It's mean to be a bully.
James is in the schoolyard with the other kids at recess time, and they're all playing.
James wants to draw attention to himself.
James screams loudly for everyone to look at him and does a cartwheel to impress them.
James screams loudly that one of the kids, Billy is a pansy and calls him names in front of everyone.
The other kids are impressed by James cartwheel feat and are happy he's in their group.
The other kids are horrified that James is so mean and are terrified of him as well as sad for Billy.