 On July 12, 2000, the station changed calls to KMKZ.On November 24, 2000, its call sign became KMMZ, moved to a tower closer to Oklahoma City, changed its slogan to "Memories 96.9", and began using the ABC Network’s “Memories” network for its programming.KMMZ began stunting on November 13, 2002, and adopted the slogan “The Bull's Oklahoma Christmas” playing Christmas music by country artists.