I BOUGHT THIS FOR MY GRANDSONS FIRST BIRTHDAY. HE LOVES IT. HE LIKES TO TOTE THE BOX AROUND AND PLAY WITH THE BLOCKS. HE WILL LEARN COLORS, NUMBERS, SHAPES, AND TO PUT HIS BLOCKS UP INTO THE BOX WHE HE GETS THROUGH PLAYING WITH THEM. ITS A SIMPLE TOY WITH A LOT OF LEARNING VALUE.