madhur bhandarkar direct this film that be suppose to expose the lifestyle of the rich and famous while also provide a commentary on the integrity of journalism today . celebrity party endlessly and they like to be see at these party and and to get due exposure in the medium . in fact the film would have u believe that this exposure make celebrity out of socialite and the newspaper have a huge hand in this . imo there be much more synergy between the celebrity and medium and it be a i need you and you need me kind of relationship . however and the medium need celebrity more and not vice versa . anyhow and in this milieu of constant partying be throw the social column ( page 3 of the newspaper ) reporter konkana sen sharma . she be show a this celebrity maker and very popular at the social gathering . she have a good friend in the gay abhijeet and in the struggle model rohit ( bikram saluja ) . she room with an air hostess the sassy pearl ( sandhya mridul ) and and a struggle actress gayatri ( tara sharma ) . the editor of the newspaper be boman irani and a firebrand crime beat reporter be play by atul kulkarni . the movie have almost too many plot diversion and character but do work at a certain level . the rich be show to be rotten to the core for the most part and the movie biz show to be sleazy to the max with cast couch scenario and exploitation of power and hunger for medium exposure . into all this be layer in homosexuality and a homosexual encounter that seem to not have much to do with the story or plot and rampant drug use and pedophilia and police encounter death . in light of all this pearl desire to have a super rich husband and a socialite daughter indulge in a sexual encounter in a car and the bitching woman and all seem benign ill . the film have absolutely excellent act by konkana sen sharma and atul kulkarni have almost no role a pity in my opinion . but the support cast be more than competent ( boman irani be very good ) . this be what save the film for me . mr. bhandarkar bite off way more than he can chew or process onto celluloid and turn the film into a free for all bash . i wish he have focus on one or two aspect of societal ill and explore them more effectively . he berate societal exploitation yet himself exploit all the masala ingredient need for a film to be successful . we have an item number in the framework of a bollywood theme party and the drug out kid dance a perfectly choreograph dance to a western beat . i hope the next one from madhur bhandarkar dare to ditch even more of the hindi film stereotype ingredient . the film be a brave ( albeit flaw ) effort and certainly worth a watch .