(CNN) -- Preeti Varma was inconsolable after seeing her pet cat crushed to death at Delhi's Indira Gandhi International Airport as the creature was loaded onto a flight to Singapore. "You see a crowd forming round her but she is given no medical aid and no one does anything," Varma says of the March 23 incident. Her grief soon turned to rage among tens of thousands of online pet lovers worldwide. The day after Varma's cat, James Dean, died, a friend published online an open letter to Jet Airways, the international airline that had been carrying the cat. The letter demanded a full explanation and apology from the privately owned Indian airline and blasted its "insensitive" handling of the tragedy and pet travel procedures.
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Preeti Varma books to fly pet cat from New Delhi to Singapore
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The cat, named James Dean, escapes from cage and is hit by trolley
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Airline staff inform Varma, "The cat is no more," and confiscate her gin
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Friend posts Open Letter demanding apology from Jet Airways online which goes viral
The cat immediately escaped @placeholder's grip and scuttled under the machine.