I love beautiful cookbooks printed on quality paper with artfully presented and photographed foods, no matter how simple. This isn't one of them. Although there are a few color photos in the center of the book the rest of the pictures are in black and white and many of them are of Bobby Flay in numerous poses and his name in large print on the side of every page. The content is straight forward with easy to follow instructions.Bobby Flay is a wonderful, creative chef but the visual presentation of his cookbook does not match his talents.