(CNN) -- If you frequent the pistes of the French Alps, you may see more than just skiers and snowmen scattered around the trails below. For the last 10 years, British artist Simon Beck has been decorating snow-covered lakes and mountainsides with massive geometric designs, often based on fractal patterns, using his footsteps as his implement. Beck's snow drawings have attracted attention and opportunity beyond the Les Arcs ski resort in France where he got his start. This year alone, he's delivered TED Talks in Austria and Cyprus, collaborated with New Zealand clothing brand Icebreaker on a series of garments, and has seen his international Facebook following grow to 280,000. Now he adds Snow Art, a book of over 200 photos he has taken of his work, to his list of accomplishments.
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Simon Beck creates geometric shapes in the snow with his footsteps
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The designs are often inspired by fractals and other mathematical patterns
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Beck previously worked as an orienteering map-maker, and as an engineer
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His new book, Snow Art, includes over 200 images of his best works
He created his first snow drawing, a star on a lake near his apartment at @placeholder, to pass the time after a day of skiing in 2004.