A clear , practical and well presented overview of the digital marketing field , with an emphasis on the equal playing field : Kevin makes an effort to provide free resources and tools so that any marketer may use the power of digital analytics unhampered by resource limitations .####[['NULL', 'presentation comprehensiveness', 'positive', 'clear'], ['NULL', 'presentation relatability', 'positive', 'practical'], ['NULL', 'presentation quality', 'positive', 'well presented overview'], ['Kevin', 'faculty general', 'positive', 'effort to provide free resources and tools']]