Bought it around 20 weeks pregnancy to help keep me on my side when sleeping. I was so happy to snuggle up to it when I got it! Much to my disappointment, the next night I found the pillow to be FLAT! It actually went flat after a night's use. You can't fluff it up like a regular pillow and it continues to get flatter, so I'm now stuck with a flat $100 pillow. Go with the less expensive alternative. This was a definite letdown.