NYDER WEEKLY HERALD
Published Every Wednesday.
Application made for entry at the post office at Hyder, Al
aska, as second class matter, under the Aet of March t,
1879.
Chas. F. Sandford... Editor.
SUBSCRIPTION RATES.
By Mail to Canada (Except Stewart, B. G. )....$ 6.00 per year
By mail, postage prepaid, at the following rates:
One year in advance... . $8.00
Sis months in advance.$2.50
One month in advance. 50
Jingle copies . 10
ADVERTISING RATES.
Transient Display Advertising, per inch, per issue.$.60
Minimum Charge... 1.00
Reading Notices, per line, per issue . 20
Legai Advertising, per line.15
NOTICE TO A DVERTISERS
Changes in Display Advertis ing for current weekly issue
mui* be presented not later than Monday noon or
insertion will be delayed until the following week.
Subscribers will confer a favor by reporting any fail
ure or irregularity in the delivery of their papers.
AN INDEPENDENT NEWSPAPER
A noted advertising expert
says:
4I have vsited a town or two
who had lost their paper-jt
seemed like a cemetery: I was
soon out of that town. Some
of us study these things; pick
u;> your local paper and note
how the town backs it up by
display of ads. We at once
g t the ‘number” of a town.
Many a town sits down in the
dumps and wonders how other
towns get this, that, and the
o‘her things while they do
w:thout. The lack of patron
age of the home paper is the
reason. Many an investor-to-be
pagses up a town when he
notes the advertising is meag
er.
After all is said and done, all
expert.? have studied long and
hard on those things pertain
ing to advertising, and it is
the con'-ensus of opinion that
the home newspaper is the
best advertising medium in
the world. Ere a national
firm sends a field force out
into a new territory, they use
the local press for six months
or a year-ju3t talking about
“3oapade,” or something else i
Then as the saleman “calls’
Mrs. 3rown says, “O! Yes, 1 !
have read about it in oui
paper.”
Mail order houses would
fade away if more brains
were m:xed up with the local
advertising of local firms in
an enterprising way in the lo
cal newspaper.
Population is the gauge bj
v’hich most of us judge a com
munity; yet it is not always a
safe guide. The type and
quality of citizenship, rathei
than the mere number 01
people, determine whethei
the particular community is i
good rdace in which to dwel
n- I bring up the family
When increase in populatioi
can 1 e combined with the
keeping of a high standard ol
citiz n hip, the ideal growth
is the result. The so-called
middle class, which consti
tutes the major portion of
population, is the saving grace
in A m rican citizenship. Nc
city, however great in size
can stand high in its economic
development; or claim distinct
ion in its moral and education
al life without the great mid
i die class which, of course, in
cludes the wage earner.
-o
Newspaper editors are not
omniscient, despite the popu
lar belief that members of that
fraternity know or should
know most everything. Neither
are they mind readers or
clairvoyants who by the ex
ercise of some physicic power
can tell what is in the minds
of others. If they were any of
these things they would not
remain editors. Like everyone
j else they are guilty of occas
i onal errors of opinion or
| iudgement. Being only hu
; nan they make mistakes: but.
i unlike the gtreat majority oi
nankind, whose errors are
cnown only to themselves or
it most a small number of
I >thers, those of the editor art
roadcasted and perpetuated
n cold print. In short the \
irst get away with their mis-,
akes because few hear or
now of them, but the un- j
ortunate editor who displays j
ass than the wisdom of a
'olomon in what he says or 1
ermits to be said in his journ- J
d, is the target for everyone
vho possesses the wit to dis
ern his error. This is espec- ,
ally true in the case of the
mall town editor. Editors of
he big city dailies can make
ny number of errors and;
'ieir small town readers mere- j
y smile and gently remark \
hat “he is mistaken,” but.
/hen the hard working home
own editor—who by the way
I a usually doing two or three
lens’ work and bearing a
: proportionate share of their
rial and worries—happens to
j nake a slip, he is seventeen
; rinds of a chump and should
: e heaving Coal instead of Tun
ing a newspaper. Let some
rifling news item in his col
mns deviate from fact in the i
lightest degree and there is
i grand hullabaloo and both
le and his paper are the ob
ect of every specie of criti
ism and condemnation.
