In a nutshell, it was okay.  It's clean, reasonably priced, I guess, great for families, but I wasn't blown away.  The guy running the register is also the one making your order, so it can take a bit for your order to get out.  I got the Joe Latti with a mix of peanut butter cup and chocolate, and it was a little too rich for me.  Maybe I should've gotten something fruity instead.  I didn't have any expectations of Italian Ice going in and well, this experience, the wait, okay dessert, and lack of guidance at the counter (the guy seemed a little exasperated), doesn't quite give me any urge to come back again any time soon.  Maybe you might have a better experience if you liked Italian Ice.  Ah well.