"A private company's obligation is to the shareholder's agenda, but that doesn't necessarily mean value or profit. " Interesting pov, thanks. Shareholders could indeed have an agenda against their own financial interests (cf. 'Moral' stocks). I suppose more generally companies could have a financial interest in being 'seen' to care about [topic] as a marketing tool, roundaboutly coming back to share value. As a non-economist I find it quite interesting.