I grew up in Las Vegas and back in the day you need to take a trip to LA or SF just to get Goldilocks and every time you did it was always a special treat. Now that it is in town I do not always get that feeling when I have their goods. The demand is high for their stuff and that is why they can gouge us with the prices. Do not get me wrong, I think their food and baked goods are awesome but it can get expensive. Almost $2 for piece of sweet bread with sugar and cheese on top, c'mon! It is our fault for patronizing these places by paying the ridiculous prices. I would give it a higher rating if the prices were not as high.