I'm a total out of shape, novice runner. That said, the couple of times I've been in run for your life, the guys have been exceedingly polite and helpful. A young fellow recommended unbelievably expensive socks, I thought he was full of it, but he was totally right! He recommended coming back to check my stride but was very understandable that shoes are expensive, no sales pressure. I really respect that. I plan to go here when it's time for a new pair of shoes.