Thinking about starting a commercial real estate and development YouTube show with a podcast following. Does anyone have any ideas or think they would have interest?
[{"id": "e0zqrp7", "text": "I mean.. probably start with what you know.  Are you an expert within any particular aspect of development?  Have a lot of experience doing it irl?", "replies": [{"id": "e102psx", "text": "I\u2019m currently working on the brokerage side, my firm has a development aspect as well. Honestly I\u2019m less than 2 years in, by no means am I an expert. But every expert was once a beginner.", "replies": [{"id": "e103k3p", "text": "I\u2019ll be honest and in no way trying to come across as a jerk: why would anyone tune in to listen to someone with less than 2 years experience?  The only way it could work is if the majority of your time is filled with you interviewing well-seasoned and influential developers, investors, and brokers.  ", "replies": [{"id": "e103nbu", "text": "That would be majority of the show, becoming relevant in the community through them. \n\nHow do I actually leverage my youth and lack of experience?", "replies": [{"id": "e103s14", "text": "Ok, that could work.  Also, you could use the show to help you develop relationships to better further your personal network.  Are you based somewhere that would give you access to good people?", "replies": [{"id": "e1055y8", "text": "I\u2019m based in Orlando.\n\nI think you\u2019re starting to see my vision as well, that\u2019s exactly what I was thinking. I\u2019m trying to be dynamic, I can only do so many cold calls. This would be part of my business.\n\nThe biggest issue right now is my lack of network and honestly my lack of experience and age. They all will come with time, this is something I don\u2019t see the industry leaders doing and I believe it\u2019s the white space  I can fill.\n\nPlease please please give me your input.", "replies": [{"id": "e10dkl8", "text": "I could see people coming on to talk about recently closed deals, things they are selling, etc.  Could be a fun platform.  Only one way to find out.", "replies": [], "depth": 7}, {"id": "e10do7x", "text": "Hmmmm, I like Orlando, very high growth market with a lot of deals happening there right now. Further, you can create personal relationships in Tampa and South Florida, which is nice.  Your lack  of experience is going to be a challenge but give it a shot...you have nothing to lose reaching out to these people.", "replies": [], "depth": 7}], "depth": 6}], "depth": 5}], "depth": 4}], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "e0zyfr3", "text": "I'd tune in! what's your YouTube channel?", "replies": [{"id": "e102toz", "text": "Hey thank you! I\u2019m working on it now but go ahead and subscribe to Gunner Leslie on YouTube for now. I\u2019ll be launching soon.\n\nDo you have any ideas for something you might want to see? Interview, tours, informal vs formal", "replies": [{"id": "e113u8y", "text": "I just read the comments above and I think y'all are going in the right direction with this. As a broker that couldn't make it... (I was apart of that 'revolving door' everyone mentions) I would love to hear how others made it work. Btw, excellent idea to use a podcast to get your foot in the door with experts in the field. \n\nI just hope this doesn't turn into a place to sell your deal, as we all get enough of those emails throughout the day. I think deal closing are okay if there is a lesson behind it of course. Good luck and keep me updated!", "replies": [{"id": "e11mo55", "text": "Thank you for the optimism, I truly do believe there is an audience for something like this. Now it\u2019s my job to go out there and get it done.", "replies": [], "depth": 4}], "depth": 3}], "depth": 2}], "depth": 1}, {"id": "e109n5s", "text": "You don't have enough experience to be interesting, and listening to a broker talk about a market (no matter how much experience they have) is something most investors are tired of. If you have special insight into new trends from the tenants perspective, or can get access to high-powered people to interview, or can profile really intersting or innovative projects, I would tune in. \n\nTwo things you should avoid: \n\n1. I've found that most attempts at CRE focused youtube and podcasts simply turn into a recorded version of two old men jerking each-other off. What makes journalism interesting most of the time is the ability of an objective third party to ask interesting and challenging questions. I find that dynamic usually does not exist when the two people have worked together or the interviewer feels like he owes the guy hes talking to a favor for doing it. If you remain in a role as a broker, its going to be near impossible for you to do interesting interviews.\n2. The pace of innovation and change in CRE is extremely slow. Trends take years to develop and actualize. Developments take years to build. Cycles sometimes can last more than a decade. Compared to other financial sectors, CRE moves at the rate of molasses on a cold day. Don't try to create a whole show around what is new and shiny and interesting in the industry or you are either going to run out of content after 3 episodes or have to stretch for topics that are not of interest to your core audience.", "replies": [{"id": "e10kwph", "text": "I\u2019m thankful for your feedback, I\u2019m taking it all into consideration.\n\nI\u2019m working on content now and would love to hear a few ideas you think might help bring value to my audience?", "replies": [], "depth": 2}], "depth": 1}, {"id": "e1115lu", "text": "Was thinking about going with:\n\nThe CREDability Show\nCommercial Real Estate Development CRED\n\nInterview\nOnsitetours\nAdvice from experts\nStories from experts\nOffice Antics\n\nI\u2019m currently on the broker side and want to use this as a show as a networking and learning opportunity. \n\nThe Content is key and any ideas are truly appreciated and considered. \n\nMy clients are:\n\nBuyers \n\nSellers\n\nLandlords\n\nTenants\n\nHow do I reach them and bring value?\n\nAnyone?!?!", "replies": [], "depth": 1}, {"id": "e11eecu", "text": "Where would you get content from?", "replies": [{"id": "e11mknt", "text": "I work at a local brokerage, development and property management firm. Local interviews, property tours and everything in between. \n\nThe setting I Orlando, Central Florida so there are many different angles to play.", "replies": [], "depth": 2}], "depth": 1}]