like that , that i it actually is edible inside . Fact , I dunno if you noticed , but I wrote the uh the company's name Oh on the telephone well screen done Nice , I thought yeah that was kinda , yeah nice . oh . This ok was actually an apple on the inside Do we need . This to worry about um rot factors Um ? it's encased in a new uh type of uh Oh okay , there's preservatives polymer involved Yeah , we don't yeah need to worry . It's . We fine , okay got a bit . ahead of ourselves . , I know we're not Hmm Fair talking . enough about . making televisions at this point Edible or anything televisions like No that , but , it's a but wave of the future . It's a It's couple pos years off at least . a possible new Okay product . . Um , but I think that's I think that sums up the main features of our of the remote , um Brilliant Right I dunno . if you . guys have any questions or f whether that uh whether we need to worry about any uh other marketing areas or anything of that nature . Um , did we come in under budget ? Uh we did , yeah . This cost well to put this into um production , we're looking at about what was our goal ? It was twelve fifty Euro um and this actually came in at about eleven ninety nine . Um , so I was quite pleased with that Mm-hmm . . One thing that we didn't do um obviously we had a choice with the buttons whether to use scroll buttons or standard rubber buttons , but we just went for a classic rubber button Mm and . um since we did that we didn't have to use as many microchips which was quite nice and that's what helped keep the cost down Brilliant . . So even though it has Mm a lot of . modern technology , um for example the voice recognition , in a lot of ways it's just a simple remote Okay . and um Mm I . think if we shopped around for other manufacturers um we might be able to get even cheaper . Did And we talk about the voice recognition uh option ? Oh no , we haven't talked So about that yet uh have we ? so uh yeah on the back here you all noticed this area here which is actually the voice recognition uh Okay . uh console and uh I think it's nicely designed into the into the overall Yeah look . . Um , but basically the voice recognition uh incorporates um the latest designs that our research team has been able to cufw uh come up with . Basically uh quite similar to the coffee maker Mm um 'kay . design that we were talking about earlier and um , I think that uh has given a proven um ease of use and Hmm what not . Yeah . . And uh allows features like the remote actually talking back to the user Right . um , so . Cool Any questions . ? No , no I think that's Do we have um other , for lack of a better word , skins ? Covers ? In play now or are those ones gonna be developed later once we see how the couple we have g go or Um ? , do you Do wanna we answer know this where we one stand or do you want on me to that answer yet ? it ? Well we didn't quite have enough material uh Oh . I wasn't expecting a prototype Yeah I just Oh didn't I see know if you , yeah guys . had any in mind , right yet . Um , um . , well as you can see this is just a most superficial layer and um it'd be very easy to Okay . put another layer Just of veneer something else really , yeah like Right . Okay . . Actually this bottom red ring here just unclips Mm-hmm . and then you put And the a whole a new thing a new uh Okay . a new plate on top of that Right . So . I mean there are I we definitely Yeah priced out . There's a spongy even spongier non-natural look Okay um materials . which I think worked out fine . We also continued Mm 'kay . on with the ideas that f following uh Apple's colour schemes Okay with the kind of the , very uh cool light . orange and It's the not green . it's not quite a a face plate , it's more like a pseudo-face plate Okay because . it's simple enough that in the factory it could we could very easily put a different one on it , it locks into place such that , you know , it's pretty permanent but at the same time , if we wanna go the other way it's just a matter of a couple of adjustments and we could go Okay the . face plate way if you know what I mean . Yep . It's still an option if we Yeah . need it . Very cool , nice job . Right , yeah thanks guys that's very , very good work . I like it , brilliant . Um , what we need to discuss now is the finance of it , um I got me you've got you provided a number that actually sounds quite nice . Um the trouble is I was just given this by finance Oh . Um , it's . a spreadsheet of the parts and I've just tentatively put in what it's going to Ooh look . like um . I'm just gonna clear this out real quickly , but it looks like So we'll just if we can just itemize what's in here , we've got this it's a solar cell thing right ? Right uh With we a didn't back-up really touch battery on that ? but it it's in there , yep . With the ba okay . Um and The voice recognition area actually doubles as uh as the solar cell area Clever . Yeah , clever . , well done . Um so I guess that would mean we've got a bit of a um It's a s a speaker and a sensor at the same time isn't it ? Yeah , yeah . It's just making use of the same space and Mm-hmm the same . materials Okay , but . Um and the case , it's more of a single-curved case , I guess would be that be the general Yeah , one big Mm-hmm . curve I guess you could say . Um and we've got a rubber skin material basically throughout . Um . Push button interface um with this other drop-down so maybe we've got two push button interfaces don't Yeah we ? , mm-hmm Um . . And um a special I guess it's uh we've got a sort of a wood materi a rubbery type material Yeah , special that throughout , yeah . And s . I guess you have to mark special colour and special form as well , don't you ? 'Cause it i it is very unconventional Yeah , it's it's , I like quite to think unique of it as . I unconventional like it , yeah . it's So it looks like M come in at sixteen a ? bit over Oh budget . Huh , um , doesn't match . up does it ? So what we could do perhaps , a simple fix would maybe to switch away from the solar cells um or take out the back-up battery How do . Uh you feel about that ? I mean I think that uh if we're talking about it being one of our main selling features , being environmental and without the batteries and what not , although it does still have a battery so I'm not sure that Yeah you know what . the sell is on that I . mean we could take we could take the battery out of it you see and it'd probably work ninety nine per cent of the time but you're gonna have to set up a call centre for that one per cent of the time when people are calling and saying oh look my remote isn't working what Mm-hmm am I Mm gonna do k . . Mm-hmm . ? People'd be real upset . I True think in the long-run . it's better to keep the battery , it's hard to scrap the whole cell battery idea 'cause that's so integral to the theme that we have . Hmm . What's difficult , we have all these things integral to the um to the design Nah . of it that we just can't back out of now , it would have to be seems like we'd have to go back to square one in a way . Um if we were gonna try to undo one bit we'd probably have to undo most of it Yeah . , um Although we don't wanna get rid of the whole environmental I mean obviously the solar cell is a big piece of the way we're marketing this as like a natural , new thing , but honestly if we cut that one piece out we're actually coming in under budget if I've done my math correctly . Hmm . I mean you might I mean be able to sway me on the idea that we our main selling point could be already this voice recognition thing I mean that's Which what sets , it's us apart right ? yeah that's what setting us into this young market , I mean that's where we started from , so I don't know , and I mean you know perhaps when the cell technology comes down in price we can bring that back into the game but it looks like at this point that may be out of our league . And the reality Right . is you know , for me from an ideological stand point , I'd like to stick with the uh the solar cell , but I h kind of have to throw myself Right in the in . the business structure model Yeah here . and Right uh . you know I think It's either or . I think that Yeah I think . that we need to come to a compromise here and maybe move ahead with the project , without the solar cell . Yeah I think . I guess unfortunately we might have to that's do our best that option . . It's the only way we're gonna get below our uh goal isn't it Mm ? Of . twelve fifty . 'Cause we can't remove the push buttons 'cause they're Yeah It kind um , . of yeah and we can't . get rid of the uh I mean removing the changing the case wouldn't be so much of a Savings mm-mm . , um Mm-mm , nor . would changing the case materials . Um . So yeah that looks like to be the only thing Yeah . So . that would be the it's a major change but Yeah . Gotta Alright do what you gotta do , so . we're in agreement on that . Unfortunately I think we are . No , I think that was a good compromise you brought forward Sarah . Right . Moving along swiftly . Um , so I guess now we just go to the project evaluation which I will allow Sarah to take That over would be . me . Um cord ? Ah of course , sorry . No problem . Whoosh . Can you reach , that Yep would be . great , thank you . That'd be great I didn't even do that one on purpose either , damn . Okay , um , basically I was just evaluating um from what we know of how our product's working right now with the criteria that we set at the beginning of these are the things we needed to do , these are the things that look like we feel they're important . Um so I was looking at basic design things , does it fulfil its functions as a remote ? Is the design what we wanted it to do ? I are technologies up to where we hoped they would be and does it fulfil the aesthetic qualities that our original market research was looking for ? Um . Basic questions like , you know , does it turn on ? Does it respond to voice recognition ? And overall , in general , it looks like it's coming up to par Mm . Um . , the only thing is with with the pull-out panel , that is , can it take some adjusting because it's a new sort of interface , um that looked like it was coming up rough , but then , once you get used to it , it does make a lot of sense . So I think overall we're headed in the right direction . Really good . So . They like that spongy feel . Yeah . It looks like it's going over well And , so the paging Six function works ? well , that's we're good to hear we're good , we yeah worked hard on that one We . . Yeah did . . It's I think eventually if we do um branch out with this product maybe we do have a higher budget options and if it goes over with this model we can look into um wider range voice recognition like from other rooms of the house and stuff , but for now , what we've got is working in the range we need it for , so it's all good . Brilliant I . am bit That's disappointed everything from about me . losing the solar panel Hmm but Yeah . it's . okay . Mm Yeah . , it is a set-back , but Okay , do you need the cord back W ? we might Um have yeah uh , I was just we go on might have . lost that granola market again that I we're know . Well they don't own tellys anyway do they ? I guess True that's true . . Right . So , um , this one's a bit unclear to me to be perfectly fair , um . I got this slide from the coach and I'm not sure what it's connected to . Um so I guess we are going to discuss um our project process um and that is gonna go into my report . So I guess this is the point where we go um uh out of role it looks like and talk about our satisfaction for room for creativity and so forth and Okay . how that all worked , I guess , um As . in within the team I think or so yeah ? Right . so it's Okay just kind of . a I think open it's mic kind of thing or I mm-hmm , I think so . 'Kay . I think It is now , you're in charge hope so there you go . I'm not screwing up an experiment . But I trust that she would jump in if I was so okay fair enough Yeah Whatever . . Um right . , um so any thoughts ? Are we considering Um these . points here Yeah . ? Okay I think they're starting . blocks yeah . What do you guys feel about the process ? Um , you know I think in general , for a day's worth of work we actually were relatively productive , considering the little amount of input we had going in Mm-hmm . . Um , and the technology has definitely been a help , it's really been interesting to try out all this new stuff . We didn't use the whiteboard at all . No No No . , no , we whiteboard didn't . . We could now if that'd make up for it but really And and I feel like if you guys had been designing in here perhaps that would have changed but because of room constraints , doesn't really matter . Um , also had I not been intrigued about the pen , I don't think I woulda used it at all , I didn't write barely anything Yeah . I think I was taking notes more often than usual just 'cause Yeah I liked the pen , it's true , yeah . . Uh Mm . . Was pretty cool tack though . Yeah . Mm Definitely . . I am disappointed I didn't get a note back from my personal coach As you write your personal . coach . Yeah , but I didn't get a response so we'll see What . if you get a response two or three months from now Okay ? That'd that be would weird be kinda . creepy Attempts . to contact coach ineffective . Well what kind of coaching is that really ? What if I really needed something I so I don't n I think there was a lot of room for . creativity , we could do whatever basically I think so what we wanted . until the budget came down on us , um . And even then we did get a decent product turned out although it's not everything we wanted it to be . Yeah . With the natural look . That's very natural Very . natural look . Organic , really That's the brilliance of they had a p they had a peeler in here . . And highly resourceful team mates might I add Yeah which . is always a plus . Yeah , I think , yeah re I thought it was like really creative actually , I mean Mm yeah I . , I'm impressed . think the teamwork was good And to as prove well that we . weren't wasteful we didn't waste a single bit of Play-Doh , we used every bit . Nice . All four of those little containers Yeah Including , I guess the s the multi-coloured wave pattern . My one my one criticism is that we didn't . have enough colours to work with , we only had four Yeah , wasn't enough . You could . have developed multiple skins really had I know you had it more colours could have been . amazing . Oh well . What did you guys think about the the the roles ? Hmm . They were good . Yeah it's f kind of fun Yeah . , it was I think it was pretty clever 'cause we were never able to get too far off track because the information came in at the right time and True kind . of filled in the gaps enough . At the same time you had enough room to kind of just make things up Do your own , which was kind of fun . . Though I did feel like th the level of information dropped off severely over the course of the day . Yeah . I mean maybe it's just me but I didn't actually get any information for the last presentation at all That's true . Nothing , I I got this spreadsheet , I didn't even get an email . , like that was it . So , yeah , I feel like that was slightly lacking but then you know , fill in the blanks on your own , level of creativity upped Well . Whatever I think that was . I think that was an issue I kept finding with regard to Of what to do . well no but also yeah when I was reporting about what each of us was doing I was often Mm Mm-hmm . confused . as to what you were doing Uh-huh , that wasn't very much You know um and . then I also felt Mm like . you know a lot of our discussion would centre around n specifically what my task was because that was kind of the interface Yeah portion which . was what Yes the whole . project was about Mm , mm uh Hmm , very . much so . but and then in the end I think our jobs kind of melded together a Yeah little bit more . That was fun , which . I think was fine . the most helpful thing out of everything was getting the the PowerPoint slides already put together Mm-hmm for you . Yeah 'cause if , already we didn't having have the that formatted stuff there's helped no way a we lot could have got . all that done in time . Very much so . Cool . And I think your leadership was quite good . It was Hmm . really good yeah . She said I I I she actually made a comment off boy you're getting into this and I really I think it's true I did get I I Yeah felt like . I got way too into it . That's kind of a good thing though I felt like I It's slipped kinda fun , you into know it a . lot . , give the rest of us some structure to work with so hey . I dunno An so . is that the first time you've taken on that kind of role ? The first time I've ever done anything like yeah project project management . I usually Hmm organise . crap , it's one thing to do , you know set up a party with your friends Yeah . , you know Yeah . ? Little different . But you guys felt that you could keep the , yeah , suspension of disbelief kind of like like the role Yeah and the okay Yeah . I ? . except for a couple moments where it just got out of hand and I knew we were Yeah all lying . through our teeth , other than that I had to admit , as soon as w we started I mean as soon as we got the Play-Doh I could only imagine , th . you know the whole concept of really trying to stick with reality went out the window Yeah , yeah . . Maybe in in Legos you know Possibly ? Be fun with Legos . too , like make a remote control or spaceship , we used to have spaceship Legos did you guys ever used to build spaceships Oh yeah with Legos Yeah . , still everybody have 'em knows . Totally . best spaceships ever . Um you guys felt like there was enough teamwork in all ? Yeah ? I think so . Yep . Hmm . You No don't I . , no I dunno , I d I I dunno , I don't I I was just Though I we didn't actually I mean other than minor discussion at meetings there wasn't except for the actual building Yeah . , but It's true I feel huh like ? if this was a team project there actually would have been much more of the collaborative like brainstorming , use the board well and this would have been six months' worth of work , not like Yeah three . hours' worth of meetings . I mean I think had the issue been more serious we probably woulda brainstormed more during our meetings as Yeah That's a true team . . . Yeah . Course I'm I'm conscious of the idea of the Project Manager asking if you guys feel like there's a team you know it's like , kind of like , like hmm . It Yeah d that is kind of But yeah . Interesting . It's kind of fascinating wasn't it ? I mean the whole process of Wonder why is there anything about the way that we got so much inform what was it that kept us from going to the the board ? I don't know . I I don't know if there was a ri I th Mine was the mics . I didn't feel like getting up and down and dealing with all these wires Yeah , I was afraid , that's I was gonna it break 'cause something the actually mics are loose and . each Yeah time you . get up it's s a possibility Mm Yeah of tripping . over something or getting . tangled or . Yeah Well I dunno . what I woulda shown on that board . True , but it didn't even occur to me as an option , I mean I don't Nor know that I I would . have but I know that I consciously didn't . I mean it's just like the paper I don't know what I really needed the paper for True . . Um , because I've got this laptop Yeah . . Standard , I just used it 'cause it's literally right in front of me . Yeah I . wanna see the output files Well from it looks these really professional um , from . the digital paper . I wanna see wh I know wh what my my . handwriting looks like digitized because my handwriting is crap Yeah . I mean , that's , just it to . see what it looks like in P_D_F_ format or something . Usually I would do a lot more doodling too but I didn't because I know , I felt like I needed to be professional so I didn't like draw all over my paper and stuff . Okay , well not entirely , but still , I doodled less than I usually do . T I I'm curious about what the de-briefing is gonna be like . You know , like what is the uh what exactly we're looking for here . So is this all we need to get through ? I dunno , I'm not sure I what the guess new ideas . found i is about Um New ideas . . . It Is it did it just say in an email that we need to discuss that ? Well , that's the thing I got i in the email I got this PowerPoint file but this slide was just That slide there was like that ? , mm-hmm . I didn't change this one at all . Hmm . Well . Um I guess ch we're on the right track . Yeah well Any new . ideas with regard to W remote control concepts No I kinda , none like . Uh th I ? think they still do their job . I Yeah think you they're can't fine actually I am . thinking outside the little square box though , with literally Yeah in . like form I don't Yeah , maybe a s a circle would be alright Yeah . , different . Does kinda make you wonder , I mean , how much can you do with a remote control ? It's like inventing a new car . Yeah It's still yeah , you gotta can be technically car shaped or it won't fit on the road , you know Yeah ? . Don't know . Hmm . Um What is . 'Kay that . ? Our limited Kind ability So of this . to was think outside other Are we back costs the box into . ? I dunno project . I think this mood ? is Oh , how long was our meeting supposed to be ? How much time forty do we have left ish ? I I I mm we should go on a bit yeah about the project eval , um . I dunno about you guys but I felt like a bit under-stimulated on the whole thing . Like Mm , what like . you know what am I really doing , you know what is Yeah , at the beginning it started out and I felt actually like under pressure like the first couple Yep . were taking a lot of work and I was like had like all Yeah this brainstorming . I was doing and then suddenly I was like well it's just another two minute presentation that you guys don't really care about Why anyway so Hey type away . ? Huh . You I think it was the real know , you know what . I mean like we all sort Yeah of knew where we . were headed with it so it didn't feel Yeah Definitely . when like it mattered anymore when I first filled . out the questionnaire I was marking it probably higher in terms of how much I had to Mm-hmm . how much I stressed over it and then by the time I got to the last one I was like , you know , not Whatever very much Mm . . . Yeah . Think it was also realisation of you basically just copy and paste what's given to Yeah you into Very your presentation much . , yeah . which uh wasn't so clear to me at the beginning . I actually Mm-hmm didn't . do that at all though , every single one I a all the presentations I either added slides or edited 'em . I Oh di I added like five slides Oh too See I . only got Did , but you blank I really ones . ? I just got blank ones and What ? Really My ? slides were all blank , they'd have a title maybe Yeah , mine and too they were . just empty . Me too Did they . not have they didn't like uh mine yeah they didn't come like this ? Like with this was what it looks like Like . This is with what those that words looked already like on it , literally ? , just No like No that . . . Interesting I wondered why yours always looked so . more complicated Uh-huh huh huh I deleted slides . . . I think I added a slide one time . I added many slides every time Hey with the whole new background Yeah being innovative That , yeah was pretty cool that was , it class . . was a high moment of Mm the whole experiment . . Um Interesting . . Any other thoughts come to mind ? I wanna know how our product would fare . I I can't think just it leave would fail it there , I think it'd be a . I huge think disaster it would take extensive , especially marketing if it looks like that , okay , an apple with a red button on top , even I am sceptical . . But you know the whole Even you Yeah I don't . . we kind of designed it to look little bit like a face . I know it Yeah but is It's a happy face . . Actually that looked a lot Mm more . like a tongue from previous to uh fr Builds some other . design uh modifications . Mm . I hope you appreciate the uh incorporation of some tin foil from a uh I random Kit-Kat I noticed bar that that happened to be consumed . By accident . . Interesting . Well huh . An interesting day all in all Uh Yeah I , yeah would , it's say , I'd uh say so . . So again I reiterate my question of how different we are comp compared to the other groups , especially between culture groups and I what not . Mm know . , I know . Mm . It I seemed wanna like see everything a I flowed pretty logically . You know from the the the basics Yeah . to the conce although the whole concepts thing , the whole concepts phase , I don't think I really understood like the concept . Well the id okay 'Cause the notion it's such a of functional item . yeah I mean i it's not like I have a concept of a mug's material , it's just it is what it is Yeah . You . know , maybe i rather than concepts i it should be th thought of we sh I I thought of I thought of rather than in terms of concepts I thought of it in terms of um like proposed idea . And Mm then . the final would be like th the actual specified prototype or whatever , I dunno . But . Hmm . All in all it's kinda interesting Mm . . So we have more slides or ? No just this closing one . No we've established that the costs weren't really within budget , but we could s you know We do got it it to be . We Like did cutting corners the project . evaluation based on um Sarah's evaluation of on Kind off switches of , though it was and really technically an evaluation of the product , not the project in general Mm . Mm Which . True I'm not . sure is the . same thing , at the time that just i made more sense , but I could see if they were really asking about us . Yeah . 'Cause we di we had a thu think about it . Um . Yeah . And it's all recorded , woo-hoo . Yeah Yay what Hmm I'm gonna I'm . gonna . put um I'm supposed to do this final report thing at the end so I'll put all that into the final report as well , or as much as seems like maybe not like the articles and stuff , like I because and if and so forth , but I'll put most of it in the reports . It'd be so cool Make if it we sound get eloquent a copy of the . recording . Oh , I have to done I've I've done Nice transcription . before and it's really ridiculous how many words people say like Oh just yeah . in the middle of their sentences like that that mean nothing . There's a whole branch of psychology that looks into that , psycholinguistics . What Really the . uhs There's a guy and studying the it here , yeah , he's studying ums Filler and words ahs or or ? something Yep , they're called . Yeah um disfluencies . . Disfluencies . That's a good word for it . Yeah we like our fancy phrases and terminologies for things Just add . some prefixes , sounds classier . Exactly uh I will save this into the project I find documents myself hitting the send . and receive button on the email a lot I Mm , just Yeah , yeah . out . Oh of boredom yeah , pretty compulsively , like c come on during . Yeah meetings I know , like gimme something , yeah . . Come . on give me some information . Well to be fair we're we're hooked we're all hooked on the internet Yeah , so I mean I , we do the are addicts . That's scary yeah ? It is scary Mm . . Well just around that eight or or I nine know , imagine people we went that the are first ten y fifteen years of our lives without the internet . It's only in the last ten that we're like where's Yeah the internet . ? I mean , you know , it just in the past five we've gone I yeah from twenty . eight eight modems to broadband all the time . Dude True , I think . we've had internet for like eighteen years . No we have I but I not in the sense yeah that it's . so un you know Yeah uh ubiquitous But it's . not regular I mean my grandparents had it in the eighties and I got it in ninety four , but still . It's crazy Uh-huh . . So In the eighties ? My um grammy does computer science back in the States and so they had um an E_D_U_ and gov network Mm . There's . basically the fundamental structures , but it wasn't uh household to household yet Right because . it hadn't been Yeah , it was to the like seven partitioned universities off and stuff or something , yeah . that was him . You guys ready to celebrate ? Yeah that's Apparently our last step , does that include . Celebration like champagne or something . exciting ? Should . I 'Kay think I guess so we can probably . call that meeting to an end I for think the most that's part a closer . . Cool Has it been . forty minutes or whatever ? this has been long enough . Celebrate . Where do you find that ? I have no idea . Is that the only song you have ? There is another one . Is this one of those media player ? Huh ? Yep W oh That's awesome . . The default track Maybe I have . . I a thought different it was one David . Burns , look into the eyeball . That's one that seems to be shipping with it uh shipped with for a while , maybe this is the new version . So is that a close ? Yeah , I guess we'll call that Okay a a , that's doner the end of the meeting . . Fab . Thank you gentlemen . I feel like I'm signing off . |
ES2010a | The Project Manager introduced the project to the group and gave an agenda for the project as a whole. She then introduced a tool training exercise to acquaint the group with the meeting-room tools and to help them get to know each other. The Project Manager then presented the project budget to the group and presented the projected profit aim, the production cost, and the price point of the device. The group then began a discussion about features of remote controls and their own experiences with them. They discussed making the remote universally compatible and ergonomically-designed, and types of batteries to use. The Project Manager instructed the Industrial Designer to work on the internal working design of the device. The User Interface Designer was told to work on the technical function design, and the Marketing Expert was instructed to research the needs of users. The Industrial Designer will work on the internal working design. The User Interface Designer will work on the technical function design. The Marketing Expert will research user requirements. NA. NA. | Okay . Hi everybody and welcome to our kick-off meeting um for our new product that we're gonna be designing . Um I'm Mandy and I'm the Project Manager . And I know all your names again , Courtney Yep . , Fenella and Amber Yep . Alright . . Okay , so first let's go through this PowerPoint . I wonder what button I press ? Just do it on the arrow . Yeah , or how about I just click ? Okay , here is our agenda for this meeting . Um we're gonna start with our opening which was our introductions . We're gonna get to know each other a little bit better . Um tool training , we're going to , I guess , figure out what to do on this project with our individual roles . Um we're gonna make a project plan and then have some time for discussion and close up the meeting . Okay , here is our project . We're gonna make a new remote control that's um original , trendy and also user-friendly . And how we are going to do it is each of us is going to um We're gonna have discuss the functional design first , how is it gonna be used , what's the actual goal here , it has to operate T_V_ , blah blah blah . And we're going to do individual work on that and then meet . Same thing with conceptual design . Just the basic overview of the project and then we're going to do individual work , meet . That's pretty much the the whole process for today . And then the detailed design , just more in-depth , get the actual schematics of the remote . Okay . Alright . First we're gonna start off by using our tools . And the whiteboard thing , do you guys wanna give that a try even though the ink wasn't working or do you wanna do it on here . I think we should forgo the whiteboard since we We can't could actually see what we're writing Yeah . , we could on here . Alright , let's go forward then . Um right now so we're all gonna draw our favourite animal and then sum up our favourite characteristics of that animal . Even if you are not a good drawer like me . Alright Artistic . skills , nil . Fine . Um . Bless you . Oh , thanks . I draw like I'm in grade five . Oh do I . 'Kay , about one more minute . Okay . Okay . And who would like to start us off ? I'll go Alright . . Um this is my picture . I drew fish I like fish , because uh , you know , their whole water-vascular system thing . It's pretty cool , and um they've got a pretty good habitat and they are pretty sometimes , sometimes vicious but that's okay . Yeah . Only if they're piranhas Yeah , they they're . easy , you know . Yeah . Alright . Who wants to go next ? I'll go . I drew a kitty . It's pretty much impossible to tell that's a cat , but No I No I I , I kne see love I it No knew cats , it looks . like a cat . . Yeah , it . does look like a cat . I love cats because they're independent , uh they pretty much know what they want , they get it , they move on . I love cats , too Yeah . I'm a cat . person . I'm allergic to cats Ah Uh I'm allergic . to cats , too . . Oh , okay . If . In you're my next around one life I had a roommate . who was um allergic , but if she was around my cat forever she became used to Yeah it , you , yeah know , if you're , it's weird around them for . a long period of time I still Okay can't sleep with them in my room . . Oh , yeah , this summer I , oh I had to live with cats . It was crazy . Yeah Okay . , Fenella Um ? , I drew a badger . Cool Yay Badger . Well , yeah . . Good choice . Why a . Uh badger ? I dunno , they're grumpy and nocturnal and Are you trying to suggest something ? Well , a little bit like the Yes . Um . And then , if you know Wind in the Willows badger Oh , okay . Yeah . and then uh I don't know if you know Brian . He's Liverpudlian writer . Alright . Um , that kind of books . Badgers are cool in that one too . Okay . And I'm last . 'Kay . Look at my sad sad No giraffe , that's good . No . , no , no , it ends up looking like some kind of a dinosaur , but whatever . I don't know even much about giraffes , but I just love the way they look . They're just such odd creatures , you know . I I like that they're so unique and individual , I guess . I don't know much about their behaviour or anything , though . Only seen a couple You in don't zoos really have to , I . Yeah mean , but you can , if you appreciate like 'em the way they look . Okay . Alright . Guess we're getting straight back into business here . Um the selling price for our remote is going to be twenty-five Euro , and our profit aim is fifty million Euro . We're going to make this an international product marketed in the States , in Europe , in Asia . And um our production cost to make that profit is gonna be a max of twelve fifty Euro per remote . Okay . So we're gonna talk for a little while . Um here are some topics that we might be able to discuss . Expe our experiences with remote controls um , our first ideas about this new remote , anything that you can bring to the table for this project . So . Now ? Yeah . You wanna start us off ? Anybody have anything to offer ? Well , we wanna make a multifunctional remote , right Right . ? One remote for everything . And Right everything . being Wait Um , we have . what , sound system , T_V_ , D_V_D_ , V_H_S_ , uh I think they'll be phasing TiVo V_H_S_ ? Yeah , TiVo out shortly . TiVo . . But it's still there , so Okay . if po if we're gonna do it It needs to be compatible 'cause universal remote controls are never universal They're never . universal . That's right . Esp e especially if you buy a a not big product , D_V_D_ player , say , usually it doesn't work Or if if it's it's not not like a one Sony of the , if it's like Yeah a I . Yeah don't know . . Something So from we'll have Sam's to figure club it . how to cover all the different variances in signals . Yeah And what . we need an insanely good instruction booklet , because you always have to reconfigure all your Yeah . contraptions to go with the remote anyways . 'Kay , and um another thing that I think is important is the d the design of the product , how it feels in your hand . If it's just flat and kind of boring th those don't Nobody wants to buy those any more . They want the ergonomic ones They want like the flashy . Yeah lights . Oh like this came . Ones from Las that Vegas ones . that look high-tech , too . But at the same time are simple . Mm Right yeah . . So that What people about something like my mother with the curvature can use it . like that matches the curvature of a hand ? Yeah . 'Kay . Anybody have any experiences with remote controls that they can remember that Just bad ones Yeah . . That's true Um . . What kinda battery would we want to use ? Because battery D changing is Double usually A_ . Double A_ . Okay . Do some of them use triple A_s though ? Yeah some use triple A_s Some . So Okay but double . or triple ? Yeah , I guess then it's If we need to do triple A_ we can , but most people usually have double A_s around . Okay . Yeah . But that has to do with the size of it too Right . Yeah . Well . , w as long as we know that issue is Yeah , if we Here want it we to can be more thin , then we'd probably wanna go with a triple Triple A_ A . Can . But you with a small lithium battery ? it's okay , we don't have to decide about it now , just as long as we remember battery type and size is important . Hey . Anything else ? Alright . Moving along . Oh , we're closing the meeting . Next meeting is gonna start in thirty minutes . Here's what we're going to do . Um the I_D_ , which is who ? Okay , you're going to think about the working design . What do you think that means ? Okay . And U_I_D_ Mm-hmm . , the technical fun functions design , making sure it does everything that we need the remote to do , the functionality of it , operating all those different things . Okay . And the marketing person , that's Courtney , is going to do the user requirements specification . I guess that means specifying um what exactly the user is going to be looking for . Right Right ? I . would think so . Okay . And you're gonna get more specific instructions emailed to you in just a little while . Okay , so does anybody have anything they wanna say before we close the meeting ? Okay . This meeting is officially over . |
ES2010b | The User Interface Designer presented the basic functions of the device and discussed the designs of two existing products, showing an example of the simple design that the group wants to implement. The Marketing Expert presented feedback from users, showing that users want a simple but fancy-looking remote control and that young users want speech recognition. She discussed including only the most basic functions in the interface. The Industrial Designer presented her internal design of the device and discussed the processor chip and the energy sources that will be integrated. She suggested integrating an extra lightbulb that lit up when the remote was communicating with the television. The Project Manager gave the group new requirements for the product design. The group discussed marketing the product to a wide range of customers. They had a discussion about possibly including a locator function and speech recognition. They discussed integrating the company's yellow color and logo into the design, and decreasing the number of buttons in the main interface. The Project Manager instructed the Industrial Designer to prepare the components concept, the User Interface Designer to prepare the interface concept, and the Marketing Expert to prepare a trendwatching report. The Industrial Designer will prepare the components concept for the device. The User Interface Designer will prepare the interface concept for the device. The Marketing Expert will prepare a trendwatching report. The remote will feature a smart processor chip to accomodate all of the remote's functions. The remote will feature an extra lightbulb that will light up when the remote is communicating with the television. The interface will contain larger buttons. The device will be marketed to all age groups, and made simple for those with less technical skills. The remote will feature mainly basic functions, such as channel changing and volume adjustments, so that the interface will have less buttons. There will be no buttons for controlling a VCR or other device; the interface will feature only channel and volume up/down buttons, a number pad, and a menu button to access the menu functions on a television. The remote will include the company color and logo in its design. The group will consider including speech recognition and a locator function in the functional design. NA. | Okay . Um welcome to our second meeting . This is the functional design meeting . And I hope you all had a good individual working time . Okay , let's get started . Okay , here's the agenda for the meeting . After the opening um I am going to fulfil the role of secretary , take the meeting minutes . And we're gonna have three presentations , one from each of you . Then we're gonna discuss some new project requirements . Um gonna come to a decision on the functions of the remote control . And then we're gonna close up the meeting . And we're gonna do this all in about forty minutes . Okay . First I want to discuss the goals of this meeting . First we need to determine the user requirements and the question that we can ask ourselves is what needs and desires are to be fulfilled by this remote control . And then we're going to determine the technical functions , what is the effect of the apparatus , what actually is it supposed to do , what do people pick up the remote and use it for . And then lastly we're going to determine its working design , how exactly will it perform its functions , that's the whole technical side of 'Kay I'll just give you a minute , 'cause it looks like you're making some notes . 'Kay . Oh , well let's go ahead and , back , previous . So what I wanna do right now is hear from all three of you , on your research that you just did . Who would like to start us off ? I don't 'Kay mind . going first . Okay . Um do you have a PowerPoint or no Yeah ? , it's in the should be in the m Okay Project Do . you want us . to do our PowerPoints now You or know you could you could do it yourself actually . Oh . Did you send it ? Save Put it it in in the Project project documents Documents , yeah . . Okay . Mm-mm-mm . This one Sure . ? Okay . Yeah . Okay Okay . . Great . Um well , the function of a remote control , as what uh we've been informed , is basically to send messages to the television set , for example , switch it on , switch it off , go to this channel , go to channel nine , turn the volume up , etcetera . Um some of the considerations is just um for example the what it needs to include it's the numbers , you know , zero to nine , so you can move to a channel , the power button on slash off , the channel going up and down , volume going up and down , and then mute , a mute function . And then functions for V_H_S_ , D_V_D_ , for example , play , rewind , fast-forward , stop , pause , enter . And enter would be for like , you know , the menus . And then other menus for D_V_ as well as T_V_ , whether that means like um we can go and decide the brightness of the screen , things like that , all the more complicated functions of menus . And we can decide if that's what we want , , um if we Okay want . to include that on the remote , if that's something that would stay on the T_V_ itself , for example . Okay . These are two examples . Um and you can see on the left , it's got a lot more buttons , and I don't know if you can read it , but it says , step , go to , freeze , um slow , repeat , program , mute , and so those are some of the buttons and so it gives you an idea of s one example . And then on the right , it's a lot more simpler , it's got volume , it's got the play the like circle set , which is play , rewind , but it's also what is fast-forward is also like next on a menu . So you have functions that are d uh duplicating . Right . And you have a mute button and then the numbers and the eject , and the power button . So that gives you two different kinds , a more complex and more simple version . Okay . Ready . And then lastly , it's just the questions that we want to consider like what functions do we want it to include , and how simple , complex it should be ? And what functions it needs to complete . Uh , what are needed to complete insulation process , 'cause , you know , that's something that also has to be considered and it's gonna be hopefully a one-time thing , when you set it up it should be set to go , but we have to include the functions that can allow it to set up i in the first place . So that's it . Alright . Very good presentation . Thank you . You speak with such authority on the matter Mm . Okay . Left . . Who would like to um follow that one up ? Now , that we've I discussed can go . Okay . Do you want me to run it or you Yeah wanna , you should run it Okay . . Functional requirements Mm yes . 'Kay . . Alright . Now we have Courtney with the functional requirements Yes . , okay so we tested a hundred subjects in our lab , and we just we watched them and we also made them fill out a questionnaire , and we found that the users are not typically happy with current remote controls . Seventy five percent think they're ugly . Eighty percent want they've are willing to spend more , which is good news for us um if we make it look fancier , and basically w we just need something that really I mean there's some other points up there , but they it needs to be snazzy and it but yet simple . So that's really what we need to do Wait . . And we need we need it to be simple , yet it needs to be high-tech looking . So And that meaning what Like ? They like I guess use the buttons a lot Okay . Yeah . . I don't know . It's from my uh research . Right . Okay , what My do you team m wasn't very Only clear use Oh ten , I'm percent sorry of the . That's buttons okay . . What . do you mean by um the current remote controls do not match well with the operating behaviour of the user , like they I have to press I the buttons think it's . like the engineering versus user Okay . , whereas like the engineering she showed that the engineering ones are more complex Oh , right . and users don't really need all of the The buttons buttons that are . contained on there Okay . , because they only use ten percent of the buttons really Yeah . . Okay We only . use ten per cent of our brains . Good point It works . It's a necessary evil . yeah . . Ready for the next slide Mm-hmm ? . And so people say that they typically lose it , as you yourself know , because you probably lose your remote control all the time Hmm , much . like any small appliance Lost like a cellphone . , and they we need something simple , because most people , well thirty four percent say that it's just too much time to learn how to use a new one , and we don't want to go we don't want to vary too far from the normal standard S remote , but I mean they do need to be able to identify it , and R_S_I_ , I'm not very sure what that is . It's okay . It's Yes very important , it is important . for the remote control world Wait . , is that like your ergonomics Sh like your hand movements or something ? Could be Uh , yeah possibly . . Do we really need t to provide more information on Like what R_S_I_ is ? Oh Uh yeah , that's what my web . site said , I Channel , volume , power . don't I think that's know a . pretty good guess though . Yeah , I would assume so . I It's think like we're if you're supposed holding to know it it as remote control experts Yeah . But . It's also okay s so the channel . , the volume and the power buttons are the most important on our company website you can find like the specific statistics concerning to how much each button is used , but those are the definitely the top ones . Okay . Next slide Yes ? . And so personally I think that we need a modern eye-catching design , but it it really needs to be simple . So saying from y your slide , your presentation , the engineering versus the user-specified remotes , I think that we should go with something that's more user-friendly User-friendly . . Where the engineering ones , the boxes , tend to make it look more complicated than it really is . Um the functionality of the product really needs to be considered as to like what type of buttons do we really need on it . And it needs to be open to a wide range of consumers , so even though we need a small number of buttons , we also need to take in like are most people going to be using it for a D_V_D_ player , a TiVo , what what exactly are we using it for , as well as the age range . So we need a hip , but not a corny marketing scheme for promoting our product . And also we found our team found that speech recognition is it's like an up-and-coming thing they really consumers are really interested in it , and since our findings found that people are willing to pay more money for a remote for it to be more high-class And so just we could to consider it . just to clarify by speech recognition you mean they would say , channel five , and the thing would I go guess to channel so five , yeah ? . Okay . to just say , where are you , and thing beeps , you know Yeah , I guess Oh we . can interpret , that'd it be like lovely . , we can just try out different types of speech Yeah recognition . within our Didn't remote they programme . um didn't our rival companies manufacture a remote that you would press the button on the T_V_ and it would the remote would beep so if you It's have kinda lost like what it the remote phone used to do . Mm . Oh , yeah , that's You true know like . We could go definitely to the include base that if we wanted to . . Yeah . If it's within our price . Okay . Are we ready for our last presentation , Amber ? Yeah , I'm just trying to move it Okay . . 'Kay . I think it should be there Working , working design design . . There we go . 'Kay . 'Kay . Uh I didn't get a chance Oh to complete my this bad one . , 'cause some of the tools that I was given were frustrating Oh that's fine . . Uh Help okay me . , so method method of our design , I think I just start listing th some of the things that we actually need to put into this . We need a power source , we're gonna need a smart chip if we're gonna make it multi-functional . Um extra functions will probably need an additional chip . Either that or the smart chip will have to be extremely smart . What exactly is a smart chip ? Usually a smart chip is just a chip that's been programmed and designed so that it can complete a fair range of functions . Well , how much extra would the additional chip be ? Is that gonna push us over our production costs ? I wouldn't think so , 'cause we could probably get it from like , in bulk , from a a newer company Mm-hmm . . And they tend to sell their chips pretty cheap . Okay . Ready Um ? yep , nothing here . That's okay . Um power source , I figured , batteries , 'cause they're easily available . Typically a remote has either two double A_s or four triple A_s , sometimes three . Uh it really kinda depends on the size of the actual remote itself . Um a large on-off button , demographically we're moving towards an older generation of people , so a large on-off button would probably be good Hmm . . Selection button for various entertainment devices , so you want something that will permit you to select the D_V_D_ player or the T_V_ or the stereo system . Um smart chip that perverts uh that permits , sorry , universal application again , something that'll allow us to skip over between devices , and that's kinda it . Uh this is my fifty second design . Power source over here . We're gonna have a switch obviously between the power source and the rest of it , and you're gonna need the switch . Um extra bulb could just be for flashiness , um subcomponent which would be like a way of diverting the power to different parts of the the device . Um the chip and of course the infra-red bulb , so it can communicate with the various devices that it needs to talk to . So what exactly we are looking at , is this like the front of the This is just like remote a rough schematic ? So . So this this is would the be internal the front workings . ? So Oh the okay red would . be the front of the remote though Yeah , right . Yeah ? Okay , that's . gonna be what's communicating with the T_V_ , but the other bulb , I think , is good to just to indicate , I'm doing something , it's sort of like a The l Like reassurance that we the know Yeah the battery's , so . light you don't up working have to stare kind . of at that infra-red , 'cause Yeah you know when . the battery starts dying in your remote currently , you have to actually stare at that bulb and go , okay Hmm , when . I push this button , is it working Okay It'd probably . be ? We lighting can skip up the key that whole thing too , right ? . Yep Yeah . Yeah . 'Kay . . So you can The buttons put it in the . dark . Yeah , and that's good . We Okay should make it . glow in the dark Yeah , definitely . . 'Kay nex R Ready ? Yeah , that's it . 'Kay , any p Mm 'kay . 'Kay ? Anything you wanna add for personal preferences though , you f you said already that we needed a large on-off button , you think I . Anything think else that that's ? a good idea , because you know that's one of the most Just important buttons . Okay Well . , should it be larger buttons in general , you know like uh the examples that I had , they were swi quite small . So should we try and go for something that has l larger buttons ? I think we should . Like I think that would be in a as in like in for the design , sorry , um . I think we should definitely go with buttons that don't look like a normal remote , 'cause most remotes have small square buttons Mm , I . think we should do something like Ovals maybe bigger . and round like Yeah bubbles , yeah . . Okay . Okay , let's talk about all of our We'll come to decision later about all the components that we need to include , let's um wrap up this one , and I'm gonna go back to my PowerPoint , 'cause we need to discuss the new project requirements which you might've already seen flashed up on the screen a bit earlier . Wait , come back . Alright . Sorry , let's go through this . Alright . Here we go . New product requirements . First it's only going to be a T_V_ remote . We're trying not to over-complicate things . So no D_V_D_ , no TiVo , no stereo Okay . It's not . gonna be multi-functional . Hey . And we th need to promote our company more , so we need to somehow include our colour and our company slogan on the remote . We're trying to get our name out there in the world . Okay . And you know what teletext is ? Yeah . in States we don't have it , but I What um know is it ? . it's like they just have this channel where just has news and weather , kind of sports , it's very um bland looking , it's just text on the screen Yeah , it's like , not black even Yeah , black and , just white kind black of with just Like running text along . the bottom ? Yeah You can . It'll also give get you the kind of the the T_V_ guide sports so . Wait , is it like the Weather Channel where it's got like the ticker running on the bottom Kind Except or of something . the entire ? screen It's the entire . Yeah it's screen the whole screen is just . running information at random You can So pick anyway sports . Seemingly . , you can pick the news , you entertainment , you know it's like So it's like Right a separate channel from like what . Right you're watching ? Yeah . But it's . becoming out-dated now , because of the Internet . Nobody needs to go to the teletext channel to check the news , and we have twenty four hour news channels now too , so Those are our new product requirements Okay Okay . . So . Alright , do we have to . Mm-hmm include . the company colour within that ? Yes . It's part of the logo . Okay . Company colour being yellow . What we're going to do right now is come to some decisions , definitive that we can all agree on , about um the target group and the functions and just definite things that we need to do and then we'll close up the meeting . So . Alright . Whatever . Okay . So our target group is You mentioned um older people Mm-hmm . ? Would it just be universal for everyone , you think ? Because I think even if something has large buttons It's gonna , as make long it as they are not nicer childishly . large , like even Yeah technically . non-technically challenged people are gonna use it . I mean they want something user-friendly , so Mm well , even if we kept the regular standard size of remote , if we reduced the buttons down to the ones that people are saying that they use the most often and a couple extra , 'cause Yeah they're saying . they only use ten per cent of them Yeah , then . we should be able to accommodate fairly decent sized buttons . Okay , so we want um for our target group would we say , I mean , young and old , all age ranges , all um , not kids obviously , right ? Or kids ? No , kids need to know how to use a remote Most , I would of them think will intuitively . They gotta pick change it up between though . Disney Channel , Cartoon Network Okay . , so we're going to go anywhere from Yeah kids , I think we need it to all adult . in the age range Um what about technic technical um specifications , like how how technically literate are these people who are going to be using our remote ? Um I would say we should say dumber than the average person . We Okay should . go for the lowest denominator . Yeah . Right , okay . High So school educated so they need no technical . experience to operate how 'bout little to no , because there is no way that you are gonna be able to make it no . Okay . And we also need to determine the specific functions of this , just to get it all out on paper . So we said it needs to send messages to the T_V_ , needs to change the channel , turn on and off , just basic simple stuff like this . So if you have something just say it and we'll add it to my meeting minutes . Well it's channel , on-off button Mm-hmm , volume , volume . , mute And . channel . Yeah . Those are the most important ones . Right . And we wanna keep um I'll make a note here that we wanna keep the number of buttons down . Correct , because people only use ten percent Yeah . . 'Kay . Hey , what Um else . ? Um . Do we want this thing to be able to be found easily ? I think so . What do you Sure , yeah . A finding And I need kind we of we need a device like like or if homing Yeah this is Oh device gonna , ho right get yeah lost homing . okay underneath device . the coach . , how are we going to accommodate the quick Mm ability 'kay to . find Tracking it ? . Because Okay people . really are looking for a remote that's more high-tech . Right What if we gave . it a charger ? And on the charger , just like a phone , like you get a portable phone and it's got a charger But , and you if got you d a base leave . your phone somewhere , you push the button to find it , and it finds th the Do phone you think beeps people'll for really you go for . that though ? Because It's useful for the remote phone . Hmm Yeah . . Would that add to our costs at all , I wonder ? I would think so , because you'd have to develop a base . Right . Well , if you have the base , you could start putting in a charger and then you have a different kind of battery . Yeah . Hmm Rechargeable . batteries are cheaper usually . Yeah . Okay . I I think we can make a decision about that later . Uh we'll still put that as a point that we need to discuss . So that would include battery source Power source rather . Is it going to have a charger , or is it going to be run strictly off batteries ? And we also need to deal with the issue you mentioned of speech recognition , if we want Right . that . Do w Well , then we could If we have the speech recognition then we can start aiming at a like another kind of more handicapped disabled uh Mm . demo demographic . Well , th there's the people who desire speech recognition , there's the different demog demographics have different desires , I don't know if you guys ge You could um It we wouldn't could copy hook it up onto the . Oh . the thing 'cause it's black , but all the different age groups have different desires for speech recognition . So basically older people don't really care . It's really the people twenty five to thirty five . I feel those are the people that really watch a lot of T_V_ though Mm-hmm . They're . the ones that get addicted to soap operas and Well And just if sitcoms and stuff and if we . introduced it when they're this age , they're going to probably always buy a remote Right that . has So Well , then then do you put the voice recognition do you put the r like receiver on the actual television , in the base , or in the actual remote , 'cause then you've already got remote in your hand , why you just gonna speak to the remote Right . , whereas if you just speak in general and you don't have to have the remote in your hand and like talk at it . Yeah . and the speech recognition could be part of the lost and found device , too . If we said Right , find . remote , locate remote , or something . A certain phrase then it could beep . I dunno . Just throwing it out there . Yeah . Well Still fifteen minutes . Um Okay , anything . else we wanna discuss ? Well , do we wanna include the numbers like zero through nine ? Can we conceive of leaving them out ? Um Wait . , on the remote itself Yeah ? , like you have one , two , three , four , five , six , seven , eight , nine , zero . Well How , we definitely need those how , yeah . , how Yeah would you leave those . out ? Well , I don't know , I mean , if you can like well I don't Unless know you , if could there's say just a the way channel of leaving . them out ? I think people would find that too foreign . Yeah Yeah , that's true . You . And definitely need also remember that in this day in age we need , you know , like a hundred button , too . I used to have a remote that did not even go up past like fifty . So I couldn't whenever I got cable , I had to get a new T_V_ . It's when we get satellite . Mm . get your own remote , or digital cable Yeah . . 'Kay . Um . I guess , we're gonna discuss the project financing later , making sure that we can fit all of the stuff that we want to on our budget . Um . Yeah , 'cause I don't have any material pricing information available to me at the moment , so 'Kay . And don't forget we need to include the colour of our company and the logo . The colour Wait being . yellow ? I'm guessing And how I feel do . And we like the R_R_ a ye I feel R_ . like a the yellow double one R_ would be too garish . We . could just Can't have the make logo it entirely in yellow , or maybe a Or yellow is the light l for the keys Or put like . stripes , oh yeah , yellow Yeah lights . , yellow could be and it could doesn't have to be huge . Yeah Well . if you have like a Hang on . If you have this sort of strip kind of down at the bottom the base of it , just like yellow with the R_R_ . Right . So we've simplified , we don't need all those um play , fast-forward , rewind , Right , yeah . Yeah . or no menu buttons . So we've pretty much pared it down to on-off , volume , mute , channel up and down , um the numbers Yeah . Yeah . Um can we go back to I'm gonna look really quickly back at those Two examples examples . Yeah and . see if there is anything . Which one is yours , technical functions Oh , it's or a functional Yeah . requirement ? Okay . Yeah , audi audio settings and screen settings , we need those like audio settings mono , stereo , pitch , screen settings like brightness , colour , or do we just want that accessed accessed from the television The T_V_ itself . I think ? that that's fine just for the T_V_ . I mean how often does the average user need to do that kind of stuff ? Well , the other option is sort of like down at the bottom , like farther away , you just have this sort of box inset where it's like the buttons that you don't use as much , but Hmm occasionally . you will use . Yeah , 'cause and we need so to it's like we definitely need to have buttons for like sub-titles and things like that . It's 'cause the foreign film market is expanding and stuff , and like on television like I know f k living in Los Angeles it's tons of Spanish network television if it has English sub-titles it's definitely helpful . Couldn't we do that all through one button , something I don't well , a menu , I don't know button , that . pops up with a menu on the T_V_ that says , you know , audio , video , whatever , language , you know ? Right So . we need up , down , and side-to-side buttons . Well , that For could be the menus No you could just . double up with like the channel or the volume buttons . Mm-hmm . That's true . Yeah Channel , okay is . just up and down . Okay , yeah . And then add a Something that Such as , yeah , the looks one mayb you know the . one over there on the left the engineering Y centred right one . , right Yeah right right . . That one ? So we just have it like add a menu button then for the various things needed Right , including v . In voice the middle recognition if we have perhaps any like . settings for voice recognition now included in the menu . Yep . Ooh , I just got an idea for a design . good . Anybody have anything else they'd like to bring up in this meeting ? I had something , but I forgot . Okay . get out of here . Let's go back to the meeting closure then and see what we need to do next . Mm . Alright . After this meeting we're gonna be sent a questionnaire and summary again which we need to reply to that e-mail . And then we're gonna have lunch break . And after lunch thirty minutes of individual work time . Um I'm gonna put the minutes I put the minutes for the first meeting already in the project documents folder , if you'd like to review them . And I'm gonna type up the minutes for this one as well . Um here's what we're each going to do . The I_D_ is going to work on the components concept , um U_I_D_ the user interface concept , and you're going to do some trend watching . 'Kay . Specific instructions will be sent to you by your personal coach . And if anybody has anything they would like to add ? No ? Okay , well , this meeting is officially over . Thank you all . |
ES2010c | The Marketing Expert presented more information on user requirements which showed that users wanted the look of a high-tech device that was still simple to use. She presented the fruit and vegetable fashion trend that the group will integrate into their design. The User Interface Designer presented several ideas for the interface design taken from existing product designs. The Industrial Designer discussed the necessary internal components and presented options for energy sources and materials. The User Interface Designer also presented the sample speaker technology recently developed by the company. The group had a discussion to finalize the prototype features. It was decided that the device will be small with a locator function instead of having a charging stand. Voice recognition will not be included outside of the locator function. It will be covered by interchangeable latex casings. To incorporate the company logo and color, the buttons will be illuminated yellow when pressed and the logo will be displayed through the latex casings. The Project Manager instructed the User Interface Designer and the Industrial Designer to build the prototype, with the User Interface Designer deciding which buttons will be included. The Marketing Expert will prepare a prototype evaluation. The User Interface Designer and the Industrial Designer were instructed to build the prototype; the User Interface Designer will decide which buttons will be included and the Industrial Designer will focus on the look and the materials. The Marketing Expert will prepare a prototype evaluation. There will be only one design of the remote rather than producing it in several different materials. The remote will be covered by a soft latex casing that can be changed. The device be small and compact and will feature a locator function that uses voice recognition. Voice recognition will not be incorporated for other functions. To incorporate the company logo and color, the buttons will be illuminated yellow when pressed and the logo will be displayed through a cutout in the latex casing. Several of the features that the group had wanted to include were no longer possible due to time and cost restraints, or constraints from the materials themselves. | Okay . Hi Team . Hope you had a good lunch . Okay we're back for the conceptual design meeting . Um let's get started . 'Kay , here is the agenda for today's meeting . Um we're gonna open it and I'm gonna keep the minutes as Project Manager . We're gonna have three presentations , one from each of you again . And then we are going to come to decision on the remote control concepts and then we're gonna close it up . And we have forty minutes again . 'Kay , and just to reiterate um after this meeting the team will reach a decision on the concepts of the remote control . Okay . Let's go ahead and start off with your presentations . Who would like to go first ? Just trying to move mine right now . Okay . Um Courtney would you mind starting us Yeah off ? Okay . . Trend watching ? Yeah . 'Kay . Okay , so trend watching . Uh since we do put the fashion in electronics , it is kind of important how our product looks . So I guess we can go ahead and go to the next . So what they want . Right now customers want fancy versus functional . Um basically about fifty eight percent of what they like of the product that they want , describing like the in order of how much they want , fifty eight per cent of the decision of what it should look like , fancy versus functional , and then it has to also be technologically innovative , and yet easy to use . So the customer basically is confused . They don't know exactly what they want . They want us to tell them They want everything . , but Yes simply . Exactly . Okay . . So we can go to next Mm 'kay . Okay . . So in Milan and Paris recently the trends have been showing that clothing , shoes and furniture are basically just covered with fruits and vegetable patterns . So I don't know if we want to go with that um and also the spongy feel is in in contrast to last year . I don't know really , I mean I guess the spongy could relate to the buttons Mm if we want to rather . Mm than like . a hard clicky button that you find on like some mobiles and stuff , you'd want like a softer touch . I mean do you guys know what I mean Right Yeah . Yes . Yeah . . th Um . But as for the fruits and vegetable patterns , I don't know if we really want to go with that , because it is just a trend , and Right our product . we want to stay around for much longer than just a few months Right , because . People I don't I buy can a new remote Yeah every . I mean so that could often just be . a Spring thing right now . I can address some of that issue , I think , with uh my presentation . Okay . Awesome Okay . . Um so design preferences , um we need easy to read like large buttons , clearly labelled so that , I mean 'cause we talked about that being a problem . Um and then also buttons illuminating upon touch , you said that in your design , with the bulb . Um and that could also tie in with the colour scheme . Uh we need the Real Reaction logo and colour scheme obviously . That's one of our key goals , we wanna promote our product . And I was thinking about different types of designs and I came up with something . Actually right here . So what we could do is something like an old-fashioned telephone like this , where we put the buttons around , like we'd put a big on-off button or something else in the middle , I mean it could be the arrows or whatever for channel up and down , and then put the numbers around in like an old-fashioned dial shape . 'Cause then it'll appeal to older generation and like said retro's cool . So it's classically retro Hmm . . So I mean that's just an idea if Very you guys good . I like like it it . Okay . And , ready for the next slide , yep ? . And that's it Op mm 'kay . . Okay . Great . Great presentation . Ready ? Okay hang on 'Kay . . See if it's there . Which one is it ? I don't know . Hang on . Interface concepts , no ? Interface concepts new Either . refresh it , or it sh Oh Y wait , maybe I didn't put it there . Hang on . 'Kay Mine . will always read copy of something or other Sorry ? . I I copied mine before I sent it over . Oh okay . Sorry , hang on . Don't know . Oh there we go . Okay . Okay , um looking at the interface concept , it's gonna be mostly examples of possibilities of where we can go with this . Uh if you wanna start the next slide Sure . . Um uh can't really see , but there's two possible ways , on the r left , if you see on th on the sides of of the remote , you have the sort of scroll down , so you have that option right there . And then also there's the idea of the base . That's sort of like an idea there . And then on the right , we have what's really big trend right now , it's the iPod . It's becoming really and so you have this sort of very very simplistic menu section uh with the round buttons , and it's sort of like you have the both kind of trendy and hip , but also very sleek and um and very simple , but technologically advanced . So if you wanted to do that th if we could find a way of sort of like using that idea in a remote control then sort of look into it , but Anyway Mm 'kay , next . . Um there's the idea of like being able to do it by feel as well as by um by sight . You'd you know you're in the dark , you don't wanna be looking at the remote control . And the picture particularly is pointing out if you look at the top volume button it's a V_ , and so yo you're kind of feeling a V_ like volume up . What it really is is a V_ and what it you think it is is down , because the down arrow Mm . . And so it's like a sort of a criticism you'd probably turn that o the other way up . Um but then you have you could either do it by raised type , which could be you know , iffy , um sort of old-fashioned in a way Mm . . Either that or just have it by shape , for example you have a specific triangular shape that you know you're looking at the up and down arrow . And then the round ones you sort of feel by , you know , that's the second one down , that sort of thing . So it's sort of looking into how we wanted t to do it by feel Okay . . Okay . Um this is sort of an example of going for a s certain demographic . Um this is particularly geared towards children That's cute . Um . it's very cute , and we could probably change it to yellow , bright yellow for like a the for the company logo . Um and you have the shapes and it's very simplistic and friendly looking . Um and then the other thing that it would be able to do is just to pro be ab you program certain channels that only these children would watch , so it's like they ch watch , you know , the C_ Beebies or something like that , uh keep them away from other channels . So that's like another ar Okay Um . , I mean , these are three examples sort of looking at it . You have the wider section for the main controls there . Uh you could see how many buttons there are . And then on the left you have an example of the round buttons , and a simpler design . On the bottom we probably wouldn't need that , because it's more for like a D_V_D_ function which we are not gonna be using . Um . So again it's sort of like just give you ideas and then down at the bottom you have the logos and that's where you could put the R_R_ , Real Reaction . 'Kay . And then finally these are like the sort of same examples , but also some more , just possibilities that we could go with . None of them I'm particularly keen on by the way . Yeah Hmm . . No . But it's sort of like just taking aspects out of that and saying , well out of this one we like , you know the round section of um , b or we'd like the Mm the button size on this . Or . I like , you know , the black finish or the silver finish or whatever Right . . I have four of those remotes . Good lord . Okay . Ready That's it ? Oh . , yeah . Okay . Great job . Okay , my turn . Okay . Okay . Whoo What's . the title ? It'll be copy of component design Got it . . Yeah . Th that looks like it . 'Kay . So basic remote operation runs as follows , press button makes connection with the power source and the rest of the circuit , chip senses the connection , chip produces a morse code infra-red signal , specific to that button . So you press the button , it produces uh a signal that's encoded specifically for that button . Transistors amplify that signal and it goes to the T_V_'s centre , which interprets the signal response accordingly , changes channel etcetera . So that being said Next slide , please . Findings oh which were the required materials for the basic internal construction , so all the really simplistic functions that we just discussed , we need rubber for buttons , aluminium for battery y contacts , integrated circuit which consists of a diode , transistor , resonator , resistors , and a capacitator , all those basic things that make a circuit function . Um fibreglass and thin copper wire to create the actual circuit board itself . An L_E_D_ , which is a light emitting diode , um contact discs for the buttons , plastic for the casing , and a power-source , whatever power-source we've actually determined we want . Next slide , please . Thank you . Uh personal preferences , uh to save money for the components , the remote should be mass-produced and basic materials should be bought en masse . Um if we find another company who can produce the required chips , casing , L_E_D_ , any additional materials we decide we require at a less expensive rate than we ourselves are producing , we should go for it . Next slide , please . Um just talking to the um manufacturing division . They suggested power options , solar cells , hand dynamo , and kinetic power , so you shake it and it increases the power . Um I'm not sure how the hand dynamo works , they have yet to get back to me on that . So Hmm . next slide , please Interesting . . Suggested casing options . Okay . We can offer options for casing such as straight , curved , double-curved , you know , very specific to the customer . Options for materials , plastic , rubber , titanium , wood . I don't think anyone's gonna go for a wood one , because splinters That would be amazing , though , yeah . No Yeah , splinters would . Um certain restrictions do apply here though . Uh latex , you can't do solar power with a latex one . So , if they want some a soft squishy rubber , they can't have the solar powered option . Double-curved , you can't What do titanium is that ? . Um that would be two curvatures , so it would actually , if you the shape of your hand , you curve here and you curve here Mm , so you could have . two curves that match the shape of your hand to make it more comfortable to hold Mm . Now . if you wanted that , you can't do titanium . And uh so you functions what for the buttons , scrolling Right . function could be very beneficial to us instead of actual buttons themselves . I think 'Kay I have one . more slide . No , I No didn't . , okay Um . the manufacturing division also has said that um they have several types of chips and they've just developed a sample sensor or sample speaker chip , which we could utilise . Um push button requires a simple chip and scroll requires more complicated chip . So depends on what we decide we wanna do . In addition to that if we're offering all those different options to the customer for producing their remote , we're going to have to have multiples of each type , like a double-curved in rubber , um you know , each option should have a certain select number produced with all those options . So we'll have to mix it up , make sure we produce enough of everyone . But that could also drive up the price of the Mm actual . remote itself if they know that we only produced five thousand , you know , double-curved Right . wooden remotes . Okay Hmm . And . Okay that's all I got . . Alright , well thank you for those informative presentations . Let's go back to um Now we have to make some decisions . Where were we ? Let me just add one more thing that I couldn't say before Sure , and . that's just that there's the new technology that they've developed on the voice recognition . Um . Oh this the thing we were talking about earlier . Right except that it's sort of odd , and I'm no not exactly sure why they are explaining it in the way they are , um there's a sample sensor and there's a sample speaker unit for So , you would say like , good morning , coffeemaker , and it would respond , good morning , Jill , but I'm not sure exactly how it's gonna work , 'cause do you programme do we program the responses and the questions . So does that mean that the user then has to ask the specific question , and can't change it Mm . in order for it to be recognised , or can it be altered in a certain way , or does the actually user program it , to Right say a channel means this Yeah . , like . Right using . the menu to be like , enter your name into the screen like on the menu options . So Right that way the , so it's got remote like a limited reads it memory . and programme it . So it's sort of iffy , but Mm that's . kind of what you'd say . I feel like voice recognition would be , I don't know Hmm . , w it would be too hard to really Programme I mean we could . do it , but If it's within our price to get that kind of chip that Technology would . , you know , technology Well , we are making the chip Hmm . . So , I mean But , I guess , we have to look at w what our production cost is for the chip itself And anyway it is a growing trend . Yeah , the Mm higher technological . . , like the , I mean just like the more advanced it is , Yeah the . better it'll I sell . I thought offering some of those options for different materials that it could be made of different , you know I think we'd have to decide on the power options , maybe Hmm . So Yeah . that , 'cause we we could need to reduce know how big cost it's gonna be . Yeah and how . heavy Okay . , that kind of brings us to this , let's let's see Okay if we . can decide what kind of energy source we want to have first and foremost . Um . Do we wanna go for batteries or a stand like the one that we saw illustrated earlier ? Oh the base , yeah The base . , the charging base I I think always the with feel p rechargeable like first batteries I wanna know what it ? looks like , before 'Cause Hmm if . it's something really really small , then it's sort of harder to imagine a base for it , that was p quite a s substantial size sort of standing up Yeah W , and we don't have multiple things that it has to control , it just has to control the T_V_ . It's not gonna be a huge universal remote . We Right need to decide . , well so we can figure how big it's gonna be , like What exactly size battery what and buttons we want and exactly Well , the other thing is like even if it's got a few buttons , so we want It could it to be be like bigger this than this . Yes . I'd , well , 'cause uh it still fits in your hand , so you still wanted something that's comfortable and substantial , but not necessarily full of buttons This . one is really comfortable , like I like the sides whatever Are you gonna , because lose it easier ? But if we have the um , the locator , then we don't have to worry about that . That's true . So we can make it small if we have a l locating device . If Yeah we do a . voice-activated locator , though , we're gonna be looking at a more substantial chip . So Hmm . So i That's the other thing , it's like You know Are we gonna have certain chips that are gonna require bigger size period ? Two double A_s , for this size . But like , you know , if we get more complicated then it's gonna v be Right have to be . bigger to just accommodate the chip size . Honestly , I think the customer would be kind of irritated by the fact that it has a base if we did do a nice small , compact Right . I agree Yeah , it's . So either gonna we be sh bigger with a base or smaller Smaller with , without just Yeah . A battery like Yeah Mm this yeah . guy . . Alright , so what direction do you want to go in ? You wanna vote ? I think if we had a a locating device with the small one , I think that seems way more advanced I'm . kind of Yeah I'm kind of . I'm leaning in the a direction away of this from kind of the base bigger and . Yeah the Yeah base . . 'Kay . That just so seems so clunky and Yeah , because I mean if even looking at cellphones right now , those trends the smaller Smaller the and smaller , yeah hotter , yeah , yeah it is . , yeah Okay . The only problem with that is if you forget to take it out of your pocket and it goes in wash . Oh . You're kidding . You know it happens Hmm . Yeah . I've had three . watches go that way too Oh watches Ouch . I've . but I've never washed a cell A phone phone , whoa , that . would wow , that would hurt . Okay Pieces , so everywhere what kind . of material do we want to be made out of ? Well , we have lots of options . I don't think wood is a viable Yeah option wood . . No Well , titanium . Oh what did you Oh sorry s , go ahead . I was saying that titanium , if we're being restricted then I would probably lean away from that . Yeah , 'cause if it's gonna cost us more to produce a chip , titanium will be more expensive . Right However . What would you recommend ? , well Yeah , we . only wanna sell it for twenty five Euro right Yeah ? 'Cause . I was thinking if we wanted to get the high in market That'll then Yeah you could , exactly produce a few . in titanium Mm . , make them a rarity The selling so to point We speak could , yeah do that . . , because all our research shows that people are definitely willing to spend more Are we Yeah . restricted if by this ? Well the I original Twenty five I think Euros we should just focus on one design and one concept right now.I'm Okay not . sure that we'll have the time and money to produce a whole array of remotes . If this was a successful remote , we might then produce a higher end version of it , I think . Yeah Good plan . . Good plan . Okay , so we wanna go for plastic , or what would you recommend for materials ? Honestly I'd Hmm recommend . like um uh since we're going with batteries instead of solar power , I'd recommend maybe a uh soft like latex , because we could produce , you know how cellphones have those overlays that you can change the colour . We could Oh Mm-hmm do . uh one . that fits Mm in with the trends . of the year so , because this year is all fruit , God only Yeah knows why , who knows , um . we could do f a cherry cover for this year and then i if next year is stripes or solids , you know Okay So you're . talking about like when it leaves our salesroom then it's all gonna be cherry-coloured or is it gonna be the kinda thing where people come O back or we and could swap like take They could it off They ? could buy come this back . cases , maybe . And buy , the extra case Okay if they wanted . . I think it's good to sell a basic thing and then sell . So we could do like options a b a . hard base plastic , and Yeah then we . could give The two what the latex top face covers Yeah , right . ? Okay to start . Okay . . Yeah , because the soft latex definitely is squishy . That's in . Well I mean squishier than like Right , yeah . Right , just a hard . plastic . Okay , and what kind of chip would we need for this guy ? How complicated Are we gonna go with the Yeah voice activated . I don't think we should do voice , I think we should just do um the recognition for when it's lost , you know A . could we tracker , yeah Yeah . . 'Cause that uh what it type of , yeah , for voice activation would it be like a certain term what we would say like , Hmm . because people could just be talking and we don't want it going off all the time . Right . So uh Well , we could give it a specific code , you know , remote missing . Ooh . Uh see I'm uh I'm strangely attracted to it , because I know that's it's definitely gonna be big , because it's , I don't know , it's Well just so high-tech , my little . sister got for Christmas she got one of those key finders that's like a key-ring , and you have to whistle in a certain frequency for it to work Yeah , see that . And would then just she irritate would laugh me and . it would start going off in her purse , and you couldn't turn it off Oh dear Oh . . So , then it became maybe voice highly irritating Okay . . maybe voice So activation I think won't having be good a key-phrase . is much better . Okay . Alright . But it's not gonna be voice activated in the fact that you would say , channel up , and it would work , right Yeah , n n no , we But just then ? Just No it want it to a be . a finder Okay . , alright . Hmm . Okay But . do can your can the department make That would be like a mid-class um Oh Yeah , brilliant then . So . we don't actually have to go for Well , if they've just developed the sample sensor , sample speaker , it's a brand new chip . Why not introduce No . it in this way ? Yeah Mm 'kay , good point . . Uh and what size batteries , double A_ , triple A_ ? I think triple A_ , it'll be lighter . Two ? Could I it mean run more off of two more Well come , that in depends a package on what the energy is needed . Yeah . . I think , well , we could d r do two or we could do one small lithium , 'cause you know the lithium batteries are doing quite well in most other electronic products , right ? So they're more widely available now . And they also have a longer battery life than most batteries They're more expensive though , too . . But if you only have to replace it every five years Mm . . That's a good Thoughts point . As anybody long as we sell ? it with it . Well , how about a initial , you get one battery when you buy it , 'cause Right I'm pretty , that's sure what we can I meant get them . We pretty could think cheap about on bulk it and Okay come back to it next meeting . Yeah . Yeah . We still have . one more meeting . Alright . . Okay . So we've covered that first category , User Interface Concept , meaning design What's it gonna . Yeah , what's it gonna look like . Okay Um . I ki I kind of . like your idea about the retro phone dial , and that the central button could have , maybe our logo on it ? It might be the four way scroll , too Yeah . I mean , it could if be whatever Yeah , as long as . there's something big in the middle , because like the old phones Yeah . , there's like that just like piece of metal Mm-hmm or like Well a picture . or something in the , my middle issue . with that is if it got too big though , 'cause if you have the circle and the button in the middle , then is it gonna get wider Mm than . Oh , that's your true your hands . are , because w And then would the buttons be too small if it was enough to fit on it ? Good point . In the sample ones that you showed us there was one that had the scroll buttons on the side Yeah Yeah . , which . I think if we make it curved like a hand like a hand-shape like if we put the the scroll-button on the side Oh , I see what , that you mean could be . particularly useful I think so . . So scroll buttons on the side and Yeah then buttons , I like on that top ? . 'Kay . But we definitely If we have scroll things on the side , we definitely have to have 'em labelled . Mm . Yeah , like Well on , if it's the side just up of and it down . Oh if it's just up and down But . is that for Volume or channel Which ? . I don't know Well . , you could do Do we some have both on both sides sides . ? Can Mm we ? yeah . We should probably make it that you have to depress it to activate it then Yeah So that you're , 'cause just oth not holding otherwise . That's it and squishy you're it not changes just the chan holding . That's it squishy and going . like this Well , you , the know other . option is in instead of a scroll you just have have the buttons buttons up . on the side which Mm are on the side . Okay . Yeah Yeah . . , that . Hmm . 'Kay any other ideas ? Um what colour ? Oh , yeah . Latex covers We . W have to make sure that logo always sticks out when we put the latex covers on , so we'll have to like have a little square or something , so that the Well our logo's I sort available of like having the . a yellow strip at the bottom with the R_R_ like that . Yeah And that's . at the bottom of it . I think maybe we should do it on a b button itself though , because if people are able Which to button change the covers ? , I don't know , maybe the on-off button , something , some the menu button , I don't know , but you know if we're gonna put our company logo on there and somebody could just get another one . Are they all gonna have our company logo on them ? Every cover ? Yeah , I don't think we should do that , because that would just be icky Yeah . . So I think maybe putting it on a button is probably a good idea . If we want it to be visible and Um are all those those one that you showed where they were um s met silver-metallic looking Yeah . ? But those are plastic , right Yeah ? They're not titanium . . I kind of like that look . Uh but , or if For it was our base really one Yeah ? , for the base or if we're going for the retro look , I think , like a really shiny black would be cool . Yeah What , or like are your a thoughts gun-metal grey ? Gun-metal , 'cause then gray it combines . the silver and the black There you . go , gun-metal gray . I'm just really wary of the putting anything on a button . Why ? It'll wear off What's the Yeah button , buttons wear Well off . Mm , w . w . then what's the button do , and how do you know that that is what the button does ? I guess . Just looking at examples , y you just don't ever see the logo on a button , it's always on the actual casing . Right . Hmm . There's nothing saying that we have to put the logo on the front But On of But we the the want you actual don't back it to be seen ? It d visible But uh . We , yeah need it , you Visibility to don't be seen see it though . . 'Cause if it was only on the back really the only time you're gonna see it is Well when you drop it or , hang when on you're changing . the battery . The other option is , I don't know if you can see it but it's like if I can find it again . Yeah , it's like the second to last slide . Okay . And yours was called Interface Interface Concept , yeah ? . This one Yeah ? Well . Um , for some . reason I can't get it to just go to that slide directly . Okay , it's the very right one . You see at the bottom , it's kind of difficult to see , but you have like a d sort of s division between the bottom like , where the logo is , and if we have the replaceable section , it's like the top . It doesn't necessarily replace the entire top Mm . . And so you have that one piece that stays and the rest just sort of clips in . Okay If , yes c you envisioning it ? And so yes that stays . the same when you have the logo , and then you have this s slip that kinda clips in and that's the bit that changes . Okay . The only problem is we're using a latex overlay so it actually would go over top of everything and have Hmm holes for . the buttons , so I was thinking maybe instead of doing that what we could do is leave a space for where Yeah the logo should . Yeah , yeah be . . Like a little cut-out kind Yeah of Right . . That's Okay like , you know , a . a cellphone it's like the the screen Right is . always just left opened . And so , what we are gonna do it like bright yellow with the R_R_ ? Yeah . Some Anybody of tho see anything that they liked in Well these , some ones of those buttons ? though are blue-based . Um Mm . well , a lot of those buttons are blue-based . Well , kind Mm of . . Um and then if v we do have them illuminate upon contact Yellow . , they could illuminate yellow Yellow Yeah , I . like that idea . Like . if we like the one all the way on the left , uh you ca you can see it on your computer better Mm . . Um where the button is actually blue , but the number itself is clear or white or whatever so if you pressed it would illuminate yellow Mm . . So we'd have blue and yellow for the touch Oh buttons , that . one . I like Yeah the yellow . illumination idea , very good . Okay . Any other ideas or thoughts ? We Um all seem to be fairly in agreement about what we wanna . Ha hang on do with this project so Let Mm me yeah catch . up 'Kay . . Did we finalise what buttons we're including or we just everything that we said before ? I think there will be time for that later . I'm guessing . 'Kay , well we're gonna wrap this up . Um next meeting is gonna start in thirty minutes , and here's what we're each of us going to do . The I_D_ is going to do the look and feel design , the U_I_D_ the user interface design . I think you're going to get a lot of , I mean , the final say on what buttons get put We'll all talk about it , but I think , that's pretty much what you're gonna do , right ? Yeah I . guess . 'Kay . And you're gonna do some product evaluation . Okay , and right now , the I_D_ and U_I_D_ , you two are going to work together on a prototype using modelling clay . Great Fun . Play Doh . . Yeah . Okay , and you should all be getting an email pretty soon . Alright . Well Wonderful , thank you for a very productive meeting . Ooh . |
ES2010d | The User Interface Designer and the Industrial Designer presented the prototype and displayed its gunmetal color, removable casing, buttons, logo, and ergonomic design. The Marketing Expert gave an evaluation of the prototype using the group's initial criteria for the remote. The group decided that enough of their initial ideas and criteria for the remote were satisfied to be able to continue with the project. The Project Manager analyzed the final production cost; the cost was lower than initially projected, at 11.2 Euros. The group decided to use one lithium battery instead of several triple A alkaline batteries. The Project Manager then led a discussion on the project process. The group felt that they worked well together and were pleased with the prototype. They complained, though, that they felt constrained by the management's directives, that they had difficulties using the meeting-room equipment, and that they did not have internet access during the project. All participants were instructed to fill out a final questionnaire. All participants will fill out a final questionnaire. The group decided that the prototype and the final production cost satisfied enough of their initial criteria to able to continue with the project. The group decided to use one lithium battery instead of several triple A alkaline batteries in order to reduce the number of components. The group felt that their options were constrained by the management's directives. The group had problems with some of the meeting-room equipment. The group complained of not having access to the internet while working on the project. | I wanna find our if our remote works Me . too . Oh . Okay Whoohoo . . Um here's the agenda for our last meeting . Um after the opening we're going to have a prototype presentation , then we're going to discuss the evaluation criteria and the financing of our remote . Then we're going to evaluate the product and I think the whole production process , and then we're gonna close it up , and we have forty minutes , so let's get started . Oh , no , let's have the prototype presentation . Mm 'kay , you ready Um ? sure . You or me ? Y you read that stuff , since Okay you wrote it . . Well , since I'll our be the Vanna materials . aren't exactly what we were going for , I'm just gonna translate what this all means for you . The base is gonna be gunmetal gray , which is what we had decided , and it's gonna be plastic . Um then there's the latex cover , which is what you see as red . Um because it can be replaceable , we just kinda went with the colour Right . . Um and then the buttons are actually kind of poking through rather than on top . Um and the buttons will be a l much lighter blue , almost see-through Hmm . It's just . sort of a very pale blue and a That's light-up nice . yellow Yeah . . The whole thing lights up if you press any button , rather than it just that one button will light up . Good . Um and then at the bottom we have our logo . Um bright yellow sort of design with the R_R_ which will actually look like our logo Great . . And then on the side you have the buttons . They're one button , but they kind of push up and down . Okay . I don't think they're scrolling . No . They're just buttons Right , yeah . . And then yeah , the buttons . On off switch will be here and as you've noticed on our prototype um they've ended up with a curvature kind of , by concave sort of thing , except for , you know , can't see underneath Yeah . . So I'm hoping that when we get to production we can actually make them like that , because they're very nice to stock you know , stick your finger in Yeah . Um Thumb-shaped . the . two squared buttons are are two probably least used , menu , mute , and then these are the numbers , so our channel and our volume will be on either side . Yeah . And then the last thing is just that it'll be black labelling on top , just which we didn't do Okay . . And did you determine um the curvature of the bottom part of it for the hand , is it gonna be a single or a double ? I'd say a single Single . Single . Single . sounds good , 'cause it's not Yeah big enough . to really constitute a double Right . Yeah . , it's only actually the size of my hand . Great . Great . I think you did an awesome job Yeah , I think it's a beautiful . It is beautiful , and it's everything that we discussed Yeah . . Good job , you guys Good job Oh thank Whoohoo you . . Those are really good . . . Alright what's next in our agenda ? Um we're gonna discuss the evaluation criteria , and that's with Courtney Okay . , it's a PowerPoint presentation . I don't really know exactly what we should uh talk about . It's under evaluation . Right . Alright . Um so these are the criteria we're gonna ask , is it easy to use , is it fashionable uh yeah , I guess we should write these down so we can Mm reference . them . Feel good meaning what Like does it feel good ? Physically , like yeah , physically Right , okay . . . Sqi That's just for current trend Right . . It doesn't really count , you guys . Yeah , it was a little difficult to incorporate the cover with the cherry fruit on it . Yeah . But it's so we do have removable covers , right Right Yes . ? Yeah . , well then that's covered . And so 'Kay we n . k everybody have that ? I'll wait . Yeah , she's got it . It's Yeah good . . Yeah . Okay so , we're using the criteria uh for a seven point scale , and so we need to discuss how we feel . It falls within this range , so for easy to use , do we feel it's very easy to use ? Are we True going or false to indi , easy I say to use we individually . rate what You do you guys say ? Just Yeah orally . . Why not ? We have okay Okay . . Um easy to use . I vote six . Oh wait , that's false . Oh , two . Okay . I'd say two as well . Yeah , two . Two Uh . That's what I say . hello , we're great Okay . , fashionable ? Um At the one moment . , no No . No . I mean like no , I think it's very . Me fashionable too , very . chic I thi I . would give it a one . Okay One , I give it . I'll a one give it a two . , because at the moment it's not looking that way Well . Oh , that's , and that's ma it's just a like prototype that's a clay , it's , right a prototype . . What do you Mm think ? I don't think it's that fashionable . I'd give it like three or four . Well Okay . , now I'm . So , the average is about a two . Yeah , it's a two But . then I'm not Two fashionable or three , so don't . Two use point my opinion five That's okay . . . Yeah Neither . Um are all o all the customers we have , either does it feel good ? . Imagine , since we obviously don't I Does have it feel feel that like good . ? Uh the shape of it actually does uh . And it's i it is very ergonomically designed . It's gonna be curved . Yeah , it's gonna be thicker . Yeah . Depth . I think it feels good . I think so too . I'll give it a two . 'Kay . Two . I'll give it a one . What do you say ? I'd say a two . Alright Okay , average . is two . Is it technologically innovative ? Oh sorry I'm taking over your job Oh here no , it's fine , you're . Go right I mean ahead you're Project Manager . Um yeah , I mean . and it does it have voice I mean the phrase recognition on it ? Yes . Right ? We were able to do it with that kind of Oh right , the chip We could . do it with the chip , yes . It wasn't we have no And reflection there's no way you can of represent it on the it on prototype here Yeah , but that's , right because . Y it's . That only was two dimensions 'kay , really . And we . discussed that Yeah Right being , so included . . . Then yes , then I would well it isn't what else would it need It for it to be technologically innovative ? Well we don' have the you know , we can't say channel , and it changes the channel And , channel it doesn't eight . cover anything other then T_V_ , so Right . I'd probably give it a three . Yeah . Okay . Even though it is for just a T_V_ remote it's uh very advanced . But it is just a T_V_ remote . Yeah . I'd go for a three or four on that one , so Yeah I go four . okay , let's go for a three point five . Three and an half . Alright , and the last criteria is it is it um Squishy and fruity Well Well , we've covered that with . It's the just trendy , basically trendy yeah . . , so I'd give it a two . It's Sure capable of being . Capable squishy Oh , it's very and capable . Very fruity capable of . being squishy . and fruity . Okay . And it's very important Yeah . 'Kay . , there we go Okay . So . , next Next . So um our re model slightly resembling . a giant delicious cookie appears to be a winner , and uh hopefully we'll sell millions . Good job , team . How did you get that in there What ? ? The slightly resembling a giant delicious cookie It it does It does . . That was good . Thanks . Very . good . Alright , let's go back to this No , that's it . Hmm . Oops . Okay , so now uh we're moving on to finance , okay . I'm gonna show you an Excel spreadsheet and we're going to fill it in together based on what components we're including in our remote and see if it's under twelve fifty Euro . If so , we can proceed , if not , we need to go back to the drawing board a little bit . 'Kay ? So let me bring that up . Here we go . Alright . Um it's not hand dynamo , it's powered by battery Yep . , so we give it a Two . Number of components you plan to use . Do I just put quantity being one battery , or Yeah . Yeah Mm 'kay . But . if it's a do you wanna go for this is where we need to make a final call on if it's a lithium or do we wanna go triple A_s , 'cause triple A_s we're gonna have t do more than one battery . Oh , let's just go for a lithium . What do you say Yeah , let's Yeah let's do a lithium . ? I think , it's uh I . think We're gon the people that's gon who purchase this are gonna be technologically Nologically advanced right , yeah . . Okay , down to the electronics um section . We're gonna need this kind , correct Yeah , if we do . Yep the voice . sensor , so one of those . It is a single-curved , so one of those . Uh Oh . . What's that ? Yeah , that's Yeah correct . . 'Kay , down here It's , case We plastic material plastic . . Plastic . . And And special special colour colour . . 'Kay . Down here , interface type . We're gonna have the integrated scroll scroll No , we wheel don't have the scroll . Isn't oh those are just regular But buttons it's Well . Buttons , that's the push-button . . too , right there . Yeah , but i This so ? Integrated i scroll-wheel or push-button . We're really having just push-button interface . Okay , so we can just go um . But will we w actually we'll need two , won't we ? One for the top and then one for the s one e for each side But it . that just covers the type of button we're having . Because we're not doing a scroll on the side , it's still push-button . Oh like the twenty nine means like you have both scrolls and Push-button push-buttons Okay Right . But we just I . . But think we have don't she's have push any scrolls I think what Courtney's . talking about is do we need to put two Like here because ? there's like one interface right here and then because it's not gonna be on the same plane when you press the button . There's Right gonna have . to be Yeah additional signals on the sides . So . Okay is . that gonna be an extra one on each side ? I don't know , they might put us well , let's Two interfaces just . , is that what w should we Let's Two s call say or it ? th would Or it three be three , because ? of one on each side and Okay one on , fine top . Yeah . I . mean it's fine 'cause it comes out the same as twenty nine . Well less than twenty nine even . Okay Okay and . we're gonna button supplements the buttons are no They're uh a special colour . okay . Um they're uh they're a special form , 'cause Are they're they indented ? . Oh , right . And And then , they're s a special material yeah . . Mm . Well , we're under cost then . Alright We're over ? . No Grand We're , we're under under . . . Twelve Okay point . five is our limit Oh . We've , I see got eleven . point two . So Alright we can . go to production We . can go to I dunno what I just did . Okay . Now we're gonna talk about the project process um and whether or not we're satisfied with the whole process and the result . Um did we have a lot of room for creativity ? Did we have a lot of room for individual leadership , um teamwork , and the means , meaning the technology that we used to produce our little guy there , and if we found any new ideas . Now , question is , how do we do this ? Go back . I think we just discuss it . Discuss Previous , sure . . Alright . Who want who would like to go first ? We think We didn't we got have stifled a whiteboard for . cri creativity by the company itself , in restricting us only to using a T_V_ remote Hmm . , initially Yeah Oh Hmm that's . . true . . And no internet . Yeah . No , yeah , that's a good point . 'Cause I'd forgotten that that wasn't our decision , yeah . And how did you feel about the whole the whole process though ? Oh , overall I mean I thought we did a good job like We got to choose basically we had control over minus it being just merely a T_V_ remote we got to choose what we wanted to do with it . Right , and we got say over what how technologically advanced it should be and also how fashionable , which I kind of And we're a fashion forward like technology we company . yep . You right know it . . Um what about um the teamwork aspect ? How did you guys enjoy making the model , the prototype ? I think we did well . Yeah . I think ya' did . Did you work well together in there , and Yep Well 'kay , no , there . . Minus was that one there fight was scratching and fighting . Yeah , but Oh my . no God Gouges . , and . we've all been a pretty congenial team here , I think Yeah . We hadn't . I had any ma mean fallings minus you out guys . being wha what is it , the survey , annoying or Irritating what is it Irritating ? Irritating Irritating , yeah . . . . Wow that's a it's definitely a strong one . Okay The means . , the whiteboard didn't work . And Yeah Yeah no . internet . I . have to knock that one down a couple Yeah notches , and no internet . A and . our friend here really feels Misses strongly about the internet . I . do And the digital . There's so much available the . Like digital it's information pens Yeah , digital pens were they I were pretty really cool appreciated . They were fine those . , yeah . Yeah . they were fun , even though I'm not really sure what I could do with them , but they are awesome The use . of the laptops for receiving everything . It Yeah Right was . , laptops are wireless extremely handy too , so , wireless . And these things . And whoa that . we have a shared network where we can put all of the Yeah . And let's not forget the sexy dual microphones everyone gets Yeah to wear . . And Big Brother . Big brother . Yeah . 'Kay , have we found any new ideas through this process ? Um we are really gonna sell this . Ta-da . For something that looks cool and also has what I want it to b do technologically Yeah . . And that's your right brain taking over , w wanting the artistic , the fashionable , the hip Mm-hmm , you . know . If we all just went out and bought useful things , I don't think I mean that's not Well what , that's technology why I don't like uh . Macs or Apples , just 'cause I look at it , and I know it's probably a very good computer , but I look at it , and I'm taken back to elementary school , 'cause they look the same Mm . . They Yeah look like . they did when I was in elementary school Yeah , and , 'cause that's they're so old-fashioned pretty and to just me like . The Toronto Yeah district . school would only use his Macs with their kids Exactly . , so I associate them with like really low-tech Yeah . , really cheap Just the Mac , bad font bothers Uh yeah me Yeah even . . . But I do like iPods , go figure Yeah . , no , iPods They want all those words for Yeah presentation . Well , even , i the iPods plugs are now . quite trendy , and Mm-hmm they come in different colours . Colours . Exactly . Yeah . I mean . how many people went out and bough a Nokia phone , back when we were like in high school , just so they could get the changeable face Oh plates yeah . , everybody . Okay . Anyway Not me , so Mine that is But the is . I my didn't definitely amber have a phone at work 'til . university but my . Oh one issue . is just like . the whole it's for T_V_ only . I was like who's gonna buy a remote just for the T_V_ unless they've lost theirs Look . at Yeah it . That is a piece . Fashionable You're kidding of chic . work people . Wow will No . . Marketing Director says yeah . Fashionable , no people . No , marketing will buy has it to actually . create the desire for it Oh , I will . create That's okay desire . We can create a commercial . where they think that all their needs will be met . This Ri will help them find Hmm . the one They'll be sexy with it We . That's could have right like an . Adam and . Eve type commercial , and that's the fig-leaf Oh right . Mm . . That'll sell . There you Let go you And , marketing loose so . the . serpent says , use our remote Yeah . . Alright Yeah Yeah . , no . . Okay , we're gonna wrap this up now . Um the costs are within the budget , we evaluated the project , and now we're gonna complete the final questionnaire and meeting summary , and then we're going to have a big giant party , apparently , according to this , so Whoohoo . Alright , thank you team . Margaritas , you did a great for everyone job . , it was lovely working with you . Good You . too . Yay . Thanks to the Project Leader . Now we know w |
ES2011a | The group introduced themselves to each other. The Project Manager discussed the goals for the project and gave an agenda for the project as a whole. The group practiced using the meeting-room equipment by drawing on the whiteboard. The Project Manager presented the projected profit and price point. The group discussed their experiences with remote controls. They complained that remotes got lost too easily, and suggested using a locator function. They also complained that remotes had too many buttons, and suggested incorporating a screen to simplify the interface but retain all of the functions. They also suggested making the remote water-resistant and including a clip. The Project Manager instructed the Industrial Designer to research the working design and components, the User Interface Designer to research the technical functions, and the Marketing Expert to research user requirements. The Industrial Designer will research the working design and components. The User Interface Designer will research the technical functions. The Marketing Expert will research user requirements. NA. NA. | Here we go . Welcome everybody . Um , I'm Abigail Claflin . You can call me Abbie . 'S see . PowerPoint , that's not it . There we go . So this is our kick off meeting . Um and I guess we should all get acquainted . Let's shall we all introduce ourselves ? Hi I'm Chiara , I'm the um Marketing Expert . Um , would you like me to talk about my aims at the moment , or would you like me to just say my name and then we can talk about business I think later we'll get around ? to that , yeah We'll . So get this round is to just that later introductions . My yeah name . is Chiara and I'm the Marketing Expert . Okay . I forgot to s say I'm the Project Manager but I figured you all knew that already , um so I'm Stephanie . and I am the User Interface Designer . I'm Krista and I'm the Industrial Designer . Okay . Um so f here's our agenda for today . Um we're gonna do some tool training , project plan and discuss then close . Um so . So our aim is to produce a remote control that is original , trendy and user friendly . And to do this , we have to um there's certain things we have to consider about functional aspects and conceptual design of the thing . So . We'll get to that . Oh there it is . Right . Functional design , conceptual design and detailed design . So throughout our next couple of meetings we'll we'll be covering these things . Um so we're gonna try out our white board . If we'll all draw our favourite animal , to sum up the characteristics of that animal . So Okay you want us to . draw it and then talk about it ? Or just draw it ? I think both Yeah Okay . . Why don't . Both we do both . Yeah Who starts . Right . . ? We ought to decide who starts and all that . No Any ? Uh-huh volunteers . ? Does anyone know what they wanna draw Mm , I gotta think ? about it for a second like . Uh Does it have to be functional , trendy and user friendly I ? don't think so Um . . Okay , I'll draw . I'll draw one . Make sure my things here . Uh-oh . Right . Okay , my favourite animal is see . Oops . A dolphin Yeah , it's . 'S like playing Pictionary Yeah , I . guess it has a fin on top too , yeah . It's my dolphin . So what characteristics do you like about your animal I like its tail . Um ? , no , I think dolphins are really uh I dunno , they're smart and they they're cute and they like swimming and that's cool , like They're graceful . they're graceful yeah , and they're so Sleek Yeah they're sleek and they look intelligent and . I don't know , they're I guess it's the whole like binocular I don't know how vision intelligent thing . that one looks Yeah he he doesn't look that smart . . He's a I dunno um they're I think it's cool the the um the interaction that or the th things that the reasons people seem to like you know you get ex you know people are sitting on the beach and p they're like oh look there's dolphins and it's kinda like but they're you know they jump around in the water and they're happy and they're mammals , but they Yes . Does swim . anybody else wanna draw their animal ? Suppose I can draw an animal , yeah . . Uh-oh there goes the ten . It's a cat Yeah . . I don't know . They sleep all day , they're easy to draw . Do you wanna Uh yeah anything ? I dunno . Well if I the had I think the the cat pen is as the running well out of , but ah . uh I've got a spare one . So I'll use the spare one . Um but it's harder to draw And um the pen's . dying Um . . A Uh horse Horse . . . Um I don't really know That's how very the legs good . go , but anyway I will do that . Um , and the main reason is they're pretty . I think they're very pretty and they go well with the environment , and I like the way they run and I used to do horse riding and they're just very sort of sturdy and nice animals . And I like the way um they feel , sort of under under the hand , I think that's pretty much it . Um Yeah . This cord's Uh . Right . Actually I haven't thought of anything yet . Uh It's a pig . So I'm thinking we should design a remote control that's water resistant , strong and furry . What do you think , yeah And furry ? This is . yeah , well like a cat , you know Textile , soft yeah tactile , tactile remote . Although control uh . I'll just put there . Right . You're dragging a you have a tail Oh my gosh , this is disastrous . . Sorry about that . Okay . So moving on . Our selling price goal is twenty five Euro and profit aim is fifty million Euro . So I'm guessing that we're not actually in Scotland , we're in some European country . Um , and we will hope to sell this internationally . Sorry can you just say that what's the what are our price goals again ? Um selling price is twenty five Euro Okay . . Profit aim fifty million Euro . How many should we sell then ? Um , a lot Anyone , two a mathematician two two million ? , two mi no , more f four million . Two million . Four million . And it well it's the profit so if a profit for each is twelve Oh fifty , yeah . , that'll do four million . It is a lot . Uh . So f that's a fifty percent um uh . Um , I don't know what these mean because I didn't actually make the slide-show . Experience with remote control . So I guess we have to reflect on our experiences with remote controls to decide what um we would like to see in a convenient , practical , nice remote control . Um so do we have any initial ideas for uh how this remote control should be designed or formatted or the the buttons Um it should have , I . think one thing is that it should be easy to find I was bec thinking that too yeah Yeah . I bec think . we should design something that has like a so you can like somehow like you I mean you always know where your T_V_ is , so just have a call button , I've always wanted that Yeah , so Yeah , yeah like yeah you yeah can push yeah a . button . I mean on your you have T_V_ it for the portable Yeah phone , so , yeah why not yeah yeah yeah , so . you should have a call button on your television to Yeah be able to find . your remote control . And even I think a little light . Um or even a maybe a vib a vibrating thing . I dunno but someth because it's usually under the sofa . Yeah In which case . Yeah . you're going to be l but if it has a sort of signal which isn't any sound I don't know Yeah if it's expensive maybe to . I don't yeah I mean it Maybe call is enough . But yeah . but like I mean just I mean like your phone even just has so Yeah like yeah it yeah can vibrate . , it can light up and make Yeah noise . and I dunno . What if it had something like um just like a magnet on the back of it and you could I mean j just to have some place to put it besides like a base Yeah . You know like a portable . Yeah phone , or if it has had a a base yeah . , like just to have a home for it Yeah yeah yeah yeah . Yeah , I mean . 'Cause people just stick it on top of their T_V_ , but the point of having a remote is not to have to walk over to the T_V_ Yeah , so Well . that's why it's always in the couch Yeah . Yeah . , in in the couch . I dunno , it seems like though that that would be hard , 'cause Yeah you . not you're not gonna be lazy Maybe anyway we should and design couches that have the remote control Yeah in so we the side the project arm is now couches and But remote even controls . just a thing to attach . it to the w you know if you had a thing , a pretty object attached to the wall . But that would really Yeah make . it more expensive . But it's only a plastic thing , r Yeah really Yeah . , the thing . on the wall . Something like that . And the other Do you thing think it is needs to be bigger to not lose , or does that Bigger not factor Not . in ? well it needs Like to be sort of Hand Hand-sized hand held Yeah size . , yeah . . I don't think you need a Not not huge , but But definitely not well I don't know . It can't be that hard to put some kind of a noise on it No . , it can't be No it really Or , uh-uh like wouldn't Huh . be . . or like a light thing . You know . I dunno Like spaceship . Yeah . Right . Um . Or make it mobile so it runs around and comes come find you yeah . That would be really I'm sure we could do that for twenty five Little Euros homing a pop device . Yeah . Uh . Um . . Okay . So what do we think this remote control should Five minutes . Oh dear . Till the meeting oh right . This is what we have left . I also Um think though that , oh it shouldn't we just have too many buttons , 'cause I hate Yeah that , I when agree they have too many buttons and . B_ Yeah Yeah button , yeah . yeah and the I F_ mean . I know button it has , they to don't have do enough anything functions . but like , I don't know you , just have like eight thousand buttons and you're like , no , you never use half of them You . So . what if um may be a little fancy but what if it had like a little screen , so it has less buttons but it still has all the functions That would be cool . Like the Yeah way . a mobile phone . does . Yeah . I mean it just seems like So you could like yeah um . like if you have I dunno if you have satellite if you have a hundred channels , you can the way you do it on your radio is that you uh what do you call Select it s y yeah but you . Uh can . programme , so you can programme like your favourite channels , so like if you had a s But , would you have the screen on the thing , or would you have it on the telly transmitting the screen . That's something we could decide I Because guess . Mm they would go together . somehow ? I dunno . Because , I don't know if it's I think it's e expensive , if you have if you use the telly screen , 'cause the telly's Yeah already . a screen , then you can pro sort of have a programming function , really easy sort of arrow up and down , on Yeah the remote . , and then use the telly as a screen . Right But um . I'm thinking But kind yeah for of sure . Something like not it's not on the button but it's telling you what to do Yeah , is that what you mean ? . Yeah . Right . Mm . Or like you h you see those you know people I'm thinking of like celebrity cribs kind of things when like they have all those these things that at their house you know their their entire house is so electronic , and they have like this one master control that and it's like a hand held like turns on everything sort of control and it has like a screen and like so I think it should be possible to have some kind of a screen , I don't know Yeah if . it must be it would probably must be ex too expensive though t like I dunno . But like Mm mobile . phones have screens Yeah and they're cheap , yeah . . Yeah Yeah that's true . . I mean , we have to remember our budget is twelve point Yeah . twelve fifty for to actually make the device Mm . . Um Well , I guess but it's we have something to get to to that think later about , yeah , yeah . . I mean we'll have to see how much that would be Or some . it i we can find out probably on the Yeah internet . how much it's Um . Yeah , and the other thing you said that thing about robust and water um What was the word Furry ? Water . resistant Oh I . No but it's I thought , ah was , spot on just . Good feel , tact tactile Yeah . , good tactile feel , maybe something didn doesn't make your hands sweat lot . Yeah . Mm , mm That's . quite annoying . Maybe um just like a simple thing to have a clip on it , like so you can clip it to your Yeah . like that's another Yeah , clip . Ooh . Um . Um . We should probably start wrapping up , um we've got some initial ideas that we can all look into . Um , and come up with some new ones for the next meeting , which will be in another thirty minutes . Um . So . Yeah . The Industrial Designer , what does that stand Yeah for I think , I_D_ so , yeah . um is going to be looking more into the working design . So I guess you'd be looking at lots of the things we discussed about screen and um that sort of thing . The something , what is the U_I_ User . That's me ? Yeah . , what does it stand for again Uh , User Interface ? User design Interface . Designer . So that's gonna be more technical . I guess that maybe the working design has also to do with like the physical feat like just So the way technical it looks The function working and design . the way is it w the structure . Yeah , yeah . What is technical functions exactl I I don't really know what Um , I guess you'd have to find out It says . Um on . that email It but was It in does it the email but it I just don't really . I wrote down what It mine said were Yeah um . . It said What effect should the thing ha should it have , okay . Alright Yeah like . And working design . Okay Be . a medium between you and the telly Yeah I think , yeah Mm , that's . uh . Alright . And how it works , okay . Right . I'm I'm on task . And the M_E_ , what does that stand for ? M Marketing . Marketing Marketing , right . Oh it's written . Um here . , but um . So we'll be working on the user requirements , um Yeah Okay . . So I guess that wraps it up . I'll see you all in thirty minutes . I just did . |
ES2011b | The Marketing Expert gave a presentation about user requirements as shown through a usability study and demonstrated that only a small number of functions on a remote were used with frequency. She suggested focusing the interface design on the most frequently used functions. The User Interface Designer presented some questions that should be considered in making the device user-friendly and displayed two existing remote controls for comparison. The Industrial Designer discussed the necessary internal components and how they operated together, and presented her preferences for the type of each component to be used. The Project Manager gave the group several new requirements for the project. The group discussed several product features and decided that the remote will feature a locator function and will not feature speech recognition. The group discussed whether or not the remote should control multiple devices. They discussed important button functions to include and increasing usability by incorporating a scroll wheel in the design. The Project Manager instructed the other participants to fill out a questionnaire and to work on their individual presentations for the next meeting. All participants will fill out a questionnaire after the meeting. The Designers and the Marketing Expert will work on their individual presentations. A locator device separate from the remote will be incorporated into the design, which will operate with radio signal. Speech recognition will not be used. The group decided that their target marketing group would be mostly teenagers and young professionals. There will not be a stand in which the remote is placed when not in use. The group decided that the locator function eliminated the need for this component. The locator function will not involve an LED indicator; the remote will simply emit a sound when located. The main interface will include a power button. The main interface will include a scroll wheel function in place of a number pad. Some of the group members had difficulties with their computers in opening their presentations. The new requirements from the management regarding use with multiple devices were unclear. | Okay . 'Kay so we'll try to zip through this , since we're short on time . Welcome everybody . Um hope your sessions went well . Um so this is our functional design meeting , we're going to consider um user needs , technical effects , and the working design of our remote control . Um I've been taking meetings on the minute minutes on the meetings , and I'll be putting them in the shared documents folder so if there's anything you need to refer to you can find them in there . Um I I'll get the ones up for next time , um they're not finished yet . Right . Um so can we have updates from everyone from what you've worked on just kind of a quick summary of anything interesting that you'd like to share And I can or discuss start if in you this want sure . Mm . . Is there an order ? No . We haven't Hm decided ? on an order . No First , any any order's fine . Okay . Yeah . . Um , how do I put this Just I'll just uh put the cable in . Oh yeah , sorry . Is that it ? Can you see ? Oh , here . Okay . So what happens it doesn't work It sh it ? takes a few seconds I think . You may need to Who's that ? No . Is it in the But right sometimes thing you have to ? do it it's like a three set setting cycle , so press it a couple times , hold down function and then press Oh wait F_ eight . , um . Uh . You need to help me . Uh-huh , and then press function . Yeah and F_ eight . . . Could you just plug it back into hers because Oh she had , wait . That's oh . is that it Adjusting ? . Here we are . The cable might be a little loose or something Right . Oh here we , you got are it . Oh . Is it on . We're here ? Okay . Okay . , um . In order to see what the functional requirements were to be found , um a hundred people were tested in a usability laboratory through just their habits to n know their habits were observed and questionnaires were given out . Um , the findings in in some cases matched what we were talking about . Custome Customers and users don't like the way remote controls look , they don't like the way they feel , they don't think they match their operating behaviour , and an example is what we were talking about , the buttons , they only use ten per cent of the buttons , so later on there's a study of the buttons that they use most and I think we should design according to these buttons . Easy to lose , and R_S_I_ . I don't know what R_S_I_ means . Um the person that did the questionnaire obviously did , I don't have a Hm clue . . Um , according to the frequency of use and the relevance of each buttons , I have made a list of the buttons that we should focus on in order of importance . So the most important buttons are those to do with channel selection . They're used about a hundred and sixty times per hour . And um yeah so and and people like to zap a lot apparently , so this is the order . Channel selection , teletext , volume , and power . The other ones are the settings , and they're used less than you know zero point eight to zero point five times per hour , and this means that I think we can we could have like a a button for all the settings , and then , just one , and then from there go on to the audio on the screen , either on the remote or on the television . Um , about the screen , and speech recognition , some people are more willing than others to actually pay for that . And if we look at the market , f people from well from fifteen to thirty five year old year olds , I don't really know how to describe this , um ninety one to seventy six percent of people in that age range are willing to pay more for this sort of product , while people that are above thirty five years ol um years old go from thirty five percent to eight percent , so people that are sixty five for example wouldn't actually pay for this sort of thing . Um I don't I don't know um what the decision to be made is , but I think that the people that actually do buy remotes m more are those like teenagers and young professionals and um , most likely , but we should discuss this together . And that's all I have to say about the matter 'Kay , um . . Shall I what do I do ? Do I give this to someone else Yeah ? . Just move right on . Right . So get this . Okay so now I need to press F_ eight , what is it ? Uh function Function F_ F_ eight eight . . 'Kay . What's function ? It's the little blue w it's Oh the function one , I th see yeah it . . There we go Yeah . should be It should be yeah . Okay . Um . This my presentation about the uh technical functions design and I basically just tried to focus on um just what what functions we need and how to make that the best function for the user . So uh and I just sort of like thought about it myself and looked on the internet . And okay so basically um I think i uh like it is really important that we sort of get this done in a user friendly and fashionable way . Um so I think things like uh you know keeping buttons together that like close together that um are used in the same way , uh or um maybe that making 'em the same colour , keeping the number of buttons the uh leas you know to a minimum , and also things like is it is it um is it uh can you c y small enough large enough I'm not sure we c I guess we would need to do some research about , I would , about what size is appropriate and that sort of thing , um but basically we need to make sure that it turns on and off the T_V_ . Does it have like capacity to change the channels ? Um does it do or do we need to have like functions for cable or V_C_R_ ? And then , is it findable , and uh how do we wanna do that ? And um I just thought that these two remotes were pretty boring , um I dunno if this will work but And I think we can find something that's more fun to look at and use than either of those . Just I mean I like the one on the right better , just because it does have fewer buttons , uh but I mean I think we sh can sort of think about things like um like colour and you know size , shapes , that sort of thing , to best fit the user . That concludes my presentation . Okay . You need the little thingy . Ooh . How do I um S That's on view . Oh . Right . Okay so this is on the working design , which is sort of the uh mechanical functions of the remote , um and the method I used was to basically look at existing designs and incorporate ideas from our last meeting . Um so I think we need two basic functions which is just the basic remote functions , the user can input a channel or volume setting and it will be output to the T_V_ . And also we talked about um a location function where maybe you could press a button on the T_V_ and it would send sort of signal to the remote where it would beep or flash or vibrate or whatever to tell you where the remote is . So the components we need are an energy source to power the remote , um input which would probably be buttons , although um we just talked about voice recognition , processor to take the information , um something to transmit it to the T_V_ , and we also need something on the remote that would receive the location signal and have an output , like possibly a beep or a vibration . And also you need a sender for location signal , which would probably be a separate um thing that we'd have to sell with the remote and people could stick it on their T_V_ or stick it on their wall . And this is just sort of an overview of how the remote works . Power comes from the battery , goes to the chip , um and then it is sent from there to an infrared bulb which is probably the easiest way to send to the T_V_ . And then for the location function , you would have a sender on the T_V_ which would output some sort of signal , um we could use I_R_ but we'd probably wanna use radio instead . That signal would go to a receiver which it would process it , and it would be output in the form of a buzzer or a light lighting up . Um so my personal preferences for how to build the remote would probably be uh , battery for the energy source , that way you wouldn't have to plug it in , um a button pad for input , um we can purchase a pre-made chip which will handle all the processing stuff , I_R_ transmitter to communicate to the T_V_ , that's just sort of standard , um so most T_V_s have an I_R_ receiver . Probably a radio receiver to send out location function and to receive it and I'd probably say a buzzer for the location function on the remote itself . So that concludes my presentation . 'Kay Do . you know about like I dunno Mm ? , you seem like you know about Yeah , uh I d I was an engineer Okay before I came here . . Cool . Okay . Well thank you everybody . Um we have we'll discuss that and then I just wanna mention some new project requirements that came in . Um , teletext is apparently outdated , so due to internet popularity , so that's off the list . Um , also our remote should be used only for television , um , no extra internet kinda fancy things , just the remote and the television . Um and also we need to incorporate our corporate image onto this , so um the phrase is , we put fashion in electronics , so let's be fashionable I guess . Um if we have something I mean silver and and gold or yellow are our colours , so if we had a like a kind of silver one like you saw , and yellow writing , something like that . Okay . Um . So we need to make some decisions on the remote control functions . Um , yeah . Do Let's I guess we should yeah make some kind of brainstorming Like , see in terms what we can of How it looks how or it looks , or like what wha it does what ? um well probably our target group and how it's gonna going to appeal to our target group Okay and . I dunno the the s the buttons and what it does and Yeah that sort of thing . Okay . So . . So Is our target group then people so do we wanna go ahead and design this thing with the finder button ? So I think that It's seems easy to to implement yeah . Okay . Mm . . So the the the buzzer you yeah mean , yeah , yeah , yeah Locator , for sure . . So , yeah then . our target age group would be the nineteen to thirty five range Yeah , what , teenagers was it ? and young professionals Well that's for speech . recognition . Oh Well . Oh And screen , uh . . That's only for I speech was thinking recognition about and that screen but . uh I mean speech recognition is really hard to programme , and also Yeah . , if the T_V_ is on it's making sound and the people on the T_V_ are talking , and if somebody says like one , then the T_V_'s gonna switch itself to channel one Yeah yeah , or Yeah Mm yeah it . . I seems mean like a silly . Yeah , I'm not . sure how you would implement it . I just put the values in And . But if um if you the consider screen our is budget the same as , it what probably , It's a cool idea if you consider but our budget , to Yeah h . have speech recognition programmed in every single remote might be a little Yeah , I'm pricey happy with . Yeah that . Completely Hu yeah . Right . . so um Okay so are we gonna have just some kind of a like we'll have the buzzer yeah on the som like . on the T_V_ itself . Well you would have to have a button on a T_V_ Yeah or . on your wall or some place Yeah since . the T_V_ already has power Yeah . . Yeah you click the button , it's gonna send out a signal , and I was thinking , I_R_ is line of sight , so unless the remote is like actually in front of the T_V_ it's not gonna work , um so probably like a radio signal like on a Okay on a . Okay Yeah cell phone . Okay . Alright Okay . Sends . out a signal . . and then the the remote hears the signal and so it beeps probably . Okay . So you you'd need like a separate base for that or like something It would have you to can be sold separately because right if . the sender's on the remote then you'd have to find the remote first to click the button to Yeah find the remote , yeah . . So do you plug it in the T_ you plug it in T_V_ , this Yeah , it'd thing probably just ? stick it on your T_V_ so Okay if you need to find the remote , click . Okay the button . . So it's now like a two-part Yeah thing , so it would be . Okay a two part package . . Alright Okay . . So we get to design that too . Make it fashionable . Um , okay . So do you think even though we're not talking about speek speech recognition our target group should still be teenagers and young professionals Yeah I think Yeah so . . Huh . . Just there . Okay Mm . . Are we um should that thing be on the thing to put the you s you talking about a home for it . Do you Yeah still want . to build a little thing next to the telly or to p hang on the wall or shall we leave that for now ? We probably leave that . I mean I guess one takes care of the other Okay , like . Yeah um . if you can yeah if you can call it then it's Then it can live anywhere Yeah . Okay Yeah . . . For the so you have that button , that so there's is there a light or shall we leave just have a radio ? Um Are we just on the having T_V_ a radio or on the ? phone On the phone . ? Um T it seemed You don't like a need a light a beep seemed the most . Yeah reasonable yeah to me yeah , I think Yeah that's what . the phone . Yeah has yeah . Yeah , I mean when . you need to find your phone , you just have someone call it and it starts ringing somewhere and then you can figure out And that it's like in the if couch the or if wherever the phone's . under the couch , you You might can not hear see the it's light under the , so couch yeah yeah . So . Um i Yeah . , So need the other buttons . So we have this So mm I mean the . two remotes that you had shown r I don't remember Mm-hmm who That showed was them that , yeah was me you you did . . um , they're I mean one looked like it was for V_C_R_ type thing , and the other looked like just I television think w . I think they're both sort of just like general remo they're both general Oh really remotes . . And 'Cause that uh that is something we have to decide , is whether we want to have V_C_R_ capabilities . Yeah Does . anyone know if V_C_R_s are the same across international ? They're not They're not no , no Okay . , so you'd . S need like a whole different Yeah set of buttons , that's It for right everybody's not , yeah V_H_S_ V_C_R_s . But here D_V_D_ ? . probably is . Yeah , other than that region and coding thing . Um But V_C_R_s And and if we're if we're targeting young professionals and teenagers , I mean it's gonna be D_V_D_ type Yeah , that's . Yeah the , for the sure technology Yeah . Mm-hmm these . days . . So . Okay , let's see if I can I think still though , it shouldn't be that hard to take like just reduce the number of buttons you know Yeah , like . 'cause if you just have like one menu button , that works like with a you know , or you can just kind of scroll through the Yeah . options u Well that for come sure up we on the need T_V_ the . um I think we can just design the channels ? I mean power's S just a button Yeah Mm-hmm . . Huh , and it's . not used that much , s and Yeah it's usually . that red Yeah and I think . it's quite nice to keep it like Yeah red . . You know , I've seen some remotes that where you just hold one , like if you hold one down it's it's a different colour than the other buttons but that turns it on . So you don't actually have a separate power button Oh , it's okay just , yeah It seems . like that would be But hard though . I mean , like because unless you It might know be confusing yeah . Yeah . . Just 'cause I wouldn't I would probably pick it up and just Yeah be like . uh why is there no on Besides button you like to be able Yeah to go , I never Yeah power think to hold . something . I . Yeah down . B have the power . Yeah . I guess . So we definitely want a power button and numbers Yeah . Right . Well . even um iPod thing , like um , I don't know if people like this but if you want to reduce the number , of buttons , instead of having like one to nine , have a sort of That scrolling sort of like I joystick don't know flat Mm touch . Yeah thing . , yeah . Because . people li seem now the iPod's out people seem to like this thing that there's no Know you don't have one two three Yeah four , yeah five . I think that's an interesting idea , 'cause Mm . it's cool , it's it's funny like you f like I just I don't have an iPod but like I , you know , I just like started messing around with one of my friend's the other day , and you just sort of and it's funny how you pick it up and you just figure out how to use it quite easily , like it's not that hard Yeah , you know . . Yeah yeah , it's just and it's one thing Yeah which has , and everything it is . yeah . It is really but do you need a screen then , do you have to have a screen then Well ? can't it tell the like can't you Yeah , you if can you have the number going you Yeah can around have the number in the corner . Okay on the telly . going . Yeah like one two three four five . Yeah once you scroll . Okay and then so we Oh have that's this gonna like scrolling sort of button . Is that like on Like a on disc a mouse . pad where Yeah like kind . Yeah of . It's okay like it's . just like the same I've It's never like technology used l one as a mouse this . No . pad . like that , and Okay then you . do that . Okay Yeah . . Yeah And and then then . you can have um if you actually just want to zap , you can have like a thing like that , and that , and then it can just be plus and minus Okay . . So like it's like a little part of the circle that Or it Yeah oh , you can so it's just Well a region i of the circle that you can Yeah , click zap o actually . Okay click . We could on to we could have even have four buttons , like , if that's the if that's the mouse , you could have the volume Yeah and the channel . changers Yeah just like on that . So volume as well could . be like the top it and the bottom So do you need to Doesn't okay it rotate . though , so it'll be Well moving y you around have to you . have to like be able to change the function of it to like What do you mean the function I ? mean like okay , 'cause so I dunno , I guess Okay so when you g scroll your thumb like around it , it'll s like say you're go you're going clockwise . That that means you're gonna go up the channels , and then you Yeah scroll . the other way and it'll go down Yeah Mm-hmm . . But then . so if you wanna switch to the to u do you have to switch to a function where like y so you're either in that mode or you're in the mode where like it just has like the four like you know this is channel that way , that's that way and volume is up and down . Yeah but it knows for some It reason just . The iPod knows It just kno . the iPod knows . S If it works on an iPod then it works Yeah . Huh . So . you just you just I don't can have either one do this . or like you can just touch it if you want Well . for the volume you have to press the middle Okay . That's , and what then I mean . Okay go up . . Okay so you have to like Oh press this middle . region and then you can scroll up , go up And and down then So . well it's like if you holding do that it goes , but if you like that makes more sense 'cause there's already ones with up and down You can here o , that I've seen . And you you is there an extra actual button ? Or are you actually you're just using the mouse to go up and down Well what you . Like for the It's iPod like a b you press an w right if you're on the channel let's Mm-hmm say . , then you press on the middle Mm-hmm and then . if you do that again the volume goes up , and Right if you do that . it goes down Mm-hmm . But . if you wanna keep it with volume here and here , I'm pretty sure Well I mean if if you're gonna this for channels , right Yeah , then y . wouldn't the volume need to be separate somehow ? Like you could just have I don't know , you Oh could click , like and then have it up and Like down Oh , but you I think could actually I think we can go on the fact that it does just work with the Yeah iPod yeah Yeah Yeah . But yeah the . only . . thing is like , iPods are so expensive , like , it has to be is that part of Is that what makes them yeah expensi I think , I it's dunno all of they , I dunno have I don't so think much so memory . though . You don't , that's think so it's I ? Okay don't think . it's the I think wheel it dealy Yeah . Yeah . I think Okay . it's the . uh h it's their capabili I mean they it can hold what like five thousand Yeah . songs Yeah . or something . I'm thinking . we could if if we're hav So ba I mean but an iPod And they're re-programmable just has that aren't circle they ? You thing Yeah can put you on know your songs . and then put on a . Yeah different set , that's . Yeah probably why . they're expensive Yeah , they're like little S computers . Yeah . . Well like since it just has the circle thing , you could make it a qui a kind of cool shape , like it could be a cool Yeah sort . of Mm-hmm . you know , because it could be circular Yeah , you yeah know yeah . , or something weird like Well that it could , just just be simple instead of being a l mass . Because , the other thing , I didn't tell you all my presentation , is that people find it find that it's a big waste of time to have to learn how to use your remote Yeah and . that's Mm another thing . they complained about Yeah . . Um , what other buttons were there ? Volume oh we've ts just said that . So okay Channel selection . This is just . for T_V_ , it's not for or it is does need to be compatible with I Um A D_V_D_ is simple , you just have play Yeah , pause . So Menu how do You , eject you know switch . actually , our our new project requirements and , I'm menu not sure maybe if . they meant o onl use only for television as in not for D_V_D_ or just not Oh yeah internet . type things . So I'll I'll Okay check . that and update you on the next So like if we had But that we'll hold off on that 'cause Yeah . But s yeah But uh D_V_D_ . players usually have their own remote . That's true , yeah Yeah . . So , I know I'm not c really But it's clear cool on to have what it all on one , because Yeah you Yeah wanna turn , yeah it , yeah , yeah on then . you wanna turn . up the volume , and then you wanna go to Mm the menu Yeah So , so you'd have . Mm . to have . like you don't I wanna think switch you . would have to have like a function switch button , you know somewhere so like you can you're either on T_V_ , you're on D_V_D_ or you're on V_C_R_ Yeah , or . you're like Well . So but D_V_D_ is only like four buttons . Yeah , it Yeah is , but only I mean fun like to switch But the fun i so like to switch the function of the little circle disc , the touch Oh pad Yeah . But I think . the . circle only does channel isn't applicable to D_V_D_ really 'cause you don't wanna Yeah but it it but would volume be is and volume is actually controlled on the T_V_ so you don't have to switch . So but I'm saying like , does it make sense to have like some kind of a button , so like you're if you're on T_V_ , like you can switch channels , but then if uh if you're on D_V_D_ then like the channel bu like the the region of the disc that was for channels is for like switching to different tracks or s you know , to different I mean do we need to think about that , that like Um Yes we , yeah can try , let's that think . about it 'cause we need to wrap up . Um Okay . let's see . Um so everyone's gonna go finish their questionnaire , uh then when we come back after lunch we'll have thirty minutes of individual work , um yeah , so think about the things we've discussed and bring some new ideas to our next meeting . See you soon . |
ES2011c | The Project Manager reviewed the minutes from the previous meeting. The Industrial Designer gave her presentation on components and discussed which would have to be custom-made and which were standard. She also discussed the various materials and chips available. The Marketing Expert presented current trends in the market and in fashion. She discussed the current fruits and vegetables trend and the trend toward softer, spongier materials. The User Interface Designer discussed the look of the remote with the group. They discussed including a touch-based graphical user interface but noted that it was unnecessary and costly. They discussed using the menu function on the television instead. The group discussed how the menu function would be programmed. The group then talked about the casing of the device, and decided that there would be a changeable outer casing. They discussed including fruit colors in addition to the company colors. Some part of the casing will be made of a spongy material. The group also discussed energy source options and chips. The Project Manager instructed the User Interface Designer and the Industrial Designer to construct the prototype and the Marketing Expert to work on the prototype evaluation. The Project Manager instructed the User Interface Designer and the Industrial Designer to construct the prototype. The User Interface Designer will work on the interface and the Industrial Designer will work on the look and feel of the device. The Marketing Expert will prepare a prototype evaluation. The remote will feature a spongy material. The fruits and vegetables trend will be incorporated into the design by including fruit colors along with the company colors. The remote will feature a changeable outer casing. The group wanted to include a changeable outer casing but could not decide whether the spongy or the hard plastic component should be the removable casing. There was a lack of information on the cost of several components. | Hi everyone , hope you had a nice lunch . Um . Alright we're moving on to conceptual design . 'Scuse me Bless you . . Um , I'll just review what we did in our last meeting . Um , under marketing we targeted our audience , and Um , yeah . That was generally how helpful that was . Um , then we considered some design options with how it should look , um , we discussed an iPod-like button system which , uh , we haven't concluded but we're Right , um So , if you all have presentations to do , we can see what where you've come from our last time . Does everyone have Hmm presentations . ? Yeah Yes Okay Yes . . . . Would anybody like to go first ? Sure . Okay . So I've been looking at the components design . Um . Mostly by consulting remote control diagrams from the internet and also by incorporating design ideas from the last project meeting . Um , so we need some custom design parts , and other parts we'll just use standard . Um , I assume we'll be custom designing our case , probably a hard plastic or some other material case , to protect the remote and the locator . And we'll need to custom desi design a circuit board , because the circuit board has to take the button input and send it to the output so you have to design that each time . But once we come up with a design we'll send it to the circuit people and they'll just print it out . Um , standard parts include the buttons and the wheels , um the iPod-style wheel . The infrared L_E_D_ is actually gonna be included in the circuit board that comes with it . Um , we need a radio sender and receiver , those are standard . And al we also need a beeper or buzzer or other sort of noise thing for locating the remote . So we have some material options . Um , we can use rubber , plastic , wood or titanium . Um , I'd recommend against titanium because it can only be used in the flat cases and it's really heavy . Um , and the rubber case requires rubber buttons , so if we definitely want plastic buttons , we shouldn't have a rubber case . And And why not wood , hmm ? And ? why not wood Uh , well we can use wood . I don't know why we'd want to ? . Um and also we should note that if we want an iPod-style wheel button , it's gonna require a m qu slightly more expensive chip . We can't use the minimal chip , we need the next higher grade , which is called regular . I don't think it's much more expensive , but it is more expensive . So that's what I've got on design . 'S good . Um , can I do next ? 'Cause I have to say something about the Hmm material . Yeah . which is quite shocking . Ha . Mm . Right , um , I have been searching the current trends , um , both on the web and via fashion-watchers , and the findings are that the first thing to aim for is a fashion uh , fancy look and feel . Um . Next comes technologic technology and the innovations to do with that . And th last thing is the easy to use um factor . Um , fancy look and feel goes far beyond the functionality of the thing , but I suppose that is included in in the ease of use . Um , our fashion-watchers in Milan and Paris have decided , well noticed , that f the fruit and vegetable theme is the is the current trend and and therefore um we need to go for that if we want , you know , wh whatever our motto is . Um . For fashion Mm . , we go for fashion . The fashion in electronics . So we want to put the fashion electronics , we need to go fruit and vegetables . And also go for a spongy feel , so the the question of our technology whate is Industrial Designer . As to the material should be limited to I don't know how spongy it can be , should discuss this together , I don't know how spongy can be achieved but apparently that's the way to go . Um . I I have been thinking about this fruit and vegetable thing and I prefer fruits to vegetables , but that's just a personal opinion . I think I think people like to have a fruit instead of a vegetables in their sitting room . Uh those are just suggestions and also we need to decide whether this should be printed , so that still has to do with the material discuss should we print the fruit stuff , or should the actual remote look like a fruit ? Um , and finally again with the spongy . It has to be technologically innovative so maybe again our Industrial Designer should look into that or find come up with a solution that's better than mine . Um , yeah , to summarise these are the points that need to be um , touched in order to get a good decision , and hopefully our User Interface has more to say about the matter Mm-hmm . Thank you for your attention . . So . I think it's the next Oh it's , uh the blue one , there , yeah . we go . Uh . Okay . Um . Well so that fruit and vegetables thing huh . I actually wasn't aware of the new trends in electronics and Neither was I . Well and it's uh a trend in fashion , in clothing and um Yeah but fabrics you're not gonna wear your remote control So so okay , let me . . get this right . Okay , uh Okay , alright anyway . Um here we go . Conceptual User Interface . Trying we're gonna try to talk about , um what kind of uh how people are actually going to be using this iPod-ish remote control , based on fruit vegetable design . And , um , basically , so , this is a touched ba a touch-based graphical interface system . Uh , so people are going to be looking at this little screen . Um , kind of I mean I assume , are we still on the screen idea ? Oh we s hadn't discussed it last 'Cause if time we're gonna have . to ha if we have this it just seems like in order to have someone going around and using the um the wheel You need a screen you for it seems it ? like you would need a screen You need a screen . with music because you're looking for a specific song , like you know that band or whatever But like if you . With think T_V_ about channels it it's , you know , one two three yeah . So but if so is it just okay . So , b you you're gonna have to switch to like D_V_D_ and like other things like that , aren't We're you , um , we're ? Are actually we not having D_V_D_ , that was Yeah one of th . I Okay I was sorry , I I . Alright meant to update you on that . Okay . Um . But the screen . can come up on the telly , the Okay she said . That . Okay Yeah correct . . So ? anyway if well we just we need to Okay so if we're not gonna have a screen I think I was thinking okay . So basically it's just gonna be a wheel then ? And you're just gonna I mean I think you're gonna have to have some kind of a Graphical right interface . Yeah ? Uh like you're on g the you can have it on the telly though yeah Yeah like you're . . gonna have to be able to switch to like a mode where you can okay we're not choosing that , I guess . But like choose channel control , like if you wa Because people aren't gonna be able to have like , um , you know , channels one two three four five six seven eight nine Yeah . . So that people seems to be You've Yeah well , I know what you're saying You know , you have . But to you're gonna have to scroll to get channels . So um I guess that's wh why I was thinking you may need to have some kind of a screen because So that people can go arou go back and forth and choose if or or then again if you just I guess I c I can see like some kind of a thing where like you sort of have like the number come up on the T_V_ Yeah like what channel you're on , yeah . You can Yeah just , yeah scroll . and . Yeah you can just get , yeah to . like five or like twelve or But My flatmates but imagine actually someone had with one with s a wheel , and it it did show up I on the T_V_ oh yeah . ? But i what if you have satellite and you have like two hundred channels . Then to 'Cause get to channel you'll one have eighty Yeah to nine like you have to They . have to but r you can wheel quickly really fast Yeah s you can . . But I think the wheel goes through like a hundred Yeah Yeah channels , yeah . , yeah , at least on theirs . . Yeah if you do , it w so it would have to be you I mean so you basically just kinda need to figure out like what kind of , you know , range we need to have on the wheel , and um So you're either you're you know , th you're either doing this motion to like control the channels or like once once you stop that , you know , you can like tap for , um Yeah , different . uh , whatchamacallits , different um , you know , functions like volume or , like you can tap just to get to different channels . Like if you just wanted to go to like from five to six you could tap or someth Right . And then there's also the concern about you know um how do you get to the menu if you wanna change the brightness of your television , or if you want to um you know switch around , I don't know , like , these different modes like turn on the timer or like Yeah something something like that , like I mean with that many options , you'd uh I'd think that the screen would be better , because I would think you so could have too that , like menu option , sort of So I mean and it seems it w it does seem a little silly to have this screen if you hardly are ever using it , you know , because Yeah but then again . it would it does make kind of if the screen's sort of just like an option that , like , is just there and you're not really using it , that's kind of Yeah . It's m more expensive yeah according to the design . Uh people Yeah , that's the . only . You have thing to though get a . an advanced chip if you wanna have a screen in , which is more expensive than the regular chip , which is more expensive than the Yeah minimal . . So then basically Mm it has . to have some way to get to get to a mode on the television where you're doing , um You can get to you know , you can Like maybe it'll be that central button Yeah that , yeah , like , yeah Mm-hmm . , then Mm . you . hit that and then you can it brings up like the menu on the T_V_ Yeah and you can . just Yeah scroll around . So , like the T_V_ , to do is the timer the screen , to do the , that yeah yeah , yeah . So it would have all these different options Yeah of changing . But the remote to itself isn't really Look cluttered it even up has settings . Okay . . Hmm On the Yeah . you can just ? Yeah take theirs Yeah , well . we and don't want the just screen I guess , but um 'cause that just it does seem like , it that would be , like , incredibly expensive , but I dunno , and then so , it just im really all you need is , like , this little wheel then , and you can control everything . So Um , right . What if I mean , if you're thinking of the design of it now , like the a you know , physical attributes Yeah . , um , and you just have this , it's like just a long silver thing , or whatever we're thinking . I mean are you you gonna have any buttons on that besides power and this thing ? Or It doesn't seem that you would need anything besides pow I mean and the power button could even be like hold down the menu button for like Yeah . longer than one second and it turns on the T_V_ . So can we imagine that this would be smaller than the remote controls that you showed us before . I Yeah mean . Yeah definitely . Like okay , I think . we're looking at something that could be , like like even maybe like a cir I'm f I'm seeing almost like a circular sort of like handheld like thing Yeah . I mean but it should Yeah be it Yeah comfortable needs . to be easy . . Yeah to somehow . it needs to be easy to like manipulate and use your Yeah . I mean how do how do I'm not really Like when I use an iPod , I end up just kind of using my index finger to like control it Yeah , I've . So seen some people just going like that Yeah with their Yeah thumb . Or your thumb I use , yeah or something it like . that W . So when . we had the wheely remote control , we it was on the top I think , if you held it like that Yeah . Yeah . Yeah . . Yeah But , so , were there buttons on there as well ? Yeah well it had the wheely thing and then it had those eighteen different buttons Mm that I don't know what they do . Yeah Mm . So yeah we just . used . the top part . Yeah Yeah . Uh , so . but I mean I think it could be pretty small . Like , I d I mean , you you want it to be large enough that you can What if , um , you had like a b a cover that went over buttons that you don't use very much ? Like you so you could slide it up if you needed to like change the contrast or something like that ? So the options are there but they're not in interfering with the design and the practicality of it . But can't you just Do do get you know what I'm talking Yeah about though ? Like , uh , yeah just . Yeah something like K maybe something on the side Well you where can you have it on Yeah the settings slip a , that panel you can flip down , no and it's over got a , yeah whole Yeah bunch of ? , yeah , But . , I mean , do you need that ? If if you can get to , you know if so long as you're able to bring up the menu on the T_V_ screen Yeah I mean I guess Yeah that's the . That thing keeps . is it is if w I really if we can do this , that'd probably Yeah be . Uh you wouldn't I don't I just don't think you would even need it Yeah , yeah . . So So I Mean guess we have to look into the , um , like , the programming , how this how they actually programme these things Oh , and if how they that's make the menu show up on yeah the T_V_ ? . I mean I you can don't do I know it mean They already it would do y it would , you it's . I . it believe doesn't that it's seem would ins that be hard it's gotta be inside the T_V_ . , not inside the remote . I mean I've never bought I'm a not remote sure . It sounds like . this remote's going to be purchased separately from the television , which Well is a little they usually are . Well My I've never bought just a remote , like , so No I don't I . don't really Huh know . . But um I guess that's right . It always comes with the T_V_ So . , um but I mean it's I've never had a hard time with like my remotes , like bringing up the menu screen if you need to like change the date or whatever , you know . And I don't think that should uh that should be too hard . Yeah , it most of the ones we've had have had the menu button , 'cause it's not like you need to have a button access to like change the contrast or something Yeah . . 'Cause it just doesn't come up every day or something Yeah . . Well so So , do we need I dunno . Well I guess we have to you know think about But I mean you just basically need the output signal Mm-hmm you . know to Yeah be able to bring it up . Okay . . That's what it does anyway But . also if you have it on the screen you can actually write everything out , because the problem with buttons is you like , they have these sort of abbreviations and Yeah Yeah codes . Yeah . that you're supposed , you to understand don't know they mean , and , yeah I never , it's get like it Yeah . Never yeah ever . . . So So , but oh , you mean if we have this screen like the iPod screen Well on the telly Or on the T_V_ ? On . the too telly , okay , yeah . . So yeah I think , I mean , I think I think the touch-based graphical interface is a really uh cool idea because you know it is so obnoxious to like have to push those like okay now I hit this you know , you have your little guide out and you're like , hit this button twice , like Mm to Mm . And . it is technologically activate the date . innovative in a way , so Yeah that . I guess fits with the . And it is trendy B , the iPods are Yeah . really hot right now Did you , so did you get that pc picture on did they provide you with that picture Um on the web ? , yeah , by web research , yeah , so That's quite interesting . What are we going to do about this vegetable thing that I'm dreading Oh Oh god . Oh , I was . gonna say . You said uh people ? want spongy . Um Yeah Yeah , one . of your . one of the material options is a sort of rubber that's in like those stress ball things . So Oh , okay , that Yeah would Ah be cool , that would be spongy . Yeah . . Yeah . . . Mm Just . nice feel , but I hate spongy Yeah . , c Yeah that's . e that would be kind of oh , you know , usually like the touch pad things are kind of a hard plastic typ mouse type Yeah . , you know , thing . But what if I we mean ha definitely the area what if round we had like it a spongy . sort of like stress balley kinda so you're like Yeah I think it could work . Or what Yeah if we . integrated the the uh the f what if the whole thing about the fruit and vegetables we somehow made it tactilely fash you know , we c tapped into that , so like it feels like Well a vegetable it could be An like orange Don't think mobiles I'd want it to feel that . just like a banana you just . put . a cover . Yeah If it's . a small thing , you c instead of creating an object for it that looks like a banana , which frankly I'm not particularly fond of , um you could just have covers and then your mobile f it's like a mobile phone thing . You know you Yeah had Yeah there was a time . . when they had all these different covers Yeah You for could mobiles do like . the . computers where they have like the grapefruit , apple machine and they have like the blueberry Yeah , like all , yeah Yeah the colours , yeah are . named after fruits Yeah . Yeah . Yeah . You could . . name it after fruits and vegetables And , or it could the colour can fit your sitting room , so if you have red sitting room you can have strawberry , and then if you have a green one you can have well I don't know Yeah . Um . . So So what I think if what yeah , colours this is I'm . just forming this idea in my head of how this thing is looking . If you have like that stress ball material kind of as what you're actually holding in your hand , so like what you're feeling is comfortable , and then there's more of a hard plastic thing Yeah . where that thing is Yeah . And . on that hard plastic thing you can change either the colour or the fruit or vegetable that's on there Yeah . Is that kind . of I 'cause I I'm thinking of silver because those are our company colours Yeah . Um . Unfortunately they don't have silver fruits and vegetables . I do I dunno . Um I mean how are you how are you all envisioning by what we've just the feedback we've just got about the Maybe a ball . A ball ? Know , a squashy ball . A relaxing squashy ball . That's in the shape of a fruit , like a That you can p well I see you're thinking , it's weird , you're thinking the opposite of me 'cause you're thinking you change the the hard bit Yeah . and I'm thinking how do you change the hard would you put a um sticker sort of ? Because I was thinking if you have a cover for the squashy bit , like a This is just Okay Oh . Say , okay that's the s say that's , yeah the squashy . bit . Squashy Yeah I was thinking . of getting a cover for That see I was thinking Which is this cheaper s sorry . Well I don't know if it's cheaper I was Oh thinking actually . Mm this . bit . here would be the cover and like that's your actual Yeah thing . And like this . Oh I like you that could have shape like you could have like . cherries and Yeah . things around there . Um I was thinking but sort of a single ball shape I Yeah was thinking if . So it you're was . holding like this a 'cause squishy the way ball you were and describing then it has a the the iPod and the thi the roll thingy It's like it Mm-hmm has to . be s yeah It's almost like your thumb . is farther up , so if if you Yeah could I squish guess so it . lower Yeah then Yeah . . So it wouldn't be very big in either like how big ? This big , and then you just do that What Yeah if , yeah , I , I know suppose what , what you if meant the squishy . , yeah . , oh so so you're saying the squishy part's like detachable , and you can so so maybe one you know you can have like the broccoli squishy thing , and then you could have like the banana squishy thing and you could get you could have your choice , you know Well just ? a li I can't des like condom thingy , like a a cover . But well the question is , which one's easiest to change and we can just Yeah contact . our relevant department for that , and Yeah just see what the cost . is for covering that or covering Yeah that , yeah Mm , and . for now we . can do two prototypes maybe and then Yeah hi . try and ask users Okay what . the best is , and Yeah Yeah No . . Okay . . Oh Um . . That's nicer . I think it's Yeah nicer to have a drawing . 'cause it's neater . Hmm . Um Well that's . not very neat , but Yeah . I mean I think uh and I think the handhe I think the handheld part is definitely So you could make that into the fruit and vegetable part . If it's a bit like those juggling balls , you can change shape according to your to the way you hold Yeah it Mm-hmm . If you could it's . squish got sand it . in it maybe , or something Yeah . , you it it just moulds to your hand Yeah . . So where are the fruit and vegetables now ? We Fruits we don't and veg I know guess . they would be either in the colour . of that plastic Yeah face on Yeah the front . . , or in the colour of the squishy thing underneath Yeah . . Yeah . And the rest is the company the company colour's silver ? It was , yeah , silver and yellow . It l it looks like I don't We could Okay promote the . banana one Yeah . . Like mm . I mean that's another question , where are we gonna we we should have the logo somewhere on it . Mm Mm-hmm . . Should also fit the batteries , which we haven't Oh Yeah yeah . I . think the batteries would have to go right under the plastic Yeah case . Yeah , th and that would Okay . . Especially if that you're switching out the squishy part . Then you need to have the other part just be sort of a single unit that you can snap off Mm-hmm . . Mm-hmm . Yeah , I think , um it'd be interesting to have the b the squishy bit . The part that you , yeah , can change into the different , you know , trendy vegetables and fruits . But uh Well I dunno it . You'd spend so much time like squishing it to your own personal hand . Then you'd get a new one and you'd have to do it all over again Yeah . . No but it does it automatically . Does it automatically Yeah . ? I don't know . I don't know what the rest of my notes mean because they were made for me Okay . But if someone . components concept . Question mark . Energy . Question That was me mark . . Was that you Yes . ? Okay . Oh right right . Yeah . Um , so what d but what do we know about energy ? I mean we're gonna use batteries right Uh we ? And actually had an option of batteries , solar power , and um a dynamo , which is something I don't know what it is . Something Oh to , a dynamo do with torches is . ah , it's a bicycle . It's a bicycle mechanism . It's the en it's like if if something moves Oh , when okay it moves . Yeah , it , the other stores one was energy the . other one was a kinetic thing where you'd basically have to wind it yourself . So It's quite sweet I sort of picked . battery . We could have talked about doing a wind-up or a dynamo or a solar power . Um but I think solar power's not available with the rubber case anyways . I think batteries It sound good . What does it No everyone seems else a little think weird for The dynamo a living room would anyways be interesting . But dynamo . ? . the the fact with dynamo is , the moment you move it , it c it creates energy on its own . Oh What about Kryptonite Which . is quite cool . So if you throw it , it's gonna ? store loads of energy , and you don't need to buy a battery 'cause they're quite f I find them annoying . But we need to find cost . Yeah . Don't know the cost . Didn't have Does enough anyone data have to actually costs on the on the All web it said was it ? gave sort of relative , some chips are more expensive than others , sort of things . It didn't give me any actual Okay cost . . Right . Hmm Mm . . Most of the stuff is pretty cheap though bought in bulk . So I don't think it's that much of a problem . Like the chip is probably the most expensive part . What does chip on print mean ? Um , for things like remote controls , um , they stamp out a chip Uh-huh , calculators . too I think . Um , so you can mass produce 'em pretty cheap Okay . . But it's not like a computer , you can't like reprogramme your remo remote controls , it's like Right stamped . onto the chip . So , chip on print is just means like that they're mass-produced Yeah . . Okay . And case ? Uh I guess Case that's is what what we've we been were talking discussing about , yeah yeah . Casing . . Yeah . thinking of like syntactic case and thi um let's see . Is there anything else we need to Hmm . talk about ? Oh when we move on , you two are going to be playing with play-dough . Um , and working on the look and feel of the design and user interface design . And you're gonna be doing protu product evaluation . So you'll get mm m more instructions from your personal coach . Oh , thank Mm . Cool you . . See you soon . Does it matter that I end early ? I it's strange because How how early is it ? I didn't get a pop-up thing that said |
ES2011d | The Project Manager reviewed the minutes from the last meeting. The User Interface Designer and the Industrial Designer presented the prototype and displayed the changeable fruit- and vegetable-shaped covers. They discussed the locator function that will be designed at a later time. The Project Manager discussed the final production cost for the device, which totaled 11.9 Euros. The Marketing Expert led an evaluation of the prototype. Each participant rated the prototype according to the original criteria for the project. The group discussed the areas in which the prototype did not meet these goals. The group felt that the changeable fruit and vegetable shapes were uncomfortable to hold. The group decided to make changeable covers in fruit colors and designs and to use one uniform shape. The group discussed their experience on the project. They felt they worked well together and were creative. They complained that the meeting-room materials were difficult to use, and some complained that there was not enough information provided to them. The Project Manager instructed all participants to write a final report at the end of the meeting. All participants will write a final report. The group decided that the fruit and vegetable shapes of the device were uncomfortable to hold. They decided to produce the device in one uniform shape, with changeable covers in fruit colors and designs. The group decided that the final production cost and all of the other initial goals were met sufficiently to be able to continue with the project. The group felt that the fruit and vegetable shapes of the remote were uncomfortable to hold. They complained that the meeting-room equipment was difficult to use. Some participants complained that there was not enough information provided to them. | 'Kay . Hmm . Okay everybody . Welcome to the detailed design meeting . Um Let's see . Our agenda . Last time we discussed the squishy fruitiness of our remote controls and how we might pursue that . Um and I think looks like we've come up with some ideas . Um and we also talked about materials we'd use and what kind of chip would be necessary . Um so for later in the meeting I've done a a spreadsheet of production costs so we'll take a look at that . Um and see if it's changed at all from when we last discussed it . Um so actually I think Yeah um f you guys wanna give a prototype presentation of Okay well um . So our design looks something like this . This being the wheel that you use to uh change channels or volume or whatever . This is a button , serves as the power button if you hold it down , and if you just tap on it I think it brings up the menu . And uh the base of the remote control , which has a squishy spongy rubbery feel , is interchangeable . So you can change the colour , according to your to suit your living room or whatever . And You could it comes change the vegetable yeah , I can change , or fruit the vegetable Oh . is that broccoli . This Yeah one's broccoli . . So this snaps off ? and you can put on whichever one you want . This is not to scale 'cause it would have the battery inside it . This is a mango . The it's trendy fruit , it's not just ordinary fruits . You don't have orange , you have mango . Um I guess strawberry's not as 'S trendy a very , but bright strawberry . So we'll come up with a variety of trendy and exciting fruit designs for the remote control . It's And then been people a will l be encouraged to buy three or five of them , because they'll need to switch 'em out . It's been a little bit difficult to um make sure that it's hand-holdable , and that the user can use it , you know , it's not too big . Uh but we think that this you know , this size will be okay and we will have to fit the battery case in there Mm-hmm somehow . Oh . And yeah . I guess the only other thing that we really didn't talk about was or design yet actually , would be the um thing the locator . How how so Well the locator is just chip that's inside there . Okay so that's just And the beeper's also inside there too somewhere So . you have to have a button on your on your you have to attach the button to the Yeah we didn't design that Yeah we have that . that has yes yet But to it be would designed be coordinating . with that of course Yeah . that c Yeah hey that . that could you know match the handset . Mm-hmm . You could have a broccoli , or you could have a mango . So . Tada Oh . . Um if you wanna look in your project documents folder , there's an Excel spreadsheet . Um the only one that's in there , production costs . And if you open it up . Um I've just stuck the numbers in , it was a real challenge there . But if I missed anything that we've gone over , or if you see something that has changed I mean , we decided on batteries , and the regular chip would be necessary for the more advanced iPod-like button . Um I said uncurved or flat . I think that's what you have there , is that right ? For the for the plastic part would be My impression was that flat meant like like one of those square remotes . But it's Oh really not very . Okay clear , because . you got single curve and double curve and Right . d I dunno what that means . One side is curved and then the other side is curved . Well yeah . If we're talking about the area just oh I d I dunno . I guess we'd have to contact the company that makes them and see . Um so what else ? There's plastic for that area around the button . Um and then rubber would be the squishy like thing right Mm-hmm . ? Um and lots of special colours actually . Uh scroll wheel . Do you see anything that I've missed ? No I think that's alright . Okay so that would make our total of eleven point nine , which is even less than twelve point five , which means we'd be making even more of a profit . And if we sold a lot of squishy things Mm . . Boo yeah . Okay . S So Mm . Did y what did you work on ? The Um evaluation criteria Okay . Do you wanna . I've got a presentation . Okay . I think So I need that's where's the cable ? Right what happens is we have to um decide whether this this whole this whole project we've been working on actually um meets the standards we were set at the start . Um . Right . This doesn't okay . Um the method is we well I've analysed the user requirements and integrated them to the trends found in marketing reports and in our company strategy marketing . And um the findings were that we need it to look in a certain way , feel in a certain way , and this is everything's listed down . Um , look in a certain way , feel in a certain way , it has to be technologically innovative and it has to be easy to use . These are all things we looked at at the start , um and criteria that have to be met . We have to use a table , I'll show you that later , together to decide whether it meets the standards . And we we have therefore in total um We have five we have eleven points according to which this should be evaluated . And um the cri well basically the findings are the same as the evaluation criteria . I would like to show you the table we have to use . Um . No . This is the table . Can you see this here ? Mm-hmm . Um so the que the questions I've given you c could you write that down ? True is one and and false is seven . And we'll just go through each point together , hopefully . Um . I think if each of us gives an opinion then they can be mixed somehow . I dunno how it works exactly , I haven't Yeah been told . . Is it possible that we can bring this up on our own Yeah it's in the um it's in the project documents . Is it meeting three minutes ? No it's not It's minutes called evaluation . criteria . Okay . And it's under evaluation . Huh , the PowerPoint Hmm ? one ? Yeah Okay . . Cool . You've found it all Yeah ? . So it was um Yeah true's one . True's one and false is seven Do you want . us to discuss this together or do you want us to do it singly ? Um we can do it separately and then discuss Yeah okay it if . if that's what people wanna do . So it's actually a scale . Wait , one is true and Um so these , are the questions we're answering yes . And it's one is if it's fancy you put one One , right , if okay it's really . unfancy it's seven If it's somewhere in . between you put four Yeah , something Okay . Okay . . . Does it feel fancy Feels like play-dough . ? No . They shouldn't really be questions . Should be more like Are the batteries easy to insert I'm gonna say yes ? Yes . ? Very very true . Okay I imagine they're . somewhere on the front . We have a little case that you slip 'em in . Okay . Are we just about ready ? Apparently I'm supposed to use the whiteboard . Do we um is it necessary ? I don't think so . It's We'll just do yeah um the the marker thing kinda stopped working last time Yeah we . Okay Yeah Our animals . . Okay will forever be . there . Un unless you feel you need it t to I don't feel any okay okay . We'll right um Right so one point one ? We'll just go in a circle . One 'Kay . Five Right . . Ooh I don't know . Right . One ? Five . Five . Five . Two . Okay so do we just add it up and divide it by four ? Is that what the company does ? I I think we should It's four if you wanna do that . Yeah Yeah ? It adds . Yeah to sixteen . , so that's four . Oh no . It adds to thirteen . One five five two . Oh I thought she said five . Hmm . One five five two is thirteen , over four for now . I think that's um next ? Um three . Six . Six Really Yeah ? Two . . I wasn't . Uh-oh . cheating I swear Right . One . point three is So it's a one was true and seven was false ? Huh Uh ? Yeah . Okay . , so you guys really didn't like it ? I Oh really Wait I thought a minute it was the other way round . I thought it was the other way round too . Well . So we do have about uh the Sh same thing , we just have it the other Yeah way I Yeah yeah . It was I was one thinking is one true means no and points , you know false , all the way is up seven to the top . I should've kept the . table up Oh . I'll just gosh . Okay I'll just . Well reverse them all . It's no problem Yeah . . Right , well I'm glad this came out I was . like , why did you guys design it that Yeah way if you hated I thought it you guys hated it . No Yeah ? Yeah . Oh that's quite funny . . . . Okay . Okay Yeah . . Okay . So , starting again , one point one ? One . Say two . Three . Two . Okay , one point two ? Uh three . Two Two . . Two . Okay . Um , one point three ? One . One One . . Ha . Two point one ? Uh Two two . . Uh two . Two point I think I missed two . Wait , is that two point one ? Yeah I put it Yeah down as one point four One . Oh for point some dear four reason , one . point five , okay . Okay right . Sorry that's I have . two of them Mine has . all kinds of Two problems and one . . Sorry about that . T two point two , which is one point five . One . Uh three . Wait why did I put three Uh ? one . I meant Okay one on mine . too . Three point one . Is that correct on my Yeah slide . Yeah Yeah ? Yeah . ? . Uh one . Three point one . I have four . Three One , four . , three , three , three point two ? Three Three . . Uh . One . Three point three . One One . . Two . Four point one ? One Two . . Five . Two . Four point two . Two . Three . Four . Two and four point three . Two One . , two . One . Two . Right so I put one on that . Okay I'll um I'll just do the calculations now if you want to continue Okay . Or is . Um it tedious ? I'm I'm sorry this was so tedious No for no everyone that's . um I didn't I know think how we else should to do look at it the . ones that like where s where people said four , where um it looks like we might wanna discuss changing an aspect of the remote . Okay . Well the worst ones were three point one . Mm-hmm . Do does every ones have the slide ? Three point The one . that was material . Slide show . Material technologically innovative , okay Mm . . Um , do you want to change it ? What are the suggestions ? I don't know , anyone ? Um Which one is that again sorry ? Three point one ? Mm-hmm Yeah . that it's three point one was not that good . Four point one . Does the shape The shape I think . Four point two ? See I'm having I'm having trouble imagining the is it uh gonna be the size , like the the controller ? It I think or the bigger wheel would probably be ? mm Because . What if we just smash all the vegetables down flat ? And like then it you could hold it in your hand better . I think the base would definitely be larger , 'cause some of these are not as easy to hold . They're Yeah kinda . smallish . No but I imagine even if it was bigger , like if it's round and it's big then you you can't get Yeah that's why remote controls . The Yeah flat are long one . because . Yeah you have . that thumb kind of so c they could all be bananas and cucumbers Yeah . . Um but I don't s I I personally don't think this is comfortable I didn't to to yeah sit there , like it's . But an like awkward if if position you just squash . them flat like and you made it flat Well if they're that s uh stress ball stuff they would be pretty squishable . But it's Mm still . too big I think , in your Yeah hand . . Yeah . And would it even resemble fruit that way ? I mean Yeah like certain ones you'd have to limit the fruit selection Yeah . , like you could probably do a strawberry still Yeah . I think the . broccoli would be out . You could do , although the broccoli is quite comfortable , I have to say , like sorta Yeah like that a joystick I I when . you were holding Yeah that before , it . That actually looked looked really good yeah . I . don't know . So Are there any fruits that look like broccoli , no ? Uh . Not that I can think of . Rhubarb Rhubarb . . These obscure I think fruits that broccoli is . my favourite actually Yeah . . Uh despite the I think we What needn't if um the it was just patterns on like we we chose the shape or the sh shape could be whatever we wanted and then it would just be like a design on the rubber . Huh You ? Oh know okay like like . So just it's just a colour printed , and not yeah necessarily or the shape coloured of a strawberry Yeah yeah . . . That could work . Yeah . Or I mean we could even have fruit like around Yeah . I mean Yeah . I dunno But Yeah if . and we just if have the we colour need match or something yeah . . And if we wanna incorporate the fruit thing somehow , there might be I mean if it if it in if it uh conflicts with the comfort of actually holdi holding Yeah the . 'Cause yeah no-one wants to hold a remote that's uncomfortable obviously Mm . Mm . . Or like I dunno , some of 'em you can kind of think see as like like you could if it was only this you know , if it was shaped like that , and it just had that . But you see the problem Yeah is you have to attach . that , and this has to be detachable . Yeah . So like maybe that's just too Well big see th because the reason the broccoli works is you can kinda hold it like that Yeah , which is it's Yeah a sorta nice like kind a joystick of . . yeah . But I dunno . I guess I mean is there some way we could make it this kind of shape ? 'Cause like We kind could make of it that shape but just have different colours Yeah , and call Yeah Yeah 'em the , yeah different . . fruits . Or Dif like . We even went with shape because we were having Or fun even with the play-dough like . Yeah like you said , like a joystick like that Yeah . You know ? . Yeah . Like uh we could do I'm trying to think of other sha like fruits that are oddly shaped 'Cause that . , I think I mean that fits the whole round iPod idea Yeah . Mm-hmm . And Yeah . you still . have the comfort of holding it like that . Mm . And you could like if it's like this , you could put fruit designs and stuff on Yeah that . Yeah part . . Alright . But I mean it do we have any other ideas about that ? Um We could tr I don't know . Think the critical ones came out to be yeah that one . . Batteries easy to insert for some reason , which can be easily I think that's not a problem The any batteries are That going more . everyone gave that a one or a two in . the back ? Yeah No they'd probably . be either on the front or the side of The reason the remote I I . ga I didn't give it a one I think I gave it a three because I thought you'd have to like unc No clip no I imagine you could there'd be sort of a hatch Just door like any other one , yeah um . Okay like on a normal remote . Yeah . . Right . So it would probably either in the f no it can't be in the front 'cause the I_R_'s right there , but it'd be on one of the sides probably . Okay I think . everyone's under three anyway . Mm . So I think it's yeah those are the only two points . Cool . Well Yeah the broccoli I guess wins . Yeah Yeah I'd agree with changing . the shape . Um Okay , I was just having . fun making strawberries and stuff . We were a bit off task . Um so uh I can't think of any So we'll have to like Mm . Yeah I dunno . You could make the touch pad in th in different shapes , but then that kind of re-designs the whole project like , but you could do It might like also sort of annoy people if we get used to having the buttons Yeah in that's one shape true . Yeah . . Yeah . And it would probably cost more to produce Yeah that's , 'cause true they're . irregular . Mm . I bet having different colours is a lot cheaper than having different shapes too . Yeah . Which is why printing might be like just printing the fruit on fruit . Hmm . Mm . Not really Well we've done finance evaluation criteria , production evaluation . Um so project evaluation Do you want . this and we can all No . I guess we're supposed to discuss um the prod the process of the project and how satisfied oh , oh it's alright . Uh It's alright yeah . Yeah ? . Um Did you feel there was a lot of room for creativity in the sort of Sure . Yeah . I did . Yeah I . mean fruit and squishiness . How c more creative Sponginess can you get The . ? prototype making was very creatively stimulating and I think we've come up with a product that's fun and meets all the criteria . And how was our leadership and teamwork ? I think it was good . We knew what we were doing . It was a very democratic process and everyone got to contribute . Well I thought my leadership was crap personally . Excuse me Well , am you I allowed told to us say when that to start and when to end , and that's all ? Yeah that matters . . Um . I think you were fine . You did Yeah a good job leading , well . I'm never gonna do a management position , I know that now . Um yeah , I thought we all worked very Yeah well we didn't together . we uh it all c sort of blended Yeah quite Yeah . well I think it . more than anything we didn't really have our set roles so much , as we just would be like Yeah I don't know , all had ideas . Very democratic about it but . yeah . No spats , that was good No . . Um and the means for like the materials we used , how convenient were they ? Like the the pens , the whiteboard , I mean Well I'm not we a used big fan of any Microsoft , PowerPoint or any Are you of a this Mac stuff person . No no I never touch ? Macs either . I just use the Unix or the off market , sort of WordPerfect and all these other things . Huh . Hmm . Which isn't very user-friendly Yeah though . Well . the problem is if you don't like my new computer never has WordPerfect so I have to go track someone down who has an old disk and then I have to reinstall it . So I have all these documents I can't use now . But yeah I mean I guess it's okay . I felt like my I dunno if it was just my role , but l but uh I di I thought that my the information that was available to me was kind of just like or maybe it was just the idea that we had . But there's kinda it was kinda like okay , I don't really think I dunno what I'm doing here Mm . So . I didn't really think it was helpful . So I kind of just made up my own stuff and I Yeah didn't really . like the PowerPoint presentations , so I kind of wrote a lot of notes instead . But Yeah yeah . I d I don't really like PowerPoint personally , think it's kinda Yeah stupid . . I never use it . Yeah but uh I can't say I found everything particularly helpful Yeah . Like . It didn't I really Yeah yeah . It I . My first though it bit was of information brilliant was no like Really this child's ? drawn picture of how a remote ? works . No mine was really helpful as in my stuff was quite helpful I think So I like . I mean a f think it m my depends problem on the role no Yeah ? yeah I Yeah think so it probably does , yeah . . 'Cause my problem . was , you guys had access to like they'd put send you to sites and stuff right Yeah . ? See I couldn't do that , so I didn't really know what you guys were doing . And when you were talking about it I was just like you know that's wh that's why I seemed so ignorant when when you were j explaining things , 'cause I Yeah well mine was mostly made up except when they told me like you know titanium costs more than Yeah wood to make . a remote control . As if Yeah you'd Yeah wanted to . . . But it must have been quite difficult for them to build a whole um System a whole system . Yeah , 'cause . of course they can't give you uh uh anything comparable to the internet for Yeah the I mean Yeah . Well I think , it it's interesting how it all went together , like I had the stuff about how me how rubber's cheap , and you have how Yeah people , yeah want it to be spongy . , and Yeah , huh It seems . planned you know . Yeah Yeah I kinda thought . that um I felt like I would go and like try to use my information , or like I'd make this stupid little presentation and then like I just would end up talking about something completely unrelated because I dunno Yeah I felt . like I was off-task all the time . But um Well I mean we really got into talking about like personal practicalit like it wasn't necessarily what was like we would never have thought of fruit or sponginess No you know Yeah . . Yeah ? So . If it's I hadn't been told that fruit was But I think that it it might be to see whether people actually all come up with the same Oh thing right . given . certain information or Yeah Just , like yeah if everyone's . given the same input I don't have a clue Mm , anyway . Um , mm . what's next ? Looks like oh no that's not um It's What quite do you guys think of the pens ? It asks They're about pretty that cool . Mm . They're I . kinda wanna s hard to write with though Yeah Yeah . . and I I've f forgotten once or twice to check the box . I I'd like to see what what it looks like on the They're nicer than the pen that I'm using , because like your stuff actually shows up here , rather than having to look at the screen and write . Mm . But even so , I dunno . And new ideas found Yeah it's all very new ? Yeah . , no ? It's all very new . Yeah I think I'd like to um I dunno . Like Sorry it was . the I think the microphones are okay when you're sitting down , but like they're kinda clumsy I guess Oh when yeah you're like when you're s . going up to the whiteboard like . Well they drop off if you like move too much Yeah . I dunno . But they're But I don't they're think okay we're supposed to be . testing these microphones . Maybe we are . I don't Mm know Uh . . I think , and I think that uh all this technology like I guess some people must be interested in using it but I can't imagine finding it any more useful than like looking at someone's Yeah notes . Well , or the like thing is I , like dunno I actually . worked in a company , and I had a role and I had to go to meetings . And like the last thing I would have wanted would be to have to watch a video 'cause I missed a meeting . Like usually I missed meetings deliberately . There's just there's really not that much information that actually goes through a real meeting Yeah , like when you're . actually at a real meeting in a real company Hm . . It's mostly like rehashing old stuff . And you're sort of going over general stuff that Yeah anybody . who's sort of on task should already know . It's like the there's just really not a lot of information Seems that goes kind through of like . an excessive It reiteration seems like way overkill . Yeah . Like if . I missed a meeting I could probably get it summed up in like one sentence Yeah . . I wouldn't need to have to watch like a t two hour video with the sound and the transcript and Yeah . I guess it would be it's gotta be worth it to I 'cause I'm just mostly curious about like what kind of person or like company would would really find it useful , 'cause can't really imagine , dunno . How about a p a ? Um I dunno . Well does anyone wanna talk about fruit more while we still have time ? Any other What ideas what's for the end ? Are we are we supposed to um you supposed to write a report ? Or we ending Um ? Is that the end ? we still have time if there's any other input . I mean the I think we did really well personally , which is why we've you know , gone through this so quickly . 'Cause I mean we've all we all kind of agreed our product is satisfactory , it fits the budget , and it's trendy Yeah . . So . Um . End of meeting . You have to tell her , she So I think that's all for today Okay . we have to fill in all this stuff . Stuff stuff M stuff meeting . adjourned Meeting adjourned . Yeah . . I think I've learned not to bring play-dough to meetings Yeah . . I think it would be a good idea , I like it . It's hard enough to get people actually paying attention . Especially if you have food . So I guess we're supposed to write final reports . 'Cause All of us ? I don't know Well there's al eight . Hmm . , nine . Ooh . Oh ooh . Hmm . Or is that just me ? |
ES2012a | The project manager opens the meeting by welcoming everybody and saying they will be developing a new television remote control. Then each group member states his/her name and role in the group. The project manager states that the remote needs to be original, trendy, and user-friendly. The further work will be on the functional, conceptual, and detailed design. Since they all know what a whiteboard is, they do a virtual drawing by each stating their favorite animal. The project manager tells them the project budget. They proceed to discuss problems with current remotes as well as preferable styles and looks, such as using face-plates so the look is changable. The project manager closes the meeting. The product will be sold for twenty five Euro. The company should profit fifty million Euros overall. The production cost should be twelve Euros fifty. NA. | Right w welcome to the the first meeting of uh Real Reaction's uh um development meetings for our our new television remote control . Uh this follows our very successful entry into the the consumer market over the last year or so um which we want to to build on , taking advantage of the uh the the latest developments in in technology and the uh the latest uh uh feelings in in consumer design and and demand and uh we want to make this the the very best product th that's possible for everybody , uh one that everybody wants , uh at a good price for the consumer and at a good price for the company . Uh and to that end we need all to work together uh to do that . Um and uh b in no particular order because ev everybody is uh just Mm . as vital to this project um I'll just go round th the table , Andrew , marketing , um m Kendra with the uh um designing the the the User Interface uh uh and Kate with the the industrial design . Um . What's uh the the th th project is is here to do , is is to to get this this project up and moving , ev everybody is is free to uh say wh whatever they want , uh everybody has a contribution to make and uh everybody feel free to interrupt me at any time to to say what you want to say . Um in in terms of the immediate meeting the uh um everybody knows everybody else , everybody's worked for the the company for a while , if if an anybody feels that they need to say more about themselves please do , if if if anybody wants to b briefly give their their background so that everybody's quite clear what everybody uh uh everybody's experience is please do so . Uh in fact I'd I'd I'd welcome anybody to uh say something briefly about themselves , in fact we will do that by by going round the table quickly and and saying what what contribution you you're looking to make . So we'll start with Andrew . Oh my name's Andrew I'm a I'm the Market Research person for this uh for this meeting and this uh project for creating this new remote control and uh yeah I'll be uh presenting information statistics on what people want to want to uh get from this new design , what people want to like and from a fashion point of view and the practicality point of view . Right Kendra . I'm Kendra and I'm the Us User Interface Designer and um I haven't had a whole lot of experience in this kind of thing before but I'm m so I'll be working on the design . Right at least means you haven't got any preconceived ideas so Right . . Yep , I'm just open to being creative . Yep , good . Uh I'm Katie , I'm the Industrial Designer and I'll just be I guess presenting about the the inter workings of our little remote control and uh yeah . Okay , very very quickly , um this I don't want to make this meeting too structured because the the whole idea is that it's a um you know a think tank . Everybody says what they what they want to say , uh and we don't want to be constrained by uh kind of convention or uh uh slides on screens or or anything else um but um briefly um th th this is what we want to do . The the remote control needs to be original , there has to be something about it that uh other remote controls don't have so that as soon as people see it they think um yes that's different , uh I want one , um and that goes along with being trendy , uh uh you know the I want it uh scenario . User-friendly as as we all know , remote controls can be uh uh very user-unfriendly so we want to make ours one that people can pick up and think oh yes that's it's obvious how that works , uh and they also want to look at the price and think oh yeah that's something that I may not need another remote control but uh it's such a nice one I'm gonna have one . And last but not least , or indeed first of all , it it must make the company money , and we make the company money by producing what the consumer wants . The uh the further work to be done is i the um the functional design , uh what it uh what it must actually do , the uh conceptual design , uh how we actually present that to the consumer and th the the detailed design i is uh how we get that into production . Uh now th the main design tool that we have available to us at the moment is is the white board and uh uh let us very quickly do what i what it says in the in the in the prompt slide here , um In fact I suggest to avoid everybody untangling themselves from the uh the the wires , that we don't do that , um So I I everybody knows what whiteboard is so we'll um uh we'll do a virtual drawing on the on on the whiteboard of of your your own uh uh favourite animal , but le let's go round the table , your favourite animal . Um , badger Mm and why ? . Uh it's it's got nice contrast with Uh-huh black and . white and uh I feel they're underdog kind of status and Oh they're right uh my , the my wife says my beard looks like a badger's arse 'cause of the the white streaks in it . Kendra . Um probably a duck I just I li I like the way they look and they're just nice animals and I like how they can fly or swim or walk around Uh-huh or . whatever . Right , okay Uh . 's horses , no particular reason why Uh-huh , fair enough yeah . . I'm not sure that I've got any favourite animal to be quite honest , I think homo sapien because of their their uh overall ability to uh uh Make mobile phones and T_V_ remotes Sorry ? to make T_V_ remotes Indeed absolutely yes , tha . that's um Okay and uh w we need to keep in mind here that the uh we want to sell this for for twenty five Euro um , we want to m make an overall profit for the the company of fifty million Euros so we're we're looking at selling a lot of these um ag across the the entire planet and and we're looking at a gross profit of fifty percent . It needs to cost twelve Euros fifty to make . Um so we're not only looking at a a very trendy original product , we're looking at making it at a very good price . Um , okay , um would anybody like t like to to start by giving their o um sort of quick views of of current remote controls . Well I think I find a lot of them really complicated to use with all the different buttons and uh it's handiest when you have one that works both the D_V_D_ player or whatever and the T_V_ as well . Um , but that it's easy to if you can switch back and forth instead of No having to . press a bunch of different buttons and so I think it's is best when they're clearly labelled and you can see which buttons you're supposed to use , you know . Any any thoughts about buttons or any oth other way of approaching the p the uh the problem ? Or anybody else , strong feelings about remote controls ? Are there you know , bad ones they've used or good ones they've used or ones Um that they've lost and never found again ? I think it's important that you should be able to when you when you press the buttons it'll actually pick up the signals from kind of anywhere and you shouldn't have to like contort yourself and twist your remote control to get it the T_V_ to actually pick Yeah up the . signal . Yeah . Think a lot of the time , remotes that come with T_V_ players and T_V_s and D_V_ Mm . players , like they aren't like an area that's put a lot of effort into , they're very boring , very plain . Like it's Mm very . a very like um making a a stylish remote control would be a very like Easily put us one step ahead of the current competition Um what . so wh what's in in what particular style features are you thinking about Um ? . Something that looks looks doesn't look like remote control . So if you want , something that looks like uh something that makes you think oh what's this ? Like this pen doesn't really look like a pen , but it makes Uh-huh you think . oh . So . , sorry that's a bit vague Yeah . d no I mean do you think there's a risk if it doesn't look like remote control , people won't see it as a remote control um and uh Uh I suppose suppose that's up to the marketing to to make make people aware of the product Uh-huh . . Any other thoughts about um th the physical appearance of a of remote controls ? I think something that's comfortable to hold because sometimes you get the remote controls that are just those Mm big . , rectangular Mm . things and uh they're kind of awkward to hold onto , so something that's more comfortable that fits in a person's hand better . I mean th the thing that i immediately comes to mind is computer mouses which Mm um . Yeah . Yeah I mean y you . get all sorts of shapes Mm in . the shops and s you know some quite fancy ones Yeah um . than the some from personal experience which look nice but aren't particularly comfortable Yeah . Um . any thoughts about buttons or flat screens or uh uh Well from the mouse idea you could , remote is a piece of plastic with the big rubber buttons sticking out of it which you press , whereas if you want could all be flat and the buttons are very kind of almost subtle that instead of being raised out of the device uh you push into device you see , like a mouse button . Yes , I mean the only thing is if if you're watching television in a in a a darkened room Mm . I suppose um . you need to be able to uh fi Easily , yeah find yeah the button . buttons easily . But maybe they could be concave instead of sticking up to have them be kind of down so you could feel them Mm Mm . . better Yeah . , that's uh must admit I don't think I've ever seen one with concave buttons , that's uh certainly be different . Um do we need it to uh I can't think of any re remote controls that I know of that actually light up at all . Do we Oh yeah Mm that do would we be want . good uh . Like a like a mobile phone Yeah Mm ? Yeah . . . Mm Mm , yeah . that would be good . Okay . So , Andrew have you had any thoughts yet about how we might market something which there are already millions out there and that we want to uh uh uh t take over the entire um the planet with ? Mm-hmm , um especially if we try to sell , what two million of them . Oh sorry , four million of 'em , but uh I think if w if we market it as as not as not well this you c you could either market it as the point of view we could have the two we could have parallel marketing s schemes where you've got one where it appeals to people that want to have the new device that looks cool Mm , is fashionable . and like you just it's it's like uh it's one that rather than ra I wan I want rather than a kind of a need relationship Mm-hmm . with the device , but that might considering the act what the device is for and the nature of some people might not like respond to having a device that they just looks nice , therefore they want it so make it practical at the same time . I think it's this is gonna have to appeal to people that want device that can enhance their living room uh Mm-hmm . but also a device that uh is practically sound Mm-hmm . . So um , I dunno we'll have to decide which which angle we're gonna go to or both . Okay If you . , yeah , yeah , well I d I think an any uh any facets that we identify w we aim need to aim for for all of Mm . Um . okay well first thoughts on um the the industrial design side . Oh I think it's it's remote controls are kind of a unique object 'cause it's you depend on them so much , but you don't i i it's you sort of just assume they're always gonna work , you don't think of them as a comp like a computer can break down and you're kinda like oh well fair enough there's all these complex things going on , it's gonna something's gonna get messed up eventually . They they just need to be very very dependable because people sort of take them for granted and then if your remote control breaks it's God forbid you actually get up and manually change the channel Indeed it just it . needs to be very effective , very always dependable . Uh I don't think we should make it too small I 'cause I think it needs to it can't be too big like you were saying big an and huge and um awkward , but also if you make it too small kinda like you know how mobile phones are getting smaller and smaller um , it's just gonna end up under a couch cushion somewhere Yeah . and um yeah . But so yes dependable , and have a good medium range size . Okay , and um colours , materials ? Kendra , anyone ? Well , most I think most of the remote controls now are either just black or grey , so maybe we should go with something different or be able to I was just thinking of um what they're doing with mobile phones now how you can get the different um what are they called . ? Like the face-plates Yeah Mm . that you change , mm-hmm so we could have . maybe I don't know if it would be feasible to do something with that , where you can change the face-plates or have kind of a Uh-huh variety . so people can get different different things . Have it kind of look how they want to , different colours , things like that Right , probably . just plastic because that's always the lightest . Yeah . Okay that's uh Again I don't think that's ever been done before , it's uh Mm-hmm . the sort of the sort of thing that would get people uh thinking yes that's something that I haven't got and uh might need so . Uh Andrew , any thoughts about uh how we might market interchangeable fronts on on the remote control ? Um , well we could either market it together by getting control in a set colour or with like you buy it with several uh like you ge you get the f uh the face-plates with it when you buy or as a separate thing , but uh maybe thinking of that , it's considering the nature of the device , maybe a second thing like a second campaign to market Mm . new facials for your to your might go a bit astray since Yeah it . is the kind of thing where y you generally get one and then forget about it . Unless Yeah you were trying to Well you could come . I up think with like novelty ones , like they've done with the the mobile phones , you can get like different you know scenes from different movies and stuff Mm . on Yeah the remote control . Oh it's and that's sorta a that's a good idea stagger . the release of them and get people like oh I want that cover on it now and Yeah that'll keep . them Mm-mm Mm spending . money . . Right Yeah true . , okay I think we've got um a good idea now . We uh meeting is uh Needs to be k uh wrapped up fairly quickly . So uh um we've got thirty minutes to start looking at the um at the design in more detail . Um then we'll we will reconvene in in thirty minutes and try to get some of these ideas uh uh more formalised . Uh thank you very much indeed . Okay Thank . you . . |
