section_path: Support and criticism/Anti-corporatism and anti-consumerism
section_name: Anti-corporatism and anti-consumerism
paragraph_text: Anti-corporatism and anti-consumerism
  
  Corporatist ideology, which privileges the rights of corporations (artificial or juridical persons) over those of natural persons, is an underlying factor in the recent rapid expansion of global commerce. In recent years, there have been an increasing number of books (Naomi Klein 's 2000 No Logo, for example) and films (e.g. The Corporation & Surplus) popularizing an anti-corporate ideology to the public.
  
  A related contemporary ideology, consumerism, which encourages the personal acquisition of goods and services, also drives globalization. Anti-consumerism is a social movement against equating personal happiness with consumption and the purchase of material possessions. Concern over the treatment of consumers by large corporations has spawned substantial activism, and the incorporation of consumer education into school curricula. Social activists hold materialism is connected to global retail merchandizing and supplier convergence, war, greed, anomie, crime, environmental degradation, and general social malaise and discontent. One variation on this topic is activism by postconsumers, with the strategic emphasis on moving beyond addictive consumerism.