<prompt> Hlalosa mohopolo oa papatso ea dijithale.nan  <response>: Instruction in English: Explain the concept of digital marketing. . Response in English: Digital marketing refers to the practice of promoting and selling products, services or brands by leveraging online channels such as social media, search engines, websites, email, and mobile apps. The goal of digital marketing is to connect with a target audience in the right place and at the right time when they are most likely to be online.With the rise of digital technology and the increasing use of the internet, digital marketing has become an essential tool for businesses to reach and engage with customers. It encompasses a wide range of techniques including search engine optimization, content marketing, email marketing, social media marketing, pay-per-click advertising, and more.Digital marketing strategies can vary depending on the nature of the business and its target audience, but the fundamental principle is the same: using digital channels to raise brand awareness, generate leads, and drive sales. By analyzing customer behavior and preferences through data analytics, digital marketers can tailor their campaigns to deliver relevant messages and offers to the right people at the right time.Overall, digital marketing provides businesses with a cost-effective, flexible, and measurable way to reach and engage with customers, and its importance is set to grow as the world becomes increasingly digital. . Response in Sesotho: Papatso ea dijithale e bua ka tloaelo ea ho khothaletsa le ho rekisa lihlahisoa, litsebeletso kapa mefuta ka ho sebelisa mecha ea phatlalatso ea marang-rang joalo ka mecha ea litaba ea sechaba, lienjine tsa patlo, liwebsaete, lengolo-tsoibila le lisebelisoa tsa mehala. Sepheo sa ho bapatsa ka dijithale ke ho hokahana le batho bao ho buuoang ka bona sebakeng se nepahetseng le ka nako e nepahetseng - ha ho ka etsahala hore ba be inthaneteng. Ka keketseho ea theknoloji ea dijithale le tsebeliso e ntseng e eketseha ea marang-rang, papatso ea dijithale e fetohile sesebelisoa sa bohlokoa sa hore likhoebo li fihlelle le ho sebelisana le bareki. E kenyelletsa mekhoa e mengata e fapaneng e kenyelletsang ho ntlafatsa enjine ea ho batla, ho bapatsa ka litaba, ho bapatsa ka lengolo-tsoibila, ho bapatsa ka mecha ea litaba ea sechaba, papatso ea ho penya, le tse ling. Maano a ho bapatsa ka dijithale a ka fapana ho latela mofuta oa khoebo le bamameli ba eona ba shebiloeng, empa molao-motheo o tsoana: ho sebelisa liteishene tsa dijithale ho phahamisa tlhokomeliso ea lebitso, ho hlahisa litsamaiso le ho tsamaisa thekiso. Ka ho sekaseka boitšoaro ba bareki le likhetho ka li-analytics tsa data, barekisi ba dijithale ba ka hlophisa matšolo a bona ho fana ka melaetsa e nepahetseng le limpho ho batho ba nepahetseng ka nako e nepahetseng. Ka kakaretso, papatso ea dijithale e fana ka likhoebo ka mokhoa o theko e tlaase, o tenyetsehang, le o lekantsoeng oa ho fihlella le ho sebelisana le bareki, me bohlokoa ba ona bo reretsoe ho hola ha lefatše le ntse le eketseha ka bongata. 