Question for office brokers regarding data/market info
Edit: geared towards leasing brokers, not sales

I am an analyst at a large firm. I am planning to negotiate a pay raise, and would like your opinion on a few things. My main driver for a raise is a database I built that tracks all tenants in our market. The information included in this database is: property info, tenant size, current real estate provider (tenant rep broker) and - most importantly - **lease expiration**. Now, of the thousands of records, I have lease information for approx. 45% of them.

I am continuing to grow and maintain this database, and identity brokerage opportunities with it. Among my many other projects, I also maintain our lease comparable data (but I did not build this, it was handed to me).

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So far, none of the "leads" I identified have resulted in a deal. But this is because the database is about 3 months old, and deals take much longer to close. The way I see it - with this database - I will be increasing our office's revenue far past the salary I am requesting. Our brokers are drooling over it, and we provide the information sparingly as opposed to blasting it out to everyone.

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1) As a broker, am I over-valuing my data (i.e. lease expiration, lease comps)

2) Besides expiration data and comps, what other information is valuable that I can begin collecting.




[{"id": "csxre58", "text": "How big is your market?", "replies": [], "depth": 1}, {"id": "csxwqyf", "text": "I think it might be early to go and ask them for a raise because of the database. Keep track of the commissions it creates. The database itself isn't much of a value proposition as it's company property.", "replies": [], "depth": 1}, {"id": "csy16gz", "text": "The data is valuable... Quick questions:\nDid you over the last few months go from zero lease expiration data to 450++ accurate lease expirations? \nNot using another source like CoStar or just use the lease comp sheet and pull the expirations from there? (IE you didn't just do an export, you called the tenants to find out?) \nThese clarifications are important, if the data is already in house and you sorted or exported it is less valuable then if you actually called people (IE generated new info for them)\nHappy to answer in more detail after getting your response on these... many thoughts / ideas...", "replies": [], "depth": 1}]