Brighton moved further into the European picture with a convincing and classy 4-0 win over hapless West Ham
The victory takes the Seagulls onto 38 points, just three points off Newcastle in fifth with a game in hand
Alexis Mac Allister started the romp from the penalty spot after Jarrod Bowen had fouled Kaoru Mitoma and Joel Veltman doubled the lead after the break, flicking home via a Mac Allister header
The Hammers wilted under the constant pressure and passing from Brighton, who added a third when Mitoma slid in at the back post
Even at 3-0 up, Brighton created a hatful of chances with substitute Facundo Buonanotte hitting the crossbar and eventually Danny Welbeck grabbed the fourth with a fantastic finish from the edge of the box
It proved fantastic viewing for Brighton boss Roberto De Zerbi and he watched from the stands with his feet up while he served a touchline ban for his red card in the tunnel against Fulham a fortnight ago
Meanwhile, West Ham fans in the away end chanted "you don't know what you're doing" towards their manager David Moyes
 His side didn't muster a single shot on goal in the second half and remain only two points above the drop zone
Brighton won the reverse fixture at the London Stadium - a game where Mac Allister opened the scoring from the penalty spot
 History repeated itself when Jarrod Bowen clumsily got the wrong side of Mitoma, who didn't need a second invitation to hit the deck
 World Cup winner Mac Allister dispatched the penalty in clinical fashion
West Ham were happy to relinquish possession and wait for chances on the counter and Bowen should have levelled matters on 24 minutes when through one-on-one but Jason Steele blocked the effort away
That was to be the Londoners' last serious attempt on goal as Brighton stepped up their intensity after the break even further
The second goal came from a corner that was won after a magnificently brave passing move that started with goalkeeper Steele playing out under pressure
 Mac Allister flicked on from the set piece and Veltman chested the ball home from close range
Brighton relentless nature makes them stand out from the crowd, and they kept pinning West Ham back for the remainder of the match
Solly March was given too much room on the edge of the box and he found Pascal Gross, who in turn sent a cross-come-shot into the mixer which was turned home by Mitoma
 Welbeck - off the bench - curled home a late fourth as Brighton posted an expected goals total of 3
56 - the third-highest total posted by any team this season
"We're all going on a European tour" sang the home fans
 Keep playing like this and that may just happen
"We were beaten by a better team
 Brighton played us off the pitch and made life difficult
 But that wasn't a performance that was acceptable
 Days like today, you have to apologise to the fans as we've let the fans and the club down
 I'm hurting
 The lads are hurting
 We thought we'd turned a corner as we've been playing better, winning 4-0 and then playing well in the cup
 But this is a setback
"They have a unique way of playing and we didn't work it out
 To be out there was demoralising
 To try and defend, seeing them keep the ball
 I got a yellow card, could have got another one
 I never want to feel like that on a football pitch
""It was one of the worst results since I've been back here
 One of the worst performances
 We put in a huge effort in midweek when picking the strongest team in FA Cup
 That had a part to play today
 That's the Premier League and Brighton are a good team
"They were quicker and sharper all over the park and gave away a woeful goal from the penalty
 Then we had two good opportunities but we didn't take them
When asked if he could understand the fans' frustrations: "Totally after that performance
 But I remember the good times over the last two years, we've been sixth in the Premier League, still in Europe and made a semi-final
 There has been lots of good things done so you hope when things don't go well you get the backing
 I'm sure they will
" travel to  in the Premier League next Saturday at 3pm before hosting rivals  on March 15 at 7
30pm
Up next for  is a trip to Cyprus to take on  in the first leg of their Europa Conference League last-16 tie on Thursday at 5
45pm
 David Moyes' side then return to Premier League action with a home match against  next Sunday at 2pm
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