It is simple enough that I don't feel like I'm scrapbooking (because who has time with a toddler and a newborn) but has a lot of fill in the blanks and page suggestions that keep me on track. I say suggestions because you could easily cover the prompts with more pictures and write other information on some of the pages. I have one for my daughter and my son. The color is NOT pinkish as it seems in the picture, it is a light orange gingham.