These are some awesome towels; they *really* do stay as soft as the day you buy them between washings! I'm totally in love w/them, and recommend them to everyone! Lots of people (including my mom,) fell in love w/my towels, so I just keep spreading the word! There aren't a lot of products I go out of my way to promote, but quite honestly, these are the only towels I've ever gone out of my way to buy over and over again! If you're tired of towels that get dry and scratchy between washings, try these! You won't be disappointed!