ariana grande is the most following woman on instagram.
ariana grande is the most following woman on instagram.
who is the most following woman on instagram?
ariana grande
an example of the usefulness of a celebrity's reach can be shown in statistics taken from telegraph.co.uk regarding the world's most followed instagram celebrities. the most followed instagram celebrity is selena gomez, with each post that she makes being viewed by all or most of her 145 million followers. cristiano ronaldo is 2nd, with 144 million followers, and ariana grande is 3rd with 116 million followers. a direct brand endorsement from one of these celebrities would be significant were they to post a picture with the company's product encouraging their followers to go out and purchase it, and this is on instagram alone. imagine the effect of a celebrity posting an endorsement across all of their social media, (facebook, instagram, twitter, snapchat, etc.). the reach that an a-list celebrity has possesses the ability to reach millions of potential consumers, and as a result can be an incredibly effective way to boost sales, or at the very least get a brand's name out there in a wider audience than before.
celebrity branding
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