Consumers are hot and cross after supermarket giant Woolworths stacked its shelves with an Easter favourite just days after Christmas. Many customers were startled to see hot cross buns at the supermarket on December 27 - some 99 days before Easter. 'Pull your heads in. December is ridiculously early!!!' fumed sports scientist Tim Doyle, who tweeted he would take his hot cross bun purchases to another store's baking aisle. 'I thought it was an urban myth,' wrote a surprised South Australian Federal MP Andrew Southscott on Facebook. 'But Woolies are first off the mark with hot cross buns on the shelf on December 27!
@highlight
Customer fury as Woolworths bring out the hot cross buns months days after Christmas
@highlight
'December is ridiculously early!' fumed one customer, who will take his bun purchases elsewhere
@highlight
Coles will sell their hot cross buns in early January
They certainly do - the supermarket expects to sell more than 50 million buns in the lead-up to @placeholder.