<prompt> Akaretsa melemo ea letšolo la papatso ea dijithalenan  <response>: Instruction in English: Summarize the benefits of a digital advertising campaign . Response in English: A digital advertising campaign has numerous benefits. It is cost-effective, offering a higher return on investment compared to traditional advertising methods. Ad targeting is refined and tools can geo-target or use consumer data to achieve favorable outcomes. Advertisers can easily measure performance, assess key metrics, and track success with a range of analytics. There is also flexibility to adjust campaigns in real-time, making it easier to pivot messages or test different ad versions for better performance. Additionally, digital advertising allows for a broader reach, where ads can be displayed to a global audience, regardless of location. Finally, utilizing social media in digital campaigns can increase brand exposure and allow for customer interaction, encouraging brand loyalty and advocacy. . Response in Sesotho: Letšolo la papatso la dijithale le na le melemo e mengata. E na le litšenyehelo tse tlaase, e fana ka phaello e phahameng ea matsete ha e bapisoa le mekhoa e tloaelehileng ea papatso. Lipapatso tse lebisitsoeng lia ntlafatsoa, me lithulusi li ka shebisisa li-geo kapa tsa sebelisa lintlha tsa bareki ho fumana liphetho tse ntle. Babapatsi ba ka lekanya tsebetso habonolo, ba lekola lintlha tsa bohlokoa, me ba latela katleho ka mefuta e mengata ea analytics. Ho boetse ho na le monyetla oa ho fetola matšolo ka nako ea nete, ho nolofaletsa ho tsamaisa melaetsa kapa ho leka mefuta e fapaneng ea lipapatso bakeng sa tsebetso e ntle. Ho feta moo, papatso ea dijithale e fana ka phihlello e pharalletseng, moo lipapatso li ka bontšoang ho bamameli ba lefatse, ho sa natsoe sebaka. Qetellong, ho sebelisa mecha ea litaba ea sechaba ka matšolo a dijithale ho ka eketsa tlhahiso ea marang-rang le ho lumella tšebelisano ea bareki, ho khothaletsa botšepehi ba brand le bobuelli. 