My Labrador Retriever just LOVES this plush, over-sized bone-shaped toy, although it is NOT A CHEW TOY as my Lab has 'opened' it a couple of times over 6 mos. and we've had to sew it back closed. In spite of this, she LOVES the stuffed bone so much that the sewing occasionally is worth it. In terms of value, it is certainly worth <$10, but when you add 50%+ more for S&H it becomes borderline in terms of value. So I would give it 3-stars (OK product for $$) but my Lab would give it 5-paws up as it is one of her favorite toys to run and play with. But we've had to limit any tugging with it as the seams just do not hold up to too much strain. For tugging with a big dog, try 3 Knot Tug Rope Bone - White (24 inch) which has been very durable for tug play.