ES2012b | The project manager opens the meeting by going through notes from the last meeting, recapping the topics covered. He tells them some new project requirements given by management. The marketing expert presents, talking about user functionality requirements taken from research of 100 people. They discuss the possibility of making a remote that hides less frequently used buttons, one that uses voices recognition to eliminate buttons altogether, or one that combines the two functions. The interface specialist presents, showing examples of two different products- one that is user-centered and another that is engineering-centered and giving personal preference to the simpler one because it is easier to use and has fewer buttons. Next the industrial designer presents, explaining how a remote control works and giving personal preference to a remote which has a large energy source such as a rechargable battery or battery dock. The group discusses using a battery that will last 5-10 years or a solar combined with a battery. They briefly review their discussions and close the meeting. Teletext no longer important given rise of internet and thus will not be used. The remote will be for television only. Device will incorporate company logo and colors. The remote will be extremely simple. The remote will be a radiaclly different shape. The remote will have few buttons, but the main ones such as channel, volume, on/off. Whether to use voice recognition. What type of battery to use - long-lasting ordinary battery or solar + regular battery. Whether to use changable covers. | Okay , welcome to the second meeting of this uh design group . Um I'll briefly go through the uh notes of the of the last meeting uh just done in in note form and I haven't attributed anything to individuals , because we're working strictly as a team here and uh n nobody's working Sorry . equally , so uh . Um we we s we saw that the the problems with existing remote controls were the uh b a boring shape and boring colour . Um and and we s we saw that the um what we needed to do was to to make sure the device um controls several items , that switching was easy , that you shouldn't need to point the thing at uh anything in particular , um that it need to be contoured to make it interesting , that the keys might be concave , simply because that hasn't been done before that we know of . Um should have interchangeable fascias so people can personalise it , um illuminated so that people can see it in dark rooms . Um and that people might want it as as in addition to their existing remote controls . Um and that it sh it should just always work , whenever you uh um mm uh use it . And that it shouldn't be too small , mm that it it gets lost . Um . Now uh uh I'll shortly ask for for three three presentations . Uh before I do that , however , I will go through some new project requirements that um the the management have placed on us and uh will be challenging in terms of what we discussed at the first meeting . Um the uh the ma the management has had it's own thoughts on this and uh the they don't necessarily agree with with what we uh we thought . Um and and then we'll as a result of that we will then talk through the the functions that we see the the device um actually b carrying out , and we have uh forty minutes to do this in and I uh Anyway . Okay . Now , the n the new requirements are um the the management team see that um teletext is no longer of any importance given the uh the rise of the internet . Um and and they want it only to cover televisions . Um now , what is not q quite clear from their directive is whether they mean th they don't want it to cover teletext or whether they don't want it to cover , you know , videos , D_V_D_s , um satellite boxes , which uh I mean we saw as being fundamental to the uh to the exercise . The um the actual wording of the directive is that it should cover television only . Um and on that basis um I I think we we need to bear that in mind , um but possibly uh keep at the backs of our minds that the reality that people even when they uh no longer they don't look at teletext anymore , they certainly do look at other things . Um the device has to incorporate the company logo and colours . Um the the logo uh being at b the bottom of the screen there , the the the two R_s in grey against uh a yellow background . Um now this doesn't necessarily mean that we have to give up some of our ideas about making it attractive to the t to the market . But uh do do introduce some some constraints as to how we might do that . Um it also has to be simple , which to some extent goes along w with the first one , and that we've already said that it must be simple 'cause that's what people want anyway . Um but they also want it to be simple to get it to the market quickly , which um mm uh is is is their choice , but uh um we we need to talk that through . Um okay , so uh after the meeting it'll be summarised and uh um notes sent out and uh etcetera . Okay , so we'll first of all mm have individual reports from everybody . Um again I there is no order of precedence here um so I I I'll leave it up to you to who who who thinks they would like to go go first ? Uh I don't mind P fine . . Uh can I steal the cable ? Oh sorry , you can indeed . Cheers . I got a how do I start there ? Oh , if you click on the um uh the one that that looks like a projection screen , no the one to the right of that That one . That one . . Cool . Well these are functionality requirements from the our our guys down in the the research lab . Took hundred people and covered all the aspects of what um is needed by people and what they want to see . Um everything kinda from functionality and how individual functions are how mu how how often they're used and how much their necessary and stuff . And general opinions about current current remotes . See that , as we kinda noticed , seventy five percent of people find their remote controls ugly . So some kind of a new style should be incorporated that's less ugly . Uh along with um looking less ugly , if it looks better , eighty percent of people said they'd spend more money on it . Which is a a plus for us , if we can make it look better , it'd be uh more cost effective and we can put the price up . Current remote controls do not match the operating behaviour of the user . I can empl I kinda take that to mean as um they they don't uh they , yeah , they only use they only work for the television or yeah like as in in my flat I've got six remote controls for a stereo system , a digital box , a D_V_D_ player , a video player and T_V_ . If it was uh I mean th my behaviour is to use multiple things at the same time and multiple remotes aren't really matched well to my behaviour . Uh again , seventy five percent is seventy five percent of users say they zap a lot . I took to mean that they just they use it a lot , they use it regularly rather than standing up and manually change channels or volume . And uh yeah , uh I think the big issue is fifty percent users only use ten percent of the buttons , 'cause uh wh if we got a remote that like well we'll have some buttons taken off by the lack of teletext , but uh oh and we're going to see uh on the uh that some of the functions like audio settings aren't h hardly ever used and used very aren't considered relevant by the user . So I think maybe fewer buttons , which also make the design look sleeker , I dunno . Uh um yeah and uh frustrations of like people losing remote control . I dunno Mm maybe some kind . of system of you press a button on the T_V_ or maybe that's b it would have to incorporate , but like some kind of system where you can f use something else to find the remote control . Maybe like it'll beep or something . And um , yep , the uh time taken to learn new remote controls is Uh don't want to make it too complicated , easy to use for uh new like first time users and stuff . And uh repetitive strain injury , I suppose we should make it more comfortable and make ma possibly even use have to make it , yeah , fewer buttons , like I was saying about the whole mice the mouse idea of it feels more comfortable . Maybe don't even Mm have . to hold it as such . Gosh , must be some telly addicts out there if they get R_S_I_ from their television remote , is all I can say . But uh yeah . It also asked um if we would if people would pay more for speech recognition and younger people say they would . And uh there was another section on our on the report for uh L_C_D_ displays , but the data wasn't there , so . I Mm . Right don't actually . know what the results for that were Mm , so . . May be incrementally emitting , but yeah . Yeah , I must say that um the uh I c can't remember what um f you know phone service I was using the other day , but that had sorta speech recognition which worked uh remarkably well , so that is indeed a uh um And a thought uh and it it cuts out uh it would cut out the R_S_I_ I was was as gonna well say , you if can't you get a lot of R_S_I_ , j just get jaw ache . Okay , sorry . Yeah , um oh yeah , so possibly the speech recognition is possibly something could add into the design . Oh , I've got some other things I couldn't fit onto this presentation . Um . You see this okay ? Almost no ? It's sorry it's a bit . I'll read out to you . Uh functionality , uh like people's opinions on functionality , the relevance to the remote and how often they're used . So um like the power . Using the using the d swi the power switch to switch on T_V_ is a high relevance of nine , but it's not frequently used . You see what I mean ? Whereas Yeah channel selection , which is . very high relevance Mm-hmm is used . the most . So m we can maybe even start to cut down on or I was possibly even thinking of a design that maybe some of the buttons are hidden from everyday use . Maybe like uh a folding ledge or something . So that we can maybe Mm go . into the channel settings and the audio settings , which are low relevance and rarely used . And keep the v volume selection and channel selection very easily Mm-hmm It could . I mean be oh uh I was just gonna say uh maybe like the flip phones that they use ? Have you seen Mm the new . mo mobile phones that Yeah flip . out and they have the Oh yeah like texting . , and then the numbers on one side , so you could have Mm the . most used buttons on top and Hmm Mm , hmm . flip . Yeah it out , like the one or that something like slides back Uh . and the buttons are concealed . Yeah Should underneath . we Mm actually . . bite the bullet here ? If people really don't use those buttons to any extent at all um Just remove them completely remove them altogether ? That might . We be we the could actually have we could actually have a remote control with um I wonder whether we could get the remote control with no buttons at all if we went for voice recognition , given that um the Um now the the age structure we were looking at um I mean w we had usage by age structure , what we didn't have was what proportion of people using remotes were in those particular age groups . Now Uh yeah do we know whether . they Forty no sorry for forty five to fifty five age group , uh to put myself right in the middle of it , um u use remote controls to a great extent . Yes we Um no this is for That would 've pay speech more for recogn speech recognition right . . So , we're looking at um well again , we don't know the relative proportion the relative numbers in the age groups . Yeah , that's true . If we wanted something different , truly different , then the buttonless P remote control Well the only w would problem be it I can think . of with that is if you've got a lot of people that don't wanna be bothered learning how to use new rem remote controls . If you just kind of take away everything that they're used to knowing , that's gonna be quite a change But if you just . It lift might it up and say , channel one or Or even B_B_C_ I mean you could even just have it left on . You Maybe could just i put it down once on top your T_V_ and never have to Yeah , have a big kind of like the satellite box or the cable box and have it just go on the T_V_ and then it doesn't matter where in the room you are , you won't Yeah lose Mm . it . . It c well it I can I can see technical problems Mm with that . in terms No of the , you know , the sound . from the television , because if somebody actually on the television says Yeah uh B_B_C_ Oh one uh , you know . , I_T_V_ . . and you're watching B_B_C_ then Yeah then it . might um change itself , so it probably needs to be um Yeah , that's true . possibly actually need a button on it just Oh yeah to activate . it . Or or something just to identify that you've lifted it up and it's use . And and then Yeah just . say , oh I don't know , a thought and and then uh I mean that that would certainly be uh truly different . Um 'cause uh you know audio settings , nought point eight percent . I mean if they weren't there , Mm-mm would people . miss them ? But look at the importance of them . The volume settings . Relevance of two out of ten , yeah . Vol volume Yeah . , yes um They're not used often th but they are quite important when they're w used we need to s identify . Yeah . things that people actually need and and it's a function of frequency and relevance . And um I would say ignoring ig ignoring power for the moment , um the channel and volume Mm . and th w w given given that we've been told to ignore teletext Yeah . . Uh channel and volume are the only ones that Stand uh out would . appear to be essential . Um . So we if we can design something that that looks interesting , know , or looks different , um incorporates the the logo and and the colours and um we can still have our interchangeable fascias even if it's the yellow and grey , um and uh I dunno , buttons or or buttons as an option . Uh I just had a thought actually , sorry to interrupt Do . Uh , please . you were saying about um it could technical problems of like uh someone on the television saying a channel Mm-hmm number . and it changed we could maybe have like an activation word . 'Cause I've seen You I've cer seen this used certainly on computers could before . , where you just you address the Mm remote . , you address the computer , and then Depe give it uh a command i depends . whether um if we want to make this so simple that anybody can walk into the room and lift it up and say Oh I see . Oh yeah , I see B_B_C_ one . . Um okay , I mean you could print actually print it on the uh Mm-hmm device , yeah . itself . Um I mean I'm just . thinking of the point of view of peop you could still like lose this remote . S th this I th that's always gonna be a problem Mm I think . . Um and I I I s so I suppose one um could make it so desirable that if people lose it they immediately go out and buy another one . Anyway , sorry , carry on . Do you want to just carry on with Oh no I I interrupted or no you , sorry . no , no uh b I was in the middle of Oh okay in the middle . of your report there . Um well , I was just kinda wrapping up there . Yeah , I was thinking Mm okay um . , yeah , maybe such things are relevant . We could make things much more f I think the the eighty percent of people would spend more on uh a remote uh that looks better , combined with uh decrease the or take out the limited functio functions that we don't really use much . alright take out teletext , but as for channel settings and stuff it might it might um turn people somewhe peop some people that want the whole functionality away . But , since if we're marketing a more kind of fashionable approach Mm-hmm . then it'd it would be fashion and fashion over practicality . S s we could we could make it dual function voice recognition and still Oh , we have could , yeah . buttons on it We c um yeah , we could even 'cause we're have it as like a yeah the buttons control this and the voice functions control the f things that you would do all the time , so . Certainly could So uh Mm . Yeah yeah . , if we could , yeah uh . power on and channel selection and and volume selection , wouldn't have to really The I mean the the advantage of doing away the buttons altogether is it makes the thing cheaper . Yeah and probably it would look better as well No . , it cou certainly opens up the possibility for making it uh , you know , visually very distinctive . Yeah Um . yeah 'cause . you know , it does not have to be a oblong box . Mm . Lined with numbered buttons Mm , yeah and . Okay , who sorry , have you have you finished Uh yeah there Andy , yeah ? Yep , that's , yep everything . . Um given that we've already had a extensive discussion uh . Okay well , I can Hmm do . mine . Do you want the cable ? Yeah , let's see if I can make this work . Um . Oh , you have to hit like function and F_ something . Oh F_ eight . . F_ eight . Is it doing Dunno . Uh , give it about twenty seconds , or so . Okay . Ah Oh yeah Oh , there okay we , it's going . go . . Okay , so this is just about the technical functions Alright . . So the method , I looked online for examples of other similar products and then just kind of was trying to brainstorm some possible design ideas and um identify what the necessary things are , what people are what you really wanna have a remote control do . Um and then there are two different kinds that I found . There's a user centred one and an engineering centred one which I will have pictures of and Mm-hmm then . we kinda have to decide which one this should be . So these are the two different ones . This one um this is the user centred , it has uh quite a few mm uh um fewer buttons and then this is the engineering centred , which has a lot more buttons Mm-hmm , and . probably this is one that people complain about , about having too many buttons that you don't use . So basically , what a remote control is is you it's to send messages to the television set , you know , turn on , off , switch the channels and the volume and things such as that . And so for this product it's gonna be television only , and then it has to have the uh logos for the company and the colours . And so , for my personal preferences , I think this one is easier to use and has quite a you know , fewer buttons . Um we want something that sends messages easily to the television and I was kind of wondering about this example that they have . It looks kind of narrow at the top , and I was thinking maybe if it were wider Mm at the top , yeah . , then that would be easier . Um and so we have to decide what's gonna make our product different . E the unique style , maybe have it light up so it's visible in the dark , um the changeable face-plates , and the lighting up and visible I was when we were talking about havi losing it , maybe to have a button on the television that you press and it maybe if it makes a noise or lights up or something like that , so it's easier to find if someone has hidden under the couch or something like that . So that's my presentation . Yeah Okay . , can I um I'm actually gonna use the um it's gonna cause great technical problems over here . I'm actually gonna use the F they probably clip Oh yeah , they might be Yeah movable . to . Oh you yeah . , they're all they're not connected to anything on the table , you just leave 'em on and walk around with 'em . Yes , rather than the uh the the traditional in fact , um I won't even go that far . Um something like this shape , you know , sort of something that you can that's sort of a more vertical shape , um that you you sort of hold in your hand , um , well I'm trying to think uh uh uh l uh l such as I mean um something you hold up like that , possibly with a couple of buttons like that , but with the Mm . the entire top with the , you know , the uh the infrared or whatever source . Uh so that you know , it's flying Mm off in all . directions , so that uh um uh again the n need to look at the the the technicalities of um actually achieving that in terms of whether the , you know , the power requirements of the uh such a source , um you know , compromise the our our need for uh you know , it it being um mm permanently uh you know , available . Uh whether whether different technology um I mean th all all these remotes are presumably infrared , and like they have been for a long time . Uh we we possibly need to be looking at at at something different , um you know , short range , not like the old uh radio remote controls where you'd change next door's telly when you change yours . Um but uh uh I think basically i if we're going for i if minimum number of buttons is our priority , then we should , as I say , r know , really bite the bullets and and reduce the buttons to absolute minimum , you know , possibly with backup channel and volume buttons and on off . Um and nothing else . Um so that it can al it could uh almost end up like that , but again , except that um you know the risk of losing it . Um anyway okay um so Kate Yes , wh what , mm are your uh your Oh . . thoughts on this ? Which one does this plug into ? Hmm I think it's all there That . one . H I can't did you could you see it on you screen when it Oh yeah . That's kind of strange That's not cool . . Oh well . Anyways . Um alright , yeah , so um I'll just do my presentation on the working design uh . Oh there we go . Okay um just at the m yeah the whole sort of method of how the remote control works . Uh the basic function of the remote control is to send messages to another sh system , the the T_V_ or the D_V_D_ player or whatever . Um and it does this uh by well , you need to start off you need an energy source and this energy source will feed into an integrated circuit chip and the circuit chip is the part that actually composes the different messages uh within the remote um which will then be sent to the uh the television , the D_V_D_ to tell that what to do . Um and you need a user interface , which controls the chip and thus the messages and uh the user interface is that's basically just you kn the s sorta design of the actual remote which you hold in your hands and what buttons will be on it . Um Oh shoot . Okay . Uh just general findings . Uh what we need uh technically speaking for the remote control is some sort of energy source , uh some sort of user interface , which I think we've mostly been talking about the user interface and the design of that . Um a circuit chip within that to uh control and send the messages and um a sender and receiver . And um oops . Uh-huh . This is just sort of a little schematic diagram of what we're looking for . Uh this Hmm just . kinda represents the energy source which feeds into the circuit chip uh which maybe then we could have that feed into a switch which would send signals f to um a subcomponent and on to a light bulb between so it'll light up once we start once you start pressing buttons . Um also send signals to the um infrared bulb , which will be the part that actually what ? Sends signals to the the television . And then you've got your happy little T_V_ watcher there . And so my personal preferences I I just think we need sorta big uh energy source that won't die out , uh perhaps some sort of rechargeable battery or a battery dock you could place it in , so it'd constantly be charged , so you wouldn't have to uh be worrying about it running out of batteries and not changing channels for you . Uh a wide range uh sender-receiver , so that you can hit the buttons from basically anywhere in the room , and the channel'll still be changed . Uh also definitely a user-friendly interface um and I think we've all sort of mentioned adding a a locating device on it , so when it does get stuck under the couch cushions , as they inevitably do , you can find them easily . And that's pretty much it . Okay . Uh it seems seems to me there are a number of fundamental decisions to make Mm before . we um I think your point about the the big energy source is uh Mm . a very valid one . Um I don't suppose we've got any statistics on the the life expectancy of uh remote controls , particularly sort of independent ones . Um given you know , the number of things you buy these days , which you know , have a a a lithium whatever battery in , that's uh , you know never needs replacing . Um perhaps we should have the the disposable remote control , uh um you know , one some sort of typical usage . You know , the the the battery will last know , five , ten years . By which time I mean when all's said and done , the digital television will be taking over Mm . in that time scale Mm-hmm . . Um uh uh p perhaps we should , know , reduce the uh , you know , the sort of moving parts even more by not even having a battery compartment and uh Just having one that's guaranteed to last five to ten years Yeah , and ? Oh if if anybody , cool manages . to run it down , we'll we'll give 'em a new one Yeah , fair enough . Um . it's , you know , it's what it saves in cost and you know there there's a well , it's actually a marketing gimmick . I mean it's hardly a gimmick , it's uh it's totally practical . Uh so I th think you know the idea of a rechargeable one is um uh unless you're really high tech and it sort of just recharges itself if it's n by , you know , magnetic waves or whatever , if It could if have it like uh know like a cordless phone in your house it s got like a base that Yeah sits Mm there all , mm the time . Are . . are people really gonna use it though I Yeah , people ? Um suppose are pro . Mm , yeah I yeah . would . think that people might forget I mean I people I th forget I think to put their cordless phones back on there Mm-mm , so . . Yeah , it's Yeah . um I mean I know that somei times my my wife goes out in the morning and says oh I should have put the phone on Mm to charge . and then then she's had those for so long that if she hasn't worked that out by now . Um . 'Cause I only remember to charge my cell phone uh when battery dies . And that's pretty Yeah much . When it yeah , wh yeah when it's died is a problem . Yeah , when it turns itself . Yeah off , that's , yeah when I plug it in , yeah , yeah , so . uh um what so wh what what do we think about the um the the permanent mm battery ? Yeah , think that's Uh . That a good No idea . . sounds pretty good , yeah . Is the uh you know , we we Um . we are really going for the ultimate in ex uh external simplicity Mm here . . Um you know , cut cost within the manufacturing and uh you know , if we have a high tech interior , then then that that sh may well be cost effective . Do they make batteries that last that long ? I mean th th certainly . Um I can't think of anything off the s top of my head , but there are certainly things that you buy . I mean calculators for example . They usually have the little light uh source , I dunno Yeah , they what have the that heck little they're called solar , the but yeah , the little cells that Som well some do , I mean th th but Yeah there are . battery ones that um Mm-hmm . are Mm you know , sort of permanently . sealed Yeah . In . in fact I'd Most of them , don't they have sort of a combination of the two , like when there is light , they'll work off the light , and if Yeah there isn't , they'll , uh uh kick into this battery , so we can maybe do something like that whereas there is a battery , but if there's enough light , then it's using the light , so that it's not actually draining the battery all the time Mm , but . you will have the battery there for Yeah when , I you need I mean it th . th this needs going t into the technology Mm a bit . . I mean the the actual time that a remote control is actually operating Mm . I would think is i is is probably , you know , no more than minutes in its entire life . Oh Um , it depend if it's uh depends who who's using . it , who's just Yeah sitting there clicking , some people clicking are If , but clicking I say clicking if if people are getting , yeah R_S_I_ from it then . Yeah uh then Yeah , then they're uh clicking then a lot then , yeah . Yeah perhaps . we're . looking W at the wrong market like n like this um this uh market research thing says number of times per hour that it's used , channel selection a hundred and sixty eight times per Right hour Yeah . . Per hour ? Wow Yeah . . That's a lot . Yeah . Oh , I must . admit I hadn't um I'd I'd missed that . That does sound excessive . But then again , if you think it of the amount of , you know amount of use it's like Yeah That's . it's less Yeah than a second Yeah . Yeah . . , um . Well that's right , and and I I don't I don't even know whether the I don't even know whether the s the signal lasts as long as Mm you actually . keep the button pressed , or whether it's just a Yeah sorta . tenth of a second , no matter how long you press it for , I don't know I don't actually know Though . Um I think . with digital T_V_ , like I know on my cable box , you're not supposed to do that because the channel can't keep up with it if Yeah you just Mm . press it like that . , so you're supposed to use the menu and go through the Mm-hmm Mm-hmm . . different channels that way instead of Mm . Right , so I've got a message to say five minutes , I dunno how long ago that appeared . Um Uh-oh 'cause we're we're . getting um right , so I'd I need to sum up very quickly here um . We're looking at extreme simplicity . We're looking at a radically different shape . Possibly no buttons at all um , but if you can incorporate um channel change and volume buttons um in into the design , then then that's fine . Um in the I mean the the role of the of the um the user interface des designer becomes b you know more important here , because , you know , shape is no longer an a uh um a serious constraint . But we clearly only need th the main buttons , although , uh if clearly only need the main functions . Um I don't see why we shouldn't go for voice recognition um and the the only buttons that I think we need are channel control , volume control and on off . Um it needs to incorporate the corporate logo , uh the the grey and yellow colour scheme and there's no reason why we can't introduce um interchangeable uh covers . Um uh d so does that accurately summarise what we've discussed ? Yeah Yeah . . Yep . Hmm . Right . Um So uh Oh I just have one question Yeah . So . are we doing just the television or are we doing We are doing just the television so not D_V_D_ . No . players , we okay , okay . I think that's quite clear from the the information Mm that we've been given . , no ? Okay . Yeah , like in the email of television only . In fact they're in the constraints email that I got . Right . Didn't you mention the teletext , just television Oh yeah only ? well Mm th that's Yeah one . I s . that's one I sent you , which which was my interpretation Oh okay of uh Yeah . Oh yeah of . the . Oh uh okay what came . down Okay from . from head office . Um That's that that that that's their uh their view . Okay , so uh we can all give some thought to that uh for for the next meeting , thank you Okay very . much indeed . Cool . |
ES2012c | The project manager opens the meeting by recapping the discussions of the previous meeting, telling the group this meeting's agenda, and stating what each person will do for the next meeting. Then the industrial designer talks about the components design and explains exactly what remotes do and how they operate. He also talks about batteries and chips. The interface specialist present research from the internet about user interface. He talks about minimizing the clutter on the remote, and suggests using a slide button like on a mouse. The marketing expert presents, talking about trend-watching and how fruits and vegetables are currently an important theme. They talk about making changable colors available and possibly including batteries with them. They discuss what the remote should look like in terms of shape color, and then talk about components, materials, and energy sources. Then they close the meeting. The marketing expert will be doing the product evaulation. The interface designer will be looking at the look, feel, and design. The industrial specialist will be looking at how the user uses the product. The interface designer and industrial specialist will be producing a model of the product The remote will have a long-term battery source. The remote will contain a custom chip. Will be curved, shape similar to a computer mouse, but narrower. Will have voice with fewer buttons. Will have menu, channel, power, volume buttons. No display screen. If used, face plates will be cheap. To add voice option, likely need to design own chip. However, a custom design chip is more expensive and would take longer than using an existing chip. Whether to use changable face plates. | Alright ? Alright . Thank you for coming to this third meeting of the uh uh design group . Um I think we uh made some definite progress at the last one um and come up with some interesting uh uh w suggestions for our our new remote control . Um I'll again very quickly uh just present some notes of that meeting . Um the the the problem with existing remote controls , we felt , was that they're ugly um and that people are prepared to pay a premium for something better . Um they've got lots of buttons on them that uh people don't use and find difficult to learn . Um and people lose them . And We we thought that f for our our new uh uh remote control that everybody will want to rush out and buy , um that we're we should look at speech recognition rather than r rather than buttons , and that if we have any buttons they should be very few of them and only for those functions that are actually identified that that people use . That um we want to go for uh a long lasting battery that we gua we guarantee for the life of the uh uh the product and a shape that will be instantly recognisable , A_ um as uh a trendy remote control , and and B_ as uh a Real Reaction product . So that w uh when people are uh happy with that , they will they will want to buy uh everything else from us . Uh Okay . So again um , I'll we'll have the three three presentations from the the the three of you and then uh we'll we'll make a a final a final uh decision . Um and the the decisions that we need to to make today , finally , are um what energy source we want to use , whether i it is practical to use uh um a a a long lasting one . And uh I I think our discussion was around the fact that uh if we're gonna go for uh a long lasting power supply , then basically it's uh sealed for life and uh if anybody does manage to run one down , we'll we'll give them another one . And uh it it'll be uh , you know , prominently displayed as part of the th the advertising literature that it's um um , you know , for life , guaranteed for life . Um now the the the internal chip um and uh this is where I need uh uh Kate's expert advice and given that th this has to to go to market as quickly as possible um d d do we go for a custom designed chip ? Or or do we buy one off the shelf and and programme it ourselves ? Uh I mean I'm I'm I'm n not an expert on these things , but presumably , there must be loads of 'em already on the market that we can modify . But uh that that's uh that's your area of expertise . And then the uh , you know , the the overall design of the case uh is is is Kendra's field and uh we we had some discussions last time as as to uh how we might go forward and we'll we'll finalise those uh da today . Um and thi this is all linked in with the the the user interface , whether we p um go for voice , buttons , or or a bit of both . Uh and then uh , you know , f for the next meeting Kate will be looking at the the the s the look , feel and design , Kendra the uh ho how the the user actually uses it and and Andrew of course the the product evaluation . And uh Kate and Kendra will be producing a a model for us to uh to look at . Uh so , if if we can have the the three presentations again please , and uh um p perhaps you'd like to start Okay uh k . Kate . Um . Oh I'm sorry Um , oh p sorry there we go . . 'Kay , I'll just be talking about the components design . And Okay , basically I just uh looked at what exactly do remotes do . Uh basically they wait for you to press a key or give a voice command and then this is translated uh into uh light signals which are then seen by the T_V_ . Uh the materials we're gonna need to look at uh the two big ones are the integrated circuit chip and the battery and the in integrated circuit chip uh works in conjunction with a a diode transistor or resonator , uh two more resistors and a capacitor and the battery works in conjunction with a resistor and a capacitor . Um . Uh basically what happens is you'll press a number or give a voice command and this creates a a connection within the the remote that allows the chip the chip then senses this connection and produces a signal in a Morse code format . This signal's sent to the transistor which amplifies it and then sends it on to the light emitting diode and uh which is then trai changed into a infrared light which is sent to the T_V_ and sort of seen by the T_V_ and which uh changes the channels . Um . Oh . Uh cool . Uh so as for how we should end up uh using this in our remote uh t couple of main questions are the buttons . Uh y the fewer buttons you have , I guess the fewer internal connections and internal codes you're gonna need . Um however uh to n not have buttons or to use a voice commands instead of buttons might make these connections more difficult and uh raise the production cost . That's something we should think about . Also we have to work within the company constraints , and the company has informed me via email that uh they're experts at pushbuttons and that seems to be the most uh cost-effective way of producing it . Um also with battery connections the company has some limits on the batteries we can use , so I was thinking perhaps a combination of solar cells with a back-up basic battery and somehow between the combination of that two we might be able to come up with something that uh will last the the lifetime or the five to ten years and we could still keep that original idea . Um we also need to look at the chips , uh v custom-designed versus off the shelf , and the custom-designed will give us much more flexibility and enable us to incorporate the voice function that we all uh seem to have agreed upon . Um , however that's gonna cost more , but uh the off the shelf is gonna be uh cheaper and it's gonna be allow us to produce it quicker and get out there faster , but it's going to be less flexible with the features , especially things like uh voice activation , which haven't really been used much on remotes , so there's not really chips out there that would be easy to uh to convert , so if we were uh definitely gonna go with the the voice option we'd probably have to design um our own chip . And that pretty much sums it up Okay . , so how um sorry Mm , can you uh . Oh just yep put , sorry that one back up again , please . Yep . ? Um . Uh d d d okay , I mean uh inevitably a b a custom design chip is gonna be more expensive Mm . Do we . do we know uh by how Um much ? I don't actually have any price information , no And and . do we know how long it'll take to uh develop a a custom chip . Um it a lot longer than an off the shelf chip . Oh w yeah , we did the the problem is the the the voice technology is not really highly Right developed , it's sort of still , okay still in an ex . experimental form , uh so it would uh it's hard to predict the time Right . , I think we need to make a a decision here . Uh given that the company wants this on the market quickly and cheaply Mm . , that would appear to uh effectively constrain us to an existing chip and thus therefore conventional button technology . Um uh now before we go round everybody else , does anybody um I h have any have anyti ha anything to say about that ? I just have a question about that . Um does it make a difference if there are just a few commands , for example if you um can pre-programme in like numbers one through ten and pre-programme say , you know , nine channels and then just use the voice recognition to say channel one and then you've programmed in say B_B_C_ four as your channel one , as your favourite , it's like to have a certain number of favourites um W and that just w to to incorporate the voice activation in it is is sorta the trick . Once Okay you've got the whole voice chip . Then in there it doesn't , then matter it's pretty much . Okay the the world . the the sky is your limit , but to actually the the big step is to actually get the voice Okay activation . chips in there and working . Cause uh I must say I find it slightly surprising given that , you know , mobile phones incorporate voice activated dialling . So uh Yeah . um I mean I d d for slightly different well no , I mean , it's if you you speak somebody's name and it'll dial the number for you , so uh bu I mean the this this information is from is this is the internal company Uh information bits , is it of it ? , yeah . So Of course uh mobile phones do tend to be more expensive Yes , as well . , you know , hundred and fifty pounds or something . As opposed to Yeah the , mm true twenty , again but Euros if it's without , twenty any five Euros without any . uh p price informations that's uh difficult to uh uh decide Yeah Also lots . . of mobile phones have got a lot of technology in them , not just Mm that . Yeah , so , that's that's . right . It's like it's it's you can't 'cause mobile phones are expensive , you can't say it's the voice recognition Yeah bit that . is . But we don't know . Um . I mean uh I su i I mean if given that the um the technology is not well developed and and given that it's it's never been done before , um th th the double risk , uh perhaps we ought to uh stick to uh to buttons , since the last thing we want to do is present a product that doesn't work . Um . Thoughts ? Well , another Would thought I oh , sorry , go ahead . Oh I was just gonna say mayb maybe it sh like um maybe we can like cut corners somewhere else to bring in over cost . I mean do w do we think that the voice technology is fundamental to the project ? Uh it's fundament well I mean I guess it it's something we've discussed uh since the the sort of the beginning , so I th I think in in our in our minds it's it's fundamental , but I don't know that the uh the upper echelons of the company would necessarily agree with that , so I think I mean I think you have we to Oh yeah . Mm Hm . . Okay . Well , I kinda think if we're gonna have the voice recognition for part of it , then maybe we should have it for the whole thing . Yeah , I I Mm I . I I think that's uh And we've been talking about it the whole Mm Yeah time . Anyway , mm , I'm , yeah I'm . . incli kinda inclined to say that we should just Mm go for , right it . , okay Mm . . Uh yeah , it's the second most important aspect to users that the device should be technologically innovative . Yeah . From uh my presentation Yeah show , so , it should be . Uh technologically innovative . Right , okay , so . No , that Fine sounds good . Okay . Mm . . I it will have voice recognition Mm um Okay . Cool . . uh if if that means uh if that means we can't afford buttons but I mean b b second question , do we need the five buttons for channel change , up down , volume up down and on off , just as a a backup or Um just so that people can Yeah uh j j just . sit Yeah there pressing , I I buttons would say we do ? , yeah I think so . . Right . Okay . Sorry , d did you want to say anything Uh nope ? No , that was it ? Okay , that was it . Shall we move rapidly . Okay on to . uh Okay . Kendra ? Uh um ra rapidly move the cable over . Let's see . Mm . Oh good . Oh . Yes . Is it gonna work ? Yeah Mm , it's thinking yeah about , it'll it get . there . Yep Okay . Yeah . . Okay , so I did some research on the internet and um what you know , the interf user interface are just aspects that are seen by users , um commands and mechanisms for the operation , and there're just kind of a variety of choices . Um findings , so a lot of times they tend to look cluttered and Mm-hmm these were just a couple . examples of um different kinds that are a little bit more unusual . There're some Mm special , yeah ones . available , like this one right here , which is Uh-huh marketed . towards children , um Alright different . designs , and one of the things that n we need to watch out for is a V_ in volume because people some Bring a little picture of what I thought ours could look like . So just kind of minimise the Mm-hmm clutter . , avoid too many buttons and also um one of the things that people have used is a slide button , like you have on a mouse , that possibly we could use that on the sides Mm for . volume , for example , have the slide button on the side , and then you can pre-programme the channels Mm , the yeah voice recognition . and then the Sorry voice y response y sample yeah locator , if I can . interrupt you . Well d p 'kay , do you wanna say anything Mm about . um slide controls ? I mean I think the reason everybody uses pushbuttons is that they're Uh they're si simple , cheap and Uh I think they're reliable they're about the same . cost really . I I mean , I think it's just sort of the the there's a lot of slide buttons out there . I think it's pretty much the same sort of connection Okay . Mm , fair enough yeah , fine . . Just because I n for example if I'm using a mouse I like to be able to slide it up and Mm down . so I thought it might Yeah be good . for volume to just be able to Good kind of roll it , good . and then have the up and down and then the Yeah . this is my So great three little three drawing there's three . buttons on a slider . Three buttons Y , channel yes Well up channel , yes up , if down you g if and you . if you got a channel up down , we can have a slider in that as well . Because if it if you no if you notice on the thing it it kind of like has got kind of if you you know it s kind of like sticks , if you know what I mean , up like one unit , if you see what Yeah I mean . Mm . So . it kinda goes up one , then y like you can keep rolling it up , but it's like like like like a cog or something Uh-huh . . So you kinda take it up one at a time . Okay The only advantage D . Um I was thinking of to having the buttons , like the buttons on one side for the channel Mm-hmm , and then . the slider is that if you're just holding in your hand , and you pick it up , it's easy to n s Oh know . , okay , this is just the volume and this is This the channel one Uh on the . one you could side and one you yeah could Ye yeah , 'cause as I've l definitely as . Okay like picked a mouse up remotes . you could and like meant to Yeah change the . channel and turn the volume , or Yeah vice versa . , so it'd be Yeah kinda . good to have them be feel completely different . You'd know what you were fiddling with . Yeah . Yeah , like Yeah the shape That , or of was it almost yeah like a uh mouse th th , with the a I mean thi this is what the we have to come up with is the the actual shape that people can ins instantly pick it up and and know Mm know . uh know what it's going to do . Yeah . Okay , so we we're looking at sliders for both a uh volume and channel change Um well I was of thinking one sort kind of just for the volume . Just , but for the volume what Mm , uh what Dep . do you . guys think I dunno if it ? We depending could on the final shape of it , 'cause you could have like , I dunno , it looks like you can c control the volume with your thumb , and then you could control Yeah the buttons Yeah with your fingers Fingers , yeah . , yeah , 'cause . I if mean . it's yeah it's , in that kinda position the fingers would be better for pressing and It the yeah that , I mean for it B rolling it , just it seems the way it to me would that Yeah uh it . uh it al also has the advantage that it it the two are clearly different Mm Yeah yeah . , yeah , um Oh yeah , yeah that , yeah . there's . no no possibility of uh confusing the two . So I'm just okay gonna pass this along . Right . so uh that's sorry is that that all you Yes want to say at . the mo okay , fine . Yeah . Mm right . Here we go Right . . Uh yeah , this is my report on trend watching Mm-hmm . . The data's come off internet uh from executive summary for us on the top three things wanted by the consumer . And we got reports from Paris , Milan on new fashions . And uh the most important aspect is the l the look it has to look fancy , look and feel Mm-hmm . uh instead of the current functional look and feel . This is a st well I was gonna say yeah twice as important as the Mm second aspect . , which is the technologically innov innovative um side of it . So uh and the third being easy to use is probably a given , we have to try and incorporate , so uh Well I I mean I th I think that what we're suggesting ought to address all three of those Uh . Yeah exactly , yeah Mm . . . Okay . I s that out of sequence ? Uh yeah , sorry . Uh yeah , and uh from the fashion watchers from Milan and Paris have said fruit and vegetables are an important theme for clothes and furniture and shoes , et cetera Oh . . Uh sorry , clothes , shoes and Uh-huh furniture . and uh a spongy material to be used on the on the outside Mm . I hadn't thought of that , that's different , certainly Mm . Yeah . . But uh I was gonna say um yeah , fruit What and vegetables ? , uh important to this year um important to furniture , I'm just gonna say uh f like it's in if if fashion if we're going for the it looks fancy , then fashion is obviously the line we gotta be going through Yeah Mm-hmm . . . But fashions do don't last very long . Well that can kinda tie into our changing uh face things , like we could have Mm the . fruit and vegetable theme this year Yeah and uh Yeah . whatever happens . next year , we can have the Yeah , we can face have a plates sp , yeah like a . spongy skin on it and then we Yeah can just Uh . whip that off and , yeah Yeah like . the kind you get on like hand weights . You know , that Mm kind of spongy , yeah , that weird I dunno what that is Uh , but yeah . yeah . . A kind of yeah Mm . Also . Oh means you can drop it without damaging it . Yeah Uh . That's , yeah c Yeah , it's good cool as well . , that's true . . Mm-hmm Um . you have we could if we could save depending on the cost of the product itself , you know , could we have uh a cheaper b cheaper power source and then just have it annually renewed ? Instead of having a ten year guarantee ? With interchangeable covers , could just buy a new one every year , a new Yeah one when . new fashions come out . Mm . I I mean it its uh I that's an interesting idea , it's like the old Swatch watch where uh um on only batteries ever got changed in those , 'cause people just bought a new one when it went out of fashion , but Mm it's . just never been seen as a a fashion item before Yeah . Um . that's Wh yes I if if if they're made in sufficient quantity I think it's easier sometimes to have them buy changeable covers for it than to buy a whole new one , because you don't feel like you're investing in a whole new product W . I mean we we can uh uh b but I mean my feeling is that Yeah current . power sources are such that Mm for relatively . little cost you can make it last , you know , a long time Yeah . . Um but if we also make it cheap enough that people either change the cover every year or Mm even buy . a new one every year then it it's it's even better . Mm What . if we Mm-hmm included . the batteries in the cover ? Oh yeah So . I like um that . That like all c also kind of encourages 'em to buy new covers and yeah Yeah . , so can I see that Um thing S . ? Just this Yeah as examples , yeah , I n . I know the only p So I mean f the the the the immediate thing that comes to mind with that is that it it it y you've then got the connection and you've immediately got a sort of unreliability , whereas Uh yeah the advantage of having . it plumbed in is that that the whole thing is all , you know , completely soldered together Yeah , I Mm guess . that's and it it it you know , total true reliability , but . I mean I d I I uh I know what you're saying and uh understand Or where you're coming from well . , but like uh like more than just the battery , like a complete different like you've only got like , you know like th uh this bit's the bit you keep , and this is the expensive bit , this is like the chip and this is Mm-hmm the microphone . . And then this is the power source and the bit everyone sees . And then I th I s I think if we're gonna go down that route , then we're talking about uh even if it costs slightly more than that , um just building the whole thing in one , then having Yeah getting , you probably cheaper are right production . costs um and , you know giving people the option of buying a new uh a a complete new thing , the advantage of a replaceable cover is that even if they don't it doesn't have a cover on at all , it will still work Mm Yeah . um , that's true totally . Mm . . Um Yeah then if , yeah , you know . , if people lose the cover , I mean they they might be well inclined to go out and spend however many Euros on a on a new one Yeah um . rather than a a complete new Well re that that's Yeah remote just it . with the covers . , you're sort of tricking 'em into continuing to spend their money on our products without making 'em feel like they're being ripped off having to buy a new product Yeah , I Yeah mean it . So is , just it's another up to it's , yeah five up to . Euro to get Yeah Yeah . , it's it's up to our marketing people Mm to . Right to ma . to ma turn it into a a fashion item Mm , yeah . . Um and , you know , as as external fashions change , then we get new new covers Mm . Yeah on the . market and , you know , readily available . And And that's the um sort of thing , once you get the mould set , you can just whip out different colours , different Yeah pictures , like they have very for very mobile quickly phones that's . Yeah that's that , yeah right are just , exactly , yeah , exactly , yeah . . fruits and animal prints Yeah and colours . . Yeah So , okay uh i . so uh okay . Um right , sorry . Um we hadn't finished your Um oh , don't worry it's all said , I was just gonna say uh yeah , are we gonna make this as part of like like uh a part of the f like it it the fashions apply to furniture , so are we gonna make this part of the furniture ? It's the sort of thing that we want people to have prominent dis displayed Mm on their . Mm-hmm um . coffee table to say this says something about me . Um Yeah . This is fashionable this with is fashionable Yeah . . I , you know , I'm I'm I'm with it , I'm up to date . And you know , th the the design that I've got , and and it could be a a home-made design , um you know this says this is not just a a television remote control , this is , you know , a fashion accessory . Um , so I mean the the the basic shape i is is what we uh I mean given that we've got you know one one on off button presumably Mm . , two buttons for uh channel change and one slider and basically nothing else , um w we need to decide on the just the basic shape of the thing . And , know whether we go down the fruit and veg route , and I don't suggest we make it look like a banana , but um know sort of the the organic , you know , curved look Mm , you Oh know yeah , t . to . deliberately get away from the uh um uh you know , the the the the square look of most um current uh remotes and , you know , whether whether the you know , the the fixed part of it is the corporate yellow . Um mm or uh 'cause there's certainly you know , the the corporate logo needs to be prominently uh displayed so that people s th looked at it and say right , that's a Real Reaction remote control , I want one of those . I dunno that we should make the whole thing yellow I kinda thought with a you'd have like a yellow circle with the R_R_ in it somewhere Yeah uh on Yeah the it , like the , but I'd an uh yellow or or b seems a . bit of a strong colour Yeah to , I'd make I'd the ent like um the thing no yeah , but I mean just Yeah like . Uh white no . I or d grey I I or agree black , I mean or some sort we're of we're we're blah simply colour it's simply required . Yeah to , yeah incorporate . the Yeah the the . the corporate Yeah logo . prominently Mm um And . make that a . fashion Well symbol n as well . Well , th this is this is the whole point , yes , you know , I'm I've got a a Real Reaction uh remote control to go with my Real Reaction coffee maker or or whatever . And uh then people , you know , people demand more Real Reaction Mm-hmm stuff . . Well I was sort of mm kinda picturing like maybe um a shape that's almost like a mouse Mm Yeah . . So . Yeah that . , you know , when they hold it it's because a mouse is pretty comfortable to hold in your hand um maybe we could make it a slightly different shape so they could hold on to it , but that way they can have the volume on the side and then the channel buttons and Yeah Mm . . Yeah have the . power , wherever , somewhere Yeah . . I mean I mean that was I've just uh an yeah idea . that I had . Oh no that well there's the sim my my idea was something a b probably you know a bit fatter than this but sort of Yeah tha that . sorta shape so Yeah that you can , maybe just sort of Yeah ho , you'd want hold it it narrower . . Kind than of a a c mouse though 'cause it a mouse you're kinda just resting on it , you want something you can definitely grip W it . So Yeah I mean maybe well it'd it's be sort of it's it's sort . Sort of of a combination Yeah . uh a , yeah a mouse . , but held Yeah , you know , so . it's you sorta hold Yeah it in your . hand like that , i Yeah with , and , you know fiddle , and around fiddling with it and press with the buttons it . . Yeah so yeah , kind of maybe maybe a little wider than this , 'cause this is pretty comfortable to hold , and then if you had Maybe almost like a hairbrush , like you could get the about the width of that end of the Yeah pen and then it widens up top , then wider and you up can here fiddle an . And then yeah it would have a . l uh wider thing Yeah to uh have , yeah the light , the . Yeah infrared . light at the T_V_ and just kinda change channels and adjust Mm the volume . and the power could be wherever , up up the top or something Yeah , cool . . What do you guys think about that ? Yeah , that sounds Okay , yeah , yeah Um . I'm just I'm suddenly realising that yeah we're discussing how much how good it's gonna be to change channels t we still can just tell it to . I mean are we are we starting to get away from the the voice functionality of it ? Oh yeah Yeah . . It's a very good point . It is Yeah a very good . point . I think we d I think we decided that w we're actually going down both routes Yeah Yeah . That . , yeah um . the we n we need the the manual controls and that they should be of that form Yeah , but . that uh But yeah do . you know , this shape also kind of les lend itself to to voice 'cause if you're you're holding it and you're fiddling , but you can also Then you just bring it up bring like it up that to your mouth and it's and just microphone-esque Yeah , and speak just say to it , yeah , yeah , yeah . Yeah , yeah , maybe we cou . like w like we're leaving out the buttons for the the f less frequently used stuff , but maybe we could Mm incorporate . that into the voice . I th I th honest uh my personal view is that if it's not there , people wouldn't use it anyway Mm I suppose , but um . t there is the off chance that , you know , th the brightness is wrong on your T_V_ or the contrast needs changing . It's cer it's certainly possible I mean , but they Bu we we're going beyond Mm w . w given the state of the technology we want something that we kno we know will will work Hmm yeah um . Well you can still . i incorporate the voice with with less buttons . I mean uh if the power button was also somehow like a menu button you could press that and or do voice commands , and either volume thing could Uh also be to scroll through other options like y and you could scroll Yeah through brightness , that's a good idea and Yeah and . , I suppose sc and then you I sup can you can minimise the buttons and still have Yeah those . , you know , brightness Yeah and tint and . stuff If we . we're I mean I'm getting a clear message that we think that we should have those facilities available So . I guess we could have a Yeah menu button as well . We could have the channels and the power and then a menu button Yeah and then the . volume . So have four buttons and the volume instead of three buttons and the volume Uh uh uh . Okay , if we if we're going down that route , then we need some sort of display . Do we But need the some television sort of display Yeah would be , that's ? We the display actually on the that use T_V_ the television things , yeah like that . usually c pop , okay up on a televi Yeah , and like then you hit y menu . Okay and menu will come up on television , okay and have like tint brightness , okay , and you'd use . the scroll Well , scroll through it I yeah mean . on a Yep onto . like a mouse , the ru the scrolling button , is actually a button as well , you could press it Yeah , you could press that Yeah , yeah and have , that's it as true a menu , press . button that . is t yeah , that I might never work understood how that worked though , but yeah . Yeah . , it's like um yeah , it's like the mouse Yeah where you just kinda click it , mm . You . just press it . Yeah , and you could just click that to so if you had like the menu then you could scroll through and then Mm click it , oka to select yeah . . Yeah Uh yeah . You . know what I mean ? Mm yeah . Okay , we got five minutes to go in this Okay meeting . , so um I d I think we've actually very conveniently just uh come to uh a good point to s to Cool sum . up um . So um b b Kate and Kendra now go away and uh Play with pa play play-dough play with a bit of Plasticine or play-dough , whatever . it is on the other side of the Atlantic Hmm . Um . and actually put what we've discussed into something uh I was gonna say concrete , but that's a slightly inappropriate word um to something that we can we can see and um Andrew n can go away and th th think about how we can uh actually market this as a concept and not j not just a uh um a a simple remote control . Uh can I just get some things clear just for Yeah my , certainly sake , of course . Our . energy source is gonna be I long think term I . think we decided that we're gonna for for simplicity of , you know , manufacturing and uh maintenance that we will go for a a long term Mm battery . source Cool um . Uh , I you know , on the basis that um that , you know , if we're going for making it a fashion statement , then uh people are more likely to change it anyway uh before i it runs out and um make an assumption that we we can aim for a battery that will last most people for uh we'll say at least five five ten years Yeah . and that we'll w we will guarantee it for for five years um . And we're having a custom chip ? We're having a a custom chip , but given the the we've cut the functions down , um that will hopefully not be too problematic , but given that um technol technological innovation is important , then we need to , I'll say it again , technologically innovate . Um and uh we we , know , we must resist any efforts to uh to try and water that down um . And interchangeable case ? I i interchangeable case seems to be um Mm . um important to the concept . Um it it should be cheap , you know , if if Mm we avoid . any Yeah . , you know , electrical connections . And uh i you know , i if we can come up with some way of of allowing people to actually personalise it Mm , mm-hmm . uh to whatever they want , then uh I mean uh uh this is totally new . We d we don't know whether that to what extent people do it or not , but if they've at least got a a good selection of um covers that they can use anyway , and uh and if if we can keep them , you know , rolling , then uh you know , so they can get them in the supermarket when they go down to um a any of the famous supermarkets , I won't mention any mention any names , um it's uh it's good for the supermarket and it's good for us and it hopefully makes them feel better . And uh are we gonna have it il being illuminated from inside onto the buttons or Um the that I mean that's no , because we've got so few buttons that it that actually makes that redundant Yeah Mm . , does actually Cool , I think , yeah . so too . Yeah , and , yeah especially . for making them so like Mm different different Yeah and to feel , yeah , yeah , yeah Yeah . And . . the you know , that that solves one of the problems of b of battery life Mm-hmm , 'cause that Yeah would . Yep well . that would clobber , yeah the battery life , so . Mm-hmm no , I . mean Yeah given . the nature of the buttons we're having , it's actually uh uh unnecessary I think . Yeah Mm-hmm . Are . we having it that it's any angle , or is it just As uh as wide Yeah As . wide cer as possible certainly wider . angle than than current , so that if you're holding it , you know , anyway Like Mm like this you're likely or like to this . yeah and uh . it's uh you know , i i it will work most of the time um . Not like my my mum who points it at the ceiling and wonders why the th th the television doesn't work . Um yeah , I mean I d I th I sorta envisaged that if if this was the the thing , then sort of the the whole of the top would be Yeah the Mm-hmm , kinda uh like . this the whole infrared uh . Yeah , mm . So Um you could use so like this and it would go Mm . . Yeah , 'cause I mean the r reality is people are they're gonna be looking at the television whilst they're using it , the chances are , so if if Yeah they're holding . it anyway , the they're reasonably likely to be holding it to use it , then uh Yeah . then that that's the sort of coverage that we want . Um okay , d we're all clear Yep Yep , sounds . good where we go from here . . Mm-hmm . Okay , so thank you very much indeed 'Kay and I'll . s see you all again in thirty minutes Okay . . 'Kay . |
ES2012d | The project manager opens the meeting by stating the agenda. Then the industrial designer and interface specialist present the prototype, showing where they placed each button, function, and the company logo. Then they talk about the material they chose, which is light gray colored and light weight plastic so that people will want to buy covers. Next they take a brief look at the finance by examining the materials used, chip required, shape, and color. They are exactly on target at twelve point five. Next the marketing expert administers the product evaluation, and the group talks about whether the device is flashy and fashionable, technologically innovative, easy to use, suitable for the consumer, complicated, how long it would take to learn to use it, and its appeal to all age groups. They come up with an average of 1 for the evaluation. They briefly discuss the project process and agree that they worked well together, had excellent teamwork, and created an effective product that meets the budget cost. They close the meeting by thanking one another. NA. The remote will be made of light weight plastic, and a light gray color. The changeable colors will be made of ipod cover materials, a rubbery, spongy, stretchy material. The remote will have volume slider, channel buttons, power key, menu key, infared section, microphone for voice commands. Double curved shape. The group is exactly on budget, not including the interchangable covers which they have not calcuated in. | Right well . Welcome to the what should be the last of these meetings and uh it looks like we've uh done a good job here and uh we'll just go through the the final uh the final details . Um okay , oh the um th the the minutes of the last meeting uh I think we'll take those as read , um Okay the um th the the next uh thing we we we'll have a look at the uh th have a look at the prototypes and uh look at the uh evaluation criteria and finance and then uh uh just tidy up with production and um and then we can close . Um So f if if you'd like to uh present your your proposals . Uh okay we basically have the same kinda lay-out here it's just um you hold it like this and it gets kinda moulded to the to the shape of your hand , basically . Um on the left we've got the scroll for the volume , on the right we have buttons for the channels up and down and that kinda so you can hold it and scroll , or you can hold it and and push . Uh this is the power key , um it's kinda like the biggest so you know how to turn on Uh-huh . . Uh that's the little menu key . This is the infra-red section so you g it'll be sending rays and if you're you know pointing it like that it can send it Yep , or if you hold it up , yeah like that it'll send , good it , good . . Uh we got a microphone there which for all the voice commands so you can Uh-huh you know talk to it like that and it'll still . Yep understand , right . . Um the logo is down down there Uh-huh . Mm um . S and has the cover on it and you can see like it just kinda goes the red bit's the cover and it kinda goes over everything Yep and then there's holes , yep for the buttons to , mm-hmm come . through . Um And . so we figured it would be kind of you know a light weight plastic , just Mm kind Uh-huh . of a light . Yep yep . non-descript grey so that people'll wanna buy the covers Yep and then the . covers will be that sort of rubbery material like they make iPod covers , so they kinda just stretch over . Mm showing me age , I don't . know what i c iPod covers are like Yeah , well I . Yeah I didn't know that but yeah yeah . they're kind of it's just kind of a rubbery Uh-huh and that way Yeah . you know spongy . Okay like is something that people , yep wanted , right and it . just sort of stretches over and Mm-hmm that way I think . probably helps protect it a little bit too as well But and it's also Okay e e easier to . put on versus like mobile covers you actually have to screw them on and stuff and you kinda sometimes have to get someone to do that for you . This is very much you should be Yep able just to stretch kinda it . over stretch it yourself over and it'll be fine . Okay and Yeah , good it'll . just stay yeah on . and then the Yeah buttons . come through and so and then the each one of 'em on the very end will have the logo with the yellow Yep circle , right and the R_R_ . . Li that'll be the covers as well Yeah Yeah . , yeah , yeah yeah . . I mean tha it's it's a detailed point , I just wondered I mean h how will people put these down I wonder Like that . ? Right . Okay for some strange re reason I had it in my mind that they'd put them Yeah down it could vertically stand but , yeah uh Oh uh . . Well we could broaden the broaden it out a bit so it would stand Yeah like , uh no that because . particularly if they've dif if they're gonna have it as a you know as a fashion item Yeah uh , standing I mean it it's . uh it it's just I mean it's just a minor detailed point , but um as you say you can just make the base a little bit bigger Yeah and , we could uh just widen it out uh Yeah and uh it just needs another uh another logo somewhere is is is is all it gives gives people the option Mm and if if say if they've got them . Mm . um because actually have several upon the uh Could have one for your Mm stereo , one Yeah , yeah Yeah , yeah for , well . your D_V_ . . Have player to if we just . lengthen Yeah it I guess so it comes Yeah , just down kind to the but base that of of that's the hand and then uh flatten but it out uh and no could the sit there the . the overall Or uh just make Yeah it little the , mm overall . concept is uh Somewhere . Yeah like that yeah yeah . Yeah , no no , I mean that's so it just these sort uh . of We might Yeah I kinda have to had lengthen a it so it kinda your a kinda hand still a natural holds it and have kind Yeah it of there a idea . where , yeah it's like , yeah , yeah more like of that a kind , like of that like . Yeah Bu a kinda . maybe slightly like thinner , yeah , kinda Yeah like . that kinda like a flower But uh or a plant yeah Mm for but the more no natural th but kinda the yeah . the the the Yeah . , yeah , yeah , I mean it it's uh fall wouldn't The final over . product wouldn't do would that actually , indeed stand yeah up , yeah Yeah . But . . th th but th yeah th b the these were all minor minor Yeah Yeah uh . minor , yeah details . , I think the uh the basic Yeah concept . 'S a . little i i longer is . is absolutely bang on Wee and the i it certainly meets our criteria of being uh Mm . of you know looking different Yeah . . Um , so good that's that that's excellent . Um right let us um What's on the next one ? Oh right yes , let's have a look at the um f finance . Um , now we're given a a clear design brief , uh if I get the uh spreadsheet up . Oh . Uh yeah , just click there . . Uh the the maximise button . Oh right . Ah . Good , this is why we need to make these things simple so that the uh the the the boss can understand . Now I've um this is the company's uh uh costing for for various uh uh aspects of design and I I I've treated some of these slightly uh liberally given the constraints placed on us , um I wouldn't know for in for instance if if they require us to have it in the corporate colours , then that is not a special colour , that's a that's a standard colour . Uh , so we're just simply on batteries , the the one th the one decision I've had to make is that um we're we will have to find a s a regular standard chip to to do this with and I I um I'm I'm I'm certain that they they are around so , um that I don't think is a a serious problem . The uh the the voice sensor is is expensive but we we made a a basic decision that that was absolutely fundamental to the to the design so that that has to stay . Um then again the the the the shape of the case means that it's it's expensive to uh um l to make 'cause of the the th the double curves but on the other hand because of our overall fashion concept um we we should exceed the the sales targets . Um it's simply made of plastic so th that's uh that's no problem and uh um just because the whole the colour of the the whole thing that's uh uh there's some cost there . Um and uh we haven't actually got a scroll wheel we we we got push buttons and and a simple uh um slider so um and the and the the buttons are uh uh well I do don't know that they're special colour . Anyway the the costings uh come in at exactly on target at twelve point five uh but I thi I think we have a a very strong case to argue that uh what what we've got is is so in innovative and uh and different that um any any slight compromise we have to make on on cost is is offset by the uh you know the uh you know the the Mm the . the concept of it being a a fashion accessory and and having the the interchangeable covers so uh um you know the if if if the management expect us to be techno again fail again technologically innovative um that they they have to accept that we we can't operate absolutely Mm within . uh the constraints that they give , so uh we we we present this as the uh the company's uh the the company's way forward and uh uh I I think we can argue that we we have uh come in on on budget . Um . Okay , uh . So um . Does anybody want to uh uh Andrew do you want what do you want to say about um the uh Evaluation . yeah the evaluation where where you know well where where we're where where we're at ? The the product or the project The the the well the ? I meant the product . Um , well well my presentation just now Yeah ? Sure , uh can I get the . Oh sorry yeah um , mm . Cheers . Mm . More loud clicks in the microphone . There we go , oh . Method of evaluation testing the product was to just if it met all the criteria all the conditions that we set out to set out to solve , from the point of view of the the consumer and the management . So what I've been asked to do is , on the whiteboard um gauge our team response to these questions . So , on a scale of one to seven , one being true and seven being being false Seven . being a nice round number to work to . Yeah . And then at the end just take an average Tr On for true and seven for flase . Yes Yes . . So uh . So , look at these questions . Is the device f flashy and fashionable ? Well I think most Yeah I definitely think I'd it say is yeah definitely . a one . yeah . So uh and also uh technologically innovative ? Yes Yeah the Yeah voice technology , defi . yeah indeed , yeah . Easy to use ? I don't see Yeah we could've Yeah made . it any easier . . Uh suitable for the consumer ? That was um Totally Yeah . definitely Yeah I think . it made we met all of the consumer Yeah . Yeah . wants . Uh is it complicated No . No ? . Doing pretty well so far aren't we ? Uh functional ? Yeah Yeah Yeah . definitely . . Um . Where are we ? found easily We've b . yeah I mean built in the Yeah . the speech that's , where that's are Yeah you . Yeah , function Yeah Yeah , mm-hmm . . . . Uh-huh . Does it take long to learn to use ? Shouldn't . No , not at Mm-hmm all . . And uh , what else ? The R_S_I_ compares to the current standards , well Less buttons . Uh so it must be We we . uh yeah it Yeah was our it was a we made it an is actual effort sorta to the the handle more ergonomically correct as well . Yeah . So yeah yeah . , um um . Um will device appeal to all age groups ? I think it will Mm because I think . so I mean uh . old older people who can't manage the buttons anyway will actually probably Yeah like the like , uh Mm that's a . good call , yeah like the voice bit . Well so we had the we had the data saying that old people will be less likely to pay extra money but the funct the increased functionality , the e ease of use of the device might make up for that . Mm . And it's it's it's well I don't think we're actually charging a particular premium anyway , in I the Mm end I I . think , so it Yeah will tend . to appeal more to younger aged groups just 'cause we have gone with the fashion Yeah focus and the younger . Yeah people tend . to would be more conscious of that aspect of it , but um I think it should still appeal on a certain level It will appeal to everybody f for dif for , yeah different reasons . Yeah Yeah I but think it's , yeah just it's the uh simplicity . of Yeah it yeah , yeah and . yeah so I I yeah I not having to learn to programme and not having you Yeah know a , so million buttons Yeah . . I think we can reasonably say it's another Mm another . one , why not ? Uh can you just click the my mouse to move onto next page ? Uh , yeah and what h did we make the management's in in in in my interpretation of management's instructions uh is that yes it it meets the requirement is t it's television Yep . only , it's Mm-hmm it's . simple to use , um it's Under it's the cost it's within Mm-hmm budget . . Yep . , um I it's uh yes an an any minor points we we we argue . Um . So uh I I think we've Yep . done an amazing job in uh Okay . Well done us coming up with what . So uh one two three four five six seven eight nine ten eleven . Eleven divided by eleven's one so Yeah , . equals average of one Need a need a . calculator for that . And that roughly concludes my evaluation of the Excellent Okay . of the product . , nick I the mixed cable up the colours back Oh then no a little bit that's . I think I all . Ooh wrong . Right . do um either of you want to uh say anything ? Uh . Mm Mm . . Before I uh Ps I don't think so , I mean No I think . we worked well together and Yeah looked . really at what . the consumers wanted and what we Yeah were trying . to make and you know , seemed to discuss things pretty well and Mm-hmm come . to group consensus and Well that's right , I mean th this this slide here I mean the satisfaction with uh room for creativity Mm , I mean I think . Yeah we've allowed , definitely ourselves . uh as much creativity as the uh the the the product Yeah uh . allows . Um I won't comment on leadership , uh teamwork I think we've uh I think everybody's uh Mm-hmm . worked pretty well together . Um we've just about coped with the whiteboard and digital pens , uh I think the results speak Mm . for itself and new ideas found , um , again gi no given relatively everyday product Yeah . , I think Yep we've . v very uh very effectively come up with a a new uh uh a new approach . Um are the costs within budget ? Yes . Is the project evaluated ? We're Yep . we're all happy that it it meets all the criteria , um Thank you very much indeed Cool , I think , thank Alright you that I think . that's uh Yeah I , . think we can go f for an early bath . So I call the meeting closed . Okay . Not sure how far ahead of schedule we were there . |
TS3003a | The project manager introduced himself to the team and then acquainted the team with the audio and video equipment in the meeting room. The project manager briefly described the company the team works for and discussed the corporate website. The project manager then described the upcoming project and the roles of each team member. The project manager introduced the smart boards to the team and led the team members in an exercise in which they each drew their favorite animal and described why they liked the animal. The project manager briefed the team on the project budget and selling prices for the remote they are to create and led them in a discussion on their experiences with remote controls and what features they would like to include in their product. The team members will work on their individual projects The selling price will be 25 Euro. The focus will be on an international market. The production cost cannot exceed 12.50 Euro. The remote will be able to control multiple devices. The remote will be shockproof. The remote will be waterproof. Cost of a battery status display. | So uh good morning Morning Morning . . Morning . . I see you all find your places . Is everybody Yep sitting . on the right place ? Yeah ? I guess so . So Let's see . First I will introduce myself . I don't know if uh if everybody knows me , so I'm My Bart name's Frank . , hello . Hello I'm . . Bart . Hello . Hello . Bart . Welcome Thank you . . Uh let's see . Uh let's start off um with a little presentation . Uh Now first I'll tell you a little bit about the setting . You can see there are a few cameras here . They'll record uh our actions and you'll have wires and microphones that will record your voice . Uh there are also some microphones there but th um you don't have to pay a lot of attention on those , because it will uh disappear when you don't attend to it . So is there a project documents folder ? There are some notes in it already I see , some documents . Uh I'll start with the presentation kick off . Is being modified by the administrator . Uh okay Hmm . Let's do it read , that's only interesting . . Well I don't know if you've noticed , but uh we're working for Real Reaction . Uh it's a company in uh electronics . We put fashion in electronics , uh we make it work , uh we put a lot of effort in design and in the product itself . I'm Bart the project manager so I'll direct you through the project . This is our agenda . Uh we have our opening acquaintance , tool training , project plan description closing . Uh maybe I can sit down , then I can take some notes or Let's see . Maybe you can take the minutes once in a while Sure . . I dunno it's not a lot of work , but just uh if you hear something uh you can write down , just write it down . Uh as you can see uh it's the opening , aquaintance tool training . Aquaintance is a point we've done a bit . Um have you all seen the corporate website already Yep Yep . . Visit ? Yeah it . . Have you seen any flaws in it ? I think I found one . No Hmm ? ? Can't say I paid much attention to it , but I can see if it works this way . No , it doesn't work here . Okay no problem . But um on the corporate information side there's a th uh there was Real Remote instead of Real Reaction Oh yeah . . Real Remote is not really the company we're we are , but Okay it's just a little . Yeah . fault . Um okay , what are we going to do ? Uh our project aim is as you can see a new remote control . It has to be original , trendy , and user friendly . So these are uh the points why uh we also hired you . We've Okay got the . Marketing Expert for uh the trendy and user friendly look . And Industrial Designer uh there's also user friendly and a bit original . And we've got our User Interface Designer Yep . . He's also uh That's about the new remote control . Uh project method um is uh there are three phases we are going through . First is functional des uh design , individual work , meetings . After the functional design , then the conceptual design and the detailed design . I had some role indications on here . But I think you know it already by yourself . The Industrial Designer is going to work on the working design , uh components design and a bit of the look and feel design . Uh the User Interface Designer is going to do the technical function design , user interface concept and user interface design . And the marketing expert is doing a little bit of user requirement specification , trend watching and project uh product ev evaluation . So that's a bit what you're going to do . But that will be all worked out in uh other meetings . Then we've got our first tool training . We are going to work with a lot of high-tech tools here , so it's ab it's handy if we have a little bit of training first . As you can see we've got the smart boards here and here in the white board . Um in the white board here there's a little tool bar on this side . Here are some functions . You can save . N uh these functions we don't have anything to do with , only undo , you can undo a little uh piece of drawing . A blank new document for each person . Uh select a pen , eraser . Capture we don't have to do anything with . Uh then we've got our pen . This pen . It's really 'Kay funny . because you can draw with it on this page um in the think it is form of . You can also select the current colour and the line width Hmm . . But then first you have to select the pen function . But we're going to work with it in a minute . So okay . Uh that's very simple and it's easy to uh draw your findings and drawings on there . Uh then a short thing about documents . We've got our shared folder , uh project project what was it ? Project documents I think . But all you will found that already because there are a lot of documents in it already , so it will be okay . And these are available on the smart boards as well , so if you have a document you wanna show Okay , just . open it from the Yeah folder . . Here is a simple tool bar . It's what I just said , it's save , print , move back or forward one page . You can switch between the different drawings . And then we're going to try out the white board . So as you can see we g all going to draw a animal . Just to uh uh just to get a bit familiar with it . Mouse wasn't running away That . was interesting . Is everybody is anybody playing with the mouse ? No . Okay Innocent . We're going to . uh draw animal . And uh just sum up a few of its favourite characteristics . Um the only thing we have to uh look after is that we use different colours , and different line width . Uh there's I can start from now . I will . You can use this pen by holding it like a like a little child . Because if you hold it like this , the sensors will get blocked and then the Okay . 'Kay drawing . won't get good . Another thing is you have to be uh a bit slow . 'Cause if you're going to draw like really fast then um the pen won't hold up . So we choose form of current colour uh I think grey is appropriate . Then the line width . I think seven will be nice . Now you'll see my drawing capabilities . These are not very much , but uh Uh , see you have to do it real slow . Oh Sure . Ah I was trying to draw a dolphin , but I think his nose has to be a little bit But it's close I'm thinking . about a swordfish . So what Yeah yeah it's . Yeah . this is bit of the swordfish . Yeah , he hasn't got an eye . Mm-hmm Woah . . Now we've got another function . We've got the eraser . And then you can undo this easily . Meat . . Ah it's okay . And I've got to write down a few of its characteristics . Uh is They've got no text tool , no . Uh . Okay . This is typically a undo action , I think Yeah . . Pen . Maybe you have to hold it a bit upside-down . I think that's it because if you wan ar are going to do it like this then it will be a stripe . But I don't know , I'm just trying . This is not my work , okay Hmm . . Maybe you have to use Oh . Uh . I think it's a it wants to draw a another animal ? I don't know . It lives for the fun . So It's my characteristic uh characteristic about the dolphin . It lives for the fun Okay . So Okay . now . I'm gonna hand over the pen on the new blank sheet to you . Go Thank ahead you . . Okay . Gonna use a different line width . And I'm gonna draw in black . There . 'Kay , I'm not much of an artist , but here we go . Maybe it's easier to draw the smaller line width , I think Hmm . . Because this is going a lot better than uh I did . A sheep . Mm . Okay . This is my um Hmm . Sheep . It's nice . With of course little Uh . blue dot they always get sprayed on their butts . It's There a real dead sheep . , yeah Yeah . For recognition . , yeah , I see . Um maybe you can 'Kay also . write your name somewhere . On just a They are Come on . You have to go really slow when you're writing . Yeah . They're brilliant animal animals . And that's just a little me thingy . So . Guess I'll pass the pen to our Okay Nice User . Interface Designer . Um . I'm just gonna draw its uh head , but mm Let's see . Mm . Uh . Okay . Interesting . Sweet Yeah . . You know what that is ? Or who ? A rabbit Garfield . Ah okay ? Garfield , yeah . Yeah . . Just a Mm . Guess . So uh Yeah . That's enough . Um , you say a blank , or Yeah , just a blank Okay sheet . . Well I was gonna draw a cat too , so . I'll just try something else No . . Something different than Garfield . Mine is a bit more skinny Yeah , it's Yeah pretty skinny cat . . . But uh And the most interesting tail . Is your cat , or did you find him on the street ? Well , it's supposed to be a cat . I like cats because uh they are uh independent . Ah . The pen . So . Okay . That's pretty clear . So everybody knows how to work with the white board now ? So Yeah if you have . any ideas or if you wanna The draw pen anything . on the white board , just ask and go ahead . It's pretty uh easy . 'Kay . S We're being haunted . haunted white board . So we've got the tool uh introduction . We move along to the project finance . Um as you can see , we um for our remote control , a selling price is uh twenty five Euros . Our selling price . Uh our profit aim is fifty million Euros . Uh that's the least we have to get from our remote controls , so we have to work together to reach our aims . Uh we can do it international , so we have to focus on different kind of users , different kind of cultures , and different kind of trends as well . Um but that's all in the later stadium . Our production cost um can be maximal twelve and a half Euros , so that's also a point we have to keep in mind , that we won't make remote controls with small televisions inside , and stuff like that . It won't work . So just try to remember these points . Selling price twenty five , profit aims fifty million um , but more important is the int international market we're trying to focus on . And production cost uh maximal twelve and a half Euros . So that's leads us to our little discussion . We've got about five or ten minutes left for discussion . So I'm gonna sit down , I think . It's easier Yeah , you got a message . . I've got a message . Five minutes Five . Okay minutes , okay , that's uh . good timing So just on a side note . , why is it my laptop is only giving me a black screen ? Mm ? Uh maybe you have to say the magic word Yeah . . Right . Does it do anything ? No . Maybe you have to just clap it down ? Mm back up again . No slide show . Hmm . It's off now . It's off . Now you have to put it back o Oh yeah . You'll be okay , I think Well , it was on . , but Well it's those laptops . Ah , there we are . Nice . Okay . But so mm does everybody has um experiences with uh remote controls , and I mean not the ordinary mote controls , but also a little bit different ones Mm . ? Like you can use for other Oh really ? ? No Huh . ? You ? Well , we No It's have , me a neither a . kind of broad T_V_ at home , and a D_V_D_ player , so we got like a lot of remote controls , one for the T_V_ , one for the video recorder , one for the D_V_D_ player Ah yeah . . And I think it's it would be best to just make one remote control that can operate them all . Yep Sure . Yeah I've . Yeah I've . got one at home . And you can uh program I think eight different devices in it , and you can use it for your television Okay , yeah , anything else . Yeah . . And it also operates on infra-red , so you have to got the little device inside your room , and then you can operate it from the third or th or Okay second , yeah floor . Oh really . . So Hmm that's pretty . handy when you have a video recorder or D_V_D_ player downstairs and Oh . you've got a link to your T_V_ on the second floor Yeah . Mm-hmm . So that's a pretty . handy um thing . Um but only the I think that if you can put different kind of devices in one remote control , it makes it a lot easier as well . It's Yeah uh . Oh . That's good to remember . So I think you can take minutes again . Yeah , that's nice , I think Since it's your job . . So we've we want different functions Yeah . uh and we can maybe see if we can do something with the infra-red . But I don't know if that will exceed the production costs . So that Mm uh . that's something we have to find out , I think . Yeah . But that would be really good if we could do that . And other functions for a remote control ? Maybe we can make Um it Mm-hmm uh . . uh Think it has to be shock proof Sure , yeah 'cause . Shock proof . my remote control tends to Waterproof fall a lot , or . uh So Uh Sure , you never . no know uh , I w I mean uh Waterproof . Okay . So these are our um a few things we can think of . Um I will put the minutes from this meeting uh in our project folder . 'Kay Yeah . , one other little thing . Thought it might be handy to put a battery status display on it . So That's you can a see battery stays Okay . , yeah how much is left . in the battery . But they'll also really drag up the production costs , so Yeah think we'll . have to see about that too . Mm . Uh . But maybe just a little LED , I don't know . That's an idea as well . Other ideas ? Quick ideas . Nope . They were all Mm mentioned . , so Okay Yeah . . Any questions about this uh presentation ? Kick off presentation . Um . Nope , don't think so . No ? Okay , then I'll put the minutes from this meeting in the project folder , and then we can all work . Finish meeting now Okay . Okay . . And Aye we sir can all work . uh on our own projects . Okay then I'll meet you in about a Half an half hour . an hour , I think Okay Okay Okay . . So good luck . . Yep . . |
TS3003b | The project manager stated the agenda and the marketing expert discussed what functions are most relevant on a remote, what the target demographic is, and what his vision for the appearance of the remote is. The marketing expert also brought up the idea to include a docking station to prevent the remote from getting lost and the idea to include an LCD screen. The user interface designer pushed for a user-friendly interface with large buttons, a display function, a touchscreen, and the capability of controlling different devices. The industrial designer discussed the interior workings of a remote and the project manager briefed the team on some new requirements they are to abide by. The team then discussed teletext, the target demographic, the buttons the remote should have, the idea of marketing a remote designed for the elderly, an audio signal which can sound if the remote is lost, LCD screens, and language options. The industrial designer will work on the components concept. The user interface designer will work on the user interface concept and trend-watching The remote will only be used for televisions. The user target group consists of adults age sixty to eighty. The corporate image must be visible in the design of the remote. The team will implement teletext in their design if it does not cost too much. The remote will only have a few buttons. The remote will have a docking station. The remote will have an audio signal to allow users to locate it when misplaced-the team will focus on creating a remote for elderly people. The remote will feature a small LCD screen. The remote will be fancy. The remote will be easy to learn. The remote will be made to accommodate different languages. Cost of a touchscreen. Whether to include teletext in the design despite the new requirement which indicates that the team is not to work with teletext. The user target group of adults age forty and up is quite small. What buttons and functions to include on the remote. Whether to include a scroll button. Whether to focus more on the layout of the buttons or the docking station. Whether the user target group should be people age 60 to 80. | Okay . Everybody found his place again ? Yeah Yes . ? That's nice . Okay so this is our second meeting . And uh still failing ? Yeah . Uh now we're going um into the functional design . Um important thing of this phase is that we're going to uh try to get an agreement about the user requirements , technical function design , and the working design . So that we can move onto the second uh phase . But first this phase . Um first an announcement . There's a little adaptation in the air conditioning system . So There's our ghost mouse again . That that means that you can have a little trouble with , little trouble with the air conditioning , that's because of this uh Okay . Okay . It's in wing C_ and E_ . So it should be over in a in a while , couple of days . But it's going to be cold anyway , so I don't think you're gonna need it No . . Then our agenda . Now first the opening . Uh this time I will take the minutes . Uh you're going to have a presentation . All of you . Um and we've got forty minutes for the whole uh prese for the whole uh presentations . So uh I suggest we take about seven minutes per presentation , and then we can have a little discussion about the new project requirements uh which have been sent to me . And then the decision on the control functions uh which we wanna include and those which we don't wanna include . So we've got forty minutes for all of it . So I suggest um let's start with the first presentation Yes . . Um who wants to be first ? Think I'll go first . Okay . So Just maybe it's easier if you um Yeah I think you will tell your presentation as well . Just which function you have and what you're gonna talk about . 'Kay . My name is Freek Van Ponnen . I'm the Market Expert . But you already knew that . Um I've done some research . We have we uh have been doing research in a usability lab where we observed um users operating remote controls . Uh we let them fill out a questionnaire . We had one hundred of these uh test subjects . Uh in addition we did some market research . Uh see what the market consists of . What ages are involved . Well these are three quite astonishing results , I thought . Um remotes are being considered ugly . F uh seventy five percent of the um people questioned uh indicated that they thought their remote were was ugly . Um and an additional eighty percent indicated that they would spend more money on a fancy-looking remote control . So Um in addition remotes were not very functional . Fifty percent of the people indicated they only loo used about ten percent of the buttons on a remote control . And fifty percent of the people indicated that their remote tended to get lost in their room . So Mm . some things . Then we did some research to the most relevant functions . Channel selection and volume selection um both got a ten on a scale of one to ten for relevancy . The power button got a nine . And teletext got a six and a half . So these are the most most uh important functions on a remote control . Then there are some one-time use function . That's what I like to call them . That uh audio settings , video settings , and channel settings buttons . Which are not really used very frequently , but are still considered to be of some importance . Um channel selection was also indicated to be used very frequently . One hundred and sixty eight times per hour . Then these are the This is the market . Um sixty percent of the market consists of users between the ages sixteen and forty f six . Um Main characteristic of this group is that they're very critical on the remote control . Um they like to use new f new functions . But they also are very critical . They won't spend their money very easily . So Um the users of forty six to sixty five years cons The make up forty percent of the market . They are not really very interested in features . But they do tend to spend their money a lot easier . Um What I think this indicates for our um design . I think we should make a remote for the future . And this means we would um have to focus on the age ages sixteen to forty five . Uh this also makes up most the biggest part of the market , so that will also be where our main profit would be gettable . Um this would mean we would have to make a fancy design . Um The results also indicated that um about one quarter of the people questioned thought that the remote control caused R_S_ R_S_I_ . Um this is certainly something to take into account . And thirty four percent thought that it was hard to learn a n how to operate a new control , remote control . So these are two factors that I think should be included in the design . Besides of course that the remote must look very nice . And the functionality As a lot of people indicated , they only use about ten percent of the buttons , I think we should make very few buttons . Uh this will also be uh beneficial to the design of the remote . Uh I think the most frequently used buttons should be emphasised . Especially the channel selection and audio uh selection buttons . 'Cause they're used most and so they should be robust . They shouldn't break down easily . Um Then as mo as a lot of people indicated that their um remote got lost in the room , it might be and I say might be because it would um certainly boost the uh production costs a lot . But it might be a good idea to make a docking station . And this would , could get a button in it which would send a signal to the remote which would then beep . So you'd know where it is in the room . And in addition to this it could um recharge the batteries in the remote if you put it in . Then um a surprisingly great deal of people w indicated that um an L_C_D_ screen in the remote control would be preferred . This was um mostly people in the age of sixteen to twenty five . But up till forty five it remains feasible . This would also greatly increase the production costs but I think these are just some small factors we could consider . Okay . That would be all . Thank you . So anybody have um any questions Any questions until now ? ? Mm-hmm About functional . requirements No . ? Okay that's clear . 'Kay . Now to the second . Uh okay . Um I've been looking at uh the user interface of it Yeah . . Um f for the techno f functions uh of of it . Um Yeah you can Okay take your time . . We've got uh Mm ? plenty Yeah of you should time go to , so the Oh . top thingy Uh . Slide . show . Oh Yeah yeah Okay . . . There it is . Yeah . Um yeah . I think uh we uh must use the general functions uh of the uh remote control . Uh uh I've do I've uh done a little uh research on the internet and not much information about it , Um about uh interface but uh Uh Yeah I I've been thinking about a simple manner uh to put a lot of functions uh uh in one um in one uh remote control . Uh so uh you've got a lot of devi uh devices like uh D_V_D_ uh uh television , uh stereo . So um But uh it must be uh user-friendly . So um uh you c you can't put a a lot of uh functions uh in one uh Yeah . Uh uh uh Yeah . In one um remote One control remote . But um . Yeah . Um yeah . Got uh many functions in one uh remote control , um but um yeah you can see , this is uh quite simple uh remote control . Um few uh buttons but uh This uh re uh remote control got a a lot of uh buttons . Um uh people uh don't like it , uh so um Well what uh I was uh thinking about was um uh keep the general functions uh like they are . So uh like uh the on-off uh button . Uh keep it uh yeah l like a red button . Uh everybody everybody knows it so uh uh you don't have to change that . Um My personal uh preferences um . Use a display for uh specific uh functions of the different uh device . So um Wh what I was th uh thinking about was um you've got um Uh this the remote control uh and uh you got here the general functions , uh like uh the on-off button uh sound uh I dunno um And um here you've got a s kind of a display . It's a touchscreen . So um yeah you got a general f uh f the functions of the device uh for a D_V_D_ player or uh so um the pl yeah um f for uh playing uh reverse uh . And um you got here uh real buttons for uh selecting uh a device . So um this button is for a D_V_D_ or So um for every um device you've got a uh a f a b a part uh display of a part buttons . So uh you you never got uh all the buttons uh on w one device . So Hmm uh that's . uh my uh idea about it 'Kay . . Um yeah and Uh let's see . Uh yeah . So a touchscreen . Uh and um th the buttons uh the real buttons uh we have to use um . We better c um uh use uh quite uh large buttons uh for um yeah . Everybody uh have to use it so Uh ol even even old people um young people . So uh we must keep uh buttons uh quite s uh simple and quite large . So uh Yeah . Um Yeah . Uh yeah . That was uh my uh Okay part of it . So . Anybody has questions about the technical functions ? Well I think if we are gonna use a touchscreen uh we're gonna go way above the twelve and a half Euros . N Yeah I . I don't think so . Uh you got uh quite a cheap uh touchscreen Touchscreen . . S um it's uh not uh in colour or something . Uh it's just uh um one colo Uh yeah . Uh I seen uh w uh something on the internet uh not today but uh a few uh weeks ago . Uh you got uh yeah quite an uh a kind of uh touchscreen um and it's uh for uh twenty uh Euros or uh less uh Huh . So . Hmm . it's possible 'Kay . . That's nice Well it would . Uh certainly make a fancy design . Yeah . Yeah But So . the It wouldn't be very robust . It's very fragile and you can get scratches on it . That is true That's . Yeah that's true We right would have . Uh to look . into that maybe . we can first um listen to your presentation ? Uh Uh Yeah That's And . . then . we have a little discussion about the requirements and uh Okay . design . I think it's going to Uh it's not too much . Okay Okay . I've got a presentation about the working design . Um first about how it works . It's really simple of course . Everybody knows how a remote works . The user presses a button . The remote determines what button it is , uses the infrared to send a signal to the T_V_ . The T_V_ switches to the frequency , or what function it is . So we've got um the the plate . It gots conductive disks for every button . When the user presses a button , a signal got sent , goes to the LED and transmits tranmi transmits its to the T_V_ . It's a very simple device , technically speaking . So this is a schematic overview . You've got the buttons . The power source . And uh when a button gets pressed , its goes to the chip . The chip uh controls the infrared bulb and perf perhaps a normal bulb . When you press a button you can actually see your pressed button . Well um I think we should use default materials , simple plastics . Keep the inner workings simple , so it's robust . Uh I think we should focus on aesthetics , the design and the user interface , because if you're going to use high-tech materials the price is going to go sky-high . And uh you only have to design a remote once , and if you use high-tech materials it come back in every product . So it's , in my idea , it's uh it's gonna be smart to invest in di in design and not in uh in the product itself . That's it . Okay . Thank you . Okay . Uh Okay now I hope everybody has a little bit more insight in the functions we all have and what we are doing right now . Um I'm the Project Manager so I'm here to mess things up and uh tell you some new uh requirements . Um that's , we've uh got to design a um remote which is only suitable for T_V_ . Um that's because Okay . uh it will be too complex and the time to market will be too big , if we wanna have it uh for more functions . Mm . So it has to be simple . Uh another point is we have to skip the teletext , because in the world of uh upcoming internet uh we think teletext is going to be uh a thing of the past . And uh it's a function we don't need in our remote control . Um internet is also mentioned in a function we can use . Uh maybe also on televisions it will be available as well . Another one is uh the customer is uh forty plus . Uh that's the the market we have to to to target , because we are going to develop a new product which is specially designed for the younger customers . Um this is uh a bit pity for the Marketing uh Expert . Because he was uh aiming on the the younger persons . So we have to find a market which is above forty plus uh but which will suit our uh remote control , and the other way round . And we have to be very uh attent in uh putting the corporate image uh in our product . So it has to be visible in our design , in the way our device works . And uh we have to be uh very clear on this point as well . So I suggest let's have a discussion on the control functions . Yeah . So is there any discussion possible about the new product requirement ? Uh we can see if we can find a way uh between the functions we wanna use and the market we wanna reach with our product Mm . . Um Yeah 'cause you're you're saying that teletext is gonna be an old feature and it's not gonna be used anymore anyway pretty soon . And new T_V_s will have internet access on them . But I think if you're targeting people of forty plus , the chance that they will have a T_V_ with internet access within the next like twenty years is very slim . In Yeah addition . people indicated that teletext simply was an important feature for the remote control . So I think it's pretty dumb to put no teletext feature on it . I'm pretty much against it . Against the no Mm teletext . ? Yes . Um Besides that , I think the market for forty plus is like pretty small . But Yeah I mean if it's I it s if is I see forty this , it's I think we're just gonna go for another Standard remote pretty . No I think and we can not innovative I think remote we control can do a lot . with the design and the simple buttons which were also mentioned . Uh if we put a lot of effort in those , we can make a remote control with uh just two or three buttons . Or just a remote which is suitable for the market we wanna reach because Yeah it is . forty percent of the market . And um if you look in Holland at the whole generation of forty plus , fifty plus , it it's the the biggest share of the of the whole population now . Yes but it's not the biggest part of the market . No And besides . that , they're not very critical so I mean they don't really care what the remote control is like . They'll just pretty much take the first thing they see and which looks acceptable . But don't you think that if we make a remote which is uh typically made for this market , that people think the people think that's the the device I've looked for although I didn't realise it . So let's try it . No . I think that would be the case in the sixteen to forty five age category . because they are critical and they they want to have a fancy remote control Yeah . . People of forty plus , I mean they want it to work , but as soo as soon as it works it's okay with them . Mm Yeah . . I think that if So we're If we put our marketing right um we can sell this just like um I don't know if you've heard about it in the news , the the elderly mobile phone ? Yeah . It's a big success . Yeah if we I haven't if we heard make Very of a big remote it success . control just . Yeah l . with that idea in mind , we could make tons of money , I think Hmm Uh . Mm . We . I don't . have think to focus so as well on . on on the on the design then but on functionality . We just change our focus on the project , and I think we can uh we can sell this . Uh I simply think um uh that the new products we are gonna make , uh spef specifically design , are designed for uh younger people , uh so maybe we can focus ourself on the elderly people . And I think we have to um see what requirements we need for those um remote controls . 'Cause what you told is the channel selection is important Yes . Volume . selection Mm . , power and teletext Yes . . Okay Yeah . . Um But obviously the board tends to disagree . No we we haven't voted yet , so Uh I think teletext can be uh um can be a function as well . But only if uh if it won't higher the the cost , because I don't know if it will be a lot more money to implement teletext as well , but I don't think it will be a problem . Or is teletext But a um deaf people need uh teletext for uh for Yeah subtitles Yeah . , also . So it's . Yeah . Yeah . So I suggest I think uh it'd definitely It's be a bad idea not to include Mm Yeah teletext . . . Is anybody um really against teletext ? No . No ? Just that , that we just keep the teletext . I think that's a good idea as well , especially for the subtitles . Maybe we can make that um another point of advantage in our remote control , if we uh make a k a button ex for example for big subtitles , which is instantly on the remote control Yeah . For elderly yeah people . they can think , oh I wanna have subtitles , and they push the button and they get the big subtitles . Uh that's Yeah a good idea . Yeah . . Um so I think teletext can v can be very useful in our advantage . Um Functionality should be few buttons , you said . Yes . I think Yeah . uh that's very important we have a few buttons . Mm-hmm . So to keep it But simple . I don't think that's really an issue any more 'cause Well might be . If it's But I mean only it for , if televi it's only for T_V_ Yeah you're not . gonna need a lot of buttons Yeah anyway . . You No need a . one to zero button Yeah , next channel . , previous channel , volume up , volume down , and some teletext buttons but Yeah . But I do think you if need So you we if you only can s l we can skip the display , so uh we But don't need it . Nah do you need . the buttons for one to zero . Maybe Uh c Think we can if you're gonna include teletext you do . I think many people like to use that Maybe we . 'Cause can Yeah if use you should . uh , if you want to switch from channel one to like thirty five , you don't wanna push the next channel button thirty Yeah five . times No . , maybe we can implement the scroll button ? Or a joystick Mm . like ? There are other ways too . Just look if you look at telephones Yeah . . The Sony telephone has a scroll Mm-hmm button . which is very useful in Yeah searching . names or That's true but um I don't think there are many T_V_s that can switch channels that fast . And so you would need like the T_V_ would need an a function where you can actually view all channels and scroll through it . And I dunno if many channels would do have that . If many T_V_s have that Yeah . Mm . And besides . that it's um If we're gonna focus on elderly people they'll have to adapt . They're not used to using scroll buttons That's . So right Mm-hmm . Mm . . perhaps we should s stick to the basic layout . the numbers yeah . Yeah they can see how much buttons there are going to be on on the display , and if it's too much we can uh reconsider it . But I think Yeah there . won't be very much buttons . Or there don't But have to be I don't a lot think I . think if you're gonna make a remote control only to operate a T_V_ , you there's not much you can gain on um having as few buttons as possible . 'Cause I think there are pretty many remote controls that can only operate a T_V_ , which already only have the minimum number of buttons . I don't think there's much to be gained in that area . The Hmm number of buttons . Yeah . ? I think it's very important in the in the design . You can make a very fancy design uh with putting the buttons on the right places . And if you have less buttons you can do a lot more with That is true but I think there's simply not much to gain on the competition when you when you're making a remote control only for to operate only the T_V_ . To operate only 'Cause the T_V_ if you have yeah a . a remote control only to operate a T_V_ there's simply not a lot of buttons required . There's not a lot of functions required so most existing remote controls simply don't have a lot of buttons either . No . No . So So I think . it would be very hard to actually gain on the competition here . 'Kay . So we That would can that would cost a a big marketing expedition Yeah . That's right . which was one of the arguments to make it only for the T_V_ because we didn't have the time to market a lot . Yeah . So you suggest we could better um focus on for example the docking station . Uh uh like other functions . Instead Maybe of . f of less buttons . Well yeah I think , mean we obviously need a good way to position all the buttons and But I don't think we should spend very much time in that . Mm . No . Do you think the docking station will uh is allowed in the budget we have ? It should be possible yes 'Cause it . If it's No can not be too fancy . . And No if . the remote stays rather small , it should be possible yeah Yeah . No . . Because I think that's uh That's a good advantage point as well . If we have a fancy-looking Yes . docking station or very Hmm . That's a nice requirement . Docking station . So we're just gonna focus on the extras ? I think so . Yeah . Mm Yeah . I think maybe we should do some research into what elderly people like to have in a Yeah like . to have extra in a new remote control . That's a good point . Um You said they easily get lost as well . Yes well fifty percent of the people indicated that remote Yeah control . tended to get lost . So maybe we should implement the audio sign , or something . Yeah that was what I suggested Yeah . Like with . You your have it key-chain on , if you Yeah whistle it goes . Yeah uh it makes Hm a sound you . have it's on some . phones too , which have a docking station Yeah . And . you just press a button and the phone goes ringing . Yeah . So So you know where it is audio . signal should be possible as well . I think it's not too expensive No . . Uh another point is the L_C_D_ screen . Um I don't know if that will rise the cost too much Y , because i um I think we'll have to choose between the docking station or the screen , 'cause Yeah it's uh Mm . It will . be too much as well . I think since a lot of people indicated that a new remote control is hard to learn , and we're focusing on elderly people here which tend to have a hard time understanding new devices , it might be a good idea to have just a little screen on it , which would explain a button if you press it . Which would tell you what it does . Yeah . And it wouldn't have to be touchscreen or Based a very expensive Okay . screen , but . Yeah . Just the L_C_D_ . Oh just the normal screen . Just a small That's a good screen idea with two . So Some extra info . Feedback Yeah . . Yeah Yeah . . I think that's a good idea as well . But I dunno if that would As the small that would screen fit into . the costs . Extra button info . I think that should be possible as well . Um let's see what did we say . Mm . More . Should be fancy to , fancy design , easy to learn . Few buttons , we talked about that . Docking station , L_C_D_ . Um general functions Yeah . 'Kay . And default materials . I think that's a good idea as well , because um elderly people don't mind if it's a titanium cover or just a plastic one . So No that Mm . doesn't . really matter . So I think I think we probably nee elderly people would be a little bit more careful with their remote controls than youngsters . Uh let's um specify the target group . Because are we talking about elderly elderly people or people from forty to eighty . Because I think what we're going to design now is for people above sixty , maybe . Mm Yeah . Yeah . . Uh what do we want I think ? If we want um a with uh for example the the telephone for elderly people , we can target the real elderly people . I think that would be a If we should do something like that it would be a , I think it would be really good for uh for the image of the company . Yeah . And I think , I think there would be a good market for it . So that's If the we're able to really bring an innovative product . Now you're talking about sixty to eighty for example Yeah . the really Yeah Mm . But . Sixty . I'd have to look into that a little more . Okay . And different cultures . Are we Well I don't think they have different television sets uh Mm Okay in uh . every . country . No . No . 'Cause We've got five minutes So left just 'Kay now 'Kay . . Small warning . And with . uh the little screen in it , which explains the buttons Should . You could I think we n it would be a lot easier to adapt it to different cultures . Yeah . In different languages , you Yeah know Yeah . . Yeah . Yeah . . or you have to put a Right language . button in it , but that will be No a bit unnecessary . Yeah I . think Yeah . . It's better to put it on different markets with it all Yeah . Yeah . Okay . . So that's the the target . Uh then a few small things . Uh okay . I will put the minutes in the project uh project document folder . Um what we're going to do for the next meeting is the Industrial Designer will do the components concept , User Interface Designer the user interface concept , and the trend-watching . So just keep in mind the things we've said about the target group , uh requirements , and the trends which are uh going on . And uh specific instructions will be sent to you by uh the personal coach . 'Kay . So um I thank you for this meeting . And I think we have a lunch-break now . That's good Yeah . . So that's a good thing . |
TS3003c | The project manager opened the meeting and recapped the decisions made in the previous meeting. The marketing expert discussed his personal preferences for the design of the remote and presented the results of trend-watching reports, which indicated that there is a need for products which are fancy, innovative, easy to use, in dark colors, in recognizable shapes, and in a familiar material like wood. The user interface designer discussed the option to include speech recognition and which functions to include on the remote. The industrial designer discussed which options he preferred for the remote in terms of energy sources, casing, case supplements, buttons, and chips. The team then discussed and made decisions regarding energy sources, speech recognition, LCD screens, chips, case materials and colors, case shape and orientation, and button orientation. The team members will look at the corporate website. The user interface designer will continue with what he has been working on. The industrial designer and user interface designer will work together The remote will have a docking station. The remote will use a conventional battery and a docking station which recharges the battery. The remote will use an advanced chip. The remote will have changeable case covers. The case covers will be available in wood or plastic. The case will be single curved. Whether to use kinetic energy or a conventional battery with a docking station which recharges the remote. Whether to implement an LCD screen on the remote. Choosing between an LCD screen or speech recognition. Using wood for the case. | Okay . Uh good afternoon Good afternoon . This . is our third meeting already . I hope you enjoyed your lunch . I did anyway . Um let's see . Presentation three . Okay this is um the second phase uh we're going to discuss today . It's the conceptual design meeting . And a few points of interest in this meeting um are the conceptual specification of components . Uh conceptual specification of design . And also trend-watching . Um these are hopefully the points you addressed in uh your pre uh presentations you're going to show me in a few minutes . Um but first I'll show you the agenda . Uh first the opening . Then we have three presentations . Uh after that we have to come to a decision on remote control concepts . How we're going to make it . And then we're closing . We have about forty minutes . Uh so I suggest let's get started . Uh did someone encounter any problems during the preparation ? No No . ? Everything fine ? That's nice . Then a little uh thing about the last meeting . Uh these are the points um we agreed on . The requirements and the target market . Uh requirements are uh teletext , docking station , audio signal , small screen , with some extras that uh button information . And we are going to use default materials . Um does somebody have any comments on these requirements ? Maybe ? No ? These are just the the things we thought of , so maybe if you figured something else or thought of something else , just let me know . And maybe we can uh work it out . And we're going to target uh sixty to to eighty year old customers . So now everybody knows what we're do we're doing , um I suggest let's get started with the presentations . So shall we keep the same uh line-up as uh last time ? Sure Okay . . I'll start off then Good luck . . Doh . 'Kay I'm uh gonna inform you about the trend-watching I've done over the past few days . Um we've done some market research . We distributed some more enquetes , questionnaires . And um besides that um I deployed some trend-watchers to Milan and Paris to well get all of the newest trends . And I've consulted some additional trend-watch trend-watchers , after the original trend-watchers return , about what the the best design would be . Um okay these are some overall findings . Um most important thing is the fancy design . Um the research indicated that that was by far the most important factor . Um innovativeness was about half as important as the fancy design . By innovativeness this means um functions which are not featured in other remote controls . Um about half of , half as important as the innovativeness was the was easy to use . Um for our um group , we're focusing on the people of sixty to eighty y years old , this is um , these factors are slightly more equal . 'Kay these are some more group specific findings . Uh the older people prefer dark colours . Uh they like recognisable shapes , and familiar material . And our surveys have indicated that especially wood is pretty much the material for older people . Um this is , this image will give you a little bit of an impression about um the look-and-feel that um the remote should have . Um this leads us to some personal preferences . Uh the remote control and the docking station should uh blend in in the in the room . Um so this would mean no uh eye-catching designs . Just keep it simple and Well the docking station and small screen would be our main points of interest , because this would be the These would uh be the innovativeness in the remote control . So this would be very important that we at least include these features . Um well the trend-watchers I consulted advised that it b should be , the remote control and the docking station should be telephone-shaped . So you could imagine that uh the remote control will be standing up straight in the docking station . This is not really This is pretty much a new shape to uh older people . So they would prefer uh a design where the remote control just lies flat in the docking station . So it would be kinda more telephone-shaped . Um besides that we would advise um to bring two editions , one with a wood-like colour and maybe feel , and one with a grey-black colour . The wood-like for the more uh exclusive people . People with more money . Uh the grey-black colour for well people with less means . That would be all . Okay . Thank you . Any questions about the Any the trends questions ? ? Mayb Mm no . No ? Okay , we go on to the next one . Um 'kay um yeah . uh some uh research uh a about um designing of an interface . Um the uh last meeting uh we had a about um uh using a f few buttons . So uh um uh that's w what I what I want to uh uh to do in uh our design . So um finding an attractive uh way to control uh the remote control . Um the uh I found some uh something about uh speech uh recognition . So maybe uh we can uh use uh that . Um Uh and uh using a little uh display . So um findings . Um yeah just um we have just to focus on the primary um functions . So uh only uh buttons uh for uh sound , um for uh on-off , um uh shifting u up uh sa uh ca channel or uh down shifting down . Um uh let's see . Um yeah and Uh we uh need some uh new a attractive functions uh uh which attract uh uh people for using it . So uh it's uh like a speak uh speech uh recognition and um a special button for selecting uh subtitles . Just uh what we uh mentioned uh last uh meeting . Um and yeah overall um user-friendly . So uh using uh large large buttons . Um It's uh possible to uh uh to make um quite cheap uh system for uh speech uh recognition . Um you can think about um uh when you lost your um remote control , you can uh call it and um it gives an um sig signal . So uh uh yeah . And and uh for uh shifting up a sen uh c ch channel or uh for um uh putting out uh sound or something , you can uh just give a sign uh say um sound off or A and uh yeah . Television uh put the sound off uh put the sound off uh . Um Let's see . Uh yeah . I was thinking about the special uh button for uh subtitles , um just one button to keep it uh simple . Uh one push on the button uh you get uh uh small uh subtitles . Um double push push um , if double click , um so uh you get uh big uh subtitles , for uh people uh um uh which c f uh who can't uh read small uh subtitles . So uh Um Yeah and w we have to keep uh in general buttons uh so um we've got um the buttons we have to use . The on-off , sound on-off , sound higher or lower , um the numbers , uh zero to uh uh nine . Um the general buttons m more general b one button for shifting up and shifting down uh channel . Um also we want to uh use a little d display uh for um for displaying the uh the functions of the buttons . And um we can uh build in a function f which uh shows the channel or some uh which the t television is on . So um made a little uh picture of uh it . Um See . Um yeah . Just um we can put uh the on-off button uh over in this uh corner , um almost uh e all uh remote controls uh are using a on-off button on that place . Um so uh people uh will uh recognise uh um the button . So um D display uh of it , it's uh just a small display . Uh um you can put it uh on top . Um it's uh most uh uh place where people uh , most of looks at . So uh um and a special uh button for shifting up uh and uh shifting down uh channel , um it's uh on place where um the thumb of of the So you you can uh easily uh shift up or shift down . Um it's uh quite uh handy place . So um and uh all the f functions for subtitle uh one button , uh for sound uh Uh and uh for our design , um uh we have to discuss about it uh I think uh so uh the form of it so Okay . And that's it . Uh thank you . Okay . About the components design . Um for the energy source we can use a basic battery or , a as an optional thing , a kinetic energy , like in a watch , which you just shake and it produces energy . But if we choose for that option , the docking station would c become obsolete . So I don't think it's really an option . Uh for the casing , uh the uh manufacturing department can deliver uh a flat casing , single or double curved casing . It's really up the the design that we're gonna use . It's uh doesn't uh imply any technical restrictions . Uh as a case supplement , we could um , I thought of that l later , uh a rubber uh belt , like a anti-slip . Uh for the b buttons , we can use plastic or rubber . And the chip-set , um it says simple here , but it should be advanced , because we're using an L_C_D_ uh screen . And as uh the trend-watcher presentation showed , um people like wood , but it raises the price and it doesn't really fit the image , unless we would start two product lines . Form should follow function overall . Um well the kinetic energy source is rather fancy . But depends on what we want . I think we should disc discuss that . Um for the case , uh the supplement and the buttons , it really depends on the designer . And the chip-set uh really should be advanced because otherwise uh it would really be a simple uh remote control . And that's it . Okay . Thank you . So that brings us to the discussion about our concepts . Mm . 'Kay . So these are the points we have to discuss . Um first I think we can talk about the energy source , since that's um has a pretty big influence on production price , uh and image . Uh so uh f I think first of all we have to see uh it is possible to introduce kinetic energy Yes in our w budget there , I think there are four . options . We could use the basic normal battery Yeah . . Uh a hand dynamo . But I don't think that's really an option Okay . You don't wanna . swing before you can watch television Yeah . . Uh solar cells . But not every room is very Mm light so . it's No not a very good . option . Or the kinetic energy . Yeah . Okay And how . exactly does the kinetic energy work Well ? You y just you basically shake your You remote use it and , and it then it works powers up . . Yeah . Yeah . Okay Nah . . Well personally I don't think that older people like to shake their remote control before they use it . Yeah . That's true . And besides that you mentioned it would make the docking station obsolete Oh . . And I think our docking station could be one of the marketing issues with which we can um get great popularity for our product . Yeah But . Um what's wel the function ? Yeah f for loading up uh the batteries . Yeah you could load B up the b batteries , you could um insert the find the lost remote control function in there . Okay but uh it won't use uh much e energy uh I I believe . Uh it's uh just a small display so I believe uh it will run on one battery for um six months or f or or more . So Uh I believe one battery uh is just enough . Uh so Uh well I think That's true uh elderly people . just like to have everything in place . And I don't think they they like uh remotes just laying everywhere in their rooms Okay . . So maybe a docking station will help them give the remote Yeah a . That's place true . . Yeah . And also what you said . Um you can introduce voice recognition by uh finding back Mm-hmm your . remote Yeah . But . I think it's um more efficient and cheaper to put it in the docking station . So you have a but button on your docking station which you can push , and then it starts beeping . Okay . And then we can we can still use Yeah the voice recognition . , but maybe then for only the the channels . Uh . That's I'm wondering safe . um what will the voice recognition mean for the production price ? Yeah . That's a good Mm point . I don't have any information on pricing . So I'll have to ask the manufacturing department . Mm . 'Cause in our earlier um market research , if you'd allow me to Yeah go , sure to the flat board . Go , SMARTboard ahead . . Um so it was open here . Um we also um asked if w they would , if people would pay more for speech recognition in a remote control . Well you can see here , our target group would not do that No . . So if that would increase the price for which we're selling our remote control Mm . I would greatly advise not to do it Yeah . I think . that would be better to uh insert in our other product , that is meant for the Yeah younger . people . But that 'Kay would also go . for the L_C_D_ screen then I guess . It's a bit higher percentage , but Um well this is Yeah but this is here the question was , would you prefer it . So that doesn't really mean they wouldn't pay extra for it . And on top of that the L_C_D_ screen would um help in making the remote control easier to use . Yeah . Yeah And Okay I think . . a voice recognition function would not make the remote control much Easier easier to to use use . ? No , I think that's a good point . But uh is uh our uh research um about um bi large uh L_C_D_ sh uh display , or uh just a small one uh we want to uh use Um ? well this was for like an L_C_D_ screen like you would have on a on the the most advanced mobile phones . Okay . So pretty large . Yeah . Yeah . I personally think the L_C_D_ screen we wanna use , with the extra information , I think nobody has anything against it . Because No it's . just uh some extra information , and it's easy to ignore as well Yeah . . So if you don't wanna use it you just don't use it . And um yeah I think the um Maybe we have to uh discard the voice recognition . Because it will increase cost uh signifi uh significantly . And I don't think the I don't think it will be a lot easier to use , as well . Yeah . So that brings us back to the energy . If we don't have the voice recognition , it will it won't use a lot of energy to use Mm-hmm . . Um So in that case we could use kinetic uh energy , but I think just a simple battery which you can reload on a docking station is just as good . And much cheaper as well . Yeah . So And that's the best choice . Okay let me just choose for the battery . That brings us to the chip . Well there isn't any choice there because Just we're using the advanced the the . the the display . So it's gotta be advanced . Okay 'Kay . , advanced chip . And then we get to the point of the case . Um which brings us a little bit back to marketing as well . Uh if we wanna choose for wood or the black and grey . Or both ? Um as we saw there is not Yeah wood is a lot more expensive to produce Mm-hmm . . Um but I think it will attract elderly people who wanna have something exclusive , which they can show off to their Mm-hmm grandkids . . Look I've got a new remote Well control Uh , and uh I And dunno . I think most important factor there is the wooden colour . So it wouldn't actually have to be wood Yeah , if it's . just That's right . wood-coloured Mm . . But with colour was a lot more expensive ? Or ? Mm I dunno You don't know ? . I'll have to uh I think research so . because Yeah Probably Mm . It's a lot . . more difficult to to handle and to to get in the right shape . Uh is it possible uh to make um changeable uh case . So um uh you 'cause uh Yeah with uh mobile phones uh uh so uh like the Nokia Yeah . mobile phones , uh when you can change the case of it Change . So the cases . Yeah maybe . it's possible uh possibility . So um um you have just to make one um standard um remote control , and um yeah you can sell uh few uh You can sell the cases Yeah . . Yeah . I think that's a very good option . Because um then you can advertise as well with the Give your grandfather a new case Yeah for . his remote control , or whatever . Because that's a it's something extra , it's something other remotes don't have Yeah . , which we can Yeah get a great that advantage is true . point . So and then you can make them with colour . Black and grey , other colours Yeah as well . . Yeah . We would have to look carefully into the design Costs though . . 'Cause we would have to make one w uh control which would fit in with a wooden cover and a plastic cover Yeah . The more . original one , or the more standard one . Yeah So that would . So you suggest we should design two different telephones on Well which I wouldn't you can design apply a telephone but , yeah remote controls , on which you can apply different case covers Well no I , for think example w we should just . , we should then just design one um Remote one . remote , but it would have to be fancy with either the wood cover or the Yeah plastic . one . Okay . So , but that shouldn't be too much of a problem . So everybody's okay with the changing covers ? Yes I Yeah . think that's . a good uh good option . Changing case covers Um . I heard our Industrial Designer talk about uh flat , single and double curved Yes Yeah . . Could . you explain that a little more ? Well the the general like most older remotes are flat , just straight Mm-hmm . . And uh our d manufacturing department can also deliver single curved or double curved ca curved cases . And what would single curved and double curved mean ? Um it would just only affect the form , for as far as I know . So it's j really just up to the design department what we're gonna use Okay . It doesn't . really matter for the price or the functionality . So we can pretty much just Pick one do whatever you like we want , yes . . Mm 'Kay . . Okay . That's good . Uh but the form has to be um It has to It's has to be possible to stand up ? Or just only to No lie down just to ? lie down . okay And . the the We'll cover go for that of the . the docking station is also on top of the television then ? Or not Well ? or besides it . And you can just yeah then click it in . That's okay . Um so the interface . What type of interface do we want to use ? Um maybe you can make a little drawing of it on the Mm-hmm . on the the board Mm . . Does somebody have ideas for a form or Uh we can just use the regular form of it , but it's um not quite uh fancy . So um Yeah . Um you uh said you wanted to put the um changing channels button on the right side , so you could Yeah , so your thumb would be easily . Yeah . Well uh I think that was a very good point 'cause I pointed out earlier that a lot of remotes cause R_S_I_ . So that would be great for that . Um I thought maybe we could just make one of those buttons on both the left and the right side . For For uh left-handed users Uh for Yeah yeah also . Yep . . Mm . Yeah we um Is it possible to um program it s so uh you got on the left side uh or on the right side uh buttons for for shifting u up and shifting up ? And on the uh other uh uh o other side uh buttons for uh shifting , uh for for the sound For the ? Or volume Or isn't . Um it Mm ? well that could . Yeah we could do that but I'm not sure if that would be very good for the easy , ease of Usabili use . Yeah Yeah ease okay of use will . be a lot more difficult , and then it's Uh . But if we would make um a changing channels and changing volume button on both sides , that would certainly yield great options for the design of the remote . Mm 'Cause it . could be made all symmetrical and stuff . Yeah but But you have extra buttons Yeah . So people . can get confused Yeah . . That is true . Yeah . Especially if they have the same writings on it . See um yeah . Or we have to make a left uh Can't For we make lefties uh and Can't we make a remote which you can flip over and use on the same Um functions as the normal one ? You mean um Then you have Yeah to if Let's see if I ca A blank one . And then you get Here's a little L_C_D_ screen . Uh now I have to think . It's a plus and a min . No it's not very handy I think Mm . Because no . the plus and the min will be opposite and Yeah Yeah . . all kinds of No that's not gonna work . I guess . Maybe Um we should Yeah . But is it a problem that left-handed persons use a different hand ? I think the functions are that basic that nobody should have any problems with uh Yeah choosing a channel . That is or true Yeah . . It's just uh u using uh your thumb Y . So yeah um . Yeah it's . I think we could just uh leave it a normal shape Yeah . . Yeah . Uh but maybe we have to make it a l a bit more fancy . In one or ano another way . Yeah . Um I think we should start by by choosing a case . Because that's the basis Yeah you're building on . yeah . Yeah . Yeah . Um So I could yeah draw just them out . Let's look at the flat case . Oh . It's from the side so it's Mm-hmm Mm-hmm rather . . normal Yeah . . The the single curved so I'm not really sure what they're gonna look like , but I think it's something like this . So this type should be better for you or better Should prevent Easier ? repetitive strain injury a bit . And the double curved s looks something like this I guess . Mm So th . those are the three options we have . 'Kay Mm . . I suggest um the single curved , because maybe the curve is pretty good to put the the screen in . Uh so that elderly people can uh use the remote control and at the same time look easily at the screen , because it's a bit So um , it has a bit of a angle . Do you say this um S uh Uh you got like uh sort of a I believe There Mm-hmm ? . So um you want to put a display over here ? Or not Yeah ? Yeah . I think . so . Yeah . Um Yeah But . Uh now it's we can make it Do um you have it upside down or Mm Do you ? That's have it the top . So this uh that's this top top ? . This down Okay . Um . maybe it's possible to uh make this side like um Let's see . Um Colour uh okay . Uh to make this side um like mm the right colour . Um bit like so uh um in the form of your hand . So um Uh it's an Yeah . So so the remote control have to um lay in your hand . So uh it's possib um yeah for So s get so your and mouse . Yeah . And to put uh the the buttons for um changing uh the channel uh over here uh Yeah . That's a good one Yeah Yeah . But . . I think it's better to put the screen uh on top . Uh So just rem flip it a hundred and eighty degrees around then you Yeah get but this place um here . If you can have this one , you turn it like this . And then flip it upside down . Uh it's Yeah I dunno um Because uh maybe your hand is in the way , if you have the display Yeah Mm-hmm . here . . It's more logical to have it on top as well because I think i Yeah , like on your mobile phone so , it's always above Yeah On top . . . So Yeah . Oh maybe you should just s start . on a blank page . Yeah . So then we get Here's That's the curve . Five minutes . Here the display , and then buttons . Yeah and then we can have a little bit off here and here maybe . Just that's for left hand and right hand users Yeah . Mm-hmm . . And then h the rest of the buttons over Yeah here . . But um the on-off button , um still on the top Yeah uh still Yeah here . jus Yeah . That's And I'd prefer the corners to be round . Yeah . Yeah . 'Kay . Think Should that would be be more better . bit more friendly , yeah . Friendly on the eye . 'Kay . Supplements . That's okay . Where's my mouse ? Then We've got a general idea of the concepts and the materials we're going to use . So now for the next meeting uh we'll have to look at the look-and-feel design . It's important that the corporate design image uh is going to be in the remote . So check out the corporate website maybe . The user interface design , it's the same story . And product evaluation . So the Industrial Designer and User Interface Designer are going to work together on this one . But you're going to get your instructions I think sended by the coach . So just um I will put these um minutes on the in the folder . Okay . And then we're going to uh try to finish our project , and uh make a good design for all the grandfathers and grandmothers , I think . Which are Uh let's see . I'm not sure if you're going to start right away to work together or I think you're going to fill in the questionnaires first Yeah . Yeah . And then . you'll get a message Yeah . . So that's uh basically it . Maybe this one ? Then we can save this one in the folders group . Uh yes , it's here Yeah . . SMARTboard , there it it . So if you wanna have a look at it , it's over there in the projects folder Yeah . . And then I guess we'll start in thirty minutes again . Thank Very you good . Okay Okay . . . |
TS3003d | In the detailed design meeting the team created a prototype. Along with buttons for numbers, channel selector, volume, mute, on-off, teletext, and subtitles, the prototype included an LCD screen and a help button for functional information. One rechargable battery, single-curve form and plastic case, brought the total cost to 17 Euros. To reduce this cost, it was decided to replace most buttons with a scrollwheel. The remaining buttons were one for channel selection, one for volume (both assisted by the scrollwheel), teletext, on-off and the help button. A suggestion to target the product to a younger or perhaps more general group was met with approval. All these components were re-arranged in a revised prototype. It was evaluated on a scale from 1 to 7 on the basis of the following criteria: fancy design (6), technological innovation (4), functionality (7), consideration of the target group (3). The remote was also recognisable as a fashionable Real Reaction product. The project process was deemed well-structured, although everyone thought it would have been better had they known the component prices at an earlier stage. Teamword and leadership were good, but room for creativity impeded by budget constraints. The project manager will prepare the final presentation, while the rest of the group will fill in a questionnaire. The prototype will use a rechargable battery. The case will be plastic and will be made in single-curve form. Five buttons are going to be used: one for channel selection, one for volume (both assisted by the scrollwheel), teletext, on-off and help button. These would be made of rubber in a colour different from that of the case. Their functionality will be enriched by the use of a scrollwheel (going up or down the channel list, changing the volume, etc.). Standard buttons like the ones for teletext shortcuts were considered superfluous. An LCD screen will be providing functional information, and context tips when using the scrollwheel. The revised prototype will probably be targeted to a younger one, or even across the population. The final cost of the prototype was probably slightly over the specified 12.50 Euros. Raising the budget was not an option, although it was promoted as an idea throughout the meeting. It is not clear whether the budget will allow for a docking station to be produced along with the remote, as it isn't included in the costing sheet. The non-standard interface (few buttons, scrollwheel) makes the remote unsuitable for older people - the original target group. It was suspected that many would not know how to use a scrollwheel, even though it does resemble a radio tuning button. | Good afternoon . So Hello . Good afternoon . Sorry I'm a little late No problem . . Got stuck in the traffic . Okay . That's possible on uh this time of day . Starts at three o'clock . Uh Yeah . Uh , let me see . Our fourth and last meeting . There he is . Yes . Okay this our last meeting . In this meeting we will discuss our final design . And we will do some evaluation about the , not only the product , but also the project . And then we're going to close the project today as well . So after this you will be uh free to go and uh spend all your money . And this uh design , detailed design meeting uh we will discuss uh the look-and-feel of the design , the usability interface design , and we will do the product evaluation . Um , in order to do that we have this agenda . We'll have the prototype presentation first . Then we will set up some evaluation cri um criteria . Then we will look at the finance . Uh we will have to see if everything we wanna do is also possible within our budget . Because everything costs money , and the more functions you wanna have the more money it will cost . So we have to see if it fits within the twelve and a half Euro per remote . But we will see that later . Then we will do the project uh evaluation , and the closing after that . We've got forty minutes . So we will be finished at half past three . But first um we will do the this is prototype presentation . So , if some Okay yeah if somebody wants . step forward . Well this is what me and Richard came up with . The default spot for the on-off button . The mute button just below that . Then there's the volume and channel selectors . Simple plus-minus button . Uh we thought of a help button . If you hold it and you press another button , uh the help goes to the L_C_D_ screen . Then there's the zero to one to zero buttons . A button for teletext . A button for the subtitles . And the company logo . So it's rather simple prototype . And uh we'll have to see from testing uh how the users take it . Okay . Um , is this the moment where we So ask or can ask questions about the functionality ? Sure Yeah uh . Yeah . just pop in at any time . Um , when you're in teletext there usually are buttons where you just you just press it and you g go to the next teletext page . Uh , that's just uh the normal uh as th as the normal uh remote controls uh So um You put it uh you um came in uh page uh one hundred . Now Mm-hmm you can . use the normal uh one to zero buttons . And you But you can also uh use the um button th for uh changing the the channel . S so uh the shifting uh button Okay . . Uh for uh yeah shif shifting up in uh on t on t uh teletext , and shifting uh down . So Okay . Um Yeah . Okay . Uh but um I thought in a few meetings earlier we uh uh tried to keep it uh simple Oh yeah . Uh just a ? few buttons and large buttons . But uh I think these are altogether quite a quite a few buttons . So I'm wondering if we if we neely really need all of those buttons . I think if you look at most controls , they've got more buttons than this That's right . And Yeah . . well the on-off button , it's it's a necessity . You Yeah Yeah can't . drop . that one . The volume and channel buttons , you need you obviously need those those . Yeah . The mute button could be replaced uh by pressing the volume-down button twice . So we could cancel that one . I think the help button really is necessary Yeah because yeah . there's no other way to know when someone wants to know what a button does . Mm Uh , or you . can build in uh when you press uh one button uh Long uh time Yeah . Yeah . If . But you put m Yeah . We disc discuss that already . But uh we think uh old people uh don't know that uh option . So uh they just put in uh put press uh the button and uh Yeah . Okay . Well , you can't leave out the number buttons I guess And . uh Yeah And . Uh teletext and subtitles are Yeah yeah Oh necessary . Yeah . . Okay . So it's . rather basic already . Yeah . Think so . That's what I pointed out earlier . If you just make a control for just the T_V_ there's just not much to gain here Yeah . . Yep . Okay . So we had somebody about th interfa Something about the design of the buttons there ? Yeah , they're It's Yeah Just n normal rather plain hard . Yeah to , it draw buttons on the white-board . . But they're supposed to be equal sized , round , with a with a little logo on it for the for the volume , the Yeah the triangle Yeah yeah and . Just stuff to recognise . 'Kay it , so . Just for . uh recognition . Uh yeah and now we don't need uh LEDs or um No . Y uh s some uh remote controls uh do it also No , but . um uh because we use the little display we don't uh have to use it . Uh Yeah so . Okay . So and for the materials we've just chosen for rubber buttons Nay . . With Yep a . a different colour than the case . So they jump out . Okay And uh that's about it . . That's nice . Then because we only have thirty minutes left , I will move on to the finance part , which is pretty exciting , to see if it's all possible what we wanna do . And I can tell you that we're going to have a pretty hard time producing this for twelve and a half Euros . Mm . If we see I don't know if I've filled in correctly , so just correct me if you see uh something wrong . I counted two batteries . But maybe we can also use one . I don't know if it's Since possible it rechargeable . . It's rechargeable . That's Yeah right we can . u just uh Okay . That's two Euros off 'Kay . . We need the advanced chip . So there's Yep not much . to uh to save there . Here we have the single curves . Uh we can see that the difference between uncurved and the single curved is one Euro Mm . Um . , I don't know , but I think the single curved is good for design Yeah , and . also for the display to have a prominent place on the remote control Yes . . I think we have to keep that Yeah . . Then we have the case material supplements . It's plastic . It's the cheapest one we need . So that's uh not much to save either . But then the biggest costs are the buttons . So maybe we really should try to Okay discard . some buttons to uh keep our costs low Yeah . . Because you have to we will have to get the twelve and a half Euros at the end . Um , so if we Let's fir first count Uh the buttons we have now . Because Sixteen I , I believe so Sixteen . . Nah , that will be even more then . Eighteen Euros . So Uh seventeen , . seventeen Um . Uh with the help button . Okay Yep , including . the Damn help . Yeah ? Yeah . . Uh seventeen . I think we can uh discard the help and the mute button uh by pressing down volume long , or pressing down a a number . Yep . long . That saves us uh one Euro already . 'Cause then we have got fifteen I think Yeah ? . Wouldn't Yeah Fifteen . No buttons . That wouldn't be an option . . And Uh this , d is I assume you'd count the volume and channel thingies for two buttons each , right ? No those are one Yeah , I think . . Well , think Where actually did there're two uh buttons Uh , aren't they ? , it's just one button . But , um Yeah . There were uh two uh for one big button . But they are uh more expensive than the small ones . Uh , yeah Yeah . So but th it's not stated in this It's just a files . So maybe we can we . can even make one button with the volume and the channel in one , by Well pressing I was thinking , maybe you could just integrate three of those numbers to one button . That's possibility as well . That would cut the cost . So And it's good for the design as well . So you can make Uh let's see . If you make this Looks a bit like uh a cross . Plus . Min . But I don't don't know if if it's Uh s yeah cheaper channel . So uh . Yeah , we've w still got four buttons , but just um So Yeah th I think they count uh the materials You got . uh not not a butt button itself , but uh on the um Yeah on the chip there Yeah . On . Yeah the chip Yeah . you've . got still Mm-hmm uh four . That's uh right . That's right . four buttons . So Yeah . But I think because we have the advanced chip Yeah , but we can just count this as one button . But No but I But think , I think this really is four buttons anyhow . Yes . Yeah . Maybe it is , but then it seems to me that it's impossible to get the twelve and a half Euros . Also the Yes L_C_ . display Uh that's , I that's think a big it's cost , I . think it's too expensive for the display we use . I think they uh try t If we leave out the display we can also save money on the chip . That's right , but what's the big advantage of our remote then ? Only the docking station , I guess . Yeah . Which isn't the the docking station isn't even in this c s schematic . No So it's not even . That's taken extra into the price . . That's extra . That's right . Maybe we should to a different supplier . That's an option . Poland . Something Yeah . Polish . supplier . Don't you think we can , if we can count this as v as one button , and integrate th uh these buttons in three , then we save a lot of money as well We we could . save money on it . But would it make the remote more usable for elderly people ? . Yeah , that's what I'm wondering My mother can't . even send send an S_M_S_ message . So Yeah . That's a point . Um Are we gonna buy a um a remote control uh when you can uh use it ? So um Yeah . We m uh we must um stay below the um below um twelve uh fifty or Yep Yeah . . Can't uh go um No . Well , since the market research indicated that older people spend their money easier , more easy , maybe it's feasible to just put the price of the remote up a little . Especially since we have those Nay . nice features . Yeah but uh we have to stick to the twelve and a half Euros . We don't have any more budget to The margin develop Is it will impossible get it too small to . Yeah . . Yeah But it . So is possible to make one uh for uh twelve fifty . I don't think It so is . . If It you would leave be a be out a the L_C_ pretty S rigid display one . . And if you use Yeah . less buttons . Say Ten . But Or you can , you can't use take uh the single chip . There it is Yeah . . But we want to make a But then uh w so uh uh fancy and a good uh Yeah . Good looking Uh , wi . with n Oh , with uh Yeah attractive . uh o options . So uh , you can stay uh below uh twelve fifty . So I think Or it's b uh difficult as well , but Basically becoming a choice between like either a good remote and a higher production cost , or just No remote any other remote . control . Or we can leave out the ten buttons and take one scroll wheel for the programme numbers . Scroll-wheel's Then w one . Because That's then No , it we save ten buttons . Then Yeah we have . five and one . And and see . If we have this one and we've got the advanced W uh We're getting closer . , we're getting Yeah close . . But how does scroll-wheel work here ? Then you will Or maybe you can um scroll . If you scroll you will see the numbers on the L_C_D_ display . Until you've Yeah got the . right number , then you push it . That would bring up the price of the scroll-wheel also . Alright Integrated . It's gotta scroll-wheel scroll and Mm push . push-button . Okay but . But then you Yeah you . can push uh some other button as well . You could just not scroll for a half a second . Yeah So . That's right . So you if won't you scroll need a button to a number . and then you wait a half second , then it g turns to that channel I think that . would be like the end of our usability . D yeah . But it would definitely crop cost , a lot Yeah , but . And we need the battery . And the regular chip is not possible ? It has to be advanced ? If you want to use an L_C_D_ screen you It has you need to be an advanced advanced chip , yes Hmm . Yeah . . . Okay . And we can save a Euro by a flat design . That's an option we can Yep . Ja ja . Then we're almost there . Yeah if you v could just leave out one more button . Yeah . So if we Yeah , or we have to uh skip the subtitle uh button . Yeah . Yeah but I think So that's Yeah That is a big advantage , if we're Yeah it's a big advantage . But But um Can we use , it's can't we integrate the teletext and the subtitles in one button ? I Uh think , yeah so . . Yeah . Well If you push , think it's it pretty much three the times Yeah teletext ? . subtitles are right now you just push the teletext button , go to page eight eight eight Yeah , and Yeah . teletext . disappears . But the subtitles stay there . But if you push I the think that's teletext the case on button most twice What if you have to scroll It's to page uh eighty eight ? Eight hundred eighty eight One Ah that's m uh not Well really , that could that . be one just b uh , a uh few like the buttons scroll to . eight , click , scroll to eight , click , scroll to eight , click . Yeah . Okay . But then again that would be d j just pretty much not an option for older people , who don't No even know what a scroll-wheel . is . Yeah . Holding a No . remote with which they expect to have like ten buttons for the numbers one to zero . With only five buttons on it . And a scroll-wheel . I think if you make a good advertisement uh on television and in the in the guide , you can explain to the people how to use the scroll wheel . If you just make it real simple . Because it saves it saves a lot of money . And we can keep our L_C_D_ screen , which can provide extra information . How to use the scroll wheel . How to use the other True bu buttons . True as . subtitles . Hmm . And it's good for the innovative design as well . If you would erase these . Mm eraser ? And we put uh Looks a bit odd maybe . That's a pretty big scroll wheel . That is Something like that . Then , yeah . We've got the scroll-wheel . One , two , three , four , five buttons , if we erase this one . And these are two buttons then . We could make two buttons out of that . And just um If you press the volume button you Yeah can . control the volume with the scroll-wheel . So that would save two buttons . If you do Yeah the same for . the channel . That's really a good good idea , I think . And it will make the use of the scroll wheel More uh obvious . more obvious indeed . So we make one for the volume , one for the channel . Plus scroll So if we . That's right . So we've got one , two , three . Yeah , we can leave the teletext in if we want . Yeah Yeah . That's m . So that's better . So this is five If buttons we . leave out all those buttons , perhaps you can go with the flat flat case . And make it smaller overall . So Y if yeah you put . the the volume and channel buttons on the same height as the on-off button , the Mm yeah screen . right behi under that , than the scroll button Uh yeah you , and then get you can a a much smaller remote . Uh yeah . That's right . And it So sh we can decrease this one to four buttons . Yeah ? Right now we have five But uh . , you can make a f quite a big uh remote remote control for uh just the same price as a small one Yeah . Just uh . That's you no problem only have to . pay for the double curved or single curved . It uh Yeah . it's a bit uh Yeah . It's uh it's more the moulds in which they are being made , I think . Single Mm curved . is really easy to just fill in . And . cases come right out of the machine . And single curved you have to have a different uh different machine , than a flat one . I think this is a really easy one . Um , what does everybody think about a flat or a single curved design ? Freek , what do you think ? Well , I still think we should go for the single curve design Yeah . But . then again . Richard's , argument was all very these Yeah changes good . Yeah are not . Yeah . really . okay Yep with . me . But since We have to cut costs we just have to Yeah . . . Yeah . Yeah I'd I'm rather ag just go to the board and Ask for more get money us to spend . eighteen dollars a a Yeah . remote . Yeah . I am agreeing Or do with some the market usability research and . Yeah see . what the options are . Yeah . But th um I think we can then keep the single curved one . Just to express our L_C_D_ screen a bit more Yep Yeah . . . So Yeah people . will use it more , and especially for the help functions , it will be good if we have scroll bar , scroll button . It will be necessary to have good help function , as well . So this is scroll . I think it was better to have this price list a bit earlier . Before Yes we went on to . Definitely the The th . to the whole design . But I'm glad we could make a bit . Yeah . It's pretty different , if you It's saw pretty the different last one . But than this one . this is not really like for the group we were making our remote No . . This will really require a lot of marketing Yeah . It will to get this . to sell . Yeah . 'Cause But um if older people like familiar forms and familiar stuff . This is not familiar for them . No , but So I we're think gonna have to do a lotta convincing them I think . the most But they know the scroll-buttons from uh old radios . Uh they cal also uh buttons like that for uh Yeah That's right changing . uh channels . So . We can let maybe it's l uh We can stick it out , a bit . Like a old old Yeah buttons . Yeah . . Maybe that's recognisable for them as well Yeah . . Yeah . That's a good one . So , I'm afraid we have to move on . And it's uh it's b uh less frightening , I think . If they see this design they think oh , there are only five buttons , and uh Yeah But That's we . true will see . Might uh might . be confusing too . Yeah . That's They'd Mm-hmm definitely be like , what . right . ? Only five buttons ? Yeah . But very special , so uh I would buy Yeah it . But you're . not sixty That's right . . I would buy it if I was six . No I don't know . What it costs under twelve and a half Euros ? No ? Uh , yes they are . No No . But . we can go on with the project evaluation . Mm-hmm . Let's see . I can sit down I think . We still have fifteen minutes left , so we're nice on schedule . Yeah . Um , the project process . So um , I like set up all these criteria . And Evaluation evaluation criteria of the . That's right . That was the thingy . the point I forgot . I should There we are . Evaluation criteria Thank you . Go ahead . . We've got five minutes I think for those criteria Five more minutes ? . No we've got fifteen minutes but Okay . Uh yes . What ? 'Kay so I did some literature study study , and analysis of the requirements we set up earlier . Uh yeah . Translated it into criteria , which would be these . Um , is the remote fancy ? The shape , look and feel . Innovative ? What new functions are there ? Uh , easy to use ? Uh , learnability is a very important factor here . Uh , is it functional ? Are there not too many functions uh among the functions ? And are the those functions that are there , are they useful ? And the cost . The target group . Is the remote really for the group we're making it for ? And recognability . If our company is If it is easily recognisable that our company made it ? And So we're supposed to evaluate it right now . Okay . Let's see . Oh I have to say this was a little hard , because the minutes of our last meeting were not here Yeah . , that's Mm because . my pen failed to upload his data Okay Yeah . ? . I Interesting tried to but . it's uh it's giving errors by downloading So the software Mm . . 'Kay . Is the design fancy , on a scale of one to seven ? I think it's fancy . Six . Yeah . Uh six We all go for six . Yeah Six . . ? Good . Um , is the design innovative ? Very Mm I think so , with . Sh our L_C_D_ . Subtitles screen , docking station , buttons , scroll-buttons . Yeah . Yeah . . Seven Seven ? Yeah . . Yeah . So we've got twenty cents for our docking station , huh ? Should be do-able Yeah . That's right . Is the . design easy to use ? Mm . Not That's really . a bit dodgy Well . Would be for us . But For old people I would I say I four Four W or five . Four . Yes or Yeah five . between . Four . Between . four or five . I'd go for four , too Yeah . . Yeah . Is it functional ? Is the design functional ? Um , do we have all functions that we want to include ? Yes N Yeah . I think . we do . Do we have too many functions No No . No ? I . don't . think so . It's pretty slim Think it's . uh seven . Seven . Oh , and do we um take care of the biggest frustrations of the remote control ? Like it getting lost and Mm R_S_I_ Mm , we haven't m thought of that one influences . It was ? Think we do . . I had them worked out . Mm . They are ugly , not very functional , and getting lost . Are the Yeah production . costs within the preset limits ? Well they are now . Yeah . Does the design fit the group of focus ? I think Mm that's a three , th yeah . Yeah . No I think . I think with our it doesn't new . Yeah radio . button , I think it's uh Uh I think it's better . We have to test I don't it s know But . I still I think it's I think I think too it m too fancy . Too too I think flashy a radio button . is not exactly what older people expect to have a remote control . Uh , yeah , true . Yeah . I would give it a four . I'm not sure . I think I'd go for two . I go for three . So Then we have to do the three . It's the 'Kay . Is the company company recognisable Yes Yeah it yeah ? Well is , we have . the logo there . Yeah . . So And they wanna put fashion in their products . Uh in the slogan of the company . And we have the removable front cases Yeah . . So Yeah . , I think it's very recognisable . Yep . So that will be this . I was also supposed to calculate the score , but thought we would have another private We've got a calculate thingy after it . this . Mm ? Twendag Is this sieven Like after an this twendag , are we done ? Or . N We've gonna We're gonna We're go going to our to other evaluate room again . it . Well , anyhow . These are seven factors times seven is forty something . Two ? No . Nine ? Forty nine . Uh , minus one . Minus three , minus four . Minus four . So that would be minus eight . Forty one Forty one . out of forty nine . That's Around Okay eighty percent . . What is it ? Guess I'll just type that in on the bottom here . That's eighty four percent . I Hmm think that's a . pretty nice score . Yeah . Yeah . Hmm . 'Kay . So that will be the evaluation . Okay . Thank you . So , that brings us to the project evaluation . Yep . Thank you . Project process . Did we move through the right phases , you think ? Along the process ? Yes . Yeah . But it Think we should have a should have had the finance thingy a lot earlier Yeah . . That's right . In the design phase . So lack of information about prices . Yeah Yeah . Yeah . . That's Definitely true . . Okay . Uh Okay . Satisfaction . Was there room for creativity ? No . No Not too much . No . ? It's because of the finance sheet Yeah . Yeah . Yeah . , there w there was enough Yeah room , true , but the finance . But The uh room Yeah was . Yeah . And I would've liked to go for the younger users also . . And just to be able to access internet and get something of your own . Mm . Restrictions . Internet access . 'Kay . Leadership . Was it clear what everybody had to do uh according to their roles and functions ? Yes Yeah Yeah . ? Yeah . . Teamwork ? Did So it work out ? Working together ? Also , you two of you with the uh Yes , was okay last . Yeah phase . ? Nice . The tasks are very structured , so you can just do step by step and Mm-hmm Mm-hmm it's . . very easy . tasks . Okay . Were the means sufficient for the tasks uh we had to do ? Or were they too much ? Well Mm , the smart-board . , the d d drawing is just a pain in the ass , but Smart-board The digital the . digital pen is very nice Yeah . . If it wants Yeah But to download its uh Yes . Yeah . Yeah Uh . . data . Failed download . Smart-board was irritating . So you rather wanted to have a flip-over ? Or something A flip-over else Yeah ? . A flipper's or a more uh easier precise , so uh Yeah . Yeah . Faster digit as well Yes , I think . . Yeah . Flip-over . But if you want to share uh of uh when you make um a picture like this uh on the presentation , it's easier to uh share it with uh other people . Uh so uh you can sh Yeah save . it uh and uh put it on the internet , or uh uh in shared f uh folder or uh sh uh shared Yeah directory , I tried to . So open the file So on my laptop Yeah , but No ? No . Didn't ? work . not possible Uh you need . a smart board uh Yeah application . I think . T can uh But can you I think export you can it uh Yeah like a . Should be possible no Yeah . . . Yeah you can export it as image . Must Yeah must be Should've done that then . So the sharing of the information was uh . was okay ? Pen is here . Yes Uh , network Uh . . . Yeah , pen is here on the table . Uh , yeah . So you Yeah can Uh Mm . It's It's possible possible . . . Yeah . Okay . Okay . That's nice . Have we found new ideas for having this kind of meetings ? Or Um , yeah maybe um uh when we n uh just uh give the numbers of of uh Uh uh o one of uh out of s uh sev Yeah . Um it's uh easier to uh to do the th things that are like that on a computer Yeah . Uh , so . uh just l uh So like uh at u university uh Yeah So . So everybody Mm-hmm puts . his own score . And Yeah then . Yeah . it mediates the score , and Yeah you can . get one Yeah Yeah . . That's better . So that's uh How do we call ? Evaluation criteria . Okay . Mm , any more ideas ? Or questions about the project ? Or about the product ? Mm . Because I think then that we get to our last sheet . Are the costs within the budget ? Mm yeah . Yeah . They are . Considering Do we we are not going to make a docking station Docking . station . That's a good point . . But maybe because of the docking station the price of the remote can also be a little bit higher ? Yeah . Uh Perhaps . and I think you can compensate that as well . Mm . So I think that shouldn't be the biggest problem , because it's very cheap to make as well . Mm-hmm . Yeah . Do we think we gonna get the twelve and a half million ? Or what was it Fifty grand ? Fifteen . fifteen million . I think we will . If we gonna export this product . It's Yeah . innovative . Especially in America . People are pretty decadent Yeah . . Mm . Sometimes . Yeah , still I Yeah think . I mean if we're n gonna make a scroll-button anyway You it'd can be do more more for the younger people . than for the older people Yeah Ah . . . So maybe we should just re-focus . Just put it on the market for everybody . You Ah Or can . specifically for you younger can change people markets . where by changing the front covers Ah . That's . one thing you can That's true change it with . . So you can also try to uh reach the younger people by uh putting fancy covers on on the market . Just as a test . See how it works . That's I think a good advantage Yeah , I think . then it would be way more uh popular with younger people than it is , than would be with older people . Yeah . Even if it were their covers . Hmm Uh . , uh But then I think we can have our little celebration , right now . That's it Party party . Yeah . . I think we still have to fit in one more questionnaire Where's the champagne ? 'Kay . . I think . I don't know . I didn't get a message from the from ending of the Uh , I believe y uh Oh Oh I you think did I . have one now . Five more minutes ? Oh that's Okay nice . . Then we still have some questions . If somebody has some questions they can ask them now . Or we can put these in the project folder as well Mm-hmm . Maybe . that's Yeah . Export as picture , I think . Yeah Yeah . . Hmm . This is another network , I guess . Does somebody see the project folder ? I don't . Hmm . My Documents . Uh maybe uh they will save it . So uh Yeah , I'll just Yeah put it , it in probably My Documents will . and uh That's okay . Okay . I think I'm going to make our final presentation now . Oh yeah , you're supposed to make And then a final I will be back in about ten minutes to show you the final presentation . Okay Okay . . Summary of the project . Are we supposed to go into our own rooms again ? Uh maybe we have to fill uh another Yeah questionnaire . Questionnaire . So uh . I think you Yeah all get . a questionnaire in Yeah . in your room Yeah . . And then I'll meet you in I think about ten minutes Okay , or something Okay . . Okay . . Thank you . Hopefully my pen will download its software . Yeah Oh . . Or data . That'd be nice . |
TS3004a | The Project Manager introduced himself and the project to the group. He presented an agenda for the rest of the project. The group acquainted themselves with the meeting-room materials by drawing on the board. The Project Manager discussed the projected price point, profit aim, and production cost for the project. The group discussed their initial ideas about the product design. They decided to make the remote a universal remote. They discussed the form of the device; it was suggested that the device could have a folding-open design or a touch-screen interface. They discussed energy source options and could not decide between using standard batteries or a recharging stand. They also discussed how to make the remote look more unique; it was suggested that the remote could feature the folding-open design to hide complicated functions on the inside of the device. The Project Manager instructed the Marketing Expert to prepare the user requirement specification and to research which devices the remote will control. The Marketing Expert will present the user requirement specification and will research which devices the remote will control. The group decided to make the remote a universal remote. The group had some difficulties setting up their computers and using the smartboard. The group discussed energy source options but could not decide between using standard batteries or a recharging stand. The group discussed ways in which they could make the remote look unique but could not decide if the remote should have a unique folding-open design or if it should be made in a more standard, square shape. | Two . Hello Good . Hello morning . Hello . . Ah . You have to put it exactly on the Plate on the yeah . Okay . ? Good morning . Good morning . I took Should your mouse I bring my uh . Yeah pen too just yeah ? Or , no , that's for me , I just have to make some notes Okay . I got . my uh mouse . Uh I also Mouse forgot . my mouse , but I don't need my mouse , I think . I do . yeah . Come on . There we are . My laptop is crashing . Damn computers Cr . Help help help . Let's just check one more time . Mm . Can you hear me ? Hello ? Test Uh actually my laptop doesn't work . I dunno , switch . it on again . Check Oh no . Okay . . I think it works . Test test . Yes , it's working . So you all read what we are going to do or not Mm-hmm ? Okay Yeah . We're . . gonna make a remote control . Yeah , that's I right think . my laptop is a bit etchy . I just made a a simple uh presentation . So you put some things in it . Okay . How does this work ? I dunno . One uh Uh most p to the right . Yes that one This one ? . Yes Press . F_ eleven . Ah cool . Okay . So that's my name , . Uh we're going to make uh a remote control , you already know that . Just have a look , are we going to uh this agenda of our meeting . You know , this is about twenty five minutes , this meeting . So um the thing we have to know is you already know what we're going to do , you also read what this the things or Yes , not . yet , okay . So um , yeah , it has to be original , trendy , user-friendly that's what we're going to design . Uh first we have uh uh three steps of uh making the the remote control . Fir the first thing is th the functional design , that's very important . We have to look what the needs are , the effects of the functional design , and and how the mm the the remote control works , so that's where we're going to look in the functional design , it's for the f next meeting . The the second thing is the conceptual design , that's what it that's uh the spe the specifications of the components and the properties and the specifications of the user interface . And we have to look what uh the market is doing for what kind of uh remote controls are in the market . And the third thing is uh the detailed design um and that's exa yeah , you know what it is , it's exactly how it looks and whatever . Okay so uh no , this is a these are two smartboards , with the uh f uh s an introduction of that one . And you already saw you know all that that you here can put uh things in the the red project uh map Folder , yes . . Folder , okay . So no okay have a look at that one . Okay . So uh what we're going to do first is um so you can read . You have to uh draw uh a favourite animal on the whiteboard and um and say why it's your favourite animal . So and you have this is just to try it out and we have to uh use a different pen colours and different thickness of the pen . So okay , so first have to show you , maybe you can come here to have a look how it works . Yes Ah I Yeah can see . ? Okay it now . . This a new page , it's okay . Use pen format . and a different colour can use here no I just take the pink . You take oh there's no pink , okay , oh Purple just . purple , okay . No blue . And uh line width ten . Okay uh just take what I'm going to draw is an elephant . Just draw slowly , because otherwise it won't work . It's a very nice elephant , you can see . I dunno what it looks but it doesn't matter . Looks very nice . I just h Something like this ? Oh no Yeah It look , okay like a dinosaurs . Because I like uh okay . . A pink elephant . Just takes so long , okay . Whatever , just . You erased this one . It's a bit slow you can see , this is a bit annoying . Okay . Okay , so just for you guys just one of you can draw a painting if you want . Let Just me try one don't . um yeah , just u use it like that , yeah . That's okay . Okay . Mm . Okay and then uh what's the colour ? How do I do It's in format . Yeah . Ah . I'll take this one . Uh Just there has to be water , but No it has to be an animal , so if that's Yeah it's yeah it should , but be a shna it's an snake animal or something it's an . Okay animal . Okay that lives okay in the water The . Okay . . So I Okay first . uh draw the water . water is important Uh . . Okay , and now I make the animal . It's a fish . Okay Wow , cool . . Mm-hmm . So . Um This is a worm . Hmm yeah , that's nice . Wow . Okay , who next Uh ? Uh do you have to write down why uh that doesn't matter , just it's to get used to the whiteboard , but it's okay Okay . . Just make a new blank new blank page . Yeah . Well Paul Yeah ? . Like this ? Yeah , not too far to the to the t pen top Okay . . Um let's make it um a dog . Ooh . Maybe you should hold your pen a bit more to the back , so that no , to the yeah . I Ah think okay it's . a pig . A pig ? I No can Or , it's make a a dog dog . a dog . A sheep . ? Um Uh we d only have twenty five minutes , so . Take it easy . 'Kay , I make a cat of it . I I was gonna make a cat too . Use your fantasy . Oh , not too quick . Just hold it more more to the back then you don't have No I have it . okay . I just draw too quick I think . Okay , that's it . More . No , that's okay , thank you . It's just to get used to it . Okay . I thought these pens would be just um uh you write it down and you download it to Word , you already did it or no No ? No , not . yet Yeah , okay , that's right , it but . But you it's actually just got to write on the paper Sorry ? . You really got to write on that Yeah , I paper know . , but Yeah yeah I , it's d I a real pen I . thought it would be just in in in uh typed words in Yeah Word , so , but it's that's just not a picture just it's . just a picture Oh . . So You Y it's really not that you cool can as I th thought it would be . you can't edit in the edit it in Word No . . No . Oh , okay . It's a donkey . I don't know , what time did we start this meeting , I'm not sure . Uh I think it was uh Half past . Half past ten . Yeah . Okay . Brilliant . Okay Nice , perfect , eh . Yep . ? Yeah , thank you . Now we just have to save everything , so . Oh this is definitely the best one . Uh . Okay , so uh what we know is that we have to sell this uh remote control for about twenty five Euros . Excuse Okay me . , that's . And uh we have to make a profit of fifty million Euros , so we have to uh use a big market in Europe . Piece of cake The production . cost are about half the price of selling price , sorry . Uh easy . So can someone make a a calculation about how many we have to sell of these to make fifty million , I dunno . Uh so we're gonna have a little discussion about um what experience are with a remote control the and everything , so just have a look how it we think about remote controls . Yeah , my first question was does it have to be a a universal remote control ? Oh yeah , that's a good question . Because we sell it uh uh uh lonely from the t and not with the television , we sell it uh apart . I think it's I'm not So I'm I not sure , it's not mm Yeah , it probably I think would be universal Universal Because . . And only television ? Or more devices I ? don't think you can buy a a a universal uh remote control for twenty five Euros , so not sure , but Hmm , maybe Yeah , I know , I don't uh know you . can buy a re a universal uh control Okay for , so uh we we just only twenty say we uh just Euros say that's universal remote Yeah control Ah , I okay think . Okay . . , perfect . And uh also for the V_C_R_ and uh D_V_D_ player and Yeah , everything just okay so . a lot of buttons on the remote control . Yeah , probably Not . just a T_V_ . No , just everything . Okay . . Okay . so yeah , what what what's a remote control , it's just a black thing with some buttons on it , it's not nothing very special , but um Well we can try to make it special yeah , that's . right . So do you have any ideas how it has to look for for usability Well Well I or th user I thought about um making it the same uh style as the television , we don't have uh the same television uh all the time , so uh that's no matter . Um if we uh control the V_C_R_ and the D_V_D_ player player with it uh it has to be clear , because uh kids and uh elderly are gonna use it , so uh it's not only for the uh technical persons . Um I think it must be a very good control , so you can uh uh uh act uh use it from uh everywhere in your room , the the infrared Hmm yeah . uh thing must be from very good quality . That's right . Should be a good point . Yeah Okay . . Nothing And how N big should No it be ? . Yeah . I dunno um It shouldn't be too big , but I don't think we can make it too small , 'cause it has to have a lot of functions , so . Yeah . We can't make it smaller than the things we see now I think . Just big enough for the buttons we have , that's Yeah that's it . Or we have . to make something uh like uh mobile phones that you can uh fold Yeah it opem . Yeah . . Maybe then you can make it s smaller and uniquer , Yes maybe more trendy . But you you you you think about uh uh one you can Fold fold open open , where . Okay you can see , yeah , that's uh cool more options Ah that's . I Yeah . Maybe think that's for n the D_V_D_ pla player or something Yeah , if , something you just uh okay Ah . Yeah right on , or top you c , just dren right . general things like volume and T_V_ channels and inside things you don't use that often . Yeah . Oh O or that's good you could , yeah th think . of an uh uh a small touch screen on the remote control . Yeah b Yeah I wanted . Why should you use a touchscreen on a remote control Uh ? There are buttons maybe on be it . uh No it's you can it's make an uh manual in it . Yeah , or um maybe to keep it uh easy and uh small . Okay . Yeah But it's , but not But Uh t t like t that's too expensive a a to to have put a Yeah touchscreen , I Yeah think on Yeah it's it . much but , maybe it uh would . too it's expensive not reachable . I think , touch screen . And we have to care for uh the strength of the remote control Yeah , because . uh uh remote controls are most uh things in the house that falls down on the ground and Yeah it get . So often uh broken . . And if you have a touch screen in it , it's definitely too Yeah too Yeah , too fragile fragile and . a uh lots fragile uh uh lots . of kids use it and touchscreen is not uh No . kids uh You can put games Kid-proof on your . remote control . Whatever Yeah . . Um And uh how about the batteries ? Uh should you put it in a recharger or a Oh maybe Ma that's just a good idea maybe , just to a put home it on station your Yeah television . . and just s recharge , you Mm never yeah have to . use any Maybe batteries that's a good . idea , but yeah , we have to look at the price now I think . Yeah , how Yeah m how mu how . how expensive Yeah , I dunno uh is a normal . recharger Well uh ? how much is your uh standards uh mobile phone recharger ? I dunno . Yeah , if you buy it uh separately from your phone Ah it's yeah probably . expensive , but I don't know what the project uh projection Maybe costs have are uh for such Uh a if thing you . th look at the market , it's probably it's still the best way just to put batteries in it , because maybe Yeah it's too expensive . , 'cause Yeah well Yeah . , but a home station is uh a really good idea , because uh lots of people are uh lose their remote control and don't know where it is , and now Yeah you can put , that's it always right at the same , yeah Yeah . place . Yeah . Maybe . it's Therefore it's a good idea , but maybe it's expensive . Maybe uh use it as a separate option Yeah . . Sell it uh separately You can . yeah , you can buy it with Yeah it . , but I have a mouse that's uh uh also uh Rechargeable . Yeah , and and you just have normal batteries that you can recharge and Yeah just . put it in the station , or you can change your batteries Oh yeah . , so . The option , just the option , that's Yeah cool . . Uh I I set something on paper already , size , looks , uh usable , uh the buttons on usable places , uh the the on off button must be on top Yeah . , uh it Yeah has to . lay good in the hand , you you have to uh Has it be has does it has to b have to be um uh like a different Yeah form , I don't than I a normal don't know remote control I don't or Well know if I think we we have to look at that , 'cause well you can do the standard way , but then You can you make won't it very special , to create our own Yeah um looks , but it's very hard to N uh if if we want to make it special , we probably have to do a lot of testing , if it really works . Nah Well you . can um have uh the basic things on the same place , like on off button on top and the T_V_ channels one two three four as a block Yeah . , and then the volume uh obviously on t on top , so you can see . But the rest is uh you don't use that often , so if you have a clear button with an good icon on it , it should be clear as well Yeah . . So it Yeah doesn't . matter what place it is on the remote control I think , so you can do something unique with that . And what we have to think about too is uh uh buttons that you use often are um maybe uh like when you fold it open , when you have it closed , you can still uh do the Yeah yeah , what th the Paul functions already said . Uh . Yeah Yeah , just on for the on . But top T_V_ are the n and just yeah Yeah the normal , but the function , yeah basic . uh , that's options fine i . on top , and basically if you fold it when open I'm But watching maybe T_V_ it's I'm just using like five buttons or so Yeah . That's , so . maybe it's what very I meant hard . to to make it fold open and to l look like it's very uh uh what's it's called Mm ? . If you if Uh if you make Maybe to fold it's hard open t it's or also an uh the strength uh is not s as good as a No normal , that's right . So uh maybe remote we have control to to . uh keep it like mm a square , just normal remote control . Okay , but yeah . Just think Yeah about it . . We have to close this uh to finish this uh meeting , so Okay . . There's some more things . We have uh another thirty minutes , so then we're going to meet again . So you know what you have to what you have to do ? Okay . Yeah . Um for m for me uh the Marketing Expert , the user requirements uh specification , do I need to think as a user , a as a a a only the looks and the No , what you want to do with it . Yeah , I think this if you you have to n know if it's for s a T_V_ , a D_V_D_ player , all that things Okay . Also . from a user , but Yeah all , it's also these things together about strength . Yeah Yeah , everything and , I . uh also wrote down some for stuff everything that you want uh Yeah on . a , no maybe not not uh , that's not a f that's something for for Technical for yeah fun fu . That's not for you . Okay Just . if what's in the market , what's normal , uh what kind of What uh buttons do you want do to you do have with your . remote control , what do you need on your remote control . I Yeah already , it's alright . wrote some down , some ideas . Yep . Yeah , just is that okay ? Okay Yep . . Okay . Okay . There's already a document in the folder Yeah about , me too it . . So see you in thirty minutes . Okay , well Okay done . . Okay . For the next time you have to uh put it exactly on the square , so your laptop . I will Oh Paul . . It didn't say that . No , sorry . Your fault . Ciao . Bye bye Bye bye . . |
TS3004b | The Project Manager announced that the remote should only control television, and that the marketing should be targeted towards ages 40 and above. The Marketing Expert presented the results of a lab study on users of remote controls, and showed that users want a fancier, less complicated remote that does not get lost easily. The group decided not to use speech recognition or an LCD screen to target the older demographic. The User Interface Designer discussed the button functions and how to make channel-changing easier. The group decided not to include programmable "favorites" buttons. The Industrial Designer presented the internal components of the device. The group discussed having the remote light up when used. He also stressed that the remote must be compatible with all television brands. The Project Manager corrected his target group announcement and announced that the target age group was actually ages 40 and below. The group again discussed the possibility of adding speech recognition and LCD screens to the design but decided that it was not feasible. The group decided to have the remote light up when used and is including teletext. The Marketing Expert was instructed to report on trendwatching. The Marketing Expert will prepare a report on trendwatching. The remote will not feature speech recognition or an LCD screen. The remote will light up when a button is pressed, much like a mobile phone. Complicated features will be hidden from the more simple functions on the main interface. The remote will feature teletext capabilities, and the teletext buttons will be included on the main interface. There was a misunderstanding about the target user group that forced the group to reevaluate their decisions on several components once they received the correct information. The new requirement that the remote was only to control television forced the group to change some of their initial design ideas. The group did not reach a decision on how to ensure that the remote would recognize all brands of televisions. | I just forgot their name , so uh you're i sorry , I just forgot them all . So I have to write it down . Okay . So Fine . Do you know them or The names Yeah ? . For for for my sur um Yeah . Jens . Yeah , no , but your b your surname . Uh Damman . D_ A_ W_ . W_O_ Uh uh da M_ . Okay M_ . . I mean M_ . Double M_ . Okay . And what's your name ? Paul Wiezer . Paul Wiezer . W_I_E_S_ A_ z Z_ E_ or Z_ S_ ? Uh zee zee uh zee E_ R_ . . Okay . What's your name ? Uh Martijn . Yeah , but your surname . What ? Your surname . Uh Abbing . A_ B_ B_ I_ N_ G_ Okay . , thanks . I Uh was . a little short on time Yeah , but , me too , so that's Yeah not , same here No no no . , I just fi first my Oh . Sorry . Uh let's see . Which one was So mine ? let's have a look , we have forty minutes , so it's it's more than enough . Okay , perfect . So we have Oh no , what's that ? So so we have uh forty minutes for this uh for this second meeting , and we have to Good make uh . sure that we going t that we are sure , that we are , that we know what we're going to make uh th what the product is going to like look like . Uh first I have the notes of the last meeting , so I showed uh show them to you . Oh , sorry about that , I just escape this one . How do I escape this ? What ? How do I I escape this s uh presentation ? Uh Uh left Ah okay Just . So Yeah . . And show , sorry . Okay , so let's have a look s at this one . Okay , so the f the f the points we had last meeting was the um Should be a univ uh universal remote control No , that's I uh s I just got a email from the from the personal coach and it should be a T_V_ remote control only . So have you changed that part Okay Okay . ? Um . so yeah , it still has to be uh f a r a remote control for kids and elderly . It's it's still the same . Um All these points uh we have to look at . You all know them . But uh there's another point . The um uh the main uh people of interest of this company are forty plus people . So they're old and not younger people . So we have to look at that as well . 'Specially old people , maybe bi bigger buttons or something , I dunno . Yeah , okay . Uh so So yeah , that's it , so just you can do your presentation for uh Which one first Okay ? Oh . it doesn't matter , just start with the Okay . Mm . Uh Functional requirements , yeah . Okay . Well my name is Jens Damman , but we're in a group , and I I will start it . Wait . Um I've used a marketing report on uh the site . Uh I think you've uh read it too . Uh and uh f and furthermore I uh surfed the o the other site . I I didn't read i read it , so it's not You didn't for me read it , I ? didn't get No it uh anyway , I didn Oh okay . It's don't only thing for you , I we I got was . it the only one who get it Yeah . Yes . . Okay . it was uh uh uh um um a report about uh an experiment with uh a lot of users . And uh they had a lot of findings in their report uh with statistical uh uh uh thing uh with statistical uh proof . So I um I had three pages with findings and sev a lot of uh a lot of findings . So we can use this uh to uh create our own remote control . Uh seventy five percent of the users find uh most remote controls ugly . Yeah , I think uh uh that's a lot , so we have to make a beautiful remote control . Uh eighty percent of users would spend when uh a remote control will l uh look fancy . I think this fits uh at the uh what what uh Michael said about uh older people . Older people will uh spend more money uh for uh something uh uh what's good . Because younger people are more critical uh about uh uh where they spend their money money at . Uh seventy five percent uh seventy five percent of the users say they zap a lot . Well okay , that's uh normal . I think uh we we have to make uh good zap buttons . But that's one of our requirements The last point . is quite an interesting Yes , fifty percent of users say they only use ten percent of the buttons . Um Martijn So if alr we already said it Yeah . . And uh maybe our uh fold open system is is a good one , but I don't think it's uh Yeah , we should have the ten percent reachable on the . on the top , then you're you're Yeah , the ten percent on the Yeah top , yeah . . That that's a good one . Um uh page two . Remote controls are often lost somewhere in the room . That's exactly what we said about um maybe a home station for uh for it uh to uh recharge the batteries or something . Uh I thought mo maybe we could make a clap system , so when you clap your hands it will beep or something . Uh you must find it Uh uh quickly . . Maybe just a button on the home station . So remote control beeps when you click that button on the home station . Okay , yeah . Yeah , we can uh combine that . Uh it takes too much time to learn how to use a r new remote control . Uh I think we must t uh take a look at this . It's only uh th thirty four of the thirty four percent . But it's uh a tough one . Because if we make a ha whole new product , our own style , we we c uh this is so difficult , uh a difficulty I think . Uh next , remote controls are bad for R_S_I_ . Yeah , but only if they zap a lot , and they watch over five hours T_V_ or something . I don't We we haven't Uh we mustn't look too much at uh the last point . Okay , last page . Uh the last uh experiment uh was about gadgets , like uh speech recognition . We didn't uh think about that already . And uh an L_C_D_ on the remote control . We already thought about that . Um uh they finally had a conclusion that younger people um uh under an age of f forty five are uh more interested in new features . And but they're more critical . And older people uh want to spend uh more money . But uh they uh they don't want to uh have a lot of uh new features , because they're in their old uh thinking way . And they want to keep the old uh things the old things . So we have uh a new uh age But of forty y But you plus but you already said . that the uh company was about uh forty plus uh People . So clients yeah ? , so we just can skip the L_C_D_ I r on the remote I Yeah think control . we , because can speak , uh we can skip speech recognition uh directly , because Yeah it's not . It's reachable too for Okay . twenty five Euros Yeah . . Um then I have my personal uh preference . Okay , that's not very good , because I thought about television , D_V_D_ player , stereo and V_C_R_ . I had a question about . But it's already out of the question , this . Um my point is , well , I If we ma uh make a a remote uh control for only television , I think it's hard to uh sell it for twenty five Euros . But it's the exercise . Because it's too expensive Yeah . Yeah , only , probably only . for television uh On the market you can now buy for twenty Euros a remote control for everything . And we only make it for television , so we mi mm we m must made it make it uh very special . Yeah , but good usability , so you can use it . Okay , I told about the home station . Uh it must be simple , because uh our the the elderly people uh needs to use it . And I I found a motto . And we put the fashion in electronics . And that's uh the motto we are uh referenced to uh for our uh our style . We we have to make a a new product . We have to be um Yeah . One of a kind , I think So it has to . look uh uh Unique uh . unique The company is , but about our uh th th their own fashion , their own style Yeah Yeah . . , I reckon But old people are not looking for that . Uh I think Not mm really . Yeah Uh . I think the main thing is the usability , that's where we can uh Yeah . make it Yeah a special product , to Okay k to keep it simple . Yeah . when But . Yeah you Sorry . uh I thought we about also it , yes have to . stand out , 'cause there are already , like you said , so many controls out that support lot of stuff . But we have to make sure that we're better usability , and stand out by just looks of it . So make it just a different colour or different shape Yeah , so . Okay . Okay , this was uh my presentation Thanks . . Okay . I don't Yeah So Paul . You can , you ask can some do questions the next one if you want Okay or something . . . Yeah well Uh It's on the . on the uh net net There uh it is . thing , isn't it ? Okay . Technical functions design . Okay , well , so we have s mm uh broad audience . Isn't that isn't true anymore . But um we have elderly people , so we need to keep it simple . Uh the way I want to keep it simple is to use the sen uh standard . So standardised uh methods like uh on all uh remote controls . Not too full , like uh Jens already said , only ten percent is being used . So what do you think of only the numbers and the on-off button or Yeah , I have it on the next page . But Okay yes . uh basic functions like numbers and that sort of stuff . Um so the options that we put on there should be easy to use , and 'cause you have more room then , and for elderly people big buttons . Uh an icon on it or text on it , so it's very clear what that buttons does . So it doesn't take much time to figure out uh how to use it . Um a way to find out uh what people use is maybe just to use uh questionnaires on the internet or just ask some random people , elderly people what they use , what they want on a remote control Yeah . to find out . But there is already in a one done . Of functions I could think of . Uh volume , channels , the the basic according to . Just one two three etcetera . Uh text service options . Um basic on-off . And I found an uh Could I think of favourites ? I always look up the same um pages on text and always have to click the number Okay . . But if you could make a new option , that you just have to press one button and you get on your Yeah , but then you have to remember what favourite is what channel . So you might as well remember the number . Or not ? No Maybe y i maybe it's too complicated , but not sure Well . It's a good it's idea It , but was just a thought . So I'm , I u I would find it handy , I think , when you just press one button and you get on six six six . Yeah , okay . But um how can you remember what uh channel uh connects to what Well favourite uh button ? Uh what I was reading on the page . Uh a remote control just sends commands , basics commands to uh the television . So switch to channel six Yeah ? . So uh button six says says six . And if you make favourites , it can say six six six in a row . Just numbers . That Yeah can okay be . But in uh the uh in the for a user to to remember , if I press that button it goes to that channel . Well if you said a favourite Yeah , but isn't it hard to remember ? Like favourite one and Uh Well mayb i Mm for me it's as If as I hard use my telephone as , I never use those buttons to to to call Never sh Never No , neither ? Oh . . do I . Oh So are you ? And Okay now , m maybe not . If I don't do it , maybe old people No , maybe elderly people uh Yeah , I . Right dunno . . They don't like new features . So maybe not . Mm-hmm . Um well play , pause . I dunno if that's usable It's not , it's when still not It's not anymore n Not uh anymore for T_V_ . Right , on off . I dunno , miss Did I miss any other buttons , basic buttons ? Um I couldn't think of any other , 'specially not for T_V_ . Just on the front as well . No , that's the only th the only thing you need . Is Uh uh the p uh next and previous . Previous I know , but next channel Just the ? I channel don't thi um uh What I mean is Forward uh . Li like a web Six browser seven , so eight Oh , okay or Just five . But very uh simple um . . there's also a button to uh go to the channel you've been before . Like a web browser back Um button . I dunno Uh . I don't have Uh Yeah I , I did know what it is , but I think it's all No too difficult Yeah , I don't for old think you people use . Uh Yeah that . . Y only , okay when . you want to go to Yeah , just use uh when you wanna switch between channels all the time And . Yeah how do you . want to uh do it , like if you have a channel above ten ? Normally you can press one Yeah , zero , I think or um f Especially for older peo elderly people use standard buttons . So you have that uh A ten plus or Yeah , the ten plus button . Just uh one one pressing , or quickly after each other . Okay . To just keep it simple and standard uh features . Yeah , w wouldn't it be a problem to uh Because you h have to be fast enough . Maybe the elderly people Uh yeah mayb It gets some seconds But I think . that's in the T_V_ as well . That's how the uh the T_V_ T_V_ handles it . But you can have a button that says um two Yeah Oh , it's okay it's no two st . Yeah it's two not stripes a . . So you have uh like a Yeah , but five that's seconds th mm period to press those two buttons . It's what Paul says . It's not a remote control uh uh that um uh makes the T_V_ um do one two . It's the T_V_ who depends that it must Okay be two seconds . or three seconds or one second that you must uh type one So if or you two have . a Yeah universal . T_V_ controller , you needed one button that has two uh stripes Yeah . So . we have a a period of , I dunno , five seconds to press those buttons , and that Yeah And not for . elderly people to look , one two uh press and aim and But do we still need a two level remote control ? Because if we only have It's that only l for television now So . only I I f don't think so No . No . Uh . I just thought of another one . Most things in modern T_V_s are also on the menu Yeah . So . you also need a menu button . And then uh navigation uh But we can Yeah integrate that . with volume and previous and next , so you have I I think you ha four really arrows have to divide . between functions you often use , like um uh m maybe uh switch channels and uh volume and k that kind of things , and uh the menu button . Because you n almost never use menu button Yeah . So , okay , but um Maybe it's still still a good idea , I'm not sure . You'll also have to use a mute button to to Yeah , a mute button . Yes Maybe . Don't think , not so . I don't know where where you have to put it . Yeah well , that's that's I think that's the layers that produce . Now I have to figure out what's uh what to put on Okay . What we're . Yeah gonna use . Yeah Okay . That's right . And . later we can . d uh do the design . Okay , uh now my personal preferences . Uh using the standards , basic Um I think that we should stand out uh unique , being unique with the design . So we have to , I dunno , uh make a different shape than usual . So when you are in the shop and you see our T_V_ controller hanging , that it stands out . Not just in in the row when you see all the same uh remote controls . Yeah . Does Um it have to be Uh it has to be uh with different colours or I dunno . Different colours um Maybe we can give it out in different colours . You can choose blue It's like or a yellow iMac or or something . Just to Mm-hmm make it . Yeah . Well why not ? Or That's Yeah fa . That's fancy . That's uh fashion But it looks cheap . as well , because it's a small thing . It's only twenty five Euros . It looks very cheap if you make it Well , maybe you can look at uh mobile phones Oh , you just I dunno . Oh what . happened . Who ? Yeah , we have to look at mobile phones , that's right They . Just they're uh designed very well . And Yeah . well basically are the same , just a bit smaller . You think you can't make a T_V_ controller too small , 'cause then you will always lo always lose it . Yeah . But uh well , I think that's a good example . Okay Okay , we . hurry up a bit , because otherwise Okay we won't make , sorry it . Is . Well it fin Are you finished uh ? Okay . Yeah , I I'm finished . I think we discussed everything . Okay . Well , the working design . The method I used is uh search the web . Just the web page provided . Um Basically I'm I'm not very technical uh uh educated , but uh I could figure it out . Um basically what happens is you press a button , uh then a circuit gets closed by pressing the button , uh like a switch . And by closing that certain circuit , the chip knows uh what bu button is pressed . So like you press a one , that circuit is closed and uh Then the chip produces a pattern . Like a Morse code to uh And and sends that to the uh L_E_D_ . That's the uh light emitting diode , I think . Um and the light emitting diode is uh producing infrared light . That's un uh invisible to the human eye . And uh transmit that uh to the T_V_ . However it has also an uh a visible uh diode that's uh blinking red if you look in it Mm-hmm . And . that's uh another diode , I believe . Because infrared is not visible . So that's er uh do two different So things we but we also have to have a LED li Yeah LED . I I think light so on it ? Uh j . I I'm not sure if Is it's the Yeah same , it's thing I think Ain't . it's it usable just to . to indicate that it's Yeah transmitting , that's active ? . Yeah Yeah . So . Or just a green one , because it's If you use it , it's green or the red , it's r green . Yeah . Maybe uh I I think it's in the case that it's active . It's not uh Yeah , when Yeah you , that's press right . But it if you . So I it's it's just uh the the Two ? Red's l shows up like something's wrong , and green is like it's okay , you press Mm the button . . Yeah , I dunno Maybe . Ma on depends on most on uh on most uh uh remote controls it's red Yeah . So , I Yes Yeah know . . . Okay , we make it red So But . maybe I know . Well we don't have to make it red . Maybe integrate it in the design as well . You have to The whole the whole uh remote control becomes uh green if you press the buttons . Uh that's cool . Uh Oh , maybe it's it is would an I e I No think uh the batteries will . Just be uh uh a No , we have little a recharger Empty in it Oh , so . Yeah . , okay . Uh If maybe we can . still make that then Yeah , but it doesn't have to be red . It's just to indicate something's Yeah on . . Yeah . That it's working . That it's not Yeah not the But batteries it's cool . It's are if low it was it's green not . very important . Green or , so red or whatever , it Yeah is cool yeah , I know . . Just . to indicate it's working So . mm And uh the receptor in the T_V_ senses the pattern . So we have to understand what patterns are used to , you know , to make it universal . So that it can be used with all the T_V_s . We have to really understand what patterns are used , so we can uh o On the Otherwise it won't work . So we have to uh make buttons for that as well , to make No it . I uh I uh The chip um uh is producing the pattern . So we have to make a chip that produces patterns to Okay , y you . know , to An automatically Yeah . That are search working function . for each television , or Yeah something , or I . dunno how it's uh exactly how it works . It wasn't explained there Well . Uh I , I kno I use a universal uh remote control , and list of all the T_V_s you have , etcetera . And you have to put in a number Yeah , so ? it works on your T_V_ . Okay . Oh , I have a modern one . And the modern one you you uh you type uh search , and the LED began to blink blink blink . And uh uh uh after uh a short time the television turns off . And then you know , oh it it's the right one . And you can stop it , and then it's okay Ah okay . So you . don't have to search for your television or your code Okay . It uh . search uh the pattern for itself . Okay Okay , yeah , so we use that . . So it uh We have to make a a s a bit more intelligent chip than the standard one Yes . Because . Yep . you have to Yeah . I just say Can you s just say it again , because I was just looking Uh There's okay just a short . Well uh y you have this chip Yeah . That's . uh when the circuit is closed Mm-hmm . , it produces the pattern . But uh ma basically for uh brands of T_V_ these patterns are different . So like when you press a one on one T_V_ it go go to one . And on the other T_V_ it won't work , basically . So uh basically what you have to do is uh get these patterns right Yeah . . And uh by d uh that can be done by uh just uh Changing the cha signal yeah , changing . this pattern all the time . And um What he's doing when he's configuring this pattern , this chip , uh is trying to switch off the television . And when it's uh switched off , you can push a button as uh it's working now , so And then he saves that setting Okay and . Yeah then . um it's working . Yeah , that's the right uh Okay option . . Well uh the components . Yeah , that's a bit technical , and I hadn't I w I was a little short on time . Um but I think I understand it . Um the energy source is uh the battery , basically Yeah . . Um that's connecting to all the components . Because it has to be fed with energy . Okay . Uh the subcomponent is uh w I I think it is uh the button pressed . So basically when you press a button , a switch get closed . Um that's connecting to a chip . So the chip knows what button you pressed . And the chip sends out uh the pattern to the infrared bulb . I didn didn't put the description by this one . Th this is a normal bulb . So the normal flashing light Okay . . So that's the LED Yeah , L_E_D_ . Yeah , and this is a . LED too . But this one is producing infrared light Yeah , okay that's invisible . . And this one is producing normal light So . we can make the normal one also a normal light . Not a LED light , but as a normal one . Yeah To flash up your Uh if you if you use the buttons , uh both of them works . But one you can't see and one indicates that you use a button . Yeah . Yeah , presu Yeah yeah yeah . Because uh when you button press a button and it doesn't work , it can Basically if the battery is low , it Yeah won't work . Yeah . So , and you have to indicate that it's Maybe you have to uh put uh a small light around the button you push . So you see green if you push that button . Huh Mm I , that's think a good it's idea unnecessary power . uh you use then Yeah , but . if you No u if , y you do that , you Yeah know . that you're uh sending a signal Okay . And it's you . But also then have know to be which on button the you in p the all uh remote control have to be LEDs . Yeah , that's right . But Everywhere it in the r But does it make any difference for the energy you use ? You got No still I don't one think LED so . , but Yeah , i it it will look different , and I think we need to find something else That looks different , yeah . Yeah . . Hmm . 'Cause otherwise we will just make another standard , and our uh motto also is Is LEDs uh beneath the the buttons ? Yeah , w around the buttons , or in the buttons even . Yeah , okay . Yeah , but mm like when you push it Yeah , then then n won't n Then you Yeah won't see it . You . have your finger over the button . So you can see It must be around it then Yeah . . Or or m maybe on top of the A green Yeah light , then is flashing Yeah . Not or not not not here , but Yeah here . There . . Yeah . Maybe uh The same as a telephone , or a mobile phone , or Yeah what , we're do thinking you mean about it . Uh on ? If you a mobile push phone , in the dark uh It lights up . Everything lights up everything . That's a good lights idea up Yeah . Why . ain't that . on a remote It control it only takes ? a l a little energy Yeah and it's not , if that uh much a mobile Okay phone . a . phone can do it , it's Yeah It's f . Yeah . Maybe that's a good idea for old people as well . Yeah , i Mm-hmm if you're . in the dark , you can't see the remote . It's only Yeah few . LEDs . Only four or something . Four LED . No , I dunno . But if we use a battery station , which I think we will use Yeah , I uh Yeah , that's a good idea Yeah , okay . We'll . have enough power to Everything agre Everyone agrees with that , or Yeah Yeah . . Okay Yep . . Maybe what Paul said , uh under the on Yeah the , and then on you the home station , uh a button to uh to call your uh remote control , that Okay it beeps , yeah . . And also But you it's have to make a sound device in it then Yeah . , there must be sound in it . Hmm But . Yeah . Okay I dunno , it shouldn't . take Yeah much . B maybe it's that that's a little too hard to make . Especially for that kind of money . Because Mm it's uh i , twenty it five has Euros to be , I think we can Uh make Yeah I . Production th it cost . Bec is uh t uh twelve and a half Twelve . and a half , okay . But but we only have to make it for television , and Yeah , okay um . I think we must have something uh special you also . So have uh remote controls with a lot of options . But we lose about ninety percent of those options . So Uh I think . you can uh We have to give our customers some extras . Yeah Yeah . I , okay think we will . save money with that . Okay . Are you almost finished or just Yeah , the the personal preference , I didn't fill it out . Because Okay I was short on time . Okay . No worry . But . um Basically what we could do too is uh have a Bluetooth uh integration . Yeah , I just want to talk some about some more . So maybe you Yeah have to Yeah ? Okay . ? Okay . So this Oh , sorry . Wh what's that ? So uh Oh , sorry . We have some new uh project requirements . We have to have a look what they are . They're still in um Uh teletext has become outdated since the popularity of internet . So a teletext option , maybe we have to skip that one . I'm not sure . I don't No think No so , and I , but I think . a lot of people use Yeah uh teletext , and it's it's on your , still comp it's on use your television . . It's only one button . So I Uh don't think Yeah . it is . Hmm We definitely . should use it . Um Yeah , that's uh what I told you . The remote control should only be used for a television . So that's maybe easier . And um the the forty plus people , I already told you . Oh no , sorry . Oh , this is a problem . Oh sorry about that . The new product should reach a new market with customers are the younger than forty . So it should be flashy or just Okay Oh more interesting . Okay . Mm , that's . It changes . I'm sorry about things that . I just . I just didn't read it well . So does it make some Changes decision . about that ? Um Yeah . That kinda changes Uh the whole situation . Well yeah , then we have to make some nice features . I think uh the thing in the dark is a good way , to make it more That still like stays a mobile phone . Yeah . More modern . . Yeah . That's important I think and L_C_D_ doesn't work for uh twelve and a half Euros I think . And I d I don't don't think it's very usable in a remote control , especially when you only have T_V_ functions on Oh it . . Yeah Mm . So ah I I don't y you'll use it often , because you can see on the television Oh wh what , I'm channel watching you uh the channel one . Okay . No Yeah , it's , I not tho I think that's not usable No . . So , but uh Yeah . What other features can we put in ? Yeah . I think you you have to make it a bit flashy and and popular . And uh then the usability is not that required , because the Like in the mobile phones , usability is not that But good I uh think . some of you had uh something to read about um uh speech uh recognition . About you said one and the television turns on one . Is that reachable maybe ? That's very I didn't That's read fancy . That's cool It's I very . Twelve didn't fashion read and any b . you've Yeah got twelve . Yeah . okay . Mm Only I the I numbers know . , only . numbers . Uh furthermore nothing . But only the numbers , one to twenty or something Mm . That . should be cool . Yeah , maybe we have to integrate that as well . If it's possible If it's . But possible , I dunno Yeah , I . I don't didn't know I don't . read think it it's Mm very . . expensive actually . Why should it Uh if Yeah i , I think ? You if only i have a it's microphone in it . Yeah I didn't have . But information it has about to that work . . And and and does it have to work only in English , or in Dutch too Nah or , maybe Ah that's a problem , but And and Uh only uh in w English What . Only But in English Yeah uh I think I dunno . ? how that works then . Uh does your Yeah uh , it's Does probably it lie my in the job centre to of figure the room that out and , but can you scream from wherever No uh one , that to have in channel Yeah one , then th we ? have to think about that . But do do we do it ? It's Yeah more , I dunno if we . So if we do it . , is it very usable ? That's what I'm looking at . And and do you have to speak in in like in Yeah a thing . or Is Maybe maybe it's too hard to uh to realise that . It We have short Yeah time , I dunno to . to put it on the market , so that Okay . We Mm have to Yeah do a well lot of testing before we can do that . Yeah , I think so We Yeah . , and make uh and uh make uh uh , we can make It's th th the new remote control very flashy In . uh indeed uh the languages are a difficult thing . Uh because I Yeah d . we we Yeah have . I don't a lot think of And languages it's and uh . useful enough to take the effort to design something with uh speech recognition . Yeah Yeah , and also . I think if so if you . have a good speech uh speech recognition , you can just throw Yeah the . uh A uh someone says that the remote uh away give me one . Coke , and the Mm T_V_ turns . Hmm uh to one . Mm . Yeah , it's not Yeah uh . Yeah . Well , okay yeah . , that's the right command . And But then you have to say uh T_V_ channel one , or something Hmm . Not yeah just one , , but T_V_ Okay , but one th that becomes . your f Uh uh because that's very hard for uh speech recognition . Well Yeah I dunno . But . I don't think , it just ain't useful enough . Mm-hmm . So we have to make some decisions . So you Okay can see , no speech on the recognition uh . So we have to know what we're going to put on . Do we , do we make uh a light under the under the n under the numbers and everything ? Do Yeah , I think If so you press . something , it lights up for a few seconds , so you can see what other but buttons there are , okay ? Yeah , that's good . Yep Okay . , we just take that one . And what else , we have Also the one in the dark . So uh It lights up when it's dark Yeah ? I , but didn't it's Oh th I thought would , that that would be the same . If you Okay push something Yeah . . Yeah , it Yeah it yeah , but all , it lights um up . it mustn't work all the time Yes . It uh , that's uh it what have I mean to work . only when you use it . So Or if you can you switch it on or something No . Or , if maybe you use when you one button yeah . , it must turn uh It on lights for up all twenty . seconds Yeah , that's , and right then . You it have must to turn off Yeah , that's right . . That's what Okay I said . It's yeah the . D same as the telephone Yeah , alright . Yeah . Yeah . . And do we use a a Uh what's it called ? Like a iMac , if you can look through it . Or just a normal Maybe Mm remote control , maybe just as an it's . option a good idea , w like we . discussed , like iPod . Different colours , uh maybe use even different fonts . Yeah Oh yeah . Like . uh phones . Different colours . Okay , so Hmm y A see-through you just . make it th through . Mm You look Yeah , that's through cool it . Uh ? Okay as . . an option maybe . And so the buttons we have , this is , yeah , this is normal . We put in It's the the standard the simple buttons on the top , and probably Yeah the the , uh the more complicated buttons But you have Yeah You down , we had but a lot we of don't there different . buttons We . don't really Hmm have . any Yeah complicated , maybe you buttons have . you have to Uh when you use teletec teletext , you can press a green or a red button Yeah to okay go to , but the next one , or to go Yeah to the previous , well one w I think . the buttons are very easy . With just uh standard buttons we just have so O but maybe you little can put um the g the options of teletext on the second level of the remote control No , I don't . Because need you ne don't almost need never use it . Uh teletext options are only four buttons or something . Yeah , but younger people I think um more often use the internet and elderly people often use teletext Yeah . So , that's I use No right uh teletext . , I use as well te . teletext every day , I think . Hmm . Okay Yeah . . For me too , it is . So we just keep it one level then Yeah yeah , one ? Okay level . Mm . . And I think , uh 'cause um we don't have that many buttons , I think the design is most important Yeah . You can . d uh integrate the buttons in the design very much . Yeah 'Cause . simple buttons . If you Okay put one . above it , it's clear . Okay . So that's it for toda for We're going to have a lunch lunch break . Um How long is lunch break ? So yeah , you know what you have to do . This is uh this is it . You get your meal and everything , so Trendwatching . Okay Yeah . . That's fine . Yo . So , we're finished for t for this time . We're going to have some lunch . Okay . Bye . Yeah Yeah . . Mm . Uh . |
