This item is less painful than other products I've used. I think because the wax really does grip the hair and not the skin. The problem is it is VERY VERY VERY STICKY. Wow. What a huge sticky mess this caused in my bathroom. I've never had such a poor experience trying to clean up after waxing. I would reccomend the Nair brazilian formula wax over this that comes in the roll on, that rinses off easily.