Soothing. Not in that Vicks vapo-rub dry ice burn way. I like this not so much when I am totally congested (can't really smell it then anyhow). It is great though when I come in from the biting dry cold of winter. Very relaxing.On the other hand, my husband hates the smell and the greasy texture. So, might not be for everyone.When I feel very sore or ill, I like the muscle therapy or stress relief bath salts from Abra ([...]) Don't see it available yet from Amazon, but hopefully they'll get round to it one of these days.