G06N504
Please help me predict the CPC LABEL for this patentPATENT ABSTRACT: Techniques for determining online content to provide to a member of an online social networking service based on their explicit and/or inferred intent are described. According to various embodiments, member profile data and user behavior log data associated with a member of an online social networking service is accessed. Based on the accessed data and a plurality of trained intent-specific machine learning models, a plurality of intent prioritization scores associated with a plurality of intents are generated, each intent prioritization score indicating an inferred likelihood that a member of the online social networking service is utilizing the online social networking service in connection with the corresponding intent. Thereafter, the plurality of intents are ranked, based on the plurality of intent prioritization scores, and one or more of the highest ranked intents are selected and displayed to the member.