TS3004c | The Project Manager reviewed the minutes from the previous meeting. The Marketing Expert gave a trendwatching report. He found that a fancy look and feel was most important for users. He also discussed the trend towards spongy materials. The group discussed the cost of adding speech recognition, the LCD screen, and the advanced chip. The User Interface Designer discussed the look of the interface with the group. They discussed the placement and design of the buttons and decided to use scroll wheels for volume. The Industrial Designer advised that flashy colors and rounded shapes be used. The group discussed how to incorporate the logo and including changeable faces. They discussed materials for the buttons and the backlight. The group decided to use rechargeable batteries and a stand, to use plastic for the casing and buttons, and to not include an LCD screen. The User Interface Designer and the Industrial Designer were instructed to draw the prototype at the next meeting, and the User Interface Designer was instructed to finalize the button placement. The group finalized the look of the product, and eventually decided to incorporate speech recognition and an advanced chip. The User Interface Designer and the Industrial Designer will draw the prototype design on the smartboard at the next meeting. The User Interface Designer was instructed to finalize the placement of the buttons. The group decided to use a scroll button for volume control. It will be small and yellow, to use one of the colors of the Real Reaction logo. The remote will include rechargeable batteries and will be used with a recharging stand. The remote will feature plastic buttons and casing, rather than rubber. The remote will not feature an LCD screen. The remote will feature a double-curved, rounded square design. The group decided to design five changeable faces for the device. They eventually decided to incorporate speech recognition and an advanced chip. The group had difficulties deciding on the placement of the buttons, the shape of the device, and whether or not to include speech recognition. | Bonjour It's . It won't wake up . Yeah . I was a bit early . Like Why What ? ? No , I just came in . Uh normally I was one of them . Okay . Come on Check . check Hello check check . Why . Oop won't it . wake up ? Is it on ? The power light doesn't work . You turned it off . But how ? Ah , there it is . Okay . Okay . Uh . I received an email with uh a few possibilities on uh the materials . So I'll discuss them Okay , we're Okay just with you going . . Yeah to . the later . Yeah , I received So an we're email going to as talk well about . the conceptual model Oh . . Hmm . Which one was mine ? So that's me . Uh okay . So Uh okay . Okay , so I just show you the m the no mm mm the the the the the the minutes , minute . What's it called , I dunno . Whatever . The minutes . Okay , so we just talked about uh Oh you want me to show that there or Uh No Mm , just no tell Okay us . , we just . talked about it looks . Has to look nice . Usability is very important . People don't want to spend money on something that's similar to cheaper ones . Um It has to be very basic , not too many buttons . Light switches on if you use a button . Uh text T_V_ still has to be a possibility . And it has to be easy to learn . That were the things I uh make minutes of . And the functions are volume , channel to choose channels , an on-off , a mute uh button , and a text T_V_ button . That are the functions . That right ? Yeah . Yes Okay . . So I just want to give you uh Mike again , the first uh presentation of your Shall I start ? Yeah . No . Okay well I received an email Okay . I searched the web , uh and uh I searched uh on this d document , recent investigation of the remote control market . It has been done in Italy uh Italy and in uh another country in Europe , I forget it . Uh but uh they found out the most important aspect for remote controls happens to be a fancy look-and-feel , instead of the current functional look and feel . So it's very important for us to create something new . So what Michael just said , it must be uh some very different from ordinary uh remote controls . Fancy stands for an original look-and-feel of the case and interface . Uh this uh aspect is the most important one . Uh it came out of the research . It uh is twice important as the following . The second uh most important aspect is that a remote control should it uh technological innovative . Uh that stands for uh uh new technical uh features . And then uh that uh This is a point of discussion , because we just decided that we don't make use of uh L_C_D_ or uh speech recognition . Hmm But . um this is the second uh important uh aspect , and I think uh we must use some of the new technology , to be uh innovative . But we already have the flashing flashing light on the Uh maybe maybe something Yeah new , more . . We have Hmm to discuss . about it s uh Well Okay , I'll . I'll get back Okay on it . , uh features not uh do not exist in current remote controls . And that's very hard I think . Uh the third one is the aspect of the remote control should be easy to use . But uh that was an overall uh point . We already discussed that . Um I've got one picture . Uh d our our target group uh we thought about was young and trendy . Yeah . So I took uh that part of the webpage . And it says uh fashion-watchers of uh uh Pari uh France and uh Italy , yeah , uh have detected the following trends . This trends I th uh trend I think it's not um that meaningful for us , maybe . But it's about uh clothes and shoes . But the Hmm uh . the next uh aspect also in contrast to last year , the feel of material is expe uh uh is expected to be spongy Spongy . But . spongy , what what does spongy Spongy says . Spongy ? Spongy , like . sponge . Okay . So rubber , kind of Uh . soft materials Yeah But . . maybe th that's al definitely a good idea , because you've you're you drop y your remote control very often on the ground Yeah . So it has , but to be Yeah Yeah flexible . . . Yeah , it's something that uh it stand there . But I didn't knew uh knew what it means . So spongy means y It's like Yeah a sponge . . Soft , sponge . So it's also a stress-ball . That's a good Yeah That's a good , somewhat idea . If it's like de like that . That's Yeah good , a , but good idea Yeah . How are . Is it you a gonna bit make like it like ? the the the the remote control ? R_ soft Uh . Yeah , I've some uh material uh information , but I'll give you it later Okay in my . presentation Okay . ? What do I think ? Uh because a fancy look is the most important thing uh for remote control uh control , I think about changeable fronts . Yeah Uh maybe . a see-through one in a a fruit front . Because it's uh it's hot . And uh some basic uh colour fronts . Uh so we can make uh five different fronts to start with or something . Uh maybe an extraordinary shape , like a sponge . Uh or uh , yeah , just another shape than a normal uh remote control ha uh has . Just Yeah . uh something round in it , or uh maybe not uh not uh Yeah , I dun dunno . We have to discuss about that . Uh y yeah . Main point uh still uh is the technolo technological innovative . Yeah , how do we do that ? Maybe speech ? We ma must have some kind of gadget . Yeah , I'll get back on that . So Hmm . It's very uh difficult to to Intro to Yeah do . it . Because it's only twelve and a half Euros you have to spend Yeah on every Well , that's remote the problem control . That's . , I the main got problem f . also an email from So the the technology department Maybe . we watch the first They uh have done the next uh two research presentations about it . , and uh even more possibilities now with speech . So they recommended using it Okay . Well Hmm Okay . . . Uh let's I'll check what they exact first mean watch . Paul's presentation So first then uh Yeah . , well actually we have don't have an idea how much it's gonna cost . But maybe it's cheap and Yeah it's , th easy that's to the implement only problem . . I d They don't say how much it will cost , so Um but uh if Oh we implement . It's mass production uh speech . So you can recognition say , you can , I think it would be better to implement L_C_D_ as well . Since you have to uh configure speech But thing that's . definitely more expensive than Yeah , that's that's something I dunno . Yeah . But how uh we we're gonna make many of those . So we can start a mass production , and then Yeah , but a the telephone cost will still Okay will be , yeah . . But a telephone also have a L_C_D_ and Yeah , so uh we and gotta it's about de t two hundred Euros . So uh We have to decide Yeah on that . . Okay . That was this ? Mm uh Oh I got an email uh And it says uh the chip can be uh simple , regular or advanced . And Um They say uh a display requires an advanced chip . And this is more expensive than all the other chips . So it's m L_D_C_ the most doesn't expensive require . Yeah , it says in the email . The display requires an advanced chip . Okay . And speech recognition ? Yeah , probably too Advanced . I I haven't . Yeah . got anything about speech recognition , but I'll I'll give Well you my it d design That's that's . the most expensive chip , we need . If we're doing uh Yeah if okay we're doing . So a we display . Well we can I had uh to make a sort of a design . So I did some searching on the internet . I watched the old remote controls and news com remote como uh remote controls . I think we should um This is one of the modern remote controls of the moment . I think we should go more to the iPod and M_P_ three players Yeah , just . Mobile phones modern modern but still . More modern uh basic . Y . yes . Um you probably have to make it a bit bigger and a bit smaller . 'Cause remote con control , you can see it here , you have to bo reach both out both sides . And here you just have one , few buttons . So that's that's the main difference . But looks uh I definitely think we should go like this . And then changeable fonts , so Hmm . It's the most important part , I think . But And the home base is something like that , something simple . Well and then I just ordered the the buttons a bit . Uh basic buttons . On-off , mute . And th maybe two others , I dunno Yeah . Text , maybe buttons the teletext . Yeah tel , text button , maybe there and there . And then the colour buttons , if we want it on . I don't find it very usable , but No No , I . don't it's Uh I don't think it's uh I don't like fits in it the . the modern theme as well . Hmm So . and then yeah we saw the the pla display , in the the iPod . They can put the basic buttons , one , two , three , four . And uh f above ten . And But it I think That's on on the display . No no . That th there is no display there . But it's on the place of the display . And I think we should uh light this up much more than that part . So Yeah . the focus is on these two parts . Yeah . So you don't see all the buttons you else But need it sounds . very difficult to use . Because um the volume and channel is on the on Uh the well the bottom um of it . So you can't use your thumb for it . This is how it is now . Um Here uh Well we have volume . I think Yeah it is , down on there uh . on the bottom too . But it's not not the Yeah best best . Well here . we have also side scrolls . I dunno Yeah if we can , okay use that Yeah . Do . Yeah we , for want volume , I've to use I've got something of . For volume that uh too . , or a channel . Yeah For , why volume not . ? Well then Scroll we can even simplify . it more . By just putting the volume on the side . And And the channels and as well just . channel buttons here . Oh yeah . Yeah But , or I think uh uh maybe uh The channel buttons are often used . And you can't use them now with your thumb , because the thing is not , it's Well not easy to . Yeah , well it's control . Basically it's it's here . Yeah okay , m maybe we cho should put that on top , and Yeah , that's buttons better we . They're we on don't top use ? on , in Yeah the bottom , just . th th th other buttons like text T_V_ . Put that on the button bottom . Because uh You mean you uh can't hold it these . You can't Mm-hmm hold to the it low th the ? . Yeah control . and push the buttons Except . from the on-off button . Oh okay . Well , yeah . But I I think w you'll use uh the switch channels buttons uh more often than the normal uh channel buttons , like one two three . So maybe we can Mm put that on the bottom . Maybe . I dunno , but yeah we'll Like zapping is just switching Yeah , maybe one channel it's not at a time easy . if it's below . It's harder to zap . So I think uh it should be should be easy to . I think it's pretty standard , these rubber buttons on the top . Yeah okay . That's And that's good uh , but if you don't light 'em up , they don't uh you don't see 'em very good . I think it's modern to light this area up , and to light this area up . So the focus gets on these parts and not on there . Yeah okay . But uh the position of course can be different . It's s We have to look uh what's easy to use , and how it's easier to use . Yeah . So we can uh switch these to Hmm . I dunno if it l will look good , if you put those on t on the bottom half . No , I think th the the top buttons are okay Okay . They sh Those should be on top . Yeah . But , maybe uh we we can switch those two Those , yeah . two , yeah . And uh , yeah , you have to make sure it's easy to uh Yes , it has to be big enough so you can hold it Okay , right . . Well that's that's my findings . So uh my personal opinion is that we should go more modern look . M_P_ three player . And uh well um if we want to put in speech rec recognition or something , we I don't think we should put it on top then . I think that , if we're gonna put in more technology , that you need to be able to uh switch it open . Yeah To Yeah use . Yeah . , that's cool . So if you put in uh speech recognition , you need so more uh many more buttons . Which won't look good on the front side I think . Okay . No . So that's something we have to decide on . Yeah , we have to keep it simple . Yeah We . have to decide this this lecture , or this this this uh What we're gonna do fifty minutes , yeah . Okay , how it . is gonna look . Okay , the component design . I looked at uh some similar devices , and uh my own common knowledge . So uh this was on the web site . If you aim at a young public , you should use materials that are soft with primary colours like green , blue , red . So flashy kinda colours . Uh shapes should be curved , so round shapes . Not Nothing square-like . Okay , so Hmm , okay . Yeah well uh iPod is trendy . And Yeah it is . well curved Square square . Like . . Yeah , but mm is uh has round corners I Okay think . So . So not we shouldn't have too square corners Yeah and okay that . Not kind of uh the thing old . uh Yeah . box look . And um sports and gaming device style characteristics . I don't know exactly what that means , but it should be , well yeah , popular kind of Mm looking Yeah . , we have to , I think put . our Real Reaction logo as well on the Okay on . the remote control Mm Yeah . So the , it's colours also . So we have ha to ma make it in black , black , yellow . Yeah . Black yellow control . Maybe the sides Yeah in , mm yellow n and the the the top in Not black that weird . , because we definitely want to make it kind of flashy , to attract a young public . Yeah , but uh I don't think the the colours black and yellow go well together . But No We , okay make i Maybe . That's you can a put that's yellow a sen on the side and black on the on the front . That's just a matter of tastes , but Yeah , okay . We have to use uh kind of flashy colours Uh can't , I think we use . um different uh fron uh fronts , with all with the the logo on it Yeah Yeah ? Can , it's we cool do . that . Yep Like ? So fronts . And in in still red trans and yellow Yes and blue and Oh yeah . . So Still still transparent . Okay Yeah . . But with all with logo on it Okay . . Well this is a remote control , a very old one . Um Then the components . The case has just a Here's black . But Yeah we , we are make making it som it uh Maybe we have to make it from soft material . Uh I'm not sure Yeah . , I dunno . Yeah . Maybe . But anyways uh it should be transparent . We decided that , huh Well ? S one of the options . You can Just like a mobile phone , you can make um Okay different fronts . on it . So you can just replace them I think . Yeah , we could That do was that the idea . , or just uh Yeah release one . Just . give five with them , just in a box . Five Yeah , uh different Or just Yeah , but uh y you sell could different ones . you could make 'em uh uh like blue and transparent . So you Yeah can still Yeah . Cool th look . Yeah through . . it . Um the buttons . Normal rubber I think . Like normal ordinary buttons Yeah . Soft , I uh I . dunno Yeah . A more . It it could be like a Nokia , like Yeah , just plastic Uh uh uh With the . That's hard better hard prob buttons I think Yeah . . uh rubber really has an odd look . Okay Yeah Yeah . . . The the the new uh new modern uh remote controls , uh the buttons are part of the uh the style , I think is part of the remote control itself Yeah . It . it's one uh a one uh out of one shape . Uh it's n doesn't Is uh a button uh um How do you say it Yeah ? It , it's it it's didn't all it on i one it level don't come . out of the Yeah , on on one the background level . . It is in uh the c a remote Yeah control . uh Yeah , I know what you mean . So we have to keep it on the one level . Like Yeah Yeah . , like mobile th the phones top it's . Like Yeah . uh the iPod . Uh just Yeah , okay . Okay Yeah , it's chos , that's cool So . that should be hard plastic . Then the buttons ? I think . Or I maybe dunno what uh kind of material it is . But But Yeah maybe . you can m make a uh round fluff or soft material . Just only the Oops basic . uh basic remote control from normal plastic , and Yeah . the rounds of it from softer s Okay . Yeah . And um I dunno . Then the L_E_D_ . The normal infrared L_E_D_ I think s sufficient . And back light L_E_D_s Y . So Yeah . Cool But . I think we have to make the case transparent , otherwise the back light won't work . So if you put Yeah Uh you . Y i can if you just The numbers make them around could be the buttons can be Yeah uh , that's Yeah right . Okay . . Or it runs the whole Yeah , but we can still make it transparent . So They can Yeah choose , you Or can no . halfs transparent , or just that it's comes out a bit . Yeah okay . Good . And in green colour , the back lights or Different , I think , also . Yeah ? Blue . Blue or red Yeah . Whatever . you want it , I think . Uh depends on the colour Yeah , but of you the can't choo You Uh can't choose i it when you buy it . You Yeah have , that's to true choose . But No , but I think there are multiple colour LEDs . So Is it Yeah Okay , but . can you change I I it know if you already I dunno . Is bought the the Yeah remote , it control can ? You . 'Cause this Yeah , okay a mo mib . uh mobile Maybe phone it's as it's well more . impor Maybe more put some different expensive ones in it . Doesn't . I matter think . It's it's just I have No the mo , just mi some I LED have . a blinking light on my phone . And I can change the colour of it . Okay , cool . Just make it some different colours . Blue , red and green , or something Yeah . , I dunno . Maybe it's too expensive , but it Well I th , we don't I don't put think so put . in any fancier technology yet Hmm . So . Then uh some more technical things . I don't know what it is , but it should be there I think . Um this is the normal circuit board , like a chip board in in a lot of uh things Yeah , we have to hurry . W up a bit So , so we d we just need this and this transistors and resonators . There's all these kind of things . Um I'm they sure they basically we can fit said in . that that's almost the same on any uh remote controls . So I guess we j we just need that Yeah . . I don't know what they do or Okay Yeah okay yeah . We just , you can you can change Yeah . No . Nah , but they just said we need it Okay . Uh the battery . contacts , like normal batteries ca you can put Yeah in , a recharger . maybe . Yeah , we Yeah have to okay make sure . Yeah We to still uh but want to have a recharger , don't we ? Is Yes that still . Yes the . Yeah , but it i We don't wanna have a ar an How do you call it ? Accu . A recha Oh no Re recharger Y . Uh . Base uh Battery just station . It's just just . a batteries battery , rechargeable . Yeah . Yeah batteries , batteries . . Yes , rechargeable Okay batteries , I think's best . Not . a separate No , just Okay rechargeable batteries . . And uh a chip , that's this one . Then uh I received some possibilities . Um for the energy source we can use batteries or a kinetic uh Like with the pulse watch . So it operates Ah on cool your . wrist kinda Okay . . So if you If hold you But hold it normally it , it . gets you powered put . a remote control on the table Yeah or , I don't on the think it will work couch . , and Or we can also use solar cells . But you mostly It's dark use in it the room indoors . No . It's , so just batteries , that's cheaper . Yeah , and and we can use the home station kind of thing Yeah . . Um cases , flat , so uncurved . Uh two D_ curved is um like front to the back . And three D_ curved is also in depth . Okay . So that's possible . Uh but with three D_ uh curved uh remote controls , we must use rubber buttons . So we can't Mm use the flat . So buttons we need . uh two D_ . Yeah Yeah , I . think . Definitely . Um these kinda materials can be used . But it doesn't really matter , we just make it plastic . Yeah . Yeah , I think so too . The scroll wheels , that's cool . That's for the volume . Yeah , scroll wheels um Yeah . Yeah , that's good . We can use multiple scroll wheels , w if we want to . But I Yeah think . just the volume is enough . Uh For channels it's not Okay handy . , because you scroll too fast And . uh the L_C_D_ . So we need Mm uh the expensive , most expensive chip , if we use an L_C_D_ I don't . think that's an opportunity . Just skip it . Because we don't have time for that to Okay , then we to put it we in . use m must use the second most expensive chip . So th so the regular chip . Because we use scroll wheels . Yeah , okay Okay . . And um Yeah , that was it I Okay guess . . Uh are are we using a a rubber case , or Oh We haven't just decided sk Maybe yet you . have to skip that one as well . It's Uh I don't think Uh a rubber L case Yeah , i looks but we it have it should to be do soft something about the trend . You said so ? . The trend is uh spong spongy uh and uh fruit or fresh fresh Yeah , okay . That . And Uh fruit uh now and we veg have nothing , or about uh about those those two . Yeah , fruit and veg can be just the covers . Uh yeah i Just So you can Just on front the . the spongy yeah , I dunno . I can't imagine No . a soft Neith remote uh I control don't like it . uh neither . No I just can't imagine it . So . just hard plastic Yeah . ? Okay Yeah . , I think . Titanium . It's mentioned here uh Titanium . , uh I think it's too expensive But maybe . the form has to be a bit different . Not the sh the square form . Just a bit Yeah , you can make more it curved rounded or . Yeah mm round . . But just in two D_ , not Yeah in depth . . Yeah , that's Okay right . . So We have to decide which one we're going to choose from these . What exactly . Because we have to know it . So the energy uh is the recharger . We already know that Yeah . Just . We a have normal batteries battery . Okay . . The chip-on-print is a normal one . Yeah . Regular . Okay , the case is just a plastic Yeah one th yeah , the chip . is the the regular Yeah one . You , re have Yeah the simple , regular one , regular . Yeah and , okay advanced . So it's . Yeah b should , regular be regular . uh the second . Okay . I think I'll just And check we it need a . plastic case , with a scroll wheel . Yes . That's pretty much it . Yeah . User And interface a flashy concept light . . So uh I'm not sure . But we do I don't know if we expected to draw on this one at this moment . But I dunno either . Mm . Or should we Uh do it in the next meeting I_D_ ? and U_I_D_ work together on prototype drawing on smart board Yeah . So . That's we for should the next did it one here ? So . That's for we're th staying here ? Or should we Uh do it in the that next I meeting think that's ? the next next meeting . Okay . But you definitely get a specific instruction Okay . , so Yeah now we're . ka thirty minutes alone again ? But th think about something that's more rounded . Just And more Yeah , uh It has I dunno to be . But the iPod and etcetera , M_P_ three players , mobile phones . Uh a bit . Just just on the top Just or on the a bit bottom cur . Okay , I'll see if I can see any of those . Maybe the wheel can be uh like uh like this . O um if you draw it like this , you get a What the fuck is it ? Okay . Mm Doesn't work . You see what I mean ? If I draw here What ? It draws about four centimetres Oh lower . than Nah okay Okay . Just . . Maybe you can make it like this . And this is all the wheel for volume . So that you just um It's all rounded , so you can do Like a uh very turn big this one scroll-wheel . Yeah , but just not on . the top , but uh on the side of it . Okay . Maybe , I dunno . Hmm . Okay , so we have this at the moment . I think uh you'll get a a lot of uh volume changing when Yeah , you it's not wanted Yeah Okay . . , so we'd have this . Is that okay ? Yeah Yeah . I , that's think a little it's problem probably , of course better , as well And . . Yeah , but maybe we can make a a plastic , so that you i if you like drop it , it won't change the volume Yeah . Only , maybe if you you just use your have to finger make it . uh That's not scrollable too easy . Like this . And uh what's the channel choose ? Where do we uh put that ? I think in Still middle on the bottom . or Uh wh what is the middle part ? That's the numbers . Uh I Numbers think th the , okay numbers should . be in the bottom , and and the switch channel in the middle Yeah . , I agree as well . Use the It dz doesn't make a difference , if you put the s uh the switch channels on side of each other or on top of each other . Because you already have the volume here , so You can also put it here one butt and the other one there . Next to each other Yeah , that's . back right and forth . . So you can also can put it all on the top , and this , you keep this empty . Because you have to hold it as well . Or you could do the switch channel up button above the the numbers and switch channel down button But that's below not . want to zap very quick , so Yeah Yeah , I , okay think . uh zapping Yeah ? is the highest priority . And then you use those Is uh this a opportunity , or you don't want Yeah a different , of course uh . Uh but I think we we should bu uh put 'em on top of each other , so Why ? Because then it's it's easy to know m if I push the the But still the the up next It's still the next one Yeah . Doesn't , but the top make the top button is is like you switch channel up , and down button is Yeah , but fo If you put from them left to right is exactly the same Yeah . It ma it doesn't make . I a big I difference think . it's But It's uh but it's obvious I I think , I think uh . left to right is more often associated with volume , and top down is more with uh Yeah channel changing , that's not . not But it's In It's exactly uh not On al most uh always th on most the same remote . Every controls remote control's Yeah , I think uh . So so if we different use that . , they will probably have a long learning uh time . I dunno No . I You , uh already I have think the volume on the side , so you can't make it you can't ma make a Yeah mistake . So it's . I think uh it's s so I simple dunno you . just Okay So . but that's for that's for you , 'cause Yeah it's , okay I'll d I'll take a look at it . Okay , so hmm . What did What else we have to discuss about ? I dunno . Think we need to work uh thirty minutes again ? Yeah , we have to care that it r uh looks really new . Because uh we still hold on to the uh ordinary uh uh square uh Yeah remote . control . 'Cause wha what I see the only difference i i i in fact is that we use a scroll-wheel on the outside And . the No LED . , you have uh Yeah , but i It i it is should be round in Uh in shape the current . So uh controllers are all black and plastic . You have to look at that image of the iPod . Yes More . Okay that uh . kind of style . And a bit uh Not not the old grey Uh black Some some Yeah kind of . bling bling uh Where mm you can put a ve can we have Uh we have If we do it like that we have below have we uh a lot of room to put a nice logo . Yeah . Uh the logo was has to be on there . Yeah , that's right . Uh and how many uh fronts uh fronts do we put on the market then ? Uh five or something Yeah ? Or more , five or . Let's give five . Maybe you can buy separate ones And and uh um uh uh buy the product . You buy , you get one . And uh basic . Or you Yeah can . Um choose one uh I think if you buy Yeah the project . . No That's , tha your that choice will be , I think huh So . y you can put the bottom of the remote control in recharger ? Is that is that a good good opportunity Yes Yeah . ? So you , so could put it like top that down , okay . . Hmm ? Yeah , you sl uh you let it slide in the docking station . Do we have to design that w as well Yeah ? . Uh I'm The not docking sure station . ? Yeah , I think so . Hmm . Yeah , we But can b th Yeah , that can be very simple . Least . It c it could be Yeah just just , just a recharger a square . , just Yeah a , just packet where . you're around something . Li Yeah , we had one example . But we have to make contacts on the on the remote control and the recharger as well . Mm . Mm . Yeah , but that's a round Which w one . Maybe we can choose then . Here you see one that's very round . Oh yeah , okay . So I think that can be all kind of shapes . But maybe you can just round up the corners a bit . Of That's the remote all control . Yeah ? . Yeah . Yeah Yeah . Just Yeah round it , so up y you don't . want uh this uh like the iPod . But No More rounded . Yeah . . Yeah . Yeah , I think it will just look like more like this one . Since it's This is also rounded No . I think , just i just the corners . Yeah okay , tho those are al already a bit cornered . Mm Okay . Yeah , but we can we can do all kinds of uh As long as it isn is in two D_ we can use all kind of Shapes round shapes . . Yeah okay , but then Not we in have depth to . think of something totally new . Yeah , but Yeah , if if we want to make it kind of , yeah , new . I've uh I had a lot of picture of old ones . And all curves have already been done . It's a bit annoying , isn't it ? Yeah . What do we do wrong ? Hmm . Just just more like this and not uh a square Yeah okay . Okay , yeah . well Yeah , but we could do a lot of , lot more curving . I would do it Yeah . I know we can do a lot more , but Yeah , it Like in this kind of shape or Uh it's very annoying . Okay . I dunno . I dunno if it's handy . I think it will only Uh look more like the old remote controls . This Yeah . ? The olden the olden ones had looked like just a square Yeah thing okay . . But uh I had a lot of pictures Oh I can show you here what the old ones look like . Mm . Curves , curves . Yeah . You've more there as well . Yeah , okay . It wasn't very small one . Yeah . very simple . That is for elderly So we have to . make a decision , what kind of form it's gonna have t going to have . Yeah , I don't know . Yeah . I think if w My opinion . If we just uh take the iPod , and Yeah the same . look . So uh light or just whatever colour , but the same light colours . Mm-hmm And . uh just with uh together with uh the back-lights b look will look very new . No rubber buttons or something . Just together with the back-lights you'll get a totally new look . More like the M_P_ three player M_ um P_ M_ P_ three player . Yeah . And you have the scroll button inside Yes . Okay . Just Yeah a . simple . But why scrollb do we have to round it on the t bottom then ? Of Skip that one as well . Doesn't have to be . Okay . Yeah , it's cool . Yeah , though that's a trend . If we want to make it . But yeah , I'm not a Trendwatcher , you are . So Uh the t the trend is Rubber spongy spongy . and fruity . But yeah Yeah . . No Spongeball . Spongy kinda and . It's not not a lot of trends I uh I found uh Okay , so we have s still one minute left . So Uh just I think it's okay if you just keep it a bit square . Mm . Okay It The . Yeah , I d th I th don't know n something about ergonomic kind No of . fits-in-the-hand Yeah . uh But stuff I I think . it's still for older people . You j still have older people . It's only annoying if it if it's like that f formed like that , like f Whatever . Just There is Yeah one you have , but a normal we're we're aiming at a young There's public just one overall . important aspect is that we must make it fancy and it looks original , and I hope we can uh make it look not like the iPod itself . It must have uh uh uh Yeah a very , idea different . But you're If you look at the way remote controls are now Yeah , they're all And the same if you But make . i it it is look it like is the iPod it is already fancy . Because of the lights on the bottom Yeah of it . That's okay already . So fancy that's already . Uh a very big maybe change maybe compared make to the the mm the wha what's it called uh scroll wheel . Make it in in yellow or something . Just like the colours of Real Hmm Reaction . . Ye yeah . Well uh Yeah , we could do that . Could . Uh yeah , but uh if you the f uh front , the scroll wheel will still uh Yeah be . yellow No , I think . Oh . It's right . Think the scroll wheel won't be very big . Since if you put it uh somewhere , the chances that it will scroll are too big Yeah . So it . will just be a small small scroll wheel . So it won't uh stick out much . Yeah . Maybe the ones we are going to draw there . Maybe we have to ask uh to the the mm to her if it has if it can work better than this . Because it doesn't work properly . No So maybe . you Yeah have okay to ask . Well her . , maybe we can just open images there , and I'll paint and paint . Okay I'll . Yeah be able to do . That's a better probably job . If you set the pen yeah , he will draw here . Doesn't work . Okay , so just finish it . So we make it a bit like m that one probably . Yeah Yeah . Is that okay Bu , I'll see ? it Yeah . , I Yeah agree . more Okay like iPod , only the colour . and the flashy light and Yes the . Just We just a we just skip the the the voca or was it the the speech Speech recognition . Yeah . , do we s keep that ? Yeah , I think Or keep that ? It's okay . But you'd definitely S need a Well Uh uh then yeah advanced it , I w chip don't . Uh know . Yeah , I think so . And we we have to build in a microphone and Well that's very easy . We already have uh the beeping of the Yeah , and I do I home don't station know anything , so about that . I d No I didn't . receive any information Uh strange on speech that recognition I received , so the Oh that's hard information . But about So that . Uh the ma the main points I I I uh just said . We have to be original and uh technological innovative . Becau Yeah Can we just . But put it speech recognition in it as well , okay ? So shall we Ma it open then Yeah ? So . we can put all the The function of that in there . Yeah Okay . . And we need Fine a Probably . we need a uh advanced chip then . Yeah , we But probably it doesn't say do anything Yeah . about . it , does it ? No . Oh yeah But we don't , I have any f information about the cost . No . We started with information about I just the cost Yeah was , uh now I I just th received have I the have some some information about the cost . But just a about Yeah the chip . . And how much is the chip ? The the the I don't know how much , but Yeah , our division has Just developed in inexpensive a new speech recognition or feature , the integrated programmable sample sensor simple speaker u unit . This is a very small electronic unit , will give a standard answer after it recognise a question And . how how does it work ? Is it Doesn't say . Just You say record , followed by your question sample , and after a few seconds the answer uh sample . Because uh So it works like uh good morning remote control , and then the remote control says good morning . It doesn't has to say anything No . Just You have to just talk . Does to Yeah it say uh th that's does it say just something Okay back , we have ? to stop It's it now a . So No just . Yeah , it Well that's integrated in the chip , so if you use the speech recognition Okay , that's a r , that's That's that's in it a But . i it's advanced a separate chip . I dunno , but if we use speech recognition , that will be in it as well . Okay . Yeah , I don't know anything about Um this , but Yeah , we Nah just decide . not to put it in , because it's too difficult . I dunno Well it it would . be would be a good feature Yeah feature . . Okay , we just put it in , because Okay it's a good feature . No . We no worries about have to the cost stop now , etcetera . Okay . And there's , just a chip We in have it to stop that it will now . Okay . Fine . |
TS3004d | The project manager presented the agenda and the minutes from the previous meeting. The group discussed speech recognition , whether the remote should slide open or fold open, and what type of chip they should use. The designers presented the prototype, which resembles an ipod in appearance, and is made of transparent coloured plastic. The colours will be changeable. The remote has both buttons and a scroll wheel. The number buttons have a back-light. The group discussed adding extra buttons/functions. The prototype was evaluated and received an average overall score of 1.8. The project manager went through the finances, and the total cost came to 12.3 euros, although this did not include the cost of the recharger, which was not on the price list. The group evaluated the project process, and were generally pleased with their creativity and teamwork, but were unsatisfied with the equipment. The group have to fill out a final questionnaire. The remote will be made of hard, transparent coloured plastic, and will come in different colours. The remote will include buttons and a scroll wheel. The remote control will feature speech recognition and a slide-out second level. The designers had not included the slide-out second level in their drawing of the prototype. The group were unsure how many extra buttons would be needed for speech recognition. The group felt the information they got was not always useful, or was not given to them at the right time. It was felt that the group should have received the information about costs before designing the prototype. The group had problems with the smart board and digital pens. | Oh . It's not saved yet . Okay . So Okay . Our beautiful drawing . So just f um So this is our agenda . You're F You're going to show your pr prototype presentation after me . Oops . Okay . Uh I didn't Oh yeah . So these are the Oh , okay . Yeah . So these are the um last notes we I made . If anything doesn't look right , just say it to me then . I don't have to put it in the report . Are we doing the the speech recognition ? Because we didn't have enough time to uh de um design the inside as well . Okay , but it's still possible uh uh financially . So if you want to , it's okay Okay . yeah . Well then then we're gonna put it in . Okay , just Yeah , just uh we have to design the inside then , but it should Yeah be , and uh Or are we making a slide open , like underneath ? Or fold open ? I don't know . Slide open is It's uh probably quite better usable for . remote controls . Yeah , s Like underneath uh you can slide it open and It's you may other maybe functions Maybe uh a that's bit . stronger better as well . . Yeah Yeah . , that's that's a very good point Okay . Think , so that's better . when you have a lot of room inside . So you can make it very easy to use . 'Cause Yeah you can . write a lot of comments besides it . Okay . So this is okay ? No . Yeah , we're gonna use the advanced chip then . Okay , so that's Uh I'll just The have a look how much that is . But um Advanced chip Okay was for , for the uh spee Yeah . Yeah , I Okay I think so . I don't know . No . , you have a different chip for speech recognition . So Okay Ah okay . . So I already calculated that and it's still in the budget . So it's okay . Good . So you can show your prototype if you want to . Yeah . Together ? Yeah , it's Let's do it together I'll give comments . . Okay . Yeah , we just made a Word file with the basic elements . Uh the look-and-feel model . Uh well the form , the case um as drawn there . Simply a square with uh round corners . So that's basically it . Uh the material should be hard plastic . Mm-hmm Uh . colour changeable , and also transparent . And colour and transparent , or just transparent , I don't know . Um then the elements . Uh we have The functions are just basic . Like uh I've pointed them here . Mute function , on-off function , text functions . This uh switch channel Okay , cool . And . this is the the num-pad . And the logo is over here , and the mic . Okay . And the scrollwheel , no ? You Means operate that with your pointing finger . So you hold it like this in your right hand and Mm . So how many functions do you need for for uh the microphone ? Speech recognition Yeah . , speech recognition . Just Um Only one button to say I it's didn't on have or off a . specification of that . But um Uh I I dunno can imagine . that you have to input your voice or something . Um Yeah , maybe maybe so I've uh you have to configure it . Yes , you need options to configure it , and after that you don't need 'em anymore . So you can put it on the back as well if you Yeah want to , you can . Yeah put , or 'em all on or the back on the slide . That's for sure function . , I don't know Okay . That's Okay uh . Well we . haven't had time to design that , the slide We also pad don't . know how many buttons are required , or what kind of buttons . But You have a lot of room if you can slide it open . Yeah , you can You put Yeah it I know separate . I can imagine . you need at least four buttons or something . So But Yeah it's . enough room . Um the position ? Yeah , you write uh Uh You wrote well this , so Well . the main , the main zap buttons are most central . That was the the most important thing . So uh the best place , the best reach place Um on-off buttons , text buttons , mute buttons are together and at a place they easily are , easy to find . Um the on-off button is a bit bigger , uh so it stands out . That way you don't have to make it red , 'cause it's will uh will show up . Uh scrollwheel is on the left side . It's basically the be standard place for scrollwheel , as Yeah far as I know . . But it's not uh impossible to use it , if you're left handed . So y Yeah Because you . can use your thumb then . Just just one thing now . Um y you need to have more uh one two th You've got one two three four five six seven eight Okay nine yeah , they . But you missed the no uh the zero Mm and yeah uh . Yeah the two okay stripes . That's . that's Yeah below , okay that . then . It's uh twelve just buttons so . you get that . Okay , but It's rather important . Yeah okay Yeah . , just we just missed that . But um I'll just uh I'll get back to later . F the form well , we've taken that from the iPod , other popular technical device . So um should be popular . Um The f uh the buttons creating ? Uh if you That or all round shapes , not uh rounded corners . Okay . So that , you know , you get a bit round feeling . Um we'll use hard plastic . Since that allows us to use uh two D_ buttons , uh non-rubber buttons . Colour changeable . Well and um the backlight thing , the thing that lights up . We have decided uh in the the channel buttons , there's a little uh colour around it . Okay And . also in the num-pads , there's also colour light behind it . And So do when you you still pre can , do you still can choose what colour , kind of colour you want Yeah . ? How do you want to implement that ? Just We're on the going Maybe to on implement the second level as well . Yeah ? . Mm just a little Ah Yeah . , these are just basic functions , so All the non-basic Okay , just are draw in draw the second level , because we need that as well Okay . Yeah . . Um Okay , there is one uh function I use uh daily , and it's not on the basic functions . It's uh to switch to uh uh your Scart . Play Station or uh D_V_D_ player . That Okay function , maybe must be we use this button for Yeah the , maybe Or you can uh i uh lay it uh beneath in the uh other Yeah uh , I um Yeah , as well functions . Just make . To make your video a device . Yeah . Just just draw a second level one and say all options that are still left or something . A second Yeah level . Yeah ? Like a a . new blank No no one , just or on Or just Down here there Is i Ah okay ? Okay . . So . uh Yeah . And h how does Just the uh second if you level s come out ? Uh it slides uh Um slides along I think ? Yeah , y . It's Maybe , yeah From from . the uh For the You can bottom do beneath it that . it ? claps open , but I think that's not solid enough No . If that , you breaks gotta then slide you're screwed it . . Yeah , it's right . So it do doesn't even have to slide all the way open . Um So what do we need ? Uh i the the speech functions buttons . Yeah , just Menu ? Menu button . With uh maybe uh arrows . So you can uh scroll in the , navigate the menu . Um God Scart damn it . ? I think we can even put a We have one for the zero and one for the Uh yeah . for the more digit uh And so y you channels keep . So you keep you have one one , you have left for one the left . Yes So this is Right the , the video channel . , Play Station , etcetera . That's used pretty often . Yeah If you have a Play . It's Station a f , mm Yeah you . use it every day basic . uh Extern or something . You want to save that file as well ? The drawing ? That was So it . here are multiple speech buttons , I don't know how many . Uh Doesn't really matter I don't . Just know the It functions doesn't just uh really matter . That's . Okay Yeah well we don't . What have else any ? uh Hmm What else ? What ? else ? Uh menu buttons with Uh menu arrows . . Yeah , to navigate Uh S . Just uh With arrows like . Um I think it's best if we do . Mm where do we have Or there . Like a normal um Like on the normal uh Like this . Yeah , with in the middle um a menu The menu button button , yes . Okay . . Well we don't have any , anything on how many buttons speech requires . So you can't redesign it Mm . okay Yeah . . Maybe one button to switch the colour of your uh LEDs ? Yeah . Yep . Uh and and you can hold it , you can hold it , and then the colours switch or Yeah mm . multiple Just press it once multiple , the buttons colour should uh switch . . Press again , the colour switch again maybe ? okay . Or we just make it three buttons , all the colours on it . Just red , yel Okay uh red , yeah , green . Th and Yeah . If Yeah we have , okay enough . place , uh That's then we that's can do very that easy . , yeah . We can put those here . Colour buttons . And then we choose green , uh blue and red or Yeah . Okay . Yep . Okay . Okay . That's uh Um So did we miss anything ? Yeah It , maybe some uh some text Some text next to uh the buttons scroll wheel . , that it is volume . Okay . Yeah . Yeah , but I No just , ma uh The on volume on logo there's . o one on the there's on one the text Oh button wh I Here ? Yeah . Yeah Okay Just . make it . There's Yeah one , or text th or button the I prefer . That's the one uh that you use if you search for a page , uh like seven hundred , uh and it's counting from one hundred to two hundred , you will switch to your television and back to Yeah text , we Yeah have that . on the . Do you do you the Did text Yep . you button think of that . ? Yeah , but then you can switch back to normal telete teletext . You just Uh switch it off and then why Yeah not , just ? put it on those extra f extra function Ex as Yeah well . . Yeah No . Well w Whoa we thought of a text button . And if you press it again , you get the the the I The think sta the state Oh um just you three stages through view , you Yeah Yeah Yeah . Yeah . , that's , b , the three but okay stages . but . Yes . if you're in the second stage , the third stage is switch teletext off . So you can switch back No from , it doesn't second have to to w turn first it off . . No Just don't . Just remember where it was . It Yeah it doesn't . uh uh clear the the page . If you if you turn teletext Yes on , that's to remember , you you set . the seven hundred , and you turn it off , then the next time you turn it on , it still stays on Okay seven hundred , okay Yeah , but . that's ? But that's maybe uh it's not the way I dunno if That's a functionality for the television Yeah . , I think as well , but Uh yeah . Mm . That's maybe one Yeah mm nee thing we can uh discuss about No . , if i uh the remote can send like the the code for seven hundred , page seven hundred to the television Yeah . Th th , in thi the th if the Okay you switch . it remote on control . in the Yeah , but Th you have i to the search chip . every time again . That's what what happening if you do it like that Yeah . But , that's true it's . still Yeah the , I dunno television that has . Okay to do that . . So yeah . Um do we need to fix that or Mm No , that's what the television most new does T_V_s . do uh collect all the pages . Yeah , those memory But functions uh not not . every every television , so Yeah Okay . Was , it's uh cool . this logo for uh volume Yeah , that's fine ? Okay . . So that's it Is ? this prich pretty much it , yeah ? Yeah , I I thought about one thing . Uh the buttons ? Uh from which material are they now Mm ? Just . No no like your telephone , hard plastic Yeah . . Just hard plastic Okay . So . Because It's too expensive um to make it from a different material if you anyway use it . a couple of years , some uh sometimes the numbers on the on the buttons are slide away , are uh And maybe we can write the numbers below or above ? Or shall we just turn it on on the buttons ? I think Uh just I on think the buttons just um . If you do it abo above or below , it takes uh more Well space yeah . . That's too much place . Yeah Okay I , but don't , just leave think it . Just the space leave it . is worth it . Yeah I think , and uh i you have The most that problem time more often with rubber buttons Yeah , with . rubber buttons . Yeah , okay . Okay . Fine Yeah . ? Okay , cool . Mm mm mm mm mm . Yeah , I don't know what this means . But I think we just evela evaluated this one . Yeah , I made some criteria uh Oh okay , you , so made some we criteria can uh . Okay ev , cool . evaluate our model Okay . . I d d d I don't think if it's right . That shall show it . You have some usability criteria or Mm-hmm Okay . . Uh no , uh all criterias we just argue about . Uh Oh . In the bottom . Yeah . Look-and-feel ? Evaluation No crit , evaluation is Yeah , evaluation presentation . It's not in . Uh d it doesn't matter um It only had two pages or something . Um well I looked in the reports um from the marketing strategy , or uh of uh the the the the the the new needs and uh the market . The Italians uh , how they think about it . And The research uh about uh the the comp uh the the the users and that kind of stuff . I made some criteria , and we have to test the criteria from one to zero . We sh we we we can give it uh a number , and then we can give ourself an average for our Okay . um model . And Okay this These . are all I I I found , or I wrote down . And um we have to discuss about , if we give it a one or a seven . Uh Uh I think uh if you have a kind of iPod idea . It quite beautiful . It's Yes Mm . We are . Yeah actu , the the We the difference are the be between uh beautiful and fancy uh look-and-feel is uh the the the outside uh beautiful uh like the iPod or something . And fancy's more like the Flashy mm uh f . the flashing lights and the colours and and that kind of stuff Okay . Well . The LEDs I think . we do If it's really uh , if you can if you can get the iPod look , then it's beautiful , I think Yes . . And But Yeah uh and what beautiful's ki what kind of is what also kind of basic a matter of colours taste uh . were you thought uh of Hmm ? ? The basic colours are black or green or yellow ? Or you Um haven't basic thought about colours , um yeah . Well you didn't Ho say how do we make uh . Maybe um company colours ? It's black . Black Black and . yellow Yeah A bit . Can , yellow a bit light of yellow . Do we have yellow . light ? No , not really , but Not it's possible not not yellow . It's , but just a bit of light yellow . Black white , maybe ? Like white , also ni or uh always And nice what . colours Uh should the buttons be ? Because um Yeah , different colours . This is Just um Oh , the same as th th the cover . But also th the But light behind can Yes you change . it those . too , with uh No the switch ? , no . Make them No , just make them black or grey or something Yeah , grey . . Just dark grey I think . Okay Yeah . . Okay , so what uh number do we give uh a beautiful ? Beautiful is uh really subjective , uh because it has to do lots with the colours Well . we have changeable fronts , so Changeable fronts , so ev for everyone for So everyone it's something beautiful Yeah , just Yeah . give it . a one . It's okay . It's perfect . I think it's just what you want . Or not ? It's hard to decide for us , but Yeah yeah . . It's ju It so it's subjective At least it's . a lot better than uh current remote controls . Yeah Okay . , just give it a two A two . Okay . . The fancy look-and-feel . That's about our uh flashing lights and the background uh lights uh from from from the buttons Yeah . . Okay . And we can change the colours , so that's uh really fancy I think Yeah . One . So more thing . Are w are we changing uh Or are they there uh backlights on the slide panel too ? Or n no back light Slide panel ? ? Yeah Mm ? No . Not . No needed , it's only . on the number , behind the numbers Yeah , not and needed uh I And think and . the switch channel is uh Oh There is That a back as light well too , you mean ? th , yeah Yeah this . . here ? Yeah Yeah . , but that's unnecessary . What do I think is necessary necessary It's item pretty ? cool . If you slide it open , it lights up . That's that's really Yeah fancy . , but I don't know if it's reachable . Of course it's reachable . It doesn't Then make we do it Hmm Okay , maybe . just some light uh . to to light it all up . So you can see what's really there . Not just not re on the buttons No or something . Yeah . Just . a green light or some blue light . To Yeah light it all up . But , but Yeah . Mayb Yeah Okay , just . backlight . Not not the buttons . And Yeah th and . the the normal backlights also not the buttons , but behind the buttons . So the buttons are just grey . Okay Well yeah . . Uh semi-transparent . Yeah , just Okay only . Yeah , that's right . Okay , fine So . So I I think it's very fancy Yeah , that's . So I'll how Yeah I give think it a . , w we've done a a lot of detail in light , so Yeah , and you can Ye uh also choose your light , so Yeah , this Yeah It . is a one . It's okay I think . It's cool it's one . . Okay , next This is a difficult one , because . Learnable we we ? Easy don't to use Yeah , we don't ? know it about the Yeah , we shall test it But uh Uh it's it's very easy to use , but Yeah uh . the second layer is not easy to use . It's That's No , but you Yeah don't . have to use that . And you on don't have to pay attention to that second layer . That's No . th that's the main thing that's so good So about I think it . it's easy to use , but And learnable Learnable is a bit ? It's not not as fast as a usual uh uh remote control Well . Because , I think it Well is because . I y think just I think uh the scroll f wheel , uh it's very handy , but the first time you get this thing in your hands , it's not to use the scroll wheel . I think uh you must uh seek for it , and up or down or Uh But then the rest of it is very the easy re , because there are so so Yeah n , I think it's very clear So what it so all does few . information that you can Yes easily . decide Yeah what buttons . w for what function . Okay But the second parts . , uh like speech , etcetera , that will be harder to learn . So Okay it is learnable . um f i But i In the first place It's it's very easy to use . And Yeah I think it's its scrollwheel is u easy to use as well , if you have ever used uh a different kind of uh Yeah of . But Device uh we we've got . the device two so . two uh two or three uh new things , huh ? And maybe we uh maybe learnable is in uh compare of old fashion uh remote controls . So we h we have speech , uh the scroll wheel , and um the the the slide . You must slide it . And that's not normal at the uh normal remote controls . 'Cause But I yeah think learnable . is a l a less than um easy to use . Because Okay easy to use comes . after Okay learnable , just Easy . I I to use think is it very a three cool or , so something just give it a . two . Maybe three then . Learnable's No Mm , but definitely uh better . , much better than uh than uh The normal than avera Yeah okay average , yeah . Yeah . . . And the one you showed is just all buttons and you don't know Yep , true . Then a two Oh . Yeah . Okay . Okay . New . features . Techno technological innovative ? The speech function and The the colour speech function And is the . Colour scrollwheel new . . The scrollwheel , backlights and the slide . Uh , slide I think the slide Slide . is is pretty not n new is . is not new . No . I Uh already I only have saw a it in a telephone , not in an Uh I remote already control have a V_C_R_ . and it's about from Okay nineteen eighty . eight . And they all have a slide in it . So But also slide that's not that new buttons come out , as . Yeah well . ? Okay . Okay , and the the the lightning That's cool ? Is that new . Yeah for a ? The lighting's Uh for new a Mm f Yes it's . Scrollwheel . pretty new , I think . Speech . ? Speech is new . Different colours , so Yeah , different fronts for a remote control , I think that's new too . Yeah Yeah . . So we have a pretty new uh There are no That games would And on we it didn't , that's that's uh It's not a one , it's a two It's again it's . But it's not not L_C_D_ But or then something we also . have If the you have the home station . We are forgetting about that now , but Yeah Uh-oh . . Oh yeah , that's right Home-station . Rechargeable We don't . . Yeah recharge , we . didn't draw that too , but But that's more like uh now . Yeah , just draw it afterwards Yeah , that's just a normal . th s simple I don't thing know . . If you Can you save it on the same , in the same map as the other ones ? In the the Uh project uh map ? Just save , save Yeah as ? . Mm-hmm . Uh save as ? No , that's not in the project . Well it's a already in the folder . L like number seven . Oh yeah , okay Yeah . Smart . Okay board . . Yeah , but this one . This one is not yet in the Oh oh . I think it is . Yeah , it No is . , I think it is . Uh untitled ? Yeah , it doesn't matter . Save . Okay . Uh But all you still have to draw the resi the the the seven recharger , uh all the . Okay seven . . And new features , so we give it a two or also again a one ? No , I think i if you have games on it , then then you give you have a one No , we . But are not not extraordinary new or something No . Tha , just tha Mm so N it's still that a two two . , I think . Targeted audience . Uh we are the targeted audience ? Do we like No it , we ? we we searched for uh um a young group , audience Yeah , but , beneath l younger f forty than forty . Yes . So we we . are exactly the targeted group Yeah . , but did we reach , um with our uh style , the targeted audience ? Th that's I my think question so , yeah . . You get the fancy things for younger people . And Yeah you get the . the aesthetic things for older people We've . So got a you one want for fancy look-and-feel , and that's what attracts the Yeah young . audience . So Yeah . Um think that's the a only two point or is a that one we . don't uh have uh uh That's that's That's this question . Yeah , but s it That's basically not not handy . And I don't thi I don't see Yeah , this . So Yeah we targeted . it ? But we Yeah didn't follow . the latest trends . No . Yeah , you could Mm make a . I a think front we followed the latest trends . a front Tha these that's are that's the only like latest uh uh like trends a banana I uh , or something . Oh right get on my computer . Well . uh fruit and vegetables , yeah Yeah , you get different . You colours can different . front uh Uh yeah , th So we had So we uh have Like uh a a a fruit f uh banana kind of Oh yeah front . . But spongy will never be . No . So we give ourself a three or something . Yeah . Oh . Okay . So that's eleven . That's uh What's the average Eleven ? divided It's by six Yeah . , it is one point eight three . A perfect score . No , I don't know . We're not too hard on ourselves This is a . a power indicator Okay . So you can see . how far it's charged up . And and Okay you need . n uh a button to call it , to let it beep . To call . Um Oh Call yeah , that's still Yeah , but uh we have to make a speaker then too . If you want to make it beep Yeah , maybe Okay . we have to skip . that one . That's No Yeah no , but , I it want that in . But we can we can do it uh underneath No , we the logo need that . That's . usable If you do uh . That's really Okay usable . . Yeah , th the speaker is very small as well , right Yeah ? , okay . It's uh So Yes uh . I just got a financial um You s saved it Yeah or . I did save it . No . Okay , let's have a look at this one here , the production cost of it . If I forgot anything , just say it to me . It just is a battery . Yeah , there are some that they didn't mention , because recharge is not on the list . But okay . So I think we are pretty much in the right direction , because it's twelve point three Euros Mm okay . . But uh That's is uh fine uh So this . is a regular chip incl and and a sample speaker . Okay . So that's both . Come on , it's perfect . Uh twelve point three point Yeah three . , and single curved But curved but is . it inc Does it include a a homestation or No , that's not on the list . But that shouldn't Can we be make that for . uh h twenty cents Yeah , we can uh Probably . I just ? The b the button supplements , I didn't I d I was wondering if this special colour maybe was Um I'm not sure different . fronts , but standard front won't be , yeah . See it's I think Special it's okay form like this . , yeah . It's hard to say . But maybe we have to um Yeah , okay . Special colour , you can skip this one , because it's all quite normal Yeah . . We get different ones , that's all . So you can put a recharger in it as well . But this is expensive , the sample speaker . Yeah . This ? Yeah Yeah , it's . four Four . . It's four Euros . Oh , them . Is that uh included Yeah ? In the twelve Euro . So or we Yeah are , that's included It's kind . of Okay weird , then that we we then we need to use we it . get this information now , afterwards . Because Yeah , no Yeah . . Okay , so this is uh pretty much it this . Damn , solar cells are uh expensive So . I just want you Yeah , we just made it . So we can do the project evalu evaluation now for uh for everything together . Okay . Okay . We can do some discussion about this . Was there room for creativity ? Sure . Yes . Okay . Paul Beautiful , was there room for . crea creativity ? Mm uh i Yeah , I think so . I think uh everyone uh already . So Yeah m If we got a high mark for um uh innovativeness or innovativity Yeah . Or a different then style there . I think we we probably uh discussed have been a lot creative of things . about it . So Yeah . Yeah . We could make a lot of different uh remote controls Yeah . . So it's creativity . Huh . Okay , so the leadership Was there a leadership and Of course there was . Okay . What do you have to say about that ? No Who was the leader , I think Yeah I dunno . . ? Just normal discussion , I think . Not Yeah . one leader or something . One leader to check the time , etcetera . Yeah . And make notes Yeah , I know . . So more like a secretary . Yeah . Okay , next one . Uh team work um The the third meeting I think that one was pretty hard . We were not all We were not um Yeah agree with every yeah not . We agree were not with Yeah finished , w we . . We're had not finished so much information . Uh , that we . get through email and just Uh I think we we got wrong information at the wrong time . I think that was the m biggest problem Yeah . Yeah . Like . uh the prices . If we knew that before , we could have uh Yeah , th had that's discussion weird . really uh s really quicker . Yeah , because the prices uh could be twenty Euros or something Yeah now , and if . And you then had uh fifteen Euros , then we would it . We had Hmm to hmm yeah . Yeah . Yeah , finance . So we're bacal basically just lucky to uh Yeah get . the price right . But the teamwork was okay . Yeah , uh everybody could speak their uh opinion . And uh I think uh everyone listen to each other Yeah . . Like marketing said things and then we had to i include them in the design . Yeah . 'Kay . Yeah , what I have to say about uh means . The smart board is okay . Digital pen is horrible . I dunno if you use it . But if you want to download it to your computer , it's Yeah It doesn't was work . Just doesn't work . No . . Well uh Digital pen or smart board would be very uh Yeah nice to . work with , if it worked really well Yeah , i . Just if not if Yeah work it would too slow be faster , the drawings . Yeah , it would be are , more accurate great are . . hard to make , I think . Yeah , it's i It should be more accurate . Precise Yeah . . And uh I think it would be great if you could edit it from , just with a mouse , from where you're sitting Yeah . . Not just pointing It's out the same on it for . the presenta for the presentations . You can do it from here . That's much easier than standing there Yeah . . And so you've Yeah , and p just point with a mouse . No use to draw on the board itself . It's just slows down . Yeah Yeah . . Just old fashioned kinda Yeah blackboard . style . But Yeah you , like might as well do it . in normal computer style . Yeah , even harder to draw like Yeah this than . Yeah black . board style . And it's far too slow this way . Yeah . Okay . You cou You could draw on it , but not as main function . No . I think Yeah , okay . Digital pen . So we made it in time . And we made a remote control . We did it . In the budget , yeah . New ideas found . New ideas . What's that Oh For ? for for I don't know what it mean . Just I just think if we uh To gather , or to uh work together , uh or new ideas for I dunno For remote control . probably . No , for the project . For remote control , a favourite for your text . Hmm No . , for the prototype . New ideas . Yeah , but still , you couldn't make a fancy a f you couldn't make a a prototype out of this . Because we don't have any sizes and Yeah . But it's for the next team Yeah . We don't That's , but have to it for do You that can't . . possibly do that in such a short time , I think . Yeah , this this is just the idea phase , the Yeah , just brainstorming basically Yeah . . Details uh So are we finished ? Hmm . Yes , I think just I just write a final report . Okay Quite early . . Yeah . No , we have only four minutes left . Uh it's okay . Oh okay . Oh , what do we have to do now . Do we uh I thought we were done at four o'clock ? It's now quarter past three . So Yep . I should take some pictures uh . Okay . Mm we can do it afterwards Yes , so . Let's play minesweeper . Yeah . I found it as well . Ti-din ti-din . One two three four five six seven cameras . Mm not bad . So that was it . Yeah . Now we can look at this . This is We're probably not supposed to look at this , but The old versions . Yeah , from the previous group . They went for uh for a universal The touchscreen device , yeah . Yeah , but . also a different device . Yeah . Then an L_C_D_ uh would be handy . Hmm . Here are the basic functions in here , the selecting dev devices . Yeah , and touch screens for all our stuff , yeah Hmm . . I do agree with that . Yeah , tu-dum . English is not so hard by the way . No . I'm breaking a world record here . Well , leader ? Oh Project shit Manager . ? We've got a problem , Paul . You do ? Yeah Yes , you . have to make a choice . No it's your choice . Wow , that's pretty quick . Tu-dum . Uh uh um Just pick one . You have to decide . It's the lower one . What's this ? A bomb or No no not , the upper one a is the bomb bo This the bomb . Yes ? . Wrong . Shit I knew it . . I knew it . Four in a row . No Uh . That's too much work . . Come on . Is that previous work ? Yeah , this one . I challenge you . Oh , that's so stupid . No , that doesn't work . No , you gotta use the magic pen . Hmm . What if I put one there ? That's stupid . We'll see . Okay . I don't agree . Mm . Sorry Yeah . , you had two choices . That's gonna be draw . Or not . Hmm . Too bad . I'll put it here Yeah , then . You I are put going it to there put it there . Then . No one wins It's . a difficult choice , either here or there . This is a very interesting design . Ugly . It's just the same as normal . Oh a pen Well . it has a L_C_D_ Yeah , I Okay think , but . . Then do it correctly . Stupid And design what . Stupid else do Stupid we have ? , the L_C_D_ screen . . 'Kay wait , I'm going to draw something and you must y What ? Okay , I'm going to guess what you're drawing . Okay , blank . No no , the new one . Oh Uh they just . don't save it . Um I know uh . A house ? Yeah , you have to use the pen s stupid You have to save . everything , you know that , huh ? No , not everything . Oh Yeah , everything . . Pen , select Pen . select pen . It wants to know what we do in our spare time . Okay . It's a house . A plant ? No , it's Only you can know it . Oh yeah , I can know it . It's a It's uh very hard to draw . Okay , that makes it easier . I think I know . No , wrong . Mm I think I know . what you're trying to draw , but it's wrong already . It's very Yeah , you missed the right side . Fuck . F No , you're wrong , you're wrong A little bit maybe , but See where you're wrong now ? The entrance . Yeah Warning . . Finish meeting now . Alright Okay . , the entrance is uh more to the left . Warning . Warning You're . correct . Okay . But but but I think this part Yeah , but I think Oh no you made another mistake . Oh . Yeah , there are a lot of mistakes , because the walls are thick like this . No I w Okay , I'm not that whiny . But uh there was a big hole here as well , and Oh there , that's as well true . . Uh here That's a kinda big mistake . Yeah . , they're walking behind the walls . Warning , finish meeting now . Guys , I think we have to finish the meeting . Okay . 'Kay this is a hard one . Uh ? Boom-boa-ring-bing . What does it say ? Fill in the questionnaire . What now ? Come on . Okay Okay , yeah Yep Okay . . . . No more chit-chat . Oh you gotta finish Che-che-che-che . over there Yeah ? In your . own room Tu-dumm ? I'm gonna be . so lonely . Uh . Mm I'll clean that up later . This is That's my new interface . What's that ? That's a uh edited smiley . Tom-ti-dom . Uh . Okay . |
TS3005a | The project manager acquainted the team with the tools and equipment around them and then had the team members introduce themselves by name and what role they had in the project. The project manager then introduced the upcoming project along with more tools and equipment to the team members. The team members then participated in an exercise in which they drew their favorite animals. After the drawing exercise, the project manager talked about the project finances and production costs. The team then discussed their experiences with remotes and various features to consider when producing a remote. The marketing expert will look at user requirement specifications. The industrial designer will look at the working design. The user interface designer will look at the technical functions design The production cost will be 12.50 Euro maximum. Creating a remote with a minimal number of buttons yet having lots of functions available on the remote. How to accommodate different television models with one remote. | Good morning . Sorry ? Yeah , busy job . Good morning . So Oh , good morning everyone . Good morning Good . morning . I'd uh like to welcome you to our first meeting . I've prepared a little presentation . My name is and uh I hope you will introduce yourself uh in a few minutes , as will I . Um I'm the Project Manager of this project , and uh , well I will tell you on what actually is the project . This is uh the agenda for our first meeting . Um this is the opening , then we will get I will hope we will get acquainted to each other . We'll do a little tool training with these two things . We'll take a look at the project plan . Uh there will be time for discussion . Actually we have to discuss because we have to create a product . And then we will close this session . Um but first of all we I'd like to uh introduce you to this room . Um as you probably have noticed there are little black uh fields on the table . Um you have to put your laptop exactly in that field so the little cameras can see your face . Um there are cameras everywhere around the room especially here for your face , of course , and this isn't a pie , it's a a set of microphones and there are microphones here also . But please uh don't be afraid of them . They won't hurt you Well . Um well uh I said I'm the Project Manager and uh I'm hoping uh for a good project and uh I'd like to hear uh who you are and what your functions are uh on this project . Let's start with the ladies Well uh . I'm uh and my uh function is User Interface Design , I think . So uh that's me . Okay , uh I'm uh I'm the Industrial Designer and I uh hope to uh look forward to uh a very uh pleasing uh end of this uh project . Okay , so Me too I . . My name's . I'm uh Marketing Expert . My job is in the company to promote company or promote products to the customers . So I also h hope we have a pleasant uh working with uh with each other . Okay , well we have some expertise from uh different pieces of the of the company . That's good . Um well I said uh we're working on a project and the aim for the project is to to create a to design a new remote control which uh has to be original , trendy and of course , user friendly . And uh I hope we have the expertise to create such a project such a product . Um the way we hope to achieve that is uh the following methods . It consists of three phases , namely the functional design , conceptual design and detailed design . As you can see , all of these phases consists of two parts , namely individual work part and a meeting where we will discuss uh our work so far . Okay . But first I will uh tell you something about the tools we have here . I already talked about the cameras and microphones , but they are not of uh much use to us . Uh we will have to take advantage of these two things . They are smart boards . As you can see , you can give a presentation on them . And uh this one here is a white board . I will uh instruct you about that soon . Um as you also noticed uh this presentation document is in our uh project folder and every document you put in this folder uh is uh it is possible to show that here in our meeting room . Um and yeah there are available on both smart boards but I think we will uh mainly use this one for the documents in the shared folder . As you can see , this is the same tool bar uh as is located here . Um the most functions uh we will use will be to to add a new page , um uh to go back and forward between pages , and of course uh to save it every now and then . Um and this is the pen with which you can draw on the board , for instance like this if everything's okay , but I first have to put it on the pen , you see I'm new to it too . Um and then you can Oh . write things like test or whatever you want . As you can see you have to move it a little bit slow , it's not such a fast board , it's a smart board but also a slow board . Uh but you can write things and of course you can also , when you click here , uh erase things , so we have uh est left . And um you can also delete an entire page , but we ask you not to do that . Just simply create a new one and uh start all over because we want to save all the results . Um does everyone understand this So Mm-hmm we Yeah can't . . erase nice application anything . ? Well you can erase it with the eraser , but uh you shouldn't delete an entire page , but just Right . create a S new blank one . I will delete this one now because we don't use it yet . Alright . But you can of course erase when you make a mistake , but don't uh delete entire pages . And you can also um let's see I think it's here uh change the uh colour of your pen , for instance take a blue one and uh change the line width like to five . Um that's what you will need for our first exercise , because I'm uh going to ask you to draw your favourite animal . It's also to gets to know each other because um Okay . I'm asking three things , uh for that uh drawing , to do it on a blank sheet , with different colours and I just showed you how to pick a colour , and also with different pen widths which I also showed you . Um and a favourite characteristic can be just uh one word . Well I'm not very good at drawing , but I will uh go first and um try to draw Or maybe you should guess what I'm drawing , eh . Good . Hmm . No It's a sheep . . Dinos Seal Dinosaur . , a seal . Beaver . A be A beaver . Well It's it uh weird . could be everything . Mm . With a tail and a mouth Maybe . when I put on It has wings Turtle ? . this thing it could be a turtle Snail , or a snail . , and Well the snail doesn't have legs . Okay . But a turtle has . And those are slow . And I hope our project group will not be slow , but we will uh work to a good result and do it uh as fast as we can . Okay , time for another animal . Would you like to go next ? Sure No problem . . No problem Oh right . . Mm . It was four months ? Nice , okay . Well . The hell . To make it a little bit easier . It's a giraffe . Make that cute . Or a dinosaur No , it's . a giraffe . 'Kay . I think it's easy to r uh to recognise as Yes a giraffe Mm-hmm . Giraffe . . . Yeah , the favourite charis characteristic is that the long neck , it can reach everything . And I hope I can also reach a lot with this project . So that's my favourite animal . Okay Anything else you need . Could to you know write ? the words , uh underneath it ? Oh Or more words , uh . Tall . Tall . So , 'kay Should I uh . Alright . So I can draw , but uh Uh . Well . Oh . B It's a mouse . Bunny rabbit A bunny rabbit . . Oh wrong one . Uh . Well uh you can guess what it is , I hope . Uh-huh . No problem It's . a rabbit Little rabbits . . And uh well uh it's uh quick , I guess . That's uh my uh favourite animal . Okay Okay . , thank you . And our final drawing . Bob Ross . Dolphin A dolphin . . Okay , um . Uh I uh draw I I've drawn a dolphin because of its intelligence . One of the Right . most intelligent uh Mm-hmm . animals in our world . Well . Yeah With intelligent an E_ . I've . I've uh Eraser . You can try out the eraser now . Pen . Well not perfect , but okay . Okay , well thank you very much . I can see we have some uh drawing talent uh in this group Not , huh ? really . Well , nice animals , nice words . Sounds good . Um back to business , back to the money part . Um from the finance department I have learned that we are aiming for a selling price of twenty five Euros . And we're hoping for a aim of fifty million Euros and uh we are hoping to achieve that uh by aiming for an international market . And the production cost will be twelve Euro fifty max . Okay , well it's time uh for some discussion . I've wrote down some examples here of what we can can speak about . Uh what's your experience with remote controls , um what kind of ideas do you have to design a new remote control , maybe for which market segments should we aim , or should we aim for all segments . Uh well actually I'd like to hand the word uh back to you . What's your experience with remote control ? A I lot always of buttons lose them Yeah . And you . always lose them . Yes . . A lot of buttons which Yeah you don't . use Mm-hmm or who you . don't use Complex . Complex Yeah . . Not user friendly . No . search for the buttons , which one is No which and . uh Boring . Boring , it's not fun to use a No remote Mm . . . Black , all black Well . . Mm-hmm So . Black colours , yeah . . Well maybe we should try to make it fun . Mm-hmm . They use batteries and batteries uh and poor signal . Mm-hmm . Yeah . Uh . The the Perhaps that angle you have a you lot have of to use road remotes . r road You had different con remote remote controls Yeah controls , different for remote different controls devices . Yes , yeah . , perhaps . Yes you can . integrate them or something . Uh for the use of different Yes uh devices . . Yeah . Your Mm-hmm stereo . and your T_V_ and uh . Perhaps Yeah that's but an idea then again . you you still have a lot of buttons Yeah , that's right , so Yeah but . And you could which you uh don't I use thin . uh there's a possibility to g uh to uh to put those buttons uh behind some uh kind of uh Flap protection so yeah that . Right if y . y you only get to see them when you need 'em . Yeah , okay , that's possible That's possible , so that , but it'll you only get very get the big the Yeah the remote No control n . You n no should , just just give . it to Uh . for example you got th uh the same size uh remote control you use everyday , but um Mm-hmm . the usual buttons such as uh um zapping uh as you call it in Dutch . Uh and the volume Changing control channel uh are . only the only possible buttons uh to use directly Mm-hmm Mm-hmm . Or . uh . numbers . the numbers , of course . But uh On and off not . uh the buttons used to search on the the channels on your television . You only use those uh the first time , or . Yeah , play So , pause , stop . Uh . Mm-hmm . . So maybe a a minimalist design Yeah , the , I least think so uh possible Yes , yeah . amount . uh of buttons But . you should make sure that you have every button they need on it Mm-hmm . Because , of uh course . things for uh teletext , I dunno Yeah uh , w what's , uh the name teletext ? Mm-hmm . . think so . Okay . So you don't want to bother people with uh loads of buttons , but No on the . other hand they need many buttons so they don't have to get out of their seat . Yeah Yeah . . But Right . Because I think a market will be all kind of people . Elderly p el elderly But if , young if it's people if it's international , so . you should uh look in think in Britain they have uh different things they can do with the T_V_ , or so uh that you can choose what you want to see . I dunno if you should uh take that in consideration , or Uh that you just . should aim for the normal T_V_s that uh Yeah Yeah I I think I understand that's the better . And one the B_B_C_ , because . I think if you you're going to target a lot of people and the whole world and only Britain then I think Yes No the . cost will . uh rise higher than the twelve fifty , I think Yeah . , I don't know if the I think they have the that anywhere aim is else better to , though use . uh the whole world and Britain Yeah , yeah . . Yeah , we can leave When I think Not of that that it . much uh . I think the main idea uh of this remote remote control is uh to make it user friendly . So uh I think uh when p uh when uh the customers will buy this remote control , they already have uh the remote control which uh companies uh Mm Yeah uh . Standard with . uh deliver the the standards . uh remote control with which comes uh with the television Mm-hmm Mm . . So . uh it only has to have uh the most used buttons . You don't have to integrate the buttons to search the channels on your television . In No those Well but but in but that then you have to to Yeah find your other remote . Yeah control if , th you want to search it . That's it's not I think Yeah but that's I not but it is impossible to uh to accommodate uh accommodate uh all the buttons on the s on the difference different Yeah , that's televisions sets right . on one remote control . It's impossible Yeah , okay . Because uh . for example Sony television uh has the opportunity to s to make uh uh to make it possible for to see on one side of the screen uh teletext , and on the other side No . uh just Yeah n uh regular that's television uh . Uh . I think n m n most televisions nowadays do this . Yeah , but uh they Well don't not everywhere use So the same signal . I think numerals , uh on remote . control . Because you can't use a Panasonic uh remote control on a on a Philips television . Yeah , but then you have to choose the this always with r universal remotes you have to choose Yeah , you the can choose code the code . You Okay can use . which which . Okay type . of television you have . That's no problem Okay . But . I think like the two pages on the same screen , like teletext and normal television , that's that's nowadays standard , I think Okay , but . uh I think that most people uh th uh will buy the remote control because because uh Simplicity the first they . lost the one they lost first one or Yeah the first one . is broken , so Yeah , yeah . uh uh perhaps they have a got a an older television Mm-hmm . , so that option is not Yeah Yeah . uh g available optional for . those uh people But True . the people . have a new television , and c if you look into the future , then they want will Yeah want Yeah the button . , if , yeah their . thing is broke . So we should take that in consideration . Yeah Mm-hmm . . Mm-hmm . Mm-hmm . Okay , well any more ideas ? Oh mm , no Of course No Guess ? not . Things'll . . come up . Yeah . Okay , yeah well we have some time . Let's see what more I have to tell you . I don't think there is much left . Nope . We're starting to close . Um our next meeting uh will start well we're a little bit early , but our next meeting will start in in thirty minutes . In the meantime uh there's time for some uh individual actions . Um , as you can see , the different roles have uh different tasks . And there's a ping . Is it my laptop ? Yeah . Yep . Stop the meeting Ah now Yeah meeting will . close well in five that's minutes good , five minutes and . uh the meeting's over , uh Okay . right on schedule . Um the Marketing Expert will uh will take a look at the user requirement specification . The User Interface Designer will work out the technical functions design . And this was the Interface Designer ? Or Hmm the Interaction Mm hmm Designer . Or what was . No . No Interface interface it ? , I_D_ ? Interface . . Designer , okay , first guess was right . Uh will take a look at the the working design No . , the Industrial No Designer the will take Yeah a look at . the working design , and the in uh usability interaction Industrial Designer , okay Yeah , okay , sorry . . Okay Let's just use . the acronyms So . Um and of course specific instructions uh will be sent to you uh through your personal coach . So I should look at uh what you should be able to do with the remote , or uh , or how Uh I don't well really those instructions will be uh Right in the email you will receive . Alright uh shortly . , I hope . Me too . And of course you have your own uh expertise . Well uh Uh-huh that . was what I had to say . Uh Okay are . there any more questions ? No . No . No ? Okay well I think then we have to head uh back to our offices and uh start working . I have one Okay question . Okay , one question Oh ? . . Where does it says we have to make a remote , because I presumed She didn't know who . Okay , no , no problem . Okay we're still going No problem No . Okay problem , well I expect . Okay . everything will be much clearer with the . Yeah . instructions we will receive uh shortly Mm-hmm Alright . . . Okay well Alrighty uh see you all in about thirty minutes , then Yeah . . Okay . Thank you very much . . Yeah . Okay . |
TS3005b | The project manager opened the meeting and then the industrial designer discussed the interior workings of a remote along with his personal preferences for the appearance of a remote. The user interface designer discussed the technical functions of a remote and indicated that a user centered approach to designing the interface would be preferable. The marketing expert discussed the functional requirements of a remote and user tendencies in using remotes. The marketing expert indicated that an ideal remote would include an LCD screen, would not be too small in size, and is easy to use. The project manager briefed the team on some new requirements and led them in a discussion in which the team discussed their target group and made decisions on the appearance and functions of their upcoming product. *NA* The team will not pay any attention to teletext. The remote will only be used for televisions. The product needs to reach a new market with customers under forty. The corporate image must be recognizable in the product. The remote will have buttons within the LCD display for power, volume selection, channel selection, digits from zero to nine, mute, a menu for teletext, a battery indicator, to access double digits, screen settings, channel settings, and audio settings. The remote will feature an LCD screen. The LCD screen will have a separate menu for teletext. The remote will shut down when the television shuts down. The remote will go into standby when idle. The LCD screen will have a low battery indicator. The remote will have a rechargeable battery which comes with a charger. The remote will be capable of speech recognition if there is enough money left in the team's budget. The remote will allow users to have the possibility to enlarge the buttons. The remote will have a general menu with the most used functions. The remote will be button-less. How much an LCD screen costs. If consumers over forty will want a remote with an LCD screen. Whether to include buttons for teletext. What sort of power supply to use since the LCD screen requires a large amount of power. What to do if people forget to recharge the batteries in their remote. Where consumers will place the charger. Whether to implement speech recognition. Whether the remote should feature a regular power button or if the power button should be integrated with the LCD display. | Good morning , again . One question . Yeah . Choose Send a number . Submit ? . Yep yep yep yep . All Mm set Mm-hmm . Yeah . . ? Good . Okay . Let's see what we can find here . Okay . A very warm welcome again to everyone . Um here we are already at our uh functional design meeting . Um and this is what we are going to do . The opening , which we are doing now , um and the special note , I'm project manager but on the meetings I'm also the secretary , which means I will make uh minutes as I did of the previous meeting . And uh I also put these as fast as possible in the uh project folder , so you can see them and review what we have discussed . Um if I'm right , there are three presentations , I guess each one of you has prepared one Yes ? Good . . And um we will also take a look at new project requirements , um if you haven't heard about them yet . And then of course we have to take a decision on the remote control functions and we have some more time , forty minutes . But I think we will need it . Um well I don't know who wants to go first with his presentation I'll go first . . Okay Yeah . I'll . go first Well You yeah . can . go first , okay . Well , shall I go first with the users ? Well I think well okay no problem Is . there everybody an order ? I already haven't has Ja his presentation precies , ja precies , so So , ja precies you can adjust . Huh ? it . Okay , um And one question , uh your name Denni , is it with a E_I_E_ . I_E_ E_I_E_ , okay . Thank you . Okay , um I wanted to explain the working design of the remote control . It's possibly very handy if you want to uh design one of those . Um well so it basically works uh as I uh uh r wrote down uh in this uh little uh summary . Uh when you press a button , uh that's when you do pr for example when you uh want to turn up the volume , um a little connection is made uh the the rubber uh button just presses on a Sorry on a little print plate . uh which uh makes uh uh a connection that uh gives the chips , uh which is uh mounted beneath those uh that plastic of a rubber button . Uh senses that a connection has been made , and know and knows what button you pressed , becau uh for example the the volume up or volume down button . Um uh the the chip uh makes a Morse code uh like uh signal which uh then is si uh signalled to uh several transistors which makes uh which sends the signal to a little let . You know what a let is Yeah ? Okay . . And that makes uh the the infra-red lights signal which is sent to the television set . Uh which has a sensor in it to uh sense uh the signal of the infra-red . That's basically uh how it works . Um the findings uh uh that I found uh searching up some uh detailed information about the remote controls , are that uh they are very easy to produce , uh it is pis uh it's possible to uh make them in mass production because it is as eas it is as easy as uh printing a page , uh just uh fibreglass plate um is b uh is uh covered with uh some uh coatings and uh uh and chips . Uh and the technology's already available , we don't have to find out how remote controls uh have to work or uh how that how uh to make some chips that are possible to uh to to transmit those uh signals . Uh I made a little uh uh animation of about how a tran our Oh uh right remote controller . works . Animation . we tel There is something turning . There . Yeah , it's a little bug it's in the in the smart board Okay . . Uh well the sub-component , I suppose that you understand what a sub-component is , is f in this example it's the button . Uh when it is pressed down , um , the switch is ter is uh is switched on , so with uh the wire is sent to the to the chip in uh co-operation with the battery of course , because to make uh a a signal possible you have to have some sort of uh li uh a d ad uh electronic uh Infrared light . Yes , uh , okay . Um w after it's being composed by the chip uh the signal uh is transported uh to the infra-red bulb , and from there it signals a Morse code-like signal to the to the b to the bulb in uh in the television set . Okay . S Uh I wrote down some personal preferences about uh the remote control . Of course it is very handy if the remote control is hand held , so you don't have to uh uh wind it up or something , or just is it's it's very light to uh to make uh to use it . Uh I personally uh pref prefer that uh it would be p uh come available in the various colours , and uh easy to use buttons . But I suppose that the one of the other team members Yeah , I've got uh it there too . uh thought of that uh too . And it is possible for several designs and um easy to use b uh sorry , easy to use buttons . Perhaps soft touch , uh touch screen uh buttons because uh the rubber buttons are always uh uh they uh slightly uh they can be slightly damaged , uh so the numbers on the buttons are not possible uh to read anymore . And uh well as I said uh before th uh we can uh make several designs Yeah . . Okay , well , that's my contribution to this meeting , and uh To this meeting Okay two . , thank of you these . this Shall meeting I go uh next Yep ? . So . 'Kay . . Please . So . Smoking . Well uh , my name's , and I looked at uh technical functions design of the remote . Uh I did this by uh looking at examples of other remote controls , of how they uh they look , and information from the web that I found . Um well what I found was that uh th the actual use of the remote control is to send messages to television set , how you uh d what you described uh just early . And this can be all sorts of medsa messages , turn it on , turn it off , uh change the channel , adjust volume , that kind of thing . Uh play video , teletext , but also t uh play C_D_ if you use it your C_D_ player the remote control will that one . There are some uh examples of remote controls . You can see they are very different . The one has got all the functions that you could possibly need and an lot of uh buttons etcetera . And the other is uh more user friendly , little with big buttons . And uh not n all the the the the stuff you can do with it , but uh the the essential stuff is there . Um I guess you could better y you should look at a a user centred uh approach , because the customers have to use them and and if they don't think it's usable they won't uh buy it . A lot of buttons they may think from I don't need s as much as that . Uh , well perf personal preferences is is uh a simple remote , with uh the basic functions that you can need that you could use . But uh keep in mind the new functions of T_V_ what we discussed earlier , split screen and uh is that a function that you should have ? Because all the T_V_s will have them . Or because of only a few and isn't really necessary . And then uh make it I would make so that you can could uh use it on more than one appliance . If you have one that uh uh does with the vi the the video , it could also work with uh with the stereo , because play is play and stop stop and that sort of thing . The shu c you could reuse the buttons so that you don't have to have a lot of buttons for uh anything . And it should be a user friendly , clear buttons , and not too much . And that is my presentation . Okay Okay , thank you . . 'Kay . Check . You must still have it open . Kijke 'Kay , so . We're going to j discuss the functional requirements of the remote , that m that means that functions user n want to have on the remote control , or just Yeah , and the users , actually . The methods I I prefer is we're going to look which section of the users we are going to focus a l on more . Are the younger people going to buy the remote control or the elderly people ? And then tho that section we're going to focus and adjust the remote more to that section than the whole user section . Okay . Some data . Younger people , from sixteen to thir forty five um years are more interested in fj features like L_C_D_ screens , speech recognition e etcetera . And we possess about two third of the market from in that range of age . The elderly people , from forty five years to sixty five years are not that much interested in features , and we possess less than two third , that's two fifth , of the market share in that area . Goed so . Hmm . 'Kay . Findings . Fifty percent of the users lose their remote often . So we don't have to make it very small Yeah , like . uh like a mobile phone or something , but some somewhat bi bigger than small , so you don't lose it that much anymore . Seventy five percent of the users also find it ugly Mm . , and fif seventy five of the users zap a lot , so the buttons sh should be that small , or shouldn't be that complex because we have to search for the buttons , which one are you going to use . Next . Important issues about the remote . I think it would be better with a personal reference , but okay . Remote control has to have to have a low power usage , because s w seventy five percent of the users only zap one time an hour , so the power usage is also one one time an hour , or so , with a high power usage we would use a lot of but batteries . The volume button and the channel buttons are the two most important buttons on the remote control , so those they those have to h be find very easily . And have to be somewhat like bigger etcetera . It has also be have to find easily when the label is gone . My colleague Mm also . announced it that labels should be scratched off Hmm . or would be s uh senden okay . So uh if that's k uh if that's the problem , you also have to find it easily on the remote . Buttons . Like what all colleagues said , have to have to be minimalized . or should be covered , or in L_C_D_ screen . L_C_D_ screen is easy because we have the L_C_D_ screen , we have the various options . Put one option and then you have the all the buttons of that options , so the other options would be gone . And you don't see the buttons . So L_C_D_ screens should be easy , but an L_C_D_ screen , the problem with the L_ sc L_C_D_ screen is that elderly people fr from forty five to for sixty five years don't use the L_C_D_ screen a lot . So we have to that keep that in mind that if you're going to implement L_C_D_ screen , you don't have to make it that hard to learn or to use . Uh L_C_D_ screen as in uh touch screen ? Yeah , touch screen Okay , yeah . . The last but not least , younger people are more critical about the features . Because they use the remote control often more often , and are more technical than the ol older people . And the older people spend more money Mm . , and easily on a remote control 'Kay . . So we have to keep in mind to to focus not a lot not that much on the younger pep younger people , but also somewhat on the elderly people . And on my personal preferences , I don't have any mo more time to come with that , but like I said , L_C_D_ screen is easily to use because you have you can implement a lot of buttons in one remote with not that much buttons . And it should be easy to use . Especially the volume buttons , the channel buttes buttons and the number buttons to zap through the channels . And that is it . Okay Okay Oh right , thank you . . . Um , well thank you all , huh . I dunno uh did everyone receive an email with uh the new project requirements No . ? No ? Well Res I did not , No . Perhaps . the rest ? then I think it's a good thing Ja , that I made a separate slide of them so you can all read them . Oh , well not in this presentation . Hmm . Should be in there . Well , I can tell you them uh from my laptop . Um teletext does has become outdated since the popularity Oh . of the internet . So that's uh the first thing we I think we should pay less attention to uh teletext . Uh the remote control should only be used for the television , otherwise the project becomes more complex , which endangers the time to market , and of course would make it more costly , I think . Um our current customers are within the age group of forty plus , and new product should reach a new market with customers that are younger than forty , and you talked about that before . And uh a last point , but also very important , our corporate image should stay recognisable in our products , which means that our uh corporate colour and slogan must be implemented in the new design . So we have to keep that in mind . Um well uh according to our agenda it's then time to take a decision on the remote control functions . Mm . So , who has any idea about what should be on it , and what shouldn't ? Well you said it should only Be television uh . work with one appliance ? Or with one uh d che only the T_V_ ? Yeah Yeah . . Only be used And for television the video . also , or not uh ? Only Well the it television says only for television . here Oh , huh . Alright . . Okay Makes . it a lot easier , huh Yeah ? . Mm . So yeah , then you can yeah . Requirements , no ? Functions . Mm-hmm Then it should Yeah for have . uh on , off Yeah Standby , and , the uh basics options , yeah ? then by a volume , channel , one till two zero Uh yeah numbers . on it Yeah . And per , oh teletext perhaps uh doesn't have to be No ? Um . Well uh uh other functions yes yes s . Yeah sh A button I had where you can uh change from one number to two Two numbers s two Yeah two digits , yeah , oh . Can okay . . you Don't know Yeah if I that's understand got a name what I you think , but mean it's I . Yeah think . it's easy to implement a button with a s s what which especially do that , because some T_V_s , if you press the t one and then the two It makes , it it twelve be between , yeah five secs . it make twelve Yeah , and that's Indeed . S . Okay that's . not relaxed Well , not to really user . And and there are some models that don't uh accommodate that function . So Yeah d . uh wh the Philip's television makes it possible in that indeed to uh press one and then two to So make that uh Yeah the . it easy uh tj and to reach fast channel twelve . . But Yeah uh . all the television makes uh use of those button Yeah where . you first press that button and then press two digits to uh Yeah , so you to get should have that one on . Uh yeah , think Our so main targets' . age are ? were ? Forty Mute five misschien plus , or also ? . Mm Uh . well new product should reach a market with customers that are younger than forty , and now Forties we have , okay current because customers uh of forty plus because younger . people as Uh younger people have now , sixteen till to twenty five age , are f eighty one percent interested in L_C_D_ screen . From twenty six to thirty five have sixty six percent , and thirty six to forty five , fifty five percent , so I think to um Because on most recog remote controls um the print plate will be broken how much , two years . You have to press h very hard Mm-hmm to . go to the Mm-hmm next channel . With . the L_C_D_ screen it's easier because you only have to wipe the screen to uh Yeah , we we for could fingerprint yeah , and then you . But can I use think it that again . uh that collides with our mission to make it very cheap . Because Yeah L_C_D_ , okay screens . are very expensive Yeah but . A touch a screen you don't An know uh probably uh even more . So True . , true , true . But uh Well um is it possible to make an L_C_D_ screen uh , how was the information ? Yeah , it only says that this perce percentage like L_C_D_ screen . Because , yeah and it says that younger age between sixteen and forty five highly interesting features more critical So . And if perhaps the only f we should we should focus on that L_C_D_ screen Yeah . , because our target is sixteen to forty five . But Yeah but uh will , do you we not uh exceed our uh our Yeah you don't uh production know how much it costs uh . Yeah , you don't know how much it costs , the L_C_D_ screen Is . it possible to find out , anyway No , I don't have ? You any know ? costs here , I only have percentages . But if you would do an L_C_D_ screen do we have don don't you have any buttons ? Or because Yeah if it only . directs at the T_V_ , then you only have uh I don't know what you want to No , an do L_C_D_ with screen's the L_C_D_ just screen like uh like . a drawn here . Um just uh displays several buttons Yeah ? , for example um if you wanted the minimal uh use b uh buttons , such as channel and volume , you just h uh displays four buttons on the screen Oh right and , so you it's can possible to p uh press them down Oh , just like a touch screen , yeah alright . . So you can adjust which buttons you want on that Yeah s , if screen Yeah you , we want can make to . adjust it possible , like to do that for , yeah example . , adjust the audio settings , you press audio on the touchscreen and you get Yeah the buttons for yeah . audio settings Yeah alright , oh right , so the other buttons . are gone . Yeah . Yeah , yeah . So we're going for an L_C_D_ screen ? Yeah I . Would think be yeah it's the most . That's easier my thing uh , yeah . And hoping that when we produce a lot it won't be too expensive No . . Yeah Well . we had twelve fifty , I guess Yeah , for . uh Twelve production fifty ? Yeah . . I dunno how expensive an Um L_C_D_ screen is . . Any guesses ? Well I suppose wi if the mar if our um if the i if the young people are interested in L_C_D_ screens , we should Highly make . 'em Mm-hmm . And Yeah . if that is . But our d uh market share to uh and our goal to uh deliver those uh remote But controls he also said that we should not only focus on the younger people , but also on the older Yeah , and will , but they use it if it only has an Um L_C_D_ screen , s forty six ? to forty five , thirty three percent , and sixty fifty six to sixty five twelve percent . But Oh , so our still a little our bit people our what's it , project requirements are the new products should be reached for new Yeah markets . , to customers that are Yeah younger that's than forty right . . But you don't want to alienate the other uh No , that not now , but , so But if they also buy it then it's alright . I guess Yeah , but market . share fro for for Yeah forty . years and younger is higher than that of sixty five Yeah and younger . . Alright . Okay , so An L_C_D_ it is Yes ? . Mm Okay . . It's treasure And . I what hope else we uh ? h and Yeah let's , i hope to i if reach it those uh Yeah , if it costs those sales gets . too much , too expensive , then yeah , we should be sticking to rubber buttons . Yeah . Yeah , can you um uh s I think that that they will send you some information about uh the cost of L_C_D_ uh N screens Yeah nothing . , no costs . at all Uh But so . if perhaps you later uh Yeah , so uh , so if you uh you receive an email about that , uh can you post it in the Yeah or shouldn't , in we post that in uh our projects mail uh folder . I think Yeah . that should yeah I think we all get the costs of everything . I Because you are don't the the Marketing uh Yeah Expert , okay . , I'll I'll I post uh it . Well perhaps we should have a backup plan that we would use buttons Yeah sure if it's , sure uh . Yeah . Yeah too expensive , okay . But for . now Okay it's L_C_D_ , L_C_D_ Yeah , yeah . . Okay . Then you have . the seventy five percent of users find it r ugly . The L_C_D_ Yeah ? Oh , and that's eighty a percent bit of a problem of the users would spend . more money with a when a remote would look fancy . Oh , that's Mm . a bit of a problem . Tha i l i it'll look fancy with It's L_C_D_ looks fancy screen one yeah , of L_C_D_ Yeah , but screen they . Yeah don't . . they Yeah don't like . it . They think it's ugly . When it has an L_C_D_ Yeah , just screen a . the plain remotes , not not specific L_C_D_ remotes . Oh , alright , I thought that you said that . So Yeah , and maybe you can make something fancy out of an L_C_D_ remote Yeah , because . it's new Mm-hmm , as . far as I know . Yeah Mm yeah , of . course . And And then then you have not the other yeah thing . , that seventy five percent zap a lot , but that's Um . not a f question with the L_C_D_ screen . Only thing you have to do is wipe the screen off once each time Yeah , to . get all the fingerprints off it . Yeah . Mm . Okay ? Okay , what else does our remote need ? Um A mute button . Mute button . Mm-hmm I think . The most important . And things on a f on an on an uh remote control are channel selection , volume con selection , Yeah . and power s power usage . Yeah . And a teletext , but that But is not of the question . Other But things shouldn't are you put a button of Sorry for ? teletext on the for the people who want to use it ? Yeah , it Remembering could be we have . got a big remote Yeah that you have to fill Mm-hmm . . . Yeah , and we could make an a a separate menu on the L_C_D_ Yeah , teletext uh Yeah . . screen Yeah . for teletext . And there's And also other a other less important things are screen settings , audio settings , and channel settings Yeah , they , but are less important , but I think they should Less important be there . Yeah , or not , should be there , but ? not A sh but in a sub sub-menu press or Yeah something , sub-menu like that , yeah . . Uh I think it's also important to uh make it possible to um how do you call it in English , uh , to not use batteries , and use ac uh bat uh batteries to uh Mm-hmm Like with to . be a with yeah a mouse , you yeah sure have not . Indeed , yeah . . So uh you can mount uh the the the uh Yeah , in a breath it's uh the remote control to um Mm-hmm . Charted We should . think to refill of the twelve fifty the we have but Yeah , but we don't I we don't don't know have how any much costs that's Yeah going now , so to uh . Okay Yeah . , because i uh when you get an L_C_D_ screen , you run it on batteries Yeah . , the batteries will be uh empty Yeah very e soon e power , very supply fast is one . of You the should most important things Perhaps . you should be able to Yeah . to switch the control off . If you have an L_C_D_ screen that's burns all the time I dunno . Yeah , yeah . Yeah . You shouldn't on and off because that's ver extra , that you have t first you have to turn the remote on , and then you can uh Mm-hmm Uh I . don't Yeah , I know think it's . it's not that easy because I don't think people will like it who who uh that you have to turn it on Nee first that's and then that's use it , so uh yeah I think . it's better when th the T_V_ shuts down , the remote shuts down . But And then you go can't to standby mode when you don't use Yeah Yeah it . , so . that Yeah yeah au automac matically , that it Yeah , automatically yeah Yeah . . After two . After minutes two or three minutes , yeah minutes two three , something minutes like , yeah that . . Yeah . Yeah . And maybe a low battery indicator Yeah ? On the screen . . Sure . Yeah . And then b that uh before an hour when its get again gets empty Yeah . . Then you have plenty of time to recharge it , of put Mm it . in a recharger . Charger . So we are going for the for the recharger . Yeah . Yeah Okay , if . it's . Uh . If it's sensible . Yeah , because when you're watching T_V_ Yeah , you're zapping . and you have to put it in a recharger Yeah , and I don't , b when No think the it batteries , when you are low when you're done with s uh w uh Yeah , okay , but then we watching have to be your sure television that the , you the have the to put the batteries it go hours , six hours , five Yeah sure , six hours But you'll , of course , then also . forget . to put it in Yeah , then , because Yeah you have you , but a problem throw it . on the couch and you don't remember But you also forget . to buy batteries Yeah . That's , and right then you . can you can't use it , so Yeah . I Or we have to be sure that the batteries last couple of days when they're recharged Yeah . . So Well . I think the batteries should should w should work a lot longer than a couple of days Yeah because , or not you have b but ? 'Cause you have L_C_D_ screen . Yeah , that's right High power , but usage . High power user cell , i uh it should be uh a standard move to to put your remote control in the charger when you're done Yes watching . television , that's also a a a great advantage because you can't lose it anymore . Because you are True . obliged to uh put it in the charger Yeah . Yeah . and not True to . uh leave it in a couch uh between some cushions . Yeah . Right Yeah . Okay , you . made a point there . But Yeah then you also , also have . to s have somewhere where you can put a remo recharger near your couch because otherwise you have to Yeah , otherwise walk all a your long yeah way when . you twoft want to turn on the T_V_ Just . a small device Yeah Yeah it . Plug . I think hasn't it in It everything doesn't , that's have it has to be big it . Yeah for , like . a and like I telephone guess charger or something . Yeah . just just a cable , or Yeah a even . a a a a a charger where you can mount it on Yeah . . Something like that , just u Yeah . Okay . Alright . Okay , well It has to be I've easy to use also , or Yeah things , you have some more points . Uh . market share , speaker re speech recognition . I think Functional designs . uh for the elderly uh you could make it possible to enlarge the screen , so make Also it possible to not . uh display uh a button at ten points uh Well I , or think that this should be standard . Large Yeah but it is button uh one large of the functions buttons you have to uh specify . Yeah . ? Okay . Because we can look at uh uh perhaps uh forty buttons at a screen , but the elderly only look at two buttons . Okay . And you said something about . speech recognition ? Yeah , it Speech says also recognition Yeah ? Hello . . Twelve Euro twelve Yeah Twelve , twelve Euro fifty fifty . , twelve fifty . That's an also . ninety one percent sixteen to twenty five , twenty six to thirty five years , seventy six percent , and thirty six to forty five , thirty five percent . So it's pretty Well big . , spread But it by a then big I market I . I Even bigger than for L_C_D_ Yeah . Yeah . W I . know let's do a speech . Well let's leave out all the remote controls and just put a Yeah microphone . Yeah on top Yeah of the television to . . Ninety . Twenty five . You can clap Yeah or something Yeah . . channel Turn volume . up . Yeah . Hey , that that's an idea . Now you shouldn't say the wrong thing , I dunno . Yeah Okay . , well that should it has to be remote control , not Yeah Yeah , twelve . . But they want to talk into the remo remote Yeah control Sure , or why something not , or . Is why this not only would you ? would you pay more for speech recognition in a remote control . It's Yeah the only thing it says . , mm . Oh , but do we want to implement that , or ? I think an L_C_D_ screen should be suf sufficient . Yeah . But when you look at the percentages Yeah , it says a lot , but Perhaps the options Speech should recognition be uh scores even higher , huh ? Why not ? Yeah Why not , well ? , maybe because of the cost , but uh Yeah nobody . knows uh how Let's much hope uh uh I No know to have I it think some I will uh think cost it's d better to have uh . L_ L_C_D_ screen , because in the area of tw thirty six to forty five , we have about thirty percent of the market share in in our hands , and fifty five of those people want L_C_D_ screen and thirty five want speech recognition . So I think it's better to keep it with L_C_D_ screen . Mm . But would it be useful to imple implement both ? Yeah On one remote , if the Well costs ? Or al allow it Yeah . I , I don't dunno know . if that can be done with the cost of twelve fifty Nee . . With that uh If it should be done , if it could be done Yeah We , I should won't do matter it , but how . Yeah would . Yeah . you . Sure like . to implement that , that you say volume up , and then it goes Yeah up Yeah . , or . ? Uh . Certain systems already exist , I think . Mm-hmm . Then you also have to have different languages if we go international . Then uh True it's y True . it's , yeah yours to do . Yeah a . True French and . Yeah Dutch . and English and But that should This should be also uh accommodated be with f with some software should be also with L_C_D_ , uh screen , uh . Yeah . Because . then I think in Chinese Yeah is , that's different right written . , volume is different written than um Yeah . Swahili Right . or something . Swahili Yeah you . Swahili can use . icons for the Yeah Ja . , well possible a speaker . and uh Indeed . But if that's better Yeah , yeah than yeah language yeah . for Yeah the . for the remote . So we want to uh yeah it's international Then it's uh Yeah . okay . Okay . 'Kay , what else ? So , no speech recognition ? Or Well , if it could be done , we Yeah , we Y have it to should keep be done Yeah . If it . could be done , should be done Yeah . . Yeah , and then we have different languages . Yeah , that should be uh That's not so difficult anything matters at all . Okay , because , just make I a separate already remote use for on several each uh voice operated systems , and they are all possible to uh not all , but Well , you I think sh it's you difficult should to . adjust the thing . Every language of dialects Yeah . I think it's very differen difficult And you have to . speak the so that it Yeah can . understand . I think it can't be implemented , but maybe You could use that n as an option Yeah , if you , 's have an option , yes money . left , or something Yeah , sure . , indeed . Fifty Euro cents . Yeah . Let's do speech . Yeah For speech . recognition . Okay , so we only do this when we have enough money left Yeah . . Okay . Well I've written down an an on or off button , volume selection , channel selection , uh the digits from one to zero , huh . Um or from zero to nine . Uh a digits button to switch uh between one and two digits , mute button , a separate menu for teletext , a battery indicator . Um we're going to use a docking station and uh probably L_C_D_ and if there's enough money , speech recognition Mm . . And uh the possibility to uh enlarge buttons or to have large buttons Mm Yeah , yes . I in With general . uh . teletext if it wasn't ver very important No , it was , but but You also now have colours . I don't know if we should implement that Curved ? . Yeah , when you press the red button , you go to page one hundred two , and when you press the Uh yeah . I don't know if we should Um implement that . , because it says that teletext not really S important Shortcuts , but . Uh yeah . , the shortcut I , and think you can't we should go we to could sport that . we could also implement a audio settings , screen settings and channel settings , but as sub-menus . Yeah . Mm . D Mainly if you turn the uh remote control on , you have to u you have to see from one till zero , channel and volume . And if you want to use teletext screen or audio , then you can Sh press it Yeah . It , just should be just available sub-menu but not . Yeah 'Cause . Not it should directly not be there Yeah uh . . available Yeah . . Okay . Okay , so not too much teletext support , but in a separate menu , and Yeah Mm . . So actually it is there but it's Yeah , but just s not r ready Directly there available Yeah . . . So does it confuse uh the You'll user have to search ? They'd for have it to be easy . Uh to use . . I'll search um . If you want to use teletext , you can push the teletext Yeah button . and then the options uh become available . Yeah , that's a The sign of it . Okay , but no more buttons or functions , or ? Uh No I guess . , no not . . What else can you do with We've a got television ? anon Aren't we forgetting something Have got got very two important examples here , but ? I don't think there's anything Uh we're missing play . , pause , doesn't n need to be Well , we there don't . have the video orders Yes , so this is your presentation . We could check the other remote controls with Yeah , you technical could look functions here . all the the Which ones were yours Uh ? th th th th I don't know , technical Techni functions . They're a bit small , you can we should stretch them , because Ping . Ja ja ja ja ja . Technical functions . Yeah okay . I guess we've got them all . Uh I think I go to have volume , mute but I Yeah . Very slow . Yeah , the zoom buttons . And for a T_V_ Yeah , b wide ? Can you zoom screen in a T_V_ ? , high screen , different Or things that you you have can put 'em on uh on , yeah different on wide uh and Yeah . yeah . But that should also be a sub then , a sub uh menu Menu . Yeah thing it should . be available , but then in separate screen settings or something . Yeah Mm . , so we should also implement se screen settings . Yeah , screen settings , audio settings Oh , teletext right . settings you have . Yeah . Channel settings . Yeah , so you can program So those the four , and of course the main . Yeah , so the first you see the main , and the other ones you can Yeah uh go . Yeah to . uh Like tap screens or something Yeah or . , I dunno . I Something hope we can do this There . are a Yeah lot of options , if depending uh uh on what kind of television you got . 'Cause if you don't got a wide screen television you don't need the uh No , you don't the screen yu a settings no you then uh you for don't no ni uh don't then you don't use it . Yeah and if the television does not support such uh operations Mm-hmm . We don't have to use that top . Yeah . Yeah Yeah . . So you leave it alone Yeah . . Yeah . Or it could be possible to have a a standard version of the remote Yeah , an expanded . version . And do we want them in different colours Yeah , or . And Colours and the buttons , should they have . Yeah colours . ? Colours I think the main colour of the Oh but we remote don't have control any buttons is . uh the colour of the L_C_D_ screen Yeah . . I Yeah Because Yeah . we don't , then want defines a lot itself . a devi yeah Because a device uh self s g how many percent ? Eighty percent ? They think it's ugly Would spend , right more money ? if it looks fancy . Okay , so use uh very uh lot of peo Perhaps you can uh make adjustable fronts , like with the telephones Adjust with phones , yes . You can uh But Okay I . Twelve don't Euro fifty think that . uh Well , make it available in different colours , you mean ? Sure Yeah . . Yeah . Red , white , blue , black . Rasta And a see-through colours . Grey uh . Yeah Yeah sea view Yeah . , see , yes through version , Simpson's versions and . Yeah . If you press a button , it turns green . Yeah . Okay Leave A , well disco version that's the . . Five minutes signal for ? las final five minutes . Um so I have uh the things I just read . Um then we have uh separate menus for teletext , screen settings , audio settings , and Yeah what else ? . Channel settings ? Oh yeah , right Channel . So you settings can program . the T_V_ Yeah . . Okay . Mm Perhaps you . should you'd throw them on on in one pile . So , options , and then you sub them Yeah . Otherwise . Could you be possible have all . those teletext , perhaps teletext Mm . not , but Or like uh you No have , we a menu said teletext button , you also press a separate menu Yeah . , or Yeah otherwise , but I you have a menu button , press menu then you have uh Yeah main . uh menu search uh all the all the settings . Yeah Okay . But , but we can work that out Yeah later , no problem , I guess . So . Yep . we're having a a general menu with the most used functions , uh teletext , screen settings , audio settings , channel settings , and maybe there are options for the remote itself ? Like I don't uh know large . icons or small icons and Um I don't know what No else . , but , I think b because we don't have a lot of buttons on the one screen , I Or think do we the have buttons any buttons Yeah ? On the , but remote but . or Which like one you have ? you only have channel button or volume button . Those buttons But you Yeah can that's , but also on you the can L_C_D_ in the L_C_D_ , huh ? , right ? Yeah Right , yeah , okay . Yeah So we don't , th have . any normal buttons No , no that normal uh No buttons , alright , yeah . . Maybe only the on and o Yet on on and off and off button is But p is we don't perhaps Uh . But need not I don't a special button you kno think we don't need a special options menu for the remote itself . Mm No , no , no . . Okay . Oh well , you should be able to set which T_V_ you have . If you Yeah have sure , of if course you you need have uh uh a settings button , uh or a settings option for the remote control Yeah . . But isn't idea to use uh uh what you said , uh normal on and off button for the T_V_ No no , that no you , because don't have we to we use a discussed that you could charge it , otherwise is it it jumps to stand-by mode Yeah automatically but . but not for the remote but for the T_V_ , that Yeah you , but use a T_V_ of course , th that's the I think that's a best thing is that to implement that one in the menu with the volume and channel But a not as normal button . No , in the L_C_D_ . , yeah Well maybe . there should be a separate button apart from the L_C_D_ , because you can't turn it on when the L_C_D_ is off . So how do you turn the thing on ? There has to be a No you just on button tap on the remote I Yeah think , you Just tap tap , huh it . ? . . Touch Tap screen the thing . Okay , yeah then it's turn . And then turn off the television , turn on . is on also , or just the remote No , just the remote . A television ? Sure . But don't have to be on , that one you can Yeah , it press should on be in standby mode , yeah stand-by , but , then press on remote , press on and then T_V_ should be available Yeah a yeah . Or not . . I don't know whether it's handy to have a n a normal on button , a r just uh Separate rubber uh . for for T_V_ , so you can turn it on and then you can choose the channel . Otherwise you I don't know whether or not that's A A A normal button Yeah on the remote control , yeah , or norm . To ? turn it on . Of or you should put it in the L_C_D_ screen . Yeah , because uh when you touch the L_C_D_ screen when it is in standby mode , it should pop on . Yeah , I have , yeah Okay . Wh uh why , well would it be a a need to have a normal button Well I ? I guess if you use the L_C_D_ screen , you first have to search where is the on button , then you uh you you then turn it , and then the T_V_ goes on . But if you have a normal on button on the on the remote , then you do the on , and then you search the channel which you want . Yeah , but I think the re the remote control , if you press tap the screen , it always should jump to the screen which has the volume button , channel Mm button . , and of course of also the on and off button . Oh right I think . it looks a lot more fancy if Yeah you use , I think uh so too if . Otherwise you don't have any y buttons wet e k on Yeah the s on . Yeah Yeah on . remote control . So actually we're going to . create a a button-less uh Yeah remote . . No buttons at all . Okay , well that's might be a unique selling point , huh for Mm-hmm a . remote If we can afford . Okay , well it Yeah I , if . we guess can afford we have to it . Yeah . postpone Oh , okay further discussion to uh our next meeting , because we're running out of time . Um for now , we're having a lunch break , Oh . and then there will be uh half an hour for the uh next share of individual work . I will uh write uh minutes , if I can create them out of this . And Mm uh put . them in the the project documents uh folder . And here are the individual actions for the for the other roles . And of course specific instructions will be sent to you again by your uh personal coach . Alright . Luckily as we are . Okay , well thank you very much Mm-hmm , for . now , and uh Lunch . have a nice lunch , huh Okay ? . Food . Should we put this back in our rooms , or uh ? Yeah , think so . Yeah . |
TS3005c | After the project manager opened the meeting, the industrial designer discussed his preference for making a remote which is single-curved, made of rubber, contains an LCD, has a docking station to recharge the batteries, and uses a simple chip. The user interface designer discussed how speech recognition could be useful to users who often lose their remotes, the layout of the interface, and the option to include a scroll device on the side of the remote to access a menu containing extra features. The marketing expert discussed the results of trend-watching reports and his preference for a banana-like remote for younger people and a traditional remote for older people. The trend-watching reports indicated that products should be fancy, innovative, easy to use, in fruity colors, in soft and spongy materials, and in hard materials in autumn colors with square shapes with round edges if appealing to elderly people. The team discussed case shapes, color options, types of rubber, and dimensions. The team then made decisions regarding energy sources, components, and the remote interface. The industrial designer and user interface designer will work together on a prototype drawing on a smart board The remote will not include a pen. The remote will use rechargeable batteries which recharge in a docking station. The remote will use a chip on print. The case will be single curved. The case will be made of rubber. The remote will contain a microphone for speech recognition. The remote will have a scrolling device. What shape the remote should be. Whether to use hard or soft rubber. Whether to include a pen to use with the touchscreen on the remote. What sort of batteries to use. Whether the remote requires a CPU. Position of buttons. Position of a microphone on the remote. Color of remote. | Okay , welcome everyone to our next meeting . I'm busy writing and busy leading the meeting , but um I've prepared a little presentation once again um or at least an agenda I think uh the biggest part of the presentation will be uh on your side . Um we are here at the conceptual design meeting , which is hereby opened . Um once again I will try to uh write some minutes which I just from the previous meeting uh placed inside our project folder , which was quite some typing . Um today we once again have uh three presentations , if I'm right , and after that we will take a decision on the remote control concepts . And just as the last time we have forty minutes to accomplish that . Okay , well I'd say let's start with the 'Kay first presentation . . Um in the same order as last W sure time Mm . ? Okay . Alright . . Well , take it away . Okay uh welcome you all . Components design , um uh first of all uh I would like to uh uh accommodate some of those uh things I uh uh elaborate some of the things I did . I I elaborated on the concept . What should be um uh said about uh the components , uh its properties and what kind of materials should we use to uh to make uh one of those r remote controls . Uh well first of all I've uh d subtracted some of the components that is that are used uh are w w um you know from what uh the remote control's formed . Uh first of all , the case , the case , the surrounding of the of the the remote control . I would like to uh give you an idea of uh how I thought about . Don't destroy my giraffe . Giraffe's gone now . Okay um the case was is made from rubber , I suppose . There's one of the because when you use a remote control a lot of people uh will uh will uh Drop drop it their . remote control and they Hmm break . uh becau the uh titanium was also an option . But uh it's a very expensive material . Uh rubber is , I think , uh the best suitable uh material uh to use uh for our uh for our remote control . Um it's poss it's also possible to uh create fancy colours with rubber . Uh rubber l makes it easy to uh to to it lets lets itself colour . Uh titanium uh you have to paint it and with that uh it's possible to scratch it or uh yeah make it ugly . Uh rubber uh the total uh piece of rubber that's sor uh that's that's used uh to make the case is uh the same colour , so if you scratch it it's still the same colour , perhaps uh it's a little bit damaged . But it's a very strong material . Um I h I had an idea single covered uh curved , sorry , single curved . Uh so it's t two dimensional . I think it's uh it's best to draw oh green . It's a colour Bright colour Uh . Fancy . colour New . Forward . . Blank . Okay You have . to go t Let's make it uh black . Okay . I thought of an idea like this . Oh that . Um delete . Blank . Okay . So it also looks nice when it's on your table . So you get uh it doesn't lay flat down on the table , but it's c it's stands Oh . it's a side view . Side view yes it's side view so uh I I'm not technically good at th three D_ modelling , but . Um uh it's just an idea I had so it's uh it's very uh so its also looks nice when it's on the table . Um the graphical user interface and the buttons , uh we also thought about that already . Uh I thought about uh the L_C_D_ touch screen , which is uh is easy to clean too . One of the great uh advantages of the L_C_D_ screen you just use some or uh another uh cleaning uh uh cl some cleaning stuff . And um it should be made of strong plastic and it should be bright . Well I already uh s uh explained some properties of that material and I think uh well we also we almost concluded about that uh this should uh be uh our uh True . button component . So uh uh that's all about uh the buttons . Uh the batteries , uh we also thought about that already , uh will be chargeable with uh uh an option for a mount station so you can uh put the uh the remote control in a mount station so its charges itself up instead of uh plugging it in or something like that . Questions No no no No no , ? Okay no . . . Just looking . And they should be long lasting , not uh not be empty uh in about uh two minutes or uh thirty minutes or forty minutes of use . And next step is the chip uh th the component that's uh makes or transmits the signal to the television . Uh there was an option to use s a rather simple chip but I think uh because uh of our uh highly uh requiring uh requirements , there should be an advanced chip in it with uh also the ability to uh facilitate speaker speech recognition uh which unfortunately is still in a test phase , so uh there should be some more uh investigation on that side . Uh my personal preferences uh I also overheard in the last meeting that there shou we should use uh our own business colours . That was correct , wasn't it Mm-hmm . ? Okay . I think they are rather boring for um for use with rubber . Well , business colours I thought it was the the slogan and uh the corporate image , so yeah , it Okay needs colour they should be m sh they , should be in mind , wasn't but I it don't ? think you have to make the entire thing in the corporate Okay colour so it d it . doesn't says uh to uh have the It slogan must be ? recognisable . Okay okay . Well that's possible of course . We could make You can put a little the R_ R_ and R_ and R_ on the . top of the machine . Uh so they are pretty boring , I suggest , because just the availability with rubber to make fantastic colours uh and also in a lot of possible colours , so it's possible to make very uh fancy uh remote controls which peopl uh who people in which people will find they're uh interesting . And uh will buy uh them faster when they look at the same old grey or black uh colours . Uh s as I said uh before rubber is uh is impossible to damage severely imp instead of uh of course you can break it when you you when you break it in s for example with a pair of scissors or something like that , but i if you drop it it's not uh broken uh right away s instead of using uh plastic , hard plastic or uh titanium . And I personally liked uh the single curved uh remote control , because it yeah it makes sense . Okay . Well that's all about my uh my findings . Alright . Okay , thank you . Mm mm I will mm go next . Next . . Alright so I thought a little bit about the interface . Uh how it should look . And uh uh we uh determined that will not be no buttons , but only an L_C_D_ screen , so I had to uh look on that . And the design is therefore based on what we just uh uh thought of . Uh first there are some new findings and new technology for speech recognition . And this is that uh um uh uh you you ask you give a question through through the device and it answers you . And they already uh put this in an in a coffee maker . And so that it you say uh good morning , uh coffee maker , and it says t says to you back good morning Mm Joe . or what's your name . This uh and there's an easy way to uh program that uh you say record into the device into the speaker and then you say the question and three seconds later you say the answer and then when you say the question it gives you the answer . Mm Um . Mm perhaps . it's useful , perhaps for because Mm . people um lose the remote , they can yell uh remote where are you and calls or something It's true . . And perhaps we could uh implement that . And then I have to go out of the presentation because Oh I my God tried to make some . kind of a a idea of how it should look like but I can't draw , so uh don't make too much of it . I tried to uh the L_C_D_ screen I tried to sort of to draw . I thought uh at least uh the icon for the volume . I don't know if there is an icon for the program , but Not just a P_ yeah P_ . Oh yeah , just a P_ okay . . So . .. uh . and then the buttons above and uh below the and the and the mute button also recognisable as an icon . Um Where's . where's the button for two ? I forgot that one Okay . I . thought I forgot something , but uh . And uh and uh the numbers , that should be a bit larger I think it's not really on scale and and Ah so . forth Doesn't matter . . Um an options button . And I thought the the button for teletext apar uh apart because it's not really options , I think Mm-hmm . It's uh . options No is . the settings of the remote and of the T_V_ and that kind of uh thing Yep . . So could call it settings or something . But this is a bit uh how I thought it . And uh the L_C_D_ uh somewhere on the remote . Perhaps we could be more curvy the remote perhaps should , so that it's better in your hand or something uh Oh okay , yeah . . But uh and and uh a microph microphone for the speech uh recognition if we want to implement that . Uh and then uh if you press the op options button , now we have an example of and then you should get the other options with what what you could do and that you could do with something like this this Oh yeah , . . And uh it's also uh I thought think we discussed uh earlier that uh older people don't really want to use uh these extra settings . And older people a also don't really want to use this uh th this kind of option menus . So they want to u use one button and then something happens , and not choose with uh this kind of uh And you could put in a an a really s little scrolling device on the Mm-hmm . side of your uh remote , so you Mm could scroll . scroll uh across these uh things . Okay . That's an option . And that was my uh finding dinge . Thanks . Yeah . Okay Now our third . Go Danny , go Danny team member . with his presentation . Okay , I'm going to tell you something about a trend watching . The trends from the past years , what the people like , what the youngsters like , what the elderly people liked about shapes , colours , material and stuff . 'Kay . The method I used was Like I told I watched the trends from the past years about colours , shapes , material they wanted uh from elderly and young people . So we can keep that in mind for designing f uh the device itself . Findings I made . The most important thing people liked last year was that the remote control should be look look fancy . The second important thing that w should be if inv in innov innovative , okay , like the L_C_D_ screen that's quite innovative so that should be great meeting for this . And the third thing is it should be easy to use . I think with only one menu , four button , channel , volume , it should also be enough for easy to use . The personal preferences for the young people , they liked fruity colours like uh Fruity banana yellow , uh ? Fruity strawberry red and stuff . . Grass green . Yeah . Like that . The round shapes , and soft material m materials like the rubber Mm . It should be . Okay soft . uh i it should feeling spongy or s Sponge Bob like things Let's . Th build it into a sponge . Elderly people like au colours which y are being seen in autumn like um woods um dark brown , red , deep reds and stuff . They liked square shapes with round edges . And hard materials like wood , um titanium . They those kind of materials they liked . This is a bit like the young peoples like the fruity colours , innovative , all the colours you see , the blue , the red , the white , the yellow , that stuff . And then I th I I personally thought the front side of the shape should be something for the youngsters Oh y like like this or something . It's it's a bit like a banana . And the colour should be yellow , or something . And for the elderly people just plain old . Because we decided to have two kind of remotes , two designs , or was it two It colours was one ? Different remote colours , yeah , I think , different . We should colours decide . whether it's going to be with round shapes . I think like my colleague , you said , is that's e better , or for the elderly people something like like the iPod or something , with round squares . Simple but easy to use Mm . . So that's it . Okay So That . for is the older my people , a more traditional Yeah uh , like the form older . o older colours I can maybe You could you could uh change the colours , that was also the idea . I Yeah don't know . which shape you should should take , but . Colours th the elderly Yeah people , I guess changing colours will be easier than changing Yeah Changing . uh just the shape of the the shape uh of it . remote control ? Perhaps you could find something in the middle Yeah . Round , s but square round corners . , but s but square , yeah . Yeah . But maybe then both groups won't buy it . Yeah . Uh i i if you do it uh uh square , with round corners but a little uh in the middle of it uh i Do Yeah you I know what know you what mean I mean , kind ? of like a wait , like like this . uh a bit . Yeah . So it's a bit square , but it's also a bit uh round Kinda like a . beer glass So . Yeah but . then I know what you mean . Same sides . It's also easy But that's to uh to have to to put in your hand . Yeah but that's also how other remotes are shaped , so that's uh Yeah . But perhaps that's a good thing , so that's easy to use . People know the Will recognise that's as a remote Yeah control . Uh . Uh when I saw your d Oh . Look something like that . Autumn colours like red , brown . They liked the wood Huh a lot . Mm-hmm . So . Yeah maybe we could . give it like wooden loo look look or something Yeah Yeah . , kinda in like old that cars colour . And , uh a bit bit Yeah . old school style renaissance , medieval kind of things . Swords Let's Those put kind it all of Yeah together . . , those kind of things . So you see the big difference between the young people ? Fresh Yeah . , exciting . And the old people But that's easily , old to do and with boring the colour . , I think . So Sorry That's easy to do with the colours ? Yeah , I I think think . it's it's easier to do in colour than in shape Yeah . Uh . Because . otherwise Yeah we we have think so to too get . different shapes , and colour way easier than yeah the shapes . In material yeah rubber , rubber is , like I said , young people like more soft materials and spongy ones and the old people like plain wood Yeah Yeah . . . So we have to decide if we're going to use real hard rubber , or soft rubber Yeah . Or something something think between uh that . Soft Also rubber in . between Yeah soft . rubber which you can you can feel Yeah in it I know what you . Um I don't think . you should Or be able to mould it , but No . Or It should or wh what's shouldn't something be harder . No no no but but . you have to like like like a a eraser or something . That's the bit you Yeah can press . it in , or something harder Uh . . Bit like this kind of rubber . This uh Yeah , something like this , yeah . But it's quite hard , this . Yeah it's quite hard but you can press it in Yeah . It's . feels kind s spongy . Spongy . Hmm . Something . I No . don't think it's rubber . N n n So we need a spongy feeling . Uh did you have something about uh Are you going to invite Yeah Sponge . Bob , maybe he can So Ding we ding should . first decide about shape , I think Yeah I . Which think uh that's the better thing to do Then . you can fit the L_C_D_ screen in it , and can decide uh . Um I also s uh can't help but notice that you uh used an you had a remote control and the L_C_D_ screen was uh rather small Yeah w . Um Yeah I . think it .. that it's L_C_D_ supposed screen to be should bit be s bit s bit . This like was your size Yeah . , but I think it should be larger Yeah . three quarter of the Yeah , three of quarters the . So uh so you don't have to put your Yeah oh the buttons . won't get that small Uh new when the L_C_D_ screen , blank is . So uh when you get this uh Ooh Uh kinda like this . Mm-hmm . Or Yeah should . it be larger Larger I think ? Larger . ? Because you want to put your hands But if Yeah you pu becau because Now You want you have you can put your hand there and then you won't touch the screen Yeah . Perhaps Yeah okay that's , true best , true . , true true . . Your thumb here . But not on the screen because Yeah . Yeah that's uh Yeah that's an idea . . Looks a Because bit like when you a Game put your Boy f now . Yeah but if yo if you make the the L_C_D_ screen as large as the remote control itself , uh you'll you'll always get some You You always touch it Yeah Yeah , yeah yeah . . Going yeah to be yeah very greasy . and stuff . But it won't get that small because you have how much ? Nine ten eleven twelve thirteen fourteen fifteen buttons on the screen . Yeah . One to zero Yeah you don't want , the it two too digit small , . How yeah how large You have to you have to Because some fat people with d thick fingers Yeah they have thick will fingers press three buttons at same time . . But if you wanna make it in international , Japanese uh people got uh rather small hands Yeah true , but and Yeah we got , we these have large we have the zoom option , right ? Zoom opt Ah yeah of course , yeah . You can make it larger to to uh to uh with accompanying Yeah . uh greater fields to push the button . Yeah Yeah . . And we won't include a a pen , or something to point No , hey , we we want to do it with our fingers . Yeah , right . Your ? fingers , yeah Yeah . You . don't Yeah want Y . uh you Because could if Use you include lose a pen the You pen a you pen c you uh . can lose the pen . Yeah but I if think you lose the pen people want uh to you use can't a remote use with with their Yeah fingers the fingers because Yeah th o they're used , yeah yeah to that . and , if they think it's handy to use a pen . Yeah I think this uh this is a good size for the screen . I don't know how how large the actual remote should be but a little bit And like maybe we this have , or to something add a tissue . to remove the grease from all the fingers Yeah Yeah , huh . Yeah . but that You that can can be do with whatever plain uh any uh soft tissue cloth . . Yeah , you Okay can buy well those maybe at , if I can interrupt you , maybe I should uh should show some points on which we uh should take a decision . Sure . So we can discuss these points . those points um energy question mark . How how should we uh supply the thing with energy and how are we going to do it with separate docking station and then put in it . Uh chip on print and case . Those are points my uh coach advised me to discuss here , but I hope you have ideas about them . I think energy were batteries and then uh and uh The docking station . Yeah . Yeah . So that's the Maybe the it's the better first to point . We to already include decided that on W the rechargeable previous batteries meeting . Yeah . which you can recharge Yeah through . the docking station . Yeah So Mm-hmm . Yeah if . . Just the badg like the with batteries the are telephone dead . I kinda then you can like re your you can uh change them . Yeah you got some uh some of those uh uh wireless uh mice Yeah ? Mouse yeah . Computer yeah mouse like those . . Kinda like those kind of batteries Yep . . but it should be th I think normal batteries , not Yeah not , normal like two or plain you two uh No normal plain batteries Yeah you can buy . at the supermarket Yeah or retail Simple . shop rechargeable . Yeah uh . Yeah batteries . . Um what was with the chip on print ? The chip on print ? Um Uh you gotta f Yeah . I think so . Chip on print with a with a Print simple plate . uh a sim not a simple but a We also discussed that . Didn't we ? Yeah but how did this how does that with a L_C_D_ screen ? You still have a print plate Uh . Yeah yeah yeah . You always have a print plate . Beg your pardon ? You always have a print plate , right Yeah sure Mm-hmm , of course . , yeah ? Always . , so I dunno what w what we have to decide about that . Yeah well it's a good question . It just was in there and I didn't Well have uh any chip information on print about it , I , but think what they mean uh with the regular rubber buttons that you got , uh it's always clear for the remote control when you press uh a certain button Mm-hmm . But when you . got a L_C_D_ screen Yeah , okay . , with no uh with not the buttons But are not always on the same place , for example if you enlarge a button , or if you got several Yeah options . uh appearing on your screen , uh the co-ordinations aren't always the same . When you got a regular button , th the button of stand-by is always on the same Yeah place okay , but and you got on the the and on the p print plate of L_ L_C_D_ screen is more advanced than a normal Yeah . print plate , so that that's not of any discussion , I think . Well you need some kind of C_P_U_ , I guess . I suppose Mm so . , I don't I dunno I don't think that's It is a simple C_P_U_ but it doesn't Yeah yeah okay but I d I I don't know if nor o s it's Yeah quite because a simple it has L_C_D_ to uh b . Yeah , it's quite a simple L_C_D_ screen . I think they don't need that big Yeah but of C_P_U_ it the the remote . control has to know whether you're in a settings menu or just uh you just want to turn up the volume . Yeah , okay , true true . True . So it has to have some kind of a calculation unit or C_P_U_ to know uh in which state you are and uh which button you are pressing in at the right moment Mm-hmm . . Because we're projecting projecting the buttons on the L_C_D_ Yeah screen . . And a touch screen makes it uh possible to uh to get the co-ordination of your finger Yeah on . the screen . And the case , yeah we already discussed It's the case rubber , we wanted to make it from rubber . Yeah and but uh but a hard rubber like this ? Or softer rubber or Uh hard rubber I think Yeah . . That's the easy to ha uh to to Yeah uh . It bounces back from Yeah the floor where you . Yeah We throw sure have different it , look colours . . Yeah . yeah this So in different the shapes D colours is something ? between the square shapes with round colo corners and a round shapes ? No I don't think , I think it's more round than square . Yeah it's a bit . But I think So it it meets should be a bit longer I think , perhaps it meets . more the young people than the older people . Yeah Yeah . But . I that's think what so we want too . , . Yeah , that's our target It's our main target . . Yeah . Yeah . Mm-hmm . Lower than forty years , I think it Well was and how . about my idea uh of making it um with one single curve ? Oh yeah that that So i I think I thought that Yeah was a quite . good Because it's a gadget and you want Yeah to show . it off , of course Yeah yeah you have Yeah a . fancy . design Uh , then . , right away You can . So put Because it it on your table with Yeah the L_C_D_ screen . , you don't have to put it get it in your hand , you can put it next to you and then Yeah . dive it in Yeah , that's and a good idea . It's a lot easier . . Yeah . Yeah , alright . So So , so Okay you got uh so Did And then you write that down ? Uh got a single curved uh rubber f uh fancy coloured You can't remote you control You can't . oh , you c you can draw it on your paper and then load Yeah it . on the Yeah , you can uh Yeah It's but pretty I wrote it easy down but . And load And it on the the user the server . What about the user interface , there are also some some questions uh about the concepts I think you have some ideas Yeah on that , I had what . You I you showed your just drawing uh . I should again . I miss a few buttons , but . Well . At least uh what we should also have on , I just remembered , um a menu to go back through the first uh Mm-hmm if if you . touch options Yeah , you , you can't have to go go back back . to this Yeah uh uh uh . right away now . This Isn't it better to have the sound and the general buttons horizontal ? I don't know With the minus and the plus . I think . I it's think it's easier I don't than know . I I thought it was uh easier to handle Yeah . this way , but I don't know what they think . Sorry ? Would Mm you . like the the buttons horizontal or v vertical ? For sound and Depends Th channel on the screen . . If you make the screen vertical it doesn't matter . If you make it uh in a rectangle Right Yeah well . if we make it like this I so , I it's think it's if you it's it's put it like Square this . I think it's it's easier to have it something like Oh a button uh minus here , plus over here . A minus here , plus over here . Oh , okay And . on here . Yeah . The other buttons and on here the top . The options Yeah . But I think and I then wou you have something like uh the P_ over here , and the sound . I think Something that's a uh matter of what you're used to . I think I would put a plus and a min uh here . And then the P_ in the mid in the middle and the sound uh in the middle . Uh Something like . Sh Take your time . Plus minus plus uh Almost . minus . Yeah but I think when you are holding it , you could press the minus and the plus and with the other finger the minus and the plus . Yeah I think you're going to s you're going to use it with one thumb Yeah . but I think Yeah I don't know . Perhaps W I have some examples We'll leave . I don't that know to the usability engineering then . Who's the usability engineering That's me ? She is . But . I'm going to look if I've got some examples 'cause perhaps you should choose what's most Oh often used . . The Yeah . Um 'Cause they can use that better Consistency . . Yeah . Oh I have that I those s numbers Here is our . here are uh Or a good watch I don't really know . B . Everybody's searching in his data . Channel Yeah selection . . Per hour one hundred and sixty eight . Volume selection four times Yeah an but hour But I mean if it's usually plus or min above each other or next to each other Yeah on . a normal remote Uh . So not how much n not how often it's used , but W what's Yeah what's , that usual depends or normal on on on . Yes the I'm remote . looking here . But here's it's Uh . below , here also , and now here's here's next to each other . I think it's it's a I think because I have two televisions at home . One is horizontal , one is vertical , so it Yeah it does Yeah it depends . doesn't . really matter , but Yeah . Depends . Uh . I think the the the volume was usually uh above each other , because you go higher and Yeah down , lower . And . the the pay the the the program is next to each other , because you would go further and back . True That's . how it's is usually when I look here Okay that's , um what I . see . Let's cut to the chase . It's got to change . Yeah well I think we have we don't have to decide about that now how where we will put the buttons I don't know . Yeah is it just is the user interface . Yeah . concepts Component . . This concept is in the actual design , but you should know where you would place Okay a , well le Yeah . Interface And the speech , yeah . uh shall we implement that ? Or uh Yeah well we just heard about the new uh Yeah technology I Technologies think it's it's , uh , huh easy ? for . that , where are you , but then it says I'm Yeah here . Yeah . Makes it . But possible then you to should Yeah also . find a place You could if you do it like this you could put it in a corner or something Mm . . You can talk into the corner Yeah , a microphone , yeah . . Yeah . Not even Mm-hmm necessary . , because a lotta you can make a very sensitive microphone , so it makes it possible to uh just put it arou uh underneath it or on the on the bottom of the uh Yeah Yeah remote . maybe . at the But bottom where you can can hel hold it Yeah with , that's you hand Yeah also that . there's also a microphone . uh Right . over there . So But , in that's the not middle import or something I Yeah think , yeah that's . not . im very important because yeah , it doesn't matter where the microphone is . but you should uh decide where you want Ah to okay put it , sure , okay . Right , well ? tha Um I Underneath think ? where it isn't seen the most . Indeed . It shouldn't be uh Inside You very could p you uh could visible put . it . in a logo of the company Yeah Yeah sure Yeah . Well . , why maybe no just . I i in the between the spot the you just round of the R_ pointed . out Yeah Yeah . because I think . it should be in a in an important position where people can see it , because it is the the unique uh idea of our remote , huh , the the speech Yeah control . Yeah . So where , okay do you want to put . it ? Well maybe Yeah but it doesn't makes where it uh the one hand any more fancy because you get to see uh Yeah actually it does Yeah because . it you can you can find it better if you use it . Yeah bu but It's a way for you to uh Uh . So it makes more sense just 'cause other remotes don't have that . Yeah , okay . But are we talking about the button , or about the microphone About a microphone ? Yeah , there because is no button a . microphone is very small thing , but you can make it look like it's big Yeah so . as its its really an important function of the remote . I think the left s under corner should be the best . Where isn't i it isn't most in sight . Yeah . Okay I think . . Well put it there . I don't mind . That doesn't doesn't really matter . No . Actually doesn't . Okay Alright . . So ? Any more uh So well uh type , supplements , Interface type anything . . Yeah , well we already s discussed The L_C_D_ that , huh , the the yeah L_C_D_ , uh and supplements Yeah . well I the think supplement I is thought to yeah the . , like you said , like scroll next to the remote Yeah . isn't that handy . I think it's better to just up what you'd like to do on the screen . If you want to go back you have to back button go back Yeah . , if you want to choose audio settings you press audio settings and it goes to that s sub-menu . Hey , . Um yeah . Yeah the the young people do like Use uh scroll the scroll Yeah uh . Yeah ? You do yeah like I think it so ? . too . So why not , on on side . Or at least Yeah I don't know if it's really the scroll , but the menu they like most , and I think you can never get through a menu Fast great with a , yeah scroll . uh Yeah So I think if you've it got a is settings is faster , if you . Becau I think the scroll's easier if you have a lot of options Yes , but . if you don't have a lot But you of have option it's then You f uh have a lot of options we have , because when five you use or Yeah four you get or w something when you Y use uh . the settings menu for example to look up some uh uh some channels on your uh on your television Mm-hmm . , you should scroll scroll down uh on a menu Uh-huh . which probably does not fit on your screen Yeah , okay Yeah , true . . So . then it's uh very handy to to scroll down Okay . , you make just a rubber just like uh on your mouse or . Just put it on the side and it's very easy to use . Okay , no problem . And I think I would it would make even more fancy because you have another interesting thing Yeah on the side which , yeah you Yeah . can touch and . It's also different Yeah . . Yeah . Okay . Okay . Well there's our five minutes uh warning . Um any more uh questions about about the design or the user Um interface . or different components , everyone No ? , colours are clear , shape is Everybody clear think they can , material can is clear Okay . , what's the standard colour ? work for that And a standard , yeah ? Is we there don't a standard colour no ? we I have I different colour . How many colours You got are you we got going You different should to colours you should have , but a you black should one have a standard because uh colour I . think black Black is standard . Yeah , black . I Black think is is the standard ? With the with . the yellow But if you uh want to be different Dark grey , something , then uh like this this colour or something . Just a regular uh Yeah remote like like colour yeah . And then have . Or uh or silver different . covers uh to I use think it's better . to have silver nowadays . Silver Silver , yeah . . I think Yeah you see . more silver You see a lot than of black t uh But silver still . silver televisions and black . Silver are Yeah rubber well the the silver silver . black is are new our main but also colours traditional , so . Yeah uh . I think we have silver , black and between those is like I dunno s five colours between them or something Yeah . w what about a yellow thing , I mean it Yeah y I Yeah think yeah yeah it's it'll be better a banana to yellow , we have could be ugly . , but it's definitely fancy R red . . Yeah th yeah But . That's right yeah Green . . But if you use , wood uh , brown silver . Yeah . , uh rubber s silver rubber isn't fancy . True . When you use titanium , silver is fancy , but when Yeah you use . silver rubber , it isn't fancy . Silver has to shine , and rubber doesn't shine . Mm-hmm . Especially when it's made of soft rubber like this . Yeah . You understand Yeah , I understand . ? Yeah I would think about colours like uh red , yellow Yeah , green Yeah o , blue of . course , just . The fruity colours Fruity Yeah Just . all kind and of colour the . Fruity autumn colours loops . . , like red and brown , dark red Mm-hmm and brown . . Maroon Yeah . Yeah . . Okay . Okay , so And and do we have to have a normal black one , or uh Who's Is it pinging No ? You are pingin Okay . You . I thought ping we Okay . , so uh that wraps it up ? Everybody Yeah knows . uh what to do ? Well Well I not wrote Well what I it don't to down do know here what to do . I , but wrote . Not what it down here to what to do um . do . Look . The next . meeting is once again in thirty minutes Okay . Um . here are the individual actions , and especially notice that uh the Industrial Ooh . Designer and the User Interface Designer are going to work together Right on a prototype . drawing on S a smart board Yeah , and of course . tough . to all four of us uh specific instructions We'll be will available be . emailed by But our do personal we have coach to . We'll work together , but do we have to stay here , or do we Well I I'd say just wait uh for Right email . and uh find out Yes . I don't know . Okay Thin I think . we should work . Okay . well that was what I had to say Yeah I , uh think , . final thoughts from anyone , or No . No . ? We're finished . Okay , well thank you very much . Yeah . Finished Thank . you very much . So we have to keep talking English now ? |
TS3005d | The project manager opened the meeting and then the user interface designer and industrial designer presented their prototype for the remote which featured an LCD screen, a scroll button, and a battery indicator. The marketing expert conducted a project evaluation of the prototype. The team found the remote to be fancy, innovative, fairly easy to use, available in different colors, fairly spongy, difficult to misplace, and targeted to younger people. The project manager then led the team in calculating the production costs of their remote. The team had difficulty in meeting the the target cost and had to eliminate some of the more expensive components they had hoped to include in their design. The project manager then led the team in an evaluation of the project process. The team found the project stressful, the equipment useful, the information available to them lacking, and their laptops to be slow and heavy. The team members will go to their own rooms. The project manager will create a final report The remote uses a conventional battery. The remote will not use a sample speaker and feature speech recognition. The remote will use an advanced chip. The case will be single curved. The case is made of rubber. The remote will not feature a scroll wheel. Size of microphone. Color options for the remote. Whether the remote appeals to younger people. Whether LCD screens and microphones are components or features. Whether to lose the curvature in the design of the remote case. Whether to keep the speech recognition component. Whether to use a different material other than rubber. Whether to make a remote out of wood or to make a remote with different colors. Whether to lose the scroll wheel. What colors to make the remote in. | Good . Beep . Oh . What So ? well uh welcome everyone Yeah . . Um as you may have noticed I uh created separate folders because it was uh Yeah tending . to get a little busy in our uh shared project documents uh folder . I don't know if everybody uh put their own uh documents in the right folder , which is for now the detailed design meeting . That's new one ? We Yeah didn't . make any uh Uh , we should save that Oh in Then I'll move one this . Didn't one we . just do that ? Yeah , save in the folder Oh . . Save as project Oh no , this . is just one big document , so you can leave that wherever it is Oh , okay . Hmm hmm . And we have a . evaluation left here . Okay . Agenda . Well not main documents this time Hmm ? . Oh uh yes . I have it open myself I guess . Um well the detailed design meeting Huh ? We're finally getting somewhere hopefully . Um what are we going to do ? I've opened it already . Um I'm still going to take some minutes Oh , sorry . , and if I'm right , you two are going to give a prototype presentation ? We could Aren't you ? Yes , you are . . And uh m did you do something with evaluation criteria Yep . Yep . ? Good . And we have a correct agenda . And uh then we have to look at something which is less nice , the finance uh aspect , whether we can afford what we have designed , and Oops if we can we can uh . commence the final part which is the production or project evaluation , how did we work together and what are the results , and how happy are we with those . Okay , well finance uh will be later . Now I'd like to give the word to you two . Yeah . Okay . Get up stand up Well . just uh we 'Kay made a . prototype . We first start with the overall uh This View is about . the total remote control . We made it green . Just example colour , so Yeah uh . there's one of the colours we would like to uh see It's in a fresh our prototype colour . . And uh the screen light blue . Oh uh this the scroll button and the microphone on the on the sides here under . And the R_ and R_ logo , it just says R_ and R_ now , but uh Okay ? Any questions so far ? Big microphone . yeah , just Yeah uh . just an idea about Oh okay how to . m th that could also be That's possible the place where . it's going to be , not Uh the size Yeah well . . , it's an idea in a Oh y so you . perhaps you should make it a bit big , so people know it's there and uh Do not forget it . Uh Mm-hmm . To function it it doesn't really have to be sm uh big of course Yeah Hmm , okay . . The microphone . Of course could be . just a minor uh hole Mm uh . Mm on the left , th yeah uh . button Small . Okay . um we also made some uh ideas about how uh the options menu would work . Uh using the scroll button on sides uh y uh I uh um You push the scroll button Yeah , you push the scroll button and it's claps out if there's and a drop a down menu or a pull out menu comes out and uh you get uh you get the options uh becoming available . For example uh T_V_ settings , uh Remote settings remote , et cetera settings , et . cetera Yeah . . So uh you can scroll down too with the scroll uh button , uh as you can see oh , it's here , just push it in , uh the menu comes out like this and uh i it all becomes visible Yeah . Um . And you could also touch it so that it comes Yeah out , and , that's c and use Yeah the . the the scroll thing as a with your fingers . Indeed . Yes . Okay , um it's also uh nice to see that um we made a small uh menu , uh the options menu uh becoming available when pressing the uh scroll uh button , and the opportunity to use the teletext , whi which is used uh which should still be used and we think that it's uh very handy to put it uh not uh under the options menu , but in uh Yes . In an apart uh Yeah . So a separate button In a separate for Yeah button for text , yeah , okay . Perhaps . . we should use the teletext sign in p A sign yeah , yeah , just . like Okay , indeed Yeah . Okay . , we can Forgot uh modify that later . . Okay . Would you like to make any comments about next Uh uh well , this is the total interface uh that f of the L_C_D_ screen . Uh the numbers , which is pretty straight forward . We put ano an an extra button in . We can erase it , but It's the button where you can switch channels . just when you are one and you go to two , you can or if you go to five , you can go back to one with that button . Yeah Previous page , that , yeah one , yeah , indeed . . It has a name . And uh Oh my God . uh we put that in , I thought it would be handy there . Uh this the one number or two numbers button . Below that , the page and the sound . And uh in the middle the the mute . Uh battery indicator . It's It's it's quite a bit large big . . And this is the uh the on off uh knop , the stand by uh knop . Or at least it should look like it . And the options uh Okay of teletext . . You can see very clearly now that the uh teletext and options menu isn't uh taking uh much uh uh it's taking much part of the screen , so it's very uh when you uh when you use it , doesn't uh become irritating to see . 'Cause Huh if you put . it on the top you always get see the the options menu . 'Cause people regularly uh read from left top to right down , so Mm-hmm . Yeah . Well this about it , I think . Okay Yeah . . Huh . Thank you I will put . Looks it good back . on the on And the I nice just missed green when . I was typing The R_R_ stands for ? That's the logo of the Logo , okay Yeah . It's th th . Okay well right now it's only R_ R_ , but uh Full screen . I would have recognised Shit it if it . were the right colours of course Yeah Alright . Sorry 'Kay . . . . Okay , the Oh full screen evaluation , yeah Huh criteria . . , huh ? Evaluation . 'Kay , my task was this time to put up a questionnaire by which we can evaluate the design of the remote control by the questions we requirements from the of the users . My name , my job , okay My name . The methods , my job . . Questionnaire with seven point scale from one to seven , from true to false , like Right question . , is remote big enough , we can say it's true or it's false by steps . One means absolutely not true , seven means true . Yeah . The three important things of refa Sorry , you used the PowerPoint are uh from th of this year is are , is the remote control fancy enough , Yeah . is it in innovative enough , and is it easy enough to use . And then evaluation itself . Uh . What So . ? Bling Okay . Yeah . First question . . Is the design fancy enough ? Well Project Manager , what do you think ? Well it's looks fancy , especially with the Yeah green . colour But does it . And the the curves which we decided , huh Yeah ? . Only what happened to the single curve we spoke Now uh about It uh the single oh last it's meeting curved in the ? background idea was . Oh uh . Yeah , okay , you ge um Y you should make uh a sideways Yeah uh view . The sideways . view , uh that that that It ma will be , I guess . Oh Ho not , we that can pen . Not that Oh pen g I would Well it might . smart work one board time , huh . . Uh can I draw here or uh Suppose so Think . . Ooh Ah . Yeah , yeah . Oh , you can my So God . , it it works would . be uh something like this from the side , but with a bit of uh curve here , right ? Yeah , that's the single curve indeed Yeah . . So if you v flip it like this . Yep Okay . . Here's That's yeah not very . i it's also uh very handy if you make a side curve way to make the the remote control very thin at the bottom uh at a bottom at a bottom . Uh make it uh rather thick on the top , because uh on the top it has uh the screen , which takes uh in some uh space , and the batteries can be located over there Yeah , so . So uh you just make the back of this part a bit bigger , so that Yeah it lays . Isn't a going bit to o be a little bit heavy at the top ? No Yeah , that's a . bit of problem maybe With . two batteries , the whole print plate and t and Yeah top . , and if you're holding it I think yeah , the quite battery a should lot be in here I think , because it's Yeah just . nothing Yeah , so . if you could Okay , indeed . Yeah . Yeah . 'Cause Okay otherwise , but we I have think to i rate uh Yeah , we have to rate these things . Is now it ? Okay fancy . enough ? True is one , false is seven . So fancy enough means , does it comes to the younger people and the elder people . I think it I think does so I think . I . It's pretty if you fancy don't make it . green , then the elder people won't won't Yeah like , I have it to . agree , all the colour colours don don Yeah you doesn't get . matter th that m that much now , it's Mm-hmm only . design . I think it does . Yeah . And the design . Well I think Yeah uh . especially because of the microphone and the L_C_D_ screen Yeah . I don't know also whether older people . will use Very it new , but thing . Well So Fancy I the would old make it people a two will . or something . A two ? Yeah . Huh ? It's true , it's a one Alright , it's a one . Very . Oh fancy . No , it's a two it's a one . . Little bit strange we have to judge that ourselves , huh ? Yeah Yeah . , I n used I wouldn I should use that one , but it doesn't But it's a one uh Okay Maybe , no uh it's two ? True is a one Yeah . Very true , is it . very true or isn't that true ? Well Well I'd they say think two it's very on a scale true , but It's very uh true Yeah , because , I think we designed two . it to be very fancy , so Yeah , but It's very fancy , I think We should . Have you ever perhaps seen a remote control like this ? No , okay well No , that's , okay true , so That's That so fancy not it's fancy . enough . . . Yeah . Then Okay ? , one two . That doesn't matter that much Okay , so Yeah make it a one . . Let's give it a two . . Is it innovative ? I think Enough it . is , because it has Yeah an L_C_D_ m screen , a mi microphone . And uh We have It's for from the search rubber uh the scroll function is rubber . . Yeah , so s . The scroller Eno a bit I think enough it's to It's I a one think it's a I one think . yeah . . True . Also huh uh-huh the buttons , are they easy to find ? That was a big requirement of the old people . Yeah , because they're right on your screen . So you can use the b the the arrows . Huh . They're right on your screen , so I don't know where you'd With the ones search Are all the buttons . Yeah easy to . find ? Not only this buttons , all the buttons Well . , I think they are . The Yeah options . are it uh little bit harder , but if you Take touch a harder the look options , yeah then , sure it's . uh I think th it's It's easier easy t than the regular uh remote control . Yeah Yeah , I , and think you use this is easy these now buttons . I think the most th I think , huh the Yeah options ? So . buttons are not the the easiest way to to No they're not , but they're to they're handle they . are easy to find . True . I Yeah would rate , they it are a a lot easier to find than uh th than on the regular remote controls where you have Oh to . uh find out what which sign or icon means on uh every Yeah button , okay Yeah , that's true . , that's . So So true you . have t you which have to use the But the that's the that's vantage manual of L_C_D_ to screen understand , you can have most text . So Yeah which . number are we going I would to I fill say think in it's yeah ? uh . it's a two Yeah , at least . . Yeah A , you two can make , yeah it a two . ? Two Yeah , three . It's not and perfect what do you , but think ? I think it's a three . A three Okay ? And , so why we is I have that personally ? two think , because , two I d I don't , three think . i maybe it's easy to use , it has to be easy to find right away . I I think if you have the button at the right , I don't think you can find the option Yeah , but button you don't have that t easy have . to use the button on the right You . You can can touch it touch it . Yeah . . It said bo You you both can touch the Yeah options options , okay . , but you . have y then you have here s written option on here , the teletext button , right Yeah . Yeah ? Okay . , then okay , good . Then I think also two , yeah . You can touch options and A it's two comes , okay out Yep . . A , because two we have , a two to . The uh the It's um Uh the the box next below Below question it , huh the next . question ? . Oh my God . Otherwise we have two results in one question . It's different Okay . , next It's question easy . to use , as well for younger as elderl elderly people . For young people I think it's easy to use . Young means Yeah sixteen , I was to forty years uh Yeah . And elderly from . forty Yeah eight . to their I think death it's . I think it's the most useful uh remote control ever to be manufactured Okay , you're very enthusiastic Also about In the entire your if own you're design mankind . Yeah sixty , but , huh because ? . years it has old the regular uh controls , li uh as you can see in the screen now , and uh you don't have all the other options uh always uh on your screen . So it's Yeah t . I think it's really easy to use . You want Also these options As well for to the for the older Yeah people , as well ? Uh sure as your . if you're fif sixty years old Yeah , but uh , you're holding one of those things in your Yeah hand , but they they don't want the uh extra options No , right , but we're going ? So to th make this f for a all kind of people And , so it it would it Yeah it has , okay be easy to , but be so for them they could to use the speech recognition ? Uh I think it is . If they read a manual . Because that might If Yeah you . Okay read Perhaps the , well that manual is Yeah one of the , alright most , always uh . . M Because maybe Uh it because that's it's the a lot most not of it's user not friendly it's and it's not easy to uh difficult use . . You say you say uh Channel record one , channel four , yeah . to to the to the speech recognition , then you say the question and the answer . And that's everything it does , the speech recognition . Yeah , well maybe that would make it even Yeah more . easy to use for I them think . it would Yeah make , I think it uh it does So . Because all the people who can't uh I would make it two . Also two Yeah . Uh ? Not a a seven two for this . Sure , two . Oh ? . I'd say three . Three ? I would also say three . Oh Okay . You , so we have ? three three two two or Two . Oh . Well So what are we going to do Two and a ? Okay , a three , I see half . Uh . Three Give ? No me more . . Another question . Remotes overwhelmed with buttons . No . No . No . No , that that's that's But yeah um I mean . Tha , that's that's a one definitely , I think one , that's . definitely That's a definitely one . our Oh nee uh , oh seven is it ? It is No ? Oh . Yeah yeah , uh . the remote A Yeah false score . Yeah . , yeah , but . I think you should make it one scale with with one Yeah being good and , I think seven being isn't bad , because , this otherwise has to be we can't uh something It's not like overwhelmed calculate . anything isn't from overwhelmed the . Yeah . results , so Yeah , indeed . True . Okay Yep . , a one , because we designed for that Remote , huh ? control has uh colours that different Yes that meet different . target groups . 'Cause we make them in different colours , so Yeah that they . Yeah Yeah uh , is . optional . That's Yeah true , and . I though w we had about single colours , but you can also make uh a wood colour , not just one single colour but a Yeah wood-like Huh . . That it that it looks thing , can't like you wood ? Also , like with something rubber ? , yeah . Uh I think you Whether can it looks . like wood , it isn't w it Yeah isn't , okay wood but . It it feels like rubber You can make , but a print on rubber , can't you Yeah . ? Yeah Yeah ? Well . So but that's then a one when then you , huh scratch it it does ? come That's off a one . ? Okay Yeah . , it So is that's it is a bit harder Do you to have many questions ? Uh I have to like Oh , okay well Oh we have Geez time . Yeah . , but we have We're We getting also paid . We're We getting paid The material have to get used to the is money spongy . , that . that's uh that's a one , that's m rubber What ? . What Yeah spongy , yeah , it's very . spongy Uh . Yeah , I th . Oh but not it's not very think spongy it's not , because the it's most hard rubber spongy . thing . I think it's a three . Yeah Yeah , it's a three . Uh-huh , yeah . , because you want to make it uh Hard rather but flexible but not too flexible Yeah , because . You can it has break a L_C_D_ it screen . . Yeah . Remote control Hard is hard to to lose lose . , yeah it sh Y yeah , you could you and could it's call easy Y to it you find can't . . you can't lose it if you're sixty years old . If first time see the thing you didn didn't adjust uh set the microphone , and then you Yeah lose it , then you have lost , y you it . can lose it , but it isn't hard to lose . It isn't hard , no . I think I think this is a two , personally . Two . That it's hard to lose No . ? Yeah , it it is Isn't hard there's Yeah the to it's lose , so isn't a . six hard to lose , you think Isn't hard to lose , yeah you . . ? Isn't hard to lose . So it's a two . Yeah , you can lose it , so I don't Yeah . you can make You it can't a lose three it . I It Or does have if you're an you're a sixty built in years function old . Yeah , but a har , your demands A hard to lose is good . So it should this Nee question . should be hard to lose Hard . It's to difficult lose to lose . Oh it . right . Yeah , this this is It hard is to hard lose . to lose . Yeah , so then this is it This is almost I A two think . true , so a two . yeah A two , I . think also Two . , yeah . Okay . And most all because of the option to Huh ? Whoa . Ooh . Yeah , it's okay . That happens above also Oh Uh . . But Yeah maybe . when you scroll away ? Oh , okay and back . it will be normal , but Yep No . . Oh Oh well , it , it isn't doesn't , well . okay . Remember put the cor . cursor on Okay the okay . okay . Remote Click control . mainly be sold to younger people . True I . think it will Yeah True , yeah . ? True ? . Very true ? Uh Uh yeah No . Uh There well I . , I don't think very true because a the colours a two . . We have the colours . Um we have the buttons is aren't that that much . Materials , yeah Nah . , the material isn't that It's Uh it's okay much more younger So I don . So ma . I uh make think it make I it a think two . it's a three . Well I think it's it's uh a lower number , so better because w we designed it for young people Yeah especially Yeah . I , but think I it's uh a , didn't two we ? but Okay , okay What do you think ? . I think Questions A because two ? I ? think it's two Two . yeah . I think it's two Uh-huh too . , two too too . Two ? two two . Let's make everything In a the two features . ? Dissatisfy younger people Younger . Um people . It Well has perhaps not . What Because younger did peoples are cr critical and they wanted a lot of features on Yeah this thing . . Well Well that it , n doesn't not exactly . but uh uh if it had some games on it or something like Yeah that bu but , but it's for a remote control I think it i I think it would they satisfy like the speech those needs . . Yeah , the You speech could call possibility L_C_D_ to your uh screen yeah , the colours . , and and scroll the screen . Scroll , yeah . options , yeah I . I think they'll be quite met with their expectations Yeah , but those are . more fancy functions , not not really many features or something . Right No , that that . that It those has are features relatively It's three . few features features , basically , with , the L_C_D_ touch screen is feature . Yeah . The No , aren't microphone the features is a feature the . microphone's feature and that you can change the channel's feature , and that you can change Yeah the volume . is feature , and that you can change the options of the remote Yeah , uh uh , okay Ours something had . other like that features with I think . Yeah yeah . , and then you have the The audio easy settings volume , channel up setting button . Those , video are settings features Remote . younger . people usually use the remote control to put on the volume Yeah yeah . Turn uh turn . So I've up chos the volume I shou . I think it's it's it's a one . Enough features Personally ? , yeah . I think once you've 'cause you have the channel features b uh you have the uh screen features , audio features , the you have all buttons on it which you'd like , microphone extra , L_C_D_ screen extra , scroll thing extra . Yeah Okay . , you think one , what do you think ? I think You two or three . . three , yeah Two . . I'd say three , so Yeah . Yeah two uh Make it a it is two then make or it a a two two . One two three . Or make . Just it another uh two a fucking . We two like Right two . . . You can see the remote control is R_ and R_ . Yeah , there's Uh R_ . and Yeah R_ in front . Yep . . Uh it's not the colour , so maybe you should make two , but it has R_ and Has R_ . oh yeah , do did have nah y you have the black one Yeah . And we'll . probably make also a yellow one . Yeah Yeah , but not R_ . Yeah and R_ , maybe yellow maybe I think two . Well . m th Maybe but two the logo Okay , true is on . , yeah on . the front , so One X_ d on i marks it's spot the a two colours , yeah , that's and the . And the menu is avail that is available is easy to use . I think it is , but I don't know what you think . I think it's easier to use than a regular remote control Yeah , because , tha when that's you push so true . on the options menu , you get the the the various options uh entirely explained Mm-hmm . Entirely . explained . Instead of uh just finding out what an icon means on a button . Mm-hmm . Yeah And , uh you can navigate easier Yeah , you , because can navigate wi with . the you have to push the the the arrows and with a normal Uh . T_V_ uh remote . I think that wou that would be quite hard to learn You're not to satisfied use it , okay . No , I'm . Let's start not not over convinc again then Yeah . Let's make a different . remote . Let's go th . Well for Menu . I think it would be a t yeah , two A two . Now lower A two Oh . ? We only , well have that's twos that's pretty . good , huh Oh yeah . ? , I think so . Yeah Uh just . So twos okay And . One three , we three have . and a few ones . one three , a one , that that have to got Two threes . up . Two two two We two m two mostly have twos . So two , yeah , so it's pretty good . The average . is a two Yeah . . That The average is . quite good Yeah . I think in my so opinion Yeah too . , I think so . . That We Ooh can be happy . Save . Ooh . Yeah . . What is it ? It's like a bug It's or a fly something . . A fly , yeah Oh m . A f butterfly . Top . Yeah . That's it Okay . . That was your evaluation uh Yes show , okay , so . we don't Sure have to calculate . anything because of um No , it's these two results . Okay , good . The It's average good is two . . Um . Yeah let's . see oh , it isn't asked to save but it did Yeah already Yeah . Exactly , I uh uh I . uh And saved this it . Everything okay . Well , the next part uh might be a little bit difficult to do in a group , but I am willing to try it . Because we are going to look at the finance and I have Yeah a . nice Excel sheet to do that . Redesign . No And um I'm not sure if I put . it in the project folder . look on that . Um and we're going to calculate the production costs Yeah , and if they . are uh under or at twelve Euro fifty , we're good Yeah , and . if they're not we're going to uh re-design So we're going , but to we have to do that erase uh features very or very something quick I . think , yes . Um I don't know if I Do you have the cost or uh put the Excel sheet in the Let's hope n not in the f . We're going folder fifty to be here five . I at eight Euros o'clock think it's . . I think it's still in my own documents folder . We're goin still going to be here at eight o'clock . No . I doubt Oh shit it . . Perhaps we've got features that don't exist Yeah in the Excel mm sheet . yeah , maybe . So The microphone No , it was in my uh my Yeah information . It , so i . Yeah uh It wasn't too much Yeah . . ? maybe you're going scrap As well as the L_C_D_ screen scrap . Whoa it . . Okay Well , well , if it doesn't this is work it . Um maybe I could ask one of you to uh fill it in , so that I can also uh I take want minutes to fill it in No prob , but uh , and . uh maybe the other can uh use that thing to count uh numerous Ah . functions But . you should uh Count direct it ? Li like write Well it we have to be count some things and we have to think about some things Count it . But . You you have got to fill Excel in to count this The number column . of , huh ? No , uh count uh number of functions , because Oh okay for every button you have to . Well pay Ah and I dra , okay uh there are Danny different screen , Danny shots , cool , so . Huh , I'll do that , because ? Yeah or ? Oh I draw different , yea yeah the , you uh design different it screens , so We've got a battery , one or t two batteries . Um , or not ? nee one battery , with two small batteries . Yeah Yeah , but . it's it's more about the energy source , huh ? Do you Yeah use a hand dynamo , a battery . I would do a battery , kinetic or solar we do cells Solar ? . Right cell . No it took ? A We'll No battery a , no wait battery solar . ? cell , no no no no . One . battery , right ? Yeah No Yeah hand . . dynamo . Hand Electronics We have , simple chip advanced chip , right ? No , we have sample speaker On advanced chip . . But b al but we also have sample speaker , do Yeah Yeah , yeah . , so this one and this one . Uh we Oh ha , we we already have um on single nine . what ? Are we ? Oh yay . We have double curved . Single nee single The single curved . Single . Double curved . was uh uh see uh ju three dimensional . But it isn't three dimensional This Oh , it one isn't is the curved the it's in not a going to l work uh people . We have This rubber one is curved . like this , right I'll just . It's fill it curved in like . No this no no , single . Um curved rubber is like indeed this ? Yeah . Uh , bu that's what the only curve you made , not th uh curved like that . That's uh Oh , but we have curves like it and it . There are two curves Thirteen , right ? ? Oh , okay I understand , I Huh understand ? With a scroll wheel , right . Rubber Yeah . . ? Is he integrated ? No , eh ? I Push don't Yeah button know . No . , we don't have push , we gotta button integrate . scroll wheel and push button , because when you push it and you w it won't just pu Oh uh yeah makes , right possible , we want to s it to it's not it's not no L_C_D_ Not going display to work . ? Okay . Yep . . Fifteen , oh , too bad . Okay um Oh but with special colour we have . A special form , right But now ? button supplements . We don't got the button supplements Oh . , we don't have any buttons , so Eighteen and a half Yeah , damn , we need to uh . We Damn have to . lower it with six points . No Okay , uh we have . fifteen and Twelve and half . oh , right . We could lose the curve Nah . We . could use Yeah , I We would could lose lose the curve the scroll . wheel . You could make it just a regular scroll wheel . But you can't push it , so Yeah you have , if you to can't tap push it . you have to tap the the options window uh button here and then uh scroll down with the d with uh with uh the Yeah button . , alright Yeah , I think that will . So be normal scroll wheel ? our best Normal scroll bet wheel . . And I think we should lose I think the curve we should Lose scrap . the sample speaker . It's four pri it four units Yeah . , but if you would i it is a new feature , it it's something Okay , so special we don't exactly . need the single But w We d don't need wha a curve No . 'S possible , the curve to Curved lose doesn't then curve it really will . be square . No , then it will won't uh stand up from the table . Then Okay Was it that would does just that mean to it . Yeah , single , that's curve meant ? Yeah with scr . uh with s curve . The curve is uh in a dimension Okay . If you make . it a flat So one , s n it's no curve , you got We would no lose curves this one ? Yeah , but tha that . Yeah that , okay only . is one . Yeah , we No could , two s . yeah , a bit . No , one . Sixteen Oh point , okay three , indeed . . So we don't So we Yeah still , we also have to Is it possible to make Could could we do it on a regular chip on print or something No ? , otherwise we don't have an L_C_D_ screen . No ? Ma No y you . just can't And do that what did , or you uh change ? You changed the We changed th uh scroll wheel and Yeah , and the Single single curved curved to uncurved . Oh . Flat . , but it's just one Yeah , so that does doesn't point doesn't No , so that . mu maybe I think you should should uh Scrap sample speaker Yeah ? That , you that's The should sample uh speaker you is should two d drop wait Yeah the , but , f s it's speech four t points recognition . . Yes , four points Yeah . , but And it then is you can uh keep the curve . it it is a new feature , it Or is can't something you Yeah ? , uh special becau Yeah , but uh what what . when else you lose what else the uh do you want to scrap ? F You have I to don't we know have to scrap four points . Yeah . , that's difficult Yeah . Or make it on . a hand dynamo , but I Yeah don't think that Ma will . make work it . with wood instead of rubber ? No , that's no . Make it Uh w uh when . you made it uh uh uh a remote control of wood ? Yeah , it You don't it Yeah i We make could a , mm-hmm remote make it control . Yeah titanium of , it also Ah instead . of rubber uh . it also takes one point less . Yeah , but uh a wooden remote control only helps for Oh uh . Oh can I ask something old people we discussed ? What is , yes Yeah special ? . colour ? Is that the wood uh wood uh I think it is . this It , we isn't have to have . that one too What Yeah . Yeah ? ? , but it's only a half . But I think the only option is to Yeah drop the uh . Sample speaker To . knock sample the sample speaker speaker . , yeah . And sample sensor . Th then we still have too much Yeah , okay if , three we But use m the . Point yeah uh three , course . , but Yeah , we we What scrap we'll that have one ? Huh ? . Let's make it thirteen or fourteen . Point twelve See , a po . three . We need point three . That's a scroll wheel Uh it's a . colour . Don't A colour make it wood . . Yeah , but a wood Make we can it make uh it brown , dark brown , not wood . Yeah , but it's it's special colour , is it Yeah a all , special colours kind of colours , fruity colours . ? It's also green Is it or also uh no Yeah that that's . just normal colour fruit colours . Normal Yeah , but it's colours a special , yellow colour than just rubber colour . You have to add something to the rubber to make it green Yeah . . You don't say here's green rubber . They don't Yeah sell , but then green I rubber d I plants don't think we can ever make . Alright . to a twelve and half . Yeah , you can , you should you have to lose But then we have to scrap L_C_D_ display , we have to scrap uh No , it is No s the scroll advanced no no wheel chip , I . . guess . No then we have to scrap everything we got because how many colours we gonna make ? Five If we lose ? Then we have the two scroll . wheel and make it totally uh depending uh dependent on S uh the A touch touch push screen . , yeah . then it's possible to make Then we . And can make then you add can two colours and then you can on add it to the colours . Yeah . , two colours it . Special c Switch Okay colours , if . you lose uh if you lose It the was such a great idea . You lose They can this one add , you got two eleven colours point . five and you make i and then you can make uh the spec single curve , for example But the colours . . Um how ma uh the colours like l she told , is that all the colours we add or How d uh uh how many What colours do you mean ? ? Special colours , all the colours you want , because Yeah , but you we want we to make we p are we have yellow , red , uh black , titanium Yeah , but uh . when you use more than one colour , it's a special colour . Ah Oh okay . . But I think I when suppose you use . the colour that's not originally the rubber then you use special colour , 'cause you have Yeah to add Yeah . , but it the . rubbers alls original black . Yeah , so you always lose the special colour . You co you could Yeah make b it always black Yeah , but , like we're normal gonna make remote it yellow . uh red , and then you add you have two special colours on top of the one Nee we have now we . we also want to make Oh right ano another , yeah colour . . Yeah Yeah , we , but should m u Yeah . We have to make this like four or five Yeah or something , because . That's what we have it means more colours . than only black . Yeah Yeah , but isn't . it I per then I think remote I p that I don you I pay don't think ? they me mean Oh right Half they're special ? , yeah . Is it per remote I think ? Yeah you pay . half per remote Yeah , that's right . So , and each you remote one colour with per a special remote colour Yeah . , indeed . So then , yeah it is one . You . don't need four of those Yeah uh , okay four okay of , true those . special colours in one True in , true one . remote . No . I We hope have . two points spare So the . Nee battery one point . , we One have . um advanced chip on print . So it would be curved , single curve Because . of thing Or not ? Yeah , well Hmm you can . at least make it curved again . So Yeah y , single you just curve can't . make a nice remote . Because that was It's very important too , huh bad for ? the speaker . So it's curved , it's still that so we we dropped the speech recognition Should Mm we together change yep . with that the speaker tha . that that's a one if not , or We not dropped the scroll wheel ? Could . you copy it ? And And make the rest it uh is the same , huh ? Y yea the Am I right ? Yes . scroll wheel The is entire dropped uh . Uh Yep . . Huh . Perhaps you can then copy page or so . Ooh . No Okay . Oh you you . made the entire could you Undo , undo . Undo . Oh not Well . So , 'kay . Twenty minutes Would you ? ? By the Perhaps you can save this one , and then copy or something . Add it copy page . Select all . No , but you c yeah . Alright , something went wrong . Tap . Okay , but this this new remote It we doesn't can afford work . . Let's forget . It should've work . Okay , so you had this list at start Hmm ? Alright ? No . When , I hadn't did you receive this list . I just received it ? Ah . okay Yeah . Oh ignore They . that don't . work so hard at the finance department Ah . okay . I Well , so suppose this is a Okay , so Too we bad lose . the scroll wheel Yeah , the s . The microphone . Yeah , and that's it . Yeah And the microphone . A . and we changed something , I guess , or not ? We Oh no . Yep . Okay . Twelve Euro fifty . Um and did you try to make a new design , or what Yeah , I tried were you trying to copy to do that ? one , but it didn't work . It didn't work . So we could fix it like tha that it's like this Hmm . Strange . . You could select it all , but then Strange you can't . erase . Oh , you You can can only re arrange erase Erase ? Oh . . When you saw th li uh Earlier when we selected it , w Uh I couldn't erase anything , no . . Hmm , can't you then just say copy ? Bling . New page . Paste . Yes Ah . . Select none . Just just just up tap somewhere tap b uh somewhere somewhere . besides . it , right Okay Yeah . . , and now you can erase . I don't think I can , but uh we can try Uh . Well , we already it try should be possible . . Oh , yeah , no Oh , ha-ha no . . Well No you can ? draw over it with white Yeah uh , we pen tried it earlier . Oh . It's very . much work . Yeah . Sorry . Well but that's also useful for the evaluation , because I think uh we Evaluation have a prototype drops now . which we can afford and uh we only need to draw a little bit to get a good uh design . Doodle . And I think we should then move on to the production evaluation because of the time . And erase the mic . Yeah , goodbye mic All I need . is no mic . Let's see Oh , I , we already erased can half of the line save . this now . Bon chance And move back to here . Too bad , oh . Like this ? Mm-hmm . Still looks nice And . then all green . Okay , well thank you . Oh Looks , that's like a erase iPod . . Oh , no . No Hey , add , but you can erase that . Yeah , that's a bit Yeah weird . Uh-oh . Oh . S , now Difference I'm line between . lines and text and the pen Yeah . . Oh Right . . All I need is mic . And you can't erase this ? Hmm No , strange , it's weird . Okay , well uh . just leave it at this and Station quickly save page . . Um Huh and , looks then fucking we boring are going now to the . project or product evaluation . We just did our project evaluation . Um well , I think I can sit for that since it's almost my final slide . Um what did you think about uh the process ? How satisfied are we ? Deadlines were sometimes very short . Yeah Mm-hmm . Bu but . stressful But . You think And , no stressful Yeah . , my . presentation isn't ready I . think we it should be b it would be better if we worked a little bit together Yeah . . Now Yeah we . worked through each other And you could Yeah , something ask , you had information he things said . I didn't yeah have and , and then you uh had information I also had Oh , so right Yeah . some . some things I had Yeah in my presentation . , they already told , so Yeah And . for me it sometimes was a surprise who was going to present what , huh Yeah ? And So uh . yeah , that I don't think that is the best way to work Yeah . at No . for such So you would project say . uh communicate during our individual Yeah uh , no , or work maybe . session of five minutes together or something , and then work Yeah separate , but . Yeah but . why not work here together Yeah , for , you example could ? Why should we be separated from each other Yeah Yeah in those . difference . uh different Yeah rooms . ? Mm-hmm . Well I think , probably so too to simulate . the whole working uh Yeah Yeah , but then you process can . work , huh together , th you too when can't have a meeting uh for Yeah m yeah several , like she weeks told . . Then you can work together too by mail or by , I dunno , chat , something Huh , oh , but now No right A chat we're . . would also completely be uh separated from each other . I don't think that was the best way , but But the technology was uh fantastic Yeah , the technology's Well okay , I I . . don't really like the board , it doesn't really work Work great Yeah now ? okay , but I don . Sometimes I do I think . I think becau that's Perhaps because it is e It does work , but sometimes it doesn't erase Yeah or it doesn't , perhaps uh it is easier to get one of those uh dig digital pens or so and Yeah to uh . and lay it next to that keyboard over Yeah there . . So you Yeah can draw , like uh the see f it like over a th on the screen plotters Yeah or . . Yeah something . , yeah . Yep yep yep yep yep . So But you don't think the SMARTboard is is really useful or It's Well Yeah useful it is , it useful is useful , but not , but , but m it doesn't really work all the No time . Because . Th when you the put this pen pen doesn't on the screen uh uh The for line exam is and a bit off line . is d being drawn at at two or three centimetres uh below . Yeah , so it's maybe a bit unnatural Yep Alright . also . Yeah . , you can point to where you want the line to be . But The project uh because of the deadlines you didn't had the time to uh have , you didn't have time to uh to make a very uh qualitati qualitative uh presentation . Yeah . So you used uh this uh the different PowerPoint presentations uh in which you put your uh material in the Oh . That wasn't me . Uh Wasn't me . Yeah . so um the means , we discussed the smart board , and what about uh this digital pen ? I I didn't use it at all I I used it , it . it was you can use it , it's quite handy Yeah But I I think didn't , well . I uh I use it as a a normal pen and and and only you use it to uh Yeah , I used it to get y it to on the computer , huh Yeah ? , it did work I pretty used well it too . , but oh well . I Yeah didn't . I don't think use . why you would want to use it Yeah No , because actually yeah it . , but shou it it does work . To Yeah make . some It designs is it , it is is yeah very , it easy is easy . for to design something and Yeah then . load it in your computer Yeah . , and then you can show it to everybody Yeah But . . to write it th yeah . Yeah . It's It doesn't b really bi write little bit normally too big to write . . It's a bit Yeah , it's too big , it's too fat . Yeah Yeah . Yeah . Fat . document , those . Okay , um and what about the teamwork ? Team work was okay I think . it was great Yeah Yeah . , yeah , well . I think so too Only thing . we that we worked through , past each other Right . Yeah . With some things , but that that was was only problem Yeah , but , but it it was was because our assignment we didn't uh , huh ? Yeah Yeah . yeah yeah , but furthermore Okay , and maybe I better . should walk out of the room when you discuss uh this point , the leadership . That's I thought it was good , but Yeah yeah uh Yeah . , no prob . Ah Yeah . well . Yeah . , okay Not too much . , not too too too Yeah too . . Yeah . Okay . And creativity ? Well , when we look at this I'd say we have been creative , huh ? But Well Yeah . , or the room for it There was was the idea room to for be creative , so Yeah . You got some standard ideas in your head Mm-hmm and . this what came And out you get . get stuff from the Yeah from . the computer , but The information uh was sometimes uh a Little bit uh little lo bit too late yeah or Yeah . . Too late it it it You just took sit a lot there of for time ten before minutes you got your Yeah ema yeah . Yeah . . , where is that I played email ? I think seven times Solitaire something . You did ? Well Oh , I didn't have did you time ? Is for it that on there . Wha ? Is it on there ? I didn't find the At Oh some didn't right times , it is I look there but . uh I Sometimes Was I searching received and searching like like . five didn't emails look , but at at one moment No , and then , I I never got that I . I got like always one email after ten minutes or something N yeah . I even . got spam . Or something like that That's what we So said does this I think . . lik oh and information was a bit low I think And , sometimes it not a lot , in in uh in in the beginning I didn't understand what what to do . No , the No first , w one Yeah I . I didn't didn't , like know know I uh with with the remote and I never new we have t we had Make to uh a r yeah yeah made . nee a made a rec a remote . control . And I didn't know what to do for the first ten minutes before Yeah we got here Yeah , so I , so went . , right No stepping on the table and then . Yeah looking at the internet And I . Just was looking page working . at the and screen working and and work uh No . Okay So , yeah . , well um but after all we can say uh we are satisfied , but it it could've been uh better Yeah . . When we get uh when we have we would have gotten uh more information . Mm-hmm Yeah Yeah , more . Faster information , an about . the costs . Yeah . Yeah , that will be handy . First of all I didn't think uh that we were able to make an L_C_D_ screen uh first point , but uh it Yeah was . possible uh Yeah , it only uh costs four units . Uh , yeah . Yea yeah uh . Yeah so tha . actually you could make an L_C_D_ screen but no mic , or it could make mic but no L_C_D_ Yeah screen , that Yeah was a . bit , when you mean look at to that put . Yeah it in the end . . And uh what were the other points to to improve this whole Uh process Um ? , I dunno . Yeah Think that's about it . . Nothing . Hmm I think we got it . Heavier already . um less heavy laptops Yeah Yeah Uh , they're . Faster pretty heavy . laptop . . Yeah . . Uh . They But were that's not they really were just And uh fine furthermore the . the the network was okay Yeah . Everything Uh . you . loaded was also Yeah , everything av available worked . there . Right . And So so more time uh w might have improved the the quality of work Yeah . , is what Yeah you say . Okay . . Yeah , but that It's now half past four half past three , so Yeah , but it's just the the off hours between Yeah that , okay you will work alone . . Yeah , okay . Then it pops up pop up screen came Mm-hm . Five . Mm minutes . in the meeting Yeah Mm . . . No . Okay , so more time during the individual work phases Huh . Um . okay well uh I just got my warning for the last five minutes You , so did I'll ? Well move on to I guess my last slide , yes , which is the closing . Well uh , we managed , but we did it very quickly . I don't know if that's the best way to when it isn't is it when it is too expensive to quickly re-arrange it Oh and say , okay , right , this is it , but we . Well had to do it , huh , because we have to have a design , and that is within the budget . And we evaluated . Maybe we should re-evaluate uh the product , but we did that before , and we also evaluated the project . And I think uh everybody's uh very happy . At least I am , with the results , so Yeah uh . celebration Yeah . , well , for the three of you Champagne , because uh I have . to write the final report now . But uh well , thank you very much for Yeah your . co-operation , and I had Yeah , sure a . very No prob nice . day so far Oh thank Mm-hmm you . . Okay . . Do we get another email ? Bling I . You're fired think Um . you do . I I think we have to fill in a questionnaire again , but Yeah I have t I think we also have to go to our own rooms again , but We do Mm ? . um well I at least . But maybe you can try uh to make a screen shot of this , so I can try Yeah to include . it in the final report Uh th . that that one You ? cannot you Yeah can save You it can , maybe . just . wants Yeah , but it's to it , but isn't at least a picture this one or , well , is . I it ? know You s , we uh should remove file this save , but it won't as the h J_ PEG Okay J_ PEG . And . uh please put it in the project folder then , huh . Can you find it as a J_ PEG ? No No . , isn't possible . But you can make a screen shot , I think . Okay , well I uh No . No . I hereby officially close the meeting Yeah Okay and . . uh I hope to see you uh soon In . In Uh about five oh minutes uh . , export Well . , I think we'll be a bit a Ah bit . longer , but okay . Well , happy celebration , huh Oh thank you ? Images . Whoo-hoo . . Let's Celebra let's have party Or How big do you want . Let's the images have some ? fun shouldn't I How big . Huh ? Yeah ? Uh ? . not too big This one ? Six . Whatever hundred you think . No is good , I . yeah No . that uh is one I thousand think twenty eight hundred four six hundred is . better . This one ? Yeah Yeah . . If it browse . Nah , name . Um Desktop . Well it isn't on the desktop . Hey . Mm ? I do not know . You can only save it in my documents . Oh ? Oh my God . Yeah . Oh . Oh , alright . Yeah . Okay . Yeah . Yeah . Three . Can Ten we stay . here ? Yeah . Ten . Yeah Uh . . Okay Yeah . , alright . Why can't we stay here ? Alright . Yeah . Oh . Celebration time , come on . Oh Peace out nigger . . Entree |
TS3006a | When the meeting begins the project manager lists the agenda and then describes the project, which is to develop a new remote control that is original, trendy, and user-friendly. The group practices using the smart board by choosing an animal to draw and then explaining why they picked it. The project manager goes over the product budget and they proceed to have discussion. They each identify their individual tasks during each phase based on their role in the group. They briefly discuss characteristics of a desirable remote, including medium size buttons, small unit, and work within a good zapping range. The team again discusses their individual responsibilities and move on to ponder whether the remote will be multifunctional or only for the TV. They decide to first assume it is only for TV and video, but allowing the possibility to add more features. They close the meeting upon establishing what each person will do. The interface designer should specify technical functions. The marketing expert will come up with user requirements by doing internet research. The industrial designer should produce a working design. They will receive more information by email The product will be sold at 25 Euros. The aim is to seel 50 million Euros. The production cost should be half the selling price. To get started they will assume the remote to be for TV and video, and reserve the possibility to add features. | Mm uh . We're Mm . the first . We're the first ones . Marketing Expert , yes . Mm . So you found your spots . Yes . Move Bling to the bling meeting room . Yeah . . Okay . Right Okay . . Uh where has my screen gone ? Hi . Hello , good day Oh yeah Hmm , we have . to talk in English , huh . . Yep . Yeah . My screen is gone . Oh It's called black . . Kick-off meeting , wow . I'm It's uh afraid looks I'm a uh bit nice slow . for this stuff uh . Hmm ? Okay . I'm afraid I'm a bit too slow . I don't know how much preparation you guys Yeah did , but . not Yeah a lot . . No , it's it was uh You not enough see this . beautiful presentation Yeah . Very . Okay nice . let's get started . Yeah . Uh I sort of prepared this . Uh opening acquaintance , tool training , uh how to use the things here Mm . Uh . project plan discussion , and yeah then the rest of the meeting Mm-hmm . . Um we're supposed to develop a new remote control , that's both original , trendy and user-friendly . So , hope you have good ideas . I don't I . Um did my best . Not we're yet work . we're working uh from top to bottom . Uh functional design , then we do some in individual work , then we have a meeting to discuss the results , etcetera etcetera . And at the end of the day we should have a prototype drawn up . Uh we have available the smart board and the whiteboard . Um uh we should take some practice . I have some instructions now to do that Yeah . . Uh well you know how to the documents work . So Uh this for toolbar . You see it next . Um we have a pen . And we can use this pen to perform Operations . Yes . . So It doesn't always work . Yes Yeah . . Okay so you can draw . Draw Okay . Alright and . in the format menu you can select colour and line width , etcetera etcetera 'Kay . . Okay ? Uh Okay . Each of you can uh take some practice and you should draw an animal . Uh you should explain Uh with different colours and with different pen widths . And you should explain why you draw that particular animal . So , Julian . Okay . Don't take up too much space . Um yeah . Different pen widths , how do you do that ? Uh with the format menu . Oh okay . And use different colours etcetera . Are And you serious what's that supposed ? to be ? It's a Should it giraffe be one . Yeah Oh . yeah . Oh yeah four legs Okay . Uh-huh Giraffe's . yellow . . Uh it needs some uh some yellow uh Oh format . Can you use one blank sheet per drawing ? Or Yeah . so y you must save it at the end and then Yeah you can press the next button , which is uh yeah That's some spots . I'll show I you in the file . option menu . Yeah . . In file menu . Okay , then No m . make a new one How . much time do we have to draw anyway ? 'Cause I can Yeah take forever . on this . Okay . Do I have to explain uh why I chose this uh this animal ? Yeah I think it's a it's a great animal . What is it ? . It's a it's a giraffe . A giraffe okay Yeah . Yeah , that's I see a a long neck but It's more like a dinosaur . Um Okay I'll will give it an uh an eye . Okay Uh . . That's nice of you Hey . . Come on . Some leaf to eat . Okay . Yeah pretty good . Uh could you press the next uh The next ? Yes . Okay . Then Yeah uh Here you go . . Thanks . . Hmm . Yeah . Is this part of our a acquai or introduction Yeah to each sorry other , introduction Uh ? and get acquainted and Alright . That's the idea , so Uh . Your line broke . Yeah . Alright . It's Yeah not it's that a bit fast slow , so . Yeah . Yeah . I see . It misses the spot . pressure I'm . guessing a turtle . No . I'm kidding . I say good guess . Uh Why a turtle ? Because of its shell . Because it's slow It's 'Cause slow it's so 'cause it's . You green were slow too so . Yeah I was a bit slow too . Dude you're . So a good drawer . Uh some other line uh width uh Do you have a turtle pet ? No . Uh okay . I dunno . Does it have legs Yeah yeah Yeah yeah . sure ? Yeah ? . Yeah not exactly legs but Stumpy More stuff like fins . or It's more like a tank . Yeah that's fins but I don't They know kind where of l . look like mole legs . With sharp nails Yeah on . . Some spots . Ah some eye . Yeah it's l looks Yeah very friendly that's a fr friendly turtle I guess . . Yeah well I think it's uh fair enough Yeah . okay . A little tail maybe . Right . I don't know what the position is . Does it have ears ? Uh no No . No . No . . Oh okay The little holes . Can you maybe erase . ears or Yeah yeah yeah Yeah . There's a ? a gum Alright , gum . Eraser to . . And So why did you choose this animal ? He I said dunno it was slow . I it just . came into my mind . So Alright there's no . particular reason I pen . I like it Yeah . . Well I'm guess I'm done Okay . That's my turtle . . Your turn Alright Niels . . How to select the next or The next here . yeah . Yeah . Here you go Makes . new Colours paper were under . format right Yeah . ? Let's see Orange . How . am I gonna do this ? Um Mm uh . A rabbit I Kangaroo think . . Kangaroo . Not quite actually . Fox . A fox yeah . Firefox Dog . . No Cat . . Aye . It's a cat . It's a cat Mm . . Not A cat quite who yet had an through accident . or Why a cat ? Uh yeah I dunno . They're my favourite pets . You have some uh Uh ? I have colour already . Yeah I'm not so good at drawing with this kind of st Oh shit . Um The pen , yeah Excuse . my language . Sure . I don't know how to draw its face . But you get the idea . It's Yeah a cat . It's . Alright my favourite uh . pet animal , 'cause they're cute , they're independent and cuddly , I dunno Okay . . That's it . Or do I Yeah need to use . more colours and I think it's okay Alright . You get idea . Yeah right . ? Okay um we have a financial aspect to this project . Um we can sell them at twenty five Euros . Uh the aim is to reach uh uh to sell as much as fifty million Euros . Uh that's quite a big amount of money . And the production cost should be the half of the selling price . So we have Okay to s now it's time for some discussion . Okay Uh . What uh what uh do you want to discuss Yeah . ? Yeah . We should get started . Yeah . Yep . Uh I'm taking notes Okay . Great . . Um we each have a specific task , as I saw in my mail Mm-hmm . I Yeah . didn't . know if you received the same mail . Yeah Yeah . I guess so ? Okay . Yeah so . the um uh this industrati Industrial Designer should produce a working design . Am I correct ? True . Okay . Uh the User Interface Designer should specify the technical functions . Right Yep ? Yeah . ? And the Marketing uh Expert should come up with user requirements Yeah . . Uh did any of you already do some work on this part or Well I started making an overview for myself , um what I had to do , 'cause we have three design steps and in every step I have Mm-hmm a s . specific task to perform or whatever Mm-hmm . So . I had to uh , I dunno , make an overview for myself about Mm-hmm what I have to . do , and kind of let it work in to get ideas about Mm-hmm . And well how do you I have have to fill any it ideas about the product . Well I started uh so far I ? started with the first phase , I think was the functional Mm-hmm . . And uh let's see I had to focus on the working design , which Mm-hmm you said . . How does the apparatus work ? And well I basically had two points . Uh according to the coffee uh machine example Yeah Yeah , I . have . batteries to supply energy , and we ye use button presses to activate or deactivate certain functions on Mm-hmm the T_V_ . Okay . And that's basically . all I have so far . Yeah I got another point . It uses infrared light Yeah to communicate . Wireless Yeah . the uh signal huh . to Yeah the . Alright T_V_ apparatus . or stereo . Yeah . So that's very common Uh it's . uh some buttons for for the on off function . You d you already told that . And for the changing up to the to all the channels and changing the volume . That Yeah are the the . basic options for a remote control Yeah . I kept it global 'cause that it activates or deactivates specific functions , 'cause Okay I wasn't , yeah . thinking yet about that . I mean , you wanna ch ch flip Yeah the channel . but you might wanna use teletext also Yep . Yeah . . I dunno what the word is in English . Uh Same I believe . Yeah . Uh and what did the Marketing Expert do ? Uh well from a marketing uh perspective , um well the function des design phase uh consists out of the user requirements Mm-hmm . Um . what needs and desires are to be fulfilled ? So there are a few means to reach that um by by doing research Mm-hmm . uh to see what existing products are there out in the market . I mean , what functions do they Mm have . . Um especially what are their shortcomings ? Are there any Mm-hmm . new functions uh which can be added to our Mm-hmm product . ? Um therefore we have to to do some internet search Yep . For example . for um well what kind of applications do current remote controls support , and what are f featur features of uh current and future televisions Yes . ? So we can see uh what needs to be supported . Um and we can interview current users and future users . What w what would Okay they like to . see uh on a new remote control Okay ? Um . especially for future users , uh I'm thinking of early adopters , because they they use new technology first Mm-hmm , and . they play with a lot of tools and stuff so maybe they have some good ideas to uh Okay to add . And you . can get that information ? I think I can get that information , yeah Okay . . That So would be very handy yeah . . Um but have you any idea so far as what uh the user requirements are ? No n not specifically . More No to ? how to get them and No I okay got some . uh requirements it has Yeah ? Yeah uh it ? has to be user-friendly Yeah Yeah Of . course . Obviously . . . Uh really easy to use buttons , not not uh very small buttons , but not the the also the big big buttons , but just normal buttons . It has to be a small unit . It has to be uh yeah , you can take it with you uh everywhere in in your house . So it has n has not to be l yeah , gigantic uh Big machine , mm-hmm . Yeah . . Uh and a and a good uh zapping range . Uh what do you mean by that ? Yeah Uh the . distance uh from your television to your uh remote control has to be , uh yeah um yeah , quite a big distance Yeah . It has to . be capable for zapping uh From the other end of the Yeah room or . something ? Yeah . Okay um Well I don't think I have anything more to add at the moment . Um I think the best is to go to work Whoa . . Is that you or Yeah . alright . Okay . Any more points to discuss Yeah ? . I think we can go ahead with what we have . I will summarise the things we discussed and put it in the project folder . Uh the use of the Industrial Designer can work on the working design , etcetera etcetera . And it seems you get more information by email . Alright So Alright . . Okay that was . it for me . 'Kay . Thanks . Uh Are you going to put the the notes on the Yeah Yeah , in the project . The pro folder okay Okay . . Yeah . Alright . I'm . writing very fast Yeah Yeah . . Okay . Hope it's readable . Uh Yep . . . Okay I guess um so . anything more you want to add to the discussion ? Well no I'm just a bit wondering what we're gonna do the next uh Yeah . Do we only have session to to do uh phase ? one , the functional design uh Yeah ? . Because then we have a After that we are going to the conceptual uh Yeah Yeah . We're just . Y working you the three do some phases individual . work , we have meeting , individual work , meeting . And at the end of the day we have a final meeting . And then I have to prepare uh I have to defend our design , so make it good Yeah Okay okay . We'll do our Okay best . I . Better . . depend make it on you . I am gonna work on the conceptual design already 'cause Yeah yeah it's ? If fairly you can mix important it it's okay to know . what kind of components we want Mm-hmm to put in . Yeah . Do . we I mean , is it gonna be a multimedia control centre ? Do we want to be able to use the video recorder Yeah with it Yeah . That . is my ? question also because like Well new I new think functions that is the user Requirements requirements part . Yeah . . As to what Yeah they want . True . Uh . do they want all those functions on Yeah that . small But but we Unit need good communication . Yeah about this . stuff , 'cause I have to f put the components into the design Yeah . Mm-hmm I . would . So first if m I don't know what Yeah components well to put in I I was Yeah , it's kind Yeah of I hard understand . I I . think we . have first to start with the basic functions Yeah and we can uh well You expand can like always l them add li a like few some . Yeah . like some some remotes who are out there , which I know , there's one button which is very easy to switch between devices Yeah . So . you can switch to your video and Hmm then , the the same C_D_ buttons player control your video . Yeah Yeah . . . And another function I'll think of switch to your media centre , because that's getting very popular Yeah . And so then use your Windows media centre under your T_V_ with the same remote control Yeah . . So Okay . with the switch , one single switch Yeah Okay I I . know what you mean , but you'll ne need several other buttons for a video S player . You need a play Mm-hmm and . a forw fast forward and a stop Yeah function records . And and Okay you stuff you like don't . that need that . for a T_V_ No . And . and for a t uh teletext You need additional you need yeah Yeah additional . . buttons as well , so Yeah Yeah . I kind of need . Uh to know what we uh need . Yeah . Whatever , I'll just put my ideas in uh Yeah . in here and then we can In discuss the project it uh with the next uh Yeah . Yeah . We could just start with the assumption meeting . that's only for T_V_ and video . And um reserve the possibility to add Okay other features . . So Okay we have a . basic starting point and you can always extend that so make sure it's extendible Yeah Yeah Alright . . Yeah it it has . . yeah it has to be user-friendly . So it's hasn't it's yeah Th . the least amount of Yeah functions . possible so it's Okay easier to . get to know Yeah how it Yeah . I works . etcetera Yeah understand . . . Yeah . Yeah ? Okay Alright Yes . . and uh I'll see you again uh when the computer tells us to . Yeah . Can we Half leave now an hour or . Yeah , you're di dismissed Thanks You're fired . . Not yet . No . Mm Alright . . Okay . Alright . let's move on . Let's see what we got to do . Yeah . See you later . Yeah Okay Yeah see . you . later . Good luck Yeah . . Thank you . Well good luck . What the |
