major film studios and distributors decide if a movie is going to be a blockbuster.
major film studios and distributors decide if a movie is going to be a blockbuster.
who decides if a movie is going to be a blockbuster?
major film studios and distributors
in 1975, the usage of "blockbuster" for films coalesced around steven spielberg's "jaws". it was perceived as a new cultural phenomenon: a fast-paced, exciting entertainment, inspiring interest and conversation beyond the theatre (which would later be called "buzz"), and repeated viewings. the film is regarded as the first film of the "blockbuster era", and founded the blockbuster film genre. two years later, "star wars" expanded on the success of "jaws", setting box office records and enjoying a theatrical run that lasted more than a year. after the success of "jaws" and "star wars", many hollywood producers attempted to create similar "event" films with wide commercial appeal, and film companies began green-lighting increasingly large-budget films, and relying extensively on massive advertising blitzes leading up to their theatrical release. these two films were the prototypes for the "summer blockbuster" trend, in which major film studios and distributors planned their annual marketing strategy around a big release by july 4. the next fifteen years saw a number of high-quality blockbusters released including the likes of "alien" (1979) and its sequel, "aliens" (1986), the first three "indiana jones" films (1981, 1984 and 1989), "e.t. the extra-terrestrial" (1982), "ghostbusters" (1984), "beverly hills cop" (1984), the "back to the future" trilogy (1985, 1989 and 1990), "top gun" (1986), "die hard" (1988), "batman" (1989) and its sequel "batman returns" (1992), and "the hunt for red october" (1990).
blockbuster (entertainment)
the company still maintained its blockbuster on demand video streaming service along with a blockbuster@home television package for dish network subscribers until 2015, when both were replaced by dish network's own brand of on demand video streaming service, the dish movie pack. the company's continued decline was attributed to poor leadership according to others in the industry. ken tisher, owner of one of the few remaining blockbuster stores, said, "blockbuster, if it isn't already, is going to go into the harvard business review for how not to run a business, or how to run a business into the ground." keith hoogland, owner of family video, said a lot of poor decisions was a primary reason the company did not survive. dan rayburn of streamingmedia.com stated that "everything about blockbuster was set up to fail". jonathan salem baskin, a former blockbuster marketing communications executive, said, "digital would have changed blockbuster's business, for sure, but it wasn't its killer. that credit belongs to blockbuster itself."
blockbuster llc