FAIRBANKS MILESTONE — The new, Fairbanks Wooiwcrth Store presents its face to area residents
after many months of construction. The modern new store will have its grand opening tomorrow morn
ing at 9:30 a.m.
WOOLWORTH STARTED OUT SMALL
The new Woolworth’s can
trace its beginnings to a memor
able day in June, 83 years ago,
when the “Great 5c Store” open
ed in Lancaster, Pennsylvania
with seven clerks on duty to
help Frank W. Woolworth place
in the hands of customers $128
worth of items, not one of which
was priced above a nickel. This
tiny corner store measured 14
feet by 35 feet.
Today, many thousands of men
and women are engaged in helping
the F. W. Woolworth Co. buy and
sell thousands of items, ranging up
ward in price from the traditional
nickel to approximately $100, where
demand exists, in modern stores
measured in terms of thousands of
square feet each.
At the time Woolworth opened
his first store, his method of doing
business was considered new and
radical. All merchandise was plain
ly marked with a fixed price, which
the average wage earner could af
ford, laid on counters where the
customer could easily see and exam
ine it. and sold on a “cash and car
ry” basis. Woolworth felt that
many sales at a small profit were
better than a few sales at a large
profit.
Feople liked this new way of do
ing business and were fascinated by
the large variety of “small wares”
displayed on W'oolworth's counters
and soon Woolworth's “family” of
stores began to grow, gradually and
steadily over the years, until today
there are Woolworth stores in every
state in the Union and in Canada,
Puerto Rico. Mexico. Great P.ritain
and Germany, all staffed with local
people and managed by men who
are residents of the communities
served by the stores.
A Woolworth manager is, in ef
fect, an independent businessman
as he has the sole responsibility of
running his store and he shares in
the profits of the store he manages.
A great measure of Mr. Wool
worth's success came from his un
derstanding of people . . . not only
people who were his customers, but
the people who worked with him in
his stores.
He made it clear to every young
man whose first job in the store
consisted of unpacking cartons of
STARTED IT ALL — Frank W.
Woolworlh, pictured above, was
the founder of the S3 year old
chain of stores that still bears his
name.
merchandise, sweeping up the floors
and keeping the stockroom tidy
that, if he did bis work well and
showed initiative, there was no
limit to how far he could go in the
company.
Work Way Up
It was a fixed policy of the Wool
We print ever/thing
under the sun . . .
I Everything from a card to a catalog,
1 we print to perfection! No job too
Ismail to get our careful attention. No
job too big to overtax our capacity.
Prices reasonable. Deliveries right on
the dot of our premise, (we hope!)
I
Rubber Stamps
and Laminating
Plant and Offices at
2nd and Steese Hiway
just across the
Wendell St. Bridge
in Grathl
BOX 9^0 ... or
PHONE GL 6-5292
JESSEN
worth Company then, as it is today,
that all executive positions must
be filled from within the company
itself. The president of the Wool
worth Company today started as a
“learner" in the stockroom of a
Woolworth store in Provo, Utah.
Opportunities exist for young
women as well as young men in
the Woolworth Company. The ma
jority of Woolworth lunch counters
and bakeries have women managers,
women head the personnel depart
. ments in many stores and there are
j women buyers in the company’s ex
i ecutive offices. As with the men, all
executive positions for women are
filled from within the company.
All Woolworth employees partici
' pate equally in Woolworth-s pro
gram of paid vacations and holidays
and in the company-paid pension
plan. All salaried employees re
ceive a Christmas bonus.
—
MRS. HOPE DIES
Mrs. Ellen Elizabeth Hope. 44. of
Beaver, died here March 18 on the
way to the hospital. Funeral serv
ices for her fere held recently in
Beaver by Rev. Alfred H. Smith Jr„
df the St. Matthews Episcopal
Church.
Mrs. Hope is survived by her
widower Ulak and eight children.
35,000 DIFFERENT CHOICES!
The new Woolworth's carries
over 35.000 different items of mer
chandise.
A feature of the store is their
Ready-lo-Wear Section, carrying a
wide selection of clothing for the
entire family, including many high
fashion items.
Also featured is the Home Furn
ishing Department, stocking cur
tains, towels, bedding, modestly
priced rugs (including room size),
ar.d decorator items such as lamps,
lamp shades, framed pictures and
ceramics.
Of interest to teenagers and other
record fans is the new store's Mu
sic Department where literally him- j
dreds of records and albums of all
types are available.
Women who like to sew and save
will want to browse through the
store’s yard-goods section where
thousands of yards of many differ
ent types of fabrics are on display.
A shopper in the new Woolworth's
will also find almost anything he ,
may wish in the line of notions,
toiletries, stationery and school sup- ■
plies, kitchenware, hardware, toys,
art goods, crockery and glassware.
The new store also has a Garden
and Pet Shop, carrying growing
plants, gardening and pet supplies.
The thousands of items stocked by
the new Woolworth's are attractive
ly displayed on ultra-modern coun
ters where the customer may : 1
free to examine the merchandise,
making his choice quickly or lei
surely as desired.
Self-Selection Is
Shoppers ()pi ion
The new Woolworth's will oper
ate on a self-selection basis, all w
ing quick or leisurely shopping as
desired.
Although the customer may serve
himself if he wishes, trained sales
people circulate throughout the
store on the alert to help anyone
who desires individual attention.
A recent survey of customers in
Woolworth stores operating on a
self-selection basis showed the ma
jority prefer this type of service.
It saves time for customers who are
in a hurry because it eliminates
waiting for a clerk at various coun
ters, but still allows the leisurely
and uninterrupted selection of mer
chandise by customers who want
to take their time and browse.
The average monthly air inbound
and outbound air traffic in Alaska
is around 10.000.
Sincere
CONGRATULATIONS
TO
WOOLWORTH'S
"One of the Greatest!"
R. BUILDERS, INC.
(Main Construction Contractor)
Northward Building — Dial GL 6-6891
Drop In
Sometime
y /A
Invites you
to visit their newly
Decorated Cocktail Lounge
Relax and Enjoy Your Favorite
Meal and Cocktails
Parties and Banquets Our Specialty
—Open 24 Hours every day to serve you—
1420 Cushman St.
Dial GL 6-5269