section_path: Academic study/Semiotic and hermeneutic approaches
section_name: Semiotic and hermeneutic approaches
paragraph_text: Semiotic and hermeneutic approaches
  
  A debated etymology of the word "shaman" is "one who knows", implying, among other things, that the shaman is an expert in keeping together the multiple codes of the society, and that to be effective, shamans must maintain a comprehensive view in their mind which gives them certainty of knowledge. According to this view, the shaman uses (and the audience understands) multiple codes, expressing meanings in many ways: verbally, musically, artistically, and in dance. Meanings may be manifested in objects such as amulets. If the shaman knows the culture of their community well, and acts accordingly, their audience will know the used symbols and meanings and therefore trust the shamanic worker.
  
  There are also semiotic, theoretical approaches to shamanism, and examples of "mutually opposing symbols" in academic studies of Siberian lore, distinguishing a "white" shaman who contacts sky spirits for good aims by day, from a "black" shaman who contacts evil spirits for bad aims by night. (Series of such opposing symbols referred to a world-view behind them. Analogously to the way grammar arranges words to express meanings and convey a world, also this formed a cognitive map). Shaman's lore is rooted in the folklore of the community, which provides a "mythological mental map." Juha Pentikäinen uses the concept "grammar of mind."
  
  Armin Geertz coined and introduced the hermeneutics, or "ethnohermeneutics", interpretation. Hoppál extended the term to include not only the interpretation of oral and written texts, but that of "visual texts as well (including motions, gestures and more complex rituals, and ceremonies performed, for instance, by shamans)". Revealing the animistic views in shamanism, but also their relevance to the contemporary world, where ecological problems have validated paradigms of balance and protection.