THE HOUSE OF GRANO_BANDO SERVICES INNOVATION MPMI_2018
THE INNOVATION PLAN SHALL INCLUDE: THE STUDY AND DESIGN OF THE PACKAGING, THE FORMAT AND THE LABELS RELATED TO THE NEW REFERENCES OF THE LINE “THE INTEGRALS OF THE HOUSE”; THE IMPLEMENTATION OF THE CURRENT E-COMMERCE SYSTEM WITH A SOFTWARE INTERFACE THAT MANAGES COMMUNICATION BETWEEN THE COMPANY WEBSITE, AND/OR THIRD PARTY PLATFORMS, AND THE SOFTWARE FOR THE MANAGEMENT OF ORDERS, BILLING AND WAREHOUSE; THE STUDY AND DESIGN OF PROMOTIONAL CAMPAIGNS THROUGH WHICH TO PROMOTE NEW FORMATS OF WHOLE PASTA AND PREPARE THE CONSEQUENT MARKETING ACTIVITIES; THE CREATION OF A VIDEO, IN LINE WITH THE CONCEPT EXPRESSED IN ALL THE OTHER PROMOTIONAL TOOLS PROVIDED FOR IN THE INNOVATION PLAN AND IN PARTICULAR WITH THE ADDRESSES THAT WILL BE EXPLAINED IN THE MARKETING PLAN.