section_path: Use/Content distribution
section_name: Content distribution
paragraph_text: Content distribution
  
  In 1998, one of the first examples of distributing and selling media content through the mobile phone was the sale of ringtones by Radiolinja in Finland. Soon afterwards, other media content appeared, such as news, video games, jokes, horoscopes, TV content and advertising. Most early content for mobile phones tended to be copies of legacy media, such as banner advertisements or TV news highlight video clips. Recently, unique content for mobile phones has been emerging, from ringtones and ringback tones to mobisodes, video content that has been produced exclusively for mobile phones.