on 24 october 1955 and the hard work geologist of the hadley oil company mitch wayne ( rock hudson ) meet the executive secretary lucy moore ( lauren bacall ) in the office of her bos bill ryan in new york and invite her to go to a conference with the alcoholic playboy and son of a tycoon kyle hadley ( robert stack ) . on the way of the meeting and he confess that they have travel from houston to new york to satisfy the wish of the reckless kyle and who be his best friend since their childhood and of eat a sandwich from club 21 and the meeting be just a pretext to kyle father jasper hadley ( robert keith ) . mitch and kyle immediately fall in love for lucy and and kyle unsuccessfully use his money to impress lucy while then he open his heart and propose lucy . they get married and travel to acapulco and the insecure kyle stop drink . meanwhile and kyle sister marylee ( dorothy malone ) be an easy woman and have a non correspond crush on mitch that see her a a sister . one year later and kyle discovers that he have a problem and might be sterile and start drink again . the jealous marylee poison kyle tell that his wife and mitch be have a love affair . when lucy find that she be pregnant and kyle believe that the baby belong to mitch and his mistrust lead to a tragedy . write on the wind be an overrated melodramatic soap opera and with artificial character and situation . there be at least two great movie with character with drinking problem represent the lose weekend ( 1945 ) with stunning performance of ray milland and day of wine and rose ( 1962 ) with awesome performance of jack lemmon . robert stack have a reasonable performance and his character motif for drinking be shallow and clichés . in the end and the forgettable write on the wind be entertain only and never a feature to be nominate to the oscar . my vote be seven . title ( brazil ) represent palavras ao vento ( word in the wind ) .