By Louise Eccles PUBLISHED: 21:00 EST, 26 August 2012 | UPDATED: 11:04 EST, 27 August 2012 Britain's Paralympic poster girls are already being lined up for lucrative sponsorship contracts ahead of the London 2012 Games. Female athletes could earn up to £100,000 in sponsorship and media deals, echoing the success of Olympians such as Jessica Ennis and Victoria Pendleton. During previous Games, less than a dozen of the most successful Paralympians are thought to have landed deals with major sponsors. But experts said the London 2012 Paralympics, which begins on Wednesday, is about to change all that. High hopes: Sprinter and long jumper Stefanie Reid (left) and track and road cyclist Sarah Storey
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Female athletes could follow in footsteps of Jessica Ennis and Victoria Pendleton and earn up to £100,000 in sponsorship and media deals
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Hopes of a surge in interest following success of Olympic Games
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