I first discovered this book in the hair salon. My stylist was discussing her recent purchase of this book with her clients. I picked it up for myself and I love it. It's a must read! It taught me so many things but it also taught me that I did not know as much as I thought I did. This book can be applied in all relationships, not just ones with significant others. But, if you are alone, I suggest you pick up one of his other books. Either way, he does not disappoint.