How to add value when cold calling in the Covid-19 economic climate?
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[{"id": "fn10xbw", "text": "Call with the intent of just offering help and support. Landlords and tenants are all going through a lot right now including financial hardships, uncertainty, public health, so offering help and support outside of any potential transaction is important. Also sharing what other landlords/tenants are doing to overcome common challenges can be helpful as well.", "replies": [], "depth": 1}, {"id": "fn2a46q", "text": "While I personally am not in the CRE space specifically, I still work for a financial institution selling credit (where jobs are rapidly declining) and deposits with a terrible rate environment for deposits:\n\nI reach out to my clients and never offer product. I just ask if they\u2019ve been affected, if so, how, and if there is anything I can do. Obviously they need credit, so they are more open to hear me if I can empathize and build a much needed charisma in this day and age. \n\nWhen confidence is low, anyone can add value by caring and respecting their position. \n\nI hope this helps. I follow CRE a lot but I unfortunately can\u2019t get into the game just yet. I try to be of use where I can be.", "replies": [], "depth": 1}, {"id": "fn34vwt", "text": "My firm is one of the largest brokerage shops in the US, and they told tenant reps to stop cold calling for now and just focus on helping current clients.", "replies": [], "depth": 1}]