The seats are a decent size, It's hard to argue with free parking, and they built a mall around it, but it's such an awful location.  If they were to locate the hockey arena in Downtown Phoenix, south Scottsdale, or the north part of Tempe it would be in the exact center of the valley, instead it's all the way to one side.  If I lived in Gilbert of Chandler I'd never drive that far to go to a game.  I've heard rumors that it was supposed to be where SkySong is, which would have been amazing.  Instead it's halfway to California.  If it was perfectly located I'd give it 5 stars, if it had a decent location I'd give it 4.  Instead it gets 3, based entirely on being located so far away from civilization.