Serbian-American figure competitor Jelena Abbou is face of MAC's Strength campaign Abbou is a personal trainer and bodybuilder who follows a high protein diet Former MAC faces include Lady Gaga and Nicki Minaj By Bianca London PUBLISHED: 07:30 EST, 7 January 2013 | UPDATED: 10:25 EST, 7 January 2013 From Lady Gaga to Nicki Minaj, MAC Cosmetics is renowned for featuring striking and somewhat eccentric females as the faces of its campaigns. The use of these females has helped establish the brand as groundbreaking. And now, to continue the running theme, MAC have announced another unconventional woman as the face of their new cosmetic collection: a female bodybuilder.
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Serbian-American figure competitor Jelena Abbou is face of MAC's Strength campaign
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Abbou is a personal trainer and bodybuilder who follows a high protein diet
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Former MAC faces include Lady Gaga and Nicki Minaj
Strong women: @placeholder often chooses unconventionally beautiful women who break the norms like Lady Gaga