He made his modelling debut for Burberry last year - and the world cooed in unison. Such a success was his first foray into fashion that the iconic British brand has invited 12-year-old Romeo Beckham back to star in its Christmas campaign. Romeo, who is the second eldest son of David and Victoria, steals the spotlight in the Burberry Festive campaign, From London with Love. Beckham is back: Romeo, 12, has been unveiled as the star of Burberry's Christmas campaign and proves he's following in his mother Victoria's fashionable footsteps showcasing his style credentials in the new imagery Following his mother into the fashion world, the youngster was hand-picked by the British label's Chief Creative Officer, Christopher Bailey, for the second time.
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Romeo, 12, star of From London with Love campaign
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Christopher Bailey hailed the youngster as 'charming'
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It is the brand's first ever big festive ad campaign
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This is Romeo's second appearance for the brand
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He also starred in SS13 campaign with model Cara Delevingne
Pride and joy: David, Victoria and Romeo pose with Christopher Bailey, Chief Creative and Chief Executive Officer of Burberry, at the launch of the @placeholder festive campaign on Monday night