After reading great reviews of this product online, I ordered a Tuscan Whole Milk, 1 Gallon, 128 fl oz. for my kid thinking it would make a great birthday present. You're lucky you didn't have to see the pained look on Oliver's face when he got it in the mail yesterday. Apparently, Tuscan doesn't do a good job at making a clear difference between it's whole and 2% models. "Dad, now all the kids are gonna make fun of me 'cause I'm drinking whole." Thanks to Amazon for recently posting multiple views of this product online. I hope it helps parents out there when trying to keep up with what's popular these days.