Bought the unit at Best Buy. Paid $2099. This is more then my first car cost. My first car ran longer.I have had 2 lamps replaced under the Best buy service plan. Now I need to replace it on my own. No big deal - it's only 2 screws. The issue is that you have to order the darn thing. You have to make sure you order a ORSON brand bulb or you will only get 1/2 the life out of it. The lowest cost I can find is $133.00.The TV is 5 years old. - The cost is low for the fix but it's a pain in the rear.