Regional Policies for Information Society & ICT development in the audiovisual sector
The project general objective is the identification and implementation of best practices in terms of local and regional policies to implement and develop the Information & Communication Technologies (ICTs) in the audiovisual and media sector, taking into account the importance of such sector as a source of socio-economic development of our regions.
The Information Society has drastically changed the consumers access to audiovisual products (streaming, 3D, Internet, mobile technology, etc.), which has created an important technological gap for the traditional audiovisual industries, which is slowly adopting these changes. From an other hand, the local and regional authorities participating in this project, aware and concern about these difficulties, have traditionally supported the sector through active policies aimed at supporting the production (granting schemes, Film Commissions, offering specialized lands/areas, etc.), but need also to adapt their policies to the new ICT reality.
For such purpose, the present partnership was formed from different EU peripheral regions, including 7 public authorities and 3 intermediary bodies, all of them in direct link to policy making at both, legislative & executive levels, with a well balanced geographical distribution.
Among the project specific objectives, we may mention the identification, analysis and evaluation of different measures and good practices  to improve the ICTs implementation in the sector (training policies, regional tools, innovative ways of supporting the development of audiovisual contents in the digital era, etc.).
In order to reach such objectives, Medi@TIC  partners have identified and agreed on a series of issues of interest in the development of the ICTs in the sector, in order to articulate the project around the following Working Groups (WG):
-WG 1: Animation, recreation and digital effects (incl. videogames)
-WG2: Production of audiovisual contents for new distribution supports in the digital era
 WG3: Inter-sectorial (& interregional) Cooperation among companies of digital contents (incl. investigation and technological centres) and the audiovisual sectors (incl. Medias).
According to the Interreg IVC philosophy and recommended structure for the projects, apart from the compulsory Components of “Management” and “Communication”, Medi@TIC includes exchange of experiences activities and the generation of documents and tools related to the policies, and proposes to carry out the following key activities:
- Working Groups meetings & Study Visits
- 3 Workshops (1 by theme/WG)
- 3 Seminars (1 by theme/WG)
- Final Conference, to take place in September 2014 in San Sebastian, in the framework of its international Film Festival 
- Creation of an “European Observatory” 
- 1 Implementation Plan per Partner
- 1 Document of identification of good practices/policies, transferable at European level.