michael jordan did the air jordan in 1984.
michael jordan did the air jordan in 1984.
when did michael jordan do the air jordan?
1984
bullet::::- sports shoes had been worn as casual wear before, but for the first time they became a high-priced fashion item. converse shoes were popular in the first half of the 1980s. in 1984, nike introduced the first ever air jordan sneaker, the air jordan 1 (named for basketball player michael jordan). although most believe this shoe was banned by the nba due to the sneaker being too flashy and distracting, others believe it was actually, the predecessor, the nike air ship that was under scrutiny. nike used this controversy between air jordan and the nba to market the sneaker. the air jordan 1 was released in the royal blue color way to the public in 1985 and was an immediate success, still retaining its value in the fashion world today. soon, other manufacturers introduced premium athletic shoes.
1980s in fashion
abloh deconstructed the air jordan 1, the first shoe designed personally for michael jordan in 1984 by nike. the jordan brand is currently a subsidiary of nike, thus abloh was able to reconstruct the air jordan 1. the air jordan 1 can be found in many different colours but abloh decided to use the chicago colours that michael jordan played in, being white red and black. abloh completely took apart the shoe and readjusted the key elements and placed them around the shoe. abloh also designed an all-white europe exclusive version of the shoe. abloh later designed a light blue coloured edition of the shoe on june 23rd 2018, containing the traditional university of north carolina colours, a common colour used for air jordan shoes as it represents the university at which michael jordan attended. michael jordan, bella hadid, drake, naomi campbell, travis scott, odell beckham jr and chris brown were some of the celebrities who received personalised versions of this shoe before the global release. in june of 2019 images were released of a yellow version that had initially been designed by abloh but was never properly released and was confirmed as a sample.
nike and off-white: 'the ten'