 When Joseph Leone was 23 years old, he started his own high-fashion jewelry design and manufacturing company in Marseille, working with French "haute couture" and fashion houses such as Jean Patou, Rochas, Celine, Annick Gouta, and Lancel.In 1991, Leone arrived in the USA (Miami), where he worked with department stores such as Saks Fifth Avenue and Bergdorf Goodman.Leone decided to change careers in 2004, when a client invited him to become involved with the management of his private assets.