Is the ROI for LoopNet Listings still there?
I’ve been in CRE brokerage for just over 3 years now and have seen the prices for LoopNet listings skyrocket (especially after the implementation of tiered listings (silver, gold, plat, etc). My question for you all is, are the silver and gold packages still worth it? I realize that the answer is probably “it’s driven by the size of the commission” but what if there are big listings that are challenging to close in the first place?

I ask this because my company grants me 2 silver listings and 1 gold and if I want to get an additional spot I would have to permanently split the cost for that spot with my firm. Haven’t decided whether or not it’s worth it to put the money down on an additional spot. Thoughts?
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