 Navarrete is located between Logroño and Nájera on the French Way, the most popular path on the Way of St. James, a medieval pilgrim route.Currently, Navarrete is the only pottery centre in La Rioja, and it has been one of the most important centres in Northern Spain.The municipality has an extension of 28,49 Km², and it borders with Fuenmayor to the north, Logroño and Lardero to the east, Entrena, Medrano, Hornos de Moncalvillo, and Sotés to the south, and Huércanos and Cenicero to the west.