section_path: Marketing
section_name: Marketing
paragraph_text: Marketing
  
  The film's first teaser trailer, set to the Beatles 's " Magical Mystery Tour ", was released on September 4, 2024. Audience reactions to the teaser were noted as "divided" or "generally negative", with criticism for the CGI, design, and live-action nature of the film. Andrew Webster of The Verge said that besides its "unsettling imagery", it "looks like some silly family fun". Tom Power of TechRadar could not decide whether it was "drop-dead gorgeous or the stuff of nightmares". Markus Persson, the creator of Minecraft, praised the trailer on Twitter, saying "Ok i'm in Wow this is a weird feeling." Various clips and images from the trailer, such as the designs of a bleating pink sheep and a white llama, and Jack Black saying "I... am Steve", were ridiculed by online commenters.
  
  A second trailer, set to MGMT 's " Time to Pretend ", was released on November 19, to a more positive response from many viewers. A final trailer for the film was released on February 27, and a final teaser for the film was released on March 27. A few days before the film's release, a workprint version featuring incomplete visual effects and CGI, missing credits, and significant chroma key masking errors was leaked onto various piracy websites and spread on social media platforms such as Twitter.
  
  The film's first teaser trailer, set to the Beatles 's " Magical Mystery Tour ", was released on September 4, 2024. Audience reactions to the teaser were noted as "divided" or "generally negative", with criticism for the CGI, design, and live-action nature of the film. Andrew Webster of The Verge said that besides its "unsettling imagery", it "looks like some silly family fun". Tom Power of TechRadar could not decide whether it was "drop-dead gorgeous or the stuff of nightmares". Markus Persson, the creator of Minecraft, praised the trailer on Twitter, saying "Ok i'm in Wow this is a weird feeling." Various clips and images from the trailer, such as the designs of a bleating pink sheep and a white llama, and Jack Black saying "I... am Steve", were ridiculed by online commenters.
  
  A second trailer, set to MGMT 's " Time to Pretend ", was released on November 19, to a more positive response from many viewers. A final trailer for the film was released on February 27, and a final teaser for the film was released on March 27. A few days before the film's release, a workprint version featuring incomplete visual effects and CGI, missing credits, and significant chroma key masking errors was leaked onto various piracy websites and spread on social media platforms such as Twitter.