 It is a collaborative process of creating shared awareness and understanding out of different individuals' perspectives and varied interests.Sensemaking scholars are less interested in the intricacies of planning than in the details of action (Weick, 1995, p. 55).The sensemaking approach is often used to provide insight into factors that surface as organizations address either uncertain or ambiguous situations (Weick 1988, 1993; Weick et al., 2005).