text: countries, particularly inregardtopromoting South-South trade. (b)Course ofactionofthesecretariat 13.72Inworking towards achievement oftheaboveobjectives, thesecretariat of theInternational TradeCentre UNCTAD/GATT willpursuethefollowing course of action. 13.73 Through advisory missions andsymposia andseminars, assistance willbe provided forthedevelopment oftheinstitutional infrastructure attheinitial stagesofimplementation oftradepromotion programmes. Theinstruments and -30- Digitized by Dag Hammarskjöld Library,.institutional set-up forforeign trademanagement willbeanalysed. Assistance willbegivenforthestrengthening andimprovement ofexisting bodies. 13.74 Assistance willalsobeprovided toimprove trade-related support services capable ofassisting government authorities inplanning andimplementing their strategies andpolicies, andofhelping producers/exporters inadapting their products tointernational market requirements. Inmanydeveloping countries, exports otherthanbasiccommodities originate insmallandmedium-sized enterprises unable todevelop orbuyspecialized support services. Thoseservices will,therefore, havetobecreated orexpanded andplacedatthedisposal ofsmall andmedium-sized enterprises. Assistance willbeprovided in:promoting capabilities inexport packaging; export finance services: exportproject development, costing andpricing: tradepromotion communications: national commercial representation abroad; export-oriented jointventures; exportquality control; andexportofsmallandmedium-sized enterprises andlegalaspects of international trade. 13.75 Assistance willbeprovided fortheredirection ofthepolicy framework of theleastdeveloped countries towards export andtradedevelopment. Itwilldeal withissuesrelated totheshortage offinancial andtechnical resources provided toexport development andtradepromotion bodiesinleastdeveloped countries, whichcontinue torestrain thegrowth ofsupport services atgovernment and business levels. 13.76 Assistance willalsobeprovided toencourage measures toimprove the organizational structure, facilities, promotional skills andexperience ofchambers ofcommerce andotherbusiness organizations indeveloping countries, withaview toincreasing theircapacity foroffering effective services intradepromotion to thebusiness community. SUBPROGRAMME 11.PRODUCT ANDMARKET RESEARCH, DEVELOPMENT ANDPROMOTION (a)Objectives 13.77 Thelegislative authority forthesubprogramme derives fromGeneral Assembly resolutions 41/182 and44/219: andtheFinalActoftheseventh session ofUNCTAD, chapter IIB,paragraph 85. 13.78 Theobjectives ofthesubprogramme willbe: (a)Toestablish and/or improve national andregional tradedevelopment services atthegovernmental, tradeassociation and/orenterprise levels: (b)Toenhance skillsinascertaining theexport supplypotential ofselected product sectors andtoimprove capacities foridentifying potential foreign markets; (c)Tostrengthen indigenous export enterprises intheprivate andpublic sectors andtoassist inthecreation ofservices capable offormulating and implementing export marketing strategies; (d)Toassistinproduct andmarket development: -31- Digitized by Dag Hammarskjöld Library(e)Toincrease production andexportoftraditional andnon-traditional products, including high-technology andvalue-added products andtechnical consultancy services; (f)Toencourage tradeamongdeveloping countries; (g)Toexpandcontacts andjointventures between developing country entrepreneurs andmarket-holders inimporting countries; (h)Toimprove theperformance ofdeveloping country traders inestablishing andmanaging effective chainsofinternational physical distribution fortheir
analysis: The text appears to be focused on promoting economic development and international trade in developing countries, particularly in terms of promoting South-South trade and improving the institutional infrastructure for trade promotion. The objectives mentioned, such as establishing national and regional trade development services, enhancing skills in identifying potential foreign markets, and strengthening indigenous export enterprises, suggest that the text is primarily concerned with economic development and international trade.