The first think I noticed (besides that the bag is smaller than I'd imagined) was that my bag of treats had a lot of "powder" from crushed treats in it. I opened the bag and offered the tiny brown lumps to my toy poodles. One of them reluctantly ate it and the other refused. I do like that these are tiny since I wanted to use them for training and don't want to overfeed my dogs, but in order for training treats to be effective, the dogs have to LOVE them. These are not going to motivate my dogs to do anything. I have the toy that they go with, but I don't think they will even care enough about these treats to work at getting them out of the toy. I'll be going back to Zukes and cut them in half.