TS3006b | The marketing expert reported on research which shows that users think most remotes are ugly, easily lost and bad for RSI. Audio settings are rarely used, and the power, channel and volume buttons are used most often. The remote should be user-friendly and have a good look and feel. The marketing expert and project manager described the new requirements that the target group is users under 40, the remote should not include teletext, should be only for TV, and should feature the corporate logo. The user interface designer showed examples of two contrasting remotes, recommending that they should use the best features of both. The group decided to use an LCD screen and speech recognition. The industrial designer described how a remote works, and explained that his presentation was incomplete because he had not received the necessary information in time. The group discussed what functions to include and the layout of the remote, and the marketing expert drew a possible design on the board. They decided to have buttons for the basic functions and make the advanced functions accessible through the screen. They also discussed what buttons would be needed to navigate the menu on the LCD screen. The project manager will write up the meeting minutes. The user interface designer will work on the layout of the remote and the LCD screen menu. The industrial designer will work on the functional aspects of the remote. The remote will have an LCD screen and speech recognition. The advanced functions such as audio settings, contrast and channel programming will be accessed through the screen. The target group will be aged 16-40. A teletext option will not be included. The remote will be for TV only. The remote will feature the corporate logo and colour. The screen and microphone will be at the top of the remote. There will be LEDs under the buttons so that buttons in use will light up. Some people had problems using the computers. The industrial designer did not receive the necessary information in time to prepare his presentation according to instructions, so his presentation was based on his own ideas. There was some confusion about the the roles of the user interface designer and the industrial designer. | Hello . . 'Kay . You It's all saw the newsflash ? Or you got the same Yeah message I I just saw ? it one minute ago I don't Yeah . When know I sorry uh . . I didn't see it yet I think . Newsflash ? D Yeah Yeah . did I . miss something Yeah ? Yeah I received pretty much an email . so I thought I I can't mail you so I thought I'd just drop it in the Hey what's folder wrong with my , but computer Okay ? . Is it unlocked ? Mm . No . . Yeah that's my presentation Woah . I uh Huh Mm . ? kind . of opened it . Mm What the ? Oh Uh right I . think you have to uh change Okay your desktop . uh size . Ooh 'Kay . Everybody . ready ? Not Well really . Sorry No . computer no is no uh not functioning . Yes yes ? yes . Alright Okay . . Where Okay do I find . this ? I'm not so g display huh ? Uh display . And then uh Appearance settings Huh . ? ? Mm I'm not sure You I read the . newsflash ? No . 'Kay No what Hmm was . Can it . we about get started ? or is there some pressing Yeah my computer is issue not functioning ? properly Oh . no pressing . Did you plug in the power cable when you come back Yeah ? yeah . No but my screen is reduced in size Yeah What . . That's difficult ? . Yeah . Yeah . Feedback . Hmm . Okay . Okay . alt delete . Yeah . Format . Format save . . So it doesn't draw the attention away This . is Yeah dreadful . . I made uh uh my own map . No not Oh this yeah , but It's sure a the task . You have Playstation also ? . Yeah Yeah . . No that's okay . No I just flapped it , closed it , took it here and then this happened . Ah . Uh where was it ? In settings ? Okay . Alright . Thank you Huh . . Do you guys like your tasks ? Yeah . Yeah I spent a lot . of time thinking about what I was gonna do Yeah and then wa wa you actually a couple of minutes before this I get my function you know Yeah the information . that I need Yeah . So . But it frustrating it's not clear what you have to . So to to type Yeah uh . I I type had in your a whole presentation idea . and then just Yeah was typing it and then oh . I have to do that so Yeah switch exactly . . This presentation is mainly based on my own ideas 'cause I hadn't time to intergrate tha the information yet Mm so Yeah . . Really annoying . Okay . So there we are again By . your humble P_M_ . Yeah . Okay this is the agenda . Um we have three presentations , I heard . Really Yeah really . . So who wants to start ? Yeah that's fine . Yeah . We have to start it right away ? Yeah Functional . Uh this is you ? Yeah functional ? requirements . 'Kay . Alright . I'm gonna talk about functional requirements . Um Well uh some research has be done uh has been done . Uh observing of one hundred uh subjects in the usability lab using a remote control . Uh and they also filled in a questionnaire . The findings were um , well you can see them for yourself . They disliked the look-and-feel of current remotes controls . Users think they're ugly . Um they do not match the the operating behaviour of the users . So they they d they don't match what they want to have on it . Um they are often lost somewhere in the room . Um it takes too much time to learn how to use a new remote control . And they're bad for R_S_I_ . I don't know uh how a user can reach that but okay . Um Ts there is also uh was also some research on uh the most relevant and and and irrelevant uh f functions . Uh most irrelevant and less used were audio settings , mono , stereo , uh pitch , bass . Um screen settings for brightness and colour and stuff like that . Um but they are used . I mean the So they do need to be in the Yeah they Yeah do need . to be on the on the remote control . I Alright mean if you can't . control the the sound settings I mean if you dislike a very uh loud bass or something , you you need to change that . So um often . By yeah the way my we have T_V_ to . We doesn't c we c have an equ equaliser Yeah but I mean w okay we can't . Next my my generation T_V_ has does No , but . Alright . we . we can leave them uh away . Uh most relevant , uh most used functions , uh they speak for themselves I guess . Uh power button , uh channel , volume selection . Uh teletext but we can skip that because I saw the newsflash , and teletext is so outdated that it it's i N not should used not anymore be used . uh any more in the future . So forget this one Okay . Uh . channel settings , so for programming uh your channels in in the By right Yeah the order way . where . did you guys get that newsflash Yeah from ? I Yeah didn't , on get . I anything was wondering . Yeah on uh . the project uh Not by mail . I receiv the mail but you don't . So No But you so it's you've a text got more file information n in the project than folder . So teletext uh . can be skipped . That's in the presentation , so Alright Um . there was some research on new features in a remote control . Uh about an L_C_D_ screen uh and speech recognition . Well we got an update for the for the audience . Or the the the targeted group . So it's above forty I guess . Uh The below new product I believe ? Or below . Yeah below forty because . that's pretty relevant . Mm-hmm . I thought I read Our a current customers are in the age group forty plus Yeah ? . And the new product should reach new markets , which is Below the customers below forty ? Okay . well But where did you get that's uh That's that in information a newsflash ? that's in the . newsfla okay Okay that's a good to know . Um because you see see . Yeah a clear . distinction between the age groups , concerning the features . I mean uh above forty people are not so interested uh not so interested in a screen or speech recognition . Uh but below that age they uh they pretty much are . So I think we can build that in . Um Yeah well we can skip this part as well , because I thought I read above forty so we could skip the features , but we just have to build them in because uh they find it very interesting . Um well we have to keep all the classic functions but make the buttons as user-friendly as possible . Um and and also there's so not only the design of the bus uh buttons but o how you can push them , and stuff like that . So the physical uh aspect of it . Um And I think and certainly for for the for the lower age groups , uh nice design , which uh does not make the remote control in your room . It's it's Yeah actually . a part of your interior , of of your design in your room . So it's the people can say , well what's that , well that's my remote control , so it's d Yeah it has . to look nice and feel nice , and and have all the functions But that it also uh needs to have corporate identity . Yeah so the the logo has to be uh Present and the colours present . yeah , and the colours as well So . we can't change much of that Do we . have Yeah uh so yeah but . I I don't think that's that's a problem because the thing Mm-hmm has . to have a colour anyway Mm-hmm , and . Yeah most of . the times there is a brand present on it . So Yeah . I think that's not gonna Okay gonna affect . it very uh very much . Well that are the the consequences uh on a marketing uh part . Alright Yes . Okay . 'Kay . . It's open already so you can use . to Mm find . yours . It's F_ five . F_ five . Okay . Oh . Go Jurgen What is this ? Oh no . How do I uh . You pressed alt F_ four No no no . I pressed ? the mouse button . Oh great It's . th that's the self-destruct button . Yeah Yeah . Uh . Okay maybe you can . do it from your computer Okay so Yeah . Um talk . Just us through if you it all . go yeah stand . around Yeah uh . Computer Sure Alright . . Um That's nice . No . F_ five Yeah . Yeah Okay . . Alright . . I uh had uh two examples Mm-hmm . . Um this one is the the yeah the advanced one with a lot of options and functions and Mm-hmm buttons . . This Yeah the easy . one I think we have to to combine them Yeah Mm-hmm . . And . Mm-hmm uh . yeah merge the best functions of all examples Yeah . . Um but yeah the the age is uh under The forty mm Yeah yeah and . ? So we and and marketing research stated that that that kind of users are not afraid of of a lot Okay of functions so so we have the option . So not for not more too much functions but yeah . . Um yeah . And we do have to integrate the screen and the the speech And the speech recognition yeah . Yeah Yeah . alright . . Uh yeah this this one we can remove for kids . It's just only for adults so uh we can uh use some advanced options Yeah from . But age of sixteen Yeah so but I yeah prefer . we we uh use the the basic options uh yeah . We have to to make them very easy so Mm for just Mm-hmm . uh zapping . around the channels you can just push one button Mm-hmm . But . if you want to to use your your video recorder or something else , you should use use an uh an advanced option . Yeah but uh the the newsflash also stated that it should control only one device Okay , only one your device television Yeah . Okay . So . So n . I it's didn't w very easy see . Now . Okay yeah So it's okay there . are not extra options in this case and , but Okay uh I also . uh yeah . W yeah . We have to make it fashionable Yeah . Like Yeah you . uh said . uh before . Uh yeah the basic functions . Um yeah only use a extra function if they are really needed . Yeah Yeah so . maybe you can hide them or something Yeah . Yeah . well what what we can do with the screen is is all the the configuration options , you can put that in the screen Yeah . And the you make and a the screen menu or something yeah screen . Yeah menu . to to to uh Yeah to do that . , and then the basic function just on the device itself . So it Mm-hmm looks very simple . and all the advanced features are hidden in the screen Yeah Yeah , uh and with . the other a clear oth menu other . uh functionality is the screen . What does the screen do ? Uh Alright Did I . What Yeah . are uh wh did I break . It's it low power ? . What So . what does the screen do ? They said they needed it but what does it do ? What do they want with the screen For for the advanced ? functions I think Yeah Yeah . that's what well we make it it up yeah . So it didn't but it what did didn't the marketing say what they want to do with No the screen . . Well I , my guess is it's it's pretty handy for advanced Yeah uh okay it's advanced handy functions . . With Like searching no predefined for channels and uh Yeah searching Ah look for channels . , programming We them have Yeah your . uh . oh never mind We're back online . Okay . That's uh . I'm al I'm almost finished so Okay Um . the we have to to to watch out for the i if we make it f very fashionable , it it the functional functionality will go down . So we have to make uh a compromise between functionality and fashional Mm-hmm fashionable . Content and form . yeah Yeah content and . form . Yeah . Now that that was . That was uh the end Yeah was the end . Okay . Yes . Okay . . . Well my presentation is a bit uh sucky . Well you can improvise Uh which one right is it ? Technical functions Yeah ? a little bit ? . Uh This one ? no . No no . Functional requirements ? Yeah I think that would be it then . No . So we we I can have You no go didn't idea for put it . in ? Or That w it's . Let me check . not really English I know . . Uh kick off . Oh working design I got it . Yeah . So we can go for the look-and-feel of the the left example , and then a screen on top of it . Here you go . Alright how do I uh skip pages Just ? uh press uh yeah The keys . Yeah Yeah yeah . . ? Alright . Um yeah well I was working on this before I got my information . So I was just working off the top of my head and Mm-hmm . using my colin common knowledge about uh remote controls . And well the info on the website which Mm-hmm came . too late . Um so I didn't really know what kind of functions we had to put into it yet . So Mm-hmm . uh uh this is basically an overview of what we discussed in our last uh meeting . Those were my uh starting Mm-hmm points . . Uh I was working on a s yeah on a schedule , and I was supposed to do it like this . But um yeah then uh the information came and it was kind of exact with all the steps in the remote control that I had to follow , so I was Mm . trying to organise them for myself . And then make the Design the Design design yeah , a ? Yeah . the . actual design , but I never came around to do that . So Okay I'm not really . sure what I'm supposed to say about it . I mean everything speaks for itself I guess . Mean you press a button Mm-hmm um . the it tru goes , it sends a signal to a chip , which uh translates it into infrared signal of certin spatial frequencies Yeah Mm-hmm frequency . . Yeah . . And uh or temporal fr frequencies actually . And then uh through a uh transformer , it Yeah the decoder signal gets . boosted and then sent to the to the receiver on the T_V_ and the T_V_ will translate it into a function . Um Yeah well this was actually all I Blank got around to do . Yeah . I mean okay Yeah I Yeah . dunno . . if I'm too slow for this stuff , but uh Work harder Okay . shou should Yeah we make a list . Whatever of . the of all the functions we want Yeah uh . Uh Yeah we want to incorporate in Yeah uh . into it . 'Kay . Um for those that didn't see yet um the basic new requirements of the management were no teletext , only for T_V_ . Uh it should be designed for a use g uh group below forty , but I don't think it's w wrong if we can uh target the current customer group as well . Mm . And uh the corporate identity should be clear in the design of the remote control . And we have to decide on the functions , and on the , let's see what was it , uh the target group . We have to make be clear what that is . group of users , or Yeah users . because it says below forty I mean Yeah . I guess so that's that's I think the tar it's easy but But yeah uh it's uh or male it's also and female for children or just Uh uh Yeah six it's below forty so we the can marketing decide research where Okay to started . on s on the age of sixteen . Sixteen Okay to twenty five . , twenty five to thirty five Okay , thirty . five to forty five , something like that . So So um below forty is okay . But we need an lower level which to s uh How focus do you mean ? . So is it from sixteen to forty ? Is it from twenty to forty ? Is Uh it from sixteen thirty to forty Yeah ? Yeah . Well . We we ? 'Kay have to I . I guess people of sixteen are are quite used to technology Yeah . . So they they adapt to it pretty soon I guess And if we . have a larger public we have uh yeah more options to Yeah to uh sell . our product . Yeah so what we might wanna do is uh yeah cust I have customised the screen functions , if you know what I mean . The Mm-hmm . uh younger users are more acquainted with these kind of machines so they can use more advanced functions . But maybe elderly people don't understand it so well , so they need a simpler remote Design . And . Mm yeah that you can . choose what the design displays , or Yeah wha whatever that's . that's why uh I wanted to to make yeah two uh different uh yeah groups of functions . The the simple functions for for the the whole public Yeah , and . the the advanced options for the younger people yeah who are Mm-hmm more . yeah Experienced And experienced But maybe yeah uh . all with incorporated uh y in the screen or or just Na on the remote itself I w I ? should uh put uh the the yeah the extra advanced options on the onto the onscreen display Yeah . Yeah like . like you have a visual of the of the brightness with with Yeah a kind . Yeah of sliding bar and . Yeah a bus . and and stuff like that for sound and and vis and and visuals So is ? you should have a menu for all the the functions Uh you can make you don't a use regular Yeah and . which if you are make a drawing Yeah . Aye yeah . . Uh Uh . Shall I uh Uh black's okay . And draw it very big . Oh Yeah . It's okay . . Yeah . no , it doesn't have line control , so Yeah . Yeah we get the Yeah well , this is basically uh The remote it's ? alright The remote the remote , yeah ? ? Um Basic well usually . the power button Is on is top . on top I Which guess should . be easy , easily reached with the thumb . Yeah so Yeah it should fit right . L left in into top your or hand right . uh top ? Right T I s should Right Yeah . Right top , right said . . I . right most people . Because are right-handed so Okay Yeah yeah . definitely . . maybe left-handed special addition , but okay . If you put it like like here . Or something . I dunno . Um then you could put a screen , like on a mobile phone , also on top I guess . Mm-hmm Yeah but . if you are using the the normal functions , the the basic functions , you normally Do press the them also on the with the thumb u yeah . . So it should be a little bit longer so that you can put your uh thumb , also reach the middle . Or you should screen at the bottom and then you can see it very clearly Okay . so y yeah you have you have it You in your hand you need , and the to screen is below be able to hold it so , and Yeah the buttons . are in the middle Yeah . Okay . for example if you put the screen here , it's more about the functions now than the Yeah than the layout okay that's true . . Layout . That's Doesn't for the work too well . It's uh it's bent . I can't help it . You broke it . Yeah . . Yeah . . Man . Right . Yeah okay Okay you get it . . Uh for example if y if you put all the Right . You want the normal piece of paper ? And you have a pen ? Yeah . And might be Maybe easier this huh ? . kind of works . Yeah ? Like if you have like uh ten buttons for for all the for all Mm-hmm the channels . , um Uh and here one for . And the for for flipping up Yeah and down . yeah . And volume control Yeah . that that usually uh Yeah like I here , here , here , here Yeah . So . Yeah you have . up and down for the for the channels And left , and left to right and right for . the volume And uh those can also be used for the menu . Yeah exactly . I thought Yeah but . this is really your department Yeah , that . we need just the functional display Yeah and . Yeah four okay cursors but this is function . And so you you have if And you can use them for multiple most things of the time you Yeah have okay one . button in the middle . It For says the menu menu . Yeah . , and then if you press it you the screen gets activated and then you can use these buttons Mm-hmm Yeah to . scroll . up and down and left and right to go into functon and then just Yeah . mo most of the time this menu button is also like okay , to to confirm a a kind Yeah of action . . So you scroll into it , okay . You select a function like v like uh bass . You just adjust it with these two buttons Yeah . . Then okay to confirm , and then uh on on each on each screen there's there should be an option to go back to a to a upper level . And then Mm-hmm finally . say okay , exit . Or or one button to exit it . Yeah Uh . in one time I dunno , that's not really my department . That's more your uh your department to And to do uh we need to a a logo on our uh remote control , or Yeah Yeah . . But it should be if the screen is here then the logo should be like On the left on uh on top top , yeah yeah . . I mean it's uh Okay . Yeah but that depends on where you put the screen . But Yeah it's . essential that there is a screen . Yeah I mean the position of the screen is also more essential than I mean we we look where we have space left and then put the logo over there Yeah . And . But um for the speech uh recognition part , if we want to incorporate that , we need a microphone Yeah . so it should be I mean if you have it in your hand here , should be on top somewhere Yeah . This , maybe would be uh Why . I did mean we i wanna put the display in the bottom ? No that's not s sure so That's Okay not sure but . uh it's Yeah we need may a maybe display Because because yeah . you're if you use the functions your hand will block the display . Yeah okay but only for the basic functi if you're going to use the advanced option , you're going to press the the menu button and then yeah . Yeah I mean a screen on top looks more Normal lo for logical logical to me . Also Yeah Yeah t . . because people use m mobile phones and Yeah they also they're have used the screen to it on top . Okay the yeah . So . That's possible you you . just have to reach a little bit for the power button Yeah . I . mean if you grab On it once it's on it's on . But . You don't need most the Yeah power most button , okay of the times . . if a if if a T_V_'s on standby people just press a channel Okay we put it on top to put it on . . So we put this on top Yeah . , and then make the corporate logo like over here . R_R_ . And j and the microphone , I mean it can be very small . If you look at your mobile phones Yeah are . some stripes , little little holes . Mm-hmm . Maybe on the top or even on the side Yeah . maybe on the side . I mean Yeah if the if but the then microphone it's possible is that good you cover it . with your hand so True Yeah Yeah . okay . . So I think on that the on top the is top the best is option better . But if . you uh if you hold the ma the remote like this , if you put it on the top on the side I dunno Yeah okay . Should be . able to Yeah work Depends . Never mind on . the sensitivity . . of the microphone Can we , but leave I this think up to that's you okay . Yeah it doesn't matter ? that much . So but um the screen is on top ? Which functions did we have left ? I mean this is basically numbers Volume , volume . , uh channel Up . up and down Channel up and down . Screen , and the control is over of there the . advanced options . Yeah Yeah So . If maybe we . it , we should decide what advanced options we want to put in the L_C_D_ screen Yeah . . That's uh that's a good one Yeah . so we we needed to integrate the sound and uh and image options right Yeah . Yeah ? Like so sounds uh bass uh ? Sound ? so we need kind of an equaliser . If Yeah you . Equaliser . So if you have sound But not too advanced . I mean most T_V_s use only treble Yeah it Yeah it's and and just bass they're a remote . control Yeah treble so They're , middl not used middle often , bass or something so . Yeah Yeah . . It's uh pretty hard to write Ah as . Mm Yeah . Okay just . but you have sound ? Yeah sounds . Yeah just Yeah oh y . you have digital uh better write . it down over there yeah Of course . So you have sound . I'm just . a secretary . Yeah Coffee . Uh ? Yes yeah sound please . and then within sound I guess treble and bass ? Treble bass the . mono stereo option Yeah Uh ? And . Also there there . was something else also . And then Pitch I believe pitch . , yeah Pitch . . Yeah . But pitch , isn't that yeah that's the the height Yeah The fr of . the yeah tone the frequency . of the tones , yeah Yeah . okay Yeah , wh why and would you mono use that stereo . Yeah ? If isn't people that like that talk depends like uh on the on the signal of the of what program you're watching . Mm Yeah . . And also the tuning part ? Programming part Yeah . programming Uh . So channel programming so we ? have sound , yeah ? Channel programming . And yeah in the functionality of the Television uh no no itself of the uh remote uh do do we want uh the buttons to make sound when you press them ? As a confirmation Mm or whatever . Mm you know ? I dunno Mm . I think . it g it gets annoying . I mean . Yeah most mobile . We phones we could make used an option that in the for beginning it , but but uh you can disable Under s the a yeah advanced option Yeah menu . you can put those things . But Yeah uh . the the television itself has also the the options brightness and uh screen colour etcetera . So Contrast yeah yeah . Yeah . but people don't want to sit on their knees on their knees in front of their television Mm with . No . only three buttons Uh then it's very hard to , so contrast y , Yeah yeah contrast . and brightness ? bright , Yeah those are the most uh used I guess . If And you look the others at your were monitor in your presentation . right ? So I can Well just copy those yeah ? well I guess that these were the only ones , I guess Okay . . It's easy . Yeah But so . I we have will look we it up have T_V_ . options , which is all this Yeah the . The button sound options and , sound the and L_C_D_ image options . . And you have in that uh the Indeed indeed the remote control options . Yeah . . So we need two menus kind of thing . Yeah you have basically a button menu , which you can use directly , uh Uh-huh . according to the old principle . And the L_C_D_ options are activated by some some software options , thats communicates with the infrared Yeah uh with the chip decoder and yeah then I . mean So you Uh You have an additional processor and yeah and . Well software part . yeah we have Alright Compared power button to . o , whether that's present Mm-hmm . Channel volume . selection present . Uh numbers present . Yeah a audio L_ settings s , mono , stereo , pitch , bass Yeah , treble . . Screen settings , brightness and colour . Colour . Yeah I Yeah I call con it contrast contrast is . Yeah I make it c colour Yeah okay . , colour and brightness Yeah . . Um and what you say , channel settings or channel programming ? So you you have an option to to start scanning all the frequencies Yeah and automatically , and when it encounters um one , well it shows on your T_V_ Mm-hmm . And . then you can um Uh and then you can select uh a number in your Yeah remote so on I've which g you want channel to save program it . is autoseek ? Yeah , autoseek . Uh name a channel , or Well most T_V_s automatically display the name , which they get through the cable . Oh they get automatic names Yeah , okay . . So you only have to choose the position on your It only has to match the the channel frequency . on your T_V_ Yeah , with . with the with the position on your T_V_ and and so your remote Yeah . but Help can you . also say I want f uh Veronica on the channel number uh five or If you already programmed it Yeah . If you want to move it . Yeah . Yeah . that should be possible too How do you call that . Yeah how do you call that ? ? Mm ? Wait you you should be able to to browse through a list or something , which w displays all the all Channels the values , all the channels ? Yeah . which are possible . I mean like one to Ninety f thirty nine or something of or ninety . Yeah or whatever . . Just browse through it and then um in some kind of way see if it if it if S it is programmed . swap channels ? Can Yeah I call it that ? . Swap channels Swap's . good option . Okay . Uh So other you functions ? most of the time if you if you swap it S uh let's say for example you have uh R_T_L_ five on on channel five . And Veronica on channel eight and you want to move Veronica to channel five , um most of the times you override the previous uh the Mm-hmm previous one . Okay . . Well that's 's up to uh Yeah Mister User Interface . It's Designer it's pretty . Okay uh . yeah I mean you have to look on on the menu working on design the T_V_ . Doch . Also . . That's He only you're has to figure out how it has to look . And how Yeah . Yeah but also to use , which buttons you have to press to get a certain result ? And Yeah okay . But the working design was to specify how ph the physical interation between the components was , as I believe . Yeah You did . your homework . But um yeah Or or is . Okay it too hard to to . ju to just do it all on your remote ? To programme the channels ? No No no I No . It should don't Uh that's be think able . so to do . But any remote I think the communication . with the television is difficult . But that's Yeah not our . part No . We don't . have to design a protocol so No . That's true . That's true . Thank god . Yeah Okay . So we have a figure a figure out a way to to do that easily . I mean th the autoseek is is not a problem . I mean No you uh you that's uh current the channel and then then it just says , uh on which number do you want to save this , and you just press a number on your remote , and then say confirm , okay , and then it's it's saved . It's easier , it's it's it's harder to , if you have already programmed it Yeah , to . to swap . So So we have but to think of something for Um that . The User Interface Designer can design a menu for all these function Yeah I put them on k the On kind the of structure uh into yeah can layers you i make . a a map with with all the yeah 'cause it's now there are lots and lots of documents . Yeah . Yeah and I can . I'll just try to reorganise uh things So . Um So you design the basic function menu for the L_C_D_ screen ? Uh um And and I think the layout of of the thing th The itself the layout I think . of the the yeah remote the layout control of the screen ? and I think you . can concentrate more on the button placement and the placement of the uh screen itself on the Isn't that more the the u uh the user interface . No I d part I think that's ? more in Uh all the functional . uh aspects of the Maybe remote more on I think are in my department Yeah Yeah . I . . have to know what it has to do , so if you wanna you know the changing the channels kind of s thing is , I Okay have to integrate . So that he's in the layout design . and you're function . Yeah . Form function okay I think Okay that's . a . that's a good But separation do I have to to . uh to yeah to make the the menu layout also ? Or Yeah Mm . Are Yeah you going . to do that . Yeah I guess ? Yeah so ? I I . I'm think going i that's to make your department yeah yes o okay Yeah , because Yeah w he . . we have already to knows kind what of work together Yeah . If Yeah . if . I make the the But we're not allowed the yeah the menu like . , I have to state which function has to be in the menu , and then you have to decide , it's Yeah , in a . in a way that b is user-friendly Okay . Y you . you are going to make a list of what functions are uh are going to to be on Yeah the . the screen , the Yeah menu . screen . And I'm going to make a a nice menu uh Yeah . with Yeah I think . yeah With with with pages . some l and with some layers in it . So yeah Yeah . and also some menus make clear . which buttons to press to get certain result Yeah , because . that's always the difficulty . Every device has its own Yeah Yeah . Well . I guess this this button , the the the okay Menu okay , menu . Yeah . okay . Or you can incorporate two uh difference uh different buttons . Uh like uh for your mobile phone . Um so this is only for to get in the menu , or to exit it Mm . . And then one to confirm , and one to go one step Back back . Yeah . . So it's like the the save button on your your mobile phone , if you have a Nokia or like that . Or the or the no button Mm-hmm . To go . one step back you it's only two extra buttons Yeah . W , but if we it if it's very clear that they are for the screen Uh I think we have to to group , to make two groups . Um the one group for the for the display , and one group for the basic functions , and Yeah Yeah . but they're incorporated Yeah okay Yeah but ? Up because we and down we this have is a this m is used for both yeah . but maybe that's that's not uh yeah if Smart you're if ? you're z zapping uh with your uh yeah remote control , you can press the the menu button , and then you are suddenly into the the Into yeah the your display screen . Okay . So . you l should You wanna leave separate the menu uh button out . of here Yeah . . And and just Put put Yeah it it on under j top the . screen just , the screen just group group the yeah we make these the advanced functions and these the basic functions Mm-hmm Yeah . So we . make . a yeah a line between them . But we should place the screen on top , right ? Well F oh yeah . Okay yeah we swap uh But Okay that's Yeah . . uh J Jurgen's department Yeah Yeah . . So we . You make just it a you just find out You just make the layout and Okay . You . . do we do the extra two buttons or not ? Uh I think you should Yeah . . It's easier . If you put too many functions in one button it gets confusing Yeah Yeah Yeah . okay . . That's true . . So we have a a menu button and a s And to , okay and back Yeah , also Okay . . Okay and back . Yeah button , or confirm . And and of back course the four . Whatever arrows . . Yeah . No . But those are still y doubly used Should . Both we save the L_C_D_ this picture , or or you know Yeah what it looks I'm I'm like not s ? clear about uh the the extra two buttons . We have a menu button Yeah . Yeah and . That that just to That's to activate the the one the screen with the yeah okay . . So Menu button access the menu in the L_C_D_ screen And . then with these buttons You can navigate , woa . , y you navigate . Okay . But you can also navigate the channels . And Okay the volume so that . that's not uh Yeah Those that are Those are both both multifunctional Hey yeah . is it . interesting for users if we put LED lights under the buttons ? So that if you uh press on the menu function that only the buttons that are Yeah . used for the menu are ligh L li l light litten up . up yeah . Yeah . That's very Oh good idea five . minutes . N Alright . Yeah that's Light a good idea uh because then it becomes clear which buttons are active now , which you can use . Yeah and then it's also easier to integrate several functions in one button Yeah . Yeah sure . . Okay Yeah . . Um So Anything else ? Those buttons are are I think lit not up . . But just one thing . Should we use those two ? Them ? Or only this to to scroll ? And I've then use the two functional buttons to confirm , to go into something ? Oh no we have to use this to adjust Volume Yeah Yeah some keep . some . it bars optional ? 'cause maybe you can you know go left to right and up and down Yeah in a in one menu . And maybe . we should use this also as an okay button , still . And then just only a back button . Well we No The have pr those buttons . We the use problem all four with the . okay button in the middle is , sorry Yeah okay Yeah go ahead . ? sorry , uh is uh if you're pressing up and down , you can easily press the okay once you , when Yeah you're not . already at your Yeah choice So . maybe . make one uh one okay button And and one Yeah back and . that was one already navigation decided button . . Yeah the with with the the channel and the volume uh yeah m a multifunctional navigation button Okay . that's what we decided Yeah earlier Yeah on okay . Right . okay . Yeah . . So You wanna close down yeah I wanna close huh down Yeah . I ? have to . , sorry That's Yeah . it's okay . not because I . don't like you but yh we have lunch break Already , and . then we can work for thirty minutes , and I have to write very fast to make the minich min minutes Yeah . And then . uh we'll see Alright . How m how long is the lunchbreak ? I don't know . We have to Nobody ask told me . Okay . But do we have to . write uh to write down uh the our stuff now ? Or first lunchbreak No I ? Because th I believe there's first lunch break I've everything . in my head now so Yeah . Or you Mm can just . Okay Yeah . Yeah ? . 'Kay . Yes . 'Kay . I think This is you can put uh the laptop back in the room and Yeah . Yeah . Yes sir Time pressure . . 'Kay . Yeah it's a lot of pressure . Yeah . Sorry for my uh That's not okay finished . presentation uh . Oh Oh yeah no Yeah we'll kick . your ass later . No no Bring it on . . Uh . . I Aye don't know if it works but it Y should you be saved saved it . ? Does it save automatically in the project folder ? Or Yeah . It's uh Okay . We'll see . Just Should put back be my here laptop . Smart . board . Alright Don't know if Okay you can use it . but . Yeah you can open it with the picture And preview uh we or have stuff to make like that uh some . maps with uh with the all the the data we uh Yeah gathered . I try . to organise it by these three . . Yeah yeah It's it's just my own map so yeah I put . everything into the I don't really mind . I just put the minutes here and we'll see . But you got some extra information uh Yeah that's in the functional design uh folder Okay . . Yeah . Yeah that's just basically what I just showed But where do you . did you get the newsflash Yeah . Yeah ? I got it by You're the only one yeah uh okay . . I'm internet gonna get kicked . if I don't do it so Okay Alright . . Alright . Yeah . Make me proud . I'll try to . So first we have a lunchbreak now ? Yeah . Alright . I believe so . just ask . Mm-hmm . I dunno where she . |
TS3006c | The marketing expert talked about trendwatching and explained that the current trends are for fruit and vegetable themed products and products with a spongy texture. For users, the three most important aspects of a remote control are a fancy look and feel, technological innovation, and ease of use. The industrial designer talked about the options for energy source, case shape and material, and internal components. The group decided on using kinetic energy, and a double-curved rubber case. The user interface designer talked about speech recognition and what functions will be controlled through buttons or the lcd screen menu. The project manager ran through the group's decisions so far and led a discussion of their remaining options, including the colour of the case and buttons, and whether the remote should flip open or not. The industrial designer and user interface designer will work together on the prototype design. The marketing expert will prepare the prototype evaluation. The remote will use kinetic energy. The case will be double-curved and made of rubber. The remote will use an advanced chip. The industrial designer continued to have problems using power point, and felt that he did not have enough time to prepare his presentation. The group were unsure about the difference between a single- and double-curved case. The group were unsure whether they would be able to produce their design for 12.5 euros as they had not yet received any information about costs. The group were unsure whether to use a single- or double-curved case. The group were unsure about whether the remote should flip open or not and had trouble agreeing on a colour scheme. | Hello . . . Yes , I made it . English from now on . . Drawing or Yeah just testing . Yeah . Mm ? Just English kidding . . . So annoying . Break is over . Ooh it works Whoo . . Spicy Spicy . Where are are all the other presentations . ? I just put it in the in the shared folder so The it should conceptual be or yeah I think so . Yeah , conceptual design Ah . What or whatever . Because does it I see only my own presentation No no no , can you go back one ? yeah Uh . 'cause it has to be PowerPoint pre yeah This components ? design , that's it I'll . just put it So in there , he's coming . . . I did Or not get a bit more . done than the Okay last time Oh , 'cause okay . I knew that I didn't . have time so I just copy and paste everything into Ah the , I can't Ah cut and paste it into . She the . You other can folder look but at the final report , 'cause I have to record everything we are deciding and such , so Move to I'm meeting trying room to . write it down between everything else Yeah Sometimes . . I have these pop-ups or these sounds and there's nothing there Oh . , and Yeah me too also with , . I don't know how to use PowerPoint , so it takes me forever to get something done with I it . I've got the same problem as well Yeah . . Yeah Yeah . . Here we go again . Welcome . Uh Thi we have again three presentations and then we have to decide on what concepts the mobile phone has to uh f the remote control has to support . So Mm-hmm . who wants go . Yes Who Yes wants to start ? . Me ? first again or Yeah Oh sure . No . Doesn't matter . Yeah yeah . . No problem . Alright . Did you open it already or No no . Ah . . Ah . Yes . So welcome to the marketing presentation once again . Um this time about trendwatching . Uh well there has been inv investigation again , in the in the remote control market . Uh it shows a number of developments . Uh I will address them uh in a moment . Um fashion watch watchers uh have detected the trends for young public , because that's our public . Um well fruit and vegetables will be will be the most important theme for clothing , uh shoes and furniture . And the feel of the material is expected to be spongey . So um the developments I will address them oh yeah well this is the fruit and vegetables looks of fresh bright colours . So to give you an idea . Um well the developments ? Uh development one . Uh well most important aspect for remote control happens to be a fancy look-and-feel . Instead of the current uh functional look-and-feel . Um well fancy stands for an original look-and-feel of the case and the interface . And the second most important aspect is that a remote control should be technological uh innovative . Um well it stands for the use of technical features that do not exist in current remote controls . I think we pretty much covered that with our screen and um Sound and speech . recognition , so Yeah I yeah don't uh uh expect . that to be a problem . And the third development um is that the remote control should be easy to use . Um Well the first aspect uh was twice as important as the second aspect,w which was twice as important as the third aspect . So Mm-hmm um . that kind of gets you this ratios . So fancy look-and-feel uh is the most important uh point of attention . . Uh so the fruits and vegetables in combination with the spongey material . Um well technolog technological innovation , we've covered that pretty much I guess . Um and easy to use , I don't think that will be problem . So my point of attention is especially this part . That this Yeah will . be a crux . So that was the marketing uh presentation . I had only one document left And shall I go first . Yeah ? So . No . I I I don't mi I don't mind . That's So kind of this Yeah Do you want ? to go first ? Okay Yeah yeah sure So . No . a k . Yeah . a small example . Kind of this this look . Uh nothing about the buttons but just Yeah sponge . kind of thing , and and some fruit and colours I dunno . Just made a quick design . Cool . It's better Alright than than Alright my . uh . drawing . Yeah you're just the user interface hmm ? Yeah Uh okay but I components have to design the . Yeah layout . Yeah . Oh no Yeah . okay Yeah . . It's okay . You probably opened it . Yeah true . Um F_ five . F_ five . Alright . So I'm dealing with the components design . Um let's see . I uh used some design examples we had uh from similar products . And I used uh possibilities from our manufacturing department about current components which will have to be implemented in the design . That's why I had to , wanted to go first . Well they gave me um an idea about what people want . We're f mainly focusing on this group , but I want to make the distinction clear . Uh I could not drag the pictures into the the slides so s so I don't have examples of how it looks like . But it comes down to what you uh what you think we should do with the spongey and the fruity looking uh type . If you , the young dynamic people want soft primary colours uh , which looks like fruits you know , you can and shapes that are curved and not uh solid straight lines anymore . So this basically um yeah goes on to what you were mentioning earlier . There is a lot of um factors involved in choosing the components . There's a lot of options that we have to discuss . Uh for example the energy source . we have four types . The basic battery . Uh we have a hand dynamo , which we yeah we Dutch refer Yeah to it as the . kneipgatt . Uh the kinetic provision of energy which means if you move the thing , if you shake it . Which will be fun for toddlers right , if they wanna Yeah use . the And uh of course solar cells . But I dunno how we would use that into the Wi design of the actual product . So an indoors uh . Oh . Yeah my okay . yeah Calculator's also can do it also . in you know countries where there's n isn't much light like in Scandinavia , they wouldn't be y able to use it half Yeah of the year . you know . So Yeah that's Mm-hmm not cool . . either . So um for the uh a case , there's uh the traditional uncurved flat hard case . Single curved , which means that it has uh curves in one dimension . Or the double curved . Um I wasn't able to finish my uh personal preferences sheet , but well you know that we will have to go for the double curved 'cause it's daring and different from what we have now . Yeah Uh the . case materials . Well we have all kinds of hard uh materials like the the hard plastic , the wood and the titanium . I would definitely go for rubber 'cause it fits most in what people wanna see nowadays . Yeah . Um poo , this is a lot of text . I wasn't able to organise this yet . We have yeah several uh interface designs . Uh we can use a scroll buttons for the menus , but we already kind of decided to go for Yeah the . Pushbuttons f for the pushbuttons . Yeah , for . the the arrow buttons . So that's Yeah not really . interesting . Electronics ? Yeah , maybe we wanna decide on what electronics to use the advanced chip I think is easiest to implement uh for the production , 'cause they they can print it better . Um Yeah . I think this is about it . Yeah I was working on some per personal preferences . I first uh chose for the battery , 'cause yeah I'm traditional and that's the most obvious , easiest choice to go to . But I really think that we should maybe uh think about the kinetic energy , where Yeah you have to move the thing to . Yeah Yeah be able to . As . Yeah use an optional it . . uh feature . Or combine uh both with a with one uh I Uh guess I we Yeah can think only maybe you choose we can only one fit . one uh source of energy Okay on the I can . imagine that the kinetic uh type energy source would be more expensive to make . But it is more longlasting , that the people don't have to ever buy batteries again Yeah . Yeah . And it's more fun . I And didn't it's also receive more fun any yeah info . I always chuck uh . my uh remote control Yeah around , so , just Yeah playing . with it and especially when the material's rubber . It can S be done , I mean yeah it's , you can't safe harm . Yeah it y , so it's a And perfect throw exactly it combination . You I don't guess . have to be . scared about bouncing it off the g floor and breaking it or whatever Yeah . Okay . So . that's the end of it . Yeah So . Uh 'Kay next go ahead . . So double curved is like this , this , this , or No it means curved in two dimensions . So uh w single curved ? Uh let's say would be a b square box Mm , but . then with curves on one dimension Yeah . And double curved . would means that it would have curves Also in curves in Uh height in every direction ? Yeah . Like okay three Okay . D_ Yeah . Can we uh . One . Yeah one uh . very important thing I was uh yeah thinking about is the speech uh option . We were going to use that Yeah . Yeah . . So um Yeah um yeah that's one thing uh which I'm not sure uh of how to implement it uh into the Design Well ? remote control the visual . representation is not No okay there with but speech it but has you to be can combined with with the menu uh for functions and Yeah So . Just okay . yeah . I think you can just uh match the speech commands with the functions Yeah . that are already present Okay . So Yeah . with I don't the programme think you have to design . anything But do uh j do else we for that uh . do the speech just for the basic options , for the simple buttons Both . ? For for everything , also for Yeah the advanced . options ? Okay . Uh we have this very uh basic uh trendy design . Everybody says it so that's what's uh yeah um Yeah in the in the last uh meeting we uh we were yeah putting the the simple and the advanced options separated . That's yeah obvious . Um yeah . Pressing the the menu option uh will disable uh all other options on your uh remote control . And only the the L_C_D_ panel will uh light up and then you can only uh change the yeah And the options and the and the buttons . that you need to Yeah . control Yeah . it , I guess . Um yeah design has to be very attractive but that's your your op your yeah . you have to uh delete this but this Yeah is the . the the simple uh layout . Uh display on the upper side with the the menu button and maybe a some sort of cancel button or save button That . I'm would be the back . The Yeah back . Back and okay . Back . Back and okay and okay . yeah . Uh You did read the minutes I wrote What ? ? You did read the minutes I wrote ? A little I bit I think but not not Oh okay everything w 'cause I pretty much summed up all the buttons there Okay were . So . Oh I uh didn't read that I hate . But doing work for nothing . But this is the the basic uh design uh for the for the m yeah for the buttons . Um I wanted to to categorise everything . Uh with a speech display uh yeah , sound , everything you you noted in your uh minutes . Um every pushbutton has uh has its own uh LED light . So Mm-hmm you can . uh yeah change uh m make it more trendy for for younger people . And uh if there are older people they wanted more uh yeah more uh luxurous so that's an a also an option . Um that was it . That was it Yeah . ? Okay . Uh again . Ugh . Okay so what we have to decide is what kind of components do we use ? Uh energy source , chip type , case type . And user interface . But I didn't see a clear distinction between these so I think what we have is okay . So we only , we already decided that kinetic would be the choice for energy No . . Uh the case would be doubly curved Rubber . So And material rubber . Rubber . material Rubber material . . And that's the only thing we have left . Yeah we need the the chip on print to be able to support the the screen and uh Oh okay and f . No it's easy audio function . So that's . uh is that is that the advanced chip Yeah ? Advanced . Yeah chip Wow . Otherwise . Okay . you would . have a simple chip , just for pressing Yeah buttons . But . we need more . Alright . Kinetic I'm just thinking Too . Double . , this curved is not my department . , but I I'm not sure what this is gonna cost , to be able to Uh m I didn't get any info on this . So So 'cause . we need to sell it for twenty five Euro a piece Yeah . . That's gonna be difficult huh Yeah ? . The cost of making it should be twelve and a half I have total Yeah ? . here . Yeah Yeah yeah I yeah don't know . . I didn't get any information . about that We're so going to produce it in uh China so it's no problem . Yeah Child . labour man , we love it . Yeah , so it's Who doesn't cheap . . Uh let's see . Is there a new thing Um ? well the interface type supplements Yeah the interface , maybe . can Uh it's it's quite Ooh difficult . because we we haven't got all the options uh No . Uh yeah do you . have a picture of doubly curved case ? And could you put that in the group folder Um ? Of the project folder . let me see . Wait a sec If you . go to your homepage or something , you should Yeah I'm going there now get your . own information . Inspiration . I got my fresh and fyoo fruity uh picture uh also uh Well over there Ah , so you didn't draw it yourself No . Ah . . Too less time . Um Yeah yeah maybe , also the it's menu . Yeah Yeah that that . This w is the the menu I was Yeah uh looking uh . Yeah I Maybe was thinking it's easier of that at . also , with with a Yeah with . a Arrow uh arrow Arrow yeah . . So . Yeah that . indicates that there's an menu under that menu Yeah . . Yeah perfect . So Yeah . . Maybe 'S it's easier the target if you guys group come S . over yeah here . . S Oh Yeah yeah see sure . this is the the the standard . traditional type , where the form uh yeah serves the function , you know . It's like really basic . But this m is more appealing to old people and we don't Yeah Yeah want that . . This is what we're looking for . And th that means . curved in both dire dire uh dimensions Oh okay . Not only . I like see this but . Yeah also like it has this to . So be you can hold it . exactly . It has to be kind of instead of the PlayStation , the module . It has to be like the the Game Cube , you know , where Yeah your . thumbs would be laying in the instrument and it has to But be it nice has also to hold to it . And it has also to be uh luxurous uh for for yeah rich people . Th It ha this looks a little bit like . like for The only children's for children story . Yeah I've Yeah got but it that's . So . that's the Distinction the problem . Yeah . uh yeah the dilemma actually , 'cause we wanna appeal to the to the young public with fancy with flashy colours , and with a lot of shape . And Yeah Yeah , and the and . The the rubber colour , it it will look cheap always Yeah . Okay , you know but , with the the the colours , you you can make it uh make the colours with LEDs uh beneath the the buttons . If you Mm-hmm . press a button and you can disable the the colour LEDs for for people that don't like it . Mm There . is mobile phones , in which you can change the colour also of the Yeah lights . Maybe . we should consider this function Mm-hmm . . To customise it and so I mean kids can make it look more flashy with different kinds of colours Yeah and people . who want something , you know Different , different . , or more uh design Mm-hmm , they . can go for one colour like uh for example this uh photo Camera th . camera . Yeah . Cool . S underwater Yeah uh submarine . yeah . Personally I think it's really ugly . Yeah . Just Well give me the thing that it's inside there Yeah maybe Very Yeah I'm cheap but too . old this uh for cheap this this stuff look the is . for the . . Yeah . Yeah . Okay . So Uh those I think are . all my oh . Ah yeah bright colours . Yeah . Also a And kind this of is rubber uh , this is with the curved that I mean . Yeah . That's singly curved . Yeah Okay . Yeah ? . That should be nice Well . we could make a compromise between that . But I don't know if it's worth the effort . A compromise between what ? Uh instead of doubly curved we take a single curved . So to So appeal s a This little more to the , this all would the public be uh . single curved uh ? Mm-hmm Yeah . there's only in in this dimension Yeah . . Like this Yeah . So . curvy or not Also Yeah . Yeah . . Exactly . Exactly so we . keep it singly c single curved then Yeah ? that would be an option . I don't know what you think . Yeah I . think the I mean our aim is to make something different right ? To Yeah make something . new Mm-hmm . I . would go for the double curved Okay . . And Yeah I I'm I'd agree I'm . thinking uh you know uh a drawing palette Mm-hmm , where you have . the shape for your thumb . So it kind of holds nicely , something Yeah Yeah like that but if . Well . you this if is you make really it your more decision curved but we we can make more and more options for buttons . If you have uh it have it in your hand , you you you are not only um yeah you don't need one dimension but you can use other dimensions for pressing the the buttons . Yeah . As well . You can make a trigger button Yeah or . something like that Something . to shoot at your television Yeah or that that is the confirmation button or Mm-hmm something Yeah . , that . you scroll with your thumb , with the arrows That's , and then confirm yeah . Mm-hmm . That would be . a nice way to use it but I mean , yeah , I'm thinking big already , and we need something Different . that well that Stands that you out can able . to use in Or one hand I think Oh . yeah a one hand uh Yeah solution So . . from top view it looks kinda like this . But from the side you you can have it also in a kind of shape . Maybe because can the turn it the screen maybe is on top you . To switch can have from buttons to interface hmm . If you turn it a little . Maybe you can . c have . this kind of shape . A little upwards . So that the screen is more Oh yeah . Least you towards can easily yourself see it , so you can easily . see your screen How . Well well about you have it in your hand so it's a kind of an angle from your eyes to the screen . So then you have double double curved in some way . So this this Mm-hmm is so the screen . is positioned over here . Oh . Something like that . And the buttons are more , well it's very thick now but Yeah I understand what you mean . That's uh How that's about we do a uh a pop-up screen , like the laptop If . So you can that uh flip the only the simple . functions will be visible at first Yeah ? That . And that then you can if press you want it and then it comes up ? Or Yeah . Something like that Uh . so you have a the the side view . But then the side view can be straight . If you have a pop-up screen . But I dunno if that's too expensive So . I Yeah and mean you maybe want it's to too . much be able to make this No uh like . I would draw it like this . Let's say this is the side view . That you have a a screen that will come up here , and can go down that way . If you know what I mean Okay . So that it would come . Yeah up like that . . Okay so the buttons are on top here , and you flip it over that Yeah way or . preferably even keep the simple buttons here Yeah , and then . under the screen even you Oh Oh could put the advanced more yeah . Yeah more buttons yeah advanced yeah buttons . Right yeah . . . Right That's . Yeah that's good Yeah idea the . the more . advanced options were uh for the for the menu . Yeah Yeah . . But F you for you the want L_C_D_ menu okay right Yeah . You just . ? So want to hide them all ? The Yeah No not . all w oh because w . you need most of them , the arrow buttons . But you can hide the okay and the back Yeah uh yeah button yeah . And . the menu button also because when you flip it open Yeah and you can maybe . even drop the menu button because maybe if you flip it open it will auto activate Oh amauto uh uh automatically . Activate and th the yeah So . okay b but you have t you need some button to flip this Why ? You open could True just . . True make it mechanical . But you can . make a , yeah , you can make a trigger here . You Yeah know a simple uh . Yeah and with it a says menu and it flips open and That's then you have the buttons to control but it's it's it , in combination not Yeah with your it's not very uh . Exactly very strong . uh yeah if you drop it one time True . It uh c it can Well . go open . yeah the the idea If you of cover it was it with rubber , is . that because you close it , you cover the L_C_D_ screen and it won't be vulnerable to scratches or whatever An adv Okay an Mm . adv and . . it will be And covered in some kind of uh thin rubber layer or something Exactly Yeah like that . So . Exactly . it can bounce . We just have . to Yeah make sure that the closing , uh mechanism It's won't very break no it's . Th very it's strong very solid Yeah . Yeah yeah okay . . so that that may work . That actually will offer some extra Okay protection but then we still for have the the the the thing of the the the shape . Yeah Yeah . Yeah . What I was kind of thinking , if if you have your hand , it this is your th Harder . Yeah the lower part doesn't work I guess , so maybe you should try it over there Okay . . . If this is your thumb , and this is your hand like that . With your uh wrist . That you , that it would be kind of shape like this , you know . So it's easier to hold in your hand , to But y when Yeah you are f left-handed . , that's that's a problem Uh . yeah . Yeah of course . Yeah Maybe then w can design then you would two versions have to . Yeah . But that's to make that's it like very expensive this . Like uh like you drew here . Yeah . And maybe th then make this thicker also than the centre . Give it Mm-hmm . And I would ergonomical give it a female shape shape but uh Yeah yeah . Anyway . Yeah . Yeah . . . The female shape yeah . With two Yeah Obviously . We we could make some some . Make rubber it more appealing uh uh to some guys rubber . uh yeah I mean mouse , with which you can change Oh uh yeah . Some and uh so if you k esk uh yeah . Yeah Yeah . but but that's optional for later I guess . I Okay Yeah mean , we . have . to Yeah make but we have hardware inside , which is so it has to have some sort of Some basic shape yeah Yeah . . Yeah we we better yeah . And so also choose the screen one , you cannot mould it . You No know no no kind Yeah no of thing so okay . we should . better choose one sh one shape Okay Yeah . . But . that's the kind of the idea , so it lays good in the hand , and then And then on you can on the side with with your You thumb can place the screen , you here you can , which can you can come use , yeah . , you Yeah can use the button . So the keywords option are primary co colours And but then I w I , spongey would ? Spongey I . would do the arrows here , kind of thing . Spongey can be reached Those buttons by means of ? And the simple buttons . here , so Yeah that Yeah Yeah . . . And and the and the control thngs in the middle ? The the I Uh the y arrows ? eah No that's the what arrow's I mean . The over Yeah arrows here . over here Yeah . Yeah , and and . then here the numbers Buttons s . . simple uh Okay Yeah . Alright . . I think that uh Uh it's a nice design pretty nice design . Yeah . It's cool . Yeah it . looks uh pretty fancy . Yeah . or do we wanna make its shape look like a banana or something ? I dunno . Yeah that's . Uh bananas wierd shape and other fruits also , so Yeah it's better . to have um some sort of basic print and then a fruit print in some primary uh colours Yeah . I we don't could know make what what colours should the basic print be like ? Like some soft Orange or green something or something . ? Or Or blue and then ? Dark blue or Oh yeah yeah , dark blue and then We should use and then very bright , uh a yellow Yeah banana . , an orange , uh a green apple , stuff like that , with very uh bright tones I guess Mm Yeah . . So w you have we something need very like primary colours , like Yeah Yeah bright . red . , bright yellow Yeah but . the primary colours w we can uh create with the with the LEDs on the on the remote Yeah control . Yeah okay . If yeah you . we uh yeah . If you make it uh just a yeah bl give it a blue colour , then it's just a neutral colour , also for the for the more uh yeah for the people Mm . . That Huh doesn't cool really work . To draw . No it's , I guess . . Oh . What's Yeah this it's text ? . Right . N Hm no you have . to exit . You So could that's also make line with uh Yeah . Two hours further Yeah . . thickness . Oh . So that's blue . Oh . Wh why not go for the twenty ? Mm . Yeah Yeah Mm . . . That's Y what I call painting . So that's that's a dark blue basic colour Yeah I guess . Yeah and then on . It's pretty top nice of that . . And then uh Oh Some Yeah yellow with some . some yellow banana Banana colour . Like And how about some uh some flashing . standby lights ? Like you have on the Samsung , well I don't like to call brands phones , the you know that 'cause I remember from one of our first meetings that uh people lose their uh remote controls often Yeah ? . So it not not only in in the colours of the LEDs , that we want something to keep it visible at all times , or How do you mean ? Um Yeah Some if some you Yeah if flashing . colour so you can't lose it , basically Yeah . . Exactly . Well I Maybe think a it's a bit too much but Yeah . Yeah an orange . Well alright well this Yeah . is more like purple I guess , but Yeah it's . should be more real dark blue , so the contrast with the with the fruit objects is uh pretty Yeah . high . Yeah . So uh yeah . That would be a nice uh nice device And I guess which which colour . should uh should I give the the display ? Uh Or Who ? I mean , the the colour of the background of the Yeah display . Yeah ? Ah . well I don't guess it s has to be a And then you sixty can use yellow uh or semething sixty . six five thousand uh Why colour not , so ? yeah too expensive Aye . So Yeah just . . just a a blue blue Mm backlight or . Yeah something . like that . Green is too old-fashioned . But blue As , blue's long okay as you loo . J use uh high contrast between the the background and the foreground colour Yeah maybe . So Like that a people this with maybe . uh a white with a white backlight ? White backlight , and dark . Dark uh letters , yeah Yeah . . Whatever which is visible Yeah . I . know you sh you should test it under uh under a light conditions . I mean it's hard Yeah to tell . And also uh I for dunno people . who are a bit colourblind Colourblind yeah . . Yeah . True No so that's mostly . red and green I believe . Which which uh colour should the buttons be ? That's adjustable . Woah . Why All adjustable all buttons ? ? Yeah ? Or Okay No not uh . . That's how we are going to make it uh more trendy . Or is But it uh too expensive ? maybe I mean they It's have difficult to they have to have . some colour right ? And if the background is Blue very dark . blue Maybe green . But don't we wanna make the background the the bright colo colours ? So th the total Yeah of the you can thing is very bright ? Like the pictures I showed you guys . Those Yeah things were ? all like like Mm-hmm bright flashy red , bright . red , flashy . So more like Mm bzz . Doesn't work very well . Uh . More like this colour . Yeah something like that , something that And then stands out more then . yellow and orange and red objects on it Mm or something . Yeah . But then . then again , which colour should the buttons be ? The the press buttons . Should they be white or black or Red maybe . And it it looks Uh quite Black cheap . , that colour I think . It's it's not The green ? Yeah Yeah Why but it's ? pretty . I dunno fresh . , on the Yeah other side . . So It's actually a pretty trendy colour at the moment It's it's . trendy okay Yeah . But . My couch Mm . is in that colour . Ooh . . Yeah . Well Yeah it works . pretty well . And then time was up . Uh not yet . Uh Do you get a pop-up . if Yeah we within five minutes yeah . That Alright you have five . minutes Y left left or yeah left and then uh I have to kick you So out . something like this Yeah . That . should be pretty nice colour . But maybe the buttons , all buttons in red is maybe a bad contrast for colourblind Yeah people yeah . No . Because that's the actu of the But green the but . the buttons have their own LEDs or not ? Yeah They have . LEDs but they Red have a colour and green . are actually the b the easiest to discriminate . Even for colourblind Yeah ? . They will see one of each as grey Yeah . But . if you use uh green on blue , those kind of colours will look the same . Okay Okay . . I think So red . buttons are okay ? I think so . Okay . That You can that's make a them default red . uh setting . The the red buttons . Yeah . But I think you need to keep in mind that the LEDs are just extra light . How do you mean ? Yeah . Uh they they don't determine the colour Okay . Yeah that much I I , I was think think about . a red uh red LEDs and blue LEDs and 'Cause No you have to that's that's print too on busy them you I guess have Yeah a background . . . Each number is transparent . Yeah . Uh partly but you have to print on the number . Or the the sign Okay . . So you can't You better change bet the colour so better better keep the LED and the button itself in the same colour Okay Yeah I guess . . . So just an extra Bit of light You can bit . of light what and we attention should Bit do of feedback . I think . is is make kind of a see-through plastic button , with Yeah Yeah . . uh one coloured LED behind it Yeah Yeah . . . So that the whole button will shine Mm-hmm as . the colour the And if you think about easy to use buttons , we have to , well we have to make it the shape so that it's easy to hold f for both hands , but also that you can reach the buttons Mm-hmm with your . thumb Yeah . , if Okay you hold with the machine . Uh Don't mean to discourage you but uh basically you two are going to work on the smartboard . Next thirty minutes to design Ah , right something . so Alright . And the You will do the evaluation . Of the product Yeah ? Which we don't . have yet Yeah . uh about So wh how should I do that ? Yeah I don't know Oh . You okay probably get a mail . Or . you you or you send it to me . Or just because Yeah you are . Once going they to are finished design it . Yeah on . this board right ? Yeah but maybe you can do the evaluation you don't have to evaluate yet but you can make a procedure which to follow Yeah . I don't know . I . I probably get instruction on that Yeah , how to . do that , so I make another presentation I guess Yeah . . I kn I know what's gonna happen in About in . Yeah yeah so . You have the basic idea I've . a basic idea . And you two uh are going to do this . Yeah So . Look-and-feel we're gonna work and here ? On this sketchboard Yeah Yeah . . Good ? Alright luck . Thanks . Yeah . Alright so that's . So uh I uh make new page and uh be creative . Yeah . Alright But we . have to do it at this moment , after Yeah th this you meeting have ? uh Thirty minutes thirty minutes . . Okay . Then we have to uh see something Yeah which we Yeah can . Alright uh . . Ah show so this to the is management basically . the what what we are thinking about ? Yeah . Shall I would we uh yeah make . a new uh Yeah Yeah l Yeah let's . . just uh delete all Next these uh . or . Yeah , I just Oh , next make . a new one Yeah . . Alright Oh and save . this uh board . Huh Just ? Yeah save I'll just it . I'll just keep it there . Yeah okay but just press save and uh Yeah . It'll be fine . On the left . S so , yeah . Uh sorry You . can also include clip-art Okay . Yeah . Current . So if you'll colour rather draw in paint or something ? So um Okay . Uh Shall we make some outline sketches of the basic shape first Yeah . ? Because And then after I that we I can make the user uh inter interface then look . Yeah 'cause I have to uh focus on the on the This basic ? look-and-feel . Yeah design . Yeah . So how . it's gonna look . And you have to think Uh uh pretty how we're accurate gonna put the screen . in it and those kind of things . So if I'm drawing and you think okay I'm not gonna be Oh able we to put skip a screen this I in guess there . Sound , you have to button correct press . Yep . . Uh Yeah do you mind if I . You draw can also in black include then it . It's ? For not much normal work sketches . Light only . Oh button no it's it's user okay ca . user interaction . so we kind Yeah of . That's want included the girlish . Yeah Yeah okay . . So figure the pl the plastic . plastic buttons also help uh because of um they are only I'm lit not so good during at drawing interaction . . So Excuse me ? Well it's a good thing that the buttons aren't um , well that they are plastic , because then you can light up the light Yeah on . Yeah when . when they are usable . No uh uh . Maybe you should draw it very large Yeah like this but Yeah . this . part isn't uh functioning Sensitive Oh properly right . . . How do we uh Erase ? uh or insert text ? I dunno . Maybe just start typing . It's a bit Oh that's uh a large bit big . Yeah . . You also do the other sides . Not only on the front si uh the top Yeah side . Ex but exactly also the . . the side view . L Uh let's make first the the the all Uh the . views . The the front view , side view and the back view Uh . I thought for the side view , that Jesus the w . What the do basic I write section down Yeah ? would . be rather Why can't uh I work here ? This a bit is much thicker than the middle Much , where easier you're easier Yeah holding . , yeah it with your . 'cause your . Yeah fingers . have to fit underneath The middle has and to be Mm very . small I don't so see you a can sign that the meeting have is over it in your yet hand Exactly but No . but so the I just uh work here but a the few minutes upper Yeah side has to . be a bit . more like that I think . Yeah Uh don't the display you think , we yeah we can ? So put the a display display we . will put in here , the basic uh functions in here , where it's most reachable Yeah . The . The the The th arrow functions Exactly . Yeah . Yeah . . Oh . This is hard . What do don't have to draw it exactly do we No it's it's ? uh it's okay Wait . . Let me try it one more time . Maybe I've uh it's easier if I draw it in once . Okay , of course it will become way more ugly . You can make it m larger . Maybe it's easier to to draw uh Yeah . This'll take forever . It's fun to work with this pen . Um so , larger . Oh Yeah . Wrong that's And one that's . the basic idea . Yeah yeah . . So side . Five minutes left before the meeting ends 'Kay . . Um other views ? Alright . Yeah only if you are going to put buttons on the side of the Uh unit . Yeah That's . the question . But we we Let's fill i fill in the buttons later Yeah . So . this is gonna be from the I is it if uh from if this is from the side woah From yeah the yeah . Steady . Sorry . . Because there the screen goes up like that right Yeah ? So then . it's like this , or Yeah that's not convenient ? because then you have the screen like this and look like the it's better to have it somewhat like this . Or does it flip Yeah The I'm the I'm idea all the way is that it has to flip ? up May to here . maybe it's it's easier to to integrate the the the L_C_D_ screen just into this this bubble . Okay Because . it do doesn't have to flip then . Because Yeah we have en enough . Yeah yeah space yeah for . for making a an L_C_D . Because It's here better to to True have this . like this I guess , and then flip it like But why this why do we . need uh the flipping uh you can adjust the angle to which it flips . So it can also from this angle , it can flip all the Okay way up to there . Yeah . You can flip . it up to there if you Yeah want . . So w yeah . But we still keep the flipping mechanism . Think Yeah so . Yeah . we keep the flip ? Keep the Yeah flip because live I think . it will feel weird if you would make this smaller and this bigger or something that Yeah I . dunno . Uh the the shape is okay but yeah ? I don't see the the yeah why why we should use the the flipping uh mechanism Yeah I . Because . thought we it would be cool Okay yeah . It's it's . for Yeah for but for maybe more trendy uh Yeah but maybe we we should then Because we have enough space . H here we got uh the basic functions Yeah , the there the middle the arrow uh yeah button Sh sh . shouldn't we integrate it Yeah and ? And then then h we sh mm like . i oh th doh . Come on . So this is the shape . Oh . It hasn't . It doesn't aim so well . Okay but the screen is a bit lower because if it falls Yeah on the other side , then it's , it doesn't fall on the screen . So there's a layer of rubber on Yeah the side yeah yeah . Definitely . So . no flipping but just No flipping or No flipping no ? . you wanted the flipping so Yeah I guess but uh I mean But most if you votes if you count right ? If you drop it it it just breaks . And it has to be very strong because of the . Yeah Throwing It's shaking Yeah and . the kinetics . . Oh kind of . We Yeah better true make true we better . make it like this Yeah . Eventually Yeah just . Yeah . And if light it's you if on top you're going . also for for the kinetics the for Yeah the children . , it's yeah for people Safer not . sixteen years Mm Uh . But they . Yeah there are are responsible okay more that the enough target to have a mobile group phone . , so also to to Yeah deal okay with their . That's true uh . remote uh control . Yes Okay . . Yeah ? Well Yeah . I'm just . I just thinking uh ended totally the meeting different . You designs two go also design Okay . Remember . wi that the weird pocketphone thingy Oh which . By the way looked like . Um kind of a Gameboy Yeah . Maybe . we should try something like that I . But yeah uh . thought up a name for our product Yeah Oh ? . Yeah right . . It's called uh the Real Remote . Ooh Alright With a copyright . . sign after Real Yeah The . Alright Real Remote . . Yeah . I like it . . Okay So Good maybe . This you can can . go include . that somewhere . Yeah . We should work in our own room right ? Or Yeah Oh not yeah we have to ? f uh . include that in our design I don't see as any well power . cables here so Let's see Yeah . . Yes What the hell's . that ? 'Kay . See you two I think in half uh an hour it's uh the sensors . Okay Uh . Good luck . Yep . Okay that's the side . Ah it's it's okay . But do we want uh options on the on the side with the with the buttons ? Yeah Or just . I leave think it we do ? Uh could . make an uh a volume button uh scroll , volume button . Yeah or j or also scrolling for the m For yeah menu . Yeah . Or ? I dunno . We w kind of wanted to stick with the Yeah . No Yeah I'm just , yeah . thinking , if we i we wanna make something different right ? So the with the scroll is is more futuristic than the standard arrow buttons . Yeah . I think . Mm . Yeah you are going to design it so |
TS3006d | The project manager decided to start by looking at costs instead of the prototype presentation because the original design was too expensive and had to be changed. The group discussed which features should be dropped. The group decided that the LCD screen was integral to their design, but dropped the speech recognition. They decided to drop all the buttons in favour of an integrated scroll push-button, and to use a hand dynamo instead of kinetic energy as a power source. The marketing expert led the prototype evaluation, based on the new design. The group were satisfied with the overall score of 3.1. The industrial designer and user interface designer worked on a drawing of the new design, while the project manager and marketing manager worked on the final report. The project manager led an evaluation of the project process. The group thought that they worked well together, especially after the first meeting. They were happy with the room for creativity, but thought they were limited by the budget. They preferred the digital pens to the SMARTboard. They had mixed feelings about using PowerPoint. The project manager will complete the final report. The remote will be single-curved. The remote will no longer feature speech recognition, but will still have an LCD screen. It will be made of plastic instead of rubber. It will have one integrated scroll push-button and no other buttons. The remote will be powered by a hand dynamo instead of kinetic energy. The group's original design was too expensive, costing 25 Euros, so the remote had to be substantially redesigned. The group were unsure about which features to drop and which to keep. The group felt they should have been given the information about costs before designing the prototype. The industrial designer was unsure about the value of the evaluation score. | Okay . Uh first . of all I'll start with the costs , because that's going to influence Oh no our . design Oh . If you , . Don't know if you al already had a look or not ? Did you No do your n No questionnaire . already ? I I already did it . It's not much . It's just Because one Uh question Oh we . have a problem . . If you look closely Yeah . , you can see It wants . Um I already took the liberty to make some suggestions . . . At the moment we have fifteen buttons , one L_C_D_ screen , one advanced chip-on-print . We use a uh sensor , that's for the speech . Uh we use kinetic energy . And we wanted uh the buttons in a special colour . Okay . What's the first thing we should drop ? The special colour of the buttons ? No that's that's for the trendy uh Okay feel . and look . So Yeah Uh but everything is . Should we switch to a hand dynamo ? Uh that's No the still . the same idea as the kinetic energy because you have to use Yeah it , b and do Yeah things but but . young people like that . So Batteries just do normal ? battery . Batteries I think Just the a battery normal . option battery then . , yeah Yeah . . . It has to be twelve and a half Yeah . Or . not Oh . ? Oh my goodness So . You're going to redesign something Oh no . . Okay , so we're at twenty five Uh , yeah . . Um Do we keep the shape doubly curved or g do we go for single curved ? Well I guess i we'll have to go for single curve then . I mean we have to drop on everything . Mm-hmm But . Uh we can keep it single curved with uh top view still curved , but from the side it's it's flat , and Yeah the screen . screen is just Well you just have to hold it like this then . So Yeah How . Um about Sorry . Uh another option I saw was to drop the buttons one through nine , so you can't directly access a channel , but instead use only the up and down arrows That's what . That I would was thinking skip Yeah . nine . buttons and four and a half Euros . Alright Yeah . Let's A a do ? it then . Yeah Uh . we then But we have we left don't have any basic options any more . Uh yeah . We do . And uh F_ 'cause eight then they don't . have to n They don't need special colour as well They . don't need special colours . Fine . That's more like it Yeah . . You were saying something That . was exactly my point . Like Yeah let's . drop all the buttons , and just make one I mean we're gonna use the L_C_D_ screen anyway Mm-hmm . So . we'll just have to use it for everything Yeah . And then . you can make an overview of channels in the screen , and select a channel Yeah , some , click more menu options . Yeah . Okay so maybe we can drop few more buttons . But um Now let's look Yeah we . c could We only need the the the the the menu arrow arrow button uh thing . Everything you can do with with the menu . So Mm-hmm With the . Yeah display we need one . integrated button for everything Yeah then . . The joystick . Yeah . Kind of . I was Uh Because Yeah Yeah . , scroll-wheel , push-button uh Integrated If you if you go scroll-wheel to push-button If , yeah you go to . our uh view , like you if you are in the sound system there Yeah , uh and . you wanna adjust the treble for instance Yeah , this . is just uh an example Mm-hmm , y . y you wanna see a bar on which you can adjust it from Mm-hmm zero to . ten for example Mm-hmm . . But you want a sound preview of how it's gonna sound , right ? So Yeah you wanna click . on it , activate it , whe and when you move it , hear the difference of the treble coming out Yeah or . going into the sound . So you'll you'll need a a kind of a joystick Yeah or uh or the button integrated . scroll-wheel push-button Yeah . So that's . kind of on your mouse and then you can click it , adjust it , click again and then you're out of it . But Exactly you still . But you then still need to have Well you can use the scroll-wheel as well for um maybe for the channels . But you still um Yeah it's r Yeah . You still have to have some some button in the So menu you do one to go inte back You can . do one integrated scroll-wheel push-button Yeah . . And then just drop all the other buttons . Uh yeah Well . not all . Not But s not sound but I th guess . the cost of one No integrated . button is far more than a few extra push-buttons . Yeah . It's uh One integrated button is five times the cost of a normal Yeah button Mm . . . So we So have to to make it s uh more uh It has You to be could also drop j three more of these , without losing much functionality Yeah . You . Wh just wh drop what the what Okay what and is the Back the . what is the uh sample sensor sample speaker Oh , that's for the speech ? . Speech recognition Yeah . . Could Right drop the speech . recognition S s Drop . speech recognition ? No but Yeah that's We possible we d Yeah it's it's expensive . , but uh we never considered the possibilities of uh speech recognition . 'Cause it can take the function of a lot of uh Buttons Buttons uh buttons . . That's . Yeah . not I very easy to use . No No , it can be disturbed . by by noise and Yeah stuff but lets like just say that that . Let the speech let let recognition me see what's more works what's more popular . . I guess the the screen was more popular than um than the speech recognition Yeah . I have . to look on that . Let me see . Uh well no I was wrong . There are more people who like speech recognition than Yep an . L_C_D_ screen . Okay . Because if you d But lose if it the L_C_D_ screen But it , we it it's a it's a both We a lose need hypers our a lot whole of concept . Uh Yeah so No we . We need just a No lot of extra , but buttons We keep Well . the we L_C_D_ Yeah . we keep the screen . I mean it's it's about the same . Eight one to ninety one percent , uh We Okay sixty uh we so six we we drop to haven't seventy the speech really six . integrated . this the speech into the system , so we can might as well s And drop drop that it Yeah Yeah yeah . . . Let's ? Okay drop . S the speech Fo . Four less Euros Sixteen . So Euros we still . have three and a half Euro to lose . We need But to y y lose some buttons Yeah . if you lose the the Back , the Okay button Uh v let's say we only have the four arrows Yeah , and the Menu . button . Yeah Then . And you're then and then use um Oh and the power button we have also . The the Okay . And the menu button does also does the okay function then Yeah . And . then when you in the menu So that's one S Euro so so . you activate the menu . If we do uh two integrated scroll-wheel push-buttons , we Yeah can drop . all the the push-buttons . Yeah With ? And with one uh integrated button we can uh do the whole menu thing Yeah . With yeah the other , we can . do the the channel , the volume , et cetera . Yeah That would save . . zero point two Euros compared to No . No it's three Euros . No ? Um Yeah No . To it's This it's together n Yeah is more expensive . than Yeah yeah Oof yeah , it's almost the . same as t keeping this Well okay . And we can . For drop It's example these the if you have f two f . four buttons , channel up and down , uh volume Volume left . right Okay , I've I think we have to keep that And the . And power then button . and the power button . So that's five . That's the basic That's basic . . That that's what you need anyway . And then for the menu , um you can have a button that activates menu . Or d or do we just integrate an an an scroll-wheel with a push-button . And then if the moment you use the scroll-wheel , the the the menu gets activated , and then you can scroll , choose an option , click on it , it goes into an feature . Click on it again , selects features , scroll , adjust it . Click again , it's okay . Then you only need one button to move back . Or or under each option , you set a you set an a screen thing what says back , and you select that one , click again , and you go one step back . And in that menu , scroll , click , one step back . So that then you need five buttons Yep . , and one integrated scroll-wheel push-button . Which But Okay we th can't that's That's drop three buttons . But I even see Yeah that's that's one Euro more expensive Yeah . . So that's not a good That's idea not . an option . Because which buttons do we have now ? Those five which I mentioned , and then menu , and Menu then , power . Yeah . F of the four things Four arrows ? ? Yeah , th power . Power . Uh Which Yeah , if more you if you go ? to eight I don't know how to Yeah . Okay . So four arrows Yeah ? Uh . Power power I believe . Th Yeah that's five . ? Uh We have a Back and a Okay button Yeah . , okay that's seven And , and the one to activate the menu Menu , yeah . . So okay that's eight . Well we can't reduce that . We we keep the display . Oh , well Yeah okay , and . even if we drop three buttons from here , we still have to make some adjustments around here . So Yeah . Yeah , we need the chip for the for the The L_C_ L_C_D_ display . ? Yeah . Let's Yeah make well we the need Let's the make advanced the case plastic . Instead Then I rather of r make it wood . Because then also it's good in the market with the Yeah forty five . plus uh Yeah . people . Yeah True but . but that's not But our market . No that maybe not . But maybe it's better than plastic anyway . Ah no , hard plastic . Plastic Oh with a . with a special colour . A Yeah woo wood , plastic uh wood with special uh wood colour colour . Yeah . That's ? Yeah an option okay No uh but I I Because . we have to use the special colour anyway . You forgot that Yeah . Yep . Yeah , yeah . So So . let's we do go one for the plastic one s . Yeah . Yeah , okay . Plastic . And since it's not kinetic , it doesn't have to flip Uh that's around easy that because much plastic ? Hmm is free . . Hmm . We still have problem of two Euros . Yeah , okay . Uh if we dropped uh No the buttons , those are really needed . Yeah ? Yeah Yeah we can't th th drop it's them it's . uh An advanced chip-on-print Yeah uh . You still need You Do we that really need uh uh that . advanced chip for an L_C_D_ display Yeah ? . So the other option would be to go for the the sample speaker , and Which can use a regular chip , wh which is six Euros S in total . That doesn't matter . Oh No . I rather , I keep keep I rather the re keep the display Yeah Well . Yeah yeah . . Because . So we already designed for the it only . So option is an hand Exactly dynamo . . Oh Yeah that and something else . Oh no tha Oh that's Yeah one but Euro the , right uh can't we . f uh fit all the buttons in an intreg integrated scroll push-button ? 'Cause that will save us one and a half Euro already . And And then then if integrated w s Yeah but that would make it not so No easy y to use you . I mean it's would not rec that important , easy to use , but Then you Th then we have have to scroll through a lot of menus to be able to get where you want Then you , huh still ? And Yeah need uh two additional . buttons I believe . For Yeah the volume d at l . You Yeah can use those Yeah . . At least one for power But . Oh the yeah and power . That's Oh three buttons . and this would Yeah it's cost just as expensive as what But we the have integrated now . Yeah uh button . ? How many func functions can it uh have ? Three . Up , down Yeah , Okay endlessly . . I mean it can Okay be a power . button as soon as it powered on . You You can you go press into it for you like three in seconds you main menu . , you can choose uh flip channel , uh you can choose sound options , any options Then then then . you should do everything in the menu Yeah . On . the screen . Yeah , okay . It Maybe would we save should . 'Cause we enough don't have money and w we Yeah want you the can screen choose . this , drop these , then we have a half Euro left Yeah . . So we can maybe still use power button . Yeah Yeah , but . we'd Alright . I guess It we s have it saves to us four . Euros and it costs us two and a half . So let's see , we We'll we drop we'll Yeah be the price on . You see by one and a half . But we still have thirteen ? Oh still left . Yeah ? Oh then I miscalculated . Oh yeah . Thirteen . So still half Shit . There . Drop goes the special the special co Oh no Well colour . That would make it less appealing . So that's . no option . 'Kay . What else ? Uncurved ? No no , it has to be um We sure curved about the advanced . chip we need for the display Yeah Yeah ? it says . right here . Okay . They made Well it very easy for us yeah . . yeah . We made it hard for ourselves with the display , but Ah it's a cool , I feature don't think . I can s uh persuade the management to say , this is better for the market so you sell more Okay than . Wh what we could do is um drop the the special colour Yeah , and uh . do the special colour for the buttons Buttons . . That's Oh yeah since we only have one button . Yeah Yeah but I mean what . is meant by special colour ? I just Just m something I don't else I than think than black or white Uh I think yeah it's . I think it's grey , regular . S yeah . Alright Grey . and rubber But . we definitely want Of the plastic thing to be . a special colour Yeah though . Yeah . So I rather . Damn . have an hand dynamo Yeah and then than than drop the colour Yeah Yeah . You . yeah can still yeah play yeah with it . then I guess . I don't know Yeah . . Yeah , but a hand dynamo costs a lot of energy to keep the screen working . So I guess that isn't an option The display . Well Yeah , you . only have to The power it up when you wanna use it . Yeah But . if I you don't have know to power . the for ten minutes , then No the I don't think Yeah the . current . status of uh chips are pretty uh Yeah energy . conserving , no . Yeah true Yeah . Let's . let's go for the hand dynamo then Yeah . hand dynamo ? Do you want an extra button ? Or or do we Or do we do uncurved and flat ? Instead of No no it has to be curved Yeah it Yeah has to be curved . and . Yeah has . to have that colour Just put Yeah a . And special a screen . . Yeah special . That's colour the most of the buttons import , or something . Yep ? Instead of Yeah or an Yeah additional spe power special . button form ? ? S what what is special f Oh yeah , special form Yeah . Maybe that's nicer . ? It's for scroll Yeah . But Without we don't have any buttons . So We only do have d Uh make Yeah it a . But special it's colour it's for then the integrated . button , I think also . Or Yeah Yeah ma but make it a special colour Yeah then but it's . just a scroll-wheel which Yeah you can push . Okay down . Yeah . So . Okay . Make Yeah it a ? special colour and then it look fancy Yep So . . So Woah we're within budget Yeah . It's Oh a . Let's miracle just oh let's ma save make it it two . special colours . , but we only have one button Yeah . . Okay . Let's do it like this , I mean , because Yeah ? it does not lose our identity of the product as we Okay . Um , well . 'Kay , this was old . Well we come back to the drawing board then , huh Yeah ? Yeah back to work Yeah all . Okay your . Uh designs . are uh pretty much It's Did silly I 'cause we we save should have had this it meeting ? before we start drawing . Yeah Yeah but that but that's the fun part of . I it I . wanted to go Oh yeah , but ? I wasn't allowed . So okay . Alright . Uh I just forgot to save this . Just a minute . . Yeah what's the next uh phase ? Yeah , this the last phase of course , so Uh the agenda . By your humble P_M_ . Hmm . Oh f Oh Frustrated . Alright . . Yeah Okay . . Um Well we first should have had a uh prototype presentation . But well as you saw that hadn't made no sense , because we had to Drop drop everything it Drop , yeah . Yeah . . . Uh We went straight into finance Yeah . Yeah it was more important , so Yeah ? I For just Yeah . . Yeah . pushed Yeah . up the agenda . Uh , evaluation criteria . You have t Yeah produced that something that's about that ? Yeah . I uh I sure did . And it combines with product evaluation . Uh so Uh you put it in the We all have to keep . in mind what has changed now . So what we have left on the Yeah . Because evaluation is based on the initial uh user requirements . Alright . F_ five Let's . make it big . Um Well we evaluate uh the design with a seven point scale , as following . Well the remote controls according criteria blah blah blah . True or false , and then on a scale of seven points , a scale Mm-hmm . , as we all know it . Um Well the criteria are based on the user requirements , uh the trends from the marketing research , and the marketing strategy of the company itself . Um well they are in a Word document , which I will open now Alt up . Yeah . I don't know it's open yet . No . And we all have to uh agree on a certain level . What's this ? Oh . I don't know Freaky . Um . Well the first point is the remote control matches the operating behaviour of the young user . So that means the operating behaviour was using quite a lot of functions . How do you think about that ? I think it does . Because the operating behaviour of the young user was also defined in colour and shape and the use of L_C_D_ , right Yeah ? . Uh , of course Yeah we dropped the us a u little bit of those uh It it it's Yeah it's mainly . con mainly concentrating on a lot of functions , in Mm-hmm this . question . So do you think Well , we have extended menus , on Yeah the . You on the can L_C_D_ you can ma screen Yeah Yep . So . , you can make a lot of extended menus . That's true . I mean the the possibilities are almost unlimited I , to to build in menus in the screen . No . So on a scale from one to seven , what do you Two think or three ? . Huh ? Two or three . Two or three ? Something like that ? Well we Two have Yeah to choose . one . . So uh what do you say Uh y ? I agree we should on two fill this . in now Yeah . Yeah okay . I . Uh uh I say two , personally . But Yeah Yeah . in Yeah the alright new design . I s would say it's three . But now , in original design I say Yeah two well we . have to evaluate I guess what we have now . Okay then I say three . Yeah ? You say three Yeah , and you you yeah said . al also three ? Three Yeah . ? Okay well I say still two , but it has to be three then Hey , you're marketing , eh . Yeah I know . . So it's made bold . But it's Hmm nah , it's . M not very maybe clear underline on the sc . Or give it a colour Maybe . other colour , yeah . That's better . Uh Red . Yeah . Alright . Oh , it doesn't have to be bold anymore . Alright Oh . yeah very true Yeah Yeah true one . Um . well the remote . He control types everything has Wha Definitely one Yeah . . It has to be . . The remote control has irrelevant or less used functions . For example audio settings It and hides screen settings uh Everything . basic functions . . You don't Yeah use anything . Well else , yeah . . So You're it not gonna it's find a very them true point . . I mean Yeah . Yeah it hides okay all those function . Yeah Yeah . But . , I mean true uh they're . hidden in the screen . If you don't want to use them , you don't s you s just scroll over them . And you place them Mm-hmm . F I don't know where . So that's very true , I guess , for our case . Uh Yeah the the second next point Not so much . It so shows . the relevant and most used functions Nope . Power button . . Do we ha still have a power button Uh ? Well yeah the button's integrated check with the , huh ? Yeah Excel . sheet . I think Yeah we it's are uh it's integrated Yeah we dropped it . You . j you just push It's it in in Oh for yeah it was integrateds Yeah . Yeah Yeah integrate just . just it push . it in for th for three seconds or something , and then E exactly Yeah Yeah . just like a m . I mobile don't Just . go scrolling and it know will . Yeah activate . . Um it shows the relevant and most used functions . . Yeah uh on the other uh on one side I would say yes , and the other side I would say no . So it's I don't know It . shows the most used functions and they are relevant Can you uh , but Yeah change channels . directly with with just one button ? No , you have to With scroll the scroll through butt the menu , before Yeah and then say channel Yeah . And then . So it's Well it's uh we not should b build it so that if you don't kind of push into the menu or something , if When it's on , yeah , it's Hmm You turned say on you , ? double click on the It automatically Yeah . has the the programme and the volume function , but as soon as you click it you go into the menu or some Yeah . Of you Or you double click But it but . how do you change from volume to channel ? No because it has four arrows , right ? No , not No anymore No . Because he's . Oh . now have yeah a scroll-wheel . Yeah . that you can push in . Yeah Like I was on thinking the the mouse still . about our uh integrated joystick No . we have n we have no buttons left . So Say the joystick . was not an option Yeah that . So is a bummer . so Yeah you hav So you you have to . double-click , I mean , for , I mean , uh To volume get into menu , and three . Yeah double click . for the menu , or something Oh no . Yeah . Or hold it ten . Yeah seconds . Yeah . Alright We'll make it a Morse code . But . but ease of use . was not very important , may I remind No no you no . So . Uh that's it should be trendy Yeah but that that's not a question . . Uh the remote control shows the relevant and most used functions . Well I think it's pretty much in the middle . Yeah . Four You . have to search for them in in the Yeah , im in the menu in the s in the screen . , in the menu . So Yeah Seven . So maybe it's more . like a f a five Yeah . Or Yeah . Five I would go . for five or six , yeah . Yeah . Five or six ? Five . Okay Five five . Yep Five . ? Alright . Let's not diss our remote . Yeah . . It's the weirdest Oh remote control . I've ever seen . So Yeah . Yep . Just one button . Yeah Well . Alright it's . Uh different the the But remote . Uh control yep makes . use of technolog technological innovation like L_C_D_ screen and speech Yeah recognition . . Well yeah but we dropped the speech recognition Yeah . But , it's it still has at least one innovation . Yeah , I say two . I say two Yeah then . We still . have the fruit and vegetable print . Yeah Oh but , that's Fr the Oh next I that that's mean not the that's not this question Oh . . Uh never thi mind uh that's the other question . I'm a bit lost . . This one . I think a two Two . Two . No yeah . . I think . Yep L_C_D_'s . more useful than speech Yeah What definitely ? Oh . not the bold one . It's way more practical , yeah . Right . Okay , it has a fancy look and feel by using fruit and vegetable prints , primary colours and sponge-like material . It should have Yeah been two questions . . I realise now , because sponge-like material is dropped . But the look and feel You Yeah still have rubber d . So we still Or no uh No we . still you got have the a primary plastic colours . Yeah . Yeah . . But only Yeah on the . on the outside , not on the button . The button has also colour Yeah Yeah . Yeah . ? Okay . The one . button we have Yeah . Yeah . Yeah . The still one . we we dropped also on the the double uh curve . Yeah you Mm could check mm with . the Yeah Excel sheet . You Yeah only we have have single one . curve now Yeah . And , and no and colour . and no material Yeah . S . So maybe in the middle or Four something Yeah . . Yeah . . Yeah . Yeah , I mean it's Yeah or three . worth Uh the Yeah We . have Actually something we d . we didn't do so well on this one . Because it's basically an old one , uh with little curve on the side , and in a different colour . Still , it's still Yeah hard . . I mean the sponge-like and the three D_ shape , that would give it something young and New fresh . Yeah . . Yeah . But then we would have to drop Red the screen . Oh red . . Yeah . You like both Yeah . . I like bold . Uh the remote control displays the corporate logo . Um oh yeah . Mm yeah Of course yeah . Yeah . I . You just just have to draw couldn't it Um , just one minute . Yeah but it It's the white be part because uh uh we couldn't . hardly draw on the b s on the lower half of the screen , we could not make it big enough to actually draw in the Yeah . Yeah . So . We have a we I So mean have a I wanted to put digits on the buttons as well . But But there's uh enough space for the corporate logo . I mean , if Hell there's only yeah one . If we thing have only . one button . Yeah . So I will say that is very true . . Mm-hmm And . even the shape we have now uh simulates kind of an R_ and the reversed R_ , doesn't it Yeah . The ? So remote control is easy to use . Well I would say No . Skill , uh I would say six , or something . I don't think it's easy to use , or not The only so . Ah e the only i thing easy about it is that you don't have to move your fingers Yeah . 'Cause it has only And . one that button you only . have to control one button . Yeah exactly Yeah . . It it it has a nice screen . But Yeah . It gives visual feedback . So Yeah . Well I I would say a five or a six . I would I think say six a five . Five . What do you say . ? Easy It's to use really not ? Five easy or a to six use ? . 'Cause No you're putting not everything anymore . So a six , more Yeah . . Yeah , uh I would go for the six too Okay . Yeah . So . Most votes count . Um Um Yeah that well looks uh great , another . question , uh the remote control is durable . I don't know if that's the correct Yeah word Definitely . But . Nah uh in casing In , 'cause use we have a hard , both plastic battery as casing ? Yeah Yeah ? . Yeah because the the batteries , those thingies last forever . True , true And the . And the casing is plastic the casing , hard , ? plastic also lasts forever . Yep Yeah . Yeah . If you . don't drop it too much , it's So uh should last pretty long I would . go for one . Yeah ? But uh I think rubber compared Yeah is better . S . So I think a two is more appropriate Yep . Okay yeah than . Wow . Yeah . Logo Yeah . . Okay I will go go for two . Uh the last one ? The remote control's a good example for company's motto , we put Oh the . fashion in electronics . No m No we put the electronics into the fashion . uh turn around . Yeah Yeah I . But would um well g yeah I would go . for four . Yeah No ? Because we It's kind not of tried to but we kind of failed with the budget that we have . Yeah , true Yeah . okay . So a four . It's it g it g goes , it's not the best we could do Yeah , I guess . . But it all has to do with the budget , because it's it's not the bad idea we had , so Yeah . Yeah yeah Yeah . , four Alright is okay , yeah . . Right . So So That's it if . I understood it right , we have to count these numbers . Ooh . And Uh Yeah ? What ? Yeah . Mm-hmm . Oh Yeah . Oh Alright . Word document , the Yeah Yeah . That we have to count them . Count them Uh . Add them ? Or Yeah just add them and then uh Could divide somebody start them calculator . Yeah . ? Mm . I Ah all made we can it do po the I math I all made it I all made it . Uh possible uh for a positive questions Mm-hmm . , so we can count it . I mean if you have reversed Yeah question , yeah , you have to . You reverse have to the scale , uh 'Kay Yeah Yes . . So four . and Did you make this questionnaire or what ? Yeah . Thanks . Nice work Okay . Oh . . Three plus ? I wouldn't be able to O do one it that . fast Plus . one . Plus five . Plus five ? Bo Oh Easy . Question number four , yeah ? Uh two Yeah . . F Four Oh . . Wait a second . Oh . It's it's gone wrong . How hard is it ? Okay . It's your Pretty turn . difficult Yeah just Start use No . it's over if you press Oh there ? tho twice uh there's on the no plus n button , then you There's get no num s s pads You can No Oh . yeah . That's why it's . uh It's a it's a bit uh Just type in the digits . They're all one digit numbers right ? And then you can count them together . Yeah . I think you can Just just count count it them to by a Yeah Um . let's move Okay over . Three , plus one . Three , four , four . Nine , nine . . Uh Uh , yeah . Are you here ? Eleven Eleven Eleven . Fifteen . Fifteen . , fifteen . . Sixteen Sixteen Sixteen . . , yeah . Seventeen . Seventeen No sixteen . . Uh sixteen plus Oh six what ? Twenty two S . Twenty How two hard . is this Uh . Twenty two , yeah ? Never Twenty four mind ? Tw . Twenty four . Twenty six . . Twenty eight . Oh Twenty , sorry Twenty eight . . . Oh my That was . the last one . That was Twenty that eight . . Yeah Okay . Twenty eight . . So Twen Uh okay divided . by nine . By nine Hmm . That's . uh three uh So Or Yeah the le lower less the than a three The . lower the score the better , right ? Yeah Yeah . . Twenty Yeah but eight Divided di by nine divided by . nine So makes thr t three two point . one one one one one So one we're one better than . average But . Yeah . I Are you sure we this number actually tells us somethings No ? I don't think . so because some Some questions questions are are Yeah related . to positive issues and some to negative . So if you give a true to a positive , it actually means that the low the lower the better . But if you give true to a negative question Yeah , but there are no negative questions I guess No ? . Good example . Durable Durable use , that's good . Easy to use . Easy to use . This . is good . Fancy look and feel , that's good Yeah . Technology innovation was . . Also good , because good of . a marketing uh requirement . Re Yeah relevant okay most . used function I guess you . And did do it hides . these functions . That was also a good thing . Oh yeah . Yeah Oh . yeah And yeah then matches . No the opera of the user was also Yeah a . good thing Okay . So it . Okay were all positive . questions Yeah true , by uh . by purpose . So Yes , so the It tells us something , yes . Becau But Oh the great picture would be . a lot different if we didn't have to drop those uh Things those , yeah things Yeah . , I guess definitely . definitely Okay . Because now . it's just an average Yeah It's remote . Nah . it it's it's better than average , but Yeah okay because of the L_C_D_ screen . But Yeah uh . So it th looks It's still and stuff , it still yeah . uh Yeah . Has it's some not shortcomings , it's not really eye-catching . , except for No the colour . . The colour and the screen . Yeah . Okay so Um this we had , this we had Product . We have evaluation to do a product . evaluation . Uh prototype presentation we dropped . So Uh the finance we looked . We have redesigned . Uh not on that , but Yeah we we have to maybe if we have to redesign it on this Okay Shall it's your we try turn ? now So you can . just make one big L_C_D_ screen Black With . some casing . around it , yeah Okay . uh we're still gonna go for the fancy colours Yeah Yeah uh Yeah ? But are . . we gonna stick with the green or are we gonna do blue Yeah we we ? can just uh use this one . And then uh over-paint it with uh The the button has uh Yeah a special . the green colour , the uh he only frame needs has a special colour one . button One scroll It's button plastic . Yeah and . Or we have to delete this one . And or single curved . Yeah . Oh and you might want to add a uh infrared LED . Oh yeah . Oh oh no For Otherwise what . it uh ? doesn't function uh Okay so well . . Yeah . So that's Do we have to do other things ? Well Or just redesign I have to um ? um make an uh report of every decision we made so far Alright . . And I try to get chip just before uh I uh receive the Excel sheet Yeah . So I . So you made a start , right Yeah ? I'm I'm somewhere , but maybe Should you give can it help some me time . Yeah ? . Yay . Uh Okay , but how do we make the the scroll I was here uh button . So ? It's just one Have to Alright take this away . also yeah . . Ah And this um Uh that's the infrared uh Oh thing The yeah the , of course target group has . a Yeah weak . Um spot . for fruit pen and vegetables yeah , like primary ? Format colours , spongy shape . Current . The colour playfulness red , we decided to use kinetic . Oh energy as a power Yeah sour we did our special colour for Yeah the . Okay . Line That's widths conceptual , now that's , yes a . ten . That's enough to get started Yeah . Um with , uh it's Mm just . a It's gonna scroll be one str How , so many scroll Yeah , is pages it's . horizontal ? or vertical Uh , I just took ? one for every step Alright and then I think a . Y conclusion you have Horizontal's you have done . the easier first two too . Yeah . , 'cause you Okay can , and and the look Yeah and feel . is Is it more natural Well than this I think Yeah I ? , yeah have . to make a p So an let's issue say called finance Whoops . 'Kay . . Yeah . Yes Basically . It doesn't The items look like we had uh to drop . Yeah . . Uh it it's it's not Yeah . It's not very fashionable anymore . But uh it's okay . It's really ugly Yeah . Where did . we start with price ? Twenty Maybe six m make and a half it bigger . ? Or Mm-hmm Or not ? . Or twenty six ? Something like that . Yeah . That looks little bit more uh Maybe Oh that's a s a special colour for it This . So ? we can make it uh special What do you mean ? ? Like a other colour than this one Or ? or speckles in it ? I dunno . Uh Speckles ? Yeah can we do it uh uh can we do a print ? I'm not sure . I think we ... I have . don't to choose think so , yeah ? , if you see Uh the options . But Okay special colour . We do have special colour . Does it Yeah mean uh red that is already a special colour , I think . So It's Yeah not very special , but uh Shall . we just give it some dots to make it look pretty ? Yeah . Purdy Just Yeah uh . Some put the some . purple big dots uh . purple on it Purple ? . That's trendy . Yeah . Yeah yeah . Oh no ... We . have the my original remote balance has acne sheet , or . Yeah Yeah . . Woah No . . That's why we have that button . Oh yeah . It's so cute . Hmm . Oh what ? Doh . Woah ? . Just cut . Control Z_ . Oh no . Is that that ? Yeah No no . Yeah . . Yeah . How the Oh it's We it's just did we do one that computer Just ? ? Or dual screen . No . But can we delete it , just with delete ? Or We can try . That doesn't respond also to the undo . It looks like it's Crashed No . Oh , no . , Very Okay nice . . Where do you want some more dots ? Yeah , over here . Hmm ? You can't even draw anymore Yeah . Even What's . Y y children this you ? can draw you you push . the button or something . Or Can you just push Oh pen yeah and then . Oh keep that's on the select button . It's Hmm uh . Okay , it's not the prettiest , I know . No It's , it Lot not looks so of options random huh . ? It's okay . Specially the the R_ Yeah , the R_ and another R_ . Yeah okay . It's called . the Real Remote , right ? Yeah . Maybe maybe it c it can say that . The Real Remote . Yeah just on the the m um the L_C_D_ display . Yeah . Welcome . We can make This a is l your a logo Real Remote . Yeah . . Yeah Like uh . Yeah . put it like the shape . D designed by Something like that Okay . I mean it's not too . uh That's not their logo , is it ? No . Do they have a lo Oh , the here . This i this is the logo . Yeah . It's Two a R_s and a one Yeah . You can just reuse that , because the name is the same You can copy . Initials . and paste the . picture if you want . How Shall we do the logo in black or not ? Mm Yeah . . Yeah . What is that ? Look more Looks more like a campfire . Are you dissing my drawing ? This one ? Yeah . It looks like a ribbon . Yeah . Okay . So who wants to draw ? This is actually quite fun . Do we need to do anything ? I hear you Are people we uh ready are typing ? Uh . Or Type in your report . Oh , okay . I don't see any new messages . So Luckily Hmm ? Luckily , yeah . Is this uh the last assignment ? Or . Yeah , it's uh Final Yeah . It's almost four . What time do we have to deliver the report ? Four o'clock or At four , yeah Or before , ? that ? Okay Just . And compare copy this uh . Just a minute . This is really bizarre . It's It looks like there's a It looks Um like bug a butterfly . Bug . . It's somewhere I No d it's It in inside isn't inside the . Yeah , and don't know how it's No it's or on eject the on it the beamer . I guess . No it Oh No , but it From i up there It's not a ? bu a beamer No . B . . It's a normal T_V_ screen , kind of thing Hey . Yeah it's , you've somewhere got it in uh here read only . . So you have to uh Save copy . Yeah . Strange . This something what's projection Yeah from behind . . , I guess . It's too uh . Oh . Yeah there is some kind of projection I think Yes Yeah . it it's . a beamer , but then with With a within a a with a mirror , huh mirror ? Or something , yeah . Yeah . . So it looks like a big screen . , but in fact it isn't . So are we gonna It change is anything to this ? I mean is Well it gonna it's it's Well single single It's curved now . single curved . So Th this This is is It's flat gonna be flat flat . Yeah . Oh exactly . Yeah no . . . Okay . It doesn't matter . It's But it's it's it's better to have in the front , this kind of shape , because it looks nice . I mean you see more of this than of that . Yeah . Yeah , more like that . Yeah . And this is also gonna be It's not very uh ideal . Nope . Do like this But sometimes . then uh all of a sudden it does work . Yeah . What's this ? That's the detector uh for the Ooh . Okay . But Maybe I don't see a detector over there Yeah . . I don't know No it's . I think you only need two points . Or not . No I , you sh thought it was a kind of thing to put it on , and then draw right Maybe that's lines why or something it's it's not . working , because it's more Slanted yeah Yeah . Yeah . Yeah . . Or just messed it up . Well maybe . Oh . Oh yeah Yeah Yeah . it it matters for the aim of this Yeah thing . . . Yeah but it wasn't good . You've to make it s uh ninety degrees . Yeah it it has to touch the corners , I guess . But th this one wasn't good , because if I was drawing here , I drew a line and then it came over here Um . now you probably have to recalibrate You have . Oh , five minutes to the end of the meeting Oh Oh . we're always . And long the . recalibration is done using this icon here . Yeah Ooh , can we t . can we get to that i Oh it's not working anymore . Yeah well I just Oh Yeah yeah yeah yeah , it's yeah it's yeah , it's okay it's working , it's working . It's working . again . Yeah It's . better than before Yeah . . Okay Yeah We're . improving uh Yeah . You . go ahead . Yeah Yeah that's . improved uh pretty much . Yeah it's only a bit like to Yeah that side . , but that is that one by the way Yeah but . 'Cause it's better No it , it's this better one makes the angle either like this . So i if I change this , it will go there Mm . , if I change that , will go there No . It's . better than it was I guess . Mm-hmm . I will take this away 'cause it looks messy Silly . . Yeah . Works pretty well . Five minutes before the Yeah meeting's over . And . Yeah then ? We have . Then to present I have to uh uh write this , and I don't know if you have to present , because I didn't receive any information about that so far Alright . . Maybe we will . Maybe So we get it a after a final the after mail after . these five minutes Yeah , you have to . Yeah , I have still ten minutes What's to finish this anyway the report ? . So Alright cake . . After after that five minutes It , you have looks ten like minutes candle to finish wax it . , or Yeah . Alright . And we uh And you can uh just uh relax and uh have cup of coffee Right or . Chill oh . no , they don't have beer here so Huh you . can't celebrate . You can just if you ma finish my presentation please . Uh Uh over there . Yeah ? The presentation is still open . So if you finish that then you'll see uh Yeah next . Next slide . Oh yeah , we have to do the project uh evaluation . Just uh do that quickly Yeah . Uh ? How do you do it ? Uh well basically what that says , we discuss it and um So Alright how were . did the project process uh go ? Did you , were you all pleased with the process as it was ? Or Uh are there th uh uh do you mean the the interaction between Yeah us the interaction ? Or and the steps we followed , and and so forth . Yeah well at first I was really stressed . Because Yeah it went . a bit fast . But then as I knew the tempo that I had to be on , the second time I think I did a bit better Yeah . Yeah . And . the third time yeah , I And mean we move No more . to to working together as team , because Mm-hmm at . first you you make your individual contribution , and then come here , and you have no idea what the No others have . to make . Yeah , yeah yeah . And then yeah finally . you have some idea , okay this is gonna w this is what we gonna make together and okay I will arrange this and Mm-hmm you will . arrange that , and you have a k a kind of idea what you can expect on the next half hour when you have to work on your own . So The Yeah Yeah process we . , I mean , the interaction between us became better and better Yeah I guess Mm-hmm . Especially . Mm-hmm . after . the first meeting . Yeah And , especially if f f if you see uh you se you saw the largest difference from the first to the second Yeah . Yeah meeting . Definitely I guess . . Okay and was that due to my leadership ? Yeah yeah yeah . Well you did become more assertive the the second time round , so that Yeah ? Yeah Yeah . Yeah . That okay . You were ? more in charge kind of thing . Okay . Um was there uh enough room for creativity ? I guess so Yeah . . Yeah but I mean only the the financial parts uh Li Limiteded Yeah . afterwards , but If if you don't take that into account , there's plenty I of room for creativ creativity . Also not only the drawing and the the making of the thing itself , but also in explaining it to the other people , by means of uh We were pretty democratic the the board and . uh PowerPoint and Word and stuff like So that and . the uh about the board digital pen ? Uh was that Yeah helpful . or Mm Ooh . uh I think in in essence the digital pen is better than the SMARTboard . Because it it it just works better . I Yeah mean uh uh it I've works made . yeah , uh I've made several notes just to test it , and and just put the pen in into it , and then it came onto my screen and it looked perfectly Yeah . So . Mm-hmm . it it's better a better device than uh than the screen Maybe Yeah . But the screen is . useful , in essence , but it doesn't work that well It's . uh it's The the pen is more intuitive , 'cause we're all used to writing Use with the pen pen . And . uh as I said , uh I uh have no idea how PowerPoint works , so will take me half a day to be able to make a normal PowerPoint presentation Yeah . . But once I get to know the program probably , I mean , it looks better , you know . Or uh something like that . You can give it a kind of a home style , like we have i the the logo and everything Yeah yeah . And . Yep . I don't know . Blink . Oh . Warning . Finish Finish meeting meeting now Okay . . , are are there any new ideas about this ? All I think I Well didn't , it really receive It's use , yeah . especially useful , I guess , to to evaluate designs and graph graphical stuff . Uh uh And and w uh S sorry uh the screen and stuff like that . Mm-hmm I . think the PowerPoint is is too limited . You can't uh draw easy in in PowerPoint . It has to be uh yeah . The drawing board has to be integrated into PowerPoint , so that you can just easily Yeah . Yeah the the the problem with PowerPoint for me is that you have to i put in the pre-made chunks c as Yeah well . . You Yeah know , you can . draw something on Yeah the . sketch-board and then take it there , or whatever . Yeah . But it it's useful to to show something to to Yeah an just a small for text audience , and , for then text to it's uh it's okay . But Yeah . These these kind of screens this size are useful to discuss things . So Yes Oh . Check your email . Uh we . should uh enter our questionnaire . You also 'Kay . . Ah . Woah . Alright Right . . Okay Okay . Uh okay . . Alright . Yes boss . Well That's , s the management see you in a second . huh ? . Well see you soon Oh . Okay Hope so . . . Yeah . Um Yeah we have to pull it this way , huh ? Wait . |
TS3007a | The participants introduced themselves and their roles to each other. The Project Manager introduced the aim of the project and gave a brief agenda for the entire project. He then introduced and explained how to use the meeting-room materials. The group acquainted themselves with the materials by drawing on the smartboard. The Project Manager presented the project budget and explained that the device would not be made very high-tech due to the small budget. He explained that the device would be sold internationally. The group discussed their initial ideas of features to include in the design; the Marketing Expert discussed usability features, such as the ability to control multiple devices and an LCD screen, to make the product unique. The Project Manager instructed the Industrial Designer to work on the working design and the User Interface Designer to research the technical functions. The group discussed the timing of when they would make decisions on the features discussed. The Industrial Designer will work on the working design. The User Interface Designer will research the technical functions. The group decided that it was important to incorporate a feature that would make the product very unique. The group could not decide whether or not the remote should be able to control multiple devices. The group had difficulties deciding when to make decisions on the features they mentioned in their discussion. | Hi . Hi . Hello . Oh . Good morning . Good morning Morning . . Good morning . Uh before I start with the with the meeting I have a few things to tell you about the the setting we're in , uh because we're uh being watched by uh Big Brother . So um By Big Brother Yeah ? . Yeah Okay . . This uh These are cameras , so are these Mm-hmm . This . thing uh that looks like a pie , are Yeah actually . all microphones . Okay So . you must be careful with uh with uh all this . And uh as I can see you uh you have placed your laptops uh exactly on the place where it must be . And that has to do with the camera settings , so we don't have our uh laptops in front of the cameras . Of our faces . And Indeed . So they can see our faces . Okay . Welcome at the kick-off meeting . My name is uh Danny Wolfs . Uh this is the agenda for today . Uh first a little opening . Uh I will introduce myself , uh and uh I think it's very uh good to introduce uh yourself . Uh then uh a little bit of acquaintance , acquaintance to uh to to ourselves . So uh we get to know each other . Uh that will be done uh with a tool training from the he these two uh smart boards . Then the project plan . What we're going to do , and how we're going to do it . Uh and discussion about that and a little closing at the end . Okay uh , my name is uh Danny Wolfs . I'm the Project Manager . What's your name ? I'm Juergen Toffs . I'm the User Interface Designer . User interface , okay . Hi , my name's uh . I'm the Industrial Designer . Industrial , yes I'm . uh Tim . Um my function is the Marketing Expert . Okay , thank you . First a little about the project aim . Uh the the the aim is to make a new remote control . Uh maybe you have read uh read the website . It's a very uh , yeah , very uh ambitious uh company . They uh they wanna do something else . I w Uh there must be a new remote control . Uh first of all uh it must be original , uh and trendy . That's two things really uh close to each other . But at the same time uh user-friendly . And they have uh Yeah , that's uh very important uh for them . Uh there are three stages . There is a functional design . So uh what are we going uh to uh to do ? What are we going to uh uh make f uh kind of functions in the remote ? And why are we going to do it ? Then the conceptual design . How are going to do it ? And that's uh really global . Uh because at the detailed design , how , part two , uh we go uh to dig in uh really about how the the te the technical of If it's uh it's possible technical-wise . Uh each stage is uh uh is broken up in two uh two stages , individual work and a meeting . So it's uh it's very straightforward . Okay , the tool training . We have two smart boards . This one is for the presentations , the PowerPoint presentations or the Word presentation of whatever you uh you had . Uh and this is uh only for uh drawing . So uh we uh must let it uh stand on this uh this programme . This is called a smart board thing Speaks for uh itself Yeah . , it speaks for itself . Um and as you uh may have heard , the documents in the shared folder uh can be uh showed on this screen . Not in y the the My Documents . So if you wanna show something , put it in the shared folder . Uh This uh is very straightforward , with the save , the print , the undo , the blank , the select , the pen . Well , I don't uh gonna explain it all , because I think you know uh how it works . Um we must not forget uh everything we draw on here , uh all must be saved . We we may not delete anything . So uh if you have uh drawn something , save it . Never delete it . That's a very important uh thing . Okay . Uh little uh little kinda exercise to uh know each other . At uh the white board on the left . Every uh every one of us uh must draw our favourite animal , and uh tell uh tell us why we uh had uh chosen that animal . Uh important is that we use different colours , and uh different pen widths . Widths . Widths I have a question . Yes ? . Um this exercise Yeah . , um did the company board tell you to do it , or uh did you just make it up yourself ? No no no . It's uh it's uh I I It's I part must of the do introduction it . Yeah , yeah , yeah , okay . . 'Cause we uh really don't know each other , and uh it's kinda new . So getting used to each other , we can uh have a little fun then , before we Okay uh dig in really to the hard stuff . . That kind of thing . Would you start with drawing your uh favourite Um animal ? , yeah . I don't know really how it works . But maybe Okay you can , okay show us first . Yeah , okay ? . Drawing goes with uh this thing . Do not touch your hand on uh this little uh thingy here . That's uh important . So hold it uh like You this g . you get electrocuted or Yeah , kinda . So , um You must p p uh push a little uh Good . Because And uh wait uh wait a few seconds . It's not uh fully real-time , so uh Ach watch it . . Oh yeah . Well I'm gonna paint in the red . Ooph Oh . . That's the background colour . Well , undo . Um The pen ? No . One minute please . Yeah , that's the one . Well , five . Okay . My favourite animal huh ? It's like Pictionary ? Yeah , you can guess what The it is the one who says . it first gets a raise . May uh paint uh next . It's a pork No , it's not an orc ? . You don't see it uh at the ears ? Mm yeah , I have it at home . You have an orc at home ? Very artistic . Thank you . So it's a cat . What's it called ? Simba Ah . . 'Cause uh we have a cat at home and he's called Simba . 'Cause Okay he looks like . the uh the the lion from The Lion King . Miniature So we size uh found it kinda ? cool to uh name it after a lion . Okay . He's happy with us , so uh he's smiling . Wow . He does have body uh No , only the face . Because Huh . we have we have twen twenty five minutes Okay . So we uh . We have to speed up . Yeah . Remember you use uh different colours , and different pen widths . Yeah . Okay , who wants to go next ? I Okay . Yeah ? So choose a colour , choose a pen width and draw a You don't have to change the colour and the pen width during Save it . uh the drawing . Or Yeah . You have to save it . Save it , okay . I've done it . New ? 'Kay . You have to draw uh push hard on the pen or uh Mm uh Not really . Um Kind of firm touch . That one . Oh . Uh hmm . Yeah ? Okay . Open . Which one is it ? Smart board ? Okay Okay Yeah . . . And now ? Okay . Okay , thanks . 'Kay , I've speed up . 'Kay , that's fine . Line width . By the way , why was your cat uh red ? Because uh my cat is red uh Oh at Oh home , okay . . . And I have red hair , so uh It's Oh a very , yeah bloody , sure cat . must be red . . It's a frog . No , it's a turtle . Uh it's an apple . It's not an apple . Must be a dog A dog . Yeah ? . Hmm . Colour . Something like this . Smaller . Huh ? Oh , it is a turtle . It is a turtle . Why a turtle ? Why ? Tim ? Um 'Cause I liked Teenage Mutant Hero Turtles . You watched it a lot Uh ? ? You watched it a lot ? It's uh inside its shell . You'll be uh finished No sooner , it's uh . It's a scared turtle . No no . It's coming up . Mm . Uh . Wow . Okay Something , Tim like this . Thank you . Okay , you know . Very artistic . Jurgen , you want to go next ? Yes . Okay Yeah . Wha ? Thank you . Here you go . Yeah . Um How did it work ? Format ? Performance And then ? you have the the current colour , you can change . So no red or green . And a pen ? And uh line uh width . I had five . Tim had Uh Um Tim , what kinda line width Uh did you the have big ? lines were like nine . Okay . It's a dog . Well , very good . I just Uh . uh thought I'd pick Okay the easiest one . Why . a dog ? You have a dog at home Well ? , we had a dog Uh Had , it's , a a few p dog years ago ? Yeah . And ? and it , yeah , when it died we didn't get a new one or something Ah . It's . But pretty good uh uh You have an artistic uh inner middle . An artist . Uh a Graphical User Designer , so Hmm . Hey . Think you uh picked the wrong uh function . Wrong job . Oh . No . Can work together . Ah colour . So I think you can see it's real uh really a easy programme to use . Not difficult at all . Wha Well , it's Okay okay , thank you . . That's enough , thanks Janus Yeah , sure ? The last . one . ? Yeah . Uh thanks . I wonder . Yeah . After a cat , a turtle and a dog . I think he's gonna draw an elephant . I figure I should do something like that , but I'm gonna do something much more difficult . Uh-oh Uh-oh . . Oh , he is the artistic design . I'm gonna design a remote uh remote control Remote animal control animal . . Exactly Oh . Uh . Sorry . Well with the interface , it might be easier to ha to draw here and Yeah display . there uh . That that might be easier . But at the other hand , uh a pen like that is easy to hold in your hand , and No . I think it's easier to Better draw to draw with a . Yeah . With with a pen Than than with on a the mouse , with mouse Yeah . , I m I mean like uh like Mouth on here . , drawing drawing Oh uh , okay . And then . Yeah displaying . W on screen with , but this paper But what it's too is he mu uh too expensive Too expensive ? Is . it a rabbit , yeah ? . Yes Do you have a rabbit at home ? . No . It's a rabbit A with green uh rabbit broken . legs Is No it a white rabbit f ? It's the white . rabbit from The Matrix . Yeah , exactly Okay , then There yeah , the g . white green rabbit . . So . He's a little bit stoned there . Uh I figured this is a pretty b good impression of a rabbit . Yeah . It Uh will uh do . Uh well . Okay . Finishing touch and then we're going further . Project Manager ? Uh Yeah ? Where does the pen go ? Just Have uh you been uh counting the time ? Yeah , a little Okay . . Let's go on then . Well , I think the dog is the the most uh Uh I figured artistic the rabbit was actually . the most uh impressive . Don't choose for youself Oh . That's , sorry selfish . . Okay It's pretty , now we're abstract gonna dig into the . to the serious stuff . Uh the selling price for the remote will be uh twenty five Euro , and the production cost uh may not be more than uh twenty and a half Euro . So uh from my point of view , I don't think it's uh gonna be very uh very high tech , high definition , uh ultra modern uh kinda remote , for twelve uh fift uh twelve and a half Euro . Uh the profit we must make with uh the new remote is uh fifty million Euro . So that's a lot . We have to sell uh a lot of uh Yeah , how much is it Like how much ? Hundred ? million uh remotes Uh or something ? I think uh w when the selling price is twenty five Oh , uh yeah Twenty . million . uh you got two million Two million , oh yeah , two , two million million remotes . Yeah . But . our marketing range is uh , market range is international . So we have uh virtually the whole world we can sell uh we can sell our r remotes to . At least that uh countries which have uh Yeah . a television . Um So now it's time uh for us to uh going uh to discuss a little uh things . You can think about uh experience with a remote control uh yourself , at home . What you think might be uh a useful uh new feature . What uh what can distinguish our new trendy remote control from all the others . Um so uh let's uh let's uh discuss a little . I'm gonna join you at the table . Well what what's the most uh important thing at a remote control ? Um well I think the most important thing of a remote control is that you can switch channels . And my opinion is you should keep it as basic as possible Okay . Uh . So not a not a remote control who uh uh which can uh can be used for television and a D_V_D_ and radio and Or Yeah just . only I think so . Uh but I have some points . Can I show them on the on the big screen If you ? Maybe have them ? on uh I Yeah can uh . Yeah , I can find Uh Okay . . Oh , in case you want it This is a dead kind of fly . Between the the the , yeah , the the uh Screen Yeah , be ? Okay . The screens Is it . possible to open pen drawings in this uh on No this no screen no ? . Only All the drawings go there , at the left uh Uh but um which The ones we made on the Oh , that pen drawings . Uh no , I think uh when it is uh in Word and you have saved it in the Shared Documents folder , you can show it there Oh , only in Word , okay . Yeah . . Okay , I have some uh points from marketing point of view Yeah . . Um just the standard thing li things like uh intuitive , uh small , fairly cheap . Uh it's pretty cheap , twenty five Euros . Uh brand independent . Um I think , it doesn't have to matter uh which brand your T_V_ or Yeah other thing . is . Um Okay . Five minutes Five minutes ? Okay . Yeah , I'll . wrap it up quickly . Um I personally think it has to be multi-purpose . Uh most Yeah of . the remote c uh remote controls are uh just for one purpose Yeah . And . uh by making it multi-purpose , it uh has a new feature , adds a new feature to the market , and distinguish from uh from current products Mm-hmm . Um . maybe some other technology than infrared . Uh I rather find it very annoying um , like when someone is standing in front of the T_V_ then you can't switch it . Um think about um sending it over radio waves or bluetooth Okay . . Okay That . might be a little bit uh expensive . Um And something like an L_C_D_ screen . For what purpose ? Um uh like I said here um Maybe it's easy . It's nice as an added feature feature , that um , when you're on a certain channel , you can see on the L_C_D_ screen uh what programmes are Okay coming up . or So it be uh a multi-purpose uh very technically uh high uh From my point remote of view , yeah . ? Yeah , it must be really uh innovative , technical-wise ? Yeah , it has to be uh Yeah , our company is very uh good in making new Yeah innovative . uh things . So yeah So , I We i I agree i with you i . So i we must focus on things who are really uh really add something to uh to To the current market Yeah . . Look , you got some cheap uh remote controls there . They just uh Yeah , you got a dozen of 'em . No . But when you enter a new market with a remote control Mm-hmm . and uh wanna gain market share Yeah . you have to do something special Yeah , I think . . But we have to keep an eye that it's Uh at the beginning of such a project , it's it's it's very uh cool to talk about , well , this would be cool , that would be cool Yeah . . Uh but we must not uh lose uh sight of the the user uh uh friendly uh Yeah , of course And and . But the it's price But but this is just . from marketing uh Yeah okay aspect . . Yeah I don't . Okay know anything . about user interface or Okay . design . And that's because we have him . And and him And him . . Okay , uh next meeting will start in thirty minutes . So uh you uh will have uh individual actions where I presume uh will be some feedback , uh via the m the mail . Um the the the Industrial uh Designer has to uh look at the working design . Uh the User Interface Designer has to look at the technical functions . So Yeah that's the . Um thing we uh discussed one . Yeah thing ? uh , we must first agree on uh what we're going to m going to make . Do we Are we going to use um it it for multiple systems ? Or uh We should have some agreement on that Okay before we . Um Mm wha uh I I don't think we have to be , we have to agree on that . Uh I figure I think we could get th that's back to a it pha on the next meeting actually Yeah . . That's a phase Okay further . Yeah . . Ju just uh make some mock-ups , some some general ideas Ah okay . And and then . we can plan Yeah . Yeah . We can plan further Yeah , I think . . But maybe , because uh you are working on the user requirements , you are working on the technical functions , we uh must uh have a little or kinda uh uh uh How do you call it Consensus ? Uh on the , what Uh we're gonna a little do . plan on on what we're going to do . So you don't uh uh come up with the user requirements who don't fit the the the the technical functions at all . Some basic things we co we want to going to do . Uh I think that's well uh Yeah . Will come in handy . Mm yeah . I don't Yeah know . . You decide Okay . You're the . Project Manager . W He says Well yeah , if the technical functions have to be designed , I I've gotta know for what kind of machines Yeah they will . be . Or do we use it a text screen ? Or uh will it be with uh with bluetooth Well or , th that's that's really a step further . But Okay if . you say uh is it uh uh one way or multi-purpose Mm-hmm . , that's Uh tha a that's a same step further . Yeah Why , actually ? it is Yeah . . Why ? Then looking at Uh individual . components , so Yeah that's actually . a f step Yeah further . . Like we all have a list of uh things that has to b that have to be in it , or how it has to be like . And then in the next meeting Yeah we decide . Yeah , we w can what take it from it's there gonna be . Yeah Okay , I agree . . A uh , we can take it from there . And then you s then you can delete uh Or edit the o . the obsolete uh Okay details . . So I think uh . each individually i individually uh must think on what's uh at uh his point of view is the most important Yeah . And . uh then we're going to fit uh all the pieces together the next meeting . Yeah I must . finish off now , so it's over . You uh will receive specific specific instructions uh by your personal coach . And I see you in uh thirty minutes Okay Okay . Thank you . , cheers . . Sorry . Damn . Be careful . Yes . Success Yeah . ? No . Come up . |
TS3007b | When this functional design meeting opens the project manager tells the group about the project restrictions he received from management by email. The marketing expert is first to present, summarizing user requirements data from a questionaire given to 100 respondents. The marketing expert explains various user preferences and complaints about remotes as well as different interests among age groups. He prefers that they aim users from ages 16-45, improve the most-used functions, and make a placeholder for the remote. The industrial designer begins explaining the working design. He talks about existing products, most of which use infared since it is simple and cost-effective. He suggests adding a speech function, when someone asks where the remote is and it beeps. He also explains the various components, materials, and energy sources of a remote, giving preference to a remote with multifunctional buttons and without a receiver. The interface specialist presents, talking about the possible components of the remote and concluding that the remote should be simple and accessible without too much functionality. The group continues the meeting by having discussion about the possibility of a touch screen, LCD, and other functions. The group closes the meeting and goes to lunch. They will receive specific instructions for the next meeting by email. They will fill out the questionaire The group is interested in incorporating a touch screen by that could be too difficult to use, especially for elderly people. The group has brought up a number of technological possibilities, have conflicting views about them, and have not yet made decisions about them. | Hello . Hey guys . Hi Hi Hi . . . I see my bunny is still standing Yeah . . No one drawing It's it too beautiful Yeah . Uh . , true . I figured uh that much Too wicked . . Mm . A minute please , my uh laptop is uh oh , there it is , thank you . So welcome back . At the functional design meeting um the plan is uh that uh each one of you , so not me but only you uh will uh present uh the the things you worked on uh the last uh half hour . I will uh take minutes and will put uh the minutes that I have uh at the end of the session in the shared folder . Also the minutes of the previous session are also in the shared folder now , so you can read that uh now or afterwards . Um uh I had an email from the from the management board uh , I don't know if you a al also uh received it , but there were four points uh which uh I think are very important . First one is uh they think that uh teletext teletext becomes outdated uh and internet will be the the main uh focus . Uh second one is also important uh , because it's one of the discussion points of the previous session . Uh the remote control shou should onl only be used for the television , so it uh not gonna it's not gonna be a multi-purpose remote control , so uh that's one thing to keep in mind . Uh second , and I think that's important for the Marketing uh Expert , uh the current uh customers uh are in the age group group of uh forty years and older , but with this uh new remote uh they uh will uh would like to reach uh a group uh younger than uh forty . Uh and uh I think to keep in mind , but not really uh for now is that they uh want the the the slogan and the and the logo uh to uh to be recognised more in the remote . So , we have uh forty minutes , so I think uh not more than ten minutes uh uh per presentation uh each , and please uh use uh all the the the facilities so that you have either SMARTboards , the the Word files , what you uh whatever you want . So uh Tim , can you start ? Okay . Yeah ? 'Kay , welcome . I have some uh new findings on uh Marketing Expert Mm-hmm . level , which I will show you . The method I used was um giving orders to our usability lab uh to do a questionnaire . Um one hundred respondents were involved and my marketing uh department generated a report with a lot of results . Um , these were a couple of findings , first page of three . Um , we have three audiences of two audiences , I'm sorry . Uh the first one , this scale , from sixteen to forty five age . Uh the second one is from sixty four uh forty six to sixty five . Um , as you can see here , the market share for the first audience is about sixty percent um sixty five . Uh second audience audience is uh thirty five percent . Mm and some interests from the from the age groups , uh it seems like the young users of remote controls really like the fancy uh new technology stuff , like uh an L_C_D_ screen on the remote control , um speech recognition . I don't think that's uh really appropriate . Um , and when you see uh the audience , the age is going up uh Yeah , they don't really want it anymore , at least the new technologies . Second findings out of the questionnaire um are the opinion the opinions uh of the audience about current remote controls . First point is , seventy five percent of the users find the most repo remote controls very ugly , uh and eighty percent of the users would spend more money when a remote control would look fancy . So that's maybe something for the User Interface uh Designer . Okay , third findings . According to the frequency of use versus importance investigation , um following buttons are most important . Um , I will tell something about the way this uh this test was , yeah , done . Um , persons were asked uh what the buttons were uh they use most Mm-hmm , how much . an hour , and uh in the second table the importance of those buttons . Um , when you multiply them , you get the these three points . Switching channels , um yeah , that's pretty uh pretty normal , that's what you do with a remote control . Um the second , teletext , uh and the third , uh volume controls . Um , I think it's good uh that we know what the user want wants , uh at least the these three points have to be uh very But clear it's strange . that the the manage board the management board said that the teletext will be uh outdated by the internet . Yeah So , okay that . that's strange . Yeah , okay , but uh at the moment uh teletext is Yeah , th the best thing you can get uh on T_V_ Yeah , okay , like . getting information . So Yeah . uh , when you ask people , what do they use , they use teletext and not Okay the internet . on a remote control Yeah , okay . That's ridiculous . Yeah . . That's a ne i it It's a new technology , but Yeah it's not . incorporated right now . Okay , my personal preferences . Um , I think we should aim at the uh audience from sixteen to forty five . Mm , first of all um it's the biggest share , the biggest audience , sixty five percent . Uh second , I think you will get the most revenue from i from it . Um , yeah , people from sixteen to forty five watch a lot of T_V_ , more than uh people who are el uh elder . Um second point , we have to impro improve the most used functions , as I said here , switching channels , teletext and volume controls . Third point um that came out of the uh of the questionnaire , uh people used to uh get lost off the remote controller , so maybe it's an idea for us uh to design ex kind of placeholder Yeah , that's uh a cool idea . on side of the , yeah , of the T_V_ where you can put the the remote control in . Um , that's about it , I think . Yeah . When you mentioned uh improving functions , what uh what do you mean by that Uh what not not what are the you think r about ? not the functions , but Uh , the uh funtionability it came out that . a lot of buttons weren't even used uh on a remote control . So you can have a remote control full of buttons , a hundreds hundreds of buttons , but if you don't use them Yeah , yeah . it's Ah okay , so focusing more on the used Yeah buttons , they . have to be on it Yeah j just . to t to get it done if necessary , but um the most used buttons uh have to be bigger or Could you use perhaps uh one button for multiple functions , like example pressing it in longer makes it switch to an different function for Yeah example , perhaps . . Just Thank you for . the minor functions perhaps . Yeah , ma perhaps , just just an idea . Just to get less buttons on the remote control , to make it easier and quicker to learn . Yeah . Yeah ? 'Kay , that's it . Thank you , Tim . Uh Janus , can yeah you yeah uh , I'll go , sure . Right uh , I'll be uh explaining a bit about uh working design about uh the project . Well uh what I did was I dissected uh uh current remote controls and um I viewed how how they w looked , how they worked , uh what kind of components are involved , and how they are connected together . And uh after that I put up a scheme about how uh these things are organised and I'll show it to you in in a in a few seconds . And I'll explain a bit about uh how it works and how we could uh build one and why I think several possibilities uh that we discussed in the earlier meeting falls off . Um right . Uh well what I did was uh I I checked uh remote controls and the uh remote controls of today are all infrared , not like all probably know . And the thing about that is um the remote controls uh have to act as a T_V_ or uh a stereo or something , and those uh have a transmitter that's also focused on infrared , so if we want to uh build uh mm a remote control uh with Bluetooth for instance then uh the T_V_ should have Bluetooth too in order to communicate , so that would mean extra cost for the user and thus uh that's that wouldn't mean a a cheap uh remote control for us . So that's probably why most controls are still infrared . Furthermore they all have uh a a very simple structure , so that would probably uh mean lower costs and uh i that could mean for us a good thing uh 'cause uh well we we should be able to build a relatively cheap uh a cheap uh remote . Well uh as I mentioned ready , we have some Bluetooth Well it may be possible , but uh I figured it wouldn't be possible in within our budget , but that's not for me to decide , but that's maybe something for marketing to look into . F because uh well my personal opinion is uh is not to do uh Bluetooth or or radio waves , although What do you think about uh incorporating Bluetooth or a radio uh receiver uh in the place-holder next to the T_V_ , connected to the T_V_ ? Yeah , actually So I have it's t in the wrong product . Yeah . Yeah , I actually I figured that would be that would be rather nice , but then you'd still have the uh the infrared function . So Yeah in . in theory you'd actually just move the problem Yeah . , but uh what I did uh think about was when you mentioned about the uh the cup-holder , is why not uh introduce a speech function like where is the remote . If somebody says , where is the remote , then it goes uh beep uh beep beep beep or something , I dunno , maybe uh Yeah . maybe something to look into , I dunno uh what the cost that something like that would be . But it may be uh may be something to explore . Uh I'll I'll just explain a bit of the components . Uh first you have the energy source . The energy source would be a battery , simple uh battery uh that you can find anywhere . I figured that would be best , 'cause when the battery uh stops functioning uh we could just uh use you could just go out and buy a new one . So we didn't and we don't have to do all uh to be too complicated about that . Uh the energy source is connected to the infrared button , but uh the infrared button uh works only via the chip and the subcomponent to uh the switch there is a switch uh between these . When the switch is pressed in a w on this this case it switches a button , when a button is prush pushed in , uh a electric current goes through here , and in uh immediately , a l a bulb lights up uh displaying to the user that something has happened . That's uh that's so the h user won't be um thinking , well uh did the button be pressed , w what happened uh . Or I press button but nothing's happening on the T_V_ , so is is something wrong or something . So that's just to uh to to explain the of to to uh make it clearer to the user . Uh w well the signal goes via chip that's translated into uh electric sig uh electronic signals and then it's processed and then it's sent to the infrared bulb where it will be uh uh received on the receiving end . And those uh interpreted by the device , well in this case the television . Uh well my personal preferences here , well we have to keep it simple . Not too many uh gadgets and functions , just like you said uh well the most users n uh you have a lot of buttons and you u u use you don't use them , so why why should we invent uh w spend more time on those . Uh I I think we should stick by with infrared transmitting and uh no receiving . So uh no input from the television . So I think we shouldn't be uh spending time on um teletext and st things like that , because when you uh want teletext on uh infrared you'd have to build in a receiver too , and so in order to receive the signals from uh what's on T_V_ and such . So I figure that would be uh spending too much money and time and Um , yeah , maybe another problem uh , I think current T_V_s can even send Yes infrared , but . what should we uh s I I I f I agree with you , but should Huh we . spend money or and time on building a receiver into the uh remote control Mm-hmm . ? 'Cause that would be I mean extra components , extra Yeah . designs , um larger g uh remote control Yeah . . These all uh all stuff that we have to take in account . So I I my personal opinion is no no no receiver at all . Um Yeah . , well we should uh look into the design and the functionability . Like I said , uh use one button for instance for m multiple functions , or well uh just hide the few buttons o of switching it open or something , the usual uh stuff . And uh don't overbuild , we shouldn't make a big uh remote control for simple functions , but we we should stick to the basics . So that was my uh my personal opinion . And that was my uh my presentation uh Okay Okay . , thank you Janus . Yes , I can go You do ahead ? The last presentation . Last presentation . You have plenty of time . Okay , Tim and . uh Janus don't uh talk to ten minutes , so uh take your time . If you take your time too long I will uh eventually uh warn you . Well , I'm going to give a presentation abut some of the technical functions of these design and uh usability functions . Um what's my opinion about what's most important to combine the design , technical possibilities and the user friendliness in one , so if you um going to design a remote that looks good , that shouldn't weigh over the uh if it's possible to make , of course , but also the user friendliness , so tha that's that's some of the main points . And another one is um the use um of many functions will will make it more difficult , so use as as little functions as possible or at least don't display them all at once on the same remote . If you have fifty functions Hmm . you don't want fifty buttons uh t uh to be shown at the same time , 'cause when you visit an internet uh site you don't want fifty links uh to see , but maybe use a hierarch hierarchy uh structure . And uh well one of the ideas was maybe uh use touch screen , but s I don't know in how far Hmm that is . possible , since we are sticking to uh um infrared and and the remote cannot receive anything , but uh we might uh consider that . Um well , of course I I hope this is all clear to you . If you you can use remote like this with all the functions , many functions , but Well , your thumb is a little bigger than th it than this . You have to be very careful what you push , and um if you're looking for teletext you'll be uh searching for half an hour from uh um yeah well , where is it ? Where the hell he here I guess and , yeah , when you have to uh use something else . So just keep it simple , make clear buttons , easy to use . For example if you want to use a play and back and stop , that's very important . Um well this was because of our last discussion , if multiple machines are used , create easy switch between the machines , but um it's no longer uh applying . Well yeah , I prefer to use it only for T_V_ and um n uh not to give too many options and and if possible , uh the buttons should give a dr direct action , not first select Uh you you just said um uh you wanted to to combine more functions in one Yeah , so , and uh so Yeah you that's , but where you the difficulties want to keep it simple lie . , but I think that if you want to do that , then you can't escape the the fact that there will be buttons uh which give s uh more options than one Yeah . Yeah , this so . Yeah that's , but the thing you have to weigh against each other . Do we want to use a few options and might not be so or original Mm-hmm , or . uh multi-purpose as we thought Okay . , or do we want to use um many buttons Yeah . So . um weighing those factors . Hmm it's maybe an option uh if you use an L_C_D_ or a touch screen um , that in the middle are the the main keys , like displayed on the Uh yeah . The doesn't . . Yeah , this ? No ? Yeah . Something like that . Okay , just uh in the middle the general functions , like play , uh channel switching Yeah , and . then uh at the top or at the bottom , some menus like uh settings or that you can drop down . Yeah , but when all the questions I had Do we want to use uh a menu display on the T_V_ ? Or um does have to f everything uh be in remotes ? 'Cause if you use Mm a . memory display on the T_V_ , you can simply push uh a more menu and then select the options you want to have and press okay . Uh so that's my recommendation Nah . , if you use many options in one buttle button Mm-hmm . , um display the menu on the T_V_ and Yeah don't . um use combination of t of two buttons at the same time or pressing buttons three times for five seconds , is Yeah too complicated . for most users . I Yeah think , but so too , but and that's partly because um uh a lot of T_V_s have different menus , and when you have a particular menu uh at your device , uh it could be that don't correspond to the menu what's actually on T_V_ Yeah . , that will be a problem . Yeah . Well you d you have to keep in mind that uh several T_V_s uh don't even have a menu structure , or they have a very simple menu structure , so you have to keep in mind that not all uh d not our remote won't be able to work on all televisions Yes . And that . would be uh a So considerable if problem . we have to stick with current technologies and uh um well yeah , the restrictions of what's uh is on the market today Yeah . , um you should keep it s at this . Use big clear buttons . Not too many . So maybe we'll loose a few option uh options , but I think i this is more important . Um especially the important buttons , um if you want to switch channel , change your volume , uh use teletext , it uh it has to work at once and more advanced options may be Not embed put it s somewhere away on the remote , behind uh Yeah a , but little then with something uh like a touch little screen thing could or a touch could make screen more menu . up pop up or And something yeah . , if you want to uh uh s put on stand-by or change the channel , that should always be possible to do . Not first change menu options or Yeah . switch something . Um , well yeah , as you already told , give some feedback Yeah . . If the user is pushing a button he should know if the television or n at least remote is reacting and not just that the batteries may be low . And um , well , my conclusion is uh is uh less is more , keep it simple . So uh maybe we should just ease down on the functionality to uh to keep it accessible on t because you all know , if there are a lot of function on the the television , some you you'll never know uh and never use , and Yeah . therefore it's uh important if you want to change the volume or channel that is always accessible and easy and other functions um that are not so important um well you we should consider just not using them or at least putting them somewhere on the remote where they're not in the way for the for the most important functions . Yeah . Uh , I think the idea uh about uh touch screen um is very good . Um , because recently uh I saw news item on T_V_ um about uh new telephones uh for elder people . Um , they have like a touch screen with uh really big pictures on it like uh uh call uh hang-up , um and that's a big ad advantage I think , because one the one hand uh you make the remote control compatible for elder users just by uh scaling up the pictures or something Mm-hmm . It's . uh very visual intended . What was I to say more ? Maybe that's an option . Um keep the primary buttons visible Yeah . . Uh make a remote that fits easily in the hands and for some design issues uh well , put a logo on it and maybe use it uh in some aesthetic uh aesthetic form . But uh th the important buttons m make them always accessible and pushable and clear and maybe use a touch screen , or if that's uh will become too difficult just uh like televi some o older telephones use a l uh maybe it's possible to to flip them open and uh just expand the number of options that are normally visible Yeah okay . Um , but but if you pick the the idea , the left idea Yeah . then what's gonna be displayed on the touch screen ? The extra functions . The extra functions Yeah , you uh , but you l just like see menu a menu functions from or system Yeah functions . or teletext functions , and you just choose one , and then Ah all okay . all the options will become available and you just c s yeah t scroll through them . Wouldn't it be better to make just one big touch screen Yeah , I , uh one think one so small . uh touch screen uh applet and uh I'll just make um uh let's say fifteen buttons on it , and uh we have three of those , uh actually just uh menus with sub-menus , with or sub-items Yeah , sub-functions Well . . um then I'd like to make a proposal . If you make one big touch screen , Yes . use the same concept as here , keep the buttons Yeah always . available Yeah . and use the lower part of the touch screen for the rest . Yeah Yeah , yeah . , like like the iPod idea that Yeah that . we just saw . You just have a f a few selected buttons and uh a few menus , and with this idea you could actually make uh several you can also improve uh later on . Yes . Uh uh I think that will be great . Okay . So you think it's will be better to have a t kinda total touch screen Yeah . , I think so Yeah . , I wou I would actually go for Jirun the ? Okay , I agree , but I think it's very important that they always um make the same buttons accessible , so use just for special options a part of the touch screen . Yeah , of Yeah course . . Yeah And . so um an elder designer picks up th the of an elder parents or Yeah grandparent yeah yeah . picks up the remote from the little child and who's all in the systems functions , you'll have to have the possibility to turn off the T_V_ or to switch the channel without um well using all the menu structures to get back to the primary functions . Yeah . Yeah , I had another uh idea about maybe parental control Mm-hmm . . Um , like building in uh some kind of PIN code uh which allows uh parents to switch to all channels Yeah . , uh but children uh if children don't don't know the PIN code Yeah , they wh can't switch to uh violent uh Is that possible channels or to use That or no is ? possible , that well Th that actually there's depends just on the television , but I Well think I , yeah figure well that would , does be it have Ju to depend just a simple on the television log-in ? , something Well like that . Yeah , y . you s you see the fi uh thing is when you buy a remote , you you set the uh channels Yeah , the . the channels are different on each te television , they Yeah aren't . set in a preset order , so uh if you uh lock on a remote , uh let's say channel fifteen Mm-hmm . , well channel fifteen on this television is different than channel fifteen on the other Yeah television , okay . , so that would be uh that would be Yeah actually the main concern Well . , I . Yeah think that . he means that um maybe by some option uh make sure that um remote control and the T_V_ match , and then after that you can um use some s insert some passwords as being apparent that the children cannot use this uh Yeah . change the settings of the T_V_ , like colour and then volume and uh Yeah , th that kind of stuff , but maybe um if you log in first as Mm-hmm a parent . um , you address the the channels Yes and . like uh oh , that's channel fifteen , that's uh vi violent channel Oh Yes , uh , something . m my like ki that my . kids uh I don't want my kids to watch that Yeah . , then you set the priority to only parents , Yeah Okay , yeah Well . Yeah b for , that example . would b but make . But it a separate option in the menu Yeah , so , that that . it's Yeah it's okay dif , but dis displayed but from uh yeah , that's displayed just here , so uh that's parents an a uh an added Yeah feature . . Okay . But let's not uh go too wide about the those things , that's Yeah that , th why we're th here those . It's things it's are a nice nice idea , but I think . that's we wel later in the stage . I've one little question about um a total touch screen or uh um Partial . a p yeah , a partial , uh because I think uh elderly people may be uh not used to uh a touch screen , so they want the the the normal functions like teletext , volume changing , um Yeah . uh to be uh , yeah , kinda traditionals uh and uh the the the the other functions , the more Mm-hmm difficult . functions uh to be uh maybe on the touch screen , but to keep this as uh normal as possible , to keep it Yeah accessible , but . but if you display it on L_C_D_ screen with r r really big numbers Yeah , you can de display it on that's the just on the as old e style Uh . I . You just can I do display as easy Yeah actual . buttons on the . Yeah touch screens , that's Uh Yeah . true I . , that's do agree true . , because well , it's just not the same when you touch a touch screen or when Yeah you touch , okay a button . , but Yeah , it's different well . we have to look at what's our target uh audience . W Yeah we . are aiming for younger people Yeah and Yeah , that's they they true chose , yeah , age b below forty . Yeah . , yeah yeah So , yeah that's , that's that's a good probably point uh a . Yep . And th those young people , yeah . Y you Mm-hmm saw . it in my marketing report , they like the new fancy They stuff like the , so fancy stuff , yeah . That's A touch true screen . , like Microsoft al already developed something like that for Mm-hmm uh . uh multi-media applications . Mm I th I think we can do that too . Yeah . Okay , as you can see uh the minutes from the second meeting , this one , are uh are Done . done . Uh I've uh added the this uh four things from the management board just to keep in mind Mm-hmm . . Um each time I uh I had a sort of uh summary on what you told and uh what you personal think . Uh so that can be uh can be read out . Uh a f a few things I uh I noticed uh were um Moment . Ooh . Uh th the the main points in uh this uh uh in this uh meeting is I think uh how uh it's going to look uh with uh we must keep it simple , but have the opportunity to uh have more options and have them uh hidden or something , so they don't uh you don't have a big uh thing full of uh buttons or uh um and uh the point that uh you uh wanna use one uh controller uh for uh uh hypothetically each television , so you must uh the the the the functions , know , like the menus or the the parental control must be all uh by the done by the remote control and not by the television . I think that's the point what uh Mm-hmm . Yes we discussed Yeah . . , yeah , some of them . The menus uh are not identical for all th for all T_V_s , so you have to display it on Well one uh T_V_ you can . use um when you uh how do you call it , s um synchronized , the um remote and the T_V_ Yeah , but that's not , then possible there's . always , there are always uh possibilities to change the colour and the brightness and the volume Mm-hmm , mm yeah . and um well maybe we can look out if there's options that the remote um in its memory can see what kinda T_V_ it is , from ah , it's a Philips , this and this and that , and then give the options that are capable the capable Yeah from , but you the have t Add uh th that uh that's an an opportunity yeah , but . you have an international market range , so you have I think Well a there big are range universal of d um um remotes Yeah and . they all have a functionality for all the T_V_s , uh so this Yeah wouldn't Okay . be . a But extra they feature to But incorporate the men menus And it's of these not too . complex to do it . Well No they uh . they all have to be programmed to fit your T_V_ Yeah . and that that is bit of a tricky job Yeah . I actually . use one of those when They are they are kinda kinda troublesome , but but the thing is whe when you uh start uh building something like this you have to build a receiver into the uh t into the remotes , because uh in order for the remote to process something from the T_V_ Yeah , like uh . Well to synchronise Yeah and you . have to send and receive Mm-hmm , and . Oh that's well um No no no mo . no , you can just Just He say he build uh it he in he me . he the means c just just one other thing Yeah . . Uh , with the current remote controls Yeah , the . universal ones Yes . , um you have to press In codes , y yeah you you , you have get to press a a code b a book for with T_V_ codes . . You look up , I have a Philips H_ fifty Yeah five . Yeah and it . says press code Oh , okay four five , yeah , sure five and you press , uh code four five five on the Yeah yeah uh yeah in the . remote and it displays all your uh menu options Oh . , yeah yeah , sure , that would be possible Yeah . , yeah . Now we uh just connect uh the T_V_ type uh to a set of Memory options in , in the Yep in just the . remote just . in the memory Profiles , so . that if you yeah , like profile , so that if you uh touch in like uh one four one zero Yeah . kind of T_V_ uh the memory uh pops up the options . Yeah . Yeah Okay , that would . be possible . Yeah , sure . I th don't think that's uh that takes a lot of storage space or No some , that wouldn't just be varia uh variables . Yeah Yeah , well , a few um variables if you . look at the um manuals from universal uh remotes , there are Mm-hmm maybe . um three four hundreds T_V_s Yeah Yeah at . maximum . . If you have all of them , all the old and new T_V_s summed up , so uh I think uh it is possible Ah it is . It But . is definitely , on the other po hand We have five minutes to go . on the other hand , uh if you have a remote Yeah and . buy a new T_V_ that isn't incorporated in the remote Well then you have to buy a new one , it's very good for marketing New remote ? Maybe , or an update , software update A firmware . upgrade or Firmware something Yeah update , firmware , you say upgrade , but from . . where ? Ah . Maybe That's maybe the w cup holder No m Yeah may . Yeah . no . , maybe we can incorporate some kind of uh U_S_B_ or a firewire connection , so that you can uh connect it to the P_C_ and download the newest firmware from uh from the internet . Well , not everybody has uh has uh a P_C_ at home . Well the most most people have Well , but not not , at everybody uh you can and go back to the shop and Yeah uh , like they Yeah a s . kind of service centre Yeah , ser . o Yeah , maybe something like service and Yeah they can cen . download it for you . Or you could well you could s actually look at the place-holder you talked about earlier , and Mm-hmm . you could probably uh make a connection to uh an telephone line or Yeah a . Well already internet connection digital . information is sent t to the the standards , T_V_ uh Yeah . connections , you can see what's uh programme is on on the new uh channels , so maybe j they we can send that information along with standard T_V_ uh Well then then it's be uh back to the Receiving building a receiving uh . Oh yeah . Yeah . well uh if it's actually worth it to build it in , we could actually look Yeah at . into it , but I dunno , it it would be uh Difficult bringing . more costs uh with with it and Yeah . I I think it's uh most cheap or cheapest to just do the updates uh at the service centre Yeah Yeah or , that would be yeah at probably the shop , uh best . s , yeah Yeah I . . think some I think Like it's when good you when idea you buy , yeah a . T_V_ you just ask It's well it's I'll it's not a lot of work , just one uh docking station where you put it in Yeah . , press start , bling bling , updated . Yeah , that would be best Yeah , yeah Yeah . . Yeah . . You don't buy a T_V_ every week Okay No , new , let's no teev uh save . Exactly this so . in the meanwhile , so uh Um m for which one are we going ? My mistake Let's . vote . That one or uh Yeah , my vote goes out to the right . Your vote and My vote too . your Yeah . Okay . And your vote ? Well , I was uh doubting about which one to take , but uh you've convinced me that uh if you di display buttons Yeah . about the same as they would look on a normal um Yeah . remote all elderly people will know what to do . And also like a clapping uh li like device that uh Opens pops up Flips is open open . . too difficult or uh Uh too difficult , um maybe uh it's easier to break it . N yeah . Break it , I don't Yeah get , th th th that i uh It's very sensitive . Oh Yeah . so Yeah . Like my telephone , it's uh it's sensitive too . Yeah . Yeah . Okay well uh it's almost at the end . So we have now a lunch break , finally Ah . , yeah . Uh after the lunch break uh it's back to uh individual work , once again uh thirty minutes . Uh I will put my minutes uh I have updated them so uh s they're updated in the shared folder too . Thirty minutes ? Thirty minutes , the How minutes Failure . Uh ? uh the specifi uh specific instructions for the next uh meeting you will all will receive uh at the uh the the email . I don't think I can uh say much about it , so uh uh wait for your email and uh hopefully you get it done uh in the in the thirty minutes , and I w will see you after the lunch break and the thirty minutes One question . Yeah ? , uh how late do we have to get back be back here ? Uh well uh thirty minutes . A quarter to one Uh maybe , yeah ? . Thirty minutes lunch break ? Thirty minutes lunch break , yeah . Okay . I thought Oh . forty five Forty five . Yeah . ? Uh then would it be uh one o'clock Yeah . Or we . Okay we ask . our personal coach Yeah . Okay . Thank you . Thank . you , uh that was a very uh good session I think Yeah , we , is uh it possible we to store this on Yeah the share , me too documents . or Uh what ye well Save as . Yeah , because uh all uh things are uh stored in smart board dot uh Yeah , v X_D_K_ and But that's in but you can open a from your pr from 'Kay your , save laptop it as an image on . Yeah the , maybe res . Save as . Export No No . . . Maybe not export function Export . . Well I Export can I can uh H_T_M_L_ . No , and use an image if possible . Huh , image ? J_ PEG . G_ yeah , J_ PEG . J_ PEG . Yeah , it's better Paper size A_ four . Uh screen size . In this Yeah . directory . N oh . Oh yeah , it's not connected to the You all uh have to the our P_C_s the questionnaire . No ? again about uh the after work . Yeah , it is connected . It's connected ? Yeah , I think so . To Deskt room . Huh . No . I'll just uh saved in my documents . Oh . Yeah in my own uh in my own messenger . Yeah . Project documents Yeah , yeah . It gives the . na Oh . Yes Okay . Okay , nice , thank you . . The questionnaire , fill in uh we fill out d after lunch or uh Uh well , it's it's simply filling oh no , it's uh it's also filling out no , I'd do it after lunch I think Okay . . I'm hungry , so do it after Aye lunch Yes . . Thank you all . , cheers Thank . you . You're welcome . We can leave the P_C_ on I think , yeah and Yeah return , of to Yeah the course . . Well I bring it to my uh personal room . Yeah , bring To my to exave I gotta executive bring it home My . executive uh big room with the A big office with the panting . . Yes . Aye . Yeah . Okay . |
TS3007c | The project manager went over the agenda. The industrial designer gave a presentation about the options for power source, materials and components. He recommended using kinetic energy, and having a double-curved rubber case. The group decided to combine batteries and kinetic energy. The marketing expert reported on current trends among young people for fresh fruity colours and spongy material. He explained that the remote should look fancy, and be technologically innovative and easy to use. He suggested using removable customisable covers, speech recognition, installing some games into the remote, and implementing a parental control feature. The user interface designer talked about having a simple layout with not many buttons. Most features will be controlled through the menu. The group discussed the various options and decided to use games but not speech recognition. After a lot of discussion they decided to implement a simple parental control feature. The project manager talked about what he had learned at a masterclass on knowledge management. The group discussed how to incorporate the company logo and motto onto the remote, including having an animated logo on the touch screen. The project manager gave the group instructions about what to do before the next meeting. The industrial designer and user interface designer will work together on a prototype, using the SMARTboard. The marketing expert will work on the product evaluation. The energy source will be a combination of batteries and kinetic energy. The case will be double-curved and made of rubber, with fruity-coloured removable covers. There will be a touch screen and not many buttons. The remote will include games and a simple parental control feature. It will not use speech recognition. The user interface designer had problems with his laptop while he was preparing his presentation. The group were unsure about how to implement a parental control feature, or if it would be worth the time and money. | Hello again . Hi Hello . Hey , Project Manager . . Um , Project Manager , I Mm yeah have something . to tell you . I have a little problems with my laptop Okay . And . uh s s s so I had a little less time to complete Okay . . No , a little problem , uh big problem . I just thought What was it Um , problem , it didn't ? work anymore . The laptop ? The entire Windows uh It hang hung . It it hung . Ha-ha . Oh . Project Manager . Yes . You're Yes . our Project Manager . Your project manager . Welcome to the conceptual design meeting for Real Reaction . Uh , hello again . Uh it's uh the same as the last time . Uh uh , also this time there will be uh three presentations . And we um must uh reach a decision on uh the remote control concepts . Um uh , and at the end , uh I uh , when I finish it off I have some uh input from uh a master class I uh visited . information During lunch , yeah . . Master . He's the master , yeah Master The of the the . the the concepts on uh we uh where we uh must reach a decision on . Um uh , our from uh are of two sorts . Components concepts and user interface concepts . Uh , the first one is uh really about the the the the the total package uh with uh Well , we have decided to do a do the uh with a touch-screen that must be a case around it so uh it won't be uh uh as breakable . Uh how how about the energy ? Can you uh can you reload it or uh just have batteries which you must exchange ? Uh , the user interface concept . Uh , with the type and uh the the supplements . So uh where to put what button . And uh uh I would say uh Jans , can you begin Yeah , sure ? Okay . . At the end , uh I will take notes uh Okay and at the end . of the minutes uh will uh be at the shared folder . Uh , let me see . I think it's this one . Ha . Wow . Right . Uh , well , I'll be talking about the components . Uh , what I did was I reviewed previously used items uh by uh two two uh different uh age groups Mm-hmm . Uh below . forty five and above . And uh I just uh watch what the differences are and I checked uh , well , what what d do we want , and how can we uh d aim a at uh the target group . Well uh what I found was that a senior um senior citizens uh I'm sorry Ye Ah , it's . Okay it's . Go okay on . Uh . They , well , they like more the they like the traditional materials , like wood and and such more . Wood and chrome . And uh uh they like uh straightforward shapes . Um , uh they they they they like luxurious uh styles , where whereas the young and dynamic , they like a more uh soft materials . Think of the Teletubbies , for instance . Uh uh , soft and fluffy and colourful and Well uh , shapes are curved and round . Y y you get the picture . And uh they like sports and gaming , and that gives them uh the vitality . Uh , so w well One uh , firs one little question . Um Yes about . the the material Yeah . . Uh a soft material for a remote control No ? , I'll I'll get to that Okay . You you'll see . Yeah . Yeah . . Thank you Uh , well f first . off , let's start start with the energy . W I uh I had a choice between uh a few different uh sources Mm-hmm . But uh . the two basic sources that I found were the best possible were the battery uh versus kinetic . Uh kinetic , that's when you move something , then uh it gets energy . I figured , well that's ki kinda high-tech , when when you have a remote control that well , when you pick it up , it has power . That would be actually very nice , uh Oh I . figured . Well , we could also use a battery , that's a Yeah bit but when the power gets low , you have to shake it or something Yeah ? . Yeah yeah , you c just you have to shake it around Uh a little bit , and . And uh then uh then it d then it has some more uh energy . Well Hmm , y you . could just go for a battery . Or you can go for both ? Oh , have you considered the option of using a solar panel ? Yeah , I actually did . But uh the thing is about solar panel is you have to have l uh light . Well , sunlight preferably W . Uh nah , and . you you could you could use normal light , but uh Mm you wouldn't . get the same amount of energy that you would from a battery or something . Yeah Uh for . uh ultimate b uh n uh use of uh solar panels , you could actually use uh you could use uh solar panels , but uh you ha you'd have to implement them into uh the remote control , leaving you uh a bit less space for Mm the yeah interface Yeah . . . It's too So less uh space . so i i it it wo what's actually I I c just in f I've figured it out that well , uh seeing that you'll always be uh within the l uh distance of T_V_ , and the from T_V_ there comes a a a whole bunch of light . So it would actually power itself uh from Yeah a T_V_ . . But , well you just take up all the space , and you Okay wouldn't . uh have the full amount of power actually used But you . So prefer kinetic I ? I prefer kinetic because Okay it's . uh well , the costs aren't that much higher , and um , ju just a bit more high-tech than than a normal battery . I mean Yeah , if , but you don't move a a remote control No too , but much uh . d Well , you pick it up and you press buttons and y well And that's , you enough to to keep the energy level uh Yeah , well uh actually it is Okay . And it . it if it isn't , you just shake it a bit and and add add with power up again Yeah . But , what l what . Jarek said , you could you could use a battery that you'd just keep it on the recharging whenever it moves . And for rest , you'd just add juice on the battery . Okay And . when the battery doesn't work , I usually shake it too . So Like slamming on Exactly it . It's exactly the same . And Thank so that you , Tim Uh . . Uh well , f furthermore , you you we uh checked uh the cases . We have uh different options uh concerning the cases . You ha I you sim uh you simply add a basic uh standard uh model uh it was kind of square and uh I figured that's a bit boring . So you you we could go for uh the single curved or the double curved . Um , single curve , it's just a well , uh , you know , it's just uh a nice curve . Or but but you could go in a in an double curves . And that's like several different dimensions . That gives Yeah you an whole . new uh Dynamic Hmm effec . dynamic look Yeah ? , that gives you a younger and uh more high-tech look , I f I figured . But , that uh we'll discuss later But . , are you going to draw it ? What ? The You Th want me to draw th Yeah . in yeah three-D_ Yeah . . Yeah . Uh , I c I can't imagine . ? Uh I can't imagine , yeah , I ca how I how ca how I could it I looks could show like you . . I could show you . Well uh let's say y uh you uh Yeah . Let's say that's your standard uh Design . Yeah . That's a bit your d standard design Mm-hmm . But you . could actually go like uh something like this . And then uh in three-D_ effect you could go Um Uh So y you you just Yeah , this is a this bit uh difficulty in I didn't take a major in art . So But but you could have uh uh a whole new uh the back Oh back , okay the the . the depth , you could you could uh just Okay play around a bit . with . You you don't have to use standard uh Oh , okay A . little artistic . Yeah you could y It leaves more space for creativity Okay . Okay . . Uh that might be an idea , but just a Well , furthermore , uh well , uh plastic versus rubber ? You We could choose uh what uh what's better , plastic um or rubber . I I ch prefer rubber because it feels uh Yeah . It's soft . Yeah , it's soft and it's that That's I like the material soft the younger people want uh . Yeah , ain't , yeah it I mean uh ? plastic uh is Plastic also has that cheap feeling to it , like plastic uh Your your I usually associate plastic with uh something that's cheap . Uh that's maybe just me , but Uh , we could uh uh , oh , talk about it later . Uh furthermore , buttons . Uh traditional uh or a touch screen . Well , we discussed it in a previous meeting , so I figured I'll just leave it at the L_C_D_ . And uh chip set , well uh if we are going to use traditional buttons , we could go uh with a simple chip set . But uh if we decide to go on a n uh um L_C_D_ screen , we would use an uh we have to use an a advanced chip set . And that would bring uh the necessary costs with with it . So that's something we th have to keep in mind . If it isn't uh manageable uh budget-wise , we'd have to go over to uh to sim to simple buttons . Well , I think uh we're going to sell tell ten millions of them . So uh I bet a big company in uh Korea or Taiwan , like uh Samsung Yeah Yeah , can give . us . uh a big discount on the chips , so Yeah , probably U usually . , chips are uh aren't more expensive than one dollar . Yeah , probably , but So But uh yeah , that's That that that's shouldn't be a real issue That shouldn't , I think shouldn't . be uh that big a issue . I'll I'll I'll just add , uh uh I put a big summary here , so we could discuss it a bit . Uh what i what are your ideas concerning battery versus kinetic ? Um , I think you should use kinetic as a back-up . Yeah , you you you should we Yeah , a should combination . A combination A combination , yeah . . Uh , you use the battery and w charge it up with kinetic . When you pick it up , it Yeah charges . up . Like an uh aku uh Yeah . Acu uh Yeah , yeah yeah , I know Okay . . Yeah Just . like the watch . Well from Seiko . , . Yeah Psycho-kinetic . Yeah , I con Exactly Yeah . Yeah . What uh what . . do you think ? You agree I ? I uh I would prefer uh both uh too . Yeah ? Both Combine Yeah them ? . . Combine them . Okay . Uh , well that would bring the m m some more costs , but I mean the Who cares Okay , right . . That's the Project Manager's Buy problem a fifty Of cents course battery and . uh . Fifty Yeah cent , well Fifty cent uh Uh , why doesn't And then . we have single-curved versus double-curved . That Well maybe I have something in my presentation to uh to cope with that . Okay . No , we'll we'll just wait and uh Uh , plastic versus rubber Rubber . Any ideas . Rubber ? Uh . Yeah , rubber Um ? You . , isn't possible to make combination with kind of rubber is or bendable remotes where you've got a . Or do Uh you , I think figured it it will be m rather than Rubber hard casing Rather , yeah hard Nah . , rubber c uh . this is a casing , yeah . Rubber casing , because well if you use an uh d a touch-screen , uh it's just a casing uh around it . So um Yeah , you could . go for plastic , but I figured Yeah . Um I , well I I d would choose rubber Maybe . I can ask it right now the question that I have . Uh , is it possible uh of is it necessary to make a touch-screen square ? It isn't , I think , yeah ? Well , m I don't know Well . No , I think . that touch-screens are generally square Yeah Yeah . . But . it's the We're case you put around it That that We put isn't makes fashion the shape in electronics , so . Hmm ? maybe we can uh Yeah okay , but if you have a square uh L_C_D_ screen Mm , and yeah . you put a case around it that has uh like bulbs or Mm-hmm . that that covers part of the L_C_D_ screen Yeah , that would . That cover it . That that would solve That's the problem it's Oh custom . customisable , yeah . Okay and , I Mm yeah I get . it . So mm Uh uh so uh so what are the opinions ? Uh rubber or plastic ? I I I prefer rubber Yeah , me too . Me too Okay . Yeah . , you . Yeah too ? ? You sure ? You That's good you . Well you seemed , as to hesitate long a a bit . as long as it's it's uh it's firm , and you don't uh Mm yeah . it's not bendable or something , I th I think that goes too far . Yeah , it it shouldn't it shouldn't Okay flop over . when you Oh hold it in your hand uh . No , that that that that's gonna The the chip set will hold it firm in place , and Okay uh . and and uh and a L_C_D_ screen also It might even bounce back when you drop it on the floor Yeah it m might it might . Okay . . Uh , tra uh traditional versus L_C_D_ , well I figured we we all set on that . And uh , then also the simple versus advanced . Well I figure if we go for L_ L_C_D_ , we we should have the advanced Mm Yeah yeah . . So . that shouldn't be a problem . Okay , well that's my uh Thank you . Uh , you're welcome Can I . uh do my thing Yeah ? It uh . Do your thing Do , Tim your thing . . Bring it on Expert map . . Okay uh Last week I went to uh Paris and Milan for some trend-watching . For marketing . Our research and development department and I went to Paris and Milan . In Paris and Milan , we uh asked different people , uh differing in age and in income , uh the amount of money to spend , um what they like in design uh and material nowadays . Findings . Our main audience , uh so that's people below forty , uh prefer the following . At first , the colours of fruit . Very basic colours , like Janus explained . Um , fresh colours , uh green , red , uh strawberry red , uh yellow , banana yellow . Um , considering material , um Yeah . They like spongy material Spongeball , like . yeah a sponge-ball . Like a s soft material . Janus Yeah m uh . mentioned it also . I think he did some uh some findings himself Well . You , the Teletubbies wer sh you weren't in Paris ? Okay . Like this . Like big uh Flashy g . flashy colours Yeah . Fresh . . It's nice , I think . Okay , our secondary audience , uh people above forty a forty years in age , they like the dark traditional colours . Uh Yeah , uh materials like wood Yeah that , but wood is not a not a material you which you build a a remote control of Well . , you could No . You n you j could just Yeah j but just a w never seen . Well uh one It'll float . No . , okay , but just just a wooden uh Case look . . Oh , a wooden Yeah look , yeah . . Like uh you have those fake uh Tables fake panels on the floor . The that isn't wood anyway . , but Okay Okay ? . But , that's our secondary audience Yeah . So . , uh we decided to take mm yeah the people below forty Yeah . So . , that this doesn't apply . 'Kay , the third . Uh , there're some overall thoughts about new remote controls . They have to look fancy . Um , they should be technological in innovative . That means uh there have to be fancy things in . Uh , and easy to use . But that's common . My personal preferences . We have to aim at a mu at the main audience . And uh , therefore use fresh colours . Would you prefer uh uh that you can choose the colour of your uh remote control Uh or , I'll I'll come to that in a second Okay point . . Here , think about removable covers , as seen Okay in mobile . telephon telephone market . To customise your own remote control . Like the Nokia uh the Yeah removable . covers , uh just put a red Okay on it . and go to the shop and buy a green one . Uh , a third , material being used uh could well be stuff like rubber . Um , two advantages . Uh , it fits within the current market trends . And uh it adds safety to your remote uh when you drop it . So Uh to come back to your question , I think uh and the people in Milan and Paris also think that uh the rubber should be pretty hard . Like uh seen on regular mobile phones . Actually , they have a lot in common . The phones and the Well , I actually saw a phone that you could use as a remote , so Yeah Ah Yeah . . . Yeah Maybe . Okay you could . use your remote as a phone . Hey Hey . That There might are numbers be a next on step it , so uh . Yeah , exactly . . Uh , in my second sheet of personal preferences , uh we have to reconsider the speech function uh recognition . Uh , it's very innovative . Innovative So that you say . um S_P_S_S_ , and it goes to Yeah uh , like something . You Okay you . can see that the market is just screaming for new technologies , like speak uh speech recognition and stuff . But , we have to keep the cost in uh in mind , but Twelve it fifty uh Yeah , it it can be uh very expensive . 'Kay , second . Uh , building games like Snake or Tetris to amuse the younger users . Uh , also the link with uh mobile phones Yeah , but . Uh you don't use that th games when you watching television No , I think , but Well . No , yeah , okay . . But you don't use games when you're d when you're making a telephone call . It's just the same . When your parents are watching some boring program , you can take the remote and do something else . Yeah . Yeah , okay . When you're at college You take . Uh You your take uh your remote Take remote control with No you to school with you . You al you also take . it uh t you take your IPac and go uh play games . Yeah Yeah . Yeah . . Well , I do that . , but Okay , and . um And third , I stick with it , the log-in functionality uh with the slogan , take parental control to a new dimension . Ooh Very That's . S nice it . . Uh great . Mm-hmm . In Okay . Um the interface contents . Well that's a just simple PowerPoint mock-up I want to m make it more as dynamic for you so I'll draw there . But , the main concept is um take one big touch screen . Um , always display the primary buttons clear and visible . Maybe even li like this with uh u uses of a lot of space . And uh make the menu structure changeable . So if you press um system , that's Yeah , well m multiple system options can , maybe five or ten or or one , can fit in . Or maybe even a step further when you want to um t um have some other options that are not programmable with one horizontal button . And um other buttons can may be displayed here if that's necessary . And um well , how do uh do we want to look at uh uh f um Yeah Does a remote look Well , it's you've gotta hold it in one hand . So um the middle like all remotes have to be in a little bit small , so you can put it in inside your hands . And some remotes you can use with your thumb . But I think that's too difficult for this one . So you can make it s a little broader . Yeah . And here ? And maybe use your thumb on the on the main buttons . And use your other hands on the menu structure . So here are gonna be the program buttons . One , two , three , four , et cetera . And the the volume control and program control maybe . And , down here , um , I added , this could be one uh big L_C_D_ . Um , the menu structure . So you can use it in uh in this way . Um One thing you've gotta keep in mind , keep the remote clear of too much functions at the same time . Um , know that if you are changing the menu structure here , um And well , I still believe you should keep displaying the buttons . But if you're programming the colour of the T_V_ , do not display twenty other options that are possible . Just keep it as simple as uh as possible . And do not use too many levels . Do not have to select a screen first and then brightness and then colour and un-plus , and um push plus twenty times . But just the um uh just in one button if possible . And um , well , you kn you all know the T_V_ levels . Um , channel one , two . And when you get to n to uh to ten , ye and want to go back , uh well you have a problem . Just m most most modern T_V_s , you you press one zero , and it goes to ten . And else , to one and through after that . So the s a button less . And um , things like teletext , put them in the menu . Things like um um Yeah Yeah . . Uh , what do you think about a back-and-forth come-up uh button Yeah , yeah ? L w like in uh internet Yeah explorer , I I find . I must trying to uh tell it . Is uh volume plus and minus ? And this is program uh plus and minus . Uh Yeah okay , but does it that is for uh going from four to five Yes . . But if you go from two to Or eight if you're watching , and you want Studio Sports on uh on seventeen Yeah , and , and on your two wife is watching . That you some can switch soap on switch two easy Well . yes , I think that's a good idea . But um , well m my preference Yeah it would is to . be put it in the menu structure Yeah . . And if you're using that button a lot of times , well of course the menu will still be displayed on the screen . You just don't have to play games uh in-between . But if you're really switching between two channels , you won't have time uh Mm to no d . use the other options . Um , yeah already already told that . That's Yeah it . . That's my conclusion . Okay . Oh , okay . Uh I think we can discuss a little about the the three uh kind of revolutionary things uh Tim uh came with . The parental control , the games , and the voice recognition . Uh There's n not uh too much decision on uh that one so uh I think that parental control is a good function to uh to put in the remote . I don't know how you think Yeah about . it . Well , I agree , just put it in the menu structure somewhere . Yeah . Um , yeah um system Yeah but properties , um parental control What I see . uh How I see it is you put it on the the remote Yeah . and then you have like a Windows log-on screen with parents , children . Mm . Something Yeah like that . Um . And w , w when you want well to use , yeah the parents . uh option It it , you has have to to be fast . You don't want to to go down and watch the news at eight o'clock and turn it on and wait twenty seconds for for uh the log-on screen and then remember your code and all kinds Yeah of settings , ok No but I think . most people uh find it uh much more important that their children don't watch uh sex or violence uh Mm-hmm . on the television , and uh wait Why uh ten or fifteen seconds Mm-hmm longer . , so they can uh finally watch it uh because You c of may that use . Uh like when there's uh X_P_ , uh a Yeah simple log-on , d . Yeah you just Yeah . . push uh one Yeah or two . Pu or push three parents . And if . That you push then parents then , then then Yeah you have to uh . To log in . go to three-digit Yeah uh . And if you log-in puts a . Like ye two one three Uh-huh . And it's in . . And Yeah if you . w you push p children , uh you don't have to uh It automatically log in , but goes you can only Yeah Yeah watch . . uh children's channels or uh Yeah Okay . . Well I don't know if it's worth uh the time and effort we are going to spend on it . Because well it's a simple function , but it's gonna take a lot of resources and a lot of time um to programming it . Because you'll have to start working with the profiles and such Mm-hmm . And . I'm not sure if it's actually worth uh investing that much time and effort into it . I don't Well know I what think that's a b there's a big market for it , because uh you Mm yeah . Yeah , you read many times in magazines same kind of stuff , and you heard on the news that uh that he Yeah V violent , they T_V_ believe that children . uh are influenced by the television , and uh Well , we're we're aiming uh to uh below uh forty uh years . But there are a lot of uh people will below forty who have uh children Yeah in young age . uh who who want um to uh not watch uh violent or uh Well , maybe um some idea on that Yeah . . Just make through a remote as it is Yeah . , but make an option to insert profiles , 'cause if my Yeah , of grandad course would . buy this remote , he wouldn't want to bother with all all the all the Yeah . uh things to do . Just make it an option in menu , ins install powerful profiles or something . Yeah yeah . Yeah . That's a that's a better idea ? Yeah , w It just has to be w when it's deliver out of the store Yeah , it . has to be just simple and plain . But Yeah , okay if you . want to install it personally uh If I got kids , and I could choose between uh two remote controls . One Yeah , with uh and one without w with parent . control and one without , and I would would buy the one with . Yeah . Um , b I well th , still Yeah some . question I have about how to incorporate those ones . You're thinking about some channels they uh cannot see , but well , I I when I think , oh yeah , for the f for all the standard channels , and only for maybe after ten o'clock uh in the evening violent films and movies uh will come and uh maybe maybe some some timing uh will be uh needed Yeah . instead of uh of channels , because if you're watching uh , I don't know , you're in the at day uh , cartoons will come up m on maybe Friday night . I don't know . Yeah , maybe it can work with show view . Uh , you you can control your video recorder with show view . Uh , when you tick in a number , it will uh start and end uh recording . But maybe there's some option that uh that t uh the kind of show view numbers are violent , and that they are blocked out . Yeah , the disadvantage vantage is that someone will has to send all the show-view numbers of Yeah the programs that . That's they true remotes . Yeah and . edit it all , will have Yeah to but decide yeah uh but that isn't possible That . isn't possible Yeah . But . , well , if you want to I i i if we in incorporate uh the parental control , uh let's say we do , and and well whatever , cho uh child just goes up to the T_V_ and presses up for instance Yeah . . Well uh , nob nobody's stopping the child from uh well checking uh the channel . Hmm . Well But that , yeah you could say if parental control is only it it'll go from fourteen to sixteen with the page-up then , but Well , I'm not sure because um for that Yeah to . happen , you d you will have to receive a signal from the uh remote control , so it would , yeah , have to be constant uh constant signalling Mm-hmm . . What m what may be better is to incorporate an uh a separate device that uh that you can program with the remote control . And that uh provides parental control , for instance . And that's just an optional uh device . So there's n that's there's uh besides uh the remote control , you'll have a separate uh I wouldn't put it in an optional device . That that then then then it becomes too much , I think . Yeah ? If we do it , we Yeah we , and must do it in a kind of ways that like a profile , a parent profile , and a family Yeah profile , on a separate , and otherwise menu . uh option And and . you know w uh when you install another device , uh children can still go up to the T_V_ , p pop open uh the thing Yeah and and . and g Yeah go , that's to a true channel . . That's true , but uh at same instant , same happens when uh you have remote control Yeah , yeah of course . So . But But , only difference is uh the uh the people buying the remote control will now get the f added feature of parental control , and those Yeah people . wouldn't uh necessary want it Ah it's Yeah . So , you . Yeah , okay you'd . But it's be just an an added feature Yeah Yeah feature . . . Okay . And what do you uh guys think of the games in the voice recognition ? I personally think that that becomes too much . Yeah , well yeah , I It's more like it gets you to the functionality A mail , but too from management that it's very popular to use voice recon recognition Yeah . . But I don't think when you're watching T_V_ uh , hearing loud noises from Mm yeah the T_V_ . Yeah , someone . screaming one , and you f the channel switches , uh Yeah Yeah Yeah , like . . f voice recognition is too much , I think Yeah . But . Okay . And games ? games . It doesn't Yeah . I can W see games you happening Yeah can put . it on chip anyway , so . Yeah uh . That that That doesn't would c As that doesn't long as co it's isn't a primary feature of the remote , but Yeah uh , that that doesn't cost a lot of Okay extra resources . So , I that think will . uh that that that must be in it , you think ? Yeah , that will be nice . Okay . So the games uh are in it . The voice recognition are not . And the parental control are Optional optional Yeah , it's in ? it's in it . But But too ma how we do it I I think ? so , but Yeah Well . , I think also it's a good idea , buts very difficult to incorporate . So we should make it too complex . Is Okay t some . menu uh function , you choose parental control , and maybe four files will emerge from menu where put Yeah it on . . But uh how how it's gonna work uh uh Yeah will f , okay be a problem . . Uh , but uh will there uh uh Like the first idea uh from uh You can buy it without and uh with parental contr Mm-hmm control ? Or are we . Well going to put it in and uh just Ye uh I I think best would be uh to put it in and make To put it an menu option Yeah . You can , to put put on it in always . Yeah Yeah ? . And you can just uh s when you buy it , you can select um personal preference , parental control on , and the password or Mm yeah something . . Well , I don't know . I I figure if you had two different remotes , you could bo choose one with uh well uh uh a receiver in it . So you could actually easily uh build in uh parental control . But it would would be uh more expensive . So , a and that that way uh you could make cheap model and a expensive model . Could ma make the uh simple model and the deluxe model , uh for instance Oh , it's a . p Yeah Yeah , but . T_V_s aren't capable of sending . Yes they are Yeah ? . Yeah . I thought they were just Yeah Yeah , you yo , you you a have able some to T_V_s receive any . Yeah , some Yeah . But , but most often Yeah not . That . is true , that is true Well , maybe . you just have to restrict it to what programs , where the parent says , you cannot watch channel seven , nine , and ten Yeah , and . you cannot watch all channels after ten o'clock . And there's just some little uh clock in Well the yeah Yeah remote , you could , j you could . easily just some rules . Yeah you could . easily you could easily to the mote control . But you still have the problem about uh the television itself No , no . , it's very simple . There uh th I h I've seen some of remotes who have a clock in it Yeah , yeah yeah . So , the . remote does doesn't transmit when it's after Yeah , okay twelve . But clock , on the T_V_ . Yeah ? at least my T_V_ , is a is a compartment which you can press Yeah . And Yeah there are buttons . uh behind . Yeah it . Yeah . which you can use , if Well you d if , that's you don't if you don't have a To put it very blunt , that's not our problem . Just have um the parents buy uh some Yeah glue . and uh Yeah It's not . not a part of the remote . Yeah , of course . Yeah , that is true . Yeah , that is true You have to f . Yeah Yeah , you could you . Uh could you , or could go make like it ourselves uh that very that would diffic actually make uh things a lot more easy . You Yeah could just . blame it on television and Yeah . uh make it their problem . Yeah Yeah , I figured I figure we could do that . Yeah Okay . , yeah . , sure . Or Uh j , I'm Yeah not sure . what marketing thinks about it , but Ah I have to uh consult my legal advisor about it . Okay . So uh I think we have decided on the things that Uh from Janus , the energy , the combination between battery and kinetic . The case will be double-curved and uh rubber , in a fr flashy fruity colour uh that with cover is removable . The buttons will be uh touch-screen . Uh but there may not be too many buttons . And in the the menu structure , uh there must not to be uh Five minutes to go . Uh , too uh too many levels . And uh it must be easy to use . The parental control will be incorporated , but it must be not too complex . And the games are in it . So Okay I think . we have uh we Consensus have decided uh , okay . . Uh , little more Oh . Oh . Oh . I . I have one thing left Yeah . . Maybe for uh Jerome Yeah ? I'm listening . Um . , the views . Maybe it's uh handy to build in an expert view and a simple view Like . a like a moat or s or something Yeah . Yeah Um . Like . at User In , well profile the experts view . , you have Yeah a lot , but of you more have that buttons What in I the was . thinking about is just a menu structure , when you don't use it is simple Yeah Yeah . And . You when . use you push the uh system properties , uh entire list pops up with e ev all kind of f stuff you can program Yeah Mm yeah . , okay . It's . Fairly already enough incorporated . Yeah a little . in Well that yeah , you concept you could actually . build in a function that you can program it yourself , for the more advanced users Yeah . , wh which buttons you Yeah like , which or not buttons . do you want to in it . Because you can Yeah you can . like build in a back-forward button , and uh some po somebody would just want to watch two channels . Yeah . Just leave the other numbers away Okay Yeah . . , you could you could m have people want uh We want take that . it to the other meeting , okay Okay ? I have a little . Go on w uh . little Ah , yeah chat , sure to do and . uh then we uh A finish little . I went chat to uh a master class and uh uh two things . uh are uh are uh can come in handy uh for us . First thing uh is uh we talked about knowledge uh management . Knowledge engineering and uh uh the fact that uh that uh that the idea of knowledge , uh sharing and learning knowledge from other companies is uh like that . It's it's uh very hot at the moment , so it's it's mostly for the management expert to to look what other Marketing uh . marketing or did I said management Management ? Oh . Just talking about . Yeah myself , that's my function . Uh , to W Okay . Go on . What other companies uh had to uh also with the the the the marketing campaign when they put on a newer remote , just some uh Yeah . Import export . And uh Som another some one bench-marker . Uh . , they're a ha they're at Yeah , benchmarking , that's the word I saw . I uh couldn't uh Okay , uh another uh thing is uh there were there there was a survey , and um uh it came out that um people like to buy things from a single large provider , instead of those who uh are partnering uh with us . So , we must uh we must bring it as if uh Real Reaction is uh is big company , uh a trustful company , and uh How it has m I know a marketing name for our product . Okay . R_ th R_ to the third power . R_ three . Real Reaction remote . I had a Oh I had . another idea to put uh uh the whole the whole idea of uh Real Reaction and uh uh uh Mm-hmm ? a single brand and uh uh that kind of thing . When you uh put on remote , you see a kind of a just like when you telephone , you see a little Uh uh animation , logo Bling . Yeah . . Real Reaction remote ? Yeah . . And uh with the with the with the motto , we put fashion in electronics . And Yeah then you go uh . Yeah , okay , but it has to be like a split The second , because Yeah . you have to put in a Well code also and , you can show somebody a logo for point five seconds , they'll still remember it Yeah Yeah . . And it it l . But linger w on every time you see th it . the idea from this uh thing is that we must present it as a as we are a a single large provider who will stand on our own . Well , if you if you have the l L_C_D_ screen , you can you can uh have a small logo i uh at the Yeah bottom . . And it could just stay That there spins Mm around yep . Yeah , that , yeah spins like around all or the something time . Very . annoying . Also also Hmm . But . we . we are uh It it's just like a uh globe in Internet Yeah Explorer yeah y . yeah Yeah yeah Yeah . Yeah . , something . Okay like that , but . A uh small icon Yeah think about . , I that kind It's of ok things For . That's Okay what . they said f in the master class Oh , for the next meeting , right ? . . N Uh Who uh , next meeting starts in thirty minutes . So uh maybe you can go to Paris and Milan uh Who once again . who gave you the master class The master class ? Ronald Betenberg ? ? Franz Mehler's Okay , thanks . . Uh , very special , uh next uh session . Uh idea that you uh the the industrial uh development uh centre and uh user interface uh will work together on a prototype . And uh will drawing it on the SMARTboard . So that's a kinda new uh thing Ah . And . um , the marketing expert will uh will uh ke he will be keeping busy with the product uh evaluation . But the most uh specific instructions will be sent to you by email Um . So we're going to work together Stay here right and now Yeah ? , the well , uh dids this what I uh what I heard . I In the master class Not . in the master class . Yeah . So you uh just wait for the specific instructions and uh P_ . But I think it was a very uh very good uh session , uh gentlemen Ah . Definitely , no . new Me email too . . I will Okay thank you all . . Well thank you too Thank you . Thank And you uh very much . . Thank you too Give me , lord a good evaluation . Yeah . . Uh-huh 'Kay guys You wish , lot of success . M . See . you Aye . ? Cheers . Cheers . See you in a half hour . Hey . But keep an eye on your uh Yeah , uh laptops I'm not sure for if a we real uh we uh Because I saw something about individual actions Yeah . , but th there's there's still the my uh instructions that you will work together . Yeah . Here ? Or uh That's Yeah not my problem . If you got . Bye-bye a No . So . Stupid Well manager , yeah . The project manager always works alone . . Right . Uh Do you have new email ? No . Don't Hmm get . what's |
