I've just started reading the book, but the poor writing style is really a problem. I know a few folks have suggested that better editing would have made this a better book. After reading only 40 pages or so, I couldn't believe a reputable publisher would let this go out the door "as is". It turns out this is a self-published book.While I'm not challenging the author's credibility, I think he's done himself a disservice in releasing this book in its present form; publishing a poor quality book is rarely a career enhancement. I strongly suggest he invest in a professional editor and publish a second edition ASAP. While I'm in it for the $17.50 I've already spent, I can't see myself recommending this book to anyone I know simply because of the poor quality of the writing.