 The 1996 world finals took place in Las Vegas, Nevada.In 1992, after the Justin Boots World Bull Riding Championship in Scottsdale, Arizona, about a dozen of the best bull riders in the PRCA planned to create their own bull-riding tour, in much the same way as the BRO organization had done a few years earlier.Many bull riders who competed in BRO were unhappy with the terms of their contracts, such as Sullvan's insistence on choosing which sponsorship logos riders could wear, how prize money would be disbursed, and which bulls each rider would get on; they felt they should have control of these matters, instead.