Question: Best, Most Memorable, Broker Events
My company is hosting a broker event at one of the buildings I am responsible for leasing. The marketing departments ideas are a complete joke. The building is in a submarket that brokers are not inclined to take the time to drive to. The event is November 10th from 12 to 2. Any suggestions on how we can make this event attractive to brokers to want to come and ultimately provide prospects for? Thanks! 
[{"id": "d90m69p", "text": "I think everyone would agree the #1 draw to these is the raffle prize. The better the prize(s), the better the turnout. Not surprising the best turnout I ever witnessed was a large cash prize.\n\nOther than that the food is important. Cater a restaurant that everyone likes, alcoholic beverages always help too.", "replies": [], "depth": 1}, {"id": "d91vzqw", "text": "We tend to have the most success staging a beer grab or drop in.  Find the 20 agents that actually do deals in your area and size range and invite them directly to swing by anytime during the day (so it fits their schedule).  \n\nWhen they come by, you can show them the property (and actually get to talk about the space), then give them a case of beer and lunch and send them on their way.\n\nIf that is not enough and you have the budget, drawings are great too (prizes I have seen: Rolex, tickets to events (sports/concerts), surfboard (that was a cool one), booze, exclusive broker bonuses to those that attend).  Even better, I have seen some people just hand to $100 dollar bills to everyone that shows up.\n\nThe key is finding the right agents to target and adjusting to their schedule instead of mandating that they drive out of their way at 12:00 on a Tuesday that you happen to pick.\n\nIf you want something a bit more memorable, I have also seen games (where the highest score wins something), DJ &amp; bar (which turned a vacant warehouse into a club).\n\nHope the wall of ideas help. :-)\n", "replies": [], "depth": 1}]