How many of you tenant rep brokers are still cold calling?
With modern technology, social media, and other platforms, Ive found that Im prospecting in different ways and not picking up the phone as much. Curious how many brokers are still cold calling?
[{"id": "d4tg0rn", "text": "How are you getting your numbers to call?", "replies": [{"id": "d4tlkeo", "text": "Databases everywhere. What's your specialty/focus? I might be able to point you in the right direction to help get you started.", "replies": [{"id": "d4toqik", "text": "Right now, mainly warehouses and hotels.", "replies": [{"id": "d4twdtx", "text": "I honestly don't know where to start looking for warehouses only. Hotels might be easier, what state are you in?", "replies": [], "depth": 4}], "depth": 3}, {"id": "d4u5mb5", "text": "I do office leasing in the Bay Area", "replies": [], "depth": 3}], "depth": 2}, {"id": "d4u5lm6", "text": "I'm literally walking into buildings, taking pictures od the directories and then googling the company. I'm sure there are way better ways to do this lol.", "replies": [{"id": "d4uptpq", "text": "I actually want to start doing that instead of calling. Walked a building with a senior broker and we saw that they had offices on 3 separate floors of a building. A large office and then two smaller ones. It's a national hq too. \nSomeone like that could use some CRE help but that's data you can only get in person. Makes you more informed for calls too.", "replies": [], "depth": 3}, {"id": "d5cvm99", "text": "This is the best way to do it. ", "replies": [], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "d4tljpe", "text": "I just started, I pick up the phone because I'm young and I don't see another option. How do you prospect and is it working?", "replies": [{"id": "d4u5qdi", "text": "Ive been doing a lot of cold emailing lately as Ive found that cold calling is not what it used to be. Maybe Im just not good at it but I get way more responses to emails than calls.", "replies": [{"id": "d4uq153", "text": "I hear you on that one, I've started collection emails on cold calls. I'll build a database and then run an email campaign.\n\nHow does your emailing work?", "replies": [], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "d4tuy80", "text": "Physical mailer describing current market conditions and a team outline have done wonders.", "replies": [{"id": "d4u5ufv", "text": "Ive been thinking of doing this, what do you send? quarterly report? \n\nYou call them after or do they contact you?", "replies": [{"id": "d4u6f9i", "text": "Quarterly office report with updated team profile (recent transactions, company news, etc.)\n\nThey seldom call us but we usually follow up with a call 2 weeks later and offer to meet and discuss the market in more depth. This usually leads to informal meetings which have lead to transactions later down the road.\n", "replies": [{"id": "d4u70fr", "text": "You physically mail this?", "replies": [{"id": "d4u7al0", "text": "Yes - people tend to delete emails, physical mailers are becoming rare", "replies": [], "depth": 5}], "depth": 4}], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "d4tv5nc", "text": "I canvas every office building in my market. I try to walk in and see if I can get a decision maker. If I get kicked out, I add that company to my list and go back and research. Great way to learn the market and talk to tenants. ", "replies": [{"id": "d4u5vy6", "text": "What do you say when you walk in to a company?", "replies": [{"id": "d4upxtz", "text": "If I don't have the decision makers name, I just say \"hi, can I speak with someone regarding your office space?\" I've found the more vague you are the more likely you'll get someone to come out and talk to you. If there's no receptionist, sometimes I just go in and knock on an office door. They'll either tell you to leave or be impressed with your aggressiveness. A lot of people have given me a few minutes purely out of respect that I'm actually going door to door. It's a dying form of sales. They appreciate the hustle. ", "replies": [], "depth": 3}], "depth": 2}], "depth": 1}]