PALMER, ALASKA
--Dorothy M. Boll, Editor-Publisher
Published every Friday at Palmer, Alaska,..for the Matanuska Valley Farmers’ '
Cooperating Association for the purpose of giving nev/s of the Associations T7ork,
Problems, and Accomplishments,
SUBSCRIPTION BY NAIL $1.75 . BOX $1.00 , SINGLE COPY 10gf
--^-1-;-r
H
APPY I YEW I EAR
Ye
yCCf-Z-^L/ s;/. JyY /Ly
A LITTLE APPRECIATION* ' ,
There is nothing liko a little appreciation'to bolster up ones morale .and lend encour
agement for future work and enterprises.' Therefore, the Valley Settler, passes on to'
those rho v;ill most appreciate it; this letter from the Consumer’s Co-op of Fairbanks.
Tcllo Friend Kaiser .: ;
I am enclosing one of several articles printed,in our local nens
crs,‘ and a copy of announcements mado on our radio in connection rith your recent
ipment of produce to us. . . ' r • •
The general results of this little imppomtu campaign and the effect
upon the people- at large have boon vepy gratifying and helpful to the cooperative
movement. U Taking advantage of tho shipping situation,, with all produce exhausted in
Fairbanks, v;e vent out and shared these scarce items vith all the restaurants and
boa.rding houses—.and of course reserving all tho retail trade uo could drav into our
ora store. ..--- ‘ •
Frankly, everyone van amazed at tho quality of*the celery in pert lo
cular—very tender, orlop ind sjroot uith a fineness of texture. It is.ovidont to me
that these lL.t.a.,nuska prOduots Have keeping quality superior'to'riny that I have soon
raised hero. Trimming eras virtually unnecessary and it vas very fine to sec theso
products packaged so fine for shipping,* raid important phase of marketing vrhich has
not yet boon learned by the producers in our Valley. Incidentally, if is our obser
vation that the celery •.mapped in parchment had the edge over those vrqpped in vnxed
paper. Just vent to say thanks for this co-operation and ask that you keep
in touch vith'us., To arc next Wednesday having our incorporation mooting and-very,
soon, cxpoct to get rolling rith quite an ;mbitious plan for 1946 under the true
Co-op banner. \
very truly yours,
Consumer’s Co-op
Herb Fickering
It pays to put out quality produce. Here is a market and an excellent one. Can vre
hold it and develop it£ Of course v.c can—vith the best quality that Uatanuska can
oroducc.