I have heard so many people say that this fish market smelled of fish as you pulled up.  I beg to differ.  I walked in the front door and fishy fish did not smell fishy at all until I got right up to the fish counter of course.  The selection was great.  I ordered a few pounds of perch filets and jumbo shrimp. I seasoned with a dash of salt and deep fried them using House Autry Seafood Breader.  The fish smelled and tasted very fresh.  The shrimp was great also.  The store is very clean and the staff is very nice.  the prices are in line with market value for this area.  Actually the perch was a dollar cheaper than fresh catch and southside seafood market.  I will be back to try the fresh Croaker and whiting.   I am giving a 4 start because I haven't had a second trip or a taste of the different varieties to form and first hand opinion.  I will be back soon though.