Liquid crystal display apparatus, drive circuit therefor, and drive method therefor
A liquid crystal display apparatus is disclosed, which is capable of suppressing sound emission caused by the AC drive of liquid crystal while suppressing an increase in power consumption. A non-active period during which polarity reversal of a common electrode signal (VCOM) is repeated at predetermined intervals is provided in each horizontal scanning period. During an active period, a common electrode drive circuit provides a common electrode signal (VCOM) indicating either one of potentials LV1 and LV2 to a common electrode, based on a polarity instruction signal (POL). During the non-active period, the common electrode drive circuit provides a common electrode signal (VCOM) whose potential changes between LV3 and LV4 to the common electrode, based on a reversal timing control signal (CTRL). Here, the amplitude of the common electrode signal (VCOM) for the non-active period is made smaller than the amplitude of the common electrode signal (VCOM) for the active period.