Marketing Commercial Real Estate
What have you found to be the best way to market commercial properties?

What are your thoughts about Facebook, LoopNet (CoStar, CityFeet, Showcase), Craigslist, traditional print mediums, etc? What other mediums have you tried?

Have you run into any hurdles such as being flagged on Facebook or Craigslist? How do you overcome these hurdles?

What challenges do you face advertising in the commercial sector?
[{"id": "f8vsix5", "text": "ahhhh you want me to give away secrets :) \n\nif you are trying to market commerical properties , you can definitely use craigslist, and it does work especially for office leasing in my market.\n\nCostar , loopnet is more for other brokers calling you for your spaces or buildings for lease or sale. You are not going to find much luck finding buyers or renters through these mediums.\n\n&amp;#x200B;\n\ncraigslist - you will get flagged and need to figure out how to finagle the system. it can be done. at one point in my early real estate career i was , not exaggerting here, posting 700-1000 ads a day on craigslist. It can be done.", "replies": [{"id": "f8w0ajk", "text": "Smidest I saw for first time (today) that CL is charging $5.00 for commercial Ad.  Did you see this?  Now, if you can tell me a way to get around that you're truly a magician.", "replies": [{"id": "f8wof7l", "text": "Yes, they just changed this at the beginning of the month. It used to be free. \n\nHaven\u2019t found a work-around yet, but I\u2019ll keep you all posted.", "replies": [{"id": "f91n1je", "text": "its actually a good thing. keeps those same ads and.listings from popping up over and over and over.  if you have good off market spaces, id invest a budget towards cornering it.  I haven't had to advertise on cl in a while, most of my business is from old tenants I've placed and referrals.  once you've been doing this for a few years that's what happens.  you'll get tenants wanting to expand, consolidate, sublease, etc.  you'll get landlords wanting you to rep their spaces, and you'll get plenty of business through word of mouth.  \nbut back in the day I used to kill it on Craigslist.  some of my biggest leases started from a cl lead. one example was a architecture firm that moved downtown into 4500 sft, turned into needing double the space within a year, and eventually grew to one of the biggest firms in the city taking over 20k sft of space...\n\nanother funny example was a lead I got for 1200 sft for a short term need.  yes you heard that right.  the commission was like 3500. nobody wanted to work with them.  I spent a few hrs, got them a space in soho, met the ceo of the company who got bought out by a huge congolmerate advertising brand. they ended up buying another two firms and wanted to consolidate three companies for a total of 15k sft.  \n\nso the story is you never know.   these days I probably wouldn't work on anything less than 3000 sft if that, but you gotta start somewhere and make good connections.", "replies": [{"id": "f9gowxn", "text": "Great, insight! Yes, with changes to Craigslist, it will be interesting to see what other options prove promising. Glad referrals and old tenants are helping via word of mouth.", "replies": [{"id": "f9hy5op", "text": "42floors.com\nloopnet\njust old fashioned knocking on doors and finding tenants that way. it works trust me", "replies": [{"id": "f9jrrut", "text": "Do you generate a lot of leads from 42 floors?", "replies": [{"id": "f9k7n0t", "text": "no i dont use it. most of my leads are recurring business or referrals. dont really use advertising anymore.", "replies": [{"id": "f9kmz9c", "text": "That's good news!", "replies": [], "depth": 9}], "depth": 8}], "depth": 7}], "depth": 6}], "depth": 5}], "depth": 4}, {"id": "f9gook1", "text": "I noticed it only impacted the commercial sector, I don't believe housing which is interesting.", "replies": [], "depth": 4}], "depth": 3}, {"id": "f9gombi", "text": "Yes, I noticed this too back in November.", "replies": [], "depth": 3}], "depth": 2}, {"id": "f9goiij", "text": "&gt;if you are trying to market commerical properties , you can definitely use craigslist, and it does work especially for office leasing in my market.\n\nThank you for your reply, I have noticed changes to Craigslist as well.", "replies": [], "depth": 2}], "depth": 1}, {"id": "f8yq2qm", "text": "I'm working on something that will make listing/searching VERY simple.  Won't be a data source like Costar, but will certainly help with what us hustlers need it for!", "replies": [{"id": "f9gozww", "text": "Excited to see what you create!", "replies": [], "depth": 2}], "depth": 1}]