mighty max was the boy version of polly pocket.
mighty max was the boy version of polly pocket.
what was the boy version of polly pocket?
mighty max
the company was saved by the polly pocket range, introduced in 1989, which became a global phenomenon. by 1993, the shares were back up to 575p, and the next year bluebird announced profits of £7m on sales of over £40m, rising again to £20m on turnover of £100m in 1994-95. this figure was dominated by polly pocket and mighty max, a parallel line for boys introduced in 1992, accounting between them for 87% of sales. already by 1994 nearly three-quarters of britain's 2 million girls aged between three and eight were estimated to own a polly pocket. the shares rose still further, trebling again by october 1995 when the company announced a licence for a new line of disney characters in the pocket-size format, which became the disney tiny collection series, and a new distribution deal with mattel.
bluebird toys
polly pocket: lunar eclipse









































polly pocket: lunar eclipse (originally known as polly pocket's the first movie or polly pocket) is a 2003 direct-to-dvd film based on the polly pocket line of dolls. it was the first animated film based on the franchise, the first of three developed by universal studios, succeeded by films and pollyworld. despite its obscure reception in the united states, the film became popular with latin american countries due to the high sales of the polly pocket line at the time in the region.
polly pocket: lunar eclipse