 Shortly after the song went viral, Billion Surprise Toys began to issue aggressive DMCA takedown requests for videos and images derived from its own videos published on social media.This move was considered controversial for various reasons.Firstly, because of the unclear copyright status of the song itself, secondly because American copyright law permits parodies as a form of fair use, and thirdly, because the UAE (Billion Surprise Toys' native country) allows for "The reproduction of the work for the purpose of personal, non-profit and non-professional use" under their fair use laws.