How desperate are we to be included with others who think this book is some sort of revelation?While I'll admit it's a mildly interesting read, let's get real...this book does nothing more than take the basic principle of cause-and-effect and try to elevate it to folklore status.It's also riddled with half-truths and skewed conclusions -- some even nonsensical. Take the author's slam on Sesame Street vs. Blue's Clues for example. He notes that kids scored better on problem-solving after some watched Blue's Clues and and some watched Sesame Street.No kidding?? Really?? Could that be because problem solving is the sole focus of Blue's Clues?? Have the kids recite the alphabet or test their grammer skills afterward. Hmmm....Basic cause-and-effect....nothing more. C'mon people -- think for yourselves!