TS3007d | The project manager opened the meeting and went over the agenda. The user interface designer and the industrial designer presented their prototype design, describing the shape and layout of the remote. The group discussed colour options and decided to make the standard remote in fruity colours, but with the option of buying different exchangeable covers which might appeal more to older buyers. The marketing expert led the prototype evaluation and the group were happy with their product. The group calculated the production costs. The group were 4 euros over budget, so they decided to make the case single-curved and not to use kinetic energy. The project manager led the evaluation of the project process. The group felt that only the industrial designer and the user interface designer were able to be creative and work as a team. It was felt that the first meeting was disorganised because of poor leadership but the leadership improved in the later meetings. The group were also had problems with the digital pens. The group helped the project manager fill in the final report before the close of the meeting. The project manager will finish the final report. The remote will come in fruity colours as standard with the option of buying different exchangeable covers. The case will be single-curved instead of double-curved. The remote will be battery powered and will no longer use kinetic energy. The production costs were 4 euros over budget. Which features should be changed to reduce production costs. There were not enough opportunities for creativity and teamwork. The digital pens did not work very well. | Wouldn't wanna be Project Manager . Uh , what we going to do . Um , once again I'm uh gonna take minutes . So , um no presentation for me . Uh , first we have a prototype presentation by G_ and G_ . Yo . J_ Afterwards and J_ some uh . eval eval evalu Evaluation Evaluation Evaluation evaluation . criteria . s . sorry . Uh evaluation crit criteria . Uh , in combination with the finance I um uh I received uh a an uh an Excel uh file Hmm . which we have to fill in later on . Um , you see . Uh , and Hmm . Interesting then we . must see uh if we uh stay under the twelve Ah and a , okay half . Euro . So , that's uh Oops . Cool Mm-hmm that's a . That's big . gonna l so be let's t uh wait problem it uh . um Some creative we have we uh have must uh , we must have uh some time for that uh because it will be uh yeah , quite a lot Oh of mathematics . Yeah . . And after that , uh uh an evaluation of uh the process how we uh how we have done it here with the SMARTboard , with the with our laptops , with the all uh all this . And uh afterwards , uh we closing . Once again , forty minutes , so uh Ok let's start okay . I would . g give the word to um G_ and G_ for the prototype Shall I presentation give a short introduction . and then uh Yeah , well sure J_ . and J_ Okay . J_ . and J_ . Jane and Jane . J_ and J_ , okay . 'Kay guys , take it away Hi . . Take it away . Um , this was our first concept . We decided to use a single touch-screen . So , we've worked out this concepts , how to how to hold it , where to put the buttons and and stuff . And um , well , we began with uh with a form of shape , that is uh is easy to hold w in one hand , left or right handed . So , we made i it a little bit less thick and uh it has some ar artistic meaning . No ? This uh isn't nothing . Idea maybe uh is better . Um well , during the meeting I showed you the concept of uh placing the buttons on top , usable with your thumb , and uh the menu structure , uh if necessary , with your other hand , so it's just gonna hold it easily . And it has to be acce accessible with your uh other hand too , of course . So we began uh working out a concept Yeah . , uh well , and as you saw , we would just have the basic remote with the panel L_C_D_ uh screen . Well , these would be the main buttons , h you could uh change them later on in your own profile if you want to . But , well it's standard they will be delivered with this kind of uh set-up . We have the more advanced menu uh setting right here . We have the sub-menus and stu stuff . We made a top oh , or a front view . Just so like you wanna uh back view . As you can see , this uh there , there are uh two uh weird bumps in it . This is for uh the added uh effect of uh well uh y youth and dynamic . And uh this is for the artistic effect . Well , what we figured is uh we'll show you a picture later on you have more b a better idea after that . But , idea is for to stay in balance with these two uh with Hmm these . two . And so when you put it on the table , it will just lay down . It won't uh roll around or stuff . But it will lie more in your hand like an old telephone maybe , or like these old Mm uh . phones . Y you you may get the idea . So thi this is about uh how we figured it should be . The s panel we g you would hide with some more uh rubber layers , like we discussed early on . Uh , you would s you wouldn't see the uh straight panel , but more fluidly and Yeah round . , the panel just uh of course goes like this Yeah . . But the overlaying layer is uh a little bit uh curved and stuff . Okay No . , okay . And uh , in these bumps you could actually uh put some electronics uh that would you can make a more thinner uh Yeah design . , and that would actually Yeah look very . nice , yeah . And uh , about the colour , what have Yeah . Oh , we added that this um can be held with your hands for this maximum is om yeah , one and a half centimetres . So , you have room here for your battery and maybe even other um electronic chips . S Okay and . you can just be the the layer of the touchscreen and some have some wires underneath it to make Hmm it . as uh thin as possible in the middle for good grip . Yeah , f uh , as colours , do you do you have the picture in uh Yeah . Oh yeah . Now , well this is the idea about uh the bumps . Uh , you can see there's a v a very uh youthful uh dynamic uh exterior . It uh you just want to hold it you uh you are young and uh dynamic 'S l like it's us like . an uh Easter egg Yeah , it's Yeah . like an e . but this is for children . We we want a more adult version . But , this is like a remote control for children It's . called a weemote . Weemote . A weemote . Yeah Weemote . . Hey , that's actually a brilliant uh marketing stand . Uh Yeah . Wait , but what I w got in mind . So this actually basic the idea . We we just want to build a more uh adult vers adult version of of this . Mm-hmm Yeah . , I can imagine that . And and for colours , we we figured starting with basic colours like uh white or metallic grey . Those are the technological colours actually Yeah , so . It it would d be best to to appeal to a broad public and make the covers exchangeable , so the young people will buy an orange and a red and Or blue blue and a purple or whatever . , but when the o older people uh go in the shop and they see uh an orange um remote control , it would be less appealing than a white one . And young Hmm people . , we think , are a little bit more flexible , they think , ah I'll buy for a couple of Euros Hmm some noi nice hip . Maybe uh it's an idea to sell it without a cover , so Well that you can , pick a cover in the um in the shop . I think a cover is necessary , 'cause als otherwise Yeah , okay you'll just . Yeah , okay have the . L_C_D_ screen . So , there must be some cheap standard cover Hmm , um maybe . Mm white . or something , that's could comes with it and you can buy , so we can make extra Yeah money , but . uh you Oui okay d . you mustn't forget that uh our target aim is younger people . Uh , we had decided to uh put uh some flashy fruity colours in it , uh and uh in the survey from uh Milan and Paris uh it uh it came out that uh uh the d the older people are uh more willing to uh to spend money on extra features Okay . So . I think uh it will be a better idea to have some uh flashy The other way around fruity colours , you mean as . as a standard Oh , and yeah for . the people who uh really want uh a more sophisticated , more traditional Uh-huh look . , they're willing to pay uh that Yeah . They . want uh they want more luxury stuff , but they have the money to do it and Mm-hmm they want . to b to buy that Okay . So , maybe . Yeah . it's an idea to put that as an extra and Yeah not as a standard . . Yeah , maybe yeah , perhaps you're right . Uh , I I would I would actually agree with this sounds logical . Okay An another , yeah . idea . Uh , maybe we could uh develop a cover uh with wood style Yeah . They'll . please the elder users as well Yeah . . Well yeah , a colour of a wood style , a white c and uh a couple of h hip uh fruity colours Yeah Yes Nah . . . And lea . Yeah uh . l delivered standard with a fruity colour , but not too Not not too not too uh much . This is yeah banana . and mango , not not purple or p orange and Yeah , exactly yellow Yeah . . . But Yeah . Or , the blue mai I or think th uh the standard must be some kind of uh uh attractive flashy colours . Not Ah too , but . Mm-hmm w . a little Yeah , because , li like that's Yeah . our like aim this like this . This . Yeah isn't . this isn't too Yeah much , okay , is it ? I . No f . Yeah . Well . , the buttons Well Yeah don't I have . The to I buttons be I think uh , I all so uh . Yeah , except all of for the buttons it's yeah . it could It be a standard model . Okay Yeah Yeah . . , uh something like this would be nice Okay . Okay . Okay . , that's that's it from us . Thank you . 'Kay , it's my time now . It's my turn . The Marketing Expert . Uh-oh . Okay . During the Oh . During the design uh design life-cycle Sorry . we uh we made lot of requirements and trend analysis and stuff . Um , now is the time to uh evaluate our prototype concept to uh to the past requirements . So we are going to evaluate the design according to the past user requirements and trends analysis . Um , we're going to do that with a seven point scale . Opening a Word document now . Okay . One oh , okay , uh I have to expla explain something . We have to uh be consensive about about things . So , it has to be a group uh group decision . Okay Okay , so ? Uh we gon we gonna evaluate We're going to the vote . We yeah ? The Yeah prototype , the the thing we saw . Yeah . . Okay , just saw Okay . , one . The remote control is designed for people with age below forty . Yeah . Seven ? Seven is false Uh . , true Yeah . Sorry . , b one or Yeah , one I think . Most Why true ? ? Yeah , it's not Mm just . uh designed for people under the age of forty . It's also designed for people above Yeah forty . Yeah Yeah , so . . so So a o one is appropriate ? Or No no , a little , more more like a in four the middle . No I have . Three , uh . I've three or yeah Yeah . , two or three , because it's not just uh the qu question Okay is aimed . at is it designed for people with age below forty . But it's also designed for people Ah of , exactly age above . forty . So , Exactly . I'll say it's about Yeah three , it . will be primary Okay Three . . appealing to to m minus forty , but Yeah . also appealing But also to for yeah , okay . Uh , second . The remote control is beautiful . Yeah . It's Wow . Yeah , acco according to us , it's one ? Or Yeah Yeah , I I think , it's Yeah the marketing uh Yeah . angle . on television Yeah , p s . We have a wonderful Of c of course you have to be uh very positive and uh enthusiastic about your Yeah own product . . Well , it's also fancy Three then . . Uh , the remote control looks fancy . Yes Yeah . . Yeah One ? . Of Yes course Yep . . . We have a perfect remote Good . . Four . The remote control has big , clear channel switching buttons . Yes . Yeah yeah , oh they have to agree but Yeah Yes . . Leads to user face , yeah Daniel I'm the User . . Interface uh Expert Uh . , teletext buttons and volume buttons ? Um No , uh teletext no buttons . Teletext . You you've is in the menu . different False menu ? Yeah , false . . And volume And is volume impo yeah ? Volume . is true . True . Uh , hmm Big . and clear ? Yeah , the Yeah they are big yeah and clear , big Yeah and clear , big and clear . But you . could . . make a teletext Hey . button uh six . Otherwise Hey , the . people who read Hide this . uh are gonna think we have no teletext button Yeah , but . but the teletext button . Yeah , you can ch It's That's it's in not a menu . So , it's yeah w yeah , it , it it it it J isn't entirely unclear , but So , I wouldn't give it a seven . I would No give it a more a five or a six . Yeah Five . . ? Okay . Uh , I don I don't know . What Yeah do you think , it's it's , uh Oh Mister yeah , okay Project . . Well Manager , I agree ? . I was thinking Hmm . very black and white . Yeah . Black and red . Thank you J_ . Red Okay . Okay , don't forget to save it . Volume . Uh . The remote control is easy to be found . Uh well , when we put in fancy colours , yeah and Yeah , it has these all these fruity colours and it Yeah has . a strange shape Fruity . So , if you so if you have . But , um trouble finding it it it's not making any sound uh , have Oh we , okay deciding , but ? So 'kay , look . If you put uh your normal uh remote control under your bed , or you throw this remote control under your bed , is it better findable It'll make ? a difference . We have the better re I don't know . Yeah , I think so . My remote control's black A . li little bit maybe A little ? bit Yeah , but yeah . . Well Four , we p ? Uh we can Fi do it glow in the dark . So I , if K yeah it's in the dark . Fo place fo , you still yeah see Ah it fo glowing , I five I . I is think . five . It's it's it doesn't really make a lot of Well , then uh then I'll go for four Four ? . Because uh four is between three and uh uh also between between Yeah true and false , okay . Uh , , you're right . I so I'll think I'll go for Yes four Ah . , but , you must five see it as is between four and six uh . Wha , w uh according to uh the the other uh remote controls , there may uh Yeah . uh B_ be . there in your Yeah uh T_V_ . room , this one will stand out , I think Yeah , that . Yeah that's a . better question Yeah actually Yeah , it . Exa it's I think . If your that uh fifteen that's what remotes it's about in a drawer . , uh you find it , yeah ? If it if this lying on your couch , you're you're you think what's that for kinda orange Yeah uh thing , yeah . But . So but the survey under Yeah . users was that they uh really lost it . Yeah , that's stupid Like . , no not uh not seeing it , but lost it in the house or something Okay Uh , but when . But you . , okay lost . it Well you're just , if i if not you see a strange shape lying somewhere , uh then you'd uh recognise it as , whoa , that is strange Yeah , mostly That's when our you remote lose control your Yeah remote . Yeah , okay control . Yeah , it it's , what under . Yeah is , I that your . Uh , I agree , I agree . Okay so . it's Most of times . Eight when you lose it you're sitting , the remote on it control . Uh has fresh , fruity colours True Um . I would call uh . choose two , 'cause we decided not to make Yeah two f , yeah uh fresh colours , not Yeah too flashy . , as it would . not . The remote control is made of soft material . Um Yeah , rubber , , is kind of soft kinda . Yeah soft , but , but not too but soft not we have this decided . Three . Yeah ? . Three , yeah . Yeah . Yeah yeah , easy to use Easy to use . One , very . afford Easy . to use Yeah ? , can it be zero Well ? , I don yeah , it is Top kind easy of to use ? It's It it's not the most easy to use No No . Uh , you can do two , because um It can be easier it . can be easier It could Jus yeah . But just . with then you're ten l buttons yeah , that's the easiest , but . then you'll lose Functional Yeah function ability . . f yeah , functionality and our fancy uh look , so . Yeah , but the most uh But easy to use It is just is r with it one is rather button easy to use , because you have on the t primary buttons always visible . Yeah , okay , but easy . n not not the most easy to No use , it's No , I . it think I . I'll go for two . My vote's Two on ? two Yeah Okay , m mine , two too . . Yeah , two . . We also have to compare it to the uh to the remote controls on the market nowadays . So Yeah , but waits just a minutes . Inspiration . What's the time ? We also have uh to do the evaluation These are the , uh m the production regular costs remotes and uh . stuff Yeah . yeah , I'm uh hurrying . Okay , eleven . The remote control is innovative . Yeah Yes . Yes , true . , one . A very You're agree , Tim ? of course . You haven't seen a more innovative uh thing in uh The remote Paris control has m remova removable ? from Yes Multilux , one . . Very multifunctional . No . The remote control , i it has speech recognition . False Yes False . , it . This is used with speech recognition , this . The remote control has built-in games Yes ? . But uh , maybe make it two , because the games are in a sub-menu and not uh it's not an entire Yeah , but game they are built . in , so it's one Yeah . , they are built in Yeah Yeah . . , okay . Not down . Okay And the last , paren parental advisory function Yes . . . You really like the parental Freak advisory . Yes . Th did , I do you make . this or Bu the Save as . Yeah , he made it Yeah , . It changes it maybe . Okay , I will uh Oh yay do the . the math . Oh dear Now it's . your turn . Okay , thank you . We'll see . Hmm ? Mm . Okay , we have now to c uh to calculate the production cost . If it's under uh twelve and half Euro , then it's uh ok uh okay . But i is it if it is b Huh ? No , this isn't right . Okay so , . Redesign If they're under . Oh twelve yeah fifty , if they . under Yeah . No . Oh yeah Yeah ? Cau 'cause so . Yeah it's okay , it's . sorry . Yeah , if the costs are under twelve and a half Euro , uh then we uh can uh ra uh move on to the project evaluation , as we have uh experienced it . Otherwise , we have uh do uh have to do a little uh redesign uh thingy . So Uh , we have to fill in the numbers of the component uh components . We have to uh fil uh , want to uh do it in and uh see uh if we stay under the twelve and a half Euro . So , do we have uh a hand dynamo No ? No . . That's Me , too zero . . Battery Yes , yes Battery . One , one . Yeah . One . ? Okay , yeah . . Kinetic , one Kinetic Yeah , one . Yeah . . Yeah . ? Okay , solar cells , zero Yeah . . Okay , uh simple Uh chip on print , n no No . . ? No ? Advanced No No . chip No . . , advanced Yes . chip . Sample sensor sample speaker No ? No . , the advanced Advanced chip chip is is three uh . Three Three ? Euros , yep Yeah Uh . Yeah , we have . uh , but one it . We it's have one one one Okay thing , one piece , it's , yeah three . Euro . No . Uh No , sev . , what's zero the . sample sensor ? Well , that's um Speech recognition Yeah yeah , you , speech , I give think recognition it a . sample Okay and s , uh one . . Zero . Uh , uncurved flat No No . A zero . No . . . But is it s No You . it's no not made from . a single uncurved thingy No and . No then . uh Thingy . and then uh no ? Okay . So it's only uh once double-curved . Yeah . Yes Yeah , 'cause , three um the . Eight . layer around it fits around the bubbles on the o on the uh Okay the back . We're of now in a the problem , 'cause uh we have uh reached eleven Euro Uh yet , we don't . have anything else . So Okay , go on Okay . Just , but go on uh . Just we go have on . Then we'll see uh we'll we'll see uh wha how much we are over budget . Okay . Could you step a little to the Two right . ma Yeah . Oh , sorry . Two . Uh , rubber Or . You Zero . . And Titanium zero . , no ? Special uh is the special Special colour colour ? ? Mm I don't think so . No No , this . is a . standard colour Yeah . Yes S , this is a special Yeah colour , but we want to . make uh the wood colours , uh that uh . Yeah , if if you're honest , we'll uh type one Yeah , but , special colour . That's but an add-on D but Daniel . , tha Yeah that's , one that's . another brand . That's another article to sell . Yeah . Yeah , but we we going to yeah yeah , that's true . But yeah , it's it's Uh That doesn't it , j account for this maybe we'll finish . Producing uh the this the list . first and then look back Okay , aye ? , the push-button , no . No . Scroll wheel , no Scroll-wheel . , no . No No . . Oh , no . Yes , one One . Uh , yeah . , button , no No . No . No , the . Mm the we , is These it three don't No . have a s . No . No Well no . , we're only four . Okay Euro over budget . Oh , okay So . But . So , um what's the thing we can change ? No Well , other . No case . , we can make it single-curved or uncurved . Yeah Uh Mm . , can I uh I , single-curves say something . Yeah ? No , can , of I course say something Yeah . . uh as Project Manager Just cut ? The off kinetic the kine thing yeah , can we just skip it , because Yeah . Or . Okay uh yeah , sure you . . have to shake it , but that's not really innovative Yeah , we . just put a good Yeah battery . it it . Mobile phones Daniel nowadays Yeah . . Daniel . Yo , what do you . Sorry think about , yeah , yes Here . What . do you think about uh putting a battery in it Yeah . , but also selling like uh the covers , a docking station just apart from the from the thing Mm-hmm . , so that you can uh put uh rechargeable batteries in it Okay and just . But you can use rechargeable batteries anyway , just you s you have to recharge Yeah , and not them really Yeah manual , yeah , okay . . . But we if you forget Just about an idea the kinetic Yeah Yeah . Yeah , that's . , sure a . , well cost reduc if we do that , we shall . Ah Okay . , well you So you can um go from double-curved to single-curved . Yeah , of course . And that would solve the budget problem . Uh Yeah , b , so we have to bake but the ba back i flat but , and then the single-curved Yeah . is just It's oh just No yeah , it's well , the single-curve it's just that one curve and not a back uh curved I think Oh , okay . Or Yeah , okay . Exactly , yeah . So . that's Or Yeah are wh . tha these two curves that's ? Uh one option . And then w yeah , and then we could have it Yeah , but uh , it's its' well it's it's r it is the main point of the the the Yeah , but what the look else . uh do we have to cut out We ? No going advanced to cut chip , uh that's a little bit of problem No . , tho uh Yeah that . that can be done . So Although uh , can , we make it with a regular okay chip ? , a little less uh conversation Curvy Hey . . , those ar arcs , why are there for Sorry ? The ? blue blue uh Fill in Just a Okay Explanation . explanation . Twelve fifty . I . Well can delete it for you if you want . No , no no . So , if we do this , uh we're on uh twelve and a half Euro . And we're done . Yeah , but does it fit with our design ? Do we have to u adapt Uh it ? well , the only uh thing that don't It's single-curves Yeah . , single-curved Yeah . W , but there's a curve in it . So Could we just make the bubbles uh cut off the back , and then we're uh has Yeah , we just make it flat Okay But . . But , you , wha do l 'Kay , look , what is the uh If you make it double-curved , it costs one Euro More more . Yeah . But . You make it optional . No , but does it have a lot of extra Function uh . Functional fun function . more Worth like , does Uh it , there's have an added a worth a athe Yeah aesthetic . ? No value , um , but not functionality Yeah , it's really . Yeah a , uh static aesthetic value . . Yeah . I mean , uh you make like eleven and a half Euros profit instead of twelve and a half . But I don't know if twelve and a half is uh a fixed uh fixed price . Yeah , well Yeah No , we let's , it can't is assume go above it is that . Yeah . Oh . We ? . we should assume it i that it is Yeah Yeah Yeah . , okay . But , okay I I . figured . Then it's that okay the kinetic . would be a marketing promotion . R if you uh promote a kinetic um I kinetic remote control , I mean , that would b sell better than an a normal remote control . Yeah Yeah . . Do you think Yeah , I ? Well think , now so you can . shake your remote control No , well , y I mean uh . , y you can go into your neighbour and tell him , ha , my k uh remote control is kinetic Kinetic . You Yeah have standard . . old Yeah . battery control uh remote What Yeah con a what . about all the m the environment freaks ? Not freaks Yeah , but , the it envi doesn't fit in our co cost profile . So No True . I I . think it's it's It look like this one . You ma can make an Yeah ? an especialised extra gold version Who because . if you want to go to kinetic , you're uh you're on thirteen and a half and you must go to flat , and I think now it's it's more of uh a compromise Yeah . Yeah . thing . And if you make the single curve ha just a big curve , then it's uh then Yeah it's uh , just one big yeah curve , one big . good curve . I was going to uh say nasty words , but I don't . This is strange by the way . Wood is m is is is cheaper than rubber . We Yeah thought that . wood would be Uh more , this expensive uh American . figures . You just cut down some trees . Yeah , maybe . But uh that this is this is it ? Yeah This is it . . Okay , this Whoever is it makes uh a remote . I'm control gonna save out of it . titanium . Yeah . Yes . It is possible , but you can't use double uh curves for titanium No . . That's one of the functionability uh Okay , well , considering we have Ah no , we have to do all those hours again . Go back . One back ? Costs on uh No redesign Well , we . were above , so Yeah we . We sue did a little Yeah redesign . We , okay , yeah Yeah . , we'll start her all o Okay all over again , um . now uh it's about time to uh talk about uh this project . Uh , some uh things . Were there uh room for uh was there room for creativity Um in Hmm our meetings . or in your individual meetings ? I I didn't think so . That there was a lot of room for it . But , that's mainly because uh of the information that was delivered to us Yeah . . It was just fixed information and get your stuff from there , and I couldn't Yeah go . on on i on the internet and search Yeah my own stuff , yeah . Bu , yeah . That's true . I agree with that . Well , I th I think you two , uh especially you and uh and uh Daniel , you d you you both had uh the less creative uh roles Yeah in the . Yeah project . . That's true . For 'Cause us I , there was think a lot of m creativity . We could just sign up an uh remote if we liked . Yeah Yeah . . Yeah , that's true . I think Jeroen and I , we had a more design we could have more we had more room for creativity than than Yeah you . two . Yeah . Yeah , that's true . Okay . Uh how about the leadership Uh ? Leadership Ha . was uh crappy . Crappy Nah . Cra , the leadership wasn't crappy , it was the leader that was crappy Yeah . Nah Okay . Okay . No , thank you very , the much leadership . was . Now okay we're done Yeah . . , example of crappy leadershi No , leadership was uh Okay , yeah . Yeah Okay , it was good , I . thought uh the first meeting was a little bit of unstructured meeting Yeah , that's . Uh true , you . could have but uh , it was your first , no uh no disrespect or something , but you could have uh structure it a l little bit more . So Yeah . like , I I was talking most of the time the first meeting You could meeting of said , shut , and up you Yeah fool . . Yeah Yeah . But . I notice it too . I was a I was also very uh unhappy , uh very unsatisfied uh about the About me about the first meeting . So . , uh I hope uh uh the the Yeah Try to the , you learn made other from meetings up your mistake uh . And we will never do it again . get . better and uh I No think the , it the last you did two better meetings . uh also we we reached uh some good decisions Yeah about , more uh more talk consensus Yeah . Ev yeah . everybody . w was Much agreeing more constructive every Okay . Yeah , so . uh that's cool . Uh , teamwork ? Well , maybe that's uh only Yeah well , it's for us Well , because , we work uh together on a project , but Yeah everybody . has his own task Yeah . So , it and is it's wo a little more bit like presentation and some points were discussed Yeah . But . No , really teamwork were you two uh Two Well guys , it went . okay . The Yeah , that went w it went well . It's Yeah ? it's just uh No Stupid hard feelings . stupid Nah pen , but uh . Yeah , we we had some trouble with the pen , but Yeah . Now you you must push a little while . Yeah , but Yeah but , but us draw something uh difficult Yeah . D uh . just write your name right now . Try to write your name Okay . , in in writing letters , of course , yeah ? Yeah , normally , uh this uh the w Block letter sign it , yeah ? O Just Just uh just write your name in okay in one . line . If it's a little bit too small bit quicker now . It You didn't can be you can go quicker , 'cause then it it won't notice it . Uh he he knows how it works , yeah . I Oh follow . the Master class for the SMARTboard , so I think that's the that's the main issue Okay . . Um , so uh Means . about this one you were uh you're dealing with Y well , yeah , um . Th the the the i the the digital pen . The idea is great , but it Okay doesn't work properly Digital . Yeah . Uh . pen , I thought uh th the first time I did individual work , I used it Yeah . . But , a and the first two meetings I brought it with me , but I didn't use it at all No after . the first Yeah . No , I the first have it meeting working . But . , uh yeah It's , well it's not uh real real use for No me , it doesn't . have Huh that much . added value to Nee the Well . As uh as I said a m a c few moments ago , it I would like , myself , to write with a normal pen , because must um Yeah , it's almost the same concept , but Yeah you . can just sim more simply put it on our scanner . I it's the same concept M yeah as . the pen , where you f have to download the software or s uh very uh Yeah slow . . And it is still your own handwriting Yes uh popping . No up , and in it uh doesn't Word give . any added value . No Not , uh that's really true , no . . No . And uh the SMARTboard is uh useful , but the the pen is I uh not user-friendly , I Yeah think Yeah , not . user-friendly . Be it . it takes a lot of time to draw things Yeah and to , and write it's things it's not , and that's very precise the . We're Yeah trying to m to , like when you do this . Yeah , it may um Yeah , and tr try to wri write your name uh in a in a normal uh size , yeah . Smaller . Smaller ? Yeah , smaller . Just like when you're writing on a letter . Yeah , but that's not th the the you when you at a foreign audience , you b don't gonna wr uh write No uh , a as you small saw on on . this drawing , just open open this one or that one . It's uh th it it Yeah , uh we had more problems even here when we trying to draw these buttons , it's almost impossible to get Yeah clear . uh when you're uh Oh . Sorry But maybe there's . some function with no , it isn't . With uh And the eraser was another problem . It w t is is this large . And when you try to erase this line Yeah , y . Well , I'm gonna erase my uh name I'm . gonna erase my name there . Yeah , it's a big uh big Okay eraser . . New ideas ? M Um Abo What kind of new ideas ? Well , the the idea of the touch-screen is uh Yeah , uh Do you ? Go on . I'm just uh New ideas about uh the working of this software , about about Yeah the project , about . Mm , yeah the , I think remote so controls . or I don't know what what I mean . Hello . Did you heard what he said ? I don't No Know what I I don't mean know what I mean . . Oh , I have some figure . Here . The . Oh . eva the evaluation Oh yeah . , the mm the mean uh number is uh one point eight one point eight six That's interesting . So that's fairly . uh fairly good , I think . Okay Yeah . , because what does it mean ? So true Uh . , that uh All all the the mo requirements yeah , are uh are between true one and two . or very Yeah true . Oh , okay , right . Yep . . Yeah , okay . Thank you , expert . But the new ideas found for uh wi with working with this uh software ? Not really Not , just really , yeah they ? have to improve it . Uh , the concept is okay Yeah , I think , but it has to be quicker . Uh , it is still opening my programme , n almo almost uh my entire computer is locked up during Yeah the . process and it , yeah , just takes too many time . People will still feel the need to to write it quickly on uh a page Yeah and . not download it and save it , and You had expected it to to be uh more more uh More user-friendly Yeah . 'Cause when . you use a pen , you can just Yeah . draw like you d Yeah draw normally , and . May maybe you do the idea you proposed is uh a screen here Yeah . And draw . it , and Yeah it's . it's Yeah , that l placed over there . Yeah Would be . easier . Or at least when you you don't have to adapt to the technology , just you can write in the way you normally write Hmm ? No . And . now you have to um keep constantly in mind that you're drawing on this screen . And that's Yep a very bad concept , yep . . Yeah , that's Ah true . , very bad Nah . But , okay , I I it's my I opinion think that this I is better than regular flip-overs , but Yeah , it's can be saved easier . Yeah . But if you're in normal flip-over you a lot of people write text . There's Yeah no text . option . And writing text uh , yeah , you've gotta really do your best to write Yeah , and some and maybe some uh functions for uh uh uh circle or uh a square Yeah . . You have to draw it yourself now Or maybe . even Yeah insert . picture . If you have uh some presentation Yeah . Or , and you have text some function f . Just t t type text , and that Yeah that . would be uh excellent . Mean Yeah Yeah . , but insert image isn't available ? 'Cause then you Here could . Picture from scanner , clip-art Yeah . Oh , that , okay that can be . done already . But So not you can the the the Hyperlink the predefined ? uh squares I think uh Hey , what if you do like hyperlink ? With uh Type W_W_ type it ? dot Google dot com . Oh Re yeah . Maybe Real Reaction . dot N_L_ . Hmm ? Yes Sorry , is ? now is okay . Okay ? You'll just make a link in Huh Yeah . . Well , that's nice . There's one way to uh Is it 'Kay , double-click it . Maybe if if you're not using the eraser Here . oh . You're erasing Oh , sorry . Something else th Yeah . Select , arrow . . Double-click Yeah it . . Here , that . Okay . Well So , it's you have as you saw , you have a little uh Oh , you can Yeah , thank you . You can go uh Yeah , okay . there . So there the the the functionality is there , but it's But not it's not ideal , and it's . it's very it costs a lot of time to uh To use , yeah to use . Yeah . . And that's a pity , if you uh if you have uh thirty , forty minutes uh Yeah for this kind of things . And , and we that's are now m with four people , but it well , imagine you are here you're with the ten people and everyone That's mostly uh the case , from the over here with the managements you get two minutes to make your case , and if you Yeah have to do all . Two minutes this kind of drawing , yeah . Yep . You'll rather use PowerPoint and work it out in advance Yeah . . And th the one or two things you have to draw when you're Yeah there . , just use a flip-board . What I really miss also is uh is a d is a turtle is a decision uh decision system like um With the evaluation , you have to Polls like , what do you want , a one , a two Yeah yeah . , maybe a Yeah a . l a little application like uh uh give your own number and click one two three four five six seven . Yeah , just like he said with the with the a screen which you can write , also uh a Yeah kind of , j voting ju uh ju mechanism yeah , v . voting Oh application . . Just Yeah a little . group group decision application Yeah . . But uh , problem is , well you can't discuss anything well you you ca uh you can , but you will discuss a lot less than l like we did now Yeah . . We I mean uh w w w one one person s maybe said three . But , well uh I we said uh , no I w th think two , because this and this , and then you can react uh on it . But Yeah if you , okay you . put a three on it , uh just figure well , everybody knows what I'm knowing , so they'll all just put a two on . Yeah , of course . But , uh you can still discuss about it Yeah , but , but it would yeah . but click it in an application , that's a lot easier to process . Yeah okay , the for processing The digit part . Yeah . . But then uh , I think the idea of one person entering it and the rest uh discussing it , that uh isn't that bad idea , actually Yeah . . Not that your opinion isn't valued , but but still . Yeah . Yeah Okay Okay . Okay , so . Yo , manager . That's it ? Uh . When well are w , just about , because uh When are we going to produce it ? Yeah , tomorrow Celebration ? Uh . , the costs are within the budget . Uh Yeah , the . project is evaluated Yeah . But . , before we going to celebrate , uh I have uh a little question which you can't answer , because uh there must be some kind of end report . I am busy with the end report right now . You might thinking what the hell was he doing What uh is an end report ? Uh about all the meetings , what we have decided Yeah , a . r r a report of this day Yeah , yeah . . Uh , that must be made , but I don't know , here is uh standing uh whoa , we can celebrate now , but the Oh end report , you ha you is have ten minutes left , I uh read . Oh You . have now ten minutes left to finish up the end Okay report well . , that uh that can be done . Maybe we can do it uh together . You can see what I've uh Yeah . yeah ? So Yeah I , sure I . s I will uh put it on a story-board . You can see it . Um Because I think it will uh it must be uh You you already made a beta version , or Yeah , it's a three uh with seventy five uh Pages Y yikes Yeah . Seventy . five pages , just about . . Well , just a moment . End report . Okay , Daniel . Do you want a chair maybe ? A chairman Hey . ? No no no , I'm just uh Oh , okay . you can s you can read it and uh here here it is . End So you report you . finished it actually , and so we just have to read it and say yes or no ? Yes Well , this . not nit it read-only . But it's not uh fully Five minutes finished yet . for finishing . Um , this is about the functional design , the Management things Expert , you have yeah yeah to change that . . Oh yeah . I'm uh Marketing when I said . it , I remember I It's had a it read-only here version . . Yeah , but you can save it u the under another name . Oh , okay . Marketing Expert , okay . Um about the three functions where uh which are most used and uh which must uh immediately be visible on our uh remote control . Um , it must be uh simple to use , very clear what to do , and at the younger people . So , this is really about wh uh what kind things uh must be in it and uh yeah . Maybe um the Uh The Yeah , I understand you , I Yeah can . talk a little bit Dutch You Yeah . . No , you have to put uh , switch channels uh at the top , because that's the most Oka used function okay and , okay , I teletext at the second I really didn't Oh knew nay , a that volume . changing , second . So , this one's S first switch . , yes . You go there and you go there Yeah . So , okay . Okay , go on . . Well , maybe I can then do it one two three . Yes One , very good two . three . If the order is in uh is Yeah is uh important . Yeah . , that's the word for The order . . Uh , then the conceptual design . Uh , well all the things we have uh discussed , uh the energy , which uh turn out to be uh batteries , so that's Yeah . Well , okay , maybe you can add it later Yeah that we decided , because in the end yeah because of the cost . . Uh , he here it is still double-curve Single-curves , the rubber . , the flashy , the fruity , the removable . Uh It's , the not buttons double . Uh Hmm , it's ? A single-curved not double anymore , eh . ? Not No , okay double anymore . . Nay but that this is what um Yeah Was , okay initial . , the Yeah plan . Yeah . . The initial plan And . the the added functions like Tetris snake , it's under the parental control , the touch-screen On . So thing , it's uh uh just a summary of what uh we had discussed uh One small thing uh , the added functions . Uh , was it included in the cost ? I don't think so , eh ? Ah , it's very cheap . It's Uh very , it's cheap very cheap . , you you maybe you you you you come at uh No , it's it's not very cheap , but It's very that necessary no . , but it's a development inside corporation . Like , uh w we don't have to buy parental control . Our own people can Yeah make , but that it , I still think Yeah has . . Yeah some , it it has some yeah cost , but . Okay He'll , but do so it we in can his free discuss time that . So uh uh Yeah we can . discuss that kind of things I think with the with the the board of uh Of directur or directors What's it what's . the company called ? I just keep forgetting it . Real Real Reaction . Real Reaction . Yeah . Real Reaction , yeah You can ask . Okay your personal , so uh anybody uh misses something here about Yeah uh , the end conclusion . But uh Yeah , okay , that's that's what Okay I'm gonna write b . Still the end between conclusion now . That's . But all , I think , i . in here nothing uh Um , the decision to make um the buttons on the top , and the menu on the Mm-hmm on the bottom . And . Yes clearly . Yeah , touch-screen you've mentioned . Yeah , touch-screen I've Yeah mentioned , but but . the the decisions are put in the uh conclusion , I think Okay . Why . we decided to Okay use , this a flat n uh yeah L_C_D_ . . Yeah , okay , well I gonna redesign uh something now Yeah . No . . Um Party party Because . I think it will Oh , five minutes from to Oh finish meeting , before . you change anything maybe you um save Save it first it . . Hmm . You can't you can select file and export and then those J_ PEG files . Yeah , but then you had the same thing . Well , eight . And we have uh , another blank one . Example of children Did we change remote anything ? . Oh wait . Wait . Wow . Yeah . It's a new uh commercial logo . Hmm . That's a pity . Don't save it , aye ? Oh , that's cool , Tim . Uh Finish meeting , now . Well why are , I'm only I'm the first five SMARTboard files I'm going to finish my saved end report ? . Okay , um hereby is the meeting is finished . You declare I am the one who can . say that . Yeah ? Hereby the meeting is finished . Yeah . |
TS3008a | The marketing expert and industrial designer had problems with their laptops. The project manager opened the meeting and introduced the project, to design a remote control. The remote should be trendy, original and user friendly. The project manager explained how to use the SMARTboard, and the group did a tool training exercise, using the SMARTboard to draw their favourite animals. The project manager talked about the budget and projected profit. The group discussed initial ideas for the remote, including that it should be a simple design with grouped buttons. They discussed whether the remote should include functions for controlling video and DVD players. The project manager went over the roles of the participants and closed the meeting. The industrial designer will work on the working design. The user interface designer will work on the technical functions design. The marketing expert will work on user requirements. The project manager will write up the meeting minutes and put them in the project folder. The group will design a trendy, original and user friendly television remote control. The remote will be sold for 25 Euros. It will cost no more than 12.5 Euros to make. The profit aim is 15 million Euros. The remote will be sold internationally. The marketing expert and industrial designer had problems with their laptops. The group were not sure whether the remote control should include functions for controlling video and DVD players, or if it should only be for television. | Hello . Dang it . And then you have to place your laptop exactly on the marked spot Alright . . It's important to place your laptop exactly on the marked spot over here . Okay . No , that's okay . Joost , your mouse . What ? No mouse needed ? I've got a touch-pad . Do you know Mm how . how I can wake it up ? A touch-pad ? No , my laptop . Slap it . You with your brilliant ideas . I don't know if I can touch the power button . Do you know how how I can wake Is it up ? No . Yeah . Try the power button . Oh . Come on , move it . Um Now , wake up , bitch . Huh . F_ five . F_ five I've lost . my screen . Uh Yeah , so did I . I closed I don't it . . That wasn that wasn't very smart , I guess . Come on . Get back to me . Yes Yes . . I closed the I closed it . You've got your name Yeah , my name is name . . No , I didn't restart it , I just closed it . Yes . Hope it working . Alright . No . Never close your laptop . Yeah ? Everybody's ready Great Yeah . ? Great . Thanks . . Well , welcome to the kick-off meeting . I uh forgot to put my name over here , it's uh it's Martin . Uh , so you all know . Well , this is the agenda for today . Well , the opening is what I'm doing right now . Uh , we gonna do some acquaintance acquaintance things . Uh give some um examples of the tool training , project plan discussion and the closing . We have twenty five minutes . Okay , the project aim is to design a new remote control Mm-hmm . . Uh , some of the oje objectives are that is has to be original , trendy , and user-friendly . So Okay now we all . know what our goal is . Um , I oh forget I forget the whole acquaintance part , but we we all know each other . We all know each other's names . Joost Yes . What , Guido is your Yes name ? , Antek . Antek . . Antek Ahmet Okay . And . I Joost think . we uh al already uh Okay been . through that part Yeah . . Okay , it consists of uh three levels of design . Uh we begin with the functional design , then we go to the conceptual design and the detailed design . Every uh level of design consists of some individual work , and we uh close it with a meeting . You all received an email with a example of our explanation of what uh the particular level of design uh means to the different uh functions , and uh you p you probably read that already Yes Yes , so I . don't have . to tell you about that . Okay , first we're gonna um uh gonna try some different things with the tools we have over here , so you get acquainted with these uh um uh meeting tools . We have the smart-boards , uh the thes those two boards . This is the presentation boards , wh which one I'm using right now . You can uh um there's a document folder called um the sh shared document folder . You can upload your uh documents to that folder and then you can open them over here , so you can do your PowerPoint presentations on this screen . We also have the white-board . Uh , we're gonna Can skip we see the through white-board th on our laptops No , no . Just ? No on the , I saw on the I screen saw the over file there . , the smart-board that Oh , no X_B_K_ . Probably is , but I don't but know if the software is on the laptop . Is is if it's mainly a thing for in the meeting , so I don't Okay think it's . I don't know if it's important . This an explanation of the smart-boards . There is a tool-bar over here . It's quite simple . You have the the pen function , eraser function . It's like a very simple uh paint application . Uh , we well , we use the same file during uh the whole day , and uh you can make new sheets by uh by pu puttin pressing on the blank button . It works like this . Oh . If pen is selected , yes . Oh , no no . With that pen It's ? not But it is pen . It's not working like a pen yet . Mm Huh . . Huh . Mm . It's doing some stuff now Little bit . So slower you can use a . pen . You can use an eraser . And you can make new uh fi uh new blanks , and you can change uh the line width and the colour of the pen by pressing on forward , which y you have to select pen format . And then select current colour or line width . So , it's quite easy . Uh well , now you're all uh acquainted with the different tools . Right , we're gonna try out the electronic white-boards . Uh , every participant should draw his favourite animal and some of its favourite characteristics , on blank sheets with different colours , with different pen widths . Uh , I'll start off then . I'll use this uh same sheet . Alright . Oh , let me think . Different colours . Oh . Well , I'm gonna draw um a p piranha . Uh , a fish . piranha . Okay . Uh . Mm-hmm . Oh I'm . gonna use some different colour now . Some a little white . Looks like a fish . Think it is . Oh . Oh . Uh , colour . This is black ? I think so . Yellow Oh . Oh , this is just uh useless uh drawings but Oh teeth . I need teeth . Well , they're not supposed to be green , or whatever colour this is Hmm . . Okay . What was uh I have su to sum up Different its favourite . characteris Well , I like its uh sharp razor sharp teeth . Plus , uh the the big uh forehead and uh a small uh , well a small actual face . And I like its overall uh aggressive look and Well , that's what I like about uh piranha Okay . . I think that's kind of what uh the intention should be . Well , who wants to be next ? Nobody , I guess I will You try go , Guido . Yeah ? Okay . . I will try . . Uh Uh , make a new sheet . Uh , it's by pressing on blank Blank ? . Yep . Okay . Then pen again Yep ? . Okay And . uh so in the format menu you can choose the different uh Okay colours and uh pen , um widths . Format . control . Uh Ah , purple . Um , I don't know what my uh favourite uh animal is , but the easiest animal I can think is is a bird . Uh I will You know That's my bird , I thought of that actually . Yeah . Yeah . ? Isn't it quite it's a little bit light . Uh , another colour maybe . A red one . A small one . Uh , line width . Two ? Three . Oh that's okay . That's another one Well , tell us something about . Ano uh your favourite characteristics of these uh particular Uh birds . Its simplicity uh it's a . Yeah , it's uh the most simple uh animal I know , I think . Um , I don't know . Maybe because uh there's there's some s uh free uh maybe in the sky Oh , okay or something like that . Okay . Maybe . a little bit . Yeah . I don't know Okay . . No , uh So it's clear . more uh birds N no no . We get your point ? Okay . Okay , okay . Who wants to be next , okay ? . Yeah , whatever . I'll go next . Thanks . I haven't M got a favourite animal too , so Pictionary Oh . . What should I draw ? A cow Oh . . Thank you , I'll draw a penguin Okay . . Yeah . I'll draw a penguin . Whatever . I can't draw , so you can start to laugh already . I'll do Whatever so . . Something like that . Come on . Yeah , it's little bit hard . Mm hmm hmm , orange Orange . , of course . Whatever . Oh , it's better than your bird . Uh yeah Everything's better than your bird . Yeah . . True . Whatever . Hey , it's blue . No . Whatever . Um , I like its ugliness and uh Yeah , whatever . The way it walks or whatever Okay . . Your turn . 'Kay . Drawing I'm going to draw . a cat . I don't know why , but a cat is a very uh smart animal . And you can have them at home . Which is not as the case with uh with bingwings and Well , you can have a piranha at home . Ye yes Huh . , yeah Or a line . . A little I bit mean a bird . . Yeah . Don't mess with my birds , yeah . It's not very uh very good drawn , but Hmm you can . It's see a handicapped a cat from cat it . . cat . I don't think uh I don't think uh Darwin would agree with that . It's Ah , it's not scared . He's crying . but Okay . He's crying because it's ugl because of his ugliness . What do you like about it then ? Uh it's i most cats are small Oh , okay . You can handle them . Okay . Okay . . Okay Okay , and then we are uh . through the tool training , I guess . I wouldn't call it training , but Okay , this is uh something about the project finance . The selling price of our remote control is gonna be twenty five Euros . And our profit aim is fifteen million Euros . We're very ambitious on this one . The market range is international , so it's gonna be sold world-wide , and the production cost should be a maximum of twelve Euro fifty per remote control . So that's clear . Yeah ? Okay . Alright . Okay , we're now gonna discuss some stuff when well , we're gonna brainstorm about uh what kind of kemoro romo remote control it's gonna be . Uh , well tell me about your experiences with the remote controls . Do you have uh know what good experiences with remote controls ? Or do they Yes annoy you sometimes . ? Are they difficult to understand , or maybe they don't interact with different kind of uh Hmm . equipment I don't very th well ? I don't think the four of us got problems with remote controls , but Yeah if , okay you see . elderly people , all these buttons , and then they buy new Different T_V_ because . their previous one was stolen or whatever Okay . . And then a totally different remote control with with different functions on different places , and half of the functions a are removed , or whatever . Uh , so I think what we need is is a clear uh remote control with uh grouped buttons , you know . All th all the buttons which apply to the text functions in in one uh Different functions Well of , one of area or uh whatever , not like the button to enter text on top of the remote control and the button to um , yeah , to minimise it to this this or whatever o o Okay other functions . totally somewhere else . I Yeah think . we should group them . And same Okay for . the for the volume buttons and the And uh the , is t it gonna be a remote control that's um what it can be used for different kind of equipment , like your T_V_ and your Well home I was stereo I was Yeah thinking ? Uh . uh since a T_V_ is uh mostly used together with a V_C_R_ or D_V_D_ player or Mm-hmm recorder . , and not with a stereo Mm-hmm , I . think it should be good to include functions for V_C_R_s and D_V_D_ players But uh , recorders , the . D_V_D_ players and home cinema sets often Yeah double . as stereo hi-fi sets probably . It's what , from But my isn't experience I it don't know . Hi-fi . set is uh Okay . not often used uh as I know of in combination with television . But we gonna It's only for television , I thought Yes . . Not Oh , it is only for televis I thought it was only for television . So Yes , it is only for television so we , but probably uh don't So wha have what to have to uh Well have What the functions wha for D_V_D_ player what well or uh we we're what gonna V_C_R_ brainstorm document about . that . If we think it's useful , we do it . But , where where did it uh Where did you find that ? Uh , in the email Oh , okay That's . I thought right . . It's a television it said remote uh control . But Yeah Yes , television I remote was , thinking control . since it Yeah is , but useful most with television D_V_D_ remote controls support other functions as well Yes , that's . So we can uh No True something , we . Yeah have to extras . think about . that True . Okay . , uh Yep but . uh we've gonna put some a uh is is it so user-friendliness , is a is a pri priority in this Yeah Yeah case , also Yeah . no , or one's gonna , yeah buy . it . Okay Yeah . . I guess Only . the True experts . . Well Yeah , this . the maybe is uh some aspect of the uh , or or some point at at which we can excel by making it very useful . That w Well , then you're you're the usability uh man , so this uh gonna be a Oh very my important God . task for you then . Yeah Okay . . Okay . Well , other ideas ? How can we make it trendy or something ? Do uh by Uh just sh shape , to go and the look with of it ? to go with fashion Maybe and a can opener underneath it ? I don't For the know bear . Or someth something . Uh special , like uh M_P_ three player inside I of it I uh , no , or uh I Oh think , well it then the production costs are gonna be too high probably Yeah . Uh , way , I too th high I think . yo we have to keep it simple , to Yep . get a whole market . It's international Okay , so . Maybe with different we have type to use of fronts a standard or . uh Well , m has to be something Well that's an idea of course , yeah spectacular . or uh one which makes it We gonna skip back to the goals probably . Uh Mm-hmm , . original , trendly , and user-friendly Well , we al also already talked about user-friendliness Hmm . . No , well something trendy and original , well that that goes hand in hand I guess Yeah . . When something is original , it tends to be trendy , probably , or we should make it combination of that . 'Kay , so you the um technical part of the process is something you're gonna look after for , so you have to think about what kind of uh equipment you want to uh , you know , you want to manage with it . Well , and that's an important part for you then Use , with friendly gogors regards . to the user-friendly Yep part . of it . Well , and you uh should look out for what makes it trendy . Well , you know , y like some special feature . Or some Does it does it gets Yeah some . gadgetness or something Yes . , what the market wishes . Okay . Well , the closing . Next meeting starts in thirty minutes . Individual , I think so . The the Industrial Designer will w or the working design , of course , we will uh Already s said that . The User Interface Designer is it a User Inter Yeah User . Yeah Yeah , yeah Interface . Interface the technical d . functions design . And the Management Expert of uh the Marketing Expert . User requirements specifi Well , this one was already clear to us . Specific instructions will be sent to you by your personal coach . I don't know how much time we have left . Oh , not many I guess . We started at twelve You just . got a message . Oh , and what does it said And it ? said Oh , I don't uh five minutes , so we W got four and a half . Okay , well um I didn't get a message . No . He's the Oh whatever . , the Project Team Manager Leader . No Team , we're Leader uh . ahead of schedule . then . He is the whatever . Yeah , close it . I'm Okay gonna . make some minutes or take some minutes . And Yes uh . it's it's clear you can put the stuff in the project documents presentations Okay . . You can all Project Or we're joc all uh project documents is for showing uh on the white-board Yeah . Yeah . Yeah , but we're . all familiar with uh uh Microsoft PowerPoint , are Yes we Yeah . ? Yeah . , okay . I'm Alright . gonna wri uh write some stuff down and then we're ready . Okay . Or we can leave already I guess . or Yeah uh or . sh or should we uh or is important that we leave at exact uh No . No Okay . . I don't think so I don't think . Yes Oh Yes . ? Great Oh . . We'll see each other in uh thirty minutes Yeah . . Good luck . Yeah , good luck . I will need it . I will need it . |
TS3008b | The project manager opened the meeting. The industrial designer reported on working design, explaining how a remote control works and describing its main components. The user interface designer talked about what functions should be included. He suggested they should focus on either expert or novice users. The basic functions should include an on/off switch, buttons for channels one to nine, volume, mute and buttons for next and previous channel. He suggested that a trendy design should not have many buttons. The marketing expert reported on user requirements, including how users rated the importance of different features. He stressed that a trendy design is important, that users zap a lot, and that remotes often get lost. The project manager informed the group of new requirements. The remote is only for TV, should not include a teletext feature, and should feature the company colour and slogan. The group discussed what functions and features the remote should have, and whether to include DVD/VCR controls, a teletext button, stop button, changeable covers, and a base/recharger with locator function. The group also discussed making the remote a rounded, ergonomic shape, and using flashing lights to help locate it when lost. The project manager will write up the minutes, and put the minutes from both this meeting and the previous one in the project folder. The marketing expert, industrial designer and user interface designer will have thirty minutes after lunch to work on their individual presentations. The remote will have a simple, trendy design, with some kind of special feature that makes it stand out. If the budget allows it the remote will include a base unit with a locator function, which will also act as a recharger. Even though the new project requirements stated that teletext was outdated, the group felt they should still include one teletext button. The group were still unsure whether to include some DVD/VCR functions on the remote. The group had difficulty deciding what special feature they should include to make their product stand out. The group were not sure whether to include a base/recharger for the remote. They were not sure how much a recharger would cost to make. | Here we go again . My mouse is not working anymore Oh . Oh . He's . uh Okay when I put . it in , is is going to beep beep beep . Oh , I got a nice little screen here over here . I got like this big black border uh on every side . Okay . Mm , okay . Everybody ready I'll I'll fix ? it Yeah . Yeah Welcome , whatever at the . , it's okay functional . design meeting , again presented by Maarten . Uh this is the agenda , the opening . Uh , we've got three presentations . And I'm gonna show you some of the new projects requirements that were sent to me . And we're gonna make a decision on the remote control functions . We have uh forty minutes . Yes . Oh , well this is the the closing already . So uh well we start off with the th the first presentation then . Uh , I think Okay um . in uh we have to do it in uh in right order . Maybe the I don't know what the right order is . So Well No , it . Huh . Oh that . It won't doesn't Maybe we should start with the the technical functions . Okay , how Yeah can I ? get this on the Well it's you whiteboard dumped the ? file in the In project uh . Okay in the sh in the project , I've done document that . folder . You've already done that No ? Yes can . that open . Well let's close this one . We'll just uh open a new Open one it there . . Uh , well . Yes . Uh-oh . New thing . Oh yeah , uh I have to say something . Uh , due to some uh technical problems I haven't uh digitized the last uh the meeting minutes . But Mm-hmm I'll . uh make sure that uh happens next time . Okay . About the And get I'll get this one uh in digital uh form too . 'Kay , we're going to um uh talk about working design . Um , the method of the remote control is uh electrical energy , it activates a chip uh in the remote . It's an electrical circuit which compose uh messages in the form of uh uh infrared signals to control the television . Mm , it's a nowadays very uh known , a known uh uh technology . Um , the known technology can make a cost very low . Uh , it's a wild uh a wide sale uh of uh remote controls in the world . And and the components are very uh very cheap . Um , Uh , diodes , uh bat batteries and uh uh LED lights , they're needed and they're uh everywhere available . Uh , again , it's a fair price . It's a common uh technology uh , like I told um Uh , the circuit board , it's the most um important uh um part of the remote control . Uh , we can use for that uh fibreglass with copper wires , it's it is uh can be made as fast as printing paper . It's uh it's Okay . all very uh Yeah , they're making it uh all the time . Uh , Okay . and it's not uh very specialised uh technology . I haven't come to here , but um I've got uh some uh images of uh remote controls . They were not uh very uh trendy or just uh just a remote control like everyone knows . So I don't know uh why I should put it here . Uh Okay . But it's the technical side of the remote control . Yes , but uh I uh haven't made it Oh because . uh of the time Okay . But . Well , we'll we'll have to skip that part then . What ? Okay . But you don't think it's a problem um to design uh the technical part of the remote control No ? It's gonna . be easy ? Yes . Okay . But nothing restricted for user interface ? Yeah With Um technical . M , no I don't know , it's . uh Okay . it's just a part of uh a known technology , yeah . 'Kay . Remote control is nothing special nowadays . R Okay regardless . of what type of functions we want to implement . Doesn't really matter . Um But I kind of I don't uh think so Okay , because of Yes the all . . Yeah the , okay . televisions uh Uh there are a few maybe a couple of televisions with the new functions Okay , but . is it useful to put them on a on a standard uh remote ? Well , we'll see . We'll see later on . Well , the technical functions . Um , well I don't know if you got the same uh pictures as I got No . , but No uh . I got these two , and I think they're we have to focus uh on uh the uh one hand the expert view or the novice user . th I think it's it's very much uh depending on the user requirements , I don't s uh know who's doing Well , uh will t there be some uh user requirements later on Yeah ? The ones , but it I I've uh received I think from that's the account very manager important to watch . Yeah . uh what kind of functions there we want to uh put in a remote control Well , we'll keep . this in mind , and then discuss it later on Yeah . , well y we can put functions in it when uh yeah , when we uh get the user requirements Uh-huh uh . and we can Okay update , but this it real . this uh big d uh distinction between this type of remote . we should we should choose one uh we should not compromise but uh really choose for uh expert Yes viewer or novice , I agree v . Yeah . Yeah ? Well , what that's what you want trying to say . Well , yeah w if you want try a a a huge market , if you want to reach a huge market , uh like elderly people and we have to choose for Okay novice user . Okay . . But I don't know . It's it's really um Yeah depending , well on how some how of how these far Uh , yeah the . the the remote controls are already in n um Well , some in of use that will . Yeah , but i but it will be more clear when we come to the uh u uh some of the new requirements Yeah . Yes . , probably So , yeah . Uh well , there are l at least uh basic functions , uh like just th the channels uh one till nine , uh on and off switch , which must be clear with a red button or something like that . Um , most standard uh have volume , of course , and a mute function , and , of course , the next and previous channel . I think that's just basic what we need Mm-hmm . . And from that on we can user requirements what we need more . Uh Yeah , I just um um I thought Joost was looking at the trendy the trends in the markets Yes , and . I don't know if there uh are any um uh if you put more functions , more buttons , maybe it's com becoming less trendy or something like that . M you can just I haven't really found a you conclusion can k like that you can . keep it in mind that Yeah . . I don't know . Uh , I th I thought the the with less buttons you can make a more trendier uh Design . yeah , more trendier design , I think . I think . Sounds interesting . Yeah ? Uh , well , that's all I have to say , I think Okay . . Yeah , that Alright was . it . Well , then the Marketing expert can uh Yes . tell us something about the current market . Yeah . . It's alright . Um Alright , I've done some research for functional requirements . Um yes . The working method um there were hundred uh uh w h one hundred people , uh how do you say uh , f watched using remote controls in the usability lab and they also uh filled out a questionnaire uh with a few questions . Uh , I've lined them up here . Uh , ask whether um common remote control looks good or not , about willingness to spend money on remote control , about zapping behaviour , and uh and stuff like that . I uh have found some interesting things . We do we do got a market . Um , three out of four people claim m uh to find remote controls ugly . So if we make a trendy design , we sure have seventy fi seventy five percent of the market , which you can reach . Um , three out of four users uh zaps a lot , as I uh quoted here from the uh results . Zap buttons are used one hundred and sixty eight times per hour . That's quite a lot . Um , relevant options are , of course , power buttons . Although , only used once per hour . Uh , channel selection , volume and buttons for text , and the more um , yeah , other functions , like audio settings , video settings , sound settings are not said to be very important and uh very much used . Furthermore , fifty percent says uh they only use ten percent of the buttons on a remote control . That doesn't say we got we can leave ninety percent off . But it sure um says we shouldn't make it too uh complicated . Fifty percent also claims uh to have lost a remote control very often in the room . And um an important thing here , the most important customers uh , which is over seventy percent of our market , is in the age range of thirty six to sixty five years old . And uh elderly people , our market , are less interested in uh nice features , but more willingly to spend more money on remote controls . So , what I was thinking oh , wrong side . We shouldn't implement too much features on uh on our remote control , because elderly people will get th lost . Group features for a higher usability , uh what I was claiming in the previous meeting . Um , all the settings , about audio settings , video settings and channel settings , which are not very often used , we could group them uh on one button and make them accessible uh in one menu button or whatever , because they are used very rarely and well , it uh there are a lot of options there , so we can really make uh yeah , how do you say , we can spare at buttons over there Okay . . And um , if you want to implement V_C_R_ and D_V_D_ options , group them in the button , not too uh Yeah . Small buttons , so they won't be very um , how do you say Visually presents . Yes , won't be very present , thank you . And a trendy look , well uh , although seventy percent of the market is uh consists of elderly people uh who don't really care for trendy looks or whatever , I guess it can do no harm to make it trendy for the other thirty percent . That was kind of what I found . Okay Okay Okay . . . Well , then we I'm gonna show you some of the new project requirements and then we gonna discuss on uh Yes what . features we find important . Uh , well some of the uh new requirements make some of your findings quite uh irrelevant , I think . Because um uh s decided to put They have decide to put two additional requirements forward . Well , now I see Two four . That's kinda strange ? . Well , they say tele teletext becomes outdated since the popularity of the internet . Well , I think Well that may be so , but well , we can't just leave the teletext button off No . It's impossible No uh way . , I , I think agree , I agree . . So the compromise we could make is just to make one teletext button , you know , like on and off , and don't make a lot of special put a lot of special features on it to Not too make much it transparent , no . or You know , it's just you want you want to be able to make use of teletext , but not to play with it that much Yeah . . So we have to think of that . The remote control should only be used for television . Otherwise , the project becomes more complex , which endangers the time t t ma uh the time to market . So maybe we should leave all D_V_D_ and V_C_R_ related features Yeah . off completely . Okay . I don't know . I think that uh that's what they're trying to say . Uh , our current customers are within the age group of forty plus . New products should reach a new market with customers that are younger than forty . So you uh talked about the elderly who were willing Mm-hmm to spend . more on a remote control and who were interested . But , well , they're not relevant because we are aiming at a younger I don't really agree actually , to be honest . It's a very small market which we will approach then if we uh want to reach customers younger than forty . It's only like thirty percent of the total market Yeah , but it is . Mayb it's yeah is a ? dif it's a fact that the th th that bigger market you're talking about , we already cover that . Our company already sells remote control to the older people , but we we also want , you know , a new customer group . That's the one we haven't covered yet . So I think that's what the problem is . We haven't Okay got remote . controls for uh Well Maybe I think , yeah maybe . we can compromise a little Yeah bit , I think so . Maybe if . Not it's too much then , bu no no alright , but I . think we have to just keep in mind what the older age group wants . So maybe we can make a remote control that's primarily interesting for the younger group , but isn't that bad for an older person either Yes . . Uh , our corporate image sh should stay recognisable in our products . Our product's corporate colour and slogan must be implemented in the new design . Okay , something else nice to But know what's . our slogan ? Sorry ? Yeah The slogan uh , you will have to look that up . Yeah , I'll have a look . We I put think it's the Puts something fashion fashion about in in the electronics electronics Oh , okay . . . I thought it w might be , let's make things better or something , but Sense Sense and simplicity simplicity . . Okay well , let's go back to the the agenda . So we've now had to the three presentations . We know about the new project requirements . That means we can uh well d yeah , discuss on the remote control functions . Well , if I can uh make a start , I think it's becoming more clear what kind of remote control it's gonna be , and I already talked about the maybe you have a f familiar with the rem remote control that has the the can opener underneath it . I think we're we're looking for some Yeah , we we're looking for a really simple remote control with only basic T_V_ functions . Y Yeah . Well well , to , that be honest , if um our uh aim group is uh till forty , not Yeah older . than forty , maybe that's not very uh yeah , we don't really need Yeah to . have a simple remote control . I think we can implement more functions then , because um Yeah , but basically wha uh the younger people are more able to adapt to new technology and therefore Yeah , yeah . M will be a more yeah , that's But why um well a lot of um the use the requirements the the account manager sent me , I think they are are c are contradicting each other , because they want a simpler design Yes , and no uh other uh s functions . than just T_V_ , but they s do aim at a younger Yeah , but you Well Yeah sai , ma . you said that that a lot of functions aren't used . So why should j we put this function in Well ? I , I think think more I think uh people younger people are more looking for just a trendy look than uh more functions But I think uh you we can . make some discuss uh distinctions in uh what kin in the , know , th th in functions you have Y Well you have different kind of uh equipment in your room , like a t Yes T_V_ . and a D_V_D_ player . You can uh , know , you you can make very d you can put very detailed functions regarding the T_V_ set on your remote control uh with the with uh the , you know , audio settings and uh v uh screen settings . We don't want that . I think that was that became clear . We don't want . But w maybe we should put some func uh , I know that the younger people will most likely have a D_V_D_ player they want to , you know , they want to Yeah uh Yeah , but , control . uh you control said Yeah , remotely , d yeah . , but th the functions are not in the remote control we're making . No , yeah , th It's th the n user requirements of the the The new project requirements told Yeah us . not to But maybe w Yeah Yeah . . I think we maybe should Yeah , well we should uh put some functions for other maybe for other equipment on it . But just the basic functions . Maybe like rewind and wind , or n what d what But do Not you you can guys much put more think them than ? under that the . same button . Yep Yeah . , if as far as possible . Or we can u u we could put 'em behind the flip-flap or whatever . So But what t do you think ? Do th should we implement features that uh uh or functions that to control other devices No . ? No , you don't think No so , new requirements say ? Yeah no , the new . requirements say so . So But you can put a play and stop and and Well , maybe rewind it's maybe Yeah . . there Yeah there there is , but something th m most of the time these functions don't support the particular device as well as their their own remote control . You know , a lot of D_V_D_ players have some tricky Yes , but settings we Y yes with I i . if it's too simple uh th they won't use the remote control Yep , they , exactly use their own . th th with That's lot that's more But wha functions but for . for example , V_C_R_ , that's better example in this case . I think on a remote control for television you don't need to be able to programme uh the V_C_R_ No to start no , you No don't recording , no Huh at three . No P_M_ no or , you . Exactly don't whatever need it . No . , no . , just play , stop , rewind and uh fast Okay forward , but we have . to think uh w we have to think D_V_D_ I th Yeah uh , I know , but , I uh guess , so um but uh from my experience it's kinda a lot of D_V_D_ players , you know , like forwarding , goes differently . Uh , you get two speed or eight speed or sixteen speed Mm , yeah . It's c . sometimes a bit difficult . Maybe if we just leave the D_V_D_ functional m uh Well , I was thinking about putting it in , but concerning the project requirements and what you just Yes said . , I Yeah think we m , but just should focus on the T_V_ then . keep it simple and look more at And th uh and it's just an uh a complimentary remote and not a universal one . If you want to No keep it . simple , you can make a universal remote It's only for television . Okay . So Yes . It's , but just there are a s it there it should are be something that is like a gadget on your coffee table , and it's just for when you you you jump on the couch , you pick up the Yeah the the nice . remote , the simple one , just Yeah to . put on the television Yeah , nothing more . , nothing more Okay . . Exactly Alright . . Um , but But what how wi how televis will you be able to handle a whole market ? There are uh a dozen of uh dozens of of remote controls Yeah , we that we'll have make w this one trendy Yeah . And . The simple . Well user , we we interface will come to that is , but easy ju . first on the on the functions . So we should put uh zap buttons on it . Um , also And the numbers basic , to uh to yeah go to , basic the specific functions Yes channels , yeah , definitely . . , yeah . Uh It's , too much integrated Okay in , a the t a other teletext . button should be there . But Yeah just . one big teletext button , on and off . Probably Yeah . , and maybe two or three other options , but not nothing more than that . I think stop function is very useful . If you have a uh a page which consists of more pages , and you are not a very quick reader , Oh then , okay I think . it's very irritating if Yeah the next , but uh page I think shows that up becomes , but too difficult , it's not a very common function and people Well will have , I use to read it up very on regularly their remote , the action then . . I re I use it Yeah , yeah , but maybe quite often you s yeah . yeah , maybe y you do , but Will I've never you look heard of it in the first place . And we have to well Look at the market t yeah . , and t and teletext is becoming outdated . We just want to see what programmes are on and what time it is probably . Yeah . I don't know . I think that that's kin getting too complex for our remote Well . I don't Might know what be you . Might th guys think be . . Yeah , I uh , it's Sunday I always use it for the uh yeah , for the soccer uh Yeah , but do you like to have a such a s stop button ? Or do you think it uh I think it's a kind of uh uh Well very , uh rare and when special you uh function uh when . you look uh for example um , a couple of weeks ago I looked at the for the flights , and Yeah there are a . lot of flights Okay in , it one goes page Yeah , but , so that's if kind of if stuff th we should do on the internet right now . That's Yes why , but you it was could Yeah uh put said , but in the in the use in the r on new requirements the z on the zap . buttons you can put it to uh to uh access all the same pages . If you have Well seven yeah uh pages , lots of , you new can televisions go up and down can . store pages , you know , and Yes then you can . just skip manually through them using True I think . we should just put one teletext button on it . Then we meet uh the new requirements . we also meet the other thin y you sh you just re we have to choose for the the simple design , I A simple guess . yeah . Okay . Um , well , what functions do we have to decide on ? Or do we uh I dunno if we have t stif specifically name all the functions we n we want . We have the zap and uh the volume . Should we do m make them very big ? The the the zap button . D I d think Yes the plus . and the minus button Th that's should that's be uh that's considered to be But trendy quite present also trendy . , yeah , yep . . I don't Or know maybe . you should place them on a uh Maybe , in a special we can make way uh ? a kind of a joystick . Yeah , something or uh somethin special way to to zap through the it has to s it has to be yeah Original , and quick . You have . It was uh to use it very quickly Yep . . True If . you grab the remote , your hands should be on top Yeah of the plus , and it . the buttons should make it um possible to to zap through your channels in a rapid at a rapid pace . Yes . Oh , what should we decide on then ? I But think in a in a case Yeah of this . simple remote control , the technical aspects which uh weren't worked out already , but it w shouldn't be a problem then . No , it's o just signals uh Yep . Maybe and uh the television d uh does the rest . No , okay , but we don't have to uh , when we don't want to uh control other devices , I think No it makes . it even more simple Uh maybe . we uh uh the batteries maybe . If you use large batteries or small batter batteries . The most I think standard batteries . I think I that think we Yeah should double use A_ uh . d yeah ? , not Yep . not uh the b the watch kind th the most uh Well , it has to be simple , and I Yeah . The wi most ordinary uh Which are most likely batteries to be . found somewhere in Okay the house . , you know Yep . . Oh . How much time do we ha we have left uh ? M I m think m more about than thirty twenty minutes minutes ? Uh ten . twenty minutes But . Well i Early , uh these break these shouldn't . in a way we have to be uh uh special . Yeah . Yeah , okay . But that's that's Do you uh have you have you think about tha thought about that ? How we can what the extra touch can be Maybe . Do you suggest th m design or the shape or some gadget f f kind of feature or Well , it was something about how we lose them . Maybe it should be a remote control when you you clap you hands it makes some noise or some gadget kind of thing I . think To that's find n him that's more Yeah for . . That's a maybe yeah . for an age range or uh ten to twelve or whatever I don't know . I . don't know . Nah , um a lot of people like to have such kind kind of kind of gay kind of things . It w it w should be like a birthday present or something that you give Yeah someone , and it is , yeah i , that's has good something one nice Yeah , yep . . Or . maybe it w should have a big uh light that can flash or something on it , or maybe it should or an or the like the the can opener . Maybe it contains some feature that you don't normally link to a remote control . I think it's very impor because we're gonna make such a basic Yeah remote . control , we have to do something to make it special . It's gonna cost twenty five Euros . Ye I think the can opener i is a brilliant idea actually , because Yeah , but Yeah the , but well television that's , it's already been and done beer yeah . . is not a rare combination Nah . Yeah . , that's true . But and I think it's gonna be uh very uh it has to be sturdy or something , so maybe with Yes with . bouncing pads so that you can just throw it on the floor or something . it Yeah has to be . used something special Yep . , and you really it has to , you know y not s people , when they buy it , they have to think , well this one lasts for a long time . We're really gonna use them . Not some thing you you throw away next week , you know . No , that's true . So maybe uh that's i I think that's when uh when we decide on these type of functions , know , basic functions , uh it's very important to find something like this . So there's a very important task for you . And maybe we can all think Be about original it , yeah . . Uh , also for you maybe , when t you it's very nice when you can be entra when you can be trendy , and and Mm-hmm uh and al as in a . And friend use use friendly friendly as well , yeah . , you know . So Yeah big . buttons , flashy design Yeah . , and maybe some kind of gadget kind of thing . Must Uh-huh Yeah brain-storm , a . swapable front . or whatever . Yeah , or just different colours would be uh I don't know if people also wanna spend more money on fronts for their uh Well For remote the remote control . It control could be be Yeah , you never know , but Why not ? Yeah . More . money for us . But it and Yeah I think . we have to make it quite big . Quite big Yes . Yeah Yeah , you , definitely think ? , definitely That's , people to be . uh So a , and and formed also for because your hand uh it is expensive . . If you want it to be something , you know , it's ha doesn't have much functions want to be Yes you , it don't want to it get it it l should be make f it be visible nearly anywhere in the room . As I uh as I said during my Mm-hmm presentation . , fifty percent And uh shou and should ni o look nice when you put it on a table . I I think you m might wanna put it A uh standard or yeah something , that . it it it it stands up Yeah . Yeah . , you have to put it on its So it's like a vase or uh something you put on a table A face ? Or uh yeah . no , yeah no . Yeah . More , put like stuff a joystick inside it . But then , it's . like like a statue or something Yeah , yeah , I see what you It's mean like you have , yep uh . four phones Yeah yeah , but . Something yeah , but you like that also . can put it somewhere If you do that , but near I don't the window know in if that's possible That it's within it's the fashionable production . cost of twelve and a half Euros I I don't . I in in the base we could like make uh a button , and if you push it , the remote control itself s makes noise Oh . That's , yeah probably . stupid , but uh as I found here uh , fifty percent , was it fifty But that's ? Uh that's fifty fun percent for the first time , and then fifty the second percent often loses remote control Yeah , but but . when you when it gets lost , how can you press the button to make No it uh , of the base the the the Oh the , okay the On the television . the the thing you . put it in . Oh , like Uh this , that's If kind . an of nice a . button in in that Or you And uh can then also you don't even need batteries , because you can make it uh chargeable A char chargeable . Yeah , you Yeah can . Yeah ma . make . rechargeable one , yeah Yeah . Why , that not w . yeah , but yeah , the pro No , well I think that it might Why be not . t p Well , nee but we don't Yeah . Maybe you , but we don't know much about production cost , but when you you can imagine that when you spend twenty five Euros on a remote control and it's a basic With recharger remote control , then the then . the money there must be money to spend on that kind of st you know , rechargeable It should only units cost . twelve and a half Euros , of course . Aye ? Yeah , but we would d ma Production we'd do it in . Taiwan and So , it's not gonna be that expen Yeah , okay It should be Uh possible . I I think it's a great idea . I think . it's a good idea . Yeah . S some kind of be To make I've a never base seen that or before something , and you ? make it uh um be uh , you see it with uh the mo the mouses nowadays Yes . . Yes , definitely . Yeah . Yes , but is that handy ? Well , I well it's really ch you can recharge it , so you ha never have the battery It's problem it's . That's it's one it's . And uh you can always But find it's not your but the remote purpose control remote to up be handy controls , it's remote controls nowadays can can last uh two years , three years , with with t two batteries . Uh , okay . Well , maybe yeah , you could And when then that's you when it's too costly , you could probably skip the recharger , but you will you do need uh also an uh , also you would need a battery in the the base unit as well , you know . Does Yes it makes Well it kinda y . Or you you could connect that to two hundred to twenty volts , of course Mm Yeah . I , yeah don't know . Okay . . Yeah . Yeah , but that's . not it's ugly Yeah , but , I think then it's . very easy to make it also a rechargeab I don't think that is gonna cost much to make it also a recharge No function . in it . On the other hand , if you don't do it , we can also make a nice bay . I mean , it looks trendy and still still put a bleep function in it , but Yeah . um I think the bay is definitely uh I think it's a good idea . And make it , you know , we we um Well , we uh it's it isn't a t a most uh costly uh remote control . We can save on the on the functions . We just put some simple button in , make it big and sturdy , nothing more , and just make s sure there's some noise that it can make , or probably some kind of cheap light thing around it or that it uh that it lights Sure up , why not , it's also . Yep nice . . And if you put it away , I think it's uh w Yeah we . have to we uh that's uh it's Yeah not a . easy market . We have to something special Yeah . And . for twenty five True Euros . people want something remote c special from your mote control Yeah . , and we Definitely can't deliver . that in r with uh regards to the functions , because we aren't gonna With eye put candy , ear candy , whatever Yeah . Yeah , definitely . And . then uh when make it , you know , nice looking shape and this and then you also you got the stand-up thing . Yeah . I think Yeah . I think Yeah it's a , it good must idea be . must be a gadget to have . Yeah Definitely , yeah . . Oh , if it let's well , we will see what's possible concerning the the costs , and if it's possible we'll do that Yeah . . And we even try to save up on other stuff to make sure we can do such a thing . And the first thing we the most likeable thing to to n to skip is then probably the recharge function or something . If that's too expensive Yeah , we won't , we do c that . But it would be nice . It would be nice It's , yes the idea . . I know that batteries last long nowadays . And and what people just think about , well , I'll never have to buy any r batteries again , so y b because it's very annoying when your battery is empty . And you know then when you haven't batteries around , and probably for two weeks , your remo I've Most televisions experienced that break that down before the battery pack is empty , so Yeah , okay . yes . So , easy functions . Well , we will we will I think we'll work that out , zapping , numbers on it Or just , bi give a beep when the battery's out or uh down . Yeah , why Yeah not . . But it's also annoying . 'cause as Hmm long as it . stays as it ke keeps working , you're not Yeah very . motivated to do something about it true . . Then No it , that's beeps true all the . time and . You don't want to have ever have those problems , and you won't have if if you have the rechargeable . And you don't have to use the unit , you can also put it on the side if people don't like it . Uh Why , i i in not . the in But the ma you pay for it . Yeah , but it w I mean , if if they pay for it because they think , oh , that's a great idea , I'm gonna use it . And when it , you know , when time goes by and they think , well , I'll never put him in the recharger , I think last long enough , then they put it on side and they can use it now and then . Then when they look get m I I I know for sure that everybody who buys this remote control , within a couple of months of they will be in the situation that they they're seeking for the remote control , they wanna see something Yeah quick . and uh just push the button and th uh , I think Bleep it's brilliant bleep bleep , oh there it is , yeah . Yeah Yeah , I've never . . Yeah . it's so simple , but I've never seen it . No And you can leave . Nearly M it just . there . maybe we should really do this Yeah Yeah . . . Okay now , well , how much time have we got left ? These clocks aren't uh synched Yes . . Oh , now I've put uh well , it is twenty p Yeah , I'll Okay , so we have ten minutes or something Something ? like that , yeah . Yeah , but we're uh we're done Uh . I fifteen think . minutes . We've decided on the functions . Well , there is some oh . There is a closing sheet . We have lunch break , and then we have thirty minutes of individual work . Oh . Oh okay , I'll make sure I'll I had some problems with uh the digitising the the first minutes , the the s the next minutes won't be a problem , but I'll try to make sure the first one will be in the folder too , but maybe it won't work , but you'll see . I think these We'll are see more important . than the first ones , so Can you make an uh uh a part of f folder for the minutes maybe ? That not not . Maarten everything , five in one minutes one . Oh uh , five minutes folder . Yeah . , because uh I I d I did uh the first minutes I did were were were a bit scratchy , you know . Then I did a s second one with a nicer layout , which I could uh , know , use for the other ones well , but uh I d think uh I forgot to do put done under the first one , and when you go write Yeah a second . uh it's get it's not working when you try to write second Maybe . uh paper No , that's or true something uh , yeah . . And then you you had to overwrite it or someth I don't know . Becau I d uh , it was not my uh pen . Should we by the way draw um this kind of on looks our nice you like whiteboard . , um a little uh idea of Of the shape . yeah . Or the Yeah sh , probably I , it dunno would be nice . Has anyone . got um Do you get a an idea little of bit the shape detailed ideas ? about the shape ? I don't Maybe like , for one this . pen . A bit bigger I guess No , but , bigger . A little bit bigger , yeah but The shape is nice , it's um something different , and It we has want to feel we nice want Well that in , I your hand . I . Yeah I . have to say , I have this uh can opening remote control in my head most of all , or I think some maybe we should no , that will be too Oh , uh costly look uh look . We shou at we the could pictures also , that . was a would also be an idea , but I don't think it I don't know if it exists already , you should like make Alessi or something design it . Okay , yeah . That would also be nice . But that's Yeah gonna , but then you c then you twelve don't and a half Euros ? Uh Yeah , but then you don't have t yeah it that's not something i that's in the production cost a one it's a one time , you know s was it's a single cost Yeah . Yeah . , m but but then you can nah , I don't thin I think that it would be more expensive , because I've bought the Alessi stuff more often and even small pencil holders or something are more expensive . Yeah , that's true . Would be a nice idea though . I don't know . I think it uh has to be a r it has to have round forms or something . Like something like that or so or so Something like that is very ergonomic . And on th and then uh So s a base unit underneath it . It's also round . Put it in there uh wire on it . Maybe Yeah uh . , I don't know , some some lights , a big but well . Yeah , flash lights at the Volume and side programme . At , yeah the side Yes . , or something , volume and like programme that . should be there I guess , because you And hands some wi of the uh y extra your funct hands will be in the smaller part . Some of the Yeah extra . functions over here Yeah , and . Numbers the numbers . on top Yeah , I guess . And . and lights ? How we're g well , maybe uh s a ring of no , no , you have to Maybe on the side Maybe of it ro . roun rounds uh Yeah uh , side l of sorry it Along . Just . the side two LEDs uh strip or something of yeah on the side . Maybe lights . Yeah . also around the volume and the p the plus minus programme buttons . Yeah , but I also meant the Oh the . blinking li w you know , the ones that also blink when you try to uh uh locate your remote . Okay . Yeah . Yeah . Well Well , uh , theys have probably to be at the side . You know look Yeah at the front . Yeah , but , yeah . Exactly . When you you see it from the side , then it would look just like that . Yeah And , exactly then you have , and then there is yeah a strip . of uh lights or Yeah something Okay . , yeah , something . like that , yeah . Well , uh I think it's nice , for one thing . maybe put something on top of it or , you know , like that's No looks funny . I don't know . . No . Or some I bump think I think . Maybe that'll some be too big tha Yeah too big ? then . Bumper or something . We'll have to think about it . I think we're Yeah . we're done . Yeah . Yes , we are . We can Lunch save break Alright this . one . . Yes , I guess it's lunch time Okay . then . Mm mm . I don't know . Half and hour ? I thought Okay our , five next uh uh next individual round was half an hour . Yeah , that was what I don't uh know about the lunch break . Mm , we'll hear about it . Well Oh . . |
TS3008c | The industrial designer talked about the options available for materials and components. He suggested that the case should be double-curved, and be made from plastic and rubber rather than wood or titanium. He also recommended using basic batteries rather than solar or kinetic power. He also mentioned the possibility of using an LCD screen to add something special. The user interface designer went over the functions to be included in the remote. The group discussed using large buttons for the most frequently used functions. The marketing expert gave a presentation on trend watching. A fancy look and feel is most important to users, followed by technological innovation and ease of use. The younger market also likes the theme of fruit and vegetables and spongy material, which could be implemented through fruity colours and using a spongy material for the base. The group discussed how to incorporate a fruit and vegetable theme, as well as the company colours and logo. The group discussed whether to include an LCD screen, and eventually decided against it. The project manager closed the meeting and told the group they would receive emails about their tasks for the next meeting. The project manager will write up the minutes and put them in the shared folder, using a keyboard instead of the digital pen. The rest of the group will receive instructions via email. The remote will not feature an LCD screen. The remote will be available in different colour schemes, but not with changeable fronts. The case will be made of plastic and rubber. The remote will feature power, skip, volume, mute, teletext and menu buttons. The project manager had problems using the digital pen to write the minutes. The group were not sure to what extent the remote should incorporate the fruit and vegetable theme. The industrial designer was keen to incorporate an LCD screen, but the others were not so sure. The group were not sure whether to use plastic and rubber or titanium for the case. They were not sure how to use fruity colours without being too flashy. | Okay , all set ? Welcome Uh Yes , okay to the . . conceptual design meeting . The agenda . The opening . I'll again be the secretary and make minutes , take minutes , uh and it will be three presentations , just like the last meeting . So um , who wants to start off ? Technical uh designer again Again . ? Okay . Hmm . Uh , yeah . Uh , before we begin it , I want to say I've I've put the minutes of the uh second meeting in the shared folder , but they're still not uh quite okay . It uh it uh still some technical difficulties so the Mm-hmm . the first part of the minutes are very hard to read , because there are two documents that uh were layered over each other Okay . So . But uh , from now on I won't use my pen anymore , so will be p just ordinary Uh keyboard , may be . better , yeah Keyboard . work I . Yeah think . it will will be more uh easy Yeah for you . to read the minutes . Alright . Okay , when we talk about uh components design , um it's really about the material and the and uh uh really the stuff we build uh the remote controls of . Um , a remote control consist of uh components and the components of a remote control consist of uh properties and material . We have to choose th uh these uh wisely and it could affect uh uh a kind of grow of in uh in buying uh the remote controls . Um , the components of a remote control are of course uh the case . Uh the properties of the case , um it has to be solid uh in hard material like uh hard plastic uh with soft rubber for uh falling and and uh uh yeah , it feels uh good in your hand . Mm the buttons has to be uh solid too , and the material is soft rubber . Uh I've got a uh email from the possibilities of Real Reaction . Um uh they're telling me that um when we build uh a remote control of um of plastic or rubber , the uh buttons have to be uh rubber too . Mm It's okay . Yeah . I when we use a rubbled a doubled curved case , we must use a rubber push-buttons to uh the the rubber double-curved case is a is a t uh three-dimensional uh curve in the in the design , which is uh necessary when we want to be trendy . Uh Um Oh . the energy source , uh I've got a lot of possibilities for that too . Um , uh the basic battery , which I thi prefer because of its uh its non uh non-depending of of of uh um Uh here you have to have a hand uh yeah , kinetic uh energy . Also in uh this one , like in the watches , but a remote control can lie on a table for a day , and then you push uh a button and so you don't have to uh walk with it all the all the time . Mm , solar cells are also uh a bit weird for uh remote controls . Um uh also the case material , uh I think that plastic is the is the best with rubber , because uh wood or titanium would also be a bit weird . Oh titanium is probably trendy , I think . That's true , I guess . . Yeah . Well , maybe a little bit expensive . I don't know . Huh . Uh , they don't tell anything about the cost of uh titanium . Um the chip uh the chip set uh and the board is uh all off the shelf . Also , the speaker in the remote control , when we want to retrieve it . Um , the base station is also off the shelf , all the materials and the components are uh just available in uh in our uh factory . Mm , I've told about uh the three first points . Mm , the simple electronical chip uh is is available uh with the LED transmitter uh transmitter . Uh , it's all uh off the shelf and even the speaker and the wireless retriever are all uh available in our company . Um , another possibility . I uh yeah , I looked up on was uh the L_C_D_ displays . Could be uh something special to our uh remote control , and it's possible , but it only cost a bit more , but maybe it can be uh within the limits of twenty five Euros . Twelve and a half . Ah yeah Actually Yeah . . Yeah , production cost . I th I got an email with uh some examples and it these were were the most trendiest one . You see uh a covers , which can be What are those , t tooth uh brushes Um , or so , I don't know . Um But it's actually kind I of uh well , it resembles the design I had Yes in mind . for this Yep proj You . know the the cartoonish Alessi kind of design . Yes , maybe we can uh bri uh bring a couple of uh And we can we can steal couple their of ideas types of . uh maybe a kind of uh whole uh um a whole set of uh different uh remote controls . Maybe we can Huh bring . a whole line uh with uh with a huge variety of uh Well uh house , it's Different a possibility uh stuff colours , too . also . . Like uh maybe radios and uh television Uh-uh . also uh in this in this in the same style , but Yeah , that'll Okay be . for the future , I guess . Yes , because we have to uh Next time we're here we have Yeah Yeah to . we . have to bring the logo . and all the stuff Oh uh , okay . back into it Yeah . . Definitely . Okay Thank Alright . you Okay . . . uh Yeah . That's okay . Ah . Well , I shall go to the next slide . Um um , I still don't have any information about user requirements . I was thinking about just uh the basic functions and I got Oh , we uh decided upon that in the last meeting . Yeah Didn't , but we ? but then wh I don't know when there are new user requirements Oh , okay . I ha I . Well ha , tha I I didn't have the receive I any have new requirements or somethi Just nothing . no , but we decided to use only b basic functions only Well . , I have here a couple of basic functions I could think of . Okay . I dunno if they're maybe a little bit more , but Well we maybe we can think of that later Yeah . W . just these are the ones you already summed up in the Yeah , I I uh well , I pointed them out here Okay . , just to make it a little bit easier . Um Another function uh is of course we already discuss it on the side . Um , I don't know what costs of it . Uh , I've no idea about it . Uh , I was also looking for what you said , for I got an email uh uh about uh L_C_D_ in in in front of the remote control . I don't know if that's a good idea , or maybe it's a little bit too much for twelve and a half . Production Yeah . Uh-huh . . If we got already uh something like a That base might . get redundant also maybe . I don't know what kind of Yeah information , I don't know it . I d would I Mm yeah uh ju . I was just thinking about it . Then Yeah I got a pop-ups . Yeah , it's Maybe okay to go we to can . the meeting bring t . But uh uh teletext to the t The remote control to the remote control . a Then you little and then you've got a flag uh too s Okay A little bit . That's Very not big R_C_ . . Yeah A little . bit It was too not big a good , I think idea . . Exactly . Okay . Um , yeah . Well , the functions are are not more to discuss , I No think . It's . No . it's No just . the base things we already discussed that the no V_C_R_ or that kind of uh , so that's very easy . Um But you do mention the next and previous uh button . Mm-hmm Next channel . Well , previous , that's next channel channel . Oh . I , okay mean , o next channel okay . Uh okay . Um oh , I I got an email with with an uh Huh a . remote control with a base . So , it's uh just an idea . And I um uh thinked of the button sizes and I'm not sure uh if they have to be big or uh just small But you're the expert I think it depends on the function . Well , I'm not a e . I'm the expert for user-friendly , but not for trendiness . Mm-hmm Maybe . Well it , if you save uh Perhaps uh s tiny buttons aren't user-friendly , then we wouldn't im implement that of course . Well uh okay , that's your point . Um , yeah . Yeah , okay . Yeah , I've nothing to s Well Oh , that's , w right when . we only use basic functions , we have the possibility to make the buttons larger Uh , with . a little Yeah bit larger . , yeah . I thought so , but maybe with the Well , I think we already agreed upon the fact that the the the skip buttons and the cha and the volume buttons , th th those two have Yeah yeah , that , they have groups to be large . Uh . Large ? , I mean th th the the two two basic buttons , you know , the to skip channels Yeah . and Yep to . uh I think yeah , I don't know why , but I think that is that's t Most Those trendy are probably too the most the , because used the that's th uh the mo it buttons it . you know , it's uh acc acc um accentu uh , how do you say it ? It puts an extra accent on the the on the simplicity of Yes our . remotes True to j to make . Yeah these . two most basic functions extra big , like Those are t probably the b four most most used buttons on the Yeah th . in the You remote did And control the you research want Yeah to . acc accentuate . . that , you know Sorry . ? It's from your research Yeah , sure . . Okay So . Uh , that was all y uh personal preference I didn't have . I Okay didn't had . any time left . So No uh , that's coo it's cool . You don't care . No , sorry . Yeah , . Yeah . Oh . Go away . Come It's on there . . Yeah , click on it . . Couple time . Oh , great . Well , I've done some research again about trends on the internet . Um I've done some investigation , and uh well I uh got some information from fashion watchers from Paris and uh Milan . Some uh some findings the most important thing is fancy look and feel of the remote control . Uh , well , we were going to imply that , so that's nice . The second important thing is uh innovative technology in the R_C_ . Uh , our market really likes really likes that . And uh the third point there in this uh order if of importance , the third point , is a high ease of use . And uh , well , for the idea , I've put some trends uh for the market of elderly people . Dark colours , simple recognisable shapes . So we probably won't do that . The younger market likes uh Well , the themes of of this year are uh surprisingly fruits and vegetables and spongy material . I found this image , which is uh Well , it symbolises the idea of fruits and vegetables . I don't see the spongy part in it . But with a little bit of fancy Well maybe c then we have to do something with Sponge Bob then Exactly . . I got some ideas Uh well , yeah , pictures isn't really good word , but um some symbols of fruits or vegetables maybe . Uh , catchy colours . Fruit is uh yellow , green , red , whatever . So It doesn't , remote stroke controls with the in with the in dark catchy colours colours . . Uh , no , we don't want dark colours Not the dark colours ? Okay . . No , I just put them there to uh , yeah , uh for general idea Okay . . And uh , the docking st uh I think the spongy material is is very irritating for the uh remote control itself . But to Yeah , the To implement some spongy thing , maybe we can do it in the in the docking station . At the bottom of the docking station or whatever . And uh , we could bring one line with a dark colour uh to um uh p uh yeah uh uh v how do you say ? For diversity or something Yeah . Uh , also a bit for elderly people who are a little bit crazy and want Well , how maybe uh want a little younger design but still the dark colour . I mean it it it reaches a different market uh , but it it it doesn't cost really much effort to b to uh bring uh like a black R_C_ on the market or whatever But . Yes . how do we use uh fruits and vegetables in Christ's sake with remote No control , but I Yeah I , there's I think there's ? Uh that uh always our , make a design it a banana already ? resembles so a piece of fruit . It's Well like a pear there or there's something always . empty space of course on a remote control . I mean I think this part of the R_C_ uh well No , I don't think you have to do it the like upper the upper part or whatever is uh is not not used with buttons , I guess . So you you can put some fruity things Yeah , but it that doesn't have to remind you , you know , like explicitly of s our f of a of No a , of specific course not . piece of fruit , but just , you know , like the the the the round curves . And so y I I think this Especially y it already i sem resembles uh something like a Yeah pear , but to me or something th Yeah . yeah , but , yeah that . Yeah , exactly . Yeah If we Yeah make it . , but little that's bit greenish You do get . the idea , eh ? The fruity Yeah kind uh of round uh A 'Kay . and we could use one of these for the uh Yeah w , uh what is it yeah ? , I don't know Grapes Uh . Isn't . Uh , this is a b yeah Wha whatever But . d don't . we need a creative artist or something like that to m Yeah , yeah make . Of it course to feel we have like uh a a Yeah a , sure . a vegetable or fruit Yeah ? . we have a very big uh Well , w we can the s uh w For a big team we can of artists Of d we design can produce team , yeah multiple . . uh multiple things . This is then the uh pear . I don't know the English word Yeah , but , so forget it It's pear , I guess . . And um But , maybe uh but I think , yeah , a we b don't a banana have to make is uh is n not easy for a remote control , but m yeah . we No can't . make all uh ten designs . We have to make one design I th I I think . No , but I think it's it's Mayb already maybe two or three what we . were were up to Yeah . . Uh , it's Yeah it . doesn't have to resemble uh what I already said , a specific piece of fruit , but just No , you sure know , like , but a fruity but thing going on B . And it's it looks but fruity that's great to me , and . and and what I was what And what uh , but I was I saying do like , the catchy the colours yeah , I do like uh the f uh to the idea of making a a y uh , a catchy colour design and a d because I do I think a dark colour would be nice too . Yeah But . pictures of fruit Maybe it's too much , vegetables , you But know Yeah , we . we have , uh to um not really vegetables . Pictures was a There have to was be a bad the word the , but the the firm colours , our own Okay uh , but colours what has are to the be This in it is Well yellow we c . yeah . Yellow . , a Real Reaction Yes , you can put . a logo on top of it . Yeah But I don't , sure think . our Uh our , yeah company . colours are this fashionable . Maybe we can Yes if , it's really if fruity we got We our uh docking f station over . here . I can't draw with this thing , but I'll try A yellow . If this do is our docking station , we can make Uh , yeah . our logo over here . It doesn't work . And then Yeah , and the button then . With a strawberry on top Yeah . , on uh Well n uh on the bottom of the remote , the button you can button do over here or whatever , I don't Okay know . , yeah . On the front , of course , because else you can't find it . Okay Well . , that were my ideas a little bit . I'll close Okay 'em down . . Um , go away . Okay , you can you open the conceptual design Conceptual presentation design ? , yes . See what was on the agenda . Lazy The agenda . . This is his own remote . Because um Yeah , maybe . we can start with the technical uh functions , but I don't think it's there uh , yeah um , do we want to um use an L_C_D_ display , for example ? Well , it's nice , of Only course if . But we I don't I don't know what to display on it Maybe . I mean maybe we Me can neither make . a T_V_ guide on it , for the channel you're on . Yeah , but Yeah , but it it's should so be li like this big , and I No don't , no think I , only don't think the we T_V_ should do channel it . with the with uh with uh four programmes . You can uh zap through them with the page up page down button . Yes sure , but it it has to to show an entire title of a programme or at least a q a quite Yes , it quite can large part of it and then On you your get a very large L_C_D_ No screen , on , because your mobile phone you can y you can read text also . So why not on your remote ? Yeah , but no Yeah . I , I don't do know I think . it's a bit redundant , actually . And it's also not I don't th even think it it looks s like sexy Well well or what something would you , it's display on it then ? Uh , programme uh information Programme information or But or is . But it or isn't or that g a already or a guide on T_V_ , a lot of on t new on T_V_s teletext ? , yes . Also on the internet Well a lot a lot of . But T_V_s indeed show uh when you uh But you're already zap watching to the Yeah a T_V_ . , you're not gonna watch your remote control Yes . , but you also want to know what's next . But then we also uh w need to bring out a line of T_V_s which we were planning Yeah , and to we , but also whatever have to . Because yeah . the T_V_ has to send information back to the R_C_ , and I don't know if that's Yes possible , that's . uh really possible Yes , yes , o of course it's possible , but . you gotta uh implement it in the T_V_s , and I don't think everyone's gonna buy a Real Reaction T_V_ within a month after the release of our uh remote And I control really I also understand . you want to make your job more exciting by putting an L_C_D_ in it , but I I really don't think it's a good n goo because it also doesn't stroke with we wanted uh c When we talk about the materials , uh it's a good idea to use these plastic materials with soft rubber stuff on it . It was our idea , you know , to give it a more sturdy look and that you Yeah ca . like you can throw with it . But I don't think a L_C_D_ display fits in that image . You know , it's like more vulnerable , and it adds That's nothing true really , that's , you know true . , it breaks f yeah , it it it's not very solid , it's uh frag Yeah , yeah fragile . You could make it . , but it's just it it doesn't I don't think it it's coherent with the design we're after No . . No . I don't think so ei either . But that's my opinion . Well , you you y Okay , we can vote for it . You want the L_C_D_ display No . . I don't want to and he doesn't , so it's up to him . . If Yeah we wanna , I Ah dunno . . And I've read somewhere that I've got some kind of veto veto uh rights . . Oh Bastard , okay . So I can also say We can . you But did away we skip . the Yeah , you could do m but what what i so what i but do Yeah you think , I don't we should know . Uh , uh I i if it's it's a simple We're not even p sure what what information we want to display No No on , that it . So that's right uh , and um uh I also have to think about new functions , maybe buttons or something like that to control it . Kind of L_C_D_ or something or Y yes Yeah , you , I guess can . use uh buttons uh uh w that are already uh on the remote control But how for does double it functions display then . ? W Uh , then you when push I go to a the button second channel . , what what does it show me ? The title and the information about the programme About . But that programme ? but uh yeah , what he said was right , about the televisions , they have to be uh customised Nah to the , that's not gonna work . But No maybe . in future it Yeah will be . a giant hit , and when you are the first you Oh have , well the uh I've biggest seen it done uh before . Do Yeah you know th like . the the bigger rem uh universal remotes , they have d L_C_D_ displays , but then it's very functional to indicate which what uh uh device you are controlling . So it's that that's what I've seen . Yeah Yes , that's , you true can put , if you uh uh a little Yeah . L_C_D_ display on it with uh with lots of information But . But it just uh I it j haven't thought it doesn't about it doesn't . match with the our whole basic concept But whe but . when you put a a a transparent uh plastic uh uh screen on top of it , it i it isn't vulnerable Well . You can throw with yeah , yeah it , okay and . That's maybe not the most important , but it's just Is it fashion ? When I don't when think you put so uh . maybe a colour L_C_D_ t uh screen on it , it's very special and very trendy to have I don't uh know a remote . That's control not up to you . That's up to from market if i if it's trendy Yeah , well do you ha do you have to You haven't No looked after . the trendiness of L_C_D_ displays . Because Well our , have , I our think motto you it's ? uh is I think we put it's pretty fashion trendy , to be honest , uh but um I don't know if if if well , I'm coming back to the costs again , but I think uh we gotta build a b pretty cheap design to to stay within our limits . And I think uh especially colour L_C_D_ , which is indeed pretty trendy . But I don't think Uh , I think it will be too expensive . But uh I've got a the email with uh with the possibilities . And L_C_D_ was a possibility for the remote Yeah yeah control yeah . . So why don't we use it . Uh Yeah , did , but it we're say gonna a price if it also uh for for uh monogramme uh L_C_D_ or uh coloured L_C_D_ ? Yeah , if you want to be trendy you have to be coloured . Coloured Yeah really , if y if you If you have black c i and white or something , or grey I in Then , that's uh then in you two better thousand don't and four yeah you , d can't uh put something on the market which is a monogramme . Really No , but . it doesn't sa say anything about a colour or But , mm , I alf I also got a possibility to put uh a scroll button on it . But Uh I didn't uh I really think don't that feel the whole idea of an L_C_D_ display . I'm sorry . It can't co you cannot convince me . I don't know how well how to with you guys , but I don't really feel it . We already we're It's too uh much uh maybe uh with Yeah with , we Yeah the already L_C_D_ . have and the the the docking th th th station base station and gadgets , and want and it uh uh , do it has to be a simple design , which Yes , but o sturdy on W we've the we've gotta , which find With one a balance soft thing , of course special . And I think . Not a whole I don't package think of specialty . I j uh , and really , I don't see how the the L_C_D_ display is gonna add anything , you know , on a design level . Uh , I think it's No slicker , when y to have no L_ CEDs . Y we want to But it's it look simplicity , w you have two big buttons and you can do whatever you want Yes , but with these two buttons , so that you don't remote need controls an L_C_D_ are already . on the market It doesn't fit . The simple in our philosophy uh behind the whole remote . Yes , but but when you want to have something special Yeah , but we already have the docking station , which is Yes We have , but a And you pear had uh a . the picture of it from another company . It has to be developed Yeah , but . no , but it that's that's It's our just that's an our it's just killer an idea feature . That's . It's our Yes a it's , it what was makes already it special made . . Tha the remote control Yeah True , we're gonna . on the docking develop station our own . r Is n that docking so station ? Was . it Yes , he Well have it uh a picture wasn't just I of uh a it prototype . ? Yeah , I dunno . Exactly , I've never seen it Uh in , but a store re . we really have to cut this off , I re I know you I I I I I get the idea you really like it , you know , the the L_C_D_ thing , but I I think it's it's not a good idea , and we have already mentioned all the arguments . I don't uh , do you guys agre How do you guys think ? I d No , it's too much . I think it's a little too much , yeah . It's overdone . Okay , we s skip Okay . the L_C_D_ display Okay . . I'm sorry , maybe Democratically you can . No do something . if we are at your own place , or make it make Mayb it make it happen . in your basement or something . I will But rule the world with Yeah Probably , yeah , yeah , yeah so . . Okay it . . But for the technical part . The m material , I think uh it was a good idea to use the plastic and uh the rubber Yes . Uh , maybe a bit of a cushion is Yeah yeah yeah , p Exactly . This Yeah is what , for it the w spongy uh Yeah , but Yes feel it it was . already With a spongy what . Yeah we're Bob . feel uh we're after . , you know , to give it uh , you know , the soft touch in your hands Yeah and also . to , know , like Yeah , that is y the b airbag Like a kind of b thing yes . . You Yeah can st , you just Yeah can , airbag drop it . throw it at your . Yeah little . brother's If you drop head it . if you drop it the airbag comes out Yeah , yeah Yeah . . No no no , not that Maybe comfy . it . but then we have to look that it uh w uh will not um be too childish to see Yeah . yeah . Yeah . Okay , that's a that's a good point . And that's why I like the dark t col dark colour bit , you know Yeah , because . it may be the design uh , it's uh maybe it is a bit of But the not black I think . it's a bit nineties No maybe . , what we're what we're up to rat fun to Well this point if if it's . fruit and vegetables , it have to be colourful . Yeah , that's Yeah that's true , but , b But yeah can , that's we what ge uh w I I but was it uh has pointing to be at a little . big solid . It mustn't be too , n you know , th too overwhelming , then when you put it Can on we your combine just it or something ? Uh with Yeah uh . yellow and black ? Yeah , maybe so . Make it a bee ? What A bee ? Oh , a bee . Oh . . No , uh I don't like the yellow and black combination . But it is our company colours Yes . Apparently Yeah , real . real , it's our good colours yeah . We we have to use . yellow Yeah . . Hmm . Hmm . I don't like yellow , and uh maybe Well I , we don't can know as . as I But that's not really fruity draw really . nicely over there . We can put the logo on our uh on our base station . Uh , yeah . And maybe But very very tiny on the remote control itself . But , i Okay , but what uh , what are other tef technical things we have to discuss ? Uh fronts of the We can have uh different uh uh fronts of the Should we do that telephone . ? I don't think you we should do that . Maybe just bring it Different out in different fronts colours . , but not Yeah af that you can . I switch guess that's that's fronts enough afterwards . , that's also too much . People That's don't way too wanna Nokia spend . more money Yeah on their remote . control , I guess Uh . , you can you can l uh Are these designs let choose ? the customer which colour he wants Yeah , yeah , yeah Yeah . , definitely . Yeah , Three . Just bring three more or designs four on the market uh four . uh colours But , or uh something Why , without not like that gon , yeah uh okay . . . So , are we through the technical part then ? Yes . Okay . So we uh agreed upon uh n uh well , not u It unanimously Well , yeah , the this a real or how you call uh it young Three , but to one young and dynamic Yeah . . That's uh uh styles The materials . you uh mentioned in your your personal Yes preferences . were all were quite okay . O And Yes tita o only only uh the titanium last point your , , is uh is no titanium's is it a no not not ? Is out of question , I guess But It's also just . like that w , th this titanium . Yes , b bu but But when is we it use possible s to use soft both the the mm plastic and so uh soft things and t p titanium , as well Sure . ? Makes Mm it in . a homogeneous No , not all uh , not all design of them . . But it it then it uh you can't throw it it . It will uh make a huge noise or break other stuff when you throw It with will uh it titanium will break other stuff w with when your remote it's plastic control , as well . . No uh , Yeah titanium . Yeah , that's is a true bit . uh No , but uh uh , you it's should a bit ma harder Yeah . . But also on the colours , the Okay young , think of the possibilities and make it in completely titanium . Well would it be more trendy ? More chic ? Yeah , I think it Uh , I think I think titanium it does . nowadays is way more often used than plastic . Yes , but a titanium In trendy things remote . control , when you're uh watching T_V_ uh or your hands Yeah are , o a little bit sweaty , and the On the other hand , if you want Yeah to make fruit . fruity It's cold stuff in the winter with Yes uh Yeah , but I I really like the . idea . of the the the plastic and the big kind of Yeah thing . But the question . is i then it's , you know , is is Yeah it , that's fits true in our , that's s philosophy true . to make it uh sturdy and simple and uh , know , like uh Sports and gaming When . Define you make it titanium . , it becomes more like some kind of gadget you actually don't need . And when it's big and plastic , it's like some fun stuff you can always have around . It's always fun to have something big and plastic Yes You around . Yeah have . that . uh M_P_ three player of Nike , I saw . Isn't that titanium with a little bit of rubber ? Yes , it's w Isn't it but it is uh plastic . Is plastic ? Well , it's titanium looking . Yes What , w ? we can do that on Yeah the , he is . Here on the he is . Uh , the I don't know if you know the M_P_ three player of Nike . 'Kay , uh that Oh , yeah that's . Okay very , yeah . uh with rubber Yeah Yeah , so , I , that's it's see beautiful very . . We can Yeah , but make but this but as rough a style . too . Uh , this is uh just Oh Yeah , maybe a , I th th maybe I think this is that's an difficult , because uh that's different material , and then you gotta have like uh uh uh two material lines No of , we of c we can of make it from the same kind of plastic . Yeah , if it's just a colour uh which you uh which you change then , I guess it's it's nice to have one of these . Uh Uh No , I do like the idea of maybe a t titanium kind type of body w and then with s plastic colouration around it . You Yeah know , like . the the soft stuff , but I don't know if it's possible . I don't have the information . Uh , I I didn't got it But you can't make the plastic give uh the ti titanium look Yes . True . But make . Mm-hmm it just . like shiny Yeah yeah , true . Maybe Like we should the uh M_P_ shou . Yeah three player , maybe that's . good idea , yeah . But if you want to la uh yeah , last longer Yeah than . two weeks or something And like uh and that , you can maybe maybe we sh should we t I don't know if we should talk about uh , how how much time Uh , in have a we lot got left of other ? uh I don't know . What time Forty does minutes . in a lot of other product uh categories like uh even in b in bags industry . Uh , they began with uh t typical uh leather bags , but then they became stylish , with all all si all sort of colours , and Yeah w . kind of fon of uh of fronts Okay . , like we can use on the telephone and it Like Eastpack uh began a revolution with it with all this uh kind of bags and and colours and You putting and in different colours . Yes , and and styles Okay . . They have uh also uh a kind of uh um uh roses on it , a and Uh uh yeah Okay , yeah . . Yeah , but w yeah . Well , it is . It's a possibility . But , let's think Then about the we bas can always uh use the same design for a greater resemblance , but with new uh Yes . with new colours , new New prints Mm-hmm yes on it . Yep . , mm-hmm . . But wha th our basic idea y I mean , you gonna we're probably gonna have like two type of materials , like the d d b the plastic uh enclosure and then the the pads that surround it . And and pro and lights . We have to incorporate the lights too . But , uh do w gonna gonna are we going to give it a two-tone colour look , like the the plastic mould is in in one colour and the s the cushion pads around it are in another colour ? Is that the idea ? Is that a good idea ? How do you mean ? Th th the uh The rubber base How . many in a colours in another are we how many colours are we gonna we're uh uh f uh f Only five minutes left , by the way Yes . . How many colours are we gonna give it ? Like two-tone There colour ? T Yeah there . Uh are three no , not uh components too much I think three . components type . You have the buttons , the the How the buttons case yeah uh . itself I think maybe the case , and the itself rubber should and th be in one colour and then the rubber of the buttons , and the cushions Yes as well should . be in another Or colour you just . Yeah make . uh one colour , uh maybe with a a z a kind of like a big wave or something like uh Okay , but not In more in than another colour Well , yeah . Not , it's more than two colours No I think No . It's , definitely a g a not little . Maybe we should bit . too talk flashy about it on a . l in Yes a Yeah later meeting , or , definitely . or . when you use the buttons as black , it you can use two colours as well Okay uh . But we have to uh think of some other uh important things . Uh oh yeah , the the functionalities The of funct the the yeah buttons , I was . I was thinking about th the st do we still want a joystick idea No . . No , I think that's too vulnerable Yeah . . I think this is okay , the so we have the basic . Then we have the numbers . We have the power button . We have The we have a teletext button volume . , teletext and And maybe want to access a a menu or something Yeah , but . Most that's T_V_s that's have a I menu was thinking . that's gotta be on the television . Yeah , but Yeah I think yeah yeah you ha yeah I really need , b a menu button . That's just i the Yeah only , but button wha what only kind of menu You know ? Is , I uh isn't that different from every television ? No , I think most T_V_s Mm have an uh . Yeah a , if menu it's c nowadays if to access the uh uh screen settings . And Yeah so , I think it's okay to to add a menu button for uh But that and if that the covers T_V_ doesn't all the have a menu all the , then other settings . It covers everything then . But then Yeah you . have to put uh up and down and uh left Yeah and right , you No can , you can put use that on the the two eight four and six And you or al whatever can also . use the normal Okay skip buttons . for that . Th in that way Mm we , yeah have . like only the numbers , the power button , skip and volume , and then uh uh ten uh rem A mute and uh yeah a Mute teletext , mute . . A teletext and a menu and . a menu , and then then i That's that's all it . It's . all we need Yeah Hmm . . . Okay Great , uh . Yeah Okay , that's . not mu another not stuf much functions some stuff . So about the the the design of the docking station . Something important about a s uh , no , uh which sh uh should remind us of the remote itself , I guess . Yeah , definitely Uh , in one colour . Are we gonna . Just do use something with the uh spongy thing there ? I think the Uh spongy thing already um comes forward in the in the in the cushions , pads and Yeah things on the , that's s uh true side , that's . And we true will make . it spongy and and uh and uh well , the fruity thing is just the shape should be fru i did I think this is kind of fruity , you know . Just round shapes with uh Yeah , it's kinda fruity , and with th with catchy colours uh Yeah uh , but we're gonna have w to we really have to think I think colours is very important , because it has to be flashy , but and but it d it doesn't have to be annoying , that when you uh , know , some things is just over the top , and when you have Yeah it on , definitely your table for . more than two weeks , you it just gets annoying , because it's so big and flashy . Uh , it has to be some level of subtlety , but we have to still have to think of how we manage to uh to get Yeah to . that . Okay Okay . Guess . we're through then . I Okay guess so . . But we I think also we just so we have to do something with colour but also , I I think we have to keep the dark colour thing in mind . I think Yes that's Yeah . uh adds . to the too much colour maybe m Too much um colour , i it uh when you got it in a living room , it's But too our much des maybe design Yea yeah experts . . It will has to uh be work that out . Okay Yep . , well Yeah . I think the meeting will be over within a minute . So Something we will like wrap that up . . Or is there anything we'd like to discuss ? I guess not That's right . . Okay Do you , guys . ? No . No ? Okay . Well , you will read the minutes uh in the you can find them In in the shared the Oh , okay folder , yeah pro . . probably . Yeah uh no , for su for sure because I'm will now type them out . What are we going to do now ? Uh You'll , y yeah see in . you email Yeah , I guess . I think uh Yeah , I don't know . I don't know . . I hope so . And the other thing is that you don't have kind of prototype or something like that . You see a kinda prototype you can I a will little make one bit more in the uh next uh twenty minutes Yeah Construct . one , yeah . But With you laptop toilet paper roll ? Yeah and uh . . Okay Oh my . God Alright . , shall we get back to work Yep ? Great . . I was waiting for Well the you l are last Yeah message . We're . not , but . Bastard Back . to the pen . You lazy Mm yeah . |
TS3008d | The project manager opened the meeting. The user interface designer and industrial designer presented the prototype design. The remote has buttons for power, mute, teletext, volume and channel up/down, and nine numbered channel buttons. The group discussed what buttons would be needed to enter channels 10 and above. They discussed adapting the docking station so it could be used with other products but did not make a decision. The remote is plastic with different coloured rubber strips on the sides and rubber buttons. The marketing expert led the product evaluation. The group were generally satisfied with the design but did not think the remote was technologically innovative. The overall score was 2.6. The group worked out the manufacturing costs. The group had problems figuring out the cost of the docking station and buttons, and did not know which kind of chip to use. They discussed using kinetic energy to make the remote more technologically innovative but decided against it. They eventually decided that they could not afford a docking station. They did not have time to evaluate the project process before the end of the meeting. The group will fill out a final questionnaire. The remote will use a simple chip. The remote will use a standard battery and not kinetic energy. The remote will not come with a docking station. The group could not agree what buttons would be needed to enter channels 10 and above. The could not decide whether the docking station should be adapted for use with other products. The group did not know how much the docking station would cost. They were not sure what kind of chip they would need or where to find this information. They were not sure how much the buttons would cost because they seemed too expensive. They were not sure whether they could afford the docking station. The project manager wanted to use kinetic energy but the others were not convinced. The group were dissatisfied with the final product. They did not have enough time to evaluate the project process. | Okay , welcome to the detailed design meeting . Again , I'm gonna take minutes . Oh , we're gonna have a prototype presentation first . Uh , who's gonna give the prototype presentation ? You two guys Yes ? Okay . . Go ahead . . . coffee . 'Kay , we've made a prototype . Um , we've got uh uh our aspects from the last meeting . Uh , especially we looked at the form , material and the colour . Um , we've uh drawn here the p prototype . The logo is uh is uh is pretty uh obvious to see on the on the remote control , but it is necessary when you want to build your uh company f to a level higher . Um , our interface elements , there are shown in the in the drawing . Maybe you can uh point them uh The functions Uh , well the . uh all the functions are discussed uh I think the most of the functions are uh uh obvious . Uh , it's a little bit . Uh , power button . Uh then the the the nine uh channels . Uh the volume uh uh at the side , and the other side is the programmes . And then we had uh just uh two buttons , we place them in the middle , uh the menu , and for the teletext Oh no I thought that , the Alright was th the , I the mute button misses now Oh . Do y do Yeah you , the mute . did button But we want uh to that . have a m It's mute button uh here Yeah ? then . , in the middle Alright . Huh , and . uh you gotta point out which is the volume um uh button Yes and , um which is the programme button . we've Well disc , yeah mo uh mo Yeah , well most of them are right-handed . Yeah Most , but of you the users you gotta make it clear on the on Yes , y Yeah there well there will be , I a p a don't little have time in a uh little anymore P_ on on the that and Yeah a little , and a and uh a triangle Oh yeah , just on that progr yeah . . programme Yes above . Next , I think to . that I kinda miss a zero actually . Wait , there's was one thing I wanted to ask . Uh , there are different ways for remote controls to uh do uh like uh d I call it teens and twenties . Uh , y Yes th th . th the two numbers All n . no , that's um Yeah It's a television , true kinda dependent , yeah . on the television . Yes . . Yeah Uh , but do we have do we need extra buttons , for example I Uh think some uh some I Yes think have to so , yes . , you have you have a lot of standard buttons that has to be uh on it , uh Yeah , I think th you with should the add one and a double Zero uh ? uh A cross , or whatever May Yeah , but you . Yeah maybe yes don't , line here . you . ? don't actually need them , becau b l a lot of remote controls work that y when y that you when you fir you push the Yeah one . first , then And you then have a second No a , that's . couple dependent of seconds on the television . No , I don't think so Yes . , you have I televisions do know so . , then you have to Is , you it know , you depending have to on television uh press Nah ? , I Yeah don't . think so really , because you have a I know some remote controls that don't have these buttons , but you still can , know , obviously you can still Yes select the twenty uh , but a number in the but twenty a lot or Yes in the uh ten , but . uh uh no uh remote control nowadays are um they come with the television . Or actually , the other way around . But No , I think uh I really think it's n because you can when when you put a button on it with like one and uh then a dash Yeah . , it's the same thing as when you just push the one , because it i it first Yes , but gives you the functionality of that that uh separate button you also had to Yeah uh , well apply but su . some If televisions don't accept uh Yeah that , because that that's i it's for television . It's exact the same thing . No , no , but No no no . So some s television respond differently . Look , if uh i No i , listen listen . When you push the button , the remote control gives a signal . I in th in the first place Yes it gives . a signal which it would also send when you put a separate button on it Yes , that's . The one true with . dash , that signal gi and when y whe when you don't push another button on the remote control within five seconds , then the remote control Yeah gives . a signal for channel one . True . No I think it works that way No , it , really it it . works uh if you haven't got uh a special button for it , uh if you push a one , then on your television there will appear a one and a a line Yeah , but it's exact , which is the same an empty space that w would Yes appear . , but when some you put a separate button some push old a separate televisions button . uh you have to uh click on uh a special button , uh then you go to a a next level , you can push two buttons Yeah , but you . don't Yep underst uh you don't . True understand . my point . I think You want it's exact the same thing Yes when , but y some television don't support it No . , but But then the ex they would a would also support that button , because it's the same thing . Listen , with that that's that special but button you're talking about , eh ? That's just a signal to recei ju they send a t signal to the v tv T_V_ that they have to put a one in on your screen and a dash , which you can pu so you can uh still put another number on it . When you don't have that separate button , and you push y one , it's exactly the same thing . Do y you the remote control gives that same signal No , s as some No it would , a remote give can when some you only televisions had need the input first Yeah uh . Yes , so and they But need you and give you c the input no , they . You need push the one . That's the same thing as the button No , that's with not the one true and it . It's yes it simply it is not . Think true about it . . It's simply Yeah No not , but true . You . Uh uh you can uh wai when you push the one you can show on the telly a one and just a dash And it's the same , and then thing wait what happens uh and two a g remote uh seconds control or something gives another signal after five seconds that is just one No . , remote control doesn't give signal after five seconds . Remote control is a stupid thing . If you push a button , it sends Yeah it , that's immediately true to to the television . Yeah , but I m . uh but it's I I know for sure that some televisions that w th th the Yeah remote , it control supplied , only ha has the c these buttons with a one and a dash and a two and a dash , but when you use a bu a n remote control that doesn't sport these buttons , it still works . But okay No , we , definitely we'll impl not We'll discuss . Definitely them not . in the usability lab . No , we'll apply Uh eva them then evaluation for now . . I don't know uh I don't know if if it's Yeah , app it's just apply necessary them next . to the zero , the one and the Yeah two ? . Yeah , I think so . Yeah , for now , if we don't know for sure whether Okay . And Yes the button . for the SCART uh Ach audio . video uh external Yeah but input Uh . , you can access okay that uh via zero , and . What then I said minus about , I uh guess the remote control sending . Yeah . another signal , that that might Yeah . not be true , but I still think i it it all T_V_s in some ways support it , I don't know No , no . I think . it's more c is m maybe we don't uh we both don't really understand how it i how it really works , but I think there's more to in than wha Uh than , remote what you control just said sends . one signal at one button uh press I do . think that uh m Uh T_V_s , some support mur multiple kind of remote N controls some televisions . M when when you want to go further than uh ten Th won't work wi No with , you uh have to you have to to uh have that give special the television button . uh two or more signals . When you uh press one button , you give one signal . And the older televisions need more signals to go a level higher . But Yep . Okay , well we'll see When . you make the technology that that it will uh give more signals , it could work , but Just a basic idea of of of the most uh most y most common uh and simple uh operations on the Okay remote . . I kinda miss the docking station . Yeah Yes . . It's here on the Well it yeah , uh there's nothing We came I uh think it's pretty basic , the the there's Yes no fu . there's No one nothing there's one really button trendy about it . , that's wha there's there's there's one function and that's n the one But button maybe we can The when button you want . to find maybe it we . can make the docking station uh uh a bit standard for for uh the other products we sell , because Real Real Reaction sells more products than only remote controls Yep . So maybe . we can uh use the docking station , for example , uh M_P_ three players or or uh uh hearing devices I think that's . very difficult , because of different shapes of uh Yes , but uh when devices you put that same . volt voltages on it , you can put uh when Yeah the , of course . when the when uh o the the the lowest part of it , when Mm-hmm it's . o the same as the other products , you can put it all on the same uh Well it it got it it has got to fit into the shape , of course . Yes , but we can make The technology and the voltage can be the same . That's uh that's true . But uh i if you all make the m having a bottom like this No , we , then can they make all uh make fit the . most lowest part all the same . Yeah , that's true , but uh When when the the recharger has a has a bit what points out , we can place all on top of it . Yes , but Just uh have I to I be g big enough for the Shouldn't biggest it fall then ? It isn't going to fall down ? That's a bit uh yeah , I No think , when you make it large enough no it it will not . But then it's No , but a little if bit if like this , I'll I'll point it out , if you got uh But a it's just a a an base idea a base like . this , I won't draw it really . If you got a base which is uh But as it's flat big as this it's flat as as this , so we can p make all the products You can as flat . as this . Yeah But sure i , but i if i you it's got if backwards you got a tiny . player , it can Yes , but when you make uh uh But a bit it's it's of backwards big . It's leaning . It's leaning backwards , I think , in Yeah the in the . Uh , wha docking what station you could do . if you uh from the bottom oh , right That's text , help . But . Uh , you could make like a hole in it , you know Yes , of uh in in , little the holer littler Uh , little Yeah products go deeper . That in i it that . is possible Well let's , yep ha . let's talk about the docking station later , because uh maybe Yeah we have , sure we , you're right have to . uh consider the docking station anyway , because we have some uh Yes cost . And issues uh uh still Oh to . come . But we the have f to look the n I look don't and know feel . would be great on this uh remote control I don't , because like the colours uh . you always uh will uh pick up the remote control in Mm-hmm the . in the smallest uh area Yeah . . Then your uh left thumb of uh your right thumb is uh near the programme uh button , which is the most common used uh function , and all the other buttons are available for your uh thumb . So it's Okay it's . it's really good design . Yeah Yes . Alright . . That's it ? Yes , uh on the side uh there will be a strip of rubber , and in the middle uh there is uh a hard The light uh . a hard material , a bit hard plastic with a light uh behind it . Okay . And other lights I think ? added lights Yes are gonna , we can be a problem make also too . n neon lights on it , or or the buttons No , o on that the on can the make front uh . light Yeah , okay on it . . Maybe the uh the logo . Yes . lights But ? , it will also Yeah , why not uh ? uh use batteries , and do we Of want course to . Okay Mm . . For now , uh this is uh is good enough . Okay . Yeah , what was uh on the The all the aspects of the interface buttons were uh Okay , but in the oh yeah , the colour , because we're gonna use uh one colour for the the plastic enclosure and one colour for the rubber , isn't Yes it ? Then . we're gonna do the buttons in the i are we're gonna have rubber buttons . And Yes they're be Yeah . a Uh . they'll , in be the same in the same colour colour as the as side the rubber . on the side Yeah Yeah , I think . Okay . Yeah I think . And that'll be I good think we . Yeah . should . use a a darker colour for the um plastic , and maybe some more m brighter and flashy Yes stuff , maybe we can use Yes on . the on the lights on the side we can use uh uh multiple uh lights , so it will uh Yeah , we'll talk about the lights later Yes . . 'Cause Yep I . also don yeah , it's depends on the costs and such Yeah . . But uh , and we have to agree uh upon the exact colours , but may I dunno if that's important , but we'll talk about that later . Okay , for now this We is will this . is okay . Um , the next p y you gonna give a presentation too ? Uh , I have to see the agenda Well No , uh . yeah . , I I'm gonna do something right there , yeah . Detail design . We gotta do that on the right the most right-most screen , because Evaluation the leftmost criteria . Yep , that's me . Okay . Okay . Alright . I will be needing that image , so leave it please . Um Go away . Right , we're gonna evaluate that design according to a few points . Um , we g the four of us are going to do that um together . I wanna have a colour over here , come on . Right , the remote is not ugly , a bit weird sentence , but the positive things has to be on the left , so I said not ugly instead of ugly . Uh , what would you say , we we gotta give points to uh to all of these to evaluate uh that design , and please forget the drawing skills of these guys Okay . The . remote control is not ugly . How do you feel ? Yeah , I think four maybe would be appropriate , because it's Yeah , maybe it really depends on taste . Uh , I mean it's kind of , our design . It's Yes . so Yeah if . maybe a lot of people find it really ugly , you know , o other people find it really cool Background colour . I don't . know or uh I don't know how you How I Casting do think you guys feel . Yeah ? I . think the the fronts will give it a more uh uh uh less uglier uh side , because you can uh make The different it in your designs own yes , you can . Yes make . it in your own uh Yeah . Okay more . to your own personality or or house Yeah style , but we d . we didn't we're we're not planning to use fronts , I believe No , not not fronts , but . With No a different , not colour fronts designs a co a . Different . colours Yes designs . . Oh , okay And . Different that's . still colours uh maybe , yeah . uh , yeah , is is uh is a little Okay , but personal touch , I guess Oh , maybe . What we ? should do three or something that w you know , our Yeah , wha wha what would you uh Or guys forty Yeah uh think . . ? Personally . Personally We can . make it a one . Yes , but what is it ? I think two or three . Mm yeah . Guido ? I agree . Two or three . Um I , I was uh I go for the positive . So I go for two . I was thinking about three , so I guess Uh , I was thinking about four , so I think three is uh three Okay is , three uh . a bit uh oh , what am I doing ? I'll mark it . The remote control's uh uh that n makes uh zapping easy . Yeah . Yeah well , let that Yes let's make . that Two a one . Yeah One . . One ? Antek Yes , you agree . ? . Okay yeah , I'll I'll Yes agree . . Yeah That's one thing for . You're I'm sure not the I'm Antek . the usability . , so I totally agree . The remote control the remote control's relevant buttons are prominently visible . Yes . Yeah . Yeah , two or The a one , I guess . It's something we really put work into . Yeah , I yeah . I It's would all say about a one the buttons because uh . every button is uh uh relevant . And our oh yeah , it's a b yeah . Yeah ? Alright . That's a one ? You agree ? Yeah . The remote control hasn't got too much redundant or unneeded buttons . I think we But totally Well succeeded there Well . Oh maybe a two , because of the menu button Yeah , well or menu something Yeah , that's Yeah true , maybe . And . That's Also telete . true . , the the the buttons of the one , the two , the Yeah the digits , we don't know if the uh they're necessary , o the . the yeah , m they're well used , you uh d uh you've got a point . I think a two . Yeah , true Can yes . Yeah , three , I , two Came agree a long . . way Two , but or three not ? we didn't not uh Mm two . Two But ? Antek you can't . make a remote control without them Because , because we got Nay that that that's true , that's true . They're definitely needed No , w . So w it can also always be more simplistic we put , but it on a two two is ? yeah . Yes . The remote control has got a really trendy look . Yes . A one . Maarten Yeah , uh . Well a t I . think a two . Yeah yeah , y i it's hard to say from this picture . Yeah . We we've tried to make it uh the the best trendy Yeah look uh . ever . Ever , yeah . Guido . But Uh I do , I will think I it's will more make it a three , because uh yeah . I But I I do th think that it's more trendy than beautiful . Yeah , uh Yes I agree . . I agree So . so I think Yeah maybe it has . True to score , yeah higher . uh on this I was than planning on the to give it a two , uh where I give the not ugly uh A th a three . oh , yeah , that's true . You agree on the two Yeah ? . Yes I i . uh when you compare to the Great . Remote control hasn't got too much redundant or unneeded Uh uh buttons . what's the difference Uh , I with copied that one . Well , uh forget that Okay . . Um Go away . Remote control has got innovative technology implanted . No No No . . . We're not No well , maybe the , not the L_C_D_ the on the side , so . . Yeah , but we uh you mean the rubber stuff Yeah , and the light . ? Yeah And the , but light we have maybe t But we that . have that's to talk not about innovative the lights But uh . And Well I don't . Lights , I u g also it's also really not innovative lights are , it's more It's not seven ? No , six Well , six . Or seven . maybe , yeah No , six . Six . Or Why six . uh . why not Six a seven ? . Yeah , mine is seven Because we've . tried to make it a little bit innovative Yeah . , but it but How it ? Uh it's uh depends on the on the With maybe the lights it it's it's kind of future No Yeah , I , you think think I the lights think are actually innovative ? it's a seven maybe , but there's nothing innovative about it Well . , it's n true . Uh , I agree , m but But still you can retrieve it when it's when it's gone , with the Innovative in with generally I'll or just Yeah , you f you didn't draw the original docking station for . Yes N no Yeah . The docking no , it , t . it's station A docking is a station is a little I Yeah think bit , I is mean I the innova innovative think dock station with its , but but uh , I think . It's the a part of the remote I think the docking more station m , it's gonna be a kind of a problem Okay . And with the speaker . But Uh that on the that's there's n also a Well speaker , let's . leave . it open for uh for us later to see what , because we have to reevaluate anyway . Well I i Okay yeah . . No No ? uh , well , the agenda says evaluate now , so I think we Okay , for now it's a six It's or a seven it's a six uh . , sev six Six maybe . , because But the retrieval That m or f the Yeah Yeah , for the retrieval , but I don't function I don't know if it's . very inno yeah Yeah . . I think that's very innovative for a Yes remote Yeah control , v , how . would you innovate a remote control more ? Yeah , more through uh like function T_V_ functionalities To put it on your and head no . no , you know what I mean . You have must be innovative technology for remote controls , but more Yeah in sure how , but you control stuff , not in how you find your yeah . Yeah But I , it's d I definitely don't think that's it's that's a five think , but about it la later on and uh Remote control is easy to use Yeah , as . a a Yes one or . a two ma Yeah uh , a at least two . . Yes . I think a two . Yeah ? Yeah , it's good . More Come two on . . The remote control hasn't got uh No , I would . have seen that one before . Oh , you skipped one uh I've just filled uh Uh , here . Go away . You like the buttons I found twelve . questions so much , but it still is Remote ten control . will be bought by It will be bought by people under the age of forty . Yes Yeah Yes . . Definitely . . In Well in and comparing with uh people of th of No the age no no above Uh . No ? , just , just in general if they if they buy it . . Yeah , a two We don't . know Yeah . But , but Yeah , what I think do you think ? I Yeah think two . , I think two , yeah . I agree Antek ? . Two . Yes , two , but only in c when you compare it with with elderly . Uh , that No is , that's not the no question comparison . . It's just w it will be bought by people under forty . Yeah , you can yeah , you can be very And I don't picky about mean This it is two . just people guessing . . Ah yeah , just make it we'll make Make W it it a w a two two . . When it succeeds , uh it can get a two , mu Right , the rem The remote control has Oh recognisable no . corporate image , colour Yeah , logo or slogan . Yeah . , you have We don't make have an the slogan though . slogan is quite obvious . Oh , the slogan Oh the oh . Can sorry we see the slogan , no , not not ? the slogan The logo . Yeah A logo , you can put . that . on the side if if we would like Underneath to Yes . it , uh or something . encrypted uh with Yeah , and I will Are I we th gonna do that still ? think it's gonna be a two A or three a three . Maybe . Three a three . this time . Yeah Yes , a three . . Three ? I agree . Because of the slogan And Remote uh control's got a basic design intended uh for Uh novice , it's a one users or a two Yeah . . , two . Yes . Two Yeah Two , make . it a two . ? Two . Alright . We gotta add up the scores now to see our total average . Four , five , seven , nine . Forget that . Fifteen , seventeen , twenty one , twenty four , twenty six . Twenty six . It's a two point six . It's not that bad Alright , we yeah . Yeah . , and that's mostly the inno when we uh score higher on innovative technology , we would score two , Yeah which is . True uh . quite a great score . Okay . Uh , this is was uh the evaluation ? This was my evaluation Because I . So I still think that the most important part We did of this a pretty meeting nice still has job until now . Yeah . Um , is this your Is there something Whatever . after this uh meeting Well , I think ? Or we gotta fill out No another questionnaire . . Okay . Okay , yeah . Still opened or uh Yeah Yeah . . Okay , finance . Because um Shoot I received . A five uh a spreadsheet . A five . . Yeah , but I uh actually don't need this presentation , I guess . Oh . Doesn't matter . I'm gonna open the spreadsheet and we're gonna work this out together , because I didn't really fin uh I have a . Didn't really finish it . Well , we uh We'll see . We'll stumble upon some problems . We probably will . I probably have already opened it here . try it again . First of all , the mm all the docking station and costs and such are not included in this list . But let's let's st start with beginning . We include one battery . I i uh I'll explain its Uh , the the components are listed over here . Uh , price is given . We um The amount , yeah . yeah , we we uh indicate the amount of components of the specif specific component , how much we need of them . And then uh , we'll uh calcula Don't watch the number yet . I don't know if it's filled in properly . Okay , we need one battery . One battery . I think Yes one battery . is enough . We don't need kinetic , solar cells , hand dynamo . A s okay , this this is a p first problem . Uh , I think we should know how many simple chips , regular Uh it's chips it's one one chip , but but you have to choose one from it . Okay . But The simple chip is e enough I I think , but with I the don't lights know with the lights and the retrieval Where , it did can we be find uh this information I ? Was haven't it got an idea on on which we need to use , really No . , uh I think No I it was . uh your job in the first uh meet Uh , f your first presentation to make this clear , but Yes Yeah then . you , my had some my t my time problems uh . But do you th you do you know what chip we need ? The the email I got said uh simple chip , but when we put in the speaker and the retriever uh device Yeah . , it will uh cost a a bit more , like I think the advanced chip maybe . And how do you know ? I mean , you got that email Bec . Did it point out Maybe you can what No uh look to , the use it up them right for now they ? . didn't know about a retriever or a Okay , but speaker okay uh . When we in don't it . when we leave the uh retriever and such aside , what Then it's a simple chip then it would . be a simple chip . And with the retriever , it would be an advanced chip . Yes Alright , I , well I I s I , point out the advanced chip for now , I guess Okay . That will be enough . Yeah for , but future it will uh it recommendations will it will . be cause a lot of problems . The sample sensor sample speaker . What is it m is that the speaker we were t I don't know what it is . I don't know it uh either . I don't know . Okay , we went for the double-curved case Yes . made out of plastic and rubber . And with a special colour . I guess that's what we were Well , special colour Yeah , I don't know . . about the special colour Otherwise , but I , you don't I get don't know I if think it's uh very special w a uh standard . uh plastic colour Yeah . , I think we uh Mm we have okay special . Standard colours . rubber . Alright , that's okay . Okay St , then the push-button , I was just counting them . Uh , I think you have to indicate the amount of push-buttons we want to use , isn't it Whoa ? , it's Yes a little Well . that's bit of a problem , because That's huge I re but . I really don't understand that , because I can imagine a remote control with far more push-buttons , and it wouldn't be possible according to this No uh . We have sheet . the simplest No . buttons . No , it's only Yeah . uh when you use push-buttons , it will cost that much I don't think so . If you , because use a it scroll-wheel Ah . says amount Yeah , it . The wouldn't the the yellow row is the amount Fill of in the number of components you plan to use in the and the total cost I don't know . Maybe I it's the kind of push-buttons . You can have f four kind of push-buttons . Rubber Uh , one til . You nine can have . Is that uh one or is that nine And I count them buttons like this ? . One two three uh four five six seven eight nine ten Yeah eleven . twelve and thirteen . Because Oh , this is oh , this is one , okay . Twelve , okay , then it would be eighteen , because uh , I uh rated them as uh um To as n uh that's Different total uh uh separate of four buttons buttons . , yes . Yes . . And I plus think these that two , f uh plus the mute button , and it's will be uh eighteen . Eighteen . One two three four five , si Why is that so uh expensive Yeah . , I don't understand . Y I do I don't get the point , because it's would be s relatively so expensive , just these m small buttons . Is it cents , the the the fifty cents Fifty cents a button for ? one single stupid button . So , whe No when way you . so Well then , okay , well it well let's make it just one It's . eighty percent of the price of the of Here the , now amount it's of now it's already Yeah , exactly . Yeah . s shall we just give our own interpretation to , because else we would really have a problem . It would be impossible to make I can't it I It's I way I couldn't understand it if it was fifty cents per uh uh per button When you have the . Really same amount . of button , you have to put in wi in your carton . Board And and less Yeah . And then throw buttons , yeah , it than this isn't possible . This is No the most , no simple no . yeah , it is possible , but But I've whe never seen one before . I've seen No one , really uh . one remote control Yeah with , without only the the numbers pu yeah , only . That's with possible uh . page up , page down Yeah and Yeah volume , we could , uh skip , but the numbers . Yeah , but but I d I wouldn't want to own that . Really That's . still Uh , it's it's four still for . little children . They can handle that remote Yeah control . , but Then uh but , teletext it isn't fo would also be im impossible Yes , it's . for it's li uh it's Yeah just for , that's a no little Okay option , we'll , that's we'll no just option . okay . But then still , when we there's no room for a docking station or something . Tha w Le let's see th we have uh oh yeah , button supplements . We'll give the buttons special colour . We'll give them a special form . Uh , I think we should mark the special form thing , because it this will be some special forms incorporated in these big buttons , I guess A special . colour , why a special colour ? Because the buttons will be uh d will be matching colour But between wha what the buttons s what and the special rubber surroundings ? Otherwise . I think that's Okay , it the what , yeah they mean . by a special colour Otherwise I Uh don't think , yeah it the special . I . would think be form all the the is special really true colour . things have to be marked over here , because that's what we were planning to do , making it Special form also , it says Yeah . , special Is it material ? r also , because i has rubber . And the buttons have to be rubber . What is the normal material ? Yeah Plastic , I dunno . . Sh Plastic yeah . , I think . Classic Plastic Plastic . ? Oh , plastic . . 'Kay , but the problem now is that the There's no such thing as a docking station in this list , but we can all imagine that it would be impossible to Yeah . make a docking station for thirty cents . But we can uh sell the remote control and uh sell the docking station Separately . Se yes no no . And no and . but we don't have to tell it , but what we can say of can um almost make it impossible to buy a remote control without the docking station . Yeah , yeah . Yeah , but I do like the idea , but we yeah . It uh but it then the docking station isn't relevant for this project anymore , but we can No . No , but you but then otherwise you can't you retrieve still have to use it we . have to find out what chip we u need . Yeah , I really don't get it . I mean if it's a simple chip , then I think we we suddenly can agree got on this two . I Euros and I thirty think cents the special colour . thing has to be uh marked . 'Cause I think we Yeah uh , yep Yeah . , I think that's what what what they uh But for mean two Euros I think so and , too thirty . cents , we uh we don't get a docking station . Oh , I don't know . But can we find out uh about uh this chips ? Because when we don't need a d a docking station , then probably we also have only we also need a simple chip . And then we can get a docking And maybe station then we can . do something extra For . Oh , n uh oh , still oh , it's gonna get more expensive with . Two . Then we have some money left . We can put then For two Euros . We can put a scroll-wheel on it or something . Yeah , well who knows Uh why ? I . Or mean a little i bit i if of tin you titanium if . it would cost two Euros , that had a total a total thing , it would be nice too , I mean uh we're not gonna add uh But what a trip what to can Hawaii we do to Yeah it , or we can . ki do the kinetic cells . That's also maybe an idea . But uh what can we do with the simple chip and what's difference Yeah that's with what a then regular what he has chip to find and a advanced out . Maybe you can chip uh ? find it in your email right now , then we know If if then we i exactly know what it will cost us . Maybe is that that's nice to know . Regular chip and because we don't have uh special functions to use uh Yeah , bu bu but in advanced when we chip , for example I yeah . like the hand dynamo part , but when we skip . when we um when we don't use the do we're not gonna make the docking station , then we still yeah , we need something else maybe to make it kind of special , because that was our our special feature We can make a . plain Yeah docking . station for two Euros We'll . I go mean back uh Yeah , okay tomorrow , you can also do that , but . maybe Wi wi without recharge It still is a special remote control cons uh you know , wi its form is special Yeah , but but and we can make a docking material station . for two Euros uh if you don't put the recharge function in it . I mean , it has a shape Yeah , but . Of for course two it has Euros a shape , but , then i we have i still maybe we have to use the advanced chip , then two Euros isn't even possible . Why should that not be possible ? Yeah , then because then we'd thirty cents left . No , for for the uh for the docking station if you do if you choose the simple chip . Yeah , but yeah , I don't know , because maybe d uh yeah , we have to find That's out with the the question simple chip . If . we do i do we need an advanced chip , or Yes Yeah is , and it . w okay and and f we It uh need isn't f in my and information what is this ? Sample , so sensor I don't know sample it uh speaker either . . It isn't in my information , I uh I I've got a schematic view of the remote control , but nothing about uh advanced chips or You can look at it for s presentation . S technical functions ? No . Uh I've got here No in no uh , they were uh mine I will , yeah put Oh . a . I will put a page on it . When my mouse works again . Oh , oh oh . Hey . Oh . My mouse is uh Dead . Yes . Reanimate it Oh . . Died . Ah , I've got it . I will put uh my email on the the network . What the hell are these ? It's on it . Oh , whatever . Yeah , it's open . Mm . I don't think here It's circuit it's in board here . already . It's only just It's nothing about basics s yeah for for . Yes At . the end circuit This isn't helpful there is . an infrared No . LED . But i in the presentation of yours , there was also something about different components . Which one was it ? Components design Functional . requirements ? Um No , that was my presentation Components design . maybe . Yes N on , that top was . mine . Ah . Ah yes , it was the second one . But that was my second Yeah It's , it was already your second open . your first presentation . It's at the bottom . Working Sorry design ? . It's uh at your task bar . Yeah , but it's the the other one . Oh . Mm Uh Was it , this working is n this Sorry design is not . this or components design n that's not ? the right one . I don't oh . Okay , sorry . No , this is the other one . Or maybe something is uh maybe there's something abo in in these Chip set . But this is the same uh This is o only the possibilities . Here . Yeah . We can use a simple , a regular , or advanced chip . Yeah , nice The . I it display doesn't say requires anything You know an that . advanced a push-button chip requires . a simple chip , but a scroll-wheel , it it me requires Ah , okay . Okay , so we only Requires need a simple . chip . With the light . Little lights . Yeah , but that that's just the same as the No no , that's the LED just a simple . chip . That's not needed A scroll-wheel . it s uh only states that a scroll-wheel requires a regular chip , and that a display requires an advanced chip . So , we don't A display need any of them uh . is , of course , uh for showing L_C_D_ letters . . For showing text Yeah . . I don't think that uh No . just a l a little light I think uh the uh normal uh simple chip will Yeah be okay , I . agree . And what's the sample sensor slash sample speaker ? Maybe you can say against the remote uh page uh Yeah . f uh page up , page Yeah down . , I guess so too . Yeah , true . Next Well , that's not channel too . what we want . No . Well , we might want it , but Okay . All in twelve Back Euros to the costs . . Yeah Twelve . Euros and fifty cents . So we're So gonna , simple use the simple chip is okay chip . . Great . Delete . Yeah . And the lights . Where uh are the lights ? Yeah , lights , yeah , there's no Well , there're three , I guess category . . Nah , there is some money left to be spent . Can we do it wi within I think two we can make a docking two Euro station ? Okay , but what we have to think . Yeah about . now is that is is it still a special remote control ? But I mean it isn't it hasn't got any innovative technology , we aren't gonna apply any uh innovated innovative te technology anyway , I think Mm-hmm . I don't . I don't see any possibility to do so , because it would wouldn't fit our But it's defi original design philosophy . . But No what , that's w is there true some . extra maybe I think maybe the kinetic thing is something . Instead of the rechargeable the rechargeable thing was something to um know , so y so people wouldn't M have bu to worry about their batteries anymore . Maybe we if we put the kinetic But thing but in sometimes it you put Yeah a , you leave the p yeah , I know , but still I they will think about that . I mean if Kinetics you u aren't uh nowadays only used in watches and The that's uh because it's made you're always for walking s people . well , the they don't if it was uh uh r useless technology , they wouldn't put it uh as a possibility Uh solar cells . And i are it useless it Or the . hand th th dynamo the the target dynamo the target uh group are people who zap regularly and throw with their remote control as a matter of speaking Yeah . . Because I think it when when there w was a remote control where it was useful to have a kinetic uh uh power source , then it would be this one . Because it's one it gets thrown around thrown around a lot and it gets used a lot Hey that maybe that's Yeah cool , but but that's a cool thing if about we ca it , you know . You don't use batteries . I've never seen it before in a remote control . I don't But know then if we could make a docking station . Five minutes No . , we we we can't make a docking station anyway . That's not true . Yeah , we can als or uh also m we we can make We can one make Wow a docking , w station why we for can no two still li thirty make . Look at now , we got two Two Fo thirty . two thirty left We for can . Ca make can't a docking a docking we station make station a docking station . Sure of that . ? . With a cable , with uh buttons on it Sure . , with retrieval uh device I don't in know it The . . power device is is i i is very cheap . That's just a regular uh power cable and Yeah whatever , but . be serious , then uh the Wi docking station will be Well , we a with fifth we a uh button of the price to of the remote control . So wi . with a button to retrieve it , so it will beep . Uh Yeah , so . it's uh wireless Yeah , but we uh technology we . don't inc we haven't looked at the these costs of the speaker and other stuff . I don't think it's realistic for you to do so . Well then it's a useless project . Look at the case Oh , because , the case we the case of of uh of Yeah uh , then we don't have We well any look innovation at all the special things stuff . we have . Colour a the colours are special , the form is special . It th this is whole concept . Uh Can't maybe we it uh with the kinetic thing , I think we could do uh do a compromise uh with the kim Can't kinetic we say fifteen thing . Euros ? No , sta yeah Uh , no I . mean No , then we have to sell it for thirty Euros . No . No , we It's only the make less profit of it . You can sell for twenty seven and a half . Then you make as much profit as No you . would with twelve and a half production costs . Yeah , I don my suggestion is to just forget about the whole docking station thing and make it uh like a Uh uh I I I I still fee I also feel this concept of making it kinetic , because of the you know , it g I it don't gives think something Maybe we dynamic can uh can to the do remote it both control . . Maybe we can do it both uh in the in the in the remote . Battery and kinetic . No . No , that wouldn't n no . Thirteen twenty . Yeah , and it is also not a good it's not you And have I think to really only do it only kinetic , you don't want it to think about batteries anymore . Yes , but Yeah when , but only it's then kinetic when it , then you No then you gotta no have to shake . it uh and all when it's when it's empty . Yeah You you gotta , it's throw great . uh throw it through the room like twenty times an hour No , really no . no . No no , this is very sophisticated technology technology . When you You use asked it for your three remote d like once a day , or maybe even less i i No it , that's n that's not true . Uh No , a watch . is uh kinetic It because you walk We all can the time make it . yeah no . Becau be but a remote control gets why do they state that this technology Yes can be , solar used if cells it are also stated . Yeah , m but a w uh uh n uh a calculator also works on r on Why solar don't cells we . use solar cells then ? Because I think the d whole dynamic part , do you know , appeals to me qui uh thinking of our design philosophy , you know , with the rubber parts and uh sturdiness of the thing , and y when you move it around a lot , then people find the idea funny that when I move my That's remote true control . around Yeah and , it's funny for a week . I guess something like that , where you have to move it around very frequently , is demotivating . Yeah , but you don't have to . Trust me . The idea of this technology is that you don't think about it , it just happens . No , I I don't move my uh my Okay Oui remote , then . we control d Okay very , well much y we don't , seriously have to do it , but . what that would just have a lack of key features , you know . You m have to put something on your box . You have to make people buy it and uh We can really can do the docking thing , uh it's not yeah , uh we can do it , but it's would be a You easy can way do out it for fifty . cents . Well , we've got more than fifty Cents The . c Okay , but The we case have to grou the to case agree upon alone something is is , because is uh uh we only have a minute left or so the case . alone for uh remote control is at least one Euro . Then we have one Euro thirty for the whole No docking no station , it's not possible . . Okay , w b we can s we can leave it on be well then then th it's this is then then our concept is ready . Cheap remote control . Yeah , we make some extra profit of Yeah it . . No , we won't , but that's But now um something else . No , this It not w it gonna won't sell tell , but Huh . No , any . ideas ? Of course not . No , uh , n no Great . It's great . Yeah , we Our just remote have control to go all . what we did today again . You have to do it over . We come back tomorrow , okay Yeah ? No Yes no . uh there's . the still there's still Seventy someth concept Euros and . something special left . I mean we're gonna it's gonna excel in No in , but on in no the the range . in the field of design and and uh looks and feel . That's what it's makes it special . Yeah , and I would li I would have liked a kinetic part as well , to give it some just to give it some extra special feature , and uh I know it will work , but uh it's it's an They're they're not putting technologies on this , but if it if it was impossible to to make it happen . Why not a hand dynamo then ? Okay , well we leave it like this . Then it's c Yeah then we're yeah , yeah . We can't . do anything else . Warning , finish meeting now . We're done . Okay Is this it , project ? e uh well Yeah , we were gonna , sure . what look take Okay a look at . the last sheet . No , we can't . Yeah , we have to Yeah , it's No . Yes , yes Yes . Celebration . . I don't see why , but Where's the champagne ? I think we gotta fill out another questionnaire , to be honest . Yeah ? I don't uh hear a bell . No , not yet . Alright We , I'll can see do you it guys here in then a minute . . Bye . I Can don't we think can't so we do . it here ? I don't know . I don't I don't think so . Uh-huh . Just fill that one in . Yeah , we're doing now . But it's . Oh , okay . Uh , I Nice don't know . . |
TS3009a | After introducing the remote control objective, the project manager demonstrated the SmartBoard technology they would be using. They tested it by drawing animals. The project manager informed the group of the budget, before beginning the discussion of current remotes and initial ideas. They considered taking the best of their competitors designs and making a multifunction remote. It needs to be useable internationally, with few buttons. The considered options for the shape of the remote control, imagining how it would fit in the hand. The group ended the discussion by touching very briefly on some materials issues, and discussed remote covers. Individual must come up with their ideas for the next meeting. The interface specialist will look at button and over all look. Specific ideas as to components and materials are to be left to the next meeting. They will look further at the idea of covers in the mext meeting too. *NA* | I dunno . Throwing away my toothpick . Hi there . Yo . Ow . 'Kay . Uh Nice user interface . Yeah . What the Uh Yeah well , ja well let's just start 'Kay . . I've uh made a presentation Right let's uh see it . but uh I'll open it on the Smartboard , so we can all see it . So it's in the project documents because that's what we can find here . Well . Very nice . Well this is called the the the kick-off meeting . So uh I'm the Project Manager , so I had to fill it in 'Kay . , and uh hmm . Oh sorry . And an uh a nice agenda . Uh we'll do the opening and then uh we'll meet each other , what uh we already do , so , that's not uh very much trouble . I'll I'll show you the the tools we have here , so that we can all use them . Then uh we'll look at the project plan from uh Real Reaction . We'll discuss about our first ideas about the project , and then uh we'll close the meeting , and then we can uh individually uh do our things and then uh we'll get back here . So this the opening we'll uh We have to uh design a new television remote control . You have heard that uh already I think , so Mm-hmm . . Um we want it to be original , so a nice uh a nice new design . Uh trendy , it's also for young people , and we have to just uh make it uh modern . And uh friendly , so size does matter . And uh Well it has to be a have the the right uh the right buttons on the right place , that kin Mm-hmm those kind . of things . Other uh There happen to be uh three stages . functional , conceptual , and d detailed design . Um so every time we we'll do some individual work , get meeting , talk about it , uh and then go into the next phase . That's just it . Um We have uh these two Smartboards . Um well as I just showed , there's a project management folder , a project document folder on the desktop . It just works exactly the same as a computer . You just uh click on the on the folder and you open the everything you you put in it with your laptop . So you can uh make uh Words Excel , everything . Um and the w the r uh the rest uh also works the same so uh when you open a notepad you uh you just get your uh things , you can uh draw . This is a uh well a drawing board . you have a these different uh functions on the board . You can see them there . So you have a a nice pen , and it's works just like a bal ball pen . This is just a . I want to uh Oh yeah . Of course w doesn't work any more Maybe . you should try to write on the on the big white uh Does it ? Yeah Yes I . It will works . eraser so . It's Wonderful fantas . fantastic . We can uh uh well you can save a file . So if uh we draw we have to save everything . Don't throw anything away . Mm-hmm . Uh just we can start a new one , and we just go on , and don't throw anything away . Just uh let them all uh stand here . We can delete , but we don't do that . Um you can here select a pen , you can draw anything you want . It's a bit uh childish you have to write . It's not as fast as you w you know it , but it does work sometimes . Well it's . just like a normal uh paint . So it's gone . Alright , yep . Well we are designers , so we have to have a a more uh a Smartboard . So that's fantastic . Um well this uh speaks for itself . We going to try it . So um we all uh are going to uh draw a nice animal on this board , not my idea Alright , your favourite animal . Yes our your favourite ? . So um I'm to going to have to draw a kangaroo , but I'm going d I'm not going to . I'm just uh going to uh well draw a nice uh beast w I dunno Grizzly what I'm going bear to design . Oh . um doesn't I hope oh this . was part of the Yeah assignment , 'kay and not . uh your uh Hmm I ? hope this was part of the assignment and not uh your personal uh enjoyment I just said . it's Yeah not . my idea but I am the Project Manager , and officially this is my idea I I . So I I understand We're kinda . Alright losing . time , though . what ? We're losing time Ah , but so start the first the first meeting is just a bit uh loose Alright , loosen . up , a bit uh meeting each other well uh uh Yep nice yeah yes . . Sh I hope our Industrial Designer does this better because uh this is Don't uh uh count on it . No so a a few Do legs we have to . guess ? A Yes yes guess hippo . Well I I should make it an hippo now ? Yeah think . it's a mouse . or a rat No . I don't think so . Oh . Oh I know it . Well what is it , huh It's I ? a don't hedgehog know how to call it . Yeah . A hedgehog ? difficult English word . I didn't knew it myself . Well . I'm amazed uh about your uh drawing skills Our characteristics . sum it up . Well it's uh very uh painful those kind of thing . So we can uh just uh Yeah . We're going back and now uh our Industrial Designer can Alright uh draw . its I uh am the Industrial most Designer favourite animal . Thank you . Huh . . Chief , I am the Industrial Designer . Oh uh but this uh marketing designer . Yeah . I think It's pr it resembles the animal drawn by . It's . what kind of animal is that then ? I think can I say it ? Yeah sure Uh . it . It's a rabbit . Well Looks very nice , right ? Yeah . It looks amazing . No no no . What are you going to do ? We want to erase it No no . . No no save it and start a new uh save it Yes These are very . and start impor a new black uh doc a These blank are very document important . documents , of course , uh these drawings Yeah well we have , uh Yes to save uh everything so now right um . the next one uh You go man . and then save Thanks it and start . an blank document . Yeah . There's also different colours and different uh well pen widths uh the line the the thickness thickness . So Alright . um well you should uh try it but uh I should have made mine a white rabbit Well y y y you could have but . uh And . he deliberately It draws speaks for a itself animal . we don't know the English word for . What the It looks like an uh uh just a duck . It looks like that beast from Sesame Street . . Nice Yeah . Big bird . . Is You're it standing a duck in ? front It's of it , I it's can't see uh Is it a plane it . Alright , thank ? you . Yeah it's a bird , but what kind of bird ? It doesn't draw uh Do we have circles to uh uh that easy uh . You have to push harder . Yeah Mm just a bit a bit . childish , a bit . But we have uh Release do your anger we have . to name the specific species of the bird ? Uh No no ? I don't . It's just a bird . Well Well wonderful uh save the . document and then uh And then a a new blank document for . uh will uh Here choose you go . a new colour and a new pen width so w Why we can do all I see have to it do the difficult tasks ? Uh . No well first pen yeah yeah that's . . And then you go to format I think Uh current , and colour current . colour you choose a new colour . And I a like new uh Mm oh they . don't have pink . Oh b oh think this pen is uh width uh also format . It's not like in paint Uh ? Uh . Line width . And you can choose Line a nice width one Width . . Width . width Uh . With each other . fifteen . And Hmm I can . draw ? Yeah . So . Just Uh a wa that's the way we do it's quite easy . Hmm . Mm-hmm It's a pussy cat . It's a cat . . Oh Pussy Oh . the line width is too thick , but oh Well well then . you change it . And erase things . Uh . What It's a pig It smiles nicely . . ? Super pig Now I have to change . the line width . Uh one . So These are whiskers , you know . Yeah yeah yeah Right we know . . Uh well I think it's obvious right now . Yes alright . It's a cat . No it looks great . Miaow . Well if this isn't obvious Well well um Just save it Yeah I'll save save it it alright uh . save . and start a new blank document . Uh yeah uh blank . Yep . So that's uh what we're going to use when we uh need it Well Oh great I feel . comfortable . Well now . Thanks for it's this terrific exercise . , eh ? It's good I feel for group spirit totally at ease Yeah . It that's it certainly is . . . We're one big happy family now Yeah something like that . . Well then uh the serious uh stuff . We're we want to sell it at twenty five Euros internationally um so um but we dunno what exactly th i it is in dollars , but uh twenty five Euros . Our profit aim is , worldwide , fifty million Euros . So So I didn't uh exactly uh calculate how much we have to sell . we want to keep it our costs at twelve and a half Euros so , keep uh that in mind when we uh talk about our uh materials an f and stuff Right Alright , and . uh . marketing uh research . Now then we all uh we can uh sit down and discuss uh what do we think about our current remote controls , first about design uh about uh aim in the market etcetera Right . ? Well uh we c we can sit down uh because uh presentation can wait . We can uh take notes and uh Well who has uh some uh remarks about the current uh remote controls ? Well Please I ? I didn't have to prepare anything about uh No uh it's I not did , it's it's not my . task to uh talk about uh experience with current remote controls , but uh Well uh just w we're uh four uh if I think we if it's we would im just have one then it's important to uh look at uh the remote controls of our competitors . Yeah . Get the good points uh try to merge them into one universal remote control Yeah yeah . . On our corporate site I saw uh a new D_V_D_ player uh we're gonna produce Yep . . Maybe it's important That's alright to . make it compatible with the D_V_D_ player That would be a nice idea , yes so . you can uh use your television and your D_V_D_ player with the same uh remote Yep control yep . yep . Furthermore it's important to make it uh acceptable for the whole world , for different cultures , maybe , because we want to we want to well fifty million ? Yes fifty Mm-hmm million . is our aim to Yeah a profit yeah , so . so a lot of people have to be able to use it . No but So uh the Easy b to the learn buttons . have to Yeah uh . have to have uh international recognisable buttons and uh Yeah that's right Yeah . . Yes and numbers . and uh that every culture in uh , yeah , people in every Yeah country . can recognise . I'll make uh notes and then uh maybe uh well I'll put it in the project uh folder when I'm done uh Mm-hmm just . now Alright I also . Well . think Right we should . yeah not ? add too many buttons . Modern No day uh remotes have that's right . Y too y much you buttons don't use I think uh the half of them . that's that's Precisely . culture uh international . Maybe we could make one button to switch between D_V_D_ player and T_V_ Yeah and . make the other buttons uh multi-functional or something Yeah . Yes Yeah so . indeed it . doesn't uh become too complicated with too much buttons Yeah and right uh . Yep , and maybe we do uh we even have uh more than just a D_V_D_ player . Don't we have uh other uh Yeah ou we should make it compatible And stereo Uh perhaps . with everything uh s we use uh We also audio , we uh uh just installations we make uh released . ? a T_F_T_ uh Yeah so thing but I saw th that's . kind kind of standard T_ television Yeah . so Yeah it also . works on that . Yep . And I think the people who who will buy our uh remote already have some experience with remotes . So we can keep Most that in people mind do . , yeah . Well yeah . It doesn't it It doesn't doesn't have have to to be be , but W we can well it's . a n it's a new remote and you don't buy a remote if you don't have anything to uh Well to control with it . except Yeah but if we deliver it together with Yeah our D_V_D_ . Yeah . alright We need to , but to keep it consistent with other d uh Yeah Well . because we look at competitors and w if we pick up the good things about that and give it a nice design Hmm . Yeah but it's It it has to be has different to be and useable familiar at the . same time . Yes . Yeah Yeah . . Yeah we could use Yep . another form or shape or colour yeah , that the shape kind of will things will . have to be recognised . I thought about uh like most uh remote controls uh are uh a long box shaped thing Yeah . you can make it uh triangle shaped , but that's Well not we uh we very could Oo make recognisable more No more . . oval or something , and Oval and ? N we can I use Yeah uh or it so as a as a game pad . So Mm Well . yeah it's new . . Not with two hands . one hand has the beer , so Yeah the other yeah hand yeah , right uh . No but young people want something different and it is Well i Yeah but we already it's uh quite important one of that our it aims fits is that it . has to be original Yeah and Yeah . Oh trendy but . it ha it has to be so m yeah . But you still have to know it's a remote and not another Yeah Well alright there has . been done a lot of researches about remotes uh we have to we can imagine uh because it's a long time uh on the market . So Yeah . the the form will have been uh tested out so Yeah so the long box uh shaped thing must be uh , yeah , useful Yes . or Well else uh they would have been ano another for me personally shape . I have a a lot of remotes uh at home but those ones that have a a round ending and uh well uh just an uh square uh middle I don't like to use them . I have uh have to it has to fit my hands Yeah . Yeah . When it falls . over it and I just have and then the button It shouldn't Yeah be that boxy I use most . . Yeah a lo has to be the here long . box shape yeah . You have to It f it fits use Nah your hands one hand and . then you just push the button that you use most I don't with agree with the long box thumb . uh shape it Why not it ? has to be custom made for the hand . Yeah it doesn't fit Tho Yeah tho those . . new D_V_D_ But players it on does the fit market in the hand if do you hold have it like those this , and . you Yeah can but make if it another you shape shape , but it then you have No if y If if you look at new Phillips uh D_V_D_ with their uh remotes D_V_D_ players . Yes pl players . they they are the new remotes aren't box shaped W . They're no all w No um what else ? I di that's Well ol old fashioned . Yeah . Yeah well I but can uh imagine what Yes uh what that us what do you suggest then ? Well Well most of of them are are somewhat thicker at the end , and Yeah right get . um yeah thinner It towards fits the in your uh palms . the other end . Hmm Mm . . Well but it's still then uh the the long box , uh but then with some Yeah it uh round uh Hmm ? Well round A forms Um in it to fit . it your h hand it has , but it's it it it's has still a that's tha th th shape that it fits your hand Yeah yeah al alright but . That's but it's still it's still . sort of box , yeah . It it has Yeah round forms yea but it in the end it's Well still the box , so that's what I mean . Yeah but it has it has to fit your hand Yeah yeah I . It understand shouldn't , but be too boxy , you know no no . It's Hmm I don't mean . an entire box like completely No no no square . but a also with round edges of course , but Yeah . in . in in at the end it's still this long Yeah it should be box shape with convenient uh round uh shapes uh Right maybe to something fit . like this or Yeah and then yes a I button thought here about to something switch like between that . different systems like D_V_D_ Yeah . player and so you can A big I've recognisable button on top or something Yeah right . , and I do think we have to keep this kind of idea Yeah . with the with the numbers and We have five minutes left . So The Right buttons . should uh also be not too small , not too big , of course , and Yes uh uh that's n uh uh not too yep close . But it uh should be together possible . to to um make it ap apparent that there are two functions for every button Yep . So . Uh-huh . there has to be some space between the buttons Yeah of course . Yeah uh to . uh to uh to have icons to explain the different Yeah right functions right . Yeah . , and maybe we should use colours . Colours Yeah , yeah . maybe we can um just like on cell phones those um well Yeah . you can you can put on on them Ha . , and That's so kinda you can trendy customise . your uh your own remote with different colours or or special Yeah right . paint jobs I dunno Sound but nice . Yes . I think we have to talk also about uh the the materials for um Well Well it's just uh about our first ideas now so I . think individually we'll have to uh come up with ideas for the next meeting about Right . these materials But and markets etcetera Already . Yes I think ? thought it's about uh something tha it's important to uh notate all the the decisions that Yes we make . , so we Well thirty minutes we have Mm-hmm . . So um This is about uh what we are going to uh do uh . You'll get specific instructions when you're back in your Yeah room . so . uh it's uh logical uh . I think . No problem . Oh and uh that's uh that's all . So we'll just get a notice that the the meeting is uh over Yeah now we . Yeah can still talk about the material yes , we say Mm have . some . some minutes left uh I w wrote down uh that the case should be plastic of course , hard plastic Yeah . , the buttons should be uh rubbery I think uh . Yeah it shouldn't be too heavy . . No n Well n I . have had remotes that um they had uh the function of the buttons was about uh uh a layer over the buttons and when I've had use it much it was gone Yeah Yeah that's yeah . So bad it yeah has . , yeah to be made . in the buttons I think . It has to uh not Yeah be that's loose important . . Mm . Alright . And of course there are several electrical cables in it to uh Yeah . to connect things uh Is there an a to universal each other . uh universal way of um transmitting from the remote to the television so it's all about uh Yeah I it's think univ so yeah . It's yeah a yeah It's . not that a in common China stan it's standard different way ? Yep . infrared beams an infrared beam Yeah I think . . But y you can have uh of And you can course use different between D_V_D_s and televisions It it's and between a we we make an a universal remote Yeah so . it ha has to work with uh all Yeah kinds of . brands Yeah . and But things our T_V_s . are mostly made in China and that sort of country , so Probably yes . China rules . And have well yeah I've wrote something down about how it works . The user presses a button and with an infrared beam But it signals the television are set accordingly , but that's pretty obvious , I think . Are we going w uh with the front uh fronts uh idea ? Well I think uh w we can I look think into that in the we in should the next make uh it universal thirty minutes . Yeah . and you can always use a front front on it , you know ? You can use it just plain Yes . but you can . Well j To make it just more trendy y you . get a n a normal front with it , but you Yeah can . change them Right uh . when Yes you buy the Right . Yes . . And we should uh dispatch those kind of fronts fronts Mm . a a around the world so Well you uh can make Yeah profit . with them , and it's a way to make them trendy . Well th those fifty million don't uh don't se sells itself so we have to uh make uh some extra effort like fronts Well uh . Yeah Yeah right but . alright th but the standard . front will be uh just grey or something Yeah uh b a simple Yes normal colour . not . Yeah not very flashy No well . it has a colour to everyone it h it accepts has to fit . the the te television and D_V_D_ set we are going to sell , so if they are Mm . uh black Pink television and black sets black Mm . and silver pink we'll remote Yeah make them yeah black , . yeah . and silver Yeah so . standard . But people of often don't like bright colours or something . We have to make . it grey or s or black Well . young people Yeah but s then li you can use a a front Yeah . yeah , yeah . Alright . Yeah . I must not forget my pen the next Well if time if you yeah . . If you have a a a television room for little children and you make a if if you buy a a pink front they'll they'll love it Yeah . Yeah . I that's think right . . Yeah But that's uh marketing or a t uh research Teletubby you front can uh you can ask . Yeah uh yeah yeah . . I will investigate . Yes . Well our user interface you can uh maybe uh I don't know what your specific instructions will be , but uh probably about uh the precision of the buttons and and those kind of things and what buttons will have to be on the uh remote . And you will look into the technical design and um form , I think . Mm yeah Or something also the like the that look . and feel uh of the Yeah the . remote's also my task , yeah . Yeah . Right What's . the uh url or the website Yeah 'cause I uh I didn't w was wondering that too . Y Euro get you It's went to the company website ? Well Yeah . yeah it yeah it Yeah it's just . if if you start you uh up your Internet It's Explorer the the Oh the start oh right uh starting oh page Yeah uh well . I didn't uh use it Finish . meeting now . Oh alright . Well uh we're going to back uh Yes back into . our rooms so Well that's great . Next meeting is in In thirty Thirty minutes minutes Thirty , but uh . minutes I think . it will be you will be warned uh through Yeah your laptop alright it's uh it's handy to to get know over here . I'll have to restore Very handy my uh to know . my desktop uh because It's uh totally broken . it's it's the half of the normal size . Right see you in half Oh Oh an hour right then , oh . . Goodbye . W . Ma Oh S W that was a nice meeting . . . Right uh see you in thirty Yeah minutes then , see you . . |
TS3009b | There are some new requirements for the project: the device will have to be for TV only, they should ignore the teletext function, as it is dated, and, also, the remote should be recognisable as a Real Reaction product. The target group will be people below 30. It transpires that customers are willing to pay more for fancier looking remotes, especially if they include LCD screens and speech recognition. Functions like zapping are very prevalent, as well as complaints about remotes being difficult to learn and easy to lose. The function of the remote is relatively simple: by pressing a button a current is passed to the chip, and defines what signal is to be sent to the receiver (the TV) via infrared. The team agreed to follow a user-centred approach and simplify the design by somehow minimising the number of buttons. They plan to include an LCD screen to display relevant information. Other functions are served by push buttons: OK, menu, screen sizing, AV, settings buttons, mute, digits 1-9, power, volume control, channel up/down with the last three types being prominent on the device. The exact design and placement of the components will be decided in the next meeting. Each member of the team will come for the next meeting with their views on function and design issues that they had not time to consolidate during this meeting. The solution to complaints about remote controls being difficult to learn is to focus on an intuitive design instead of a thorough manual. The idea of interchangeable fronts was mentioned again; if it were adopted, the company should be recognisable in all the available fronts as well as the remote itself. The team agreed to follow a user-centred approach and simplify the design by somehow minimising the number of buttons. An LCD screen is going to be used to display information, but would not be interactive. The buttons are going to include: OK, menu, screen sizing, AV, settings buttons, mute, digits 1-9, power, volume control, channel up/down. There is no need for a special button to recognise two-digit numbers. The power button will be placed at the top separately. The less frequently used buttons will not be hidden under a flip, as it had been previously suggested, as there are not that many of them; they will just be clearly separated from the more important ones. A discussion on ergonomic solutions like placing the main buttons (power, channel selection, volume) where they can be easily reached with the thumb (as many users complain of RSI), did not reach a conclusion as to whether this would actually cause more repetitive movements. Some advanced features, like LCD screen with program information or speech recognition, would be very important in order to attract their target group, but there are costing issues that have not been clarified yet. There was some disagreement as to whether the LCD screen should be placed at the top or the bottom of the remote. No consensus was reached regarding the positioning of the main buttons (zapping, volume, power) either: should they be placed close together or more scattered (to avoid RSI complaints)? A special AV button for direct access to the video channel, although its necessity was disputed, because there are alternative solutions that make it obsolete. | Great man . Who starts ? Well I'll uh start just with another presentation , so Alright then , great we can . uh look at th at the agenda uh for this meeting . Alright . Okay . I've put some uh new things in the in the map . Mm-hmm . Uh oh . This is it . I don't know the shortcut , so Ah F_ five . Well our functional design meeting , that's the stage we're in Mm . And . you also ha all three of you have uh prepared something about it . Yes . Well um in we'll uh just have a look at the at the notes from the previous meeting , what we uh thought we had dec decided . But uh Uh then we'll uh look at uh the three uh presentations uh from you . 'Kay I think . you have prepared uh all Well three , yeah . Yeah . uh ? Um we'll look at th the new project requirements we uh I dunno . Y you also have uh received that mail , the new project requirements from our bosses ? No No Oh I've received a mail . You're the with only one uh . some . additional requirements Oh Alright , and . . I'll have a look if Well I think we should show them before your presentations , because it's not really uh smart uh to uh to include some things uh we can't , because of the new requirements 'Kay . . Well um then we can make some decisions about our remote control functions . We have to deb we have to decide it in this meeting what our function will be . And then uh we can discuss uh some more closely We have . Uh forty minutes for this uh discussion Uh yeah ? , I think so Alright . . Well uh the closing uh we'll not uh look at it yet . Alright . Um now I'll look at show this board . Um Well uh notes , first meeting . Now . I gave a disc a a presentation . Uh we familiarised ourself with the boards and then we discussed some first ideas . So we said that uh we have to merge the strong points from our uh competitors Right , and . uh look at their uh remote controls . We should make it uh compatible with our new D_V_D_ and other releases we have , our technical releases Huh ? . Uh not too many one buttons . One recognisable button in the middle , where you do the most important functions with . And um well they can have two functions , because uh you have a D_V_D_ and a television . Yeah . Um the design has to fit the hand , be original , but also be familiar . It's uh one of our ideas . Yeah well that wa It's just thirty minutes ago , so it's not quite uh Mm-hmm , now it's right . Yeah . But well I have to do it . The materials uh well should be hard plastic with rubber from , and uh well the labelling of the buttons should be indestructible . It should It's be meant uh recognisable to be easily at wiped all out times , yeah Mm . Yes . . Okay . . Well fronts were to be just like mobile telephones . And uh the technical aspects um And also labelling of the buttons , the functions should be universal standards . Well that's just uh some ideas from the first meeting Mm-hmm . . It's quite logical al all of it . Um now the new project requirements , I'll just show them . I got this mail from uh our bosses . Well , teletext goes out Oh . We . will not use teletext . Okay . Maybe I I a disagree new sort , but of thing uh it's , but not n uh t but not teletext it's not my place to . Well disagree I guess . the second is a bit sh pity because we just said Oh . we wanted to d include the D_V_D_ and they don't want it , because Alright of . our time we have for this project Oh . , alright Oh , that's . a shame So . that's a shame , because uh especially for the third requirement we want to reach people under the thirty years . Because uh we don't have those customers a lot at th at this point . Um well it's a bit pity because it's just those people want to have uh one remote control for all those technical devices they Yeah can . uh But let's reach forget it . about it . It's just time-consuming Yeah , so . we uh have to go Well on . and uh our corporate image should stay rec recognisable in our products . So uh we have to uh use uh maybe a slogan , maybe a colour , and um Yeah well uh on our remote controls the design has to be uh , well as we already said a actually , uh familiar Yes . . Uh not only just uh the shape but also our company . Yeah , we are a real fashionable company . I read uh I read it Yeah Yeah on the . Yeah Mm . I didn't know what company we were , but we we design uh especially . trendy uh . Yeah trendy . trendy stuff . So it Okay has to be . uh a modern design . That's important to know , uh when you design a thing of course Yes . . I I uh noted uh our uh slogan that we have , our company . It's uh we mm put the fashion in electronics . Yeah . Right So . maybe that's a slogan we can put uh somewhere on our remote control or something Yeah . . Alright then um we're going to uh have Yeah three . presentations . You want to start Yeah . I think I have to start ? Oh you have to start ? I didn't see anything about uh . Oh no who had to The , no start order problem ? No . Well Mm . s . . I then I start just have . to uh to think which file's mine , 'cause I was uh bit in a hurry Okay . . Well uh I think it's this one . But I'm not sure . You Hmm already uh opened uh ? Yeah PowerPoint . . S Right . Yes . This is it Yeah . . Well , I'm going to tell you something about functional requirements Mm-hmm . . Um to start with these points . Uh next sheet ? Um at first I tell you something about what people dislike about the current uh controls , because it's uh a smart thing to exclude those things . Uh , furthermore it's very important what they do like and what they do use . Um then I tell something about um the most important issues . So we have to focus on those three thing three things . And in the end I'll um show you our target audience or our target product users , customers . Well , um the first findings are that people um think most controls are very kind of ug ugly . That's seventy five per cent of the current users . They don't like it , so we might think about fronts in that section . Um They also say , that's about uh I thought it was fifty per cent , uh that more money will be spent on uh better looking controls . So it's very important that you design a a nice looking control . Um the current user uses his machine just about well all of the time for a few functions . Uh , almost every user uses it d the the control for just ten per cent of its capacity . So it's really important to make the the buttons for the common uh tasks kind of big or kind of uh flashy . Furthermore , it's uh seventy five per cent of the users uh zaps a lot . Thus it might be uh might be smart to make a a big uh zapping button or something in the middle , so you can reach it with your thumb You can . Yeah zap away Yeah . Yeah , yeah . right . . Right . A lot of losers um users lose their controls in their in their living room . So it might be sensible to make some kind of a button on your television , that's your um your control beeps or something , that you can find Yeah this . very easily . I dunno , maybe that's Well an idea . 'Cause it's Oh uh . a big I think fifty per cent of the users loses his its control Oh It should ? , within the actually same room uh It Yeah should . So actually . be loose from the television , because it can also be used for other televisions . So if you deliver a small uh click-on device that you can put on your television , that bleeps to your remote control Yeah , everyone but what can if use you lose it your click-on device . No you can ? click it on your television . Yeah but if someone d somebody else uses it in ano other room or something ? Yeah in another room , yeah Nee . Well but it it specifically yes . says it's uh the the control is lost in the same room . Mm-hmm Yeah . . So Well a beeping Well device would we'll be have a look at it , yeah . Uh furthermore the learning time is a problem . Uh thirty four thirty four per cent um thinks it's it's too uh too difficult to learn . So the the learning curve should be very short uh for the dumbest people should be able to use it . I think our uh user uh expert should also consider manual a manual for the remote , of course Yeah . Uh but people don't read manuals . I didn't read it ? Oh No No . . , alright . users to uh add one ? Do you think ? I don't think I think you should put more time in the in the design of uh Yeah . pick up and use Mm-hmm Yes , than you should a manual You should . Yeah . alright Yep could . take . Because a look at they don't it use and it and ? Alright and know . how it how it's supposed to work Yeah Well . Right there sh . should . always be a menu , but it c And can it should be very be consistent short Yeah . but with consistent nobody reads with older a manual remotes . about a remote control , I think . Yes okay Well . maybe for Alright the . If you don't recognise a button who d who d who do I call uh wh Yeah right when I don't . It sh it know should it be there ? , the manual . But but not to explain how the remote works . Only And we don't have much time . So it's better to uh put our attention to the the design . So you can pick up and use it , than Well I we think are . a design Hmm team . , we can say to some uh writer uh make a manual Yeah point right Isn't . it , right part . of So the of the u No . No Well . Never mind we'll . have a look Next . Um point yes ? . Um R_S_I_ . Well that's about twenty per cent I thought . But uh the designer should uh take it uh should uh Wie zeg Consider ik dat the m ? Yeah , consider the consequences of using your remote . It Yeah should . be a good in your hand . Mm-hmm . Yep . Right , this is the most important part . Um , we're Like the requirements said , we're gonna specify of we're gonna target a younger audience . Um , that's about sixty per cent of the market , so it's uh quite important . Um research shows that they like to have a little L_C_D_ screen on their on their uh zapping uh device . Uh I Well thought it was the age between sixteen and twenty , ninety nine per cent of uh the people like that . So it's very important we should definitely have that in our uh designs . Well with twelve Euro fifty as production cost , we can't It's uh going afford to be expensive an No L_C_D_ . . Yeah uh . Yeah but they think it's really important . So if Yeah we want . to s If we have a big If we make lots of uh of the stuff , maybe we can uh buy it very cheap , I dunno . We have to uh Well we'll Well uh consider it uh Yeah . well uh it's We'll your think abo your task we'll think to uh look into the costs uh of Yeah those uh , I don't know . I don't have any information on Nigh that . So No , we'll I look know we'll look into that later Right . Alright . ? . And uh another thing is uh speech uh recognition . They also like that , but research is very uh costly I . So think that's uh difficult to realise also . Yeah , but it it might be important for We the sale have very . demanding clients It's not yet . a standard uh development uh those No and we have so customers in Well multiple I do We think sh uh L_C_D_ is countries more I think reachable . than the speech Yeah recognition absolutely Yeah . . . So we might consider L_C_D_ screens . Yeah , yeah , alright . Well No we'll consider . both and and see what uh what what we can find , I think Alright Yep . . We . don't rule them out uh yet . 'Kay Alright . . Um , I think that's it . Um Alright . I think it is sensible to u uh to take this take these points into the notes Yes . So you can . Right . Well you I c I can uh still see your presentation . Yeah . Right It's in the . Well uh next um I dunno who is next . You uh got uh Shall I give Oh a you technical go talk . Yes ? Alright . . Well go ahead . Well uh it is my task to uh explain uh or to point out a working design . Yip . We have that here . Okay , how do you enlarge it , so that F_ you can five have . the F_ F_ five . F_ five . Yep Alright . Well , the working design , that's my uh . Next button . Well alright uh , you know who I am and what I do . So uh we have this . It's a bit uh unclear because I wanted to copy paste something . It Oh was right originally . in black and white but it became black and Purple purple . But I . think you can read it Yeah , yeah . Um , yeah . A bit . well um I think it's important uh for you to realise the basic function of a remote control . Uh well you can see uh Maybe you can select it . So it uh inverts . And I then can select I can select on the the dings It p the goes whole to the next picture page . . Nah , uh Click never mind Well . , you can read it , it's . not Yeah too difficult , go . Meanwhile ahead , this is . a schematic uh um view of uh how a basic remote control works . You have uh basically uh the energy , the power of the of the remote control , uh and the sender , w which is the LED , the the the the the the the the the bulb that sends the the infrared Yeah beam . to the , no , to the set Alright . . And uh the source is of course the user . Uh the user interface is um uh the the the buttons of course . And the the user interface sends uh the the different signals of the different buttons to the chip , and the chip uh sends it to the LED , and the LED sends it to the receiver . That's the that's the basic Yep idea . . Very basic . Um well I have uh uh put it in a in in in a a couple of basic steps . Uh the remote uh is basically just waiting for a user to press a key . It does nothing until uh of course uh the key is pressed . The key a signal to a chip , uh the chip senses the connection . uh and recognise the key . So well you understand . The chip uh produces Morse code , um a specific code to indicate that specific button that is pressed , of course . And it uses transistors in the in the remote control to amplify and to send uh that signal again to the to the LED , which is the bulb , of course . Now the LED produces an infrared beam and signals the , well it's uh very simple , and signals the Yeah . uh signals to the sensor on the T_V_ set , and the T_V_ set uh also recognises the the the signal , and performs the assigned task . So it is also why we have to have a button that says uh I'm now busy with a D_V_D_ uh if we had done that . And a Ah button bu Yeah for , but we don't T_V_ . Uh we No . So no , but Yeah . Exactly . Uh well this is uh the basic uh function of a remote . I've some couple of pictures here . It's a very basic one . And uh if we if we're going to add an uh an uh L_C_D_ screen to it , it uh won't look anything like this , but This is very basic uh basically the the shape of um of a remote control . It has uh very little buttons and But it it uh it's it's quite um Yeah , you can easily recognise the buttons . They're uh far enough apart and an anything . It's not very um High uh tech not . very high-tech uh indeed , and it's not very user-friendly . Uh if you look at the shape , it's uh just a simple long box uh shape . So we have to uh change a little bit uh to that , uh so that uh it becomes more user-friendly , and that uh problems like uh R_S_I_ and uh those kinds Right of thing . don't don't Can I say oc something don't occur . Yeah . ? Um I have a table here about uh the l the relevance of the buttons . Uh the power button is used very much , channel selection , volume and teletext . Well teletext is not an option Mm-hmm , so that . uh But I think it's very important to make um the power , channel and volume buttons uh near to the thumb , so you can't have R_S_I_ uh consequences Yeah . , because they are the the most important buttons Right and you can . Make immediately them big , make them easy to uh Well to press You You . don't but can have also to look and but and like search for them if . you have Right um . the most used buttons all in one place , and you keep making the same um well moves Yeah Yeah , right , I was . But thinking . Right if . you y if can you would put it at a different place , then you have to move your hands , and that's Yeah Are on , that's some of right the things of the about R_S_I_ . . That's right the . That's right Well the you um . We you can't have any uh every button under the thumb , of course No but the . most But important buttons m maybe you can just put them a bit apart Yeah so you would . That's very important . And reject R_ R_S_I_ R_S_I_ Maybe you can . make , for for channel changing , two little buttons on the side of the remote , so you can just do like this . Like Yes some I've saw uh that on m on mi mobile telephones little they also uh But have is Gameboy uh that those is things buttons that useable . or some Hmm ? ? Do people , uh when they pick up a remote , know that they have to do that ? It's Well a f it's a new feature Well it , you it's can Yeah make . make Yeah alright a double , but feature l like a button on the top and under Yeah it Well , but . also i if if you s someone say puts them picks up up and down his uh , they they'll remote understand it , I think Yeah . Eighty Well per cent would . . If someone puts up , . i uh picks up his remote , and he picks up it he he touches the side then Yeah he's a already , he feels on the next it immediately channel Yeah . That's that's very true . irritating . Yeah , that's right , I think . Yeah Yeah . . Well but Right , continue . Sorry But in e in any case the . No the basic . . function should be uh indeed , and as you say at the thumb . I think that's a good idea , and uh and that the less important uh buttons , like the the the different channels , uh the numbers one two three four five as well , should be uh yeah well not in reach , because uh they don't use it uh all the time . Well it's uh pretty pretty Yep . basically uh as you said . And I have some pictures of the inside workings , but uh I don't want to get too technical , because Mm-hmm uh . that's not uh very uh Yeah , that's useful right That's for your . you part . of the job So yeah exactly . this is uh how it uh looks from the inside Yep . . And uh well that's about it I think . Oh yeah , I still have this . Oh I had to delete this , but I had to make a schematic Alright . uh of the of the new But I had too Okay too little time , but uh don't uh . Well don't look at it please Alright . I . I think we understand it's it's clear uh . We understand Yeah how , it's it clear works . Alright . . Oh right . That's , no the . most important thing . Nice . Alright Then . Uh uh Mike can uh give the third presentation . How Right late is did . we start his presentation I dunno uh ? . I think uh w About Wha twenty minutes ago ? Yeah . Well Losing time losing then we time have still the time . , so But we do have to come to a decision Yeah right , right . So later on . So Mm . Well I thought um everybody on the website uh would see the same thing , but I don't think obviously so . that's not the case . Yeah , uh there are different uh We have all have different home pages Oh yeah Yeah , with different ? . links . Yeah Yeah . right . Uh ? For instance you couldn't see this . Okay , yeah well Um . Yeah . Well I'm Mike , User Interface Mm-hmm Designer . . The the method ? Well I used my own experience with remotes , took a good l look uh at the remotes on the corporate website , which are these two Yeah . Um . These are already in use ? Yes , these are from from another uh manufacturer Alright . Um , okay . This one is engineering-centred , so this one has the most functions and um things . This one is user-centred . Yeah Mm-hmm . . Um Well I like user-centred Yeah , me too . I like user-centr centred . Yeah . uh uh also the best . We also do that Um . Well , I thought uh that we uh reduce the the option to control the D_V_D_ also , and teletext and that kind of stuff . Mm . Uh so I thought we we we would use more or need more buttons than this one But we have to reject . But that , because Yes of the requirements Yeah . ? . Th that's why this mm is not relevant any more I Alright feel . . Um I think this is about the maximum number of buttons uh we'll need . Yeah , right I . um I kinda like the shape . I think this is what we talked about . But Yeah . You can't really see uh the differ from different sides . But I think No uh I've Well I showed it somewhere . Um Uh you can draw it if you Yeah . Oh yeah . I think we should go further with the idea of a removable front . So Mm-hmm we can . can uh yeah customise the Well absolutely , but i th they all have to have something about um the recognition from our company . So Mm we cannot just ? uh Yeah make someone . It's a front w . It's not the the whole remote that changes , of No course but But . You that's it can th the side they look uh look at is the front . So if y if you make a a front with just a a tiger on it , then uh Mm our . recognition is totally gone . Yeah , that's right . Or you can you can can put the same symbol on on every Yeah remote . So , that's l a must like . We Yeah must Ericsson have We that can , we put must does it on the . on the back side . Yeah every . uh well and and S something like this Yes . . It's recognisable . 'Kay . We can Um make a symbol of the company right here . And if you Yeah put a front ? on it , there's a hole on the front . So Yeah the symbol's , so that always Yeah you Yeah yeah don't yeah . Something replace yeah like that the symbol , in the , yeah . Or on . the Yeah . Yeah th the . the lowest part of the remote isn't changed Yeah by the front , yeah Mm-hmm . . But Yeah let's . Those . not kind focus of things on the . Yes front . Okay . . Um Well so uh uh like I said I thought we'd we'd use more function . If we we had to include more functions . But we don't . So um Mm-hmm . Yeah Alright . I think . this is about the maximum number of buttons we need . Maybe some less . Like eject we don't need , and some other buttons we don't need . I think Mike uh , uh can you put uh that picture from me on the in the Word documents file Yeah ? In Map , I will ? . I think uh for the remote um uh less is more . The less buttons the better the design . Um Yeah . Yeah We , I should agree go with that . concept I think . I know Alright I've . . I've got another point Yeah ? . Um there are two target audi audiences , and we've uh chose for the younger one . Um Mm . , research has shown that um it's a high interested uh in features . They are high high interested in feature . But they are more critical . Fo Yeah , critical The . So younger uh The younger audience Mm-hmm . So . we must um must design uh a control that really speaks to the people . Well what if we um I at I at home have a remote that has um the most familiar uh buttons on the top Mm-hmm , and . the bottom side of the front has a little clip , a f a little uh You can click away and then you have f much more functions that most people don't use but s some do do . Mm-hmm . I think uh the most functions uh underneath that uh Clip aren't uh used much . No um Well but mm because usually you say they their features are important , they want Yeah right m um But a . lot , but not Yeah , but what kind of features Yeah ? Like I think L_C_D_ screens Yeah and m but most voice recognition Yeah . . But I've Most Here , look uh at these numbers . The newest features are , like I said , are uh L_C_D_ and uh speech uh control . Our audience , these people , are very like these uh features Yeah Mm-hmm . . You see ? So . Uh we must . build in something , or they will to uh go to the concurrent Yeah . The . Our Competitors competitor concurrent . Yeah ? Competitors . . , right . So , I do think we have to uh have some features . Yeah Even though they . Well cost a little more maybe . w we could uh s On um some uh calculators you have lo those little little Right L_C_D_ . Right th that you can . click on or something , or that you can click uh out uh of the remote . And if if that's gives you a little bit of sta status Like information a ticker-tape . Yeah . . Which programme you are l watching or something . Yeah , that's nice Those kind of things . , uh because you also have those uh those program recognition for your V_ V_C_R_s . And uh Yeah , right well Yeah if . y . Yeah right if . your remote picks that up also , you they can display which programme you're currently watching Yeah . . So it it just signals the the different uh sig uh the different symbols on the screen Yeah you have , uh . because if you change to s channel two you have two on the screen and two on your on your um For example . on your L_C_D_ screen It it could be such . a little uh th that you can click in and out and you and you have it . Yeah , we should keep that simple too But should . It Yeah it uh really . be will uh clickable , uh No not Well clickable maybe . No , it . Nah or should , no be no no uh integrated . I . Yeah or just , just think integrate at inside to at try to the make top it d more trendy . So when you . s you sit like this you can can watch . I think Yeah it Yeah should be , something at the top like . on . Yeah . um some radios in car . You Where it's , yeah , walking Yeah right to . It's R_D_S_s a Yeah or ticker-tape something idea . . . But that's of course uh a bit more uh expensive than uh the basic uh calculator design , with the scrolling text and that kind of thing . Wa Well it's just Well one I script think it's you got Yeah . It . just means it's a script that's uh keeps it uh rolling , and it's not uh That's five minutes off uh implementing Yeah time , five I think minutes uh of ja ja for programming Yeah . So . I don't think that's the issue . No . Alright . Alright , we go with the L_C_D_ screen Uh well ? I think so , yes Yeah 'Kay . Um well . we we we still need to know how much that will cost . Right , I don't know if I can We're find g that No but , but we're we'll Or have maybe to look into you will that get . that information uh Next Um time . Yeah right we can use Yeah . this . board again , I think . Uh we can put some um decisions about um the controls we want , th the issue . Where is my presentation ? Uh Yeah , I understand what you're saying . Uh We should have a general idea of how it's gonna look . Well I mean we're all here now , I think . These I've already given you . So we have to decide on the different remote control functions . Right So . we want to have a small L_C_D_ screen At the top that's special . . Shouldn't we start with the most important At parts the top Yes ? The L_C_D_ . or screen at the bottom ? alright I think but the top we should is more start uh with the power button ? Uh Yeah . When Yeah you s but How do you zap ? You just sit in your chair ? Huh ? With Yeah the but remote with with ? the L_C_D_ screen on the top it That gets thing is a bit terrible unnatural . . 'Cause most remotes have some space left at the bottom Yeah but . that's where your hand ball might be Uh . Yeah Yeah , I dunno , no . Mm . And then uh We'll draw two , and then we'll see uh Maybe we should uh centralise the discussion here . I dunno what uh you were No talking about but Um he we thinks are busy with something Yeah . , right . He thinks it's better to put the L_C_D_ at the bottom , and I think it's better at the top . Uh-huh . Why Well do you think it's better at the bottom ? Uh well because most uh remotes have um some space left at the bottom , and that way you can keep the shape recognisable for But everybody your But you . I just c can put uh the the the the the whole interface a bit down , so that there's Yeah Well room . The I d for I think the for that's the the interface ticker that's The . L_C_D_ ugly is but like like small . It's it's wide . It's Uh-huh not . not high . But Well And and I th we I can I think th Mike Mike has a point , because Yeah um . Power when when button uh when I always use a remote Yeah . I l I hate the buttons but buttons at the at the Bottom Yeah . bottom . . So and and Yeah I , y I like you to gotta use the zap ones like this or you want on the to top . So Yeah when Yeah right . I . But u when I have to have an L_C_D_ Well s scr We're making window that's a remote a with bit exaggerated . Well , I agree with you . with a few functions you know It's . We it's also more recognisable . It looks more like a calculator to people , if you have the l the the Yes but we we we the we thing don't on top want that . Yeah you don't want . We don't You want want uh them to look Yeah like a calculator it . We it want to it look must it be a remote like our . original Yeah but w familiar well , but uh you Yeah don't have . to throw uh um important aspe High-tech important aspect like familiarity . Yea uh completely away , uh because Maybe I think a it's bic uh uh better uh white uh We White I think Width ? it's still . important to Width have it at the top . Uh , because it's format uh yeah format ? Line width ? Width ? Th it's more familiar that's not that a problem way . Yeah ? . When I draw here it Oh . Huh ? It's a bit off Yeah , it's off . . Well A little a little bit It it . . needs to be calibrated Well again uh let's . Well uh talk about that later uh Maybe you should another pen . Maybe that's uh better . Where You ? e you only have It's one pen special for that pen screen . . Yeah Alright , we . have to make a decision now , because Yeah we don't have much time . No . Um . I think we have uh a few functions , and we can put uh the L_C_D_ above it , and still have lots of room at the bottom Yeah . I , where you can put I your agree hand . . I think it should be at the button , bottom . Well At the bottom I'm Bottom the I I'm the designer . The L_C_D_ , so . um ? In a At few the minutes bot Oh yeah , oh Yeah yeah . , I totally So agree . Yeah . We are two uh V_S_ two Well but uh what . what if we we He's first the boss decide . the different functions Yeah , and . then Right look at the . Great design Uh . we uh . Because we we were have to busy decide with that this . Uh yeah . we should uh summon the Yeah . the different uh aspects of the thing . So , we have the power button And moreover . I think that you two should be uh come to consensus about the L_C_D_ Yes s . . It's uh your it's your job Yeah of course . . Uh it's uh No . Yeah it's Well . W our we have job wh a power button . Guys While you . For ? have all to of agree us I , I think Yeah can . say , right . it's like this and Guys Alright you must agree , let's . Yeah keep ? We . it have central a power . button , setting buttons , L_C_D_ window The ten , the number numbers buttons ? Yeah ? Channel , yeah . Uh Volume ? Volume control . Yes . Um Mm Uh Well let's look . at your uh design the mute . Uh button . I h love that one . Uh-huh . I think we we should use something like this um to um The the channel up and channel down button Yes . ? Yeah , in circle , you know Yeah ? . Yeah yeah yeah . Well And that's and that's a also volume design control . also Yes in it . . Right Um . Yeah Well . But h th ho th on this remote th these controls are for something else , a D_V_D_ Yes player or . Yes something Yes . They . So are , as for some I uh already video said uh , we could drop some of these buttons You should . put that uh power button , channel and volume should have the most uh importance . Yeah . I think these should be in one big circle in the middle Yeah . , but what he said about R_S_I_ was t kinda true . When when you uh put them all in the same place , the most used buttons , you're doing the same thing all the time , and that's just what R_S_I_'s all about . So it might be smarter to put them a little more Apart . away from each other . So people have to move their hand . And they get less uh complaints of R_S_I_ Yeah . , it's it's also not good to completely stay in one position constantly with one hand . Y That's what I always do , because Yeah all my i important buttons . It's are the good same to move place uh from . time to time . Yeah . Yeah Um but Yes people ? don't like it when their buttons are all over the place . They No Well but not they need now to y be centred W . would we have to choose a Frequency way of in middle uh ? button use Yes . . Um channels are uh most uh is most used within the hour Uh-huh . Volume . You hardly can see . . So the the channel uh channel buttons should Mm-hmm be far . far apart , I think , up and down No . I don't think Oh . Up . Far and apart down far ? apart from each other ? You thinking uh about Yeah but R_S_I_ ? Yeah Well but Y not look too at much uh look No at the frequency . . Nei not too much . , but The other the other two uh frustrations are far more important . So I think you can have the two buttons of up and down close together , but you don't have uh have to have volume control Well and for example and the power zapping button button close together , you can . Well they are used four times If someone an hour is , so constantly z zapping , it's not going to miss , that it that the power button is not right beside it . Because I Nei have nei nei someone n I I But totally the buttons agree is way . So . But that one just can be put away . Yeah . Right . Yeah . I The power agree button can . uh be uh uh Power bu button should be left at the top Yes And should and should . be red Yeah . Oh . . man , five minutes . Yeah , well Right five minutes left , just make some decisions . . Yep . The most important things we have to uh Um how are we going to do it C c with can you those make you numbers make We can ? use uh the drawing board now , I think . Uh it it doesn't work well but But it it Well would be I have pretty it here pretty . uh nice if we could just draw a simple I do thing Yeah think . you well have that's to going keep to take you too have too to much keep time it central now . Just Mm . Yes uh . . Yeah you . decide that , you decide that Mm , and Yes . . Alright . ready . Well the L_C_D_ . Um you are Industrial , you are User Interface . So I think it's going to go to Mike Yeah . But . you will have to make consensus with . Well Well consensus Well , um it's a bit Nei hard We we , because can we . We're put are going it in to the be middle No uh individually , so . That's a bit We're uh deciding now Yes , so . Top or bottom ? Well uh yeah I I still think it's it's quite important though to uh Yes it to is have . it at the top , so Yeah . You say familiarity isn't important but Well what if we're going to now decide about the functions , and the design comes into the next round ? Okay . Plus the d th Yeah the design d round is still to come huh ? Yeah Yeah , right . . Okay Alright . Alright . these functions As we we we . The number we agreed f , we do Well have a L_C_D_ yes . So , that's alright Yeah that's , okay . W the . number function that's enough . Yeah . Are we going to . uh do it like uh on Mike's screen with uh one button that says I'm going to do a t two number digital ? No . How do you want it to do then ? There's Well one two just three four five when six you It six it has push seven to a eight r nine recognise one one zero and one . as there could still come more . No , if you Oh On , like that most . Um T_V_s if you uh press two numbers shortly after each other Yes . They'd recognise , d it Yeah it . Th Alright that's so the no most button for . Yeah that . That that's . Yeah very . easy No . . Yeah . Okay uh anyone any uh oth other functionalities of our uh remote ? I think these are the the most important Do functions you still have the . pictures over there ? Yeah . So Yeah , that's about it . You do need the uh multi Or did uh No , like this one . You do need them No , we'd ? Yeah uh just said we , I didn't know uh . But are we Alright , alright Well uh uh Now okay . Um well because we can't integrate it with any other uh remotes , all those buttons on those pictures are uh irrelevant Right . . So just for a television is that all we need ? Yeah , it's most useable this way . Yeah basic . function . Teletext is gone . So all those buttons that ar are to do with teletext Oh screen placing . We'll have uh those uh buttons about uh And uh the two important ones we're l f forgetting . Uh there's um screen . You can make it wider and Yeah less . wide . And the button that you can go to A_V_ for your video . Right . I do Oh yeah think we have to . put that underneath a clip . Those two ? But it's just two Uh , and we make just a clip two ? just two under uh under Th that's uh a We bit we uh can make waste . make uh a little row of like four buttons down here Yes . . Yeah . Okay , right I . Or I think at uh the top . Your L_C_D_ screen is Or going at to go But you you can Yeah . put alright uh then two or . three buttons under uh another section . Uh that's that's too complicated Yes . You can just . put it somewhere They Yeah they aren't used much , not as much as those other , so you Oh can , they put can it somewhere be small or round Yeah s like bit buttons smaller . and s Well uh and and I think more at the bottom . Yeah . Yeah or at the top , yeah . What do you think uh those those buttons ? Above Well I or think they down should ? in an in an isolated part of the remote . And w where ? Well we design it later . We have it , and we design Yes later where everything ? Yes goes . Yeah . Yes . . Well any other uh Well if you you Why go take to those video th If ? you Go to video , that's always on your remote control Yeah , but . To you can z A_V_ you uh can to zap A_V_ t The you the video can A_V_ channel you uh can zap ? A_V_ to the video . channel That's from just zero zero to uh . Yeah . Well No no l not n no always not at not at . Ze my remote . yeah zero is a different channel than uh Yeah the . Yeah the , but video you can channel can zap . Yeah , but down when you zap down zero Yes you get to . A_V_ . Yes , I I think don't th . I go to ninety-nine No Ah uh , then well you press ninety . whatever nine . I think go to video is , . an Th irrelevant that's the button button uh , but No But . it's easy to go If you are at uh at channel uh fifty five and you want to uh go immediately to the video channel , you do you have to push a to No to get you can below ch push zero zero . It's more . Yeah easy to get to uh . Yeah , I I where the think specific uh that video one channel button button is . uh I use it uh Yeah , but if we're choosing to uh incorporate these buttons , you have to have uh channel setting , if you wa if you have a new T_V_ . You have Yeah to ? set the channels . Right all th these uh different buttons you These have buttons to , I don't have buttons for channel setting uh especially on my remote . Ah Yeah well , I do uh It's d . it's Yeah well different incorporated screen settings with y you must p have a m . Yeah , sk plus and down , uh Yeah y those you you you Yeah you yeah you you have have one screen width one button . from s set frequency o or something , and then with plus and min minus you can uh adjust Right the uh . That's the only one we put uh in there . So we still have one uh four ? For a screen uh fu uh Ch channel setting ch . Yeah to uh oh yeah of course to configure Programme the , right programme Okay . the . Oh the Okay button Yeah . Uh ? Oh you always have in the centre an Okay button Yeah Yeah , alright . , for your menu . . Menu button . You should Yeah . I think that's important . Uh Channel , setting , menu . We And and the settings have to change the brightness to go the settings to change . the brightness and the contrast . Okay Channel . , yeah . So um Chief Save ? . Chief ? Yes see . Th the menu menu button is also important . Then Yes you can I have uh put it in . Where ? I don't see it Here . . Oh Menu , alright . I think things like uh contrast and brightness should be um In the menu in the menu . And , yeah . you can uh then adjust it with the zapping buttons or something Yeah , the . Because uh Alright the zapping . buttons aren't Or used the volume then if you or are in something the menu like Guys that . Yeah . . Or ? We're the going volume to , yeah uh go . to our uh rooms , and uh we'll Your pen have to decide . s Ah things on our own I think . Great . . So Yes chief . Alright . I thought Well we'd see uh you lunch Yeah uh this W w is uh we right have lunchtime now this , or is your not thing ? , by . the way , now Ah Yeah uh so . Okay , lunch uh break . I am . hungry Lunch . Get into my belly . Ah . . We didn't exactly do everything See you later mate but . So |
