“Cold calling” in person/in the field
I am new to the business and a lot of the guys at my firm say they had the most success with essentially cold calling in person, then following up by calling them a week later and creating a relationship with them that way. 

I was wondering which strategy of cold calling worked the best for you? I know what to say over the phone and how to make the calls, but I am not sure how I would approach the whole cold calling in person strategy.

Thanks
[{"id": "eocqn22", "text": "Offer/show your value in convo. It\u2019s generic, but knowing area comps and market rates/activity are really helpful to those who don\u2019t have that info. You can pull some meaningful data from your mls or costar.\n\nI\u2019m assuming you are reaching out for listings?", "replies": [], "depth": 1}, {"id": "eoctkke", "text": "Walk into their offices. Talk them up, offer to make them a free marketing flyer or video. \n\nI shoot a lot of drone footage (which many companies do not, which is shocking in 2019) then I make that drone footage into a marketing video. This usually takes me 3-4 hours per video but honestly increases the chances they will list with me by 85% at least. \n\nThen follow up with them multiple times.", "replies": [{"id": "eoe7h3g", "text": "I have been considering getting drone license for this reason (and because it would be fun), but most of my prospects don\u2019t have huge buildings I would imagine needing drone photography. I\u2019m not sure how much value clients would think it would add. Definitely want to though!", "replies": [{"id": "eof5hvb", "text": "I just adds a level of higher work ethic. The video might not have a significant impact on the leasing or sale of the property but the owners are always impressed.", "replies": [], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "eod3pip", "text": "Not sure how you would do this for listings... hard to imagine ownership sitting around in their vacant buildings or in their assets in general.\n\n\nI think this works well for industrial and suburban office tenant rep. It has the added benefit of helping you learn the market, tenants and buildings quickly. Once you have walked in and dropped a card, tried for the decision maker, seen the inside of spaces, talked to people, etc. you start to connect the dots. Spend a few months banging away and collecting names of decision makers and lease expirations it will help your future cold calling greatly. \n\nFiguring out what to say just comes with time.", "replies": [{"id": "eodycna", "text": "I would be doing this for industrial tenant rep. I do listings as well, but don\u2019t use this practice for that.", "replies": [], "depth": 2}], "depth": 1}, {"id": "eodak95", "text": "Cold call &gt;&gt; Mail&gt; Call&gt;&gt; Mail\n\n&amp;#x200B;\n\nUntil you built a solid pipeline", "replies": [], "depth": 1}, {"id": "eog7ctl", "text": "As much technology as we continue to gain, canvassing in the field will always still be a good way to prospect for clients. Nothing beats a human interaction. Obviously you follow up with emails or calls afterwards. Pretty self explanatory", "replies": [], "depth": 1}]