I was excited, yet skeptical when I opened this book. Ireceived it at work, and as I opened it in front of my bossan a co-worker, I thought to myself, "this cover lookspretty thought provoking..I hope they don't think I'm somekind of weirdo." Well, Brodie's book is exactly about these"responses" to memetic programming. If you are at allinterested in questions about why we think the things wedo, and how much of what we think is programmed rather thanconscious decision, then you'll want to read this book.Not only does it get you thinking, it gets you to gettingothers thinking. Whether you (or they) like it or not!The book is itself a "Virus of the Mind." (evil laugh...)