 The founders of the company are Marek Piechocki, a civil engineering graduate from the Gdańsk University of Technology and businessman Jerzy Lubianiec.Besides Poland, stores are located in Germany, Austria, Slovenia, Bulgaria, Czech Republic, Estonia, Finland, Hungary, Latvia, Lithuania, Romania, Serbia, Croatia, Russia, Kazakhstan, Slovakia, Ukraine, Egypt, Kuwait, Saudi Arabia, Qatar, United Arab Emirates, Belarus, Great Britain and in Israel.In 2014, Reserved opened their first store in Germany, in Recklinghausen.