Methods, systems and computer program products for using a selected cohort of content consumers to rate a media object is provided by identifying a media object, determining a first value, where the first value is equal to a number of content consumers who belong to a cohort and who have played the media object, determining a second value. The second value is equal to a total number of content consumers who played the media object. A rating is computed using the first value and the second value.
Please help me write a proper abstract based on the patent claims. CLAIM: 1. A method of using a selected cohort of content consumers to rate a media object, comprising the steps of: identifying a media object; determining a first value, wherein the first value is equal to a number of content consumers who belong to a cohort and who have played the media object; determining a second value, wherein the second value is equal to a total number of content consumers who played the media object; and computing a rating using the first value and the second value. 2. The method according to claim 1, wherein the rating is calculated according to: rating = first   value second   value + third   value , wherein the third value is a constant used to adjust the rating to give weight to the popularity of the media object among the total number of content consumers 3. The method according to claim 2, wherein the third value is equal to 50. 4. The method according to claim 1, wherein the media object is selected based on a number of plays of the media object. 5. The method according to claim 1, wherein the media object is selected based on a release date of the media object. 6. The method according to claim 1, wherein the rating is calculated according to: rating = ( first   value ) 2 ( first   value + x ) + ( second   value + y ) , wherein x is a constant used to weight the rating in favor of popularity among total users and y is a constant used to weight the rating in favor of popularity among the cohort. 7. The method according to claim 1, wherein the cohort comprises content consumers within a predefined geographic region. 8. The method according to claim 1, wherein the cohort comprises content consumers within a predefined demographic. 9. A method of using a selected cohort of content consumers to rate a media object, comprising the steps of: identifying a media object; determining a first value, wherein the first value is equal to a number of content consumers who belong to a cohort and who played the media object during a first time period; determining a second value, wherein the second value is equal to a total number of content consumers who played the media object during a second time period; computing a rating using the first value and the second value. 10. The method according to claim 9, wherein the first time period is less than the second time period. 11. The method according to claim 10, wherein the first time period is 1 month and the second time period is 1.5 months. 12. The method according to claim 9, wherein the cohort comprises content consumers within a predefined geographic region. 13. The method according to claim 9, wherein the cohort comprises content consumers within a predefined demographic. 14. A system comprising a processing unit adapted to perform the methods of claims 1-13. 15. A non-transitory computer-readable storage medium storing a program for causing a computer to implement the methods of claims 1-13.