CADILLAC-A NEW STANDARD OF EXCELLENCE
IN 1963
This is the look of leadership for 1963—bold new elegance of
design and brilliant new excellence of craftsmanship.
More than one hundred and fifty major advancements
embrace every aspect of exterior and interior styling ... body
construction ... chassis design... and appointments. And the
most improved engine in fourteen years resides beneath the
sweeping expanse of hood. All this, together with a unique new
true-center drive line, makes the 1963 Cadillac smoother,
quieter and more efficient than ever.
There are twelve new models in 1963, including two dramat
ically styled coupes, the distinguished Sixty Special and the
world-renowned Eldorado. Each has the widest choice of colors
fabrics, leathers and options in Cadillac history.
There is a very easy, quick way to confirm all this. Visit
your Authorized Cadillac Dealer for a firsthand inspection and
for an hour behind the wheel. Why not do it before the week
goes by? We know you’ll agree that in 1963 Cadillac sets new
standards of excellence.
NOW ON DISPLAY AT YOUR AUTHORIZED CADILLAC DEALERSHIP
DONNELLEY & ACHESON MOTOR COMPANY
Box 1157 Foot of Main Kodiak, Alaska