<prompt> Hlalosa sepheo sa tlhahlobo ea AB.nan  <response>: Instruction in English: Explain the purpose behind AB testing. . Response in English: AB testing, sometimes known as split testing, is a method of comparing two different versions of a product, website, or marketing campaign to determine which performs better. The goal is to use data-backed decisions to improve the user experience, increase conversions and maximize the effectiveness of the product or campaign.In an AB test, the two versions are randomly shown to different groups of users, and their interactions are measured and analyzed. This allows for a direct comparison of the performance of the two versions, based on the desired metric such as click-through-rate, sales, or time spent on page.AB testing is an essential tool for businesses, marketers, and developers, as it allows them to make informed decisions about changes to their products or campaigns. With AB testing, changes can be made knowing they will have a positive impact on the desired metrics, minimizing the risk of making changes that could harm the user experience or decrease conversions.Overall, the purpose behind AB testing is to allow for data-driven decisions that lead to improved performance and better outcomes. . Response in Sesotho: Teko ea AB, eo ka linako tse ling e tsejoang e le tlhahlobo ea karohano, ke mokhoa oa ho bapisa mefuta e meli e fapaneng ea sehlahisoa, sebaka sa marang-rang kapa letšolo la ho bapatsa ho fumana hore na ke efe e sebetsang hantle. Sepheo ke ho sebelisa liqeto tse tšehelitsoeng ke data ho ntlafatsa boiphihlelo ba basebelisi, ho eketsa liphetoho le ho holisa katleho ea sehlahisoa kapa letsolo. Tekong ea A B, liphetolelo tse peli li bontšoa ka mokhoa o sa reroang ho lihlopha tse fapaneng tsa basebelisi, me litšebelisano tsa bona li lekanngoa le ho hlahlojoa. Sena se lumella papiso e tobileng ea tsebetso ea mefuta e meli, ho ipapisitsoe le metric e lakatsehang joalo ka sekhahla sa ho tobetsa, thekiso, kapa nako e sebelisitsoeng leqepheng. Teko ea AB ke sesebelisoa sa bohlokoa bakeng sa likhoebo, barekisi le bahlahisi, kaha e ba lumella ho etsa liqeto tse nang le tsebo mabapi le liphetoho tsa lihlahisoa kapa matšolo a bona. Ka tlhahlobo ea AB, liphetoho li ka etsoa ho tseba hore li tla ba le phello e ntle ho metrics e lakatsehang, ho fokotsa kotsi ea ho etsa liphetoho tse ka lematsang boiphihlelo ba mosebelisi kapa tsa fokotsa liphetoho. Ka kakaretso, sepheo sa tlhahlobo ea AB ke ho lumella liqeto tse tsamaisoang ke data tse lebisang ntlafatsong ea tsebetso le liphetho tse ntle. 