tenant rep vs landlord rep?
If you were new to the business, which would you focus on?

What are the pros and cons?
[{"id": "cx2nxhp", "text": "Landlord rep is easier. \n\nPut a sign on a building and wait for a phone to ring. \n\nTenant rep is harder. ", "replies": [], "depth": 1}, {"id": "cx2ot2h", "text": "Here are some thoughts on both:\n\nLandlord Rep- Takes a lot of work beyond putting up a sign if you want to be successful. You'll likely need to report activities and prospects to the owner on a regular basis. Even more so if there are few / no prospects, in which case you need to be prepared to answer regarding what you're doing to fill the building. Upside is that you get to participate in some deals you'd otherwise be out of. Tenants have to land somewhere and you're bound to get some deals you wouldn't get if you were pure tenant rep. Bonus potential: Depending on the building and owner you may be able to sell it once you fill it up, but that doesn't always happen.\n\nTenant Rep: For a given assignment, more likely to get paid in comparison to LL rep where you may go for a year or more without a deal. Starting out, provides more market intel as you'll be requesting proposals from multiple owners / buildings. Downside, you'll need to prospect for all of your clients... but wouldn't you be making those calls anyways if you were Landlord rep?\n\nPersonally, I do both, about 60/40 Landlord rep to Tenant rep. Probably enjoy the tenant side more, it is quite frustrating to have a listing that you're working with no activity on it (certainly not all listings are like that, but the ones that aren't moving despite best efforts are quite frustrating and draining)", "replies": [], "depth": 1}, {"id": "cx2w3er", "text": "Landlord rep easily IMO.  Tenant rep will be easier to get but landlord rep is more stable, you will get more future business out of it, you will get tenant rep leads out of it, you will get some building sales out of it, and you are far more likely to get renewal commissions out of it.\n", "replies": [], "depth": 1}, {"id": "cx3fj8v", "text": "Landlord rep.  If the relationship is good, it's the gift that keeps on giving.\n\nTenant rep is LOADED WITH HEARTBREAK.  They typically have zero concern for you and value your time even less.  All they care about is getting space and getting the best deal on it.  In the end they do not care who negotiates for them and they often feel they can do it better themselves.  ", "replies": [], "depth": 1}]