Language for solicitation
I send out marketing material (postcards, letters, brochures, etc.). Is there a language required in the publications that says something to the effect of "if your property is already listed, please forward this to your listing broker" This is in CA, the general ethical rule is if a building is listed you dont go after the owner, but are you required to put this language in the marketing material?
[{"id": "cdeihsu", "text": "I never use anything of the sort. You are offering information. Free information. They will be happy to read it or they will toss it out. I call owners of listed buildings all the time. They will also call me. Typically, they want to know market information. It is the dark side of our business. We all compete for the same business but we have to treat other brokers well in order to last. ", "replies": [], "depth": 1}]