The Magnus effect is named after Gustav Magnus, the German physicist who investigated it. It describes the force generated by fluid flow over a rotating body, at right angles to both the direction of flow and the axis of rotation. This force on a rotating cylinder is known as Kutta–Joukowski lift, after Martin Kutta and Nikolai Zhukovsky (or Joukowski), who first analyzed the effect.
The Flettner rotor is just one form of the Magnus rotor, which in general need not be cylindrical.