 There is also hundreds of vendors offering drag supplies and accessories; in 2016, two hundred vendors sold $2.3 million of ‘DragCon exclusive merchandise’ by vendors and exhibitors on the expo floor.In 2018, the two U.S. DragCons, co-produced by RuPaul and World of Wonder brought in $8 million with a combined 100,000 visitors.According to "Glossy", “the event’s core demographic are 18- to 34-year-olds, with 60% female attendees and 40% male.