I really wanted to luv Luv-it Frozen Custard, but sadly it was mediocre at best. The location is off the strip and in a totally shady part of town, at several points during our short visit, I feared for my purse.\n\nI order the \"Luv-It Special\" which comes topped with fresh strawberries & pecans. For my taste the toppings over powered the custard, which alone is wonderful. However, the lady at window was super friendly and asked me if I wanted to sample the flavor of the day, coconut. Maybe Frostbite http://www.yelp.com/biz/frostbites-crepes-and-frozen-delights-cypress#query:frostbite has upped my custard standards, but Luv-it left something to be desired. \n\nThat being said for under $5 a portion, it's worth a try if you're curious.