By Daniel Bates The late tech guru supposedly said: ¿That¿s it?¿ in 2004 when the company¿s shares decreased two per cent following revelations he had undergone surgery Steve Jobs was disappointed that Apple's share price did not go down more when he announced he had cancer, a new book claims. The late tech guru supposedly said: ‘That’s it?’ in 2004 when the company’s shares decreased two per cent following revelations he had undergone surgery, Jobs apparently thought the reaction of the stock market was not enough to reflect his importance to Apple, author Yukari Kane claims. Her book on Apple after Jobs, who died of pancreatic cancer in 2011, adds to the portrait of a man who was unafraid to be blunt and speak his mind.
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Late tech guru supposedly said: ‘That’s it?’ in 2004 when the company’s shares decreased following revelations he had undergone surgery
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Thought the reaction was not enough to reflect his importance to Apple, Yukari Kane, author of 'Haunted Empire: Apple After Steve Jobs' claims
He said: 'It fails to capture Apple, @placeholder, or anyone else in the company.