The Pioneer plasma TV engine is the best in the industry. But they stopped making TVs (they license the technology) over a year ago. Prices actually went up as the last units were sold. I was looking for the last model year 5020, and when I searched Amazon this 5010 came up mixed in with 5020s. I did not notice the difference, and bought this prior-year model instead by mistake. It is fine for when it was made, but lacks many of the features, plus an inferior black level, compared to the 5020. So don't buy this one, buy the 5020 if you can find any left.