simon pegg play the part of sidney young and a young entertainment writer who have begin the beginning of a career write for a grassroots magazine that specialize in badmouth the shallowness and superficiality of the rich and famous . he be make a career out of lampoon celebrity and although he have a desperate wish to be a celebrity himself . the movie be base on the very bizarre career of toby young and who also run a small magazine in britain call the modern review and which offer scathing criticism of pretty much everything imaginable and until he close the magazine in a hail of verbal bullet with his co editor and and then go on to a spectacularly failed career a a writer for vanity fair and which be pretty much the part of his life tell in this movie . he be at first thrill to go work for a major publication ( call sharp magazine in the movie ) and and despite active nerve he be positively beam on his first day . he meet the chief editor and clayton harding ( play by jeff bridge ) and who be hard a nail but who be also exactly the kind of editor he need to be for a goof off like young to keep his job at the magazine . he offer little in the form of immediate acceptance of young and but he also have what can only be describe a a liberal tolerance of young off the wall antic and inappropriate behavior . much of the comedy in the movie be derive from young misunderstanding of or indifference to the generally accepted code of public behavior and the peculiar etiquette involve in deal with the rich and famous . but sidney reason for act in such a weird way and for give outwardly offensive interview be because he believe that he loathe the entire celebrity culture and and it would seem and he believe in that age old say if you can not beat em and join em and then beat em . complicate matter be two very different woman . there be a charming and regular girl at the magazine name alison olsen ( kirsten dunst ) who at first be appal by sidney obvious arrogance and womanize way and and a stunning model name sophie ( megan fox ) and who represent the celebrity culture . needless to say and sidney endless attack of superficiality and stardom be a superficial lust for sophie and the one with the look of a star . sophie be stunningly beautiful and it true and but also come across a have not a single thought rattle around in her head . alison be a regular girl and not very interesting or attractive and but dunst performance make her a real person . a relationship with her would have all the reality of a britney spear marriage and and yet the movie retain some level of believability because and despite how obvious this be and we also feel sidney pain in not pursue her ( i felt it and anyway ) . how to lose friend and alienate people have a pretty interesting premise and be full of honest and satisfactory performance and and although it turn into a bit of your standard romantic comedy by the third act and it have a variety of well develop and interesting character . danny huston and for example and give u a great performance a alison other love interest and who pay homage to the big lebowski ( also star bridge ) with his ever present white russian and one of my personal favorite drink . buy absolute and kahlua here in china cost the equivalent of about $ 350 and but my kitchen be never without them . i be look forward to the day when simon pegg will branch out a little bit and because i love his film but i be completely unsure about his range . he play a serious character in hot fuzz and but only serious in relation to the lunacy surround him and and ultimately go back to be himself again and which he have pretty much be in shaun of the dead and run and fat boy and run and and now how to lose friend . he a rise star and it will be interesting to see what else he can do .