It's mean to ignore suicidal people.
Jake receives a text message from his friend Jane, who struggles with depression, late at night about how awful she's feeling.
Jake needs to decide how to respond.
Jake decides to call Jane and tell her he's there for her if she needs it.
Jake decides to ignore the text and go to sleep.
Jane appreciates that Jake is willing to help, and feels better for the moment.
Jane feels alone in her struggle and ends up overdosing on some pills.