Analysing the feasibility of a deal
I'm trying to understand how to reduce the uncertainty in feasibility analysis of a property development, and I thought some of you here might be able to comment from your experience.
I understand it is best to sell as many units off the plan as possible to help with the construction costs and maintain liquidity in the project. 
So I was wondering if there are any particular things you can do to make the product irresistible to buyers. 
For example Boomers really love sustainability. 
When making a sustainable project, sustainability rated or otherwise, would this help pre-sell, in your opinion? 
[{"id": "d3cuml1", "text": "Not sure if you can do this, but putting in cheap amenities go a long way. Like a playground/courtyard, designated parking spots etc. Not pools, doormen or other things that crush your overhead.", "replies": [], "depth": 1}, {"id": "d3cw6cv", "text": "Nest thermostats have been a surprisingly big selling point in a number of multifamily deals that have come across my desk", "replies": [], "depth": 1}]