Great new place with an edge. I love sitting at a soda fountain type bar getting $2 beers while waiting for a haircut. The store part, as some have noted, is a little strange, kind of like somebody opened a Barn's and Nobel inside a barber shop (thus, the removal of one star).\n\nI got a buzz cut, beard trip, and razor shave by V. He was really great and I'm very picky. He showed great attention to detail, very service-oriented, and a really personable guy. I give V 5/5 stars!!\n\nPrice was very reasonable considering the location of this place.\n\nAnd unlike other barber shops who think the \"guys wanna watch ESPN 24/7,\" there were no TVs. Instead some cool oldies playing on the great sound system. It was fun and very refreshing. \n\nI wish them the best of luck and lookin' forward to returning when I visit Phx again.