[ WP ] In an alternate universe , the phrase `` That 's my name , do n't wear it out '' is all too true , and after a certain amount of usages your existence is slowly forgotten . You feel yourself slipping .

We could n't remember the names of our world leaders. Our presidents. Prime ministers. Military legends. Greatest athletes. National heroes. Not that we remembered many. Most had already faded. It was simply a matter of time. One could hardly refer to them often, but there were always those few... and over time they were forgotten, and faded from the records. 
 
 High-publicity jobs and positions were becoming less and less popular as people feared being forgotten entirely. Politicians were hard to come by. People were refusing promotions and awards in the military. Others were trying to make themselves as unknown as possible; trying to make sure they would always live on somewhere. 
 
 Names are becoming slowly meaningless. Many parents refuse to name their children in the hopes it will prevent the curse. It does n't. 
 
 I know.
