You shouldn't lie when you're a journalist.
Brett has a report due at the end of the day, but is still missing key information.
Brett wants to complete the article for publication.
Brett works twice as hard to tie up the loose ends and finish the article with all the information.
Brett invents a couple quotes to tie the article together and submits it.
Brett's editor is pleased with his work and gives him a special assignment.
People who were misquoted complain to the paper, and Brett gets in trouble.