<prompt> Ke mekhoa ea mofuta ofe ea ho bapatsa ea dijithale eo khamphani e lokelang ho e sebelisa ho eketsa boteng ba eona inthaneteng?nan  <response>: Instruction in English: What type of digital marketing strategies should a company use to increase its online presence? . Response in English: There are several digital marketing strategies that a company can use to increase its online presence, such as:1. Search Engine Optimization SEO: Improve your websites visibility on search engine results pages by optimizing its content to meet the requirements of the search engine algorithms.2. Content Marketing: Create and publish high-quality, relevant and engaging content that will help to attract and retain a clearly defined audience, and ultimately drive profitable customer action.3. Social Media Marketing: Utilize social media platforms to promote your products or services, engage with your audience, and strengthen your brand image.4. Pay-per-click Advertising PPC: Use paid advertising platforms such as Google AdWords or Bing Ads to drive traffic to your website by placing ads for your business on relevant search results pages.5. Email Marketing: Use email to reach out to your customers and subscribers with personalized and targeted messages, such as newsletters, promotions, and offers.6. Influencer Marketing: Partner with influencers in your niche to reach a new and engaged audience for your brand.7. Affiliate Marketing: Partner with affiliates who can promote your products or services to their audience and earn a commission on every sale they generate.Each strategy has its own advantages and can be utilized in conjunction to create an effective digital marketing plan. It is important to regularly analyze the results of your marketing efforts and adjust your strategies as needed. . Response in Sesotho: Ho na le maano a maloa a papatso ea dijithale ao khamphani e ka a sebelisang ho eketsa boteng ba eona inthaneteng, joalo ka: 1. Search Engine Optimization SEO: Ntlafatsa ponahalo ea sebaka sa hau sa Marang-rang maqepheng a liphetho tsa enjine ea patlo ka ho ntlafatsa litaba tsa eona ho fihlela litlhoko tsa enjine ea ho batla. algorithms. 2. Papatso ea Likahare: Etsa le ho phatlalatsa litaba tsa boleng bo holimo, tse bohlokoa le tse hohelang tse tla thusa ho hohela le ho boloka bamameli ba hlakileng, me qetellong ba tsamaise ketso e ruisang molemo ea bareki. 3. Phatlalatso ea Phatlalatso ea Sechaba: Sebelisa marang-rang a sechaba ho ntšetsa pele lihlahisoa kapa litšebeletso tsa hau, ho sebelisana le bamameli ba hau, le ho matlafatsa setšoantšo sa hau sa marang-rang. 4. Pay-per-click Advertising PPC: Sebelisa sethala sa papatso se lefelloang joalo ka Google AdWords kapa Lipapatso tsa Bing ho tsamaisa sephethephethe sebakeng sa hau sa marang-rang ka ho beha lipapatso tsa khoebo ea hau maqepheng a nepahetseng a sephetho sa lipatlisiso. 5. Ho bapatsa ka lengolo-tsoibila: Sebelisa lengolo-tsoibila ho fihlela bareki ba hau le ba ngolisitseng ka melaetsa e etselitsoeng motho ka mong le e lebisitsoeng, joalo ka likoranta, lipapatso le litefiso. 6. Khoebo ea Influencer: Kopana le ba susumetsang sebakeng sa hau sa marang-rang ho fihlela bamameli ba bacha le ba amehang bakeng sa mofuta oa hau. 7. Khoebo e Kopanetsoeng: Kopana le balekane ba ka khothaletsang lihlahisoa kapa litšebeletso tsa hau ho bamameli ba bona mme ba fumana komisi ho thekiso e ngoe le e ngoe eo ba e hlahisang. Leano le leng le le leng le na le melemo ea lona me le ka sebelisoa hammoho ho theha moralo o sebetsang oa papatso ea dijithale. Ho bohlokoa ho hlahloba khafetsa liphetho tsa boiteko ba hau ba ho bapatsa le ho fetola maano a hau ha ho hlokahala. 