TS3009c | For the conceptual design, the marketing expert talked about the public's preference for looks and texture over technological innovation; however, they both seem to be more important than ease of use. The current fashion among younger people favours bright colours and fruit and vegetable themes: pertinent exchangeable fronts can express such trends on the remote. Materials also need to be strong: the marketing expert suggested an iron-plate or titanium front. The industrial designer suggested they use rubber push buttons (and no scroll wheel), simple battery (instead of solar cells or kinetic dynamo), and advanced chip. Speech recognition can be implemented, but it does not link speech commands to remote control actions. He also advised that the users within the target group prefer primary colours, soft textures and curved shapes. The team drew a provisional prototype. They placed the LCD below the buttons. If it is implemented, a recording button, microphone and speaker need to be included in the design. Finally, they decided to have a titanium case with plastic front and the company logo and slogan engraved. Packages with a variety of changeable fronts will be launched. The industrial designer and the user interface designer will work on a drawing of a prototype, where they will also sort out the details about the buttons. The marketing expert will carry out an evaluation of the product. The push buttons are going to be made of rubber. The chip needs to be an advanced one to be compatible with the LCD screen that is going to be incorporated in the design. Making changeable fascias can allow for the integration of this or future fashion trends in the device. The team agreed to place the LCD at the bottom of the device, below the buttons. TV settings will be included in menus there instead of having separate buttons for them. They will implement speech recognition as well, because their target group like such gimmicks. The case will be titanium with a plastic front with rounded buttons. Parts of the front (like the bottom where the LCD is and the top corner where the logo is) will also be titanium. The chip is going to be a standard one. They will launch the product with various fronts to choose from including a couple of basic colours or fruit and vegetable themes to go with the current fashion. The logo will be both at the front and the back of the remote; the company slogan will be engraved at the back. The team found a possible conflict between the need for strong materials and the customers' preference for soft textures. Plastic may be strong, but it does not necessarily look it. The version of speech recognition discussed does not link voice commands to actual device actions. Changing the front colours may make the front clash with the titanium, but it was also thought neutral enough for it not to matter. They wondered whether to use both the logo and the slogan on the device and where it would be best for them to be placed. | Okay . Uh door is closed . Well , let's begin . Because I'm listening if we . have as much time as the last uh meeting Right , we'll . have to hurry up . Um well I'll start with the presentation again Great , the . agenda . Yo . So . Uh This one I think . Uh yeah . Well alright . Um well , I'll show you the notes . It's not as uh interesting as it should be because we just uh had the meeting , but I'll show them . We'll get your presentations again on the conceptual design . Um Then we'll have to dec decide about the control , the remote control concepts Mm-hmm . I've . put a f uh a file in the project management folder , which says exactly uh what kind of decisions we should take . So this time we exactly know what to decide about Alright , great . And . then we'll close again . Alright . Uh Well these are some examples , but we'll talk about them later . We'll first look at your uh presentations Mm-hmm . . Alright ? Walter will uh start again Yeah , great this time . ? Yo . Alright , Trendwatch . 'Kay . Right . I will speak about uh latest trends trends , latest fashion updates , and uh things we must not do 'Kay . . Uh the trends . It's very important that uh the control is fancy looking and good uh feeling . Uh this because of our last model was very functional , but it uh people didn't like that , so our new mo model must be very good-looking . That's uh something you uh have to Mm-hmm take a look at . Alright . And . uh the feeling has to be very great . Also the menus and things like that they have to they have to feel great . Alright Um . there's a minus uh two times here , because this is the most important point . This is uh two times as less Less important . , and uh same for this one . Um , technological technological innovations , that's uh regarded very highly too . Uh such as an uh L_C_D_ screen , uh speech uh acknowledgement , as we uh Well , yeah talked about . earlier . So we have to have uh something like that , like we uh L_C_D_ and our uh our fronts . Right . Uh the last point is easy to use . Well I think that uh speaks for s for itself . I don't know who's uh who's going to look at that Easy to use Well . Yeah , easy ? ? I think to use that's your uh ta s is a bit uh contradictionary with the first uh Functional is not an issue Yeah , and , I know then . easy to use . Well we have to choose one of them . I think we have to go for the first Yeah one . It's the most Mm important . one . . So we have to uh take that one . Okay . So it it it isn't very important that that it works easy Well . But something it fancy has looking to look can great . be can be easy to use . Yeah . We'll we'll look at uh We'll see You Yeah . . Yeah . , yeah , you can make a very complicated uh uh remote anyway , so ease Yeah of use , right . It's not But a very the most comp important complicated thing device is that . it looks great and people say wow , that's real great uh great concept Alright 'Kay . . . Alright . Uh these are the new colours of this year . So it must be very bright , very colourful . People like this . So we we have to think uh in this direction . So So i set your mind to it Well . Findings ? Fashion update ? Fruit and vegetables are cool . I am told . Uh you The group think we are targeting is uh very pleased ? with fruit and vegetables . So we we we might cons consider in front of uh in in that sort of uh Yeah way , well Bananas . Uh furthermore . uh material , that's your part , should be very strong . I was thinking of something like uh well uh iron plate over it , maybe in a Mm colour or something . , that Yeah looks so . f really flashy but it it is also strong . And B that's uh also for the younger public . Well the the handy thing about our fronts is that we can follow these trends e ev every year . Th this year it's fruits but next year it's it's Yeah something , that's totally great different . Yeah . But . I think we can all make the the fronts of titanium or something uh Yes really . thin . So it looks very heavy but you can still uh use it very easily . Mm Yep . , alright . Well , the don'ts . Older people like dark colours and simple shapes . Well we don't want uh older people , we want young people . So uh we're gonna turn that around . We're Alright gonna have . real uh cool shapes and lots of colours . Right Wood ? Okay is . popular . Aha . We don't want wood . Yeah Yeah , among the old yeah people yeah , yeah Old . . people . So , that's it for me . Alright . Nice , uh well show us . Right , I am going to tell you something about the components design . Uh again I have uh put up the specification properties . This uh so um uh the different uh components of the of of the device . And the materials ? Um I have heard several things , so I uh I'll have to change that on the way . But uh the case ? Uh I suggested uh in the previous meeting hard plastic . But uh as you Yeah indicated , we should change uh that it should be strong . . It should feel strong . So maybe plastic is not uh sufficient . We should Well move maybe to uh it something it it is , but it doesn't look strong . So maybe Well yeah . Y Hard plastic i is of course uh pretty pretty tough , but it doesn't have a really really tough No no no look . But we still . So have to look at our price of course . Because Yeah uh . Also if we Yeah want . an L_C_D_ uh window etcetera uh Mm-hmm . But we'll return to that Yeah . Uh ? the buttons of course rubber , I think everyone agrees . And electrical cables , copper is all pretty basic stuff . The chips made of silicon , I guess . I think that's the best uh way to do it . And infra infrared l LED is uh just a simple bulb . Then I've uh had a few findings , made a few findings . Uh the target audience product style . Um it's uh um generally the case that uh senior and wealthy people above uh forty five years old uh like , as you said , uh particularly the traditional materials as such as wood and materials such as that . They also like straightforward shapes and luxurious style . But of course that's not our uh things this . So this is things we must not do Yes . . And then we have uh young uh and dynamic uh people , which is of course our uh group , the people we aim at . Um under forty five years old . Uh they like soft materials uh with primary colours . Soft materials is of course uh agai again a bit a contradiction with uh our uh material choice of what you said , that uh it should be hard an and and and and strong looking Mm . Yeah . But they . like soft Yeah materials . , uh so we might uh we have to consider that . And also they like curved round shapes . So not uh too formal like like uh the older people want . And if uh also a finding but not very ap applicable here , that sports and gaming devices such as uh discmans for jogging and that those kind of devices , gaming devices , should define the characteristics of the device . But uh since we don't have a really a sports or gaming device , so we don't really have to consider that Sports . uh , they're uh that uh are Soccer accessible fronts on on your L_C_D_ uh window uh . Mm . Huh Mm . ? That's nice Hmm . . Well All I also the have results um ? We keep coming back to the fronts Yeah . . several examples of uh styles , so you can get a clear picture of uh Yeah what I mean . . Uh these are the basic uh older older peoples' stuff . Yeah Yeah . . It was not very uh interesting uh , very classical looking , but that's Mm-hmm n that's not what we want . We have Hmm these kind . of things . I don't know what exactly they are . It . Nai looks . Uh like Well no you know . uh you recognise the shapes , it's very primary colours , uh bright colours and uh round shapes . You also uh see uh this device , it's not very round and Fruity Fruity of course . Fruity . Yeah . , it uh It's t terrible That's true . . Alright . And uh well round shapes , primary colours . You can see it all here . And of course Hmm uh this famous ? device . I think as you know something uh some Yeah devices , alright like this . . So Well to give it's you an idea got of uh a strong look , this This has a strong look . Although . Yeah . it's plastic , it's Yeah it's , it still grey has a strong to look to Yeah . to give it iron look . And it's round . That's . uh But then you are losing your fruity colours . Yeah . Well we have to make Well a you can make th th th that middle ring can you you can make another colour That's true . So . uh those Well we kind can't of really things make you can a round you can combine uh . a round remote control . I don't think that's very practical , but No , it isn't . But uh it's important to to uh to think about Okay the colour . . Because if we make it grey or or silvery looking , it it does make it a lot more uh does make it looking a lot more stronger Yeah Yes . 'Cause but . if you look at the this , it it doesn't look very very strong , becau But this is plastic But , and it and doesn't this too have to , but look strong . The the results are , the feel of the material is expected to be strongy The feel . The ? Uh feel . alright . Well So , if And you it ti it doesn't have to be strong , also Well Nah yeah the feel You you . Only the feel Maybe you should have . uh some some coloured titanium or something . So it it looks pretty but it feels strong . Right Mm-hmm . . Oh . I And agree I . Then I have some more findings . Um uh about the energy energy source of the of the device , uh I uh suggest uh the basic battery . I uh got some other um uh uh energy sources of course . But solar energy is not very practical inside a house , because you don't have a have a lot of uh sun . And uh kinetic and and and dynamos are are not very practical , I think , for uh for a simple remote , that's a bit , oh , that's a bit uh No titanium . That's a bit uh much . And I also suggest uh as a shape uh a double curved case . Uh the disadvantage of that that you can use no titanium . That that's the information I received . If you use the curved case , uh a curved case , double curved then you What do you exactly can't use titanium mean with double curved . Now ? uh this uh to give it a more modern look . And uh now the the shape , yeah , a curved case . Um yeah I think uh sort of triangle-shaped bottom or something . Uh a more modern look not plain , long box style , but Double curved ? I dunno . Yeah It I'll draw it mean it , but Yeah , well maybe okay . Yeah later . . . And it makes uh it gives it a more u user friendly shape , than if you have uh . Um anyway Um f as uh for the buttons , simple push buttons . No uh otherwi uh no um difficult scroll things or some uh things like that , because it makes more complex and expensive . And , uh as we agreed , we don't use a speaker or a sensor or um uh speak uh speech uh Yeah right . controlled device . Because it makes it also more complex and expensive . But we do use an L_C_D_ screen , so we uh we do have to consider uh of we have to use a more advanced chip , which is more complex and expensive . But Well It's worth the trouble I think The buttons , because can be made of an uh a soft material . Because people like that . This soft material thing Uh rubber from is a uh soft material , I guess Yeah Yeah . Uh . Yeah . Right . Right soft . . Yeah enough . . So that's uh basically what I Alright want to talk about . . Okay . We will take that . And then uh Mike ? Okay . Yeah . Well um nah the method um we will um include the buttons as we discussed uh earlier . Um an L_C_D_ s screen will be implemented . Um we must decide where , this meeting . Um there are new developments in speech recognition um systems , um and they are already being uh used on uh coffee machines . And um well they're cheap , so we could use them Oh now . Um That's interesting it's not . really speech recognition , it's more um like you can um talk to the chip , uh record the message and record an answer , and then once you uh talk to the remote , then um he will a answer with the the prerecorded message that you left . So if Oh Oh I say okay , yeah , I understand . . Yeah hi . Mike , and you have recorded uh hi Mike back , then you Okay will get that . Right . But . you can also say that , when you say something , it does some function No it doesn't . No does . not Oh do . anything . But That's But that a bit i that it's uh makes just it cheap a . It's Yeah it's Yeah just Yes it's . a an it's cheap extra . I function . understand , and it's cheap . But . it has no functionality No for our remote but No but at that's all the . gadget they want Yeah , or the , right gimmicks . But it . Young it's people n love nice them for . young Yes people . They , we like Yeah gadgets . Yeah , ple we . should really uh include that one , I think Right . If Hmm it's . Um cheap . Yeah . . Well , as I said uh earlier I think the uh L_C_D_ screen should be uh positioned at the lower end of the remote . Um the buttons for screen width and general settings and uh and that kind of stuff um we can also do let that kind of functions um be shown in the L_C_D_ screen So you , uh put a menu instead in the of L_C_D_ uh ? extra buttons . I think young people and yeah w well every user would like that . Um the buttons um should be positioned uh positioned the same way as they are on a , well , conventional remote , I think . For the learnability and uh well to keep it recognisable . A voice recognition can be uh implemented . And uh I drew an example , but it did not work quite the well uh the Alright way I Can you wanted draw . How it it now to do of uh . Hmm Can Ah How you ? Well . draw it now I have ? the I can draw it again , and I know what I did wrong . I didn't tick the note bo box in Mm the . Alright . . Um How do you uh uh give input to the menu on the L_C_D_ screen ? Um with the uh the up and down and and well Alright buttons . So you have and a the menu button , and then you can go up Well But and down I will . draw what then I we should had drawn also have on an the screen uh . an Okay button . Yeah right Yes . . Um I shall draw this button , yeah . . If it uh works . Just uh There is already a blank . Yes ? So Yeah Yeah . . Mm so have I . Nah . . You have to push hard . I suggest a banana shape . Because Yeah of the . fruity uh Yeah fashion . . No m Yellow Next and year that's out . Yeah alright , yeah . Just a hunch . Well these little buttons are a bit difficult to uh Yeah . draw uh Those are the correct the cha the . channel buttons of course Yeah just ? uh the numbers . And then below is the L_C_D_ screen ? These these will be bigger in the the real Alright design . , yeah . This must be the Okay button used to uh interact with the L_C_D_ Mm-hmm screen . . And with this you can uh Yeah . , yes , go to through the menus and that can Um You've the video button should be uh an Yes . apart button , because you want it to uh t , yeah Right , to use it . fast within one uh click . And And you what's Um the you menu need button a ? you it's need a speaker . For Hmm the ? This button can also be the Menu button , we use in the But menus how Well did we we can How do add you get another out button of the menu here then , but ? Yeah . Maybe I you could Uh j by just pe do pressing an an the exit menu button with Okay again . By pressing . Uh the menu button again , you Yeah go uh Yeah . Yeah . out . It's . usual the the the d kind Yes of , well but the way bec because it when you works . push Menu Yeah you get in , and ? Yeah then ? you have to push Okay when you get to Ah a choice right Yeah . Well . And . But you you can you men you can press menu again to get out . Well that's also the Okay button . That's No no No you , we you we should . have we should uh uh add uh a extra Menu button and this Or you the can Okay button put . in the L_C_D_'s uh window an option Get Out . Exit . Exit . Ah once you have an extra Menu button , you don't need that that extra option Well . You But have , it's we just uh need a a redundancy choice we . need . a a recording recording button for the speech uh part . Or don't Yeah , if we decide to uh to implement that Why , maybe would we you should . put it uh then , and where is the recording uh the microphone ? Where would Well you put they it that ? could be anywhere . That's very small . It could be uh down here . Uh-huh . Um . Well , not here . I yeah I suggest here . But that's just a little Right , and Microphone spea gap speaker , yeah . Yeah . at the back . , or something Well the speaker . and the microphone , I think , are the same uh little hole thingy . Yeah I understand Yeah . Uh . Alright . but uh we could uh d do , but it's perhaps more expensive , uh the Well i speaker on the back or something . Um there are a all already being implemented in in coffee machines , so they won't be uh very expensive . But Huh ? Alright . Alright . Yeah ? Okay This . is my suggested Well design , okay , alright . Um . Um then let's Yes have a look . at the decisions we are going to have to make . And oh I think as you can see so , the L_C_D_ screen does look better uh at the lower end , or I'd at the bottom I agree . Yeah . But , fine Fine . Move on Well . yeah yeah . yeah . Yeah . Oh , um I had some uh examples I can live with . You it can . Yes uh ? But I did not like it very much , but Well these are Too big quite . obvious , very ugly remote Yeah . They do . Um they don't look fruity enough Nei . No They're n they're not They're , well trendy all th black . . Yeah . Well not all Hey , that . one I like . Uh Tho this is Yeah for children those but It doesn't th look strong . No No . . But it doesn't uh the W but with the colours i it's a The bit the way remote we're going to . Yeah right Yeah . , ok Yeah Well . this . is a Terrible . This terrible is just crazy . It's it's Um all this too looks much But it buttons it must . Too many not look buttons Yeah too childish . That's of course huh . This ? uh these are the L_C_D_ screens . I think we should , if it's um possible , uh one with colours , but Nah th I don't know It's Well uh too expensive , that's too expensive Too expensive I think . Yeah . ? Alright . . Well But Alright it Yeah Nah . . . Yeah . Okay . Ha Huh . , even more . N Mm no . But 'Kay are we . going for a strange uh form ? No 'Cause , not people very like that strange . Not . not too strange Not too strange . No . You It still can make has the t . the underside , you can make it more round Yes , where . Th the L_C_D_ is . a a kind of bridge . So it I dunno Well f if you know falls the No over Nokia the hand . telephone , with uh the round uh Yeah ? Yeah thing ? at at the bottoms , s something like that . Yeah You know . Well ? I have at home a remote with a bridge . It's just a half round half half circle at And then it falls exactly over the hand , and that's very nice . That's It feels comfortable . Yeah , but people like something uh new Exotic you know yeah . Yeah . We , different have t Yeah , yeah Yeah . . I will . Y design yis it , we design it later . So we'll get Alright to that later I guess . Great Yeah . . , alright . Um where did I put it The ? Um specific shape . The conceptual phase , I think this is it . I got this from our friends . So Our sources Uh . yeah the conceptual design . These are a few examples which we have to decide about . All the the materials from the case , uh the electric cable that's all your uh your side of the story . Um Your bag Yeah . . Um now from the user interface , your uh package ? Um where No well , that's more like the buttons where they have to come . And um B a bit of , yeah well , a bit of uh design . Yeah , this is what we've just done But Yes uh we . Right , but should we have decide to decide ? now about . these now Ah right Yeah . . Materials . And uh are the most the trend-watching , most impor . So as you said , fruity is in , well sells good . Wow Yeah . . Uh these things . So we have to uh put it in one uh document . Uh yes . Um so if we uh go through Copy them paste uh this story into a into a Word document , and then uh put the answers after the subjects . Yeah . Not everything . Well we have to decide all these things ? Yeah but all these examples are uh of a coffee machine . Yeah well uh W Why we can should uh I uh override them ? Yeah . So Well a case ? Uh that's me . Uh I suggest Well what do I What suggest actually ? what kind of properties should it have ? Well we just listened . I Uh think s solid we , yeah . Yeah . Why don't we um use uh titanium or or a hard , yeah , some kind of metal for the uh the Do you know the the new whole uh remote except the front . That Just like um Yeah most No , I understand cell no phones are . . Yeah . So we have titanium The front is the most . important . Yeah but the non-removable elements of the of the remote , so not the front , could be titanium , to give Yeah that uh . strong look You know what . And then the front ? is made of plastic . And you can put that on and off , and switch it . Yeah But the feel . of plastic isn't strong No but you . No but have you you titanium have this of course Yeah . . Uh you have Yeah alright the best , alright of both worlds . . 'Kay Yeah . , you have the re remote in your hand like this . So you feel titanium And of course , yeah , you have the . the the plastic front end . But Yeah you also have the . Fronts titanium are . are cheaper than Yeah when . Yeah they're of from course plas , but yeah you have to make a And I don't decision know if you . can make steel just any way you want it to . Yeah , but it it's expensive I guess so . . Uh Yeah titanium . I sh I think Bendable uh Huh . Bendable ? Well , well . the Well any colour According to my sources , uh it's it's totally possible to make an entire uh uh uh Titanium is available , and uh we can uh make uh an entire remote out of it , if we Yeah want , then . you you paint it in the colour you want Yeah it Mm . The . plastic . is Paint spray is the colour . you want Mm it . . Yeah alright . So Yeah . So Alright , we're going for . a titanium back and a I've plastic uh front ? Yeah Mm . , I think Titanium that's a nice back , plastic trade-off front . . Okay . Um well I am going to put it in here , uh because we can Yeah uh , great look . Yeah . I . Alright . Um solid feel and trendy look . So material , um hard plastic Yeah for , for the front the front ? and Yeah then titanium . for the back . For the non-removable uh part . But then you have the problem , when you have a titanium back , you can't switch it . When you want an other colour on the front , it doesn't match Well . You know but Well ? titanium is neutral The titan . titanium isn't isn't v very Yeah , i it doesn't uh curves . No uh I nei I . Titanium is very understand No no no , but you . Yeah know , yeah b Titanium , yeah is very basic colour , and it doesn't Hmm . Yeah really . matter . if we have a purple front on it or Yeah . a orange Alright front . I . dunno if if you disagree Well , but I think Yeah it's . Alright Our customers . will doesn't use matter those very uh much . funky uh trendy colours , and they don't And even use if it uh does uh doesn't wood match . , it will uh People Funky like customers Mm mm . Yeah . Alright Okay . And colours well that the don't match . . the electrical . cable is just normal Cop copper uh uh material . Yeah Excuse . me ? . The electrical cable It's uh uh Yeah copper from i uh just does our a coffee ba basic uh uh No we don't use an electrical cable . Yeah inside , but this is for Yeah the in coffee uh machine . Yeah well inside the remote control we use a Of course Yeah couple , but of . uh that's not what's meant here , I think Nei . . So external . Oh external Yeah . Yeah . ? Well A coffee grind doesn't have Na ja . Never mind the coffee grind Well uh . all the all the inside work of our remote is uh standard work . So Right ? The chip is normal silicon . Uh the buttons are normal , etcetera . Okay Alright ? So that's just easy . Mm-hmm . Uh . we decide about that just by looking at our competitors and our earlier uh remotes . The conceptual specification of the user interface ? Um well we have our beautiful drawing . Well I got a better one here and I will um Alright . Well you can put that in uh The shared into folder the shared folder . , and then I'll put it in our end report . I will work this out uh Yes for , you can the uh next meeting . Mm yeah . You can uh put some uh which button is what Yeah yeah yeah . Okay . . Um the trend-watching included these days . And what do we ? We thing that fruit and bright colours are Yeah the the the front I think w we can launch a couple of packages . You can buy Yeah a different . kind of of of machine , but it's the same thing , but with another front Yes Mm-hmm . . So . We can also uh Yeah implement that's the And whole you um idea can of the you Yeah front can we can also . implement . Yeah fronts from . um movies that are very hot . Uh Yes Yeah right . . But those that's kind for later of things on . . The fronts y you can do anything with them Yeah . . Yeah but if you if you launch uh five different packages like Yeah iPod , right mini For the uh initiative uh Yeah launch . For . the for the launch , yeah It's Mm . good marketing . . Launch So e different th then lines a c at once couple of basic . colours . Not not very uh Yeah , n not too sim heavy Not . You can always take another pick Yeah . We should not give them the m . the most lovely front They have when to they buy buy it it later for the first on Oh time . Yeah . Yeah yeah right . Yeah Yeah . Come on . . More basic . We still have to make those fifty . Yeah million . . Yeah Very , yeah boring , yeah Well . The most you can you boring can give ? . fronts them uh s possible s . . three The most or so , so that they ugly can . uh experiment with it and Yeah that , right they want . more Two . Yeah but you you can have some basic colours , and . Yeah then we come with . the special patterns on them Red , and Yeah red . and , blue uh and Yeah green . you give them And or something uh , and then you can give them Yeah uh . Alright other . ones . Um well the buttons etcetera , we get from Mike . Uh this fruit and bright colours , yeah well I think we'll have to in the next uh half an hour , we'll have to uh s s specify the different uh types we want to launch , when we uh well Uh we introduce still have our to make remote . We have still have to make the es the the real basic design . Because Yeah yeah we have the . But we sketch but we must remember that fancy look-and-feel is the most important thing Yes . Else it . w won't sell . So Yes Alright , yeah . . Well I'll have to , before I get another warning for five minutes , I'm going to get Where is my mouse ? Uh where is my mouse ? Lost my mouse Oh yeah . Um . this is it . Unbelievable . Well , um this we have Yeah . . Uh basic stuff . Interface we have . Supplements , L_C_D_ . Maybe a a cheap voice recording . Well Yeah we should The price do that ? . Yes . Alright . Individual actions We . all agree on that . Yeah Mm . . Industry designer , . User Interface , Mike . You're going to work together on a prototype drawing on the SMARTboard . Yeah , we can do that . Together or uh Yeah Yeah together togeth . How Yeah yeah , but That's how But what do I bu I got we uh stay to we hear stay . here or something ? Yes well we'll get it to hear that I think . But I think so . Th they're saying SMARTboard You can and take that's the it SMARTboard Ah This right is the SMARTboard , so . . And take it to our rooms and uh Um so you can uh you you are going to make a prototype , and y Well that's includes uh specifying the buttons Ah , specific etcetera instructions . will be sent to you by your Yeah personal coach . . So you'll get it on your em on your laptop . Um well you will go and do something else uh on the project Have fun Some yeah project Some evaluation non functional tasks . . So um . 'Kay . , what are you going to do ? Uh I don't know what product evaluation exactly means , but uh you'll get uh the specifications . We don't have produ product yet , so Yeah . That's why I uh kind of difficult But . uh You're fired . No but How long do we still have ? Well , can we talk about something else ? Uh Yeah . Uh no I don't know anything , but maybe uh Yeah anyone Ajax . Um else uh Yeah ? . Nah Will . we use uh round buttons or square ones for the Um Round I think for round . the numbers . Yeah ? Yeah . Round I I I . also To make it uh as thought uh Yeah as . round as possible And . these uh these s these buttons Why uh does are more uh triangle-ish Curvy shaped . Yeah . So you can with see a square you have one in to the Ah middle f fuck . Yeah up or down . you . Yeah . . But now I see And the this must be uh volume I think Heh ? , and this programme . Mm . Well We most can't of the time get uh up and down is programme and left and right are volume , I think . Well th th th th Yeah th that Yeah , it depends . , but depends uh . Well we If uh you turn up the volume , you always see this thingy We go we j up we'll . just give Yeah them , that's an right uh . We'll design it , and then they Yeah can give comments on it . . Yeah Yeah alright Ts . Okay . . It doesn't work any more . We can't save them . So we'll just have them uh Yeah standing , I noticed there . . You can't uh click the corners No . . It's a bit uh It's a bit real a pity real . Well great we still thing . have uh more than five minutes . Um So what are we going to do ? I as Project Manager ha don't have a clue Let's start the design . . Oh we can uh decide how we implement the feeling from our company into the remote Well . Mm yeah . . Um I think um a logo , our company logo , and the slogan should Also be or the slogan could be ? On the Yeah , why not ? If there's enough space , you can put Uh uh I We'll O I'd we'll say only the logo . Yeah . Me too . Too much text and it gets Well too , our too slogan busy is not . very long . It's just a simple What Well We is it put the it's fashion quite in electronics a long phrase ? . . We put the But fashion in electronics we . kree we You keep c adjusting to the fashion with our fronts . So But you can put it on the back , on the titanium part . The logo and the Yeah Ah , right the and logo the should . be on The the logo top I think . On the top . Yeah . Well Yeah they do in . Well in Yeah in yeah the . right . top corner Right corner , yes ? And well . you Right c corner On the back , or , you can put maybe uh here h in the middle ? At the bottom , you can put the logo with the uh the text Yeah ? Yeah But . Just the . Uh yeah logo just , at small the back the . logo shouldn't ? be exchangeable , when you get Yeah off the it front Well it you should . c be Well Yeah hard well on uh the Yes on the on Yeah the board , and . You . Yeah can . you can The logo remove can the front be on on . every uh Yeah front , but you . can scratch it off or something . It's better if you have it uh Yeah , but then you must uh really Carved uh into the material yeah . push it in or something . No , you you can carve it into the titanium at the back . I l I like the idea of the of the slogan on the on the on the thing . But Yeah am , on I the the only backside one , or uh Well , management . Well would n like n not it not . on the front side , I think The front side No , no not no on l the front no , but slogan on the backside . On . the back . Uh Yes , you you can , yeah , push that in Sorry , so . that it is I think always it's a nice be idea there . , to make it more recognisable Yeah , that the . Yeah . next to the logo you have the slogan . I agree . To make more uh But of not an impression too big . . Just Not uh too big . No , very small . Not Yeah . on the entire back , but uh just very small . But readable enough of course . Okay . Yes But , slogan we'll uh we'll from take that uh with us company Yeah into I the think design over . here the logo Lo Uh yeah on the . Or back maybe here in the middle , but we'll decide with later . . logo and logo also on the front but not exchange uh Uh ? Hmm ? Uh when changing fronts . Alright Do you do you see , that's a decided bit of the . of the um Five minutes left . of the uh titanium ? O on the front ? Uh maybe if we Yes we make this could this this lower part titanium , the front is the the upper part , and the the bit with the with the L_C_D_ screen . So So a bit of titanium between ? Yeah Yeah . No . no betwe of That's between a bit we Oh can that do that's but that's pretty cool . But then you have two parts No , they of have front No two no fronts no no , that , two . You fronts have to that make . You this No you titanium can ? too Yeah . . Yeah This enti Else entire you you bottom get problems ? . Yeah with . the L_C_D_ Yeah Yes . Like . dust . in it and so things like Yeah that . When . you exchange all the fronts and it's open . I already No , you have can uh you can all just kinds of uh And then not a filth straight between line the but uh mobile . some sort of wave And then the lower part or is titanium something . This ? is titanium I think Yeah . And that's this nice is uh . Some , yeah some . kind of wei weight Yeah in it . Yeah . Round . forms F front . . Yeah . I like that bit of uh titanium also Yeah on Yeah the . With the . uh Yep with the . A bit curved like uh edge a bit . like your mobile phone . Maybe you can show Yeah it . . It also has the Yeah those two distinct uh . Tada . Mm bit like this Yeah Yeah Yeah . . Uh . it's uh , you can make it go round this corner too where the logo is . Because it has to What be uh ? there all the time Yeah you know . yeah Ah . That . uh Yeah So So round uh . Maybe a where a nice touch ? , yeah . little corner Yeah of , that's titanium Oh . nice finishing , yeah touch you . need . Yes , that also sounds uh pretty uh So neat this . I think I'm this going is to buy the it exchangeable . part We . want Yeah , this it is the front . And . it's only f twenty five Euros . Come This That's on a bit too much , but No . No that's nothing , no . no no , but The Phillips is I think remote uh uh costs this the looks more uh pretty nice actually . . Of course Right , because it's . my design but No My design our d our . design , alright . Taking Well all the uh credit you two are going . to work together . You'll get your uh specifications on your uh laptop , and then Yeah uh . We'll stay here I guess But you ? there's uh a problem . We can't uh take a blank one . Or can we ? Well I think we can , I just Well we It's can uh erase an animal I guess Yeah . Uh the . Nah fourth that's one alright . But don't , that's erase alright . my cat . Yeah Uh the , o fourth one is empty , isn't it ? Yeah Oh . I want to preserve it . This one is empty . Yeah . You have to empty one huh Oh ? , we have a one What are you doing chief . ? So , you Alright can . uh draw a Yeah Yeah I think . we have to wait ? Well Yeah No I'll until get a the I'll get the until the beep message goes . . But I don't uh Do we have to stay here , or I think No we have to return , I Yeah think first uh . . Well you'll Maybe you can uh keep your uh laptop here . Maybe Or . get your mouse . Because it's little The bit high powers uh from above hard to work with these uh plates will . have Yeah to tell us , yeah . . It's not relaxing . I always have a mouse next to my laptop . I hate I these I don't Yeah have , touch-pads a laptop , yeah . Ugh . . We can uh do a touch-pad on our remote Yeah right . No Yeah just kidding . Dream on . . Well . we have uh b you have to have a bit of humour in the in the discussions too , because it becomes too And in your remote control too too . So we put too a stressy touch pad . on it , and say ha ha Aha . This has no function Half . Yeah . . We know you'll you'll you'll hate it but But uh th youth doesn't care about functio functionality No , so . But they do want some gadgets It's . So all about cool things that's wha . what we're doing . Yeah And it will sell . . We will be rich . Bless you Well we won't . . Our bosses will be rich . Mm . We've done too much in the previous meetings . Too much ? Yes , we've got nothing to do now . Well they Well uh , that's not bad , is it ? No . I think that's good . We all had uh our talk and we agree I guess on uh several thing , on most uh on things . Mm . Its the best remote ever . So Pinball . Oh . Oh he's totally off again . Well No man . You just have to push harder . Yeah you have to push harder But . when I start here , Mm . it's here . So Yeah Yes is . , but it you you get really close to the screen with your hand , and I don't think that's Mm . Hmm . Recalibrate Nope it . . Where's the good old chalk board with the Yeah . the green board with the , how do you call it , chalk , yeah . We can better uh draw a design on this . Yeah , maybe . Yeah , but we can't . Maybe if i if that thing is recalibrated , we can draw a thing quick , and then before it uh Yeah . goes Let's off go again . . Well Finish meeting now Finish . the meeting now . Alright now we know what to do , so We'll stay here ? Um Yeah . Oh . Or we'll get the Maybe email Message w maybe . ? No we , get maybe away w m Can we get email here ? Huh ? Yeah Yeah . Guess . so . . Um I I'm not sure . Maybe you Yeah . Well you'll have Well to we'll work on wait this one a few . seconds Yeah and then we'll . get an email That's . a good idea Alright . . Have fun lads Well . Yeah . A happy Good hol luck happy holidays . . |
TS3009d | The ID and UI presented the drawing of a prototype. It is rounded, with the front made of hard plastic in different colours. The back, as well as the lower part of the front are made of titanium. The back has the logo and slogan of the company engraved in its middle. The buttons include oval digit buttons, arrow-shaped channel and volume controls in the middle; below those, is the menu (for the LCD) and the video button. The LCD can be found at the lower section of the device. After the presentation, the product was evaluated. This was done on a scale of 1(excellent)-7(very bad) on fancifulness, ease of use, finding the device when it is lost, hi-tech features, incorporation of fashion trends, and ergonomic design. Because it was over budget, titanium was replaced by plastic and the speech recognition was discarded. They thought it would have been more sensible to have the component costs before the prototype design. Finally, the team evaluated the project process in terms of creativity (generally satisfied), leadership (the process was democratic, not happy with management), teamwork (happy with it), and means (SMARTboard was 'a disaster' and the digital pens only good for drawings). *NA* Despite disagreement regarding the position of the LCD (top or bottom), the screen was left at the bottom as it was in the prototype. The sample speaker was taken out to bring the cost of the prototype down to the original budget of 12.50 euros. They also decided to replace titanium with similar-looking plastic for the same reason. There was criticism for the shape of the remote (thicker at the ends, thinner at the middle). The project manager still disagreed on the position of the LCD: he would prefer it to be at the top. The total cost of the prototype was 18.6 euros. The team had to discuss which features should be discarded. The only way was to go to a regular chip, but that would mean losing the LCD screen, which was integral to the design. Replacing the titanium with plastic would have a detrimental effect on the looks of the remote. The team discussed the possibility to leave the remaining cost at 14.10. The SMARTboard was considered a disaster as they could not draw, and the digital pens can only be useful for drawings. Some people thought that there was no advantage to using the SMARTboard instead of a normal blackboard and chalk, although you can save and reuse things with the former. | Uh fourth meeting . We have to do what ? Some extra deciding W . what ? Alri Oh alright . Well . We'll see . I'll show you the notes again . Very interesting . Well you'll you two will uh present us your prototype . Yeah . Then um I guess that's your bit Yeah . ? I I didn't s see anything about it , so I already uh thought you uh you were to do that . So the you're uh . I'll show you how we're going to do with financing this Mm uh . design . Yeah , that's important too . Yeah And then we'll Bit . late evaluate . , after after we have redesigned it . Because uh well we'll see about the costs . Um we'll uh evaluate our p our uh production and then uh we can close . Alright . Well the finance uh we'll do later , so um firstly uh I'll show you the notes . I don't think it's very interesting . I think it is . Oh nei . Uh no . Alright . This is copy paste . So From me of course , yeah Of course . You had . Well some from us very all , yeah strange , from layout all of us . Yeah . It's a nice chorus , yeah . Well um . We ge we went through the agenda , and well we had some uh some presentations from you three . And uh I summarised what you said to us . So uh I don't think it's very interesting and go through it again Repeat it yeah . So uh . Alright . This is what we decided . It's also copy paste from what we made together . So Okay . we still know that . And then uh we can we can uh use the time better . Well uh next you two will uh present uh the pot prototype for us . Alright , we both uh will Yeah ? Or one of us will . Alright . ? Uh No you go and I'll uh Alright . If I supplement make mistakes you . uh you'll uh Yeah . Correct Right . Uh well this is our design . . Uh it's pretty uh much uh like uh Mike draw uh drew uh the in the during the last meeting . With uh the different uh perspectives of it . Uh we'll begin uh with the front . We have of course uh the the round shape uh the round uh basic shape . Um with uh the upper part being the front . Th So there's this part um which is made of hard plastic , the front . And uh we're we're using different colours . Of course for the launch we use the basic ugly colours , and Yeah later . we'll put out uh more interesting covers with different patterns Mm-hmm and . pictures and everything . But basically , different colours , bright colours not black , too dark . Fancy colours . Um then we have uh the lower part of the of the device . Uh which is of course um part of the back actually , because it's also titanium . You can see it also on the on the on the side view , that only this part is the front , and the rest of it , the under uh the under side uh of it , yeah , the back side and the lower part of the front is of course titanium made of titanium , and has the titanium colour of course , the look . Um Mm . then we have uh on back on the front uh the logo in the upper corner , uh which is uh made uh which is also part of the back , part of the titanium uh Yeah , it's a double R_ titanium , but part . Yeah ? It's a double R_ . It's a double R_ . Yeah the But logo Uh uh it's Yeah very difficult , alright it's to to . difficult draw to draw that in so small , but Yeah it's . our double R_ uh Okay logo . is in there Yeah . . Um so that's the logo in the upper lef uh right corner . Then we have the buttons . Uh it's difficult to draw again the little oval or round I think oval will be better for Oval the yeah . for the d for the different Alright uh . channel buttons . So uh oval , n those are here . And then we have the m The m Channel up and volume ? Yeah the the con the the the , yeah , the t volume and the channel controls uh in the middle here . Um um with kind of arrow shapes , which makes it also a bit more exciting than basic round or um uh uh square buttons . And also here are the two uh buttons we agreed on . We have the Okay button . Oh nei we uh the Okay button's here in the middle Yeah of Mm-hmm the . of the . operators , of the channel and uh volume um changers . And then we've here the Menu button and the Alright . Menu for And the the video L_C_D_ button screen . . The Mm right So . Yeah . And of course this low part , this is the L_C_D_ screen . 'Kay . Uh this is what we made of it . You can make uh suggestions uh Well if you want Well . , at if the back I look at it , the side the side view Maybe we maybe we should finish first uh our Yeah talk . and then you can add Oh suggestions yeah alright . Maybe I I don't want to . Yeah I don't want to suppress . you but n I'll uh finish this uh quick . Um okay I've had everything I guess on No the the front back . With the ? Yeah logo the back . Yeah and . our uh l uh We thought about Yeah , uh the back is of course totally titanium . And we thought about the logo big in the middle Mm-hmm . Just . so again the double R_ . We have Mm-hmm then the . logo on front and on the back . Maybe that's Okay too much . but No you I don't have to think say uh say that if you think that way . And And the the company slogan , we thought in a kind of arc Yeah shape . Yeah . uh above the logo . That's basically what we were thinking about , and Okay . And about W the side view um This the front won't be as thick , but Well I again see , but th the the drawing technique makes it very difficult to Oh and uh to before really I forget uh Well . Yeah the the voice . Yeah , of course I see , the voice it . recorder is uh at the bottom Yes . And . you can record it uh using , yeah , the the When I the look back at of Well the uh , it f won't when be visible I look at w this . device side . view Mm , I ? think w when I have that in my hand , it's terrible . If Why if you look if if ? this this is thick , and this is thin , th th then Well it that it fits it lies over your hands uh it . But it it it fits the hand , mean Yeah . uh the the Yeah Well the , I the agree what what . what I what I agree is that when uh when um you have such of uh an arc in the middle , so that the the a the ends and the fronts is a bit thicker , so If th then y it falls over your hands . If you handle a remote , you you usually don't have your hand straight In like the middle this . You in the you have it a bit It depends uh on the size Yeah . . If it's kinda small , this is is great . But if it's it's larger , then you want to grab it . And how Yeah large is it . ? Yeah , that's the question . That's the question . Uh well Yeah . H What do you suggest I mean we do ? This Well was uh Mike's prototype , and y you seemed to agreed on it . But now Well you the have sides a totally I different haven't seen yet . , uh Well ? The size ? Yeah , they well lay there the size They the all doesn't the the time the really . the matter the side w I mean view Side ? Uh , we oh didn't the side uh ? W we we he drew the s the Yeah side yeah . , but you d you weren't paying attention as usual . Well any case , we'll discuss it now . Uh I think uh this is a pretty good uh good idea Yeah , I . agree with the L_C_D_ screen . You have it in your palm like this , and you can watch uh watch the screen . And if you have it li in the middle Yeah , your hand . might be over it . But you you hold it like this Yeah you . You're not holding it like this you don't or something you don't grab . it , you you You , yeah , y How do you call it ? Yeah . Well y y y you don't have it like this . You No have no it no more . like this . You you you're using buttons this way , or Like if you're you're right-handed holding your telephone , this Yep way . . . Yeah . So you Yeah Because . So if you have a screen on it , you wanna look at your screen . Hmm . Yeah That well way , it it falls into your hand . I think Okay . . Yeah , I And agree maybe on you this can . you can grab it a bit higher , so Well No , I don't think so . That's not uh No but but Well the the point the Well that's a reason to to to put the L_C_D_ screen uh of course on the upper side , but Well f for as far as I can see , three of us agree and Yeah only well Nils uh I think uh if you t if you three uh agree then then that's it . But you're the Project Manager , you can make the hard decisions Yes . So If uh necessary I c . But I c uh Well are d , we'll Can . you we live we'll with do it it ? Uh like this Yeah ? . Alright Y , if you think that that's the Yeah way , y y it y should y you said it was totally uh unusable No . But do you No , when I I my personal taste is that I want it to fall over my hands with a thick But But d you don't think this In is the market completely unusable uh I guess . I think . No not totally Not totally , well . For me , I I wouldn't buy it . Let's Yeah say it but like of course that y you . are also human . We have to No take uh every everyone into And you might account be . So uh You might be target customer Yeah . . Well Yes uh who who Mm but . else thinks like you ? We don't know . Maybe Yeah , we a don't thousand know , but people that's , or uh a million people that's . that's that's more market research . So let it be like this at uh Let at this it moment be . Alright . Okay ? . So that's that . Uh any other suggestions ? No , I think it's great . Yeah . But what about the redesigning ? Comes to that later Okay . Um . you . Uh c You can uh Walter You're very personal . You can do the again evaluation . uh criteria on this ? Alright . Great . That's more useful than just speaking . Well , this is just a short intro . I'm Yes going . to do uh the ev evaluation . That's gonna be done at the end of seven point skill criteria . So I made a I made a few questions on the hand of uh uh the impor most important requirements and Mm-hmm trends . . And we have to look if our uh if our device uh is working correctly . Well , I put some questions in a Word file . See if I can find them . Uh uh uh uh mm . 'Kay Well . Hmm . I uh think you have all seen uh this kind of evaluation , so uh I don't have to explain it . Uh the first question is , uh is the device good-looking ? Because normal p uh most people thought that um earlier devices were ugly ugly . Seventy five percent of them . So what do we think ? Well d we designed it , so of course we are very Mm . Yeah Yeah , we're we're not quite uh objective about Yeah No this Well , I know . , but . we designed it to be good-looking I have to uh evaluate . it . So I have to take this questionnaire . So and To we the customers ha we have answer now ? To Yeah potential ? Yeah customers . who have to take this Yeah questionnaire , but ? I can't Nei can . Oh no s Hmm . I . know , I know , I know . But um Well we can go , uh because of the time , uh pretty quick through this . Uh do we find it good-looking ? Well we think so I . Uh Yeah Yeah Yeah , I . We think designed , but it it uh to , you be know good-looking Yeah , so . We dis we di we designed it to be perfect . So But we have to be critic critical about it . And I have to uh take all these points and get a average at the end . So we we Well know where we stand , one . . 'Cause th there are some things we might have uh bi might have forgotten . Well so it's point four . Right , so Easy Well to find l well t let's start with the beginning , just one Right by one . Uh . is it good-looking ? Well , I guess uh I think uh Two it's uh it's it's . um pointed towards the youth of course , uh if you look at the design and and the colours and everything . That was our target audience of course . But it's also not completely um uh u unacceptable for older people I guess . Uh it's it's not f a device The titanium that might be uh f Yeah for , that's older people that's . uh for older people , it's it's more that classical It you put look uh . So put a black front on it or something Hmm . . Uh no . I think Yeah they like black of course , but I think they'll uh they they think uh the the titanium look of it is also Uh I think it's also good for them , so I think we both uh have uh consider considered uh the youth and also a bit older people . So I Right think it's very good-looking . and not only for youth uh young people . I think we shouldn't discuss any points points that long , because Right I don't know . No how how many points there . I are totally but Yeah uh agree , the fourteen . We Yeah Right yeah . . , a number we have please to . get get on Yeah , go . Is through it this easy . to t change channels ? Yeah well I think so . So the last one is seven . Easy Um to change channels No ? , no , not it's false uh . It's one . Oh , sorry . Yeah , right . Well uh two Change channels ? Y Well ? we have to go through it . I think it's uh as easy as uh can be made . Uh Right . So I Yeah . You How can you make it any easier ? The power , channel and volume With buttons two are easy huge accessible buttons Yeah ? . Yep , huge . is a Yeah . Two . Two ? Alright . The uh device is easy to find if you lose it ? Well , no D . We didn't we implement d we don't anything about that we don't have . Well uh it's that easier s to find than a a normal black one or something , because of the colour . But Well six Yeah Yeah then . . Six ? Right Well we . . don't have the device that beeps uh when you lost Are it the or so functions , but um um easy to learn ? Well w I we do want we have a l f We have so few f functions less , so of Yeah an . Yeah , I agree . And the device R_S_I_ sensitive ? Well , I should I Yeah think two , because . the voice recorder Ah . is n not Yeah self learning . . Yeah . Yeah . Alright Mm . Two ? ? Yeah , but just do some We Yeah we Are we take I th too much I th time ? I think this is too time consuming . Uh not Yeah not towards , I agree you . No , but towards this all . Th . Yeah this is . Right We you have , R_ to R_S_I_ put sensitive it to the customers ? . R_S_I_ sensitive ? Uh well well a bit , so four . Four . Um Yes . Yeah , very much . One . One . And features included also one . And One Yeah . Uh . those uh nine uh is the fancy-looking . Uh we still think so . Yeah . Device fancy And I feeling think fancy-feeling . Yeah too , because of the , cool Yeah titanium man . back . . Yeah Right . . Are there enough technology ? Yeah Yeah well also . we have two . Yeah , that's great . Is the The device easy to use ? Yes we have not many buttons . So well maybe two Well because Two Two of the voice , with , three recorder two the . . uh . Three . T Are F the trends about fruit and vegetables implemented ? Well in our covers Yeah , in our fronts . . So Yeah yes , one . One or two . Is One . Yeah the material or two . , another Nah attractive two f ? four . I think Four . If you look at ? this Well , it doesn't really resemble any fruit , uh that's true No . But . but we have the the the the the Oh okay sparkly fruity Well colours three of course Three . Okay . , alright . And . you can . also have front with uh with Yeah , that's true Is fruit the material . But on Mm attractive ? Well . Yeah the . titanium it is strong , and . uh the rest f uh the buttons feel soft . So I would say at least two . Right . Okay . Well Yeah . This is the last meeting Yes , but we The ? Yeah average . we have to design will uh much come later more . , because there was some irritating account manager coming to me . I Um knew things uh were going uh Oh too smoothly . . There had Uh to be some kind of trouble Yeah along Yes the way . Well . . , look at the costs at this point . My god . I had to fit it in . It has to go to twelve , right I twelve and a half . ? Twelve and a half . So Well what costs a lot ? The sample spea costs four . The what ? The The sample speaker Out , the s sensor . That's easy . . Kick it out Kick it out The what . Yeah ? . . We have to go to twelve and a The half speaker . The speaker . costs Oh far . , by far the most . Yeah w That's some wrong tha that's info uh , man that's a bit an optional . It option it . isn't worth it . No No . No . , d We th could make No two . It's different uh versions , one with and one without . But for It's this just extra . Kick it out . So , zero . Yeah . Then we go to fourteen point six . What more Well ? the titanium I don't want to lose actually . No Batteries . are uh L_C_ quite three ? Yeah hand dynamo ? Y t come on Um Uh no , w , no a remote no control N no has a battery . . Uh well we have a bit of a problem I think . Because Well well uh why why why should we use a advanced chip ? Well be for the the L_C_D_ L_C_D_ uh you screen had said . . Yeah . Yeah Hmm . ? Can't we do that with a regular chip ? No . Why not ? Because uh that uh y Well because what what's the difference between my information simple says and regular it . ? Huh ? What's the difference between a simple Yeah and . Regular a regular chip is normal ? . Yeah . And simple Uh ? Simple well . Nothing yeah I I read . something about it , but Elementary . Well ? Yeah , I Your part I read . something about it , but it wasn't very clear . I d I didn't in include it in my report . What happens if we do Single Well you have to use a chip . So Well you have How to much use do we the win advanced We we chip we ? One , if . you have Why the L_C_D_ screen ? We . have very little options furthermore , for the But Yeah if you have a regular . chip , you can't have the L_C_D_ screen . Uh well we have to put Yeah that in , we need to have . the the L_C_D_ That that's screen a fact . Well . Uh , we could say , well this special colour , that No isn't that that isn't there , because the the fronts they will buy it . The special colour . Yeah Yeah , but it's , but only Nah one half No . . Uh , that's it d n it doesn't It's not relevant . Yeah Yeah , you must change , then the you chip s then uh you only back have . one half left . You Yeah must change . the chip back , Nils . Uh yeah . But we d Then we have to lose the L_C_D_ screen . No , Then the whole concept is uh Yeah , I know but that's what my information says . I di I didn't uh Hmm put You uh the advanced chip . No in there for fun You we can make oh you . You can have make to use it cheaper it . . But if you don't sell You Yeah you we . have an advanced chip-on-print , and we have an L_C_ display . I think that's Yeah a bit ? double . Y No we don't need both . , the advanced chip is needed to For have the L_C_D_ an L_C_D_ screen display . Yeah . . Yeah . Says Says . , his Uh that was in the second meeting , I think Well . uh and what do they mean with curves uh again ? Because we you Well have I uncurved I did single curve to Well you said s double I curved ? ? , uh he Yeah . , because uh I thought it's a b a bit cheaper already . We can No also Well make it flat . no But no what no what . But did what do n Sorry , but What do they mean with the curves ? Is th Curved ? Yes Is this , that's a curved curve . ? One curve ? Yeah , this Yes is actually . two curves , yeah . It's No how , it's you one It's curve how . you look at One it curve . One curve . , simple . Well then we have a huge problem I think . W t we can never get uh below the We twelve have a big and a financial half . problem . Well we make it more expensive to buy . Well , then we have two dollars less profit . Come on , if we if we if we make this fifty million , they won't hesitate to uh congratulate us , so uh If if you make people brand-aware , they are willing to pay more . But But uh I Because we we use a brand at the front and uh I dun at the back . If you have uh lots of uh marketing people might buy . Yeah or we could If you if replace you make it cool it to have By the way , we also have this one . Oh , that's just great . Oh , costs nothing Oh . That's nice , alright . . Plastic Hey but uh is I think you'll agree that uh that we that now we have this uh screen , it's it's very uh not practical to ha to consider this after we have designed the entire thing . Yes , but I just got it . Well Why that's pretty why uh don't we l replace That is the titanium pretty stupid N with not uh very practical plastic . Well coloured . titanium , uh Who titanium-coloured ? plastic ? You want to dump the titanium ? Yeah well if we uh we we have to get cheaper . And make all plastic , then we ha then we're there . But I'm n I don't agree But . I think then we we've got to uh Th then run you through have the a eval ugly evaluation , stupid process again . , l ugly looking , dumb remote Ah no that no that no-one . would buy . It's not ugly looking . The looks remain the same . No , I don't think so . Y Well , I I do think think so the titanium . just uh provided the the tough look and Yes the and the . And the feel feel , and th that it is strong . , and And also the the older people will like it because of that . And Yeah because i , I Alright agree . it's not our target audience , but it's it's useful We still if it's uh we had to focus important for old to people get more people . Yeah from . the younger group , but not lose the one I think the titanium is very important Yeah . alright but then we we Yeah won't we have a get problem there , yeah . . W But you can better , yeah , dump the L_C_D_ screen We then can . dump the special colour . We l we use plastic . And plastic is already in colour I think I don't think . you should dump the L_C_D_ screen . Well what else ? W I No mean , nothing uh . Or you shou Amen It's . Or change the titanium or dump the L_C_D_ screen . But I think you could better change Yeah . uh titanium to hard a hard kind of plastic looking like titanium Yeah . than lose the L_C_D_ screen . Because you have lots of functions in it too . Yeah Yeah , well . yeah . Alright Why can't . I I agree But with that . So we u we use uh Unfortunately . Um . I'll put in the report Titanium-coloured we that we think that fourteen plastic point one . is the l m lowest price you can make a remote for that's trendy d these Yeah , I days agree . . So titanium-coloured plastic for the back . I I'll talk to the managers No no no no . W . Titanium stays there . Titanium , I thi I think this this is this is e really good re Yeah Osl this is remote good , but it it's not . But good enough . So we have to use the ditch the titanium , I'm afraid Ah . those Well those account managers , what do th d what do they know ? Come on What . Riot do we Well what do we know ? All we want is a . is a fancy design but we don't really Yes consider the costs , yes . So No . because we did not know anything about If it Yeah . you One don't al and have alright a the half money Euros , yeah , you can't . But make it . Hmm we . So ? have s to deal with it now . So If you don't have the money , you can't make it . So this is too expensive . So So ? So we have to make it cheaper . Titanium gone and add plastic . Right Yeah . , but then we've got money left And on plastic times . two and then we uh are there ? Well , no it's just uh all plastic No . Well alright No . Huh yeah . well Oh six . A lot of plastic It's , yeah just free , man Four . . So . No two for the to make it clear . But then we can add the special colour ? Yeah . As we have money over uh left . Yeah And we still . W have money left . What do we want , guys ? I want gold plating . No no Yeah right um . I want chrome Well I think uh . the case is double curved then . Yes . Because We have you y have that we curve have to and uh you have fill Y Oh that no curve . W Yeah we ha Well well , th that uh that . Alright is the problem . No . no no , but th that's Safe not f . um Well y we have curves Well in all you directions can you can . double curve , if you don't have titanium . And that we dropped , so it So it can be done alright . . But it's pretty funny . We we do want to reach twelve point five . But it Finance I mean isn't bad to ? to to stay , this at eleven this ain't . titanium , but it looks like it . We Well get more salary , guys , if we make Yeah if cheaper ? Guys than twelve uh ? We twelve have and to a . Shoot half dump . our titanium . , and we'll hate the managers for that , but now we're going to Objection evaluate . our project , of uh project Pro project , project . Well . , satisfaction on for example , are we satisfactory about our creativity ? Well I can't get no satisfaction , but uh I think it's uh Well in in if we consider the costs then this is the best , yeah . Yeah I think . it's terrible Yeah that we . got uh those costs at the last moment Yeah Yeah , me . too . That's . really bad Its it's . But uh ridiculous actually And that uh , but that unrealistic that's . that , yeah that's a reason , but also for our creativity . We had um nice design , and then you get the cost , and you had to dump all your creativity . Well Right we we . we used our creativity , but we just had to adapt it to the costs . Which isn't very practical , but Yeah . Nei that's the way . Uh no Well . Uh-huh . , alright . . Uh leadership next Terrible . Uh teamwork . Leadership . ? Leadership Well ? Well it's It was very democratic Uh yeah Yeah well I think . Yeah so . also . I al I I've . uh filled that in in a the questionnaires uh each time , so Yeah yeah . Well the managers were terrible . So , with their all their useless requirements . But o alright Well , the teamwork ? uh they they didn't think of the requirements . It's the requirements of the user , uh I guess . No they said , oh we won't d uh we won't uh use Yeah teletext . , uh we won't use the D_V_D_ Yeah but they base that on on . the user specifications . Alright , teamwork Well ? Well great I think Right . Yeah yeah , think so too . Uh . well what do you , what did you think about the SMARTboard ? It was a complete disaster . No Yeah , I Uh Well don't it it it like No uh it , that's it is a SMARTboard uh . Yeah , and that's a digital ? pen It's . Or also not ? a It's both No the it's SMARTboards other way around . . That's the SMARTboard . That's I liked the digital this panel SMARTboard . This , but I hated this that one this isn't a SMARTboard . Well it's , right both ? a SMARTboard That's that's . the smart Yeah right . B but you This is Oh just they're both a large SMARTboards t large television No . . . You u you use the A televi It's both Yeah a SMARTboard . , but this one is used for a desktop , and that one is used to to Yeah draw , but . you ca This is just a beamer function . And here , on this one , you can uh draw the pictures and things Well like that , wi w which . But one did you like ? Yeah That one . Left . or right Yeah . That one ? That one isn't . accurate . It just Yeah doesn't work . You can . But I I think this is meant by the digital pen . Yes . Th that is so . Yeah Well , but I didn't I use think Yeah We're . now there's uh talking a big about distinction the SMARTboards between the . these th I don't need a SMARTboard . Nei It Well it's much m we we used that one Yeah , and , but we needed give it . I me think a beamer . That's . uh that's much Yeah uh alright much , but cheaper Or . install a laptop to a beamer , or have this one standing here in an I I like it . Right . Yeah I like Okay that , alright one , but that . one is terrible But uh . you can uh I I sent it about three times now . Uh a green uh board with uh chalk is much Yeah more useful than that Yeah thing . Yeah . . , it is . The simple uh So sch I agree school board . And . uh the digi the digital pen ? Did uh did you like that one No ? I . I didn't use it . I wrote things down but I didn't I used import it it uh into my just laptop to check . it out , but uh Yeah . You you That's can't the send that to anyone Yeah , because you . It you've isn't scrabbled practical something on a page for yourself . Right . , and then you're going to send it , yeah . Well , no . W But also y you write things down . And i you can also bring your your Your your notepad note block . So . Yeah . what's the what's It's the , no th , it what's it's useless the point of importing . it Well into I I drew this . Mm . And I made a mistake . But it it would have been uh useful , if Yes I I could . show this on the screen . Yeah alright For . For drawings drawings , but , yes Yeah not for drawings for . personal . notes . I think that's not very N notes mm . Uh I mean you can bring your paperwork along and p Well of course But Yeah if , it you might have be a lot useful of paper for drawings If . I you've I agree Mm on that . . If But you've for notes , it i you you have to put that in a strict Uh you have to put a name , standard date , and all those things . And notes uh for a meeting are very strict . So if you uh were to write them down for yourself , and then put that in your computer , you still have to type it over to Word Yeah . So it , right doesn't . d doesn't have any That Stefan Yeah use I understand . . But I think uh d this option is only useful if you've got a lot of paperwork . You can't It's not very uh ni No Yeah , I well don't think so a lot of documents . It's are Yeah . it's only useful if you have to Yeah draw something . . But then uh it's really useful , I think . Yeah . Yep . Alright Mu . Um Yeah right etcetera . ? Well uh the laptops ? Yeah , great Of course Yeah great . . Yeah . Hmm Can we keep . them Yeah . ? Uh . You . can . B by my Wireless uh wireless Thanks Project things Manager . Yeah . . Other uh things we used here ? I hated the cameras , I hated the microphones Well . But these No chairs Well , man did you really uh . Really great Did you . really take uh take those in account ? I No half of time I didn't . No notice they were there . I . So haven't looked w one time directly at the camera . I don't care about it Well . But I we did shouldn't talk . about that . Because this Well is w a why realistic not environment ? Uh etcetera . We Right N new . Okay ideas found ? What kind of ideas . for n a future schedule What ? For future um Well meetings you have I missed got ? uh the option to uh Communicate to email in between , yeah . Email . Yeah , right Chatting or chat But and yeah or emailing something . W . Yeah well th . . that's . just the the environment they set us up f with . So Yeah alright , but that's one n new idea Yeah . , I agree Well , new . ideas found by this . Not . Nothing Well . We , more don't more want this information in the beginning . We hate . this Yeah . . That's Digital pen is useless No . So it isn't . Yeah Well , for drawings , for drawing for . drawings Yeah . Yeah . . So it isn't useless But uh two . t But uh th then you have to have a lot of drawings , because Well if I had a company and I'm going to uh buy those expensive huge expensive uh things , I and I have to w pay those uh papers uh that are expensive , I'm not going to uh For No people who uh sketch th the whole day , I can Yeah imagine that . it's useful Well th . But it's then still still an expensive they they they uh expensive should have a a nice graphics programme on the laptop . Because this is huge Well uh Well this you v you very can't you very can't uh draw expensive on a laptop paper like . you like you paint of or draw with your hand . Yeah , I agree . With But the mouse if w it is Yeah . No . Yeah . Well and Mouse if is ju just isn't working if you're sketching Uh . indeed . And but what if uh maybe this this board uh SMARTboard is malfunctioning or someone . But suppose it was working correctly , what uh would it be useful then , if it wasn't off all the time Well no . I ? A hated to draw like that . You you can't Really draw anything ? uh neat . Yeah , but he's saying if it is correct , and you can draw very Anything you want . Any b b , yeah Yeah I , very . L li if precise it li if it would be perfect following Yeah . . Well Well th it th isn't , but then maybe still Yeah that thing , mu it's is uh is it's it's very expensive uh towards a a just a green Yeah uh , board Yeah , a school , but board but , yeah then . you can school board uh . save it in instantly , and Yeah and and Yep . I it . re-use It has saves It it time is , and useful uh . . Yeah Yeah yeah . . This uh if it works correct , maybe this thing this thing is just malfunctioning . So uh if we get in uh if we get another one and you make sure it does work Yep , I . think then it's pretty useful . Yeah . Because uh yeah you can draw t things quickly and uh clearly for anyone uh in the discussion room . And then you can save it immediately . Well , they are now . Hmm . Celebration . It is . So Did you type , congratulations that Hmm ? . crew Celebration . . Se Well Yeah , we can go to the bar and uh with our Finally my beer newly earned money . . Well , that's it I think Yeah . Um . I don't know how long we still have . I dunno how long uh we had for this last meeting . But uh Maybe till four o'clock or something ? Well dunno . Yeah . Well yeah , it is a bit uh Well we still have to make the end report and uh all those things . I have to do that . Yeah . You better I get started Di did you um . save Oh this one . in the folder No ? Can you . No do that no ? no no No we must . save this thing , yeah . In the shared map map . But Nils you've got some work left . I don't know what you have Map to do , is it . a good word ? The Huh . folder , yeah . I have to go to a Yeah physiotherapy . . Oh it worked . Two Wow times quick Oh , alright . Cool . . . So it is useful Yeah , yeah . It Oh is . No handy great but uh , man . . I'm gonna This buy is nice one . buy Radical one for my bedroom . Uh . Yeah . D design . Do you believe it yourself S Oh ? . He saved them all ten . Well alright . Um Well they they wanted everything we produced , so They Yeah also . want to see my cat and his rabbit , and uh Well My big bird Your big beautiful . bird . Where is this ? Maybe the pen is just uh uh broken and the board isn't . Of or the other way around uh Maybe you are broken . Yeah I think so too . You I think know you . have we have to make clear to her that we are ready I think . she's listening I also think so . She Who already is knows she you're talking about ? Oh . She you mean our uh ? Big brother . . coach , our f personal coach . Our manager . Is she also our accountant ? Is she responsible for Yeah sending that information so late . I don't think so . ? Oh . Close Because your laptop then we . have to confront her with our So she can see we're ready . I feel watched Alright . . Yeah We put the fashion in . Let's electronics take this remote into , but uh we couldn't production because . of the costs . That that's Yeah . That the that's title our new of slogan our uh Yeah end document . Yeah , I . We like couldn't that put the fashion . into the electronics . Blame our accountants . Do that . . Yeah , that's a nice title Yeah . But we couldn't , yeah . Very catching . . Oh Well . I th I'm Yeah sure management . would like that Well She's on the move . . I'm going to resign after this project anyway , so Oh , that's just great . |
TS3010a | For the first meeting, the task of designing a remote control was briefly introduced along with the plan for the subsequent meetings. The group then drew animals to practise using the drawing platform. They discussed their likes and dislikes regarding current remote controls, including ease of use, multiple systems and power indicators. They then offered suggestions as to what they would like from their remote. They would like the remote to be durable, for it to include a device to help find it when lost and not use too many batteries. *NA*. *NA*. *NA* | So welcome . The first kick-off meeting . What shall we do ? First the opening , then the rest . What are we going to do . We m have to make a new remote control . It has to be original , trendy and user-friendly . So we will get back th on that . First we have to make a functional design . After that we have to make a conceptual design , and then after that a detailed design . So we'll discuss that later . First we have a look at . So first to we have to make a small painting . What have do we have to do . First you can save the documents . We have to do that every time we make something . You can print it . No . And we have to use the pen and the eraser . So Now . We all have to use this one . You have to make your own favourite animal . So I'll make an example Yep . . First don't touch that things . You can use the pen . And then you can make um something . Nice . Um you can change some things . Um format , line , and change it . And you can change the colour . An elephant So that's it . . So So and after it you have to save it Okay . Now . we can make a new one . You have to paint now Oh . So . you're next . 'Kay Well we will . try . Where it going ? . Hmm . That's uh strange . . What is going on ? pop-ups . What are Hmm you . What ? . What is this , Pictionary . Uh Um Uh Is a a It bird . is a It is a Bird . A duck . Mm . So Now save ? Yeah Yes . . Hmm . Now uh blank ? Blank , yes . Yeah . Yeah . Okay next one Okay . Let's try Whoo this . . . Uh Yeah , yeah . Um . Mm-hmm . Mm . Oh not . Oh Oh . . Okay . Okay . Yeah . No problem . Shit happens I'm not . getting anything uh on my screen now . Okay . A parrot Wow . Ish . . Oh . He did it before . Uh No , no . Yeah . Okay . Nice . Oh . Very good Uh . blank . Thank you . Okay . Very good . So um you can always go back . So That's it . So that was two . Now next . The budget . The b Uh we will sell the t at twenty five Euros . And we have only twenty of twelve and a half Euro to make it . So now we have to think about what we will make . First I wanna hear from you . Uh what are your experiences with remote controls . So Uh I will start F . Uh first . Big one , they are uh not easy to use . Um I have one set and uh a remote control , when I dropped it , uh it broke . So that won't be uh our goal , I think No . . And uh g big buttons , m uh that's easier to use than uh I think . Not all the small buttons , you Is don't this know positive or negative , that uh big buttons ? Big buttons , positive Positive . All . all small buttons like when you have uh like a hundred buttons on your remote control , you won't know what they're working for . Okay . What are your experiences ? Uh well I think the the the goal of a remote control is that it's it it has an influence on the T_V_ set . And that Mm it controls . the channels and the the volume . And uh I I I think it's positive if there's a a LED uh uh a LED on the corner of the of the remote . So that you know it s it still has batteries on it in it . And that if you push the button the LED uh gives a light , and uh and you see that it's working . And uh yeah . Uh So Yeah and , but do they always have that ? No no no . But I my my experience is that it it it's convenient It's to have easy that to you . Yeah . Okay . Yeah . . 'Kay . Uh at home we have a T_V_ , a video uh recorder , a D_V_D_ player , and a satellite receiver . We have uh four distinctive remote controls Thank for that you . . That's not really ea easy Help also . So it would be nice if we have one for all . Thank . you . And we also had a remote control for our radio set . But um i it it had a lot of buttons on it , and you didn't know which one was what . And it was uh uh v not easy to use . So we n barely used it . Okay so they have too much . So Hmm next . . For our own remote control we have to think how do we make it . So what ideas do you have for it , for the new remote control ? What what does it have to have ? The weight . Not not too heavy . Not too heavy . Not Yes . much buttons . Yeah . Bust-free . That when you drop it , it won't break . Like uh some kind of rubber on it . Or hard uh hard plastic . Uh buttons not too small . Uh something like when you uh lose your uh remote control , sometimes it happen Yes . . Uh it between the couch and you can't find it . When you push a but a button on the T_V_ , then you hear some uh some sort of bleep Like . And a then phone you uh . , hey there there's remote control . Yeah Okay . . Yeah . So Next . , that's . Yeah well that's that are good ideas . Uh Yeah well the LED on the corner , that that indicates that it's working . If you push a button . Um Yeah . And looking on the budget , not too expensive uh material . So probably plastic or something . Uh Okay . Yeah I think it uh from a marketing point of view , it also has to look nice . Or you won't sell it . Yes . And um yeah uh on our website we can see what products we already have . And it should work with as many uh as possible of them . Okay . This is It has to be compatible with other things Yes . . Okay . I have one more idea . Just popped up . Yes ? Uh it it won't take a lot of batteries . So you don't won't have to change the batteries uh once a week or uh once every two weeks . No battery use . So more ideas ? Mm no . No okay . It's only the first ideas . So uh what are we going to do now is Next meeting is in half an h hour . Uh Okay . Next meeting , half an hour . Um , what you have to do . Well look on your . And Next instructions you'll get in your email . So This is the first meeting . See you later in half an hour . Yes Okay Okay . . Thank you . . |
TS3010b | The project manager opened the meeting by explaining how to locate his minutes from the previous meeting. The Industrial Designer briefly explained the internal workings of the remote, and mentioned his preferences for power source and case material. He also suggested mobile phone-like changeable covers, and the group discussed the profit in this. The User Interface Designer very briefly mentioned some features a remote should have and suggested it should be multifunctional. The Marketing Expert present the findings of the usability study. The group then discussed their target group ,and what features they might include to attract them. The manager introduced new requirements to the project, insisting they were to be followed. The group then discussed what buttons they might need, which included menu, numbers, channel and volume changing arrows and mute. The design of the remote control is to be carried out at the next meeting. Individual actions for the next meeeting can be found in emails to be sent. The buttons will consist of number, a menu button, arrows for changing channel and volume, but also navigating the menu, and a mute button. *NA* | Okay . So welcome back . What do do we have to do ? . So first . I want to say I'm the secretary , so I make the minutes . You find them in your in the map in the From the group . There's the minutes from the first meeting . You'll find the next minutes also there . Then I wanna hear from you , what you've done . And after that I have some new product requirements . So And after that we have to make decisions , what we will do . And then we're ready . We have forty minutes for this meeting . After that we'll have lunch . So first I wanna ask the Industrial Designer to tell what he did That's my task . So . Okay . Uh I've Where have I put it ? My Documents or not ? Hmm . I've save it on my computer , my presentation . Yeah on your computer , or the But where ? What's the name ? Uh uh uh What's the name of it ? It was about the working of the remote control . It's the technical function or the functional requirements . Nope . Not a of Wait . The working design . But I've Working saved design it . . But now I don't know where it is . Hmm . Working design . What is this ? Product documents . Yeah . And I import this until On the desktop . Up . up . One Up more . . Up . Up . Yes . My Documents . Nope . What the fuck Gone is this ? . Well you Um Nah . Nah , nah , nah . PowerPoint . Working design . Yeah that's the empty one . And I had one Presentation . of Uh-huh working . design . Open it . Okay here it is . Save as . Uh Desktop it's . Project Project . Yeah . Save . Okay . Okay . Very good . . Well A . little later but here it is Okay . . So So okay . It's a little difficult what I'm gonna tell you . It's about the working of the remote control . I just had an half an hour j to study it and I don't Make get it it Now . have . ten minutes to tell it . Ten minutes to tell it . Okay . I think it will be a few minutes and Okay . First uh I will tell you something about the findings , what I discovered about the remote control . The working bout it uh of it . Uh then I'll have uh some kind of map , and it's the top of the remote control . With a little bit of science , uh you I will show that uh in in a few minutes . And then uh what I'll think about it . First , the findings . The remote control is a very difficult uh thing to uh to explain to just all of you wh who haven't seen a remote control uh inside . Uh there's a lot of uh plastic on it , um because its uh not so expensive . And there are uh a lot of uh wires , uh which um connect the components in it , the battery , and there are um switches and things like that . There's a lot of small uh electronics . So it won't be um uh too expensive to build it . Only twelve Euro fifty I think uh we will make it . Now And here I have the top of the remote control . Uh here's some kind of chip . Uh on top of this , there are uh the numbers . Uh you have all on your remote control . And uh the teletext uh button . And uh here's the battery . And when you push the button , it will uh will be sent to the chip . And the chip will um send it to all kind of sub-components . That's what I said , it's very difficult . And after that it will be sent to the infrared . And that will send it to your television . That's a short h uh how it works . Uh I think I can uh make it uh difficult , but we all we all don't get it . My preferences ? It's uh it won't be uh We shouldn't make it too big . Uh also for the cost , uh we should only put one battery on it . A long-lasting battery . Uh also for the cost , uh use only plastic . Not other materials . Also because of the cost , uh not too much buttons on it . We can also make uh a button uh with a menu uh button . And then um that that you will see it on the T_V_ . And on the T_V_ you can uh switch into the menu . That's I Mm-hmm think it's . easier . And the bleep signal , y uh you told us . Uh but we can also use it uh a bleep like something , when the battery's empty , then there is a bleep . Then you'll have to change it in a in a week or something . And also the bleep , when what I told you about uh when you lost it , and you push a button , and then you hear bleep bleep , and we will find it . This is uh Oh oh just uh Yeah . Two questions . Yeah . . The battery . You say one battery is cheaper . Why ? If we w if we use only just one uh small pen-light , then it will be cheaper than when we use Yeah but two . when you use two , you can use it two times longer . Yeah but then we'll have to make the um remote control uh long lasting Okay . Just so it's the size of the remote control Yeah . . Okay and the buttons . When you use it on the television , you've you need the television , wh which can use it . Yeah . But S uh I think this our remote control is for the televisions we uh we sell in our company Okay ? Or . is it also for other company uh for other televisions ? I think we have to use it also on other televisions though . Then this is an option So . Maybe just a menu button to use it on our televisions . And then we make it easier uh for our televisions . And on the other tele televisions , you can also use it , but then Yeah but we I won't don't use I think the it They are two different things though . We have to choose one . It has to work on o uh all televisions . Mm . Yeah ? Okay . Then I think uh the menu button uh will only work on the newer televisions . And we will uh look forward and don't make a Hmm . remote control which for the older televisions . Okay . And I just uh have one more idea . Uh maybe it's one of your tasks . But Uh , to have a trendy remote control , we can also um make something like the Nokia um mobile phones . To change covers . So if you have uh a trendy half with all red , uh yellow and something . And then you can put a Hmm red . cover on it . And also different things . Yeah . Good idea . Will Yes this . will this add to the cost ? Uh then it won't be uh will have just one cover on the uh original one . And then you can buy the covers . Yes but you have to m uh be able to change it . D does it make it more difficult to design ? I think it will be a little more difficult , but not Mm-hmm too much . Not much . . 'Kay . Just like with the Nokia uh mobile phones Yeah but there are much . Just one more . Nokia telephones than um these ones . Yeah but then we'll have to to just um put five covers on it , and see if it works . If it won't works then we'll get something else . Then we uh won't g uh go further with it . Yeah but are their profits bigger than their cost ? Uh a p a a cover made in uh in China , it it won't be I guess so expensive I think . Yeah but there are also design cost . I don't think When you have a remote control , do you change the cover ? Maybe Would you change . I the wi cover ? I won't . But maybe No I think . trendy people or like children where you can paint on it , and uh the the children N think yeah , oh but this is my remote control , uh I made a picture on it I think that . Uh too less people would change it for good profit Yeah . . So Okay . And the other people Um ? What do you think about it ? Yeah it's a good idea . But If if it Yeah , I don't I'm not sure if it will make profit enough Okay to . uh But it's uh yeah it's uh original idea . Yes it is but I don't think we have to do it . No Okay Mm . . . You're the Project Manager Okay . . Yes . That's it That's . clear . Okay thank you . So now the User Interface Designer Oh . . That's me . Uh Come on . . Ah . Yeah . Yes well uh uh I shall give a short talk about the the technical function design . Um I thought the the the technical function design was uh to uh for a remote control to to to have some influence on the T_V_ set . Uh both audio and vide video uh in a cordless way . No cords attached . And uh well , it all by pushing a button on the remote . That was from my own experience and uh and uh the previous meeting . Uh I find some uh some interesting quotes on the web . Uh well the same idea here . Uh message to the television . And uh and and and well basic uh operations like on and off , and uh switching channels , and uh and maybe uh teletext or something like that . Uh well these are two uh remotes , and that's our uh our dilemma I think . Uh We just heard from the Industrial Designer how uh difficult it is . But uh shall we make a basic remote control , uh just uh swapping channels and volume and uh power button and well nothing much more . Or uh uh more functions on the remote . Uh maybe more devices you can influence . Uh a radio or a v a video recorder , uh V_C_R_ . Yeah well that's our dilemma . Um any ideas about that ? Basic or multifunctional ? We'll got back on that later . Okay yeah . Yeah well Yes the that . was just on my mind . So uh I didn't know what uh what way we would go . Mm yeah well that was my uh functional uh talk . 'Kay . 'Kay , thank you . Then it's your turn , the marketing expert Okay . . Uh um m Yeah . Um yeah okay . This bit too far . So So I'm uh gonna have a presentation about um the market , about um yeah what people think . Uh we did a usability lab-test with a hundred persons . And we looked at uh several um things . Uh among them design , uh d d how d did they like the use of it , uh what frustrations they had while using remote controls . Uh well what what will be our market . And uh we asked them if we had some new featu features . If um that would be a good idea or not . Well our findings . Uh our users , they disliked the look and feel of current remote controls . Um uh they especially found found them very ugly . And um th they also found them hard to to learn how to use it . Uh well they also zap a lot . So uh zapping uh should be very easy . And uh fifty percent of the users only use ten percent of the buttons . So a lot of unused buttons . There is more findings . Uh on the buttons . Which uh buttons find users uh very important and which which not ? And how much would they use them ? Well uh the most used button is the channel selection . And uh we asked them how uh relevant they think uh the buttons are . The power , volume and channel selections are very relevant . Uh teletext is uh less relevant but also important . Uh not important they found the audio , uh that's not the volume but uh specific the the pitch , or the left or right . Uh the screen and the brightness . And uh channel settings . Uh th and they also are not used very often . Then we have a few um graphs about the market . Uh here we can see what the market share is of uh several groups . Um as you can see , most users are uh between thirty six and forty five . Um the the the younger group between sixteen and twenty five is not very big . And to come back on the the swapping uh things , uh I don't think uh , I I think the younger will be most interest in it . But uh they are not a very big group . Um in the we asked them , uh how would you like a s a new feature . If you have an L_C_D_ on the remote control , what would you think of it . Now you can clearly see young users say . I will that would very nice . And older user think uh they will be scared of change I think . And they won't like it . And another thing , how would you like to have a speech recognition on it . Well here we see the same . Young users uh think that's an interesting idea . And old users not . Uh well we uh found out that there are two several markets at which we can aim . Uh the first are the younger , the age between sixteen and forty five . Uh they are highly interested in the features , as you can see uh here . And um they are more critical on their money spending . Uh the second group is the older group . Aged between forty six and sixty five . They are less interested in uh new features . But uh they spend their money more easily . Now if we look back at this graph , we can see that among the first group is about um sixty percent . And the second group about forty percent . So the the first group is bigger . Well then I come to my uh personal preferences . Uh yeah the first question is uh also we have to ask is at the which market do we aim at . Uh of course n uh saying we aim at the young group doesn't say that old people won't buy it . But less of them will buy it . Um well I uh Okay . What I thought , um even young people say it's hard to use , remote control . So if you make a remote control that is uh very easy to use , that's especially aimed at this group , even uh the young group will also be more interested . And um we can make special features . But uh I think it looks nice in the first time . But when use it , uh I don't know what's uh good thing of speech recognition . Mm-hmm . Um well th uh that's my second point . Uh less important functions should be discarded from the remote control . It's about discussion we had earlier . Um You can find most functions on a T_V_ set . So uh you don't have to have a lot of audio options , or screen options to change the brightness . And such things . Um well the design is very important . One thing I did not say I think , is that a lot of users also said then I would uh buy a good looking uh remote control if there will be one . But they found most remote controls very ugly . So the design of our remote control is very important . And uh yeah it should be very zap friendly , as most users use it for that . That were my findings . Okay Yeah thank . I have you uh one question . If . Yes we . aim for the younger people , um and there will be uh a lot of features like L_C_D_ or the the the speech uh f recognising , uh the cost will be a lot of h uh a lot higher Yes Mm-hmm . Uh . . I think we don't have that in our budget No . Do . you think No . And I don't ? Like uh I don't think twenty five Euros for a remote is really cheap or something No . No . . So it's Yeah , it's hard to uh get the younger Uh-huh . group I think . uh the L_C_D_ is cheaper than speech recognition . So Mm-hmm . I think that can be an d good option . L_C_D_ . Just the L_C_D_ Yes . Only ? Mm-hmm the L_C_D_ . . So But we'll come back on that . Okay . Now Oh , go on . What d d d um Um Uh we go back on the decisions later . Now we have a few new product requirements . First , teletext . We have internet now so we don't need the teletext anymore . So not necessary . Next . Only for the television . So we don't look at the other things like the radio or something . Only the television . Third . We look at the age group of forty plus . Uh no , younger than forty . Is a g big group , and like you showed , n not very much people buy our stuff . Fourth point . Our corporate colour and slogan must be used . Very important for the design . So you can see it on our site . Next . Um no . We have to make our decisions , what we want to do . So like you said , we need the . Maybe it's good to put it in a document . Now we have to decide what controls do we need . So maybe you can tell us . Yeah maybe we can first have a discussion uh on the the product requirements you just uh said . Sorry ? The the requirements you just said Yes . , maybe we should first have a discussion about that Yes , it's . I uh okay personally . think uh teletext is a good option . Uh not everyone um who is looking T_V_ can go to internet when they want to see the latest news . Yeah but we don't use it . It's a new requirement . So , it's not my requirement . 'Kay , we'll just have to do that We have to do this . Okay . . Okay No discussion . Okay sorry about it . Then uh No . . Okay . Unfortunately . So what controls do we need ? Who first ? Well a power button ? Okay . Uh power . Uh the well um I think separate channels . So Uh mm channel . But then both the the separate channels . So so uh Channel zero to nine or something . Zero to nine . Uh volume . Volume . Maybe it's easy to pick . What was w your one ? Techno Mine ? It's the functional requirements . Okay . We had w uh no no no no . Where was that example of the Oh mine Johan . . That was the the the the the Technical . technical Hallo . Okay . What do we need ? On-off . Zero to nine . To change to the next channel , just one button . To move up , move down . Yeah that's the D channel Yeah . . Do we make a menu ? Menu ? Uh yes the n newer televisions ha do have menus . Uh Uh M Menu . I think um the only one or two numbers . Mm yes . And Hello ? That's ch I think it will be um q quite easy to use , to have uh uh four arrows . Up-down for channel selection , and Yes left-right . uh for volume . And uh a menu uh button . And if you press the menu button you get into the menu , and you can use the same buttons . But the then to scroll through the menu and to change the options . On the L_C_D_ screen , you mean ? Uh well yeah that depends on if you have uh the menu on the T_V_ . Or you get the menu on the L_C_D_ screen on the remote control . Think it's better to have it on the remote control , 'cause it it has to work on all televisions . So Yes . But we then need we come to the costs . N Yes . But if we have this 'Kay . But well if you aim at the younger market , um a as they as uh s uh as we seen in the usability uh lab , uh they will buy a nice looking um remote control . And also to find the easy to use uh part very important . So if we have a L_C_D_ sh uh screen , and uh not too many buttons , I think that will incre uh uh even when it's a bit more cost , it will still sell . So now we don't have a lot of buttons . Is this enough ? Mute . Mute . Maybe in the menu ? Um Mm . Yeah but then it's always uh more than one uh Mute thing to do . Mm-hmm . Yeah . . Okay . Maybe more ? No . Well . Then that's all . This will be the buttons . And I think that's enough for the next phase . So we can go on to But now we have only the buttons . And Yes . uh we don't yet have to decide what the remote control would look like ? Or No that's for the next phase Okay . . Um Phase two is the conceptual design . So Okay then . we'll have the concepts . Okay . That's for the So uh next point . Now we have lunch-break . After that we have t thirty minutes for work . And you can find the minutes in the Project Documents folder inclusive the uh buttons . No . Your individual action , you can find them in the email . So now it's time for lunch . Okay Okay . . Good idea . Thanks for coming . |
TS3010c | The industrial designer gave a presentation on the interface concept, discussing which buttons will be needed and then looking at some examples of existing remote controls. He suggested using a yellow case with rounded edges and the logo at the bottom, and large, clearly marked buttons. The interface expert informed the group that young people like curved shapes, soft materials and primary colours, and suggested making a hand-shaped remote in plastic and rubber. He talked about the possibility of using a scroll button, and the different chips which could be used. The group discussed using an LCD screen, but did not have enough information about costs to make a decision. The marketing expert talked about new trends, including the trends for spongy materials and fruit and vegetable themed products. The group had a discussion and decided to create two designs, one with an LCD screen and one without, and the interface designer drew them on the board. They put off making a final decision about using an LCD screen, scroll buttons and a menu button until they could find out about costs. The interface designer will find out how much an LCD screen will cost. The industrial designer and user interface designer will stay in the room to design the prototypes. The remote will use a normal battery. The case will be made of hard plastic and rubber. Whether to use an LCD screen or not. There was a lack of information about the cost of an LCD screen. If they can use a menu on the TV screen if the remote does not have an LCD. Whether to have a trigger-shaped power button. Whether to use a joystick rather than a scroll button to navigate the menu. | Okay . Well , let's start . What are we doing ? Oops . Hmm . Ah , pinball . Okay . Okay . Not doing Mm . Uh . Ah Oh . Hey . . Ah . Now I have my screen back too Very good . . Okay Yeah . . we have presentations . So first , it's your turn Mine . Oh . Yeah , great Huh . . Isn't it amazing . Yeah . . Very interesting . Uh Industrial Designer . Interface concept . Yes , well uh let's uh talk about the interface uh concept . Uh , first I'll uh I'll uh discuss the buttons we just chose , uh show you some samples , uh uh discuss some colours and design maybe , already . And uh my personal preferences . Well we chose the power button to switch the television on and off . The bu uh the mute button to switch the volume on and o on and off . The channels buttons , one to nine , and uh off uh uh zero to nine , and the uh button to choose uh higher channels than nine . Uh the volume and channel quadrants , uh left and right , up and down arrows , to uh do the volume and channel . And the menu menu button to man manipulate the L_C_D_ uh display . Um , I found some uh interesting uh uh samples . Examples . Um , well uh what's pretty standard is uh that it's that they're all pretty uh uh high uh Large Yeah . A . Yeah lot . Large a lot of buttons and and and buttons pretty thin . and uh and long . Um , power buttons are mostly at the top uh left or right . Um , well we see the the the same uh arrows . Like there . And uh Yeah , well arrow b buttons can be blue . And what's interesting is the the the icons on the buttons . Some buttons have icons like the play and stop , but we don't use that . But uh , these we we have to choose the right icons , or or letters . Uh this is the V_ for volume , but they're both uh a V_ . So it's it's not really very uh clear what's the function of that . Yeah . Um Yeah . So , that's Can you go back one page ? For the uh menu , what do we use for that ? Uh We don't , well have buttons for the menu . Or we may have to use channel of the volume and channel . Yeah . I thought that was our uh idea Okay . So . But , uh uh how You have to put it on the Like this Yeah . . Or or this . And that the menu button is okay . Yeah but , has to be clear that you can use the arrows . Yeah , okay Yes . . Uh , so the The icons on the arrows , as well , you Mm-hmm mean . . Yes . The second one . Yeah . Uh , well that's something to uh think about . Okay . Uh , maybe I'll have something in my uh presentation . And Okay you Okay . will see it . . Um , well I don't I don't know if we have to discuss this already , or in the next uh meeting . But uh , as we have to uh to to design the the case and the whole uh remote control in our uh our our corporate uh company uh uh colours and the logo , I would uh recommend a yellow case . Uh , round edges . The logo at the bottom . And uh , well maybe each each uh set of buttons uh has uh has his own colour . So , it's good . Uh , recognisable . K so , I think . Not too much colours . Uh , no . Not too much . But uh No , it's not flower power . No , no , no . But this has to be has to be trendy and uh S okay and . Uh , yeah so good uh good icons on the buttons , and uh and big buttons is my uh personal uh opinion . Okay . That was that . Thank you . So , you're next . I'm next , okay . Yes . No . Here we go . Uh , at Okay . first we will uh I will f Mm-hmm uh . say something about what younger people want , our uh group w uh w uh we want to uh sell our remote controls to . And then , I'll discuss what my opinion is about the costs , about uh what battery is in it , what kind of buttons also . First uh , the younger people , they want like soft mat uh materials and primary colours . Like , totally yellow , totally red . Uh , so it's visible . Uh , the shapes are curved and round , like uh you also said . Maybe it's nice to uh get a remote control not like all the other ones , straight and uh flat and long . But to give him the shape of your hand , so you it's easier to use or something like that . But that's just an idea . And then , I'll have to discuss about the costs uh of all the things for the remote control . The battery , there are few options . Uh , I think the best option is to use uh the basic battery . So , everybody can buy it uh at the at the supermarket . Or use uh a k uh kinetic battery like uh within a watch . When you uh shake it a few times , it it's loaded . Uh , the the form of the remote control , I think it's also nice have it curved . And maybe like it's hand-shaped . Uh , so uh you take it here in your hand and here are the buttons . Uh material , you use plastic . Hard plastic uh because uh it won't have to burst uh like in the in one time . And also rubber because the younger people like that , what we see in the research . Uh the push-buttons . We have one new thing uh discovered . It's a scroll push uh thing like a mouse . Maybe it's uh easy to use uh for the channels . When you want to go m move up , you just scroll up and click on the button , if you wanna see the next , uh if you wanna see that channel . And also for the mouse , uh for the volume , it's also uh easy to use . Just scroll a bit up , scroll a bit down . And that's also easy just w when you have a thing like this , and you get it here . You can do it with your thumb . And with your Hmm l . left hand you can uh push the buttons uh if you push uh channel one , you can see channel one . The electrics um with a scroll push uh button , we must use regular uh chips . There are also uh simple chips . They are uh cheaper . Um , but then we have just a basic uh uh remote control , and I think there are a lot of those uh things , and people won't buy it any more . They have seen enough of it . And you have also advanced um chips . But that's with the L_C_D_ uh screen . And the costs will increase a lot more . And I think our budget is too low to use and an L_C_D_ , and the chip who is more expensive . And maybe it's also then uh thoughtful if we u uh use uh as um different kind of uh shapes for the for remote control , that we then use the primary colours . Like , you get a yellow uh remote control , red one , blue one , et cetera . You have any more questions about this ? I think the main Yep thing . is we look at the costs Hmm . . And not too basic , not a Yeah basic . remote control , who But everybody , thi already i uh has . This is with an L_C_D_ ? No Not , not with an . L_C_D_ No , isn't . No . . But the L_C_D_ is easy when you use the scroll uh buttons . Then you can scroll , you see what number Yeah . , and then you push . But then , what I say , the costs will uh get a lot higher . But then it's not easy to use scroll uh wheel . Th then If you'll you see don't it on the television . Hmm , yes . But then . Yeah , then you go one down one up . When Yeah you scroll but . l when you see a menu uh on the television , it's like you see uh one to twenty , you go uh uh s scroll Yeah but up like , and we said push before number tw , it twenty has . to be used on every television . So you may not be uh No . The television must do that Mm-hmm . So . Yeah , I think the younger people will have newer televisions , which can provide our uh Yeah remote but control . young people have to have all their uh room . And mostly they are smaller Yes . So . But that won't be a problem . I think Most . the times that are not advanced televisions . No , but then we'll get to the regular uh remote controls . And I think , what I said , everybody has them uh has them already . And they go to a uh supermarket and buy them uh for two Euros . Uh , and ge and get the most cheapest uh thing . And I think we must look further to uh to devel d develop something news . Okay . Uh , can you give an indication in b uh in the cost difference between uh the chip with L_C_D_ or without ? I got it on my screen and it was uh higher . But I don't know uh how much higher 'Cause . it I think That's if important we have an L_C_D_ . , it will also sell a lot better . That's true . And that might uh bring back the costs uh But then we'll I think we must discuss who uh what will be better . If we have a better shape of the um remote control , or better options on it . With a scroll menu , a w scroll thing , and a L_C_D_ . And then a flat um remote control . Or , a more hand-shaped remote control , with scroll , without L_C_D_ . Yeah . Maybe you can look how how much it is I can for uh the look on my L_C_D_ . It's uh very important . Uh Note that the push-button requires a simple chip chip . A scroll wheel requires minimally a regular chip , which is a higher price range . The display requires a advanced chip , which is which in turn is more expensive than the regular chip . Yeah , more expensive . But how much ? Doesn't say . Oh . Huh Hmm . . Okay . That's from my manufacturing division . Okay 'Kay . . Well , thank My you turn Yes ? ? . Next . Mm . So So Yeah . So , my uh presentation is about trend-watching . Uh , I did some trend-watching . It's very important to uh keep up with latest trends . 'Cause if you don't , you won't sell . So , well how we did do that ? Uh , well we made an investigation of the market , by Trendwatchers . They uh watch in uh cities like uh Paris and Milan . Of course , well known for their uh trend uh trends . And well , uh what did you find ? Uh , we have two groups , young and trendy , and the old and rich . Well th and the young and trendy , they uh they starting to like uh fruit and vegetables uh as a theme for n uh clothes , shoes , and also uh products . And um , material ? That should feel have uh a spongy feeling . And to get a feeling for what it is , uh here is an image of it . Then the old and rich . They like uh dark colours , and simple , recognisable shapes . And um , they also like uh familiar material , uh especially wood . Now , another picture . To get a feeling for this . Well , uh then already come to my personal preferences . We uh aim at the younger market . So , we should also be uh look at their uh trends . However , with trends it's always if there's it's now . It it it might last one year , and next year it be uh can be totally different . And I think we want to sell our product for longer than one year . So , we m must not just only look at what the trend is now , as it might be totally different next year . So , that's uh one thing to keep in mind . Changing covers Yeah . . Any questions ? Nope . No No . . It's clear . So now , it's uh Ah , let's see . Now , w we have to decide Well , we have to decide on the concept . So , we have to look at 'S next . Components and user interface concept . So Now , we have to make some concept . Maybe one of you can paint it on the board . First , uh user interface . Uh , uh-uh . How w how we how we make it ? Uh Yes , a concept on uh Shouldn't Just we first Yeah discuss . about like what w Yeah , but we maybe all we can paint it . Uh , what do we want ? Yeah , but if I paint with I'll paint . Okay . Well Mm . Something like this ? Or Mm Shapes , yes or . What do we need ? Can make What several ? uh concepts . Yes , okay We . have this , and we had the idea of an um a more uh uh uh like sh in the shape of your hand . Okay More like . something Yeah I I I uh yes M like . Yeah I can't dr I can't draw it . Uh And you have to . I have to Yeah . I'm . not a designer . It's more three D_ . Like , um when you have a part here . This is the remote control . And then you have something like th this under it . So , it's easier Mm . to get it like this Yeah . Yeah . . It's like a gun A So . , it has to be g soft Mm ? And . . it has to be soft , yeah . Okay . So , you can And uh squeeze , the in buttons it and ? Sorry Buttons . ? Buttons on top of it . And here . The scrolling . You can do it with your thumb . But but i that's the only scroll uh button on it then ? But No now , it we won't use one . scroll button and the other one is here . One till uh uh zero till nine But Yeah , okay . But Yeah , well . And but there the one b . how for the sound and one for the channels Yeah . Yeah . How ? Or two buttons . Okay And . Uh i if , two we go scroll to uh uh If wheels uh 'Kay . c If we do If we use one , then we'll have just a switch on it , and you'll just switch it , and now it's Mm the sound . to switch That's th back that's more difficult . But if we have It's uh better a me in Yeah . If we have a menu , uh how do we uh choose other options ? with the menu uh button . And then you also can scroll uh scroll in it . Just not like all Yeah . the other ones , with uh this thing , and uh here an arrow , here an arrow , here an arrow , here an arrow . Because uh , from h hundred uh remote controls , ninety nine have it . But Yeah if . we don't have a L_C_D_ we don't have a menu . Uh Uh-uh . , then we have it on the T_V_ , the menu . Yeah , but again maybe th How do we know the T_V_ can handle it ? You don't know . So I , there's don't no know menu . . It's like some sort of uh teletext option , but we don't have teletext . No . So you can't use it . And if we put an L_C_D_ thing on it , then the costs will uh be much higher . Okay , we make two concepts . One with L_C_D_ . One without L_C_D_ . 'Kay . But you all like this kind of thing . Uh Good concept . But With the scroll button That's one . And . and this one Uh-uh has . to be soft . And this has to be harder , because when it falls , it mu mu must not burst . Or some kind of rubber around it . Mm-hmm . It's one . Two . Number two . And you can and you can uh make the the power button as a trigger . Like Yeah uh . Yeah . Ah that's nice . Here . Trigger No Just . But to when you handle it uh , you put it on and off . . It's not good to use . Oh , like Yeah , but a I'll zap . Fuck . Out Yeah . . No , it's not good Yeah . . Now , second concept . One with L_C_D_ , one without L_C_D_ . Then uh Paint it Paint it . ? With the scroll thing on One , like this with two ? scroll buttons and one with without . Yeah . Uh , one So with ? a with a menu , and one without a menu . And the one with with a menu has an L_C_D_ Draw . it Unbelievable . . Do I have to do everything . Blank . You have Not so difficult . But Yeah if you . put push the the menu button Uh , that's the menu Yeah , wh . There what for the L_C_D_ screen . Yes , but you don't know which of the scroll buttons you have to choose . You have to For the menu . Yeah . Mm-hmm . One that way . And one that way . So Then it depends on the cost . S On and off . But is it easy to use ? When you have it on your left side , and When it's not too big . Just like a a phone . Mm-hmm . M uh yeah , maybe it's better if the uh scroll-wheels are um Separate , more separate more separate , h yeah , yeah . Yes . Like , you have , okay the . menu button in between uh Yeah . On the left a scroll button , and on the right a scroll button . But would it be easy to use then ? If it's like you have a big uh Very good . Is it better ? When you uh the menu , you have to go there there there there . I also think Yeah this concept . is not what the young people were looking for . They were like round curves , uh different uh Yeah , okay . That's that's the outside Okay , okay . But now , okay the . First the buttons . Mm-hmm . Think we have we have now two buttons missing . The uh um The mute button . Sorry ? We have two buttons missing . The mute button . And um , the to to uh have to uh numbers Mute . And the other . Yeah Okay . Not so difficult . . But , uh Personally , I think two scroll buttons uh aren't easy to handle . But how do you wanna solve it ? With the switch button . Yeah but on the menu that's not uh easy . Then No you like go down uh , you switch , you go into the right , you switch , you go down . Oh , you mean like that Yeah . Uh . , then you can also have like uh th um A joystick . Yeah , and joystick , I think . Yeah . But is it uh Does that break , a joystick ? Or a small one just like in a laptop . Yeah like in a laptop , s uh s some sort of thing . A little bit bigger , with Mean , it's easier better thi . But how expensive it is ? I don't know . Oh . Why do I pay you for ? Um , well um Better ideas . Okay . Or no scroll uh things . Just a shape . And No , no For the . It won't young work peoples . I think scroll Yeah button's good . . Uh-huh . So Think we have to keep them . Or a remote control more like joystick . Yeah , but is it That's not expensive than uh Joystick is better . A small one . A small one like this , like a Nintendo uh k No just like in a Playstation thing . a laptop . Small , round . Then it's not so big . No , no , no . I mean the the shape of the Oh the remote sh control . Just Yeah like a , but Playstation then thing you can . You have to use t with one hand . Yeah . So Maybe , if it's possible , it's not too expensive , I think a joystick is better . A small one . So , please look at it . No , that's okay , I got And on the L_C_D_ , how much it costs ? Uh , it costs extra ? Uh they're not uh in details . It's more expensive or Yeah less we expensive I think , huh you get it . ? So , after this meeting you have half an hour to uh fix it . Then I have to come with it . Yes I . got my personal costs . I I don't I don't know the costs . Your problem . Not mine . Then I'll uh make something up . Okay . So , do we have other concepts ? Then for the components , we use a normal battery . Mm Then it's , yeah Ch . cheapest Yeah , or way the , I think or the . kinetic uh with normal No battery , no kinetic . Yeah , I think it's . Kinetic uh , yeah is uh ch makes it more expensive , more expensive . Yeah . . So Yeah . we use a normal battery . Yeah Okay Yes . . . Chip . Depends on the L_C_D_ . Depends on the scroll . Scroll If . we use a scroll , then we have the uh regular chip . If we don't use a scroll , then we can use the simple chip . And Yeah that's . And uh , we If you use the L_C_D_ , we have to Uh the most expensive Yes . Yeah , okay . . So , depends on the L_C_D_ If we and the scroll Yeah . Okay . If we . No okay scroll-wheel . So , I have this . So , it will be uh the advanced chip , or the uh regu uh or the regular chip . Okay . So , uh the shapes of the design depends on the L_C_D_ and But , it has to be small . I think . Or shall we just put it on the pistol thing ? And then just put also on L_C_D_ on it ? If you have pistol , it L_C_D_'s not easy . Y y Just use your thumb . Yeah but If you use a phone If you . Yeah . I use my thumb k . Yeah , but but then you have it . Like , th if you have pistol , you have it so Yeah . And the . screen is Well If , then you have you a joystick have on to keep it this way to look at the screen . No , if you have like uh an uh uh a ni a uh Playstation uh game controller Yeah . . And you move up , f forward , down , left . Then you have uh just , yeah , a little bit curved . It's not just uh No straight . No . , no . That's how we use it Uh . That's why they make joysticks like that , I think . Yeah , but then Uh you look , yeah , but forward . And then you can Yeah y . Yeah ? N well If you , if you have to look at it . 'Kay . Here's our designer . If we have uh then something standing here , with the L_C_D_ . Yeah . Then it goes like this . Yeah , why not . If th n well It's for the younger people Yes , of course . It's something new . It's . That's uh good good . But the um , it may not break . Now we put uh rubber around it . Okay . If that's possible Um . Hard , Yeah plastic . , uh the shape , and around it hard uh around it rubber . And the uh the hand shape is also rubber . Okay . Or you I can can't uh see the . turn it inside . But , uh the But easy that's of uh , th the ease of use wasn't uh the most important uh aspect of it . Huh . No , that's true . Uh , for us it's about to sell it . Uh Yeah of This course is something new . . Okay . Then this is the design . And the buttons are on the next page . So , depends on the cost . So Costs are okay , um we have . . one minute . One . I think No . No . You have more . More . Seven . You have still . ten . Next meeting . Thirty minutes . So hurry up . Oh , that's us together . You two stay here . Paint it . Okay . Now you have to . So I think it's clear . Check your mail . So Yeah . Yes . It has to be ready in the next meeting . So What ? Cookie . Okay . Next meeting is called the detailed design . So Everyth everything has to be ready . Okay . Thanks for your attention 'Kay . . See you at the next meeting . Bye bye . |
TS3010d | The industrial designer and user interface designer presented their prototype design, made of yellow rubber and hard plastic, with large, mostly blue buttons, a joystick and LCD screen. Led by the marketing expert, the group evaluated the prototype on a scale of one to seven, based on a set of evaluation criteria. The overall rating was two. The project manager calculated the production costs, which were too high at fifteen Euros. The group discussed how to make the design cheaper, and decided to keep the LCD screen, but to remove the special colour and replace the joystick with regular push-buttons. Finally the project manager led an evaluation of the project process before closing the meeting. Overall, the group were satisfied with the creativity, teamwork and available equipment, although the marketing expert thought the SMARTboard and laptops were sometimes distracting and not that helpful. *NA* The remote will have an LCD screen. The remote will have regular push-buttons instead of a joystick. The remote will be a normal colour rather than a special colour. There was some confusion about the agenda. The production costs of the initial design came to fifteen Euros, so the design had to be changed. Which features should be removed or changed. Which chip would be needed for the revised design. | Okay . So , now um , last time . Can you uh push the button ? One time please . So I'm still the secretary . Now uh , I ask you to presentate the prototype . One of your you two . I don't care . Oh this , you mean Huh Yes ? ? . The prototype . Yes , well uh this is it . This Well is it , thank . you . Uh It's , now uh it's uh it's yellow . And uh , this is rubber . And and and this too . The the sides Yes . . And the rest is hard plastic . And uh We uh we had some uh We had a new idea that that this can uh can be uh uh turned inside . And then it covers the these buttons Okay . until Yes . here or something . And then you can still use the the power button and the mute and the the joystick . Mm-hmm . So , you can still operate uh all the things . Because you don't always use the menu . And then it can break . Okay . And the buttons ? Uh , well uh Big . Big buttons . And everything is blue , except the power button . And the mute . Of uh yeah , and the mute and the the other button . Yeah . Channel higher . channel button Yeah . . And the joystick is for the volume and the channels Uh . , yes Yes . . Yes , that's uh Very obvious Up is channel . up . Down is channel down . To the right is volume up . To the left is volume down . Yeah . Okay , so if joystick and L_C_D_ . What's the R_R_ d The R_R_ R_R_'s the ? l the the the the company uh Okay logo . . Very good . So That's , we on the have rub rubber part . Uh , yes . Yes . That's about here . So , what they say on the side is put fashion there . Yes . It's good Oh . . So Yeah ? , that's it . That's prototype . Now , the finance . We don't know if it's th Alright it if it's . okay . So , I'm Do we gonna look Do . We we change have the Sorry ? Do we change the the order ? Or are we going to uh Finance is um ev evaluate Yeah it's it first ? No , first uh Yes . We have to evaluate the product Okay yet . Sorry . . That's uh um That can be none . Um , we gonna do the evaluation now , together . But I have uh a introduction how it works . So , it will come up . Uh-oh . Okay . Um , yeah . Well , we uh uh , I have um thinked a few evaluation uh criterias , uh based on um our marketing strategy , on uh the latest trends , on user preferences . Uh , we have a seven point scale from uh true , as well . To false , seven ? And on base of each c uh criteria , we need to um give a rating . We can uh Well , it look like this . But we gonna uh do it here , they said . So , you hope found out how to do it with a Word document . Yeah . Okay , yeah . Yeah . Um , well uh we have the Word document Criteria . You So we open up that blank here . Um Think I can Uh , what this just an example . So , this not very important . But um , if I can get a number in here . Hmm . No , it's Well okay , uh . we can't I'll do that get . it . Oh , it's okay . Um , so uh you have to think of it as uh the remote control is techno technologically innovative . Uh , and then we have to uh agree on the rating together . And in the end , we will c uh count an average of all rating . The first uh on each item . What do you think ? Yeah , I think it's uh Uh , well technologically using , it's not uh it doesn't contain many new features . Only the L_C_D_ . So , it Um , I think I will give it a yeah , yeah , yeah , a four . Hmm . I think the scroll-button is something also uh new . What uh not anoth uh , not a lot of uh a lot of uh remote controls have . I think technologically I'll give it an seven . Si six six . Sorry So now , six i Yeah . . I think you uh see it um its statement . And you true Oh , true or or false false . Oh , uh . And true I'll is one I'll . give it So uh a t , yeah a two . Yeah Two . Sorry . . . You ? Three . Me too . So it's a three . 'Kay . Um , well It's a one . The first item . So , okay the second item . Um , this product is for all sorts of customers . Mm Well , it's a statement which uh I disagree with , because we uh really aim uh at at young market and I think the way it looked uh c uh totally in yellow , it's not uh really aimed for all customers . It doesn't look like that . So it's a That's uh a six . Five . Mm , four . Yes , it's for the younger g group Yeah . So it's , but uh it's half it's half of the people . So I think it's four . Yeah . I mean it still has l large buttons and not m many buttons . So Mm-hmm No . . I mean , the colours are for young people , but Yes . So , I older think it's four . Yeah Maybe . version uh three point O_ uh has other colours Yeah . Maybe . . Okay . Give it a four Four . Four . Yep . . Uh , okay . Mm . We put the fashion in electronics . That's uh the motto of our company . Yeah , well do we do this with uh this product ? I um Yeah . I think if we do this , as it's uh uh c uh it's really orientates on the design . Um , so I would give it a two . Me too a two , because only the battery is not uh techin uh technologically high standard . But the rest of it is . So , I think a two . Yes . Two . Two Uh . , I say uh a five . It's not fashion , it's new . It must be a fashion . But It it isn't it will be fashion . . Yes . It w If it's not a fashion we can put it in it . So , it must be a fashion . I think it's a five . Uh Okay . Then make it th Okay three . . Yes , I'll think of No that too 'Kay . Oh . Three . Yeah is , agree okay ? . . I use my feet though . Oh , we'll wait outside . A three . Okay . Yeah okay . The next element um is the product looks good . Well personally , I do not prefer a um remote control that's fully in yellow . So , I would give this a five . I give it a one . . Yes , a one . I like it . Well , I say three . So , counting then is two and a half . We have to do our uh Say two Two or three Okay , two . Two . ? Two . . Okay . So , well we gonna do the next part . Uh , yep . Uh uh , the next statement . It has not too much buttons . Um , yeah , I I have uh said is not because uh a low number is better . And in the end we calculate an average . So , um that's why it's a negative in it . Um , well this one of our aims not have too much buttons . So , um uh did we uh do that ? Well , uh if we go to uh this fashion , I We still have caused uh a lot of uh buttons for the numbers . But you can you can go for that . And um that way , you don't have a lot of buttons over . So , I would give this a two . One . You ? One . Me too . One . One . Um , but where where is the ? Next , six . It So does not get lost easily . Yeah , did we implement uh the sound ? Uh Yes . Just a small thing . No , we did not Yeah , but . So uh , but can it get lost if it's such Yeah a thing . Ah ? I don't think so . Yellow . . Looks like Yes a pistol . Not . Uh a not a normal shapes . So It won't get between uh the No pillows . uh on the couch It Yeah won't . . get lost . So Uh It won't . A one ? Yeah Yeah , o . one Okay , a one . One . . Next . Okay , um well we aimed for the younger market . Uh yeah , did we achieve that . I think with the way it looks and um it is designed , I will give it a two . Yeah me Yeah . Me too That was . our target . Two . Two Yeah . Yeah Yep . ? Yeah . . Right . There's a fancy look-and-feel . Uh , yes . That that was uh , yeah , one of the most important things that uh Trendwatch said . I didn't uh say it in my presentation . But um , well does it have that ? I would say yes . So um Well , let's also give this a two . T I gave this a one because of the rubber . It feels soft . Uh , it looks like a l uh uh b uh , a bit like a joystick . It's Yeah . Yeah , f very fancy trendy . Okay . Yes , a one . I say a two . It's a a bit personal Yeah . . If it's fancy . So I think s two is better . Yeah , okay . Okay Two is . Two okay . And . . um , then the last one I could think of , uh it goes with the latest trends . No , it's new . Innovation . If we looked at the latest trends for the uh younger people , and they ate uh fruit and vegetables , well it has a um a nice colour , uh well compared to food but we didn't uh We did not paint any uh fruit and vegetable on it for something like that Oh . So . , I would did not give this uh a one or two . I We'll go for a three . I go for two . because uh the the shapes are still round . Uh , the latest trends are soft things , you know , like uh I said in my presentation Yes . Uh . But the the colours are um basic , like yellow , red , um blue . Something what also younger people want . It's also a trend , so I'll give it a two . Okay . Mm , three . Me too . Three . A three . Yeah . Okay . So um , come back to the presentation now . So , we find yourself there , and now we have to calculate an average rating . So , we Effort will do is that three , ten . Yes and . twelve . Thirty , forty , fifty , . Twenty one . So , it's By nine uh two . and three nine two and one third . Two . Yeah . Um , uh okay . Two . Yep Come . on Uh , nah . . Okay . So uh , that's a pretty low rating , I think . Yes . So , it's good . So , according to our uh own evaluation uh we did a good job Okay . . Thank you Yeah . , I think . Oh . Nah . How am I doing ? Yes . And Okay I closed . Back your to slide-show my . uh Which one was the last for you ? Uh , dreaming . Yep . Next please Next . . So , now Finance uh . we have a product . Very happy . But uh , is it cheap enough ? Um , so if uh I'll have a look . We have a battery . One battery . Mm-hmm . Cheapest there is . Okay , one battery . Electronics . Advanced chip . Expensive . Yeah it's the most advanced . Chip-on-print . We have that one . Well , it's the most We have advanced the simple . , regular and advanced . Advanced . We have the adva advanced . 'Kay , so uncurved or flat . Nope . Single curved or double curved ? We have double curved . So Then we have plastic , wood , rubber . we have half rubber , half plastic . Mm , yes . No titanium . Special colour . Yes Yeah Uh , yellow . , yellow . . Mm , yeah . Interface , push-button . Scroll-wheel , integrated scroll-wheel push push-button , or L_C_D_ display . So , we have the L_C_D_ We have two scroll-wheels ? Or one One ? . One . And it's not really Joystick a s uh . thing Yeah . , it's this one . Now , uh button supplement . Special colour . We already Uh , that's the from the for the buttons . The buttons are regular colour . Mm , yeah . So , then uh then then then then then then Then We're not gonna make it Uh , no . . It's too expensive Yeah . . Wh So , we What have to change what something are the costs ? . Fifteen Euros Fifteen . . Yeah , well uh when we lose one scroll-wheel , it's okay . 'Cause we can't lose the battery . We can't lose the advanced chip . We can't lose the double curve . We have rubber . We would have , special uh colour n . A special colour . Uh Oh , I don't , no think , we it's a very No , it's special uh colour . Sorry ? Yellow ? Uh , is it a special colour ? For a remote control . I've What ? For a remote control , I think it is Yeah . . If we would have uh uh normal buttons instead of uh the joystick . For up Um down left right . , then we uh lose two Euros . Then we have thirteen Euros . Half a Euro too much . Exactly the special colours . And So what if we use only one sort of um Um just only plastic or only rubber That's ? one Euro . One Euro discount . So , I don't think that's good . Mm I think we have to keep the L_C_D_ . If If we change the joyst uh the joystick thing into a button up , button down , button right , button left . Yes . Then it's only thirteen Euros . And then we'll lose fifty cent in what ? So uh yeah . Yeah . Then you have Or Uh you have to cut this uh-uh . off . Then it's not good anymore No . . So , wait . Okay . I'll have a look . We And if you say it's just a r uh normal colour it's a normal colour , wh No one Yellow will see it rubber . . Yeah , normal . Normal colour , and the the joystick away , and put the button up , button down , right , left . Uh And it's twelve Euros , I think . One minute , please . Uh Is it maximum . Um Yeah , it's normal colour . But if you lose the joystick , it's still uh an advanced chip ? No . Uh Or , no it's then , no a , no regular ? . Uh Oh , wait wait wait . The advanced chip was for the L_C_D_ wasn't it ? Yeah . Oh yeah . So , the advanced Oh is for yeah the . L_C_D_ and the regular for the Yeah joystick . Yeah . , yeah . And what if we lose the L_C_D_ ? If we lose the L_C_D_ , then we have an uh Yeah , regular chip regular chip and . But no L_C_D_ . Is it a good design ? Uh , yeah . Then you'll have to m uh see the menu on the television . And you don't have the L_C_D_ . If uh So , the T_V_s has to uh have to be up-to-date . If we have the n no buttons If we have we have uh not a joystick but buttons , we would have uh , we have thirteen Euros ? Yeah Mm . , yes . And then uh we move the the colour . What Yeah . will that be ? Then it's okay . Huh . No knew that . Yeah . Okay , so no joystick . Oh no , but we then we get push-buttons from half a Euro . Yeah , then it's twelve Euro fifty , then it's okay . Uh , yes , yes , yes , yes . No joystick . Push-buttons . No special colour . Twelve and a half Euros . Then it's okay . So , we have to change that a little bit . And you cannot use the red and green button . Because if you Okay . All the same give them uh a s uh colour , you have to pay point two Euros . So , all the buttons has to have to be the same colour Yes . But . then the print on it will g um change it . Make it uh for everybody to see what button it is . Uh l How Mm , yeah you call . it ? Recognisable Recognisable . Like , yeah what . Yes Yeah . . Mm , yeah . So Yeah ? Okay . Okay . So Well Now we have to change that , but that's okay . Rubber . What's the normal colour ? Oh , well that's clear . So And Where's ? Yeah . So , now And it's the joystick away . And its buttons . Yeah . It is . But then it will be just that ones . Yeah . Now it's still , he waited at the Very good No . . Now , uh project eva evaluation . Well What do you think of it ? Uh About the Project About the project . . process . Went good . Uh I think uh the creativity uh was good enough . We have a gun instead of a remote control . Um Uh leadership . Yeah , you were the project project manager , and uh had the final vote . So yeah that was clear . Team-work okay . Everybody uh has something uh to say about it . And uh no , uh o only the the drawing uh was very difficult . But , nah . New ideas found . Nope . Okay . And you . Yeah , well the same . I I espe I especially uh liked the the means , the the SMARTboard and uh Yeah , it uh It brings up new ideas when you work with uh with it . Okay . Yeah . Yeah , I think you have to compare it to if you would have a normal um normal project without laptops uh and without these devices . I think um Well , the laptops if you have them out front of you , you sometimes looking at that instead of the presentation . Um , well uh the draw-board , well you can draw things . But it not really going very convenient . Mm-hmm . Uh , maybe it will be easier if you have a smaller monitor and uh you would also see there . And with a normal mouse . Um , and uh the project . Yeah , I agree on what was said uh mainly . Uh , yeah but you always have that some people are talking more than others . And maybe is then um the task of the the project manager to also uh ask more to the people uh less talking . To tell their opinion . Okay . Well , what do I have to say . I think it was good . Not too many discussions No . . So No , it's . good for the speed . Yep . So Yeah , I . think we're ready . Good price . Evaluation ready . Ready . Beer . That's it . Yeah Okay . ? Okay then . . |
IS1000a | The meeting begins with the group trying to resolve some equipment issues and waiting for Anna's arrival. Then the project manager introduces the meeting by saying they have some technical tools with which to communicate so they will try to get acquainted with them first. He starts talking about the product they are to design, a remote control which should be original, trendy, and user-friendly. The general outline of the project will be the functional, conceptual, and detailed design. They do some tool training by trying out the whiteboard, and each person draws his/her favorite animal on it. The project manager proceeds to talk about the project finance, which is followed by a group discussion about what functions a good remote control has. This includes the basics such as on/off, channel up/down browsing, volume and record button(s). At this point they clarify their names and roles in the group and then resume talking about remote control functions. They discuss some functions such as a personal video recorder, but say it is probable that they cannot produce a fancy device given their budget. The project manager closes the meeting by telling each group member what he/she will be working on. The interface designer will work on a general design. The industrial designer will work on the technica function design. The marketing expert will think about user requirements. The selling price of the product will be about twenty five Euros each. The production cost will be twelve Euros and fifty cents. The profit will be about fifty million Euro.
-The remote will target an international market. The remote will be for use with the television set. The necessary buttons are on/off, channel up/down browsing, volume, and record button(s). They have not decided what functions the remote can have, but they have discussed that they may not be able to produce something extremely fancy with the given budget. They will need to examine user requirements before deciding on what functionalities are necessary. | Okay . Or you get it . Okay . No I don't think so it has to be like that yeah and you have to adjust the length . Okay , and then . So we uh we will wait for Anna Yeah , a few minutes , s . yeah , um . Mm . Yours is well I think you can put anywhere you want , actually . Yeah I but thin the the mic should not It's not a directional mic , anyway . I think it should work like this Uh . . So I will try to get my presentation running Yeah . Yeah . . Mm . Mm . Can't help you with that . Last . It's Okay no , it's matter y yeah . . No problem . Ah yes . Right . Okay . Then press uh al Okay This . I don't . You know know ? . Just try . 'Kay . On Oh oh this normal . Alt F_ five . Good . Doesn't appear on the screen here . Right well Oh . Wow . Amazing . It's working Okay . . Thank you . Uh . Hold that . Yes and you Okay can . put can clip it uh on your Somewhere Okay . . Mm . So , good morning , everyone . Um Welcome at uh at the kick off meeting of our uh latest project . I hope you all have been uh updated about it . Yeah . Good So . . Yes . So w we will try to structure this uh meeting with an a with an agenda uh as presented here . Um after the opening we will tr get acquainted to each other . See what our roles are in this project . So , um We have been provided with uh some uh w technical tools to uh to communicate and to well , learn from each other's plans uh as I can say um so w we will also try to uh to get acquainted to this tools so they are also new to me I don't know whether you worked with them before . Um then we will come to the uh to the to the actual project plan . You all know I hope how it's about uh the uh new r remote control we Mm-hmm are going . going Total to design . . Uh then we will uh discuss uh , well , how it should be and uh wh what uh what our new product should look lite like . And uh well then uh after some twenty five minutes I hope uh we can end this meeting . So . Um basically this is about a uh a new c remote control . Um We When you design a new product you of uh you of course want it to be original . Be uh we want to be distinguished , mm ? People uh want to uh when they look at the shelf want to think , well that's the product I I need . So it needs to be trendy . I mean trendy is what people want , so then I w they will buy our product . But then , uh , it also should work uh user friendly and uh otherwise people uh uh well it will not be uh be rated very well in consumer uh articles and like that . So , the general outline of uh new project will be we first uh go through a functional design phase . Um You all get uh um certain task uh in this uh in this phase and uh then we will meet again and uh discuss this functional design . And the same holds for the uh ph two phases uh after this , the conceptual design and after that a a more detailed design in which the the final project should get its definite shape . Alright , but first we will do some uh tool training . In all in front of you uh you see uh the uh notebooks and w uh n note blocks and we have here a a a a white-board Whitebo . Mm-hmm . And um well it should work uh I've read it from my uh from some colleague that it should work with some kind of toolbar . I didn't find out yet how it work , but maybe one of you did , so Um Under documents in the shared folder . Okay . Yes . Do Do we have to say something about that ? I I I'm not fully updated about this shared folder uh . Yeah , I guess we'll have a shared folder uh with documents that we can share . And uh Yes , yeah well . we will then find out ho how it works . Yes . Um . Well , this seems to me , yes , some computer program but I didn't find it yet . So , we'll come to that later . So , uh now we will try out the white-board we have here . So , I would suggest uh Each of us is going . Well , yes , um we uh we should try to t to draw on it and then well it should be smart some way . I I'm not really sure how this works , but Okay , shall I start ? Mm Yeah . Yeah , you Yes can . start , a good it idea you know . I think for us Mael it's . just like a normal whiteboard , but they'll be recording So what we , i write down . No they will record through that . There's a sensor over Mm there which is going to record . Mm . the strokes But that for you us Okay make it's . just . like a normal whiteboard Yeah . . 'Kay . But it's Actually , I think I cannot go with uh You you D doesn't it work ? Maybe someo Maybe maybe Anna , maybe Mm-hmm Yeah you . can start . Then . he can maybe find out to get his cord right . I have So to draw um . L Why don't you draw uh your favourite animal on on th on M the white-board my . my favourite animal . Sorry this is all tangled up here . Oh , I see uh That's better . Yeah . Yeah . Yes . Mm . So draw it . We will try to Mm-hmm guess what it is . I'm . a very bad drawer . Weird . Um . You're not gonna be able to guess from my drawing . I'm a bad drawer . Okay . Mm . They're 's a ears cat , by the way . . No . Um close though . Okay so like a pet animal . Okay . Like a cat . Yeah . It's like a cat , so I guess it's a cat No . , not a cat though . What is this now ? Ah you forget about it . You're on the knife . Yeah , uh I think it's fine . I just don't want to carry it off . Man , this wires , eh ? We need a wireless microphone . You know ? Pro specially we should next project we should take l like that . So Okay . So , that's . It's the cat not a . Oh cat , it's . So a dog Mael . . It's a dog . Yes . So . but that's also kind of Oh cat the dog , isn't doesn't it have a tail ? ? It's B got a tail then bo . Yeah both predators , sure . , yeah Yeah yeah . I . thought so . The dogs have a tail . So , thank So do you cats . Uh d did you uh . And you guessed cats work without out a cord tail ? . Yeah . Yeah , I think I will go without Okay . without it , right ? Okay . It'll still not extend , right ? It's not up to that . Okay , there you go . So what favourite characteristics . Uh . Dogs are always friendly and loyal and fun . A horse ? It's a horse . This is why you're the designer . And I'm marketing Yes . Yes , yes this is Yes definitely a horse . . Yes . Oh very good . So Ah I suppose Ah it I think you can put that . Mm-hmm . That's it . A blue and black zebra . Yes . Can you can meet them in Africa , I think . Yes . Very good . So The very rare blue zebras . Yes . I'll Ma Matthew tell ? to get it off my Uh ? Mm-hmm So . You got a lot Maybe of room here . You can probably reach Oh . y it's not for that . No ? No . I hope you have some space in your uh the Okay horse . Yeah of . uh Mael . So what should I draw ? Mm . He has already to do cat . I took a dog . Um . A mouse ? This looks likes a cat who has been driven over . Okay . Yeah . And we should sum up its favourite charas characteristics , right ? Mm-hmm . Yes , the moustache . So That's that's definitely a cat . Mm-hmm . Uh yeah . And i Th They like to sleep , that's why you said you they are like this . Yeah . It's quite , you know relaxed situation . Yes . Mm-hmm . Yes , okay . She has the small legs Th . thank you , Matthew . Yeah . Thank you , Matthew It's . Perfect a very big . rat . Or a very small Oh cat a rat , okay . . Yes , this is certain uh some contribution to our And project you Mm 'kay . Your turn , . So . . Let's see . Which animal has not been drawn yet . So you've all drawn land animals , so why not draw an animal from A bird the water . . Okay , in the water . Ah I don't know what that is . It's Mm a bit . It's a bit hard to guess . Yeah Mm . So . Put it colours . Maybe it would help Yeah us . Yes . . The cat is going to eat the fish or With the different rat ? pen widths . Mm-hmm So Oh , it's a shark now Ah . it's a shark , yeah . Oh , yes , why not ? Good idea . Ah it's a baby shark , it looks to me , you Mm know it's . going to eat the cat rather than the cat eating the fish Oh , no ? . Now it's a swordfish . Why not You . A swordfish have some in . in Australia , right Swordfish ? Yeah . Um . I dunno . , maybe . I've never Oh seen well one . , no . Yeah . I hope it still works Perfect . So . So I dunno if we need to spend time on that , actually But uh You should go for the W next Well one , this it seems to uh me . this tool seemed to work Yeah Mm-hmm , exactly . . Let's continue , yeah . to uh to Wow the real stuff . . Um our project uh finance uh thing . Uh when we are and when w you are uh going to design w uh we must keep in mind that the selling price of the product uh will be about twenty five Euros , so when designing Twenty four a project . uh I also look at you uh Mael Yeah . , keep in mind uh uh uh People uh want to get the feeling this is a twenty five Euro project uh pr um Per remote control product . , yeah Mm ? Per project . . Yes . Okay . Um more interesting for our company of course , p uh profit aim , about fifty million Euro . So we have to sell uh quite a lot of this uh um things . Uh we will try to uh to get at a international market uh so um it will be I think mainly Europe and uh Northern America , Ah yeah , the sale man maybe , four some uh million Asian countries . . Um also important for you all is um the the product uh production cost must be maximal uh twelve uh twelve Euro So it's and fifty cents half . of the selling price , if I am good in Yes mathematics , of course . . Uh um I mean we still have to uh to make a profit , huh ? Of They course have to sell . Mm at least You four all . million have to be paid to make a . profit Mm . Ah Excuse we have me to ? make we have to sell at least four million to make our own profit Oh . Fifty you're g very mill good in mathematics Yes . Yes . Four , indeed million . . So uh Yeah well . I think w when we are working on the international market , uh in principle it has enough customers uh so when we have a good product we uh we could uh meet this this aim , I think . So , that about finance . And uh now just let have some discussion about what is a good remote control and uh well keep in mind this this first point , it has to be original , it has to be trendy , it has to be user friendly . Um , maybe someone can mention some additional uh prerequisites for Mm-hmm a good . remote control . Of course it should have a on off button . Mm-hmm . Yes , well i it should have the the the the expected functionality Mm . uh of a remote control . Yeah Yeah . , s and it depends what application you are using it for Mm . . You might need uh We wer we were thinking television . Uh Mm . . We are targ targeting the television set . So Mm . , you need to record the channels Yeah . Mm-hmm . . You need to browse the browse the channels in upward Yes downward Mm way . , yes , . Th th that's very handy I I always miss it and on Uh some remote controls that And you can go channel up or down ins instead of Mm . retyping the number , especially Mm . when you have a lot Uh of channels . , and And uh just before starting the detailed discussion , maybe we You are the marketing guy ? Or I'm marketing th Marketing . So . you are the marketing Yep . . And you are in the u use user interface Yeah . uh Yes . design . So Yeah just . yeah I wanted to to be sure Sure . And I I'm . the the industrial designer Mm-hmm okay . Yes . . Because I Oh I don't . know you very well , actually I'm , but Matthew yeah . Okay . You know . Mael . Matth . Happy to meet you s uh Anna . Okay . Anna . It's very . And A and uh I'm Nanne um . uh Matthew , yeah . I So thi Uh think you know so me , yeah yeah ? right Yes yeah uh . . Just uh on your web page but uh yeah not uh So . Um not face to face . S So So S mm . s Mm . Are So So there I some other very important things to to do well , to specify in this first phase of of the project . So the browse function Mm , as you m . Yeah mentioned And . Oth . uh yeah , . you'd need the usual ones , like the changing the volume , changing the the channel and then Yes you . Yeah . uh Today we have uh um teletext and all those things . Tomorrow you might have a some more functions which might come through that Yes Mm . . Like , so what ? Like internet on Yeah the Mm I_P_O_ . on or T_V_ ? . Now we are looking for television things or I_P_ . For Yeah example . personal video recorder Mm . and all those stuffs are coming up . But we can't really design Yeah for something . that hasn't been invented yet . Ah it's it's it's it's coming up , actually . The personal video recorder and all those Mm things it is coming , well up uh I . I think Uh Actually w , yeah Let's y w Let's take you two should should , I think , think this over uh w espec what , what functionality . Of course , and first before um designing the func well thinking about the functionalities , we need to know what are the user requirements Mm . Yeah . Um . Mm-hmm then . Yeah if . they need internet , then we Mm would . be able to to p to propose something Yeah . with uh uh T_V_ over I_P_ . But But before Ninety percent of the time , ninety nine percent of the time , people will be using the main functions , the volume , the different channels , so we can have all the fancy things as well but the main controls need to be very obvious and very easy Mm to use . mm mm . Keep k keep in mind i it's a it's a twenty five Euro unit , so uh uh the the very fancy stuff uh w we can leave that out , I think . So Mm twenty . five Euro you expect a quite , well normal but Mm . good functioning user friendly remote control . Oh in that case you can you always hook up with uh someone who is providing that and you know , you you sell their product as well as your product with them Mm , you . know . Yeah So , but try w and w get T_V_ we manufacturers want to design to a new one Yeah . No , it's okay , yeah I understand . Mm . . So we need Yeah . some numbering buttons , some teletext things and then um The Yeah , the main is Yes , but browsing but but ab . Yeah about . the spec the buttons , the Yeah buttons . uh that will be on it . I I think we can discuss that in the in the next meeting . Yeah . Uh I would like to get this wrapped up and go to an end of this meeting . Okay . So Okay , we are alread mm Okay So . Mm . . you know now the basic the basic things Yeah . Mm-hmm . . And well just L just for the next meeting , um well , uh , you wor yes , work on a design , keep it general , I mean so w we will be still fle flexible with maybe adding some functions Mm-hmm . So . Um you will be working on on technical function design , so Yeah , sure . And uh you and you and uh uh uh well , think about requirements , eh Mm-hmm ? Does . it need internet , or or do do we stay at Stam basic . Yeah . basic television uh interface . So , uh I think we should now all go work uh uh at this and uh Mm-hmm . you will be informed via email and other kind of communication Yeah . . Okay . So Perfect next meeting . will be in uh in thirty minutes uh . K keep it in mind . |
IS1000b | The project manager opens the meeting and presents the agenda using slides. The marketing expert explains the research she read about, which is a study done on 100 people asking their remote usage habits and preferences. The Industrial Designer presents, explaining the basic function of a remote control and how it works. He says they should first agree on the technical functions before he creates working design and chooses the chips and infrared components to build it. The Interface Designer gives his presentation, talking about the remote's technical function of sending a message to the TV set that is decoded by the TV. Standard TV remotes have an on/off button, play, volume change, number keypad, and a 1 or 2 digit option. He suggests that in aiming for the next generation they should have a remote for the TV and video integrated together. The project manager recieves a message from account manager, which he shares with the group. They discuss and determine the target group as well as the possibility of making a universal remote for stereo, VCR, and TV. They close the meeting with the project manager telling each group member what they will do before the next meeting. The industrial designer will try to find out which components are needed. The interface designer will get more specific user interface content. The marketing expert will look at what trends are in this type of market They will target the 20-40 age group. Teletext is a well known feature of televisions but is no longer in frequent use because of the internet, will not be used. The remote should be trendy as possible but still have a reliable image so that it does not appear poorly-functional. The group is interested in creating a universal remote, however they are unable to deterine what components are needed without looking at the standards and current trends in the market. One group member brought up that it is not possible to make a universal high-performance remote with the given budget. More research is necessary to determine this. | Okay So I see all . everybody's here , 'kay . Mm-hmm Yep . And we can start meeting . . Okay What's the agenda . for this meeting ? The I will uh present here agenda with with with with slides Okay . to you . Um as you can see here . Perfect . So first uh just to mention I will take notes Mm-hmm uh . of this meeting and uh I will try to work them out and give them to you . I've also made notes of the previous meeting and um I was about to send them you but then uh I had to go to this uh meeting so you will get them too uh Mm-hmm Next . . Um . So y you are the secretary also Yes . Right ? Okay . . Indeed . Um . Then I hope you all have uh worked out some Perfectly some yeah yeah uh of course uh-huh . some some presentations about uh about well you the the task given to you in the previous meeting . Um . W We will uh in a minute we will uh start with them . Um , we will see in which order we will handle them of . Um then I will uh bring in some some some new requirements I I got uh from the uh account manager , I try to work them out , they were quite abstract , and we Mm-hmm can have . maybe have com some discussion about it . Uh Um about the functions and Well in this meeting we should really try to reach a decision about the target group Mm . and the functionality of the You mean the social target group Yes who we I mean wants well to target yes ? w who are we going to uh to Mm well Oh . the to sell customers this , okay , the customers . Yeah , indeed . yes . Think that's that's important That's the big question matter . yeah . Uh . So And then uh we will close this meeting uh and after this meeting we'll uh we'll have a lunch . Good . Um . Maybe um why uh Anna can you c do you have a presentations No , I don't ? You don't have presentation . I wasn't ? . No . Uh you want a table to to uh I c I can talk about it but I have no Yes slides yes or anything maybe . maybe you can uh can just talk about it or maybe you can use the whiteboard if necessary um Mm-hmm . . Well I've just been um presented with some research we've done in a small focus group so , a hundred people , just asked them about their remote control usage habits and what they want in a remote control . Um . It's probably can't email this to you , I've just got a web page with some data on it . Um basically it's saying that users generally dislike the look and feel of their remote controls . Um seventy five u seventy five percent of users find most remote controls ugly Mm-hmm . Um . . Eighty percent of users would spend more money when a remote control would look fancy . Um . Current remote controls do not match well the operating behaviour of the user . Uh seventy five percent of users said they zap a lot , so they use their remote control quite frequently while they're watching television . Uh . Fifty percent of users say that they only use ten percent of the buttons , so they've got a remote control with a lot of functionality but really most of the time they only use a small part of that . Mm . Um . Do you Do you have this uh information on the web page I have you an said a ? web page yes . Yes , mayb maybe you can can send an email to me later uh Yep . . Yep , sure . Uh about this Mm-hmm . . So basically um there's a breakdown of how much they use the different functions on a rem remote control . Um , power and volume selection are only used a few times within this uh per hour . Um , channel selection is used a hundred and sixty eight times um and then there's things like channel settings , audio settings , which are only used very infrequently Mm . . Um . Teletext is used um fourteen times in the hour , so it is used but not nearly as much as Mm . the channel selection is used . Um . An interesting thing that this report has brought up is that um fifty fifty percent of users report that the remote control gets lost a lot of the time in the room Yes , so yes some , I way of have that too . some way of locating the remote control would be very useful to a lot of users . Um . Thirty four percent said it takes too long to learn to use a remote control , they want something that's easier to use straight away , more intuitive perhaps . Mm . Um It's . it's easy to learn or how do you say it's Thirty four percent said it took too much time to learn to Okay use a too new much one time to learn . Yep . . Okay . Um Not enough . And thirty twenty six percent said remote controls are bad for R_S_I_ . I don't know how we'd go about . combating that What do you mean there ? . For R_S_I_ ? Respet Repetitive strain injury . Okay . Mm . So . But They think that or do their doctor the doctor says Mm . ? But it's it's the opinion of the uh of the Yeah users huh ? . That's what the report So says yeah mm . . Um and then it's got a demographic breakdown Maybe on y y you cannot put this webpage online on the Uh I should be able to actually , if I email it to you now You can . disconnect it there no You ? can maybe just just Ah it's Oh no , yeah it . okay it's a webpage on the C_ Yeah it's a file okay . O . Um otherwise , s hang you on . yeah . Then you can connect this one You can or connect this this one one . yeah . All to your computer . Yeah . Well . So these are important numbers that Matthew and I need to take Oh into account for yeah Oh our I need . to muck around functional with this . It's probably um easier if you put it on yours and then I'll just email it to you Hmm . It's . just Yeah a web link . Okay . Yeah these numbers have have to be have to be taken into account Hmm . for the uh both yeah user interface and Yeah . functional design . One thing it goes on to talk about , which is interesting , is the hang on a minute . Because if there are many numbers and we need to select to to constraint uh our design based on what Mm-hmm . is more important . Mm-hmm Yep . . Um , one thing is interesting is talking about um speech recognition in a remote control . Speech recognition in And who would pay more for that and whether people would find it useful . D do you have Ah numbers okay o o on . that ? Yes , I'll just get this up . So that we don't Do we not need any button on Well the remote potentially control yeah it would be , um all based on speech . Okay . I think even for Interesting idea interesti . yeah I think that would not work so well . You wanna have both options Okay . . Well it would it would be a solution for uh when your remote control is lost , I mean when it Mm-hmm has . speech recognition then uh Yeah . i then it doesn't matter where it is , my well it's we should be in range Mm . , or maybe it can respond and produce sound , so say where it is Yeah . But . the these are all quite fancy features I'm not sure whether Well it would we be will f we can make this for for twelve Euro fi Yeah and fifty Yeah . cents . . No you can't And we don't . know where the state of the art of speech recognition is , maybe you know ? Oh . Well , it depends you know like there is uh it's a very small vocabulary that you want to do the operations like you want to say on , off , Mm . one , two But , it's quite noisy if there Mm is the . twenty T_V_ three , yeah uh Yeah . It's . it's Yes going shouting to be , that li that it's . that not going to be that's s mm so . easy but u usually it's going to be more of an isolated Do you have some more case important but it's facts Okay or . Um but I don't can we know go with twenty So to fi the next you had Well presentation to to to summarise ? maybe the This is now talking about um who would pay for speech recognition in a remote control , who would pay more for it , um . Ninety percent of the fifteen to twenty five year old market said that they would pay more , it goes down from there , seventy six percent for twenty five to thirty five , thirty five percent for thirty five to forty five , um twenty two percent for forty five to fifty five and then Mm . eight percent Okay for fifty it's five to uh sixty five decline . Okay . Yeah . Mm-hmm . But . Decline we sh with age Yeah , mm . , it really depends where we're gonna be targeting this product Mm Mm , um . , which . we'll be talking about later I think Yes . . We will talk about it later Did . Okay you get the . email ? Yep Mm-hmm , that one . . Just follow that link . I thi You us It'll be in a different yeah window yeah , yep . . That's left that one . Yep . Okay perfect . .. Mm . So that's the figure that I was just talking about there , with the different Okay demographics . . Another thing it's talking about there is the L_C_D_ screen but there's no figures apparently on that . Mm Mm 'kay . . . Okay . um Uh maybe uh Mael c c can you give uh uh Yeah your presentation . uh ? Mm I okay I stay Oh , this is Now you can move I think yeah . Mm-hmm , y y you can move , uh . I can move as far as Maybe I take your chair ? I Yes okay . You can you . can sa take my chair . It's a channel selection , a module , this and this Sorry function , go to the ? Oh . . Yeah . So I think as everybody knows uh I'm the uh Industrial Designer . And uh in this presentation uh this group presentation um is gonna focus on the working design of the the remote control . Um I'd like first to give a quick a very simple introduction , how does it work , so that everybody knows even if you don't have a very uh technical background Mm uh what is it because . I think in the product it is important . So basically um the basic function of a remote control is to send uh messages to another system that is fixed Mm-hmm . . And so an energy source feeds an integrated circuit , the chip , that can compose messages , usually uh through a um infrared bit Mm-hmm . and uh the user interface controls the chip and accordingly the the messages , alright . So my method for um designing the yeah the work design uh yeah first the the main point is that I would wish to to make a really functional product . I would prefer to have very functional um capabilities rather than fancy stuff that in fact is not used and doesn't work Mm Mm-hmm . . . So for that yeah as it's important to take into account the user requirements from the Marketing uh Expert uh Anna Mm-hmm . and um w to to we should agree on what are the technical functions uh for this remote control and I show you the the working design . So um basically uh here is a really large view of what we want . Uh we want an on off button , it can be uh it's simple but it's it's important Mm . , and also uh the to both channels as well as other buttons that come after , right . So the components I quickly draw here , is that in this part you have the remote control the the sender and on the other part the receiver so that's my method is um will be to well my aim would be to uh design the and choose the chips and the infrared um components to build the remote control right Mm-hmm . . Mm-hmm . So of course we need energy sources and uh uh the receiver a a receiver . This is very quick uh design , uh you stop me or interrupt me if uh you don't agree on it on that . Mm-hmm . And um so what I have found and after a lot of work actually I I draw Well . this I draw for you this uh schema Uh-huh that . can be maybe too technical for you but is very important for me you know You drew it a long time ago ? Is huh . And Ninety one overwhelming . . uh that's it so I won't go into details about that but No uh . these are my preferences to use uh that kind of components . And and why do So . you want these kind of component ? I mean , are they cheap , or are they uh reliable ? What were your So the the main components you see here are the cheapest I have found and yeah th you have always a compromise with uh reliability and uh i Mm if . it's expensive , but uh this one was not this one also really uh reliable um so yeah that's it for the working design , uh I hope you get clearer view on uh what what a remote control is uh in terms of uh technical Yes components . but maybe yeah It it it's more clear now I think . So But is it uh can you just buy it on the market and f plug it in or you want to ma No no no no we we will uh This is a preference but we can always change Mm-hmm uh . What I w what I was thinking about uh the the the schema uh about uh the sender and the receiver , I mean can you can Yeah you . get back to it ? Yeah uh , the receiver is of course already in the television and we are not uh able to change it Of . So course yeah we . we must adapt to the to the receiver . I I suppose there is a standard uh way of communicating to televisions uh . Yeah . We will use uh infrared protocol uh using yeah infrared and uh and of course we need to adapt to that protocol that already Mm-hmm exists . and but we what we can do is uh uh adapting the the chips inside uh to the best uh chips Mm and . Mm . Mm uh . Mm . infrared bubbles . Yes . Okay . Um . Okay Thank you . Well it to du it's just . you had to change the frequencies . The frequencies ? Yeah Yeah yeah . . Of course yeah in the chip you have it yeah . But you should be careful , people are sometime becoming problem , like a guy has recently designed a remote uh That can control uh uh o which other could things switch . off any other T_V_s Yeah . , so basically through Mm Ah . . all the things . So maybe we should think of Of course yeah we should take that Yeah into That's account handy yes yeah I I . So in if the . the I b uh T_V_ in the next apartment's Yeah really loud so , you you can can just just turn go on it off the street . and then switch off everyone's T_V_ and you can just walk away You don't have to be near the Yeah T_V_ . at all I I like I that feel idea . I . I I think M Mael will will consider this uh th these things . Maybe Maybe we can go to to your presentation Yeah uh so Matthew . I I I assume . you were finished here Yes . . Uh okay Okay . . So I can take I think mine now Okay there . . Okay so voila . Hmm I can take mine it's okay , voila , mm so mm . Okay . Oh . I Uh , sorry ? I know where it is . It's on the desktop . It's uh Technical function Yes . Okay . . It's uh Like so . Well . So um I'm going to talk a little bit about the technical function so wha what actually it's about what is the user going to do , I think my last Mm-hmm presented . what is going inside Yep . , so what's the user is going to see from the outside and how he is going to use it . So well the approach is that uh basically the idea is to send a message to the T_V_ set , as Mael has pointed , and it will be decoded by the T_V_ and usually we it is easier to have uh keys or buttons with which people can uh press and then um changing a button will basically uh change the message which is being sent to the T_V_ Mm-hmm . and uh um a and basically it sends an internal signal and decoded by the receiver . So p as um Anna has said that this ki people are interested in things which are you don't need to k press the keys , people are can have a speech recognition but this is uh s a question which will we have to see later . But Mm-hmm . in the present scenario is that you have certain keys and you press it like your mobile phone , and it sends a message to the T_V_ Mm . Yep . . And um so generally mm I don't have some figures sorry but um so there are two kinds of uh remote if you popularly in the household , actually so you have a standard T_V_ remote where you have just a on , off button and play , uh volume change and uh keys for the number and more than one digit option . And if you see for example righ right now uh uh even the one uh on more than one digit option is for two digit channel which is like ninety nine , but tomorrow you might have one fifty channels you know to browse or two hundred channels to browse who knows , but uh uh . Then there is uh this is the standard one with without any fancy thing you know like i it doesn't have teletext option , it can without any , it's a very simple thing , um which which you can vouch . And then you have uh what's the v video remote file which is like usually it has almost all the keys over there and , but it then it has other options like stop uh and then you play the movie or uh or fo fast forward the movie or Mm-hmm something . like that so i it has those so these are the standard uh commonly found remote controls in the uh market . And then whi which is generally used by the people . And then well personal preferences I would uh basically think of having a kind of aim for the next generation thing where the we could have both the uh the f a T_V_ and the remote video remote control because uh some of the keys in the video's remote control and the T_V_ they could be integrated together so that uh we could um aim for the like in the f coming future um that type of uh applications Okay with . How would that work ? So you've got say maybe a V_C_R_ and a T_V_ which are separate , so you on my one at home I've got a V_C_R_ remote which then changes the channel on the V_C_R_ Yeah and . doesn't do anything on the T_V_ Yeah , so . is it gonna be like a switch on the remote that says t use the T_V_ or use the V_C_R_ ? or does it know which one you want to use ? Um actually um you could you could think of um having s a y you can have a key which could tell y it could go to the video Mm-hmm . thing but um uh yo you you you still can't um in that case when it you use that the function should be able to take up the Mm-hmm . V_C_R_ option and you could play it or You can also think about having like um I in a few days you will be ha in in few ye coming years you might even have a system where you have a separate uh sitting setup box and Mm-hmm uh . you have uh um something like uh uh you do you do you suppose you are not able to watch some programme and Mm-hmm . actually it downloading all the time for you Mm and . uh you can just you know uh when you come back you could just switch on that thing and uh watch Mm a . program . In that case you want to browse faster , browse slow , you Mm want . to have Mm those mm kind of functionalities mm mm mm . Mm These . are kind . of next generation It's the next generation thing functionalities , but it Mm is going . to come Mm in couple . yes of years , but . It's I goi think it's i i it's already there , I mean the Yeah hard it's disk uh recorders Mm Yeah uh . . I I've seen them in the shop Yeah . Yeah Mm 'kay . . So . it's going to record your things and you and Mm you you . need basically the functionalities what you need in Yeah both . uh uh video That's fair enough as well . as in the standard Mm T_V_ thing . But . I don't think we're trying to make a universal remote here No no we are . That's not making , yeah a universal . remote , we are just looking at uh giving a scenario , I have a T_V_ and tomorrow I am going to have set up box Mm which is . going to sit there and Mm uh it's going to do . Because that job y W for w me . w w we need to decide on on on on in how far we go to in this . Mm-hmm . Mean Mm , you . can go pretty far I f I think with with with functions and Mm . possible uh future p uh Yep prospects . yes . Yeah . So But it's good to keep in mind . Mm . Okay so that p ends my presentation . Mm . Very Well well . . So we can always discuss about it for example uh the presently the video market actually uh this demand , video over-demand or what we call it as Mm-hmm . , it's Mm presently . booming up actually Yeah . so it i like people are providing like uh things like uh uh movies , you can select actually so you want to watch a movie and uh your p your provider gives a list of movies , and then you select those list Mm-hmm Yeah . . . And it basically you go off , it downloads the movie , it gives for you Yeah Mm . . and then when you come you want to loo watch it on your T_V_ . And Good . thi this is going to come Or . even you don't need to download it , it's streamed uh online uh Yeah it can yeah be streamed . Yeah online for you . and you can say what time I want to watch the movie Yeah . Mm and . Yeah so Um . , Yeah . so u um I have uh received some some some some well points of of thinking over of my account manager and uh I would like to share them with you Mm-hmm . Um . Mm-hmm . first thing is uh teletext is a well known feature of televisions but it's Mm-hmm . it's getting used less and less . Yeah That's . that's especially because of the internet of course Hmm . . So we should think about it um . Do we include it , and do we give it a prominent uh prominent uh place on on on the on well huh on the remote Mm mot . control itself . Uh as uh a in any case it's it's not used , well very much , but it's it is still used Mm . Um . Um . further yes we must think , uh do we stay uh to to television only , the television as we as we all know it with with broadcasting signals and you can't go back uh huh , or do we uh uh go further as Matthew indicated by supporting uh uh recording uh devices ? Uh So D_V_D_s and V_C_R_s indeed indeed ? Mm . . And and and the hard disk recorders . Um , furthermore , uh , w we need really need to interest uh y younger customers and then with younger customers I mean people uh below the age of forty , Mm-hmm and our . our current customers are mainly forty plus uh Mm-hmm . which well Fourteen Forty or for . O okay . So So that's to that's I mean there's a market but uh they will grow older older and you'll al always need to have the the future with younger people Mm-hmm . . Um therefore , younger people like trendy trendy designs , so that's w we should make our our our R_C_ as trendy as possible but it should also be uh have a reliable image , so when it looks too too spacey or too fancy people will think well does it work at all . Hmm Mm . Yeah . it's uh well you you can follow the ideas how you want to keep the keys , you know right now if you take it you have like zero , one , two , three like a keys separately Mm-hmm . , but suppose if you take the the present trend of mobile phones Mm . there are like big thick keys you press on the top , it takes one number , you press on the bottom it takes another number , and uh basically uh uh so the space covered so that you don't see two separate keys there actually Mm-hmm . so it it is Mm like . uh um i i it is like uh Ma Maybe Maybe you can draw it on the Mm on the board Yeah uh so . But . I think taking the idea of getting inspiration from mobile phones is interesting Yeah . , especially if we're Hmm going after . a younger market Yes yes Because mo , that's they are the already the the used to that mm , you know the new , product and the funky things Yes . Yeah , that's it's . recognisable , yeah , there's lot there's lots of pretty mobile phones , not too many Mm mm . pretty remote controls . That's And and they are skilled uh by using it . Mm . So for example uh Well Mm-hmm . .. uh Okay , it works . Fine . So , for example you Mael have uh can . Yes you presently hand . me over this uh keys uh ? like one , two , Uh thank you . three like this Mm-hmm , actually . , and uh uh four five six like that and uh you can have keys like this in form like uh Okay . keys like that How much longer have we got for the meeting by the way Mm well I think ? 'Cause Forty we haven't minutes talked about demographic ? at all and it's fi a very five important min issue . Yeah Mm-hmm . so you you you can have uh keys like uh which are which are like so . too sorry , so we basically don't change the uh original order of them but then the keys are more spacious Mm-hmm . , they don't look uh so there there is a very sligh thing , so if you press on the top it Mm takes . the one , it takes the three , uh four , sorry four here uh five and six Mm . , so the keys can be it looks you know not very much cluttered Mm-hmm . but it looks nice for you Mm don't . have too many keys but you can have a lot Okay of options . t if you 'Kay press I on I the to think now that the idea's Yep clear . Yeah . Mm . Uh . we should now uh try to decide um on our target group . Yeah . Which I think is quite tricky Yeah . . Um , basically we're trying to get people to buy a remote control wouldn't they already have a remote control with their television when they buy one ? Of course they have already one . So our our our remote control has to be better . But Mm-hmm it's not going . to have more functionality , 'cause it's only a low market , it's a cheap-end remote control , we can't beat modern functionality , we might we'll be able to beat them on th the look of it , th the design of it but that's not a big seller , if they're not just going to buy a new remote control just 'cause it looks pretty Mm-hmm . , they have to actually need it as well . So I'm not sure how we can get people to buy this thing . Mm . I well I think many people said uh in your in in your research uh Mm . uh uh the appearance of the uh R_C_ is is important when they are buying one Yeah but . But why are they buying one in the first place ? Indeed . So that will be about functionality Mm . But if people are buying a new remote control for functionality they'll buy a universal remote . I've got friends who've got so many things they need a universal remote , otherwise they're using five different remotes Mm for their all their . Mm-hmm things . Mm . . In that case they wouldn't buy our product , because it doesn't give them what they need in terms of functionality . So your you think we should go for a more u universal high-performance Well , we can't , with the price range . We We're not building a universal remote What , we're do not building a high end product What do . you think about Yeah What we componen have yeah twelve point five Euros Mm . uh per uh per R_ s R_C_ and I think uh with this now you know that chips are very uh cheaps Mm-hmm . and uh we can include it in our control some new new features Mm . Yeah . . And But um yeah . But yeah If that's we're getting into universal remote territory , we're getting to L_C_D_ screens and things like that which would drive the cost up a lot I . Ye don't know . I don't know whether that's necessary . Is the L_C_D_ I don't For think screen universal L_C_D_ remotes is not necessary well If you mm . I think , th thi for long this term could be . this could be a market because uh universal remote controls uh tend to be uh quite expensive . And quite complicated S to use , yes so . we can try to go in between , and offer a product which is not as expensive and not as Mm-hmm complicated . Not as flexible maybe Yeah , yeah , but . s but but yeah still . but still people have the idea this is more functional than a normal uh uh Universal . R_C_ because Yeah Mm-hmm . . it has more uh it it is in some kind universal . Mm-hmm . But if we're going for the say fifteen to twenty five age group then not many of them would actually own T_V_s to use a remote control on . Mm yes but w we're targeting I think on more on the on the twenty to forty group . Okay . So they're People yeah . yes . Who just have or already have a job and have the money Mm-hmm but . may not want to spend that much money on a Mm-hmm on a universal . Yep . universal control I don't know . really what the the price range for remote controls is . Are we gonna be at the very bottom of the price range , or are we kind of middle to bottom ? I don't know Uh . Mm well . I think uh when we think it over I thi I think Mm we . are trying to offer the a kind of universal control for for less money . Mm-hmm . Yeah . So d Well Do you agree ? Well I it's fine with me like the price as long as it is uh not too expensive . Yeah because Uh and we have it d to uh take into account that Our we are gonna provin b we are gonna sell uh four aro around four million so when we speak about these numbers uh the price of a chip is uh price of a chip is very cheap Mm Mm . . . So I'm okay for designing um a ne uh less yeah a a kind of universal uh R_C_ Mm-hmm yeah . . You think it's possible for the twelve Euro fifty ? Yeah . Okay . Um so then we we decide on on on going to this more universal kind of control Uh . yeah , that's that's what we needed basically . Mm-hmm Mm . Mm . . Okay . Uh that's needed right now . And Yeah that's uh basically needed , yeah you can look Mm to . the standards . And if of we other Yeah want to . get the market , we really Yeah need that . . So I Actu guess what I'd like from a universal remote is maybe choosing between three devices , being Yes able to switch . between them , there may be stereo , V_C_R_ and T_V_ Yeah . . Exactly And . just be Yes able to s . use them all from the same remote , but not at the same Yeah time . you can Is that also okay for browse you ? Yeah through . all the standards Mm mm you know mm mm . Yeah , where . are the limit of standards for all of them and you can just browse through them Yeah . . So given we are going for this uh uh universal type uh m maybe it is good when you try to find out which components you therefore need and Yes . y you will Mm . try to get more specific uh user interface Okay content . Okay and . uh maybe you can look on on what trends are in Mm-hmm this uh yep . in this type of market . Voila . Hmm . So So . anyone uh has Well . a point to bring in or shall Oh we I don't no . have anything right now . We can Oh that's that's Okay fine we'll . then . we'll go and we'll I'm sure we'll up something Mm-hmm W good . for yes the Yeah , we . uh we can have lunch now Mm-hmm . . So um Yeah so we Then meet in th well what th are our the next meeting will uh after lunch you have uh we have uh thirty minutes of work and then we have the next meeting . But you will be informed via the computer Okay . Okay . . Cool Okay . So perfect see . you later . |
IS1000c | Then the project manager opens the meeting announcing that they will address conceptual design and then giving the agenda. Matthew arrives late and the marketing expert begins her presentation about trends. She emphasizes that the remote needs to be exciting, contain a cool feature, and be somewhat intuitive. She reports that currently fruits and vegetables are fashionable- thus bright eye-catching colors, bold designs, and a spongy feel is appropriate. She lists ideas such as changable covers, a locator, speech recognition, and LCD screens. The industrial specialist presents, talking about how a remote typically has different keys, structures and forms. He likes the idea of implenting speech recognition into a universal remote. They discuss without certainity about the cost of such functions. The industrial designer presents about remote control components and the manufacturing process, listing options such as various buttons, scroll wheels, integrated push buttons like those in a computer mouse, and LCDs. They discuss the project budget and the possibility of using an expensive chip. They decide to make two designs, one more advanced than the other. The project manager closes the meeting by telling each group member what his/her tasks will be until the next meeting. The marketing expert will look for the cost inventories of other devices, such as speech recognition. She will also start evaluating the team's work if possible. The industial and interface designer will work together on the two prototypes (one cost-effective and one higher-end). They will recieve further instructions by email. They decide that the keys on the remote should be smooth, big, and there should not be too many. They are not certain if the project budget will allow them to use the more expensive chip, so they decided to make two prototypes so that they can compare them and possibly find a compromise. | Right first time this time . Nu There we go . It's not that complicated , but I get it wrong every time . Okay so we are just waiting for For Matthew Matthew , yep . Mm . . Uh So I suggest we start the meeting uh without Mm-hmm Matthew . uh Mm 'kay . he's uh obviously late for some reason . Good . Um . Today uh we will uh talk about uh conceptual design . I hope uh you both did some uh some Mm-hmm . work uh concerning a uh conceptual design . Um this will be the uh agenda for the meeting uh . Uh I will take some minutes uh again Mm-hmm . . Um we will have the presentations of y of you different Yep . team members Yep . , and then try to come to decisions uh about the concepts uh you have presented . So and Mm-hmm that uh . will uh we have some uh forty minutes uh to complete this Mm-hmm uh . . So um who has the fir do you ha Anna I have do you a have presentation your presentation , I'm just Yeah ready making ? I this think yeah Okay the . Matthew it is it's important that Matthew yeah is here because Ah there is Matthew . it's really a a team uh project with a team and if someone is not Sorry here then . we cannot but it's okay it's good . Okay I'll just email you this file , my presentation . So . Good . Do presentation ready Mm-hmm ? I'm just emailing it to you . Oh okay . So So did you manage uh Yeah I sent you the slides , you didn't see them ? Oh yes I see him Okay , good . yes . No . . So 'Kay . Okay it should've gone through to you . Okay mm yes I have it . Mm-hmm . Okay so this is just a presentation on uh the trends that we're gonna use to make the product stand out from the rest of the products out there at the moment . Um can I just put this on ? So we have to work out a way what we can do with our product to make it stand out and make it so people wanna buy it . Um . This is to do this I will not remove my microphone . We basically used um some focus group surveys which I went through with you last time , the main results of that , and um some research on the current design um and fashion trends that are out there at the moment um , and as part of this The important aspects that came out were things that we've already discussed really . The most important by far was the look and feel of it . It needs to be something that's very different from everything else out there . It needs to stand out . It needs to be not functional like the rest of the things out there at the moment . Most people find remote controls boring at the moment , we need to have something that looks interesting , that looks exciting , that will stand out . People will wanna buy it . Um That was twice as i important as the next item on here which is that it has to be technologically innovative has to have something else , apart from just the look of it . People have to then think about it and say got something there that I want . That's a really cool feature , and it has to make them wanna buy it again . Third on the list , and again innovative was twice as important as this last um aspect , it has to be easy to use . So they have to be able to be able to look at it and have some intuitive idea of how to use it um . Drawing on the fashion trends at the moment , uh fruit and vegetables um . This is basically talking about just the the feel of it , so probably not the smell of it , but the bright colours , um Mm eye-catching . , really bold designs Mm-hmm . Mm . , and a spongy feel . Um I had a talk to the design people about this , but having a remote that's tactile , that feels different , that would be really cool . That would make it stand out Hmm . . Um . So can you repeat and be more precise about what you just said ? Spongy Uh feel ? about the feeling yeah uh Well yo ma You make can it not necessar sp spongy is the current thing . Spongy is the current texture , but basically there are no reports no remotes at the moment which are spongy or tactile at all , so if we make it like maybe furry or Okay soft or something . , that'll be something that sets it apart Mm . , rather than just bare plastic which they all are at the moment . Yeah . Okay . So as far as the design goes , the very most important aspect was the design , to the customers . So going with the fruit and vegetable idea , we've got the bright colours , so makes it stand out , the oranges and the the bright yellows and the florescent colours , part of the fruit and vegetables um . Going back to the idea of taking inspiration from mobile phones , they've all got those a lot of them have the changeable covers , so they can choose what colour the outside is . That's one way of looking at it um . Textured feel we just talked about . Maybe it's Mm-hmm . another way of doing that . So if it's part of the the changeable covers then may maybe they can choose a different texture , a spongy one or a soft one or something like that . So they can choose it li as they want to Yeah to maybe that's a very good idea , yeah . to fit in with their decor in their living room , or just what they like Yeah , their sports . team or whatever . Um and yeah , still taking the inspiration from the mobile phone design so functionality , the way the mobile phones work , the way the keypad looks . Also just the way that a lot of industrial design is going into mobile phones at the moment . They're big selling items . People put a lot of thought into that so we can leverage off that , and we can start using some of their ideas . Um back to technological in in innovation , not quite as important , but still a big issue . Um we talked about having a way of finding a remote control if it's been lost , uh that's one thing we could look at . There are other aspects like L_C_D_ screens and speech recognition which weren't I don't think , in my personal opinion , gonna be worth the extra expense and the extra effort that will go into them Mm-hmm . . I think we're better doing something basic like this which is very important and very will be a really cool feature to put in . And use . I had no real specific ideas for this , maybe we just , the basic idea of having your core functions big and at the top Mm maybe . , by themselves Yes well maybe , and Matthew then can can yeah Yeah . give and some then more th information th the on finer the details of buttons you don't use as much either hidden away or completely separate . Mm . Voila . Yep and that's the presentation . Okay good , that's very clear . Yeah Yeah very clear . . 'Kay . Um . So does anyone have any comments Uh or ideas on that ? I think you Maybe we yes well we maybe can decide later on um the l the the look and feel of uh I've it was a good idea maybe to to To let the people choose Yes , you mean the the ? Yeah the . there are changeable covers , but on the other hand I I don't know whether my superiors would be so glad with it because you have to introduce a complete uh uh new l line of uh of supplies uh Hmm it would . be uh very complicated uh organisational Well we're selling so many units of this . This is gonna be a mass marketed product Hmm , we can afford to have two . Mm-hmm or three different designs . Yeah at least . a range of uh yeah Yes , a . set Mm of three , four different mm . aspects . Mm-hmm . Sure Yes that fits the and of course it will be a we we get a if it works we can get uh after-sales Mm I mean . that would would be very good I mean Yeah . those covers could go for for three , five Euro Mm . . That's a very good idea um And then uh maybe uh we can go a th Matthew's presentation because Yeah s Mm-hmm . the then we could discuss later like we can put all ideas together Together . indeed Mm uh Yeah . , because It should you yeah be ma easier might I have with agree some that some . . information on the the easy to use , what Yeah Mm-hmm you . were Yeah , yeah already . . mentioning . And So your part is very related to mine because Yeah . when you suggest something then it Yeah has to so be integrated inside I'll . I'll go with that actually Mm-hmm so . um Okay so m so then the the idea of uh having a remote is generally you have uh different keys and uh different structures , different forms , and uh they could be like buttons or like and um they could be of uh a varying sizes if you want to to uh basically emphasize a particular key more than the other , and uh maybe like you can have different colours for example having the r red for the on off switching on and off the button . So this this is the general trend to Yeah ha . Mm-hmm . the method they do . So what I have found was that uh currently uh the they are mostly that the T_V_ , V_C_R_ , music system operated ones actually , and they are very specific to each other , but there are some common keys for example if you want to follow the V_C_R_ and if you want to follow the uh g uh s some uh soundtrack on the w w see they have the common thing actually Mm . you can have and uh There is also um a speech recognition to store channel information , names , like You can basically if you have a multiple functionality , say T_V_ , V_C_R_ or something I say it Mm to the . T_V_ and the T_V_ , and you can programme the keys if you want to , certain keys are even the channel information Mm . I like the idea . though of having speech recognition for like the n the name of a channel like B_B_C_ , rather than having to remember the the number of it on the keypad Yeah . That's a good idea . yeah so you you you can just uh because uh as more and more channels come then you have more and more problems to remember the v v Mm exact . . channel numbers ex Yeah exactly . , even if you arrange it by however you arrange it Hmm . , you still have the problem to Mm remember exactly . Yeah I really which like that idea channel So . you what want functionalities to do you suggest for that ? For So facing it this it problem it's ? like it limited one . In the present market I saw it that says something like they are looking for eighty word thing , eighty word Mm-hmm . , which shouldn't be th that difficult to implement , like eighty to hundred word . Basically you want you don't want to store all the channels in the Mm . remote control , you want to st store your favourite channel Maybe ten channels . Yeah , yeah some at the most ten . twelve channel information . You Okay know you don't . want to st store all the hundred Mm channel . information into that . And uh basically uh it depends like the remote with L_C_D_ display for browsing because you have multiple functionalities for example you are watching a movie , and uh uh you are having a universal remote control and you want to uh you don't know really which functionality is now , so I am using the T_V_ so every time I use it , it could be like , for example I can use a simple toggle switch , and a display , so I press it so the display says , okay , I'm in T_V_ or D_V_D_ or whatever Mm-hmm . Mm-hmm it is . , instead of having three keys separately Oh yeah yeah yeah for four mm keys . , to model the functionalities Mm will . increase actually Mm . , and for you and you might want Mm you . don't want separate keys for all of them . You can't . And uh well there can be children friendly where you can programme your remote so that they they are not allowed uh to browse certain channels which you can block them , and you can operate them Mm-hmm . So these . are the things presently which are seen in the market scenarios at present . I personally would look at things like having a u universal remote , is uh um is a good idea , like instead of having unusual ones for all of them you can Mm-hmm think of . having , um with multiple functionality possibly with speech recognition . I got a mail from the the coffee machine interface unit that uh they have uh integrated the s speech recognition into a into the coffee machine , and so Mm if you b say hello coffee machine , it say hi Joe , or something like that , you know , and But a coffee uh machine , there's not too many words they'd be using with that it's a Yeah it's you you a won't small be vocabulary using it . , so it's a limited vocabulary Mm . mm thing , and very isolated word and Mm . it's uh it is interesting , and basically storing the channel through voice or other ways of programming your keys Mm . , on the display for the browsing which is again and maybe having something like a blinking thing , like uh it could indicate you're uh it it could indicate what is cal like the uh whether uh Mm you . you have enough battery in your in your uh remote Yeah . , the blinking . At the same time , if it's a dark room , it can be used to locate the remote also or And you want okay for coming back to one Two thirty point five supposed y to you finish want . to let the user to programming the keys ? Some of them Yeah ? you can let them to do And that uh . isn't that too difficult for the we want w I don't know if we still want the um R_C_ to be easy to use Hmm , that's . the N no but the compromise if you give . it d depends on the easiness like Yeah the . user how much effort he can put Hmm . Like . for example uh I would like to store in certain way , so if you want to give the full freedom to the user Mm or . Yeah you . want to keep some constraints Yeah and . let the user use Mm it . with that constraint Yeah I . think . So you can it do de it both ways . You can have it so it's easy they can pick it up and use it straight away without A standard doing anythi . without customizing it Yeah , or . if they want to they have the option of using these extra features Um yes So Yeah . . but but I do maybe you can give a hand to us because I I'm not sure whether that that we can implement that for twelve Euro and fifty cents . I'm sorry Hmm to . have So Every time I have to come down on this price Hmm again . to so this might be a little limiting for your creativity , but Hmm . it's it's it's the real We have to consider it . S so Yeah . do we think these ideas an and my uh sp speech recognition , I mean maybe it's possible for for twelve Euro but then then it will be at cost of other functionality we might implement Mm like . the uh uh the the the furry uh uh case of Hmm the . Mm-hmm yeah like I would say that for programming uh keys , you Yeah said . , uh it could be uh easily uh done within the the package of twel twelve Euros Mm Yeah . , but . for the A_S_R_ system , uh I'm not sure if it's feasible to have We this or well we can still look We at we can talk with the coffee unit and you can uh check Exactly how much yeah how i much if if they it's a low vocabulary yeah it's already yeah implemented Mm yeah . , and . w how much it's cost , maybe with Maybe a f we can come cheap chip Mm we . we can mm talk . to them , and we can come with that , you know Yeah . . And also well you can think of having uh since you have a you know something maybe if you added little bit of display , you might need the to che keep checking the battery , so you really need a some kind of indicator , so it Hmm could . be a blinking option of L_E_D_ Hmm . it could actually Yeah be . used to detect also . If it's in a dark room you can basically Mm . detect it also Hmm . . Yeah Hmm . So Mm I like . the . idea too of being able to use the remote in the dark , so either having the buttons so you can feel the difference between them or if they No actually if they light up or i something . if i it is like you know it tells you um , it can be for two purposes Mm . , like if you have an L_C_D_ display and all those things Mm . it's not going to be the standard remote Hmm . , which is having uh which need just uh six six volt uh Mm . th sorry three volts um of D_C_ . It may need more actually , so y you you may need to check your battery usage it and then Mm . you need that , some functionality to indicate the battery Hmm limit . It's true . And then . if the battery limit is indicated , if it could be ind indicated through a blinking something Mm . and it can change the colour depending on your uh how much is the battery , well that is good enough to even locate even if you want to . Mm-hmm . You know . 'Kay good . . Yeah so I don't know how if if I have time to talk about the Mm yes um You you have I would time some more ? Yep . Yes yes you can you can still . We have time . Sure you can you know . Okay . So what I'm gonna present here is very uh um yeah basic knowledge about the all the the components that are inside a a R_C_ a remote control Mm-hmm . , and how is it manufactured h what is the process , just to explain you . So the method is ther there is a a set of components in a in a remote control like , and uh what cost the the components in themself do not cost a lot but the the way to assemble everything costs obviously , and I will uh show you my preferences uh uh at the end . So there are two uh different types of uh um Nice Two different . ways Hmm of using . the the components for making a a remote control . Uh the basic way is to use a an integrated circuit and some uh transistors with an that aims at communicating uh uh the message and to to send the message to the um to the led that will uh transmit to the receiver . And uh yeah the other components and the circuit board buttons , infrared , led , etcetera , for the components um . So you finding , just to say that the chip can detect uh when a key is pressed , and then it translate to the key , to a sequence , something like morse code , as you know Mm-hmm Mm-hmm . . , uh with a different sequence for each key , and uh uh that's , with the components we will use , we will have different uh messages , different sequences , and the chips sends that signal signal to the transistor that amplify to make it stronger um . So electronic parts are assembled onto uh printed boards uh because it's easier to mass produce and assemble . And uh so I think for our design we want some b uh programmable uh you know V_ V_L_S_I_ or Yeah F_P_G_A_ mm mm-hmm . uh high technology , and this is important , and also we'll use uh yeah like in any uh high-tech uh devices a chip of fi Mm-hmm fibreglass . to them and connect them . So my personal design we need to find a solution what um what is the material of the cover we want to use . If it's plastic or Mm you . said that yeah you had some ideas uh like fruit , veg or I Well dunno well m m maybe . Yes m maybe . we can give the uh the uh the case a very uh uh normal a v very normal case but Yes . , with the changeable covers to fancy it up Mm-hmm . . So like a normal cheap plastic case Mm-hmm . Yeah which can Yes be covered . . up in , for instance , a wooden case . I Mm mean just Yeah like what just they have do a in yeah with cars I think . Yeah Just inside the veneer the car on it yeah , yeah . . So they also emailed me that uh they have available a bunch of different buttons , a scroll wheels , integrated push buttons s such as a computer mouse Yeah . And . uh very cheap L_C_D_s , so liquid crystal displays , so I'm wondering , I think we might be able to integrate L_C_D_ into our R_C_ . And the final point okay is um we have yeah there are some uh compromise to to do Hmm . . So we have to know that the push button requires a simple chip , but the scroll wheel uh and that kind of higher high-tech stuff needs more money um which is a higher price range alright . And the display requires an advanced chip , which in turns is more expensive than the regular chip , but I think uh with twelve Euros um and if it's uh uh made for mm four million uh items Mm-hmm . , then I think w we could be able to handle that . So to to sum up um we need yeah so I I just said that the components uh the list of components uh has to be uh yeah listed and um and um assembly is a an important process that has to be taken into account . And uh for the designing of the cove uh uh cover layout Sorry . Mm then . it's better to to to maybe see that with uh the the U_R_ exp U_R_I_ Expert so that we can it's really a team-working uh Mm . So . I I cannot design something without your agreement Yeah , right No ? so of course of for course example . uh I wanted to know like if you want to have a a fo if you want to have the L_C_D_ display Yes . over there , or if you want to store a programmes with a keys What kind of things you'll need inside your thin inside W wh what Yeah it's kind of um W what simple pro progra programmable device Okay , and we . have to insert . I Okay think we . could insert one that could underlie several functions of Okay so in that case you can even look at the technology what the mobile phone is trying to use with the card . Exactly yeah Yeah where , for they do customizing all the wi and with yeah . with them actually Okay . How . f cost effective it would be to put that car chip into it and do the Yeah . programmable So things Yeah . So good I idea f I . think we we should come to some decisions now Yeah uh a . about this . Um so I understand uh when we want a display we need a expensive chip , but when we want a scrolling wheel w we also need the expensive chip , so can we use same chip , so with one expensive chip we can uh implement several complicated uh or advanced features Exactly . yeah that's Yes a very . good idea , we could have uh one main chip uh that Mm-hmm could . handle , uh it's called F_P_G_A_ chip Mm-hmm Mm-hmm , that . could . handle both uh like scrolling wheels as well as uh L_C_D_ and yeah . So when the more expensive chip you mentioned there is is possible in the in the given budget , uh maybe we should go for for the more expensive chip , so all features uh which you mentioned can be implemented based on the same chip . Yes . D well Do you think that's feasible ? Well I don't know if it'll fit into our cost of twelve point five Euro Uh you know . You th you think it's possible . Is it possible to fit in Yeah to also that thinking ? , I think both uh if we had a budget of twenty twenty Sorry . uh Euros , it will be okay Hmm . , but uh Well maybe we need specific costings . then . Actually do maybe two designs and then cost them out and see which one is gonna fit in our budget better . Yeah Mm that's an excellent idea yes . wh when you make a a design ca you can next meeting you can give an quite Yeah an exact cost price yeah . That w that Mm would . be . Yeah a very because right good idea now . I don't have price in in head but Mm for next . meeting I'm sure yeah be able Good to good Yeah that's uh do that . . that's something which I wanted to ask you also , like what will be the each individually the cost of it Yeah . For . example if f if you want to put wood I wouldn't suggest for wood Okay uh . 'cause it's I think it's m much easier to use a plastic or I a agree rubber on that Mm . rather . Yeah than wood . . It will be much ch much expensive th though it's the most natural thing , but Yes but I can I think uh I think we can just use more cheap plastic for a kind of basic edition , and Yeah then . Hmm people . can fancy it up with with more expensive materials Yeah it's which uh which come with a with Yeah another price we . we can give a preference to them , but it is but with plastic or the rubber or whatever it is it's much better with that rather than going for Do do you agree Yeah ? but i Mm it's yeah a detailed sure . uh yeah yeah uh plastic versus uh Yeah wood . , and we need maybe to centre our description on uh the the really the what buttons what uh functionality we want to offer to the user Yeah , and . maybe with uh graphs or I don't know uh User Interface Designer you could maybe uh help us on that . Ma I I think uh for next meeting we c you Yeah two . can present a real Yea design . Mm-hmm Okay . . Uh so drawing it on the board . Perfect yeah . And then we now sh only have to t to decide the general function uh . So um Let let's say next meeting w you produce two designs Yeah sure . , one one Yeah we will one uh less advanced and one more advanced and Yeah with . the Yeah cost . price Mm . . Uh Uh furthermore . we go for the for the uh basic plastic case which can be later uh fancied up with uh with addit uh additional uh , how do you call them , these like like mobile telephones you can put a cover over Mm it . Yeah . . But that that that that can be done later Yeah customized . We now can concentrate . . on the on the basic Mm . remote control . Um Okay . . We can give them smooth keys , you know . Smooth keys with bigger s uh So that you know The the problem most of the time we've seen , the keys is that it's small Yeah Mm . . , and every time we have to be very but if i the if we if we go to a different ways of designing those keys , then you can merge them together So is there any to of these that you're looking at particularly or is this Oh just you ideas can actually ? , for example , if you see , they are they are they are quite small over here Mm-hmm . , and uh now you can , for example , as I was if Hmm you . make them big , it may change the look of the thing Mm . also to the people . At the Mm same Mm-hmm . time . , it is m more uh like it would be more interesting for people who are having this R_S_I_ and all Mm problem Yes yes yes bi yeah big . keys is . Uh big keys is may good better thing You see I think for ? them . actually and uh I agree yeah , and Yeah not too . m too many keys of course yeah No Mm . no . Yeah well one . I've had before , a r r remote control we have at home is one that's actually got a cover on the bottom so the bottom bit is just , covers half the keys most of the time Mm , and mm mm then . you can slide the cover back to get to the the more advanced keys . Mm Yeah w . but then you have still have uh when you don't use it you have such a a an extent of your remote control which you Mm don't . use . So maybe it's possible uh , I don't know whether you can can indicate this , that you can Yeah elsewhere . open your remote Mm control . and on the inside Yeah are . uh buttons you Um don't yeah use that much I've seen . that before Yeah too . . Anoth another like b it flips up and then you've got Yes another Yes . layer . of buttons underneath . Yeah so it's something like this , the model here s Mm . Mm you can . put the But keys That's what you I've mean seen ? also with keys and buttons on the top Yes of here as well Yeah I I . Yeah th . that's what . I mean so I mean something like like I a like book this one . . I like the shape of this one . Yeah . Can we have can we think Yeah about maybe I like having also a this a one non-recta non . non-rectangular one , so with not just the straight little box that's a Yeah maybe curved Yeah , the point or , mm is . something w . maybe we need to also to make a decision on how how how big we want to be and how many buttons Mm like mm n we 'kay should dec We . Is this should for the make next decide a meeting though ? I think we might be out of time numbers Mm or . out of time for this meeting . Yeah that yeah next meeting we should be Okay Ju . just make two designs Yeah , that Yeah would yeah depend yeah . upon us actually and the we . we can decide decide between th those designs Yep . . Yeah I okay think that . would be Perfect a good idea . . So anyone uh any questions No for now ? no No . . I don't have . So is this is there anything else I need to do from a marketing point of view for the next meeting Um yes ? I come to that uh uh Maybe it would be interesting if you could look um for the cost inventories of other devices , if you're using speech recognition or something like that . Yes well m maybe uh , I don't know whether that's possible , maybe you Mm can . start evaluating uh their work somehow Okay . well is this me designing a way to evaluate it so Thinking about how to set up test groups and things ? I don't know whether that's possible uh Mm in . the given time but a as far as possible . Okay . So Yep . uh you two will be together Exactly w working on Mm a o . on two prototypes . Yeah . and further instructions will be uh will be sent to you by uh by Two email or . three Two prototypes . Two . ? Two ? One for like cost I and the one with like higher-end Okay . Mm Mm so . that and then then we can be easily comparing them Yeah or Hmm and find you maybe know a compromise find . a compromise Hmm . . between both of them Yes , yeah okay that's how it . is Perfect Mm-hmm . yeah . . Yep . Okay let's call this to an end . Mm Okay 'kay . . Thanks guys . Thanks . So we are done for now . . |
