After reading this book, I've decided that it is an extremely simplified segregation of what all of us feel inside at any given time in our lives. In fact, I had a hard time of hurdling the first flaw in the writing... the cheese is described as the consolidation of what one would want in my life, yet the entire book removes the power from the entity creating the cheese to say that the cheese can be molded and removed from someone's life. I don't buy that... scenarios change... my cheese preference remains the same. When the scenario changes is when I go elsewhere to find the fulfilling cheese. At any rate, this is mediocre at best.