I bought this product because of the raving reviews and after trying it for the first time yesterday, am a little shocked. I followed the directions word for word and when I started washing out my hair, a huge clump of my hair just fell off...no exaggeration there. It continued falling out till I stepped out of the shower. My hair doesn't feel any different than it would if I used a conditioner and it actually seems very flat today. Nevertheless to say, I will not be using this product anymore and it is going in the trash.