IS1000d | As the meeting opens the project manager tells the group that they must stay within the budget of twelve Euro and fifty cents or will have to redesign. After Matthew arrives the designers begin presenting the two prototypes, beginning with the basic conventional one which is shaped like a surfboard and costs 7 or 8 Euros to produce. It contains an on-off button, volume switch, up/down channel function, 10 digits, and two extra buttons for teletext and an additional function. The next control is futuristic because feels like a mobile phone, has 6 keys, and is smooth. It also has a power button, channel up/down, slow pause/slow stop, LCD screen, toggle switch that changes it from audio to video, and microphone. It would cost 16 Euros to produce, which is out of the budget. The marketing expert gives the product evaluation and they rate them on look and feel, innovation, ease of use, appeal to the correct demographic, and adherence to the company motto and fashion trends. They discuss the energy source, shape, chip type, LCD and speech recognition, and additional buttons. After choosing features their remote costs 12 Euros to produce. They close the meeting by thanking one another. NA. The remote will be double-curved. The energy source will be a normal AA battery. Shaped like a surfboard. Made of plastic. Will contain a regular chip. Have no LCD screen or speech recognition. Addition of two buttons. Production cost 12 Euros, 50 cents cheaper than budget. Will talk to the suppliers to see if they can lower prices and add a few more features. The group created two design prototypes to choose from. When they rated both products, they found that the basic version was not innovative enough but the advanced version was too costly. They eliminated many of the features of the advanced version, eventually bringing them near to the basic. It was a long and tedious process, taking much time for them to reach an agreement since some felt an LCD screen was necessary and others did not. | Did you get my email with the slides ? Ah . Tricky . I guess I have to change the pen otherwise . Will be completely Dunno different . . Maybe they're supposed the pen's supposed to go over the seats . Might be seat floor rather than person . Yeah , put it back . Yeah . And do you think it's Yep . . Yeah . Jo's making faces at me . Okay . Yeah . So . Matthew is uh late again . Mm-hmm . Probably an important man . Um . So well it is important for him to be here uh . Yeah . So what can He you he he ? You Yeah we did will work together didn't yeah you ? , so I will be able to to summarize uh our meeting , but Yes still . I think uh it would be in very important if the uh as um main designer . I think we can put on the here . Yes . Yes . Uh basically w yeah we we designed the two uh items Mm . . Um Um yes but w we , can we have a phone , can someone Yes , maybe we should phone him . it's really Um w well well designed Mm . Um . Mm , when he is not here , object we will tracking just we . just have to continue . Um so Yeah . just for record I I will take uh notes again . Okay . And um well first thing uh I was uh uh I got an email from uh from my superior again that we really should stay within the budget of the 'Kay uh . twelve Euro and fifty cents . It's uh well he said to me well uh when you stay in it's good , when you don't stay in you have to redesign . There is no uh no negotiation uh possible in this matter . So we have to consider that . Yep . Good . Um so maybe Anna , you can have your Well presentation we can't no we . can't do evaluation 'til we have a design . Okay Matthew . Nice uh you are here . Great . Great . Great . Oh ma maybe then you can start now with mm presenting your uh your designs . Yep . So I will start by the the basic one that uh fits into uh eight Euros actually Mm-hmm . , right , seven eight Euros , and uh well first for both they have um a special shape , maybe the designer can uh explain better than me , but uh it's like a surf board . And Mm 'kay you . you are supposed to surf to browse to surf T_V_ , maybe the web , and uh it's kind of interesting shape because um unconsciously people want to s to surf when Or they see browse this stuff . . And also it's not too far from um a mobile . Mm Mm-hmm . . So Mm people . are used to that kind of shape Mm-hmm , right . Don't take . care too much about the colour because w yeah Now we are supposed we don't to give take some oper yeah offers right now . So . here would be basically the the the infrared uh Eye Mm-hmm . uh . I yeah led . yeah L_A_ L_A_ L_E_D_ , L_E_D_ . the on-off button , in Mm-hmm red . . Here would be the volume Oh yeah . . On the on the Uh-huh left . Mm-hmm , okay , hmm . , so easy Yes . to turn on t and off . And um so this is a very cheap version so there are maybe you can carry on uh Matthew Also . so you have uh uh browsing the channels , actually so you Mm-hmm can . go up and down Yeah the . channels , uh , if you have a video or something you can forward How can , back you change . from V_C_R_ to uh T_V_ , by the way ? Oh no no no , this is a single this this is a model with just the T_V_ one Okay yeah . No . Yeah no Ah just sorry , okay , this . yeah . is a standard T_V_ one , we are not talking about that . So and then we have usually there twelve keys but we know that we rel that we have only ten digits Mm-hmm . . The extra two are for uh having or giving an option for uh having more than one channel . And the other one is for the teletext or something you want to Yeah browse . through from that Mm-hmm Okay . Actually so . . it's it's t a very basic remote then , it's It's only a very basic minimal Mm thing . which you Yeah can . Yeah which . Yeah is . which is also available in the market , actually that's what it that it i and would cost us Mm to build . it Mm . Seven about eight , eight , ei Euros eight . Euros Exce . except for the for the special shape , the surfing board , it has a quite Yeah a a . conventional layout of buttons Yeah uh . . Yeah . So this one model and uh Can I see ? yeah Thanks . Sure . . Okay I like the volume control , that's good . Th this is a magic one but I know we don't want to talk about that , you know like uh i i i it is a very futuristic , it's like uh it's like a brain machine interface and all this Uh-huh stuff . we are Yeah thinking . about in the future , it can come So it doesn't actually have buttons . . So that uh then what we look Did you wanna see t ? yeah . Mm-hmm . Yeah no you This can is a carry model on , yeah , I just . look how it feels all . Yes it really feels like like like a mobile phone . Mm Yeah . . Yep . Just I'm Yeah actually , yeah I really . want to talk to it . But It won't talk back . . So but but continue with your Uh so uh mm-hmm . well then the this is the a more a little uh smooth and it gives a lot of functionality , uh in this way , so all we have uh th you see there are only six keys , but don't worry they are ma they are doing the job of twelve keys actually Right Mm . here . . And so they have more space actually Mm-hmm . and uh it's easy to uh use this and uh you have um so this is a standard uh uh infrared eye , and then you have a power button , which l volume , what you have Mm-hmm . , and then other than that you have uh channel up and down and uh f slow pause or s slow Play lo , pause . yeah s pause or stop , and uh then uh you can uh you have a L_C_D_ display Mm-hmm . , here and uh y this is a functional thing which can change like it's a toggle switch which could change the function say , y you From press D_V_D_ it player to television Yeah or Exactly something . I . yeah really can change Yes . To . it audio , so and to Mm Instead . video of having on many demand switches . Mm-hmm Yes . , y and and and then you get feedback via the L_C_D_ yeah The L_C_D_ . can display Yes what . is Mm-hmm that . on that , and uh well you can have a integrated microphone over here This is the orange , or button , the in the button microphone th here . , so Mm-hmm . which can uh basically you want to do a speech recognition and uh that channel a lot of information can be di displayed here directly on the um on An your on yeah your display . . And here is a small L_E_D_ which is like blinking one Mm-hmm . , which tells you like uh are you running out of the battery , and which is can be useful for the locating as I was talking earlier Yeah okay . Mm-hmm . . And uh well then we have a cover basically , basically you don't need much of the time this Yeah . , when you need you can use it , and this gives additional functionality that tomorrow you want you can add a tactile thing to Mm this . cover Crazy you know dis designer , okay . Design enter . Yeah but but but . but uh i in there uh when this is closed Yeah . , will it also uh cover up the L_C_D_ Yeah screen yeah yeah ? yeah Yeah . . It's basically to Yeah do . But that . but the L_C_D_ screen I mean is a very uh well an eye-attracting feature which shouldn't Actually be shouldn't when you be are watching the T_V_ Oh actually well , when . you are watching anything or listening to them , you hardly care about what is getting displayed here , you know , uh That th you that's want true to . uh and this gives a protection to the L_C_D_ actually , giving a cover to that actually Mm . Gives . a protection because when it falls down or something it it is Mm-hmm it . Mm-hmm is . Yes is is it . Yes gives , more a robust protec . it's more robust that way Yes okay Mm . . Uh . yeah . And you have very good chances It's low weight . You have to Yeah see . yeah yeah the the components we put inside is very low weight . Mm-hmm Yeah . . So the the cost is actually a bit more , it's uh It it's it's sixteen Francs . Sixteen Euros . Sixteen Euros sorry Okay . . So it's well outside the budget then . Then it's out of budget . But But the w the main point we we talk about that with our uh manufacturer . And Yeah they say . basically that the S_R_ system would be uh something like three Francs per item Three Euros so . three Euros sorry . And um That's on top of the sixteen , or is it part of that No ? no no , part of that , yeah . Part of that . So that takes it down to thirteen Euros without the Yeah speech recognition , yeah . . Mm 'kay Yeah . . Hmm Mm-hmm . . Well uh if you we can have if you have new more ideas we can add new more uh some more keys if you want to you know Mm-hmm . Well I think th th yeah we should stick with uh a number of Mm keys . because if we add too much then Yeah it it should Mm-hmm it's not too be cluttering up . everything What's this . one on the side ? Ah that's for the it's kind of a L_E_D_ Locati for . Location indicating . your battery Ah okay . and as well as it's like a blinking one you Mm-hmm know you can Yeah keep . it aside . Mm 'kay . . I like the shape of them , I do like the Yeah the size Well . well and the the shape . Mm . Be before ta talking about the money and what's possible Mm-hmm . and what is not possible , maybe Anna you can uh give our uh give us your Okay um . And maybe we run the evaluation on both of the products , both of these two . Yes . Evalua evaluation and also the evaluation criteria , so what Okay what is important . to look at . Basically this is what we've talked about already , um Mm-hmm . , from the marketing point of view . We just wanna make sure that we've taken into account Well just Yep . do it quickly if if we al already So it's just a shortlist . of criteria on Mm-hmm . um the things that we've identified as being important to selling the product . Um we just go through these and rate them as a group and then at the end we'll make an evaluation based on that , so just average the score of those items , so These are the things we identified as being important . Um the three things were look and feel , innovation and ease of use Mm-hmm , were the three . important components um appealing to the correct demographic so using those things in the right way to appeal to our demographic . And then goin following the company motto , following the fashion trends and putting that into the product as well . So well do you wanna go through and put through those on the the two products now or do we wanna discuss them further and then evaluate them ? Um , n no why not why not discuss uh discuss it now Okay . , So f just go through onto the whiteboard I guess . Not sure how this is gonna come out . So the first one was really very far below budget , would you want to take the price down of the end product according to that or just have the high profit on it ? 'Cause if we're only going to make it for eight Euros then we have a Mm , well my my personal view is uh w when when this one is eight Euros we must think how can we improve it . Mm-hmm . And then I mean w w w you must just see it we can still spend this four Mm-hmm and a . half Euro and Yep . to r because th th th the the selling price is already prite fik uh uh quite fixed on twenty five Euros Mm-hmm . Mm-hmm . so we just have to offer as much as as Functionality well value for the . for the customer uh he can have for twenty five Euro . Okay so look and feel , innovation And now it easy to use . Easy to use . Mm . target . Mm-hmm . And trends . Oh , you following the idea of using the um removable covers on these ? Is that Um part of both of them well or w ? w we can still discuss that Okay . . So um , and together with evaluating this uh we we might come with new ideas I mean Mm-hmm . adding things or uh removing uh of options because they are too expensive Mm-hmm , but . um I've received uh a framework which we can do this . I mean did Mm-hmm . you have this this Excel sheet ? No . No No okay . No . , this is these are the the the latest prices of our production uh uh production unit for several components , so we can uh see whether the the price is is within the twelve Euro Mm-hmm uh fifty cents . Okay uh . . So maybe we can start with this , uh , calling this one Okay . . Yep . So it's the pink Th . th this is the first design . And the other one's green . Yes . Okay , so look and feel ? Where um one is I've broken the pen again . Uh there is another S pen yeah . . Get that one . Um w one's bad and seven's the best . Sorry , one's true and seven's false . One's the best . Okay . So on a scale of 'Kay one to . seven Okay . So . Look and feel . ? Well you already feel that uh pretty much I think . In i in my opinion Mm-hmm . purely feel is Mm-hmm is is very good , yeah . , is very good in your hand , so Mm-hmm . I I I would consider two or or may maybe even one Mm-hmm . for feel . But that's just half , we should also consider look Mm-hmm , and then . i it looks quite conventional . Mm . Don't you agree ? Mm yeah On . the scale u it's between So maybe functional two and . Hmm fancy . Hmm basically . Ma ma ma we're looking ma at maybe , so say say five I It's my opinion , but I don't know what Well what I will give it maybe we have anyways the way we have designed it's like the surf Mm-hmm . as you say Yeah you . know . It though the look is fine but uh still I will give four in that case Yeah you know . Four . maybe Four . Four Four ? Okay yeah , four . . Now that we th th then we settle Mm-hmm . on four . Yeah . I will gi yeah . Uh 'Kay . Can you maybe . fix the other Yeah Mm . If . you press like this not like this then you No that's the No . C ink's can you dried get the batteries . ? No no the battery has fallen down Battery's , that's i low , isn't it the ink ? The b that's the that that one Yeah . ? battery there . But No no it's not that , it's how to close a battery . Okay . Okay ? Now it should be Mm . . No I think it's lost a battery Mm . , try it , just try it No it's . Oh it will It not would ri still write but it wouldn't mm pick it up with the sensors , mm . . Is there another battery there ? Oh yeah . You got a second ? Try a Well we won't be able to tell . Yes , it it has a mm . Perfect . Is that working ? Did it come out ? Good . Okay Good . Good . . Because we'll be able to see it still even if it wasn't working , it's just a normal whiteboard Yeah marker , yeah . but it wouldn't be picked up on the the actual whiteboard . Yep . Okay . So then then And the other one ? Wow . Ah I . think it's slightly better Mm , um . , it's hard to tell from just I the I plasticine , but I When we want to include I I I'm doubting about this this component . It Mm it . it it breaks in your 'Kay maybe No Mm actually . this is this is not going to protrude actually Okay , it . it's n i it It's is not jus a button it's a led , it's It's a led a actually which which 'll be covering in a curve Ac actually yeah Mm it should be embedded . It's will , yes Mm-hmm be embedded I see Yeah there . . Yeah so , mm . it okay won't be really . you know Oh you can protruding push or push something it again . , you can push it . Yeah . The Yeah other thing . is , is the left hand one protruding ? 'Cause if Yeah people . are left handed they want to use the other hand , maybe Yeah it won't work so well . . No you it it not protruding actually , it will go in better Okay into . that Well r r I'd say two or three for that one , personally . Mm . Probably more towards three than two . I think the look is better but the feel is is is worse . So so I would also say this is four Okay . . But w w do you what do you think ? Uh it's fine I think . My just that um the feel is that um you right now you you don't see the feel because right uh for example if you press it quite inside now like this , now it's embedded Yeah one . . Mm . Mm . Yes . This is how embedded one Yes will , it basically is the same shape . Yeah . It's a bas basically the same thing actually Mm-hmm . You . Mm will be . Except that And in this the c L_C_D_ makes it better Yeah . Yeah . . And Yeah you . Yeah might Mm . Yeah have a slight . , okay . thing for to forward So I will Yeah and say it's d it's two definitely more . fancier than that one Yeah . Yes , yeah , okay . I would say . two Okay , three Yeah . . . So , consensus ? Two or three Two ? Mm ? Two ? Yep . . Two's good yes . looking Um like , 'kay . Innovation . The first one , not Basically really muc there is no innovation in the first one Mm compared . to what exists in the market Yeah , right No ? but . Do we except for the design of the surf Yeah . The Mm surf . uh design Mm . . What . You should be What rea features are we actually including ? Are we including like a location kind of thing like trying to find it ? Uh no I think it's There's more nothing of the like feel that . ? But th is there any there's no actual innovation in that at all , it's just Yeah a straight-out , yeah remote control . . Yeah . Mm-hmm Yeah . . Mm-hmm Okay . The . only innova innovation is the shape . Yeah Say about that . Okay S so that . . So there's no this uh look and feel thing , though that's not a technological Yeah innovation Yeah . You're . right . So I'd be up for seven . for Yeah innovation . . And the And the second one is really uh state of the art Yep . , uh in terms of innovation Mm . . And um with many more functionalities , and can open and close the Yeah , it the bottom gives part it . Yes . A and the L_C_D_ screen is Yeah . That's that's that's well it's quite And all innovative the . scrolling uh buttons and menu and pro programmable device behind this Mm . . Uh could put it at one or two I would say . Okay Yeah . Personally . Mm . Yep . Mm . . Mm . Mm . So what is it , what are the innovations with this ? Got the L_C_D_ Uh screen . Yeah automatic speech recognition . Is that in this one though ? Is this 'cause this is the No Th th there , we were ha different options we discussed then , we discussed the one that was in budget and the one that was out of budget . We just diske discuss it as you designed it and then we Okay will will Yeah . try . So to the cost So for these get were it in the budget what . was the cost for the first one ? Eight Euros Eight . Eight . ? Well actually we have yeah to check again yeah . Yeah , eight Euros yeah And this . one was Yes Sixteen . sixteen . Sixteen Euros . Euros . Okay . So . Innovation for this one is two ? One ? It's a two , I would say two Two W Two ? . W . un to be one what would do we nee actually , yeah , I don't see Why okay it is , one one . would would be without buttons A man , . w w Mm Yeah . . Well Yes the Bu speech . recognition is a very good innovation I believe Yeah it , so . So maybe we can put This one this . is it w with the speech recognition ? It's using speech recognition Okay yeah , yeah Well . . . Gi given that Give that it Yeah it a one works , one , yeah . ? Yep . , then it's I think one . Okay . Ease of use ? Uh So the first one is really standard , so Mm everybody . i including He is used our to grandmothers it act Yeah . Mm can . use it , right ? They are used to it Yep actually . . So that's maybe a a two for ease of use Yeah . . Here there may Um , the other one is quite easy , tho though . Uh , though it has more functionality I think it shouldn't be for the user Okay to learn . it actually Hmm . It . shouldn't So maybe be diffi a three or a four Uh . yeah , actually in fact I think it will be One Yeah me um we hope maybe sometimes people get uh scared with the number of buttons . Mm Yeah . but And y there is a like I would say three . Or maybe four Okay . . Well Consensus we have reduced the keys ? Three or actually four ? you see Three , I would . Three Yeah is fine Three . Three , yeah with . ? Okay me because . . it's n uh it's not like a big one with uh one hundred buttons or Yeah it's so a actually , No . the user has to put some effort to do use that actually Mm-hmm . , it's not so easy Yeah . , like this one the normal . Yes but then when when he is used to it , i i it is quite easy Is . quite easy yeah So . Initially so I think there th there three is is a lot of good effort . Yeah . Okay . , yeah . Good . What's the So next three's ? uh how well it goes to the target demographic . Mm So . So we're d we're still thinking twenty to forty year olds Twe twenty to forty ? That's , yes that's This one would be uh for grandmothers Mm . . Oh no , this would I I would I No would . give this model to the old people actually Yeah , grandmothers , yeah . Yeah . . Mm-hmm . So sh And completely changed our demographic there , it's not part of the the funky young thing Well exce . except Yeah that's for true the surfing shape . . I mean that's Yeah . that's something Yeah which . which has an appeal on this group I think , but If it was the Yeah very bottom . price range or it was like between this and another one we did the same thing then I can imagine it being applying to the the demographic yeah . That's Mm w it's w w still we after Ye this we can can consider uh for instance , making this more attractive to Mm to the demographic . 'Cause we have got room , we've got some budget there to Mm . add a few things to it , that's right . But as it is now , I w would say mm , six , something . Yeah . Mm-hmm . Oh yeah Do you And agree ? , . I Well I Yeah think because it's so important it's i it was written that it really so important , the um the the look and uh taking care of its it targets , the right range of people , right Yeah Mm ? . . Uh yeah but but if you sell it in the market it's going to be cheap , actually . Yeah . But But it's w So going to be cheap whatever though , it was set with i we've And got people a set price can . still decide to use the cheaper one Yeah . instead of a But for us it's yeah we have a constraint that we need to sell at twenty five Mm Euros . Yeah , yeah . There's , indeed nothing that . Th would t make me t spend an extra k few Euros on that Yeah one rather . Ju than another just one think . , twenty five Euros , I mean Okay it's not going . to be cheaper . Okay . So Yeah in that . case well it's fine then . We can Mm Okay yeah . Mm . . Okay . . Um and the demokraphi demographic of the second one ? And the demographics It's got of the got the the toys in it , it's got the L_C_D_ Yeah tha tha screen tha tha tha and that's I think it's better , because of Mm the . L_C_D_ screen which is really an appeal on the on the on the Yeah . on the and on the Yeah . And if you want to target yeah if we we wish to to sell four millions of this , I think for this audience we need absolutely the L_C_D_ screen . Mm-hmm . Mm . So , the L_C_D_ screen uh attracts Yeah , yes . Because . I think especially it if we're gonna n have an L_C_D_ screen on a low range product then that's good . Yeah . Mm , ma maybe that's something Mm to consider , yes . Okay , so . . Wh what what I'd probably go with three again for that one . Yeah I think it's uh Or it even has more market actually Even one . and two . Mm-hmm . Y yeah No s , you know Or two say Okay . t two two . So . , two . Two , yeah Yeah ? ? . Two yeah Yeah . two yeah . Because tomorrow this will be more appealing because you can add lot of sophistication on that Mm-hmm . . Because then you you have it uh d you Yeah have . lot of things which you can include Yep for the people to . And especially I guess 'cause this has the speech recognition as well , and that makes it more appealing , it's more of a a new fun toy . We have to practically test it . The field Mm-hmm test . will tell you Yeah . how Okay good . . Okay , the final point And The trends , trends following . the trends . . So the trends were the fruit and vegetables and the spongy feel . Mm . Mm So . as it is , not really doing either of them . I think Spongy , uh , that means that it goes in in the water . Mm-hmm Well . , the spongy could be part of the the feel of the buttons as well , I know some have you tried the mobile phones that have got the kinda spongy buttons and not not exactly spongy but Uh I'm thinking okay . one of the Nokias that's got like you ca it hasn't got individual buttons it's got Mm just a . Yeah one I bit know on it and . so you can that feels kinda spongy . But this one includes this feature , right ? Spongy buttons . Yeah . We So we it's sort we of we , yeah we . yeah , it's the way they are going Mm to be So , actually . . Okay . Mm . Uh the maybe in the colour we can make it uh fruit and and veggie . But that's if you're using the covers And the then Yeah we can . . Or al is it just yes one . We can we can consider uh uh is it possible do you think , to to make a cover for s such a phone ? I mean Well they make it for mobiles , it can't be that much But why more do complicated you want to cover . that actually ? In that uh w in Well the mod just with the with the flexible plastic uh So you got the option of having different colours or different Yeah textures . This is . possible . I Uh th I th I think uh y are you sure ? Yeah I think yeah it should be possible like what we do with the mobile O o phone or , yeah just . two things which can be put on each other . Mm Yeah exactly . like Nokia phones Mm . . Yes Yep , exactly . like it . Uh , so Maybe we can but we have to decide it , we can put the the the fancy f look of vegetables for instance Mm-hmm , to . to these covers and s now try to invest in the in in the features . I think the if we do the cover that's really going with the company's philosophy of having the fashion in in electronics , it Mm lets people . have the latest fashion even next year when fruit and vegetables might be out , you'll still be able to put a new cover on Mm it and then mm it'll mm still mm Yeah mm . be . in fashion . 'Cause sometimes look at this computer , th this laptop , it's all black Mm . , and uh it's quite conventional , and sometimes people don't like too much flashy colours like Mm . this one presented here Mm . . So maybe we could do like in the range the set of Mm what . we propose a black one Yep . Mm-hmm , very . Mm-hmm standard . one Yep . , that meets the the requirements of th such people that want really standard Mm uh things . . Mm . Mm . And then you have the option of having the different colours Yes , different . So covers Yeah so . so . that that would make the trends equal , so we we we really have Mm don't . There's have n yeah , . 'Cause I that's mean the that's the feature that could be included in either of them Mm . . Although it is more with the spongy buttons on the um Yeah Yes on , so the other , indeed a one . . a point better for the Okay . So for the number two . . Two and three , or one and two ? Yes . Yeah , it's Say , say one and two . One one Mm-hmm . and two . . Okay . So le le let's see . So d this Okay one . has spongy but buttons ? Yeah , it Yeah says , the blue a one uh spongy . Mm , I see , yes okay Okay so the average . Good of . that is three six nine divided by five , so Just add five it Nine . . You know One mm point . Three six , six , one nine point by five , seven , one point s . eight ? One point eight yeah . This one , eleven thirteen nineteen twenty one Four point , divided by five is four point two yep Uh . four point two . Very good . Okay . But we still got a very different price for those two so they're Mm-hmm not really comparable . yet anyway . We we must Yeah , it's right try to , yeah get them that's closer right Yep . . . Both Wow in i . i or we just have to choose . And adapt . Because Yep . , when we choose for this one we have to we have to make it more attractive Mm-hmm and . w when we to d for this one we have to make it more cheap Well it's . easier to just make that one cheaper by just taking the speech recognition out . That'll basically take us down Yes to , well the budget . But I'm now did y did you work with the same prices that I have here ? So I I give yeah I just give a call with the manufacturer uh and uh I explained them and they told me Mm this could . be possible for sixteen Fr Euros . Uh unfortunately we didn't see this chip Yeah , uh . Yep . Matthew Mm , so maybe , tha we have to recap with this one . Maybe we ought to reconsider everything with this , yeah . Well yes , well uh re reconsider it . So let's let's try to to model this this Mm-hmm phone in this . sheet , uh what kind of energy source uh I I we didn't speak about that . It's a it's a normal battery , or Yeah , it migh It it'll need uh more than a conventional one , it won't be uh just maybe you might use a A_A_ battery actually . What do you say , Mael ? For this one it's a normal battery Yes . . Just so one battery . 'Kay . Electronics . given speech recognition I think w you should go for the less fancy chip . Yeah . Uh sample speaker Yeah , yeah , yes . , or sample sensor , yes . Sample , yeah , this one . Yes , this one . Okay . Case ? Um , So Curved . Double curved yeah right . It's uh I see I Double Mm curve . . Yeah , it's gonna be more than just the biggest case , definitely . So Mm which one . are we talking to ? Are you talking about this or Well that ? Either Oh of them yes , we . are talking about Mm-hmm . , but they have the same shape , but Mm Yeah . , actually . They're both bu going to be not basic cases . So th th this would be double curves ? Mm-hmm . Yeah . 'Kay . Uh , plastic would Yeah be the . The basic one material , yep . . Is it zero Franc ? A special colour ? Uh special colour , now we leave it to the covers . Uh So now we're either going Push . button or L_C_D_s , L_C_D_ display . Mm , yes , but L_C_D_ is . It's okay . Just say L_C_D_ . Is that price per unit , or for the whole Yeah Ah th thing good now . ? this is per per unit So , this it number would of need components . twelve Yeah buttons , we might need . a scroll wheel , right , for that ? No but for this one it's twelve No Euro , for . that one also . There are twelve ? So Yeah that's a scroll , one , two . , three , four , five , six , seven , eight , nine , t Yes . Twelve I believe . So this comes to eighteen . Mm . And that's without any special button supplements . Yeah , one scroll wheel you might need . So So we'd have a special colour , special form and special material on all of them . They're not just Uh standard buttons . So I think but th do you agree Wait a th minute that , it's thi not it's not double curved , it's single curved , right ? Because it's there is no like . Yes But I I thought it would be curved on two it's like it's curved on the sides and curved on the top and bottom Yes as I'm well I'm , that's no what I'm I thought no I'm not . sh sure . Well it's Yes I kno undes I understand you know what you mean this , yes curve . like this so , it's w there is only is is is there is nothing like y you know in the other stuff You talking about there concave are Uh-huh . yeah concave curves ? . So I Both think . we can put um You think a single curved the single curved ? in the sixteen . That makes uh seventeen . And what are just The bt buttons , we have twelve buttons , are you sure ? Yeah Mm . Yes . . Uh We have more , we've got those the scroll So wheel on the side I had a and bad uh yeah Bad estimate W d , right The sc ? bad estimation . we have we haven't talk about a , but that's no a is very exp inexpensive Mm I believe . but it is not in the list . We've got a scroll wheel for the volume don't we , or is it some other thing that's not on there W . ho h is this a scroll wheel or is this a a a sort No no of no button . which can be pressed on two sides uh so for higher and lower ? 'Kay we've only got five minutes left guys so we need to wrap it up pretty fast . Yes , a kind of scroll wheel . So this is even more than the um Mm than the cost you gave , the sixteen Euros . Mm-hmm . . Okay , so based on that , yeah , um where is the es okay sample speaker That is the sample sensor and sample speaker . So um But still , yeah We just it need that actually . We're We need one . We We could go for the for the for the for the for a simple chip , but then we can't have the the speech recognition , yes ? Yes ? No we cannot , yeah So so . So S w when we w a But the this um would this would be cutting the speech recognition . Yeah but if you have the near the L_C_D_ you can um choose select between um you know like uni universal between audio , T_V_ and V_C_R_ , and this needs a needs a advanced chip . Transti Right , Matthew Oh I ? i Or it regular chip ? I think it's going I think to be y yeah regular y yeah , today it's th we you can do that Say with with regular the regular chip chip . say , yeah . it's regular Yeah . Okay , regular chip . Okay , and we still . Yeah on fifteen . , so So . And what about the number of buttons buttons uh Yes but that maybe my Well we can just say Matthew ? Uh one . When you look at this w , this u uh item , Yeah . Ca l we are just But when we just want to uh to cut the number of buttons we have to make seven to to fit in in twelve twelve fifty . So is it possible ? But that's seven basic buttons right , seven buttons without any adds-on , without special colours or form or material . That'll Mm-hmm be . then we have uh have to ask the user to press it several You times cannot make . a phone to your boss saying twelve fifty is really No no , he really he low Well he , no ? I I So the L_C_D_ display is is three Francs , sorry three Euros Mm-hmm , by . itself . And uh we don't want to to change that right ? We Uh we really want a L_C_D_ other Mm-hmm otherwise . we w wouldn not get the market . Otherwise y It's evident you . ha you have a s ve very normal uh thing like this . Yeah . Mm . So And I twelve dunno Euro fifty , we got two off of the battery , we can't do anything about that , so ten fifty , if we want an L_C_D_ dispra display , that's seven fifty um , so we've got seven fifty to use for the case and for the buttons . Mm . And the chip . Sorry the chip's up there already . Mm-hmm , mm-hmm . So we're gonna have to scale this down to get within budget , there's no doubt about that . A So wha what what each of us think about the because it's measure point the L_C_D_ , um Do you think it's important ? Or we could even replace them by buttons actually Because sometimes whe . when you watch the T_V_ in fact , you have a big display and maybe you don't need one more in your hands ? I dunno , I'm just A actually Mm Mm it depends . asking . , it depends what kind of functionalities you want to add into it Yep . , for example if you add two more functionalities then better you add two more buttons , or Mm and . you'll have L_C_D_ display Yeah . which is that is going to bring the cost by I two think two Euros at least , unless . we can really drive these prices down we need to get rid of the L_C_D_ display . Okay so we can Yeah get , it's rid true of it yeah . and then add But uh a couple of buttons , do we want . that ? On the market point of view , yeah . What do you think uh , L_C_D_ is a major feature Mm , or ? . I For the price , it's gonna be what we can afford , and it's looking like we can't afford the L_C_D_ display , there's no way we can get it in there . I think we have to come to a decision Mm . now , just I I think we we what we just do i is vote about the uh the L_C_D_ Mm-hmm . uh display so You assume , you want a democratic voyt vote , right Yes ? Okay . . Yes . Yes Okay . One . man one vote . S so who thinks the the L_C_D_ disply display should be i should be in it ? I th I'd like t it to be in but I can't see it happening . I can't Mm see it fitting in . . Mm-hmm mm-hmm I think but We Bu y need to . you're be a power voter . uh veto anyway as Project Mm-hmm Manager , I . know Yeah , but . . Yeah but the only thing is that what is the multiple functionalities you want to include with that . well we have to make a decision now , that's Yeah it Yes . . . So uh uh having an L_C_D_ s display is just uh uh have very very limited amount of buttons . Is that acceptable ? Ca can I have can the functions be implement in an Yes . You've you you agree . W I I So hav I just hav having seven buttons , instead of twelve . Yeah . So that wou would be cutting cutting suh say about these buttons Because . one yeah th show me that uh actually we could in fact we move these three buttons and have three uh possibilities for each of the three here Mm . . Here one , at the middle , and at the Mm bottom . I think . then we we're really losing ease of use . Okay That , . will create another problem . For the people to use it . It's not going to be easy . Okay Okay . Mm . Doing that . So . um I I think we should we should cut the L_C_D_ screen . That that's that's my opinion . No , it's okay , you uh cut Just the L_C_D_ screen and introduce two more buttons . Okay . So L_C_D_'s out , is speech rec out now ? We've The speech recognition is out Yep . . Uh where , L_C_ Because of the budget , yeah . Yep . Okay w we now we can just uh So are we basically back to the original one now , back to the first version ? Which turns out to be on budget exactly , pretty much . Yeah . With these new costings Yes . . So just look at forget that one and look at that one now . Yes Yeah . . Yes . I th I th I think w we just go for this one and that Mm . that now twelve Euros is the Yep . is is the price , okay Okay . My m my . Well that's supervisor that's will be glad that it's fifty cents Yep cheaper . than Actually he yeah expected , we we So . we will . not need the really uh expert designers Mm . Yeah um . because the amount , yeah . Yep Okay . So w we . can go back and l talk to the suppliers maybe and see if we can drive the prices down to add a few more things in but that's all we can do with the restrictions we have at the moment . Okay , good . Then we the same . Thank you Okay . That was it Mm-hmm . . That's it . . Thanks Cool . . Okay . |
IS1001a | The Project Manager introduced the project to the group and gave a timeline for the project. The group trained themselves to use the meeting room tools by drawing on the whiteboard. The Project Manager presented the project budget and the projected price point and profit goals. The group discussed several of their initial ideas for the features of the product. They discussed making the remote able to control multiple devices, protection from water or from dropping the remote, and a locator function. The Project Manager then instructed the User Interface Designer to research users' requirements, and instructed the Industrial and User Interface Designers to research the functions and usability features that were discussed in the meeting. The Industrial Designer will do research on the whistle tracking locator function and other functional components. The User Interface Designer will research the necessary amount of buttons and the lighted interface that were discussed during the meeting and other usability features. The Marketing Expert will research users' requirements for a remote control device. The group would like the remote to control multiple devices and have optional water and other damage protection. The group will research the possibility of integrating a locator function into the design. NA. | How do you wear this thing ? Hmm . Mm mm mm . Not too many cables and stuff . Original . Is recorded ? Okay ? Okay so welcome everyone . So we are here for the kickoff meeting of uh the process of designing a new remote control . So I will first start with a warm welcome opening stuff , then uh we will uh see what will be uh our product and what will be the different step we will have to design it . And uh then we will uh discuss if we have few ideas and we will uh end uh by uh dispatching the different task you will be you will have to fulfil to complete this process . So Uh . Just one thing . Uh , you said twenty-five minutes , but I have something else to do uh , so gotta have another meeting uh soon , so maybe you could hurry up a bit sorry It's true ? . I have another meeting so if you could uh You have another meeting soon ? Yeah . So you have to be quick . Yeah , for the lawnmower project . Okay Okay . . So the the goal is to have a remote control so to have an advantage over our competitors we have to be original , we have to be trendy and we have to also try to be user-friendly . So uh the design step will be divided in three uh main points . First it will be the functional design . Third is the conceptual design and then is the desired design . So the functional design is to identify the main user needs , the technical function the remote control should fulfil . And then we will move to f conceptual design where we'll specify the different component involved , what kind of user interf interface we want and what are the different uh trend in user interface and stuff like that . And then the desired devi design will consist in uh specifically implementing and detailing the choice we've uh made in the second point . So I will now ask you which is very important for the design of a new remote control for to uh each of us to to draw uh your favourite animal on the white board . What an original idea . Do you have any idea of which animal you want to show us ? Orangutan . Okay that's good No no . n n n Can I give you the You no should ? But I don't have to say anything . When I'm drawing the orangutan If you . want to react uh about this wonderful drawing uh I'll let you uh comment . It's an abstract drawing of an orangutan . Okay it's an abstract drawing Yes . . I think it's nice and original . You should write y the name I don't I think have a red . colour . Usually orangutans have red hair so this is a very important but I don't have red pen , so Okay . Yes . You want to draw something Christine ? Okay uh sorry . You have to imagine a little bit um . This Of course your animal is recorded so it's not lost Yes . I know . Sorry . too uh . Is Wha this uh what Is it beautiful is this strange beast ? Is it a ? monster ? Do you know ? It's a cat It's a cat ? . Isn't it I thought these ? things did not exist . Yes Me yes is it like that . Is Ah Ah yeah it better Ah okay yeah . Yeah it's . pretty ? Okay . . It's my cat Okay it's your cat Does . Yeah have a name ? . . The name is Caramel . Caramel Caramel . Ah-ha Yeah . . Okay . Olivier . And you , do you want to I think I'm too short for the cables . Okay I go , but next time you'll do something I'm sure . Next time I concentrate . I'm a bit short on cable . Okay . So what could I draw ? Maybe I can draw like a very simplified cow . I don't know if it looks like a cow He looks like a bong . Like a what Okay . Sorry ? . No . Quite squarey . Scary ? He also I . dunno it it looks more like a donkey in fact I would say Mm I I think we will . Okay . be finished so this uh I hope that it helps you uh in the process of designing Is it a for remote uh control . for putting a for logos , no . That's Okay . Let's move on . So Here the uh financial objective of our project . That is to say to to have a production cost lower than twelve point five Euros and have a selling price of twice that price t in order to target a profe profit of uh fifty uh million Euros . I is there a matter for a new remote control ? Yeah if it's trendy , original I d fulfil Is it uh the user a needs single . device remote control or is it a multi-device remote control ? We have to discuss that point Ah this is not . On defined at all ? yeah you you can suggest points like Ah this . So , okay what . what so we have to decide for example if it can control one device or multiple . So what's what are your ideas about that ? Maybe I can have the your opinion Well uh from do we sell the marketing other stuff side ? ? Uh if if we bundle the remote control with something uh to sell then it could be a single device , otherwise it could be programmable one otherwise who would buy a remote control from us . Okay , so if it selled uh by its own i it it would rather be for multiple device . Yeah . Do you agree ? Mm-hmm . Yeah . So maybe it should be for multiple devices . And uh do you have any ideas um of uh design ideas or any uh uh technical requirement we we should uh fulfil ? I think we shouldn't have too many b for No my part , I . I couldn think I cannot fi think of any requirements right now . If we don't have so many buttons could be nice Few . buttons . Okay . And do you have it also to be to be lighted in order to be used in the dark ? Might be a good idea . Yeah . Okay . And do you have any um any uh idea of the trend the trend in domain , what it shouldn't it should look like , or things like that ? Something which Mm is . not squarey maybe uh With , not rou a box . okay . Like for okay Something . like that , least fits in your hand . Yeah Okay . . Yeah . The basic requirement So . . Fit in your hand , yeah . Only a buck . And also it have , i it may be it may be important for the remote control to be uh To , to resist to various shocks Mm-hmm that can . happen Waterproof if it fall . . Water-proof as well And I . Maybe think we it should is original have a device because you can uh use it in your uh in your bath whereas the others can't . Maybe water-proof would be very original . Sorry Havin . having a water-proof remote control so that the people can uh use it in their bath . Mm . That could B it be seems uh uh so , but uh if you don't have an waterproof remote control it means you can just cover it with some plastic and you can sort of Yeah f but , it is still something uh you have to buy and that is um And , and not that's one maybe of the very that's one of the shock I mean there are people that have a remote control and they are worried that it's going to break and they put some extra plastic around it Yeah . That's , mayb people they actually B do it themselves . But maybe we can bulk it with uh already this plastic thing Yeah and . uh the waterproof directly uh I it stuff will . look as a well bulky . in that case . Yeah Yeah . Maybe . we can sell uh all that together , so so plastic protection and uh and a waterproof box as well . That might be good uh track to follow . Like as an optional thing . Optional or selled And I I think we with should it have something ? , most of the time I I lose my remote control . We should have Yeah s . uh special bu button on the T_V_ Maybe we to can make have uh the remote control beeping But we . don't design the T_V_ Ah . Maybe we yeah can have . uh something you whistle and uh the remote control uh beep . Yeah Barks . . Yeah Barks , barks . , yeah . So we can uh have a whistle uh remote control Yeah ? . Yeah whistle . I don't know , whistle-able ? Whistle Th tracking . Whistle tracking yeah . Whistle tracking remote control . That's a good idea , that's very original and that's can That's that's uh improve quite cool , but . uh of course we you don't normally need uh any audio uh recording stuff on your remote control right Yeah ? d d So uh i it's . just going to add t to the cost . Yeah but s still we have to mm we have to have an advantage over our competitors . I think this is a good advantage . It's cool . I think I like the idea , but I'm not sure about the what you , who Yeah is giving who's . We have giving to who's ask giving our budget . Who's Yeah . We have to ask the quest of Yeah that's uh design to . Yeah the . uh Industrial um Designer . Yeah Which is 'Kay you . yeah . . Okay so try to find that for next meeting Okay . . Okay . So next meeting is in thirty minutes or so uh Don't panic . Don't . pani . So so I will ask the Industrial Designer to find out more about this industrial design Mm-hmm . so any working any working function we have discussed . So then I will ask the User Interf Interface Designer to to think about the point we discussed like the number of buttons , the the fact that is lighted or not , things like that , and Mm-hmm what would . be convenient for the user . And also um I will ask the Market Expert to uh try to find out what are the absolute requirements , what is absolutely needed in a remote control uh for the user . So . And then uh I will uh just ask you to think about that and uh look at your mail because you will receive uh some good advice soon . Mm . So . Thank you I think that's Good . Mm-hmm . all for this point . Thank you Uh , so we come back in five minutes ? Half an hour . Anyway you will receive some messages . Be careful . You eat it ? Does it move uh ? Okay , but I don't know if it uh is still correctly uh We'll see . Ah . |
IS1001b | The User Interface Designer presented the major components of the interface design, dividing the interface into two parts: voice commands and buttons. The Marketing Expert went over users' requirements as seen in a company study and showed that the major complaint was that remotes were too difficult to use. She also showed that users want fancier and more ergonomic designs, shock protection, voice recognition, and LCD screens. The Project Manager announced a new requirement to the group, that the remote is only to control televisions. The Industrial Designer gave a layout of the internal functions of the device and showed that a standard chip, instead of a larger one that would accomodate voice recognition, would be the most feasible. The Project Manager announced also that the group was not to include a teletext function and that they should integrate the company logo into the external design. The group decided on what button functions should be included and decided to eliminate the LCD screen and voice recognition from the design due to time and cost restraints. The group decided to include a previous channel change button to the standard remote buttons, and to have a wheel for changing channels in increments, with a smaller number pad below it. The remote will not have an LCD screen. The remote will not include speech recognition. The group experienced many technical difficulties with their presentations; all participants encountered problems when opening their presentations. | Okay . Okay everyone's ready . Hello . So we are here for uh for uh functional design . Okay ? So we are here for the functional design meeting mm so first I will show the agenda so we will uh I will take notes during this meeting so I will try to summarise it and put that summary in the shared folder if you want to look at it afterwards so then uh each of you will uh lead a presentation on the task that has been required last time so user requirement specification , technical function design and working design . Then I will uh present you some new project requirements I received from uh the management board . Then we will take uh the decision on on the remote control uh needed functions and then I will assign you the task for the next part of the meeting . Of the of the process . So uh who want to start the the presentation of what they did ? Mm . F do you want to start ? Make a start yeah You can start . . So . Cable , camera You have uh PowerPoint . Should be ? in my in their folder no Ah yeah maybe there ? Up . Okay . . Who are you ? Um at three I think . No ? Mm . Ouch . And Okay We have a technical . problem uh . Do we think w s in the in the wrong folder maybe ? It is possible . You put No it . on It was somewhere in something like this . I don't remember the name actually must be something like messenger AMI or something . What do you have in short cut ? Go up . Participant two . Yeah go up . Yeah . Again . No . Go back . You have no Uh maybe messenger AMI . Messenger . Over . Okay . No . There is nothing . There's no We have a Let's technical go and check problem Yeah . . I'll . Otherwise go and check , could you . just describe by hand Okay . ? With the the whiteboard ? Yeah . If you remember yeah Yeah but . So that's uh . Basically what we want here is a remote control right Yeah . . So um the question well first of all what to control . So most people want to have a a remote for their hi-fi and T_V_ and stuff like that Mm-hmm . . And but other people want th also remotes for controlling uh and toys like robotic pets and Mm-hmm little robots . and stuff and other people also want to have remotes for controlling um whole house . Mm-hmm Yeah . Yeah . , so there's a project I think called X_ house or something like that that does that , uh you can integrate your remote with uh computers stuff Mm-hmm . So . there is one that is one thing . The other is the the finder feature yeah by whistling or whatever . Uh Okay . if you have the finder feature then you can also have uh at the same time as and general voice commands if you want yeah . Mm-hmm . So I think it should be a package in that case . Uh so the user interface will consist of two parts . One is the voice command part and on one is the actual buttons part . Uh and th the buttons part would be uh a set of buttons for choosing devices Mm-hmm . , a set of buttons for special navigation in space , Mm-hmm . a set of buttons for linear access of medium and a set of buttons for random access . Okay . Yeah What ? do you mean by linear access then ? Like a video tape goes forward , backwards Ah . , uh fast and stuff yeah . Um Okay so . special navigation , linear access , random access and there's a fourth one no ? Mm ? So the better now for special navigation ? Yeah . For special navigation for example you might have a T_V_ in the menu and you going to Okay change yeah . Then linear ? Uh access . then Mm random access . . Yeah and also parameter Ah yeah changing parameter okay . . So if there are common parameters maybe we should put special buttons for that Okay um . or maybe we could have everything uh generic but uh there are a lot of uh remotes on the market right now Okay and . basically this is most of the almost everybody has this stuff Okay . and and voice command did you uh Voice command w we could specify anything . We could assign Okay any . button a command to any button Okay , if . we have enough processing power , I guess so . Yeah . Okay . Yeah . So that's uh that close your investigations ? Yeah . Uh Okay . yeah I think so . Not so far Okay . . Maybe we can have a look at the user requirements with Yeah . Um I dunno if you can open I dunno if the I can open uh it . Maybe you m can is s not here . It's Uh in yeah okay Messenger . No . no ? In document . Mm computer yeah . In which folder ? Where did you put it ? Here . Here . Short-cut to mm AMI But it's shared not folder ? . Um . Maybe you can send it to me by email . Just to participant one . At AMI . Mm-hmm . Yeah , I can do that I will . try to show it to everyone , that would be more comfortable . Okay . Um . You send it ? It's participant one ? Yeah . Uh this is this email . I'm designing the user interface . Okay . You can uh . Okay . So maybe I can switch slides when you Yeah . whenever you ask , that will be more convenient . So okay Okay , functional so requirements you can . you can go . Okay so in our usability lab we observed the remote control use among one hundred subjects Mm . and the subjects also filled a questionnaire Yeah okay . ? And here I have the results so you can see that um seventy five per cent of users find most remote controls ugly so we have to find something to make them more more nice , more kind . Eighty per cents of users would spend more money when the remote control would look fancy . Eighty hundred per cent of users would spend more money when the remote control would look oh to it's not good . So okay . So We it's can not just in keep theory doing but that I I ? can I can say yeah . Yeah Fifty . f uh seventy five per cent of users say they s zap a lot . So mm we have to have a remote control uh very um out for that . Uh the buttons have are to be um uh uh like you say resist resisting to to shocks Okay . . Um and fifty per cents of users say they only use uh ten per cents of but of the buttons in the Okay in the remote control . . So all the buttons we we have to put are have to to have um a use a real use and not Okay only . or Okay , so fewer buttons maybe Yeah would be . F good ? not many buttons , and uh and uh uh u useable buttons . Okay . But what kind of remote controls did you look at ? Sorry ? What kind of task was it ? It was a T_V_ ? Yeah . Uh Yeah . most for most is T_V_ Yeah but . in fact we it it seems that we are going to make a T_V_ remote control according Huh to . new requirements I received from the management Uh-huh . bo I will present them in the following Ah ! Good . . Okay 'Kay you can . go so . So there are other frustrations expressed by users , so they said uh they lost uh often the remote control in in the Yeah room . so they want to have a way to to To find to it find it . Yeah . . Um and um lot of the time they it takes too much time to learn how to use Yeah a . new remote control . So they want something s Mm-hmm really very . simple and uh Okay . easy to use . And uh remote controls are bad for What R_S_I_ is her other side ? um I Other dunno side yeah . , yo wa your wrist . It i can become painful you can have tendonditis . Oh yeah Yeah . ? I did not knew that . If you also up on a computer in a strange position . Okay so you we have to make it uh more Ergonomic ergonomic yeah . But . uh . Have Yeah to . say ha ha . It's your job Oh . Uh . Uh sorry got a message from Microsoft . Okay um before that I I have some some some thing Yeah uh . to say before Yeah yeah . um We know that uh the user use uh a lot their um remote control um to to change channel Yeah . . Um and um to to change uh volume selection of Okay the . and uh and not uh a lot for setting for Yeah setting . the the channels and uh Mm-hmm thing . things like that Mm-hmm Okay . . So . it's better to put uh uh uh something very easy to set and uh Yeah . and This function should be very Very uh accessible accessible yes . Yeah , okay . That's right . . This is the main function okay . So then we asked some questions to them and Yeah . um we asked this question if Yeah they . prefer an L_C_D_ screen or on their remultific function remotes control and if they mm pay more for speech recognition in remote control Yeah . and you can go we have here the results of The first question . of the questions . So you know that um for the younger it's very important To have L_C_D_ to have and the voice s yes and speech recognition . . And uh and the others is not so important but uh we know that uh uh people between fifteen and twenty five are people who watch a lot T_V_ and uh who who wh can use a lot this uh Okay . . So maybe we we can have a speech Yeah maybe recognition this this in is important . Yeah . . Moreover th maybe those uh like those teenager customer could advice their parents to buy this equipment and Mm . so we can we have to take care of that point of view I think or so . Mm Yeah . . Okay and if there is th the conclusion now . So as we say before , I think uh um a remote control lightening in the dark it's it's a good thing Okay . Uh . not to many mud buttons like we we said before , e Yeah easy . to use uh a way to find it easily in the room and uh uh resistant to to shock and to Mm-hmm to . Okay . An I s no Okay , yeah these are the user . I dunno requi if you see something else important or I'm just thinking of some thing Mm . Yeah . . Um We want to have a no , I don't know if this is a good idea . We want to have a a general remote control for everything . No no no . We w it seems that we no want to have a T_V_ remote control Okay . . From Mm . the management board I receive Yeah an email . . Cos it would be costly uh and and also it it would take more time to develop to Yeah have . Yeah a yeah a . general generic remote Yeah control . . Mm I it's not true I think . The No no the second . claim that you put . That it would be too long to Yeah develop . . I think that should be the same . Oh yeah . Because I received that email from management board and they seems to tell that that if we want to be on the market as early as possible we should uh focus on T_V_ more where it seems that the market is more important . So maybe it's a good decision . I dunno . What's your I have opinion uh ? I've no idea I mean I should know a bit more about how fast we can uh design it . I don't think Uh yeah . Finish tonight Yeah . Okay . But basically yeah . Yeah maybe . I can continue with my presentation , it would be Okay al Yeah you . Yeah . . you but I think we have some technical problem or so . So I'm just going to describe briefly what we do in the remote control Maybe . If you can fact go to the whiteboard if you have some drawings to do I Yeah don't Mm know but . . Do I have oh yeah . Now I have enough cables . Like a you feel a bit like a dog with this stuff . Okay so I'm just going to describe in fact for for a remote control this is quite easy . We just have sorry , I'm going Okay . Are you okay Like that ? . I'm just going to describe . Basically we have a a battery a power supply here . After that we just have um user interface . Let's say that um something like that , which could be um a L_C_D_ let's say or um an array of push button , something like that . Push button or a L_C_D_ . After that we we feed that into um uh an electronic chip . So I say U_C_ and I feed that to uh L_E_D_ which is uh infrared um which is a an infrared um component . And so what we for for myself this for for us this is quite easy . U_C_ is the central unit ? Yeah Okay . Y yeah it's . a it's this just a chip which does all the um numerical Computation numerical . computation Okay . according to your display . And so for us uh this is quite easy . We just need to take to define what we want to do when the user interface um wants something and after that we just do the coding to s and send that to to to the not the to the television Okay . . So for us this is quite easy . Okay so this is quite easy Yeah . Um . There is not that much we just constraints have to define . the processing power that we need uh especially if we want to do some uh speech recognition , in that case that mean that we are going to use more This for simple will think this will take more time to develop Yeah also of course of . Yeah course . . And um but for a standard one this is really easy . It's a question of one Soon month and . so To on have a s you s you speak about with voi voice control ? No no no no , I say Standard button one yeah standard . uh standard remote control takes maybe uh one month to to do that . Yeah . So the only time problem is the sp voice recognition Yeah . Yeah . Definitely . . Yeah . So do you have any idea of how long it would take to have voice recognition now ? I would say Ten years . . I would say uh about eight months to have the first results . Okay so i it's a bit long yeah . Yeah . I can Um . One month for the standard one with button Yeah . . Even if we have a L_C_D_ display ? Yeah even . I mean that this is really standard devices now . Um eight . For uh speech recognition . Okay yeah . Okay so we can take this into account . So who think it would be good to go for uh like speech recognition ? But we don't have time to market . And also Yeah it how will much . uh I think I think we should contact during management the kickoff . meeting you say that we we shouldn't we shouldn't go up to twelve point five Euro Euros per . Yeah unit , yeah . so how many units should we sell to have a Well Well . Uh each unit is is sell uh twenty five Euros . Yeah but how many yeah . How muc how much do you get how much do you if you buy one million units h no , one hundred thousand units . Eh chips . We're gonna need chips right . Yeah . Yeah . How much will it cost for one hundred thousand ? Usually this is less tha at two dollars per chip . Okay . Because So we you are have any idea for a powerful one that has uh good enough for do speech recognition . Yeah Yeah ? Okay , we can . So . No It it seems doesn't that . that we want to sell like four million units from the Mm-hmm first meeting . . Okay . Four million . Okay . Maybe we can uh we can look at the new requirement I receive from the management board and discus discuss all function we want to have . Mm . Um I just had a question uh do you want to continue with your presenta Yeah ? Is I it I will continue . Well ask your question if you want Um you say that . I don't remember by heart but thirty per cent Mm ? of the tested people say that's it's quite difficult to to to use the remote control . Yeah . Do they say that this is difficult but for the same reason or do they have other reason ? Oh To to . Would j maybe to keep in mind maybe to access to that menu you should do something like Uh that . yeah w I I think they they say that it's uh difficult to learn how to use it Mm-hmm but i . when you know how to use it Mm-hmm , it's it's Okay okay . And . But . It's not intuitive first Yeah . . But yeah maybe and what about if we design a remote control which can be configure as you want ? You say that I want , I have six Mh-hmm button . A a lot of people are uh if you have the L_C_D_ screen Yeah . if you can Yeah . do it completely the way you want because the buttons also look Yeah . the way But you want them , but also but it seems it will be that hard to configure I mean imagine Yeah Yeah . . i uh so it's really something for the expert user Okay . So . I mean there are markets and markets . I think the young people are th uh are uh Christine here said uh Yeah . you have a Yeah . uh it is yeah . So for our young people uh it will be cool , they can be able to use it . Th maybe their parents will not but they will configure it . I guess . I don't know if there is Yeah study about Mm-hmm . Maybe that . it would . be more complex to Mm configure . it Yeah . Yeah to . be simple Yeah . Mm than . Mm . creating a simple product And . there Yeah are . another thing is that if we make something that's simple and easy to use that's bas to use immediately that means that it will be exactly the same as everything else Yeah . All right ? . Yeah . Otherwise , if it's different then of course everybody has somebody has to learn to use it first . Yeah Yeah . . But also we we see that that most people find it find remote controls too complex because they have too many buttons and they mainly use only channels Mm . and Mm-hmm volume . buttons . So we may just uh make a very easy to use remote control with mainly those buttons Yeah . and maybe also um some lightning stuff too because most people find also hard to to find the remote control . Losed Mm-hmm . lose it etcetera . These these are these two points are the main frustrations so maybe if we design something very simple and easy to uh find when lost it will uh add uh a serious competitive advantage without Mm making . something too complex and too long to develop . Mm-hmm . So but le let us see first the new requirement . So we don't have to so this this uh is uh is um in the this is in the same direction as we were speaking so we don't have to make a very complex remote controls to access teletext and stuff like that But teletext is just one button . Yeah but then you have to you have to define the buttons to surf You amongst you pages just write and stuff the . write the numbers . Yeah . So So will well you add with the channel keys , right ? Yeah So . . So anyway we don't have to include this feature because it's it's not used any more by users , they prefer to s I am . I'm sure that uh it don't like but uh I don't see just one button . Yeah So . . I dunno . If i one button is still one more button . If if if we want to make it very simple we have to reduce number of buttons compared to th to our competitors . Mm-hmm . Well anyway I have this point . We can discuss . Also um so as as I told before uh it would be better if it's only for the T_V_ um because we want to be quick on on the market . And then also we have to make very uh uh clear that this uh this remote control is is part of of our products and show our corporate uh logo and and colours on the on the design as well so that uh they identify it as one of our product . So this is the the key point . So before uh finishing we can uh define uh what would be the characteristic of the o th of the control of the remote control and which button do we need which function do we want etcetera . Capital Mm . . So do you um so so from from the the Marketing Expert I think a key aspect is the easy to use aspect , it should be Mm very simple . and most button are never used only ten per cent of the button are are used often so I think we have to do something very simple and I think we all agree on that point Mm-hmm , no . Mm ? . Well if it is going to be just a T_V_ remote control it is going to be very simple . Yeah okay . So yeah the key point here is simple . Maybe . So few buttons , channel , volume control and what el what function do you see Well if it's in addition going to to be that as simple ? as possible then just have the remote control , there is no other function that I can see really Yeah . . Maybe switch T_V_ on and off Uh no you want to keep television on so that the advertising can revenue can come back to us . Or Yeah something . . Yeah . Volume , maybe a mute button , and then Mm on off . button . And that's all ? Uh I know that som you say that many people are doing plenty of a lot of zapping . Mm-hmm . Mm . I know tha I discovered that when I did a quick look , uh they do now som they do something which is quite nice now It's , you have a a button memory , you , yeah you press . it , and this is uh the previous channel which Okay has come back . Yeah . this is cool . Maybe we can include that also . Previous previous channel button . So we have like channel button , the previous channel button , the Mm-hmm volume button . , plus a mute button Mm-hmm . , and uh just the the traditional on off Mm-hmm button And uh and . of . course the channel changing buttons . Yeah . I I talk How about that should they , yeah ? how should we implement that ? Because uh could be numerical only or could be also incremental . Yeah . Incremental definitely because zapping you you switch Mm-hmm them . Let's . say that we can do something like that . This is uh incremental , but once you press it for a long time , you go five by five . We go To faster go fa ? to go faster . Mm Mm . . It's an interesting idea , that if you press it for a long time it does something else , in general . So if you you have your ten buttons for the for the numeric the numerical buttons and you have instead of having just one memory Yeah . you have if you press them for a long time No . Doesn't work does it . Maybe we should have also a digit Maybe button we should have a complete keyboard and just type console commands Yeah . Change . channel to eight . No . Maybe we have also to have digits or only incremental . I dunno bec because Well if if you it's have the useful like if if you want to change between three channels for example then you h Uh . you cannot you cannot cannot work with just memory being incremental . Yeah . Because you have your previous channel button if you have incremental only it's Yeah not . uh it isn't worth it because the previous channel is eith either minus one or plus one Yeah . Yeah . So I think we need also . digits Okay . . Maybe we we can make very obvious the channel and volume button button and smaller button down there with the the digits . Yeah when you zap usually you will have to press the same button all the time Yeah . and Or we can do something like that . We can Yeah . design the remote control to have access . You know some remote control have uh protection Mm-hmm and . so you you y Yeah . Hey You I just thought this thing there is a I mean you know there is are some with a wheel like this . Instead of having the up down buttons for Yeah uh . Yeah you can have , a kind the wheel of joystick . . Yeah . Yeah . Maybe we can have a wheel for incremental Yeah . Okay . . So have a wheel for incremental , have the digits uh on the lower side that can be closed so as Mm-hmm you say . protected , Mm-hmm . and uh yeah I think this is On the the lower basi side I think it you have to turn it . No And do ? If we we do do that we have a Or a or . a ball , yeah , not a a wheel but a ball , and you say uh No , a wheel is Yeah to better . . I would say the wheel is better Because . What of is that the expert of uh Yeah . Because it's uh it's it's not like a volume which is smooth yeah ? The channels change one by one Yeah . . So you have to the user has to like to should feel the the Yeah the discrete , the yeah Okay . sense a bit . . Yeah Yeah . That's . a good idea . Well also we have to decide uh so it should be lightening in the dark I think because most people lost their remote 'S quite control . it's quite easy we do Okay that . w with back light on Yeah the . Even on if the i wheel L_E_D_ . uh or a if if it's the L_C_D_ A blue feature uh a blue L_E_D_ whatever and , yeah Yeah we sell . that , and um do we . put Yeah an . L_C_D_ display ? Because it was important for young customers if you remember . I think it's only put on if cou have multi function Yeah . If you . do not multi function then there is no p point in having L_C_D_ . Just increase the cost Okay . The . user does not have an advantage really So . no L_C_D_ ? Mm-hmm Hmm . . And so no speech as well because it w it would delay too much the Okay development . Well if it's going process to delay . yeah but uh it will be cool . It would . Because a user could say C_N_N_ for example and it would go Mm-hmm . C_N_N_ . Mm . Yeah . That would be cool . But Yeah . eight months is really long and Maybe we can just uh Ten years Okay . So um I I will uh I will so I we will move to next meeting so in after the lunch break Mm-hmm uh . here are the individual uh action uh you are required to do but you will be uh recalled to the actions by uh email I think but you can take notes if you if you want but well the instruction will be sent . So thank you for uh your Okay suggestion . and I I will make a summary of that meeting that I will put in the shared folder you Okay can't see . Okay . and uh and then you will um you will be able to to see what has been uh has been said on on this meeting and and what has been decided . Uh maybe for next meeting uh send me your presentation before by email so that we can see them uh altogether Yeah . That Mm would . be easier . What . is the folder that you put yours in ? And did it it did work ? No . No it did No not no work . She send Ah it yeah . I dunno to me by . Mm email , I dunno . it . . Okay . So maybe this is better , to send it by email Okay what . Okay is your email ? ? So yeah I I'm it's in the first uh email so I'm participant one At participant at AMI one . Okay . uh where is that , it's here . Participant one at AMI . Okay . So see you after lunch break . 'Kay Well thank during you lunch break actually . . So next time we should have a fight . How about uh management or something . Who happens to be your friend . |
IS1001c | The Industrial Designer presented the functional components that will appear in the prototype, and discussed with the group the high cost of the wheel sensor and the possibility of incorporating speech recognition. The User Interface Designer presented existing remote controls to help show the interface of the prototype. He showed how the new design will be more simple and ergonomic than the models he displayed by eliminating extra functions. The Marketing Expert presented news about trends in fashion and in the market that will be incorporated into the design. A fruit and vegetable theme and spongy materials are popular trends that will be used in the design. The group finalized which features they wanted to integrate into the design. They decided to make the remote shaped like a banana and spongy, to have the buttons lighted, to have a wheel sensor at the top of the device, and to use only a standard chip and battery that would not accomodate speech recognition. The Project Manager instructed the User Interface Designer and the Industrial Designer to construct the prototype, and announced that the prototype would be evaluated in the next meeting. The Industrial Designer and the User Interface Designer will construct a prototype for the product. The group will evaluate the prototype according to whether or not it meets the requirements of users. The group decided on the features that will be incorporated into the design of the prototype. The remote will be shaped and colored like a banana, and be covered in a spongy material. The buttons will be lighted. The group decided to keep the wheel sensor despite the added cost. It will be placed at the top of the banana shape. The group decided to simply use a standard chip that will not accomodate speech recognition, as this feature will be eliminated from the functional design. The remote will use standard batteries. NA. | Okay . Mm-hmm . So we are here for the concept design meeting . So , we will first start by summarizing the mm the previous meeting and the decision we've taken . Uh I will take notes during this meeting so uh that you can uh look at my uh folder to see the summary of this meeting afterwards . So each of you will uh show us the various investigation they've done during uh previous uh hours . We'll then t take decision in concert and then uh uh we will uh define the nest next task , to have to be done before the next meeting . So , last time we decided to have a simple interface . We also decided to have a wheel to change channel previous channel button . Channel digit uh buttons should be uh protected by plastic cover or something for the remote control to look very simple . We have also button for volume , and to switch on off the T_V_ . We have also uh the lightening feature for the remote control to be easy to find , and for fast development and low cost we have decided to have no L_C_D_ no voice features . So now uh we will have three presentations . So the conceptual specification by Industrial Designer , the specification of the U_I_ by or Abdul U_I_ al-Hasred is my name . okay . And uh the last point is uh trend watching by Market Expert . So maybe we can start with uh industrial design . So this is the presentation . Uh , I_D_ you want ? Maybe I can switch slide Yeah uh . on your request I only . v have three slides , so . I just look at the mm um just this . On some web pages Yeah to . find some documentation and I think a remote control is , as I s mentioned previously , you just have a a very simple chip and the mm the user interface is just done usually by push button and in our case we are using a um a wheel control . So uh uh I was looking basically for that chip , which is uh very very standard , and uh I just looked for the wheel sensor and the standard push button . And um yeah we can change directly Yeah . In fact . I have the number of that element which is very standard for remote control . The push button are usually extremely cheap , but I just have one problem and this is related with the wheel sensor , which seems to be quite expensive . Okay Mm-hmm . And . I think we if we could just talk about that if we really need a wheel sensor or if we can not if if we could combine something with the push button . Okay . Uh Yeah . a wheel sensor is fifty time the price of a a a push button . But Mm is it . a significant price on the whole remote control ? Because Yeah we can . afford up to twelve Euros for the price of the remote control . Yeah I I So th will will will this with uh including all possible things , so buttons , wheel and the chip , be uh lower than twelve Euros to produce But ? I don't think that uh we should We should talk about uh the Yeah design . of the box also which Okay needs some Also money have to . But say Did you receive the email about the voice recognition ? Um that's all No ? yeah You received . I haven't something chec Yeah . You we uh an email from the manufacturing division that they have basically a voice recognition chip already developed . Hmm Says . Yeah . It says that ri right now they just use it to uh to record uh answers to particular questions . But I guess And it could could be it be adapted ? I guess it's possible . I mean instead of recording the answers you can just uh record uh something simpler like Okay a and command there can . uh recognize some commands Yeah and stuff you reco ? recognize commands and you can record new commands and stuff , so if they already Okay have it . as uh as a chip Yeah then we . we could use it . Okay maybe we can just uh listen to this presentation and then take decision later Okay Mm-hmm . on according . Yeah to those news but . I think it's yeah Sorry , I haven't written my personal references . Um the I I just want to mention the the problem of the the r wheels sensor which is much more expensive than any push button Okay , and if . we could reduce that . We Mm-hmm . we have already some good things uh with um um with the backlight of the push button . I have a question about that actually . Um , what is the purpose of the light ? Just to to make something which is uh slightly more design that uh a Is squarey box You can with easily a rubber find the button But in the dark or so ? But in th in the dark uh Yeah but is going to be always turned on , the light ? It will be turned on when the when the user move the remote control I think , no But if ? you move it then you have it , you don't need to find it . Hmm . You can see the buttons better , of course Yeah . Yeah . . Yeah . Yeah . True . Yeah . Actually But . if you move it then you have to have some sensor to when you move it to detect your movement . As soon as you thought to move the the remote control you have the light . Yeah , but you need another sensor for that , right ? Yeah . Again . Yeah no it's too expensive . I don't think that this is really expensive , but Okay at . the end this is plenty of Mm . unexpen eh Extra very cheap . Yeah , okay devices . but uh Mm . the bill starts to be Yeah , but I expected also the wheel would be cheap but you tell me that it is very expensive so , yeah First . of all I was thinking to have a a continuous light and you w when t you you you you press the on button you have Mm the . light on your remote control , when Mm-hmm you . want to turn off your device But it can be uh battery consuming , no ? To Yeah have , a the light little always on bit ? . A little Mm bit . . Well we will discuss that after maybe Yeah . Okay the . So other presentations uh my one . , it uh should be in the shared folder . Yeah So . . It was last time I saw it . And it is . Okay . So Okay , just move . to the next slide . So basically want very simple , right ? That's the major idea , as simple Yeah as possible . . Yeah . So I just look at some current designs uh on the web , of usually more complicated remote controls . And let's look at two of them because uh th even though they have many buttons they look quite simple . And in our case we just uh reject the buttons what we don't need Yeah and it . become even simpler . Um . So And . also does it uh fit well in hand ? Because it was uh th Yeah your wrist problem . Well this with the usage these uh . these remotes are quite big , so go to the next page , so . We have all these buttons as you can see , but most Yeah of them . , we just need the ones in the middle . Yeah Yeah . . So , from the bottom or whatever is there Yeah , uh . the uh the numbers and then the top , uh until the ten also , this middle part Yeah , and . on the left one is exactly the same . So it's basically more or less how we would like it , with a big volume control , big channel control , and mute and power , yeah Yeah ? These are the basic thing . . So it's only the central part . So basically , w software we will build will look more or less the same as these two . Yeah . With a maybe a more ergonomic design on on the Yeah , if you bottom have , for part example . I think that the volume and the buttons that are there on the top are not very easy to reach with your thumb . It Yeah could be . on the right side , for example Okay . Yeah . . Because we don't have these input buttons and this other stuff that they have . And I think that the plastic cover is not very good uh Okay idea . because you open it , it can break , you ca you can do various things . Uh Okay you just need . S to put the channel numbers somewhere a bit out of the way . Okay So . Will that they're separate be down a bit or , yeah Okay . . Uh and it's easy to press the other the big buttons , but uh , it's not that difficult to press the the channel buttons either . Mm . Yeah , I think that if you put the cover it will be even more difficult for the user . Okay . Alright , you won't yeah . Usually what I have noticed that people put the plastic cover on things that you normally don't mess with , like buttons for t uh tuning the channels and Okay stuff like that . . Yeah . That you want to protect a bit . And I think it's uh it's reasonable . Okay . So , I don't think Yeah , this is just the the wheel . We could Mm use . the some wheels can be pushed down , could use the push down of the wheel for the record if we want . Mm-hmm . Uh so we could just basically use one just wheel and uh user could use just the wheel to do everything with Yeah . the channels in that case . Maybe the wheel will be a good advantage over our competitors . Mm-hmm . Because otherwise it's pretty standard apart the fact that it's very simple . So maybe it's worse to uh To to s have more expense on that's that aspect . Mm-hmm . Yeah , I guess the market researcher will tell us all about that . Okay . So we can move to the Is there any question ? For designer of user interface ? or we can move to the next part , maybe , and discuss afterwards ? Okay Okay . , I can go ? Can Yeah . I ? So now the recent investigation we we have done fo of the remote control um . So , the most important aspect for remote controls is to be fancy look and feel and not current functional look and feel . And um the second aspect is uh that the remote control should be uh technological innovative . Okay And . the third most important aspect is to to is that the co remote control should be easy to use . So , are things we are we have uh speak about before Mm-hmm . Yeah . . Yeah . And um so you you can go Yeah . after . And there is a fashion watchers in Paris and Milan that have detected the following trends , uh fruits and vegetables will be the most important theme for clothes , shoes , and furnitures . So , maybe if our remote control have to be a fruit form or vegetable form something Okay like . that , or I support an apple . And the mm the material is expected to be spongy . Uh I don't know which material can be spongy Yeah . , and if you This is good Well also , wou wou for I think we can certainly just put the electronics in a spongy thing , it it Yeah would . work , right Yeah Mm-hmm Yeah . . ? Yeah . . I think it is good also f to have a spongy You can throw it to material the television , yeah . . Yeah , because Okay it's Yeah robust . Me too . . It's robust , yeah . Hey that's a cool one . We could say that if you throw it , you have a sensor , and you throw it and hits the television and turns it off . When it d uh takes a shock . Yeah uh Ah Not good sorry it's okay . I know . that they do that ? for alarm clock An also Yeah . and . and uh this uh you can yeah you can say that . You ca uh you No can . go Yeah . uh before Before , before ? , yes . And you know here the more iz important aspect is the fancy look and feel Yeah . , after is uh technological innovative Yeah , and . after the easy to Yeah use . . I think it's innovative to use the mm the wheel because I Yeah think . Yeah no one that's why else has Yeah . Has that's it why I ? think we have to keep that if it's possible . Yeah . I think Mm-hmm it's . it makes it both easy and both innos innovative Innovative . So . Mm . I think it's a good aspect and it should How be do kept we make . it look cool is the question . Cool , fancy ? Yeah . We have to make it l look like a fruit or vegetable Yeah . Maybe What about uh um um . Mm . a colour that remember Oh some , colour fruit , yeah . uh , things like that . Well the obvious thing Oh i is a banana , I guess . i Maybe yeah I thought . about a a pear , for example . You know the pear , is like that and it's it's easy to Yeah to have in in , and hand it's ergonomic and uh as well . Yeah . A pear The banana is also . ergonomic . Yeah . Maybe pear yeah or something like that . Or a fruit like that . I dunno . Yeah . We can discuss that uh . D D Is is there anything you want to add ? Is there any fruit that is spongy ? I don't think so . I think we we can have like yeah a pear is good , fit well , or banana as you told . Yeah And Something . like for that . maybe look and feel , what about a a piece of ice , with blue L_E_D_ inside ? But that's You can not make in it the trend um Yeah . . The . trend is spongy , and vegetable Yeah . fruits . It's not hard , the metal . Yeah I Plastic . . think p spongy is good because it it will be robust as well . Yep . So , I think we can keep the wheel because it's Yeah uh . easy , it's innovative , even if the cost is a bit higher , and we also have to find a , so , a fruit like pear or banana wit uh any others idea you have . What kind of fr fruit would you like to to control your T_V_ with ? Mm . Odi Banana I think , it's a nice idea . Banana is also Because yellow so you you But can't lost your remote control Yeah then . Yeah . . You y you don't use the banana when the Two of banana the button is , yeah curving . like that , but when the banana is curving like that Yeah . , with the wheel on the top Yeah and to . control , and here you have But you a don't a have push button to I think Yeah so you it's can just a have good uh idea , yeah . just have this curve , yeah , and you move uh your hand here to press the buttons and then you move uh on the other side Yeah . So . you can Yeah have . it on on two sides and it'll be cool , no ? Yeah . I think it's a good design and it's innovative as well then . Maybe we can keep the banana . And it will be very easy to find . You And can put also everybody vibrator knows inside what . is a banana . Basically Yeah . . If you if you start with uh fancy fruits and Ah-ha fra s . You can and also tha take into account the fact that the banana fits with the colour scheme of our company Oh Yeah . , yeah . Yeah Yeah it's . really uh really a good point . I hope the students of management die , but anyway . Now who are recording this meeting ? I think it So One second . So we have to take some decision on this aspect . So , uh so for sorry , for uh component , so So we have to think about those aspects , sorry . So we will just use a a standard battery ? Yeah . And uh the chip we chip imprint we know exactly which one we are going to use . Uh what do you mean by case ? I think it's the box that should be spongy , banana's Yeah . shape . Uh I mean for me if we use a a spongy banana case , doesn't matter . I just want to have so something The only th to prin to to fix my Yeah . my components onto that box Y , and Yeah that that's can it be . in inside th in the Yeah structure yeah . Yeah . . But uh the thing is that the buttons and the wheel have to be I mean Spongy if it's spongy also then the . buttons and the wheel have to I mean if it's spongy then it's going to move , right ? So , it's going to be bend a lot . So if we try Oh to But no push the I think buttons it's , it possible . You think it's No possible the ? button would be In fact it it should be something odd shaped , with Yeah a spongy . cover . Okay Yeah . . This is uh like Yeah the . Okay odd shape with spongy cover . And standard battery okay , a chip imprint , there's no specific problem . So we agree to put the wheel Mm-hmm . Wheel on the top . Button , where do we want some buttons ? Well , usually hold 'Kay , we want it to be good also for the left-hand users , right ? Yeah . Uh So it have to it has to be symmetrical . Yeah but okay . Sa let's say that th o It has to be basically you can only take two sides , one on ths this side where is the thumb and the other side where there is uh Yep yeah also the thumb . Yep . . Basically . Or you could use use this one , but I don't know if it's very comfortable , to use Yeah this one maybe for the the wheel thumb . is more comfortable . This for the wheel and then this for the buttons Yeah ? Should I think have it's the okay two sides for both . right and left Mm-hmm . Mm . . So if the left , we have the op I think you can turn it this way also . You can Wheel do both with Wheel buttons both hands . . Yeah , the problem I think is if it's you have okay . buttons and wheel then when you turn it around , the buttons are on the other side . So you cannot see them . Well , you Yeah you . will get used to it . And moreover So the buttons have to be here , th and the wheel the button has ar to be are lighted so you you immediately identify the right side , because Y you have light on buttons . Yeah I know , but uh if you hold with your left hand , and the wheel is here , and the buttons are here Yeah . , then when you turn it around the buttons will be on the other side . No you you I think you will use it only on the right or left hand , whether you are righty or lefty . I think for lefty it's okay . I can do this movement , and for righty as well . I think this doesn't change that much . Okay . Yeah ? Okay . Maybe . Yeah . So , for interface we said also that we have uh this banana shape with button on the s on the side . And and uh a wheel on the top . Mm-hmm . Yeah . So the colour is yellow . I think it's uh we defined everything according to what we should what the decision we should take , yeah . So maybe we can um we can uh work on those aspects uh until next meeting . So have the final uh look and feel design according to the decision . And have the the user interface design and uh then evaluate the prodyuc the product . That is to say , uh check if it fit the the requirement uh given by the users , but according to uh your presentation it seems to be okay . It seems to be fancy , innovative , and easy to use . Mm-hmm . So so to prepare the prototype I would suggest that the Industrial Designer and the User Interface Designer uh work together . That would uh Yeah be better . , I think . And uh And so uh you will receive further instruction by emails , as usual . Mm-hmm So . Yes master . do you need to add anything ? No . You feel okay ? Yeah . You feel uh free to express what you want to say Yeah . ? You don't feel too constrained ? No . You don't feel free to answer this Maybe you can ? make uh uh mm okay . Okay , so Thank you . See you . |
IS1001d | The Project Manager presented the final cost of the remote with the finalized list of components. The final cost was under the alotted budget; the Project Manager announced that the project could then continue with the current prototype. The Marketing Expert presented an evaluation of the prototype to the group. The group evaluated the prototype based on the requirements of users presented in the first meetings. The group decided that the prototype met enough of these goals to be able to market the product. The prototype was presented and the group discussed the look of the prototype. The Project Manager summarized the accomplishments of the meeting. The group decided that the final cost of the prototype was low enough that they could continue with the current prototype and still meet the profit goals. The group also decided that the design of the prototype was satisfactory and met enough of the users' requirements to be able to be marketed. NA. | Okay . Je croix que c'est dommage de le it will be sad to destroy this prototype . It really looks like a banana . It is a banana . It is a It banana is the essence of bananas . . I would be confused with this thing . Mm . S Mm-hmm Okay . How is everyone ? . Hi Hi . . So we are here for the detailed design meeting . Mm-hmm . So we will uh I will first present what we are going to do in this meeting . Then uh I've I will also take notes during this meeting and I will send you uh a summary then as usual . We will then look at the evaluation criteria of the prototype presented by uh our two colleagues that make good work . And uh then we will see the financial aspects and the cost of the product . Then we will uh evaluate the product . And uh end with the conclusion of this project and see whether it fits with it fulf if it fulfil the requirement or not . Mm-hmm . So d let's start with the cost aspect so so I look at the aspect discussed last time , that is to say uh to have a standard battery , to have a yellow banana shaped uh case with uh a rubber material around it to be uh Like to a banana feel spongy . , and uh also at the different aspect like having a wheel Mm-hmm . etcetera . And the cost ended to be ten point seven Euros . So which is uh good , because we had a price gap of twelve point five Euros . Mm-hmm . So for the financial aspect it's okay , we can uh we can continue with this product uh as if , and we are now going to see the project evaluation with uh our marketing expert . Yeah . Okay . So uh you can have my Yeah project . in You have a presentation Uh ? yeah just a Participant Four . four , yes . Evaluation . Okay . Okay . Okay . So you can go . We can go through . Okay . So I made an evaluation and the the evaluation criteria is made according to the users' requirements and the market trends we talked about uh during the previous uh meetings . So you can go through and Okay . okay so uh we have uh six points . We we talked about before Okay . So we we . want to have a product fancy look and feel , technologically innovative , easy to use , fashion , easy to find in a room , and robust Yeah Mm-hmm . . , uh and uh uh I have a scale of uh seven points Yeah . Okay . . So I go through all the uh all the points here Yeah , and . uh according to what you think about the this project you can uh mm make a one point , two point or seven point . Okay Okay ? And . after we ha we have an an average , and uh we see . Mm-hmm Okay . The . okay ? Uh so uh fancy look and feel , what do Okay you think . Maybe you can ? F between presen o one and seven . okay . Maybe hold it . So I think it's uh very uh very nice I . What give do it you think a ? I give it a five . Yeah . So it's between one and seven Yeah . ? Seven is the highest uh Seven ? I will is the give a six . I will give a a five . Mm-hmm . And sorry you . ? Do you vote uh Christine eh ? Do you also vote ? ? No , I just want to see something Maybe we all have to agree on a common Well , we can very easily . Yeah Mm-hmm . . Uh I think uh and need to as well . No problem Need to . So uh I this don't know if is you your we ha we have to put uh one uh f If it's better or One I is most Uh-uh . . Um Well , we can . choose what we want Yeah . Okay . Or maybe , let's we say can that say seven is the best s seven . is the best Okay . mm So so do . note the grade we have five , six for me Five . , five . And Oh sorry what what's your choice . Six ? How much would you give on the fancy aspect , on Uh the fashionable aspect s ? you can how much what ? How much would you you don't answer to this uh Oh yes questionnaire I ? mm I dunno mm , I think six , it's a good uh So it will have five point five average Five . point five average . Yeah . Wa Okay Mm . . can . Okay Well , does it . I sorry . Okay . So after , the technological aspect ? Okay , techne technological aspect . So we we said uh we have uh a new technological uh thing with a wheel . Yeah , we have the wheel Uh . We . also have the rubber material , which make it uh like new also . I think I would give a five . It's four . Four A four ? also Yeah . , because , except for the wheel , we don't have so much innovation . The rubber is Okay D . are we including Uh a four the . I voice I are you glu are we including the voice in the end or No not ? Huh . ? No . Okay . So No . what's your uh grade Four . ? Four ? So we have four , four f and five We can ? put four Yeah . For Yeah twenty , four ? Everyone five . is . okay or Four four poin , yeah , let's put four Four . . Yeah . Okay . Doesn't it Very easy to use . Do you think it's easy to use ? Yeah Yeah . , I think I give a so seven , I think . . Yeah Six . . I would give a I would give a seven as well . It's very easy to use . Mm Six , six . for me also . So Six 'Kay point five . six point Six five six six . point five . . Okay Okay . . Is it fashion Oh yeah , its its f its fruit ? Seven fruit shape . I would say ? seven . And is very Yeah very it's nice fashion design , because . it's a fruit , and Yeah we say , we can we that can put the a seven here . Yeah . Yeah yeah , seven , seven . Yeah Yeah . Seven . , okay . . Well , we hope . Easy Uh to find easy to . find in a room I lost my banana ? . I think you can't miss it . Yeah . Yeah Okay ? . Uh Yeah , I think . it's cool . I think we can put a six here . We have the lightning , or Yeah The lighting , we have . the we don't sesh especially So you'll have make the the lightning material but transparent so that it uh lights up completely , or So it's yellow . It's okay . I think Yeah it's very . easy to Seven ? I would say seven . It's hard to Six miss it . . Yeah Yeah Is . it , okay . is it robust ? Yeah , it's Uh f rubber yeah , it's ru it's , made rubber of . rubber , I think it's m it's uh more rubber than uh Yeah other remote Yeah control . the only . problem there might be which know , i if it's very sensitive Yeah , they will Yeah , I . don't know . But it is uh it is surrounded by rubber material Yeah Yeah , okay . . . So maybe we can put a six . Yeah Mm . . Six Everybody is or five okay , six . Five . Six . Six is okay , yeah ? , for Six Yeah me . . . Okay Yeah Yeah . . . S now Tadada um . so . We have to Twenty sum up Thirteen everything . . uh , twenty , twenty six point five , uh seven Thirty , thirty two , thirty . Thir six . That's that's okay ? Six . Okay . Six is a Good good . Uh if we say that seven it's uh Yeah Yeah it's , the , the the be top better . , and when uh s Okay Mm , so six . six sit is six a are good it's a good uh p product So will , I think become . eight soon ? So it's a good evaluation , I think . It's very promising . Yeah , well it's a bit biased We have a good Huh . price . and uh . Yeah . Okay Good . So . this prototype is quite nice . Because I saw uh some phones that were banana shaped Yeah , uh . wireless phones not mobile ones , wireless Okay for the house . , uh quite big also , and they were selling something like a hundred Euros , two hundred Euros . Just a just a phone , wireless Mm-hmm So . . having this at twenty five Euros is uh quite attractive , I think Yeah . . I think But the almo also the complexity between a phone and a remote control is not Yeah cannot compare . . Yeah Yeah , it's much . more complex , but So , I think , we can summarise . So we have seen the prototype . It's very nice according to the work of our two designer . The the the financial aspect were okay . We we have the cost below uh our threshold and so we could sell at twenty five Euros and make i make profit . The the evaluation give satisfying result as well . So I think we can move to the last part of the meeting . So the cost is in the budget , the evaluation is okay , so I th I think we can now uh open champagne and make a huge party Start . I to don't know if eat banana it's provided by . uh by the meeting staff Mm-hmm . Okay . . Okay so congratulation . Yeah Congratulations . Nice product to the team . . Uh very well , we worked together fantastically Yeah . . I think it was a good collaboration uh . Aspect . So what does the management say ? Sorry ? What does the management say ? I think we will have um much bigger project next time and a much bigger salary as well . Ah . All it depends on who watch this meeting Yeah . We don't know . Yeah . . Okay Okay . , so good guys Okay , so see you for . next uh successful project Yeah . Fruits . . Mm 'kay . Mm . |
IS1002b | The Project Manager reviewed new requirements for the project with the group and discussed their implementation. The Industrial Designer presented the basic components of a remote control device and how they work together. He showed that the size of the chip they will use is dependent on how many complicated functions are included. The User Interface Designer stressed that the project should focus on a simple design for the device. The group discussed not being able to include a teletext component, and that the product design would have to be the main selling point of the device. The Marketing Expert discussed his marketing strategy for the project, again stressing the attractiveness of the product design. The Industrial Designer proposed including a battery charging stand with the device but it was decided that it was not a useful feature. The group continued to discuss the marketing strategy for the device as it would not include many advanced technological functions; they discussed including a guarantee for the remote and using a unique form factor. The group decided that they want to incorporate teletext despite the management's directive. The group does not want to include the battery charging stand. There was a lack of information about the cost of components and materials. The group felt constrained by the new project requirements and had difficulties implementing the management's directives. | So we are here to talk about functional design . Now hopefully we've all got a better idea from than we did f leaving the last meeting as to what it is we are up to now . So here's an agenda . Uh I'll open . Um you should know that I'll be taking minutes during all the meetings , as I was struggling to our last time uh and that'll be easier for me now because I'm not actually giving the whole presentation . Uh the additional points are just the stuff that we sent and that I forwarded on from upper management having a few bright ideas to make our lives painful . Um now you can all give your presentations . We can talk about the requirements and hopefully come to some decisions . Right , forty minutes for this meeting , so a bit more time than the last one . Here's the additional points I just wanted to put those in there to see if you guys had any comments on them . Uh did you all receive that email ? Yep Yeah . . So does anyone have any overall Well uh what comes up for me is that if we're gonna if we're gonna be marketing a product that Mm is . going to be uh having no teletext , people Mm are very . comfortable with the idea of having teletext and using teletext Yep , and . so we're not we're gonna be a new product without something that people are very comfortable having right now . So that's , from a marketing perspective Mm . I I see I see a lack . And so we have to go , I think , in the other direction . What are we gonna have that makes this thing better Well tha than that first point could uh also be an op opportunity because in seeing that teletext is becoming outdated , some sort remote control that can work with the Internet there is the opportunity Right that's presented , I . Yeah guess . No . , I I agree with you . So what Okay I'm talking . about is I see that one side we're eliminating something so we have to come up with another side which is , what are we gonna be targeting our market uh that identifies our product as better than because it doesn't have teletext it has ta-ta-ta-ta-ta . So Okay that's . that's that was my reactions . Yeah . but but we are sort of being dictated that this should only be Yeah yeah . for the television . So we're quite fixed Yep . . So we're really probably , in terms of marketing , are looking for that's uh that's a cost winner rather than a fantastic new feature product Okay Yeah . Yeah . . bu but we we're designing only the remote , we not design the T_V_ Hmm . . So uh we're gonna be removing the teletext out of any T_V_ Yeah that we . 'Kay . people use our remote with . That's right Hmm . I . think So we it's take with you kind . of a stupid But decision there's also Right . . the potential for mark there's a market here for our lost teletext . For example someone that just goes to the shop that wants a replacement wants it as cheap as possible . Twenty-five Euros is the selling price , we really have to innovate here I guess . That's what I'm that's what I'm talking about is is that we have to find something that is gonna be very attractive about this product 'cause somebody , some people are gonna be hap unhappy 'cause it took they can't ac access their teletext Mm . . Okay . 'Cause we're talking about eighty percent or ninety percent or ninety-five percent of the televisions out there are are teletext . K yeah . So so it's it's not that I'm criticizing the product at all . It's just when we eliminate that then what do we bring ? What are we bringing in to take the place of this , and we have to Mm d 'kay in my . opinion we have to double up . If we lose one we need to bring two or Okay three . . Okay I think that the last point is probably quite uh straightforward . Obviously the the w it has to be branded . So then the 'Kay double . R_ will be our our On the product yeah I think . Can one I tho you handle I of tho I thou that black and yellow ? I think Rol Ro Rolls-Royce might mind , but don't worry . I think w , yeah , one of the things that we should also keep in mind um when we're doing this I mean our company's slogan is we put the fashion in electronics , right . So I think our kind of our target here is to have some kind of very like sleek nice look remote and we want it to be functional as well , but I think one of the main selling points is that we don't want it to be clunky like like this thing here . You Mm know we . don't wanna a big clunker . We want something that looks nice and it's fashionable and so So you have this ? Nah . So we have three presentations , and I think we'll go in order of participant number here . So we can have a look at the working design first from participant two . That's Yes . That's fine . Okay . Okay so Mm it's enough . But uh click it on off ? so you all know me , I'm the Industrial Designer . And we've some basic components that um our remote is gonna need , just basically every remote'll need 'em . We need some kinda of power d power source . Um we have to decide on our our user interface , which is his department , but the in user interface is also a major component . Um we need a programmable digital signal processor to um to take the input from the user and translate that into uh into electronic signal , which we pass to the infra-red L_E_D_ , which you aim at the television uh which and it receives that signal . You need a on-off switch um I don't know how that got in there . And uh we also need to um have the if we want a universal remote we need to have encryption codes for the different makes of T_V_s . So we need to know all the different you know all the different signals and so that'll require some memory as well . Um so here's just a basic layout of how how the remote would work . You ha the v the power source is in the upper right-hand corner there , and you can see that uh we have the user interface here which is connected to the chip which does all our signal processing , and then passes that signal on to the infra-red L_E_D_ and that signal is then emitted and received by the television at the photo-transistor . So those are the basic components that need to go into this and everything else is pretty much uh open to move around . Now is would this be considered just a standard uh um I think any This des is not this is not cutting edge technology we're talking here . We're talking No about . existing technology Right I think . Nothing is being modified or upgraded or Yeah this is new discoveries just . this is just a basic layout of ev of all the components that w w are gonna be absolutely necessary f to have a working remote . We can add things in like if we wanted some voice recognition , I mean that I mean that you can kinda say would would fall under the user interface and the digital signal processing Okay chip . Okay . Do . But we have an idea of costs of different components ? Um well the most the most costly components are gonna be the chip and the uh th it could als basically the user interface and the casing are gonna be expensive as well . Um 'Kay . the L_E_D_ and the the transistors and everything else are you know they're they're pretty cheap . So depending on what we want our functionality to be , um the chip could be expensive or it could be cheap . Um Mm 'kay . depending on the n amount of memory we need in there and stuff like that and h and h you know how Do we much have any power ballpark . figures for that yet ? No . Uh I don't have any figures right now 'Kay . . We uh we have to wait until we get to a more specific design phase for that Yeah . N okay . Um . but and I think a significant part of the cost could be the actual the actual casing itself and and you know the the b the buttons and things Mm . like that Mm the , I shell think ? . Yeah . Basically yeah Okay . . Okay . So yeah . That's all I have really . Okay . Thanks . And we have participant three , which I believe is Pedro . I I can give you that to Hey click mouse on . . Open . And you wanna get When we're fighting over it's also more lot more fun View a slide show . , that's what you wanna do , yeah ? Just go up to view . Uh Click , don't . Yeah . Mm 'kay This doesn't work . So yeah function design . Um you guys know me , Pedro , and um what I found is we want to do fashion and I think , honestly , we should keep technology low and just simple basically and try to aim for design . If basically a case will will cost the same if it looks good or bad so we ma we have to make it look good . Um something cute and small . The big chunky remotes are died in the eighties . So we should just go for something that people will like to actually look at . And um although mo most people will buy s televisions and everything for uh that have loads of loads of little functions and everything and they mostly end up using simple functions and little things and most the people won't won't get too mad of actually having to go the to the s to the television to , for instance , tune in their the stations . There's no need to have that in the remote . So um um as for what I would recommend for uh the the interface design , and uh I will change the colours on the on the logo , but um we should go for the user-oriented device , so simple controls and good ergonomics . Um and uh although I th I th I'm still here recommending the teletext so I'll remove that , I guess , but um we should go for But the I t I think what the the management recommendation was less that there's a worry that teletext will become outdated rather than we shouldn't have it . So I I still think if it's cheap enough functionality-wise to include , it really should be in there Mm-hmm . . Because otherwise we're just going to I mean even if it's necessary or not , if you if you're given the choice between a t a remote with teletext or without uh when it really if it i if it isn't more expensive for us to k make because as far as I understand it , it can be operated with the same set of buttons , yeah Right ? So as Yeah far it . as should i be in there . it's just uh the cost of an extra button . I mean software-wise Yeah . there's really no difference Okay . I think . Isn't . I have maybe a silly question . I in the very beginning it said with the with the advent of computers there's gonna be the it's gonna be out-moded teletext . I I don't understand how those two things are connected . How does how does computers and teletext h how why is one eliminating the need of the other ? I don't understand that . Well maybe what we're getting into here is the the idea of uh Internet through the T_V_ for example . So that might play on what Yeah we can the they're do . basically aiming at saying that you would use you know a couple of years ago teletext to be the easiest way to check like for uh Scheduling uh . the scheduling and the next programme and stuff like Um that to find and now out what what you're watching even if there's commercials you know . Yeah Okay . and now you can c look it over Internet . But I still think teletext is I way think more convenient I until ha until we have the same commodities Yeah . 'cause , yeah I , I agree just I don't . see the cross-over between computers and television . I mean I do see the cross-over in some sense , but Yeah , but it's not happen yet Well for but me . Yeah but . Well but you have with digital the the T_V_ remote still is is already used . for television , okay . So Yeah so if . we make the cross-over and we're gonna view television on computers Unless you then have we're a then we're losing the the necessity of the remote Yeah Well there . . S there is a for example on digital T_V_ systems you have you can press a button and you can buy things in adverts , and you can uh Mm-hmm . you can view through a catalogue for example . A a family member of mine has got a system where you just um you can Yeah , and there's other features for example on other systems where you can pause live T_V_ and things like that . They're just features from the Internet uh from computers are are coming into the T_V_ sort of under the covers Okay , but you . still use it through a teletext . So Okay . now the things to think here are that that there's gonna be more functionality Yeah but , potentially we we don't we're not that aiming we can handle a command . for that . That's the thing . And all of those require the other commands with more complexity and more software I and think a lot of that's proprietary anyways . You're not gonna be able Mm to . , you , like command a TiVo with our remote . I don't think . But still there there's an opportunity . If if it's , for example , a trainable one then we're just simply having like an up , down , left , right , an okay button or something like that might might do as well in future proofing it . Yeah but we would increase the price to try to make Mm it . a trainable one , so Okay . Well I dunno . One way the other teletext was there but I guess we can remove it or , you know , make two separate I think interface if it's possible designs you should . try to you know have a talk with management about that . Just you know Yeah I Yeah don't . I don't see the logic . I Yeah I don't . see the logic in elimination of teletext , I just I I Yeah , and neither but I'm do I not a tech-mind in fact . either . I just don't see the cross-over between computers and and and Bu 'Cause uh . we are designing something for a television , okay I'll communicate . that back to those guys there a a and th the message really we wanna be sending to them is that , although teletext may become outdated w there's no l logic in not having it in there anyway Yeah i . if Right it it's doesn't just not affect the price We are selling Yeah Yeah . it . . Um to an existing market but I I think what . they're pushing us towards here is in terms of thinking of ways to future-proof our system for future systems that have something else other than teletext maybe Yeah . I but dunno we're not I'm putting That's some there's no no putting anything in in the place of teletext Yeah , and Mm and 'kay , yeah . . That's the , and problem and . we're also marketing a product . It's what I'm seeing is a is a mid-range cost product . So so Mm . w we can't go and pump a whole bunch of technology Yeah . into this thing because all of a sudden we are gonna have cost overruns . So if we drop if we are gonna choose to drop teletext , again what are we adding to the product that makes it marketable ? Hmm . So if we're keeping it basic we're loo loo what we're looking to sell it basically is it's uh just being very easy to use , looking exceptionally good , that sort of thing . 'Cause we really don't have anything else there , do we ? Yeah I . don't I don't see it , and to me if I'm gonna market a product for b for beauty for for design I'm gonna I'm gonna try to market it at a much higher price . I need to make it special with a high price tag . I don't want to make it economically Mm-hmm . uh g uh competitive . I want I want to market it as exclusive . So I would market this product it at eighty-nine Euros and come up with some really beautiful exterior design or something th but but I But don't i if think design we have that if flexibility design is . cheap and functionality is basic , then twenty-five Euros is probably a high price for a commoner garden stan standard T_V_ so the place uh remote the then the place we're going to justify that cost is through through design through making it a a sleek elegant high-priced basic remote . Does that make sense No I , huh no I ? I understand Mm what . you say , but what I'm what I'm , okay we probably need to move along Yeah , but we probably my should my concern . We we're doing is trying alright for to find time . a marketing niche for this product , and if I'm coming in with a with with twenty-five Euros , which is mid-market price , um then what am I going to give these people for this Yeah . ? So that's just my question , but we can keep talking . Okay . Sorry that kinda cut into you there . Well No just I I would I would advocate for continuing teletext and those would be the basic commands . Um as for , you know , the the case design uh maybe I'll come up with more concrete ideas . Right now it's just the idea of simplicity and slickness , cute Right and small . I'm um just thinking you know with all these universal remotes that are out there , how many people how many people actually use every feature that ar you know i like these trainable remotes and things like that , where , you know , it's just so confusing to do to use all these functions . Where I think the largest portion of the market is just gonna you know they lost their T_V_ remote , they need another one that'll work with their T_V_ . They want something that looks nice , that that that isn't gonna break when they drop it , that you know that maybe it's it's ergonomic , it feels good in your hand Mm . , something like that . I think that's gonna be where you're gonna find the biggest , you know , market share . So we are looking for something that looks good and just works , rather than looking for any special features . Is that I think Yeah the more bells . and whistles we add , it's just gonna cut into our into our profits . Because I think as we as we add costs for things like uh for like if we add the voice recognition and things like that , I think you know what percentage of the of the um of the market is actually gonna use that ? Maybe Yeah mm . Mm . five percent But , you know we can talk a , and little how much bit more potentially in the marketing marketing Right presentation . about this Yeah okay . Be . I'm a sorry good idea . . Uh sorry , I didn't mean to cut Yeah Sorry boss . in . . I'm not the boss . Okay Oh . P Pedro , I just want to say quickly I I would really like it when you can come up with some more bells and whistles , eh . You know sell uh things come to my mind is uh uh something that's uh um voice-activated . I know we're getting into some , I hope , some big money on this thing I think , but that's probably a question more for Is that for over for here this Yeah guy here , yeah ? Okay . , alright . Well it's . kinda both of us . Us Is us it user That's interface ? Okay . . 'Cause uh Mm-hmm and . I think of voice-activated I think of of how many times I've I've lost my my remote and I can't find it . So some way Mm-hmm that . I can I can find my remote by I was thinking about clapping that . my hands or something Then your lights Mm would go off . uh , though and and so . so um But this 's just something . I'm trying to find some bells and whistles 'cause when they talk about tel taking out teletext , it's like , what are we gonna put in ? What makes this thing attractive ? And it's only for televisions . So we everyth our our competition out there has got these these multiple adaptors where they can use 'em for their V_C_R_s , their D_V_D_s , their their televisions and we're coming out with one remote for television only . And so to me we have to Yeah make this . a really special product I I I don't s I really have to say I don't see the market niche for this product . At this price I don't see it yet . I'm I I go along with this , because this is what we're given to try to market , but I I don't see the market niche for this product Hmm . without without some really sort of something really special to identify it as as unique in the market . But we th that should be design . Yeah . That should be the design basically Right . . I think technology we'd we we're not in the price range to do it . We don't have the money to do it towards t f technology so Okay we should . we should aim Have to at do design you have to do it in the box . Yeah ? Okay well . Yeah . , so so that's up to you then to to make this box in something that's absolutely extraordinary . Okay Maybe make . it in the form of a gun . We can sell it in United States . I have a question uh for you . Does any of the um the features that Pedro's spoken about here have any implications we might not have thought about on in terms of just pure functionality ? In terms of making I don't it work or the cost of that or I think all these things are pretty standard . I think we'll be okay . Okay . 'Kay . Cheers . Onto participant four . Well you know for marketing f marketing for me is uh and uh how do I go here ? Okay . Mm you can just click Go . go . Is No that no right no ? you just get off that . You just click anywhere . Ah-ha . Yeah , what for me is it um I d I don't know what I'm marketing right now , okay , 'til you spoke and when I wrote this , I don't know what I'm marketing . I just know that I I was identified as a a we identified ourselves as a as a developer , as a manufacturer , and as a as a um distributor t to other wholesalers . And so the th the twenty-five Euros that we've identified as the sale price is a wholesale price Mm-hmm rather . than a retail price . That's what we decided here . Um so what I did is I I decided that that this this needs to be a product in a in a sense can market itself . So what we've identified here as our main marketing stratagem is is in design . We're making the most beautiful attractive uh whatever we decide it is . So that means we have about seven more minutes or ten minutes left Mm-hmm . . Um so I would like to have a product that that we can sell easily . So I say inspiration , so having something beauty , something attractive , uh something that in a sense will sell itself Mm-hmm . . Uh innovation I think fits into what we're talking about here with design . Uh cutting edge technology , I don't think we're gonna have that , these were ideas I was putting together , um unless we come up with some New Age product a as far as the casing is concerned . I I wanna make this thing something that I can identify as special in some way , so maybe we can have some I I talked about environmentally sensitive , uh maybe we have a product that can be identified in some way as advantageous in a home . I don't know . These are just thoughts . Uh I wanted to talk about uh who we are as a as a corporation , that we're new , we're aggressive , we're competitive , we're we're trying to provide a product from a new perspective rather than from an old corporate line . So to me it's about selling d uh our identity our corporate identity along with the product . Um what I found is that the projected costs are competitive . Mm-hmm Uh we're . kind of in the middle of the market , but what I'm seeing is that the market is ready for I I identified new technology , but again , because what I see is budget restrictions and limitations , I don't know that we can bring any new technology into this thing . If if we could have a technological something I have an Mm idea p please . . And it's kind of along the s lines of environmentally sensitive , and it may even fit into ergonomics , and even kind of address the issue of losing losing the remote , what we were saying it's a common Mm issue . . Um what we can do is , well you know that batteries throwing a aw remotes run through batteries like crazy Yeah . . Right ? And Solar s for some people . Yeah . Well maybe not a solar remote But solar but instead what about if we had like a power cradle ? Like a a cradle that is is there to hold the remote when you're not using it , so you'll always know where the remote is 'cause you have to put it back there to charge the remote , and we can , instead of having instead of having , you know , replaceable batteries we'll just have a power cell that stays there for the life of the remote . You never have to get go through the go through uh all these different batteries . And also you can I I think it's a good opportunity for the user design or for not just for the user design , but also for the just for the look and feel of the remote as as a whole . You know you could have some kind of neat little , you know , a sexy design for d a cradle and the remote itself . Blah , I like it . I like the idea , but we're talking about in cost is gonna probably double . It w it would increase the cost But . boy , we can sell this thing , because there's no batteries , it's environmentally sensitive , i we can identify it as a safer product in some form And . you could page the remote if you lose it . Maybe there's a button on the cradle Yep . , that's right . I really see Now the But the the question cost is i can we make this for less than twelve-fifty per No no ? . No no , we have t we have to change the end cost . There's uh We I mean we I don't well do see we it necessarily anyway have to . change the end cost because uh Can we dl can we do that without uh changing it twelve-fifty per product , if we basically can sell more based on this ? Yeah , that's gonna be up to these guys . I Well my reaction is what no , but I can do is I can d look into ho well Pedro and I can look into how much this might increase our our costs Mm-hmm and . you can look into what kind of effect an increased cost is gonna have on our on our final numbers . Yeah we we can certainly push for a more expensive product Well , see if I that's I gonna see be I I'm an advocate to make this an exclusive product . You know , let's let's sell this wholesale for for fifty Euros , sixty Euros . Let's make this thing really exclusive , environmentally sensitive , uh high-tech design , uh ergonomics , all of this . Just make this thing uh , yeah , the the the Rolls Royce of of remote controls I I . Every home's got to have it . If you don't have one , hey what kind of remote do you have ? Oh you've got one of those , oh fantastic , I want one of those too Yeah . I just . don't have enough money right now . I just don't know about that , because in order to do that in order to price it at that kind of level I think we'd need to have every functionality that all the other competitors are offering like being able to operate , you know , the D_V_D_ player and , you know , the stereo system and all that . Which is a pretty basic function that w we've opted out of . And additionally we're m maybe not supporting teletext um Nah , I think we can say with certainty now that we are supporting teletext But I do think . there are some basic features that we don't have that a lot of other remotes are going to have . Yep , one one thing I don't understand is h they've they've given us this package , okay Mm-hmm . . Now uh in my opinion we need to give them a package back , okay . They say they say okay here you go . They gave us a fundament a foundation of of what they want Mm-hmm . , and Mm-hmm . and w it's our place to kinda analyse and evaluate . I don't think it's our place to create their product for them , maybe it is . I don't know what kind of role we have in this in the corporate ladder uh , but to me it's like , okay , you have got your here's our ideas , okay Mm . . And then let them look at those ideas and they say , yeah well , we can we can raise the price twenty percent , you know we like this idea , this idea no , but to me it's it's about a choice , do we follow their directives or do we make uh presentations back and and then and then discuss ? beca I I do not I do not see the market niche for the product that they're handing f handing us Mm right now . . I don't I don see it . I I d I have to disagree though . I think our market niche is basically people who need who have lost their remote or uh who've broken their remote and don't wanna send back to the manufacturer , they just wanna run out to the store and get a remote , and then they're gonna look on the shelf and they're gonna see ours is the nicest looking remote . It does what they need . These aren't I I think that And it and th to get to back to another point , sorry uh uh for cutting in but , I th I think it's important to remember that that this remote has to work with multiple T_V_s , yeah , 'cause it's Right selling . on its own . It's not going to be specifically Right . for Hitachi Right T_V_s . or or No I whatever understand . that . So technologically , if I understand it , uh T_V_s T_V_ remote's working exactly the same way as video remotes and D_V_D_ remotes . All you need to do is train them to the individual one , all you need to do is is know the the f like some four-digit code . So Mm-hmm . saying that it works with all T_V_s is equivalent to saying that it'll work with D_V_D_s Nope and , they've identified other things the product . as not working for anything but televisions Yeah . They've y Oh okay identified y okay you . We you this have wouldn't product done this limita . That's why I say I The don't interface I will don't be different see the . market niche for this . If I see we . if w if we were going to have a product that worked for D_V_D_s , V_C_R_s and everything , then Mm-hmm I can see . the market niche , but we we're only identified as going for televisions without teletext . And it's Right like . whoa we ha in my opinion we have to go with something that's extremely exclusive Well here's to make this thing marketable And I , because I'd who wants just Mm sorry a television . Right . remote ? I We don't he well here's . my thing about that . If you're in the market for this ultimate remote , you're not gonna go for just a television remote . If it can't That's right control . if it can't control your your D_V_D_ player and a al if y if you can't get that all-in-one ultimate remote , that just you can throw all your other remotes away . I'm not gonna buy a d seventy-five Euro remote . I I I have a tendency to agree with you . I really do So . That's we why really I say can't I quest chase I q that I question . the marketability of the product . I really question So I think where what we we create the demand . So We're that's really what looking I'm saying for something basic . The the one thing that that that you said really struck a chord with me here in that we're we're carrying the corporate identity with the product , but we're actually looking for a large profit at the same time where I'd be inclined to go back to upper-level management and say like let's just cut down our profit expected on this product because we are actually branding our company here . We're selling more than just the product . We're trying to get mind-share about uh Real Reaction to to the people who are gonna buy consumer electronics . We want people to eventually say , oh that's that's Real Reaction that's a good m make . It's reliable . And and we're gonna make it we're gonna win mind-share by uh either being a fantastic product or for it working , it just being good , reasonable-priced , and solid . So if we can make if we can put an emphasis here on it not breaking I Mm-hmm think . that's in itself an I extremely think that's big . W okay if big you thing if . you drop the cost , now if you make if you make go to the other side of the cost scale , and you make it less expensive , then all of a sudden now we're going into an a a new market area . So we can say low-cost uh uh um Good uh design good . design , beautiful We only have a few minutes , wa-da-da-da-da-da left . . But what I'm saying is right now we're middle market . Is twenty-five Euros a mid-market price for a remote Yeah for ? Okay I think for . so multi , yeah for . a multi-function remote , that's a mid-market price . In a discount right now you can buy 'em on sale sometimes for about about uh eighteen , nineteen Euro , and that's for Okay the multi-functions . , uh D_V_D_ , V_C_R_ , uh catch-alls . And and they have 'em in a little box in the middle , and and this is the consciousness that most people have about replacement remote controls . So to me , to market this a t only a television remote control we have to change consciousness . We have to have something that will change people's thinking to identify this as advantageous , and I don't know what that is . It's gotta be low-cost or high-cost with with special design features . Well I'd be inclined to say , if we can make the design better than any comparable remote while reducing the cost , then that's the way we really should play it . Yeah . If we can take it down to you know fifteen rather than twenty-five and make a low profit-margin on it , but we're really doing that to sell the brand . Yep we have five minutes left . Uh rather Or my d th uh to to to sell for Real Reactions . And I can communicate this to to the more senior uh mm people within the company here to to get a reaction . What about um the idea that I had with the cradle ? How do you feel about that ? Or how does Well everybody how does feel everybody ? feel ? I I mean I I think I well we g we're talking about the other end now . I like it . I like No the , but idea I that's the , but thing we have I t I we don't have think to find it's necessarily out the other end The . other the o the problem with that in my mind I just think off-hand as a as a consumer , would I wanna buy that ? And I think maybe not because I've got a remote and I'll take it to different chairs , I'll take Mm-hmm it . to different I w I don't wanna go over somewhere and put it down . It Right . i if it is gonna be somewhere that you put it down then it needs to be at the side of your armchair , and that implies that there's only one T_V_ user . So it's very good for some people but Well it's it lasts not a like it would last for several hours on its own power , but when you're done with it you put it back in the cradle But . it it takes away the ease of use of the remote to a Yeah certain extent well it . You have to l sort of remember . You Mm-hmm have to . d shift down the side of the couch to find it and put it back and Mm-hmm . Yeah . I d Well I d I d I think it it in . my mind it doesn't seem like something that oh I'd really want uh because Mm . of that fact . But I I don't know , that's just my opinion . Well , I think again it's it we have a cost issue here . You know if we're gonna go in this direction , to me we're going to the other side of the cost range . Are we Mm gonna . make this selling selling the cost as a high high-tech uh um environmentally sensitive whatever , or are we gonna go to the lower side of the range ? Again I don't see our market niche in the middle for our product yet . I don't 'Kay see . it yet . So what do we think maybe we should Pedro , do you have any opinion on it ? Uh we should keep it simple , mm medium-low cost mar um cost area and uh make it look good . W a question I have in in a 'cause I I I think I agree with you on , we gotta make it a box . The box is gonna sell it I think Really , the outside need to wrap , the casing up now . . Can can can we have multiple designs ? Have a modern , have a traditional , have a you know , and so so instead of them all looking the same , people can have maybe four or five different designs they can choose from . I don't know what that creates cost , or Well the the problem with that is we may end up with a whole bunch of inventory of a Yep one of over a poor another design . Yeah , okay you know , I hear . So that . Yeah , complicated but Um but what we could do is some kind of well I mean Yeah we we need to , I mean , have a few designs to look at and then come up with something that I think we all agree is , you know , the best fit . I think w what's really important is it has to look good , it has to feel it has to feel good in your hand Yeah , it has . to be durable , it has to a and I think it's really important that it doesn't look cheap . I Yeah think . I think we have to make sure people look at it an and feel like it its like a quality remote . Even What ab though the cost what ab may be low what . about a a remote that's that doesn't maybe look like a remote ? Just an idea Mm-hmm . Just . just okay 'cause I mean we all know what a remote looks like on the outside . They're selling these things everywhere . Maybe that could be part of our design exclusivity , is we make a remote that doesn't even look like a remote it it opens like a telephone . Or what if it looks like a pen ? Doesn't matter , yeah Yeah . I'm just . jus I talking about some A pointer something ? to make this thing unique . It That's the thing , I'm gonna keep thumping on Yeah . I'll . sell whatever Mm . you guys design Yeah . I . don't have a problem selling a product , that's not the issue . I give you ideas , you guys create the product . Once you have the finished product I'll find a way to sell it . Don't worry about it . I just give you these things now , because these are my thoughts and feelings . Okay So . just to touch on m my point one last time that I had brought up . Um I really un unless you guys are die-hard against the fact that um it's possible like it reduces the usability of the remote b and the fact that you can't lose it on your own , I think it still might be a good idea to investigate having like Yeah a power . cradle . Okay . Yeah Because . I really think i in a certain sense it almost like for me I would want to have that just , because I know at the end of when I'm done watching T_V_ that when I'm done , oh I better go find the remote and put it back where it belongs . Maybe th th th that's just some people that like that I mean . A lot No there's of al people no there's . also remote controls I remember that that worked uh , this hasn't been done in a while I think , but th as a as a watch As a watch . Yeah , there ? Mm is remote 'kay control . watches um , but I think they're a sorta eighties thing , so it might not be easy to market in it Yeah uh but the the technologies they are not simple came along . and it might be cheaper to make now . Those things may have been inexpensive for all I know . Mm-hmm . One thing I just thought about when you were saying that , is that the p our target market is gonna be someone who has lost or broken That's We what gotta stop I was saying ? Who's lost Gotta . cut or broken up . their their remote . So how many remotes do they wanna buy ? Can we p can we sell them a remote that can maybe guarantee they will not Exactly need . to buy another one Mm . Yeah ? And . so with with with this kind of system Mm-hmm or locator . or something , to to think about , how have people been been losing or breaking Mm-hmm their . remote ? How does this happen ? The And last also remote presumably you'll ever buy . they've And and then and then design the product , maybe some component of the product that can identify this as the last one you'll ever need to Well buy Exactly if . if we're going . down that then we can we don't need to go the it it strikes me that the locator feature might actually be Yeah . uh quite expensive to make . Whereas actually just putting it in a power cradle might not be too expensive at True all . because that's just done with mobile Right phones . you can just n we Yeah we have . The locator'll said we have definitely actually similar be more products expensive that we can . take from and potentially cut costs there Mm-hmm . . Um need to look into whether we can do that but uh I think we we have some m mobile phone-based products uh checking quickly our Internet . We really need to finish up here uh . But uh we can make it in the shape of a coffee pot . Yeah we have the the power-adaptor products . We sell power-adaptor products . So for example It's there's uh just nothing it's stopping that us I think it's telling us to stop using our that meeting technology . Yeah . . So we have the c we probably have have on-line in our in our system , we have the ability to create this , we're talking about . Yeah I A charging think so system , without . it being too In fact we can cut costs through using the manufacturing that's already gonna be in place Right here . If . if we can create this we have probably five or six or seven really strong marketing characteristics Right . I . think one Okay of . the things that we can put right on the box is , never buy another battery Yep . . You know , something like that . 'Kay . Thanks guys Yep . . No that's not what I want , I want Oh look it here . |
IS1002c | The Industrial Designer presented an overview of the internal components of a remote control device. He discussed energy source and material options, and suggested that using rubber and plastic would be the most versatile option. He displayed the three options for chips. The User Interface Designer discussed voice recognition with the group, and the group decided to not use it in their design. He suggested using rubber buttons because of their durability. He discussed the size of the device and the layout of the interface, and suggested that the remote be moderately sized to prevent its getting lost. The Marketing Expert expressed concern that the remote lacked enough features to be distinctive. The group had a discussion to decide on the product features. They decided to include a charging stand, to use a thin rubber casing material, to include a locator function and a scroll wheel with two channel-changing options to increase its usability. The group discussed the cost of the various components and decided to sell the device at a point between thirty-five and fifty Euros. The User Interface Designer and the Industrial Designer were instructed to construct the prototype. The User Interface Designer and the Industrial Designer will construct the prototype. The remote will not feature voice recognition. The group decided to include a charging stand to help users keep track of their remote. A locator function will also be included. The device will be covered in a thin rubber casing. A scroll wheel will be included for the channel-changing function, and will allow users to switch between scrolling through pre-programmed favorite channels and through all channels. The projected price point will be changed to a point between thirty-five and fifty Euros. The remote will feature back-lit buttons. There was a lack of information on the cost of components. The group had difficulty finding a balance between keeping the project cost low and adding enough features to make the product distinctive. | Afternoon guys . It's gonna be . Rock and roll . Oh . 'Kay . So do we need to re-train Mike on how to put his mic on ? Think We may Okay s do . , can he get it all by himself this time I ? dunno Mm , I'm feeling like a . Pro big boy . Probably not , 'cause he's 'S been So listening to too much . He's I believe getting I retarded can fly . Alright . Yay well we . got some exciting stuff for you guys . Or not . Or not Yeah . . Just what I needed was something exciting . Remember , I'm an old man . 'Kay , ready to go All ready . ? 'Kay so Apparently we've I'm got old as our well conceptual . design meeting . Hopefully we've Thirty's all got exciting really young ideas , eh ? now We do . . Uh k exciting ideas . 'Kay so here's our agenda our agenda . Um I'm gonna open . I'm gonna talk for a bit about what we're gonna do . I'm gonna take some notes . We're gonna all do a presentation , and then hopefully we're gonna make some decisions now . Yep Alright . . Well when I say hopefully , we have to . So I'm gonna let you guys talk before we make decisions . And does anyone really want to go first ? I guess I'll go first . You p two ? Yeah . What's Component , I think Components . Yeah . design . Yep that's it . Presented by name . My name is . Jose he Your man name is is name ? . My name is name Huh . hi My name name . is Inigo Montoya . You killed my father Sorry . Prepare I did this to in a bit of a rush . N name So Right die . . . so here's a look inside your really old-looking remote control . Um you've got a printed a printed uh circuit board here , and you've got all these buttons which kinda press down little rubber nubbies into these little holes that We've all activate broke a remote control ri um s Yeah yeah I've we've . all broken a remote control . So you've also got um you've got your chip here , your batteries here , and some sorta electronics . Um I just love you tech guys , huh . They just Yeah there's a thingy and Yeah a dingy Well y and do jabber You press so this and you've it does got th here's . here's a transistor , and this amplifies your signal , um you've got the L_E_D_ here on the end of the uh uh on the end of the printed circuit board . Um you've got a couple diodes here for I don't know who and whatnot . I dunno So who and whatnot . exactly Nah . . So um we've got a i in this in this uh drawing P he uh in this example here , this is a eighteen pin um uh chip Yeah . I dunno . Uh it's two double A_ batteries . This is pretty standard remote . So here are options for our power sources . You can use a basic battery , which we've already discussed , um th our tech department also said we have the option of doing some kind of hand dynamo where maybe you crank it or something like that . I 'Kay don't know if that's really I wanna change that I don't know we got some qu crazy . guys . down there in that department so Okay I I gotta . I gotta flashlight , and uh You shake it . yeah but it's interesting 'cause you shake it like this . Like this Yeah . So . that's the next bullet is the And um that's on the camera the kinetic . provision of energy , so it's like that flashlight where you have to shake it Yeah . 'Kay . . Uh we've got solar cells , which I don't think is a very good idea because um you could not use your remote at night which doesn't make a lot of sense Mm 'kay . And . finally we've got our cradle o our power cradle idea . Okay so we basically have battery versus cradle M here ? battery versus cradle I think Okay is . yeah I like . the kinetic . So I we have g I battery I figured versus It you could cradle be would fun . Yes . Yeah It's . actually a novel thing because . you could sell it a as a novelty , just to be actually serious Yeah for a minute here , you . Well could it is it is more uh I mean it is more eco-friendly than the than the cradle 'cause you're still using Mm power . off the grid with the cradle . So Hmm . um our case design . We have uh choices in materials and choices in the general shapes that we can do . Our material choices are a plastic latex um ty or plastic , a rubber latex type thing , uh wood , or titanium . If we go with titanium we're gonna be uh limited in the amount of shapes we can do because it's tough to shape the titanium , and uh Yeah pers Wood wood would ge would give us a little bit of a marketing niche , wouldn't it . I think wood i Nah I . I can't see anybody It it wanting it to use a wooden remote , it's Uh just . Okay . anti-technology really , you know . Hmm . Uh uh to me in a marketing sense it's not it's not relative . We can we can o we can uh accentuate whatever whatever product you put in there we can find Right a way to accentuate . And what it Okay we . may . be able to do , and I think this might be the best option is to combine some a couple of these . Um my recommendation personally would be to do some kind of a plastic inner shell with a like a rubber outer shell , to make it um to mak uh like a thick plastic inner shell and a t um kind of a to have that rubber outer shell to make it more durable , and also maybe i I think it feels a little better than the plastic . 'Kay . Do you get a good grip on the rubber Yeah ? Yeah okay And um . if you make it from that super rubber , when you drop it on the floor it can bounce right back up in your hand Yeah . You don't . even need to lean down to get it . The advantages of working with plastic and rubber is w we we'll have a lot more um options just in terms of shape because you can extrude plastic in basically any shape you want . So um and then we can cover you know the breakable bits with rubber yeah so um Okay . But basically these are curved and double-curved I I believe that the tech department , in their um in their message to me , that they were referring to the number of th curves in the bottom . I have no idea exactly what they're talking about , but that's Okay what they . told me , uncurved , flat , curved , or double-curved . I would guess this like this pen would be kinda like a double-curved , where it's curved on m m multiple axes , right ? I think curved means just curved in one axis and double-curved is curved in two axes Okay . or surfaces . I I have think no it idea might . mean something like that sorta shape because a double curve rather Mm-hmm than yeah a Oh that's okay yeah that's yeah oh that's like what a I wave see what . , okay . Yeah . Alright that's what I see that also makes sense . okay . Um okay , with the interface we have the following options , we can u we can use push buttons , we can use a scroll wheel with an integrated push button , and Ooh L_C_D_ . display , or multiple scrolling wheels . Um so these are all options that the user interface guy can uh has at his disposal to put together a user interface . Okay . For electronics , we have these very technical um descriptions here . A simple chip , which is the least expensive , but I have no numbers to give you , a regular chip , which is like the medium porridge the medium D do we have actually expense any uh concept of what the difference is between a simple chip and an advanced chip ? Yes the difference is , with a simple chip a simple chip will operate oh why doesn't this scroll up ? Previous previous , okay . A simple chip is required to operate push buttons . Um Okay . an advanced chip is required to to operate um the L_C_D_ display , and it didn't say specifically , but I I have a hunch that a regular chip is gonna be the scroll wheel and the multiple scroll wheels . Okay . So but yeah . Yeah that makes sense . That's the So end of my presentation presentation . from I guess design would go best . Next . Technical functions or interface concept I think ? Oh interface concept . Yeah that's it . Very long presentation . Yes , but it has your name on it . Well that doesn't bo bode well for it for it tats as well . Um so , somehow that thing's too big , but um okay um our uh manufacturing division wanted the speech recognition . They say they could put it to work but um we don't think so . No . No . It it it you'll be you know be affected by If the by the the other T_V_ speech is working and , yeah . That's just I mean it'll if somebody says up in the middle of a television show , it's gonna change the channel . Yeah and and fighting So for the remote would not be fun anymore , and I think that's one of the things we But wanna what if keep you actually . had to press a button to make it recognize ? So if you pressed it and went , up ? That kinda would Well then why don't r you just press the up d button yeah ? Man yeah . . That would kind of lose But if it's just it one . thing with a button that you can just go That's right . Even Up still . there's gonna be interf th there's there still will be interference from the T_V_ . It Yeah , okay might not . be it might not be completely confusing , but I think you'll still y it's still I don't think it's practical at all . I think it's a bad idea frankly . Yeah Okay so . um taking that away , our uh You guys know your stuff . the the the rubber but rubber buttons are the more reliable it's the the ones that would al would allow us to to market our product as being you know less prone to damage and more resistant to things like spillage of liquids over it or you know mistreat misuses as it happens to remote controls . Um as for the point that we making about losing it . Well , we wanna small r remote control one side because uh we want it to be cool and uh designed , but um apparently um market shows that bigger s bigger um remotes get less lost That I , about would believe . Mm-hmm . Mm . But um yeah I think we we need to compromise between those two and somehow we'll do that . Somehow . Um so the the what I would propose is something more or less in the uh direction of what is to yo the right of that slide uh but without with a l a less complicated um design , so the numbers , the volume control , and channel control , and teletext access . Uh the volume and channel control can just become those the the four button array as in if it was a round dial . Mm-hmm And . um if you just think about it as the one to the right but with the numbers and the four buttons plus maybe a centre one with teletext . So we're suggesting doing a sorta scroll wheel thing for the volume ? Ye no it's That's not not i a i scroll wheel it's just . Nah four . buttons that are on a cross Oh okay , so okay that you . I ba see basically . can control all of the Right important . tasks from that alone Instead of Uh play , okay , stop . . , rewind , and fast forward there , that's up , down , louder , and quieter . Okay Yeah . um yeah so I think we w we go for something mid-sized , so something looks good and uh is not too prone to get lost . That be it . 'Kay . So on to Y functional requirements or trend watching ? I dunno Trend watching . Trend has watching a later I guess date there . . Trend watching I believe . forty six nineteen fifty seven See . Yep . what it looks like . It's been so long . . Well I don't know what to say . When I s when I see the when I see the product I I I I don't wanna buy it . I see so many of 'em out there . There's nothing about that product that makes me wanna choose that product over other products that are out there Are you talking about the picture . Yeah yeah . ? That's not our that's not our b design , that's just Okay . a that's just something he a a graphic he used to show you the layout Okay . of what the layout of the buttons might be like . Okay 'cause 'cause right now I don't have too much to say about how to market this product because we don't have a product to market yet . And Mm . uh from from talking to Mike is that we have we have uh we can market a more expensive product now . That's what I understand Upper so management said yes , hello . . Uh e excuse that , that's a bit of spam . And and so yeah I'm a I'm a little bit stuck right now in that what uh w what is it that I'm gonna market ? Uh without special or increased marketable features I don't believe the product has a consumer demand . Uh I like the idea of of the scroll makin there are so many people making these products at this price right now . What are we gonna do to make this one special and unique ? What's special and unique about a scroll ? Uh well I don't It's cool . yeah it's I I just see it as different . I don't say it's specially mm I don't say it's special . Uh I say that it's different I what I'm looking for as marketing is m give me something different . I give me a lower price , give me a higher price , give me some new technology , don't give me the same thing that everybody else is putting out there on the shelf it's f at the same price . I need something to market about this thing . We're we're a new I'd firm I'd say though . that we if we did make the decision to go with the cradle though What , the then we i have that if as when well , but when we wi with have a similar yeah when we when we have something like the cradle or or something give that's as as a marketing standard I need something to market , to make Well this product unique right . I think the two big th points that we have so far are the having the cradle and also having uh the um the actual design of the uh case itself having like this like rubber shell maybe with a plastic Yep interior . , having it look really nice um and also be really durable . Mm 'kay . Just remember when I made up this report I didn't have the information that we're discussing here Right Mm yeah . And . Course and . Yeah . so . so uh yeah when we have a cradle , when we have some kind of design , so what I'm saying is , from my perspective , I don't have a product to market right now . Um uh my personal preference is that we make some adjustment in the cost , either lower or develop an integrated new technol technology . That's that is the next step , there's technology and then there is technology Yeah , which 'cause we're that's moving . into the next phase . And so uh we're gonna have some new technology to enhance the marketability . Yeah uh again I'm not sold on the product because we don't have a product in my opinion Mm . yet . So Mm 'kay . I Well need let's a product get a product then . I . need a product to market . And I just whatever product you guys put together , we'll find a way to market it . Tha that I'm not concerned with . So now If you if you give me if you give me a cut-out of what everybody else has then I need to I need to find a lower cost . So our big questions here really are cradle or not cradle ? Do we go basic or do we go for features ? Uh d does anyone really wanna do anything with the scroll wheel or should we ditch that Well my question off-hand is what first would ? the scroll wheel do ? Function-wise , what does that do that Oh but that was in your presentation so wh what would you imagine Yeah it doing wh ? wh what's the wh Yeah . Well it's it's just another way to do the exact same thing that the buttons do . Mm 'kay . Okay now But what would I see we with the scroll wheel is everybody has buttons . So from a marketing standpoint I have I have another door to walk through when we have something that's unique Yeah . . If it creates something more complex or more expensive , then I don't know if that makes it uh a marketing necessity . But again , from a marketing perspective I want as much new and different about this thing as possible because we're we're co it's a very competitive market . What I understand about scroll wheels is they're they're quite expensive to Yeah . to make Th . So I d they are gonna be more expensive , but on the other hand , I mean , it I mean it is an alternative if if you think that's gonna sell some some uh you know if if we're gonna make up the extra cost by extra sales I think maybe it's worth it to do it , but I mean I would just use if I was gonna do this I would just use the scroll wheel for s channels up and channels down . I don't think volume or do you think volume would be I dunno . I'll bet first in volume maybe . I dunno No we can . we can do multiple scroll wheels but Well I d I like the idea of basically focusing the my personal preference is focusing the p the product on the idea of the uh the case the the uh dock to put it in to to charge it . We can target like environmentally friendly ideas , that Mm-hmm sorta . things . It s i m makes it easy Yeah yeah to market , it's . I easy think to differentiate it's the product that's right , yeah so . . I think so . And if we we keep the rest in a format that is durable because th th the whole product's gonna need to be more durable th thus Mm-hmm because . you're not going to be ditching it as often . It's gonna need to be more expensive because of the cradle . Mm . So if we can market it in terms of Yep that and yeah . I well think we got some exclusivity in that , you know , we got something that nobody Yeah . else has right now , and and that means we can we can make some adjustments in the retail or wholesale price if we need to and it also can create it's own demand from it's uniqueness . So our big decision then is like how do we do um like we have to decide on the details and we have to decide on well n not exactly the details , but d do we have uh What type of casing ? I personally like what you were saying about the plastic with the rubber Mm-hmm . . I'm thinking yeah something like kinda almost like these pens , you know , where there's you have plastic bits and then it's not really rubber but just kinda like a fused the plastic with rubber on the outside . Okay . Just a very thin sorta sheet for a a grip , sorta Well no thing ma or yeah for maybe a bit more then th is on here but ju just as a kind of an inspiration , these pens I think are are kind of Okay . So then if we d d do we want to do anything more basic with the uh more advanced with the user interface in terms of do we want to go for um buttons , or do we want if we're ditching the scroll wheels do we want to go L_C_D_ ? Do we want to give do we want to have anything else on it ? It's only a T_V_ . Or from from my perspective I think L_C_D_ is a mistake because this is a universal remote and all you're doing I mean it's you're not gonna get any information back from the television , so the only information you can display on this remote is what channel you just sent it at last and there's just not a lot of information , you know , there Hmm . It Okay . receives . no information . So I I don't see any reason for having an L_C_D_ 'cause it's an increased cost . Unless Yeah you . can think of something interesting to do with it . Yeah right now there's right now there's nothing coming out of the T_V_ to receive , so Right . you know unless technology changes and information starts coming out of the a cable box or something there's no s I don't see the , I don't see the necessity of an L_C_D_ either . Don't see it . Okay so the question is now I guess we need t to decide on well y you guys basically have to now go and figure out the details of this thing . So , what we need to know in terms of marketing and uh project management are are there any other questions that we need to answer now before you guys can go and build this ? What what overall things have we not decided on ? Well we have to I think for me it's still not exactly clear exactly what the inter user interface is gonna be . There's the scroll wheel , in or out ? What do you guys like in the user interface ? I think maybe in terms of marketing , is that gonna make enough of a Again difference to justify the cost . Well ? I think it's it's the more uniqueness you can bring to the product , the easier it is , I believe , for me to market . Uh again the push-buttons I I see are are everywhere . And so we can go with the same thing , but we're gonna be com competing in a in a broader market than if we go with something unique . You know the other thing I thought about was you know , do we go to something like this ? Make a remote that doesn't look like a remote . It's just another it's just a an idea , and I don't know Well I dunno about like the flip-phone idea , because I think , as far as durability th it's not a big well I maybe mean what when I it's see closed one of the things . one of the things you brought up in Mm-hmm an earlier . presentation is , when you got children , their their stuff gets inside the circuitry , they get dirty , they get messy with drinks and stuff . This Mm-hmm . And what I keep throwing out there I just keep throwing out ideas to try to make this thing look or act or in some way identify itself as unique or different . Mm-hmm . But you guys are the ones that have to c ultimately create the product within cost . Yeah and I guess th th the question th th that you're being asked right now is whether is the dock enough of a unique feature to be able to go out and sell that a a as a a very different product , or do we really need the scroll wheel as well ? Because Oh the scroll okay wheel comes at quite phew a cost . Yeah . . I think you gotta g get into cost effectiveness . I think if you can have the base station with a with a locator , I think those are two very strong features , if Well that's something that can be integrated The without a bunch of extra cost The locator's . gonna require a radio transmitter , which Mm-hmm will . That's gonna n is that gonna need a better chip as well ? Um No we're it's probably just gonna different have to go with . a like a medium chip , s I would imagine . But we I we will need a receiver , an antenna . Integrated , yeah Yeah . . So it's just uh I I think that's It should be a really simple signal though so I know personally that would be a very attractive feature , is to have a uh have a button I can push to find my remote control And it's presumably . gonna need a little speaker in it or something like that as well to beep . That's true yeah . But I guess a little tiny speaker is gonna be quite cheap , it's not gonna need q quality Oh yeah , is it ? It's yeah . It'll be really cheap . Or maybe you can like have a a smell-o-rama , you know you push a button and it s puts out a stink . You can Maybe not . Makes your living room more fresh as Yeah you watch yeah yeah yeah . . Okay we're S doing well for time here . Um we've got about another ten minutes . I think that uh So the scroll wheel , in or out ? Mm pr my personal preference is out . I don't think the cost is justified for a little bit more uniqueness when we already have that , and I don't s think Yeah it's . obvious and natural how it would be used . Yeah I think we have like and it's not very usable and it will bring down the robustness of the whole thing , 'cause Mm it's . Yeah . it it breaks down easier For . me I think the scroll wheel actually might not be so bad . I don't know exactly what the increased cost is gonna be , but I think he does have a point , i it might push somebody over the edge when they're looking at our at our remote versus something else , when they see this one has a scroll wheel to go up and down on the channels . I think it might be kinda neat to be able to do it like that . But W then that that surely d depends a little on the T_V_ because some T_V_s are quite slow at changing channels from Sure . like so if you've got a scroll wheel and you s you have to scroll scroll it really really slowly just so that you're actually keeping in pace with the T_V_'s ability to to change channels . Or Yeah do you . have to go through and you wait for it ? You scroll it a bunch of times and you wait Well for I it think to wh what it would be is like like the m like this , where it's maybe you know a digital wheel Mm . , right , where it's where it's quantized into you know certain Oh Uh yeah I see I see . . That's where you Yeah That was that . was my my intuition Ah I see of what the I see scroll what you're wheel talking would be about . now . Okay . It's just it's basically it it's just a f look and feel thing . It has the same exact functionality as two buttons I . I think there's you know that uh there are so many people today that are that are surfing are television surfers , and I see the scroll as a as a great mechanism for surfing . Instead Yeah of going if you're button-to-bu just sitting there going you just j you'd j j j j j j Yeah . . I That's really kinda cool actually I really think . I like that's that a really . cool thing for surfing . Now just just so you know though uh you did bring up a point which is very valid , is a lot of T_V_s won't re the T_V_s won't respond exactly the same . Some of them are gonna be kinda slow switching , so you may like queue up like fifteen channel changes , and it'll be like flip , flip , flip . Well there's But ano Well not n necessarily . You could basically make it so that it'll I mean it's just gonna be sending a signal to the T_V_ yeah Right the T_V_'s That's . right ge . so if you send about five flip channels , if you did that it's gonna flip once . If Yeah you it do just that . might be frustrating where you Other can't than make click it go click as fast click as you . want , but I think Yeah once people . get used to it I I do like the idea of the scroll wheel though . And if we're marketing it as a high niche product , then we're gonna be selling it to people who are buying good T_V_s as well , yeah , presumably Mm-hmm . . Yeah I think Primarily so . . I I Yep think . so . Now the the only thing I I on the interface side of it , is that I I I see the dilemma . But if we have the option of of scrolling at any particular speed , or the option of jumping direct , okay Mm-hmm . So . I can go uh presuming I have , on my television , something that tells me what channel I'm on , I can scroll direct from channel five to channel thirty two . I know what because it's on the television . The television tells me what channel it's on when I change it . So I don't know that really that's that's gonna be a a d problem , 'cause the television can go automatically from channel five to channel thirty two with the push of a button Mm-hmm . . Okay ? So ca can we can we create that kind of interface within a scroll system ? You understand what I'm saying ? I think I know what you might be getting at , or Oh or I see so if maybe if we had an L_C_D_ up the top that just did a number on it , right ? Oh And no then we it could read that it basically from Well the television . , what about this what Mm about . if you can programme in your favourite channels into this scroll wheel and you can just like roll through your favourite channels Well that's , and quite it c cool . You'd it need a display on the th Why the thing ? It'll . tell you when you flip the Yeah channel the on the the television T_V_ . can tell you Yeah . . Can . Oh yeah yeah no I see what you're talking about . Yeah that's kinda cool . How would you program it though ? Well you just it's one extra button . You Put say programme start , and then type in 'cause you still have the typing you know you'll still have the keypad where you Okay can type okay 'em in manually . . So programme start , zero , one , enter , zero , five , enter , thirty eight , enter , programme end . And then Okay . and yeah and that just basically flips between it and it'll go Mm-hmm it . sends out zero , five , and then thirty six , and then Mm-hmm . zero , one again . Yeah that's kinda cool . I like that . And again we have another another great marketing tool . We have about three we have three or four That's things not here gonna be . too expensive because that's gonna be you're gonna be able to nab that off of computer mouse manufacturers really Mm-hmm . . You could basically come up with a partnership to be able to produce that quite cheaply . I dunno and Yeah an maybe . we maybe even have this as in-house technology . This may be something that's available through our own uh through our own services Might . be , but tha that's not gonna be such a costly feature . The problem we're gonna have is making it robust . Oh well Making we also it last have to . determine in some manner how to switch between modes , between going through your favourites list and just hitting up one , up Or two . we go directional up So if there's we a button go we go for this each we type go . this we go this way for one , we go this way for the other No . because you wanna be able to go up and down through the channels Yeah people . are gonna Ah-ha have their favourite okay . sorta , whether Okay they do that , okay or whether they , well then you Right just have . , you have a diff you have a mode I think switch Yeah we'll need yeah . a the mode switch . we'll need a mode switch , but then if we have a mode switch we're gonna need some kinda indicator Just to the which lights behind , an the L_E_ buttons . You an could have L_E_D_ back-lit buttons maybe . okay . Would Yeah that work . ? Is Okay that . okay we have five minutes . So right details th that we've talked about here are that we want a scroll wheel . We want a mode indicator . We want back-lit buttons . And if we're making back-lit buttons period , do we want that just for the mode indicator or maybe to indicate what button you're pressing at the time , so that you know if it's actually pressed or not . I've seen some remotes do that . Okay . Just so you know I think I mean it was my understanding that before we were gonna stay in the mid-market range . It seems we're kind of approaching a higher-end Yeah range yeah . I think . I wanna make we sure are everybody's yeah . okay Well you with had acknowledged that . that we have more money for this Yeah . Didn't you well say we don't so have ? it's not that we have more money , we can push up the the price That's what I mean . We can . Yeah increase . the cost . Okay . So 'Kay . I don't know I don't I just know wanna whether make having sure everybody's on board with it . So Yeah . So we really need to be sure as to what we can push the cost up to , though we haven't got to a stage where we're ready to pin down the price of components . But I'd say what sorta price are we looking to be able to sell something like that , and what sorta price can we make it for ? Well I think th I think the design and technology has to come back and say , okay to create this product we see it's gonna cost us this much for this volume , because we do have a volume target of of fifty million profit . Yeah no I I think that's where we really should be more flexible than anything else because as we said in the last meeting , our management is really looking for us to push our brand Right . . We're entering a new market here , so I think the the profit expectation for this one product is maybe not as important as being able to Okay I'm I'm okay with that . I guess what I just want to me the next step is for these guys to come come in with the design proposal w with the cost estimate attached , and then we have to take this to the next But level th what's our . ballpark as to what we'd be able to sell something Well like this y yeah for . Let's let's ? try We have and think to find now cost , how much would . you pay for with all these features how much would you pay if you went to the store , and you were in the market f to replace your T_V_ remote , how much would you pay for that ? But you've gotta think who our target market is because I'm just asking I I'm you not . our target market . I'm a student , but If on the other hand I would think , mm with my Project Manager salary , I Then would you could probably think afford yeah this I could probably afford this uh . would I buy it ? Maybe . If I had a cool new T_V_ and this was r looking really slick and it had the dock and it had the scroll wheel , which I think's a really cool idea , that would sell me on it a little . Then maybe you know . I do I don't think I'd go over a hundred Euro certainly Oh , that would no be way no too . much , but the I would be happy paying over forty for it , I guess I would say thirty , but not five much to forty . Yeah , I was gonna say thirty five to fifty . 'Kay . Thirty five to fifty Euros is our sales bracket okay Okay . So Because . the question one of is th what one we ca of we the make things it we're for marketing . about this product is that this is the last one you will ever need to buy for Right your television . Mm . . It's one of the marketing features in this . That's why the scroll needs to be really robust . Okay so we'll come up with something between thirty five and fifty that is rug rubber , robust , with scroll wheel , with the new facilities of the scroll wheel like favourite stuff , favourite channels Mm-hmm With , and a . cradle , radio and transmitters with a cradle , and , yeah and the locator . and back-lit buttons . And it's gonna look sexy . Or not Or not . . It might look like clay Okay so you can market . Yeah yeah pe depending . Bas th that's on that that's ? easy . That's that's not a , it's a . 'Cause we have about six , six , seven features in that alone . Yep . Under Cool the title . of uniquenesses . Hmm . Okay . The next meeting starts in thirty minutes , although does it ? It starts at three twenty one , the next meeting . So we've got more than a thirty minutes . Um we've got Well more I have like fifty . Is my three twenty one is the next meeting ? The the ne next meeting is three twenty one yeah That's . that's almost uh fifty minutes Yeah . that is . Uh You guys they've can they've changed the times from the presentations . You guys you guys can uh create a All Probably kinds of things . We'll let . you know when we're done , if we can go earlier . Thanks , yeah . Okay so you guys will be getting your modelling done now Yeah . and uh Okay are there any other questions with regards to what this thing's gonna do , look like , how it's gonna work that need to be addressed before we really look at this in a lot of detail ? I don't think so . If we have any questions we'll just email you I guess . Okay . Yeah I think it pretty much everything's covered . Okay . This one was quite easy . Coulda been worse . Still Always the . optimist Yes I am . 'Kay . thanks guys . Thank you . I don't have any emails . This means I can go home . Oh , we all leave . |
IS1002d | The User Interface Designer and the Industrial Designer presented the prototype to the group and displayed all of its components. They demonstrated how the locator function operates. They suggested that a trigger button should be included in a later designing phase to improve the feel of the product. The Marketing Expert gave an evaluation of the product and felt that it satisfied his criteria. He suggested including a lifetime guarantee and expressed concern that the remote would only be used for televisions. The Project Manager discussed the final production cost with the group; after an analysis of all of the components the final cost was 15.8 Euros. The Project Manager then led a discussion about the group's experience on the project. The group felt that they worked well together and that they had room to be creative, but only after they changed many of the initial specifications. They also had difficulties using the meeting-room equipment. They were satisfied with the increased final cost and budget. The group was satisfied enough with the prototype and the final production cost to continue with the current prototype. The Marketing Expert was still concerned that the remote would only be used for televisions. The group felt that they had room to be creative, but only after they changed the initial specifications. The group had difficulties with their computers and much of the meeting-room equipment. | Uh 'kay . So So so so Put on . your mic . So you forgot how this works again ? Boss . Yep . Boss . Maybe . Maybe maybe maybe Okay . so we're here to talk about the detailed design of the product , 'kay ? Yep . And here's the agenda for this meeting . Uh I'm just gonna open , say a few boring words to start with again , and start taking minutes afterwards . You guys are gonna give us a presentation of our wonder product that I can see some demonstrations of over there . Looks cool . And then we're gonna evaluate it . Then Bra we're gonna talk about finance , and I've got a lovely Excel spreadsheet that I knocked up in the last five minutes for this . And Hmm you knocked it up ? uh yep . And we're gonna evaluate the product and close . Got forty minutes to do this in . We should be fine . Let's try and keep this one on schedule Alright . . So Your thing is in where Thi is it ? Is third Three it in third third , three . . The end product thingy . Yeah . Who wants it ? Pedro can have it . I . like I'll help talk . Um yeah so what we ended up with . Production costs estimated by our manufacturing department and um the research department , which is us , is uh fifteen point eight Euros , someone forgot the units Unit price . there yeah , uh unit price unit production price cost thing . Um we implemented the basic functions , which is just T_V_ functions plus the locator , which was one of the marketing things , cradle , scroll wheel for uh the the channels , and uh we implemented the f the the way of putting the new and revolutionary zapping , your favourite channels functionality , in the scroll . Zapping your favourite channels , eh ? Yeah . Scrolling through your favourites list . Oh okay okay . Zapping you know zapping . Ah 'kay okay , that's Maybe favourites it's just a . Portuguese thing . And um yeah that was the result . Ah 'kay . I like the the the the logo on there as well . It's very prominent . It is very prominent . So this is the So here I'll give you the so this is the cradle unit , and this is the actual remote itself . Um so the scroll bar is or the scroll wheel is this this green little scrolly guy here , um and then the volume controls are here and here Okay . Uh . you've got the keypad which is the numbers uh f from zero to nine and then ten . This is the power button . Uh we have our um we have the enter button and uh what was the other button here ? This is the Start teletext s the . the start uh to to The to programme button programme yeah . , yeah the Ah programme , okay button I see . . So this bl this button will be used both for the favourites and for programming your uh the um the type of television you wanna use . So um the plastic is the white area of this of the model here , and the red area is like a rubber covering . So It's pretty you cool can see . that when it lays like this or like this and the buttons are all gonna be rubber , so it's pretty hard to actually damage it um Is that could that be easy to for the scroll wheel to be rotated if it lands on it ? Yeah that might be a possible a mi uh possible problem , but Not if helping you drop it yeah . . Oh well I guess it depends on the stiffness a little of it . Yeah and it depends on if it's sliding , but I think it's pretty ergonomic . You can feel it . Mm . Feels good . I take it that this is gonna be slightly lighter in the Yeah final of course design as well . . Well this is clay . Yeah it's kinda cool . You have to reach a little Yeah the bit don't the power you . button is a bit of a reach , but I think we might scale down the final model a bit Ah yeah . These that wouldn't make sense . this is a bit larger than it would be , but It's cool . I'm impressed . Don't have no one to handle that . Mm And hold it that's so wh what's oh the that's marketing perspective ? oh I like it . I mean you guys gave me more than I was asking for , so I'm happy because we've got some really marketable features in this . Yeah I think it's good . Good good good job . Mm Pedro can demonstrate the Yeah the paging . ability So . you ha you have like the the base station with um the little button for the where's my remote . Beep beep beep . Uh pla The locator I'm ha function . It's Okay great . . That's great . It's Um a great feature Mm . it's impressing beep beep beep . So so let me get it , if I press this button beep beep beep I see . That's pretty Wicked cool isn't . Hang on . beep it beep ? beep be shut up So you can take this ho take this home with you . Beep tonight and you can push that and he'll be across town beep beep okay I plan to do that as well . Um no no no tha . So that's the alri the two blue are are those for the the it to charge off of Exactly in ? that's exactly Ah okay what those are okay for . . And um there's one other feature that we were debating , but we decided to go against it , is um you could beep beep beep we were thinking that it might be interesting to have a trigger button here because you have this Yeah finger it it's it's it kinda the feels right shape like isn't there it should ? be something there , but we couldn't figure out what button is important enough to put there . And we we don't wanna accidentally be hitting the power button like that But maybe so if you had a trigger plus the scroll then Mm that . would get past the the problem of it landing and scrolling Right , 'cause . then it would need to be hit on both sides So . maybe in a final design phase we might tweak that a little bit , but Okay . Uh , I But it's can definitely see that got . options for like different types of models and things as well based Mm-hmm on that . , hasn't it ? Yep I like . Good job . So is that the the final colour scheme as well or ? Oh no this is No no just what . we had to work with at the time . Okay . So we'll leave the colour scheme up to the marketing people . The hmm . Careful . It came off . The scroll wheels , a problem with them not being sort of Well I mean I don't of think course the user interface , I mean guy wants to touch it My anymore my . s my suggestion is we're gonna go go to the silvers and blacks like most of the televisions Mm . . You know some blend of silvers and blacks . Beep beep beep Okay enough of that . . Well i it's cool guys . 'Kay so are we done with the this presentation ? Yeah . Ja . Okay . Now now . So you're not gonna find my uh my folder up there I gotta do mine up at the board . Have you ? Okay . Yeah yeah . So Can I not get your get at stuff from your shared folder now ? No it's not in there because I had the computer problem and I Oh I I see I I see cou . I couldn't create it . I couldn't create it in the PowerPoint , and I think I've got this really strange cable . So what I had , basically going from the PowerPoint format , is that uh yeah yeah I like this a lot . Is this one of the tests is to see how we can adapt to s changing situations in the in the meeting room ? Nah . So what we had is we had the method . That's not how you spell method , is it ? No way . No A_ . . So this doesn't go so fast this way . And when I speak about method I speak about the marketing of the product huh . And uh to me with this product we got uh we got basically three things to market . We've got the features , we have the uh characteristics , and we have the I I don't know what we would call the other part what we call you know the the the corp corporate Help me . The the corporation stands behind the product , okay . So the features I think we got the scroll , we've got the uh the locator , we've It got fell the durability off . , we've got the dependability , we've got you know the Beep features beep beep . that make this a unique product . Um the characteristics I talk about , we have reliability , we have comfort , we have ergonomics , we have environmentally s sensitive . Uh and the corporation , we're talking about we're we're a new we're a new company . We're wanting to make a name for ourself . We're wanting you to uh find our product so we're gonna give you a good product at a fair price . One thing I would want to to see is uh is can we can we get a lifetime uh guarantee on this product , a normal use guarantee , which means that this product , for the for the life of of the life use , if it should have a technical problem , that we could re replace it at no cost ? That was something I would be interested in . Um so yeah without uh going into great details , we have a we have a product , it has the features and the characteristics , and the background , I believe , to make it marketable I believe at a cost of of of thirty thirty five to to fifty Euros . We're gonna be competitive , and we're gonna we're gonna have a market niche . Um Do you w would you a argue that that we're better going for the higher cost than bringing it down into twenty f five as we probably could , but lowering our profit margins ? That that would be uh that would be I think a decision best made by corporate um I I m for my evaluation , based on what our competition is , I th I think that that we can go after this and and and go after more of the uh exclusivity sense than the mass market sense . Mm-hmm . Mm 'kay . But I'm sh I'm sure open to to market this in either direction . But you guys came up with a great product , and at that cost I think it uh there's nobody else that's putting this this combination of of ingredients together . The only limitations I see to this is that we're focused on television only . Uh that's the only that's the only drawback I see to this . But with all of these other features I think people c one thing I'm I'm hoping for is people are not gonna even notice . There's gonna be somebody going home and say oh sh this thing doesn't work for my D_V_D_ and my but I like these other things , so they keep it , they don't take it And back we're actually . quite open to be able to expand the product for a later version with those features quite simply anyway , aren't we ? Th there's no fundamentally different technology Well one of to do one that of . the thoughts that I had is can can this unit be be produced in a way that makes it upgradable ? You know Hmm uh . like like a um a sim card in a in a um in a telephone . You know is there a card in th can we make a card and so after W we need we need we need s some more buttons if it would to work on some other stuff Mm-hmm , but Mm-hmm . , but you follow what We I'm s I'm we s w yeah we could get another version of it that actually works Yeah 'cause . But if uh if we can make this unit upgradable then we're yeah but then we talk about changing the warranty concept and everything , but that's that was just an idea I had . Uh to me Yeah the only , the additions plus there's the the risk of making it unusable as well , or making it less b because at the moment it's actually very straightforward to look at all the buttons , you know what they do , it's very Yeah . simple , and it just works . Yep . Mm there's a risk of that . But anyway that's uh Okay so we can talk about finance now . So I have a little spreadsheet for us where I I was wondering , you when you talked about the fifteen point eight Euros , I was wondering how you came up with that figure ? Well , that was just just our technical team added up the um production costs of the individual units Okay . so I have bit of a spreadsheet here for this . Very Oh co Now very . colf I've colourful made a f . few assumptions here in that I'm assuming that our power adaptor Uh-huh . we can make for a cost of four Euros , equivalent to solar cells , which I think is probably fair considering that we have in-house manufacturing of power adaptors already Uh-huh . . Uh and I'm assuming that the locator beacon , the you know the Mm-hmm Yeah . . beep beep beep . Can be made for it sounded different that time uh can be made Oh for , sorry a similar price to uh an L_C_ display . , uh an uh Uh do you think that's fair coming from a m the manufacturing ? Yeah um I do think we . that we we uh don't need the events chip on print , we only need the uh the regular chip on print , so Okay . there may have been a m miscalculation Yep . in there . Okay . So we're down to sixteen point And four we , yeah and . we have a single-curved uh Is that a single-curved rather than a double-curved ? Uh I think that We're not entirely sure what single-curve We've got a we've versus got a curve double-cur and a droop . I don't know whether that It's single-curved You think ? Okay , yeah . . I'm convinced . But we save one Euro that way , yeah ? So we come bring it down to Fifteen See it's a little point bit four more than f . single-curved . So yeah it's fifteen point eight , that's where we came up with it Well hang on . . Do don't speak so Okay it's in here . , in that w do we have any we have special form don't we Yeah Yeah . we do . ? So that's yeah Ah . But . What do the you know the the we haven't talked about any special . colour though uh I don't th if we're going Oh for it's greys and silvers a then I don't that's think not we're very special , it's pretty O okay so we're Push-button If We don't , scroll wheel , we're basically th . we have uh th is this intended to be a button as well or just a scroll It's a scroll That's a . scroll . ? Just a scroll ? It's not one of the scrolls where , for example , with this one you could push it down to be a button ? Uh no we just Ooh use it . as a scroll . Okay then we have fifteen point eight Euros . It was a pretty accurate estimate I It would Yes wasn't say bad . . . We're wicked Yeah . Awesome . . Okay so we're on S to 's the kind of s frighteningly accurate Yeah . . We're on to the pat-on-the-back part of the presentation , where we have a look at the criterias th that Paul the criterion criteria that Paul has has given us , and we can use that to tell How's it going ? Anyone got any What ? thoughts ? How how have we done today ? I think we did pretty well . Yeah . I think we did pretty well too . That looks pretty spectacular . No , I think we come up with a with a attractive marketable um product and and concept . Any other chang uh thoughts ? Okay so th th what about um room for creativity ? That Is was it mm-hmm Sh the I think . there was plenty of room Yeah I . I think we we . We got ended a couple up being innovative quite creative i there . Yeah well Couple we innovative ideas we . we kinda broke we kinda at least adjusted every every criteria they gave us because we Mm d we . still have the the teletext capability in this thing right No . Mm-hmm . , we raised the price of it Yeah , we've added two . t new technology to it . So you know you know if this thing flies then we've we've adjusted or broken every every idea they gave us . Not Basically every idea necessarily . , it's still a remote control Yeah yeah yeah yeah . . Uh no yeah but we did we did break with the specs a little bit I guess , but the uh But I like I mean when I say we have we had I believe we have room for creativity 'cause w this is we did it . 'Kay leadership , what do we report back to the bosses ? No th th I think they were r reasonably flexible with us over the whole changing the specs thing . It Yep was more . of a teamwork thing then really leadership based I agree project . was Teamwork Cohesive . yeah Synergy . . Yes synergistic yeah There was . a lot of synergy . Teamwork , yeah he is uh Yeah . . What did we think of the meeting room , I guess is an important thing here . These Mm . cables suck Yeah . Yeah , this . falls off and Yep . uh And the that's white board worked really well without Yeah any D you must . pro have very long shirts . That's way far down lapel mic . Mm-mm , lapel . Wha Lapel lapel Lapel . okay lapel , oh , alright . . That's almost a crotch mi cr That's it's down , it's quite close You know . you know what they're gonna Keep have it on the recording , keep it in calm there from . that microphone is your lunch digesting you know th Oh dear Oh dear oh dear . No more pizza for me . . So yeah the the pen came in alright and it's a little uncomfortable to use but I guess it works 'Cause this is . you were using it o upside down . Still that That's our boss Nah , I'm I'm not convinced of that at all . . I've been wor I've been wondering about that all day , but see these look like they're that looks the oth Use them that like looks that like it . would be that way around Pedro's right . , but it feels more comfortable , wh what Pedro's you call upside-down right . . I don't care . Uh okay so that data might be slightly invalid . What new ideas have we found ? Oh New ideas wel f uh for the product or for the the the the environment or what Well are we let's ta do both then . Uh for the product ? Well we had the favourites list , and the scroll bar , and we have the cradle , and the r uh remote Oh . call feature . Yeah we came up with quite a bit Bunch . of new ideas . And for the meeting room , Has anyone got any more Yeah comfortable headsets would be nice . Yeah Well less I sore I mean on Mm the ears . . clearly remote control microphones would be the would be a nice solution to all these cables , but I'm sure that there's there's some justification for these things that I don't know about . And of course I did not have so much fun with my computer this afternoon . It's not been uh it's not been cooperating so well , but I don't think that's the that's avoidable . Coulda been worse . Okay so Are the costs within the budget ? Mm No n . Nope no . . Oh hang on it really that's something we that the costs were under twelve fifty Euros . No requirements are changed . We're still under twenty Euros to build , so we're good . And the costs within the budget ? Not the original budget , but they are now . Is the project evaluated ? Mm I think so yeah , then celebration Hooray as it says Okay . . . Free coke provided at the cafeteria . All right Oh I don't know how . that got there . Uh anyway . Who wrote Thank that one ? So we need to Thanks close guys this meeting . , yeah bravo . Congratulations . Cool Good job . guys . S I've got a lot of paperwork to catch up on so let's close this and come back Yeah , I've got a lot of paperwork and 'kay to . catch up on too . Oh . |
IS1003a | The project manager introduced the upcoming project to the team members and discussed the roles of each member and the selling price for the remote they will produce. Then the team participated in an exercise in which they all drew animals. *NA* The remote will have international appeal. The remote will not be too expensive. The remote will have new functions that existing remotes do not have. The difference between the role of the industrial designer and the role of the user interface designer. | So we can start ? Yeah . Suppose I have to do my presentation Ah okay . . Eh um It's Ada Longmund ? So , I'll present myself , I'm Ada Longmund , and as you may know it , I'm the pr project manager . So um we will have to um speak about m the project . Our project project is to create um a new remote control and as you may know there's lot of industrials interesting in creating a remote control , so the remote control has to be original , trendy and um user-friendly . Record . So the project method is the following . So if we're um the functional design , you have to do uh any individual work and uh also work with uh meetings talking with each other . Uh it will be the same for the conceptual design and also the same for the detailed design . Uh . The tool training is to try out the white board Mm-hmm , so . Maybe someone ha we have to this whiteboard , yeah ? Maybe you can draw your favourite animal and So make right a now list of its ? favourite characteristics . I don't know if we have to do So it yeah now I think , maybe you can later do it later Yeah . , I don't know . . So the selling price of the product will be twenty five Euros Twenty five Mm . Yeah Euros . ? . Yeah . I think it's quite I it's good it's price reasonable , s It's quite , yeah yeah reasonable , I think . Twenty , yeah five . . . And uh Is it will uh be a an international remote control , as we want to sell it in the entire world , and the product costs will be not more than twelve Euros and fifty centimes . So , as you will discuss about the remote control you will have to experience your um with the remote control . Um just uh maybe be imaginative with remote const con controls , try to create something new and people would like to to buy . And and the next meeting will start in thirty minutes , so you'll ha all have your spethisfispis specif specific role and you know I suppose you know what you have to do . And Yeah . I I hope uh so you will have to work on the design and also to work on the design of th technical fun functions of the remote control and think of the user requirement specifications . Those things just refer to each of each of us , I think Yep . Yeah . . AMI and okay . I_D_ , yeah . Yeah . So I_D_ is for the Industrial Design , yeah ? Okay . And U_I_D_ , it's for the User Interface Designer That's me . Okay , and Marketing , yeah ? Expert , it's me . AMI yeah project . So I will manage all all you the group will be . the manager You can manage all this yeah , yeah . . Okay Good . . So you have questions ? Um . Not really . So you all know what the parts of the work you have to do . Yeah . So which you , the Industrial Designer No . I'm user I am the interf Industrial Design I'm user , yeah interface design . Okay . Mm-hmm . And you ? I am the Industrial Designer so Mm okay . Okay . Yeah . So what's . the difference between user interface design Hmm d . I mean , you industrial have to know design . Ah , you have to know it . It's ? difficult It's your job , so I hope you you know what it . is . You know very soon . Yeah , I think so . So Mm . I suppose you have to design it and you have to take care of the industrial way to transform Okay , so it I . make uh Yeah u . user interface . You you And i maybe de you you implement will transform the it core functions . I I in think the the user the user interface design is he will design how the user will Use you know the it relation . between the user and Make you know make the remote yeah control . so And the uh industrial design , it is how the object will look like . Maybe I think Yeah uh uh . So the i materi industrial design's uh , it's the function design . I design the user f user interface , you design the function . Maybe , it is the outside and the inside . Yeah . Okay . Okay Okay right . . But I was thinking that he's a user 'cause the user interface to design for example where the but button will be , you know . Yeah yeah . But I don't know . Okay . Well . You know . I'm the industrial designer Oh . , okay , okay . Not the other one . So . Okay . Okay . So and the marketing expert will Yeah , I'm just go I'm trying to give you some trends about what should be done and what the users would like to have And and then yeah . thi this would I guess converged to the User Interface Designer wi and then Industrial Ok Designer Okay . . And when designing y the remote control just remember that uh it has to be a kind of international product Okay . So . you don't have to do something really specific Mm-hmm . , as Mm . everybody everybody will have to use it , it's sor the same as keyboards Yeah . . You know , you have Qwerty , Azerty , French and U_K_ Mm keyboard . Yeah . , so really the remote control to be international Okay . Mm-hmm . And not . too expensive . Yeah . And uh simple . As we want to And maximise easy to the use benefit . And . you have to keep it under twelve Euros and f Yeah fifty Ah , you , so have . to , yeah keep . in mind that That's the It should problem the be product . cost won't be maxim more Okay than . twelve dot fifty Euros Okay . . And to be sure that really people will be interested in buying a new remote control with maybe new functionalities that don't exist in the mm existing remote controls now . Okay . So , is it okay ? Mm Yeah . . It's clear . There was a step about drawing something in the in the board , I don't know . Yeah , maybe should go and draw an animal . Is it ? Are we supposed to do right now Yeah ? yeah , you try . Try Oh first right it's it's from . the left to the ri It's So you think we have to do it now ? I d I was thinking but I n I'm not sure now . You can draw something which is very simple . Oh You want me to draw something Everybody ? Product manager okay Oh , maybe we should , let's bring go Kemy , I will try here . Kemy Many . is really good at drawing I think everybody . should do it , so . Yeah . It's not matter So . You're going to draw ? Okay . Uh it's the same as mine . yeah . It's What's a this ? It's a cat . It's a fat cat It is not a fat . cat . It's the fat cat , okay . Yeah , it is a Can you draw uh um rabbit ? Oh , hat ha rat . A rat Yeah . ? That's difficult . Yes you have to draw a rat if you want No a rat . A mouse is not . It's too difficult your . Mouse rat is okay . Yeah , it's okay Yeah . . . Just go , you you Okay the closest , go to the whiteboard . Mm Jus . right , but in grow , it's everybody Okay has . to grow Yeah . Oh . Okay , I draw . The only thing I can draw is like this . Oh . Oh . Oh . A duck . No What . What's are this you ? I don no idea You , so love the eyes . Yeah , that was the eyes . Okay . A clown . Rabbit . It's a rabbit . Pikachu . It's a rabbit . Oh yeah . Bugs Bunny one . Yeah . Okay . It's not so bad so . The only thing I can draw , because it's very simple Okay . . I go . What ? Oh . So what else ? This was my favourite one , but So you don't have a Thank you . A fish . Right . A That's a fish that's . a fish ? Okay , let's try to draw something You forgot . the chips . Oh yeah , doesn't look so fine . Have to be really careful . Fish and chips Okay . Ah , it's your turn . Oh it's . my turn . Okay , be careful Okay . . So . Of No problem , no problem It's ok . So , what can I draw some more ? Oh . ? ? No . Mm Yeah , it's . it's a se it's my priority this one . Yeah . Mm . A person No . ? It's a really crazy dog Dog Oh yeah . . Okay Good . . Transfer . It's a dog in a village Okay . . So what are you sug going to do now I think it's ? done . Yeah It's done ? , I think Yeah . yeah . Okay . Just have to So we present have break project . , discuss a little bit about it . Oh my God . Oh , we have twenty five minutes for the meeting . Yeah . Okay . So Oh , if you . have questions . Hmm . Know what time is it ? No . No . It's okay Yeah , it's okay . ? You know your job ? you know your job ? We have You an know idea your job yeah . I ? have an idea of my job so Okay . yeah so . Yeah . Okay . Good . |
IS1003b | The User Interface Designer discussed some characteristics and functions to consider in designing the remote and introduced an idea for giving the remote international appeal by merging it with a system such as Google. The Industrial Designer discussed the interior workings of a remote and presented options for components and materials which would keep costs low. The Marketing Expert presented consumer preferences and requirements. The project manager introduced the new requirements for the project. The team then discussed different features they could include in the design of the remote. The Industrial Designer will conduct further research into components. The User Interface Designer will work on the interface concept The remote should look fancy. The remote should not have too many buttons. Teletext will not be used. The remote will only be used for televisions. The corporate logo should be recognizable on the product. The corporate color must be featured on the product. The remote has to be fashionable. Whether to have a wireless remote or one which is linked by a cable to the television. How to have a highly functional and powerful remote while minimizing the number of buttons. What colors the remote should come in. | So , I will open our functional design meeting . Mm-hmm . So , I will play role of the secretary . As also Program Ma Manager . So , we will have the three presentations from the In Industrial Industrial Design Designer . , User Interface Designer and um Marketing What's your Expert Okay talk . . ? Marketing Experts . Mm . And after that we uh will have the uh new product requirements , the decision on the remote control functions , and we will close the meetings after . Mm so um I suppose the first to do the presentation will be the User Interface Designer . Okay . Um , so you're participant two ? One one . No no no . No you're One . No , I'm Three three participant , it's three sorry I one I think . I'm . a . Okay , never mind . Okay . 'Kay , did you save your presentation In one ? . In one , sorry . Yeah . Isn't that technical functions ? No sure . So you didn't save it maybe . It's mine . Uh Alright it's , so David Name's Jordan Jordan . Course . . So David Jordan Mm yeah . ? Mm-hmm Mm-hmm . . so I'll I let David Jordan do his presentation . Okay . No , no . Uh this one doesn't want Uh . to be moved , I Too think . great for Okay email , so then . . The first I will present the technical function design for user interface for our uh remote T_V_ control . Yeah . Uh I I will focus on user interface design . Um Mm . so move to the next slide . As we know our remote c rem remote T_V_ control it's very has very soph sophisticated functions , as we show from this picture . There's a lot of functions . Over , I think over s twelve or twenty s functions of a remote T_V_ control . So how can we um design a user interface with so sa with so many sophisticated functions ? Um , let's move to next slide . Um . Yeah . So I so we want to design uh elegant , easy to use inter interface . A very good example is Google . As we know uh Google it's a very successful because his um powerful function , but with very easy to use user interface . Um so move to next s slide . So my job is to uh design a Google T_V_ controller which I want to have sophisticated functions while with very easy to use user interface . So That's the end of the talk the end of the presentation . So you propose to to have the Uh remote control which will be With sophisticated powerful . functions , but So with powerful very , yeah powerful . many functions Yes . and very easy to use . Yep . So , I dunno , it's maybe difficult to To merge the have two system both huh , I . mean the Yeah . the one on the right doesn't look so simple and Yeah . You mean this one Yeah . ? Yeah you have to learn the manual before using this remote control , I suppose . Mm yep . But But if we But have this very is very good user interface Yeah . it Yeah take , and less then time Yeah for . user to learn how to use it . Yeah you maybe you have some international standards , where you know , if you can use one is the other are or almost the same , so the sign . Oh you mean for the yeah pic Yeah pictograms or things like , yeah that ? . For example , I dunno here , escape , you know , you have escape in computers you have , so if you see escape , you know that it should be Oh the it same should okay , yeah . So . The you user have should know to . The sh the user there for example the power off button it is something very international , you know that So . Yeah um such as maybe the Yeah . So . Go on , go back and Yeah , but the question is how to merge you know the Google system to the system , alright . Yeah Yeah , that's , that's my gonna job be the trick . That's your . That's my job job . It's not the easiest I've got to . It you So , you will propose us something which is yeah so powerful and easy to use Yep . . Okay Okay . Powerful . and easy to use So . that's the point . Yeah , that's the point . So , next I propose the Industrial User Okay Interface to , okay . present things . So you you're Participant two . Yeah . Um . Okay . The rationale So must , Baba is the uh the be Industrial design , or Designer . Okay . So we can move to the next slide . As you all know , you know m my job is to design you know uh to give an industrial design of the remote control . So the re basically the remote control will be , you know , infrared control , so Mm-hmm . the problem is how to relate the how to relate the remote control device , like for example this one I h I'm holding in my hand and the T_V_ . So , this one is leather bu based but Mm . I propose a nifra infrared base you know , so so for me I think that it is better it's bet it's better to control T_V_ so you know , so it's it will be cheaper and it is less technology than , you know For the cheap price we have , for the cheap price we want to True So you . mean that infrared control is a cheap technology ? I think it's cheaper than laser , so . Yeah Okay . Do y . you know the requirements for the remote control ? Twelve What , nearly thirteen the cost , yeah is . The Yeah cost , I think ? Twelve for the , twelve cost a we half want . for the cost we want it's better to have uh uh Let's see . Yeah . You can move to the next slide , so . So the di the differen the findings you know what you find inside the re i the the system here inside it is just , you know a bulb and an infrared bulb , so here for example the infrared bulb will be here Mm-hmm . and the bulb it will be somewhere inside . That might You can go Okay to . just the next slide . I have So some kind . of pictures you know , here . You have the b the bulb , it is a blue the blue stuff here and Yeah the . infrared and the infrared bulb it is the red stuff you know and so and you have the other subcomponent that are not really here so important , so . What is this ? This is in fact some other component that are in between the electrical de the electronic Okay . device . Look . But here what I wanted to emphasise it is just you know the bulb and Okay . . So and the next slide , it is the last one it's So it's I think it should be wire wireless re remote con Because you know , it's easier to manage and you know because you f the b the the battery problem can hold you know will you use a battery or the a wire to connected you . Or maybe some kind of thing that we can have both , but you know , I at my side prefer a wireless . Okay . Okay , so Okay if . you have some question I didn't answer ? What's the average price of this technology then ? Well the avera the average prices I think that this technology will cost , I dunno , around eight Euros , so . Or at least you know , the So what , the wireless remote control ? There's a wire with remote control ? You'd yes , you can . It's so so bres you have to decide how how you will you know , put some energy inside , so you can think about wireless or you know it's it's a question that we can raise , so . We can think that you know , with the wire , you know , without a wire . We can have both also . Okay . So you think that uh a cable between the remote control and the T_V_ Okay . won't be a good Okay idea . . No it wou maybe it will be cheaper I dunno , I just may maybe you making But this a solu is what you would like to ask the user first and I don't think the user would be ready to have a Yeah Wireless remote control , but . Yeah , but I don't some think pa well , yeah , I don't think he I always would want to , but have you in know a , sometime sense I want to have wire because Yeah you but know . as Industrial Designer , do you think that it will be feasible to have uh linked or to have link between the remote control and the television ? I'm just asking you . Do you think it will be cheaper ? Uh , I don't think it will be too much . Okay . Could you answer please ? Have to think about the question , you know , 'cause it's I Okay think that . you know you can always you know I think wha wha with the wire it's mm cheaper but you know the wireless it's more practical , so . Yeah , but I think the wireless problem is more the um David Jordan's problem Mm-hmm . . As it's The wire ? yeah . Yeah . True . Okay I think , yeah it's more . your problem . Mayb maybe you have just to to kind of research or Mm-hmm . try to ask people if they will like something wireless or not Uh . that's my job . That's the Okay , I'm sorry . So Now the Yeah but , it should be an agreement , you know , because even if you can think of the wireless , it is it's it is the job of the the the g Graphical User Designer , but you know . If it is a lot cheaper and if you want to reach for example some the the money you have , if you want to use , so it can be good to have a wireless , it it is a question Okay . . Right , so So . just think of um the usability Design a wireless . Yeah remote control . Just think of the problem . . If when you have wireless remote control and if you lose Yeah . it ? Yeah . I think it's would be easier to have a link between the remote control and Well that's actually one of the the point television , yeah , yeah ? True . . This you will see in my presentation then . So I will let you Yeah to . do Okay your presentation . , so . Which is participant four . So just trying to answer all the questions , if the user would be happy to have something or something else uh . We've made a study , so could you go to next slide . Sorry for the functional recurrence . So that's the standard method for marketing , okay . We had one hundred subjects , um , we observe their remote control use in a lab and then after all the experiments they had to fill up a questionnaire , um , and see what was okay or not for them Mm-hmm . . Okay . So then it's some statistics about what we observed and what they answered . Um actually seventy five percent of the users find m the most remote controls uh ugly , okay , so that's You mean the loo the The look look , the , how outside it look ? Okay Yeah like . , the the look . is is bad for them so uh it's your job , David , maybe . Then eighty percent of users would spend more money um actually if if the remote controls were not so ugly . So this is where we could have uh yeah , good market , I guess Yeah . , if people are ready to pay more . So it's it's interesting information , I think . And then um yeah , the remote controls like the one you've shown previously it's not so doesn't fit the user requirements sometime , because it's too many buttons and so on . So we should change this as well . And uh users are actually zapping a lot , so they're using the device intensively , that's something to take into account as well . And um , you know , ten percent of the buttons are actually used in the remote control . And uh this is one of the main point for me . But I'll come back to it later . 'Kay . Could you go next slide ? Uh , so as you said Mm-hmm uh . , remote controls are often lost somewhere in the room . So this is from the experiments we've done , so if we could solve this problem this would be interesting for the user , I think . Um it takes too much time to learn how to use the remote control for thirty five percent of the people . And uh remote control are really bad for R_S_I_ problems for twenty six percent of the users . What is R_S_I_ ? R_S_I_ is like , when you're using the same um doing the same movement several times Yeah . , then you get injured Ah um . Okay okay . ? So , those numbers are less important then the previous one , but still it has to be taken to count . So last slide . Um so my pres personal preferences for this problem is we have to meet the user needs . If we can make it look fancy then we might sell more than our uh concurrent , okay Okay Mm-hmm . . . And definitely if it could have less buttons , still maybe the same number of um Functions . functions , but less buttons , this would definitely be a good way of selling more Okay . Okay . . So Mm okay . And just to have uh an idea , do you think you as the User Interface Designer to would it be possible to have less buttons and Yeah . still have the same functionality and to have powerful remote control , you think it's possible ? Sure Yeah , I think ? Yeah possible . Because we can ? We can uh mix uh several function in one button . Yeah So lets you . then you have less buttons Yeah , but . But I'm do you not think sure it will be easy to use ? Because if you have many functions just for one button it would be quite difficult for the user to know . Yeah , remember the user is not happy to read the Yeah The manuals , I . think manual the . It's No you you can have a switch menu , so you can Yeah well , but for example it has to be intuitive . Yeah , I think so . Like for for example you can uh you can category the function i i into several classes . Then for um you can have a switch menu , so Yeah you put , okay the . switch menu to it it tend to this kind of this category of functions Okay . Then you , but you put the switch button , then it switch to another category of functions . Yeah . For example , if you have remote control you you can rem you can control your T_V_ and also you can control your uh recorder . With So a there's a different functions , but i if you you there's a button you can switch between control T_V_ and control your recorder . So we can has less buttons Yeah . But , but what I'm not so sure is about how to make the remote control look funny look Look fancy fancy . , not funny This is a question that should . Because be asked to the different people have a different opinion about fancy . You know . If you Yeah ask . the people , maybe the the marketing people Yeah , this Because is something . maybe we a sh colourful is fancy for some people , but maybe Mm-hmm . simple and But this was uh uniform first step and colourful is fancy for some for other peoples , so . This I think was the solution the first step , yeah is to . have many colours of you know instead of having one grey Yeah , but I standard think it will increase the price of the production Specially distribution of the remote , yeah . control . Yeah , yeah , maybe . Yeah , maybe . If you need to have special colours for remote Uh controls it will Yeah , personalised cost more . colour . Because you Yeah know , it will cost little bit more Yeah . , because maybe some people prefer a red remote Yeah control , yeah , some people , yeah prefer . black remote Yeah , but control this is . what we would ask to the users , so . And Maybe also we f can have di Yeah di . we can have uh several options , so user can select which colour they prefer , so . Yeah , but as soon as you speak about options Mm-hmm , it . means Yeah , remember that the price increases it's , and we don't really want twelve the Euros price to . be too too high , because we wanna be able to produce it . So , we want something fancy , as uh previously said , Florent , something very easy to use , powerful and also as uh it's written here , seventy five percent of users , they zap lot , so maybe just having many functions in one button Mm-hmm . is not that good if you want to zap a lot . Hmm . And they don't really want to zap between functions of their remote control Mm-hmm , they want to zap . between channels on T_V_ . So I think you have quite lot of points to to think about Yeah . and to discuss it with Yeah Yeah uh . , hmm the other . members . So , is it okay for your presentation ? Nothing else Yeah , it's to done to add , just ? yeah . If we would if we could remember like , not too many buttons and make it look fancy , I think Mm-hmm it would . Okay make it . . Mm so So So , I . had some new information about the product requirements , so you will have to take care of it of it in your thinking , in your designing of the remote control . So the first one is that um for the designing of the remote control we don't really want to use the teletext anymore Mm-hmm . , as it's something that's It's is uh Lame No , or yeah , because now everybody has internet at home Mm-hmm . , so it's better to use internet then teletext . Yeah . So , you will have to think about it in your in in the design of your remote control Yep . , and also the remote control will only be used for television , so for y for you your designing , you're not you won't be uh you won't had um buttons to just to manipulate Control . yeah to control the recorder or Mm-hmm . maybe the garage door or things like that . It's Mm-hmm because if we want to to do remote control Mm . which will be used for for the television , for the recorder , for the camcorder and all the others , it will become too complex and it will increase the pli the price and we can't do that . We really want to focus on the remote control for the television . Is it okay Okay ? . But there's balance between function So maybe and the it cost will be . easier for you to to design it , to have Yeah very . Okay powerful . and easy . And also we want the image of the uh um real reaction Mm-hmm be . recognisable in the product , such as the colour and s the slogan Yeah . . I mean that's uh if uh you want to buy a remote control and if you go in a shop and if you see the remote control you will recognise Mm-hm . directly that s it's our product . Mm-hmm So . you will have to use the colour of the product Okay . , of the um um of the uh of real reaction Okay . So and . uh also So has to be yellow Yeah . Yellow . . As we say , we put the fashion in electronics , so it has to be a fashion remote control Okay . Fancy . , fashion , powerful , easy to use . Mm-hmm . Require lot of requirements , but Yeah . For cheap remote control And cheap , yeah . Yeah . A low cost . . Yeah . But uh that's your your job Yeah to . find something mm Yeah matches , 'cause . what I'm thinking is how will you will connect the T_V_ to internet , so . This is I don't think it's part of the remote control design anyway Maybe not . It's , but mayb maybe more in browsing . Yeah , but this this mean that your T_V_ would be able to , you know , connect to internet , you know , surf the web . Yeah , there's that box in Yeah uh . o of it . A pi There's that box in the T_V_ , so with the set box you you can connect internet with your T_V_ . Okay . Ok Hm-mm . It's It's not so uh popular now . It's pop I don't think it's popular , so that's the Mm problem . so . You had i if you are designing a remote control for you know the global Global usage , okay . , so if people don't have the technology . So . Mm-hmm . So So everybody I I is so okay with the new requirements ? As as for the colour , what what do you think ? I think it has to be yellow . Yellow Yeah ? Do . you Yellow think that people like the colour ? T_V_ yellow ? remote control Min Maybe ? you can change the colour Okay , but . the image of the society has to be recognised . Okay . Yeah . I think Why if you you go have you know th like a yellow ribbon here is the double R_ It has to be fashion . Or should be . . Yeah , so . Doesn't Okay So you . need to be completely have to yellow , but just mm . Yeah . It has to be a fashion and really be uh the image of the society . Just when you enter you say oh , oh , it's real reaction . Think it's a Okay re reaction , okay . remote control , so Okay . . And also it has to be attractive , of Mm course . , because if you want to sale to sell the remote control . It's okay ? Regarding the first line , what So we're just expecting no more use of the teletext . Yeah . And that's it . Yeah . But I dunno , but why , nobody's a threat to me . It's already changed for I think it would be simpler Mm-hmm . . Okay . So I will close the meeting , um just after that we'll have lunch break . And you will have in thirty minutes individual work . Uh Y you You will have as the I_D_ I don't remember what is Industrial industr Industrial Designer Designer Industrial , yeah Designer . . to put Component um pon component yeah , yeah . , and the User Interface Designer to work on the user interface concept . Okay . And Florent to work my subject Yep . . And so specific instructions will be sent to you by your personal coach . Okay . It's okay Yeah . ? I think the um session is closed . Good . And by the way , Mister David Jordan , please record your presentations in your own folder Okay Okay . Not in mine Okay . Okay . , that's . Should clear be better . . |