The saving grace of the situ-'
tion is that the editor who!
performs his task in conscien- ]
tious spirit gives scant heed to
the carpings of the little mind
ed critics and hypercritics,
knowing, as he does that the
only editor that pleases every
one is lying down with a glass
over him and a "perfectly
natural” smile on the face that
overlooked so many short com
ings of others out of kindly
charity for human frailities
and follies.
Just For Fun
The Blueberry Kid says that
girls would dress sensibly if
men were not insensible to
sensible changes.
As a general rule, man isn’t
a good housekeeper, and
there are times when he really
doesn’t want one around the
place.
"Darned if I see why May is
?o popular.”
“Oh, she wears Foolproof
Hosiery, the kind you love to
touch.”
According to Pete Wilson
lone of the men, who would
make perfect husbands are
;ver married.
Maggie belongs to the chorus,
Most every charm is hers,
She’s pretty and meek,
But at thirty a week,
How does she get those furs?
A long controversy about the
•elative strength of the pen
i*nd the sword seems trivial
when one considers the quick
md powerful results obtained
py a stray blond hair.
Experience has taught that
-here is no third course. Navies
ire either scrapped or scrap
ping..
In Hawaii they have the
■ame weather the year round,
md what we want to know
's how do their conversations
itart?
In round numbers many folks
ire valued at zero.
With the advent of Hank
lord’s new flivver aeroplane,
birds will have to seek a new
sky.
AMPLE EXPLANATION
Dreamy music,
Balmy air,
Teasing eyes,
Wavy hair,
A seat on the porch
Just built for two:
Cherry lips—
What else could he do?
A little starvation now and
then will relieve most diabetic
men.
When you see a man mak
ing faces at himself in a mir
ror don’t jump to the conclus
ion that he's crazy. He may
just merely be shaving with a
dull razor.
No, Bill, a tamer of wild
women does not necessarily
have to be a rough rider.
W. J. Bryan is said to have
become a millionaire dispens
ing so cheap a commodity as
talk.
Funny isn't it, how people
tun into debt, then try to crawl
out.
Sometimes it is difficult to
distribute cheerfulness, but
just the same it pays big div
dends. Try it and see.
The trolley was crowded. A
very slim man rose politely,
j tapped a stout lady on the
elbow and said most kindly:
!• “Won’t you please take my
seat, madam?”
“Thank you so much,” she
promptly replied. Then she
; turned around to occupy the
1 seat offered.
‘T:ast where did you get up
from, sir?”
Fifty years is usually enough
to decide a question, but a
South Bend, (Ind.) couple
asked divorce on their golden
wedding day.
A Michigan girl made 30,000
in one year running whiskey,
says a news note. She was ar
rested for it recently, convict
ed and sentenced to serve
twenty days in jail. Truly, the
way of the transgressor is
hard.
In life as in a poker game, it
isn’t what you have that
counts but what you make
the other fellow think you
have.
These are the days when we
wish the man who had invent
ed work had gone ahead and
finished it.
And it wasn’t so many years
ago that mothers were con
tented to let daughter have
all the sheiks.
Merl says that talk is cheap
unless you tell your wife how
much you won.
HYDER M. E. CHURCH
Services Every Sunday
at 8 p. m.
Sunday School at 11 a. m.
Everyone Welcome
Rev. C. T. Hatten, Pastor
Chamber
of
Commerce
Hyder, Alaska
Reliable Information
Relative To
PORTLAND CANAL
MINING DISTRICT
I
i
John Hovland
Assay Ojfejce
Hyder, Alaska
PORTLAND CANAL LODGE
1218
LOYAL ORDER OF NOOSE
Meets Second and Fourth
Thursdays
Second Thursday in Hyder
Fourth Thursday in Stewart
Fmegt Pluäv
. Zünrneg at Icaw
ZEYdexx Alaska
McGrew Transfer
Wood. Coal Hay, Grain
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BAGGAGE and.
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QUICK SERVICE DELIVERY ANYWHERE
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COAL WOOD
HAULING STORAGE
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HYDER, ALASKA
(Incorporated under the Laws of Alaska )
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Money Telegraphed to all Par ts of the United States
J. A. HALL, Pres. D. LIHDEBORG, Vice-Pres. E. D. HADDON, Asst, Cash*
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