I went here while shopping for some accessories to fix up my new bike earlier this week, and I found it to be a wonderful place to start. A lot of the bike shops in the area are for folks who are much more into biking, kind of as a culture, than I am. I just want to save a few bucks by biking to class occasionally and going to the grocery store on the bike with my big, dorky basket, and Performance was great for me. Nobody made me feel stupid for having a few questions, and I found everything I needed at great prices.