section_path: Circulation
section_name: Circulation
paragraph_text: Circulation
  
  As of 2025 circulation has been steadily declining.
  
  During the second half of 2009, the magazine had a 34.9% decline in newsstand sales. During the first half of 2010, there was another decline of 30%.
  
  In 2012 it had a circulation of 3.3 million, making it the 11th-most circulated magazine in the United States, and the second-most circulated weekly behind People. In July 2017, its circulation was 3,028,013. In October 2017, Time circulation dropped to two million. In early 2023 Time had 1.3 million print subscribers and 250,000 digital subscribers. Combined print and digital circulation was 1 million for the six months to 31 December 2024, down 7.1% year-on-year.