Their customer service pales by comparison! I was one of the original customers at the Tatum/Cave Creek location (formerly Diva Tanning) and stayed with Celebrity when they bought it last year. As a monthly subscriber, I spend nearly $1,000 a year (12 x $80/month) on tanning services. My wallet was lost over the holidays and Visa had to send me a new card. I brought it in to (manager) Nicole to update my account as soon as I received it, explained why I had to change the card number and was told 'Too late! We already tried to bill you for your monthly fee and had to charge you a $5 fee because your card would not go through.' Really? I spend nearly $1,000 a year there and you are going to lose my business for $5? I guess so. This Celebrity Tanning experience has moved to the top of my list of horrible (and incredibly short-sighted) customer service experiences ... which is a shame, as it was otherwise an okay place to tan.