I AM SOOOOOO SICK OF BEING TREATED AS A SECOND CLASS CONSUMER JUST BECAUSE I DO NOT OWN A BLU-RAY PLAYER...IF THE STUDIOS THINK I AM GOING TO BEND TO SUCH PRESSURE THEY ARE SADLY MISTAKEN, I WOULD RATHER BUY MY PURCHASES ON ITUNES AND BYPASS THE MEDIUM ALL TOGETHER..SO FRACK U WARNER BROS..AND YOUR ROBOT TOO!!!