this be not a film you can really analyse separately from it production . the audience become the film maker to an extent unprecedented in the history of the american film industry while we felt so involved that view it become like watch the work of a friend . how be it possible to be objective . this be our movie and isn not it . or be it . there may be nothing more disingenuous than a film maker who promote himself a the audience friend and give them all the naughty treat that the nannyish critic would deny them . just look at that prime self publicist eli roth and promise gore hound all the viscera miss from literally gutless mainstream horror film and only to churn out a watered down and technically incompetent piece of work like hostel . david r. elli may not have spawn the monster that be the internet response to his film and but he be and quite understandably and quick to engage with it . he take the carnival huckster school of film making to a new level and get the fan to build what they would eventually buy . so many have enthuse over this interactive and democratic approach to film make that they seem to have miss the point that this be the most cynical form of film a marketing . nothing be include that the film maker know the fan would not buy and and any old suggestion that will get bum on seat be incorporate . the fact that the pitch become the title tell you all you need to know . isn not this just the evolution of the focus group approach . individual creativity and talent and craft and idea and all be sacrifice before the inane chatter of the mass . it a critical commonplace that focus group and test screening do not make for good movie why should the preemptive intervention of internet enthusiast be any different . because we happen to be film fan . well and thank god for u and because otherwise i might not have see a topless woman get her nipple bitten by a snake . so and yes and i have fun at the movie a midnight showing and fresh from the pub and with a bucket of ice cream but it actually have relatively little to do with the film and and quite a lot to do with the atmosphere . like christmas and everyone seem determine that they would have fun and no matter what . there be laughter and but i do not know if it be with the film and or at the film . with a film as calculate a this one and be that even a meaningful distinction . there be some genuinely good aspect to the film . samuel l. jackson give a well judge performance and pure self parody but with a real sense of pleasure . rachel blanchard and lin shaye be decent in limited role and and there be one or two inspired moment the fate of the lap dog be genuinely funny black comedy that the rest of the film fail to emulate . the stock character be to be expect and but the total lack of suspense isn not . what the point of a film that combine two great phobia if there no creep menace . there be several snake jump out moment and but theyre incredibly badly stag . only the annoy british man get a decent pulpy death scene the other killing be oddly flat . the demise of the honeymoon couple and for instance and be shamefully botch . most of the actor fail to make an impression while it a shame that a charismatic actress like julianna margulies should seem so tired ( when she tell two kid to close their eye and pretend the turbulent flight be a roller coaster and she could be talk to the audience the film fall far short ) . there be bad movie and but there be many and many good while another reviewer on this site compare this film with lake placid and and it a apt a contrast a any i can think of . that film work so magnificently because the performance be excellent and the joke be funny and the suspense sequence be scary and and it wasn not devise by committee . that the character have a little depth and shading be an unexpected bonus . i do not need a post pub midnight show to have a good time with that film . this film will and in time and fade to become a mere footnote in film history . if it set a precedent and however and i be genuinely worried about what might be cross our screen in a couple of year time . in all probability and nothing much will come of it . perennial popcorn favourites raider of the lose ark and alien and halloween and of course and star war just aren not produce by group think . in the mean time and i will tell you what i haven not half get a craving for some ingmar bergman .