there be different type of bad movie . this fall into the pretentious bad category and which be the most fun . it be the sort of movie create by someone who take himself far and far too seriously . he have a degree of talent but not nearly as much a he think he have so his striving for meaning and significance and truth be as clichéd a . a commercial . joe brook and a jingle writer of the era and be the creative genius behind this effort . director and writer and star and teeth grindingly sappy ballad writer . hey and it be the auteur era so why not get in on the action . fortunately and the summer special effect blockbuster be discover at precisely that time so the threat of joe brook and auteur and be nip in the bud .