smart phones first hit the market in 1999.
smart phones first hit the market in 1999.
when did smart phones first hit the market?
1999
bullet::::- windows embedded ce 6.0 (2006)









































bullet::::- windows ce 5.0 (2005), with version for smart phones and pdas sold as windows mobile 5.0









































bullet::::- windows ce 4.2 (2004), with version for smart phones and pdas sold as windows mobile 2003 se









































bullet::::- windows ce 4.1 (2003), with version for smart phones and pdas sold as pocket pc 2003









































bullet::::- windows ce 4.0 (2002), with version for smart phones and pdas sold as pocket pc 2002









































bullet::::- windows ce 3.0 (june 2000), with version for smart phones and pdas sold as pocket pc 2000









































bullet::::- windows ce 2.12 (1999 august)
list of microsoft windows versions
the introduction of advanced technology has guided media fragmentation, which allows consumers to view information on different platforms. this has enabled the internet to move towards a new digital media culture, allowing different forms of media such as email, websites and social media sites to converge. there are more opportunities for marketers to reach young consumers through different media platforms. this generation can be portrayed as native speakers of a digital language. as early adopters of new technology, the youth in many ways are the defining users of this digital media. the primary focus for marketers are on young people, as they are enthusiastic users of the new media. the launch of smart phones can represent this new hybrid technology which allows users alternative ways of accessing their information. using smart phones are more commonly seen among young people than any other age group. consumers can use smart phones for a wide range of purposes. this can range from browsing through websites, reading news articles or checking emails. the popular social networking sites such as facebook, instagram, twitter, pinterest and youtube have social media applications especially designed for smart phones. this allows the user to have easier access to the site and thus, making it easier to communicate information across. these applications are becoming more popular among the youth as shown by a study in canada, where most smart phones were devoted to social networking. the internet and social networking sites have allowed the marketing concept of viral marketing to be more relevant due to the increasing number of communication channels. viral marketing occurs primarily on the internet from word-of-mouth communication among consumers. through the use of technology, there are more opportunities for consumers to voice their opinions and give information on certain brands, products or services. the positive results of word-of-mouth communication can ultimately add value to the brand. it is easy for young consumers to talk about products and this type of marketing creates dialogue among other young consumers. this can lead to consumers influencing brand and product preferences onto other individuals.
youth marketing