 Soon after, Morrison released a video on behalf of the Liberal Party regarding deployment of military assets to respond to the bushfire crisis, for which he was widely criticised.The video was perceived as an inappropriate and an untimely political advertisement, with former ABC broadcaster Barrie Cassidy calling it "absolutely obscene," journalist Peter van Onselen saying it was "beyond inappropriate", and British political commentator Piers Morgan characterising it as "one of the most tone-deaf things I've ever seen a country's leader put out during a crisis.