I thought the lack of the querty keyboard would slow me down. It didn't. This is an excellent labeler for only $20. I figured out how to make labels with different fonts, boxes, 2 lines, etc., in about 5 minutes, without reading the manual. The only small wish I might ask for is higher resolution print like the Brother labeler does. My wife uses that one. However, the labels with the split in the backing really makes this labeler superior for me. The Brother doesn't have the split backing and I've spent two or three minutes per label trying to peel the back off the Brother's labels. My son likes Dymo's alligator box outline. I like the BIG fonts option. I'm off to label some stuff that probably doesn't need a label, but I have new toy.