Below is the list of tables from the database along with their columns and datatype. Need to generate an accurate SQL query for the question.
Only use the columns present in the respective table. Only use the columns which are required to generate the SQL query. Only use table joins if required and not otherwise.

### Tables ###
TABLE: CREATE TABLE table_name_43 (language VARCHAR, genre VARCHAR, service VARCHAR, origin_of_programming VARCHAR)

### Question ###
Which language is used by the optimum TV service that shows cricket and is based in the United States?

### Accurate SQL ###

SELECT language FROM table_name_43 WHERE service = "optimum tv" AND origin_of_programming = "united states" AND genre = "cricket"