IS1003c | The User Interface Designer presented three different concepts to consider for the user interface and introduced the idea of using speech recognition in the design of the remote. The team discussed the issue of using speech recognition at length. The Industrial Designer presented possible materials to use in making the case for the remote, introduced the option of using a solar battery, and discussed options for buttons. The Marketing Specialist discussed recent findings from trend watching reports. The team discussed what materials to use and their interface concept. The Industrial Designer will work on the look and feel of the design, the ease of use of the design, the characteristics of being powerful and fancy, and the speech recognition aspect. The User Interface Designer will work on adding a spongy quality to the buttons and the shape of the remote. Two members of the team will work on creating a prototype made of clay The team will not use the intelligent controller proposed by the User Interface Designer. The remote will be technologically innovative. The team will mix the concepts of the Google controller and the fancy controller in their design. The remote will use solar energy. The remote will use low level chips. The case of the remote will be made of wood. The remote will have LCD buttons. The remote will use speech recognition for simple commands. Using speech recognition in the remote. Whether to have a case that is made of wood or is spongy. | So let's start our second me meeting on conceptual design Mm-hmm . . So , as the previous meeting I will be the secretary Mm-hmm . and we will have three presentations and we'll have to decide on the remote control concept and finally we'll close the decision . So I will first uh No y you do the minutes first , or ? What ? No ? I I think I will let uh Okay . our User Interface Designer speak first , Mister David Jordan . Yep . So , we'll Yeah S . technical accessoire No no no ? Interface . Yeah . ? This Mm . . So uh first I will present the concept of user interface . Um there's three concepts in the user interface . So first one it's a Google controller . The second is a fancy controller . The last one is uh intelligent controller . So there are three concepts in our controller . Um n next I will explain one by one , the first is Google controller . Um , so I want the controller to be easy to use , but with sophisticated functions . So it's a combination of easy to use and um sophisticated functions . Uh this is a first concept of our controller . The second concept is a fancy controller , um so we want give the customers the impression that our controller is very attractive , um they can easy recognise our controller among a lot of products , so so the u the user f the the u user interface should be very very cute , very Mm Mm . . very g um A nice attractive one . . Such like this , there are several uh examples in the slides . I'm not sure the one in the middle is very attractive Yeah , it's very , you know if . It's you're very big , yeah . Yeah . It's hard f i it's easy for you to remember it . Or to recognise it , yeah . Okay . Yeah Yeah . , why not Yeah . . We'll have big discussion Yeah I suppose after that Yeah . Yeah , so Mm . . . So . the last uh concept is intelligent . We want uh we want our controller to be smart Mm-hmm Mm . . , so maybe we should uh use um uh technology , such as speech recognition technology and gesture recognition technology , so we need to have coop some cooperation with some research institute on speech recognition and um gesture recognition . Um With this advanced features we I think we can attract a lot of user . Okay Okay . Something else ? . No . There this is the three concepts of Yeah our . I just have controller one question . Yeah . , because for the intelligent controller Yeah . , you said that we can use the voice recognition or the gesture recognition , but as the um expert told us , most of the people want to use the remote control to zap t to zap between channels Yeah . Do you , so think they will be able to use gestures ? Because Y , if they do all the time the same gesture , as you said previously in the last meeting , maybe they will get injuries because of that Yeah ? or . Maybe if you . say channel three channel three two three four six five , I think they will be bored after a while . You don't think so ? Uh I think some time it's very uh convenient to use voice interface and gesture interface Yeah , sure than use . button . For example , if you cannot find your I uh Oh controller yeah , that's a good , you That's can that's just a true good . uh point , so . just just uh speak something such as One and Yeah , yeah , but suppose , one you two got . a cold . You Yeah have a . mute Mm . remote controller . So you can use your gesture . That's no problem Yeah but how . how is how Broken risky arm is ? it to trust like speech recognition or gesture recognition ? For limited vocabulary speech recognition is Okay very reliable . Okay and . for s limited vocabulary gesture recognition is also Yeah very , but suppose you have a family watching T_V_ Yeah . , and if they want to use Yep their . private remote control in the same time , do you think it will work ? Everybody wanting to change channel But this in the same this time but ? this would never happen anyway . Yeah , they cannot Why ? speak at the same time . Yeah If you have one brother and one sister and they want to Yeah watch , but the their favourite uh T_V_ programme , so they say oh channel four channel three channel four channel Yeah three Yeah but , it's Yeah very but all this interesting the time Yeah , so but the same . can happen . even with it you know this Yeah kind . of remote control because Yeah I . don't think the Yeah it , but you have the remote control , so maybe you That's can keep right it f with . you . You're not you're not obliged Oh to , okay share , okay it , you . mean it could be a problem for Yeah this , we can kind Yeah of , that's stuff yeah . that's . the advantage of intelligent controller . Even you h No you . have the controller , I can It's I can say it's channel three , so it's c come No , but to this channel is disadvant three , I don't have disadvantage to Yeah , I think it's . a disadvantage . It's Yeah advantage . And . mayb maybe we can have the switching mode to pass from you know voice controller to Yeah , but one manual other question controllers . How , eh . how much will it cost ? No , more How expensive much maybe ? Yeah . . Because I suppose we need to do research to have something working No no we we d . we we just Uh if are you if use Some um if some you efficient use the . basic No no we just um have some cooperation with some research institute , we don't have to do some basic research on this So field you . think it won't cost an Not a lot for us ? Or Yeah , I think ? it's uh because uh this technology is uh um for limited wor or limited wor uh lexical recognition , it's very Yeah , but uh uh it's uh yeah . But it's It's it's changing how the remote control is gonna be built . Because then you need uh I mean this doesn't have uh the power to do recognition , for example Well y . y No it's you have uh also the language Even problem for , you the know when f you um Mm-mm . because 'Cause the it the vocabulary it have to be universal the , so Yeah . . I The agree vocabulary with uh is very small , so Yeah . that's Yeah not a problem , but . there is one problem that uh Baba Yeah Yeah . . talked about is the international remote control . We need something that is international . Suppose we're we want to sell it in France . Yeah . The recognition system will be able to understand French . If you want to go to England Yeah . , it will be able to understand English , so Yeah . , the key , the key Yeah um , this could be downloaded by the web the maybe key of , or our the key feature of our controller is that it's it has some some um adaptation Yeah mechanism but you know . The . It's product It's The pro it means when you when you sell this controller in China it's can recognise Chinese . It's r if you sell this controller in France It's it a very can smart recognise French Yeah . , it's . a Mm very smart , okay controller . maybe Yeah , it's And with no increase in the pri production price Oh yeah of the yeah remote yeah yeah control . ? Because But of this product uh this technology has already been developed Yeah . So , but how will Yeah you but the problem is how to s you know if this is a push button controller , you Yeah can . send this con this remote control everywhere in the world Yeah . , the same one Mm . If . you have the language , you have to Oh n develop Yeah , yeah tha for that's each why country we have . to do language adaptation . Yeah , but for each country you have to do one Yeah . , because uh the for example Even for Se for each f for even for different family we have to do d Oh really yeah we would we ? That's have to do adaptation to Oh Yeah , but then . Seems w to be quite complex Yeah . , we have to Comple No take , it's not care so of the complex twelve Euros . problem And what about . voice recognition , do we have microphones ? And where will be they ? Do you think No no if no we're it's far not from television it will work ? I think that's n that's not a problem because you you don't have to wear a microphone . It it just the microphone is embedded in the controller . Yeah , but where is the controller Okay . ? Where is the controller ? Yeah . It's in your family , in your home . No , but Yeah then it's , but it's we're like this here it's uh uh an object . But Yeah here . you say you want to use i uh Yeah you can s you technology can embed it . uh A microphone microphone maybe here . . Yeah , but wha what is the use of voice or gesture recognition if you have a remote control li like this , if you have an object . If you want to use voice or gesture you need to be To talk free to the to the T_V_ , without any maybe object . . You just want to interact Yeah yeah just with you television just put . the controller here , then you I if you say you one use , he switch your command to channel , yeah and . you do s your gesture . Yeah , but you can lose it . No no it's n y if you lose it So well for example if it is somewhere in the room if i maybe if it is in the table there you can always say s channel one and the t the remote control gives the order to the T_V_ Yeah to switch . to channel Okay one you so . you can build a kind of Devic black box and put it Yeah on T_V_ . and Yeah just . to recognize Yeah . gestures and voice . Yeah but so you need a camera and you know a microphone Yeah . Ah inside . your remote control But you . would still have the buttons . Or is it do you think it should be only voice recognition and gesture recognition ? Or you you still have the possibility to use buttons ? I think it we should give the uh flexibility to the user Okay and , so we you think yeah yeah Yeah . , but . You can see they can switch form one modality to another . Mm Yeah . , I dunno . It's a bit risky risky . Yeah . I No think so , that's . And quite maybe inter it will be quite quite attractive . But I think that , you know , switching from one country to to another will be a problem , so although y y Well , if you do language adaptation , there should be no problem Yeah but Yeah i i . , I dunno . Okay . We should have confidence in technology . Yeah , we should . Uh . Hmm . So , what do you think ? We'll try the controllers you'd prefer . Mm What . ? Which kind of controller would you prefer to use , you as a If remote if control user ? I mean , uh I'm sure if the user pays the same price , he's happy to have recognition More features , yeah . . But Yeah , but if if if it like doubles uh I think he no need one would a control would be interested that . is very reliable , so . So I think it would be better not to do any intelligent controller and to stay with the Google controller or a fancy controller . Maybe try to mix the Google controller and the fancy controller ? Hmm ? Yeah . Yeah . Just want to have something controller which is in a kind of intelligent controller , easy to use , sophisticated and fancy . Yeah You but think if it's possible if you ? stick to um stick to the first two parts . So what's the difference between our controller with other products in the market ? There's no k features of our controller , so is there is there any necessary to design new controller without Yeah Yeah any . breakthrough . features ? No , I mean Would y would you replace your controller with a controller with similar function if you It's do not Y not really have some the we some function we can inside add for it example that some function like for browsing in internet , so or something like that . But uh I think a user need Yeah , you y that's a fun that's not the function of the controller , that's a function of T_V_ . You can replace your T_V_ with a new T_V_ with internet browsing No function , but you need , but you need new remote controller then . Because if you wanna browse internet or Don't have , I don't know a the , if you the wanna type something , or Okay . Yeah if we can send email from But it it's . not the only the problem only the No issue of controller , it's . No . it's also the issue of the T_V_ . Because the p the problem I can see with with the voice or the gesture itself wh Cause what for example can happen in a yeah family . i i for example Yeah if , but we do we do we we we cannot rely one hundred percent on these features Yeah . to u to use the controller Yeah , but , but uh we want with the so features of our controller such as you have the feature of voice recognition in your mobile but you seldom use it , your mobile , but you when you choose a new mobile Yeah , you , you wou choose you would the one with voice recognition True . . That's the feature is not one hundred percent reliable , but it's a feature to distinguish our product from our from other products . Yeah , but Yeah w we we want something th that works all the time Yeah . , every day , every hour Yeah , for , uh And for everyone all the person . of the family maybe Yeah , if You , so if don't , yeah . need if to if tune you're if you it ar . if you already have a product it works one hundred percent reliable , would you replace it with another one ? Yeah , why not I ? If mean it's , for example the goo y Because you you have say new we would we would to have a Google-like Yeah controller . . Yeah . I don't see how adding speech or gesture recognition would make the remote control look more like Google . Google is is simple , works fine Yeah . , so I I guess if can have a remote control that is really basic , simple and works fine Yeah . , it's already a lot . Oh yes , but Uh there's thi no this big difference between the traditional controller . I mean , the user is not only interested in having speech or gesture recognition or The then if he has nn no something . Tha that works fine and is really fancy , looks nice and Not But too the it's expensive there's easy easy there's too to n use there's . n , easy not to use enough . motivation for them to replace their old controller with a new one See if there's no key feature in the new controller That's the . That's problem the same yeah , yeah . . I mean , I I know it's more interesting to develop a remote controller with speech and gesture and whatever Yeah . . But you have to think Ye , the user is the one who gonna buy the product and Yeah . so . Okay I mean , that's . So the point let's go . to the Industrial Designer Okay Okay . . . Maybe we'll be able to take a decision after that Okay Yeah . , so . . Two ? Yeah , participant two um Working ? Yeah , working design , so . So I think I can Can you go to the next one ? I uh it's not this one . It's uh Okay oth the oth . so I It's the working design . Sorry . Component It's design okay . So this yeah so this is the described use What ? Are you inst Uh I think there's something wrong with your It did didn't r receive it . Didn't Maybe you receive it you record . it somewhere else . I don't think so . Participant one . Participant one . Interface concept . No . Hmm . Mm mm Oh . . Maybe I record recorded directly on the Computer . Yeah . Uh . Dunno Nope . Okay , okay . Yes . It seems . that we have a problem with the I dunno if you remember what you had to say or I can say it to you without . Yeah , so Yeah , maybe we can first come to No , I think it will be more interesting uh to to Frahan start with uh . With Frahan I think it's , then more you interesting can prepare what your slides he says , okay . , then present Yeah it . later Yeah , exac . You Okay will had . s some more information in I think it will be interesting after your Yeah . presentation Yeah to have , true um . Baba's presentation Yeah . Okay . In fact . , I don't So know . , I s Okay because i . in my presentation I don't have here with so Okay , never It mind was . in fact the design use to show you the design of what is inside Okay . a what is inside and what are the different component of the r of the remote control Okay . . So it will be interesting so I could show you some some picture Okay . of what is inside and so . So I in fact the the f something I want to discuss is which kind of material are we going to use , so Mm-hmm . will it will be wooden wooden di wooden remote control or a a plastic remote control like this one . So and in which which which kind will be the the different bu button Mm-hmm , so . it can be some , you know , classic pushbutton like this one , or you have also some button like L_C_D_ where you know Mm-hmm Mm-hmm , the . . button the buttons are unlighted during the night , or , you know , you can Okay see them . in the darkness Okay . . And the other thing I want to discuss also is which kind of alimentation , electric alimentation do you want to have , so will it be for example uh d uh solar energy alimentation Uh-huh . or will it be a battery like the classical battery so . And I think that for example for the alimentation it would be good to have uh both of them , so so for example in some country where you are in the the countryside and you are far from , you know , the cities uh Mm-hmm . for example in some place in in S Senegal , so if you have electric if you have solar Mm-hmm . alimentation , you just , when you want to have recharger or remote control power you just put it on the sun and after one hour you can come and so it can be interesting for people to have this kind of remote con It can be something interesting to make people buy it , for example Yeah , I think it's an . Yeah added . value to the remote control Yeah , yeah and maybe mm it can . attract all the ecological Ecologists , yeah k Yeah , yeah yeah . , yeah consumers , yeah Yeah , yeah . . and but about the the price of adding this solar battery , would it be something really that will increase the price of production more , no ? Alrigh In fact , having them both will if we want to have battery , regular battery and and the solar energy battery it could be it'll it will add a little bit of the price So . , but it will be an added value also that will be Yeah compensated . Okay . , so hmm . And what tha what about the uh materials ? And the materials , it depends for example you if you have a wooden material it can be more the plastic material is more common it's Impersonal very resistant but , mm-hmm . , you know , something wooden will be like , I don't know Yeah Special high . for cl so a special high class , or you know Mm-hmm Yeah . , and , you i can have some if you we want to put fashion in electronics maybe we can try to do something with wood . Mm-hmm Yeah . , even Yeah . if it is not completely wood , but just a part of the , you Mm-hmm know . , will be wooden , in wood Mm . and it can be interesting . Mm okay , seems And to be interesting so , mm . the last point is y also would do you want to have some very cheap integrated cir circuits , chips , or do you have low level or or very very expensive , it depends , but I think that low level will be , you know , it is an interim module . Yeah , we want something easy to use and Yeah . so I think maybe something very low level wou Yeah . Yeah would be enough . , yeah . And you think that we will be Yeah , I think it will fit on the price we want , twel Okay twelve . Euros , so . So wood . And what about the buttons ? I think the buttons I pr I prefer , you know , the L_C_D_ you know lighted buttons because , you know , it's I don't know No it's fashion um yeah , in the , yeah dark . , it's fashion and it's related to how beautiful it is or uh if you want to watch T_V_ in the darkness or if you want to lo find your find your your remote control that is lost , you know in the darkness it's very easy so , right . What about the touch scr touch screen ? For example . It's it's expensive I I guess . I think a touch screen will be t as expensive as the L_C_D_ buttons so Mm . . But And it is a kind of other design , I mean . It can Yeah . also be interesting to have this kind of So you got email ? I dunno . I think we have only uh five minutes left Okay . . Participant four ? Functional requirements ? Uh no , trend watching . The other one . This one ? Yeah . Uh , I think so , just Yeah , so just to meet the user requirements I would just do a s short anal analysis of the remote control market and to kind of um have a better overview of what's the fashion in general I've checked more than only the remote control market , so next . So again , it's pretty much similar to what I've said in the previous meeting . Um user really really want a fancy look and feel . They're not so so interested in uh functional look and feel , okay . Like the one you've shown , David Mm , with . all the buttons and I Mm mean . i i it sounds good technically but it's it's not what they want and uh So , second point is they still want it it to be technologically innovative , so maybe it's sort of related to what you've said with the speech recognition and so on . Okay . At the same time , it's important that it's easy to use . So that were the three first points from the remote control uh analysis . Now i if we look at fashion in general um Okay . Wha what we really see this year is that uh everything from clothes to shoes and furniture is is inspired by fruits and vegetables , okay Ah yes , so I think . we really have to take this into account for the design of the Yeah the thing . , yeah . Okay , yeah . 'Cause it's it's really what people want . Even if it's in general fashion , we want it to be in the remote control . And then uh if if we take the ordering or the ranking of all the points , fancy look and feel has , on a score of seven would have six as importance . Uh the remote control has to be technologically innovative , it's three . Then easy to use uh it's not so important actually with respect to other y other ones Okay . . So we see fancy look an look and feel is the most important one , and then if we combine this with the fashion uh from Milan and Paris And fruit and vegetables yeah we . go to the fruits and vede vegetables . And the other point I haven't mention is people wan want to have a spongy Spongy touch , okay 'Kay . so this is this maybe doesn't really fit with the wooden design . Okay , yeah , yeah . I dunno . Yeah , but the problem is which kind of material do you need to to be spongy ? Yeah thi this is this would be like um Pla plastic-like S , but Very stuff rubber , mayb Okay maybe , rubber , you rubber know , rubber-like desi okay , yeah uh . Yeah . device , so um Yeah . Okay , tha tha that was the main point , I think , from the trend in fashion . Okay . So we have to take decisions about the component concepts , about the energy . So , as you say you want something technologically innovative Yeah , maybe . using Solar solar . energy and Yeah , so when I think it's Okay . with battery would be something interesting , maybe will attract Mm-hmm Yeah . . It will be a pro-ecology consumers Yeah . . Uh cheap imprint so you s you propose low level Yeah , I chips think would be uh enough to have something Yeah , yeah working well . . Yeah . Case . Later ? So you think case . Something spongy . Someth no wood . No wood but Maybe not no Plastic wood , but I ? mean Would some ma maybe not the part you Pla touching you Maybe know I . think you we can have wood for example in the bottom and , you Yeah know , maybe . It depends the base on the design . we want , so . It's But still y it's natural . Yeah Yeah Th , it's natural . The feeling and i is natural , so maybe we can stay with wood . And it can be correlated to energy , solar energy , so for the marketing aspect , you know , saying Yeah that , I mean it's it's not ecol exactly right for the spongy Mm point , yeah of view , it's . not right , so . But it's still fashion . But we could maybe have both like part of wood and some rubber for the buttons , or Okay I . Yeah dunno , something . that you can Yeah . into it . Uh and what about the user interface concept ? Google and Google and fancy and ? fancy , f how about the the voice Because ? And I think that with the voice and gesture recognition there are still some disadvantages with this . Uh Uh yes maybe we . can do some marketing studies asking people if they're interested and how It It is an an interesting concept to see to have Yeah uh . Yeah . voice control . Yeah . The smart Mm . controller Yeah . But and the . problem is I I'm we can infer i if you have v voice control why not to put it directly on the the T_V_ , so speak directly to the T_V_ and you don't need a remote control actually , so . Yeah , but you need a receiver to recognize the gestures and the voice But it will be . embedded on the T_V_ and not on the remote control , so . That's Yeah true d . Okay . I dunno So . maybe we'll just focus on the Google controller plus the Mm fancy controller . , maybe try to mix them these two concepts together , just in one and do a remote control with solar energy Yeah . and batteries and with lev low level chips and wood . It's good . And L_C_D_ buttons . Yeah , L_C_D_ . Yeah , I think for these supplements the solar energy would be something quite interesting and not maybe too difficult Yeah to add , yeah . , yeah . And pf what can we think a supplement to What interface ? Yeah , for the interface something added value . I think the supplement can be the voice . It is just , you know , it is not the most important , but it can be a part of With a module ? You mean the remote control with a mur module if you want you can Yeah just use , yeah . commands , words Yeah and . Mm . use them Mm-hmm when you don't . want to use To your push fingers button . , yeah , yeah . Even it is for s just some kids , you know , switching channels one two three four Turning the T_V_ . Yeah o , turning on o yeah or off . , yeah . Not very complex commands , but easy commands , so So . , adding some vocal commands . Yeah . Simple ones ? Yeah , simple ones for Okay . So the next meeting will start in thirty meeti minutes so we'll you will all have to work in in your direction . So you will have to work on the look and feel design Yeah . , to have the easy to use , powerful and fancy remote control Yep . with some added value such as the uh simple vocal commands recognition Yeah . . Uh you will have to work more , Baba , on the um spongy way to to add spongy um expensive touch buttons to the buttons Yeah , to make some and new try to find maybe a nice shape for the wooden remote control Yeah . . And I sup I think we'll have to evaluate th the product Yeah too , no not . forgetting about the fruits and vegetables Yeah . Okay , fruits . trends . Yeah . If possible . Okay . And remember as as I said last meeting , we really have to build a fashion remote control and uh the colour of the um the society will be really Need it to be , okay . it will be seen in the remote control . So you will have Baba and David Jordan you will have to work together on the prototype Yeah . and you will have next time to show us um modelling a cl a clay remote control , so Okay Okay you will . have to model model something . Yep . And I think that some specific instructions will be sent to you by your personal coach . Okay . So Okay . , no more questions , we can close the session . Hmm . Sounds good , mm-hmm Okay Yeah . . Okay . . Okay , cool . |
IS1003d | The User Interface Designer and the Industrial Designer presented their prototype for the remote. The prototype was yellow and red and was shaped like a mushroom. The team then conducted a product evaluation of the prototype. Overall, the team found the prototype to be technologically innovative but had some issues with the prototype's appearance and its usability. The team decided that the prototype required further work. The team then discussed the production costs of the remote and what features they should retain or lose in order to maintain their target cost. In discussing the production costs, the team settled on what features they wanted in the remote, while staying within the boundaries of their budget, and decided it was not necessary to completely redesign their product. The team then engaged in a project evaluation in which the team discussed the process of creating their product. *NA* The remote will be shaped like a pineapple. The remote will be made of plastic. The case of the remote will be single curved. The remote will have one solar cell. The remote will have a scroll wheel. The remote will feature only one push button. The corporate logo will need to be incorporated into the product. Whether to use a mushroom or another fruit or vegetable as the basis of the shape of the remote. Having a base on the remote which the user is required to turn in a circular motion in order to change the channel. | Mm-hmm . So , ready ? No 'Kay not really . . Just Crap . Sorry , I Okay . I It's perfect um . I'm Your afraid judgement it's is biased Uh thi this remote control will stay . a prototype 'Kay , so whe where is the remote control ? So Where , we are ? It's here . So . Okay . let's go for our detailed design meeting . Yep . So I will still play the role of the secretary , and we'll have um first the project presentation by our Okay User . Interface Designer , David Jordan Yeah . Yeah . , and our Industrial Designer , Baba . Yeah . 'Kay . So we'll have to evaluate the uh your proposed remote control , and um have an idea of the price that uh this thing will cost . And in case if we're we all agree on the fabrica of um building of this remote control , we'll evaluate the um production . So maybe I will let the our two designers talk about so I have slides their Okay . You have s oh . , sorry . Oops . Ah , that is Effectively three one slide and . maybe we can Product prod discuss What everything slides . ? Yep . Okay . Okay . So , this is our product or prototype . This is made by clay . Looks strange Yeah . . Uh the basic colour is uh yellow and red . Yellow is uh our company colour Okay , uh red . it's uh is more attractive . So we used two basic colour , yellow and red . And the shape , there's two basic shape . The first is a circle and the second is a triangle s piece . It's Okay we . call it a mushroom design . It's looks like some mushroom Yeah , so we call it . mushroom design Uh . So this is a introduction of our product . Next Genetically a mo modified mushroom I will say , but Yeah . keep Okay on speaking , yeah , so next slide . . So there are several key features of our pr prototype . The first is that it is fuzzy . I'm sure this would be the unique design the market Yeah Oh , yeah I'm sure . Maybe , I hope so . Yeah , so it's a fuzzy . design , and a unique design . Yeah , that's . Um true . , and uh the second key feature is that uh s circle channel um selection . In the traditional key uh traditional controller use button to to select the channel but now we have a s circle , so we can turn this ball to t to select channel . So it's quite Chan convenient for user to use it . Yeah , okay , but don't Yeah touch don't destroy , s your prototype okay . . Uh the third feature is a stable triangle base . Uh this sta uh this triangle base is very stable , so uh so it's it's um it's unlikely you cannot found it . So it's v Um , you can put it in the table so you can turn the the ball to cha to select the channel and there's some cute button . You c can can you can see the the shape of the buttons n is a mushroom , so Everything's mushroom Yeah Yeah . So , everything's we can mushroom call our . . Mush remote control the mushroom . Yeah Mushroom but design it's not , yeah like . really mushroom because you have uh you know uh like lemon shape , you know , centre Yeah . is Okay yellow . and Yeah t , th that's why if d you put it in the table , be To integrate careful , you , somebody know yeah will . eat it I don't think I hope nobody will eat it . You know , to integrate the fruit . aspect , you know the Yeah . Oh Yeah the , because . mushroom in was not in the trends . I mean Really there Fruits ? But was fruits and vegetables . yeah Fruit and vegetable , so Vegetables . Yeah mushroom . was . Mushroom a kind is a vegetable of you know . I don't think uh it is Yeah . . It's vegetable . Mushroom Yeah . Mm-hmm ? Oh . , uh I'm not So sure th it's something eatable . We can . Yeah it's . a veg a kind of vegetable , but you know Yeah we . we integrated them with different But colour anyway this is not a mushroom . anyway , so Yeah it's fine . I I think we take into . account what you said about fruit and vegetable you know . This , you know , very No , I mean enlighted , yeah colours , you yeah know . . Inspira inspiration And inspired is colour and and very sophisticated material , so True . . Yeah And . so Next slide . Uh , no this our only So two what slides we w . what I can add is that , you know he talk about what is outside Yeah , so . what is inside is what we dis what we talked before about , you know , the chip , it is a low level chip , and So we cut it to see You know , we don't need to k Mm-hmm . . You know wi . the low level chips inside and you know the L_C_D_ button Okay and the . So i where's the battery battery ? The battery it is under . It In the base is in Base th in . In the in basement the base . Here , yeah ? . In the basement . And . where is But the we solar say uh solar we sa cell we said ? solar . Where In is fact the solar this cell this ? this this is a kind of you know revolutionary solar receptor that we can put outside and Oh . Do you Okay think it . won't be It won't cris increase the price ? I don't think so Okay , but it , we'll it's see after might be . We okay , so will have . I first it might be to okay Okay . So . so , mister money , what's Yeah your opinion . according to this remote control I ? mean , we gonna try to measure how good it is instead of just talking about uh we had three keys key points to uh for this remote control design , and first one was uh Mm-hmm . fancy look and feel . Yeah Yeah . . So w we'll try to judge this feature uh with a one to seven scale , one being uh no , I think . Uh just let me check . So , four point three point five , it means it's acceptable . One one being true , and seven being false . Okay Oops . Ouch . . So Okay . Do we have a fancy look and feel Yeah , according , I to think you so I think . you have ? nice colours . I don't But is it The sha the bowl shape Yeah people , the shape like is . unique , and the colour Uh I'll agree it's unique , but is it really So Is it it depend really on fancy how d do you define ? fancy . Yeah I mean , fancy was was defined by s fruit and vegetable look But . it's you have the lemon aspect of this th this this thing Yeah Maybe if you change . if you take the buttons . out Do Don't , and maybe do that do , please things like . that I dunno where the lemon is , but I mean it's I not it's obvious it's i this shape . is a lemon like , so It would be bet more like a lemon ? Yeah . If Because I dunno , maybe i improving the texture of like having Yeah it . less Less smooth button . or Uh so , my mush . Looks like more fruit Yeah Mm , but you . Maybe don't . have any a button now pineapple . ? Yeah . I dunno . And you know , you have the finger here Yeah . , with the buttons ? Hmm That's . uh yeah , is Yeah that , it's that's getting a good idea . So that's great It looks more like a pineapple . That's . Sorry great . . What's the use for that Uh , for ? I have turn no turn idea the ball , so . If you want to . turn the ball I have no idea , it's very it's very convenient for what you to to to turn the ball to change the channel . Okay . And Uh . where is the voice recognition ? Ah , it's embedded , your microphone Yeah , that's Okay . Th this . th th there's two Wait th that's two the functions second point . This is microphone . First one array is we have to judge the If it is fancy or not . fancy Okay look and feel . Is . it better I mean like that So ? Looks we can we can okay say , let's say it's t a pineapple now The colour , is the colour acceptable . ? No , the colour is okay , that's fine So the shape . I mean now it's . It but looks I like would say a there is more too much red . now It's you too took much it red . Um ? In if the basement ? It looks like a pineapple with cherry on top Okay Right . . So , from one to seven ? . Mm uh I will give Seven I will is the ma the maximum ? No I'll , seven gi is false and one is true . I'll give two or three . Three , it's Three okay , I will say three . Three . , three Three . Three ? is fine for me . Okay 'Kay . . Three . Isn't it bitter like that Yeah yeah ? Then yeah uh let me . What other The other criterion is Is it easy is it to use technologically ? uh Feasible technologically ? in innovative . Ye uh You said previously that you there's um microphone inside an Embedded Yeah , this . is microphone array , in fact It's a micro . There four array microphone Oh . Okay , okay . So . they they they , and they you there's have a microphone the array . there's the technology inside that recognise simple vocal Yeah comments , yeah . So you ? And can you capture can turn voice it so Oh yeah yeah maybe , you , yeah it's c . techno Yeah technologically , so you can And innov I capture think innovative you you've never ? seen s voice a rou from a round different remote control , so directions it is Yeah . Yeah . bu but I when you say technologically it's more uh W I dunno Yeah , but , in the core , or single . We have tactile buttons . Mm-hmm . I see , you have microphone array embedded . You have No , that's good . Yeah . That's good . And you have , you know this ki this solar Oh receptor , yeah . that Yeah , th , you that's know another Yes really good point . Yeah . Maybe . I think technically okay it's . acceptable , so Maybe two ? Yeah So using . the same scale , two Two ? Two ? I , yeah , two . It's would it's say fine two , so . . You agree ? Okay Yeah , I agree . It's better . Now like maybe that , isn't the most it ? critical one . Okay Most . L last one w I would like to judge is is it easy to use ? Eh , for th the vocal command yes , it's might be easy . But it's Yeah just , it's speaking very easy . . You just need Yeah but the this command You this can . turning use this in this way can you . can you just re explain me the As a principle Yeah . . Please . Th this is the base Yeah . So . you can turn to change the channel . Yeah but how how intuitive is it to turn things You just to change tu channels turn d ? I d think maybe if you Like he if you want Oh to , ok go from I understand If you hear some . You take click take the remote , so and you can turn Yeah like that . to change the channel Yeah . Yeah but imagine ? I you think y it's quite easy to so s zapping , but maybe it will be too fast Yeah , it Yeah would I'm I'm no I'm not definitely convinced . it's it's the best way to if you wanna jump from , I dunno , one to twenty ? Oh Yeah yeah , that's . difficult How can you . That's go dif that's directly difficult to twenty . , for example No , no , no ? . I if y Yeah uh if . it depend on the the angle you turn the Yeah Yeah . I but agree y how . I agree . But I mean if you need to know I if you're I fro if from this two is a channel one . So ? it c it could be channel I think two something , channel that three , channel Yeah four . , channel five Yeah , you have . So a change , like . Yeah . that And Yeah you , and you ju can just so on imagine . you have fifty fifty Oh channels yeah . uh Y uh fifth channel We're not divided talking by the num by the by three hundred thirteen degree Yeah . . So you got how many degree you Yeah you but y but you have it to go through all the channels if I you No think want you no to can , you go don't if have you have to a scale y , so no it's uh when you when you stop t uh when you stop , the the turn , Mm-hmm . then the angle you stop is the angle you is Yeah the channel you . How d how do you know this angle is th is the correct one ? It's it's very easy , because you kn you know how many channel are there in So the you you count one degree , two degrees , no Yeah . , yeah , yeah . You can do it . I don't think so I think so I Yeah think so you , it's can a do bit it difficult . . . I think so , you can just I think change b . but the the vocal command is easy too . You can say fifty Yeah voc vocal and command is okay fifty it's okay , so . But w we've said previously that maybe it's not going There's to be uh also th l Yeah a number , but when you're , you the know main zapping . you're changing from one channel to the other , so you're passing through all the channels . So , when you say I want to go to the channel number twenty that's you've decided to go to channel twenty , so you can say channel twenty Uh , yeah , or , and channel y that's four , because yeah you . really want to go on this channel . But if you really And this want would be to more for browsing to do zapping , ah . you you Yeah . don't really know what you want to do , you can turn it Yeah . Just . go through all the channels To see and maybe Mm-hmm uh stop if yeah . Yeah there is something . Yeah uh interesting . ? Yeah Mm-hmm . . Seems to be good . Yeah . Good choice , mister David Jordan Yeah . Yeah , I mean . you're famous And but And also I'd you can , if . You you i . yeah , what's You ca what's you can this turn this cherry . Or you ca you can you can ? also It is a turn turn off this t turn off . For button this you , maybe can tune . it's for tune . You you if you want to skip from channel one to channel two , you you skip this . If you want to from uh skip from channel one to channel ten you tune this Mm . It's like fine . , from coarse to fine . This is coarse , this is fine . Yeah , yeah yeah . That's Okay So . it's coarse to fine that's design very technologic . , so . Yeah Yeah Okay . the uh th this looks better . Yeah . Yeah is . is this is , from one channel S to But I maybe di to I didn't ten channel see where the . This t f is from the turn one channel off to t turn on turn off button so much activates maybe one of the Yeah Yeah , th you . Yeah have . the vocal commands . Uh it's Yeah k . On off on off , yeah . . Yeah , but it has to be on to Most recognise of the time fas you have the yeah it's a sleeping remote control Yeah . , sleeping Ah , that's . not the ecological That's part true . W that , yeah why . we have the Solar solar To . compensate ti yeah . Yeah . Okay . . So So , which number ? three Easy to . use , it's very relative but three it's fine , I think , it's reasonable Mm-hmm Do . you agree three Yeah ? Three , agree . ? , agree So . reasonably , is four , is one ? Three f three for me , it's o it's okay So . Four , three or three . . Maybe you can vote to see how many everybody gives and no and just take And the mean what's your opinion . ? Uh Will we you wouldn't give say , I mean four , those ? are sort of agreed but this one would be more five to me Five ? . I'd like I mean this is the just a prototype . I'm not really convinced it's so easy to use Yeah , but , so I don't maybe Uh know if w . w what do y what uh you compare with traditional Yeah . uh um tr traditional controller ? I think it's easier than traditional controller . If you use traditional controller you have to put a button , but now you don't have to put button , you have you just turn the Yeah turn the but ball y you know . There's So you have two kind of balls , the smaller the the the yeah so you can c you can . c you can control the scale . But in the traditional controller , how do how can you control the scale ? Uh by pushing You just push zero two button after , zero after and the first one . and Yeah one . And , yeah , yeah , y you you can do it Yeah , but that's you . can also do it in the b if you you do not wa if you do not want to browsing all the channel you can just p there's also a button here . Are there some buttons ? Okay Yeah . , this function is just for your browsing , from one channel to th the next one , the next s sn s , the Mm-hmm It's th the not . third what one you said . previously . Previously Yeah you , if you're said changing that turning your mind this was . the fine Fine to coarse . Fine Yeah to coarse . And , yeah . from ten to ten channels Y one here to ten . , ten to twelve , uh ten to t uh twenty . Ten to twenty and this one , t one two three four five six , like this . Okay . Uh there's different scale , so you can Okay you can choose . But this how much do this you want has to to sc stay on the table , right Mm-hmm . ? This has to stay on the table . I i In fact on a flat this is place just a base . You can just You can Yeah Yeah but then . uh when you turn Oh turn it Oh ye yes , that's Yeah Just right , no no . , no . You can't put It's it out . It's just your turning from the base . You need to have everything in hand . If you want to turn , you can't use it and turn . It's impossible Yeah . . You need to put it on and You know turn tha that's . the weak point Oh , because with a traditional You use your one y you just have one hand Yeah , but my nobody God would . . be able to take it in the pocket and bring it in the kitchen and say I've lost the remote control . Nobody would take it Sure . Yeah , you would never . So nobody you would w never lose will this one lost , yeah . lose So it th . this is a d next generation controller yeah Yeah . . Yeah maybe , maybe . may it's the next Okay prototype okay , maybe , okay we . cou S maybe we can change from Four th . Maybe four Four , it's okay . Okay . Four . I'll put four ? Easy to . use , four . Gonna Four say four Yeah , four it's . more . Uh reasonable it's even . easier to maybe . You can you can erase with this er Ok yeah . Okay Mm . . Yeah , four it's more reasonable , so . So So it's , average nine ? , nine over Three Three ? three ? Trois . Three . Oh yeah , it's Trois . . Okay . , so It need maybe some wo further work , but Yeah it's , especially on the easy to use Yeah , uh s Yeah yeah . . target . Might So it might be fine Okay , th . . the project is accepted ? Yeah . Yeah , b I think But I d m I think that it will be good to do some more work to transform this into a pineapple Yeah . Yeah , yeah . Yeah . . If you re we really want to have a fruitful remote control Okay . . So uh mm That's mm the finance . Mm . . Okay and we we had a project prototype presentation with the evaluation . So as we all agree to accept Yeah Mm . . , under Okay certain . conditions , the prototype , we'll have look to the final sh financial view . So we need to calculate the production cost Mm-hmm . As . I said in the first meeting we need to have so a remote control that would cost not more than twelve and Mm-hmm . point fifty Euros Mm-hmm . And . if not if it's not the case y you would have to redesign it Oh yeah Yeah . . . So , just have a look at the okay here is the Excel sheet , so so it has the energy source . We have hand dynamo . No No , we don't . use that . We have battery , right Yeah , we have battery . ? Kinetic , we don't have it No , I suppose , um , but we solar have solar cells cells , yeah . . Um , how many do y do you need , solar cells ? Do you think one would be enough , or such as Uh I think in as each number ball of you branches have three ? Three three uh yeah , three , yeah . Three three solar cells . ? So , electronic . Single simple chip on print ? Just S one s would be necessary simple , simple , yeah ? One ? . Yeah . Zero for the others . And sample sensor , sample speaker . One Mm ? . One maybe , yeah As we . have voice recognition Yeah , I think yeah . yeah . So Is it the case . Is sh it So we are all already nineteen . Wooden . Okay , just The solar cell keep is too on going expensive , just Yeah to have an idea . . . Is Yes a wooden pl I and that's There's no Well wood , so plastic uh just only yeah , I think , but what . what about case ? Uncurved , flat , single curved , double curved . I think it's more like That's double gonna be curved double Double . curved curve , yeah , yeah , double . curve . One ? One , you have . Uh wood ? But it's yeah Rather four , a buttons a rubber uh . Oh Uh no , interface do we . need special colour ? Y maybe Yeah , two , yeah Yeah ? We have , yeah two that's special . Y special colours colours y yeah , yeah , sure . . . Push button . Mm . Yeah , we have four . Five ? Five Okay . . Scroll wheel No . We don . no . It it's more like integrated I think scor that this will No be no like . . a scroll Yeah tha wheel that's , actually wheel . Y . you No tu no no , it you turn you turn it , so Yeah Okay , maybe Yeah two . . scroll wheel , as we Yeah have , true the coarse . Yeah , yeah . Yeah . coarse to fine scroll Okay wheel , yeah . , yeah . Scr So I think the , no price button is okay supplements . ? No . Okay Um . , no . Okay we I think we have problem L_C_ display , maybe . . Interface . I think we s if we keep on adding things It's okay . fine so . we have to Yeah w one of the m key point is solar cells . Maybe if w t if suppose if we change and we g put just one ? Yeah . Has it changed . Yeah , it was stage No one y , so . i it did change , but Okay . We have change just imagine the electronics we have to from from the the the sample So sensor to regular chip . Oh . We have to delete the the sample sensor , I think Yeah Yeah . , but we have . you the the voice recognition , no ? Yeah but this one one of the feature we were not Yeah it's really the one it's m maybe Okay we ha . we have two versions , the first version , the basic version I think you can . Advanced transform Yeah . version the we wood have into speak plastic . , maybe . Because uh Yeah it seems , if that this Or can it be would be better . yeah , wood into plastic and it it should be fine . Plastic is free Yeah . . So , do we need special colour ? Yeah , that's one of Because we have the red requirement . . Yeah , red and Wait yellow . Red and yellow . We . Fancy could We turn . we we can could we turn can everything we c in either yellow yellow . or black . Black then is a regular colour , so . I think so we need if we try to have a kind of Yeah pineapple , one bee . Yeah . . So push button then it's it's the next expensive Yeah one . An . but we have integrated scroll wheel with push dut button . And I think this is one Yeah . Integrated , thi this might scroll be wheel push button . . So we'll we have only one ? And push button Close to . . So if we have all One integrated . i in the scroll wheel and push button , it's uh I can remove maybe f you have five with push buttons , so we can just , I dunno , try to modify some of them to have yeah . Okay , so what's the bottleneck ? How about we change Double the sale curved Double curve . . We can ? transform the double curve into single Something flat c yeah . F . some Yeah , but flat S uncurved Case , what's . Yeah , maybe the not ca Single . curve Yeah . . Single curve should be fine , so . Oh , what Mm Ah we have And one then . Nearly one Euro left . . Um . Maybe don't It's bat no battery , only solar cells it's a bad idea , so Um . I . think there's a problem with the push push button . We only need maybe Two just one ? One . Just one . Yeah . That's fine Okay . Okay . That's . Agree . fine So . So we have one . One button , yeah one , you will wheel have So s one . button , and one s scroll wheel , so scroll wheel with push button on it . And the vocal chord , it's fine . It I th it's fine . So It's good they're not charging anything for that . So , yeah . It think we we've done good job , as the cost is Cou could we have look twelve fifty Could we e have look at the Yeah y actually p the it's wrong . We're not the prod under the p twelve the cost ? Euros Yeah , but it's and a half under . or equal . It's not written It's . Sometimes fine . it's under or equal It's under . or Okay equal . It's fine , so . Okay . Okay . So let's say Twelve Wha what fifty . yeah . It's fine , twelve fifty Which part uh is the most expensive part Solar ? cells The solar . Yeah cells , I think , r . is Yeah i is it , I think ? it's not t t I think , yeah . But it would i be interesting for our marketing team , to make Yeah a lot , to of be able to si advertisement to sell it . concerning these solar cells Yeah to be . Cheaper That's . nice argument , but Yeah , with if mi it's it's still four It's it is our really of really twelve uh . really very very expensive , though Yeah . . Maybe if uh okay Okay Yeah . . but it will be technologically innova innovative Yeah , so , yeah . Yeah but we just have one button . . So it's easy to use and powerful , as the remote control a has only one button . Easy . I don't know about powerful . Yeah . It's easy Easy to use . It's very , powerful easy to . use . Mm . So I don't think we need to redesign the p the product . No Uh that's . what we've just done . We've done it Yeah with it Yeah is . . under the if it was low , high or so . Um So okay . Now So So what are we going to do with this project evaluation ? So Well I think we have just have to discuss if Okay , okay , it's I dunno fine . . So did you enjoy your clay modelling ? Yes . Of course . This is Yeah my job . ? Was it a nice way to create your remote control Yeah ? , it's uh it's good , to to create a control instead of a computer . Yeah , I think I find it really funny and amazing and interesting to go through all the process to from the beginning to the end . And designing , looking at the chips , the solar cells and Yeah . uh and it was very informative for . And for the marketing guy ? Uh tha that was good but we should have more brainstorming like meetings , maybe Yep . 'Cause we just . presenting one is presenting his stuff next one his Okay stuff and . then we try to combine afterwards , so it Okay um . , okay . And new ideas about new products , maybe , wi which would be fashion and uh and yellow . Yellow . I think you can think about a yellow T_V_ now after a fruit T_V_ or I dunno . It can be an interesting I don't know Yes , just lemon . Yeah , just a lemon T_V_ it'd be yellow Yeah lemon , but y . you know the traditional T_V_ it's um It's flat Yeah , uh yeah it's flat Squared , yeah the shape is ? very boring Yeah , that's . Could right we . It's really boring come up , yeah with . new T_V_ Yeah . with such as this kind of T_V_ ? So you can you have base , triangle base so you the T_V_ you Ah can , the lemon T_V_ with the pineapple remote control . Yeah , that's Yeah that . would be really interesting Yeah , actually . Because . the T_V_ you Oh also , that's interesting . You could f we could do a kind of fruit collection of electronics Device things devi Yeah . Electronic . Yeah device . , but Yeah just don't . trust too much the The fruit trends ? Yeah . . 'Cause fruit Maybe and vegetables it won't last for ten years uh Yeah Yeah , maybe , it's la . Maybe next two year years it will it's be dead insects . . Yeah . But I think it's good to follow the f flow Yeah . and you know make it now and after , you know , if Mm the . people change their mind you change also the Yeah product , but this is good because it's . not a long long life product . Yeah . T_V_ is more like fifteen years , maybe , so . Yeah If , yeah you have . That's a lemon a lemon yeah T_V_ for , yeah . We can fifteen think about years T_V_ with you know where you can change you know the aspects o like for the cell phones , you know Customable . Yeah , you customise T_V_ . it every ti so every Yeah ti if , yeah people . change , you just change the appearance Ah , and such y y yeah you . You've can Tha keep that already would said Okay mobile . that would make phones it . Yeah Yeah . , you can keep the global appearan . Yeah , and following The mood of persons , the fashions uh Yeah Mm . . We It's interesting , maybe int we can create a a line of uh T_V_ Yeah with uh , T_V_ , yeah . Yeah A a T_V_ . a tr for autumn and a T_V_ for winter , you know , so Yeah . it's So what i and do w is it Okay . So I think the costs are within the budget . We're just Yeah , the at pr Yep . Yeah at twelve . fifty Euros . So do you think you can celebrate your creation ? And you can celebrate your leadership . Oh , thanks a lot . Thank you Yeah , mister but I think David Jordan f it's really a celebrating . object . So it's yellow and very Yeah Hmm a very . ha . it's very happy , so Yeah . It's . Uh it's party it's party a pr it's remote like control yeah . . The thing now is to to sell it . Yeah , it's your job Yeah . Sell it , right , go and sell it . Goo and Yeah good luck , so . Yeah . . Okay and the twelve fifty twelve uh twelve Uh-huh . Twenty five Euros Twenty five Euros , yeah . Yeah , I think it's . Twenty five It's Euros maybe a little bit expensive It's cheap , yeah . . No , I . No , it's not so It expensive should be I'm fine not so . happy . about the fruit shape , you know . Wh really ? It should be it should be fine , you know , actually Okay . S . Maybe what you Yeah can do a . test . Put it outside , and if bees come , it's really fruit . I Okay I think I like the But don't the put colour sugar a in the it colour , it's are not very working good , so . actually . so No , the colours are uh it's perfect , yeah . It's perfect , and True . Uh yeah , another thing is the logo is missing still . I p is Yeah , but th the colour , I think the colour y the is more is the yellow most important Uh ball thing that , because I I don't think you have ever seen something like that before for a remote control . Still that was one of the requirements we had . It's yeah but it I don't think it's such a problem just putting Uh the logo somewhere f like y . we can we can put some uh double Yeah , but we R_ decided to have something yellow and red , for the costs . Yeah . So maybe we can just integrate it on th on one side Mm . , the double R_ . Okay yeah Yeah , yeah . . That's actually Mm good . idea , so So we have the logo , we have the colour , and we have the fashion in electronics So we have to give , so a we have the slogan too . So we have give him give it a cute name . Cute Yeah Mush th mushroom na no , it's controller the . it's the pineapple control You cannot remote say mushroom control because it's It's not . It's the not trend a a pineapple mushroom now . It's not , it the . It's has trend a changed pineapple . remote . It's controls a pineapple . Pa . Pineapple . Pine apple . Yeah , pineapple remote remote Yeah , but control just . flying saucer With cherry , or on top . Okay . Oh I would , that say flying saucer . Oh unid uh It's unidentified more appropriate remote , somehow control , so . Okay . Okay That's . that's pineapple remote control . I think it's fine . Mm Okay . Will Yeah you buy . one ? . Yeah I will try I'll Try to Twenty . Okay five try uh Euro . . I can hel I will try versions so to see Okay how . easy easy Yeah to manage you told me you h you d you d you lost your control your Yeah I always T_V_ lose so my Yeah , so so you need to buy one . so i if it is a universal one I can use it with my T_V_ , so Okay it would Mm be . One . thing I like is the shape , because you know it's not like the Traditional uh the one remote controls you can ? Yeah put . in your pocket , on uh in So your jacket this one . and this one . What do you choose I prefer the laser remote I control ? What do you choose ? think I would choose this one because . No of the colour . It's Okay . . it's will enlight your house , your home and your T_V_ , so . Okay . Yeah . Oh . Maybe next if we decide to do something we'd can put light inside . Yeah , yeah that would be Yeah uh but that's an idea going to be expensive . , you know Yeah . . We had some problems going I to think twelve Euros and . it uh I it dunno would be interesting . to just to see if we can if people will buy this one , and maybe add some Yeah features , afterwards to it , if Yeah after . Yeah yeah . . if it's a new trend . Okay . So Yeah that's that fine . So we can celebrate now . That's our new product . Champagne We should celebrate , mister . Baba Yes . It's . it's fine . It's I like it . So buy one Next time . Well , I'll . buy one here . Yeah . So Mm . Okay , I will close this . Mm Yeah . . No ? So I think we have finished Okay . the designing and the evaluation of our remote control Okay . Yeah . and we have a nearly final product . Our final prototype Final which prototype Final , yeah prototype , ye , right yeah yeah Prototype . , yeah . . . So Okay , thank . you very much Okay Okay . Okay . . . Very productive . Okay . Thanks . S so who is going to take the remote control ? |
IS1004a | The project manager Sebastian opens the meeting. The rest introduce themselves, including Michael the interface designer, Guillermo the marketing expert, and Hemant the industrial designer. The project manager states the goal of the project, which is to develop a new remote control. It should be original, trendy, and user-friendly. He also mentions the three-step project- functional design, conceptual design, and detailed design. Then they take turns drawing their favorite animal on the white board. After that they briefly discuss finances. The remote control's target selling price of twenty-five Euro dollars and will be for the international market. They need to generate a profit of fifty million Euros. The question of whether the remote control should be for a specific device was brought up but not answered. The project manager closes the meeting, telling each group member what he is responsible for and reminding them that they will receive more information by email. The project manager designates each group member's task- working on the working design, technical functions, or user requirement specs. They will receive more information by email. The project goal is to develop a new remote control. The target selling price will be 25 Euro dollars. They will target the international market. They will generate a proft of fifty million Euros. A group member asks whether it is going to be a stand-alone unit, or one that requires a T.V. beforehand. They did not decide yet what type of remote control to produce- whether it should be for a specific device or universal. The main concern is that they do not know what the product is, yet they have to make it fit that price bracket. | Okay . Good morning everybody Good morning . . Oh , everybody is not ready . Uh almost . Ready Alright . . Okay , let's go . So , we're here today to to have our first kick-off meeting about uh this new project we're going to tak to talk about in a few minutes . Um so I will be uh Sebastian the Project Manager . Um you are the I'm uh Michael . I'm the user interface designer . Okay . Hi I'm Guillermo . I'm the Marketing Expert . And I am Hemant , the industrial designer . Okay , very good . Thanks for being here . Um so let's have a look to the the agenda . So , we are going to go through this agenda uh and mainly first to uh to make to to be used to the tools uh available in this nice and smart meeting room we have here . Um then we'll go to uh the plans for project and have general discussions about it . So , the goal of this project is to uh developed a new remote control . Um it should be original , trendy , and also user friendly . As usual we will follow the the project method um that we are using in the in our company . It is in three step as you know . First the functional design . The second's a conceptual design , and then the detailed design . During each step uh of each design we wi you will work uh s separately , individually on uh your specific tasks and will m we will meet to um to discuss and take decisions about uh what you've you've you did and what uh we will do next . So first , we have to to train ourself with all the um the tools availables in the in this nice meeting room and uh particularly the the white board so uh we are going to go through the white board and take some um s some notes or do some drawings . So who want to start ? Ah well Mister if no one else wants to , yeah . . Okay so , want me to draw my favourite animal . Let's see . Well , I don't really have a favourite animal , but um uh You have one in mind I think ? I have one in mind , so uh I'm gonna about the uh spider because you can actually draw it pretty well in the corner of a white board . The spider has a spider lives in a web and uh it has eight legs , and uh it can move all about the web in two dimensions . Unless it's a three dimensional web which y they have sometimes . There are some spiders that live in like that have like uh kind of a a big ball of a of a web . And uh the other thing is some spiders can actually uh fly like uh they have uh they let out like uh a stream of like the web building material but it's it acts like a parachute so they can actually kind of go and find new uh build a new web somewhere else . So I think they did this in uh in Charlotte's Web that movie that little uh well it's actually a book first but uh um at the end all the the spiders kinda flew away . So Okay , that's . Th my animal thank you . . Very interesting . Guillermo you want to ? 'kay I dunno why , but when I was a child I I wanted to be a a panther not a pink panther But don't , or you maybe think yes it's very difficult . to draw a panther ? Uh yeah yeah So bad It . I don't like would be it very . funny for us . Oh . Okay it's a friendly panther . Maybe it's happy 'cause it just ate someone . Yeah maybe . Um . Actually , honestly I I I dunno what's what's his it's be behaviour , I dunno if if it's the male who who hunts or it's the female uh , I I I have watched that lions di didn't hunt it's the the female lions who who hunt , so but I like it because it's fast , and it's black as well , so it can he it can hide itself very easily and it's it's it looks like um powerful , strong , uh I dunno . I I watch a a film about a black panther when I was a child and I was in that age when everything was shocking me a lot Okay . Thank . Okay you . . Hemant Um sure . . So you don't like pink panthers I like it ? . Oh yeah . Thanks . This lapel is coming out once in a while . It's not very strong . Okay . So , not the favourite animal , but I think I'll draw elephant . I'll try to draw elephant . It's a problem . Okay , thanks . Okay so , elephant goes like this , and then it has four feet . I don't know whether there's any dist there should be any distance or not , but I think this is the easiest . And then we have it's trunk . And yep something like this . An eye , cute . Yeah , so Poor elephant and . sometimes they have a hump . It seems that uh elephants are pretty friendly and they they have one very important way a different way of walking . So when they walk , wherever they are going to put their first feet , the second feet will always be . When they'll come to that position the second , the third feet will be there . That's the way they walk . And that's very peculiar about them . None of the other animals walk like this . And they are very useful to human beings . At least few few hundred years ago when there was no means of transportations or something , or when they had to carry huge um loads from one place to another , elephants were very useful . And they are found in um usually the warm countries . And um they are the biggest terrestrial animal . That's what I know about them . So , that's what I wanted to tell about So elephants is this uh . an Indian or an African elephant , 'cause you haven't drawn There the are ears two ? kind of uh yeah , they are very different , Indian and African elephants . So Indian elephant is having one bump , I think , and the African have two . And then there's a difference in the trunk of the animals , these elephants who are Indian and So at some for some elephants it's the trunk is having one Do we have some message there ? Yes . We have to I Wind have up to catch you , sorry ? Okay . We have to to , some go through other time the meeting Okay . Thank you . . . Thank you . We can discuss that off-line . Yeah we'll discuss a f a fly or do we'll do another meeting abo on Thanks elephants . . So so another important part of the project is about money , uh and about so about finances . So we should target selling price of twenty-five Euro for this remote control and uh we have um which which would generate a profit of of um fifty million Euros , okay . And we should target the inter an international market . So could I just ask one question , um is this a stand-alone unit that we're gonna be selling ? So it's gonna be you already have a T_V_ but you're buying an extra remote control for it or something ? O this is the next topic we have to discuss exactly Okay , alright . , so let's go to it . So um we should decide which kind of remote control we want to uh we want to uh we want to go . Should be should should it be um specific remote control to some specific device ? Should it be a universal one ? And uh etcetera . So um so I'm waiting for your for your inputs very quickly because we have only three three minutes to go . Okay well , so , it seems the the first thing that they've kinda specified is the price like based on how much profit we wanna make , which seems to a kind of a little strange if we don't know what the the product is yet , but I guess if that's if that's the requirement that we need to to design the the product to actually fit that that price bracket so , I guess we're gonna need to find out what's actually you know , what people ar are willing to pay for um what kind of product they're expecting for twenty-five Euro Okay because it seems . quite a lot for a remote control , so Okay it's I think this is more a job to our Marketing market person . Yeah person . yeah Mm-hmm . So . it should be the topic of maybe of the next meeting just to to have an overview of this and uh in which direction we should go . So we need to close the meeting . Uh we'll have a new meeting soon and uh so the work every every of you ha have t d to do . So um you have to work on the on the working design , you have to uh work on the technical functions , and uh you have to work on us user requirements specs , alright Yeah . ? Um you will receive some information by emails , i as usual . Thanks for coming today Okay Thanks . . Thanks . Alright . . |
IS1004b | The project manager opens the meeting stating that they will address the functional design of the remote and saying they are still undecided about whether it should be universal or specific. He suggests they name the project and they come up with "mando", meaning "control" in Spanish. The marketing expert presents some research done on user opinions of remotes. He suggests the use of using voice recognition or an LCD, which they discuss despite concerns about budget limitation. The industrial designer presents, showing examples of existing products and suggesting they add a scroll wheel for channel-changing. He says Internet capability might be necessary for an LCD and then brings up button size, suggesting having a flip-open door with extra buttons under it. They discuss voice recognition again, and then the interface specialist presents. He suggests they have two types of user interfaces and brings up that voice recognition would increase production price. They talk about the budget limitations on features and then the project manager summarizes decisios made and closes the meeting by teeling each group member what he should work on. The industrial designer will work on the component concept. The interface specialist will work on the user interface. The marketing expert will work on trend-watching. The remote control will be for television only. The remote control should be fancy, a good shape, and not too small or too big. To target towards young people will bring in new technology. A wheel should be used to navigate. Because of budget restrictions, they cannot do speech recognition technologies. Corporate logo will be clearly displayed on product. They have not yet decided whether to include an LCD screen. Although the project manager clearly does not favor the idea because of budget costs and the possible requirement of internet connection, others are pushing for it. They find that the budget is restricting their capabilities, and mentioned increasing the price of the remote control. | Okay everybody is ready ? Good morning again . So , today we are going to have a f second meeting . Oh Michael Yep . , hi . You're late . You have a good reason for that Yes . ? Very good . Okay , let's have a look to the agenda today . So , we are going to have a meeting about the functional design . Um so first before starting I w just going to uh to go quickly to through the minutes of previous meeting . So uh basically we we are not decided if w we should go for a universal or specific uh uh remote control , but I have new um new i inputs for about that topics . I goin I'm going to share with you . And uh basically we decided to um to uh go to individual actions for each of you uh so um Industrial Designer should wor was supposed to work on th on th on the working design Yep . . You showed us you ar you you prepare Yeah something for us . Yep . ? The U_I_ guy also uh work on that , yeah , and for the mar Mm our Marketing . Expert should deliver some specs . Alright so so we are going to go through three of your individual presentations . But first I would like quickly to uh to decide of to give a name to the project . So , I just put d quickly Remo , but if you have any o other names that we co could decide for just to to keep something fun for our project we we should we could discuss quickly . Any ideas ? Mm-hmm Uh the Powerstick . . Powerstick , yeah . What else ? What else ? Uh . Maybe a Spanish name Mm would I work was well thinking . Especially of if we're selling the into the U_S_ market becasue there's a lot of Spanish speakers there . Maybe something that sounds cool in English but sounds funny in Spanish Mando . . Mando . What Mango is that ? ? Mango Mando . ? Mando . M_A_ ? M_A_ ? A_N_ yeah D_O M_ . D_O_ . Mm , okay . It doesn't it doesn't sound What does it mean cool for ? me , but Oh maybe . for a Spanish for I for What does it mean in Spanish ? Control . Control Hmm . Okay . Nice . 'Cause it . also like in English it sounds like you know the man's tool you know because you know But men mm like to have control , yeah of the remote so it . Mando might sounds Latino . The Mando Okay . . So , let's go for Mando ? Yeah Yeah ? No objection , yeah ? . Yeah that's Great . And . So we could have some like you d you could have the fonts you know special , so you have man in like in in uh in one o in one font and then the O_ as like Okay , I think Although this you don't is wanna cut uh cut women out of Okay the uh . potential buyers though , do you ? So Yeah they are the most T_V_ watcher . So we should be careful Yeah . . Okay , I think this is more a question of But yeah Marketing of it . I uh I think this is more a question of of look and feel . Something that should be addressed later . We should Yeah we should go to because other if the product for the other topics will be international . Well that's the thing . We need to know who we're selling it to before we can really decide on a Yeah okay , so Um . let's stick f to Man Mando for the name and we'll see for the for the look and feel later . So let's go for the three presentations right now . So , who want to start ? Maybe So maybe maybe I we should could uh start start with the market , yeah . Yeah . . Mm . Okay Okay . so I have your slides somewhere ? Yeah . Should be in participant four . Participant four . Yeah This one ? , yeah . Uh . S that's coming . Uh Yeah . Yep okay . . Great . Okay so yeah I will I will give a brief outline about what I what I prepared for this meeting . Mm-hmm . For the functional requirements and especially for the for the user requirements . I prepare a marketing report and we have to find the weaknesses and and the the improvements we could do to the current remote controls . And also I di I did a study with for the incorporation of new technologies it seems that the remote controls have been have remained the same for the last five , ten years . There is no no significant difference between the the b the first new controls and Okay Yeah . Sh next slide ? Okay . Yeah . . Well more most of the people think that remote controls are ugly , thoroughly . So and they they admit that the the they should uh s they would uh spend more money in a fancier remote control , which is which is good and it's interesting point . Also the people are worried about about the R_S_I_ disease , which is if you repeat the sa the same movement , which is not a with a not very appropriate device , you you will have problems whe when you will get old . So s people are uh are worried about the the shape of the of the remote control . They are also they get angry very often because they lost the remote control very often , so I think it would be a good point to to l to to find a a solution to any beep any alarm or something incorporated to with the remote control every time it it get lost . Mm-hmm . And also I found that young people the the younger people are the more interested they are in incorporating new technologies in the in the remote control . Okay . So in my opinion the Mando this Mando shouldn't be very small because the smaller it is , the more like the the liklier it is to get lost . Liklier or more likely More likely ? likely . Okay . . Uh people also complain because they they they all have the same size of the buttons for buttons who w which are not very use like f uh memorising channels or or this kind of actions which are not very often but they they shouldn't they shouldn't have the same importance in the in the uh in the remote cont in the remote control . Also the z the design should fit the hand shape . So it may be interesting to to think in a in both prototypes , for right and left handed people . Well th the on the thing is though , most remote controls are used by more than one person . So unless you're kind of targeting single people you know you're gonna maybe Yeah cut . out some a lot of your market . I dunno I th Anyway I think it could be int interesting to to release some a a small fraction of Well of maybe this it could be a remote universal controls design . Sorry ? . A universal design , which is which is good for both the hands Yeah . Still . Yeah shaped ? for yeah for your hand but not for a particular That's right hand Yeah , right . , whether ? it's left hand or right hand , but but don't you think that the two points are clashing , one thing you are saying design should fit the hand shape and it should not be very small ? Sorry ? The first and the third point , they are clashing . Well it can still be a , you can still extend past Yeah . the hand . Yeah . Okay Like Uh uh . . So fitting the hand doesn't mean much then . Well it means like , this remote here is kind of is very thin and long so instead Mm-hmm of having mm-hmm you . know you might have it kind of Yeah a , like bit bigger or , you know , with maybe some some Mm-hmm finger mm-hmm molds mm-hmm or something . So . it means design should be similar to the traditional ones ? Little sleek , longer ? No no And I was it should thinking fit of the so hand . like Something something with the shape of the palm yeah . Mm-hmm ? mm-hmm mm-hmm . Some Yeah finger grips . maybe . You could even have some buttons like you know On Yeah the sides yeah on . It the sides . sh it shouldn't and everything it shouldn't , but be symmetric symmetrical Mm-hm . Not mm-hmm anymore mm-hmm . . That's what yeah . And then finally And finally , the incorporation of a L_C_D_ or a speech recognition system in the remote control could also be interesting , but I don't know if the budget would Yeah be . large Yeah enough . First . I'm just wondering about the L_C_D_ stuff But because most of uh yeah because most of the young people to thirty to thirty years old were really interested in this kind of technology . Yeah , so maybe it's a good time for me to uh to bring you to some new uh new informations . We had the new requirements from the so uh from the head offices of the company , and so they wanted so they want to um they would like to be restricted to T_V_ . Yeah . Okay , I dunno if you had this information already No . . No , so they want us to restrict the remote control to T_V_ only because of time limitations . Um they want also Actually uh this marketing report is restricted to T_V_ remote controls Excellent . . So we have also to focus more on the internet aspects because well well te teletext is outdated now and uh finally , it should be clear that the corporate image , that means colours and logos of the co our company should be clearly inde identified in the product . So I was still uh I was still working on this uh twenty five Euro price point because I think actually having looked at some of the remotes out there , this is quite a low uh price if if we're maybe I can get to this in my presentation though , but um Yeah yeah yeah . . Sure sure . So maybe we can jump to your presentations Yep , right . Okay now . . Okay so let's keep in mind about tha that that this last point about L_C_D_ and speech uh Yeah . I reco think even even if it was within budget do a speech reco rec system it might be a bit difficult because if you think if you're watching T_V_ you're gonna have a lot of this uh background noise from the T_V_ which might interfere with the Sorry , what is your ? Uh participant three . You might have some background noise from the T_V_ which will make the speech recognition much uh Yeah but you should harder be able to , so . activate or disactivate , so yeah Oh you press yeah a press a button to talk , and the . Yeah the T_V_ uh channel the T_V_ fifty sound turns . off Yeah No . . it could be command control kind of thing . It requir recognises particular sequence and then it gets activated . Means you say you should say like does that , remote control being on or be on kind of thing , and then remote control comes in the picture for the speech recognition Yeah . . Because this kind of thing means speech is there from the T_V_ also Yeah . So there . should be something command controlled , you start Mm and then you stop . Yeah . . It's like V_I_ editor , you are having two modes similarly . Otherwise it's just lying idle . Okay Michael . Okay , so , could I describe the mouse maybe be Sorry easier ? to could I use the mouse , or Um yeah . Mm . Thanks . Okay . The wheel doesn't work . Great . Okay so um while uh researching this this topic I first of all just thought of a couple of things that I would like to see in a remote , and just uh looked to see if they're actually available in any current remotes , and then also searched for which are the top-rated uh remote controls on Epinions dot com , which is a a you know a a customer um written basically review site . So um there's a pretty wide range of uh remote controls these days and and uh this remote control on the right here is is one of the more extravagant , but it's not really it's by no means uh mm you know on it's own in being so expensive . There are a lot of expensive remote controls out there Looks like a P_D_A_ . So ? yeah it doe it's well basically all the functions uh are controlled through through the L_C_D_ screen except for the really really kind of main functions , which have a couple of of their own buttons . Um and if you look at a lot of the universal remotes out um on the market , I know we're working on television remote , but a lot of the universal remotes out there have uh have these L_C_D_ screens which kind of helps when you're using multiple uh devices I suppose because you can have multiple kind of functions d different functions on the screen at different times . But um the thing that I find most interesting about this remote control , and it's kind of difficult to uh to see in the slide , but it has a scroll wheel on it , which is kind of like uh a mouse scroll wheel , which I think is it's a really kind of important design aspect um is it's 'Cause the thing is what a what we the presen this presentation we had is what we want the remote control to actually do . And obviously the the simplest thing that a remote control does is it just change Change the the channels change the channel . Yeah . . Now um uh the I think that a scroll wheel is actually pretty a pretty handy way of of changing the channel . 'Cause I know when I um when I use the remote to change the channel I very rarely use the numbers on the on the Mmm-hmm pad . I usually mm-hmm use the up and down . Yeah yeah . because most channels are you know two digit numbers and you have to press you know a special button to enter a two-digit number , and then two numbers , so that's just uh it's annoying . So I think a scroll wheel is is quite handy . Now um the the scroll wheel is is much more useful if you have an L_C_D_ screen , and this brings us to the the point you were mentioning before about the internet uh capability . Mm-hmm . One possibility , if we now we need to still talk about the price point because obviously a lot of this stuff can't be done for twenty five Eu uh Euro , but one possibility is to download program information into the L_C_D_ screen so that instead of actually saying I want to I want to go to channel thirty seven because I know this programme's on , you know , often you don't know what ch what channel it's on , or you don't know what's on . If you have a list of of programs on your L_C_D_ screen you just scroll to that program rather than to a channel . So if you think about it's kind of like a you know in mobile phones now you don't use you don't remember people's phone number , you remember their name and you go find that name and ring it . So this would be pretty kind of a handy thing to have , but um we we really need t to discuss the price . So , I mean there are there are uh cheaper this is another multi kinda purpose remote control where it's it's it's very simple , there's only a few buttons , but al each of those buttons does something different in a different context . So this is something else we might wanna consider , is really kind of limiting the number of buttons , because this is the top rating uh universal remote control on on Epinions . It it's really uh maybe worth thinking about limiting the number of buttons as much as as possible um because really I think people want to be able to find the button they're looking for without even looking at the remote control . And was saying before about having different size buttons for different you know frequently used uh tasks , but I think also you know the location and and shape of the buttons is important , but also the number of buttons . So if you have too many buttons it it it increases the the difficulty of finding But the one there you is want one . So problem then the user has to understand each of that functionality Mm-hmm . Yeah well . Because we w the same button is doing too many things Yeah . well we will have a bit of a simpler uh task in that we're only doing uh a television remote control . Um I think maybe one option is to have you know a little flip-open um door that uh that you have hidden most of the time , but contains the extra buttons like , say , the number buttons for instance Mm-hmm . . Um I I would if I had my perfect remote control , I'd probably just have no numbers at all on it because Mm-hmm . they're just in the way . They don't really do anything . Maybe you know I although I do also find flip-open doors a bit of a pain because sometimes they can break off or or whatever , but maybe a door that you can you can permanantly remove or permanantly Mm-hmm . have on would be good . Um but I think definitely you need to to keep the buttons down to a minimum , but not not let that kind of interfere with the functionality of of the device . Um H I think I think that the tr the transition to this to this new remote control shouldn't be very very abrupt very hard because w if people see a remo see the see a remote control without numbers mm they will think it's very difficult to learn very difficult to It does very sampling different out of build very the different . to Well I guess the traditional that depends on how you market it . If you if you have the right advertisement showing how how If how easy y it is and how you can , you know , navigate to a program without the numbers , then people might say that looks pretty easy . Okay So , can , but you continue yep , please Mi ? . Um okay , so , I think um one of the really kind of useful things you can do with with internet connectivity would be to have this a programme driven interface rather than the channel number . So if we can have a higher priced uh remote control I think that would really be worth uh something that would be worth implementing . Um mm there's the L_C_D_ screen , um which maybe maybe is too expensive , um but I think also at the scroll wheel , I haven't mentioned it here , the scroll wheel could be used without an L_C_D_ screen , just for changing channel numbers easily . I think even that , I mean , that would be a fairly cheap thing , compared to an L_C_D_ screen Mm-hmm , to implement . , um but I think that would be quite useful as well . And the other thing , you say we need to we need to keep it just television , but I think one maybe one option , since this is supposed to be a kind of a fashionable device , is you know there's a certain kind of cool or wow factor that you can kind of you can have with technology , and maybe we wanna make it something that's extensible to do other tasks . Say you have like um a little another little kind of base unit that can also receive signals as well as the television where you can , say uh , change the lighting in the room . You know that would be something maybe you could sell as an extra , so that it doesn't have to be part of the initial development , but , you know , later on you could you can you know you also , selling the potential of the device . Then you say potentially you can then do other cool stuff like change the lights , I dunno , close the windows , whatever , turn the heating on , and um , I think that's something we may need to have as as at least as an optional extra to to kinda make our product Okay cool , since we say we're . putting the fashion in electronics . Okay . Okay , thanks . Yep you . So want to go ? yeah . So most of the things which we are discussing about is speech recognition uh , that means This on one my ? own I yeah , it should be . Great . No , not that one . you are two . Two . Alright . Okay so the working design is uh user i interface could be of two types , one is the usual press buttons which are there so that the user feels that he is knoing doing some he is knowing about that technology . So he is pretty comfortable if he wants to get this , and on top of that there there could be a speech recognition technology also being sitting on the on the remote . So the old kind of users who don't want to have any changes , it can it can be useful for them , and the new users , as uh our Marketing Expert was saying , they can use the new gizmo which is speech recognition kind of thing . Okay , sorry to interrupt you , but we have seen before that there is a new way of interacting that use wheel . That's right . So anyway , that didn't come into my mind Okay , so th . that is a possibility . These could be other kind of interfaces . Means we can have , depending on the cost , how much we can afford , we can have different kind of interfaces . So spe buttons are something which is very everybody is familiar with . So if you go to the market and you say that buttons are there the people know what it is Mm-hmm , and . on top of that if we are having extra functionality people are willing to shell that twenty-five Euros money which we are thinking . Otherwise we are just like others in the market . So anyway that is the first , user interface could be of more than one type , and uh yeah that means we can do the on-line changes which which cannot be done now actually . So apart from the speech , we can have the scroll kind of thing with the buttons . Now for buttons , normal requirements like bit coding and all those things are required . And for voice , limited vocabulary automatic speech recognition system is required and we require a microphone also to be sitting there on the remote . Yeah . That increases the the cost also . Uh that's right . But uh means we have to see how much what kind of microphones and stuff like that . Do you think that performance of such systems are enough to to target well of such technologies is enough ? Uh yes , if it is limited vocabulary usually it's enough . Okay . Yeah we we can uh target , means we can target ninety five percent accuracy or somewhere ninety Well seven wh perc uh I imagine Hmm also that . the microphone will be an ambiance um a um an ambience microphones That's because right you . are not going to speak into No into it th it could into be the remote little control d yeah . So it it could could be be s a few centimetres That's right Well . . That's one right . one other thing that that speech recognition could really blow out the price for is uh when you want to sell into other markets , though , because , I'm not sure exactly where we're gonna sell this , but I presume it's not gonna just be English speaking countries Yeah . So . Mm-hmm then you have mm-hmm to s you . know , you have to train models for Uh it's more like , means there are different speech technologies which are existing so D_T_W_ could be kind of which is the easiest . So you have to store some templates on the on the on the chip itself , and it's just dynamic time warping where you try to find out what it is , instead of having Yeah a model . which has to Okay be trained . and being a micro-controller . Okay we shou we should discuss this Yeah la later , that's right . after after after this Yeah this uh slide . So . This we is can a this is a this is a a very important uh issue That's in right discussion . Yep . . Okay , next Yep . . Uh that finished ? No no . Components No ? Components . Yeah ? . So , will you go to the next slide Yes sure . ? Yeah so this is the design which we are thinking so . We are having a power button and the switch , which is not much , and then we are having the which is to indicate whether the power is on or not . And then there are two kind of things which can be so one is the button interface which has not been shown because because of lack of time . So we could not put that . So now where the A_S_R_ decoder is sitting , similarly there are different kind of interfaces which could be there . So there is A_S_R_ decoder which could be there , and then there could be another scroll button scroll scroller , and then there could be buttons , and all of them they will just do the decoding and put it in the math put it in the proper message format . And then there is there is the chip which is sitting , the green one , and it converts it into bit codes , and that bit codes are sent by the infrared device to the receiver . Okay . So this is the easiest design the there could be . So th an A_S_R_ decoder we can have things in . To have different technologies . So this was the my personal preference was that we can have A_S_R_ sitting there on the remote control You . Yeah know I guess . you could actually train the remote control as you're using it by saying you know turn volume up , and you press the uh press the button like uh s people teach sign language to kids f well Yeah but , by uh speaking and as soon doing as you try to put the microchip kind of thing or something the price will go up Yeah . . So these Okay are the . slight problems So . your your opinion is that we should go for special Because condition technologies yeah the ? reason is that if we go into the market means though I don't have much idea , but as he the uh Marketing Expert presentation I'm sure was if you can sell a a speech recognition remote control for twenty five Euros everyo everyone will s will buy it . So if Actually we go I'm with not just so sure the I'm because sure I'm the . you know if I was using a remote control to , say , turn the volume up because I can't hear it very well , I don't really want to you know drown out what people are saying by talking you know when I'm when I'm instead of pressing up on on a remote control . You know if there's some there's some dialogue all of a sudden that I can't hear Yeah . , I'm trying to actually find out what's being said , so maybe speech recognition gets in the way more than it helps Okay . so Yeah but you know the the average frequency of pushing buttons , it's about Well it depends if it's a remote control it's about th eighty eighty eighty pushes per hour , or something like that . Maybe if the remote control is something that y you don't actually have to pick up anymore , that would be a a useful feature of the speech recogntion . If you can Mm-hmm leave it sitting . Mm-hmm on the table and . Mm-hmm you don't actually have . Mm-hmm to find . Mm-hmm it , then . Mm-hmm . that could Okay be gentlemens . , we have to take some deci decisions right now Alright . . Um so if I if I kind of summarise everything we've de we we said . We are targeting T_V_ . We need we need to have um um remote control which is fanc fancy , which is uh which is easy to to hand not too small , not too big . Um we have With a good shape for or the good shape , yes . We should bring new technologies for young peoples , and uh as we have uh also requirements to to use uh to to push thr toward the internet . Maybe this is something we can stick to it . And um also , a very interesting things I I I've seen on on on the one of the comp o our competitor is this wheel that we can use to navigate . So so my feeling is that re regarding costs budget we have an an an target price , it's not possible to go s to go to L_C_D_ and also to go to automatic speech recognition technologies . Uh first m m why not to go to L_C_D_ . Because um in fact as we are targeting uh T_V_ in fact we can use T_V_ screen as a screen to feedback to to give some feedback informations about what Well it depends we could though have . well it depends . If we we don't unless we have some input some video input to the T_V_ or we have control over the T_V_ then we can't actually display that . Like if we if we produce the T_V_s then then yeah we can put you know menus up up there , but otherwise we need to actually have some kind of something sitting in between the video signal and the and the T_V_ to superimpose those those menus . So that's an extra Yeah that's right . Don cost don't you ha . don't we have contacts with uh people on T_V_ or or well systems that exist that we Well this is can use ? this is another que we still haven't really defined the remote . Are we still you say we're focusing on T_V_ , but is it still a kind of like a universal remote in that it's a replacement remote control , or Yeah is this something for . our own line of of televisions ? 'Cause that really makes a big difference . 'Cause even if we have contacts we can't really produce a remote control that can bring up menus on other other companies' T_V_s . It's just there are too many T_V_s out there Yeah . It's it's not really . That's gonna good point . What's what cou what could be the cost of uh well , could we fit the the targets uh in terms of cost uh if we go s to L_C_D_ on the remote control ? For twenty five Euro Yeah . It's ? I think not it's possible impossible . It's impossible . But . Yeah . but I dunno , I think um it would be good to know if there is any leverage in that any leeway in that um that twenty five Euro because for twenty five Euro I think all we can really do is provide a very basic remote control , and that seems to be kind of against the philosophy of our company which is you know putting the fashion into electronics . So I would I would like to know if there's any chance of of increasing the uh Uh of increasing the unit price . What would So be you mean yo you mean we we should target something maybe which is which would be more expensive Yeah but re . really fancy in Yeah terms to um . in terms to had to have really an added value Yeah because ? Okay yeah . , so regarding the automatic Wha speech recognition , I think but this is what would be one question , what would be the goal of putting an L_C_D_ in a remote control ? Well What th what kind of information ? 'Cause you can have things like the programme name instead of the channel numbers , like Yeah an interactive but mo programme most of the guide T_V_s . nowadays They show have tele the teletext . show the Well , because they have teletext the n on it . Th th you have a teletext sin signal that you can that you can uh Yeah that you but can get thr yeah through most the channel of the T_V_s . have teletext nowadays . They have t most of them have Yeah teletext . , but we want to get rid well one of our requirements is to uh to move to teletext to uh to the use of internet . So to to uh You can get a lot more information to browse more easily on the teletext it . . For instance through uh through your remote control . So what would what would appear in the in the L_C_D_ ? So you could have the name of the programme , you could have um The ti the start time the start you know time where it's , all up the to p all the programmes . you could have uh You could have a l even o a little image of you know the c Okay you . know the the m the main actors or something so you can quickly just kind of even without Well reading I don't know if this information is available from teletext , also . Well no , but there are the electronic programme guides out Are there . They may not have pictures , but maybe they do . There's dependi it also Well because depends on the country . for the same reason that we cannot uh informations on the T_V_ . We c we couldn't grab information information which is not there . No but I mean with the internet you have flexibility of where you get your information from . So it may be possible that there are So people out there providing that so that mean But w . Uh w we need an in . an extra internet connection to use the remote control , if you want to browse Yeah . , in addition to the T_V_ , or uh or it should be a special T_V_ connected Well to I I think if we're gonna I think we would definitely need the internet connection because even with y I don't think you could even get teletext information from the T_V_ onto the remote control , especially if we don't control the T_V_ . I dunno . We need to find that out . Okay . We need to close the meeting . Um so But just a small thing , what Very kind quickly of market . we are targeting ? Is it that we are targeting the replacement remote market , or what ? So the remote has gone bad and the person wants to buy a new remote or because the cost of L_C_D_ thing could be as high as the T_V_ itself . That is very No important Mm . . If . Yeah it's a really small T_V_ , well maybe . people go to buy another remote control when they broke Broke n . Okay broke . Okay their . , and they want to go t for universal Okay one , and . Okay they take . the fanciest they can Okay have . Okay . . So this is that we z that that we should target . So the com the um the uh the committment is the following , we don't go for speech recognition technology Mm-hmm . The . L_C_D_ is still on disc is still open to discussion . It is up to you to go through this um uh this way and to to report report me back next meeting . So I think that the speech recognition technology would It's be cheaper it's cheaper the as compared than to the the L_C_D_ L_C_D_ . . Yeah , but not sure . Maybe it's cheaper , but we have no Because with the L_C_D_ you need more requirements . You need a internet connection . You need m more things . But for the speech Well recognition the thing you is you I think don't need I anything . You think just the type say of peop channel fifty , and that's it . I think the type of people that are gonna want to buy a very stylish rem r remote control with lots of new technologies are the kinda people that are gonna have you know a wireless internet connection maybe , or a But then you know . we should move to another target b because Means at twenty th five yeah Dollars Well this , it's is what twenty we need five to find Euros out . Can is we yeah can , that's we right increase . the the price point of this remote control ? 'Cause otherwise we need Okay this is this is an open question for you . Yeah . This is uh up to you to tell us . But I'm definitely not keen on To move to another target to to ? no no no , I'm no I'm definit definitely not keen on going to speech recognition technologies . I'm not confident enough . I'm not sure that that we'll have a product really that work . I uh that work It's kind of hard to guarantee It's that real you're gonna yeah . How to guarantee such performances is really hard . the expert uh said ninety five percent Ninety Well this five is still percent is not good . enough is though is . very bad . So , this is the end of this discussion . Next meeting uh here are the task you have to work on . Um so you have to work on the component uh concept Okay . . Uh you have to work on user interface , and you have to go through a trend watching . Okay . So the question is still open about the L_C_D_ thing . Um uh we I hope that next meeting we will uh we'll take some um decision that direction . Thanks Yep . Bye . . |
IS1004c | The project manager opens the meeting, stating that it is about conceptual design. He restates the last meeting's descision that they will not do speech recognition technology but says they still have to decide whether to use an LCD screen. Then they move on to the three presentations. The marketing expert is first to present, and he talks about making a pleasant-looking device, particularly one that favors current trends. They then begin talking about using a fruit, vegetable, or natural object as the shape of the remote, the logo, or for the buttons. Eventually they decide to make the device the shape of a banana. Next, the user interface specialist presents. He annouces that the technology division of their company has developed an integrated programmeable sample speaker unit, which would allow a person to have a conversation with the remote control. They have the option of using that technology. He shows them his plan what the remote control could look like and the features it might have. He suggests putting two scroll wheels- one for changing the channel and another for the volume. He also included a turbo button for speed, which he thinks every design should have. Since they can only charge twenty-five euro they decide to eliminate the LCD screen idea. After that the interface specialist talks about having a base station for the purpose of finding the remote control when lost. The user could simply press a button on the base station and the remote control would start beeping. Lastly, the industrial designer presents, discussing the power source of the remote control. He suggests that they could have one of two kinds of power supplies- the usual batteries or rechargable ones if there is to be a base station and they could place solar cells on top for times when the lighting is good. He talks about using plastic with elasticity so that the remote would not break into pieces if it fell, which relates to their earlier discussion about giving it a spongy design. Plastic is also less costly than other options of wood or titanum. In addition, he talks about giving the control a double curve, curves on both the sides so that it is easy to hold and handle. They do not yet seem set about the idea of making it a banana shape, and one group member feels that the shape is not handy. The industrial desiger tells them they will use a regular chip rather than the advanced one since pricing is a factor. They agree on having base station with the remote. They go on to have discussion, with one member suggesting that they make the banana more stylized so that it looks less like a banana- for example, it could be silver. After that the project manager has them discuss/reiterate the decisions made during the meeting: no LCD screen, the remote will have a base station, a RF for beeping, a button on the base station to press, possibly a stylish banana-shape for the control, 2 scroll wheels to control the volume and channels at the thumb level, a turbo button perhaps underneath the device, on/off button for the TV. Before the next meeting, the interface specialist and industrial designer have to work together on the user interface and the look/feel design. The marketing expert has to look up product evaluation. Thus far, LCD and ASR have been ruled out. The remote will have a base station, a button on the base station to press, 2 scroll wheels for the channels and volume, a turbo button (possibly underneath the device), and an on/off button for the TV. The group has not yet agreed on whether the remote should be banana-shaped. There is concern that the shape is not handy and might make the product less marketable- that would be a problem since they have to meet the fifty million euros profit goal. | Okay ? Good afternoon . Hope Afternoon you have Hi good lunch . . . Yeah , we had falafel . Oh . Nice . And you ? Uh , yes , I had something similar but non-vegetarian . Okay . So today is um our third meeting . It will be about the conceptual design uh . If I come back to uh the minutes of the last meetings um . We decided not to go for speech recognition technologies because of some reasons and we are not decided about u the use of L_C_D_ screen on on the remote control because of costs . So maybe we cou wi will be able to clarify this this question to today . Uh at the end of the meeting we should take decision on that point . So I hope uh that your respective pr presentations uh will help us . So each of you have some presentatio presentation to perform um who starts ? Okay , . So marketing . So you are you saved your y your presentation somewhere ? Yep . So you're four ? Four , yeah . Which is trend watch . Okay . Mr Marketing Experts . Yeah that's me So . Uh . Well I investigate the preference more d I investigate deeper the preference of the users . Uh so the the current investigation th uh th uh sorry the current the n current trends ? Yeah . Yeah Mm-hmm ? Okay . . Okay . Well wha what I found um can you Next slide Yeah ? Yeah . . Thank you . What I found in order of importance from less to more important is that people want an easy to use device . After they they want something new technologic technologically speaking , but the most what they what they find more more interesting , more or more important it's uh a fancy look and feel instead of uh instead of the current the current trend which was f the functional look and feel . So now more more cool aspect , ma more a cooler aspect uh rather than a device with many functions and many buttons with instead of i instead of ha of a device which can do many things , a device which is pleasant to to watch , to see . Okay . Uh also Well in in Euro in in Paris and and Milan the in Paris and in Paris and Milan the the current trend of uh of clothes , furniture and all this all this fashion it's it's fruit and the the the theme is fruit and vegetables . Mm . And also in the in the U_S_A_ the the current the mor the most popular feeling it's it's a spongy . Spongy means eponge ? Mm-hmm . So maybe we should we should think in in this direction , so What what do you mean by fruit and vegetables and spongy ? What Spongy you mean means clothe it it's like Fruit sp vegetables is the the new have you seen the last exposition of clothes in Milan ? No , I missed that one Yeah . , I I didn't miss an I didn't miss and I saw that the fruit , there are many fr pictures of fruits and vegetables in the Oh clothes , they're okay so . they're not like dressed as a carrot they just have No no like , not not yet , not pictures yet of fruit . on Yeah , okay , yeah . So . So we're not gonna te have a remote textu control textures in the shape of , yeah of . a banana , just Yeah maybe . Vegetable textures and all this kind . Drawings of bananas . Uh Okay and Uh-huh . yeah , yeah . But what's your suggestion how we can have some shape like that on the Well remote so ? this is in the next slide certainly . Uh no no , it's not It's not . It's ? So And which fruit are you thinking of ? Um . I ha I haven't thought of any particular fruit , but the general aspect of the of the remote control may may could remind some kind of vegetable , some kind of instead of vegetable , some natur mm uh natural object or something Mm-hmm . . But yeah it it So maybe depends you on maybe the you can display a banana on the L_C_D_ . Oh , so you want the remote control to be the shape of a fruit , or you want just some kind of like fruit logo on the Means buttons are Yeah in the maybe shape the of shape fruits the shape , buttons are in the frape shape of fruits or something , apple , banana , something like that No . , not n Apple for not channel not too one much focus , not too much focu . not n not too s not too similar to a fruit because Mm-hmm next . year the ten the trend the trend will be different Mm-hmm . So . we shouldn't be at re really attached to to the So trend something but that looks half like a fruit and half like an elephant For instance , yeah . African or as an . elephant ? That we can discuss afterwards But okay , I'm Okay not . . , I'm not really sure if uh that would really appeal to everyone though , maybe just to fashion gurus , like maybe just like a little bit n a little fruit picture somewhere in the corner , but I don't know about uh I dunno how ergonomic Well a ma , an maybe orange is we . we should further specify what target are we focusing . I think in my opinion we should focus on on young people because they are more open to new To fruit devi ? new devices and also yeah according to the marketing report ninety p ninety five percent of young people was was was able to to buy a a n a cooler remote control . But is it uh is fruit cool ? What ? That's a question . What ? Is fruit cool ? Yeah ? Uh Is the new trend of the Well I guess , you know , Apple has the iPod so , imagi just 'cause they have an apple on their on their product , doesn't mean fruit is cool . No I think we we should think about a a shape with it a device with a shape of some Okay , but it has to be easy to uh to use though and to hold you know , you don't wanna pear or a Yeah . watermelon . Don don't you think we can find uh the shape of a fruit which is handy Well to , probably use the ? only thing is a banana Banana that I can think . of , a cucumber . Mm-hmm . I Or dunno m Maybe too long . . Maybe . Too green Maybe . . So , but A I mean you banana also have to . you have to also Um have , fit r all the buttons and you know . It's , it Yeah . The thing is you have t normally with um with buttons , they have to be at some point attached to a circuit board so if you're gonna have things like on a cylindrical kind of device it may be difficult to kind of to build . I don't th it will Yeah be but rolling I li a lot I . like your idea Okay that . we shouldn't have a lot of buttons Yeah b and buttons you you so you will not have pla enough a lot of place to put a L_C_D_ on a banana also . Yeah . Uh do you want a an L_C_D_ with twenty five Euros Well Well , you're , this the is Marketing ? Expert you should tell us if it I is too much think or not . Well , according to the to the report people are more interested in in a fa fancy look and feel and in a technological inno in innovation , so So , I will give more importance to the look and feel than rather than the So you you new you suggest inputs to go and also f it's I'm not convinced about this L_C_D_ because you need uh internet connection , you need more things , it's not just buying a new control re Okay remote . , you need buying control remote , buying uh more S things so . It's you're simply not so simple . you're simply looking s to a remote control that looks like a banana with For instance few buttons , yeah with . Yeah only for a few for buttons for . given an an example yeah Okay . good . So maybe you can go ahead ? Yeah no , it's what I already said . Okay . Thanks . Um . Okay , I'll give the floor . So you are User Interface guy . Okay . So you're three ? Yeah . And it's this one . Yep . Go for it . Yep . Okay . So . S next uh slide . Okay . So I received an email um around lunchtime letting me know that the brilliant minds at our technology division had developed an integrated programmable sample sensor sample speaker unit , um which is a way for you to have a conversation with your coffee machine and or remote control But it's . just a speaker right ? It's no , what it is , it's It's it's not a very microphone . It has a has a microphone , has a speaker , it's got a little chip and Mm-hmm it allows you . Actually t I'm not reading microphone there , so that's why you can all have conversation Well , it's , it a sample just to speak to you . sensor sample speaker . Sample sensor sample speaker . It means Mm-hmm that it . can recognize , it can do like a match on a on a certain phrase that you speak Mm-hmm . and then can play back a Mm-hmm phrase . in response to that Mm-hmm , mm-hmm . . But uh there's no kind of um understanding of the phrase Okay . So . , I mean , you know , I guess you could build that in , you could you could link the the recognition of a certain phrase to some function on on Mm-hmm the remote , mm-hmm control , mm-hmm . . But basically the thing is , we have this technology available In-house . in-house . So Mm-hmm . , um but the thing is obviously there's still gonna be a cost if you Mm-hmm decided to integrate that because , mm-hmm you still . have to pay for the c production of the components , so um it it but it basically means we c we can kind of consider this from uh you know uh a theoretical or usability kind of viewpoint without worrying too much about you know how to develop it because we have this already done Mm-hmm . , mm-hmm . Whilst you know , some people might get annoyed if we uh if we just dump it I there's something , that I unclear really understanding . Is this a technology that recognize keywords speech keywords It's ? it it's no , well , it's it'll recognize uh I guess keywords , but you know keywords in a certain order like a phrase . You train it for a certain uh , for a certain phrase , you say the the example they said that they have uh up and running with their prototype is um well they've actually integrated into the into the the coffee machine that uh that we're producing is , you can say good morning to the coffee machine and it can recognize that phrase and it'll playback good morning And , how it's would just you like to your coffee ? , it's just to playback something ? Yeah . So actually that was a bad example , 'cause it doesn't actually ask how do you want your coffee because it can't really understand the response Yeah , so yeah . So . this is not s really to do to to do control . Only , like , only in the sense that it it can recognize a set Yeah a set target . This kind is just of word more an like a poi It's designed pois it's yeah designed as . a fun kind of thing Yeah , but I guess yeah you could . use it as uh as a way to implement uh So Yeah but it it's c uh it it it you is can a u uh uh easy uh a fancy thing that you you can bring to we can bring to the remote control that will not have any Completely uh pointless yeah . yeah comp completely pointless Yeah . for the inter for from the interaction point of v point of view Yeah , unless you know . , you like having conversation with your remote control Okay . . Yeah but the can we use it for saying okay , channel fifty Well , channel yeah , that's the twenty thing , if ? you can but you have to pro though I think it's a fairly simple design so you would have to record into the device every possible combination , you have to s tr train it to l to learn channel fifteen , that whole thing , not just the word channel and the Yeah word fifteen , it doesn't yeah have that . So kind of logic this is in it Mm-hmm so this . So . is this is much more than tak taking this technology , bringing it to the remote control Yeah , that would and be using some development it work . So this is . out of discussion Yeah . . So if if if it is something that you can we can bring easily and to put it into the banana remote control M Mando . Banana-mando No this is mm banana-bando Banana-mando . Banana-man yeah , yeah . . Uh then it could be cool yeah . Yeah okay , let's go ahead . Okay I uh I . I I don't think it's worth it though , I think it doesn't really add much to the functional design and it's it's it's not mature enough to use as a speech recognition engine Okay , so . Um , yeah . So if we can just move on to the next slide , I've just done a quick mock-up of uh uh some of the features of our potential funky-looking uh It doesn't remote look like control a banana at all . Well , you see , I was I was unaware at this point of th of the fruit focus Yeah . , um , so But at the you moment Looks it's more like you a of can tr a fit box i focus look . likes you're saying a now you can a tro fit a it tropical to fruit . Yeah Yeah . . Yeah , well , this is actu this could be a genetically engineered fruit that's designed to be you know square so that it packs tighter in the boxes . But um , I've just indicated here , we could have actually two scroll wheels , 'cause I think the scroll wheel is a fairly um Stable key part thing , that's of right , you know , I think . To everyone have has has agreed that it's that it could , mm-hmm be quite a useful um , mm-hmm . thing , so . But I think it's important , you know , to have two scroll wheels because , you know , you want one for for the channel , but you also want one for for the volume Mm , because . it's it's the volume i it's , you know it's very handy for it to have uh instant kind Mm-hmm of uh feedback , mm-hmm uh . and response , so . But um , I've also included this turbo button because I think , you know , every design should have a turbo button What's a turbo , and button ? well so this is you know , a unique problem with with televisions is that if you have this scro this scroll wheel for the television , the uh the tuner on the T_V_ is not gonna be able to to switch between stations as fast as you can scroll , so you know , the th the person might want to have a uh Might want to be able to scroll past television stations without seeing what's on them , in which case it just waits until you stop scrolling and then , you know , displays that station . Or they might want to scroll and and have a quick glimpse of it , even if it lags behind what they're doing It con . it controls the speed ? Yeah , so with this turbo button you can , say , skip over t channels if uh , you know , if I'm if I'm going if I'm scrolling past them and you know , it's um , you could have a little red light that comes up when they press it so they feel you know it's really going fast or whatever . So yeah , that's um , those are the two important uh features I think Mm-hmm . we need on the remote , but I mean we can discuss about what other kind of buttons we need , um . You know , i it could be , you know , if we if we wanna have like a very cheap kind of device , I mean , we could either consider that maybe we want to sell this as a very , if it's gonna be a banana , you know that's a pretty gimmicky kind of thing that doesn't have that much functionality , it's just you know a couple of scroll wheels and a button cause it's hard to get so many buttons on a It's enough banana . and it's still very it may even be for most for some people more functional than their current remote , but if they have these scroll wheels , so , um you know , what other buttons do we want ? Mm-hmm . I mean we could have well , I guess you need an on and off Switch switch on , but you could . Yeah . you could o you could turn it turn it on by taking the top off the banana maybe , you know , it's kind of Yeah like a spy . So kind of flick thing sounds . crazy . I like crazy ideas . That's why you're a marketing Okay Yeah guru . So , of course i . it looks like . we're going completely to forget about the L_C_D_ thing . Well , that's the thing , as have we decided that we can only spend , uh , twenty five Euro ? I think Well not spend that , but you know , charge twenty five Euro . I I think we could use somehow the s coffee machine dialogue interface or so . No we can we can't use that . You we can We ? We can't can't use that . to Communicate to comman . co communicate , it's just Yeah a , but thing we can say It's one channel way twenty . five No . . No ? But then you have to have a template for every channel , for a hundred channels , you have to be able to to recognize It's Mm-hmm not . a lot one Mm hundred . templates , it's Well not , I f I think it's probably more than , than our can handle because Yeah it's designed . for a coffee machine , you know , to say hello in the morning Ah . , it's designed for a cof okay . Is it design for a coffee machine ? Well that's its current application , I would presume Okay that . it's kind of , they wouldn't design it to handle a hundred things Yeah th so . . Maybe you could ask your the you could ask the engineering department Mm-hmm Yeah . if . A we good can good good But thing . You uh want to g to move Yeah to your , that's right slides , yeah . ? You're finished ? Well I just I just made the point , I don't I don't know if that speech recognition is , you know , even if we can do it , I think it's not really appropriate for uh Yeah I think so television . environment . But um I did have one thing from a previous meeting , you were talking about um Yeah . being able to find the remote control and I was talking about extendin being able to extend the remote control by having you know , a base station that can control other things as well Mm-hmm . . It might be useful to have some kind of base station , even if it's just you press on a button on it and uh and the remote control starts beeping , you know , this is a way of finding the remote . Y in that Mm case . maybe the maybe the speech recognition the speech thing could be useful just to say Exactly yeah I'm . here but uh it's probably a bit of overkill if you could just have a So it's a a speech beeping synthesis kind of thing , something has It's been uh stored speech and it's just uh spoken out . It's it's speech synthesis and s Mm-hmm it's . speech kind of , not really speech recognition , but Yeah kind of pattern . That's right matching . , yeah Oh , good idea yeah . . Very good . Okay , let's move on . So you're two That's right ? . Okay So . this is going to be about the component design Mm-hmm . . So first thing is we need power source for the remote control . So I was of the idea that we can have two kind of power supplies , one is the usual batteries which are there , they could be chargeable batteries if there's a basis station kind of thing and on top of that we can have solar cells , when the lighting conditions are good they can be used so it'll be pretty uh innovative kind . Then uh we need plastic with some elasticity so that if your if the remote control falls it's not broken directly into pieces , there should be some flexibility in t I guess that fits in with the spongy kind of design philosophy Yeah . Yeah . . So there should we should think of something like that and then it should be double curve . The s science for the ease of handling and there are some other issues why we need double curve . Then controls for the traditionals u traditional users we can have the push buttons so that they don't feel that it's an alien thing for them . So , just one second , when you say double curve , what do you actually mean ? You reckon you could like draw us a thing on the , on the whiteboard Double 'cause I'm curve not sure is , you have curves on both the sides if I'm right . So it's symmetrical kind of thing , whatever it is Okay . , but like So , kind of convex , it could or concave be curve ? , so it could be convex , conve concave , depending on Mm-hmm what what we want . . Okay . So there are flats , there are single curve and there are double curves Okay . These . are the three things , and there are different materials , with plastic you can have double curve but with uh certain other materials we cannot have double curve . So there there was uh there were many other materials like wood , titanium and all those things , but plastic is I think is the most appropriate one Yeah . , it'll bring the cost down and anyway it's Although , you know , wood could be uh quite a stylish uh option , if you take like , nice quality kind of wood that's got a nice grain and you Mm kind of put but some i , some but varnish there is on no . elasticity which Wooden could cases be Well it depends , I mean , you have the outs the wood itself is not gonna break so you don't have to worry too much about the case being Yeah broken but the , it's components the inside inside . Yeah but . inside you know you could have you can still have some kind of cushioning that's Mm-hmm Yeah not visible . to . the to the user . Very Mm-hmm too expensive . to do . Yeah . And I mean you And could also also uh , you can have just a very thin veneer of wood as well Yeah . but it's more easier to do a banana in plastic than uh in wood . That's true , but are we set on the banana idea ? Actually Well it look like it I was looks thinking like you that are all the targeting that yeah ? the shape of a banana is not it's not really handy . Yes it is . Uh I don't know the name o o in English uh Is it This an e it's apple not a which fruit has it's a vegetable . It's like a pumpkin or Yeah ? Pumpkin . Green . Green Green . . Um um um , yes I see . What does it taste And you like put in the salad ? . Pep pepperoni . Um Ah yeah , is it what's it in French ? Poivron . Oui c'est ca Yeah , okay , so capsicum or pepper Uh pepper . Yeah . . Pepper . But um they do And it's d al it also suits with the double curve for Yeah easy of . I don't know , it seems a little bit kind of bulky to me No , like , I Yeah mean . in a It's not re like it with you a banana you you think can it's have really fancy and fun ? You think that young people I'm sure that are it's fun Yeah . . More than a banana ? But banana is not so handy Banana Well , I think is that's more handier handier . as compared to this I think , and to capsicum . But like a banana you can you can be holding like this and have the scroll wheel kind of on top and Yeah just . roll it back and forth like It's that kind , but with it's uh kind of I it's don't more know how you would hold uh a capsicum and it's really ergonomic , it's fit in the hand and you've a lot of surface to to put the controls . Okay let's move Yeah on you're right . . So time is running , let's move on Okay . , so push buttons for the traditional users so that they don't feel they are alienated , just and a scroll button with push technology for channel selection , volume control and teletext browsing . These are the three scroll buttons which are already available with us in the company and we we can go ahead with that . Okay Yeah , we . can go to the next slide . Then uh there are different kind of chips , one one is the basic chip and the regular chip and one an adva advanced chip . So we can have regular chip for control . Pricing is a factor for us , that's why we'll go for the regular chip . And uh regular chip supports speaker support , so this functionality could be used for tracing the mobile phone which has been misplaced So is that . , when you say speaker support , you mean it just has some output pinned which which which kind It of could be a beep kind of thing . Okay , but the speaker is actually attached to the to the chip in some way , or is just Yes the the , yes signal , that's ? Okay right , it's . it's onto the chip , most most probably , not Okay . not hundred per cent sure about So that are there . any issues where we place this this chip to make sure you can actually hear the the speaker from the outside of the banana ? That will be the volume control I think which which a user shou it it should be already pre-defined . It should be whatever will be the case Okay , the chip is . always going to be sitting inside . Yeah , but the speaker , if the speaker is actually on the chip Mm-hmm . , then if it's too far away from the the casing , or if the casing is too thick , then you may not hear the Uh the speaker , so . we can have it at one of the boundaries so that things are slightly better Yeah . As . or as hearing is concerned , we can have some gap at some place Yeah , so . So that that's something we have to keep in mind with the actual physical design is to keep the That's right . the speaker close enough to the outside Okay . . Yeah . So these these were the component selection and these things . We can go to the next slide . And uh these were the findings which I I saw with the web web , that user wants to have control more than one device wants to control more than one device from the same remote control , so our T_V_ remote can have little extra things to support additional devices like V_C_R_ D_V_D_ players which are usually attached with the T_V_ , because users are like this and they don't want to have one remote control for everything , so with Although this additional , if little , we might be having slightly better market for us . It depends , if we like , if we are concentrating on like a fruit design , then maybe Mm . maybe we wanna sell a collection of fruit Of fruits , you know , like a different . fruit for each device Mm-hmm . Cause that , you know , that sometimes people like to collect um . Remotes S objects you know . objects things that , okay of . a similar Crazy objects I think that . would type be funny . at the beginning but after one month you will be tired of be surrounded of fruits . Well , you're the one who wanted to do fruit in the No first but place I . think just one fruit to control everything . Like a power fruit . A power fr a power M a Mando , a Supermando fruit . And uh as well as I could see on the web the scroll button is becoming really uh hot thing Yeah Okay s and . . we should have it on the remote . Actually Well Okay I , good I . didn't understand very well this trace speaker lost control . So you're having a basis station . Okay . Your usually your remote sits on that . So you and it's that's why it can have chargeable batteries . Now let's So say you you have to buy two things , the banana and the basis Bu station . it's Basis station it's is with the thing . . You s you you thing . It's like a telephone handset is there and the basis station for the telephone hand set is there . So now what user gets additionally he doesn't have to buy batteries , they're rechargeable batteries , so over the period of cor time he'll recover the cost . So you're having the basis station and there is a button , if you press that button wherever the remote it'll start beeping so you know where the remote is I . Uh think that's a pretty handy feature Yeah . Yeah . . I think it's kind of people would find that worth it even if it wasn't uh a recharging station , even Mm-hmm if they didn't , mm-hmm have to buy extra batteries , you know , mm-hmm . , mm-hmm . Yeah but So I'm a bit worried about the budget Uh this is . basis station is nothing more , just it's a wire which is coming from the main cable Mm-hmm . and uh you're having one socket on which the thing sits Although you do . need to include R_F_ kind of That's right circuitry in . But the remote all . these things are usually in-house so we don't have much problems . So component cost is going to be the least . Anyway , we are not using really advanced technology , L_C_D_ has already been ruled out , A_S_R_ has been ruled out . So it's the basic thing but very trendy and very user-friendly . Okay And . I'm just wondering actually , 'cause , you know , I this whole fruit thing with the banana , it's um it seemed like it first seems a bit kind of uh niche , like only a few people would really want a banana , but what if it was kind of uh a stylised banana ? You know , rather than having it kind of you know yellow and really looking exactly like a banana , you could make it kind of silver . And um , you know to give you kind of the idea of a banana but without it looking you know completely kitsch . For better want of a better word you know ? You Mm-hmm think that . yellow it's kitsch . Well , you know , I don If I don't Yeah know how you many make peop something . that looks like a banana it should No have , I the I colour of a banana . A yeah , otherwise Well it'll be they mis O otherwise means you don't get Maybe b any feeling li like then that . . It's neither a Yeah banana , like this nor colour a this colour Maybe , you know , maybe like still in the shape of a banana . Roughly . No , exactly . Exactly . Um , but you know , just maybe maybe not exactly the same texture as a banana and just kind of , you know because the thing is it's gonna be a little bit difficult to make um to give like the texture of a banana anyway and to k to have the exact shape . I think if you're gonna not be able to do it properly you may as well do it in a stylised way that just looks a bit more kind of , you know , twenty first century rather than Yeah sixties . or seventies . Okay And . Let's uh move on . Uh going to uh the last slide yeah . . Before before st before ending the meeting I'd like to to draw some sketch about the pro future prot prototype Okay . . Go for it . Okay . Well no , not not you , you can finish Okay your slides . Okay before , so . Anyway , users'll be so the findings is users'll be very interested in our locator device to find their misplaced Mm remotes okay . So . that was very I thought it's a very good suggestion by everybody Okay . That's it . That's all . Yep . ? Okay , so mm so well done for the presentations . So we need to take some de decisions about um about what we're going to do . So I I propose that you go to the whiteboard Yeah . and we're going to report all the ideas we had we had during this these presentations just to draw some sketch about Okay what . will be the prod final product and uh where Superman go banana and uh uh extra Mm-hmm . func functionalities such as wheels , um the speaker unit um well not in order not to lost the um the device , I do I don't remember you That's call right it ? . The basis station Basis . That's station , yeah right . . Uh so um so we're going for a stylish banana shape . Yeah , so , I guess you wanna hold like the way the end of the banana you wanna kind of hold as ma you maybe wanna kinda hold like a gun rather than 'cause you don't want it to point kind of Yeah towards the floor . , right . So you know , so if you have like What about what about this shape ? More or less . We There's less space on this to put with the buttons . I if it Yeah i , but if it has how really many the buttons model do shape we need of a bana ? you could the the starting is good but it could it should have more the shape of a banana if you want to point really a at the thing . If you don't want to to to do that movement which is which is difficult if you don't have to do it in fact , it's better Uh . So what about ti a time is running , we have to we have to we have to to move forward . So let's skip to uh this uh this this this idea . Yeah . Okay , so So So we have this . We have a a basis um , how do you call it ? The base station . A base station Right . . We'll have a base station extra uh on the side . okay , so I guess we need , you know , something that can fit a banana shaped object . Mm-hmm Yeah . Yeah . . Uh , we have a R_F_ for um for beeping That's right , yeah for beeping , we need that , yeah . We need . b R_F_ to Okay beep , so it's . So uh we that means we need a button on th on the on the basis . Yeah Basis . station Basis station . Yeah , thank you , yeah . . Alright , so we need uh okay . Can Yeah you go . quickly please ? Okay . So we are going to add uh also um you as you suggested the whee some wheels to control the volumes and channels Yeah . and your tur turbo turbo uh Yeah button Turbo , which button . . I think it's it's probably best actually on the on the underneath of the Yeah , on the the th device , so you have yeah , maybe here . And Yes the . and the wheel a a at the level of the thumb for instance . Yeah , so you have the thumb kind of here And and you have two wheels . So . yeah , you need one one here and one on on the other side Okay right . , so you got volume an and channel Good . . And So , uh no L_C_D_ . No L_C_D_ . Okay great . Um . Very good . Okay . Oh we need a we need a power um on off switch as well . Yeah Uh for the . remote ? Yeah . Oh , just Remotes the switch don't , no f have power not for on the off T_V_ switch for . the T_V_ Yeah . Uh Okay . so . S you no , that'll be controlled by the What those buttons'll be a there already , yeah . Where ? Means on On the the side remote . . Because Okay . remote is going to have both the interfaces , scroll as well as buttons . They are not going to cost you much , everything is in-house and now you don't want the traditional users to be apprehensive of this . Well , I dunno if the traditional user is gonna buy a a banana remote Oh in the , yeah first place , you . That's know . that's another issue which Y I I mean didn't think of you need to kind . of keep it um But you know our targets are very high , means fifty million Euros is the profit which we want What make about . Yeah , how many of these did we wanna sell ? I can't remember Twenty , what was five . Twelve point Twenty five five is the profit . on one . Yeah , but how many units did we need to to sell ? Uh forty th four . Four Point millions point four million ? ? Four point four million . Point four million . That's a lot of fruit . Yeah . In the market What about So a . Well . . No . Time is running , we have to close the meeting in a few Okay minutes . . So , okay , the next step , you can come back to your Okay seat . . The next step is to go for to f is to go to uh to building a prototype , based on this , okay Okay . ? So next meeting you guys have to prepare the followi things . You have to uh work on the look and feel uh design and you have to work on the user interface , in fact you two you have to work together Mm-hmm . to model the first uh f first prototype . Uh Marketing Expert uh have to go to product evaluation . Okay I wo ? what about adding the this word spotting , keyword spotting recognition saying volume up volume down ? It's too difficult . It's too difficult but people like innovation and that's really uh innovative and I don't know if it would cost a lot , just a few five words . It's not a possi it will not be possible to implement it for the next prototype , so t it's in the next prototype so Uh . let's skip it . Okay . For the future prototypes Yeah , maybe , for the n . if if That can be if the t it it works well , we'll go for That can uh be an like orange the turbo one banana plus plus . Yeah Plus commando plus . , okay yeah , honour the fruit . . Maybe objective banana Okay . Thanks very much ? . We'll see n next meeting . Bye . So meeting's Okay over ? . Yep Okay . We have to go design . Okay the prototype . . Okay . Thank you . Thank you . Thank you . The problem is after all this meeting there is |
IS1004d | The project manager goes through the minutes of the last meeting. They have the prototype presentation and talk about the final design, features, and power source, type of chip and weight of the remote. They go through the evaulations, using the a list of criteria made by the marketing expert. They rate each criteria on a scale of 0 (true) to 7 (false): how fancy it is, how handy it is, how functional, how cool it is, whether they would spend twenty five euro for it, and whether they would change their current remote for this one. Next they do a cost estimate for production. In doing this, they decide against solar cells and go with the rechargable batteries. They keep the regular chip, stick with plastic, put two scroll wheels and three push buttons, and make it a special shade of yellow. They eliminate the turbo button and give the remote a single curve because of budget restrictions. They briefly evaulate the project process and close the meeting. *NA* It will be shaped like a banana, with an base station resembling a banana leaf for it to sit on. The volume scroll wheel will be on the left, channel scroll on the right. Will contain a teletext button, when pressed teletext appears and channel selector can be used to navigate through the teletext. Infared port on top of banana as well as bottom front of base station. The control will be the approx. Weight of an actual banana but a special shade of yellow. Will be made of plastic. Three push buttons. For pricing reasons eliminate solar cells - use rechargable batteries as power source, base station used for battery-charging which should last 8-10 hours depending on frequency of use. For pricing reasons they will use a regular chip for the control rather than advanced one. For pricing reasons the remote will have a single, not double curve. For pricing reasons they eliminate the turbo button. For pricing reasons they had to use a regular chip instead of advanced, single curve instead of double, rechargable batteries instead of solar cells, and eliminate the turbo button. | Okay . Good afternoon again . So we should have our final meeting about the detail designed of detail design of the product of the remote control . Um So here is the agenda for today . Uh uh just going to go quickly through the minutes of the last last uh meeting then we have a p presentation of prototype of you two , sounds interesting . And we'll have um presentation of evaluation crit criteria by ou our Marketing Experts . Then we'll have to go through finance evaluation of the of the cost of the thing and um hopefully uh we should fit the target o tw of twelve point five uh uh Euro . Okay . So let's go . Uh if I go quickly through the minutes of the last meeting . So we went through th uh w we took this following decisions . No L_C_D_ , no speech recognition technology , okay , we went through a b to a banana look and feel for the remote control . We went through the use of wheels and but buttons . And also the use of a basis station for battery ch charging and uh also to um call the to call the mot mote remote control when it is lost . Okay . Um . Good . So guys let this uh wonderful thing . Okay so we can go to the slides Oh yeah . Sorry . Yeah . . Um Number . three . Oh number two sorry . Which is So final design . Final design . Okay so Michael you can go ahead . Yeah so uh following our decision to uh make a yellow well to make a banana Yeah can you show it to the the remote camera maybe . okay so we actually have a You can pull it out first We've , maybe well first . first of all we made a an attractive base station uh with a banana leaf uh Mm-hmm . look and feel um and uh bana sit the banana sits in there k you know nicely weighted so that it's not gonna tip over and um this is the remote itself , it's kind of it's it's ergonomic , it fits in the hand uh rather well . We've got the two uh uh scroll wheels here which you know one on the the left for the uh volume and the one on the right for for the channel and uh underneath we have the uh the turbo button which is in like a nice uh trigger position for you know for pressing quite naturally What's . the use uh of the t turbo button already ? This is when you when you uh are scrolling the uh through the channels you can tell it to to skip th past channels that you Ah yeah yeah quickly an then you rather stop th when you stop it stops . Yeah . Well when you stop scrolling the wheel it stops . But Uh normally with uh it will just uh s stay on each station briefly so you can see Uh-huh the . And the we picture we do have one . more functionality . If you take the banana as such and uh you press the turbo button , so it switch ons the switch ons the T_V_ . The T_V_ yeah Which one ? . The s the The turbo turbo button button . . So Okay rather than . having uh Additional an extra button button . for um for the on off switch you just use the turbo button . What this button for This is a ? teletext button Okay . . So once you press that then you get teletext and you can use the the channel selector scroll wheel as uh To navigate But if To navigate it through That's right yeah th through you , that's . teletext right want . to . go to page seven hundred ? Yeah . with How man the wheel it's easy Well . then you can you you have like a little uh number selection thing , you press the the the teletext button uh to move between uh the fields and then you can just scroll the number back and forth so you have s you go you scroll to seven and then zero zero and then you can uh I don't understand it . Can you repeat it Well you can ? you can press press the teletext button Yeah and So . then then you then you then can both the you can scroll f buttons they are for teletext browsing . And you can tele Ah okay okay yeah , once . Okay you Mm press . Okay the teletext okay uh . button then the scroll buttons Okay they are more . for teletext , they are no more for channel or vol volume I see . I see . Yeah . Okay . . Okay . And this is the uh the infrared uh port . That's right . Also the top of the banana Yeah . Excellent . So . . And then we have in the uh in the base station we have the the button at the front for uh Calling . for calling the uh the banana . Yeah . Excellent . And the the leaves plays the roles of of antennas ? Actually they do . That's Oh that's yeah that's . uh that's Yeah form . and function in the one in the one So it uh always object . means , whatever the rays goes by they they get reflected and then you are having a better coverage . It's like antennas . Yeah . So . But yeah that's um that's just like that's an attractive um base station . Great . So . Okay So , what . else ? And for the power source we are having solar cells and rechargeable batteries and this and uh the basis station is going to have the input from the mm power line for for charging the batteries . Is it really weight ? Is it light or It is very light . Yeah Okay , they're . It's light it's . uh it's about the weight of a banana . Okay . You know , to give you the correct look and feel . Yeah Ok . And we have put these different colours so that people don't mistake them mistake it as a banana Okay . Otherwise . it's you know Yeah yeah yeah , I a see child comes . I under and I understand so . I think a child would try to eat it anyway , so maybe Yeah we should . consider that . maybe health and safety aspects Ah yeah . . Mm-hmm . Oh we didn't think of that yet Yeah . Yeah . . So for the power source , apparently you still you you want to use both solar cells and Oh batteries yeah . that's right . Uh you mean okay . So I don't really know if the solar cells are actually necessary Yeah any more , where if you have are a going recharging to base station where are . Mm-hmm you are mm-hmm you going to place . them ? It'll It'll be always at top somewhere at there If . I was gonna place them I'd put them on the on the top here since that's like You have enough uh the surface black bit ? You but yeah I don't I really don't think it's necessary to have the solar cells Yeah because anymore now . we are having rechargeable batteries Okay so Mm . that that . What is will be the autonomy . ? Roughly ? The what sorry ? The autonomy . Autonomy . What do you mean ? Uh How long I the mean how how long long does i the how bit how the Ah batteries how long . can long it . be held off Ah a . station ? A long time . Yeah Eight . A long to ten eight to ten hours . No no no , it can it should N be most weeks . no most of the time it's not being used . Yeah , so it's Yeah So when but y when people you are don't making like it to put on it It's back in used the base only station when you all the time people Mm leave . wanna leave it on the couch so Mm-hmm . No eight or eight or ten hours of working . If Ah you are just , okay leaving like that it'll . Okay be . much longer . Yeah . F weeks . Yeah Yeah . . That's right . Right . Next slide ? Yeah . And we are having the speakers regular chip for control . Pricing is was a factor so that's why we have gone for a regular chip only not the advanced chip . And uh that's it . Okay . Okay . Those really That's right . sounds very good . Nothing else to add ? It seems to be falling I l over . Yeah yeah . . I like I like it . Maybe the the thing that convince me the less is the the multifunctional buttons . Looks a bit You want to have more functional buttons ? Looks a bit puzzled uh I dunno how to say that . You the You are the not b convinced the buttons . change h h their function depending if Not y it's not teletext many , we or not we want to keep it simple . So that this button fo is for teletext which is usually also the case , that usually there is a teletext button and once you press that , the channel buttons , they baco become the scrolling buttons . And the volume button will will become It's up to you , means . Now that Well in fact b both will be could be useful , navigating Means through let's teletext say this this can . move the the larger digits and this can move the smaller digits . Or can move between positions That's in right the . in the number And Yeah what about . people . who want to use digits ? Butto real buttons ? Wow . Yeah . So there was there was a constraint that the surface area which we have on this banana on one side because of the shape . So we are targeting a segment which is which is just very trendy kind of thing , they they don't care about the buttons any more . Okay And anyway . Because have you thought about configuration and all this kind of uh stuff ? It's all automatic . It's all automatic Yep . . Okay . Okay yeah Very it's fine good . W uh yeah we are living in a you wonderful th world yeah Uh . . Bananas everywhere . . Okay , so Automatically configure . So we have to go through now Evalua evaluations . yeah . Yeah . So S your slides are ready ? Uh you're four Yeah I . think . So this is one , which one is this one ? Yeah . Okay . I I const I constructed a a list of criteria based on the on the general user requirements . And each criteria is will be evaluated it's uh logical criteria so we must users must say i if it's true or is or if it's false in a in a scale ranging from zero to seven . Why this strange factor of seven ? Because i I'm sorry . Sorry . Usually I Ah have yeah seen . It's that from scales sorry are from , it's one from to ten one to . seven . It's from from one to seven sorry . Because it should be an even it Okay should be . an even Num Okay uh number scale . Mm-hmm . , and five is too short and nine is too long . Okay . Okay fine , got I'm the idea a I . So to I'm have in order to have enough granularity Sorry ? it's in order to have enough granularity Yeah yeah . in the evaluation . Okay The variance . is mi it's Okay Okay is minimal . , okay , great . . I'm um answering your question Okay . Okay . Yeah yeah . Go ahead . . And that's the criteria I I found more useful . I think I sh I I could write the criteria in the on the whiteboard Mm-hmm . Sure ? And . we all four could range Okay . Yeah could evaluate the yeah . Yeah . Okay . So you can say fancy , handy . Handy . Okay let's let's evaluate if it's fancy or Yeah , it's fancy , according to me . Seven but Yeah , six . Seven S seven . Seven by me . . Six I . would say seven Okay . It's quite fancy . . So you can add seven plus six plus seven plus No , wait Yeah uh five . What do you say . seven Five . ? Five Five ? , maybe maybe maybe six it's it's I guess Okay , six it's point five yeah . . Handy ? Again I'll give seven . Seven I'd . give it a six like Six I'd I think it's probably . more handy than my current remote Yep . , 'cause of the scroll wheels but maybe loses the point for not having you know the extra buttons when you reall if you do need them for some reason but you know you can always use your other remote . So seven Seven , seven for me . , six , Yeah . Six . six point five . Functional . I'll give five . Four I would say . Well it depends when you say functional , do you mean it does what we want it to do , or d does what it does , you know Everything , can it make ar you coffee ? You know Mm . everything Uh for a remote control , does he have all the Yeah . Yeah you It's could compared expect . to . the all That's right remote controls . That's That's . before right . The standards . What is available in the market off the shelf Yeah . . I have to say four . Actually I don't know what are the r the real specification of a of a universal Well it's not a remote universal contro remote . Remember We Ah it's we're focus not an univer we're supposed but it's to focus for all just kind on T_V_s of T_V_s . ? Yeah . Well all T_V_s but only T_ only T_V_s I guess So it's . universal but for T_V_s . Yeah So . s uh four ? Five . Five Four . ? Four Four . . Four . So four point two Just four Four . ? four So . Obviously four ? . there are some outliers so Okay cool ? Cool device . There I'll give it seven . It means cool features , like new features actually That's right . . Which For a T_V_ the most important feature which I felt was the locator which is a cool feature . And then the scroll buttons are again cool features . We don't have L_C_D_ for it but that we decided we don't want to have Yeah . . Seven . I would say five I'll say . five . Mm-hmm Six . . Seven . Plus six Yeah . , I say I said seven . So it's S You six said seven . Yeah yeah . . 'Cause it's five ? five seven seven so Okay . Uh , okay , definitely easy Definitely to use . seven . Seven . Seven . Seven . And you ? Five Outl you are not lik outlier . Seven . Sorry Okay . , I have Okay them okay okay okay Alright . , now here's the sixty million Dollar question , well , twenty five twenty five Euro question . Of course I'll buy the banana . What do you what do you guys reckon ? I'll Of say Well cour five Of . course the most difficult question for the end I'll Hmm . say five . . Twenty five Euros . I find it quite cheap actually . I dunno . If i i it depends Cheap , if you live . in in Switzerland or you live in Yeah , so the target price is for all Europe , or only for rich countries ? It's more targeting U_K_ or I don't know . Wha the initial specifications were for the whole all Europe or So this is Uh selling costs , not production costs . Yeah this Yeah is the the . Yeah initial . specifications Yeah yeah sure . . Um Five I would say . six . It's quite cheap actually I'd say . two Why ? . I don't want a banana on my living room table , a Aw banana remote , should . No be nice but it's in really your handy actually if you see It . It's is handy it's so handy , it's . And handy then , but it it's terrible Anyb anybody It's who kitsch comes . Yeah here . . anybody who comes to your home he'll at least ask once what is this . Yeah , but it's not a positive thing . It's a very positive thing Well if , you you see know like that , it's . it's handy Well , it's ergonomic , don't forget , but well it's a banana , don't for . don't forget who we're targeting also who are f f who are Youngsters Actually wh yeah . Yeah maybe but it , youngst says I youngst , I would buy this , so . No well yeah I if Yeah you would be young . Not telling that you are young . Li li like a teenager for instance . No , it's I Okay . I would buy you're you're crazy teenager and you like fun You want things to flaunt . Yeah . You . with your girlfriend or something Yeah . , you want to show the beautiful banana S you have Or might s be . it does some other kind of thing but Still I I'd say two . I don't think I at any stage in my life I would want a banana remote control , really . Uh yeah , crazy Okay so I can you say s . you , maybe give there is a market oh for it yeah , I dunno yeah I know I know . So you say two . Yeah I . say five . . F I d I say five . You say ? I change the question . So what's And the you new have saved question it ? ? So yeah upload the You'll have to reload . Uh yeah , I think so . Okay , so , it depends if uh Yeah it's two different situations . If you really need an universal remote control or if you would change your remote control for a n for a new one . Yeah that's two If different I had question t . if I had to spend twenty five Euro , if that was like my limit , maybe I would buy it . Because the other twenty five Euro remote controls are probably gonna look They're not Ugly worse going to be than . as a banana And they they might not . be a as easy as And this it yeah yeah this . is gonna f you know handy to use . Yeah . So ? What S now I stick ? What to five range . ? I go Although slightly it still up has . Six . it still Six has the word of . course at the beginning so I dunno . Um . W we have six I'd , five give it I'd give it a Three I give it a four now . So we are Six ? Six Six ? six , five , five , four , four . Six , so it's uh five point five , or less . Yeah . So Okay . So and last question , will I change my rem change my remote control from Mando banana . Um , zero . No uh we can't . So one . Actually yeah , I we Well if . No Yeah uh let's . say I'll put two . I'd say three , I mean my remote control is kinda at home is pretty terrible . If it was change my remote control of my D_V_D_ player for a Mando banana then I would be more inclined to It's for the T_V_ . but uh 'cause it's really bad but uh I'd say a three . I'll still give it five . Five ? Yeah . Two three You five are romantic , really . I two would three say two fi . and two So . So it's it's somewhere r three point five I Yeah think , three point . five . Who is the outlier ? Wh wh you said five ? No No I said no five you say five . , he is the outlier . Okay just just do a sum . I don't know if it's a It's not very promising but you know we're No not young trendsetters because there are more . yeah , we shouldn't sum like that . Well maybe we should we should uh have Because a look globally the the glob last two questions is much more important than the rest actually Mm-hmm . Otherwise . we wouldn't Is we will there some not sell . some formula you're using that says you have to sum them up Uh ? no I didn't anything Well just leave it at that . then . Yeah . Oops . Yeah , the So maybe uh maybe w we can we should stick to general feeling Yeah . We can had . uh have a out of these numbers , which which is that well we should go for it . Do Problem you want me with to sum connectors o I think No it's not . I think it it Yeah ? kind it's of it's you just funny lose information . if you sum it Okay , so . . So let's move uh let's move on Yeah , sure . . Okay , now now we have to mm to estimate uh the cost okay . So I prepare an Excel sh uh an Excel sheet . Um well we are going to calculate the production costs . We should we should be below twelve point five . So I already uh put some pu some numbers here , okay . We are going to go through so this is the number the mm number of components we need for this thing . So it appears that there were things that we didn't thought about . Uh and also things that I uh I d I forget to uh to put like solar cells . Mm-hmm . Well we decided against the solar cells so Oh Solar cells yeah finally , yeah yeah we say yeah no yeah yeah . Okay , we said no to so that let's . let's go let's go let go through all the lines . So hand dynamo . This something we didn't thought about . But You mean , charging it by shaking the banana Yeah . . I think rechargeable batteries will take care of the power thing Yeah . Yeah . To bring . Okay the cost so we we stick to battery , one . Yeah . No kinetic also . I don't I don't see the difference between kinetic and dynamo . Well maybe dynamo is like you have to actually Ah you have to ah okay I see so kinetic is S really uh shaking the banana Yeah . Yeah . . Crazy . Okay . So those banana is falling . Let's go ahead . So Okay we . we st only have one for battery . Uh then for electronics um so I didn't put anything for the So . we have the regular chip on the print Yeah . , which is one . Yeah . And that's it . Okay . No so we hin And we have sample speaker Yeah so . Yeah one . Yeah . the cost of that is very high . Ooh . ye ye ye the cost is increasing Well . So we actually are that that no that sample speaker is not we we're not using that , we're just using the The beep the . very beep simple beep , that Uh-huh s . that sample thing is That's like what the voice recording and Mm-hmm everything . Mm-hmm . Okay so . So I'll remove it . Yeah . I S say that Yeah . And we have So sev don't we need a Oh there is no listing for r radio frequency thing Yeah . So . So we we'll put some extras , if there is Yeah something maybe . . We'll see Mm later . . Okay so in for the case um I put single curved Okay . . To reduce the cost , it's okay . Well , wait a second Because we , no have two , it's things it's . double curved , it's got a c Oh , it's it's uh No got all the directions so don't worry . Well d yeah it's monotonic . but It's got a direction . it's got but if you hold it if you hold it that way that's two curved , one on this side , one on that side , but they're opposite Well sides . . Actually What a what's what This the differen is actually i I mean if this probably I put one here . this probably actually costs more than three Yeah if so you let's put one here in the then Okay instead of . Okay single . oka all right Yeah . . So we stick to plastic , it cost Yeah nothing . . That's right . Well no didn't we say we wanted to do a rubber No , it's too no . if you drop it ? Too It's expensive too expensive . . Well when We're okay already at . Well eleven we . we'll come back we'll come back and see if we can fit it in . Okay so I put rubber one . Okay so special colour , yellow Yeah . . Uh for the interface we have We don't have any push buttons No , we . have two push buttons . We have three No . that is a scroll wheel itself Huh , it'll . be put in that . No no . We have Ah two scroll okay , okay , and Uh . . we have three push buttons Okay . , okay . Actually Okay And whe it's gonna whe have to be plastic when you wrote . regular chip you should put two , because there is another chip here . No it's no chip . This is just radio frequency Yeah . Th . This Yeah is but no chip . No you . There's need no chip there . It just emits the signal It's just . And the receiver accepts it and Yeah . Fo that's i it . it does nothing actually ? No Just . Just se sends the signal only , that's it . . It's a recharger thing and uh Okay w we didn't think a thought about uh integrated scroll wheel push buttons . Well I actually did um think about it myself but I thought you know because you could potentially you know you could be pushing it down as you scroll it for a instead of a turbo Yeah button but you know the turbo , so button does add that extra class . Yeah . You know . So I mean if we're if we're over budget then maybe we could we could rethink that . Okay . So no L_C_D_ , so for we have no button supplements Yep , right ? . No . Uh well in fact could we could not we consider this button as a button supplement because oh no , these are these are for colours , co and special forms , special Yeah . colours and special materials No we're not we . So don't need anything special for Okay the buttons so we are . over budget . Yeah . So first thing which we should take care of is , Make it instead plastic of instead rubber of rubber , let Yeah it be plastic . . And . then we're basically o on budget except for you know ten cents . And uh that much money will be required for the base station , which is not there . Yeah . Yeah . So mayb in fact n we have to put two here because it cost nothing . Yeah well Yeah pl . the base station is made That's out right of m many . So units of plastic might be ninety . centimes for the the remaining things which the cord and everything Exactly which'll go exactly so we have margin for that stuff . That's right Does that . include charging circuitry and everything Yeah maybe . ? Okay good . Yeah . Wha Excellent . So what do we do with the extra profits ? Um we'll invest in R_ and D_ Okay . . The next fruit . Yeah . So well we're under the the the cost . So we can go to through to project evaluation . Okay so now we have a product which nobody would would buy . Would yeah , would buy . Sorry ? No we have Yeah a product because which none of us would th buy th the evaluation Which is project different . . Which is different . None of us will buy it No . it's people in in in Milan and uh in Paris Ah would buy that , yeah are gonna buy it . Massively . We're n , yeah . yeah . We're not in Milan or Paris . Yeah . Okay . Uh you have been in Milan a couple of times , so Actually This there is were a lot a of battery . . And you said the lowest . This is S what we which you can mm Detachable battery That's 'cause . I'm It sick did of yeah Yeah . , for Milan the batteries . Extra battery , yeah . Exac Okay so um project process . Well in fact I I did not know I didn't know really what to say here . If uh if you have any ideas of what we can we can say . So I don't I don't I don't understand what what they mean by satisfaction um and for and for example . Should it be more like um like a status of of the these meetings in fact . Yeah . Yeah well in fact uh we we use a little bit the white board and the digital pen , not that much . I dunno I think we had a fair bit of creativity . Oh yeah it's really creative . And uh but I think one thing we m missed out of this whole process was a um like a focus group with the actual people we're targeting . We needed some of these kind of young trendsetters Yeah to . come in and play with the banana and you know see if they They like that . see if they like it . Mm-hmm Yeah maybe . we should go through , yeah an uh evaluation . Because yeah the evaluation for us is is kind of Biased pointless . . So maybe you should we should do a kinda evaluation in the streets like asking to young peoples well , do you like Yeah to have a . banana as a remote control . Because Mm-hmm . it it would also be interesting to uh you to know find out if we have a market in really young children as well , to see you know how to how to market this thing . Mm-hmm . Yeah . 'Cause you know if well I mean maybe you don't wanna give all your kids their own remote because they'll be changing the channel all the time but you know maybe in some households where there is you know a T_V_ for each kid , then you know , banana remote control could be fun for them as well . Might Mm-hmm have to draw . a face on it . So but I think that's something we need to to work on next time is really finding out more about the target market . Yep . Any any new ideas we could uh we could investigate next time ? Dunno , oranges ? Yeah . The cost of the thing can be made more than might be . Because I think it's just the optimal , what we have done for the cost which we are looking forward to . Yeah . I think there are ways we could maybe simplify the Interface . Well Mm-hmm just . the the the circuit board that we're using inside , I'm Mm-hmm not sure . really how complicated our um our needs are . I mean all we have is two push buttons and two scrollers , do we really need an integrated circuit to Hmm . you Mm-hmm know to process . Mm-hmm that . . Mm-hmm . So more general remote control instead of just focusing on uh on T_V_ . That's The complexity right . shouldn't be much higher . Yeah . For you said if it good for D_V_D_ then I And would also fo you know for mood lighting and and stuff , that would be rather cool . I think that's actually something that should be in version two , is the ability to you know to control Integrate things other than . the T_V_ and not just electronic equipment but you Mm-hmm know . the whole environment of the room . Okay . Very good . So So What else ? Well done . I Okay think we . we can go Home home ? Happily satisfied . Yeah . . Maybe maybe we can hassle the the production department to to make a a real prototype that we can use at home to to evaluate Mm-hmm . . Yep . Okay so thanks very much Thank Okay you . Bye . . . Thank you Bye . . |
IS1005a | The project manager opened the meeting and had the team members introduce themselves by name and their role in the project. The project manager introduced the upcoming project to the team and then had the team members participate in a tool training exercise in which each member drew his favorite animal on the white board and discussed what he liked about the animal. The project manager also discussed selling prices and the project budget. The team then discussed their experiences with remotes, focusing on various features they would like to see in the remote they will produce, as well as features they find unappealing in current remotes. The interface designer will work on the technical functions of the remote. The marketing expert will find the user requirements for the remote The remote will sell for 25 Euro. The remote will be sold internationally. The production costs cannot exceed 12.50 Euro. *NA*. | Now what . 'Kay , hello everybody . Uh , I guess you all know what is it about , you all received the email , I guess . Uh , we are actually doing this meeting to start a new project which is about designing a remote control . So I'm going to be the project manager of this uh project . And uh so I'm present myself . I'm Fabien Cardinaux and uh I I guess you can present yourself . So I dunno , you can starts Okay . , so my name is Petre . You can call me Petre , or Peter if you like . I don't care Okay . . Uh my name's Bob And Mor you are ? In the project Uh . Oh ? , sorry , in the project I'm supposed . to be the technic . 'Kay . So my name's Bob Morris . I'm the Marketing Expert for this project Bob . Bob , okay yeah . . My name is Hamed Getabdar , and uh I'm going to be Interface Designer in this project . Okay . So , uh , so today we are doing a short meeting to present the project , so um We are gooding we are going to present the tool we are we are going to use during all this project . We are talking about the project plan , and we are going to to discuss about st our first ideas and so on , and , yeah . So we have around twenty five minutes to do this meeting . Um . So what is the goal of this project ? Is to design a new remote control . So it should be , of course , new and original , and um it should be trendy , and user friendly . That mean it's a very challenging project , and uh uh . So w it's we will try to do our best , and hopefully come with something very new and that people want to buy . So , um So what's uh what are we going to do during this all this project ? So it's more like we are going to do inv individual work all in o in o our specialities and we are going to meet each other quite often to discuss and to find a good way . Um . Yeah and everything is will be like this . Um so now we are going to to get used t to to the tools we are going to use all during all this project . So we can try to use uh the whiteboard here . So Okay . uh . For example we can try to write what is our our favourite animal and write the f our favourite characteristics about it . Mm . Uh . So uh So I will ask you all to do the same Okay . Just to get . used to the whiteboard . So probably I would try to try to draw the animal . Well sh should I draw the picture of the animal ? I I th Yeah I , yeah Yeah , you think can I go should draw ahead the picture , of . course . . Okay , so . Um . Okay , American , um . Um . I would use the bird . So I tried to sketch it out . I had to first uh write it down because I am not absolutely sure if I can draw it , but ah . Can you recognise it as a bird ? Okay Okay it's your turn to , okay . So I think my favourite animal would be a c a cat . Oh . That's its head . Um I probably like cats the most because they're cuddly and furry and uh playful . Okay . I dunno if I should go Oh it's with okay . Thanks this . . If it is enough line . I'm sorry Maybe put it up . Put it a Maybe put it on the desk or something . Yeah . I should get used to the tool , so Okay . Oh . just wait a little bit . C could we put it here , to make it as straight as possible ? Ah probably not . They Okay should Uh be remote , that's better , it it works . like . this . Okay , thanks . Your lapel microphone's fallen off . Are you left-handed No . ? Oh , pity Okay . Should I clean . ? Okay , I think like horses uh because they are strong and beautiful , so if I want to write it here , I think I can . Never Oh mind Ah . . , it's maybe Yeah better . if you leave it . Yeah . Maybe we should just continue Yeah . . Yeah , don't worry about it . , no No worry . . Okay . You won't draw them You can , or draw ? it , if you I dunno if I can want Just try . I would . like to . Okay see how it looks like . . It may be like a cow or I dunno , whatever . I'm not good very good in drawing . Okay , so this is very It's a bird , I think . I dunno what is it . No , I think it's clear . Four . Okay . Mm-hmm . Mm . Yeah . I'm shameful Oh It's okay . It's that's in Good good . , it's good it's . indeed beautiful . Yeah , and strong Yeah . . Okay . Okay . Bob . Have to remember it . Bob So . good um So , let's talk about money . Uh we are going to to sell we want to sell uh this remote control for twenty five Euro Euro . And uh our expected profit will be around fifty million Euro . And uh we are trying to to have a market all around the world . So n not only for Switzerland , but for the world . Uh . So , um . The We expect a production cost of maximum uh twelve point fifty Euro . Per unit , I guess Yeah . Y , of course oh okay . . Um , so we can start today to have a first idea of what we want to do what are our experiments with remote control , and any idea ? So , if you have some experience , good or bad , with remote controls you can share it and say what you f what is your idea . Anything . Okay Well . , from experience , um I've had remote controls in the past that have had very they've had lots and lots of buttons and they've been very small , and it's been very hard to to to use , because there's so many buttons , and you know it's very hard to see which buttons do what , and the buttons are very small and very hard to press . Um and and normally you only every use , you know , on a T_V_ remote you only ever use , mostly , you know , f four Mm or f . six Oh buttons . . Um . So it's frustrated me in the past , th that . Okay , I have also some points uh . Maybe two points . Uh first would be that in current remote controls there is no back light , so if you are if you are uh playing with this in the dark room it's Yeah . it's probably worth to to have something like uh back light . And maybe it could be also dependant on the the amount of of light in the room , so that if if it's in the day it doesn't need to be back lighted because it works on the battery , so . So something like this . And the second thing , f second point from me would be that in a normal remote control there is uh there are two buttons for volume control . But Yeah I prefer . like a potential-meter or something like . Ah , okay . Okay You know . , some slider Okay or . Mm-hmm Not . Okay just two , n discrete buttons for volume , but something which Mm-hmm . Is that because Yeah . the of the discrete volume levels , or is that Yeah , but I can reach In uh one second I can mute it down , or Yeah Are or make you . not afraid a that high volume if . you take your remote control you can move the slide and it could the the Ah volume can , n go up very . quickly and it If can it drops to the floor then it starts Yeah , also to scream if y when you take the the . remote control , for example on the table , you take it and you push the button and everything is very loud , and you have Yeah a heart attack . , f It depends what what you feel about that . Okay Yeah . . Yeah but we can we can think of these things afterwards , but if you have some Yeah Uh more notes so I you on can that Do . you Yeah have something , just ? a simple experience . I uh I prefer um remote control working with radio waves , because remote control working with infra-red rays Yeah you should , that's true you should . you should keep it in a specific direction and then try Yeah it hard without to obstacles tune and . . Okay . Okay Um . Let's continue . I have a meeting . in five minutes , so Okay maybe . we should hurry Okay . Um , just a second . . So we will close uh this meeting . So we will have a next meeting in uh thirty minutes . Um . Uh . The So I will ask you to do some work . Uh the the interface interface developer will work on the on the design of the remote control , start to to have new idea and Which i which is Hamed read about Mm , ? Okay . . Yeah He's the Industrial . Designer ? No , you're the Industrial Designer . Yeah Uh I am the Technical . Oh Designer . , I dunno Yeah , I which think one that's , uh Industry the first and v Uh-huh Oh . . . I_D_ . . Industrial Designer . And the second one is the User Interface Designer . Mm-hmm . User And Interf then Okay last . one's marketing , which is Yeah me . . Okay , so I'm the first So one , um . For the User Interface Designer , which is Hamed Mm-hmm . um , uh , you I are going see to work . on the technical functions of the remote control . Okay . And for the Marketing uh Manager , I dunno , okay , which is Bob , uh you are going to try to to find the user requirements f uh for the remote control . Um , you will receive by email uh the specific instructions and uh by your personal coach . Sign . Yep finished . So I see you in thirty minutes . Great , okay Okay Okay . . Thanks guys . Bye , thanks . . Bye . Thank you . Uh . |
IS1005b | The project manager opened the meeting and then the marketing expert discussed user requirements. The marketing expert also found that younger users want an LCD display and a remote capable of speech recognition. The interface specialist discussed the interior workings of a remote and stated a preference for using radio waves over infra-red technology. The industrial designer discussed particular components that a remote could include. The project manager briefed the team on some new requirements and initiated a discussion in which the team discussed and decided on various features to include in the remote they will produce. The team members will work on their individual work The team will not work with teletext. The remote will only be used for televisions. The corporate image must be recognizable in the product. The remote will have buttons for channel changing, volume settings, numerals, and power on/off. The remote will feature an LCD screen. Lesser used functions will be able to be accessed on the remote but they will be hidden on the remote. The remote will not have a time button. Cost of adding speech recognition to a remote. Whether using radio waves will interfere with other technology a user owns. Cost of infra-red components. How to minimize the number of buttons on the remote while having buttons to access channels. Whether to include lesser used functions in the remote. Whether to have a power button. Whether to have a timer feature. Whether to have a display function. | So um nice to see you again . Uh . So , uh . Tod uh for this meeting I will take the notes and do the minutes . Uh so we will see our three presentations . Um we will start with the uh Manager Expert wi who will talk about uh user re requirements , whats user needs and what it desire for this devi device . Okay , can I have the laptop over Yep here , or . Oh , I don't think so . I think you ? Okay have . Have to get to up come here . I dunno . . I think it should stay Excuse . me Yeah , that's it . . Okay . Should stay in the square here Okay . . Oh , maybe . Okay , so basically I'm gonna present Oh some , you findings can put it here of a study we conducted . Oh that's okay , it's jus uh into uh what users want in this remote control . Um so first of all we what we did is we um conducted a an experiment with a hundred test subjects . Um we put them in a in our um usability laboratory and got them to , you know , um play with remote controls , and also to complete , after they'd done that , to complete a questionnaire uh to tell us what they like and what they don't like in remote controls . So basically um the major things we found out was that um basically users don't like the look and feel of of most remote controls that are currently on the market . Um they , you know , seventy five percent of the people we we uh did the experiments on , found that rem remote the remote controls that they'd used in the past were ugly . Completely ugly . Um they they didn't match the operating behaviour of the user , that is , you know , the the way users use remote controls when they're watching T_V_ . Um , that the layout of the remote controls didn't match they way that they used it . Um and thirdly they say that w half of the users that we um tested said that they only used ten percent of the buttons that uh are on remote controls . Um so we collect we also some collected some usage statistics uh based on how these test subjects were using their remote control . And from this we basically came up with the figure that the channel buttons , the channel selection buttons are the most by far the most used buttons on the remote control . Um and you can see they're used a hundred and sixty eight times per hour on average , um , while the user's watching T_V_ . Um the closest button that was used , well the cl the button that was used that was closest to the channel button was the teletext button , um which was used fourteen times per hour , followed by the volume button , which was four times per hour , um , all the other , all the other um buttons , such as ch um audio and picture selection um configuration buttons and things were used , you know , l approx well less than or equal to one times per hour . Um we also asked users um which buttons had the most importance to them , you know , which which buttons they felt were the most important buttons on on the remote control . And basically they came they said the channel , volume , and power buttons had the highest relevance to users , um note that only power was very infrequently used , it only had a b a a fr usage frequency of about one times per hour , but users ranked it as having a very very high relevance . Um and the audio and picture settings had a very that well the users thought that um w the audio and picture settings were very uh weren't very important to them um , and they used them very infrequently a as well . So we asked users what what um frustrates them the most about um current remote controls . And fifty percent of the users said that uh what frustrates them is losing the remote control um somewhere in the room and not being able to find it . Um they also said that it um it takes a lot of time to learn a new remote control , especially when there's many buttons and it's a , you know , a c a a unintuitive interface . Um and then thirdly , they some users commented on the fact that the the you know the way that you have to hold and press buttons on a remote control ar are bad and um cause u repetitive strain injury . We also asked some users about some specific features that they'd like to see in the on the remote control . In particular , do they want an L_C_D_ d display , and secondly , do they think speech recognition uh is a useful feature to have on a remote control . Um basically our findings are that um amongst a younger age groups uh the answer is umv overwhelmingly yes . They want these features , they want these high technology features . Um for instance , ninety one percent of pe of people aged between fifteen and twenty five said yes , they want these features . Whereas um the the trend was as users as users um became older and older uh they were less likely to want these sort of features in a um in a remote control . So I guess it depends on where we're focusing our our market . Um and as our company motto is putting fashion in electronics , um I think we're focusing on the younger younger um target demographic , and so maybe we should think about adding these sort of high technology features into our remote control Hmm . . That's my dic that's my presentation . Thank you . Thank you . Okay . So , um maybe now we can talk about a user interface and uh about the technical function of this device . So uh Pet Peter , can you talk say something Well about that ? , okay , yeah . Yeah , but the user user No B . interface you think uh is responsible I I'm User . Interface Ah Okay Manager , so . Sorry . , I'm Sorry . Okay . Sorry . . Okay . If I could go there with this cable . You're scaring me with L_C_D_ man . And speech recognition in remote unit , it will be very e expensive . Yeah , it's true , but , you know , they're features that users want , so it's Yeah . And our production cost of twelve fifty Euros per per unit is fairly high I think , so Yeah . I think we can afford to to add these sort of features into our remote . At least we have couple of months t to work on it so so it will be cheaper Sh okay finally It is true . . . Where's delete button ? Okay . Oh I'm sorry . Okay That's the . wrong one , I think . Yeah , it's still Bob Morris Oh . Presentation three ? Because you cancelled . Yeah you should have it . put yes . Yeah . Oh Click on yes . . yeah Yep . . Okay , so here is my presentation about technical function design . I will talk about different components and s of system and how they react together . Okay , uh , first what is a remote control ? Simply it's a device , as you know , for uh , for sending some commands by some waves to uh another device to to tell different commands uh with this device . And the main idea we don't use any cable and we can rec react simpler with the device . Uh i it has different blocks , different blocks . Uh first is remote control have sh ha should have some electric circuits uh making interface with uh keyboard and uh r reading uh keyboard and reading the keyboard uh commands . And then inter then make uh these keyboard commands , uh in interpret these int uh keyboard commands . And then there should be uh an electronic circuit making uh electronic signals according to these commands and uh finally there is a transmitter which is a cord or a a diode making uh making uh waves to transmit through the air and uh uh this air this uh wave uh will be received by the by the other device like a television or whatever , to uh r to realise the command . Okay , uh about what I found about uh different uh these different blocks are uh , usually there are two different methods uh to for designing a remote control . They are based on infra-red uh waves or uh uh You still radio want waves me the presentation . There are two . different uh uh solutions I mean . This is uh this can be uh uh the the differences the th between different kind of waves , infra-red or radio waves . And uh also as uh I understood , and uh I think it was a part of uh Bob , uh uh presentation , people prefer to have uh to have uh the remote control with less button . So for the electronic part , working and interfacing , with button , we should we should try to t try to design a remote control having uh some some simpler buttons or some rolling buttons to just to just to search between different options , and showing o something on T_V_ and putting less lesser stuff on the uh on the remote control . And uh personal preferences , uh uh uh uh certainly a remote control with uh working with radio waves is uh preferred because uh you can pr you can take it in any direction and you don't need to tune it any way . And uh uh again , using bigger buttons and less number of buttons are also preferred , as I see . Okay . That was my presentation . Okay . I have a question . Uh-huh . Do you think radio waves um will interfere with other appliances in the home ? Uh , I don't think so , because uh we can make uh we ca we can make this wave in a specific frequency . So they can be in a range which is not inter interfering with the with other devices inside the home Okay . . So Yeah , it should be can okay we use any . any frequency ? We have the right to use any frequency Uh ? no but as I know , there is a range for uh for this uh f for for uh for this stuff , for designing this circuit . We can we can we can tune our uh transmitter to work in this range , and for this range we don't need to ask any permission . Okay . And what happen with uh radio waves when two neighbours have the same have our remote control , for example ? And so do they have the same frequency , or ? Uh for this I'm not uh I I don't know the solution , but one solution can be something like putting uh p password or something inside the wave , so the only your Okay T_V_ can . A understand kind of identification it Yeah , identification Yeah f code , okay inside . the uh So I know about this , since it's my it's exactly my field , so . It's uh kind of handshaking , uh , when starting to uh when you start to communicate with the your T_V_ Yeah then . then it's like an handshaking So protocol with your your remote . So so if two two devices are trying to go to communicate with the T_V_ set then the the the one which has the more energy in the wave is chosen . Well it can be a problem sometimes , but most of the time it works okay . Okay The password . may simply uh or uh i identification code may simply solve this problem . A specific uh remote control has Yeah a but specific we we don't have to think f uh about this because I think as a function designer that we will use the already made uh circuits which we probably bu buy . It's worth to buy Hmm . . And they have these problems solved so Okay . . So Mm we don't have . to think about these Mm-hmm Okay . . Okay . . So , maybe you can talk about the function , and Yes . I have only a couple of things because I had I struggled a bit with the software that I'm supposed to use in this uh uh in this company . I was used to use Linux before , so . But I tried to tried to break through this too , I guess . Mm Open . . Ah . Okay . How to make it big ? Slide Five show . Slide show . Okay . , thanks It . should work , so you can Okay . . Oh so I will speak about working design . That's the first slide . Uh what uh I have to do ? A look at what the other company Okay so uh presently I am looking what is possible to use , what circuits to use and stuff like that because uh I didn't work uh with these uh circuits so far so I have to look what what is a v a v available on the market for for the communication for the I_R_ circuits and so on , so I'm currently looking what is available on the web . And uh I wanted to ask you m maybe afterwards , after after our discussion , if we have some contacts in some companies , so , which can report on what is going on there , so , I would be Mm glad . if you can Yeah . tell me about them . So , you know . Uh , okay findings , that's the point that I'm working on currently but uh so far I I was uh looking what what are the blue circuit , I mean radio wave radio frequency circuits Mm-hmm . are available now , but the prices I read are high . So , I know that uh the user interface people and these speak about radio frequency waves because you can you can uh Mm-hmm you can . make the T_V_ do what you want even Hmm if you . are in the bathroom or so on , but you know , when you are not close to the T_V_ you probably won't need to to change the program and so on and so I am I am voting for s to stick to the um infra-red control instead of R_W_ but we will discuss it later maybe . Uh . Components to use , I'm not exactly sure what I will use for the design of the circuit . It depends uh on whether we will use the L_C_D_ and mainly the speech recognition , because the speech rec Yeah ? Are we um are we planning to take an off the shelf an O_E_M_ component for the radio wave circuit , or are we planning to construct our own circuit No no board no no no ? . This we this we buy I think , because it's rather cheap nowadays and it's Okay not worth s to construct ourselves So . we just buy a circuit board and Exactly . Okay . But I'm not sure about the circuit which is responsible for speech recognition . This I prefer that we should make ourselves . Okay . But it depends whether we take a decision to use it . Same thing . It's fairly expensive to use these circuits . So , speech recognition well , L_C_D_ it's okay because it's common nowadays to use L_C_D_ , so I agree on using any kind of L_C_D_ , less buttons good for me as a as a designer of the circuit Yeah . . But the speech recognition we have to compare whether Mm . the price and the Yeah what . does it offer , you know So . what do you think would Yeah , I'm be the price , it would be out of range ? Or it would be maybe Oh feasible ? . I was not thinking too much about the price . But if we use the L_C_D_ uh even the radio frequency communication with the T_V_ set and the backlight and uh related things like the photo diodes and stuff , it should be okay . If we decide to use the speech recognition , then we probably could struggle but we'll see afterwards Okay . It . depends of you if if the M_E_ or U_I_D_ , I'm Mm sorry . about the names , I don't really know , uh want to have it like in metal or in plastic , these things , it it depends on you not Because the the the electronic device's price is not not so big in comparison to to the overall shape and stuff like that , so Okay . . We will discuss it afterwards . Oh , this is nothing . This is just my notes on what to use . And uh my personal preference is yes , I would like also preferably to use R_W_ circuit , but from the point of view uh of the design and price , I would stick to I_R_s . That's my opinion . Uh I mean if infra-red uh circuit not not the radio frequency . Why ? Because it's simpler ? Because because the the range where you can Yeah use . it is fair Mm . It's . okay I think . And the price is fairly cheap Okay for this . It's . Well a a , depends price matter . . Yeah . Jus just the price Mm . . Otherwise I don't care what I put there because it's the chip which I buy or which Okay we . buy . So I I I think What it's how much o more expensive y ? Are we talking three o times more expensive ? Or . Well ten , three times to more three expensive ? Or to five Okay . N not . ten times , but it Yeah depends what yeah what we . That's still a lot . I think it's it's probably not Hmm worth . spending the extra money , because Yeah I mean . all the other remote controls on the market have infra-red , so people don't expect anything other than infra-red Yeah . So it's Yeah not worth spending . Well the extra . Th money they are . used I to use , oh it when they can see the T_V_ so Yeah . , I On don't the other know side . , we want to have something new . You know Yeah , where . we want to to have something new and So we I think we should still thinking about it . But But I think maybe . , based on my usability studies I th I feel that users are prioritise the look and the feel and Okay . the trendiness above , you know , the difference between infra-red or radio waves . So I think we're better off spending money You the user interface in the usability , and Okay . management Mm phase . Yeah man , uh . . Okay . Uh okay , that's it for me . Okay , thank you Peter 'Kay . . So um I have to inform you I receive an email from the management bon board today and they have new requirements for the for the remote control Mm . . Um first um , they say that's uh about something about t teletext . Uh apparently it becomes from according to them it becomes out of date . Out-dated . And uh Because of the internet popularity and everybody has internet at home , and actually it's not useful to have teletext . Um . So I think we can avoid the teletext . Um the second thing is uh they suggest that that we should uh use the remote control only for T_V_ , not for D_V_D_ and other devices , because it make it it makes it's too complex and uh because we have not much time for this project we should stay on T_V_ on the only specific T_V_ remote control . I agree . The third the third one is uh about the the the image of the company . So um uh we should we should keep uh The the product should be recognisable . Uh , uh It's That mean we should use the colour of our company and maybe put somewhere the s the slogan of the company , which is uh , we put fashion of in electronics . So , when people see the the remote control , they should say oh it's from Real Reaction and he s they should recognise the company . So , um So now we we should take the decision what we are going to what function we will have on this uh on this remote control . So , mm , are we going to use L_C_D_ , speech recognition ? Uh . Well , should we start with just the core , the basic functions that we need . And then Yeah we can move . on Mm to the . Yes more Maybe advanced . features . , maybe . Okay , so the available things are L_C_D_ , the buttons and everything . Uh radio frequency depends . And , well the recognition it depends on Yeah you guys . You but should probably speak first . maybe what is what are the usual function of a standard remote control ? I mean Okay . what do Okay , well Yeah , I . mean the obvious one is changing channels Yeah Yeah . . . I think we should stick on very useful functions , because Yeah we want . less button . So , yeah Yeah , okay . . So , turning channel , of course . Volume setting . Uh just one note to the chan channel changing . Do we will we use only two buttons , or or like numbered buttons ? I mean those nine Yeah plus . one or two Mm-hmm ? . I think it would be a b Because it's many buttons and we were speaking about lowering the number . Mm Yeah Yeah , I . On the other side . we have more and more channels , and if you want to pass through all the Yeah channels . to get the channel you want , it's Okay so so we keep all these Yeah Maybe yeah all , at maybe least these buttons we nine could , ten think . of button something . more betweens , like uh Like ten plus , five plus , one plus , one minus Yeah or something . . Maybe something Or using like the that names and . the keyboard I Ah yeah dunno . . Uh Or . Maybe Or something Oh I don't know . . Oh . Maybe we could have key buttons , like uh discovery channe like documentary channel , and movies channel and You mean Mm-hmm like . And hierarchical inside structure this . Okay this thing you can move . Like categorising , maybe switch channels . If you . want to see a movie you click on the movie button so you have all the movie channels Mm-hmm and Okay after , so . you've s you plus Oh plus sorry plus . Okay . I It . just an idea . I don't know what you think about that but . So it requires the use of L_C_D_ probably , to to tell you To Yeah have some feedback , probably , yeah Okay , yeah Mm-hmm . Yeah . , so . . I'll make a note on L_C_D_ . We could maybe also c um incorporate Petre's idea of the um slider for the volume Okay . , with the channel Okay . . So we c you could quickly just Yeah through many channels . Like roller for the . For Yeah the channels , perhaps . . Okay . Anything else ? So we've got channel and volume . Um Yeah . . So we are still s speaking about the common devices or we are inviting I think the so new one . I think ? basically Yeah . the core functions we want , and then more advanced ones . What about the settings of the T_V_ ? Because it's button we don't use very often , but it's we need it anyway So . So Yeah uh . we don't have any uh we don't have uh we should just design the remote control and we sh we don't have any access to the to the T_V_ design or we can change some design . Because one solution for this um uh uh ch changing channels is to see a summary of all channels , some some preview of all channels and then you On can the screen Yeah , you mean . Yeah ? Not b on the control Not on , but the on control the screen , on . the screen , on the T_V_ screen Well , this I don't would . And avoid then L_C_D_ , then . Oh , I don't but I don't think we're we're the ones . I mean this remote control we're developing is a generic control for Yeah all T_V_s , yeah Mm-hmm . I don't know . if Oh , I it's think possible . . to to watch something W on T_V_ I I think it it would be better to to stick to the remote control Yeah and . not to bother the T_V_ to Yeah Mm-hmm . to to . print these things . Well it wi it will be still more expensive , but for the L_C_D_ and this stuff is no problem Mm-hmm in the price . . Okay . So , what are we doing with the settings ? Because settings if we want to do settings we need buttons for that and we want less buttons , so . Maybe with the L_C_D_ we can do something Yeah . with less buttons , but But then you don't want to make the L_C_D_ display too complicated Mm at the same time . . I mean there's always Two T_V_s we can always have these . l less often used functions hidden somewhere , under a cover Yeah or . Oh yeah at Like the back of under . Oh ma a slide , the or some We . we could have for example two buttons like simple mode and advanced mode . Or I dunno Yeah . Or . Yeah like . children and grandfather's mode , and Mm the . , well the the user not the user , the man mana T_V_ manager mode Okay . Ah . Mm-hmm , I . dunno . So we have five minutes left Yeah . Um . . Uh . So I think s the settings we th we are agreeing are agreed that they're required Yeah . Mm-hmm . It's just Yeah . . how to a We should hide them somewhere Hide Yeah them . , okay . In the . menus of the L_C_D_ Okay or . in the back of the remote control , or something like Yeah . that . Uh , okay , what else ? Um . I mean a power button's obviously Yes uh . This required I was . thinking . Do we need a power button at all ? Should should shouldn't we do it like sleep mode after five minutes of not using it ? Because generally It's it's a kind of setting , I think . It should Mm . fit in those settings Settings functions . . Because it's not a very current useful function . Uh , well I think when they say power button they mean to turn the T_V_ on and off . No Yes , I think it's . after after five minutes Well or something I a timer I uh I I think But if you're , no watching ? T_V_ for two hours , you don't want your T_V_ to turn off You don't after need five to five every minute five minutes to keep it alive . Uh probably . Okay , so we should keep this button . I mean based Yeah on . our usability studies again , um pe um people said that the power button was v a very Oh okay relevant button , yeah . Mm-hmm . Um . , you know , it was nine out of ten Okay , so re we relevance we could p what . we could probably do is to keep also to keep uh keep the L_C_D_ and all the buttons and stuff , we could make it like a opening opening style that if you open it Yeah . you are you just turn on the T_V_ and if you close it , it will Yeah . turn off the T_V_ . If if you like this , Okay . B Okay . Because , well I think we need it's to concentrate maybe question on the for you , you know , the t major Mm-hmm . usage of the th of the control Yeah , which is . you sit down , you turn on your T_V_ , you change channels , you change the volume , you turn the T_V_ off Yeah . Um . So s yeah . and all the other f functionality is Yeah , they not can used very often yeah they can . be hide somewhere by a cover or something Yeah like . this Yeah . . Like covering On the Yeah back , or cu . I mean like the . Yeah , like mobile phone Yeah but covering since we have . the L_C_D_ , we didn't need too much button too many buttons . Um , okay , just um the decision of the power button . Should we make it a button , or some some something which would be For what ? Uh I think a button . A button power button is better . I think . it should Ah be a If bu it oh Yeah yeah if , yeah . it's a button or . Yeah Its own a Okay button button . , yeah I guess on the so front Mm . . . Okay , one nice big button . Old fashioned button , to satisfy the grandmothers . Hmm . Okay . So Mm S . , any other suggestions or functions ? What about things like the clock and um timers ? Do we still have the time ? I I just wonder . Yeah , we have still one or two minutes Okay to talk . , yeah . Oh . Well what w Clock what was the question or Uh ? um , you know , some func some features on the control to display a time , or Usually t it's to already display on T_V_ or something like Yes that . . Yeah but since we want to control all the televisions , and Yeah . and it would probably be worth to to set the timing on the remote , no ? Because Mm if if . the T_V_ turns Yeah on . itself , it Yeah well you . If know we if , if we the time add The the time timer should be there , we have to . have maybe a bigger display or something like that , and is it very useful ? I mean , are users wants to have the time on the on the remote ? Mm . This is the question Probably not . Is it useful Yes ? . It's a . questi yeah , it's a trade-off W . In my opinion we should have only useful thing and Because 'Kay apparently . they want The simpler Ah it's is , yeah . better . Okay simple Did you . did you ever use the like the timing of turning on the T_V_ , well And based on Very your , yeah okay , very occasionally . But I do use the I do use the display of the time quite often Mm . , but Yeah but it can be on the display in in a corner all Yeah the time . on the remote . Yeah that's okay , that's true . Okay , so no No time time on button And . Okay . . uh do we need to include anything about the speech recognition and the speech commands Yes , or ? I think yes . I I thin I think it will not take lots of place , we just need a microphone and the software , so , and it sh and it will be a little bit new and interesting , so people may be attracted to buy this stuff and it's not very difficult to uh put a software inside the the electronic device and put a microphone . It doesn't take that much place and also that much It doesn't cost that much Yeah . Yeah but . we we should be careful about the battery life , then . If we use So the maybe speech we think recognition we can think . more about that , and discuss that maybe last time Mm-hmm . next time Yeah . . And uh yeah , now the meeting room is busy . Somebody booked the meeting room just for at one P_M_ , and so we should leave . Uh . So , um . So now we are going for for a small lunch . It's uh funded by the company . And uh after we have uh thirteen minutes to to do indevel individual works . And uh I will do the minutes . And uh you are going to work on your individual works . And uh you will receive as usual your specific instruction and so on Okay . Thank you everybody , cool . . Okay Thanks . Thank you . |
IS1005c | The project manager stated that the goal for the current meeting was to decide upon a concept for the remote the team is creating. The marketing expert discussed his findings from trend watching reports. He found that current trends are such that a product must have a fancy look and feel, be technologically innovative, be easy to use, incorporate a fruit and vegetable motif, and must be spongy. The user interface designer discussed how to create an interface for a remote that is easy to use. The user interface designer discussed the placement of commonly used buttons, the overall shape of a remote, and how to hide less commonly used buttons. The industrial designer discussed various components and energy sources the remote could include. The industrial designer focused on the use of a TFT screen and the use of solar cells to supplement the energy from two regular batteries. The team then discussed and made decisions regarding the option to use solar cells, the specifications of an LCD screen, how to incorporate a fruit and vegetable motif into their design, and how to hide lesser used buttons. The industrial designer will work on the look and feel of the design. The user interface designer will work on the user interface design. The marketing expert will work on the project evaluation. The industrial designer and user interface designer will work together on a prototype The remote will feature a small sized LCD screen. The LCD screen on the remote will be a touch screen. The remote will resemble a banana. The remote will use infra-red technology. The remote will have a spongy outer layer. The remote will have a hidden layer containing the lesser used buttons. The remote will feature solar cells. The remote will use speech recognition. Size of TFT screen and its impact on the size of the remote overall. Whether users will expose the remote to sunlight to recharge it if the remote contains solar cells. The size and shape of the remote. How to incorporate a fruit and vegetable motif into the design of the remote. How to have a fruit shaped remote with an LCD screen. How to hide the lesser used buttons. | Hello , uh Hello . this Mm-hmm meeting Hello we are . . it's fo should be focused on the conceptual design of the remote control . Um the goal of this meeting is to reach a decision at the end on the concept and I think the last time we talked about an a lot and we had a rough idea of what is going to be , but uh in th at the end of this meeting we have to to reach a decision . So , uh we will have again three presentation , from all of you , and uh I hope it will be fast because I would like to have time to for long discussion and and decisions . So , who wants to start ? I s Okay . Okay . No , no , you you can start . Okay So , I'll start start , uh . Can you open my presentation , please . Uh . I'm number four . Trend This one . Yep ? . Can you pass the mouse , please . Oh Turn okay , that's fine . . Okay . Um so basically I just want to presented to you present to you some recent results we've had from um looking at uh um some remote control market research and some fashion trends around the world . Um the fashion trends we got from talking to our our contacts in the fashion industry based in Paris and Milan . Um so f from our market research basically we've come to the conclusion that a fancy look and feel , um as opposed to a functional look and feel , is our number one priority . Um fancy is is Hmm is . is Hmm . the , you know , highest priority . Secondly um that our remote control needs to be techn technologically innovative . Um so this is t number two priority but it's two times less important as the fancy criteria . Um and third thirdly the easiness of use is is the um is is important as well , but again two times less important as the technologically innovativeness of the remote control . From our f fashion people in Paris and Milan , um we've discovered that this year um fruit the fruit and vegetable motif will be the most important thing in in clothes , shoes and furniture . So , I'm pretty confident that our remote control fits into the furniture category . And also um the feel of material this year um is expected to be spongy . Okay . Um so hopefully our remote control reflects that s in some way . What does it mean , spongy ? Uh sort of um squishy . Um Like soft , or something . Yeah soft ? , like a uh Like like a a sponge sponge . I . Yeah . don't Okay know . Yeah . I will see . . Um so in conclusion , we need a our remote control needs to be something that's really fancy , um has lots of technolog tech technology in it . Um somehow Okay would be good to have it . related to fruit and vegetables with a spongy feel . And that it's easy to use and from our last meeting our you know Fabian told us that w you know one of the requirements is that we have to reflect the look and feel of our of th the Real Reaction company . Um . Yeah , uh That's it yeah . . Easy to use , is it uh a as much as important than technology or fancy thing . It's less important , right ? Less important . So Yeah yeah . um fanciness first and Okay then . two ti you know , half as important as that is technology technology , and half important as technology is easy to use . So . So , Hamed , can you Yeah . . The second one . Could you please Mm-hmm . show the presentation number three . I think the biggest struggle will be the easy to use feature . We'll see Yeah . . Um . Number Three ? Three . . This one ? Yes . Just Could you please check if it is the first one or the second . Uh , n n no , it's the first one . The second one So it's . not this one . Uh yeah . Okay . Okay . So I am going to talk about a little bit about how this remote control should be appear to be more easy to use . I think uh I think the feature easy to use is more important than being fancy , but okay , we can discuss about it uh later . Um generally , generally uh this remote control uh uh should be should be something , in my opinion , uh the first feature is just to be easy to use . So , the more frequent buttons should be larger , they should be placed in a good position uh uh inside the remote control . And uh s uh I can conclude like this , that we shouldn't need to learn how to use it . It should be we shouldn't need to es open a a t book and uh start reading and uh learning how to use this uh this uh remote control . Okay . So what I found out that uh as I said uh I think it's better to put uh more frequent uh uh uh ke uh buttons which are used more in the middle of the remote control , and they should be bigger in size . Uh the shape of remote control should be in a way which can which should be taken easily in hand . It should not be completely like uh a cube . It should be it should have round edge , so Exactly uh then . it's easier . And maybe uh just like some toys , some joystick which is easier to take inside the hand . And uh also f uh uh m because because customers doesn't like to buy lots of battery , it should not uh consume lots of energy . Okay . And my personal p uh preference is uh , as I said , uh just putting this buttons in a special places and covered some buttons which are not used uh that much like settings button , like mobile phone . Usually some mobile phone cover the dialling number part , so we can cover these buttons which are not used or uh number buttons for the for the for the can channels , and just put uh volume change or s ch can uh channel change buttons uh uh in the remote control . And if the user needed to do some more complex task uh he he can open the cover and then change settings or something like this . Uh . And also uh I think if we put some some some some some buttons inside of the remote control it can be used easier . Not on remote control . I dunno if I can explain well . But uh just inside . For example , a sliding or rolling uh uh d uh stuff , if we put it inside then we can easily manipulate with uh thumb . So it can be another uh preference . And uh I dunno but uh I think usage of a speech recogn uh r recogniser can be good . I know that it consumes lots of energy , but if we do it in some way that it asleeps when there is no sound and when it detects some sound it may consume less energy . And I think it's good because it's something new and usually young people like something new . So it may not be very useful but because it's new , people may buy it . Uh I personally think there should be a big difference between uh between something . Otherwise they prefer to buy something which is coming from a famous company , or . Okay . That's mine . Okay Uh okay , so . good news from me uh uh for me from Hamed , but bad news from Bob obviously , because spongy design , I don't like it as Okay , so could you please , Fabien , open it . Yeah . I'm person two . And which one , uh probably the first one . I'm not sure but check the first one . I Most of the things I have to write myself on the This board one , yeah , but . Yeah , that's it . Just It's only this slide ? Yeah . This this is just uh one thing I wanted to mention and show you that I just uh I just found this , that our company uh developed a s a seven f seven fingers or I'll just Inch . Yeah , seven seven inch T_ T_F_T_ screen , which is good news for us , since we wanted to include a display there . Uh so I I probably Oh draw , . it down raw scheme . This is this is the stuff that I Oops can use . to Okay , so the this will be like the overall scheme or overall requirements from the engineering point of view . Uh first thing is uh this will be the overall shape , no uh I'm not speaking about the real shape of the device , but the shape of the inside of the device . So there will be some circuit uh for the power . So , say power circuit here . Uh the main energy will be taken from batteries that we can uh uh And if we decide to use the speech recognition stuff there , we must use additional source of energy , which I found the best is to use the solar cells which can which can uh supply everything . I was computing all the all the things related to the speech recognition , and it's okay to use just uh two batteries and solar cells , so . So no problem . There can be also solar cell . Uh the main board with all the circuits will take at least seven to seven centimetres , so this is my like hard requirement for the guys from the design . So Mm-hmm at . least seven to seven . It depends where you put your screen , because the screen is uh seven inch , so it depends on you where where you put it . It doesn't matter . Um it's just one cord from from the main board to the screen which can be elsewhere . So this will be T_F_T_ . And on the main board we have the um interface to the microphone , which is somewhere , say here . Interface to the microphone . Then the graphical card uh for the T_F_T_ and the third unit is the I_R_ . The good news is that we can uh we decided to use the infra-red unit because our company has also developed the chip for communication by the infra-red , including all the stuff inside , so it will be very cheap for us . So infra-red here . So the once again the overall requirements , seven to seven centimetres for the board , which has to be which can be spongy but has to be this size , and the T_F_T_ which is seven inches . Um I have to check what I wanted to Uh from my point of view I don't care about the about the material used for the overall des uh ov all the device . Can you fit any uh for example a T_F_T_ or any electronic device in a spongy thing , or is there any problem for that ? For example , put electronic card on a spongy thing , I can I can imagine it could be a problem . A all these things in in uh in this box are okay to put in in any shape , basically . But we Yep have to . take care of the T_F_T_ . Well , sponginess . Maybe it a good feature , since it takes if it's around the T_F_T_ Okay then it's . So good , because it's just keeps it safe , I dunno Well . maybe it So can have two shells , a hard shell inside and a spongy Okay shell . Maybe outside put . electronic in a box and a spongy thing around Well . maybe after So . , it's maybe Yeah Ca . related to the U_I_ Can I ask a question . A . Yeah , that's all from me . This seven inch T_F_T_ screen Yeah ? , how big is it in reality ? Well , seven to seven inches . So like that . Yes . That's quite big . Uh uh have we decided that we're gonna use this T_F_T_ screen ? Yeah No but , I don't think it's seven by seven , I think it's To seven be honest the diagonal , I was is seven . Usually when they say But seven I mean even Yeah inch even I yes that think is it's . like the this diagonal big . . Yeah . I dunno I dun I dun One each . But , yeah , . Yeah , honestly speaking I was thinking that it was seven centimetres initially Yeah . , but it's seven inches . But I I think we can we can cut it . You can cut the T_F_T_ screen Yeah , no no problem Let's , because go . because because then the size of the graphic card . will be one fourth . So Yeah , but no So problem let's cut to the to T_F_T_ me to cut the screen . . Mm . Okay , so So so for the same price we have four Mm screens now . . Okay . These technical engineers , huh . So , what's the size of the device ? Ah well this is like this is almost nothing . Seven to seven to at least well some three millimetres or something Even . from my perspective seven t seven centimetres by seven centimetres is still Yeah , but we wanted the big Is it buttons Can you hold and that stuff , or like ? that , you know . Because if it's t too small we can we can lose it , at home , you know . What user wants . He wants a small remote control Uh Yeah , or ? Uh , a small uh I thought . c that control it it that they should can with fit hold big in in hand the buttons hand . or Yes something . It's difficult . . . A But sm is something that's seven centimetres square e easy to hold ? W I I think so . I if the roller buttons are on the side you don't have to catch it like that , but just like this , and you know follow follow Well , that's that's no task for me , but well So seven maybe you to can seven finish at least your presentation yeah , but , and afterwards we will discuss Maybe this Oh about Okay , okay all . . this . . Okay thanks That's it . Okay . . So . No . Uh , so I think we have a lot We have to take decision today , so I think we have to do some work to finalise our idea and take decisions . Uh first I think energy it's a key problem because uh it depend what can we have as feature if we use only batteries , for example , or something like that . Because can we have L_C_D_ and speech recognition with battery , and it's Not also r related to the size of the of the devi of the J device uh just a point ? to the energy th things . If we use the batteries , and the additional so solar cell , then it's okay for L_ uh speech recognition and L_C_D_ Okay , so no problem in energy . So , I think . Okay . But So but we have to use the solar cell . Otherwise Uh not . like but using how many batteries , for example ? Are are what Maybe what is the size of the battery Yeah I was thinking just common A_A_ cells . Okay . Uh So like one three two to five centimetres , I dunno exactly Okay . , but . So if we use s solar cells , um S where is the sun if someone's watching Uh T_V_ d inside ? doesn't need to be sun . It it's just the daylight , you know . The Okay television Yeah well . I I lights suppose that . I suppose that uh that this remote control won't be in the in the room like this , where there is light only when Mm-hmm when . there are people , but At . least when there is T_V_ you can get light Yeah from from the the T_ T_V_ Yeah . I don't think it's enough , uh . I . dunno . Okay . Okay . Mm . Ah it's a it's a compromise , no ? At least it's new and maybe technology Yeah New , that's It's technology why I it's wanted quite innovative to to include , yes . Yeah . the . speech recognition Hmm , because . you wanted Um . all the new And if you things watch T_V_ . outside it's very So useful I think . before talking about the other thing , it's important thing it's the case . Uh what what are gonna be the size , because its weight drives the other what we are going to use as features and so on . For example for the for the L_C_D_ , if we choose to have a small device , we cannot use this um a such a a a screen Uh the s the screen . is okay , but the board , uh that's the problem . Well what what would you guess as a shape ? Or what Mm what would . be the shape ? I think I think their being uh large or small is not important . The only important thing is to be able to take it in uh inside hand easily . So let's say Mm . an average size , okay , and it should not be very heavy also . And I prefer to is it shouldn't have a uniform shape , so in the middle it should be a little bit thinner , maybe maybe . So we c it's like like some joysticks . You can take uh some some joystick you can take inside hand easier because it's it's designed for your f uh taking into account your finger shape and your palm shape . So the general shape should be like this . I think uh seven centimetre by seven centimetre is a little bit large . So uh Okay . seven not seven but let's say five by ten it's I think it's that's my opinion Which . It's is the same easier area . . Yeah Could Okay you re . could you redesign your . board ? Five to ten Oh , five . Well that five centimetres by ten centimetres Yeah . , right Yeah . . Yeah , I think it's feasib Well one um um How could we do it ? We could put the board next to , well , under the L_C_D_ and for Mm-hmm example . make the L_C_D_ be totally unrelated to the thing that you hold in your hand . Like holding something , and the L_C_D_ to be just on top of it , you know somehow . Well But maybe Oh let's . stick to the s spongy thing , like one unit I've . Well I fi s five I to think ten it would be feasible the easiest . thing would be to to have a smaller L_C_D_ , if it's possible Mm . . Okay , so five to ten , I I think it's it's Okay feasible . So we . I'll make are agree it with . a small Or Fo L_C_D_ uh Five by ten or . . I don't know but I don't want to now invent something new , because we didn't discuss about it . So using some L_C_D_s we can touch , so we can remove uh keys and just uh having uh , I dunno the name , L_C_D_ responding to fingers Yeah . Touching . the screen . Something Tactile like Mm Mm or something , touch screen like tactile , yeah . . Touch . screen , yeah . So But for now if we don't want to use such kind of screens Yeah I . I think we using a a smaller screen is better , because The problem is we have a limit in a month of time , so we cannot do Mm-hmm something . very new . So So let's go Okay for , so a small L_C_D_ Yeah . , so A smaller so just s just give me the the the five by ten numbers that Yeah you find okay the best . and send Okay it me . and So I will , five work by it s out . ten . Hmm . Um so what about , so the case we talked about . Um something easy to use , you said something easy to use but how does that fit in a fashion way , like with fruit and vegetable , and about the colour and logo of the of the company and so on , now , can we do that ? My first idea is because our colour is more yellow , and the it should be easy to take in a hand , I thought about banana , or something like that , which is fruits , and Seven to ten banana . A big Okay banana . . Rather mango or something or Um Well it's it's . . definitely the obvious choice , with the colour of Yeah our company . I mean what . Yeah other . But what other fruit it's just and vegetables an idea . I dunno what you think Do you about know of any any other fruit , but and vegetables that are yellow ? Yeah . I dunno if it can fit with the technology . You are the specialists of that . You mean banana . Well , but If it's If it If the banana is big enough . Then , yes . So But if you want to look at the screen , no . Well Yeah , and I think this The is screen has not good to be . square ? Or it can be like a a shape , quite Well , uh , it can with be curves whatever you . want . But It could if it's square . then we get four screens out of one by cutting just . But if you want some shape then we Yeah can . only get like two screens out of seven to seven inches Mm . , so . It's like more more expensive to have shape like that . But I don't care . You know , if we fit Well this requirement . I'd like a shaped screen . I think that's more important than saving Okay Okay a bit okay of money . on Mm on . the T_F_T_ screen Yeah , m . maybe the banana could be like a bit uh fatter than than the c Yeah c common . Yeah one , it should . But remember banana , but it's not doesn't have to b Like modified to be uh uh banana , okay . really the size and exactly the shape of a banana . Well it So we are agree we'll stick with to banana the banana , or ? Okay thing . Yeah , banana's ? Okay good . Okay . . Okay . Mm-mm . So , the last point we decided it's infra-red , I guess Yeah , I Yeah . Everybody's think infra-red , yeah agreed . . . Sure . Uh , so that's it I think about the concepts . You have other thing to add to this point , or uh no ? So , uh about the user interface , so we are going to use L_C_D_ . In the last meeting we talked about uh hidden buttons . I don't know what we are going to do with that . You Like talked like about peeling the of buttons the banana on the Yeah side you s , peeling of the banana . It Mm would be cool , yeah what ? . Peeling of the banana , you know Yeah , should . should discover the other buttons Mm , which . are hidden . Yeah . Okay . And you mean the first layer would be spongy Yeah First layer obviously spo . Yeah , w . So It's it's like Is silly , but the people it will really appreciate is it , yeah it I think possible . to do that ? It would be a great idea , but is it possible technically ? Uh Like doing a spongy layer of I think the banana if we , and if you we open have a it spongy . layer on the outside of the banana then Yeah it's . easy to make that , you know , to Mm-hmm manipulate . that Yeah . to Yeah Yeah . , some hav be a cover that you can pull off and Something like a plastic cover covering uh some interface , U_S_B_ interface as in the in uh digital camera . If you see it's like peeling . You open a plastic cover and you see some U_S_B_ interfaces , some some interfaces for adaptor . So keys can be uh buttons can be covered like this , with a plastic cover and uh when uh and when you open this cover it's like peeling a banana . So , something like this . Yeah , but do you see that as a rigid thing , or like like a banana , something very soft , you can open like banana , or . Well is it possible to make it soft ? Yeah , yeah Yeah , yeah . it's a lic like a plastic cover , so So I think . So if it's so then it's , I dunno cool what you ? think , Bob , but it would be great for users I think , and very I think for good sure for marketing . Definitely . . The softer the better . Yeah Cool . . Yeah . Honestly speaking , I cannot imagine it , so far , but Yeah it will be . terrible . Um . Mm And . setting buttons hidden in . Mm , other remarks , or something , or . Something we didn't talk about yes yet , or . I think we are almost there . Uh maybe , how can we , if we have a soft thing , like this , and to open it we have to attach it somewhere , I dunno how to do that technically , or . Mm-hmm . And how Pof We could . use Velcro . Yeah , maybe Or . uh ma maybe a magnetic Yes , yeah it's a good idea . thing . Magnetic Ma magnetic . oh Mm . Yeah . or a Yeah it can is it can be a plastic cover uh sticking to the to the all the stuff like uh with magnetic p uh magnetic uh magnetic uh materials in the border , so it's it sticks like refrigerator door , completely . Okay And . when you try to open it , it will be opened easily . So you you can be sure that it will not be open while you're uh while while uh you are commonly using uh buttons on Okay the banana . . And what would be the matter here of the first layer I mean ? Mm . Likes . Soft plastic , or Yeah , I imagine some sort of vinyl Yeah thing . , yeah , yeah . In a in a sort of a with a suede sort of feel . Maybe . Well since since the since the things like the like the screen and um how to say that , solar cell has to be has to be like kept kept in the shape , we cannot b uh So we need that the that the peeling uh I dunno but we should we should take care of these two two things . So , if if uh the solar cell won't be visible while the banana is closed , then the material must be able to put the light inside , you know . So that we can reach the energy out of it out of that . Mm Mm . . So you're saying is it possible to have a solar cell and this removable cover It is and possible , but , well if And it a and a banana . Mm I . dunno . I dunno how to how to do it if if t if to if it's better to put the solar cell to the t to the peeling or outside it Hmm . Yeah , or . or inside . But then it must be some window there Okay , you know . . Mm . And something we forgot , maybe , uh about the speech recognition system , are we going to use it , or not ? Yes , I think I think . I it's think important so It . I think i Yeah . One , it seems of our feasible p , and it priorities would be is something tech very technology great Mm . And . . So we have the de design , the a good shape Mm-hmm , new . and so on , and we have also the technology thing w will be Mm-hmm . And . Mm . even the easy to use thing , so it will be perfect Mm . . So Yeah we . add also Yeah the speech . recognition device . I agree . So , that great . We have decided everything . And think we are on a good way . So , um uh the next meeting will start in thirty minutes . Um , so uh the the Industrial Manager uh will uh will work on the look and feel design . The User Interface uh uh Mana uh Manager will work on the user interface device . And the the Marketing Expert will do the first project evaluation . Okay . So , I hope you can do that in thirty minutes . And uh , yeah , I uh I think you should work together , s you uh Hamed and Peter , to work uh in a in a first prototype , and uh more about the shape and so on and how you can manage to put everything together . And um as usual you will receive some specific instructions on . So Okay . thank you all everybody , and see you in thirty minutes . Okay . Thank Okay you . . Thank you . |
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