Welcome for new International Markets in Haute-Provence and Langhe Roero
Development of touristic activity is one the major factor of competitivity within ALCOTRA’s territories. However, a lot of transalpine territories suffered of a common problematic: the atomisation of the touristic offer and the lack of a collective approach to put in network public and private actors. AMPELO propose to increase cross-border knowledges related to e-tourism, welcoming tourists and a good understanding of foreign client’s expectations. AMPELO aims to increase operator’s competences, reach international markets to have access to economic benefits, and finally, be focused on wine sector for its landscapes and cultural resources.