section_path: Applications/Psychology
section_name: Psychology
paragraph_text: Psychology
  
  Logarithms occur in several laws describing human perception: Hick's law proposes a logarithmic relation between the time individuals take to choose an alternative and the number of choices they have. Fitts's law predicts that the time required to rapidly move to a target area is a logarithmic function of the ratio between the distance to a target and the size of the target. In psychophysics, the Weber–Fechner law proposes a logarithmic relationship between stimulus and sensation such as the actual vs. the perceived weight of an item a person is carrying. (This "law", however, is less realistic than more recent models, such as Stevens's power law.)
  
  Psychological studies found that individuals with little mathematics education tend to estimate quantities logarithmically, that is, they position a number on an unmarked line according to its logarithm, so that 10 is positioned as close to 100 as 100 is to 1000. Increasing education shifts this to a linear estimate (positioning 1000 10 times as far away) in some circumstances, while logarithms are used when the numbers to be plotted are difficult to plot linearly.