I arrived Dane County Airport at 10:45 on this cold night.  There was a shortage of cabs, so the driver announced he would take several people at once.  Even though I much prefer my own cab, I've learned that cabs in madison much prefer the group rides especially when there is a shortage of cabs.  I was one of 3 passengers and the first to be dropped off, downtown Madison.  The ride was 10 minutes, and since I fly every week I know the fare is usually $14-15.  So I expected a discounted price given the shared nature.  But no, I was still charged a flat rate of $14.  I told the driver that I usually pay $14 for a solo ride, and thus I was surprised at the high rate for a shared ride. He insisted that was the fare, despite my protests that he was charging triple for the same fare then!  Unless I am stuck again with the possibility of not getting a cab for hours in the cold, I will NEVER use this company again.