Alexander Wang's highly-anticipated diffusion collection for H&M hit stores in Australia on Thursday, with the menswear pieces selling out in just three hours. Before H&M had even opened in the rest of the world, Wang’s black and grey line in Australia had been snapped up by over 800 people who queued outside the Sydney and Melbourne stores. The partnership between Wang and H&M was first announced at Coachella festival in the US, in April, and has been touted as one of the hottest high street collaborations ever. When the stores began trading at 7.00 am on Thursday, some frenzied fashion fans had been queuing from 6:00 pm the night before to get their hands on the clothes which are priced between $30-350.
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Alexander Wang's H&M collection launched on November 6
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Australians got their hands on the sports luxe line first
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Shoppers queued from 6:00 pm the night before to snap up the range
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Pieces cost between $30-350 and crowds of 800 people came to shop
A black sports bag for the range is adorned with the @placeholder label