 Zanetti first designed the "hijood" (a portmanteau of hijab and hood) for Muslim girls to practice sports.In 2004, she launched a series of sportswear for Muslim women under the trademark "Ahiida", and founded the company Ahiida Pty Ltd (AHIIDA).Under that brand, she has designed what she named the burqini (or burkini) (a portmanteau of burqa and bikini) for use by Muslim female swimmers.